Ethnic Composition Houston-Galveston (PPM Data) Radio Market Report August 2006
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Radio Market Report Houston-Galveston August 2006 (PPM Data) Houston-Galveston - August 2006 (27-Jul-2006 - 23-Aug-2006) Ethnic Composition Persons 12+ AQH AQH AQH Cume Cume Cume AQH AQH AQH Cume Cume Cume (00) % Rating (00) % Rating (00) % Rating (00) % Rating KBME-AM KIKK-AM Totals 27 100 .1 1380 100 3.1 Totals 2 100 197 100 .4 Black 1 4 69 5 1.0 Black Hispanic 1 4 217 16 1.6 Hispanic 14 7 .1 KBXX-FM KILT-AM Totals 189 100 .4 10240 100 23.4 Totals 49 100 .1 2330 100 5.3 Black 129 68 1.8 4308 42 61.5 Black 2 4 116 5 1.7 Hispanic 28 15 .2 2769 27 21.0 Hispanic 3 6 253 11 1.9 KCHN-AM KILT-FM Totals 1 100 146 100 .3 Totals 212 100 .5 8514 100 19.4 Black 10 7 .1 Black 15 7 .2 561 7 8.0 Hispanic Hispanic 24 11 .2 1870 22 14.2 KCOH-AM KIOL-FM Totals 19 100 551 100 1.3 Totals 73 100 .2 4009 100 9.2 Black 19 100 .3 460 83 6.6 Black 2 3 227 6 3.2 Hispanic 53 10 .4 Hispanic 7 10 .1 616 15 4.7 KEYH-AM KJOJ-AM Totals 26 100 .1 1594 100 3.6 Totals 1 100 91 100 .2 Black Black Hispanic 25 96 .2 1515 95 11.5 Hispanic KFNC-FM KKHT-FM Totals 21 100 979 100 2.2 Totals 12 100 459 100 1.0 Black 2 10 139 14 2.0 Black 1 8 78 17 1.1 Hispanic 73 7 .6 Hispanic 1 8 71 15 .5 KGOL-AM KKRW-FM Totals 1 100 136 100 .3 Totals 167 100 .4 8348 100 19.1 Black Black 5 3 .1 579 7 8.3 Hispanic Hispanic 30 18 .2 1685 20 12.8 KHJZ-FM KLAT-AM Totals 149 100 .3 5499 100 12.6 Totals 34 100 .1 1463 100 3.3 Black 53 36 .8 1589 29 22.7 Black 60 4 .9 Hispanic 24 16 .2 1128 21 8.6 Hispanic 34 100 .3 1351 92 10.2 KHMX-FM KLOL-FM Totals 219 100 .5 12398 100 28.3 Totals 142 100 .3 7331 100 16.7 Black 11 5 .2 932 8 13.3 Black 5 4 .1 418 6 6.0 Hispanic 45 21 .3 2870 23 21.8 Hispanic 132 93 1.0 6071 83 46.0 + Station(s) changed call letters - see "Special Notices." For more information on simulcast stations, go to The estimates and data contained in this printed report have been obtained from Arbitron's monthly PPM Radio www.arbitron.com/simulcast.htm Market Report and are for the exclusive use of Arbitron subscribers pursuant to a written license agreement. See the PPM description of methodology for further information on limitations and restrictions of use. 1 © 2006 Arbitron Inc. Radio Market Report Houston-Galveston August 2006 (PPM Data) Houston-Galveston - August 2006 (27-Jul-2006 - 23-Aug-2006) Ethnic Composition Persons 12+ AQH AQH AQH Cume Cume Cume AQH AQH AQH Cume Cume Cume (00) % Rating (00) % Rating (00) % Rating (00) % Rating KLTN-FM KQUE-AM Totals 230 100 .5 7820 100 17.8 Totals 25 100 .1 1517 100 3.5 Black 108 1 1.5 Black 43 3 .6 Hispanic 227 99 1.7 7180 92 54.4 Hispanic 24 96 .2 1429 94 10.8 KMIC-AM KRBE-FM Totals 3 100 379 100 .9 Totals 252 100 .6 13113 100 29.9 Black 93 25 1.3 Black 28 11 .4 1885 14 26.9 Hispanic 1 33 118 31 .9 Hispanic 68 27 .5 4381 33 33.2 KMJQ-FM KROI-FM Totals 222 100 .5 7476 100 17.1 Totals 77 100 .2 2755 100 6.3 Black 187 84 2.7 4714 63 67.3 Black 72 94 1.0 2127 77 30.4 Hispanic 15 7 .1 1317 18 10.0 Hispanic 2 3 252 9 1.9 KNTH-AM KRTX-AM Totals 9 100 734 100 1.7 Totals 3 100 284 100 .6 Black 1 11 69 9 1.0 Black 6 2 .1 Hispanic 101 14 .8 Hispanic 3 100 254 89 1.9 KODA-FM KSEV-AM Totals 287 100 .7 15831 100 36.1 Totals 34 100 .1 1565 100 3.6 Black 25 9 .4 1772 11 25.3 Black 1 3 110 7 1.6 Hispanic 77 27 .6 4315 27 32.7 Hispanic 1 3 178 11 1.3 KOVE-FM KTBZ-FM Totals 185 100 .4 6433 100 14.7 Totals 204 100 .5 10267 100 23.4 Black 1 1 137 2 2.0 Black 8 4 .1 568 6 8.1 Hispanic 179 97 1.4 5664 88 42.9 Hispanic 46 23 .3 2706 26 20.5 KPRC-AM KTEK-AM Totals 98 100 .2 3137 100 7.2 Totals 4 100 263 100 .6 Black 5 5 .1 186 6 2.7 Black 35 13 .5 Hispanic 2 2 347 11 2.6 Hispanic KPTY-FM KTJM-FM Totals 137 100 .3 8612 100 19.7 Totals 145 100 .3 5374 100 12.3 Black 67 49 1.0 3246 38 46.3 Black 1 1 86 2 1.2 Hispanic 38 28 .3 3127 36 23.7 Hispanic 142 98 1.1 4938 92 37.4 KQQK-FM KTRH-AM Totals 64 100 .1 4160 100 9.5 Totals 147 100 .3 6917 100 15.8 Black 67 2 1.0 Black 15 10 .2 532 8 7.6 Hispanic 62 97 .5 3655 88 27.7 Hispanic 10 7 .1 629 9 4.8 + Station(s) changed call letters - see "Special Notices." For more information on simulcast stations, go to The estimates and data contained in this printed report have been obtained from Arbitron's monthly PPM Radio www.arbitron.com/simulcast.htm Market Report and are for the exclusive use of Arbitron subscribers pursuant to a written license agreement. See the PPM description of methodology for further information on limitations and restrictions of use. 2 © 2006 Arbitron Inc. Radio Market Report Houston-Galveston August 2006 (PPM Data) Houston-Galveston - August 2006 (27-Jul-2006 - 23-Aug-2006) Ethnic Composition Persons 12+ AQH AQH AQH Cume Cume Cume AQH AQH AQH Cume Cume Cume (00) % Rating (00) % Rating (00) % Rating (00) % Rating KWWJ-AM KSBJ-FM Totals 18 100 553 100 1.3 Totals 138 100 .3 4416 100 10.1 Black 18 100 .3 525 95 7.5 Black 6 4 .1 309 7 4.4 Hispanic 28 5 .2 Hispanic 24 17 .2 761 17 5.8 KXYZ-AM KTSU-FM Totals 2 100 164 100 .4 Totals 27 100 .1 2143 100 4.9 Black 67 41 1.0 Black 25 93 .4 1705 80 24.3 Hispanic Hispanic 1 4 137 6 1.0 KHVL-AM KUHF-FM Totals Totals 124 100 .3 3391 100 7.7 Black Black 2 2 206 6 2.9 Hispanic Hispanic 6 5 499 15 3.8 KSAM-FM Totals Totals 2 100 122 100 .3 Totals 3930 100 9.0 40605 100 92.7 Black Black 717 18 10.2 6841 17 97.6 Hispanic Hispanic 1350 34 10.2 12514 31 94.9 KQBU-FM Totals 63 100 .1 3956 100 9.0 Black 71 2 1.0 Hispanic 61 97 .5 3717 94 28.2 KZRC-FM Totals Black Hispanic KHCB-AM Totals 40 100 .1 Black 28 70 .4 Hispanic KHCB-FM Totals 53 100 .1 1749 100 4.0 Black 9 17 .1 561 32 8.0 Hispanic 6 11 417 24 3.2 KPFT-FM Totals 33 100 .1 1288 100 2.9 Black 1 3 121 9 1.7 Hispanic 83 6 .6 + Station(s) changed call letters - see "Special Notices." For more information on simulcast stations, go to The estimates and data contained in this printed report have been obtained from Arbitron's monthly PPM Radio www.arbitron.com/simulcast.htm Market Report and are for the exclusive use of Arbitron subscribers pursuant to a written license agreement. See the PPM description of methodology for further information on limitations and restrictions of use. 3 © 2006 Arbitron Inc..