EXPERT ADVICE * Brand profiles * UK-based start-ups Making Industry news * FREE COPY * Business plans Franchise Money£3.25 DEC 16 * www.startupbusinessuk.net TRENDS What’s attracting the under THE BUSINESS START-UP MAGAZINE 30s into franchising? THE BUSINESS START-UP MAGAZINE

TAKING ON THE FAST TRACK BIG GUNS Your Start-Up 20 ways to market your business online

DECEMBER 201 5 Star 4 Times Rated higher than industry standards for all 29 questions

PAGE WINNERS PAGE THE BIGGER PAGE TAKING ON 46 OR LOSERS? 74 PICTURE 16 THE BIG GUNS How low interest rates The total costs you’ll incur The housewife who took the

6 impact on small businesses when buying a franchise hot drinks market by storm

MM Master DEC 16 002-116_Layout 1 04/11/2016 10:36 Page 2 MM Master DEC 16 002-116_Layout 1 04/11/2016 14:32 Page 3 Making Welcome... Money

A trend has emerged that proves you don’t need extensive business experience to become a successful franchisee. British Franchise Association research has revealed [ CONTENTS ] that in the last two years one in five new franchisees has been under 30. BUSINESS The bfa’s ‘In Business By 30’ campaign has gone a long 51 THE PROSPECT FRANCHISEE way to attracting this new wave of young entrepreneurs. OPPORTUNITIES CERTIFICATE Another factor is the opportunity to be in control of A new initiative is aiming to 12 FUNDING THEIR FUTURES transform the route to self- your own destiny, using an established brand’s tried and Nicola Evans and Victoria Bays employment in franchising tested concept, while benefiting from full training and joined Forever to support them as ongoing support. they pursued their childhood dreams 74 THE TRUE COST OF BUYING It’s why franchising is often described as being in A FRANCHISE business for yourself, but not by yourself. 16 LOVE AT FIRST SIP The total investment required to But with around 1,000 franchises in operation in Amanda Hamilton’s hands-on become a franchisee the UK, where do you begin? A good start could be our approach has enabled her to build a brand in the hot drinks sector 78 FRANCHISEES UNDER 30 profiles of 10 proven franchises in the children’s sector in 12 What’s attracting young people to this issue. 18 HEAVEN SCENT move into business with a franchise? If you like the idea of changing people’s lives for the Sophie Labbé explains how she better and turning a profit at the same time, you may find crafted Oriflame’s latest fragrance FRANCHISE the perfect vehicle for your aspirations to be your own boss. 19 AN ALTERNATIVE INCOME OPPORTUNITIES FROM HOME Trendsignal offers a primary or 54 MAINTAINING AN Jeff James secondary income stream UPWARD TREND Editor X-Press Legal Services is developing a successful network and building ADVICE support for franchisees Making AND INSIGHT Money 56 FROM THE START, I FLOURISHED www.startupbusinessuk.net DESIGN 10 PAYING THE PRICE Dublcheck’s David Rowley gives us twitter: @businessden ART DIRECTOR The winners and losers of the recent on the inside track on his franchise Lee Whiteford fall in the value of the pound [email protected] 58 TABLE TOPPER DESIGNERS EDITORIAL 14 BUSINESS STRUCTURES Imran Qureshi is heading to the top EDITOR Steve Streeting, Lee Francis, Jeff James Hayley Underwood, Ben Kemp & It pays to know about them before of Kare Plus’ earning’s league Sarah Hilder you set up shop ASSISTANT EDITORS Catherine Eade, Louise Ramsay DESIGN, TYPESETTING 62 THE FRANCHISE & REPROGRAPHIC 20 FESTIVE CHEER THAT TICKED MY LIST ADVERTISING MS Typesetting & Design, Use the personal touch to give your Mitali Chopra explains why she ADVERTISEMENT DIRECTOR 21-23 Phoenix Court, Mark Forsyth Hawkins Road, business the perfect Christmas chose to become an ActionCOACH present GROUP ADVERTISEMENT Colchester, Essex CO2 8JY. franchise owner MANAGER PRINTED IN ENGLAND Richard Davies Tel: 01323 471291 40 NATION OF ENTREPRENEURS 66 CHILD’S PLAY E-mail: [email protected] NEWSTRADE SALES Marketforce. Tel: 0203 1483300 New research predicts that post- 10 proven franchises in the ASSISTANT ADVERTISEMENT Brexit more people will be starting children’s sector NEXT ISSUE ON SALE MANAGER new businesses than ever before Neil Phillips Tel: 01323 471291 December 15th E-mail: [email protected] © Aceville Publications Ltd 72 POLISHED PERFORMERS No part of this publication may be 42 GETTING STARTED ON SOCIAL Time For You’s Paul Barratt and CIRCULATION MANAGER copied, broadcast, interpreted, or MEDIA Mick Orrin stored, in any form, for any purpose, Dan McGarrigle are shining Tel: 01206 505912 without the written permission of 20 ways to market your business examples of how to run a successful the publisher. SUBSCRIPTIONS online franchise Tel: 01795 414667 Every effort is made to ensure the veracity and integrity of the companies, PUBLISHER persons, products and services 44 IF AT FIRST YOU DON’T 94 SKIN IN THE GAME Matthew Tudor mentioned in this publication, and SUCCEED Half of Ableworld’s 32 stores are details given are believed accurate at GROUP EDITOR the time of going to press. However, What can failure teach business company owned, while half have Ted Rowe no responsibility or liability whatsoever owners? Dave Howell finds out been opened under the franchise can be accepted for any consequence CREDIT CONTROL or repercussion of responding to any umbrella Sue Carr Tel: 01206 505903 information or advice given or inferred. 46 INTEREST RATES AT AN ALL-TIME LOW 96 ATTRACTIVE PROSPECT The advantages and disadvantages SureCare has seen significant Published by Aceville Publications Ltd The Boatshed, Sovereign Harbour, Eastbourne, SUPPLIER FORUM to start-ups and small businesses success this year East Sussex, BN23 6JH. Printed in England © Aceville Publications Ltd

4 MAKING MONEY MEET OUR EXPERTS Making BRIAN DUCKETT is chairman of The Franchising Centre, part of the world’s largest network of specialist franchise consultants.

JOHN PRATT is senior partner at specialist franchise firm Hamilton Pratt and has advised franchisors for over 25 years.

VICKY WILKES is a senior associate at law firm Squire Patton Boggs (UK) LLP, specialising in both domestic and international franchising.

SHELLEY NADLER is a legal director in Bird & Bird’s international franchising 12 team and has many years’ experience of advising on all 58 aspects of franchising.

MIKE CLEARY assists clients to improve sales performance through effective marketing initiatives.

CHRIS DAY is the creative director of The Reel Thing Ltd, a supplier member of the Direct Selling Association.

CAROL STEWART-GILL is founder and owner of Dublcheck, a leading franchise 78 commercial cleaning company 94 that was established in 1993.

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MAKING MONEY 5 Helen Venables: MD of House News of Colour ALL THE LATEST FROM THE WORLD OF SMALL BUSINESS...

HOUSE OF COLOUR LAUNCHES SECOND FRANCHISE PHASE

The personal stylist and colour analysis specialist is aiming to open a further 100 UK franchises by the end of 2018. Franchises cost £8,225 (plus VAT) and a monthly service fee of £45 (plus VAT). Part of the package includes a designated exclusive region with a population of at least 90,000 people. Helen Venables, managing director of House of Colour, says: “We’re looking for motivated, personable business people who would like to support and inspire their clients to greater success in their lives. “If you’re business-minded with a passion to help people live their lives to the full, this franchise opportunity means you could help build the confidence of your clients and recoup your investment within months.” House of Colour’s business model has several lucrative income streams - from colour analysis and styling to make-up classes and over 250 make-up products. Stylists can start in their home, take a small shop or work in a beauty salon, health club or large department store. The company currently has 96 franchisees operating in the UK.

MAGICMAN GLOBAL LICENSING JOINS BFA

Magicman sister company with regard to marketing through Magicman Global Licensing has mainline platforms. been accepted by the British “Membership also gives Franchise Association as an the prospective franchisee a associate member, securing its measure of confidence that the reputation within the UK as an management and structure of ethical and responsible franchisor, our franchise has been rigorously while reinforcing the support examined by an independent services of the bfa to Magicman body.” franchisees. Magicman Global Licensing Mark Henderson, CEO of was incorporated in January the Magicman Group, says: 2014 to extend the Magicman “Achieving membership of the on-site hard surface repair British Franchise Association and restoration service to has been a major goal of our local operators as a franchise franchise operation from the start. opportunity. “Being a member of the bfa has There are now six Magicman major advantages to Magicman franchisees in the UK. DIARY DATES

BUSINESS STARTUP THE BRITISH & INTERNATIONAL THE NATIONAL FRANCHISE EXHIBITION Olympia London FRANCHISE EXHIBITION NEC, Birmingham November 17-18 Olympia London January 20-21 February 17-18

GOING GLOBAL LIVE THE FRANCHISE SHOW THE NORTHERN BUSINESS EXHIBITION Olympia London ExCeL, London EventCity, Manchester November 17-18 February 17-18 April 6-7

6 MAKING MONEY MOVIE TIE-IN FOR MAIL BOXES ETC

A collaboration between the post and parcel delivery franchise and one of Hollywood’s leading film studios has raised the bar for non-food franchise marketing. When James Simmons, marketing manager for Mail Boxes Etc UK & Ireland, received a call from Warner Bros’ UK agency earlier this year, he spotted an opportunity to take an innovative approach to franchise marketing support via its network of 160 stores. Warner Bros was looking for an established national retail network to help promote its animation adventure Storks, which opened in cinemas on October 14. James explains: “When the call came, it coincided with the planning of our marketing campaigns for the second half of 2016. We were exploring ideas to help our franchisees increase parcel volumes through our stores and the Storks storyline was a perfect match.” In the film, storks no longer deliver babies, but packages for a fictional internet retail giant. “Movie tie-ins are relatively commonplace in the food franchise sector, but as far as we’re aware, this is the first time a major movie studio has worked with a UK-based non-food franchise,” James adds. “It’s offered our network of franchisees a chance to gain even more Driver Hire exposure for their businesses.” Using the headline ‘Despatched by Mail Boxes Etc, delivered by Storks’, with the strapline ‘Delivery is in our DNA’, the two organisations combined celebrates their branding, imagery and messaging to create a campaign that included a prize draw to win a family holiday in Barcelona. The jointly funded activity has seen Mail Boxes Etc stores branded with Storks displays and point of sale materials, including window clings, posters record month and full-size character standees. “We had a lot of fun with the co-branding and integrating our sales September proved to be a month to remember for Driver message in the materials with the characters from the movie,” James says. Hire’s franchisees. The transport & logistics recruitment “But what this is about for us is the serious business of generating parcel specialist’s network chalked up turnover of £10.7 million - volume and that means increasing footfall in our stores, which is great for a record in the company’s 30-plus years of trading. our franchisees.” Seven offices have already passed £1 million turnover for the first half year. In addition, nearly half of Driver Hire’s 103-office network have passed £500,000, putting them on course to achieve £1 million turnover by the financial year end in March 2017. Jeremy Neale, Driver Hire’s UK managing director, says: “We’re delighted by the progress of our franchisees. As a result of their efforts, we have seen annual network turnover increase by 28 per cent to £100 million since 2013. “We have also won new business with several blue chip brands in recent months. “In an industry where a missed deadline can be expensive for our customers, our franchisees recognise the critical nature of the service they offer. Customers count on Driver Hire to provide the best possible staff every time. “As a franchisor, we will continue to support our office network, helping them to focus on being the best at what they do. We’re very optimistic for the future of both Driver Hire and its franchise network.”

Quote of the month:

THE BRITISH FRANCHISE EXHIBITION INSTEAD OF WONDERING WHEN EventCity, Manchester June 16-17 YOUR NEXT VACATION IS, YOU OUGHT TO SET UP A LIFE YOU FRANCHISE SHOW IRELAND RDS, Dublin DON’T NEED TO ESCAPE FROM. September 8-9 Seth Godin, author and entrepreneur.

MAKING MONEY 7 75% of British workers WEB NEWS

ONLINE ONLY TAX from the web. 59 per dream of self- RETURNS cent of those surveyed considered themselves Business owners should hooked on their devices. Half said they spent longer employment start planning now for changes to the way they online than originally 51 per cent of respondents to the survey by St James’s Place intended each day. The file their tax returns. Academy said having more control/setting their own hours By 2020, the majority study of 2,025 adults of small and medium- and 500 teenagers forms would be the best thing about being their own boss. sized enterprises will be part of Ofcom’s annual A further 21 per cent thought improved job satisfaction required to keep track of Communications Market would result, 15 per cent believe they could increase their their tax affairs digitally Report. A typical adult earnings and 11 per cent like the idea of working from spends an average of 25 and update HMRC at wherever they like. least quarterly via digital hours online per week, tax accounts. In order with 42 per cent saying Other findings of the research by the training and to comply with the new they go online or check development arm of FTSE 100 financial services company legislation, businesses will apps more than 10 times St James’s Place include: a day. be required to use digital Younger workers (aged 18-35) are more predisposed to the tools, such as software entrepreneurial dream than older people in employment. or apps, to keep records AMAZON Londoners are the most entrepreneurially minded, while of their income and BROADBAND expenditure. the Scottish are the least. The internet retailer Employees working in advertising/marketing are the most MOBILE BANKING is considering entrepreneurially minded, while those in the public sector are adding broadband to the least. A study from tech analyst the range of products 85 per cent of higher earners (those on £70,000-plus) want Juniper Research has available on its premium found over two billion subscription service, to set up their own business, compared to 71 per cent mobile users will have according to tech of those earning less than £20,000. used their devices for news website www. banking purposes by the theinformation.com/ end of 2021, compared amazon-eyes-internet- with 1.2 billion in 2016. service-offering”The Growth in mobile Information. Amazon is banking is being driven contemplating becoming by consumer adoption an internet service of banking apps and the provider across Europe. changing way consumers manage their finances. UK INFORM ME, banking app log-ins now INFORMI exceed traditional internet banking log-ins - mobile Small firms can now app log-ins reached a access a free online record 11 million per day platform designed to help during 2015. them run their businesses better. Informi is a one- DIGITAL DETOX stop online community that includes a tool to Internet overload has led help find an accountant or millions of people in the bookkeeper, corporation UK to take a ‘digital detox’, tax calculator, budget according to regulator spreadsheet template, Ofcom. The survey found cash flow statement 34 per cent of internet template, petty cash log users have taken a period and National Insurance of up to a month away calculator.

8 MAKING MONEY MM Master DEC 16 002-116_Layout 1 04/11/2016 11:05 Page 9 ADVICE

PAYING THE PRICE Mike Cleary examines the possible winners and losers of the recent fall in the value of the pound

t may be a little naпve to assume products and services tailored to the lead time commitments, would also too much, but the change in needs of UK resellers and consumers, reduce wastage and increase their monetary exchange rates will and having specific additional plans flexibility by sourcing locally. help to depress competing for any targeted foreign countries. They would be able to offer more Iforeign imports, in favour of local Now it’s even more relevant than appropriateness to consumers, manufacturing and supply. ever to be sure you understand the potentially increasing sales and However, this welcome boost to customer profile you have and the regain control over their business ‘Buy British’ campaigning will only audience you want to target. operations and need to discount or work if you, as a local producer and write off overproduced stock. Such supplier, increase sensitivity and LOCAL SOURCES flexibility could incur higher labour flexibility for your target markets. Those wholesalers and retailers costs in the short term, but the gap This means rationalising your currently locking themselves into is narrowing as China’s population pricing strategies, minimum order cheap merchandise from the Far increases its middle class economic requirements and lead times, with East, incurring large volume and long status and Western aspirations. Just taking the clothing industry as an example, such flexibility could mean doing away with the need to promote and sell winter clothes in July and August. Instead, measurable weather patterns could be taken into account and summer ranges extended from May to September. Such a change would reduce the amount of dead buying time caused by offering inappropriate stock, shifting decision making to consumer need, rather than supplier operational demand.

SUPPLY CHAIN No matter from where, the sourcing of components and finished product in your supply chain needs every element closely scrutinised to determine likely source, continuity, price stability and quality assurance. This is whether you’re a supplier of services or products to the public or other commercial ventures. At least local vendors are more accessible if something goes wrong. In your supply chain, watch out for and ensure you challenge unscrupulous traders who put up prices, blaming Brexit or exchange

10 MAKING MONEY Whether you’re selling a product or service, the added value argument may be appropriate, but there’s a price level people can afford, beyond which they will opt out. The same point goes for trying to get customers to trade up. Whatever your approach, stay affordable if you want to make a sale. Cross merchandising also has its place, but needs to be especially relevant to the target audience. Recent experience while conducting some mystery shopping for a retail client proved the irrelevance of the company’s sales pitch. Not only was the additional service irrelevant, the price was more than its direct rate increases, when they’re sourcing boost to the British tourist trade, competition, offering significantly less both finished product and components both from people in the UK staying value. made in the UK. Remember, exchange at home, reducing foreign spend, and Finally, our current situation rates will always be volatile and people from abroad spending their WE’RE IN A GLOBAL will offer some businesses a good continue fluctuating. money on accommodation, catering, MARKET, WITH MANY opportunity, while some may lose out. Equally, ensure you’re regularly souvenirs and other purchases. MORE ISSUES TO We’re in a global market, with many updated with existing and potential However, for residents, the BE RESOLVED THAN more issues to be resolved than Brexit, international trade barriers and UK hospitality, catering and BREXIT, SO DON’T LET so don’t let it be an excuse for inaction. incentives if your only option is to entertainment industries are among IT BE AN EXCUSE FOR World stability and an increasingly import. There are plenty of government the most expensive in Europe. Given INACTION” out of control population explosion and trade sources of information, like for like comparisons with food, is more critical and beyond the which are mostly free. travel and accommodation, you can management of the commercial The next two years will see a lot of still go to a sunny location in Europe sectors. change and opportunities, as countries for one week for the equivalent of reposition themselves to ensure they four days in the UK. Our comparisons have their own direct export access to were based on November 2016 euro the inhabitants of the UK. Whatever exchange rates. ABOUT THE AUTHOR Brussels says, I cannot imagine In recognition of this financial Mercedes or BMW restricting their comparison, it would be appropriate Mike Cleary assists clients to offering or imposing punitive barriers for UK providers to maintain improve sales performance on UK consumers in order to shrink and even reduce existing pricing through effective marketing their current successes. structures, or at least add better initiatives. MDC works with It should also prove to be a good trade value for money, to attract more domestic and international bargaining point for UK companies trade through domestic and foreign organisations across a broad wanting to openly export to Europe and visitors. spectrum of industries. beyond. This is especially relevant with If they don’t, they’re likely to Marketing audits and mentoring Brexit about to commence, which may minimise potential domestic have been core specialities well open up new opportunities for you. tourist conversion from holidays since 1993. abroad to home by being greedy and, Tel: (44) 01425 610960. TOURIST TRADE worse, discourage repeat visits by Email: [email protected] The current, possibly short-term, foreign tourists. There’s no room for exchange rates will likely produce a complacency or poor service.

MAKING MONEY 11 BRAND PROFILE

[ FOREVER ] FUNDING THEIR FUTURES Nicola Evans and Victoria Bays started their Forever businesses to support them as they pursued their childhood dreams

icola Evans uses the Victoria Bays has income from her Forever achieved financial stability business to fund her primary passion - her doll Nbusiness, Bonnie & Pearl. She says: “My dolls were a huge part of my childhood and remained important to me even as a teenager. While in Chicago, I saw some older girls with their dolls and I realised I was not a freak of nature. “It was on that trip that I was inspired to set up my own doll business, Nicola Evans and business with the aim of creating dolls that partner Lisa Bridgeman would become as important in the lives of children today as mine were to me. generate £500 a month my income last love it and all the people it brings “So in 2012 our family, including our year was close to a six-figure salary.” me into contact with - there is huge two sons, went to live with my parents, Five years on, Bonnie & Pearl has friendship and support. with the proceeds of the sale of our become the number one selling doll in FOREVER IS “Ironically I’ve found myself on home being used to fund my dream Harrods and is available in 17 countries. THE WORLD’S stage being recognised as I progress business venture with my business “I know it will eventually deliver LARGEST GROWER, and grow my team, so I have been partner, Lisa Bridgeman.” the goods financially, but it’s my MANUFACTURER treading the boards in a way I never Forever business that has allowed me AND DISTRIBUTOR even imagined.” INVESTMENT to continue and for that I am eternally OF ALOE VERA Forever is the world’s largest The investment in design and grateful,” Nicola says. PRODUCTS” grower, manufacturer and distributor manufacturing soon absorbed the of aloe vera products, operating in 159 £250,000 from the sale of Nicola’s STABILITY countries. The company is a member home, Lisa’s investment and further From the age of four, Victoria Bays’ of the Direct Selling Association, investment made by their parents. dream was to be an actress. Following providing an opportunity for people “Two years on, I was still not taking a drama school, she worked in a variety of to start a business under the umbrella wage from Bonnie & Pearl and we were theatre roles, as well as doing film and of a global brand working flexibly still living with my parents,” Nicola voice-over work. around their existing commitments. explains. However, in November 2015, aged All its products are backed with a “In April 2014, having seen the 28, she started her Forever business. 60-day money back guarantee. success my sister was having with Victoria says: “Once I had taken the her Forever business, I decided to get decision, I threw myself into it. Within involved too. seven months I had achieved an income “Around my doll business I found giving me financial stability. I have the the time to build my business, retailing ultimate flexibility and it’s taken away INFORMATION the products and building a team. the uncertainty of where my income Our family has stability again and the will come from. Visit www.foreverknowledge.info finance to allow me to keep pursuing “I started my business purely for and select ‘learn more’. my dream - from my initial desire to financial reasons, but have grown to

12 MAKING MONEY MM Master DEC 16 002-116_Layout 1 04/11/2016 10:36 Page 13 ADVICE

BUSINESS STRUCTURES Whether it’s a sole trader, limited liability partnership or something in between, it pays to know about different business structures before you set up shop. Louise Ramsay reports

Accountancy costs are small or non-existent. You have complete control over your business. Tax relief is available on all business expenses. You retain all the profit. Details about you and your business are private.

DISADVANTAGES Your liability for any company debt is unlimited. Raising capital can be harder. You pay income tax on all profits, which can be as high as 45 per cent. Sole traders carry less authority than limited companies. Sole traders can appear a risk to some companies. You can’t juggle money between financial years to limit your tax liability.

LIMITED COMPANY n the UK, the main legal business as an individual, though you With a limited company, you set up business models are sole trader, can employ staff. Once you’ve paid tax an organisation or company to ‘run’ limited company and business on your company income, the profits your business. This organisation is partnership. Each have their come directly to you, but if you make a responsible in itself for everything Ipros and cons, not just in terms of your loss, you’re personally responsible for it does and its finances are entirely tax liability, but also in the amount of the debt. separate from your personal ingoings paperwork you have to do, how you It’s the simplest way to set up a and outgoings. The company can then take your profits out of the business business, though it does come with share its profits with its members. and whether or not you take a personal responsibilities, such as keeping The people or organisations who hit if the business makes a loss. records of your business sales and own shares in the company effectively It’s important when you start out expenses, as well as submitting an own it. The director is responsible for to match your business to the right annual self assessment tax return to running the company for the benefit of legal structure, though you can change HMRC. the shareholders and is paid through a things later if you think a new way of combination of a salary and dividends. doing things might suit you better. ADVANTAGES The director often own shares, but this Either way, it’s crucial to know what You don’t need to register your isn’t obligatory. the different types of business are. business with Companies House and Here are three kinds of limited there are no registration costs - just set company: SOLE TRADER up online via HMRC, which is quick Limited by shares. Most limited If you work for yourself, you’re a self- and easy to do. companies are run this way. Their employed sole trader. You run your Minimal paperwork. shareholders have limited liability and

14 MAKING MONEY Partners share responsibility for decisions and problem solving

BUSINESS STRUCTURES

shares can’t be offered for sale to the Tax efficiency. partnerships, limited partnerships and public, unlike a public limited company. Limited companies pay only 20 limited liability partnerships. The liability of the shareholders per cent tax on profits and personal to the company is limited only to income, regardless of how much profit WITH A LIMITED ADVANTAGES the original amount invested, so a they make. The company director COMPANY, YOU SET Capital. A business partnership shareholder’s personal assets are can reduce taxable income to a UP AN ORGANISATION means you will generally have more protected if the company becomes minimum by taking payment through OR COMPANY TO ‘RUN’ capital to invest. insolvent. A company director isn’t a combination of dividends and a YOUR BUSINESS” Flexibility. A partnership is personally responsible for company salary. This allows more money to generally easier to form, manage and finances, unless they’ve broken the law. become available for reinvestment or run than a limited company. Private company limited by distribution among the directors and Shared skills. Partners can carve guarantee. Directors or shareholders shareholders. Sole traders can’t save up the responsibilities and share them financially back the organisation up to a tax in this way. between each other, according to their specific amount if things go wrong. Status. abilities. Public limited company. The A limited company can seem more Sounding board. Partners share company’s shares are sold to the public professional and attractive to clients. responsibility for decisions and through a market, such as the London It also provides a sense of security to problem solving. Stock Exchange. Another alternative is certain professions when opting to to set up a private unlimited company, invest or trade with a new business DISADVANTAGES which has a different legal structure Disagreements between partners again. DISADVANTAGES can occur about how to run the Limited companies are obliged business. Though there is more ADVANTAGES to register with Companies House, flexibility than with limited companies, There are three main advantages to adding to the cost of running the where shareholders can also have an trading as a limited company: business. input into the decision making process Limited liability. Information about you and your Liability. While ordinary This is the biggest benefit of company is available to the public. partnerships can counter the risk of working as a limited company. If the Administration and accounting is unlimited liability by forming a limited business gets in to financial difficulty, more complex, time consuming and liability partnership, this increases shareholders’ assets and personal costly. administration time and costs finances are protected beyond the value Withdrawing money from your Taxation. Much like sole traders, of their shareholding. company can be difficult. partners (including a limited In plain English, this means partnership and limited liability that if the business cannot pay its PARTNERSHIP partnership) must register as self- debts, shareholders will only have to When two people come together with employed and pay incrementally higher contribute into the company coffers a common business idea it’s often an levels of personal taxation. according to the nominal value of ideal model for a small business with a Profit sharing. As partners share their shareholding. This could be as reasonably low turnover. profits equally, bad feeling can arise if little as £1. Sole traders don’t have this There are different kinds of one partner feels another isn’t doing a protection. partnership, which include ordinary fair share of the work.

MAKING MONEY 15 INTERVIEW

LOVE AT FIRST SIP Amanda Hamilton’s hands-on approach and persistence has enabled her to build a leading brand in the competitive hot drinks sector. Linda Whitney reports

o you lie awake at in a small handmade clay cup. It’s an have the manufacturing experience or night fantasising about intriguing blend of tea, milk, sugar and money to start a factory of my own.” sending your product to a spices, with a slightly thicker texture supermarket buyer who BUSINESS SUCCESS than English tea. It was love at first sip.” SAMPLE SUCCESS Dmiraculously says “yes”? She decided to try selling chai from Then one day Amanda presented a IS ABOUT THE THREE It’s every entrepreneur’s dream, PS – PASSION, her station tuk tuk vans and back in sample, with no brand identity or but it actually happened to Amanda PEOPLE AND her London kitchen tried to produce packaging, to a buyer at Tesco. Hamilton. PERSISTENCE” an instant version of the chai she “I had no experience of food and remembered from India. drink production and knew nothing LEFT HER JOB “I came up with a recipe for instant about the protocol for approaching Avid tea drinker Amanda left her job chai latte, got a factory to produce it in buyers,” she says. “It was a move finding finance to fund BBC dramas small quantities and started selling it prompted by a mix of naivety and to start a business offering speciality from my vans, refining the recipe based enthusiasm. I knew my product was teas from mobile vans. A loan from on feedback from customers,” Amanda delicious, new and different. I thought: the Prince’s Trust, plus a little seed says. ‘Why wouldn’t they buy it?’” investment from her dad, funded By 2004, the brand Drink me Chai She was nevertheless amazed to the purchase of a tuk tuk van, which was created with two initial flavours get an email from the buyer himself Amanda used to sell teas from a site at of spiced and vanilla chai and she was the next day, inviting her to meet him. Lewisham station in south London. supplying kilo bags to wholesalers and Amanda says: “I was so shocked that I Business grew and soon she had vans independent coffee shops. had to read the email twice.” at several stations. Then Amanda took a However, she says: “It was quite She was offered space for her holiday in India. difficult to see the way ahead because product in 250 stores and given a three- She explains: “I tasted chai for the the factory was not very interested in month deadline in which to supply it. first time, supplied by a chai wallah making up small amounts and I didn’t “We needed to supply around 1,000 250 gram labelled tubs a week, so I had to order the tubs, get the packaging designed and order the labels and I didn’t have much time or money,” Amanda says. “It was a very tight deadline, but I wasn’t about to pass up an opportunity like that.” She started working with a start-up design agency and came up with the brand identity and package design. With the promise of more volume, she persuaded the factory to increase production. “The risk was around the financial outlay on labels and drums, but using the money from the wholesale supply business, we funded it ourselves,” Amanda says. But getting into Tesco was just the start. She adds: “I’d like to say it was

16 MAKING MONEY an overnight success, but it wasn’t. I It’s also exported to 15 countries and company rebranded from Drink Me to knew I had to build brand awareness, Amanda has launched several other Drink me Chai to focus on building the but I couldn’t afford a professional drinks in the UK and Europe. chai market rather than spread itself public relations firm, so I did all the PR She has never forgotten that her too thinly. myself. inspiration came from India and for “Meanwhile, I was promoting Drink every pack sold the company makes MARKET TESTING me Chai Latte at farmers’ markets and a donation to Pratham, a charity that She also attributes her success in food exhibitions.” provides educational programmes to part to careful market testing: “The Endorsements in the Daily Express disadvantaged children in India. early market testing on our tea bar and an interview in the Financial Despite her successful gamble customers was pivotal. Testing on the Times, plus steady marketing, helped on the Tesco buyer, Amanda knows public is far more valuable than just build awareness. success depends on far more than luck: testing your product on family and “The timing also helped,” Amanda “In my experience, business success friends.” says. “The launch coincided with is about the three Ps - passion, people Amanda adds: “We have grown the rise of the coffee chains, which and persistence. steadily and organically without encouraged people to try a wider “You must love your product additional borrowing. Perhaps we variety of new and different drinks.” and inspire your people, but for me could have got to where we are now Other leading supermarkets persistence is the most important. At faster if I had been less risk averse followed Tesco’s lead and began one point I called up one supermarket and borrowed money to invest in the stocking Drink me Chai Latte and in buyer every month for three years business. I believe you have to be brave 2005 the tea bar business was sold off. until he finally gave me a listing.” to succeed, but not so gung-ho that you Drink me Chai is now the number one Amanda also maintains a take unnecessary risks.” brand of chai latte in the UK, stocked programme of new product launches Modest words indeed coming from in most major UK supermarkets and and keeps her products and branding a woman who was brave enough to sold by many independent retailers. current. The entire Drink me Chai trust her own instincts, pioneer a new It’s supplied to caterers and can Latte range has been redesigned kind of drink in the UK and bag a deal be bought in coffee chains and cafes. in Indian inspired colours and the with a major supermarket chain.

MAKING MONEY 17 INTERVIEW

[ ORIFLAME ] HEAVEN SCENT Sophie Labbé explains how she crafted Oriflame’s latest fragrance and why being a perfumer was her destiny

ince its launch in 1967, chosen as an ingredient because confidence. To me, wearing a precious direct sales company its crystals possess a rare energy stone is like wearing a perfume - it Oriflame has been dedicated flow known to boost feelings of self empowers you. Tourmaline is to practices that are good for confidence and help you express your WE WANTED TO associated with the expression of Speople and the environment. creative spirit. creativity, which I believe makes this CREATE SCENT THAT It has a wide range of innovative We spoke to Sophie Labbé, the award RESONATES POSITIVE fragrance even more special. You have beauty products using natural winning perfumer behind My Destiny. ENERGY, SO THE the power of the fragrance, plus the ingredients and inspired by Known by her peers as the lace maker FRAGRANCE STARTS energy of the Tourmaline. nature. With a commitment to the of flowers, radiating positivity, Sophie WITH SPARKLES OF environment and the communities it gives us a glimpse into how she crafted GRAPEFRUIT AND CAN YOU TELL US ABOUT THE works in, Oriflame has launched many the scent and why being a perfumer BLUEBERRIES” OTHER NOTES FOUND IN MY initiatives to reduce its environmental was always her destiny. DESTINY? HOW AND WHY DID impact. YOU SELECT THEM? Celebrating 50 years of success in SO YOU BELIEVE We wanted to create scent that 2017, Oriflame remains committed to THAT PERFUMERY resonates positive energy, so the its mission of helping make dreams WAS YOUR DESTINY? fragrance starts with sparkles of come true. Yes. I didn’t know it at the time, but the grapefruit and blueberries. At the Every year, Oriflame releases stars aligned for me and now I believe heart, the peony was an important hundreds of new products. Its latest this was my destiny. I think we all have addition, as it adds elegance. launch, My Destiny, is a fragrance that a unique path in life and a goal we have Then orange blossom gives captures your spirit of individuality to achieve. the fragrance power. And finally, with an intense scent of lotus flower, patchouli. To me, patchouli has a lot peony petal and patchouli notes. TOURMALINE HAS BEEN of depth and mystery, an aura that is But there’s much more to this USED TO ENHANCE MY important for My Destiny. There’s wonderful new eau de perfume. DESTINY. WHAT IS THE something special about it - it’s very It’s also enhanced with an extract SIGNIFICANCE OF THE GEM? addictive. of Tourmaline. This revered semi- Tourmaline is special because of its precious gemstone was specially positive energy and ability to boost HOW DID IT FEEL TO COMPLETE MY DESTINY? I was super proud and happy, especially as it was the first time I had collaborated with Oriflame. Through a custom ink injection technique, the glass of each bottle is infused with a distinctive green swirl. No two swirls are alike, meaning your My Destiny is unique. Oriflame is proud to be the first in the fragrance industry with personalised packaging in this way.

INFORMATION www.oriflame.co.uk.

18 MAKING MONEY BRAND PROFILE

[ TRENDSIGNAL ] AN ALTERNATIVE INCOME FROM HOME Adrian Buthee, operations director at Trendsignal, shares his insights into the world of home trading and the opportunities for a primary or secondary income stream

hen people look ensure your performance is able to be for a new business just as good as ours. opportunity, it’s easy to go for a ‘safe’ WE TEACH YOU ALL SIMPLE RULES option.W When I say safe, I mean an Trendsignal graduate Andrew Hannah THAT’S NEEDED industry you already understand. TO FOLLOW THESE says: “In September I made £11,013 Everyone knows what a pizza is, STRATEGIES WITH from trading just 30 minutes per day. what a tyre is, etc and can instantly CONFIDENCE” I did this following the simple rules identify with the market and running taught in Trendsignal’s comprehensive such a business. But what about the training programme. opportunities you don’t know about? “With Trendsignal’s assistance, I Trading the Forex and stock market have amassed a considerable financial from home, for example? stake, which generates far more than I need.” LIMITLESS POTENTIAL Adrian Buthee: “Financial trading offers Andrew’s words are a testament to The fact is, financial trading offers opportunities like no other” the support and training we provide opportunities like no other. The and goes to show the potential of our overheads are low and potential can traders the ability to generate results, home trading solution, even with a time be limitless. Anything can be easy if teaching proven and simple to use commitment of as little as 30 minutes you know how to do it and trading is no trading strategies. per day. different. The good news is, all this can We have trained tens of thousands With different courses available to be achieved from home with a modest of people around the world with one meet our graduates’ differing needs, time commitment. philosophy in mind: The simpler the time limitations and budgets, we are Trendsignal is an award winning trading strategy, the easier it is to confident we have all the bases covered trading education provider, established follow. for the modern day trader/business in 2003. We teach people how to According to Trendsignal graduate person looking for significant income generate an income/capital growth Michael Bullen: “The strategies are potential. from trading the Forex and stock simple to follow and very profitable.” markets. We give our clients a comprehensive With an abundance of complex and trading plan, including rules-based confusing options available online, we trading techniques that are simple to launched in order to give individual understand and replicate. There’s no INFORMATION traders an affordable, turnkey solution need for previous trading experience, If you would like to know to some of the best trading strategies because we teach you all that’s more about enrolling on one available. needed to follow these strategies with of Trendsignal’s mentoring Our training courses and mentoring confidence. programmes, call programmes are designed to give new The key information is emphasised +44 (0)1234 757553 or visit with colour coded markers and step-by- www.trend-signal.com. step strategies detailing what you need Alternatively, visit the company to do and when you need to do it. These at The Business Startup Show tools are backed up by full training, plus (stand 906). clarity, confidence and consistent results one-to-one mentoring and support, to

MAKING MONEY 19 ADVICE

FESTIVE CHEER Use the personal touch to give your business the perfect Christmas present, Chris Day says

here are some things that and the year before, so why not this shook. Statistically, there has to be a never change - policemen year? Because it lacks heart, that’s why. proportion of them who could be in getting younger, items Christmas, with all its noise and your market now and need what you breaking down the day after PEOPLE WILL NEVER distractions, is the ideal time to reach sell. Tthe warranty expires and Christmas out in a genuine way to customers, REMEMBER WHAT YOU Day falling on December 25. SAID OR WHAT YOU suppliers, stakeholders, partners, staff, FOCUS ON QUALITY So why does it always takes us by GAVE THEM, BUT THEY supporters and all the people you may So what should you do? I believe the surprise? Maybe the thought of two WILL REMEMBER HOW have met and networked with over the secret to making Christmas work weeks’ holiday is enough to drive it YOU MADE THEM FEEL” year. for you and your business, is to make from our minds. Now is the moment to capitalise it personal. It’s not about quantity, on the time you spent over breakfasts but quality. It’s not about sending WHICH TYPE ARE YOU? at dawn or tepid wine at 6pm and an impersonal printed card, but When it comes to Christmas, there demonstrate you remember the time about a personal, handwritten one are two sorts of people - those who you met them. They may well have appreciating the recipient in a genuine started planning for it in July and forgotten about you. way. those who suddenly realise on During the year, think of all the Find something to thank them for. December 23 that it’s taking place in hundreds of people whose hand you Make them smile about something two days time. Which are you? Are you one of those who, like King Canute, stand resolute against the incoming tide of Christmas cards and animated festive emails determined not to give in? Will you be keeping your business running as usual and ignoring the cacophony of festive jingles that lurk around every corner? Will you leave everything to the last minute and arrive on Christmas Day exhausted with many things still not done? Many businesses get Christmas wrong. They approach it like any other corporate task and follow the tried and tested formula they have used for years. In November they order the company Christmas cards, which go out on the first of December. Tick. They order bottles of impressive looking wine as festive gifts for their customers. Tick. They order the company Christmas tree for reception. Tick. That, along with the obligatory staff Christmas party, wraps it up. It worked last year

20 MAKING MONEY that happened when you last see it coming towards them like a slow Finally, at this festive time of year, met. Demonstrate you appreciate motion crash. when you’re meeting people socially them and their connection to you. The I stands for ‘in writing’. A verbal and have the opportunity to talk The thing people like most is an ‘Well done’ is not enough - there needs candidly with them, find out if there attitude of gratitude. People will to be a record. Something that’s lasting are things you could do better. How never remember what you said or and can be shown to a spouse. could you work more productively what you gave them, but they will The D is for ‘deserving’. It speaks for with them during the year ahead? Be remember how you made them feel. itself. Finally, E is for ‘empowering’. As prepared to listen and then act on it. Of course, this principle applies a result of being recognised, you want I hope you have a wonderful throughout the year, not just at someone to feel good and motivated to festive break and return after the Christmas. The true role of a take action. holidays refreshed and ready for the manager or business owner is Whatever recognition you’re New Year. to make people feel great about planning at Christmas or at any time themselves and what they’re doing. of the year, apply those guidelines and Very often, the only currency we they’ll achieve the desired result. have to offer is recognition, but so often businesses get this wrong and DEMONSTRATE YOU CARE follow predictable formulas that can No business can thrive without people, ABOUT THE AUTHOR do more harm than good. so the better your people skills, the Here is my personal ‘guide’ to better your success. Think of every Chris Day has spent a lifetime making recognition work. Use it customer as an individual, with their as a communicator. Originally to measure what you are planning own preferences and needs. Look an actor and theatre director, to do and make sure it ticks all five for ways of using your knowledge to he has appeared on television, boxes. find solutions for them and to give in films, on radio and on stage. G is for ‘genuine’. Authenticity them the benefit of your expertise. He is currently the CEO of is everything. You should only Demonstrating you care about them Filament Publishing, a boutique recognise something that genuinely is the way to develop long-term publishing house specialising in deserves to be recognised. relationships. training, self help and personal U is for ‘unexpected’. This rules The same applies to your staff and development titles. He is the out tired formula like Employee suppliers. Being appreciative of them author of the book Turning your of the Month or Geek of the Week. and their contribution is storing up Knowledge Into Income. Surprising somebody by recognising goodwill for that moment when you 020 8688 2598 something they have done well is need them to do something over and [email protected] far more powerful than if they can above what’s normally expected.

MAKING MONEY 21 ADVICE

HOW TO… START YOUR BUSINESS

HOW TO BECOME A MCDONALD’S FRANCHISEE Find out if you’ve got what it takes

here can be few of us testament to the success of this plus a £5,000 security deposit who’ve never chowed massive global brand. As all outlets (refundable on opening up your down on a Big Mac and are operated through the franchising restaurant), £750 for training, as fries. Opening its first model, McDonald’s are always on well as outgoings on marketing, rent Trestaurant in the UK in 1974, the hunt for ambitious, dedicated and service charges, and this baby McDonald’s now boasts 1,250 individuals to run a franchise – and doesn’t come cheap. You also need restaurants across the country, a with a cash flow of up to £200,000 to commit to running a restaurant a year, who wouldn’t want to do it? for 20 years, though if your personal But running a McDonald’s franchise circumstances change, you may be takes a lot of commitment and hard able to sell the remainder of your work. Find out if you’ve got what it term to a McDonald’s approved takes. buyer.

WHAT DO I NEED TO WHAT SKILLS DO I NEED? DO TO BECOME A You need to be a born leader who MCDONALD’S FRANCHISEE? can lead a team from the front, Most importantly, you need to make have great communication skills a significant financial investment. and a head for figures. You also A McDonald’s restaurant franchise need to be customer focused and will cost you from £125,000 to have a desire to be active in the £400,000 – and you need to have 25 local community. For instance, per cent of that on the table to start, McDonald’s support grassroots with the rest available in loans. Add football, so getting involved with to that a franchise fee of £30,000, local teams will be part of your

22 MAKING MONEY HOW TO START A HOME-BASED COMPUTER BUSINESS You don’t need any actual qualifications to become a bookkeeper, but accountancy knowledge is essential

bookkeeper or accounts clerk keeps the financial records of businesses and other organisations up to date and helps to prepare accounts. If you areA good with numbers, are well-organised and are computer literate, a bookkeeping business might be the way ahead for you. The advantages business remit. You also need over some other kinds of businesses are low to commit to being a part of the overheads, a monthly income from a regular set of McDonald’s brand, which means clients and if you plan well, it’s easy to manage. updating your restaurant in keeping with contemporary mores and the TASKS mood of your local community. As a bookkeeper, the kinds of things you will have marketing costs to do include: an additional phone line and / or an answering WHAT DOES balance a company’s accounts service. MCDONALD’S OFFER ME? deal with sales invoices, income, receipts and McDonald’s didn’t get where it is payments YOUR HOME OFFICE today without getting something arrange purchase orders Working from home is fine as along as you right. As a leading global business, it prepare income and payments statements have enough space to store client paperwork. knows how important training and complete VAT returns Customers might present you with a carrier bag development is to its franchisees. check that accounts are accurate full of muddled invoices, bank statements and You’ll be supported by franchise prepare wages and manage claims for receipts. It’s your job to get them into order and consultants from day one of you expenses prepare a set of comprehensive accounts. training programme to help you help to prepare annual accounts optimise sales and maximise profit use computerised accounting systems and GETTING CLIENTS while adhering to the McDonald’s maintain accurate records This will be the hardest bit. Local businesses standards for quality, service and provide administrative support to are your target customers, so think about how cleanliness. Its marketing and accountants. best to get in touch with them. Established firms branding are also quite possibly will already have bookkepers, so target start-ups some of the most successful on the QUALIFICATIONS and sole traders through business forums and planet – which all helps to drive You don’t need any actual qualifications organisations, such as your local chamber of customers into your shop. to become a bookkeeper, but accountancy commerce. You can also advertise – locally is knowledge is essential – so training is a must if best. Produce flyers with a discount code offering THE SELECTION PROCESS you don’t already have experience. Professional 15 percent off for new customers – ask them to Because McDonald’s are so keen to organisations such as the The Association of quote the code, then you’ll know if your flyers get the right people in, this can take Accounting Technicians offers courses in all are working. Once you have a few customers, some time. You’ll undergo three aspects of bookkeeping https://www.aat.org.uk/. offer them a further discount on your services if interviews and work for five days in they introduce new customers to you, who will a McDonald’s restaurant before you START UP COSTS also receive a discount. Ask your family, friends, can even think about whether you’ve These will be low, but include: everyone, to distribute your flyers – and get made it through, but once approved, insurance – mistakes happen, so you need to out where you can too. There’s no point sitting you’ll undergo a nine month training be covered around waiting for the phone to ring. programme. Have confidence that a computer Once your business is up and running it’s likely this amount of commitment on back up hard disks to provide financially rewarding home-based both sides means that the chances bookkeeping software work if you have the aptitude and skills. Good of your business being a success are storage cabinets luck! massively increased.

MAKING MONEY 23 ADVICE

HOW TO START UP A COFFEE SHOP Think coffee shop and it’s words like artsy and independent that come to mind

here once there was a pub on every street corner, now it seems there’s a coffee shop. LastW year the number of outlets in the UK tipped over the 20,000 mark, raking in over £7.9bn in turnover – a 10 percent rise on 2014.

SMALLER IS BETTER Given that the market shows no sign of slowing down – and that the mark-up on a cup of coffee is at its simplest a healthy one, it would seem that opening a coffee shop makes perfect sense. That the industry also favours small business owners is another plus point. The market may be crowded, but bigger is most definitely not better - think coffee shop and it’s words like artsy and independent that come to mind. Indeed, independent cafes make up 30 percent of the coffee shop market, with the likes of Costa and Starbucks at 31 percent, the rest taken up by non- specialist retailers.

MAKE MONEY FROM COFFEE So how can you turn the nation’s addiction to coffee into a money maker for you? As the coffee market grows, targeting commuters, you need to be plumbing is sound and there aren’t people are growing ever more expert right by the station entrance, or better too many steps. Failing to do so could about what makes the perfect brew, so still, on the concourse – not across mean you run out of money before this is the customer you need to target. the road. Watch out though that the THE RIGHT NAME you’ve even got going. Discerning coffee drinkers actively rent and rates aren’t too high – they HELPS – MAKE SURE The right name helps too – make want to avoid the chains, so attract shouldn’t be more than 15 percent of IT’S ORIGINAL, sure it’s original, memorable and them by offering expertise, different your projected profits. Work out where MEMORABLE AND transfers well to social media, products and attention to detail. Bear in your target customer will come from, TRANSFERS WELL TO uniforms, menus and the shop front. mind though that speciality coffee isn’t and style your coffee shop accordingly. SOCIAL MEDIA” cheap and that to make money, you’re A slick, modern shop is great for a STAFF going to have to sell it in high volume. student campus, but a down home feel Remember too that while it’s Most importantly, it has to taste good. is going to better suit a countryside important to have a coffee machine Sun-dried, hand picked coffee is all very location where ladies that lunch drive with all the appropriate bells and well, but your customers won’t care out to once or twice a week. whistles, it will all be nothing without about that if they don’t want to drink it. your team. A coffee shop is a people PREMISES based business and if your staff lack LOCATION Ensure that any premises you take expertise and charm, customers will Location of your business is also on don’t need too much work – check just go somewhere else - so select with important. For instance, if you’re that doorways are the right width, the care and manage well.

24 MAKING MONEY MM Master DEC 16 002-116_Layout 1 04/11/2016 10:36 Page 25 INVESTMENT COMPANY LEVEL BUSINESS & Making Money’s PROFESSIONAL SERVICES Bob Welfare Ltd from £2,500 bob-direct.com Oppsfinder provides a Brimardon £2,950 brimardon.co.uk user-friendly, what you BrokerPlan £4,495 brokerplan.co.uk CLR Consultancy £5,000 + clrconsultancy.com need to know guide Copy this idea copy-this-idea.com Financial Advisor School thefaschool.co.uk to getting started in Information Empires InformationEmpires.com iPas2 business. Designed The Energy Link theenergylink.co.uk to help you find the LEO learnearnown.com Magnum IQ $199 magnumiq.net perfect opportunity for Nationwide Coins Open Genius you as an individual, Passport2Wealth4U Free to join Polaris donnapearson008.discover-self-reliance.com it covers a multitude Pollixa Secure Health None of ways to kick-start Spotlight Marketing AOR spotlightmarketing.co.uk your own business at The Vending Revolution Ltd From £2,900 vendingrevolution.com The Work Smart Club low cost. ThinkBuzan Wade World Trade AOR wadetrade.com For more information on any of the The Warranty People 6340 - 34K PART TIME 1.4_Layoutopportunities 1 02/09/2016 listed 12:44 in this Page section 1 Vistage vistage.co.uk visit www.startupbusinessuk.net to search YourProfitableOnlineBusiness the directory by industry sector, or access information on start-up funding, marketing and professional advice CHILDREN OppsFinder Ambassador - Origin Unite AOR originunite.com Barefoot Books barefootbooks.co.uk Captain Tortue captaintortuegroup.com Jumicar AOR jumicar.co.uk The Keepsake Co From £395 thekeepsakeco.co.uk Truly Madly Baby trulymadlybaby.co.uk Usborne Books st Home £38 usborne.com CLEANING Enjo Ltd enjo.net Hallmark Cleaning £397 Ionic Systems ionicsystems.com Ovenmaster £2,395 clean-my-oven.co.uk The Kirby Company kirby.com VK Direct Ltd AOR vkdirect.co.uk COMMERCIAL AND INDUSTRIAL Electrolux Professional Laundry Systems £15,000 electrolux.co.uk Gold Solutions gold-plating-kits.co.uk COMMUNICATIONS ACN Europe acneuro.com comF5 $100 comf5.com Utility Warehouse £100 Rightessentials.co.uk Unite Empower empowernetwork.com DROPSHIPPING ATS Distribution dropshipper.co.uk From £99.99 esources esources.co.uk

FOOD & CATERING Best in Glass best-in-glass.com Pampered Chef - UK Ltd (The) £90 pamperedchef.co.uk

26 MAKING MONEY

WEB ADDRESS

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MAKING MONEY 27 6138 - AYCE SYSTEMS 1.4_Layout 1 02/09/2016 12:37 Page 1

INVESTMENT COMPANY LEVEL

Evolution £0 - £20,000 saladmaster.com OTE £100,000 PA + Healthy Coffee getpaidfordrinkingcoffee.info HEALTH & BEAUTY Amway Europe Ltd From £26.50 amway.co.uk Aquasource aquasource.net Arbonne arbonneinternational.co.uk Arriba Health £85 arribaclubs.co.uk Avon Cosmetics Ltd Free to join avon.uk.com Bulk SMS Services bulksms.co.uk Cambridge Weight Plan cambridgeweightplan.com Ellapure shop.ellapure.org Energetix £30 FM Cosmetics & Fragrances Free to join uk.fmworld.com Forever Living Products UK Ltd free to register foreverliving.com/marketing GNLD International gnld.com Helen E Cosmetics helen-e.com Herbalife Europe Ltd From £62 businessopportunity.herbalife.co.uk Innerlight £162 innerlightinc.com IsXperia Free IsXperia product focused people driven Jo Magdelena stelladot.co.uk Life Plus Europe Ltd Free to join lifeplus.com Lifestyles UK & Eire 6162 - BOB WELFARE 1.4_Layout 1 02/09/2016 12:40 Page 1 MAGNETIX magnetix-wellness.com Mannatech Ltd From £20 mannatech.com Mary Kay Cosmetics (UK) Ltd £85 marykay.co.uk Merlin Health free to join Earn additional income with Merlin Living Miglio Company From £95 miglio.co.uk Mona Vie uk.monavie.com Morinda morinda.eu.com Natures Sunshine naturessunshine.co.uk Neways International (UK) Ltd free or £15 anewlife.co.uk Nikken UK Ltd £43 nikken.co.uk NHT Global NSA Ltd NSP Distribution Ltd AOR NU SKIN UK LTD aor nuskin.com Nutri-Metics International (UK) Ltd From £45 nutrimetics.co.uk NYR Organic uk.nyrorganic.com Oriflame UK Ltd £15 oriflame.co.uk Partylite UK Ltd £250 partylite.co.uk Peggy and Minnie peggyandminnie.co.uk Pro-Ma Systems (UK) Free to join pro-ma.co.uk Proto-col in business ltd £50 inc Vat Reliv UK Ltd £34 reliv.com SheerSense Silpada silpada.com Soft Paris www.softparis.com Stemtech stemtechbiz.co.uk Sunrider Europe Inc AOR sunrider.com Tahitian Noni Tiens gb.tiens.com TuttoLuxo £30 tuttoluxobeauty.co.uk Usana Health Sciences usana.com Virgin Vie at Home £120 vieathome.com ViSalus ViUKLaunchTeam.co.uk Xocai ilovehealthychocolate.com Young Living youngliving.com HIGH STREET RETAIL Inside Out insideoutcanvas.com

28 MAKING MONEY WEB ADDRESS

[ BOB WELFARE ] Evolution £0 - £20,000 saladmaster.com OTE £100,000 PA + Healthy Coffee getpaidfordrinkingcoffee.info HEALTH & BEAUTY Amway Europe Ltd From £26.50 amway.co.uk Realise your Aquasource aquasource.net Arbonne arbonneinternational.co.uk Arriba Health £85 arribaclubs.co.uk Avon Cosmetics Ltd Free to join avon.uk.com ambitions Bulk SMS Services bulksms.co.uk Cambridge Weight Plan cambridgeweightplan.com This is the business you’ve been looking Ellapure shop.ellapure.org for, but didn’t know existed, Bob says Energetix £30 FM Cosmetics & Fragrances Free to join uk.fmworld.com Forever Living Products UK Ltd free to register foreverliving.com/marketing THIS IS WHERE BOB’S GNLD International gnld.com UNIQUE XRTCS Helen E Cosmetics helen-e.com METHODOLOGY COMES IN Herbalife Europe Ltd From £62 businessopportunity.herbalife.co.uk Bob’s skill in taking a novice in Innerlight £162 innerlightinc.com business to successfully making IsXperia Free IsXperia product money is outstanding and the reason focused people driven he enjoys such a high success rate Jo Magdelena stelladot.co.uk with his trainees. Bob has developed Life Plus Europe Ltd Free to join lifeplus.com a unique methodology called Xrtcs, Lifestyles UK & Eire which enables him to give a money- MAGNETIX magnetix-wellness.com back guarantee with his business. Mannatech Ltd From £20 mannatech.com Mary Kay Cosmetics (UK) Ltd £85 marykay.co.uk ANYTHING FROM £60K Merlin Health free to join Earn additional income TO 100K-PLUS PER YEAR with Merlin Living Just a few hours per day, then switch Miglio Company From £95 miglio.co.uk your computer off and have a life. Mona Vie uk.monavie.com ou can join an elite Being happy with your business is not Morinda morinda.eu.com group of specialist just about making a great income, it’s Natures Sunshine naturessunshine.co.uk people, making a about how you feel on a day-to-day Neways International (UK) Ltd free or £15 anewlife.co.uk remarkable income BEING A FORENSIC basis. And not spending long hours Nikken UK Ltd £43 nikken.co.uk Yworking from home part or full-time. ANALYST ONLY exhausting yourself. NHT Global Plenty of time to yourself, as well NSA Ltd REQUIRES A FEW WHAT IS A NSP Distribution Ltd AOR HOURS A DAY as an excellent income - that’s what NU SKIN UK LTD aor nuskin.com FORENSIC ANALYST? a business should give you. Being a Nutri-Metics International (UK) Ltd From £45 nutrimetics.co.uk Being a forensic analyst is a highly forensic analyst only requires a few NYR Organic uk.nyrorganic.com lucrative occupation that few people hours a day. Oriflame UK Ltd £15 oriflame.co.uk know about. He or she works directly Partylite UK Ltd £250 partylite.co.uk from a computer, forensically FREE DVD SHOWS THE Peggy and Minnie peggyandminnie.co.uk analysing the largest business on WHOLE THING IN ACTION Pro-Ma Systems (UK) Free to join pro-ma.co.uk Earth, making quick transactions and Bob has produced a free DVD called Proto-col in business ltd £50 inc Vat great profits in the process. £60K to £100K-plus per year in the Reliv UK Ltd £34 reliv.com If you’re happy working short ultimate cash flow business. SheerSense hours from home with a computer, The free DVD provides details Silpada silpada.com becoming a forensic analyst is a great of this business in action and some Soft Paris www.softparis.com way to make an outstanding income. of Bob’s trainees, who have gone on Stemtech stemtechbiz.co.uk It pays to be a specialist in this day to enjoy their own highly profitable Sunrider Europe Inc AOR sunrider.com and age. forensic analyst business. Tahitian Noni Tiens gb.tiens.com FROM WAGE SLAVE TuttoLuxo £30 tuttoluxobeauty.co.uk TO SUCCESSFUL Usana Health Sciences usana.com BUSINESS OWNER INFORMATION Virgin Vie at Home £120 vieathome.com This is what Bob does the best. It’s Because of Bob’s insistence on only ViSalus ViUKLaunchTeam.co.uk all down to Bob’s unique ‘job killer’ Xocai ilovehealthychocolate.com working with a handful of people methodology - taking ordinary people Young Living youngliving.com per year so he can give the kind of from JOB (just over broke) status close one-to-one support he insists HIGH STREET RETAIL or people who are already running on giving, the availability of his a business, but not happy with it, to Inside Out insideoutcanvas.com training course is limited. So call making a great living as a forensic today to avoid disappointment. Call analyst. 07904 030309 for your free DVD

MAKING MONEY 29 6360 - BOOK PEOPLE 1.4_Layout 1 02/09/2016 12:47 Page 1

INVESTMENT COMPANY LEVEL HOMECARE & PROPERTY MAINTENANCE Betterware plc Free to join betterware.co.uk Kleeneze Limited From £0 to £185 kleeneze.co.uk Kwik Kerb £48,356 Lawnrite £5,000 lawnrite.co.uk Momentis momentistop1.com Vorwerk (UK) Free to join vorwerk.com Warranty People LETTINGS & PROPERTY Buy As You View Holdings AOR bayvcareers.co.uk Longshore MOTORING SERVICES Ayce Systems from £1,095 aycesystems.com PETCARE Dalespet dalespet.com PRINT & PROMOTIONAL SERVICES Able Labels able-labels.co.uk The Book People thebookpeople.co.uk Creative Memories creativememories.org.uk 6361 - JUICE PLUS 1.4_Layout 1 02/09/2016 12:49 Page 1 Cut Out Your Coupons £3,500+vat cutoutyourcoupon.com GoldGenie goldgenie.com Index Books indexbooksgroup.com SERVICES 1virtual.com From £8,500 1virtual.com ASC Financial minimum £25000 asc.co.uk HM Marketing The Internet Business School internetbusinessschool.com Logicworks AOR MLM Messaging Mr Site mrsite.com National Business Register n/a Xpress n/a TRAVEL & LEISURE Happi Group Free to join happi6.com Pinnacle Global Investments £395 ProTravel Plus Traidcraft plc £38 traidcraft.co.uk World Ventures worldventures.com

30 MAKING MONEY WEB ADDRESS

[ DIRECT SELLING ASSOCIATION ] HOMECARE & PROPERTY MAINTENANCE Betterware plc Free to join betterware.co.uk Kleeneze Limited From £0 to £185 kleeneze.co.uk Kwik Kerb £48,356 Direct selling Q&A Lawnrite £5,000 lawnrite.co.uk Momentis momentistop1.com Lynda Mills, director general of Vorwerk (UK) Free to join vorwerk.com Warranty People the Direct Selling Association, answers LETTINGS & PROPERTY your frequently asked questions Buy As You View Holdings AOR bayvcareers.co.uk Longshore I haven’t got any previous MOTORING SERVICES Q business experience. Can I Ayce Systems from £1,095 aycesystems.com get involved in direct selling? ONE OF THE BENEFITS PETCARE Anyone can start a direct OF DIRECT SELLING Dalespet dalespet.com A selling business, regardless of IS THAT IT’S SUCH background or prior experience. It’s A FLEXIBLE WORK PRINT & PROMOTIONAL SERVICES easy and cheap if you want to start OPTION” Able Labels able-labels.co.uk - on average, £100 for a business kit The Book People thebookpeople.co.uk and sample products. Creative Memories creativememories.org.uk Becoming a direct seller is a Cut Out Your Coupons £3,500+vat cutoutyourcoupon.com great place to start because you can GoldGenie goldgenie.com work part-time around any other Index Books indexbooksgroup.com commitments you might have. It could even turn into a full-time career, SERVICES if that’s what you want. 1virtual.com From £8,500 1virtual.com ASC Financial minimum £25000 asc.co.uk HM Marketing What is the Direct Selling The Internet Business School internetbusinessschool.com Q Association? Logicworks AOR Lynda Mills: “Many people work MLM Messaging The Direct Selling Association in their direct sales businesses Mr Site mrsite.com A - or DSA - is the trade body for part-time” National Business Register n/a direct selling in the UK. It exists Xpress n/a to guide the direct selling industry and ensure member companies are My weeks differ from one TRAVEL & LEISURE operating in an ethical and reputable Q to the next and I’m not sure Happi Group Free to join happi6.com way. how much time I can put in. Are Pinnacle Global Investments £395 DSA members offer products there a set number of hours I have ProTravel Plus ranging from cosmetics and jewellery to work each week as a direct Traidcraft plc £38 traidcraft.co.uk to stationery and homeware, seller? World Ventures worldventures.com which means there’s something for everyone, depending on where your One of the benefits of direct interests lie. A selling is that it’s such a flexible Some of our members include work option. There aren’t a minimum Avon, Neal’s Yard, Stella & Dot and or maximum number of hours Usborne Books at Home. you have to work each week, as it’s entirely up to you how much you put Why should I choose a into the business. Q member company of the Many people work in their direct DSA? sales businesses part-time, while others put in full-time hours. Direct By choosing a member of the selling allows you to work for yourself A DSA, you and your customers and gives you the independence of will be protected and have the support running your own business with the of the Direct Selling Association. protection of the DSA. All members of the DSA have to comply with two codes that ensure additional protection - the DSA code of practice and DSA code of business INFORMATION conduct. To find out more visit www.dsa.org.

MAKING MONEY 31 SHOWS AND EVENTS

[ THE BUSINESS SHOW ] EXHIBITOR SHOWCASE Featuring some of the best brands at The Business Show, which takes place at Olympia London on November 17-18

32 MAKING MONEY That’s the idea behind LawPlan business legal services. The company is an expert in business. It applies its legal expertise in contract drafting, negotiation, employment, consumer law and dispute resolution. LawPlan CAPITALISE LAWPLAN develops and delivers practical, Capitalise has partnered with a number of Accessing legal services and common sense commercial solutions, institutional lenders, including high street banks, hiring a lawyer for your business helping small and medium-sized alternative lenders and independent lenders, to can be like buying a second hand enterprises to thrive. offer business loans to small and medium-sized car - you don’t know how good You can sign up to LawPlan’s enterprises. they are or what their overall unlimited access monthly payment It’s a quick, free and easy way to get the funding that costs are going to be until it’s too legal services from £49.50, which best matches your business or clients’ needs late. you can cancel at any time with one Enter a few business details and Capitalise will match So wouldn’t it be great if, like a used month’s notice and no penalty. your criteria with lenders from its network. You’ll receive car, you could try before you buy and Unlike the traditional legal services lender options quickly, at no cost to your business, and take the lawyer for a test drive? You model, LawPlan clients only stay can use your Capitalise account to track the progress of could speak to and get advice direct and pay because they want to, not your application. from the person who’d be dealing with because they have to. With a 100 per Need someone to assist you? Capitalise’s cutting edge your case and then, if you’re happy, cent retention and renewal rate, the platform allows you to invite others to be part of the pay monthly without being tied into a statistics speak for themselves. application process. They can submit information and contract. 0333 700 7676. documents to lenders and even manage the loan process on your behalf. The platform integrates with online software packages exceed recommended credit limits, such as Xero, making data transfer fast and seamless. provides detailed credit reports Finance options include asset finance - fund any asset, about companies and shows you if from telephones to forklift trucks; invoice finance - If customers are paying other suppliers you invoice other businesses, use your invoices to get SATAGO faster than you. funding; merchant cash advance - use your credit card Satago is an innovative fintech Satago’s invoice finance facility transactions to get funding; trade finance - pay for goods business that helps small and finances invoices as small as £500 or based on an order using trade finance; and working medium-sized businesses as big as £500,000; is fully flexible - capital - get a working capital loan to finance everyday accelerate their cash flow finance the invoices you want, when operations. through flexible, confidential you want; finances overdue invoices; www.capitalise.com. single invoice finance (aka spot costs typically 1.5-4 per cent per 30 factoring). days; is charged per day, with no extra The company provides enterprise costs, so you only pay for what you level credit control software that use; is confidential - your customers automates the process of chasing don’t need to know you finance your debtors for payment, centralises invoices; and fast - most applications all outgoing and incoming credit are processed within 24 hours. Once control communication, shows on boarded, funds are transferred the credit risk profile of your sales same day. ledger, warns you when customers www.satago.com.

MAKING MONEY 33 SHOWS AND EVENTS

SQUIBBLE Squibble is an award winning creative agency that crafts brands, shapes corporate identities and gives companies their voice. Its mission? To tell your story in a way that matters. The company begins and ends with who your ideal customers are. It obsesses over the ways in which it can communicate your brand. Squibble’s team fixate on branding that reverberates with those guys and girls that were faceless target consumers. Squibble loves grappling with brand PAYKEEPER values and consumer personas. It PayKeeper provides accountancy thrives on emerging technology, which services for contractors, enables the company to do what it does consultants and freelancers. MERRYHILL in ever more creative ways. It wants If you’re looking for the best way to Are you getting the support you need from your your messages, marketing materials make your accounting super simple, current accounting provider? Do they give you and designs to get the responses: “They while ensuring you maximise the value for money? Have you outgrown them? get me!”, “Finally, a solution!” and amount of money you can take home, As your business grows and evolves, so must your “Where do I sign up?” then it’s a perfect fit. accounting systems and procedures. The arrangements Squibble designs websites and Through the use of the most you made at start-up may no longer be serving you well. online experiences for a global advanced cloud technology available, As a result, you might have got into a bit of a pickle - or marketplace. Designing a beautiful PayKeeper can act like your finance perhaps be worried everything’s about to collapse. Never website is easy. The tricky part is director, providing advice, guidance fear, help is at hand. crafting an experience that resonates and taking on all the time consuming Merryhill specialises in sorting out accounting with your audience. But Squibble loves accounting and bookkeeping tasks. muddles and setting your business back on the right track a challenge - and this challenge is about And all at a fantastic monthly price - so you can get back to building your business. meaningful online experiences that to help you manage your cash flow The core services Merryhill offers include migration span the world. effectively. to cloud accounting software, overhaul of policies and Squibble isn’t bound by digital PayKeeper doesn’t charge hourly procedures, sorting messy ledgers, fixing problems with possibilities and technical capabilities. rates, so your all inclusive monthly VAT and payroll, re-engineering processes and adopting It wants to get to the heart of your cost includes unlimited conversations, better tools. online experience. Your users are at the meaning if you’re the kind of person For muddles big and small - give everything to centre of the company’s design. Ready that needs a little help understanding Merryhill and it will sort it out. to create something beautiful? Then your numbers, PayKeeper can help you. www.merryhillaccountancy.com. let’s begin. [email protected]. www.squibble.design/contact-us.

34 MAKING MONEY BIZLAUNCH CLOUDACCOUNTANT.CO.UK ACCOUNTING DIRECT PLUS Bizlaunch’s goal is simple - to get any business Cloudaccountant.co.uk Award winning Accounting idea up and running and receiving enquiries specialises in low cost Direct Plus is a recognised and within four weeks. It will take an idea and launch accountancy for start-up fully regulated ACCA practice. it through tried and tested business techniques businesses. Plans start from The company tailors its services using the company’s team of in-house start-up just £69 per month (plus VAT). to each individual client, while specialists. All you need is Wi-Fi. There are ensuring its high standards of The entire process - from consultation through to no software updates and back- professionalism, efficiency and client’s website design and initial marketing - is carefully up and safeguarding of data is expertise never change. crafted by a team of in-house experts with years of taken care of. You can access your Accounting Direct Plus’ experienced industry experience in all areas of business start-ups. accounts any time, from anywhere, team provides a wide range of Bizlaunch’s clients can be assured of a first class route meaning you can view your bank accounting and business advisory to market with a complete online package. It will never transactions, upload expenses, services to companies and individuals take on a client if it’s not 100 per cent certain they will raise an email or invoice and take across the UK. In addition to succeed and that Bizlaunch can deliver on its promises. payments. traditional bookkeeping and account Bizlaunch also help clients franchise their existing Don’t spend time worrying work, it offers assistance in other businesses using a tried and tested model. about your accounts, spend time areas such as business development, All systems, from design and consultation to growing your new business. accounting software solutions, tax implementation, are shared with a new franchisee. You Cloudaccountant.co.uk can help planning and retirement strategies. need no experience to run a Bizlaunch franchise, as the you prepare business plans for your This client centred approach is systems and models in place make it extremely simple. bank, finance application or grant in direct correlation with the firm’s www.bizlaunch.co.uk. application; register your company overall mission - to be in the top and set up a business bank account; 100 accounting firms in the UK. know which expenses you can put To achieve this, Accounting Direct through your books and maximise Plus is continuously implementing tax reliefs; stay on the right side new systems and ways of improving of the taxman by assisting you to efficiency and the quality of its work, so produce your year-end accounts the company can gain more clients. and tax returns; and see all your www.accountingdirectplus.com. up to date key info via your phone or laptop, including cash balances, profit, what needs paying and key deadlines. Starting a new business can be daunting, but Cloudaccountant. co.uk will help you every step of the way, ensuring you’re up to date with your accounts from day one. 0808 281 0303.

MAKING MONEY 35 SHOWS AND EVENTS

360 BUSINESS LAW For small and medium-sized KNUCKLE businesses, ensuring they’re Does this sound familiar? You’d like to use video compliant and properly protected SPEAK TO CAMERA to help promote your business. After a morning legally can be a headache. There was a time when you didn’t of googling and phone calls, you’ve found loads Solicitors practices are either need to speak to camera, but the of companies that will do a great job, but for too large, with the price tags to internet changed all that. four times your budget. You just need an option match, or small and often lacking You have a world class product that sits between ‘too expensive’ and ‘could I do the commercial expertise that or service? Does your product solve it myself?’ businesses need. problems for many people around Organisations work hard to achieve and promote 360 Business Law is run by the world? If so, millions of potential their high standards. If a video falls below those experienced commercial, corporate customers need to see it - before your standards, it will undermine your image - so no video is and employment lawyers and offers competitors scoop up your business. better than a bad one. So in an age where people almost small and medium-sized companies You’re already likely to understand expect to see a video before they’ll get involved, what’s flexible and affordable legal services, the power a video has as an effective the answer? either on an hourly rate basis or via an marketing tool for businesses. But These days, high quality video production isn’t innovative subscription pricing model. you may not be using video how you difficult and it doesn’t have to be expensive. You need The way the subscription model should to maximise your business and a partner who can get your messages across and works is, following a trial period, revenue. maintain your standards, but who understands that customers can enter into an annual Yet there is a difficulty. Many people most videos have a short lifespan and can’t justify big contract with 360 Business Law are uncomfortable when speaking to a budgets. and their legal costs will be fixed at live audience. Even more are terrified Knuckle has developed services based on what you a monthly subscription fee for the when speaking to a video camera. need. That’s why its clients range from HSBC, Bayer duration of the contract, irrespective of John Keedwell is the go-to and Telefonica to The National Fostering Agency and increases in workload. documentary film and TV cameraman The Prostate Project. Hugely different organisations, In addition, because so many UK with over 30 years’ experience in 67 which all agree Knuckle has the right solutions for firms also trade overseas, 360 Business countries. He’s recorded over 3,000 them. Law has lawyers all over the world interviews with royalty, politicians and [email protected]. and work carried out by them is also rock stars. included in the subscription pricing. John saw the need to devise a unique Its base of lawyers enables 360 system to help many more people Business Law to gear up its services speak to camera and overcome the fear. to match customer demand, ensuring It can help you speak to your target it can provide legal assistance fast, audience fast, find qualified buyers usually within 48 hours of being who are looking for your product or instructed, at prices below those service, play your message around associated with traditional law firms the world 24 hours a day and find new and all via a single point of contact. clients with ease. www.360businesslaw.com. www.epicsacademy.com.

36 MAKING MONEY Z GROUP Z group is one of the UK’s first alternative business structures. Comprising accountants, solicitors and LOCASSA EXPENSEIN architects, the company is regulated by the ICAEW, Locassa crafts unique mobile Today most aspects of business SRA and RIBA. focused applications for the have gone digital and many Offering a comprehensive range of professional services, world’s biggest brands. are moving towards the Z group is an integrated one-stop shop. Providing business, Having worked with the likes of accessibility and convenience property and legal solutions, it enables you to focus on your Canon, CHANEL, The Times, the of cloud-based systems. lifestyle and what matters to you. MOD, Lucozade, CMC Markets However, there are a few areas To its business partners, Z group offers a bespoke suite and Universal Music, the company that are dragging their heels of legal, accounting and HR solutions across London. This understands the need for a proven and are still stuck in a paper- outsourced model allows you to focus your attention on delivery process and level of detail based past. growing your business by removing day to day worries. that ensures the products it creates For many companies, expense Delivering periodic management accounts and uphold the quality of the brands management means an outdated clear reporting channels, Z group keeps you abreast of Locassa creates them for. spreadsheet and a collective groan performance, driving economy and efficiency at all levels in Its team of creative designers from employees when it comes to your business. and developers are passionate sifting through piles of receipts It provides expert advice on merger and acquisition about their work and specialise at the end of each month. Many or management buyout projects and offers a full range of in translating clients’ ideas into companies already use software discounted professional services as an employee benefit to thought provoking and well executed to manage their finances, so why corporate partners. software products, pushing the should the same not be done for Z group also offers an integrated solution to property boundaries of what can be achieved expenses? developers and investors, taking you from purchase to within mobile. ExpenseIn offers a platform building handover or sale, covering planning, design, Locassa’s products have hit to modernise your expense construction and project management along the way. the number one spot on the App management system. To save on [email protected]. Store and are regularly in the top valuable time, customers can take five for various categories. The a picture of receipts on their phone company is regularly featured in the and upload it straight onto their national press and blogs, including account. From here, an expense The Mail, The Independent, The claim can be made in a few clicks. Sun, Stylist, Glamour, ShortList, Features such as adding your PA Women’s Health, The Guardian, to submit your expenses for you, BBC, BuzzFeed, Men’s Fitness and, as well as creating online approval of course, Apple. flows, will streamline your expense management. BRANDI DESIGN locassa.com. All your company’s expenses BRANDi Design is all about helping small can then be collated and exported businesses to portray a great perception about straight to your accounting software. their brands online. It believes ‘Perception Is So say goodbye to that pocket full Everything’ #PIE. of receipts and start your free Every business has a unique brand message and a ExpenseIn trial. story that’s authentic, original and sets it apart from www.expensein.com. the rest, but in most cases it’s communicated wrongly to the desired audience, which invariably stagnates the business. BRANDi Design strategically extracts that amazing story and translates it visually using design and digital technology, so your brand engages your targeted audience and inspires them to do business with you. Services include creating unique brand assets like dynamic websites, logos, apps, animated videos, creative write-ups and other forms of creative content. BRANDi Design also provides digital marketing services that help connect your brand to your audience and generate leads for your business. Services like search engine optimisation, social media marketing, email marketing, video and app marketing. www.brandi-design.com.

MAKING MONEY 37 SHOWS AND EVENTS

SUGAR CUBE PRODUCTIONS HINE LEGAL Originally formed as a web Hine Legal is a design and development specialist employment company to produce firm comprising four effective websites for partners, all of whom small and medium-sized have worked in top 100 enterprises, associations and law firms within highly charitable organisations, rated employment Sugar Cube Productions departments. In moved quickly by responding addition, the firm boasts to requests from a growing four assistant solicitors number of clients to fulfil who have significant their requirements as a full employment law service agency that provides experience, a trainee and inspired branding and two administrators. effective marketing design The company advises solutions. both businesses and As a result, Sugar Cube has individuals, covering a surrounded itself with a talented wide range of sectors and team of graphic designers, web industries, on all aspects experts and print consultants of employment law. dedicated to providing Given Hine Legal acts for imaginative marketing concepts both sides, it has a good that are both cost effective and understanding of the issues productive. when acting for an employer In addition to building SEO or employee. efficient websites to meet the It prides itself on challenges imposed by ever providing clear and practical changing markets, Sugar RECKON ONE advice without legal jargon. Cube’s front line services now Many start-ups already have a smartphone, so they have the Clients, which include a extend from creating effective tools to manage their finances in the cloud. number of business start- brand identities and stimulating With access on any smartphone, tablet, desktop or laptop, Reckon ups, approach the company design concepts through to One is today’s most efficient way to manage finances on the go. It has the for help with strategy finished print for point of potential to transform how start-ups monitor their financial position by and how to grow their sale materials, brochures, supplying real-time information on an easy to use dashboard. businesses - not only when advertising and other corporate A unique ‘add on’ approach allows businesses to choose the they have an employment literature. functionality they need, be this invoicing, bank feeds, etc. Reckon One problem. Above all, the company’s can also be turned off and on when needed, giving seasonal businesses Clients are provided with reputation has been established the ability to use it for a number of months and then leave it for the rest of a dedicated solicitor to assist by its ability to meet the precise the year, so they only pay for when they need it. on their matter, but as it’s an demands of clients by providing The core subscription of Reckon One costs £3 per month and lets employment law specialist, on time solutions within budget small business owners record income and expenditure, manage budgets colleagues are happy to that produce dynamic results and generate 39 customisable reports. Additional add ons, including assist when your usual point efficiently and effectively. bank data, invoices, time and expenses and projects, are available from of contact is unavailable. sugarcube.productions. £2 per month. www.hinelegal.com. www.reckon.com/uk/one.

Court, resulting in Trunki failing in its He has worked on a direct access basis for infringement action. many start-up and early stage companies so Having a well thought out strategy for as to maximise their IP. He often works on a protecting the IP of a company’s products retainer/equity basis. GUY TRITTON or services is imperative for ensuring He develops a broad-based integrated Start-up businesses in the tech and shareholder value. strategy, so that a company’s development fashion field often neglect intellectual Guy Tritton, a barrister in Hogarth programme and marketing is closely property or try and do it themselves. Chambers, a well known IP chambers, has coordinated with its IP strategy. Once this This can have devastating effects, as appeared in many courts, from the Supreme is done, he acts as an in-house counsel, the owner of the Trunki business found Court to the European Court of Justice. managing companies’ IP protection, when his home-made application for a He is the author of the well regarded negotiating and drafting commercial registered design for the children’s suitcase Intellectual Property in Europe (4th edition) contracts and resolving disputes. was found wanting by the UK Supreme and a qualified accredited mediator. www.hogarthchambers.com.

38 MAKING MONEY COMPLEAT SOFTWARE Compleat Software is a leading QUIDNUNC provider of powerful spend Quidnunc is a specialist business development management solutions for consultancy that combines traditional sales process, small and medium-sized personal branding and effective communications enterprises that eliminate support to help its clients achieve their goals; paper and unites finance, developing their commercial skills as fee procurement and budget earners, increasing revenue, maximising spend/ holders, providing an fee per customer, business creation, expansion, accurate, real-time picture of diversification or simply gaining competitive company finances and budget INTEGRATED COACHING & advantage. availability. DEVELOPMENT Consultants are assigned to projects where their expertise Offering the next generation Integrated Coaching & is required. They are all specialists with many years’ of purchasing and budget Development specialises hands-on client side and consulting experience in blue chip management automation at an in training and coaching in organisations, across sales, marketing/communications and affordable cost, its purchase-to- the art of conversation and personal development and branding. pay software delivers a single communication. Anyone wanting to discuss how to improve their business seamless, paperless process that Using its unique but simple development activity or add this as a new skill to their incorporates e-invoicing, purchase framework based in neuroscience, existing range of professional activity to achieve their invoice approval, purchase order the company will train your objectives should speak to Quidnunc. and receipting, employee expenses, employees how to build trust and All consultants are practised in listening and translating contract management with relationships; improve employee business needs or issues into workable solutions, either comprehensive dashboards and engagement, so increasing through specific projects or via the Quidnunc ‘help with reporting for every user. performance and outputs; embed Hindsight’ range of development programmes. The team will be at booth 501. positive behavioural change Quidnunc follows a ‘what next’ approach, rather than an At the show, Neil Robertson, CEO throughout your organisation; and ‘if only’ approach when addressing client requirements. of Compleat, will be speaking on reduce the potential for conflict and www.quidnunc.eu. ‘Finance is living in the dark ages; confusion - all through intelligent here’s the alternative’, covering the conversation. positive effect of next generation How does your organisation purchasing automation for finance interact with millennials, who departments, and on ‘Redefining are used to communicating via your understanding of next technology, for example? Are those generation corporate financial millennials and baby boomer/ management’, a thought provoking Generation X groups saying the session aimed at demystifying same thing? Research shows 95 the role of ERP and accounting per cent of the workforce admits software in organisations. to having used technology to www.compleatsoftware.com. communicate, rather than engage verbally or face to face. How culturally aware and sensitive is your organisation? ICD’s ethically neutral model will give you the foundation for any sensitive communication you may need to undertake. What is the gender make-up of your organisation? Does everyone have a voice when and where they should? ICD will give you a greater understanding of the impact of your words and behaviours on others, both consciously and subconsciously. www.icd.company.

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A NATION OF ENTREPRENEURS New research predicts that post-Brexit more people will be starting new businesses than ever before. Dave Howell reports

he dire warning of an the governments and central encourages young people to establish, economic meltdown across bank governors from 20 major grow and scale their businesses the UK post-Brexit doesn’t economies) to start a technology-based will ensure the UK continues to be seem to be dampening the business. competitive on the world stage into the Tentrepreneurial desire to start new Radhika Chadwick, a partner at EY, future.” businesses. says: “It’s great to see the UK leading Many experts believe the ‘Brexit According to research from StartUp the way for supporting digital start- effect’ is leading to a renewed desire Britain, a national campaign designed ups. Taking the hassle out of getting to start new businesses without the to inspire enterprise in the UK, the a business off the ground boosts the burden the EU poses on enterprises prospects for new businesses even after creation of innovative and dynamic in the UK. The uncertainty is clearly the UK exits the EU are bright. Indeed, businesses, which drive economic a factor, but this is being viewed as an businesses seem to be flourishing, growth in the UK.” opportunity by many. with four per cent fewer insolvencies According to Bjorn Conway, a senior reported in the first quarter of 2016. partner at EY, with Brexit on the HIGH STREET RETAIL horizon, the UK government, more so New business start-ups in the tech LEADING THE WAY than the other G20 countries, will be sector with potential for significant A recent report by accountancy thinking about how the economy can be growth may grab the headlines, but firm EY concluded that the UK set up to succeed in the digital age. other sectors are also highlighting that was the best place within the He adds: “Supporting an new businesses are alive and well. G20 (an international forum for entrepreneurial environment that Bucking the trend, the high street retail sector is showing signs of a resurgence. In its report into Britain’s A recent report stated the UK was the best place within the G20 to start a pop-up retail economy, the Centre for technology-based business Economics and Business Research revealed that total turnover in the sector grew by 12.3 per cent compared with the previous 12 months, an increase supported by a rise in the number of people visiting their local high street and a jump of over £8 in visitors’ average annual spend to around £124. There are approximately 10,500 pop-up shops in the UK employing around 26,200 people. A number of successful ventures have become established retailers. This growth has helped support the increasing number of small retail businesses seen in recent years, which have grown by 3.2 per cent between 2013 and 2014, reversing the slight decline seen since the beginning of the decade. The Centre for Economics and Business Research believes that with

40 MAKING MONEY the continued proliferation of pop-up venues through platforms such as Appear Here, more people are opting to bring their ideas to life in the form of a pop-up store. Bev Hurley, vice chair of the Institute of Economic Development, says: “We are a nation of small shopkeepers. 75 per cent of all small and medium- sized enterprises don’t employ anyone and 96 per cent have less than nine people - a completely different business landscape compared to Germany and America, for example. “Yet we keep getting hung up on high growth as the panacea to address this associated with going it alone and this Britain comes into view, many more problem. Whereas the reality is only needs to be looked at as we Brexit. new businesses could be started if the a few per cent of businesses will ever I would suggest we have no more conditions in place are favourable. have the ability, motivation, product or regulations targeting the contracting MANY EXPERTS Sammy Blindell, founder of online service fit and finance to keep growing sector.” BELIEVE THE ‘BREXIT brand building resource How To Build at 20 per cent per annum year on year.” However, Bev Hurley thinks the EFFECT’ IS LEADING A Brand, says: “The referendum has A country filled with small start-up UK is one of the best places to set TO A RENEWED provided British business owners with businesses could be a reality post- up a business in terms of speed, cost DESIRE TO START a rapt global audience. Brexit. There are, of course, a number and efficiency, together with strong NEW BUSINESSES “The world is waiting to see of factors that need to be considered, entrepreneurial ecosystems in some WITHOUT THE what will happen in our post-Brexit not least of which is how the trading places. But, she says, it’s not necessarily BURDEN THE economy and they’re watching relationship with the EU will be a place where start-ups survive. EU POSES ON businesses’ performances to gather defined, as this will have a major effect Bev explains: “In five years’ time only ENTERPRISES IN clues. UK start-ups are jumping onto on the success of these new enterprises. 46 per cent of them will still be here THE UK” this chance for global visibility.” and the failure rate in businesses below Starting a new business at any time START-UP SUPPORT the VAT threshold is frequently but is a risk. At the moment the UK is in Start-ups have always needed help anecdotally reported to be nearer to 80 transition, but this isn’t preventing and support, but could more be done to per cent. new start-up businesses. Indeed, it encourage people to become their own “Starting-up is just the first and could be argued it’s given impetus to boss? Opinions are divided, it seems. easiest step. To me surviving, thriving individuals to move forward with their Dave Chaplin, CEO and founder and scaling are much more important plans. of ContractorCalculator, a website topics policy makers and those Even in a post-Brexit world, the UK for contractors and freelancers, says: responsible for economic development is still one of the best places to start “While there are 1.9 million freelancers should be considering.” and run a new business. More could be in the UK, more could be done to done to ease the burden of legislation incentivise anyone wanting to set up FAVOURABLE CONDITIONS and, of course, this could happen as the in business and for that to happen less The climate for new business is government negotiates the UK’s exit regulation is required. buoyant. The number of new start-ups from the EU. What is certain is that the “There’s too much tinkering going continues to rise. As the economic and drive to start new businesses won’t be on that restricts the freedom typically business landscape of a post-Brexit diminished.

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GETTING STARTED ON SOCIAL MEDIA Paul Clapham provides 20 ways to market your business online

s social media all it’s cracked up to be as a marketing tool? After all, this is essentially about people talking to their friends. IYou, as a business owner, are seen by some as butting in, sticking your nose where it didn’t ought to be, which is hardly the reaction you want. But this is definitely a 21st century marketing tool, because 21st century marketing is a conversation, not you talking at the customer.

STRENGTHS AND WEAKNESSES The benefits of social media marketing are pretty obvious and highly appealing. First, you can’t beat the price. Free to use is always going to be attractive. Second, it has massive reach. Facebook alone has over one billion users and other platforms operate in the hundreds of millions. Next, it’s always on and constantly changing - some people live their lives on it. You are in control - you can news and comment. That is time If, on the other hand, you haven’t update your content when you like, as consuming and probably not what you checked what’s there for three, four or often as you like. set up in business to do. five days, this may not be you. The strengths are, however, also THERE’S NO SILVER I have spoken to a number of There may be an easy solution. Social the weaknesses. It will always be free, BULLET IN SOCIAL business owners who have admitted media is definitely a passion among until some smart cookie comes up MEDIA. IT’S ABOUT that, despite huge initial enthusiasm, younger people. If you have a staff with a way of charging for membership WHAT WORKS FOR YOU they have stopped using social media member or son/daughter who is into in a way that maintains or increases for marketing - it just takes them too social media, that could be problem numbers. much time and they simply didn’t have solved. Being able to reach a billion people a new story to tell each week. But what do you do to get started? is beguiling, but even the widest eyed What are the pitfalls to avoid and the optimist knows that is an irrelevance DO YOU LIKE IT? opportunities to grasp? Perhaps the to all but a handful of pan-world mega If you’re contemplating using social most important question is: Where do I brands like Coca-Cola. The small media for marketing, start by asking spend my time? business can be invisible. yourself one key question: Do you like Start by being in the right place, But the big problem is that ‘constant it? If you’re one of those people who just as you would if choosing print change’ issue, allied to the fact you can check their Facebook page last thing media. Also, do you focus on one or two update regularly. The reality is this is at night and first thing in the morning, platforms or go for them all? There’s an not just a nice option, it’s a must. You fine. You’re a fan and you’re probably argument to spread yourself across all have to keep updating, keep feeding marketing this way already. main platforms to start with, although

42 MAKING MONEY it would be very time consuming. You If you sell business to business, do the world. The principle is to start a would at least know what works for you industry updates. Few of your existing conversation between followers. and pretty rapidly. or potential customers have or commit If you’re a keen reader of non- There is broad consensus on timing the time to keep up to date with their fiction, share your knowledge. There of when to post messages. The best day trade press, so do it for them. It makes are some well written and interesting for response is Wednesday, the worst is you an expert and who doesn’t prefer to business related books nowadays. You Sunday, with Saturday just behind. So buy from an expert? could get a reputation for commercial aim to post on Monday or Tuesday. Work the calendar. It’s an odd professionalism. business that doesn’t have key selling Ask your followers what they’d MARKETING IDEAS opportunities driven by the seasons like to know more about. Lots of Here are the best ones I’ve found. Some and regular events in the year. surprising product sectors have may feel like running before you’ve If you have a cat or dog at your fashions and trends people want to learned to walk, but be selective and premises, feature it - social media is know about. What is obvious to you then be brave: awash with cutesy pictures of pets. A might be fascinating news to your Do tutorials using your products. video of your chatterbox myna bird followers. These can be written recipes with could be your best-ever sales tool. Use Instagram’s direct messaging pictures if you’re a food supplier or Charities - people respect facility to send targeted offers to video demos of how to use a new businesses with a heart and it creates important, regular customers. Do it technical product. a fine conversational tool. The pile of occasionally, as it should be seen as Show products with other pennies you have created from your special. companies’ products that have a natural 99p pricing makes an excellent social Consider showing a video of your link and share the benefits of reaching media feed. product(s) being created - a look two sets of followers. Focus on staff. Get them to share behind the scenes. You might be able Start a group Pinterest board. It their enthusiasms in your social media to do this several times a year. creates a place where lots of people activity - it highlights the personality Tip number one - use any or all with the same interest can share of the business from the personalities these ideas, but don’t bounce from one information and news. working there. People buy from people to another without giving them the Don’t try to do it all yourself, because and like to have a full picture of those chance to work. one person has one voice. Get your people. Tip number two - there’s no silver staff to share the job, so making it more Ask for predictions. These can be bullet in social media. It’s about what interesting to readers. for the local area, the region, nation or works for you. Ask a regular customer to write a column for you (they’ll probably be very flattered and love doing it). In the same way, get a known name in your business (the jargon is an influencer) to give you some content. That might be something that has appeared elsewhere. The ‘elsewhere’ - eg, the Financial Times or The Telegraph - might add real kudos. Suggest other associated companies for your customers to follow. When these are new or small businesses they haven’t heard of, they will appreciate getting your insider knowledge. Ask customers for photos or videos. If you run a restaurant or pub, this could be the best publicity you could ever get - people enjoying themselves on your premises. Host a series of question and answer sessions on Snapchat. It’s reckoned to be the best platform for this, although it would work on others. Host customer interviews. This can be on video or the text version you see used in newspapers with celebrities. Again, I’m sure customers would love to be treated as a celeb; boy would they share that experience

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IF AT FIRST YOU DON’T SUCCEED What can failure teach business owners? Dave Howell finds out

ouncing back from failure but do they go on to become more be an important milestone in any is a defining trait of successful as a consequence? entrepreneur’s life. Many of the most successful entrepreneurs famous entrepreneurs have tried and and small business owners. REWARDING EXPERIENCE failed - and are, in some cases, still BMany tell stories of defeat before they Often viewed as part of the journey a doing so. ‘made it’. small business owner needs to take, “Elon Musk famously talks up the The question often asked of failure can be devastating, but also a value of failure and, indeed, he has small business owners is how they rewarding experience, if it’s placed into seen SpaceX launches fail, but this continued after failing, often more context and the person experiencing has not stopped him. Another great than once. Is failure and what it the failure has the resolve to carry on. example is Henry Ford’s first venture, teaches you a prerequisite to long- Dominic Allon, Europe VP and the Detroit Automobile Company, term business success? With over half managing director of accounting which failed due to its high prices and of new businesses closing within a few software specialist Intuit QuickBooks, low quality products. years of opening their doors, there are says: “Although failure isn’t “Looking at the experiences of the a great deal of failed business owners, something many like to admit, it can greatest entrepreneurs should teach

44 MAKING MONEY Albert Einstein said failure is success in progress

“The biggest difference is how they learn from these failures and grow to become market leaders.” Albert Einstein said failure is success in progress. This attitude towards failure is one all business owners should cultivate. The thick skin failure can help them grow becomes a protective layer they can rely on in the future, where more failure might lie ahead. What this layer delivers is the means to move through the tough times and survive until success comes calling. “It’s the lessons learned from these failures that are key,” Dominic says. “To succeed in future ventures, it’s crucial for business owners to make sure they analyse the mistakes they made and take heed of these learnings. “Understanding why certain dots didn’t connect and business decisions and strategies didn’t work will protect business owners that failing once or sword that entrepreneurs need to them from making the same mistake even twice doesn’t mean they should balance in order to learn from their again in the future. Failures allow stop following their dreams.” failures without assigning debilitating entrepreneurs to experience a variety Sometimes the big idea a business blame to themselves. LOOKING AT THE of situations and learn something new owner has simply doesn’t catch on or A constructive appraisal of what EXPERIENCES OF to ultimately shape their business going find a large enough market to make happened is much more useful over THE GREATEST forward.” it viable. In other cases, businesses the long term and can lead to an ENTREPRENEURS have failed, but simply modified their understanding of what to avoid next SHOULD TEACH TAKE STOCK product or service to find great success. time. BUSINESS OWNERS With business start-ups at an all time Here the experiences gained when James Oakes, director of Zeal THAT FAILING DOESN’T high, there’s clearly an appetite among the initial business failed can be Investments, which provides seed MEAN THEY SHOULD many people to become their own boss. invaluable lessons to take forward with funding to start-up businesses in the STOP FOLLOWING Many of these new enterprises will a new venture. In this context, failure gaming and lottery industry, says: “On THEIR DREAMS” fail, but the owners of these businesses isn’t the end, but the beginning of the a personal level, failure is good because need to take stock and analyse why they next step to success. it keeps you humble. It teaches you failed and place that knowledge at the British educational writer William about yourself and your own resilience. heart of their next business. Hickson popularised the proverb ‘If “As a business owner, it’s important Dominic says: “Staying positive at first you don’t succeed, try, try, try to recognise your own inner strength and viewing failure as a source of again’. However, many new business and stamina. It’s common to see understanding and learning can help owners find it difficult to adhere to this a trauma in the past of successful business owners to look at their ideas simple directive. business owners, because it makes from another perspective and enable Chris Simpson of Business Doctors, a them resilient - that which doesn’t kill them to take action to improve. national network of small and medium- you makes you stronger.” “This attitude will help them sized enterprise consultants, says: “In It isn’t the case that every successful rebound quickly and fine tune their a nutshell, learn but don’t dwell. There business owner has to fail first as skills and strategy, whether it’s is generally a lot more to be gained from a foundation for future prosperity, managing finance or building stronger your successes than your failures, but it but failure does seem to be a factor relationships with clients and team doesn’t mean failures can’t also help to in the lives of many successful members.” illuminate the path.” entrepreneurs. And that’s the key to success. When Ravi Krishnamoorthi, senior VP failure does occur, it isn’t the end. It’s BLAME GAME and head of business consulting at vital to be honest with yourself and It’s human nature to assign blame to Fujitsu EMEIA, says: “There is no identify any personal failings, as well failure. The thinking is that taking leader that has succeeded on their first as other practical aspects, such as poor responsibility will temper any undue try. Apple failed three times before cash flow management. risk taking in the future. succeeding. Microsoft failed twice Together, this information and Business owners are, by definition, before becoming the computing giant understanding enables you to act risk takers, but blame is a double edged it now is. constructively with your next venture.

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WINNERS OR LOSERS?

Trevor Johnson highlights the advantages and disadvantages of low interest rates to start-ups and small businesses

plunging pound and the a government dictat to pass on lower Flexibility and diversification can lowest UK interest rates borrowing costs to their customers. be the answer to a small business since 1694 - these are seeking to cope with the plunge in the daunting times for small DRIVE INVESTMENT value of the pound after the interest businessesA and start-ups. But many It sounds like a no brainer that low rate cut, financial adviser Victor experts are saying keep your nerve, interest rates should make it easier Sacks says. be creative over how you bank and to borrow, encourage spending “We would invest in both ice cream invest and there could be glittering and investment, leading to a higher and umbrellas for an English summer opportunities there for the taking. aggregate demand and economic and your investment strategy needs to The recent cut in the UK base rate growth. And certainly low interest rates be the same thing,” he says. “Be broad from 0.5 to 0.25 was taken to alleviate have started to drive investment into and diverse and one of your pots of the effect of Brexit, which had been businesses from individuals seeking money somewhere will win.” forecast to shrink the economy by 0.4 higher returns on their money than So if you’re a start-up or small per cent by the end of the year - a move they can get from bank deposits and business, bear in mind that - in theory which, according to some critics, would bonds. - the current low interest rate should: cause confidence in small and medium- On the other hand, according to some Cut the cost of borrowing, make sized enterprises to plunge. experts, low interest rates negatively repayment more affordable and But others now believe it was affect people living off the interest create more disposable income. perhaps the best thing to happen to income of their savings. Studies have Reduce the incentive to save and small businesses for years - a heaven shown that when a larger group, like encourage consumers to spend, rather sent chance to look for low cost funding 1950s baby boomer retirees, reduce than hold on to their money. deals and get more start-ups off the their spending, economic activity slows Probably depreciate the exchange ground, especially if the banks heed and that can cut your sales. rate, making UK exports more competitive, imports more expensive and helping to further increased the aggregate demand. Cause asset prices to rise, resulting in an increase in house prices and, therefore, wealth, which should encourage customer spending as consumer confidence grows.

THE GOOD NEWS City observers have noted that the latest interest rate cuts are already spurring new businesses to ramp up their investment plans, either to get underperforming cash off their balance sheets or take advantage of inviting financial options. This was confirmed by the latest data from the British Chambers of Commerce, which showed over 30 per cent of SMEs and start-ups have already decided to take advantage

46 MAKING MONEY of low interest rates by increasing investment over the next year. To encourage this, leading banks are expected to launch a new price war to attract more customers, primarily start-ups and SMEs. Latest figures show the biggest falls in lending interest rates have been for small businesses seeking an unsecured loan of £10,000 from a bank. Loan rates have fallen from 10 per cent at the height of the banking crisis to just over four per cent, thus reducing the cost of investment. Financial analyst James Bennett says: “Low interest rates represent the presence of plenty of money in the system. They are also reflected in the prices of goods and services, The low interest rate should because low rates make the financing encourage customers to of operations, manufacture and spend, rather distribution less expensive for small than hold on to their money companies. “When these small firms expand, they hire more people and pay higher Bristol financial analyst Stuart The Federation of Small Businesses salaries, which puts more money Hodgson explains: “When interest rates says it has urged the banking sector into the consumer sector, meaning are as low as they are now, banks don’t to keep SMEs informed about such companies make more profits and have a high deposit base and income MOST EXPERTS a move, but believes companies that produce more goods and services to from loans doesn’t encourage taking BELIEVE THAT, ON keep large cash balances in reserve for meet the growing demand. risks. So they only loan to applicants BALANCE, THE FIRST a rainy day could be adversely affected. “With very low interest rates, with high credit ratings and substantial INTEREST RATE CUT “Businesses should think hard many investment projects are paying assets. FOR SIX YEARS WILL about doing something else with that for themselves and lower costs of “I have already come across cases BE GOOD FOR THE money,” Stuart says. “Otherwise it borrowing are seeing a better rate of where small companies have had to LITTLE GUYS will just sit there and be charged for, return.” curtail expansion plans because their as well as being affected by future But he warns SMEs should customers couldn’t borrow in order to inflation. prepare to cope with the expansion buy goods and services from them.” “Start-ups and small business that follows taking advantage of low Stuart explains that, technically, owners would be wise to look for any interest rates: “Does the business have arrangement fees on business leasing opportunities to protect their future enough staff to deal with a swift rise in and hire purchase should follow the because the interest rate cut might not sales? Can it gear up quickly in terms base rate down: “But this has become be the hoped for panacea for the post- of capacity? a source of contention in the SME Brexit economy. “On the other hand, it’s a good community, which claims the average “Check out the best deals on problem to have.” arrangement fees for these services, everything because there’s a good as well as for overdrafts and term chance you can reduce your costs by THE NOT SO GOOD NEWS loans, don’t always follow the base rate looking at smaller second tier banks, While small business organisations trends.” who are offering a slightly better rate welcomed the latest interest rate cut Rock bottom interest rates can also just to get a foothold in your business in the short term, they are concerned affect insurance companies that rely on sector.” about the long-term possibility that an interest-based return on the money Most experts believe that, on businesses still won’t borrow and they receive in premiums to support balance, the first interest rate cut for customers won’t spend while times their coverage liabilities, so your six years will be good for the little guys. remain uncertain. insurance premiums might go up. “When it comes to the cost of Sadly, lower interest rates are It’s also worth remembering that borrowing, new and small businesses not necessarily all good news for since the latest interest rate cut, banks haven’t had it so good for many years,” companies that wish to borrow - a have already begun to talk about James Bennett says. Manchester Business School study imposing charges on small businesses “My advice is that if you can get has shown ultra-low business rates with funds on deposit - they would cheap money for expansion and can make banks reluctant to lend to charge interest when SMEs have cash investment, think very seriously about borrowers who lack credit. in the bank, rather than paying it. going for it.”

MAKING MONEY 47 ADVICE

GET A BUSINESS GET A SMARTPHONE Can you really run a business from a phone? Paul Rigby believes that you can

ot a smartphone? Take it “disruptive change” over the coming those clothes that you would normal out of your pocket for a decade than in the past 30 years, “Over utilise on a normal business day, stroll second. Now, place it on the 30% of UK small businesses don’t even down to the High St and - with the desk in front of you. Take a EVEN TODAY, IF SEEMS have a website today but within three co-operation of the staff, of course - Ggood, long, hard look. That, my friends, PRETTY AMAZING to five years they will use a smartphone practice putting a selection of phones could very well be your future. That TO THINK THAT and some sort of wearable to run their into a designated phone pocket. Sounds flat little box could be your business: SOMETHING SO SMALL business. We’re seeing an increased silly but something as obvious as this the premises (virtual, of course, via a AS A SMARTPHONE number of customers running reports can cause major problems later on it website), the computers, the software, COULD THE CORE OF on their smartphones already.” not tackled efficiently. If you normally telecommunications and more. It’s all YOUR NEXT BUSINESS wear a jacket with ‘false pockets’ buy a there. Frightening, isn’t it? Exciting too, OPPORTUNITY” PLAN FIRST new jacket or wear a stylish carrier of perhaps? So, how can you get involved? Plan and some sort that doesn’t make you look The smartphone has become research first. Don’t rush into things. like you are off for the weekend scaling powerful enough to cover all of the Find a suitable phone to begin with. Ben Nevis. essentials for the small business. You are going to need a phone that is Phones such as the Apple 6 and 7, Offering sufficient facilities that can big enough to see all of the important the Samsung Galaxy S7, the HTC 10 free you from your office/cubicle. information that will constitute your and the like give optimum screen sizes. Chief Executive of the popular day-to-day business practices easily. The cheaper, Apple SE, for example, accounts package, Sage, Stephen Kelly That said, you don’t want a phone that presents problems in the other recently said that the small-business is so big that you find it difficult to carry direction. Good for personal use, it is community would experience more around. On this basis, get dressed in frustratingly small for productivity. Next, deal with the worst case scenario. What happens if the phone is lost or stolen? End of business? No. First, configure the phone to enable you to locate where it is, then flick a few switches to lock and, if necessary, wipe the phone contents remotely. Apple and Android includes all of these apps free as part their OS. Next, make sure that you can access this lost/stolen information elsewhere. Storing documents and other information on password- protected cloud storage services will allow you to keep device memory free while allowing you to access important information from a new phone or, temporarily, a desktop, laptop or tablet. One useful storage option is DropBox (www.dropbox.com) which syncs across all of your devices. keeping you up to date no matter how or where you log in. You can sign up for free and take advantage of 2GB of free immediate

48 MAKING MONEY storage space (there are paid plans which provide access to more storage space, if required.) More directly, if you use an Internet phone number, this can easily be redirected. Recommended services include Skype (www.skype.com) or other VOIP services which also allows staff. More than that, if you sign up with free phone calls. Skype also offers a service such as Square (squareup. Instant Messaging which is a bit like com/global/en/pos) or iZettle (www. requirements and choose your battery using a standard text message on a izettle.com), you can turn your phone to suit your needs. regular phone, group video calls which into a cash or credit card payment If you want to do a lot of typing is great for conferencing staff meetings processor (including contactless then you don’t have to hulk around a over varying locations, group phone payments), giving your mobile-based relatively heavy laptop. Why not grab a calls can bring together up to 25 people business direct access to the public and keyboard that will connect your phone on one phone call, you can forward your new customers. via Bluetooth? Apple has its own Magic Skype calls to another phone while the The above list is just a small selection Keyboard for iPhones for £79 while Screen Sharing option is a useful to of the sort of apps that are on offer for there are a number of Android variants collaborate with a business colleague. the small mobile business. It is worth via popular online retailers including repeating though, it is crucial that you standard full size keyboards for £10 and YOUR WEBSITE spend time and effort researching fold-away keyboards for around £20 You need a website. This is your visual exactly what apps you will need and and up. business location and business hub why and budget (if money needs to be If you also do a lot - and I mean a and engenders customer trust. A spent at all) all software and service lot - of talking via your phone then why place where they can go to to peruse purchases carefully before you begin suffer by holding the phone to your your products or services. You can your business. Once you start in ear? Why not invest in a Bluetooth ear produce your own, without too much business, you may (hopefully) not have piece or a pair of headphones with a trouble, nowadays via services such as the time to think about these things. So built-in microphone, again attached Wix (www.wix.com) and Wordpress do it now. via Bluetooth? Good quality ear pieces (wordpress.com). Both companies are available from a mere £10 while provide plenty of advice to get you up BATTERIES higher quality models from brands such and running. If your phone is to become the hub of as Plantronics can be yours for around Part of the reason that smartphones your day to day operation then power £20. are viable as business devices at all is will drain quickly so invest in a mobile Even today, if seems pretty amazing because of the wealth of professional battery recharging pack. There are to think that something so small as apps now accessible. These include many available on Amazon such as a smartphone could the core of your accounting apps such as Xero (www. Mophie and RAVpower while others next business opportunity but, really, xero.com), which allows you to send (such as those from Hyperjuice via the modern phone - a powerful device reconcile, send invoices or create www.protronica.co.uk) can be multi- indeed - is all that is required. You just expense claims from anywhere while purpose in that they can recharge a need to do some careful planning before Slack (slack.com) allows you to share phone, tablet and laptop, all at the you rush headlong into that digital documents and work flow with your same time. Decide upon your own dream.

MAKING MONEY 49 ADVICE

WHAT’S IT WORTH? Carl Reader applies some science to business valuations

n the Startup Coach group multiply this more complicated cash flows, internal rate of return, on Facebook, I was asked average by a more complicated payback periods, etc. how a business should be multiple. The description of each is beyond the valued. It was acknowledged It’s slightly better and at least takes IF BOTH SIDES ARE plain English scope of this article, but Othat the method of valuing a business is into account some realities and may broadly speaking you need to be looking UNCOMFORTABLE, not very scientific. be a rough approximation to start BUT HAPPY TO SIGN, at the value of tomorrow’s profit, not I’m now going to tackle this area in thinking about, but doesn’t address YOU’VE PROBABLY yesterday’s. plain English. a fundamental point. I could still REACHED THE RIGHT probably buy Amazon for a fiver. VALUATION” WHAT ELSE NEEDS TO BE NAIVE RULE OF THUMB Past performance is not an TAKEN INTO ACCOUNT? Unfortunately, most accountants, indicator of future results. We’ve all As we know, numbers don’t tell the bankers and business advisers resort heard this several times in relation whole story. You need to consider a to a rather naive rule of thumb when to investments. What’s a business range of things when valuing the trade, considering the value of a business. purchase? Very simply, when a which might include: It goes something along the lines of: business is being bought, a purchaser Market opportunities. multiply the average of the last three is buying two things: Synergies. year’s profit by three. Using that Assets - the stuff the business owns, External threats in the political, formula, I’m going to buy Amazon for less what it owes. economic, technology or social arenas. about a fiver. The trade of the business. Inherent risks in the business and So let’s apply a little more science The valuation is therefore a industry. to it. combination of the two. Intangible assets generated within Adjust the weighting of the prior trade, but not recognised on the previous profits so that more recent HOW SHOULD YOU VALUE balance sheet. performance is weighted higher than THE TRADE? Security of contracted future older performance. Find a comparable Ultimately, you need to place a value income. price/earnings ratio from the Financial on tomorrow’s performance today. Strength and retention of the Times, then arbitrarily half it, because There are a number of tools that can management team. that’s what we’ve always done. Then help you do this, such as discounted Timescales. Motivations on both sides. So what’s the right value? If both sides are uncomfortable, but happy to sign, you’ve probably reached the right valuation.

ABOUT THE AUTHOR

Carl Reader is author of The Startup Coach, a book that will teach you everything you need to know about starting a business. For more information visit www. carlreader.com.

50 MAKING MONEY ADVICE

THE PROSPECT FRANCHISEE CERTIFICATE

A new free initiative is aiming to transform the route to self-employment in franchising

he route to self-employment has just been made easier, thanks to a new joint e-learning initiative between Tthe British Franchise Association and Lloyds Bank. The Prospect Franchisee Certificate is the first course of its kind, created to deliver a comprehensive overview of what it takes to succeed in the UK’s £15 billion franchise sector, where individuals run their own businesses under established brands.

VIDEO-BASED The modular, video-based course provides insights into everything from evaluating franchise opportunities and business management to financial understanding and legal research. It costs nothing, is jargon Certificate programme will help to considewrations. Best of all, it’s free and will help them stand out as deliver exactly that. completely free and can be taken on business aware and ready to hit the “This educational programme not any device, anywhere with an internet ground running in their new venture. ANYONE WHO IS only ensures well researched and connection, either in a single day or in “Every good franchisor is extremely CONSIDERING knowledgeable prospects, but should bite-sized chunks. selective about franchisee recruitment, STARTING A be an essential step in any franchisor’s Each module includes an assessment with the most common reasons for FRANCHISE SHOULD recruitment process to help them that must be passed. Upon completion, turning down prospects cited as lack of BE TAKING THIS identify whether an investor will be a those in possession of the PFC will have capital, insufficient business acumen COURSE AS AN good fit for their network. demonstrated to franchisors they have or poor meeting performance. The PFC INTEGRAL PART OF “Lloyds Bank is proud to have been the skills, knowledge and appreciation will support people in these areas and THEIR RESEARCH” involved in the design and development of the franchise model required many others. of this programme and to encourage its to successfully own and operate a “It’s simply good business sense too adoption as the new franchise sector business. - the more someone understands the standard benchmark for investors The bfa has partnered with Lloyds sector, the better prepared they are for researching their franchising options. Banking Group, which is one of the success as a franchisee. “This will help to ensure they are major providers of banking services “I invite all franchisors to make well prepared for their discussions with to the franchise community, helping this course a key component of their the franchisor.” their customers grow and thrive as franchisee recruitment process if franchisees. they’re looking for the highest calibre of The bfa’s CEO, Pip Wilkins, franchisees.” believes the course will transform the INFORMATION recruitment process for both parties in ESSENTIAL STEP a franchise relationship. Richard Holden, head of franchising at The Prospect Franchisee She says: “Anyone who is considering Lloyds Bank, says: “Everyone is looking Certificate can be taken by visiting starting a franchise should be taking for better informed investors and the bfa.trainme.tv. this course as an integral part of their newly developed Prospect Franchisee

MAKING MONEY 51 BRAND PROFILE

[ GADCET ] TRADING IN TECHNOLOGY Buying and selling electronic goods is big business. Gadcet launched in 2009 to tap into this growing market

the Gadcet team are looking for entrepreneurial people to launch new stores on high streets across the UK. If you like the idea of running your own retail business, are motivated by delivering top notch customer service and love technology, this could be the opportunity for you.

SERVICE WITH A SMILE Gadcet believes great customer service makes a difference. Traditionally, the pre-owned electronics trade has been the home of technical specialists, who know a lot about microprocessors and system settings, but less about delivering top quality service. To run a Gadcet franchise, you need to be entrepreneurial and motivated by delivering excellent customer service. It would help if you had previous retail or sales experience, but this isn’t necessary, provided you’re commercially minded and good with people. Retailing is fast paced and requires hard work and commitment. You‘ll onsumer electronics is tablet, but most of us like to keep up receive all the support and training you one of the largest and with current trends. And with every need to run a successful retail business, fastest growing industries upgrade comes an opportunity to but it will be down to you to drive it in the UK. 10 years reuse or recycle. forward. Cago most households didn’t have a Buying and selling electronic smartphone, tablet or flat screen TV. goods is now big business. Gadcet REAP THE REWARDS OF Now most have at least one, if not launched in 2009 to tap into this RECYCLING more, of each. growing market, trading in new and By choosing a franchise, you can reap As the speed of technological used phones, tablets, laptops, games all the benefits of being your own boss, change gets ever faster, so does the consoles, TVs and sat navs. The but with the added bonus of working demand for high quality used gadgets, business has gone from strength to with a tried and tested business model. games and accessories. Not everyone strength ever since. The team at Gadcet have already wants or needs the latest release Now, to keep pace with demand done the hard work to create a brand of smartphone, games console or and drive the business forward, and build the bespoke systems you

52 making money need to run a successful business. The comprehensive franchise package includes all the training and support you need to hit the ground running. Demand for pre-owned consumer electronics continues to increase, which makes recycling big business. In fact, almost all the stock that comes through a Gadcet store is refurbished for resale in the UK. franchise, you will sign the franchise FULLY CHARGED agreement and pay your initial AND READY TO GO franchise fees. Taking on a Gadcet franchise is a Getting started. Once you’ve signed serious investment, so the franchising up, Gadcet will organise your training application process allows you the and you’ll be given all the necessary time and structure to plan properly. guidance and tools to move onto You’ll find out everything you need shopfitting, stocking up and preparing YOU‘LL RECEIVE ALL to know about running a successful for launch. THE SUPPORT AND business and the financial returns you The franchise application process TRAINING YOU NEED could expect. usually takes around 12 weeks to TO RUN A SUCCESSFUL Make contact. If you think this complete, although it can take longer to RETAIL BUSINESS” franchise opportunity might be the one open your store due to premises search for you, the first step is to register your and fit-out. interest by completing the contact Meeting two. Having had time It’s important you take whatever form on www.gadcetfranchising.com. to consider the opportunity further, time is necessary to consider if this is Let’s talk. After you’ve registered Gadcet will arrange a second meeting the right opportunity for you. Gadcet is your interest, Gadcet will send you its to discuss the potential of your chosen looking for committed and motivated franchise opportunity information location and, if both parties agree, individuals to help grow its business, so pack, which contains more details. secure the territory with a deposit. it takes care to recruit the right people Then you’ll have an initial phone You’ll also receive guidance on for the job. conversation to see if this sounds like creating a business plan and Gadcet the right concept for you. will give you a franchise agreement Meeting one. If it feels like there’s to review. a good fit between your goals and Meeting three. This is an what Gadcet has to offer, a meeting opportunity to review your business will be arranged. This will be a chance plan and go over any outstanding INFORMATION to see Gadcet’s operation in action, queries. If the business plan is understand the business in more approved, your funding is in place Visit www.gadcetfranchising.com. depth and meet the team. and you want to go ahead with your

making money 53 BRAND PROFILE

[ X-PRESS LEGAL SERVICES ] MAINTAINING AN UPWARD TREND X-Press Legal Services is developing a successful network and building support for franchisees

he Lister family, founders Of course, in a franchise and in a three children, Christian, Russell and of X-Press Legal Services, marriage, the foundations must be Hannah. know there’s much more firm to provide the best possible start. Their clients include solicitors, to creating a successful Both franchisor and franchisee must licenced conveyancers and property Tfranchise network than just working have confidence in each other and get developers. X-Press offers a wide and hard. They know how important it is along well. growing range of property related to have a first class plan and recruit the searches and risk reports that are right people as franchisees, because EXPANDED FAST a large and important part of the their individual input is vital to the X-Press began in 2000 and expanded domestic and commercial property overall performance of the network. fast until 2005 when the franchise buying process in the UK. X-Press subscribes to the view that was launched. The business is headed Over the years, X-Press has invested a franchise is just like a marriage, by Lynne Lister, a former editor large amounts of money and resources where development and harmony are of a national franchise magazine, in new technology, imaginative achieved through mutual success and together with husband Dave, who marketing programmes and personal respect, with both parties working as has extensive experience in the development opportunities to ensure one towards a common goal. financial services sector, and their the franchise could offer franchisees the best possible support to provide optimum customer service to their clients. As well as state of the art software and bespoke conveyancing platforms, X-Press has created a free legal information website for consumers nationwide. Called www. lawplainandsimple.com, it explains in plain and easy to understand English the fundamentals of the law and its terminology and is promoted via Sky Sports Media. It has proved to be an effective and popular marketing tool for franchisees, whose clients enjoy valuable exposure on the site at no cost to themselves. Dave Lister says: “Law Plain and Simple has enhanced awareness of our brand with our professional audience and produced excellent results for us all - the board, franchisees and clients. “We have a high profile social media presence, which enables us to communicate with many different audiences at the same time. We can reach so many people instantaneously,

54 MAKING MONEY share news and views, keep up with trends in our sector and handle enquiries from prospects.”

PERSONAL DEVELOPMENT Franchisees are the interface between the franchise and their clients and do a great job as ambassadors for the Involving franchisees is ongoing X-Press brand. Recognising their and their ideas are carefully listened valuable role, X-Press encourages to. There is almost no hierarchy in personal development and supports X-Press, so franchisees can contact their individual efforts through a directly anyone at head office if dedicated business and management they wish to. There are also formal college, accredited by the Institute of ‘panels’ for franchisee feedback and, Leadership and Management. X-Press importantly, the initiative called The has its own in-house tutors. X-Cellence Club, whose members “We are very proud of the are the most successful and aspiring someone decides to leave the franchise, X-Press Academy with our ILM franchisees in the network. for whatever reason, business or accreditation,” Dave says. “It provides They work with the board on a range personal, and we continue to regard opportunities in a wide range of of issues affecting the franchise, from X-PRESS OFFERS A them as partners. courses in many different disciplines, new marketing plans to investment WIDE AND GROWING “We work closely with any leaving offering professional and vocational in computer software or trialling new RANGE OF PROPERTY franchisee to make their exit route qualifications, and is open to all our products. If everyone is in agreement, RELATED SEARCHES as smooth as possible, both for their franchisees and their employees. especially on major issues, ideas are AND RISK REPORTS” benefit and their clients’, and to ensure “The most popular and successful then presented to the network and the continuity and profitability of the courses are directly business related, discussed before they are implemented. business during the transition. notably presentation skills and public “It’s very important for a franchisee speaking. Participants have been very DEMONSTRATING COMMITMENT to maximise their original investment. enthusiastic and commented they had “Our investment of money, resources We help them to find a buyer, both to gained a huge amount of confidence in and time over the last decade ensure the franchise is sold at the right perfecting their communication skills, demonstrates our commitment to the price in the interests of the franchisee which are so important in today’s fast franchise,” Dave says. “The results have and also to the right person to maintain moving commercial culture. been the creation of a strong and united the integrity of the network. “The figures speak for themselves network of loyal franchisees, with their “We are maintaining an upward - more than half our network has continuing enthusiastic and dedicated trend. The recent past has been taken advantage of the academy’s commitment. exceptionally busy and we are on opportunities and interest is “We strive for excellence and course for more record growth. continuing to grow.” receive a large proportion of new Franchisees are well focused and X-Press has a dedicated in-house business directly from word of mouth gaining more clients. As their franchising mentor, who provides recommendations. We are a bespoke turnovers increase, so does their desire ongoing advice and guidance to provider with a reputation for giving for more success.” franchisees - another example of the fast, reliable, efficient and friendly continuing care and support package service and for delivering accurate the franchise operates. reports. Setting and maintaining high INFORMATION The mentor, an experienced standards of customer service are An X-Press Legal Services franchise franchise professional, routinely visits essential and have proved to be the costs £29,750 (plus VAT) and all franchisees. For some, it’s a social cornerstone of our growth and success working capital. call or to check progress, while others to date. For more information call may need more attention, when as “We also have a reputation for Julie Edge on 01925 393333 much time as necessary is given to fairness. For example, support for or visit www.xpresslegal.co.uk. address particular worries or problems. our franchisees does not stop when

MAKING MONEY 55 INTERVIEW

[ DUBLCHECK ] “FROM THE START, I FLOURISHED” Dublcheck’s David Rowley gives us on the inside track on his franchise

t’s fair to say that Dublcheck franchisees come to the business via many different routes. IDavid Rowley, 39, is proof that buying a franchise that was previously owned by someone else is one more way to find good returns and, importantly, a better work/life balance. Having initially decided in his late thirties that he was going to study social work at university, David took on some part-time cleaning work to fund his studies. It was while he was doing this

David Rowley: “You can tailor the business to your own needs”

that an opportunity presented itself he David, who in the previous couple of couldn’t ignore. decades had a varied career, including working in gyms, working on building TAKING THE PLUNGE sites, setting up a window cleaning David takes up the story: “The part- business and being a personal trainer, time cleaning work I was doing was saw this as a challenge. for a Dublcheck franchisee. I enjoyed “The reason it appealed is because the work and after a short while the it was clearly a way of getting an Carol Stewart-Gill: Dublcheck business went on the market. income, managing my own business founder and chairman “I knew it would be a great and not having to be hands-on with the opportunity, so I investigated more, as cleaning,” he says. I think I had realised before I’d even “I’d always wanted to manage my gone into my third year at university own business and Dublcheck gave me that being in the social work sector the opportunity to do that - with the wasn’t really for me. bonus of having a high level of support “When I did the maths and looked and guidance. at the money he was making, I saw “They’re very good with mentors it was quite a bit more than I would and help and advice, how to market have been making as a qualified your business, even with the accounts social worker. So I decided then and - they help you and prepare you for the there to take the plunge and bought industry you’re going into. the franchise from him.” “From the start, I flourished. It wasn’t all plain sailing at the Dublcheck helped me overcome start, as it took a lot of grit and some of the teething problems and determination to get the business get everything running smoothly and running to David’s standards. But things are going pretty well now.”

56 MAKING MONEY FLEXIBLE BUSINESS David now has nine staff working for him. He’s also hands-on with some of the cleaning contracts when needed. It’s just over a year since he became a Dublcheck franchisee. Having successfully turned around the business, what are his next goals? “Some people are happiest when they’re building a huge empire, but others - like me - are happy just to be earning enough money, having less stress and more time to do other things,” David explains. Sounds good. So is this within his grasp now? “I’m actually at the stage where I’m earning the amount of money I want to be earning and I’m happy to have a lot of David Rowley bought a Dublcheck free time for myself,” he says. “Turnover franchise that was already established is vanity, profit is sanity.” Being fit and healthy is important to “I don’t have too much input any David and he likes to spend time at the more,” David says. “Once you’ve got the THE BENEFITS OF DUBLCHECK gym, still does some personal training right staff, you can enjoy your leisure and says owning the franchise is the time. Every now and then there’ll be best way he has found to pursue the something you have to sort out, but 23 years’ experience. lifestyle he wants. these days the business pretty much Low cost entry. “The thing about Dublcheck is you takes care of itself.” Invoicing and cash collection. can tailor the business to your own It sounds like yet another Dublcheck Recession proof utility business. needs,” David says. “Whatever your franchisee who has found he can make Low overhead requirement - can operate form home. goals are, you can achieve that with the business work for him, not the other Dublcheck is a UK company that’s wholly owned by its founder and chairman. Dublcheck - you can have a massive way around. Dublcheck has been awarded the 20th fastest business with a £750,000 turnover, you  growing private company in the UK by Virgin Fast can go down that route. Track and The Sunday Times. “Alternatively, if you want to be like Professional white collar management franchise or me and just earn, say, £30,000 a year operational franchise. managing a smaller business, but have a Everywhere you look buildings need cleaning. lot of time so you can do the things you INFORMATION Over 100 franchisees in the UK. love, you can do that too.” Call 0800 317236, email franchise@ 92 per cent customer retention rate. The support Dublcheck offers is dublcheck.co.uk or visit www. Hundreds of fantastic franchisee testimonials. something franchisees rate highly. dublcheck.co.uk. A massive market that keeps on growing. David backs this up 100 per cent. “It’s a fantastic team at head office,” he says. “They run events where you can learn all about marketing and they THREE ACTUAL AUDITED DUBLCHECK FRANCHISE ACCOUNTS teach you the best way to get more clients. They’ve been doing this for so Case A (this business is managed with 95 per cent of the cleaning done by employed long, they know the formula and they cleaners) pass it on to you, so you can achieve Turnover Net Profit % Profit whatever turnover you’ve decided you Year 1 £63,000 £17,000 27% want. Year 2 £104,000 £33,000 31% “The price I paid for the business I’ve Year 3 £128,000 £54,000 42% made back in a year - and more. There are not many businesses where you can Case B (this business is 50 per cent managed and 50 per cent hands-on cleaning) recoup your initial outlay in one year, Turnover Net Profit % Profit as most businesses might take two or Year 1 £25,000 £6,000 24% three years just to break even. But after Year 2 £38,000 £20,000 52% about eight months I cleared what I’d Year 3 £45,000 £25,000 55% paid for the business and started going Case C (this business is 100 per cent hands-on at the start, moving to 95 per cent in year into profit.” three) Turnover Net Profit % Profit HUGE BENEFIT Year 1 £17,000 £8,600 50% Now that David has everything running Year 2 £18,200 £9,500 52% smoothly, with the right staff in place, Year 3 £25,000 £10,300 41% he’s reaping a huge benefit.

MAKING MONEY 57 INTERVIEW

[ KARE PLUS ] TABLE TOPPER After less than a year as a Kare Plus franchisee, Imran Qureshi is heading to the top of the company’s earning’s league. Trevor Johnson reports

sk Imran Qureshi for the doing enough volume to compete with GROWTH MARKET secret of his spectacular the big boys, but we still had a lot of The wifely advice has certainly paid off. business success and you’ll overheads. I began to wonder if it was The residential care sector is growing at get an unexpected answer. time to call it a day and try something GIVING THE HIGHEST an unprecedented rate - the UK is now A“I’m not a professional guy in a suit else. POSSIBLE STANDARD home to three million people over 80, a and tie who goes in for all that business “My wife, who’s studying to become OF SERVICE IS WHAT figure that’s expected to double by 2030 jargon,” he says. “I’m just an ordinary a psychologist, was the one who KARE PLUS IS ALL and reach eight million by 2059. person and that’s what works for me,” suggested the Kare Plus franchise. ABOUT Over the next 25 years the number of adding as an afterthought: “I suppose Although she had full-time studies, she people aged 75 and over will increase I’m a workaholic too - and a quick helped me three or four days a week, by 75 per cent, while 25 per cent of the learner.” which was an enormous help. It was a population will be over 65 by 2050. very steep learning process. “Now is the time to capitalise on this UNLIKELY FORMULA “The people at Kare Plus HQ massive growth market - and that’s what An unlikely formula maybe, but in just provided a lot of help, but I tried not to I’m doing,” Imran says. “My plan is to 10 months it’s put Imran’s fledgling rely on them too much. At the end of the double the size of my business in the next Oxford franchise of health care staff day, it was my business and I wanted to six months.” provider Kare Plus close to the top of build it up from the ground and work Kare Plus, which recently won the the company’s earning’s league and hard at it.” 2016 Best Business award for best achieving what company bosses have service range, entered the health called: “Fantastic results in such a care market in 1989 as a nursing short time.” company. A staff of nearly 100 - health care In 2010 it dramatically assistants and support workers expanded as a national recruitment - are currently servicing over a agency in the £4 billion health and dozen care homes in the Oxford social care staffing market and today area. Imran wants to employ at counts some of the largest private least 25 more as part of his plan to hospital and care home groups among double his business in six months. its clients. “There’s so much potential work It’s now a multi-service health out there,” he says. “What I need care provider with over 70 branches is more top class staff to take supplying nursing care and advantage of it. Good qualified medical staff to both public and health care assistants are like private sectors, hospitals and gold dust, but I’ll find them.” nursing and care homes, plus Imran ran his own services to people in their telecommunications business own homes and live-in care. for eight years, but realised “Our franchisees can that as the mobile phone cover everything from market burgeoned profit providing health care margins were being relentlessly assistants and cleaners squeezed. to speciality nurses,” the “It got to the point where you company says. had to be very big or very small “Kare Plus offers multiple to do well and we were in the income streams few other middle,” he says. “We weren’t businesses can offer and

58 MAKING MONEY there’s never been a better time to Martin Adams, who runs the launch into the health and social care Durham franchise, spent many years market. Several of our franchisees in the retail trade managing sports have achieved turnovers in excess of businesses before deciding to go £1 million a year within two or three on his own. He says: “The excellent years.” Kare Plus business model gave us the confidence to have a go and we’ve INVESTMENT LEVEL never looked back.” A Kare Plus franchise costs around Cousins Vimal and Nitesh Amin £85,000, including working capital. took on the Kare Plus Hertfordshire Training starts with a week’s intensive franchise when the family retail tuition at company headquarters business closed. They were breaking in Telford, followed by regular even in three months and became the business and marketing updates and fastest franchisees to make a profit. comprehensive help to get the business Milton Keynes franchisee Saty up and running Madhav had 25 years’ experience of Mindful of cases - mercifully rare running businesses in other fields - of staff abuse, Kare Plus subjects before investing in Kare Plus. He now applicants to a rigorous recruitment has a second franchise in Banbury. and selection process. Every applicant must have a wealth of experience and Imran Qureshi: “There’s enormous potential BUILDING A RAPPORT undergo checks, including an enhanced in this market” Back in Oxford, Imran admits he criminal record check, proof of identity, demand the best people and are happy “knew nothing” about the care plus complete employment history, to pay for them.” industry before taking on the with professional references and Kare Plus franchisees don’t franchise. “I picked up a lot of stuff I mandatory training updates. necessarily need a medical background. never knew, but what I did know was “We only employ the very best,” For instance: how to relate to people and how to Imran says. “Giving the highest Chester franchisee Jamie Hickson talk to them and build a rapport,” he possible standard of service is what was in retail finance. He says: “I had says. Kare Plus is all about.” always wanted to run my own business “I have a good relationship with He is currently negotiating for a and saw the care industry was booming. care homes because I don’t go in as a neighbouring territory and has further It seemed the perfect chance to have a smart guy criticising the opposition expansion plans for the future. thriving business and help people too.” and saying we are better and cheaper. “There’s enormous potential in Chelmsford’s Sheel Phakey worked I give them reasonable rates and top this market, if you can provide high in retail management for 30 years. quality staff. Being good with people grade staff,” Imran says. “For instance, Joining Kare Plus in 2014, he doubled is what it’s all about.” Oxford is a wealthy area, where care his first year’s projection, now has three It could be that Imran’s wife isn’t homes charge over £1,300 a week. They franchises and is looking for more. the only psychologist in the family.

MAKING MONEY 59 MM Master DEC 16 002-116_Layout 1 04/11/2016 10:36 Page 60 MM Master DEC 16 002-116_Layout 1 04/11/2016 10:36 Page 61 COVER STORY

[ ACTIONCOACH ] THE FRANCHISE THAT TICKED MY LIST Mitali Chopra explains why she chose to become an ActionCOACH franchise owner

itali Chopra had 17 years 1. 16 years ago I met an executive I wasn’t looking for a franchise, of a successful corporate coach who made an impression but I happened to attend Shweta career in India, but when and it was always in the back of Jhajharia’s seminar on how to build a she moved to London my mind that business coaching THE WORK I DO IS sales and marketing machine, where Mwith her family in 2015 she had a very could be a great profession for she also spoke about her journey LIFE CHANGING specific idea of what she wanted to do me. I had worked with the small FOR MY BUSINESS with ActionCOACH, and I felt a real next. and medium-sized enterprise OWNER CLIENTS” connection with her story. Mitali says: “My husband works for sector over the past 10 years and, “I’d never considered a franchise HSBC and was transferred to London more often than not, the basics over my own start-up, but I soon from India in early 2015. I have an of business were missing and I began to realise a franchise gives engineering degree and a MBA, which knew I could help them grow and you so much support and provides has enabled me to take on roles in flourish. a springboard to success. Moreover, sales, marketing, customer service 2. I have wanted my own business there are 1,000 ActionCOACH and process excellence with firms for a long time and this was now an offices in 60 countries and 20 years like PricewaterhouseCoopers and ideal time to pursue that. of experience with a large group of Microsoft.” 3. I was determined that whatever I franchise owners - I liked the idea of did business-wise, I wanted it to collaborative learning and association FOLLOWING A DREAM create a positive social impact. with a like-minded community.” “My move to the UK gave me the “In November 2015 I went to the chance to follow a dream of mine with Business Start-up Show at ExCeL JOINING A TEAM three specific wishes: to understand the SME landscape. “I went away to research ActionCOACH and reached out to Mitali helping others to several franchise owners. When I met succeed, while finding Ian Christelow and Julie Wagstaff, success herself area developers of ActionCOACH in the UK, at a discovery day I was already convinced that joining ActionCOACH was going to tick all the boxes for me. “You can choose to either do your franchise training in Las Vegas or in the UK. I made the conscious decision to train in the UK because I wanted to spend as much time as possible building connections with the UK team. “I had been told by every franchise owner I had reached out to that the ActionCOACH community was very inclusive and supportive, but I didn’t completely believe them until I experienced it for myself. During training, I was amazed by the team environment.”

62 MAKING MONEY Mitali and her family enjoying quality time together white water rafting

more growth and financial freedom in the future. “I’d like to grow to 20 clients a month by the end of my first year and I think this is possible with the mix of client generation activities I have access to. This will help with the final part of my dream… to give back. With ECLIPSING MY every client I sign, I sponsor a child’s CORPORATE SALARY education. I have been working with “Within eight weeks I had signed a school in India for some time now up five one-to-one coaching clients, to offer scholarships to children who bringing in a monthly income that is would not have had the opportunity to close to eclipsing my corporate salary. maximise their potential without this 5 STAR 4 TIMES I followed the marketing advice in funding.” my training and my first client came from ActionCOACH’s exclusive client ENJOYING A WORK-LIFE BALANCE TOP FOR FRANCHISE generation centre. The following “ActionCOACH gives me the flexibility OWNER SATISFACTION clients came from networking, social to choose a work-life balance. Whilst ActionCOACH has taken part in an independent marketing and also from my website, I intend to work hard at my business, I survey, conducted by Smith & Henderson, which which ActionCOACH build as part of can still make time for my family. Our assesses franchisee satisfaction across 100 brands my franchise package. goal is to travel and explore 100 cities since the survey first started in 2011. “My clients come from a range of across the world. We have been to 40, Since Smith & Henderson joined forces with RBS sectors and they are all at different but still have 60 to go. to recognise the top franchises for franchisee stages of the business lifecycle. I “People ask me if it’s harder to be satisfaction in the UK, ActionCOACH has received work with them to build a roadmap a woman in business, but my belief their 5 Star Franchisee Satisfaction status. and take them to the desired next is that if you are bringing value to the In fact, ActionCOACH is one of only five franchises level. The work I do is life changing table then your gender doesn’t matter. to achieve the 5 Star Franchisee Satisfaction status for my business owner clients. They I believe more in the law of karma! four times (2013 to 2016), as well as being awarded understand their business better, ActionCOACH is another choice for the UK’s Best Franchise (£25-£75k investment) at improve profitability, enjoy work me, where helping others to succeed RBS’ Best Franchise Awards for the last two years. more and can see the possibility of will, in turn, bring me success too.”

MAKING MONEY 63 COVER STORY

[ ACTIONCOACH ] THE ACTION NEVER STOPS ActionCOACH’s quarterly franchise conference was the usual mix of great speakers, friendly sporting competition and recognition of the numerous successes of the network, which now exceeds 150 franchise owners

he two-day event kicked off new clients and I have thanked all my with guest speaker Tosin clients for their great feedback.” Ogunnusi, a motivational training and performance SHARED LEARNING Timprovement specialist. Unsurprisingly, franchise owners Tosin is a professional fire-walking, were keen to share their successful board breaking, bar bending, and client generation techniques and glass-walking instructor and trainer, client growth stories from the past 12 hypnotherapist and trainer of neuro- months, with seven of them presenting linguistic programming. He wanted to over the two days. Lara Bull, CEO of The Rainbow Centre, Jeff Shrimpton, Edu, who suffers from Cerebral Palsy but can now walk, thanks to the talk about ways to improve the power David Poxon joined the franchise in work of the centre and delivery of presentations and he January 2015. He says: “It was a superb certainly did that! investment of my time and I picked Ryder Cup, with golfers split into teams up several key learnings during each representing either the north or south POWERFUL PRESENTER session, which I could implement in of the UK. Team South prevailed as John McCarthy, a franchise owner my business straight away. I continue I CONTINUE TO BE the last team entered the 19th hole just since 2014, explained: “His stage to be impressed by both the quality IMPRESSED BY as the sun set on a great two days of presence was incredible and his and abundance of the ActionCOACH BOTH THE QUALITY learning and camaraderie. delivery was outstanding. Rarely do network - it’s genuinely a world-class AND ABUNDANCE OF you experience someone who is such environment.” THE ACTIONCOACH WHAT NEXT? a powerful and authentic presenter, NETWORK - IT’S To join this rapidly growing team who can ensure the whole audience GIVING BACK GENUINELY A WORLD- of over 150 franchise owners in the engage and gain such benefit from their Franchise owners weren’t the only CLASS ENVIRONMENT” UK, you’ll need to raise a personal presentation.” winners at this year’s conference. Jeff contribution to your investment of at Shrimpton’s UK team won the touch least £10,000 (banks can lend up to RECOGNITION rugby tournament on the last day £30,000 unsecured) and impress the This quarter’s franchise owner awards of the Global Conference in August ActionCOACH directors with your past were judged on the recent results of this year, with his charity of choice successes, desire to help others and 250 clients surveyed by independent receiving a cheque for £1,000 at the appetite for learning and growth. research company, Smith & Henderson. UK conference. The basic entry level investment for Stuart Johnson won the award for Jeff chose a charity local to him in an ActionCOACH franchise is £21,000 Overall Best Client Ratings. Hampshire, The Rainbow Centre (a and some of the UK coaches have Stuart explains what the results charity Jeff chooses to business coach already achieved revenues in excess of mean to him: “To be voted UK Best for free), which inspires and supports half a million pounds a year. Client Ratings 2016 through an children and adults with neurological independent survey of coaching conditions like Cerebral Palsy and MS clients is a great honour in itself, but to to become active and reach their full INFORMATION achieve a 100% net promoter score is potential. Could you be part of ActionCOACH’s amazing and something that makes me winning team? You can find out extremely proud. FRIENDLY RIVALRY more by watching the ActionCOACH “I’ll be using the score and award The conference ended with overview video at actioncoach.co.uk. as part of my marketing to generate ActionCOACH’s own version of the

64 MAKING MONEY MM Master DEC 16 002-116_Layout 1 04/11/2016 10:36 Page 65 BRAND PROFILESPROFILE

TWO 10 FRANCHISES IN PYJAMA DRAMA This drama and imaginative play programme is aimed at children THE CHILDREN’S up to seven years old. Running since 2009 and delivered by a team of enthusiastic franchisees passionate about SECTOR the benefits of drama, Pyjama Drama is delivered across the For further information on any of the businesses UK, in Australia, Malaysia and California. featured, visit www.what-franchise.com and search TFranchisees split their time between teaching, setting up the online directory by industry sector and growing public classes and networking with schools and nurseries. Once they reach a certain level - usually around 16 classes a week - they are ready to take on teaching staff to help them grow their business. ONE Many Pyjama Drama franchisees require flexible working, often to MONKEY MUSIC fit around young families, but can The driving force behind Monkey still earn up to £48 per session for Music is its creator, CEO and a nursery class and over £100 for a mother of five, Angie Coates. party. Since it opened for business in 1993, Adored by children and parents Monkey Music’s weekly classes have alike and endorsed by professionals become synonymous with the delivery across the UK, the company is of high quality musical education, committed to developing key social, bringing music into the lives of more communication and language skills than 250,000 families with children through the power of drama. aged between three months and five years. It’s also nurtured the business and teaching careers of hundreds of WHAT YOU NEED TO KNOW women. Franchisees are motivated INVESTMENT LEVEL: by the company’s high standards and £8.750 (plus VAT). musical integrity and the fact that they earn an excellent return on their WHAT YOU GET: investment. comprehensive training; access Monkey Music’s top franchisees to over 400 teaching plans have sales that exceed £200,000 and and 80 original songs; play some franchisees report a net profit equipment; marketing material; all before tax in excess of 50 per cent administrative material required to run and grow your business; of turnover. Over the last five years ongoing support in marketing, the company’s combined network business and teaching. turnover has increased significantly and saw network sales in excess of £3 INFORMATION: million for the first time. www.pyjamadrama.com

WHAT YOU NEED TO KNOW INVESTMENT LEVEL: £12,975 (plus VAT). WHAT YOU GET: comprehensive launch kit; business training; teacher training and assessment; ongoing support. INFORMATION: www.monkeymusic.co.uk

66 MAKING MONEY THREE FIVE MUSICAL MINIS JO JINGLES Founded by child psychologist Since its launch in 1995, Jo and Great Ormond Street Jingles’ music and movement Hospital play specialist Karen classes have inspired preschool Sherr, Musical Minis offers music children up and down the classes with an emphasis on child country, improving early years’ development to children up to five learning and making a difference years old. to thousands of lives through Franchisees are generally mums regular exposure to music and who want to fit a profitable business song. around their family commitments. The largest franchise provider of Whether running a small amount WHAT YOU NEED TO KNOW music classes for preschool children of sessions themselves or training INVESTMENT LEVEL: in the UK and Ireland, Jo Jingles leaders to expand the business, £8,000. provides sessions nationwide in more franchisees are allowed to operate at than 700 centres and has more than whatever pace feels right for them. WHAT YOU GET: 90 franchisees. Lessons are fully planned, while exclusive territory; training; planned lessons; licensed Offering structured classes that instruments and exclusive licensed music; instruments and puppets; head office support; are fun, interactive and educational, music come as part of the package. The national marketing and PR campaigns. each 45-minute session combines company recently won the ihubbub INFORMATION: a mix of singing and movement to Best Family Business and was overall www.musicalminis.co.uk rhythm, percussion instruments such winner of the Best Home Business. as drums, cymbals and bells and help from doll mascot, Jo. Caroline Crabbe, general manager FOUR at Jo Jingles, says: “If you’re outgoing, SWIMTIME bubbly and enthusiastic, enjoy Swimtime is the largest working with children, have a keen independent provider of interest in music and like the idea of swimming lessons in the UK, building your own business at your training over 17,000 children own pace and with the reduced risk of and adults to swim every week. a typical start-up business, Jo Jingles Founded almost 20 years ago, might be just the big break you’re the company has grown from a looking for.” one-pool operation into a national franchise network operating in over 320 locations. WHAT YOU NEED TO KNOW The success of the network has been recognised countless INVESTMENT LEVEL: times, with Swimtime coming From £6,500 (plus VAT). runner-up in the British WHAT YOU GET: Franchise Association’s Award full training; exclusive territory; for Innovation in 2016 and class equipment and instruments; reaching the final of the bfa’s class programmes for the first three Young Franchisee of the Year 2016 years. Award. It’s also featured on ITV’s INFORMATION: Lorraine show. www.jojingles.com Theo Mlllward, managing director of Swimtime, says: “The joy of a Swimtime franchise is you don’t actually need to have any experience of teaching children to WHAT YOU NEED TO KNOW swim to be a success. “Some of our most successful INVESTMENT LEVEL: franchisees are passionate £18,000 (plus VAT). business owners, who see the WHAT YOU GET: importance of this crucial service training; access to national contracts (depending on and can apply sound business territory); support; administrative systems; website; judgement in delivering our model. national marketing; national PR. “We provide an out-the-box INFORMATION: package, with full training, support www.swimtime.org and systems to help franchisees make the most of the opportunity.”

MAKING MONEY 67 BRAND PROFILE

SIX EIGHT RAZZAMATAZ THEATRE THE ROCK PROJECT SCHOOLS This music school franchise has With Razzamataz Theatre doubled in size in just 18 months Schools, you can run your own and now has 55 schools across part-time performing arts school, the UK and Ireland, with around even if you have limited business 2,000 7-18-year-olds currently knowledge. taking part in weekly sessions. Hayley Limpkin of Razzamataz Essentially a management franchise, Medway (pictured) says: “Moving franchisees don’t need musical skills, from a corporate career to running my as professional musicians carry out own business that fits around my son all tuition. The sessions, which take and the things I want to do with my life place outside of school hours during has exceeded all my expectations. term time only, are split into juniors “Before becoming a mum, I was the aged 7-11 and seniors, who are 11-18. principal of both Razzamataz Medway Students learn drums, bass, guitar and Maidstone, but I decided to sell and vocals with tutors, before playing Maidstone so I could concentrate all together as a band. my efforts on Medway. It’s this mix of tuition and “Razzamataz has proved a valuable WHAT YOU NEED TO KNOW performance that helps build investment because five years after confidence, as well as musical skills. INVESTMENT LEVEL: buying the franchise I sold it for franchise fee is £9,995 (plus VAT). Company founder Stuart Wynne almost three times the amount I says: “Traditional music lessons can bought it for. WHAT YOU GET: be boring, but with The Rock Project “Razzamataz Medway continues full training; initial and ongoing support; marketing students are tutored by working to grow from strength to strength materials; merchandise; teacher uniforms. musicians to play the songs they love, after six years of business, giving me INFORMATION: which leads to a great retention rate. financial stability combined with a job www.razzamataz.co.uk “This is a business that can fit I’m still incredibly passionate about.” in around your lifestyle, while still earning a good income. As an example, a franchisee running four sessions SEVEN a week during term time only can generate £40,000 profit after costs.” SHERPA KIDS Led by an award winning franchisor and franchise expert, Sherpa Kids is changing the outside school hours care market. With many families struggling to find the right childcare at the right price, Sherpa Kids knows there is a significant gap in the market for a quality service. This management franchise offers the chance to earn a good income, while simultaneously building a valuable asset. Activities are tailored to fit with individual school requirements and curriculums, while adhering to early learning frameworks. Since clubs are run on a franchise basis, they benefit from the local knowledge of the provider and WHAT YOU NEED TO KNOW contribute to economic and employment prospects locally. All decision making is INVESTMENT LEVEL: done at local level by franchise owners, £15,500. who are encouraged to source products WHAT YOU GET: locally too. one-week initial training course; onsite training; Franchise owners manage, employ marketing support; lead generation; local and and build relationships with schools in national PR. their allocated territory. The franchise INFORMATION: model lends itself to operating in a www.sherpakids.co.uk demographic of 3,500 children.

68 MAKING MONEY TEN WHAT YOU NEED TO KNOW TUTOR DOCTOR Tutor Doctor’s in-home INVESTMENT LEVEL: tutoring franchise aims to make £14,999. a difference to children’s lives. WHAT YOU GET: Franchisees - 80 per cent of initial training; all musical equipment; whom don’t come from a teaching PA system; multichannel mixers; vehicle background - work with families livery; launch PR support; marketing to asses a child’s needs and then materials; ongoing support. select the best fit tutor based on goals, personality and learning INFORMATION: style. www.therockproject.com Franchisees work from home and tutors work on a self-employed basis, so there are no staff costs to worry about. The training programme is specifically designed to help individuals launch their business quickly, successfully and profitably. Operations in the UK began in 2009. Since then the company has experienced growth of 50 per cent year on year, with 38 franchisees currently operating in 60 territories.

WHAT YOU NEED TO KNOW INVESTMENT LEVEL: £29,700 (plus VAT). WHAT YOU GET: six-week online training course, plus one week in Toronto; 12-week post-training programme; bespoke NINE customer relationship management system; website; field support; PR TATTY BUMPKIN One franchisee says: “Tatty and marketing assistance. Franchisees run children’s Bumpkin has brought me yoga inspired classes through prosperity, happiness and lots a system of teachers. of new skills. The company prides itself “The job is fun, exciting and on franchisee support and fits around my family - I could satisfaction, and with 98 per not be happier. Running your cent of franchisees being own business is always hard, mothers, it’s a great way for but working hard doing this women to get back into fulfilling for a living is the best way of and lucrative work, while caring working hard there can be.” for a family. Tatty Bumpkin was already established as a leading ethical children’s brand, when in 2008 it WHAT YOU NEED TO KNOW launched its franchise for women looking for a more flexible way of INVESTMENT LEVEL: £10,000 (plus VAT). working. Devised by paediatric WHAT YOU GET: physiotherapists, yoga teachers full training; comprehensive and educationalists, the classes ongoing support. have a solid educational INFORMATION: framework underpinning all the www.tattybumpkin.com story-led classes.

MAKING MONEY 69 BRAND PROFILE

[ ENCOURAGING WOMEN INTO FRANCHISING ] ONWARDS AND UPWARDS Encouraging Women into Franchising is reflecting on a successful year and looking forward to 2017

s the end of the about. It’s always great to see so many could focus on the day-to-day tasks year approaches, of our members in one room sharing and focus on my customer’s needs.” Encouraging Women their ideas and advice. EWIF’s primary focus is to support into Franchising is “Our aim at EWIF is to make an EWIF’S PRIMARY women who are looking for a route reflectingA on a great 2016. impact in the sector and encourage as into the franchise industry. Its remit FOCUS IS TO SUPPORT In May EWIF’s awards ceremony many women as possible to franchise WOMEN WHO ARE is threefold - to encourage women proved more popular than ever. It had their businesses or buy a franchise LOOKING FOR A ROUTE to consider buying a franchise, a record number of entries and the and give them the support they need. INTO THE FRANCHISE to encourage businesswomen to organisation was astounded by the “The figures for women in INDUSTRY” franchise their existing operations quality of the applications and how franchising don’t seem to have and to help franchisors attract more many successful women there are in improved, but when I look at our women to their networks. the franchise industry. members I’m surprised because EWIF is a not-for-profit By recognising the achievements they’re all determined to succeed and organisation run entirely by of so many women within their help others whenever they can.” volunteers, providing advice and businesses, EWIF helps to encourage guidance to anyone looking at trying more women into the franchise AWARDS CEREMONY to break into the franchise industry. industry. The awards provide a great EWIF is now looking forward to its fillip for franchisors, franchisees 2017 awards ceremony. The entry and employees alike. It boosts their process will start soon. Here’s what brands and gives them an extra a few of the winners had to say this accolade to help promote their year: businesses. Jenni Dunham from Daisy First INFORMATION Aid, winner of the New Woman Visit: www.ewif.org. NATIONAL CONFERENCE Franchisor of the Year Award, Facebook: www.facebook.co.uk/ In September, EWIF rounded off sponsored by Darwin Gray Solicitors, EWIF1. Twitter: twitter.com/EWIF1. its events calendar with its national says: “When you run a business, you Email: [email protected]. conference. By attending events such rarely have time to sit back and look at as this, members are able to network what you’ve achieved because you’re with some of the biggest brands in the too busy moving forwards. franchise industry. “I’m absolutely delighted our hard Many businesses grow through work has been recognised and I’m networking and gaining advice extremely proud of the success of from those business owners who every Daisy First Aid franchisee.” are experiencing exactly the same Sara Harrison from Angela’s Swim challenges. School, winner of the New Women Clive Sawyer, CEO of EWIF, says: Franchisee of the Year Award, “We’ve had a great year and I’m so sponsored by NatWest, says: “My proud of every one of our members. story and success is a classic example “We’ve had some inspirational of the benefits a franchise can offer speakers at both the awards and someone embarking on a new career. conference this year, which I hope “Following a proven model with gave everyone something to think franchise business support meant I

70 MAKING MONEY MM Master DEC 16 002-116_Layout 1 04/11/2016 16:46 Page 71 INTERVIEW

[ TIME FOR YOU ] POLISHED PERFORMERS Time For You’s Paul Barratt and Dan McGarrigle are shining examples of how to run a successful franchise

as Britain become a nation of housework haters? What other explanation can there Hbe for the fact we now happily pay over £3 billion a year to have someone else clean our homes, while we spend the time doing something more interesting - or profitable? To our parents, being house proud was a positive virtue, but nowadays to many of us housework is something we’ll happily hand over to someone else. And that’s something Paul Barratt couldn’t be more pleased about. After all, it’s given him a new, and highly profitable, career.

QUALITY TIME “People want quality time when they’ve got demanding jobs and don’t want to spend their weekends cleaning daily, plus plenty of referrals and repeat Freddie Rayner, I knew I had found the the bathroom or polishing the kitchen customers. franchise for us.” floor,” Paul says, who in partnership “Our plan is to keep on growing and with Dan McGarrigle runs the south ENQUIRIES FOR NEW to get as big as we can. We’ve never CHARISMATIC ENTREPRENEUR coast franchise of fast growing BUSINESS COME IN regretted the decision and it’s changed Freddie is the charismatic domestic cleaning specialist Time For DAILY, PLUS PLENTY OF our lives, although it was a pretty entrepreneur who started Time You. His territory takes in a swathe REFERRALS AND drastic change of direction.” For You with his wife Ruth in 1997 of the country, including Portsmouth REPEAT CUSTOMERS” No one can argue with that. Paul and has seen it grow into the UK’s Chichester, Bognor Regis and the Isle was a police officer in Portsmouth and largest domestic cleaning franchise. of Wight. Dan still is. He leaves the day-to-day It currently has 205 franchisees Paul admits he hadn’t expected the running of the business to Paul, who completing 20,000 cleans every week - business to grow so spectacularly. admits a life upholding law and order that’s one million cleans annually. After just three years it now sends over was beginning to pale. The business was born out of near 160 cleaners into nearly 600 homes “I was working all hours, but ended tragedy when Ruth, then a secretary, every week - and the trend shows no up getting paid the same, no matter suffered a heart attack and almost died. sign of slowing down. how hard I was working,” he says. “For She recovered and with capital of £20 “To be honest, when we started I a long time I had a dream of running my each the couple started their own house never thought it would take off as it own business, but I wasn’t sure where cleaning agency has,” he says. “It’s been a ridiculous to start. It was successful and in 2002 was rate of growth and we are very busy. “I decided franchising would be a offered as a franchise with spectacular Enquiries for new business come in good option and when I came across results. Freddie claims flexibility is the

72 making money key to the business’ success - it allows franchisees time to organise their lives around the business. He certainly convinced Paul, who remembers: “He had complete faith in the franchise and at one point said to me: ‘If you don’t make at least £30,000 in the first 18 months, you can have your franchise fee back and walk away.’ “Thank goodness I didn’t do that. But by then I was sold on the idea and could see what potential it had. In fact, we have done better than I ever expected and now the sky’s the limit.” Paul also appreciated the fact Freddie is a realist, who has said: “Some people think that by owning a franchise they can sit back, watch the business grow and the money come flooding in. In reality, it’s not like that at all. Just as do the job to the highest standards. If with any new business, you have to be that side is right, everything else will prepared to put in the hard work if you follow on from there. want to see the results. “To make sure we get the right “The only difference is it costs less to people, everyone is interviewed in start a franchise and you have ongoing their own home, required to supply support from the franchisor and the a minimum of two high quality business model is tried and tested for references and undergo a police check.” success. In my experience, any failing Clients range from double or single a proven formula, which enables me to franchisee only has themselves to income professionals, working women work around my mum duties at home.” blame - I was there myself at the start of and bachelors to retirees and estate and “I have annual gross profits of over my career.” letting agents - in fact, anyone who can £120,000,” Julie Goodyear of Bury St find something better to do than hoover Edmunds says. “I never imagined the MANAGEMENT OPPORTUNITY the carpet on a sunny morning. business would work as well as it has.” A Time For You franchise costs around Paul has even ventured into show “I love my work,” Julia Wilkins of £15,000, for which you get a training business, cleaning up after TV shows Sussex says. “Becoming a franchisee and support package that includes like Channel 5’s Cowboy Builders was one of the best things I have ever a two-day residential course, online programme and Channel 4’s Hollywood done.” mentoring, video conferencing and Me show. meetings with other franchisees. He explains: “We carefully match HAPPY CUSTOMERS The company points out that as every client with the most suitable Back in Portsmouth, Paul is delighted this is a management franchise, the cleaner to ensure their home is cleaned with his growing collection of franchisee doesn’t do any cleaning, when and exactly how they want testimonials, which range from: “Well there is little stock to carry - so no dead it done. This can be anything from done for listening to my needs and money - clients pay in advance, working ironing, making beds and putting away providing me with an excellent service” from home means no commuting and clothes to spring cleaning. We are and: “I wouldn’t hesitate for one potential earnings are as high as you always happy to tailor a package to any moment to recommend you” to: “A big want to make them. requirements. thank you for the professional service Time For You quotes one franchisee, “Cleaners are local and many people you always give”. who says: “Today we cleaned 17 homes, like to have the same person each “Everyone is so busy nowadays but never left our house and we’ll earn week and build a good relationship and that having a cleaner is becoming a over £65,000 in profits this year.” rapport.” necessity rather than a luxury,” Paul Having management experience Many successful franchisees are says. “On a personal level, I know I is certainly an advantage for a new women, who were looking for a flexible couldn’t manage without one.” franchisee. You also need to be a people home-based business and found Time person, according to the company. It’s For You was just what they wanted. also important clients feel you will be as “For me, it was the best choice,” careful with their homes as they are. Tunbridge Wells franchisee Caroline INFORMATION Paul stresses how important it is Kirby says. “It has provided me and my Visit www.time4youfranchise.com to get the right cleaners: “You have to family with an assured future.” for your free Time For You become an expert in advertising for “Time For You changed my life,” prospectus. cleaners and picking the ones who will Catherine Fitch of Edinburgh says. “It’s

making money 73 ADVICE

THE TRUE COST OF BUYING A FRANCHISE Linda Whitney details the total investment required to become a franchisee

initial fee you pay to the franchisor to gain access to its brand and franchise system. The overwhelming majority of franchisors do not set out deliberately to mislead franchisees about the total franchise cost, but the initial fee is commonly used as a marketing tool - ‘Get started for just £X,000!’. Many aspiring franchisees are misled - often by their own optimism - about the true cost. Stuart says: “One of the biggest reasons for franchise failure, even with a proven franchise, is shortage of working capital.” This is the money required to pay the franchisee’s business and household bills until the business gets into profit. If franchisees do not budget for working capital - or the numerous other costs of getting their business underway - they risk going bust. So what are the real costs?

LEGAL COSTS Before you sign the franchise contract, it’s wise to get it checked by a franchise specialist lawyer, who will produce a report outlining what the hinking of buying a In fact, there’s much more to contract means for you. Typically, this franchise? Do you know how pay than this, but many aspiring costs between £400-£1,000. much it will cost you? franchisees don’t realise it. If the first sum that comes Stuart Walsh, director of Franchise ACCOUNTANCY COSTS Tto mind is the headline fee quoted by Finance, which advises on raising If you want to ensure your financial many franchises, be prepared for a funds for franchises, says: “Very few plan for the business is sound, surprise - chances are, it will cost you of the potential franchisees who getting it checked by a franchise a lot more than that. Many franchise consulted me on our stand at the recent specialist accountant is a good idea. advertisements, in print or online, National Franchise Exhibition knew Accountants’ fees vary, so check in focus on just the franchise fee alone or the true cost of the franchise they were advance. the sum franchisees have to provide considering. For a list of franchise specialist in order to then borrow the other two “When I asked how much it was lawyers and accountancy firms visit thirds of the overall cost of getting going to cost, the majority answered the British Franchise Association’s started. with only the franchise fee.” This is the website at www.thebfa.org.

74 MAKING MONEY Don’t underestimate your personal expenses on the grounds you can scrape by on less than usual while the business gets going

START-UP COSTS If you underestimate the total cost proven franchise, but that means you’ll As well as the initial franchise fee and later run out of money, banks face monthly interest payments on - on which you may pay VAT - you are not likely to bail you out if they your borrowings. will need to pay for a list of other consider your forward planning was FRANCHISEES essentials, which vary depending on inadequate. NEED TO GET THE MORE TRANSPARENCY the nature of the franchise. Stuart says: “In our experience, the TOTAL INVESTMENT NEEDED? This could include premises, bank never opens the purse strings AMOUNT CLEAR IN Should franchisors be doing more to fit-out costs, equipment, stock, after this.” THEIR MIND RIGHT fully inform franchisees of the true vehicles (either paid for in full or via FROM THE START” cost of a franchise? a lease), staff costs, initial launch MONTHLY FEES The British Franchise Association and marketing costs and a whole Most franchises charge monthly website lists the typical start-up costs range of charges that vary among management fees, typically around 10- and minimum personal investment franchises. 12 per cent of your monthly turnover. required for each of its member The amount paid is likely to Some charge monthly marketing or franchises and specifies what these vary from franchisee to franchisee advertising fees too. terms cover. depending on, for instance, Adam Holmes, one of the trio of On the other hand, its section on premises costs in specific locations. Revive! franchisees who won the understanding franchise fees points Find out from the franchisor, before 2016 British Franchise Association/ out: ‘In other media outlets there may you sign the contract, exactly what NatWest Franchisee of the Year not be such precise guidelines, if there charges you will have to pay, so there Award, says: “10 per cent of our total are any at all.’ are no surprises later. turnover goes to Revive! In America, franchises are required “When you first start and you’re by law to give potential franchisees a WORKING CAPITAL making, say, £3,000 a month, paying disclosure document that lists all the Franchises can take an average of them £300 for a package that includes costs. 18 months to two years to generate training courses, start-up help, Stuart says: “We may not need that, enough profit to pay you a wage, so marketing help and support from a but we could certainly benefit from you need enough money to keep the dedicated, experienced team whenever more transparency about the costs business going and to live on in the you need it is a tremendous bargain.” of franchises, especially about the meantime. However, if you start making big working capital required.” The amount will vary according money, it will go up. Some people might So don’t just choose your franchise to the financial demands of the resent paying so much, but Adam says: based on the headline franchise fee business and your personal financial “You have to look at the bigger picture. alone. Do plenty of research and requirements. It’s tempting to “It’s paying for the help we not only question franchisors until you are underestimate your personal get now, but all the help we have had in satisfied you know the true likely cost expenses on the grounds you can the past, without which we would not of getting started. scrape by on less than usual while be the successful business we are now.” Stuart says: “Franchisees need to the business gets going, but there is Banks will often lend you up to 70 get the total investment amount clear a limit to belt tightening. per cent of the total cost of starting up a in their mind right from the start.”

MAKING MONEY 75 MM Master DEC 16 002-116_Layout 1 04/11/2016 10:36 Page 76 BRAND PROFILE

[ HOMEXPERTS ] WINNING COMBINATION Women with an interest in property and owning their own business should consider joining HomeXperts

n 1966, James Brown sang important to you. With over 37 per that ‘this is a man’s world’. Fast cent of the company’s franchise areas forward half a century to see being solely or partly operated by a how outdated this story title is. WE ARE LOOKING female franchisee, Sussanne believes IIn 2016, meetings controlled by any woman with an interest in property TO EXPAND TO 100 men and male dominated boardrooms FRANCHISEES and owning their own business should are long gone, with women now IN 2017, AS WE consider joining HomeXperts. making their mark across all business CONTINUE TO EXPAND sectors. Franchising is no exception, OUR NETWORK OF EXPERT ADVICE with females proving they can lead PERSONAL AGENTS” When researching a franchise, one of businesses and compete at the top of the key areas you should investigate is organisations. the level of training you receive initially One of many women taking the and the ongoing mentoring and support business world by storm is Sussanne the franchisor provides. Chambers, founder and managing work women across the country put HomeXperts delivers an initial director of HomeXperts. into their franchises. two-week training academy, leading For many people, becoming their to accreditation from the National SKILL SET own boss has always been a lifetime Association of Estate Agents and the Sussanne would encourage anybody ambition. However, making that first Association of Residential Agents. to become a franchisee. However, step into the business for some doesn’t Following the initial academy, she believes woman have certain become a reality. HomeXperts’ 12-week kick start organisational skills that are perfect Sussanne says her HomeXperts programme will help you launch your for managing and directing a business. franchise model is perfect for budding business. When these are combined with some entrepreneurs, but warns that: “Many Its national award winning model of the softer skills, such as empathy, franchise systems look very similar to a won Gold for Best Estate Agency creativity and attention to detail, they would-be franchisee, so it’s important Franchise at The Sunday Times are a winning combination. to look past the marketing speak Awards in 2014 and 2015. Additionally, Sussanne recently won the NatWest in order to make a true like for like the HomeXperts business model has Encouraging Women into Franchising comparison.” been scrutinised and approved by the Franchisor of the Year award, which As a portfolio landlord, Sussanne four major high street banks, which will she praises for recognising the hard experienced the good, the bad and fund up to 70 per cent of the franchise the ugly of the estate agency industry. fee and first year’s running costs. Unfortunately, the bad and the ugly Sussanne says: “We are looking to were mainly experienced in the UK, expand to 100 franchisees in 2017, as while the good was experienced we continue to expand our network of overseas. personal agents across England and Disappointed by what she had Wales.” seen in the UK, Sussanne made her experience count by developing the customer focused HomeXperts estate INFORMATION and letting agency franchise model. Book a discovery meeting at HomeXperts’ proven business model www.home-xperts.co.uk or call enables you to work from home, while 01905 678850. scheduling your day around what’s

MAKING MONEY 77 ADVICE

FRANCHISEES UNDER 30 What’s attracting young people to move into business with a franchise? Linda Whitney finds out

ritish Franchise Andrew Brattesani, head of The current Young Franchisee of the Association research shows franchising at HSBC and one of Year is a perfect example of someone that in the last two years the judges of the bfa HSBC Young who found out about franchising one in five new franchisees Franchisee of the Year Award 2016, FRANCHISING IS from the inside. Ben Witcomb, 26, is Bhas been under 30. says: “Franchise brands such as managing director of the Metro Rod A GOOD WAY INTO What’s attracting them? Pip KFC take on many young people BUSINESS FOR Newport, Hereford and Gloucester Wilkins, chief executive of the bfa, for entry level jobs, so they find out YOUNG PEOPLE franchise. says: “We’re running a campaign about franchising from the inside. BECAUSE YOU HAVE He says: “I started working with called #InBusinessBy30 and now “Some end up running a large AN ESTABLISHED my dad at 16, when he was the current have a category in the annual bfa area with turnover in the millions BRAND AND CAN USE franchisee here. At 18 I became a HSBC Franchisee of the Year Awards at quite a young age. When they YOUR ENTHUSIASM full-time drainage engineer and then for franchisees under 30. I think that want to start their own business, AND ENERGY TO became the managing director in 2012, promotion has led to more young they already understand what SELL IT” allowing dad to semi retire.” people discovering franchising.” a franchise is, so for them it’s At that point the business had naturally an option. three staff, but Ben concentrated on INSIDE KNOWLEDGE “McDonald’s is similar - many growing its customer base, targeting Many are also discovering franchises of their franchisees started by and winning new business from local by working for them. working behind their tills.” authorities and housing associations and using social media to build the business. Ben Witcomb (centre): bfa HSBC Young The business now has 14 staff and Franchisee of the Year turnover has risen by 209 per cent since 2012. “I moved it from a hands-on business to a management franchise,” Ben says. “Franchising is a good way into business for young people because you have an established brand and can use your enthusiasm and energy to sell it. “You also get help from the franchisor and other franchisees, who have longer experience in business than you.”

STUDENT TO FRANCHISEE Rhiannon Carpenter, 27, is a rare example of someone who moved straight from study to a franchise. She says: “I did a PhD that looked at the effects of exercise during pregnancy and meanwhile worked part-time as a swimming coach. “When my dad said he had seen an advertisement on his LinkedIn page for the Turtle Tots franchise, which

78 MAKING MONEY Rhiannon Carpenter moved straight from study to a franchise

involves offering baby swimming fundamentals, franchisee training lessons and water-based exercise for programme and franchisee support. pregnant women, I was immediately “If we are satisfied with the interested. franchisor, there’s no reason why Rhiannon had heard about anyone they put forward as a potential franchising from her father, who franchisee should be at a disadvantage, works in the City. After researching whatever their age.” franchising online, she applied The bank is also more likely to lend to Turtle Tots and launched her money to fund a franchise start-up than franchise a year ago. Now she has 200 an untried new business idea, Andrew baby and toddler students and has says. just taken on two staff to help with the “Franchises enjoy the benefit of teaching. having a history of how their product “This business really suits my has performed in the market,” he skills and knowledge, but I had no explains. “If they are setting up in background in business, so I would business with a franchise that already never have got it off the ground on my has plenty of successful franchisees, we own,” Rhiannon says. can get quantifiable information about franchising as an option. If franchising “The franchise provided training, the likelihood of getting back any loan was promoted at those, you could marketing materials, a website and we make. reach all levels of students, from excellent support from head office, “We know the system works, so it undergraduates to PhDs.” so it made up for my lack of business will work for the under 30s as much as Ben suggests: “Franchisors could experience.” for anyone else.” promote themselves more on Facebook Of course, young franchisees still and Twitter, which reach the whole of PROBLEM SOLVING need to find the initial liquid capital the UK. Information about franchising Two of the potential problems young they need to get started, though some, could also be offered in schools, colleges people face when starting a business no doubt, can turn to families for and universities.” are lack of funds and lack of business finance. The bfa is already aiming to do credibility. Choosing to start with a this. Pip says: “We want to spread the franchise rather than going it alone PROMOTING FRANCHISING message about franchising to more can help, Andrew says. So what can be done to attract more young people in education and in He adds: “As a bank, we do risk under 30s to become franchisees? business.” analyses on franchisors, which Rhiannon says: “My university It looks as though the influx of under includes looking at their business careers fairs did not present 30s is only just beginning.

MAKING MONEY 79 MM Master DEC 16 002-116_Layout 1 04/11/2016 10:36 Page 80

We offer a management franchise for which no cleaning is carried out by yourself you will need no stock no invoices need to be raised and you are paid in advance for your effort!! The cleaning industry has a projection of 1.3 billion pounds over the next five years What makes us different from other cleaning franchise companies? We book all your appointments from our call centre we know of no other cleaning company that offers you this. We offer to run your own dairy system so that it enables you to do the important thing like running your business we know of no other cleaning company that offers you this. We offer the full post code territory (Not just part of it) we know of no other cleaning company that offers you this. We offer to deliver on your territory 5,000 leaflets by our own leaflet distribution team we know of no other cleaning company that offers you this What we do not offer We do not limit your earnings We do not limit the amount of households you have in that post code area (limiting your earnings) We do not intend to have 100s of franchisees in the country (limiting your earnings) We will not sell you a franchise that has other franchisees in the same post code area. (Limiting your earnings) So if you are fed up of working for someone else and don't know how to escape this franchise is your opportunity to escape the rat race. We will show full proof of some of our franchisees earning in excess of 100,000 pounds per annum. (This is after the housekeeper has been paid) With our franchise License at £10950 plus vat you can earn a substantial income For a prospectus please contact Peter Dalton on 01933 667538 or go to www.bellecasa.uk The Gloucester’s Strixton Manor Strixton Northants NN29 7PA BRAND PROFILE

[ EWEMOVE ] FIVE STAR SERVICE EweMove delivers high profit potential with no need for previous property experience, a high street office or staff

weMove is a pioneering EweMove is personified by its hybrid estate agency, franchisees, who care passionately which combines efficient about their customers and know their online processes with OUR PHILOSOPHY local property market inside out, so Ea five star local service. Its rapidly they can give the very best advice. IS THAT PROPERTY growing network of 97 franchisees DOESN’T HAVE TO Hannah Pepper, EweMove franchise is causing something of a stir in the BE BORING” recruitment manager, says: “We world of estate agency. offer a fresh approach to traditional The innovation that underpins estate agency and our customers the company’s ‘low cost-high profit’ and franchise partners love it. Our model has scooped numerous philosophy is that property doesn’t REWARDING EXPERIENCE prestigious awards, as well as being have to be boring.” Customers love the fun brand, independently rated ‘5 Star’ and A key factor in EweMove’s innovative marketing, Happiness ‘Excellent’ by its customers and success to date is its unique blend of Guarantees and 24/7 service, but it’s franchisees. infrastructure and support provided incredibly rewarding for EweMove to franchisees, including a national franchisees too. QUIRKY BRAND operations centre (affectionately Almost all franchisees have no EweMove’s fun and quirky brand, with known as the Sheep Pen), which former property experience, but they stand out from the crowd marketing, massively reduces a franchisee’s start- all have an entrepreneurial spirit and is winning franchisees new business up costs and ongoing overheads. share a passion for delivering five star at an ever increasing rate. Much of the day-to-day admin service. EweMove franchisees can Franchisees’ clients, local and marketing for new business and do put their client’s needs first. It’s landlords and home sellers love the development is done for them as part rated the Number 1 Estate Agent, based big green sheep For Sale and To Let of the support provided. It’s thanks upon independent customer reviews on boards, which get their properties to this support that EweMove is the Trustpilot. noticed and means more interest, only estate agency franchise to receive EweMove franchisees deliver VIP more viewings, more sales offers and a coveted ‘5 Star’ rating from its personal service and ultimately build better results for everyone buying, franchisees in an independent survey themselves great, incredibly profitable selling or renting locally. run by Smith+Henderson. and valuable businesses. With no need for an office or staff, franchisees keep more of their earnings and enjoy high profit margins from the start of their franchise. Just like Colchester franchisee, Georgia Day, who says: “After 18 months, I had over 50 properties under rental management earning me £42,000 a year in repeat residual income. “It hits my bank every month and that’s before the big fees from sales.”

INFORMATION To get your franchise pack visit www.EweFranchise.com or for an informal chat call 01274 888 755.

MAKING MONEY 81 MM Master DEC 16 002-116_Layout 1 04/11/2016 15:44 Page 82 MM Master DEC 16 002-116_Layout 1 04/11/2016 11:49 Page 83 MM Master DEC 16 002-116_Layout 1 04/11/2016 11:49 Page 84 MM Master DEC 16 002-116_Layout 1 04/11/2016 11:49 Page 85 MM Master DEC 16 002-116_Layout 1 04/11/2016 11:49 Page 86 MM Master DEC 16 002-116_Layout 1 04/11/2016 11:49 Page 87 MM Master DEC 16 002-116_Layout 1 04/11/2016 11:49 Page 88 Send your questions to Ask The Experts, Making Money, Aceville Publications, ADVICE 3rd Floor, Queensberry House, 106 Queens Road, Brighton, East Sussex BN1 3XF.

performing, in the hope the bank will recognise the value of the franchise and be more willing to lend to prospective ASK THE EXPERTS franchisees. Occasionally a franchisor might offer to lend money to a franchisee. However, Your franchise questions answered by this should be approached with our panel of industry specialists caution, as it could lead to a franchisee BRIAN becoming financially dependent on DUCKETT the franchisor, as well as blurring the is chairman of The Franchising franchisor/franchisee relationship. Is there a maximum number of The businesses to which those Centre, part rights are granted in order to operate of the world’s Qtimes a franchise agreement largest network How can I check a franchisor’s can be renewed? clones of the proven concept and of specialist financial status before I invest? system are franchisees. They may franchise Q consultants. JOHN PRATT WRITES: be international master franchisees, SHELLEY NADLER WRITES: Generally, franchisors don’t grant regional franchisees, area development Where the franchisor is a limited perpetual renewals. The reason most franchisees, unit franchisees or company in the UK, you can request its franchisors don’t is that it can be multi-unit franchisees, but they are all latest published annual accounts for a difficult for a franchisor to terminate a franchisees. nominal fee from Companies House. franchise agreement or have sufficient In essence, the arrangement is However, you need to be aware a grounds to refuse an automatic system leasing and, like any other lease, company has nine months to file its renewal under a renewal clause the lessee will be allowed to continue accounts from the end of its financial in a franchise agreement, even if a operating the lease provided they stay year. This means the information JOHN PRATT franchisee is performing badly. within its terms during the relevant is senior partner publically available through Companies Renewal clauses contain period. at specialist House could be out of date. franchise firm conditions that have to be satisfied if Confusing the terms runs the risk of Hamilton Pratt If the franchisor is an overseas a franchisee is to receive a renewal, giving franchisees a false idea of their and has advised business, it may well be that it has franchisors for but those conditions are sometimes place within the system and the sooner over 25 years. had to comply with certain disclosure subjective and, as a result, there may we stop referring to them as franchise requirements that include providing be uncertainty as to whether the owners the better. detailed financial information. franchisor is entitled to terminate. Requesting a copy of the disclosure Where there is uncertainty, issues can What launch support should I document would give you information end up in court. expect from a franchisor? on the franchisor’s financial track In view of the above, franchisors Q record. prefer a situation where after a VICKY WILKES WRITES: Under the British Franchise fixed number of renewals, there is This will vary depending on the Association’s code of ethics, a no contractual right in favour of a franchisor, the franchise concept and VICKY WILKES franchisor must present a franchisee franchisee to renew. That has the the resources available. is a senior with certain financial information associate at advantage of being clear cut. However, The main support usually provided law firm Squire under the pre-contractual disclosure a franchisor could renew the franchise will be in the form of training and Patton Boggs requirements as follows: (UK) LLP, agreement, even though it’s not obliged access to the franchise manual. Usually, specialising in A set of the franchisor’s latest to do so. a franchisor will provide initial training both domestic certified balance sheet and profit and Generally, in a five-year term you to the franchisee to ensure they have and international loss accounts, which should be dated franchising. would expect two automatic renewals, the right skills, knowledge and tools as certified by its auditors or a qualified in a 10-year term one automatic to operate and manage the franchised accountant not more than 12 months renewal and, in the case of the much business. This training may be face-to- prior to the date they are handed to the rarer 25-year terms, you would not face on site or, in some cases, online. franchisee. expect any renewal. The franchisor may also offer advice Confirmation the franchisor has on finding appropriate premises, hiring never had any action taken against What’s the difference between staff and giving general guidance in it in consequence of debt, save for a franchisee and a franchise setting up the franchise. There may also any genuine disputes to which it was Q be, alongside the obligation to provide professionally advised that it had owner? SHELLEY the equipment and fittings for the NADLER at the least an arguable case or, if BRIAN DUCKETT WRITES: franchise premises, a marketing budget is a legal confirmation cannot be given, a full director in The answer to this question is a for the launch of your franchise to give Bird & Bird’s explanation of the position. particular hobby horse of mine. There it publicity and market presence. international Finally, it’s possible to carry out franchising is only one ‘franchise owner’ and A franchisor may also assist a team and has credit checks on companies through that is the franchisor, ie the business franchisee with obtaining finance. many years’ global business databases such as Dun that developed the concept that’s the This will typically involve building a experience of & Bradstreet. A report will cost around advising on subject of the franchise and which relationship with a particular bank and all aspects of £65 plus VAT and will set out historical owns the rights associated with that providing detailed information about franchising. financial information and information concept. how the franchise operates and how it’s on the risk rating of that company.

MAKING MONEY 89 BRAND PROFILE

[ TAXASSIST ACCOUNTANTS ] FREEDOM AND FLEXIBILITY TaxAssist Accountants helps women balance work with family

oining the TaxAssist own boss and enjoy the freedom to run concentrate on delivering a first class Accountants franchise their day as they wish. service to their clients, while in many network has enabled “We have mothers with young cases they will have a team to complete business women to enjoy children join us and franchisees who TWO OF OUR TOP their clients’ accounts.” Jthe perfect balance between their have decided to start a family. Striking 10 PERFORMING A franchisee’s time within the family and work life, while building a the right balance between family FRANCHISEES ARE business is primarily managing staff, valuable business asset for their future. commitments and running a business WOMEN” reviewing work and meeting clients, as Sarah Robertson, group operations can be challenging, as this is not a part- well as networking and marketing the director at TaxAssist Accountants, is time franchise and we do expect our business. Many franchisees achieve a passionate about the opportunities franchisees to be 100 per cent focused good work/life balance and often work and benefits the franchise can offer on the business from day one. three or four days in the office each ambitious female accountants and “As a mum myself, I know first- week. finance professionals. hand about how tricky juggling these “Two of our top 10 performing responsibilities can be. However, franchisees are women,” Sarah says. DREAMS TO REALITY running a franchise gives you the “They have both built highly profitable “Many women have become TaxAssist freedom to take the time you need out practices in a relatively short space of franchisees to realise their dream of of the day to do the school run or attend time, while simultaneously growing having a better work/life balance,” special events. a valuable asset for their future, as Sarah says. “They may want to work “Our franchisees who are mums - accountancy fee banks have highly closer to home or just wish to be their or dads - enjoy this flexibility as they desirable resale values.”

ESCAPE THE RAT RACE One TaxAssist Accountants female franchisee success story is Cheryl Hopkins FCCA from Nuneaton, Warwickshire, who joined the franchise in July 2009 when she realised she needed to escape the corporate rat race and work for herself following the birth of her first child. Another child and seven years later, Cheryl and her staff of six now look after the small business needs of more than 300 clients from her two shops. She says: “Before I invested in a TaxAssist franchise, I was a senior accountant in a manufacturing company in Leicester. I was involved in the weekly accounts and costing products, so I’d never previously had dealings with personal tax returns. “Returning to work after maternity leave, I realised it was difficult juggling home and work life with the pressures of working overtime and monthly

90 MAKING MONEY deadlines. I thought: ‘I need to work means I have more time to spend on can assist with technical updates for for myself to have more flexibility and servicing my clients and working on my both my staff and clients. We have freedom’.” business.” access to business partners, to whom Cheryl chose the franchise route, we can refer clients to, and, most rather than setting up her own TRAINING PACKAGE importantly, the high regard and profile business, as she felt she lacked the TaxAssist Accountants provides all of the TaxAssist brand has been and necessary practice, sales and marketing its franchisees with solid foundations continues to be a real draw. experience needed to establish a upon which they can build their “I now work closer to home, I open business from scratch. businesses, including a comprehensive the shop 9-5, rarely have to work “I wanted the support I would training package, as Cheryl explains: overtime and don’t work weekends. get from a network of accountants, “Even coming from an accounting It’s just so much easier to juggle home a working model and best practice background like myself, there was so and work life. I’m having so much more guidance,” Cheryl says. “I thought much to learn. Selling and marketing time now with my family.” the franchise would give me a good were skills I never had before, but were grounding to start the business off - and covered in the initial six weeks’ training FUTURE PLANS it has. and gives you the confidence to go out Cheryl’s future plans include investing “TaxAssist was by far the best there and achieve. in another franchise territory and franchise I looked at and attending one “I still feel I am learning something recruiting more staff: “Eventually I of their discovery days confirmed that new every week and to have the would love to sell my business to one of the support centre team were genuine knowledge base and experience from my staff and then retire. But that won’t and open, which gave me confidence the support centre and the franchise be for a long time yet. that they would deliver the assistance network is great and a major benefit of “I love the variety of clients I get to they promised. It was a very relaxed joining TaxAssist. meet and work with and have benefited day, had a real family feel to it and the “Seven years since starting, I so much from the input and support staff truly cared that you were making have a stable business. Walk-ins still that the Norwich-based team have the right decision. occur daily in the shops, mainly self- given me. I definitely could not have “As part of my research, I spoke employed tax return clients, but over done this without being part of the with several franchisees, who were time these clients’ businesses grow TaxAssist franchise network.” all consistent in their messages - the and with that so does their need for our TaxAssist model worked and the services. I am also finding that referrals support centre does what it says on happen more and more, as satisfied the tin. Basically, it’s down to you and clients are recommending our services the results will depend on your effort, to business associates, friends and INFORMATION approach and investment. family. “The support I have received has also “Being part of the TaxAssist network Call Daren Tillson on 0800 0188297 played a significant part in the growth has also meant many of my clients or visit www.taxassistfranchise.co.uk. of my business. Having this support remain with me, as the support team

MAKING MONEY 91 ADVICE

IMPROVING LIVES THROUGH LEARNING Think smart when investing in an education franchise, Frank Milner, president of Tutor Doctor, says

ore than ever, people are IS IT AN INDUSTRY passion for building a great business, looking to invest in the OF EX-TEACHERS? while improving the lives of children - education sector because One of the first things people usually because we know that’s what works. they recognise the ask me is: “Do I need to have a teaching Mlongevity of the industry, the potential or an education background?” DO YOU NEED for growth and, in many cases, the It’s a common and, to be fair, an MANAGEMENT EXPERIENCE? ability to make a difference in children’s understandable misconception. The There’s a risk that people can view lives. answer is a resounding: “No”. what they see as a children’s or an When looking to invest in any Unless the franchise you’re education franchise as not a serious franchise, you’ll always need to ask considering means you personally business opportunity. Don’t fall yourself some basic, yet fundamental, are going to be teaching a specific into this trap. Running a successful questions around skills and knowledge, subject, then management experience, education franchise is hard work and commitment and financials. communication and, often, sales are requires a lot of skill, but the potential However, when it comes to an going to be far more valuable skill sets for growth is limited only by your own education franchise, it’s worth delving for you to possess. ambition. that little bit deeper into not just what’s Almost 80 per cent of Tutor Doctor As with any franchise, previous required or desired by a franchisor, but franchisees don’t come from a teaching experience managing or running a also your own personal motivations background at all. Instead, we look for business can often be an advantage, and understanding of the sector. people oriented professionals with a simply because it means you’re more familiar with the concept of having to cover the essential business disciplines during the early stages. In a children’s or education franchise, it’s important to consider in advance whether you’re going to remain as a sole operator or if you intend to run the business as a management style operation once you’re established. If you’re serious about growth and making an impact in your community, you’ll need to be able to identify, recruit and lead people who share your vision and values for the business. For example, in our business franchisees find and recruit specialist tutors to undertake the actual tutoring. As they grow, it’s common for them to employ in-house administration assistants, bookkeepers, a secretary and even office managers when they are running more than one territory. So for our franchisees, experience managing a team and some leadership qualities are essential.

92 MAKING MONEY DOES HOME-BASED EQUAL SMALL BUSINESS? Home office working isn’t for everyone - it’s best suited to someone who is organised, self-disciplined and committed to their business. If what you’re looking for is flexibility, an escape from the daily so much in a business-to-business or that understands the unique nature commute and to limit overheads, a retail franchise, for example. And that of your target audience. When it home-based business will certainly is a significant level of empathy with comes to education, one size definitely tick those boxes. Working from a home your customers and an understanding WHILE YOU DON’T doesn’t fit all, so be sure to delve into office doesn’t mean your business has of their motivations and buying NEED TO HAVE PRIOR this side of the opportunity when limited growth potential, but it does decisions. At the end of the day, EXPERIENCE, IT’S you’re meeting with franchisors. mean you’ll need to consider how you your business is going to be directly IMPORTANT YOUR Keeping up to date with curriculum would accommodate staff members as involved in a very personal, very FRANCHISOR CAN changes, legislation updates and you grow. emotive aspect of people’s lives - their DEMONSTRATE initiatives like the 11-plus examination Many Tutor Doctor franchisees have children. PROVEN SUCCESS IN are essential to not only feed your children and their work-life balance Having a passion for making a THE SECTOR” marketing and sales strategies, but to is all about making the most of family difference and improving lives through ensure your tutors and staff remain life. Being around for mealtimes and learning cannot be underestimated suitably qualified and as well informed participating in things like after-school and will be something a franchisor as possible. As you would expect, you clubs and sports days are just a few of looks for in you. It’s something all need to stay ahead of the game and be the benefits homeworkers can enjoy. Tutor Doctor franchisees share and it’s bringing the very highest of standards Then, once the kids are in bed, it’s important to us and the success of our to your customers. back to the office for a couple of hours business. So much so that it forms part At Tutor Doctor, we’re able to to get the most out of the day and keep of our recruitment process because achieve this through our work the business moving forwards. we understand the link between with The Tutors’ Association and The most important thing is you this desire to make a difference and affiliations with schools and governing need to make sure from the outset your building a successful, profitable bodies across the UK. With decades expectations align with that of the education-based business. of industry experience, our head franchisor. Most new businesses will Be honest with yourself on this. office team expertly ensure that new start with you working from a home If your heart’s not in it, your wallet marketing campaigns and collateral office, but some franchisors will require shouldn’t be either. are regularly released to the network you to take on offices or premises as you to target parents with insightful grow, so be sure to discuss this during SECTOR SPECIFIC messaging. your exploratory meetings with them. TRAINING AND SUPPORT The education industry can be Education in particular is a fast paced as personally rewarding as it is WORKING WITH CHILDREN and dynamic industry. While you professionally. It’s a unique landscape Not having a teaching background or don’t need to have prior experience, to work in and knowing you’re making kids of your own certainly shouldn’t it’s important your franchisor can a difference and empowering future influence your decision when it comes demonstrate proven success in the generations is something very special to investing in an education franchise. sector. indeed. However, what you will need to This includes things like strategic, With commitment, skill and the succeed in this industry is something parent centric marketing campaigns support of a great franchisor, there’s no that perhaps you wouldn’t rely on quite and having a head office team in place telling what you can achieve.

MAKING MONEY 93 BRAND PROFILE

[ ABLEWORLD ] SKIN IN THE GAME Half of Ableworld’s 32 stores are company owned, while half have been opened under the franchise umbrella

sure everything is fully documented and having a dedicated store opening project team means several recent openings have been record breakers, giving franchisees a jump start for their new businesses. Approximately a third of the Initial franchise fee is allocated to marketing activity around the time of the store opening, with substantial coverage in local press and online.

FRANCHISEE VIEW This is what Ableworld Gloucester franchisee, Conway Davies, said about his experience of opening an Ableworld store: “I just wanted to thank you and your team for getting us this far. I’m very much aware this is early days, but we couldn’t have asked for a better start.” Conway later invited his bother-in- hy do successful like mobility scooters, specialist law to join the network and together companies decide furniture and stairlifts. they have opened two more stores in to offer their Ableworld opened 10 of its own Wales. business model as stores before offering its model up Ableworld’s franchise support aW franchise? For the country’s largest for franchising. The company now managers visit stores on a regular basis mobility retailer, Ableworld, it was to has 32 stores across the country - to help with ongoing training, brand expand its trusted brand and capitalise from Scotland to Southampton and adherence, coaching and marketing on the growth of the mobility sector. Colchester to Cardiff. Half of these support. This, together with the sort of The mobility industry is one of the stores are company owned and half head office support you would expect fastest growing sectors in today’s retail have been opened under the franchise from a national retail chain, means help space. UK demographic and economic umbrella. is never far away. forces are very positive for this sector. Having its own stores as well as Donna Wilson, who operates the There are currently almost 15 franchises means Ableworld has Lincoln and Newark franchises, million people aged 60 and above ‘skin in the game’, giving franchisees expresses how she feels about in the UK and this is predicted to the security of knowing that if the the support offered by Ableworld: rise to 20 million by 2030. People franchisor says something will work, it “Everyone has been lovely and are living longer and the millions of probably will. It also means a process supportive. I’ve spoken to other baby boomers born in the 1950s and of continuous improvement exists as Ableworld franchise owners and 1960s, now reaching their ‘third age’, company stores and franchise stores they’ve been very encouraging - it’s frequently need the products and find ever better ways of doing business nice to get help and advice from others services Ableworld offers. and sharing that best practice. with more experience of running their And since many people in this age One of the areas that has improved franchise. group often have final salary pensions from the early days is the procedure for “Head office have been brilliant. You and sizeable property equity, they have opening new stores and bringing new can pick up the phone and get help with the resources to purchase equipment franchisees on board. The need to make any aspect of the franchise. Nothing

94 MAKING MONEY being a primary school teacher and Maureen, David’s sister, worked as a nursing auxiliary for several AN ABLEWORLD handicapped children. FRANCHISE IS “The only franchise that appealed IDEALLY SUITED to all of us was Ableworld,” David says. TO TWO OR MORE “When we opened the business, we PEOPLE POOLING never realised how rewarding and THEIR SKILLS” humbling it would be to deal with some of the wonderful customers who come through our door, who are in need of guidance and advice on products to support their daily living. is too much trouble and you can pick HUSBAND AND WIFE TEAMS “We would definitely recommend the brains of people with many years’ An Ableworld franchise is ideally the franchise. As for growth, it’s experience.” suited to two or more people pooling our intention to expand within our Ableworld’s strategy from the their skills and several franchises are generous territory. We see huge beginning was to build a trustworthy owned by husband and wife teams. potential.” brand, so that the company could Franchisees come from a wide variety capitalise on the market forces referred of backgrounds, such as sales, retail, MULTIPLE FRANCHISE to above. It has grown significantly both construction, the armed forces, OWNERSHIP organically and by acquisition and will teaching and health. Ableworld also encourages multiple always consider these options going No previous experience of the franchise ownership when franchisees forward. mobility industry is needed, as the have mastered the franchise model. However, the management is company has a comprehensive training In fact, at least three of next year’s convinced the main engine of growth programme. Successful franchisees new store openings are likely to be by as far as the store network is concerned combine a desire to help others with existing franchise owners. will be via the franchise model. their personal skills and the proven Ableworld is targeting a national Ableworld franchise system to create coverage of 60-70 stores in four years’ a business that makes a difference in time, with at least 60 per cent of the their community. INFORMATION total being franchised owned outlets. One of Ableworld’s Scottish New stores already planned for 2017 franchisees, David Gaffney, previously Call Paul Boniface on include locations in the south west, owned and managed three car sales 01270 613599 or visit Scotland, the north east and the north showrooms. David’s wife, Audrey, www.ableworldfranchise.co.uk. west. entered the mobility industry after

MAKING MONEY 95 BRAND PROFILE

[ BARGAIN BOOZE ] GREAT VALUE Bargain Booze franchisees benefit from partnering with a high profile brand

argain Booze is an award winning the same great value and low prices as course in order to apply for your personal drinks retailer comprising over Bargain Booze, but benefit from an extensive licence. This consists of a one-day course 600 retail outlets and around convenience offering. followed by a multiple choice exam. 400 franchisees in the UK. You’ll also receive an on-site induction BThe company operates under five fascias - ESTABLISHED covering all systems and processes. In Bargain Booze, Select Convenience, Bargain Bargain Booze has operated as a retail addition, you’ll have access to a dedicated B’s, Thorougoods and Wine Rack. Its Select fascia since 1988 and Select Convenience brand support manager, who will provide Convenience and Thorougoods brands have since 2007. The company trades nationally ongoing help and support, and six-weekly throughout the UK mainland and continues regional franchise meetings, which will give to expand from its north west heartland you an opportunity to engage with Bargain across the UK. Booze’s head office team and directors. Bargain Booze is a franchise led business, but does have a number of company owned stores, which are available to purchase and INFORMATION run as a franchise, and has a property team to support site identification. Visit: www.bargainbooze.co.uk/franchise- As a new franchisee, you’ll receive training opportunities. in the Award for Personal Licence Holders

[ SURECARE ] ATTRACTIVE PROSPECT Home care provider SureCare has seen significant success this year, welcoming several new franchisees nationwide

s we approach the end of of support for clients. As the brand has Franchise recruitment manager, Josh 2016, home care provider grown across the country, franchisees Farrer, says: “All the new franchisees SureCare is celebrating a from various backgrounds have been that have joined us this year come from particularly successful year able to provide great care services to different backgrounds. forA franchising. The business now boasts elderly and disabled residents in their “We have experienced, successful franchisees operating in over 40 own homes. entrepreneurs who have identified territories throughout the UK, with nine Thanks to outstanding levels SureCare as a fantastic business new franchisees joining in this year alone. of business development support, opportunity, people who have a passion to Two new territories are also purchasing a SureCare franchise provide the highest standard of care and currently on back order for 2017, so that has become an attractive prospect younger franchisees who are starting out communities in Derby and Blackpool - as for entrepreneurs wanting to make a on their own.” well as their surrounding areas - will soon difference. be able to benefit from private home care Combining this with the company’s too. strong reputation and family run INFORMATION background, it’s no wonder SureCare DEDICATED has witnessed impressive growth Visit surecarefranchise.co.uk or call Josh For over two decades, SureCare has been throughout 2016, with this success on 01244 321199. dedicated to delivering exceptional levels likely to continue.

96 MAKING MONEY BRAND PROFILE

[ BIO-RITE ] EFFECTIVE INFECTION CONTROL New Bio-Rite franchisee Blandine Hosker is looking forward to contributing to the company’s continued growth in the UK

developed, highly effective hydrogen peroxide chamber. “I am excited to be joining Bio-Rite as a franchisee and look forward to contributing to the company’s continued growth in the UK.”

LEADING EDGE Together, Bio-Rite’s staff have over 40 years’ experience in decontamination and infection control management. Bio-Rite offers a leading edge range of decontamination solutions to ensure an infection-free health eading infection control discovered Bio-Rite. The company care environment for the benefit of company and franchisor, immediately caught my attention. patients, providing services to the Bio-Rite, has announced “I was impressed with the team’s NHS, local authority and care and new franchisee, I WAS IMPRESSED experience and services and a ready nursing homes nationwide. LBlandine Hosker, has taken over the WITH THE TEAM’S need in the marketplace. I also The health care decontamination Hertfordshire and Buckinghamshire EXPERIENCE AND liked the idea of helping to protect sector has seen significant growth territory. SERVICES AND A vulnerable patients through effective in recent years and Bio-Rite is She will now provide Bio-Rite’s READY NEED IN THE infection control. currently recruiting franchisees on comprehensive decontamination MARKETPLACE” “Hospitals and care homes need to a nationwide basis. The company services to the NHS and care tackle common threats like MRSA, is a British Franchise Association homes in the region. Blandine, C.Difficile or Norovirus on a daily provisional member and staff and who is multilingual and has a basis. Bio-Rite is one of the few franchisees are members of the languages degree, plus a degree in companies in the UK that is able Infection Prevention Society. macroeconomics, originates from to offer the range of products and Franchisee candidates are Palaiseau, near Versailles in Paris. services needed to reduce infections self-motivated and get on well within health care environments such with people. Ideally, they will have CLEAN BREAK as these. management and sales experience. She explains: “I came to the UK for “For example, we can offer rapid However, as full training and a week’s holiday more than 20 years ward decontamination with the use help with set-up will be provided, ago and never went home. I have been of the Anios device, which destroys the franchise could be suitable for a franchisee since 1995, running a 99.99 per cent of pathogens, including anyone with a broad background in cleaning company. In that time I grew infections spread through the air, such business and who is determined, my business from zero to 900 domestic as C. Difficile. prepared to work hard and has the clients. “In addition, our mobile service enthusiasm to succeed. “However, after two decades I will also be of interest to hospitals decided it was time to sell up, make a and care homes, as it enables us INFORMATION clean break and try something new. to decontaminate mattresses and “I knew the franchise model worked, used care equipment on site for a Visit: www.bio-rite.com/franchise. so attended a franchise exhibition and quick turnaround using a specially

making money 97 INVESTMENT FRANCHISOR LEVEL WEB ADDRESS BAR Bar Sport barsportfranchise.co.uk Bavarian Beerhouse bavarian-beerhouse.co.uk Coyote Ugly coyoteuglysaloon.com BUSINESS & Making Money’s PROFESSIONAL SERVICES Franfinder provides Assist With Solutions £22,950 assistwithsolutions.co.uk Auditel (UK) Ltd £37,950 auditelfranchise.co.uk everything you need Expense Reduction Analyst £39,900 erafranchise.net Franchise Resales N/A to know about the Pitman Training £22,500 pitman-franchising.com Rosemary Bookkeeping rosemaryfranchise.com franchising industry Unite Empower empowernetwork.com in a user-friendly BUSINESS FRANCHISES 16-page reference ActionCOACH £21,000 actioncoach-franchise.co.uk Aspray Limited aspray.com guide designed to help Bartercard £60,000 - £90,000 bartercard.co.uk Billscutter you find the perfect Business Doctors businessdoctors.co.uk Business for Breakfast bforb.com franchising opportunity Business Partnership (The) Clark James £5 clarkjames.co.uk For more information on any of the CNA International £30,000 cna-international.com 4342 (4) - ACTIONCOACH FF companiesSimon_Layout listed 1 in04/11/2016 this section 09:58 visit www. Page 1 CPA £14,750 cpa.co.uk what-franchise.com and click on ‘Looking for Interface Financial Group £70,000 interfacefinancial.co.uk a franchise’. Then select the category(ies) Leadership Management International (UK) Ltd £15,500 lmi-ukfranchise.com you are interested in and find the companies Mail Boxes Etc £60,000 mbe.co.uk

FranFinder you wish to know more about. Mr Electric UK £26,500 Networks 3R networks3r.com Personal Career Management £25,000 personalcareermanagement.com Quintadena £10,000 quintadena.com www.citylocal.co.uk £3,000 citylocal.co.uk X-Press Legal Services £12,000 xpresslegal.co.uk CARE & ELDERLY SERVICES Abacus Care abacuscare.com ✔ Best UK Business Opportunity according to CompareTheFinancialMarkets. Ableworld £29,950 ableworldfranchise.co.uk ✔ Winner 2014 & 2015 Best UK Franchise Award, sponsored by RBS. Availl £20,000 availl.co.uk ✔ Ranked No.1 Business Services Global Franchise by Franchise Direct in 2016. Bluebird Care £25,000 bluebirdcare.co.uk ✔ Guaranteed £8,333 per month by month 7 for the best applicants.(Ask us about Ts & Cs) Brightstar franchise.brightstarcare.com Caremark caremarkfranchises.com Carewatch Care Services Ltd Clarriots Care £32,500 clarriotscarefranchise.co.uk Eirsen Health Care £69,500 eirsen.co.uk Heritage Healthcare £27,995 heritagehealthcarefranchising.co.uk Homecare Preferred homecarepreferredfranchise.com Home Instead homeinstead.co.uk KarePlus kare-plus.co.uk Motivation & Co motivation-and-co.com Promedica promedica24.co.uk Right at Home £100,000 rightathomeuk.com Senior Shop £75,000 Surecare £32,000 surecarefranchise.co.uk CHILDCARE Activity Mix £20,000 activitymix.com Pyjama Drama pyjamadrama.com Sherpa Kids sherpakids.co.uk Tigerlilly Childcare tigerlilychildcare.co.uk YogaBugs yogabugs.com Call 01284 701648 CHILDREN Watch the opportunity overview video at: Apex Dance & Performing Arts apex360.co.uk actioncoach.co.uk

98 MAKING MONEY WEB ADDRESS

n Bar BAR n Business & Professional Services n Bar Sport barsportfranchise.co.uk The World of Business Franchises n Bavarian Beerhouse bavarian-beerhouse.co.uk Care & Elderly Services n Coyote Ugly coyoteuglysaloon.com Childcare n Children BUSINESS & Franchising n Cleaning PROFESSIONAL SERVICES n Coffee ranchising is one of the most successful n Commercial & Industrial Assist With Solutions £22,950 assistwithsolutions.co.uk routes to owning your own business. Statistics n Auditel (UK) Ltd £37,950 auditelfranchise.co.uk Communications confirm that the failure rate in franchising is n Expense Reduction Analyst £39,900 erafranchise.net Delivery & Haulage 2.1 per cent against over 80 per cent for stand- n Franchise Resales N/A Education Falone start-ups. n Pitman Training £22,500 pitman-franchising.com Entertainment However, franchisors are highly selective when n Rosemary Bookkeeping rosemaryfranchise.com Fast Food Unite Empower empowernetwork.com appointing franchisees who, as owner operators, will be n Financial Services responsible for maintaining the franchisor’s image and n Fitness BUSINESS FRANCHISES standards of service. n Food & Beverage ActionCOACH £21,000 actioncoach-franchise.co.uk Franchisors will always appoint applicants with the n Gym Aspray Limited aspray.com drive, discipline and ambition to succeed through a formal n Health & Beauty Bartercard £60,000 - £90,000 bartercard.co.uk but tried-and-tested business plan. n Homebased Billscutter n Homecare & Property Maintenance Business Doctors businessdoctors.co.uk FUNDING n IT & Computers Business for Breakfast bforb.com Around 60 per cent of all new franchisees borrow to start n International Business Partnership (The) their businesses. Typically, if you have £30,000 capital to n Lettings & Property Clark James £5 clarkjames.co.uk invest, a bank specialising in franchising will lend you a n Motoring Services CNA International £30,000 cna-international.com further £70,000 – raising your start-up capital available n Online Franchises CPA £14,750 cpa.co.uk to £100,000. n Pest Control Interface Financial Group £70,000 interfacefinancial.co.uk n Leadership Management International (UK) Ltd £15,500 lmi-ukfranchise.com Petcare USING FRANFINDER n Mail Boxes Etc £60,000 mbe.co.uk Pizza n Mr Electric UK £26,500 For more information on any of the companies listed in Plumbing Networks 3R networks3r.com this section visit www.what-franchise.com and click on n Print & Promotional Services Personal Career Management £25,000 personalcareermanagement.com ‘Looking for a franchise’. Then select the category(ies) you n Recruitment Quintadena £10,000 quintadena.com are interested in and find the companies you wish to know n Restaurant www.citylocal.co.uk £3,000 citylocal.co.uk more about. n Retail X-Press Legal Services £12,000 xpresslegal.co.uk n Services FRANCHISE BUSINESS CATEGORIES n Sport CARE & ELDERLY SERVICES Franchising opportunities fall into well-defined business n Travel Abacus Care abacuscare.com sectors and the Making Money FranFinder is divided into n Leisure Ableworld £29,950 ableworldfranchise.co.uk these categories for your easy reference: n Vending Availl £20,000 availl.co.uk Bluebird Care £25,000 bluebirdcare.co.uk Brightstar franchise.brightstarcare.com FRANCHISE FACTS Caremark caremarkfranchises.com 29 per cent of franchisees run multiple units. Carewatch Care Services Ltd Franchising contributed £15.1 billion to the Clarriots Care £32,500 clarriotscarefranchise.co.uk economy in 2015 and employs 621,000 people, of More younger people are entering the Eirsen Health Care £69,500 eirsen.co.uk which 321,000 are in full-time employment. Both franchise sector, with one in five franchisees who Heritage Healthcare £27,995 heritagehealthcarefranchising.co.uk figures are up more than 10 per cent since 2013. started their business in the past two years being Homecare Preferred homecarepreferredfranchise.com under 30. Home Instead homeinstead.co.uk The number of franchisee-owned KarePlus kare-plus.co.uk businesses totalled 44,200 in 2015, over one Franchisee-franchisor relationships are at Motivation & Co motivation-and-co.com third of which are run from home. their strongest level, with nine in 10 franchisees Promedica promedica24.co.uk declaring satisfaction. Right at Home £100,000 rightathomeuk.com 97 per cent of franchisee-owned businesses Senior Shop £75,000 are profitable and over half turn over in xcesse Home-grown success is converting into Surecare £32,000 surecarefranchise.co.uk of £250,000. export success. Four out of every five brands in the UK are domestically owned, with 38 per cent expanding their business model overseas and a CHILDCARE Less than one per cent of franchisees closed further 11 per cent considering doing so in Activity Mix £20,000 activitymix.com their businesses because of commercial failure in the future. Pyjama Drama pyjamadrama.com the last 12 months. Sherpa Kids sherpakids.co.uk Source: British Franchise Association/NatWest Franchise Survey 2015. Tigerlilly Childcare tigerlilychildcare.co.uk YogaBugs yogabugs.com WEBSITES TO VISIT CHILDREN Making Money British Franchise Association Business Startups Apex Dance & Performing Arts apex360.co.uk www.what-franchise.com www.thebfa.org www.startupbusinessuk.net

MAKING MONEY 99 BARGAIN BOOZE 1.4_Layout 1 04/11/2016 10:00 Page 1

INVESTMENT FRANCHISOR LEVEL WEB ADDRESS

Baby Sensory £6,000 babysensory.com Babyprints babyprints.co.uk Creation Station thecreationstation.co.uk Dancing Tots £7,000 dancingtots.co.uk Diddi Dance £6,400 Footybugs thebugsgroup.com Helen O’Grady Drama Schools helenogrady.co.uk Kids Bee Happy £2,495 kidsbeehappy.com Leaps and Bounds leaps-and-bounds.co.uk Leonis Children’s Chocolate Party http//lccparties.co.uk Little Angels £6,750 becomeanangel.co.uk Little Impressions £7,500 little-impressions.com MAD Academy £7,000 madacademy.com Monkey Music Ltd £12,975 monkeymusicfranchise.co.uk Monkey Puzzle £30,000 monkeypuzzlenurseryfranchise.com Moo Music £1,499 letsmakemoomusic.co.uk Photography for Little People £15,000 photographyforlittlepeoplefranchise.com Progressive Sports £9,950 progressive-sports.co.uk Razzamataz Theatre Schools Ltd £10,000 razzamataz.co.uk Rockabubz £3,997 rockabubz.com Rockin Jump rockinjump.com Seriously Fun Swimming Schools seriouslyfun.net Spanish Amigos spanishamigos.co.uk TetraBrazil Soccer Schools £5,995 tetrabrazil.co.uk Tinies Childcare tinies.com BELLE CASA 1.4_Layout 1 04/11/2016 10:00 Page 1 Tumble Tots (UK) Ltd tumbletots.com Window To The Womb windowtothewomb.co.uk CLEANING Belle Casa bellecasa.uk Betterclean bettercleanservices.co.uk We offer a management franchise for which Bone Dry no cleaning is carried out by yourself you will Bright and Beautiful £15,995 brightandbeautifulhome.com need no stock no invoices need to be raised Chem-Dry chemdry.co.uk and you are paid in advance for your effort!! Chemex £19,995 chemexfranchises.co.uk The cleaning industry has a projection of Clear Brew Ltd, Beer Line Cleaning Professionals clearbrew.co.uk 1.3 billion pounds over the next five years Club-Clean £14,995 club-clean.co.uk Countrywide Floorcare £10,000 countrywidefloorcare.co.uk What makes us different from other cleaning franchise companies? We book all your appointments from our call centre we know of no other Daily Poppins dailypoppins.co.uk cleaning company that offers you this. Diamond Home Support £1,295 diamondhomesupport.com We offer to run your own dairy system so that it enables you to do the Dolly Char (UK) Ltd £7,995 dollychar.com important thing like running your business we know of no other cleaning Domestique thebusinessforyou.co.uk company that offers you this. Dublcheck £9,950 dublcheck.co.uk We offer the full post code territory (Not just part of it) we know of no other Dyno Rod cleaning company that offers you this. Ecocleen eslsolutions.co.uk We offer to deliver on your territory 5,000 leaflets by our own leaflet Envirogroup £23,950 envirogroupfranchising.com distribution team we know of no other cleaning company that offers you this Furniture Clinic furnitureclinic.co.uk Jani-King (GB) Ltd janiking.co.uk What we do not offer Maid In Your Place maidinyourplace.co.uk We do not limit your earnings Maid2Clean £9,999 maid2clean-franchise.co.uk We do not limit the amount of households you have in that post code area Merry Maids £16,560 servicemaster.co.uk (limiting your earnings) Metro Rod metrorod.co.uk We do not intend to have 100s of franchisees in the country (limiting your Minster Cleaning Services £28,225 minsterfranchise.co.uk earnings) Molly Maid UK £16,975 mollymaid.co.uk We will not sell you a franchise that has other franchisees in the same post My Home myhome.com/franchise code area. (Limiting your earnings) NATIONWIDE CLEANERS £7,999 nationwidecleaners.co.uk So if you are fed up of working for someone else and don't know how to Nielsen nielsenchemicals.com escape this franchise is your opportunity to escape the rat race. NIC Services Group Ltd £20,000 nicfranchise.co.uk We will show full proof of some of our franchisees earning in excess of Ovenclean ovenclean.com/franchise 100,000 pounds per annum. (This is after the housekeeper has been paid) Rainbow International £80,000 rainbow-int-franchise.co.uk With our franchise License at £10950 plus vat you can earn a substantial Renue Systems renuesystems.com income Safeclean £17,350 safeclean.co.uk For a prospectus please contact Peter Dalton on 01933 667538 or go ServiceMaster £23,650 servicemaster.co.uk to www.bellecasa.uk The Gloucester’s Strixton Manor Strixton Time For You time4youfranchise.com Northants NN29 7PA Total Clean totalclean.co.uk

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[ CHEMEX ] Baby Sensory £6,000 babysensory.com Babyprints babyprints.co.uk Creation Station thecreationstation.co.uk Dancing Tots £7,000 dancingtots.co.uk Diddi Dance £6,400 Footybugs thebugsgroup.com Low risk operation Helen O’Grady Drama Schools helenogrady.co.uk Kids Bee Happy £2,495 kidsbeehappy.com Chemex’s business concept is simplicity itself – Leaps and Bounds leaps-and-bounds.co.uk Leonis Children’s Chocolate Party http//lccparties.co.uk everybody uses cleaning and hygiene products, Little Angels £6,750 becomeanangel.co.uk Little Impressions £7,500 little-impressions.com as they’re necessities in today’s world MAD Academy £7,000 madacademy.com Monkey Music Ltd £12,975 monkeymusicfranchise.co.uk Monkey Puzzle £30,000 monkeypuzzlenurseryfranchise.com Moo Music £1,499 letsmakemoomusic.co.uk Many franchisees choose to Photography for Little People £15,000 photographyforlittlepeoplefranchise.com work as single van operators. Such Progressive Sports £9,950 progressive-sports.co.uk a business is capable of producing Razzamataz Theatre Schools Ltd £10,000 razzamataz.co.uk and supplying a maximum of 300 Rockabubz £3,997 rockabubz.com customers or a turnover of £300,000. Rockin Jump rockinjump.com With many franchisees operating at Seriously Fun Swimming Schools seriouslyfun.net between 25-30 per cent net profit, you Spanish Amigos spanishamigos.co.uk can quickly work out the rewards. TetraBrazil Soccer Schools £5,995 tetrabrazil.co.uk With over 8,000 prospective Tinies Childcare tinies.com customers in your exclusive region, Tumble Tots (UK) Ltd tumbletots.com you can also see that market Window To The Womb windowtothewomb.co.uk penetration expectations are very modest. CLEANING For those who wish to expand upon Belle Casa bellecasa.uk the single van concept, the multiple Betterclean bettercleanservices.co.uk hemex is Europe’s van operation is available. This opens Bone Dry largest franchised up the earning potential and Chemex Bright and Beautiful £15,995 brightandbeautifulhome.com supplier of cleaning, is happy to discuss ‘extra’ territory Chem-Dry chemdry.co.uk hygiene and infection WITH MANY with those franchisees capable of Chemex £19,995 chemexfranchises.co.uk Ccontrol products. creating business in volume. FRANCHISEES Clear Brew Ltd, Beer Line Cleaning Professionals clearbrew.co.uk Walk around your town or city Club-Clean £14,995 club-clean.co.uk OPERATING AT and try to imagine where every REPUTATION Countrywide Floorcare £10,000 countrywidefloorcare.co.uk BETWEEN 25-30 PER shop, office or business buys their Chemex franchisees enjoy a Daily Poppins dailypoppins.co.uk CENT NET PROFIT, cleaning products. As a Chemex reputation as professionals, not Diamond Home Support £1,295 diamondhomesupport.com YOU CAN QUICKLY just suppliers of high quality, cost Dolly Char (UK) Ltd £7,995 dollychar.com franchisee, you can offer a supply WORK OUT THE Domestique thebusinessforyou.co.uk that’s convenient, cost efficient and REWARDS” effective, easy to use products. Dublcheck £9,950 dublcheck.co.uk effective for any business. This reputation is derived from the Dyno Rod extensive technical support the Ecocleen eslsolutions.co.uk RANGE company provides. Envirogroup £23,950 envirogroupfranchising.com However, this isn’t all Chemex does. With over 100 years of franchising Furniture Clinic furnitureclinic.co.uk Franchisees offer a range of products, experience among the directors, a Jani-King (GB) Ltd janiking.co.uk from chemicals proven to work over microbiologist, chemist and expert Maid In Your Place maidinyourplace.co.uk 30 years to biologically innovative sales teams, franchisees can rely Maid2Clean £9,999 maid2clean-franchise.co.uk products unique in the marketplace. on the best information and help Merry Maids £16,560 servicemaster.co.uk Even better, Chemex delivers available. Metro Rod metrorod.co.uk a free service of hygiene control With Chemex, you can be confident Minster Cleaning Services £28,225 minsterfranchise.co.uk audits. These are simple to apply, yet you’re joining an established, resilient Molly Maid UK £16,975 mollymaid.co.uk highly beneficial, ensuring customer concept with a proven route to My Home myhome.com/franchise loyalty by protecting their hard won success. NATIONWIDE CLEANERS £7,999 nationwidecleaners.co.uk reputations. Nielsen nielsenchemicals.com The business concept is simplicity NIC Services Group Ltd £20,000 nicfranchise.co.uk itself - everybody uses cleaning Ovenclean ovenclean.com/franchise and hygiene products, as they’re Rainbow International £80,000 rainbow-int-franchise.co.uk necessities in today’s world. With Renue Systems renuesystems.com your service, excellent products and INFORMATION Safeclean £17,350 safeclean.co.uk the support of the Chemex team, ServiceMaster £23,650 servicemaster.co.uk Call Michael Graham on customers can stay with you for years Time For You time4youfranchise.com 0121 565 6300, email to come, meaning a low risk business Total Clean totalclean.co.uk [email protected] operation. or visit chemexfranchises.co.uk.

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UK Domestic Cleaning £6,995 ukdomesticcleaning.co.uk VIP Bin Cleaning Ltd £10,000 vipbincleaning.com Well Polished well-polished.com COFFEE Artigiano Espresso & Wine Bars artigiano.uk.com Cafe2U £23,600 cafe2u.com Coffee Bike https://coffee-bike.com Esquires Coffee Houses £60,000 esquirescoffee.co.uk Gloria Jean’s Coffees gloriajeanscoffees.com.au Mrs Fields Franchise mrsfieldsfranchise.com Ringtons £28,950 ringtons.co.uk/franchise COMMERCIAL & INDUSTRIAL Aire Serv £16,500 Autosmart Ltd £12,000 startautosmart.co.uk Bio-rite bio-rite.com BMI Hose bmiuk.co.uk Castle and Pryor £17,500 castle-pryor.co.uk FiltaFry filtafryplus.co.uk IRT Surveys £30,000 irtsurveys.co.uk JaniKing janiking.com MACC UK Ltd £30,000 macc-uk.com Mixamate Holdings Ltd Pirtek (UK) Ltd pirtek.co.uk 5021 - CLARRIOTS 1.4_Layout 1 04/11/2016 10:02 Page 1 Signal 88 signal88.com Skidproof skidproof.co.uk COMMUNICATIONS Business Development Partnership bdp-ltd.co.uk Telcoinabox telcoinabox.co.uk DELIVERY HAULAGE CargoCall cargocallfranchising.co.uk Diamond Logistics diamondlogistics.co.uk Driver Hire £35,000 goo.gl/MAontV InXpress UK inxpress.com Pack and Send packsend.co.uk TWO MEN AND A TRUCK® £50,000 twomenandatruck.co.uk EDUCATION ComputerXplorers £29,500 computerxplorers.co.uk Helen Doron Educational Group helendoron.com Jo Jingles Ltd busop.jojingles.com Kumon Educational UK kumon.co.uk MagiKats Maths and English £10,000 magikats.co.uk Wall Street English wallstreetenglish.com ENTERTAINMENT Art 4 Fun £50,000 art4fun.com Fitkid fitkid.co.uk Go-Kart party £10,000 go-kartparty.co.uk Gymboree Play UK gymboree-uk.com FAST FOOD Auntie Annes £50,000 auntieannes.co.uk Baguette Express baguette-express.co.uk Baskin Robbins baskinrobbins.co.uk Burger King Corporation £800,000 burgerking.co.uk Donut King donutking.com.au/ Dunkin Donuts Favorite Fried Chicken Limited £100,000 favorite.uk Little Caesars franchise.littlecaesarsinternational.com McDonald’s mcdonalds.co.uk Southern Fried Chicken £80,000 southernfriedchicken.com

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[ NATWEST FRANCHISE SEMINARS ] UK Domestic Cleaning £6,995 ukdomesticcleaning.co.uk VIP Bin Cleaning Ltd £10,000 vipbincleaning.com Well Polished well-polished.com COFFEE Artigiano Espresso & Wine Bars artigiano.uk.com Industry insight Cafe2U £23,600 cafe2u.com Coffee Bike https://coffee-bike.com NatWest’s free franchise seminars Esquires Coffee Houses £60,000 esquirescoffee.co.uk Gloria Jean’s Coffees gloriajeanscoffees.com.au offer attendees a complete Mrs Fields Franchise mrsfieldsfranchise.com Ringtons £28,950 ringtons.co.uk/franchise introduction to franchising COMMERCIAL & INDUSTRIAL cent. This compares with recent Aire Serv £16,500 statistics of 80 per cent of standalone Autosmart Ltd £12,000 startautosmart.co.uk Bio-rite bio-rite.com businesses failing in the first three BMI Hose bmiuk.co.uk years. It’s clear that franchising is Castle and Pryor £17,500 castle-pryor.co.uk a great route for those looking for a FiltaFry filtafryplus.co.uk more secure and supported future in IRT Surveys £30,000 irtsurveys.co.uk business. JaniKing janiking.com MACC UK Ltd £30,000 macc-uk.com BRIGHTER FUTURE Mixamate Holdings Ltd Ian Arundell was looking for Pirtek (UK) Ltd pirtek.co.uk something different when he attended Signal 88 signal88.com a NatWest franchise seminar to find Skidproof skidproof.co.uk out more about franchising. “When I received the email inviting COMMUNICATIONS me to the seminar, I was looking for a Business Development Partnership bdp-ltd.co.uk change in career,” Ian says. “I booked Telcoinabox telcoinabox.co.uk ith over 900 a place to see what it was all about brands to choose without any intention of taking the DELIVERY HAULAGE from, selecting the process further.” CargoCall cargocallfranchising.co.uk right franchise can THE SEMINARS The seminar sparked an interest Diamond Logistics diamondlogistics.co.uk beW daunting. The NatWest franchise for Ian. Five months later he had AIM TO OFFER Driver Hire £35,000 goo.gl/MAontV seminars are designed to provide INFORMATION ON opened his franchise and is now using InXpress UK inxpress.com impartial guidance and advice to his existing skills to build something Pack and Send packsend.co.uk THE VARIETY OF help you make the right decision. MODELS AVAILABLE” for himself. TWO MEN AND A TRUCK® £50,000 twomenandatruck.co.uk You will hear from a range “I had been looking at setting up my EDUCATION of franchise brands, including own business, but with the cost and ActionCOACH, Belvoir Lettings, success rates of franchising it was a ComputerXplorers £29,500 computerxplorers.co.uk ERA, InXpress, NIC, Tutor Doctor bit of a no-brainer,” Ian says. Helen Doron Educational Group helendoron.com and Driver Hire. Franchises range “My advice to anyone looking into Jo Jingles Ltd busop.jojingles.com franchising would be to do your due Kumon Educational UK kumon.co.uk from a man in a van operation to MagiKats Maths and English £10,000 magikats.co.uk white collar. The seminars aim to diligence. If you’re not sure what Wall Street English wallstreetenglish.com offer information on the variety of you want to go for, the seminars are models available. certainly very useful. The information ENTERTAINMENT The British Franchise Association/ I was given was excellent.” Art 4 Fun £50,000 art4fun.com NatWest survey 2015 found that Fitkid fitkid.co.uk the proportion of franchise owners Go-Kart party £10,000 go-kartparty.co.uk reporting profitability was 97 per INFORMATION Gymboree Play UK gymboree-uk.com The free NatWest franchise seminars offer attendees a FAST FOOD complete introduction to the Auntie Annes £50,000 auntieannes.co.uk franchise industry, providing them Baguette Express baguette-express.co.uk with the tools they need to choose Baskin Robbins baskinrobbins.co.uk the right business. Burger King Corporation £800,000 burgerking.co.uk Donut King donutking.com.au/ If you’re interested in attending a Dunkin Donuts seminar, which take place across Favorite Fried Chicken Limited £100,000 favorite.uk the UK, visit www.franchise- Little Caesars franchise.littlecaesarsinternational.com seminars.info, email enquiry@ McDonald’s mcdonalds.co.uk franchise-seminars.info Southern Fried Chicken £80,000 southernfriedchicken.com or call 020 718 33 657.

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Subway subway.co.uk The Country’s Best Yoghurt franchise.tcby.com Wimpy International Ltd wimpy.uk.com FINANCIAL SERVICES Brilliant at Bookkeeping brilliantatbookkeeping.com Cash Express Certax Accounting £30,000 certaxaccounting.co.uk Cloud Bookkeeping £9,900 cloudbookkeeping.co.uk Dennis & Turnbull dennisandturnbull.com DNS Accountants dnsaccountantsfranchise.co.uk Financial Advisor School thefaschool.co.uk Franchise Finance franchisefinance.co.uk Moneysave Solutions £24,995 moneysavesolutions.com TaxAssist Accountants £36,950 taxassistaccountants.info FITNESS Bodystreet Training bodystreetuk.co.uk Kung Fu Schools £10,995 kungfuschoolsfranchise.co.uk Naturhouse £60,000 Pro-Fit Franchise £5,000 pro-fitfranchise.co.uk Quit Smoking Pal quitsmokingpal.com The Fitness Space thefitnessspace.com Yourzone45 yourzone45.co.uk DIAMOND HOME SUPPORT 1.4_Layout 1 04/11/2016 10:03 Page 1 FOOD & BEVERAGE bbake & TAKE bakeandtake.co.uk Bennigans bennigans.com Boost Juice bars boostjuicebars.co.uk Booster Juice boostjuice.com.au Brumby’s Bakery brumbys.com.au Delifrance delifrance.com.sg Greene King Meet & Eat £85,000 greenekingpubsfranchise.co.uk Heavenly Deserts heavenlydesserts.co Hooters hooters.com Jaspers Corporate Catering £100,000 jaspers-franchise.co.uk Kona Grill konagrill.com Melting Pot fonduefranchise.com Michel’s Patisserie michels.com.au/ Punch Taverns Riverford Organic Vegetables riverford.co.uk Sub Zero Ice Cream & Yohurt subzeroicecream.com Thorntons Veeno Company, The theveenocompany.com Vom Fass vomfassuk.com VQ Juice Ltd £15,000 vqjuiceworld.com Wiltshire Farm Foods wiltshirefarmfoods.com GYM Fit4Less £95,000 energiefranchise.com Snap Fitness snapfitness.com The Little Gym thelittlegym-eu.com HEALTH & BEAUTY Biothecare Estetika £21,500 biothecareestetika.com Depicool £7,500 depicool.co.uk GlamnGlow Franchise.GlamNGlow.ca Guinot guinot.com Jacks of London franchisewithjacks.co.uk Massage Heights £750,000 massageheightsfranchise.com Mirage miragebeauty.co.uk Rush £15,000 rush.co.uk Saks Hair and Beauty saks.co.uk Silverdaze £11,500 silverdazeuk.com Spice Isles £25,000

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[ FRANCHISE FORUM ] Subway subway.co.uk The Country’s Best Yoghurt franchise.tcby.com Wimpy International Ltd wimpy.uk.com FINANCIAL SERVICES Brilliant at Bookkeeping brilliantatbookkeeping.com Key considerations Cash Express Certax Accounting £30,000 certaxaccounting.co.uk How much can you borrow when you’ve Cloud Bookkeeping £9,900 cloudbookkeeping.co.uk Dennis & Turnbull dennisandturnbull.com found your perfect franchise? Richard Holden, DNS Accountants dnsaccountantsfranchise.co.uk Financial Advisor School thefaschool.co.uk head of franchising at Lloyds Banking Group, Franchise Finance franchisefinance.co.uk has some expert advice Moneysave Solutions £24,995 moneysavesolutions.com TaxAssist Accountants £36,950 taxassistaccountants.info FITNESS consider lending up to 70 per cent Bodystreet Training bodystreetuk.co.uk of the total investment, including Kung Fu Schools £10,995 kungfuschoolsfranchise.co.uk working capital. However, for Naturhouse £60,000 newer, less established franchise Pro-Fit Franchise £5,000 pro-fitfranchise.co.uk opportunities the amount the bank Quit Smoking Pal quitsmokingpal.com will lend is likely to be lower. The The Fitness Space thefitnessspace.com finance term will typically match Yourzone45 yourzone45.co.uk the length of the initial franchise agreement. FOOD & BEVERAGE As a bank is unlikely to finance bbake & TAKE bakeandtake.co.uk the entire investment, you will Bennigans bennigans.com need to put your savings into the Boost Juice bars boostjuicebars.co.uk pot to fund your chosen franchise. Booster Juice boostjuice.com.au The bank will ask to see evidence Brumby’s Bakery brumbys.com.au of your investment to establish Delifrance delifrance.com.sg that the money has been saved Greene King Meet & Eat £85,000 greenekingpubsfranchise.co.uk nowing how much over time and not raised through a Heavenly Deserts heavenlydesserts.co finance is available personal loan or remortgage. Hooters hooters.com will be a key In addition to your business Jaspers Corporate Catering £100,000 jaspers-franchise.co.uk consideration for ASK THE plan and financial projections, a Kona Grill konagrill.com Kany aspiring franchisee. So where is bank manager will also want to see FRANCHISOR FOR A Melting Pot fonduefranchise.com the best place to find out about your a breakdown of your household Michel’s Patisserie michels.com.au/ FULL BREAKDOWN OF funding options? income and expenditure to Punch Taverns COSTS, INCLUDING Banks with a specialist franchise identify how much money you Riverford Organic Vegetables riverford.co.uk THE LIKELY WORKING team, such as Lloyds, are a great need to live on and to establish Sub Zero Ice Cream & Yohurt subzeroicecream.com CAPITAL YOU WILL Thorntons starting point. For expert support NEED” whether the new business is likely Veeno Company, The theveenocompany.com and guidance, contact the bank’s to be able to generate sufficient Vom Fass vomfassuk.com franchise department directly, not profits to cover your personal VQ Juice Ltd £15,000 vqjuiceworld.com your local manager. commitments. Wiltshire Farm Foods wiltshirefarmfoods.com INDICATION SECURITY GYM The bank’s franchise experts If you’re looking to borrow more Fit4Less £95,000 energiefranchise.com will give you an indication of the than £25,000, it’s likely that a Snap Fitness snapfitness.com possible finance available and bank will require you to put up The Little Gym thelittlegym-eu.com funding options for the brands you’re personal assets as security for any interested in, even before you’ve loan agreed. If you have a strong HEALTH & BEAUTY made your final decision. business plan, but don’t have any Biothecare Estetika £21,500 biothecareestetika.com Before you speak to a bank about personal assets to support the Depicool £7,500 depicool.co.uk borrowing money to start your lending, a bank may be able to GlamnGlow Franchise.GlamNGlow.ca franchise, you need to establish how consider financing your plans using Guinot guinot.com much finance you will require. Ask the government backed Enterprise Jacks of London franchisewithjacks.co.uk the franchisor for a full breakdown Finance Guarantee scheme. Massage Heights £750,000 massageheightsfranchise.com of costs, including the likely working Don’t try to press ahead with Mirage miragebeauty.co.uk capital you will need. Don’t overlook insufficient capital, putting Rush £15,000 rush.co.uk VAT, which will be payable when unnecessary pressure on the Saks Hair and Beauty saks.co.uk setting up the business. business from the outset. But Silverdaze £11,500 silverdazeuk.com For established franchise brands, don’t borrow more than you can Spice Isles £25,000 most of the major banks will comfortably afford to repay.

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Supercuts supercutsfranchise.co.uk Taylor & Colt Franchise.TaylorandColt.ca The Tanning Shop thetanningshop.co.uk Toni & Guy toniandguy.com xtreme lashes xtremelashes.com HOMEBASED No Letting Go £20,000 nolettinggo-franchise.co.uk HOMECARE & PROPERTY MAINTENANCE Agency Express £18,500 agencyexpress.co.uk Apollo Blinds £20,000 apolloblindsfranchise.co.uk Arrow Homecare Ltd £7,000 arrowhomecare.co.uk Briary Garden Services £9,500 briary.co.uk Building and Handyman £21,000 buildinghandymanfranchise.com Colourfence £25,000 colourfence.co.uk Complete Weed Control completeweedcontrol.co.uk Concept Building Solutions £27,995 concept-solutions.co.uk Countrywide Grounds Maintenance Ltd £45,000 countrywidegrounds.com Countrywide Lawn Doctor countrywidelawndoctor.com Drain Doctor £35,000 draindoctor.co.uk Dream Doors £70,000 dreamdoorsfranchise.co.uk Dream Doors International Ltd dreamdoors.co.nz LAWN SCIENCE_Layout 1 04/11/2016 10:05 Page 1 Dyno Locks Ed’s Garden Maintenance £11,000 edsgardenbusinessfranchise.co.uk Envirocare Grounds Maintenance franchise.envirocarems.co.uk Envirovent £19,950 homeventilation.co.uk Fifty Plus the50plus.co.uk Flat Roof Company (The) flatroof.co.uk Furniture Medic £22,075 servicemaster.co.uk gas-elec Safety Systems £16,500 gas-elec.co.uk Granite Transformations gtfranchise.co.uk GreenThumb Ltd £31,700 greenthumb.co.uk Handywoman Franchising handywoman.co.uk Hemsley Gardening tlrla.co.uk Hillarys Blinds Hire a Hubby hireahubbygroup.com In-toto £15,000 intotofranchise.co.uk Jim`s Mowing £15,000 jimsmowing.co.uk Just Fitted Kitchens Just Shutters £7 500,00 Lawnkeeper £15,000 lawnkeeperfranchise.co.uk Lawnscience £11,995 + VAT lawnscience.co.uk Magic Man £19,500 magicman.co.uk Matts Mowing matts.biz Mould Doctor moulddoctor.co.uk Reeds Rains the-property-franchise.co.uk Sliderobes Ltd Sliding Sash Solutions Tom Thumb Lawncare tomthumblawncare.co.uk TruGreen £27,000 trugreen.co.uk Urban Planters urbanplanters.co.uk Wilkins Chimney Sweep £15,000 franchisechimneysweep.co.uk I.T & COMPUTERS Computer Troubleshooters computertroubleshooters.co.uk INTERNATIONAL Desita desita.it Sky Zone skyzone.com LETTINGS & PROPERTY Bairstow Eves Belvoir Property Management £22,500 belvoirfranchise.com

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[ YOURZONE45 ] Supercuts supercutsfranchise.co.uk Taylor & Colt Franchise.TaylorandColt.ca The Tanning Shop thetanningshop.co.uk Toni & Guy toniandguy.com xtreme lashes xtremelashes.com HOMEBASED Full body workout No Letting Go £20,000 nolettinggo-franchise.co.uk YourZone45 operates in the fastest growing HOMECARE & PROPERTY area of the fitness industry MAINTENANCE Agency Express £18,500 agencyexpress.co.uk Apollo Blinds £20,000 apolloblindsfranchise.co.uk Arrow Homecare Ltd £7,000 arrowhomecare.co.uk Briary Garden Services £9,500 briary.co.uk Building and Handyman £21,000 buildinghandymanfranchise.com Colourfence £25,000 colourfence.co.uk Complete Weed Control completeweedcontrol.co.uk Concept Building Solutions £27,995 concept-solutions.co.uk Countrywide Grounds Maintenance Ltd £45,000 countrywidegrounds.com Countrywide Lawn Doctor countrywidelawndoctor.com Drain Doctor £35,000 draindoctor.co.uk Dream Doors £70,000 dreamdoorsfranchise.co.uk Dream Doors International Ltd dreamdoors.co.nz Dyno Locks Ed’s Garden Maintenance £11,000 edsgardenbusinessfranchise.co.uk Envirocare Grounds Maintenance franchise.envirocarems.co.uk Envirovent £19,950 homeventilation.co.uk Fifty Plus the50plus.co.uk Flat Roof Company (The) flatroof.co.uk Furniture Medic £22,075 servicemaster.co.uk gas-elec Safety Systems £16,500 gas-elec.co.uk Granite Transformations gtfranchise.co.uk GreenThumb Ltd £31,700 greenthumb.co.uk Handywoman Franchising handywoman.co.uk Hemsley Gardening tlrla.co.uk ourZone45 workouts Hillarys Blinds are unique 45-minute Hire a Hubby hireahubbygroup.com sessions that mix In-toto £15,000 intotofranchise.co.uk cardio and functional OURZONE45 IS NOW Jim`s Mowing £15,000 jimsmowing.co.uk resistanceY training to create a EXPANDING ACROSS Just Fitted Kitchens comprehensive, full body workout group exercise class with the attention Just Shutters £7 500,00 THE UK BY WAY OF that’s guaranteed to melt body fat and FRANCHISING” and guidance of a personal training Lawnkeeper £15,000 lawnkeeperfranchise.co.uk kick-start metabolisms into overdrive. session. Lawnscience £11,995 + VAT lawnscience.co.uk YourZone45 studios are between Magic Man £19,500 magicman.co.uk 2000-3000 sq ft and are designed to EXPANDING THROUGH Matts Mowing matts.biz provide a friendly, motivating workout Mould Doctor moulddoctor.co.uk FRANCHISING Reeds Rains the-property-franchise.co.uk experience. With five studios either already open Sliderobes Ltd or opening soon, YourZone45 is now Sliding Sash Solutions BASED ON SCIENCE AND expanding across the UK by way of Tom Thumb Lawncare tomthumblawncare.co.uk TECHNOLOGY franchising. TruGreen £27,000 trugreen.co.uk YourZone workouts utilise the The company is looking to team Urban Planters urbanplanters.co.uk technology of the company’s heart up with motivated, hardworking Wilkins Chimney Sweep £15,000 franchisechimneysweep.co.uk rate monitoring system to encourage individuals who share its unique members to spend at least 12-20 vision and provide them with the I.T & COMPUTERS minutes of their workout at 84-100 per training and support to open their Computer Troubleshooters computertroubleshooters.co.uk cent of their heart rate. first YourZone45 studio. This is based on scientific principles INTERNATIONAL that allow members to experience the Desita desita.it calorie afterburn affect, where they Sky Zone skyzone.com continue to burn calories up to 36 INFORMATION hours after their session - even when To book your place on the next LETTINGS & PROPERTY they’re watching TV. YourZone45 discovery day, visit Bairstow Eves Each session at YourZone combines www.yourzone45.co.uk and fill out Belvoir Property Management £22,500 belvoirfranchise.com the community of an outstanding an expression of interest form.

MAKING MONEY 107 LITTLE IMPRESSIONS 1.4_Layout 1 04/11/2016 10:26 Page 1

INVESTMENT FRANCHISOR LEVEL WEB ADDRESS

CENTURY 21 UK £23,500 century21uk.com Countrywide Signs Limited countrywidesigns.com County Homesearch £35,000 Elite Property Franchise £5,000 elitepropertyfranchise.co.uk Enfields enfields.co.uk Engel & Volkers engelvoelkers.com Estate.com estate.com Estatesdirect.com ltd £5,000 estatesdirect.com Go Direct Lettings £6,000 godirectlettings.net Goodchilds franchise.goodchilds-uk.com HomeXperts £19,995 home-xperts.co.uk Living Room Letting Agency (The) £22,500 tlrla.co.uk Martin & Co £25,500 propertyfranchise.co.uk Medics On The Move £25,995 medicsonthemove.co.uk Northwood £25,000 northwoodfranchises.co.uk Optimhome PHP Lettings £10,000 phplettings.com Platinum Property Partners £32,970 platinumpropertypartners.net Property Inventories £18,000 propertyinventories-franchise.com Redstones £11,995 redstones.co.uk MOTORING SERVICES Autovaletdirect £14,950 autovaletdirect.co.uk ChipsAway International £29,995 chipsaway.co.uk Dent Devils dentdevils.co.uk METRO ROD 1.4_Layout 1 04/11/2016 10:06 Page 1 Dent Wizard £20,000 dentwizardventures.co.uk Fibrenew International £50,000 fibrenew-franchising.com Fleet Mobile Tyres £35,000 Contact [email protected] for more details Green Motion https://greenmotion.com Hometyre £29,950 iAutoUK £120,000 garageboss.co.uk Mac Tools £50,000 mactools.co.uk Mobile Car Valeting mobilecarvaleting.com Motorkwik motorkwik.co.uk Red Driving School reddrivingschool.com Revive! £23,500 revive-uk.com Snap-on Tools Ltd £20,000 www1.snapon.com The AA theaa.com Vanarama vanarama.co.uk Wheel Specialist (The) £100,000 thewheelspecialist-franchise.co.uk Wicked Coatings wickedcoatings.eu ONLINE FRANCHISES bestof.co.uk (the) getthebestof.co.uk Traderpost traderpost.co.uk Project M projectmglobal.com PEST CONTROL Prokill Pest Prevention £25,000 prokill.co.uk Whelan Pest Prevention whelanpestpreventionfranchise.co.uk PETCARE Bark Busters Dog Training £18,000 barkbusters.co.uk Barking Mad barkingmad.uk.com Dial a Dogwash dialadogwash.com Dog Groom doggroomuk.com Horsatack horsatack.co.uk Husse husse.com Oscar Pet Foods £14,995 oscars.co.uk Pals4Pets £11,950 pals4pets.co.uk Trophy Pet Foods £15,000 trophypetfoods.co.uk Wagging Tails £12,995 waggingtailsfranchise.co.uk PIZZA 0800 Pizza 800pizza.com

108 MAKING MONEY WEB ADDRESS

[ CLARRIOTS CARE ] CENTURY 21 UK £23,500 century21uk.com Countrywide Signs Limited countrywidesigns.com County Homesearch £35,000 Elite Property Franchise £5,000 elitepropertyfranchise.co.uk Enfields enfields.co.uk Engel & Volkers engelvoelkers.com Booming network Estate.com estate.com Estatesdirect.com ltd £5,000 estatesdirect.com There’s never been a better time Go Direct Lettings £6,000 godirectlettings.net Goodchilds franchise.goodchilds-uk.com to franchise with Clarriots Care HomeXperts £19,995 home-xperts.co.uk Living Room Letting Agency (The) £22,500 tlrla.co.uk Martin & Co £25,500 propertyfranchise.co.uk to not only make a lot of money, but Medics On The Move £25,995 medicsonthemove.co.uk Northwood £25,000 northwoodfranchises.co.uk to make a difference to the lives of Optimhome vulnerable individuals. PHP Lettings £10,000 phplettings.com 2. The expertise and support you’ll Platinum Property Partners £32,970 platinumpropertypartners.net receive from Clarriots. It’s been Property Inventories £18,000 propertyinventories-franchise.com delivering the highest quality home Redstones £11,995 redstones.co.uk care since 2008. The company’s specialist support team can help MOTORING SERVICES you understand industry specific Autovaletdirect £14,950 autovaletdirect.co.uk knowledge, such as your Care Quality ChipsAway International £29,995 chipsaway.co.uk Commission application, as well as Dent Devils dentdevils.co.uk guide you on important business Dent Wizard £20,000 dentwizardventures.co.uk strategies, such as marketing and Fibrenew International £50,000 fibrenew-franchising.com sales. Fleet Mobile Tyres £35,000 3. This is a management franchise. Green Motion https://greenmotion.com Your knowledge, experience and Hometyre £29,950 expertise in managing a business, iAutoUK £120,000 garageboss.co.uk along with your personal drive, Mac Tools £50,000 mactools.co.uk ambition and determination to Mobile Car Valeting mobilecarvaleting.com succeed, will mean you’ll drive sales Motorkwik motorkwik.co.uk and build a team to deliver the best Red Driving School reddrivingschool.com service to clients. Revive! £23,500 revive-uk.com Snap-on Tools Ltd £20,000 www1.snapon.com PROVEN The AA theaa.com Paul Best owns Clarriots’ Cheshire Vanarama vanarama.co.uk East office. Earlier this year he was Wheel Specialist (The) £100,000 thewheelspecialist-franchise.co.uk contemplating whether or not home Wicked Coatings wickedcoatings.eu care franchising was right for him. ONLINE FRANCHISES he Clarriots Care Fast forward six months and Paul has bestof.co.uk (the) getthebestof.co.uk network is booming and already turned over approximately Traderpost traderpost.co.uk it’s all thanks to the hard £60,000 - proving this business Project M projectmglobal.com work of the company’s TURNOVER ACROSS model works from the word go. Tfranchise owners. ALL OFFICES HAS You’ll later go on to replicate PEST CONTROL Never considered investing in a INCREASED MONTH the success of one of Clarriots’ Prokill Pest Prevention £25,000 prokill.co.uk home care franchise with Clarriots? AFTER MONTH SINCE longer established franchise Whelan Pest Prevention whelanpestpreventionfranchise.co.uk Now’s a better time than ever. MARCH 2016” owners - Alistair and Michelle at its Clarriots’ network has delivered Lancashire South office. PETCARE over 61,000 hours of care so far in In September alone their turnover Bark Busters Dog Training £18,000 barkbusters.co.uk 2016, turnover across all offices has reached just shy of £40,000 and Barking Mad barkingmad.uk.com increased month after month since they’re on course to turn over in Dial a Dogwash dialadogwash.com March 2016 - and there’s no sign of excess of £500,000 this year. Dog Groom doggroomuk.com this growth stopping any time soon. Horsatack horsatack.co.uk Husse husse.com INVESTMENT Oscar Pet Foods £14,995 oscars.co.uk There are three elements that will Pals4Pets £11,950 pals4pets.co.uk make your investment with Clarriots Trophy Pet Foods £15,000 trophypetfoods.co.uk a success: Wagging Tails £12,995 waggingtailsfranchise.co.uk 1. Substantial and sustainable growth in the care sector, thanks to an PIZZA ageing population. This ensures there INFORMATION 0800 Pizza 800pizza.com are countless opportunities for you Call 0333 200 5820.

MAKING MONEY 109 Molly Maid 1.4_Layout 1 04/11/2016 10:07 Page 1

INVESTMENT FRANCHISOR LEVEL WEB ADDRESS

Crust Gourmet Pizza https://crust.com.au Dominos Pizza £280,000 dominos.uk.com Papa John’s £175,000 papajohns.co.uk Perfect Pizza Limited £30,000 corporate.perfectpizza.co.uk Pizza Capers Gourmet Kitchen pizzacapers.com.au Pizza Hut £130,000 pizzahutfranchise.co.uk PLUMBING Your Plumber yourplumber-uk.com PRINT & PROMOTIONAL SERVICES Barrett & Coe £5,500 barrettandcoefranchise.co.uk BH Publications bhexclusive-franchise.co.uk Big Fish Business2Business £13,250 businessmk.co.uk Card Connection £20,000 card-connection.co.uk Cardgroup £14,995 cardgroup.com Colneis Marketing c olneisgreetingcards.com County Signposts magazinepublishing.org.uk Dor 2 Dor £6,000 dor2dor.com Embroid Me Embroidme discover.embroidme.com Fastsigns £40,000 fastsigns.co.uk Fastsigns International fsfastsigns.com Kall Kwik £50,000 kallkwik.co.uk SURECARE 1.4_Layout 1 04/11/2016 11:38 Page 1 Local Life locallife.co.uk Minuteman Press International printfranchise.minutemanpress.com Mobile’ Affiche Monk Marketing monkmarketing.com Mudfish Trading £5,999 mudfish.co.uk MyNews mynewsmag.co.uk Raring2go! £9,995 getraring2go.co.uk Real Color £17,000 realcolor-uk.com Recognition Express Ltd £35,000 franchisoroftheyear.com Sign-A-Rama £25,000 signarama.co.uk Signs Express Ltd £75,000 franchise.signsexpress.co.uk The Original Poster Company originalposter.com Venture Photography venturephotography.com Voucher Packs voucherpacks.com RECRUITMENT Antal International Network £50,000 antalfranchising.com Drivers Direct Recruitment Agency driversdirect.co.uk MRI Worldwide Ltd mrinetwork.com Nuvi Global £4,576 noviglobal.com Prima Ardelle Associates £15,000 recruitmentfranchise.co.uk Travail Employment Group £12,000 travail.co.uk RESTAURANT Beatons Tearooms £40,000 beatonstearooms.co.uk Canas y Tapas Pan Chai £35,000 panchai.com Steak n Shake steaknshake.mc Tiger Bills tigerbillsfranchise.co.uk Wok and Go £130,000 wokandgo.co.uk Zaks Diner zaks.uk.com RETAIL Attirance attirance.com Bang & Olufsen £200,000 beoretailer.co.uk Bargain Booze bargainbooze.co.uk Bathstore bathstore.com Beautiful Bling Company beautifulbling.co.uk Blazes £7,500 blazes.co.uk Bo Concept /franchise.aspx?ID=78030

110 MAKING MONEY WEB ADDRESS

[ DIAMOND HOME SUPPORT ] Crust Gourmet Pizza https://crust.com.au Dominos Pizza £280,000 dominos.uk.com Papa John’s £175,000 papajohns.co.uk Perfect Pizza Limited £30,000 corporate.perfectpizza.co.uk Pizza Capers Gourmet Kitchen pizzacapers.com.au Pizza Hut £130,000 pizzahutfranchise.co.uk Record enquiries PLUMBING Diamond Home Support has seen a Your Plumber yourplumber-uk.com terrific rise in demand for its services PRINT & PROMOTIONAL SERVICES Barrett & Coe £5,500 barrettandcoefranchise.co.uk BH Publications bhexclusive-franchise.co.uk In a recent survey, 100 per cent Big Fish of respondents rated training Business2Business £13,250 businessmk.co.uk as good or better, 100 per cent Card Connection £20,000 card-connection.co.uk Cardgroup £14,995 cardgroup.com said the franchisor cared about Colneis Marketing c olneisgreetingcards.com franchisees and 100 per cent said County Signposts magazinepublishing.org.uk their prospects in the business Dor 2 Dor £6,000 dor2dor.com were good or better. Embroid Me Embroidme discover.embroidme.com FRANCHISE PACKAGE Fastsigns £40,000 fastsigns.co.uk Diamond Home Support’s start-up Fastsigns International fsfastsigns.com fee is low, but by no means lacking Kall Kwik £50,000 kallkwik.co.uk in content. It includes full training, Local Life locallife.co.uk ith multiple an initial three-month marketing Minuteman Press International printfranchise.minutemanpress.com income streams campaign and ongoing support Mobile’ Affiche from cleaning, throughout the lifetime of the Monk Marketing monkmarketing.com home help services WE’RE LOOKING FOR business. Mudfish Trading £5,999 mudfish.co.uk andW gardening, Diamond Home With a current franchise start- THOSE WITH THE MyNews mynewsmag.co.uk Support has quickly established itself RIGHT ATTITUDE AND up fee of £1,495 (plus VAT), you Raring2go! £9,995 getraring2go.co.uk as one of the UK’s larger franchise MOTIVATION” won’t find many businesses to beat Real Color £17,000 realcolor-uk.com organisations. Over 70 franchisees the low entry level cost. Recognition Express Ltd £35,000 franchisoroftheyear.com are now part of the company’s Andrew Watton, Diamond Sign-A-Rama £25,000 signarama.co.uk network. Home Support’s managing Signs Express Ltd £75,000 franchise.signsexpress.co.uk director, is confident of the future. The Original Poster Company originalposter.com Venture Photography venturephotography.com REASSURING BACKDROP Voucher Packs voucherpacks.com “This year we have seen a terrific RECRUITMENT rise in demand for our services,” he says. “Both our website and call Antal International Network £50,000 antalfranchising.com Drivers Direct Recruitment Agency driversdirect.co.uk centre have seen record numbers MRI Worldwide Ltd mrinetwork.com of enquiries. This provides a Nuvi Global £4,576 noviglobal.com reassuring backdrop for any new Prima Ardelle Associates £15,000 recruitmentfranchise.co.uk franchisee looking to join us. Travail Employment Group £12,000 travail.co.uk “We are not necessarily looking for people with deep pockets - RESTAURANT we’re looking for those with the Beatons Tearooms £40,000 beatonstearooms.co.uk right attitude and motivation. We Canas y Tapas support our new business start- Pan Chai £35,000 panchai.com ups and do not burden them with Steak n Shake steaknshake.mc heavy financial responsibilities. Tiger Bills tigerbillsfranchise.co.uk “That way they have the Wok and Go £130,000 wokandgo.co.uk freedom to do what matters most Zaks Diner zaks.uk.com - to get on and build a successful business.” RETAIL Diamond Home Support Attirance attirance.com still has territories available Bang & Olufsen £200,000 beoretailer.co.uk throughout much of the UK. Bargain Booze bargainbooze.co.uk Bathstore bathstore.com Beautiful Bling Company beautifulbling.co.uk Blazes £7,500 blazes.co.uk INFORMATION Bo Concept /franchise.aspx?ID=78030 www.diamondhomesupport.com.

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INVESTMENT FRANCHISOR LEVEL WEB ADDRESS

Boots Opticians bootsopticiansfranchise.com Cartridge World cartridgeworld.co.uk Cash Converters UK Ltd £250,000 cashconverters.co.uk Cash Generator £70,000 franchise.cashgenerator.co.uk Clarks Shoes clarks.co.uk First Choice Cards Ltd first-choice-cards.com Foot Solutions footsolutionsfranchise.com Gadcet gadcetfranchising.com Howards Storage World £200,000 howardsstorageworld.co.uk Noa Noa £25,000 noanoa.dk One Stop openaonestop.co.uk Raleigh Cycles £70,000 cyclelife.com/Franchise Sevenoaks Sound & Vision sevenoaksfranchising.co.uk Snappy Snaps Franchises Ltd £30,000 snappysnaps.co.uk The T-Shirt Store tshirtstoreonline.com United Carpets £30,000 unitedcarpetsandbeds.com Zipyard £40,000 thezipyard.com SERVICES Franchise Source Brands International Franchising Centre (The) thefranchisingcentre.com FT10 FT10.co.uk MatchPoint £15,000 SERVICES XPRESS LEGAL_Layout 1 04/11/2016 10:10 Page 1 PlanAhead Events Sandler Training sandlerfranchising.co.uk WSI wsifranchise.co.uk wsifranchise.co.uk SPORT Leisure Leagues £4,995 football-business.co.uk Premier Sport premiersport.org TRAVEL Global Travel Group plc globaltravelgroup.com Go Cruise cruisefranchise.co.uk Mydestinationinfo.com £15,000 Travel Counsellors tctravelacademy.co.uk Treasure Trails treasuretrails.co.uk Your Perfect Travel yourperfecttravel.co.uk LEISURE Camping and Caravanning Club (The) £35,000 campingandcaravanningclub.co.uk Detective Project (The) thedtectiveproject.co.uk Sports Xtra recruitment.sports-xtra.com VENDING Snack-In-The-Box Ltd £19,750 sitb.co.uk

THE DEADLINE FOR AMENDMENTS TO THIS SECTION FOR THE JANUARY 2016 ISSUE IS 25TH NOVEMBER 2016

112 MAKING MONEY WEB ADDRESS

[ BRITISH FRANCHISE ASSOCIATION ] Boots Opticians bootsopticiansfranchise.com Cartridge World cartridgeworld.co.uk Cash Converters UK Ltd £250,000 cashconverters.co.uk Cash Generator £70,000 franchise.cashgenerator.co.uk Clarks Shoes clarks.co.uk First Choice Cards Ltd first-choice-cards.com Promoting good Foot Solutions footsolutionsfranchise.com Gadcet gadcetfranchising.com Howards Storage World £200,000 howardsstorageworld.co.uk Noa Noa £25,000 noanoa.dk practice One Stop openaonestop.co.uk Raleigh Cycles £70,000 cyclelife.com/Franchise What the British Franchise Association Sevenoaks Sound & Vision sevenoaksfranchising.co.uk Snappy Snaps Franchises Ltd £30,000 snappysnaps.co.uk can do for you The T-Shirt Store tshirtstoreonline.com United Carpets £30,000 unitedcarpetsandbeds.com tarting a franchise DUE DILIGENCE Zipyard £40,000 thezipyard.com business is not a decision bfa member franchisors adhere to the to be taken lightly - it’s guidelines in the franchising code of SERVICES something you should take ethics and the rules of membership, Syour time with and research carefully. which enshrine the principles of best Franchise Source Brands International Franchising Centre (The) thefranchisingcentre.com Part of that research should practice in franchising. FT10 FT10.co.uk involve a brand’s British Franchise For example, projections on MatchPoint £15,000 Association membership status. turnover and profit should be based The bfa is the body that protects and on historically attained numbers - SERVICES promotes good franchising practice either by an existing franchisee or a PlanAhead Events in the UK and is recognised by company owned outlet - with proof Sandler Training sandlerfranchising.co.uk government and internationally for available. WSI wsifranchise.co.uk wsifranchise.co.uk its values and credibility. It accredits franchisors against a strict set of FRANCHISEES CAN JOIN SPORT criteria before offering membership. Franchisees of bfa members can Leisure Leagues £4,995 football-business.co.uk Here are some of the ways in which join the association, accessing Premier Sport premiersport.org the bfa helps prospective franchisees business and personal benefits and why you should consider galore. Legal, human resources and TRAVEL membership to be a powerful business support combines with Global Travel Group plc globaltravelgroup.com indicator - and one you should deals on everything from car hire and Go Cruise cruisefranchise.co.uk actively seek. shopping to holidays. Mydestinationinfo.com £15,000 There’s also the opportunity of Travel Counsellors tctravelacademy.co.uk NOT ALL FRANCHISES ARE representation, as three franchisees Treasure Trails treasuretrails.co.uk EQUAL sit on the bfa’s board of directors Your Perfect Travel yourperfecttravel.co.uk The bfa’s work is entirely standards and many more on its governance LEISURE based and has been since its committees. formation in 1977. If a franchisor Camping and Caravanning Club (The) £35,000 campingandcaravanningclub.co.uk can’t meet the required standards, it ANNUAL EVENTS Detective Project (The) thedtectiveproject.co.uk The bfa runs a host of events Sports Xtra recruitment.sports-xtra.com cannot join - each year applications are refused. throughout the year to help VENDING The process involves an in- prospective business owners enter Snack-In-The-Box Ltd £19,750 sitb.co.uk depth examination of the franchise the £15 billion franchise sector. model and the business’ proven There are four bfa supported performance. franchise exhibitions annually, where bfa membership is not a guarantee only accredited brands can attend of success, as becoming a successful and a wealth of advice is on offer; franchisee depends on many factors, a women in business conference not least your own passion, the right in November; the Great Northern match and your work ethic. Breakfast in June; Scottish Franchise Week in spring; and prospective FAVOURABLE FUNDING franchisee seminars, which move The banks involved in franchising all around the country on a monthly respect the standards represented basis. by the bfa. They understand bfa accreditation and the quality needed THE BFA SPEAKS FOR to gain and retain it, so therefore ALL STAKEHOLDERS look more favourably on funding IN FRANCHISING AND applications from franchisees of LISTENS TO WHAT INFORMATION member brands. THEY HAVE TO SAY” Visit www.thebfa.org.

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