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Why a Gender Equality Report?

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Why a Gender Equality Report? Looking back and moving forward Gender Equality Report 2017 Swedish Film Institute P.O. Box 27126, SE-102 52 Stockholm, Sweden Visiting address: Filmhuset, Borgvägen 1 Phone: +46 8 665 11 00 filminstitutet.se 2 Contents Comment from the CEO .......................................................................................................................... 3 Anna Serner.............................................................................................................................................. 3 Foreword .................................................................................................................................................. 4 Why a Gender Equality Report? .............................................................................................................. 6 The emergence of gender equality in Sweden ......................................................................................... 8 Rebellion the best cure for obdurate structures? .................................................................................... 10 Women’s demands and government equality measures ............................................................................... 11 Obdurate structures and lower priority ......................................................................................................... 12 Radical interpretations and unruly women ................................................................................................... 13 A modified brief ..................................................................................................................................... 15 Our view of the quota system ....................................................................................................................... 17 Action plans for equality ............................................................................................................................... 17 From Rookie to EWA – projects and initiatives .................................................................................... 19 The Rookie programme ................................................................................................................................ 19 The Woman in My Life ................................................................................................................................ 19 Young Women’s Filmmaking/Unga kvinnors filmskapande ........................................................................ 20 First-time directors and equality in the Noughties ........................................................................................ 20 Moviement .................................................................................................................................................... 20 Eivor and Mai ............................................................................................................................................... 22 Nordic Women in Film ................................................................................................................................. 23 The EWA study ............................................................................................................................................ 24 Pulling towards the same goal................................................................................................................ 26 The Cinematheque ........................................................................................................................................ 26 Film Forum ................................................................................................................................................... 27 Film in Schools ............................................................................................................................................. 28 Making available .......................................................................................................................................... 28 Funding ......................................................................................................................................................... 29 Nordic Women in Film ................................................................................................................................. 31 Press and PR ................................................................................................................................................. 33 Other film industry initiatives ....................................................................................................................... 35 A world first ........................................................................................................................................... 36 Our work is producing results ....................................................................................................................... 36 International attention ................................................................................................................................... 37 Voices from outside ...................................................................................................................................... 38 Future challenges ................................................................................................................................... 41 Important events ..................................................................................................................................... 42 Conclusion ............................................................................................................................................. 44 3 A comment from the CEO Welcome to this historical summary of how we at the Swedish Film Institute have been working on gender equality. We are publishing the report due to the extensive international attention and many questions our work has attracted. I often get all the praise for work that is based on far more than just my decision to really start taking the gender equality goal seriously – a decision I made when I first started at the Swedish Film Institute in October 2011. Today, six years later, it is clear that it has been possible to achieve a gender equal funding system without quotas, and with higher quality as a result. Achieving this has in part been down to my resolve as a leader, but also very much to the hard work of everyone else involved. Sweden is privileged to be a rich nation, without wars in recent centuries, and with a stable majority government for many years. This has favoured the gender equality work as society at large has become increasingly gender equal. Previous governments , industry players, my CEO predecessors and the staff at the Film Institute too have all very much helped to make Swedish film production what it is today. What has been added since 2011 are concrete goals and ambitions, along with clear communication. Sweden cannot stand as a model for other countries; those countries must put their own work in. Even so, we do believe that the working method used at the Swedish Film Institute can spread knowledge and understanding, partly by describing our gender equality work before 2011, and also by outlining what we have done since to achieve our goals. We have yet to achieve film production that fully sees beyond gender, ethnicity, LGBTQ and varying levels of able-bodiedness. We need to broaden representation, both behind and in front of the cameras. We have put together a new action plan for our ongoing efforts, which includes the concrete goal of spreading knowledge. This is why we have produced this report, the first of many. Our hope is that knowledge will lead us to a film industry that’s sustainable in the long term, where everybody can work on equal terms. Anna Serner CEO, Swedish Film Institute 4 Foreword Anna Wahl is a Professor and Vice President at KTH, the Royal Institute of Technology in Stockholm. She has an MBA from the Stockholm School of Economics, and in 1992 defended her doctoral thesis there on “Gender Structures in Organizations – career development for women with MBA and MSc degrees”. In 2008 Wahl was made a Professor of Gender, Organization and Management at the KTH’s Department of Industrial Economics and Management. Her research areas are organization and leadership, with a particular focus on gender and feminist theory. She has taken part in several projects in association with the Swedish Film Institute, and is an important resource when it comes to knowledge of the film industry and its organization from a gender perspective. There are various pieces of good advice that are generally given to organizations or sectors that want to strive for greater gender equality. One of these is about discussing which argument should be communicated through the organization/sector to explain why gender equality is a good thing in this particular context. There are several arguments that can be used to establish legitimacy and participation, such as democracy, fairness, competence, quality, profitability, development, or a good working environment. Different arguments are used in different sectors. Sometimes the argument has not been formally formulated, and this can cause uncertainty and a resistance to change. Sometimes the argument is altered, because the change process has developed since it was first formulated. In the film industry, as in
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