pass ion f or embe dd ed s olut ions

annual report 07 ticketing systems for public transport

embedded solutions can be described as the computer brain of a machine, a system or an industrial end product. They are solutions that can be used in a broad range of industrial ­applications, such as fighter-jet radar systems, ticketing systems for public transport, network solutions for videoconferencing equipment or fiscal measuring systems for oil and gas.

data respons’ vision is to be the leader in embedded solutions in Europe by 2010.

Voice communication

I ONS E M BEDDED SOLUT for air traffic control

2 DATA RESPONS ASA | ANNUAL REPORT 2007 CONTENTS

DATA RESPONS 04 CEO’s statement 06 This is Data Respons 08 Solutions 12 Services 14 Products CONTROL SYSTEMS Close to the customer for medical equipment 20 21 Sweden 22 23 Germany

Solid industry experience 26 Offshore/Maritime 27 Telecommunications 28 Defence 29 Cross-industry

ORGANISATION 33 Our values 34 A career in sales 36 A career in development 38 Data Respons Embedded Pool 40 Group management

INVESTOR 42 Investor information 43 Key growth drivers 44 Key figures

ANNUAL REPORT 47 The board of directors 48 Directors’ report

FINANCIAL STATEMENTS AND NOTES 54 Financial statements 60 Accounting principles 63 Notes 83 Auditor’s report

Financial calendar 2008 15.04.2008 Presentation of Q1 2008 29.04.2008 Annual General Meeting 08.05.2008 Capital Markets Day MEASURING SYSTEMS 10.07.2008 Presentation of Q2 2008 for oil and gas 14.10.2008 Presentation of Q3 2008 27.01.2009 Presentation of Q4 2008

DATA RESPONS ASA | ANNUAL REPORT 2007 3 Our focus on continuous improvement will carry on in 2008, to make us an even better partner to our customers.

Kenneth Ragnvaldsen, CEO, Data Respons ASA

4 DATA RESPONS ASA | ANNUAL REPORT 2007 Value added

Understanding the customer’s challenges creates value. Therefore Data Respons’ most important task is to continuously improve our organisation according to the needs and desires of our customers. Only by developing competitive solutions for our customers can we continue our strong growth and create good value for our shareholders. Our focus in 2007 has been on three key areas: local presence Throughout 2007, we continued to improve our local presence. In total During the last few years, Data Respons’ main focus has been to improve we now have offices in 14 important customer regions in the Nordic the different stages of Embedded Solution value chain. Our partnership countries and Germany. We established a presence in regions like Jut- network has been extended and logistics, test and integration functions land in Denmark, and Linköping and Gothenburg in Sweden. We also have been improved. In addition we have established a new office in showed strong growth in existing regions like in Norway and Taiwan to improve the quality of the solutions flow right from the start. Kista in Stockholm. To have a firm local foundation is essential for pro- Our aim is to offer our customers an even shorter path from specification viding customer-relevant competencies as well as the necessary level of to finished, industrialised product. service and support. We are now starting to see the results of these efforts. Over 50% of our sales were customised recurring solutions in 2007. This represents a a knowledge-based culture growth of around 40%. To be an embedded solution expert, we must attract the best minds and cover a broad range of disciplines within our field. Therefore we I am proud of the effort from our motivated and committed employees have a continuous process of improvement in technology competencies, throughout the year. Our focus on continuous improvement will carry methods and development processes. The last two years, we have been on in 2008, to make us an even better partner to our custome