ORIGINAL CHOCOLATE FOUNTAINS ARE the UK's LATEST FOOD CRAZE Submitted By: Big Wednesday PR Monday, 1 August 2005

ORIGINAL CHOCOLATE FOUNTAINS ARE THE UK'S LATEST FOOD CRAZE Submitted by: Big Wednesday PR Monday, 1 August 2005

Since the premiere of Charlie and the Chocolate Factory, parties have been buzzing with their own chocolate factories; even 10 Downing Street has bought into the trend and taken one for its summer party. The UK is about to be hit with chocolate fountain fever. Research by The Original Chocolate Fountain Ltd shows that demand for chocolate fountains has increased over 60% compared to summer 2004. The Original Chocolate Fountains were used in the filming of Charlie and the Chocolate Factory for the opening scenes when Willy Wonka sees a chocolate fountain and is inspired to create a river purely made of liquid chocolate. At the post premiere party celebrities and guests entered Willy Wonka’s factory and made a beeline for the four, metre high tiered fountains, which were in luscious milk, strawberry and white melted courverture Belgian chocolate. From Johnny Depp to Tim Burton with Graham Norton, Jonathan Ross and Brooklyn Beckham in-between, the fountains were a big hit with both children and adults. Graham Norton was partial to a bit of fudge, whilst Jonathan Ross opted for the perfectly ripe glittered strawberries and Brooklyn Beckham dipped a couple of profiteroles under the gaze of Jacquie Adams – Victoria’s Mum. Brooklyn clearly enjoyed his first strawberry chocolate fountain experience – it was the first thing he ran to - and took a little persuading to see the rest of the party. Harvey Ward of The Original Chocolate Fountain says ‘It’s brilliant, everyone loves chocolate and the sight of melted chocolate flowing down a metre high fountain has brought famous grown men and women literally to their knees at this party.’ Last week The Original Chocolate Fountain Ltd was featured on GMTV for their interactive wedding of the year and fountains are now one of the top ten features at today’s weddings with white chocolate being a favourite. Presenter Ben Shepherd loved dipping doughnuts into the delicious liquid, and guest on the show Shane Richie ordered one as a gift for Nick Bailey’s wedding (a.k.a. Dr Trueman). With their stunning presentation, The Original Chocolate Fountain Ltd creates the ultimate ‘wow’ factor and the fountains are a great talking point at any occasion. Before seeing a fountain you are gripped by the intoxicating smell of melted Belgian chocolate as the scent permeates the room. A fantastic site to behold, the fountains are freestanding, tiered and a metre high with unique Perspex neon displays and bespoke glassware laden with the highest quality exotic fresh fruit, home-made Devonshire fudge and fresh miniature doughnuts and profiteroles for the ultimate in pleasurable dipping. www.theoriginalchocolatefountain.com - ends - Notes to Editors 1.Harvey Ward and Helen Harper founded the Original Chocolate Fountain in 2003. It was the first chocolate fountain company in the UK and is now the largest operator in Europe. The first franchise has been sold to cover the Midlands territory and there are a further 6 for sale in the UK.

Page 1 2.The Original Chocolate Fountain is a celebrity favourite, loved by Elle Macpherson, Claudia Shiffer, Matthew Vaughn, Rebekah Wade, Ross Kemp, The Beckhams, Gordon Brown, Cherie Blair, Christian Slater, Val Kilmer and Richard Curtis. 3.The Original Chocolate Fountain Ltd gave Richard Curtis the inspiration to include a giant fountain for chocoholic Dawn French to dip her head into on the New Year special of The Vicar of Dibley. 4.Each fountain holds the equivalent to 250 Mars bars and uses high grade specially imported courverture chocolate direct from Belgium, which has a minimum 34% cocoa solids for milk and up to 82% for dark. Other flavours include strawberry, orange, cappuccino and mint. Nothing is added to the chocolate it is simply melted to work in the fountain. 5.The Original Chocolate Fountain Ltd uses stunning and bespoke displays to feature the fountains. Current popular models are the rotating display and the figure of eight comprising 2 fountains. 6.Only high quality, fresh products are served with the fountains. Fruits and berries supplied with the fountains are perfectly sized and ripe for the dipping. The pineapple is Costa Rican and deliciously super-sweet. The fudge is from homemade from Devonshire and comes in a variety of flavours: Clotted cream, cherry, Malteser, rum and raisin and marzipan. For further information and images please contact: Eugenie Tham at Big Wednesday PR on: T: 0207 277 6260 E:[email protected] M: 07813 037 109

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