Syracuse University SURFACE Maxwell School of Citizenship and Public Political Science - Dissertations Affairs 2011 Taxes, Welfare and Democratic Discourse: Mainstream Media Coverage and the Rise of the American New Right Matt Guardino Syracuse University Follow this and additional works at: https://surface.syr.edu/psc_etd Part of the Political Science Commons Recommended Citation Guardino, Matt, "Taxes, Welfare and Democratic Discourse: Mainstream Media Coverage and the Rise of the American New Right" (2011). Political Science - Dissertations. 100. https://surface.syr.edu/psc_etd/100 This Dissertation is brought to you for free and open access by the Maxwell School of Citizenship and Public Affairs at SURFACE. It has been accepted for inclusion in Political Science - Dissertations by an authorized administrator of SURFACE. For more information, please contact
[email protected]. Abstract Research demonstrates that news media can shape mass opinion on specific public policy issues in politically consequential ways. However, systematic and critical empirical analysis of the ideological diversity of such news coverage is rare. Scholars have also illuminated how and why U.S. economic and social welfare policy has shifted rightward in recent decades, but they have failed to consider media’s role in shaping public opinion to democratically legitimate this major reorientation of political economy to favor business and upper-income constituencies. I combine neo-Gramscian theorizations of hegemony, popular common sense and articulation with social scientific research on framing, priming and psychological ambivalence to examine mainstream news coverage of two key policy debates during the neoliberal era: 1) the Economic Recovery Tax Act of 1981, and 2) the Personal Responsibility and Work Opportunity Reconciliation Act of 1996.