SEO in Finnish Game Industry
Lassi Saarinen
Bachelor’s Thesis Degree Program in International Sales & Marketing 2020
Abstract
12.5.2020
Author(s) Lassi Saarinen Degree programme International Sales and Marketing Report/thesis title Number of pages SEO in Finnish Game Industry and appendix pages 33 + 74
The main objective of this thesis is to find out what kind of connection SEO has with a growth of a game company. The research discusses four topics: what kind of keywords are driving traffic to the companies’ websites, what kind of keywords are driving traffic under the topics of the released titles, are those keywords relevant and what kind of opportunities the unutilized SEO opportunities have.
The research is a quantitative study. The researchable data was gathered with an SEO tool Ahrefs. The data has information about the ranking keywords of the case companies’ domains, keywords generating traffic under chosen topics, the average CPC of those keywords and how difficult it is to rank with the keywords. The relevancy of the keywords was manually filtered based on their position on the marketing funnel.
All of the chosen case companies have shown growth regarding business result during 2016-2018, but the chosen titles are competing on different genres of games. The results showed, that in many cases the domains are usually ranking on branded keywords related to the company or their titles. The keyword research on the titles showed, that all of the titles have unutilized SEO potential usually in the discovery or retention stages of the marketing funnel.
In conclusion, all of the case companies have potential to increase their visibility in search engines. This sets the companies in SEO terms on the same line, meaning that even smaller companies can compete for the same users with more established businesses with relatively small resources.
Keywords SEO, Keyword Research, Game Industry
Table of contents
1 Introduction ...... 1 1.1 Commissioning company ...... 1 1.2 The thesis goals ...... 2 2 Basics of search engines and SEO ...... 3 2.1 Search Engine Optimization ...... 3 2.2 Basic business needs of SEO: Compete, Engage, Revenue, Purpose ...... 3 2.3 Google Webmaster Guidelines...... 4 2.4 Keyword research ...... 5 2.5 On-page optimization ...... 6 2.5.1 Title tag ...... 6 2.5.2 Meta description ...... 7 2.5.3 Page URL ...... 8 2.5.4 Page content...... 8 2.5.5 Website structure ...... 8 2.5.6 Page speed...... 8 2.5.7 Sitemaps ...... 9 2.6 Link building ...... 10 3 SEO and Marketing Funnel ...... 11 4 Game Industry in Finland ...... 12 5 Research plan ...... 15 5.1 Ahrefs ...... 15 5.1.1 Keyword Research Volume ...... 16 5.1.2 Clicks ...... 17 5.1.3 Keyword Difficulty ...... 18 5.1.4 Traffic Value...... 18 5.2 Research process ...... 19 5.3 Case companies ...... 22 5.3.1 Futureplay Oy ...... 23 5.3.2 Housemarque Oy ...... 24 5.3.3 Rovio Entertainment Oyj ...... 24 5.3.4 Small Giant Games Oy ...... 25 6 Results ...... 26 6.1 Futureplay ...... 26 6.2 Housemarque ...... 27 6.3 Rovio ...... 28 6.4 Small Giant Games ...... 28 7 Discussion and conclusion ...... 30
7.1 Research goal and results ...... 30 7.2 Author’s personal evaluation ...... 33 References ...... 34 Appendices...... 39 Appendix 1. Future Play domain data sheet ...... 39 Appendix 2. Battlelands Royale Data Sheet ...... 41 Appendix 3. Battle Royale Games data sheet ...... 45 Appendix 4. Housemarque Domain data sheet ...... 50 Appendix 5. Nex Machina data sheet ...... 56 Appendix 6. Shoot ‘Em Up data sheet ...... 59 Appendix 7. Rovio Domain data sheet ...... 65 Appendix 8. Battle Bay data sheet ...... 71 Appendix 9. Boat Games and Boat Battle Games data sheet ...... 76 Appendix 10. Small Giant Games Domain data sheet ...... 80 Appendix 11. Empires & Puzzles data sheet ...... 88 Appendix 12. Puzzle Games and RPG Games data sheet...... 93 Appendix 13. Puzzle RPG data sheet ...... 98
1 Introduction
Even though the hype around Finnish game industry seems to have gone past its biggest success for the larger audience, the full potential is yet to be seen. Fortunate or not, during the COVID-19 epidemy mobile games received their biggest download numbers ever (App Annie 2020). Companies with massive marketing budgets can, however, make the competition really hard for smaller companies and succeeding can become difficult even with a good released title. Search engine optimization (SEO) provides a more affordable opportunity for smaller companies to improve their visibility and reach to gain new users.
This research will look into Finnish game companies and how SEO is connected to the growth of their business result. The research will show how the case companies’ domains are ranking in search engines and whether the keywords currently driving traffic are relevant to those companies. Keyword research will be conducted to one released title from each case company and the SEO potential to get more visibility for the titles will be researched.
This thesis presents some of the main theoretical concepts related to SEO, explains why it is practiced and what kind of rules apply for doing it. SEO’s connection to business will be presented by showing its potential role in marketing funnel. The current situation in Finnish game industry will be explained briefly and the role of SEO being a useful tool especially for companies with smaller marketing budgets and possibly without sales and marketing expertise will be explained.
1.1 Commissioning company s360 was founded in Denmark in 2011 and was first solely focused on working as a search agency. During the years they have developed to a full-service performance marketing with over 80 employees. The company has been awarded multiple times for its projects, for example for B2B Content Campaign of The Year in European Content Awards 2020 and for the Best SEO Campaign in SEMrush 2019. s360 has 3 offices in Denmark and the office in Helsinki, Finland started operating in 2018. (s360 2020.)
The ideation for the potential thesis topic was discussed together with the author and the commissioning company, when the author was finishing his internship at s360 during the summer of 2019. The idea was to provide the author a possibility to develop his skills and professional knowledge by providing him the tools to conduct research related to SEO. The most important tool the commissioning company enabled for the author was an SEO
1 tool Ahrefs, which the author used to collect keyword data to conduct the research. The commissioning company benefits from the thesis by having relevant information ready for a customer case from this certain industry.
1.2 The thesis goals
As the main goal of this research the author wants to find out if SEO is connected to the case companies’ growth of the business result. The author’s presumption is, that companies which have managed to grow their business result are also showing signs of good SEO practices. In this case the good SEO practices would mean getting traffic not only by keywords that are directly related to the business and their titles, but also indirect keywords from users who are still looking for options to fill their needs and wants.
As a second goal the unutilized potential of SEO will be researched regarding the chosen released titles. With this the author wants to find out if even more established companies have a possibility to broaden their reach and visibility by using SEO.
2
2 Basics of search engines and SEO
People search a lot of things from the internet, usually with a help of search engine. According to Internet Live Stats (2019), over 3.5 billion Google searches are conducted every day. When a user performs a search on a search engine, it first goes through a process called crawling. Crawling means that search engine’s crawlers look at different web pages and go through the links on those pages. That collected data is then brought to search engine’s own servers. The second process is indexing. Index is a list of web pages and content, which are found by the crawlers. The indexed information is then shown on the search results. When a user performs a search, the search engine compares the search query to its index to rank the search results to match the search intent as good as possible. (Digital Garage 2019.)
2.1 Search Engine Optimization
SEO is the process of optimizing website or webpages to increase the organic traffic (Ahrefs 2018). Organic traffic means, that you are not paying for advertisements to get the website shown on search engine results. According to Zero Limit Web (2019), 71.33% of the search results in Google end up in organic traffic. By optimizing the website content to match the potential site visitor’s intention better, the higher the chances are that search engine will rank the website higher in the search results.
2.2 Basic business needs of SEO: Compete, Engage, Revenue, Purpose
Before starting to optimize any website, there should be a goal or a need that has to be filled by SEO. As listed in Tactical SEO (Wilson 2016, 11) these needs can be divided to compete, engage, revenue and purpose. A foundation to all of those needs is the need to be seen. You cannot drive traffic to your website if no one can see you in the search results. A SEO related goal should be measurable with metrics that are relevant to it, whether it is for example reach, click-through rate (CTR) or conversion rate. The basic business needs are illustrated in figure 1.
3
Figure 1. Model of basic business need for SEO (adapted from Wilson 2016)
One need to implement SEO can simply be to stay relevant in the competition. It could be that paid advertising has reached your financial limit, which calls for other methods to keep ranking competitively. SEO offers an effective and scalable way to keep competing in the search results. (Wilson 2016, 11.)
When you know that there is a demand for services similar to your offering, you may want to start engaging with your potential customers. This means transforming the visibility of your content or company into clicks. It is a bit similar of getting people to visit your physical store, try to think how you can match the expectations to get clicks and drive traffic to your content. (Wilson 2016, 12.)
The common and ultimate goal behind almost every marketing activity is the ability to generate sales, which is measured with return on investment (ROI). With SEO this means first getting people to visit the desired website, and then turn those visitors to bring sales or possibly to become leads. (Wilson 2016, 12.)
As goals are important to measure the success of the SEO activities, the business purpose helps to shape the suitable goals and create a proper strategy. Keep this purpose in mind with every SEO task you are going to perform and see if the statistics indicating that you are in the right direction. (Wilson 2016, 12.)
2.3 Google Webmaster Guidelines
With over 70% of the search market share and 85% of mobile traffic (Forsey 2018) Google remains the main platform for measuring success regarding SEO and overall
4 website traffic. This is why it is important to understand Google’s guidelines in order to not violate their rules and get ranked lower in the search results, or even get removed from the results completely. Google has multiple points listed in its quality guidelines, and a few main key points of that list will be discussed in this chapter.
Using scraped content means copying the content from other websites to increase the number of site visitors. The content may be relevant for the topic, but the content copier is not giving any unique value to help the visitor fulfill their search intent. In the worst case the copied content is not even relevant to the website’s topic and it is used just to generate site traffic. Even if the content was originally from a high-quality source, it will not create any extra value for the user. Google recommends creating unique content for every website to give users more helpful search results. (Search Console Help 2019a.)
If a website only exists to drive traffic to another website, it is called doorway page. Doorway pages very often use certain search queries or phrases to rank high in the search results. These kinds of pages do not provide a good user experience and the user may end further from the desired result of the performed search. (Search Console Help 2019b.)
2.4 Keyword research
When a user performs a search on a search engine, the query will consist of keywords. Conducting a keyword research means figuring out what kind of keywords or possibly phrases your potential customers are using, so you can utilize the search terms in your webpage’s content. Keyword research is usually performed with a specific tool, such as Ahrefs, Moz or Google Keyword Planner. Especially with more advanced tools it is also possible to indicate for example how difficult it is to rank with certain keywords or what kind of keywords your competitors are using to rank successfully.
Regarding branding, there are two main types of keywords: branded and non-branded keywords. Branded keywords include a brand name or a variation of it. With non-branded keywords it is the opposite, so the brand name is not included in the search query. Especially with bigger brands the branded keywords may take a big portion of the organic search traffic, which is not ideal for gaining new visitors who may not be aware of the brand yet but are interested in similar services which the brand is offering. (Risdall 2016.)
The lengths of the keywords are divided in short tail and long tail keywords. Short tail keywords are search phrases which contain 1-3 words. There is a high search volume for short tail keywords, but the competition is also higher as the search phrases can be quite
5 general. In comparison, long tail keywords consist of over 3 words. More than 70% of Google searches are made with long tail keywords. The search volume for long tail keywords is lower than with short tail keywords, but a user conducting a long tail search has usually much higher intent of making a purchase. The main differences of short and long tail keywords are demonstrated in the figure 2. (Mechanised 2018.)
Figure 2. The main differences of short and long tail keywords (adapted from Mechanised 2018)
2.5 On-page optimization
SEO process called on-page optimization refers to optimizing individual pages of a website in order to rank higher in search results. On-page optimization usually consists of optimizing the page content and the HTML elements (Moz 2019). On-page optimization helps the search engines to understand what the page is about, but also with the overall performance of the website.
2.5.1 Title tag
Title tag is the first line of text you will see on a search result. In figure 3 we can see the title tag which is the big blue line of text. For search engine the title tag indicates what the name of that particular website is and what it mainly is about. Google will usually show you only the first 50-60 characters of a title tag, so it should not be longer than that.
6
Figure 3. A screenshot of a search result for Haaga-Helia (Google 2019a)
By marking the title tag on websites HTML code, the website developer can tell Google which part of the code should be shown accordingly on search results. The title tag is marked as
, which is demonstrated in figure 4 below. </p><p>Figure 4. How title tag is marked on an HTML code (Haaga-Helia 2019) </p><p>2.5.2 Meta description </p><p>When you have managed to get someone’s attention with your title tag, they are very likely to have a look at your meta description next. Like with title tag, meta description is used to give an idea what the page is about, but a little more in detail. When your meta description does not exceed 120-155 characters, Google should usually show the description completely in the search results under the site URL like in the figure 5. </p><p>Figure 5. A screenshot of a search result for s360 (Google 2019b) </p><p>As with the title tag, the meta description is also visible on website’s HTML code. On HTML code the meta description is located in <meta> tags as in the figure 6. </p><p>Figure 6. How meta description is marked on an HTML code (s360 2019a) </p><p>7 </p><p>2.5.3 Page URL </p><p>The naming of URL’s (Uniform Resource Locator) in SEO context should be simple and understandable. By having a look at the URL, the user and the search engine should be able to have a brief idea what the page’s content is about. As in the example of figure 7, try to keep the URL’s informative and compact. (Babu 2012.) </p><p>Figure 7. An example of good URL (s360 2019b) </p><p>2.5.4 Page content </p><p>Before writing content to web page a keyword research should be conducted. With keyword research the relevant keywords for the content topic will be inspected, what kind of search volume they have and possibly the site traffic they are currently generating. The most suitable keywords can then be utilized in the page content, which should usually consist of approximately 250-600 words. A well written, unique and easily understandable content helps the page rank higher in the search results. (Babu 2012.) </p><p>2.5.5 Website structure </p><p>A well-structured website helps especially the site visitors navigate faster to reach their destination on your website. The most important information should be easy to locate and access, which can be achieved for example with simple navigation menu or by making the most important content stand out on the first page. A good site structure also helps search engines to understand your site better and find the most important pages faster. When search engines can understand your website’s goal better, it will more likely rank on the higher positions of relevant search results. (Yoast 2018.) </p><p>2.5.6 Page speed </p><p>Even if the website’s content matches the users search intent perfectly, it will not matter if the page does not load quickly enough. As shown in the figure 8 below, even a 1-3 second load time increases the probability of bounce rate by 32%. Bounce rate means, that the user leaves the website already after viewing one page instead of exploring other content of the site as well. One popular tool for analyzing page speed is Google’s PageSpeed Insights, which assess’ the page’s overall speed with score from 0 to 100 and </p><p>8 explains which areas of the website should be improved regarding speed. (Tools for Web Developers 2019.) </p><p>Figure 8. How page speed affects the bounce rate (adapted from Think with Google 2018) </p><p>2.5.7 Sitemaps </p><p>There are two sitemaps for both users and search engines. The site map for a site visitor is a visible, structured hierarchy of the website as in the figure 9. If the user for some reason has not found the desired information or section on the website yet, site map is usually the last tool to direct to the correct section of the website. (The Big Marketer 2018.) </p><p>Figure 9. An example of a sitemap (s360 2019c) </p><p>XML sitemap in the other hand is a file that helps the search engines to find all the content that is wished to be found on the website, but also the content that is not desirable to be ranking in the search results. XML sitemap also helps the search engines to find content </p><p>9 which is not linked to anything else on the website. Figure 10 shows how an example how an XML sitemap can look like. (The Big Marketer 2018.) </p><p>Figure 10. A snippet of s360's XML sitemap (s360 2019d) </p><p>2.6 Link building </p><p>When your pages are getting traffic from other websites, your relevancy and authority are improving in terms of the search engine. It proves that your content is helpful in a matter that it is worth sharing on third party websites. Nowadays it is not only about the number of links directing to your website, but also the quality and authority of the websites that share the link. </p><p>Link building can happen manually by outreaching for example bloggers, authoritative websites or directories to include links to your website. Second way is to use non-editorial link building, which means sharing the link to the website for example through blog comments or forum signatures. The third way is editorial link building, where external website creates relevant content and provides a link to the main website of the topic. One way of doing editorial link building is to write guest posts to popular online releases. (Zhang & Neal 2017.) </p><p>10 </p><p>3 SEO and Marketing Funnel </p><p>Marketing funnel is used to map out customer’s journey from becoming aware of the product or service to completing a purchase. The different sections illustrated of the funnel illustrated in the figure 11 can then be analyzed to estimate what kind of marketing efforts will make the potential customer move forward in the funnel as effortlessly as possible. </p><p>SEO is effective in already in the stage of exposure and discovery (Carrion 2016). In this phase, the potential customer has a need, for example a certain type of a game, and is looking for options to fulfil that need. When the person is using a search engine to find those options, content based on well implemented keyword research will help you to rank higher in the search results. </p><p>Another very important stage is retention (Carrion 2016), which takes place after the person has become a customer. In retention stage you are trying to keep that person as your customer. With games this could for example mean providing content that helps the user to learn how to play the game better or find something new to discover to keep the person engaged with the game (Si 2020). </p><p>Figure 11. The stages of marketing funnel (Adapted from Carrion 2016) </p><p>11 </p><p>4 Game Industry in Finland </p><p>Even if 2011-2016 have been seen as the years of big growth for Finnish game industry, the industry has not shown its full potential yet. The number of active studios developing games was highest in 2014 with 260 active studios, compared to 220 in 2018. At the same time the number of employees in Finnish game industry is growing and has reached the number 3200 employees, compared to 2750 in 2017. The game studios are expecting to open over 500 new job positions during 2019-2020. The total revenue of the industry still remains over 2 billion euros. (Neogames Finland ry 2019.) </p><p>It is known that Supercell’s weight has been a major contributor in the total success of the industry. Their share, however, has been decreasing as other studios are improving their success. Supercell’s share of the total revenue is now 65%, when it used to be 88% in 2015. In that time the revenue outside Supercell has grown from 300 million euros to 700 million. The number of studios making a revenue over 50 million is now 4, 11 studios are making over 10 million and 34 studios have a revenue over 1 million euros. (Neogames Finland ry 2019.) </p><p>As there are more companies competing for the highest-ranking positions and game downloads or purchases, the marketing costs have gone very high especially in mobile. As seen in the figure 12 below, Supercell’s marketing costs were 300 million euros in 2016 (Statista 2019) which made it the company spending the most money in marketing in Finland in total. </p><p>Figure 12. Companies investing the most in marketing in Finland in 2016 (adapted from Statista 2019) </p><p>12 </p><p>When the highest-ranking games have a massive marketing budget behind them, it can be hard for a smaller game company to compete with the visibility. SEO can offer relatively cheap option to reach the people who are likely to be interested in the games or other services that a company is offering. Doing SEO can actually feel familiar for game companies. When you are bringing updates to a game, listening to the community helps to make the changes that the players would actually like to see happening. In the same way SEO requires understanding the needs of the potential customer or gamer, in order to choose the right keywords for the content and get people interested in your brand or product. AppsFlyer’s research from 2013 illustrated in the figure 13 also shows, that search marketing brings the highest quality leads for mobile apps (Kaniel 2013). The higher quality means the user is more committed to the app or game. </p><p>Figure 13. In AppsFlyer's User Quality Score research results (Kaniel 2013) </p><p>As Suvi Latva points out in the report of Manse Games project’s final report (Latva 2013, 50), especially beginning game makers very often have background in software developing and game designing. They can be very talented in their own area of skills, but usually lack the understanding of the importance of sales and marketing. Sales and marketing wont then get enough resources invested in them. This can lead to the situation where the newly released game does not manage to gain visibility and therefore weakens the business. </p><p>13 </p><p>This thesis will provide information about SEO and demonstrate what kind of value it can bring especially in game industry. Game companies can adapt the information to create their own SEO plan or use it as personal guidelines when they are discussing of launching a SEO campaign with an external digital agency. Overall, the success of the game industry benefits the whole Finland and the results achieved with this research can help more companies to become the next successors. </p><p>14 </p><p>5 Research plan </p><p>This chapter first describes the research questions and objectives of this thesis and what kind of methods are going to be used to reach the desired results. The main research question that this research aims to answer is: </p><p>-How SEO is connected to a game company’s growth of business result? </p><p>The main research question is supported with following sub questions: -What kind of keywords and content drive traffic to game companies’ websites? -What kind of keywords drive traffic under the topics of the chosen titles? -Are the keywords relevant that drive traffic to the companies’ websites? -What kind of potential the unutilized SEO opportunities have? </p><p>As a result, this thesis aims to find out how SEO is connected to success of a game company, and the success in this case means growth of the business results. SEO is a long-term process and all of the chosen case companies have grown their business result during 2016-2018. The author’s presumption is that the companies own domains should at least be ranking for relevant branded keywords, regarding the company or their released titles. If potential for improved SEO implementation is noticed, the recommended actions and potential results are pointed out. </p><p>5.1 Ahrefs </p><p>As SEO data is analyzed with numerical data and statistics, quantitative research methods are going to be used for conducting this research (Sukamolson 2007, 2). The fundamental SEO terminology to understand the data is presented in chapter 2. If the data shows that company’s SEO has room for improvements, for example if the relevant keywords for the company are ranking low in the search results, the potential results of improved SEO will be pointed out. </p><p>To collect the main data for analysis, an SEO tool Ahrefs will be used and the commissioning company s360 has provided the author with an access to their full license. Ahrefs contains multiple metrics and different tools to analyze website’s or webpage’s performance regarding SEO. Ahrefs claims to have the world’s largest third-party database, which they have collected themselves in a similar way as search engines do. Ahrefs lets the user for example to analyze website’s backlinks, what kind of content is shared for certain topics, track rankings in locations and what kind of SEO related </p><p>15 problems should get fixed. Ahrefs index is partially updated every 15 minutes and the whole database is updated approximately every 2 months. (Datsenko 2019.) </p><p>Ahrefs’ site explorer tool will be used to analyze the websites of the chosen companies. Within site explorer the focus is going to be in the section of organic search. By analyzing the data regarding the organic search, it can be determined what kind of keywords are driving traffic to that specific website. It is then going to be analyzed if the ranking keywords are relevant for the company, and how the effect of the relevant keywords could be increased in terms of traffic. The site explorer’s interface is shown in figure 14. </p><p>Figure 14. Ahrefs Site Explorer interface (Ahrefs 2019a) </p><p>5.1.1 Keyword Research Volume </p><p>Ahrefs’ keyword research volume shows how many times given keyword is searched for in a certain country on average. It is important to understand, that the number indicates the number of performed searches instead of number of people behind the searches (Soulo 2018a). With seasonal search intents, the peaks in the search demands should be taken in consideration. In this research the data is going to be analyzed from search demands coming from Finland. </p><p>Ahrefs’ keywords explorer tool is very similar to site explorer, but instead of websites it analyzes keywords. The keywords explorer can be used to find what kind of keywords or keyword phrases (long tail keywords, chapter 2.4) are ranking for certain topics, as shown </p><p>16 in figure 15. In this research, the keywords explorer is going to be used with game titles of the chosen companies and game genres regarding those titles. </p><p>Figure 15. An example of keyword research volumes from Ahrefs (Ahrefs 2019b) </p><p>5.1.2 Clicks </p><p>With keyword research volume it was possible to see how much users conduct searches with particular keywords, but with clicks it possible to measure how much of that search volume ends up as traffic to the site. As seen in figure 16, Ahrefs also shows how many percentages of the clicks come from paid search results and organic search results. </p><p>Figure 16. Example click metrics from Ahrefs (Ahrefs 2019b) </p><p>17 </p><p>5.1.3 Keyword Difficulty </p><p>Ahrefs uses a metric called keyword difficulty to define how hard it would be to rank in the top 10 search results with a certain keyword. The difficulty score is calculated by measuring the average number of backlinks for the current top 10 search results. Figure 17 illustrates the logarithmic difficulty scale which goes from 0 to 100, depending on the number of estimated backlinks that would be needed to rank in the top 10 search results. (Soulo 2018a.) </p><p>Figure 17. Ahrefs' keyword difficulty scale (Soulo 2018b) </p><p>5.1.4 Traffic Value </p><p>With traffic value metric shown in figure 18, Ahrefs estimates the value of website’s organic traffic if it was acquired through paid advertisement with Google Ads. The value of single keyword in one country can be calculated by multiplying traffic metric with CPC. The traffic value of the whole website worldwide can be inspected from the site explorer’s overview. It combines all the ranking keywords of the website and calculates their approximate cost in Google Ads. (Soulo 2018a.) </p><p>18 </p><p>Figure 18. Ahrefs' traffic value metric example. (Ahrefs 2019c) </p><p>5.2 Research process </p><p>The research process and data collection happened between January and April of 2020, but the collected data is an average based on the previous 30 months. The process was divided into three different phases, with the first one focusing on the case company’s domain. This research will show what kind of keywords are currently driving traffic to their website, how high the domain ranks on those keywords and whether they are relevant to that company or not. The data will be collected with Ahrefs’ Site Explorer tool. </p><p>As seen in the figure 19, the raw data from Ahrefs’ contains a lot of information. For this domain research’s purpose 6 factors are going to be used: keyword, search volume, ranking, site traffic, cost per click and ranking position. </p><p>Figure 19. Raw exported data from site domain. Made by the author. </p><p>The exported information will then be used to generate a more user-friendly data sheet as seen in the figure 20. The filtered keywords are going to be manually inspected and based on one of the marketing funnel’s stages explained in chapter 3: discovery, consideration, conversion, customer relationship or retention. If a keyword does not fit into any of the </p><p>19 stages for the case company, it will be marked as not relevant. If the keyword needs any reasoning or notes for later use, comments will be added accordingly. </p><p>Figure 20. Filtered domain data from Ahrefs. Made by the author. </p><p>The link between domain research and growth of business result will be pointed out with the relevancy of the keywords which the domain is ranking with. As the case companies have shown growth in terms of the business results, they should be ranking with branded keywords which are relevant to the company or their released titles as they have showed long-term work and success. </p><p>The second phase looks at a title chosen from the case company. This research part shows what kind of keywords are generating search volume under that topic, and on which phase of the marketing funnel these keywords are focused on. The data will be collected with Ahrefs’ Content Explorer tool. </p><p>As the figure 21 shows, the raw data from content explorer will be filtered similarly to the data from site explorer. To look for the potential keywords related to the chosen title, the 4 factors to inspect are: keyword, search volume, clicks and cost per click. Similarly, to the first research phase, the keywords are looked through manually to place them on a stage of the marketing funnel. </p><p>20 </p><p>Figure 21. Filtered content explorer data from Ahrefs. Made by the author. </p><p>As the keywords in this phase should be closely related to the title they are researched for, the connection between business result and SEO is made by the relevancy and search volume of the keywords. If the queries are showing a lot of searches for retention stage of the marketing funnel, it should be easier for the case company to keep those users engaged with their title and the brand by showing up in search results with content that wants them to keep playing the relevant title. It is also possible, that the keywords are placed in the conversion stage if the users are directly looking to download or purchase the chosen title. </p><p>The third phase focuses on the genre or the game type of the title researched in the second phase. As seen on the figure 22, the process is similar to the second phase by looking at what kind of keywords are generating search volume under that topic, and on which phase of the marketing funnel these keywords are focused on. The data will be collected with Ahrefs’ Content Explorer tool. The research process for the genre is similar to the one with chosen title. The relevancy of the keywords is inspected by placing them on one of the marketing funnel’s phases. </p><p>21 </p><p>Figure 22. Filtered content explorer data from Ahrefs. Made by the author. </p><p>The third phase of the research is more about estimating the potential future search volume and traffic based on the chosen title’s game genre. With genre research the connection with the business result is made more concrete by also estimating how much the traffic brought by the relevant keywords would be worth in actual money. The estimations are calculated with the average CPC of the keywords and the clicks generated by them. </p><p>In all stages the research will focus on the top 200 keywords that have the biggest search volume, unless the keywords outside that range show versatility and traffic potential or further data is needed. If it is relevant, the average CPC in paid advertising will be mentioned on the phase’s results to demonstrate the value of implementing the keywords in SEO practices. Overall this research will show how the companies and the chosen titles are generating search volume and what possibilities remain unutilized. </p><p>5.3 Case companies </p><p>The first step of choosing the companies to analyze started from Talouselämä’s article of the biggest gaming companies of 2019 in Finland. In Talouselämät the biggest companies were chosen based on their revenue in 2018. In the table 1 below the same companies are listed with their business results from 2016 to 2018. The companies chosen for this research are Rovio, Small Giant Games, Futureplay and Housemarque. All of the case companies have shown growth of business result during 2016-2018, which is relevant for SEO’s ability to bring long-term results rather than creating success in short period of time. In addition to information provided by Talouselämä, the companies’ business results are going to be analyzed from Kauppalehti and Fonecta to compare if the numbers are the same in multiple sources. </p><p>22 </p><p>Table 1. The business results in millions of euros for 20 biggest gaming companies in Finland (adapted from Talouselämä, Kauppalehti and Fonecta) Company 2016 2017 2018 Supercell Oy 898,2 701,9 542,2 Rovio Entertainment Oyj 19,6 24,9 31,1 Small Giant Games Oy -1,2 -4,2 33,0 Seriously Digital -10,5 1,3 0,0 Entertainment Oy Next Games Oy -4,7 -15,3 -17,0 Fingersoft Oy 3,2 14,9 7,1 Remedy Entertainment Oyj 3,7 2,6 0,6 RedLynx Oy 0,6 0,7 0,7 Futureplay Oy 0,2 -0,2 1,5 Electronic Arts Finland Oy 0,4 0,5 0,5 Valas Media Oy 1,3 1,9 2,5 Critical Force Oy -0,2 -0,6 -2,4 Zynga Finland - 0,1 - Colossal Order Oy 2,9 2,1 2,6 Housemarque Oy -0,8 -0,6 -0,5 Frozenbyte Oy 0,3 -0,1 -0,2 Wargaming Helsinki Oy 0,1 0,1 0,1 Nitro Games Oyj -1,5 -3,0 -5,7 Bugbear Entertainment Oy -0,3 1,4 - MotionVolt Games Oy 1,7 2,9 1,8 </p><p>5.3.1 Futureplay Oy </p><p>Futureplay is a mobile game company founded by game industry professionals in 2015. In addition to technical understanding of game development the founders also have knowledge of making profit with in-game advertisement and expertise of programmatic buying. The CEO of Futureplay Jami Laes says (Lappalainen 2019, 16.) that the game development takes only half of their expenses, and 30-40% of their revenue is used for marketing. This makes the in-house expertise of marketing very important for Futureplay. (Lappalainen 2019, 16.) </p><p>23 </p><p>As stated in the previous paragraph, the focus of Futureplay is in mobile games. Their most successful title so far is their latest release Battlelands Royale, with over 10 million downloads in <a href="/tags/Google_Play/" rel="tag">Google Play</a> Store (Google 2019c). For the earlier games Futureplay has acquired users with mobile advertising, but Battlelands Royale has not required as much marketing yet – thanks to the active player community. For Battlelands Royale, Futureplay is focusing more on creating useful content for the player, for example in forms of YouTube videos. (Lappalainen 2019, 16.) </p><p>5.3.2 Housemarque Oy </p><p>Founded in 1995, Housemarque remains the oldest still active game company in Finland. Since the beginning of the company, Housemarque has focused on the visual aspects and gameplay mechanics of the games and use the processing power of consoles and personal computers (PC’s). Housemarque adapted to digital distribution of games in its early stages after 2006, when they became a subcontractor for Sony (Lappalainen 2015, 44-46). The company is especially known for its Stardust game series, and most of their titles are built around the space theme as well, such as <a href="/tags/Resogun/" rel="tag">Resogun</a> and Alienation. </p><p>In January 2020 Housemarque announced, that it would put all its focus on a new unannounced game. They have stated, that this game will be their most ambitious project so far. This means, that Housemarque’s not yet released title Stormdivers is put on indefinite hiatus as well. (Kuittinen 2020.) </p><p>5.3.3 Rovio Entertainment Oyj </p><p>Arguably the trailblazer for the growth of Finnish game industry Rovio is best known for its </p><p>52nd game <a href="/tags/Angry_Birds/" rel="tag">Angry Birds</a>. The trailblazing is not only about the highly successful title itself, but many of the former Rovio employees have started their own game companies – for example Seriously, Superplus Games and Boomlagoon. (Erkko 2017.) </p><p>One factor that kept the users playing the game for longer time and engaged with the brand was that Rovio understood how the distribution model of games had changed. Instead of keeping the game in the same stage after the launch, Rovio regularly updated and expanded the game for free. The company also built relationship with users by listening to their feedback and suggestions what kind of maps and bird characters they would like to have in the game. (Lappalainen 2015, 116.) </p><p>As the brand of Angry Birds did grew into massive dimensions, the marketing efforts of Rovio had a chance to become exaggerative as well. One example of this was the launch </p><p>24 of <a href="/tags/Angry_Birds_Space/" rel="tag">Angry Birds Space</a>, which happened in cooperation with NASA (National Aeronautics and Space Administration). In their video an astronaut Don Pettit demonstrates the physics in space by using the figures from Angry Birds. (NASA 2012.) </p><p>5.3.4 Small Giant Games Oy </p><p>Mobile-focused Small Giant Games has a team with years of experience from game industry. Especially the founders Timo Soininen, Otto Nieminen and Markus Halttunen are formerly known from a company called Sulake, which is the company behind Habbo Hotel. Small Giant Games was founded in 2013 and they managed to start making success already with their third release Empires & Puzzles. The success of the title abled Small Giant Games to invest in its marketing and the company used approximately 20 million euros in 2017 to do it. (Lappalainen 2018a.) </p><p>In 2018 it was published, that American game developing company Zynga will acquire Small Giant Games in stages with contract price of 560 million euros. Small Giant Games will still remain as an independent studio in Finland. (Lappalainen 2018b.) </p><p>25 </p><p>6 Results </p><p>This chapter shows the results and findings of the research. The exported data from Ahrefs consisted of information from the case companies’ domains from site explorer tool, keyword information of the titles from content explorer tool and keyword information of the titles’ genres also from the content explorer tool. Especially the data from content explorer tool was connected with the stages of marketing funnel to find out if the keywords were relevant with the case companies or not. </p><p>6.1 Futureplay </p><p>Looking at futureplay.com domain shows that most the ranking keywords are not relevant to the company or their titles, such as other gaming companies and their titles. Futureplay is still ranking in the top positions for branded keywords Battlelands Royale and Futureplay. These queries are generating approximate search volume of 5 800. </p><p>Interesting finding with topic “Battlelands Royale” was that it had hundreds of relevant keywords which weren’t generating any search volume or traffic according to Ahrefs. Most of these keywords could be placed in the customer relationship and retention stage of the funnel, as they were related to having a better gameplay experience. These keywords could be targeted by creating content around relevant topics, for example how to choose a weapon in this game for different situations or what kind of characters are available. These topics are important to keep those users engaged who are already playing the game. As illustrated in the figure 23 the top-performing keywords are generating a good CTR, but for some reason this is not shown in the other ranking keywords. </p><p>The research for keyword ideas related to the genre “Battle Royale Games” showed a lot of potential especially in the discovery stage of the funnel, with queries such as “Games like <a href="/tags/Fortnite/" rel="tag">Fortnite</a>” or “Free battle royale games”. The content created around those keywords would allow Futureplay to be visible in the search results when the users are in the phase of looking for games to play. Even if the vaguest keywords with the most competition are left out, the queries have an approximate monthly search volume of 67 000. The average CPC for these queries is $0,83 which means that the traffic from these keywords is worth over $41 900. </p><p>26 </p><p>Figure 23. The top-performing keywords under "Battlelands Royale". Made by the author. </p><p>6.2 Housemarque </p><p>Housemarque.com domain is ranking versatilely for branded keywords, mostly for different titles like Nex Machina or Resogun. The domain’s top two keywords with most search volume “alienation” and “outland” have an approximate search volume of over 32 200 per month which is over half for the whole domain, as the other keywords are reaching a monthly search volume of over 28 600. Average CPC for the ranking keywords is $1,44. </p><p>As seen in the figure 24, the keywords under the topic “Nex Machina” are spread along the different stages of the marketing funnel with keywords such as “nex machina <a href="/tags/Metacritic/" rel="tag">Metacritic</a>”, “stick shooter games” and “nex machina trophies”. As seen, they are related to the Nex Machina title itself, but also to Housemarque and their other titles. The monthly search volume for these keywords is over 11 800 and the average CPC is $0,23. </p><p>Figure 24. Share of funnel stages for the topic "Nex Machina". Made by the author. </p><p>The topic for “shoot ‘em up games” has a lot of potential in the discovery stage for example with keywords like “space shooter games” and “shoot em ups”, which are both </p><p>27 relevant for the title Nex Machina. The monthly search volume for these keywords is over 21 800 and the average CPC is $0,79. </p><p>6.3 Rovio </p><p>Looking at the data from Rovio’s domain rovio.com shows that the company is ranking well with branded keywords, such as Rovio or Angry Birds. The relevant keywords which are giving Rovio the top 3 positions in the search results are already exposing the domain for a massive monthly search volume of 126 700. The search volume for ranking keywords outside top 3 is over 153 500, but keyword “<a href="/tags/Angry_Birds_2/" rel="tag">Angry Birds 2</a>” is generating 92 000 of that. The topics outside the top are especially related to playing Angry Birds on specific platforms or certain releases of the game series. </p><p>As Angry Birds is already driving most of the traffic for Rovio, the research for unutilized keywords was aimed to the team battle game Battle Bay. In content explorer the keyword “battle bay” gave multiple results for historic events unrelated to this intent, but the parent keywords “boat games” and “boat battle games” included relevant keywords with a potential monthly search volume of 5 500. All of the relevant queries were in the discovery stage of customer funnel. The average CPC for these keywords is $1,34. </p><p>6.4 Small Giant Games </p><p>The only relevant keywords that domain smallgiantgames.com is ranking for are mostly related to the company itself. The keywords related to games which the domain is ranking for have an estimated monthly search volume of 750, and the highest ranking for smallgiantgames.com among those keywords is 24. </p><p>The title Empires and Puzzles itself is generating high number of search volume, especially with users who are already playing the game. These search queries mainly consist of questions regarding the gameplay or search for tips to be more successful with the game. Therefore, these users are in the funnel stage of customer relationship or retention. Small Giant Games’ Community Forum domain forum.smallgiantgames.com is ranking high in these search queries, where the top 20 keywords have a monthly search volume of 32 700 and an estimated traffic of 26 800. </p><p>Empires and Puzzles was also ranking for keyword ideas related to “Puzzle Games” and “RPG Games” but excluding the title from the results revealed relevant keyword ideas for the discovery stage of the funnel. The monthly search volume for these keywords is massive 240 600, but the competition among these keywords is also really high. When the </p><p>28 topic is narrowed to more specific “Puzzle RPG”, the monthly search volume is still over 28 400 with an average CPC of $2,09. With “Puzzle Games” and “RPG Games” the combined average difficulty <a href="/tags/Level_(video_games)/" rel="tag">level</a> is 29, when with “Puzzle RPG” it is only 10. </p><p>29 </p><p>7 Discussion and conclusion </p><p>This chapter discusses the efficiency of the research process and the possibilities for improvement and future research regarding the topic. The author will also evaluate his personal learning and challenges throughout the process. </p><p>7.1 Research goal and results </p><p>The main goal of this thesis was to research how SEO is connected to growth of a game company. This was researched firstly by having a look what keywords are currently driving traffic to these case companies’ domains. Possibly the most relevant part was to research what keywords are ranking under the released titles of these companies and what kind of potential remains unutilized there. To make the results more compatible, all of the chosen companies had shown growth in terms of their revenue. </p><p>For this research purpose data-based, quantitative research methods were a good fit. The inspected data from domains and keyword topics was gathered with big data tool Ahrefs. Using this data rules out the possibilities of the results being affected by personal opinions of the author. Ahrefs is also very easy to use and the author would recommend it for anyone conducting a similar research. </p><p>In terms on unutilized SEO-potential each company had potential to grow their visibility and ranking on search engines. This does not mean only the companies’ own domain by focusing on more relevant keywords, but also making their titles appear during the different stages of the marketing funnel. In this case, SEO would seem to offer the most value in discovery and retention stages of the funnel, usually indicating situation where the users are looking for games to play or trying to make their gameplay experience better by looking for advice. The domains were usually ranking for branded keywords related to the company itself or their titles, but all of them were also ranking for irrelevant keywords which would not provide value for the companies. </p><p>The fact that many of the case companies are offering their titles on app stores leaves an opportunity for further research in terms of <a href="/tags/App_Store_(iOS/iPadOS)/" rel="tag">app store</a> optimization (ASO). Future research could also include more comparison between relevant competitors between different companies to see how they are doing in terms of SEO or ASO. As this research was focused on the keyword and content side of the domains, the technical side should be inspected in the future. Another way to fulfil the information could be to conduct expert interviews. These interviews could gather insights if the company has already made </p><p>30 actions on SEO and with what kind of results or thoughts. If the company has not done anything related to SEO, it would be interesting to see why. </p><p>Before a company starts creating content, it should ensure that the topic for that content has search volume to actually generate that content into sales or traffic (Ahrefs 2020). This is also why this thesis focused on the current and potential search volume and traffic instead of diving into the quality of the content. Although, using the relevant keywords is not the only thing that keeps your content ranking in the search results. Google evaluates if your page is actually and relevant for the site visitors (Search Console Help 2020). This leaves room for future research in terms of the content quality, what kind of content the companies have produced so far and how they could get the most out of it. </p><p>With domain research a direct link between growth of business result and SEO was proven to be hard to point out without an access to the case companies’ analytics to see what kind of sources and content are driving conversions in terms of game downloads or purchases. However, as seen on the figure 25, all the case companies are ranking on the search results with relevant branded keywords, which could be a result of their work during 2016-2018. This should help the companies to increase their authority and trust for Google, which helps them to rank with other content later as well. </p><p>Figure 25. Monthly search volume for relevant keywords the domain is ranking for. Made by the author. </p><p>Using the marketing funnel as an indicator of the keyword’s relevancy was an important tool to prove SEO’s connection with business. This helped the author to rule out the companies’ irrelevant ranking keywords from the results, but especially with researching the potential for chosen titles. The keywords placement on stage funnel helped to define for example what kind of content should be produced around the topic of that keyword. </p><p>31 </p><p>Regarding the keyword research of the chosen titles’ genres, all of the relevant keywords were in the discovery stage on the marketing funnel. This is the stage where users are still looking for games to play and it is an essential stage for companies to stand out from the competition. To prove the potential value of the traffic generated from that content, the data showed that the average CPC for the relevant keywords was between $0,79 and $2,09. The estimated value of monthly traffic for each title’s genre is illustrated in figure 26. It should be noted, that Futureplay’s genre battle royale is significantly broader than for example Rovio’s niche of boat battle games in this research. </p><p>Figure 26. Potential monthly traffic value. Made by the author. </p><p>Other relevant stages of marketing funnel are customer relationship and retention. For game companies this means keeping the current users playing your games and keep them engaged. In this stage the users are often looking for help or even hacks how to keep making progress in the. In this stage the company should provide the users with content which helps them to be more successful in the game and therefore, keep them engaged with the game for a longer period of time. In this case Small Giant Games appears to be the most prepared company, as it has its own Empires & Puzzles Community Forum. </p><p>As a positive conclusion for this work, the author believes that the potential of SEO was communicated concretively with conducted domain researches and keyword researches. It was noticed that regarding the potential behind titles and the relevant keywords the companies can be set on the same line when it comes to SEO, which is shown in the figure 27. Futureplay’s potential benefits from the current popularity of Battle Royale Games, but it has also more competition. The potential behind it is relatively accessible regardless of the size of the company, which lets the companies with fewer resources compete for the same target audience with more established companies. </p><p>32 </p><p>Figure 27. Potential search volume for the chosen titles’ genres. Made by the author. </p><p>7.2 Author’s personal evaluation </p><p>Conducting this research helped the author to deepen his understanding about SEO and what kind of factors should be taken into consideration when this kind of data is collected. As the thesis work started very soon after the SEO-related internship, it was easier to implement gained knowledge and strengthen it with new resources along the process. </p><p>Author’s biggest personal challenge was related to gathering the data for SEO theory. It was challenging to find academic references and evaluating the reliability of the chosen resources had to take place. The chosen blogs and other resources were able to provide trustworthy and reliable information about the topics, but when those types of resource are used the author has to be able to tell when the content producers are trying to sell their services and when they are providing implementable knowledge. </p><p>At times it was also challenging to schedule the work with other ongoing projects. There was not any set deadline between the author and the commissioning company, but the author personally would have liked to have the thesis finished a few months earlier than it did. This is seen as a big learning takeaway regarding the possible future research projects, as the author can now set more realistic timelines for his work. </p><p>33 </p><p>References </p><p>Ahrefs 2018. SEO For Beginners: A Basic Search Engine Optimization Tutorial for Higher Google Rankings. URL: https://www.youtube.com/watch?v=DvwS7cV9GmQ. Accessed: 9 September 2019. </p><p>Ahrefs 2019a. A screenshot of Ahrefs Site Explorer interface. URL: https://ahrefs.com/site-explorer. Accessed: 5 October 2019. </p><p>Ahrefs 2019b. A screenshot of keyword search volumes example. URL: https://ahrefs.com/v3-keywords-explorer. Accessed: 5 October 2019. </p><p>Ahrefs 2019c. A screenshot of traffic value metric example. URL: https://ahrefs.com/site- explorer. Accessed: 6 October 2019. </p><p>Ahrefs 2020. The #1 Mistake New Bloggers Make [3.1]. URL: https://youtu.be/ikUuEB7k5oE. Accessed: 11 May 2020. </p><p>App Annie 2020. Mobile Minute: Social Distancing Accelerates Multiplayer Mobile Gaming. URL: https://www.appannie.com/en/insights/mobile-gaming/social-distancing- accelerates-multiplayer-mobile-gaming/. Accessed: 24 April 2020. </p><p>Babu, S. 2012. Relevance of Search Engine Optimization in Promoting Online Business. URL: https://core.ac.uk/download/pdf/25840377.pdf. Accessed: 29 September 2019. </p><p>Carrion, E. 2016. The Mobile App Marketing Funnel. URL: https://www.apptentive.com/blog/2016/04/26/the-mobile-app-marketing-funnel/. Accessed: 26 February 2020. </p><p>Datsenko, H. 2019. What is Ahrefs.com? URL: https://help.ahrefs.com/en/articles/78203- what-is-ahrefs-com. Accessed: 4 October 2019. </p><p>Digital Garage 2019. How search engines work. URL: https://youtu.be/3CgJRdJetiw. Accessed: 11 October 2019. </p><p>Erkko, A. 2017. Rovion Kaj Hed harvinaisessa haastattelussa: "Ihmisillä on aivan vääriä kuvitelmia yrityksen rakentamisesta". URL: https://www.kauppalehti.fi/uutiset/rovion-kaj- hed-harvinaisessa-haastattelussa-ihmisilla-on-aivan-vaaria-kuvitelmia-yrityksen- rakentamisesta/8c7f9324-046d-32b2-b509-ab7e1beea09a. Accessed: 4 November 2019. </p><p>Forsey, C. 2018. The Top 7 Search Engines, Ranked by Popularity. URL: https://blog.hubspot.com/marketing/top-search-engines. Accessed: 27 September 2019. </p><p>Google 2019a. A screenshot of search result for Haaga-Helia University of Applied Sciences. URL: https://www.google.com/search?q=haaga- helia+university+of+applied+sciences&oq=haaga-</p><p>34 helia+&aqs=chrome.1.69i57j69i59j69i60l4.2764j0j4&sourceid=chrome&ie=UTF-8. Accessed: 27 September 2019. </p><p>Google 2019b. A screenshot of search result for s360. URL: https://www.google.com/search?q=s360&oq=s360&aqs=chrome..69i57j0l3j69i60l2.3216j1 j4&sourceid=chrome&ie=UTF-8. Accessed: 28 September 2019. </p><p>Google 2019c. Battlelands Royale. URL: https://play.google.com/store/apps/details?id=com.futureplay.battleground. Accessed: 1 November 2019. </p><p>Haaga-Helia 2019. A screenshot of Haaga-Helia’s front page’s HTML code. URL: http://www.haaga-helia.fi/en/frontpage. Accessed: 27 September 2019. </p><p>Internet Live Stats 2019. Google Search Statistics. URL: https://www.internetlivestats.com/google-search-statistics/. Accessed: 2 October 2019. </p><p>Kaniel, O. 2013. AppsFlyer Q1 2013 Mobile App Discovery Report. URL: http://www.appsflyer.com/d4vp6l7yis-appsflyer-q1-2013-mobile-app-discovery-report/. Accessed: 5 November 2019. </p><p>Kuittinen, I. 2020: Celebrating our 25th anniversary. URL: https://housemarque.com/news/2020/1/22/letter-to-fans-celebrating-25th-anniversary-in- 2020. Accessed: 28 February 2020. </p><p>Lappalainen, E. 2015. Pelien valtakunta. 1st ed. Atena. Jyväskylä. </p><p>Lappalainen, E. 2018a. Habbo Hotellin entinen ydintiimi rakensi uuden kasvuraketin – Small Giant Games teki jo 28 miljoonaa euroa liikevaihtoa. URL: https://www.kauppalehti.fi/uutiset/habbo-hotellin-entinen-ydintiimi-rakensi-uuden- kasvuraketin-small-giant-games-teki-jo-28-miljoonaa-euroa-liikevaihtoa/69a84e3f-ffd6- 3f0f-8c7f-7f9eead109df. Accessed: 8 November 2019. </p><p>Lappalainen, E. 2018b. Zynga ostaa suomalaisen peliyhtiö Small Giant Gamesin 610 miljoonalla eurolla – ”Jatkamme nyt täydellä rähinällä”. URL: https://www-kauppalehti- fi.ezproxy.haaga-helia.fi/uutiset/zynga-ostaa-suomalaisen-peliyhtio-small-giant-gamesin- 610-miljoonalla-eurolla-jatkamme-nyt-taydella-rahinalla/911cc04e-a9e3-4a39-b30c- 48922ee2e52e?. Accessed: 27 February 2020. </p><p>Lappalainen, E. 2019. Mainonnan osaaminen on puolet pelitalon menestyksestä. Markkinointi&Mainonta, 22, 4, pp. 16. </p><p>35 </p><p>Latva, S. 2013. Manse Games -projektin loppuraportti. </p><p>Mechanised 2018. Short Tail Vs Long Tail Keywords - Which Should You Be Using? | SEO Tips. URL: https://www.youtube.com/watch?v=OrJ4YKjdS_g. Accessed: 11 October 2019. </p><p>Moz 2019. On-page SEO. URL: https://moz.com/blog/category/on-page-seo. Accessed: 28 September 2019. NASA 2012. Angry Birds & Pigs Go Weightless!!! URL: https://youtu.be/deAcVKv5_2I. Accessed: 8 November 2019. </p><p>Neogames Finland ry 2019. Finnish Game Industry 2018 Report. URL: http://www.neogames.fi/wp-content/uploads/2019/04/FGIR-2018-Report.pdf. Accessed: 24 October 2019. </p><p>Risdall 2016. Keyword Basics: Branded vs. Non-branded and (Not Provided). URL: https://www.risdall.com/our-thoughts/keyword-basics-branded-vs-non-branded-provided/. Accessed: 11 October 2019. s360 2019a. A screenshot of s360’s front page’s HTML code. URL: https://www.search360.uk/. Accessed: 28 September 2019. s360 2019b. A screenshot of s360’s PPC page’s Google Shopping section. URL: https://www.s360.fi/ppc/google-shopping/. Accessed: 29 September 2019. s360 2019c. A screenshot of s360’s sitemap. URL: https://www.search360.uk/. Accessed: 29 September 2019. s360 2019d. A screenshot of s360’s XML sitemap. URL: https://www.search360.uk/page- sitemap.xml. Accessed: 29 September 2019. s360 2020. About. URL: https://s360digital.com/about/. Accessed: 24 April 2020. </p><p>Search Console Help 2019a. Scraped content. URL: https://support.google.com/webmasters/answer/2721312. Accessed: 11 October 2019. </p><p>Search Console Help 2019b. Doorway pages. URL: https://support.google.com/webmasters/answer/2721311?hl=en&ref_topic=6001971. Accessed: 11 October 2019. </p><p>Search Console Helps 2020. Steps to a Google-friendly site. URL: https://support.google.com/webmasters/answer/40349?hl=en. Accessed: 11 May 2020. </p><p>Si, S. 2020. Best SEO Strategies for Gaming Sites. URL: https://seo-hacker.com/seo- strategies-gaming-sites/. Accessed: 26 February 2020. </p><p>36 </p><p>Soulo, T. 2018a. Ahrefs’ SEO Metrics: What They Mean and How to Use Them. URL: https://ahrefs.com/blog/seo-metrics/. Accessed: 5 October 2019. </p><p>Soulo, T. 2018b. Ahrefs’ keyword difficulty scale. URL: https://ahrefs.com/blog/seo- metrics/. Accessed: 6 October 2019. </p><p>Statista 2019. Companies investing most in marketing in Finland 2016, by marketing expenditure. URL: https://www-statista-com.ezproxy.haaga- helia.fi/statistics/813518/companies-investing-most-in-marketing-in-finland-by-marketing- expenditure/. Accessed: 24 October 2019. </p><p>Sukamolson, S. 2007. Fundamentals of quantitative research. </p><p>Talouselämä 2019. Talouselämä selvitti, miten 20 suurimmalla peliyrityksellä menee – Kovien kasvajien ohella myös 4 kutistujaa ja 3 miljoonatappioita tekevää pelitaloa. URL: https://www.talouselama.fi/uutiset/talouselama-selvitti-miten-20-suurimmalla- peliyrityksella-menee-kovien-kasvajien-ohella-myos-4-kutistujaa-ja-3-miljoonatappioita- tekevaa-pelitaloa/8c451859-c800-41cf-8a7f-fd4606ff38a7. Accesssed: 8 October 2019. </p><p>The Big Marketer 2018a. XML Sitemap SEO Benefits and Best Practices. URL: https://www.youtube.com/watch?v=JrCCq4NQ45M&t. Accessed: 29 September 2019. </p><p>Think with Google 2018. A chart of page speed’s effect on bounce rate. URL: https://www.thinkwithgoogle.com/marketing-resources/data-measurement/mobile-page- speed-new-industry-benchmarks/. Accessed: 12 October 2019. </p><p>Tools for Web Developers 2019. Lighthouse Scoring Guide. URL: https://developers.google.com/web/tools/lighthouse/v3/scoring. Accessed: 12 October 2019. </p><p>Wilson, L. 2016. Tactical SEO. 1st ed. Kogan Page. London. </p><p>Yoast 2018. Lesson 11: The structure of your website - SEO for beginners training. URL: https://www.youtube.com/watch?v=Pi9X9cdD0-0. Accessed: 29 September 2019. </p><p>Zero Limit Web 2019. Part 1: Organic vs PPC in 2019: The CTR Results. URL: https://www.zerolimitweb.com/organic-vs-ppc-2019-ctr-results-best-practices/. Accessed: 9 September 2019. </p><p>37 </p><p>Zhang, S. & Neal, S. 2017. Search Engine Optimization: Comparison of Link Building and Social Sharing. URL: http://dx.doi.org.ezproxy.haaga- helia.fi:2048/10.1080/08874417.2016.1183447. Accessed: 1 October 2019. </p><p>38 </p><p>Appendices </p><p>Appendix 1. Future Play domain data sheet </p><p>DOMAIN Keywords Volume Rank Traffic CPC Funnel Stage Comments battlelands royale 2900 2 265 Conversion battlelands 2300 3 129 Conversion future play 70 1 22 0,45 Discovery battle lands 700 6 22 Conversion futureplay 60 1 19 Discovery battlelands royale online 90 3 10 Conversion futureplay 60 2 9 Discovery battleland royale 60 5 4,8 Conversion battleland 70 7 3,3 Conversion future play 70 1 1,2 0,45 Discovery future play 70 1 1,2 0,45 Discovery futureplay 60 1 0,53 Discovery futureplay 60 1 0,53 Discovery futureplay 60 1 0,53 Discovery play with games ltd 70 16 0,43 Not relevant idle royale 100 20 0,26 Conversion future play no games 20 16 0,13 Not relevant farm away game 70 25 0,06 0,6 Not relevant google play games wiki 10 18 0,05 Not relevant money craft games 10 20 0,04 0,15 Not relevant battle lands royale 50 29 0,02 Conversion a bunch of free games 40 28 0,02 0,45 Discovery mining craft games 40 29 0,01 Not relevant jogos para phone 30 28 0,01 6 Not relevant play oy 80 33 0,01 Not relevant sandboxstrat 30 30 0,01 Not relevant Similar idle crafting 60 34 0,01 Not relevant game custom battle 40 34 0,01 0,7 Not relevant play games.com 200 42 0 0,45 Not relevant mining craft game 40 35 0 Not relevant future of mobile games 40 37 0 2,5 Not relevant future life game 30 40 0 Not relevant my craft oyna 10 38 0 Not relevant bhd gaming 150 49 0 2,5 Not relevant future google play 40 45 0 0,5 Not relevant idle games wiki 20 43 0 Not relevant play future 70 54 0 Not relevant building royale 400 63 0 Not relevant battle royale games no download 1400 81 0 Discovery empire game <a href="/tags/Facebook/" rel="tag">facebook</a> 40 56 0 Not relevant </p><p>39 </p><p> steven seagal game 30 55 0 Not relevant play g helppay 50 63 0 Not relevant au games.com 90 68 0 Not relevant play by email games 60 67 0 1,5 Not relevant mobile-games.com 70 69 0 9 Not relevant mobile games.com 70 70 0 9 Not relevant game tuber 10 63 0 Not relevant idle farming 200 75 0 Conversion mobile gaming studio 70 72 0 9 Discovery royale company building services 70 74 0 Not relevant craft oyunları 20 69 0 Not relevant making mobile games 50 74 0 4 Discovery http games com 30 72 0 1,1 Not relevant next games oy 80 78 0 Not relevant build a life games 30 74 0 Not relevant sprout games com 20 73 0 3 Not relevant telefono game 20 73 0 Not relevant Not relevant 0 76 30 العاب google play tu games 90 84 0 0,09 Not relevant future games 900 91 0 1,4 Not relevant build a company game 30 81 0 2 Not relevant my future life game 10 77 0 Not relevant gamers phone number 60 85 0 1,7 Not relevant telling the future game 40 85 0 Not relevant play game.com 80 89 0 0,45 Not relevant mika game 20 84 0 Not relevant oy games 30 86 0 0,45 Not relevant fi games 50 88 0 0,2 Not relevant future yourself game 10 82 0 Not relevant games to play over email 40 89 0 Not relevant games that tell your future 150 96 0 0,3 Not relevant email games to play 10 86 0 Not relevant craft and games 20 89 0 2,5 Not relevant battle ro 30 92 0 1,3 Not relevant game craft game 20 91 0 0,3 Not relevant tel game 40 95 0 Not relevant city craft game 70 98 0 0,2 Not relevant game fi 70 98 0 Not relevant games png 350 97 0 Not relevant make website games 30 97 0 1,2 Not relevant google play studios 30 99 0 Not relevant steven seagal website 20 99 0 Not relevant futureplay 60 96 0 Discovery </p><p>40 </p><p>Appendix 2. Battlelands Royale Data Sheet </p><p>BATTLELANDS ROYALE Keywords Volume Clicks CPC Funnel Stage Comments battlelands royale 2900 1285 0,45 Conversion battlelands 2300 1210 0,52 Conversion battle lands 700 394 0,56 Conversion battlelands royale pc 500 646 1,22 Conversion battlelands royale hack 200 250 1,25 Retention Offer tips battlelands royale online 90 Conversion battlelands royale apk 70 Conversion battleland 70 Conversion battleland royale 60 Conversion battle land 60 Conversion futureplay 60 Discovery games like fortnite on chromebook 50 Discovery battle lands royale 50 Conversion battlelands royale reddit 10 Retention battlelands royale download 10 Conversion battlelands royale season 2 10 Retention battlelands royale aimbot download 0 Retention battlelands royale weapons guide 0 Retention battlelands royale gift codes for Customer coins 0 relationship battlelands royale hack android 0 victory royale battlelands 0 battlelands royale skelly skin 0 battlelands royale server 0 battlelands royale generator 0 battlelands royale promo code 0 battlelands royale mod apk 1.4.2 0 battlelands royale level 10 requirements 0 battlelands royale faq 0 panda helper battlelands royale 0 battlelands royale mod apk season 7 0 playing battlelands royale on pc 0 battlelands royale android 1 0 battlelands royale temporada 7 apk hackeada 0 battlelands royale level chart 0 battlelands royale gameplay 0 battlelands royale private server 0 battlelands royale hack apk 0.5.8 coins 0 battlelands royale mod apk unlimited money 0 do skins help you in battlelands royale? 0 battlelands royale logo 0 battlelands royale mod apk 0.3 4 0 download battlelands royale 0 battlelands royale apk mod 5.9 0 battlelands royale wont launch in octopus 0 video de battlelands royale saison 6 0 battlelands royale hack apk season 7 2019 apk download 0 </p><p>41 how to play battlelands royale buddy duos 0 battlelands royale map 0 battlelands royale mod apk god mode 0 battlelands royale money mod apk 0 ninjashyper battlelands royale 0 battlelands royale money generator 0 battlelands royale hack apk 1.9.0 0 battlelands royale discount 0 battlelands royale best hiding places 0 battlelands royale controller support 0 coin hack in battlelands royale no verify 0 battlelands royale meme 0 download battlelands royale on pc 0 battlelands royale season 5 lobby 0 battlelands royale hac 0 battlelands royale skins 0 battlelands royale game modes 0 battlelands royale season 6 pc 0 play the game battlelands royale pc 0 how can we get more coins in battlelands royale 0 battlelands royale apk download 0 battlelands royale hack apk 0 how does battlelands royale game play begin 0 battlelands royale how to level up 0 battlelands royale mac 0 battlelands royale facebook 0 battlelands royale mod high damage apk 0 battlelands royale all skins 0 lenov.ru battlelands royale 0 battlelands royale ip 0 battlelands royale hack apk 0.5.8 0 battlelands royale god mode tutorial 0 battlelands royale map names 0 battlelands royale season 2 download on pc 0 battlelands royale mystery challenge gotta catch em all 0 battlelands royale level requirements 0 how to download battlelands royale on pc 0 battlelands royale server maintenance 0 battlelands royale experience level requiremetns 0 battlelands royale mod apk version 0.5.2 unlimited money 0 how to get more coins and xp in battlelands royale 0 battlelands royale map new 0 battlelands royale battle bucks mod 0 battlelands royale hacked apk 0 when does the new battlelands royale season come out 0 </p><p>42 </p><p> battlelands royale bluestacks setup 0 battlelands royale wiki 0 battlelands royale reddit experience 0 battlelands royale <a href="/tags/IOS/" rel="tag">ios</a> download 0 battlelands royale season 6 0 start over battlelands royale android 0 battlelands royale crossplay 0 itunes battlelands royale 0 battlelands royale gift codes 0 battlelands royale mod apk latest version 0 how to change battlelands royale name 0 coin hack in battlelands royale 0 battlelands royale malware 0 battlelands royale battle bucks hack 0 how to clear your data on battlelands royale 0 battlelands royale mod apk version 0.5.2 0 battlelands royale map s7 0 battlelands royale guns 0 "battlelands royale" ios 0 battlelands royale hack no verification 0 battlelands royale get gems 0 battlelands royale characters 0 battlelands royale season 7 map 0 battlelands royale sale 0 battlelands royale mod apk unlimited money and ammo 0 "\"battlelands royale\" ios review" 0 battlelands royale battle buddy help 0 battlelands royale download pc 0 how to draw battlelands royale characters 0 battlelands royale season 8 red wifi 0 desacrgar battlelands royale 0 play battlelands royale online 0 battlelands royale hacks 0 gift cards for battlelands royale 0 gems shop battlelands royale 0 battlelands royale lucky patcher 0 battlelands royale using controller 0 battlelands royale exp spreadsheet 0 battlelands royale pc hack 0 battlelands royale for pc 0 battlelands royale season 3 0 android controller battlelands royale 0 battlelands royale pc game om tom 0 battlelands royale online free 0 battlelands royale ui 0 battlelands royale how to get skins 0 battlelands royale hack apk 1.9.0 critical damage 0 how do you purchase battlebucks in battlelands royale 0 how to play with a buddy in battlelands royale 0 </p><p>43 </p><p> battlelands royale battle buddy 0 battlelands royale скачать 0 itunes battlelands royale battle bucks apk 0 battlelands royale creators club 0 battlelands royale god mode android 1.com 0 battlelands royale android1.com 0 battlelands royale infinite health 0 battlelands royale overlay 0 battlelands royale thumbnail 0 battlelands royale girls nude 0 battlelands royale apk mod 6.0 0 how to have buddy duo in battlelands royale 0 battlelands royale characters names 0 how to change your name in battlelands royale 0 battlelands royale god mode 0 battlelands royale aimbot 0 battlelands royale the storm 0 battlelands royale android mod app not installed 0 safe download battlelands royale 0 how to get unlimited battle bucks in battlelands royale 0 nick at nite battlelands royale 0 why can't i use my coins to upgrade my battle in battlelands royale 0 battlelands royale banana skin 0 battlelands royale god mod apk 0 battlelands royale apk unlimited money 0 battlelands royale season 5 map 0 battlelands royale stream 0 battlelands royale season 4 0 battlelands royale pc no download 0 battlelands royale hack apk 1.9.0 critical damage unlimited coins and gems 0 battlelands royale pc game tom tom 0 battlelands royale kill record - youtube 0 battlelands royale rocket png 0 battlelands royale windows 0 </p><p>44 </p><p>Appendix 3. Battle Royale Games data sheet </p><p>BATTLE ROYALE GAMES Keywords Volume Clicks CPC Funnel Stage Comments battle royale 127000 56942 0,45 Discovery royal games 37000 37685 1,01 Discovery battle royale games 33000 21880 0,67 Discovery <a href="/tags/Battle_royale_game/" rel="tag">battle royale game</a> 15000 7872 0,54 Discovery Similar pubg game 14000 6960 0,49 Not relevant game pubg release date 11000 3913 0,37 Not relevant battle royal 9200 2576 0,28 Discovery <a href="/tags/Fortnite_Battle_Royale/" rel="tag">fortnite battle royale</a> Similar download 8900 9794 1,1 Not relevant game games like fortnite 6800 3832 0,56 Discovery free battle royale games 6200 6013 0,97 Discovery fortnite battle royale pc 5200 4962 0,95 Not relevant game battles 4500 3985 0,89 Not relevant fortnite battle royale download pc 4100 4669 1,14 Not relevant best battle royale games 4000 2924 0,74 Discovery roe game 4000 2006 0,5 Not relevant battle games 3900 3403 0,88 Discovery battle royale 2 3900 2281 0,59 Not relevant new battle royale game 3800 2146 0,57 Discovery fortnite battle royale release date 3600 1267 0,35 Not relevant fortnite battle royale <a href="/tags/Steam_(service)/" rel="tag">steam</a> 3500 3878 1,11 Not relevant fortnite battle royale free 3300 3366 1,01 Not relevant battle royal games 3000 1810 0,61 Discovery first battle royale game 3000 2732 0,9 Not relevant games like pubg 2800 2460 0,89 Discovery battle royale games online 2700 3436 1,27 Discovery battle royale anime 2400 1933 0,82 Not relevant games in 2018 2300 1407 0,61 Discovery free battle royale games pc 2000 1482 0,76 Discovery battleground games 1900 1424 0,76 Not relevant new battle royale 1600 706 0,45 Discovery battle royale online 1600 1933 1,2 Discovery <a href="/tags/Indie_game/" rel="tag">indie game</a> battle 1600 1777 1,08 Discovery battle royale games free 1500 1549 1,05 Discovery zomb royale 1400 1508 1,04 Not relevant upcoming battle royale games 1300 1437 1,1 Not relevant what was the first battle royale game 1200 788 0,65 Not relevant pubg free download pc 1100 1443 1,27 Not relevant islands of nyne steam charts 1000 1158 1,11 Not relevant fortnite f2p 1000 1293 1,26 Not relevant zombie battle royale 1000 878 0,87 Not relevant player unknown battle royale 900 775 0,89 Not relevant top battle royale games 900 690 0,74 Discovery battlerite royale steam charts 900 1113 1,3 Not relevant </p><p>45 </p><p> games like fortnite online 800 607 0,73 Discovery online battle royale games 800 933 1,1 Discovery is fortnite battle royale free 800 465 0,56 Not relevant when was fortnite battle royale released 800 145 0,19 Not relevant battleroyale 800 266 0,32 Discovery games similar to fortnite 800 537 0,64 Discovery ring of elysium <a href="/tags/Xbox/" rel="tag">xbox</a> 700 375 0,56 Not relevant realm royale rankings 700 739 1,09 Not relevant medieval battle royale 700 441 0,65 Not relevant new battle royale games 600 495 0,81 Discovery games like coming out on top 600 940 1,63 Not relevant pubg games 600 205 0,35 Not relevant roe steam 600 571 1,02 Not relevant game like fortnite 600 189 0,31 Discovery battle royales 600 228 0,39 Discovery fortnite ps4 battle royale 600 290 0,51 Not relevant battle royale games ps4 500 383 0,74 Not relevant game battle 500 468 0,89 Not relevant fortnite br release date 500 85 0,16 Not relevant free games like pubg 500 652 1,22 Discovery island of nyne steam charts 500 507 1,03 Not relevant players battleground 500 294 0,56 Not relevant fortnite battle royale pc games 500 398 0,81 Discovery pubg pc release date 500 256 0,53 Not relevant roe battle royale 450 280 0,6 Not relevant ps4 battle royale games 450 417 0,91 Not relevant cuisine royale steam charts 450 484 1,12 Not relevant fortnite genre 450 93 0,21 Not relevant battle bit 450 476 1,02 Not relevant what is battle royale 450 202 0,43 Discovery online battle games 450 382 0,85 Discovery quick hero battle 450 517 1,13 Not relevant royales 450 163 0,35 Not relevant battle royale games for ps4 400 366 0,96 Not relevant battle game 400 244 0,64 Discovery free games like fortnite 400 289 0,71 Discovery pubg alternative 400 618 1,55 Discovery fortnite pc download free 400 431 1,13 Not relevant game like pubg 400 222 0,57 Discovery pubg battle royale 400 220 0,52 Not relevant new br game 400 220 0,52 Discovery free to play battle royale games 400 353 0,87 Discovery new battle royale games 2019 400 179 0,44 Discovery valhalla death sausage 350 246 0,69 Not relevant ps4 zombie games 2017 350 244 0,67 Not relevant fortnite battle royale free download 350 416 1,14 Not relevant pubg is dying 350 492 1,35 Not relevant br game 350 109 0,3 Not relevant death battle game 350 280 0,82 Not relevant pubg download free pc 350 508 1,46 Not relevant </p><p>46 </p><p>Different battle royale game ps4 350 143 0,41 Discovery platform Not relevant 1,45 473 350 دانلود بازی pc Different battle royale browser game 350 484 1,36 Discovery platform battle royale games on Different steam 350 312 0,84 Discovery platform pubg official release date 350 265 0,78 Not relevant watch battle royale online 350 459 1,35 Not relevant japanese battle royale 350 102 0,3 Not relevant Different pc battle royale games 350 228 0,61 Discovery platform anime battle royale 350 261 0,7 Not relevant fortnite battle royale computer games 350 220 0,65 Not relevant melee rankings 2018 300 373 1,19 Not relevant free battle royale 300 263 0,94 Discovery battlerite royale player count 300 Not relevant battle royale games <a href="/tags/Xbox_One/" rel="tag">xbox one</a> 300 77 0,26 Not relevant largest medieval battle 300 362 1,3 Not relevant pubg 3rd map 300 449 1,43 Not relevant original battle royale game 300 169 0,54 Discovery games like player unknown battlegrounds 300 380 1,18 Not relevant croyale top 300 Not relevant pubg <a href="/tags/Early_access/" rel="tag">early access</a> release date 300 153 0,53 Not relevant royal game 300 188 0,62 Discovery free battle royale games on Different steam 300 339 1,08 Discovery platform Different games like fortnite for pc 300 109 0,39 Discovery platform team battle games 300 Not relevant fortnite game steam 300 221 0,79 Not relevant the first battle royale game 300 245 0,78 Not relevant best battle royale 300 238 0,76 Discovery what is a battle royale 300 145 0,51 Not relevant battle royale games 2018 300 271 0,84 Discovery battle royale movie online 300 517 1,61 Not relevant Different steam battle royale games 250 145 0,55 Discovery platform battle.royale 250 35 0,13 Discovery realm royale rating 250 237 1 Not relevant free pubg download 250 245 1,07 Not relevant new br 250 26 0,1 Discovery top 10 battle royale games 250 177 0,72 Discovery battle royale games free online 250 389 1,7 Discovery Similar zombie.io battle royale 250 Not relevant game ps4 zombie game 2018 250 145 0,59 Not relevant fortnite f2p release date 250 247 1,04 Not relevant battleroyalgames 250 Discovery ps4 zombie game 2017 250 119 0,52 Not relevant battle royale style games 250 255 0,94 Discovery batle royale 250 93 0,39 Discovery fortnite type games 250 128 0,56 Discovery </p><p>47 </p><p> pubg game download 250 247 0,97 Not relevant fantasy battle royale 250 118 0,48 Not relevant fortnite battle royale for pc 250 280 1,18 Not relevant battlerite royale release date 250 160 0,61 Not relevant games like pubg free 250 237 1 Discovery game royal 250 84 0,33 Not relevant battle royale game online no download 250 355 1,35 Discovery next battle royale game 250 Discovery <a href="/tags/Forza_(series)/" rel="tag">forza</a> horizon 4 early access 250 272 1,07 Not relevant steam royale 250 69 0,29 Not relevant battle royale online games 250 381 1,45 Discovery fortnite alternative 250 254 1 Discovery battle royale game free 250 339 1,25 Discovery coming out on top free full version 250 406 1,71 Not relevant zombs royale fun games 250 68 0,26 Not relevant new br games 200 178 1 Discovery new battle royale game 2018 200 Discovery games like battlerite 200 Discovery free battle royale games for Different pc 200 144 0,68 Discovery platform game similar to fortnite 200 Discovery realistic battle royale 200 161 0,79 Discovery best battle royale game 200 136 0,67 Discovery good battle royale games 200 136 0,64 Discovery popular battle royale games 200 Discovery zombie royal.io 200 263 1,24 Not relevant battle match 200 Not relevant best free battle royale Different games pc 200 Discovery platform battleroyale games 200 Discovery flash battle royale games 200 399 1,81 Not relevant team battle game 200 Not relevant upcoming anime games 200 197 1,03 Not relevant best br 200 33 0,15 Discovery fps counter pubg 200 237 1,12 Not relevant playerunknown's battlegrounds battle royale games 200 119 0,64 Not relevant best battle royale games Different pc 200 Discovery platform steam battle royale 200 Not relevant battle royals 200 65 0,33 Discovery games related to fortnite 200 94 0,48 Discovery battle game royale 200 Discovery battlerite br 200 230 1,13 Not relevant Different battle royale games for pc 200 76 0,41 Discovery platform largest game maps 200 237 1,29 Not relevant new game like fortnite 200 153 0,72 Discovery valve battle royale 200 Not relevant zombie games ps4 2017 200 Not relevant battle royale map 200 136 0,69 Not relevant </p><p>48 </p><p> melee battle royale 200 238 1,08 Not relevant Different free pc battle royale games 200 203 0,92 Discovery platform battle royale free 200 153 0,86 Discovery free battle royal games 200 177 0,95 Discovery fortnite free pc download 200 280 1,27 Not relevant new death battles 200 Not relevant pubg similar games 200 135 0,76 Not relevant games similar to pubg 200 179 0,88 Discovery battle royale games for Different mac 200 288 1,62 Discovery platform battle roayle 200 68 0,31 Discovery top free battle royale games 200 Discovery games like fornite 200 119 0,61 Discovery fortnite battle royale beta 200 Not relevant best battle royale games ps4 200 128 0,58 Not relevant why are battle royale games so popular 200 332 1,7 Not relevant free battle games 150 Discovery top games by current player count 150 170 1,21 Not relevant battle royal anime 150 Not relevant </p><p>49 </p><p>Appendix 4. Housemarque Domain data sheet </p><p>DOMAIN Volum Ran Traffi CP Funnel Keywords e k c C Position Stage Comments alienation 23000 11 135 0,5 11 Conversion 0,4 outland 9200 8 178 5 8 Conversion outland game 2900 4 162 0,2 4 Conversion transworld snowboarding 2000 64 0 3 64 Conversion 0,1 alienation ps4 1500 4 109 5 4 Conversion housemarque 1400 4 107 4 Discovery housemarque 1400 42 0 42 Discovery housemarque 1400 42 0 42 Discovery outlands game 900 4 28 4 Conversion alienation (<a href="/tags/Video_game/" rel="tag">video game</a>) 700 4 23 4 Conversion nex machina ps4 600 4 40 4 Conversion <a href="/tags/Dead_Nation/" rel="tag">dead nation</a> ps4 600 9 9 1,3 9 Conversion what is a triple a game 600 61 0 61 Discovery what is a aaa game 600 74 0 74 Discovery 0,0 <a href="/tags/Super_Stardust/" rel="tag">super stardust</a> 350 10 3,2 4 10 Conversion transworld snow 350 29 0,12 3,5 29 Conversion triple aaa games 350 77 0 77 Discovery resogun ps4 300 5 9 1,3 5 Conversion dead nation: apocalypse edition 300 6 11 6 Conversion dead nation apocalypse edition 300 6 10 3,5 6 Conversion Customer 0,1 Relationshi super stadust 300 10 8 5 10 p Very old game Customer 0,1 Relationshi super stardus 300 10 8 5 10 p Very old game Customer 0,1 Relationshi super startdust 300 10 8 5 10 p Very old game alientation 300 11 1,4 11 Conversion <a href="/tags/Super_Stardust_HD/" rel="tag">super stardust hd</a> 300 12 1,2 12 Conversion Considerati nex machina review 300 22 0,79 22 on alien killing games 300 96 0 0,6 96 Discovery alien nation ps4 250 4 16 4 Conversion dead nation ps3 250 7 6 1,8 7 Conversion matterfall ps4 250 9 4 1,4 9 Conversion dead zombies games 250 44 0 0,6 44 Discovery Considerati alienation trailer 250 47 0 47 on nex machina steam 200 5 14 5 Conversion Customer Relationshi stardust game 200 6 6 6 p Very old game super stardust delta 200 7 6 7 Conversion stardust game 200 7 5 7 Discovery </p><p>50 dead nation apocalypse edition ps4 200 10 3 1,4 10 Conversion alianation 200 11 0,88 11 Conversion nex machina soundtrack 200 13 2,5 13 Discovery what is an aaa game 200 70 0 70 Discovery arcade shooters 200 71 0 1,2 71 Discovery housemarque games 200 91 0 91 Discovery nex machina release date 150 4 15 4 Discovery alienation ps4 Considerati release date 150 4 13 6 4 on Discovery, Considerati outland (video game) 150 4 13 4 on ps4 alienation 150 4 10 1,7 4 Conversion nex machina switch 150 6 10 6 Conversion alien nation game 150 6 10 3 6 Conversion furmins 150 6 1,1 6 Conversion matter fall ps4 150 10 4 0,4 10 Conversion Considerati outland gameplay 150 10 3,4 10 on aleination 150 11 2,6 11 Discovery transworld snowb 150 30 0,05 30 Conversion transworld snowboard 150 35 0,01 0,7 35 Conversion transworldsnowboard ing 150 48 0 2 48 Conversion zombie virus games 150 62 0 0,8 62 Discovery Dead Nation alianated 150 91 0 91 Conversion steam outland 100 7 6 7 Conversion matter fall 100 8 3,8 8 Conversion outland steam 100 8 3,5 8 Conversion Considerati alienation gameplay 100 10 2,6 10 on ailenation 100 11 2,1 11 Conversion Customer Relationshi nex machina ost 100 13 1,5 13 p alien pc game 100 17 0,3 3 17 Conversion Considerati matterfall gameplay 100 23 0,13 23 on transworldsnow 100 40 0 14 40 Conversion snowboard games 0,0 ps3 100 82 0 1 82 Discovery 0,4 stardu 100 97 0 5 97 Conversion ps4 nex machina 90 9 2,8 9 Conversion golf tee it up 90 18 0,39 1,2 18 Conversion games like dead nation 90 28 0,04 28 Retention golf tee it up 90 36 0 1,2 36 Conversion 0,0 alien ps4 game 90 71 0 2 71 Discovery resogun ps3 80 5 6 2,5 5 Conversion resogun dlc 80 10 2 10 Retention bloodhouse 80 18 0,33 18 Discovery golf: tee it up! 80 46 0 46 Conversion ps4 alien game 80 52 0 0,1 52 Discovery </p><p>51 </p><p> triple aaa game 80 54 0 54 Discovery dead nation game 70 4 7 4 Conversion alienation video game 70 4 6 4 Conversion aliennation ps4 70 6 4,5 6 Conversion star dust games 70 7 3,4 7 Discovery machina game 70 8 2,8 8 Discovery Customer Relationshi are arcades dead 70 13 0,88 13 p aaa games 2017 70 56 0 56 Discovery whats a triple a game 70 73 0 73 Discovery ps4 resogun 60 5 4,9 0,8 5 Conversion stardust games 60 5 4,7 0,7 5 Discovery stardust games 60 6 3,8 0,7 6 Discovery allienation 60 11 1,2 11 Conversion Considerati alienation ps4 coop 60 15 0,48 15 on nex machina ps4 Considerati review 60 23 0,08 23 on dead nation vita 60 29 0,02 29 Conversion finland games 60 35 0,01 35 Discovery new arcade games 2017 60 71 0 71 Discovery nex machina game 50 4 5 4 Conversion Customer Relationshi the reap 50 4 4,7 4 p Very old game matterfall game 50 6 3,2 6 Conversion nex machina Considerati gameplay 50 9 1,1 9 on Considerati resogun gameplay 50 10 1,2 10 on outland ps4 50 10 1,2 10 Conversion Customer Relationshi alienation. 50 11 0,99 11 p Considerati outland game review 50 14 0,48 14 on Considerati alienation local co op 50 21 0,1 21 on Customer Relationshi alienation wiki 50 24 0,05 24 p marquee games 50 33 0,01 33 Discovery Customer Relationshi alienation wiki 50 58 0 58 p alienation steam 50 77 0 77 Conversion ps4 nex 50 79 0 0,4 79 Discovery what is aaa game 50 82 0 82 Discovery Considerati dead nation review 50 90 0 90 on alinated 50 91 0 91 Conversion alienation. 50 102 0 102 Discovery alien nation game ps4 40 4 3,6 4 Conversion dead nation games 40 5 3 5 Discovery nex machina Considerati multiplayer 40 7 2 7 on </p><p>52 nex machina ps4 Considerati price 40 7 1,8 7 on alienation classes 40 8 1,7 8 Retention dead nation apocalypse 40 8 1,6 8 Conversion ps3 dead nation 40 8 1,4 2,5 8 Conversion ps4 dead nation 40 10 0,99 10 Conversion Considerati matterfall trailer 40 12 0,62 12 on alienation game Considerati review 40 13 0,47 13 on startdust hd 40 14 0,4 14 Conversion alienation ps4 local Considerati coop 40 18 0,19 18 on how long does it take to make a aaa game 40 39 0 39 Discovery game beta sign up 40 52 0 0,4 52 Discovery <a href="/tags/PlayStation/" rel="tag">playstation</a> 4 games list 2017 40 58 0 3,5 58 Discovery zombie apocalypse game ps3 40 64 0 64 Discovery Dead Nation free demolition 0,0 games 40 69 0 6 69 Discovery Considerati nex machina coop 40 70 0 70 on nex machina xbox one 40 100 0 100 Conversion deadnation 30 4 3,2 4 Conversion reso gun 30 4 2,5 4 Conversion steam nex machina 30 4 2,5 4 Conversion Customer Relationshi nex machina wiki 30 5 2,4 5 p alienation game ps4 30 5 2,1 2,5 5 Conversion Considerati resogun price 30 5 2,1 0,6 5 on super stardust portable 30 7 1,5 7 Conversion Considerati alienation ps4 price 30 8 1,3 8 on Customer Relationshi alienation ps4 wiki 30 8 1,1 8 p 0,1 harry krueger 30 10 0,73 5 10 Discovery Customer Relationshi resogun trophies 30 10 0,73 10 p resogun vita 30 11 0,66 11 Conversion aliation 30 11 0,66 1,8 11 Conversion allenation 30 11 0,65 11 Conversion matterfall ps4 Considerati release date 30 11 0,59 11 on alienatin 30 11 0,52 11 Conversion alienation ps4 Considerati gameplay 30 12 0,42 12 on nex machina trophies 30 13 0,42 13 Retention Considerati alienation coop 30 13 0,35 13 on Considerati nex machina trainer 30 18 0,13 18 on </p><p>53 </p><p> stardust hd 30 26 0,02 26 Conversion aaa game development 30 31 0,01 31 Discovery super stardust hd ps3 30 38 0 38 Conversion ps3 zombie 0,3 apocalypse 30 55 0 5 55 Discovery Dead Nation what's a triple a game 30 59 0 59 Discovery new alien game ps4 30 65 0 0,1 65 Discovery zombie apocalypse 0,1 games pc 30 72 0 5 72 Discovery words with aaa 30 76 0 76 Discovery 0,2 nex ps4 30 77 0 5 77 Discovery aaa titles 2017 30 86 0 86 Discovery arcade 2017 30 90 0 90 Discovery alineated 30 91 0 91 Conversion house marque 20 4 1,9 4 Discovery game outland 20 4 1,8 4 Discovery alienation guide 20 4 1,6 4 Retention star dust game 20 5 1,5 5 Discovery star dust game 20 6 1,2 6 Conversion dead nation xbox one 20 7 0,98 7 Conversion resogun defenders 20 7 0,78 7 Conversion Customer Relationshi dead nation wiki 20 8 0,75 8 p ps4 matterfall 20 10 0,55 10 Conversion resogun ps vita 20 10 0,54 10 Conversion resogun heroes 20 10 0,46 10 Retention Considerati nex machina trailer 20 11 0,44 11 on alienaton 20 11 0,32 11 Conversion <a href="/tags/IGN/" rel="tag">ign</a> select awards 20 13 0,26 13 Discovery Customer Relationshi death arcade 20 13 0,21 13 p alienation ps4 guide 20 15 0,2 15 Retention Considerati resogun metacritic 20 18 0,08 18 on alien point and click game 20 21 0,04 21 Discovery dead nation road of devastation 20 21 0,04 21 Conversion what's alienation 20 25 0,02 25 Discovery destroy everything games 20 25 0,02 25 Discovery Alienation <a href="/tags/Voxel/" rel="tag">voxel</a> destruction 20 25 0,02 25 Discovery Nex Machina dead nation ps4 Considerati price 20 30 0,01 1,5 30 on Considerati resogun trailer 20 30 0 30 on Customer Relationshi reddit alienation 20 32 0 32 p alienated 2016 20 33 0 33 Conversion stardust video game 20 36 0 36 Conversion </p><p>54 super stardust hd, ps3 20 37 0 37 Conversion dead nation ps4 co Considerati op 20 44 0 2,5 44 on house marque 20 51 0 51 Discovery house marque 20 51 0 51 Discovery super stardust ultra trophies 20 52 0 52 Retention 2017 arcade games 20 67 0 67 Discovery snowboard ps3 20 68 0 0,1 68 Conversion Customer Relationshi dead nation wiki 20 71 0 71 p shooters arcade 20 72 0 72 Discovery game aaa 20 79 0 79 Discovery zombie apocalypse 0,2 games ps4 20 81 0 5 81 Discovery snowboard arcade games 20 92 0 92 Discovery alienation ps4 game 10 4 1,2 4 Conversion alienation dlc 10 7 0,72 7 Retention Customer nex machina Relationshi gamefaqs 10 7 0,7 7 p alienation ps4 local Considerati co op 10 17 0,08 17 on Dead Nation is a zombie themed game, free roam zombie but not free games ps3 10 22 0,02 22 Discovery roam? finland game companies 10 39 0 39 Discovery super stardust ps3 10 42 0 42 Conversion Customer ex machina Relationshi soundtrack download 10 62 0 62 p finnish game companies 10 62 0 62 Discovery triple games arcade 10 71 0 71 Discovery alien invasion ps4 10 82 0 82 Discovery ex machina website 10 100 0 100 Discovery </p><p>55 </p><p>Appendix 5. Nex Machina data sheet </p><p>NEX MACHINA Keywords Volume Clicks CPC Funnel Stage Comments machina 7900 2377 0,2 Not relevant nex machina 5500 3493 Conversion housemarque 1400 1064 0 Discovery nex machina ps4 600 466 Conversion nex store 350 272 0,3 Not relevant nex' 300 268 Not relevant nex machina review 300 284 Consideration machina of destruction 250 212 Not relevant nex machina metacritic 200 Consideration cablepunk 200 150 Not relevant nex spirit 200 217 Not relevant nex machina steam 200 Conversion nex website 200 186 0,15 Not relevant nex machina pc 200 Conversion nex] 200 Not relevant the nex game 200 Not relevant housemarque games 200 114 0 Discovery ex machina game 200 98 0 Conversion shoot em up genre 200 167 Discovery Customer nex machina soundtrack 200 217 relationship nex machina death machine 200 108 Conversion nex machina trophy guide 200 Retention nex machina switch 150 Conversion The game is ex machina release date 150 0 Not relevant already released next machina 150 82 Conversion nex. 150 Not relevant The game is nex machina release date 150 Not relevant already released ups nex 100 Not relevant daemon x machina <a href="/tags/GameStop/" rel="tag">gamestop</a> 100 Not relevant nex online shopping 100 0,4 Not relevant resogun pc 100 2,5 Conversion A different game Customer nex machina ost 100 relationship nex games 100 0,04 Not relevant nex systems 100 0 Not relevant ps4 nex machina 90 Conversion alienation metacritic 90 0 Consideration A different game vox machina vr 80 Not relevant best twin stick shooters ps4 80 Discovery nex\ 80 Not relevant twin stick shooter ps4 70 0 Discovery nexmachina 70 Conversion machina game 70 0 Discovery nex shop online 70 0,25 Not relevant smash tv bosses 70 Not relevant nex machina ps4 review 60 Consideration death machine blu ray 60 0 Not relevant ps4 nex 50 0,4 Conversion youtube.com/games 50 0,7 Not relevant nex machina game 50 Conversion nex itt 50 0 Not relevant gamestop new games ps4 50 0,6 Discovery </p><p>56 </p><p> itt nex 50 Not relevant shoot em hacked 50 0 Discovery nex machina gameplay 50 41 Consideration nex machina: death machine 50 33 Conversion ne x 50 0 Not relevant best twin stick shooters pc 40 0 Discovery i machina 40 0 Not relevant shot them up games 40 Discovery twin stick shooter pc 40 0 Discovery ps4 xxx games 40 0,15 Not relevant vox machina game 40 Not relevant nex machina ps4 price 40 Consideration nex machina multiplayer 40 Consideration nex machina coop 40 Consideration The game is not nex machina xbox one 40 Not relevant available on Xbox The game is not xbox one nex 30 0,9 Not relevant available on Xbox robotron for sale 30 0,45 Not relevant new machina 30 Not relevant the nex store 30 0,1 Not relevant nex machina trainer 30 Consideration stick shooting game 30 0,05 Discovery nex 30 Not relevant 88 games arcade 30 1,9 Not relevant nex ps4 30 0,25 Conversion nex online store 30 0,2 Not relevant pure games 30 1,4 Not relevant snes shoot em up games 30 Not relevant stick shooter games 30 0,07 Discovery ma china 30 0 Not relevant resogun price 30 0,6 Consideration Different game steam nex machina 30 Conversion smash tv pc 30 Not relevant nex machina trophies 30 Retention nex machina wiki 30 Retention housemarque video games 30 0 Discovery nex link 20 0 Not relevant resogun metacritic 20 0 Consideration nex machina physical release 20 Not relevant death machine 2015 trailer 20 Not relevant house marque 20 0 Discovery shoot em up arcade game 20 Discovery nex steam 20 0 Not relevant nex tv sales 20 0,45 Not relevant voxel destruction 20 0 Discovery hex machina 20 Not relevant machinka 20 Not relevant online nex 20 0,02 Not relevant gamestop arcade stick ps4 20 0,2 Discovery ex machina free download 20 0,05 Not relevant attuned nex outfit 20 Not relevant game the documentary download 20 0 Not relevant shooter tv soundtrack 20 Not relevant nex system 20 Not relevant origin game gifting 20 0 Not relevant nex machina trailer 20 Consideration nex requirements 20 Not relevant </p><p>57 </p><p> ex machina website 10 0 Not relevant nex machina co op 10 Consideration Customer nex machina psnprofiles 10 relationship next machina 3d 10 Not relevant nex machina wikipedia 10 Consideration nex machina supreme ai 10 Retention nex release date 10 Not relevant ex machina soundtrack Customer download 10 0 relationship nex machina online coop 10 Consideration Customer nex machina wallpaper 10 relationship machina games 10 Not relevant nex machina secrets 10 Retention nex machina look mom 10 Retention A trophy Customer nex machina reddit 10 relationship Customer nex machina logo 10 relationship nex machina guide 10 Retention nex machina tips 10 Retention nex machina torrent 10 Not relevant how long to beat nex machina 10 Retention nex machina ps4 pro 10 Consideration nex machina cheats 10 Retention nex machina psn 10 Conversion space shoot em up 10 Discovery nex machina final <a href="/tags/Boss_(video_games)/" rel="tag">boss</a> 10 Retention Customer nex machina gamefaqs 10 relationship Customer nex machina ost download 10 relationship machina 2 download 10 0 Not relevant Customer nex machina speedrun 10 relationship nex machina ps4 pro resolution 10 Retention nex machina online co op 10 Consideration nex machina levels 10 Retention nex machina gold challenger Customer won't pop 0 relationship nex machina cheat engine reddit 0 Retention Offer tips i was torn between that, what remains of edith finch and nex machina 0 Not relevant nex ex machina 0 Not relevant nex machina hero 0 Retention nex machina soundtrack Customer filetype:flac 0 relationship nex machina physical release wamlart 0 Conversion nex machina unlock space station 0 Retention nex machina boss guide 0 Retention nex machina steam graphics Customer locked 0 relationship </p><p>58 </p><p>Appendix 6. Shoot ‘Em Up data sheet </p><p>SHOOT 'EM UP GAMES Funnel Keywords Volume Clicks CPC Stage Comments Not bullet hell 5900 3125 0,53 relevant Too vague Not danmaku 4400 2089 0,48 relevant bullet hell games 3400 2333 0,68 Discovery shmups 2000 1623 0,81 Discovery shoot em up games 1600 1001 0,63 Discovery twin stick shooter 1100 796 0,72 Discovery space shooter 1100 411 0,38 Discovery shump 600 266 0,44 Discovery bullet hell game 600 310 0,48 Discovery Not shoot em 500 431 0,85 relevant Not 3 d sniper games 500 relevant shmup games 450 209 0,44 Discovery spaceship shooting Alienation's not spaceship games 450 Discovery game, but space-themed Not flying shooting game 450 relevant Not 2d shooter 400 191 0,5 relevant science cannon Not gungeon 400 438 1,12 relevant schmup 400 145 0,37 Discovery Not cuphead train 350 215 0,6 relevant spaceship shooter Alienation's not spaceship game 350 Discovery game, but space-themed best snes shmups 350 601 1,64 Discovery Different platform best bullet hell games 350 340 0,99 Discovery Not shoot upwards 350 relevant Not danmaku!! 300 relevant stick shooters 300 Discovery Not free games shoot 300 relevant Not bulet games 300 relevant Not free game shoot 300 relevant space shooter games 300 140 0,48 Discovery Not smup dog 300 relevant stick games with guns 250 Discovery best shmups 250 194 0,83 Discovery stickman survival Not games 250 relevant Not stickman 3d 250 relevant Not shootem.io 250 342 1,35 relevant </p><p>59 </p><p>Not cute gun 250 68 0,28 relevant stick games guns 250 Discovery Not jet shooting games 250 relevant stickman Not shootinggames 250 relevant Not double shooter 250 relevant Not panzer fight stick 250 226 0,94 relevant space shooters 250 90 0,35 Discovery Not stick games gun 250 relevant Not cuphead cover 250 101 0,39 relevant Not 2d shooting games 250 209 0,81 relevant bullethell 250 60 0,26 Discovery best shmups on steam 250 359 1,39 Discovery space shooter game 250 75 0,29 Discovery galaxy attack alien Not shooter guide 250 283 1,03 relevant Not emup 250 218 0,86 relevant best twin stick shooters 250 275 1,03 Discovery shoot them ups 250 Discovery twin stick shooters 250 259 1,11 Discovery Not ps1 shmups 250 152 0,61 relevant space shooting games 250 132 0,53 Discovery stickman shooting Not games unblocked 200 relevant bullet hell shooter 200 168 0,83 Discovery Not flash shooting games 200 258 1,24 relevant Not cute tube 200 relevant Not shoot video 200 73 0,38 relevant shoot em up game 200 87 0,47 Discovery serious cannon Not gungeon 200 283 1,26 relevant stg game 200 107 0,54 Discovery snes shmups 200 215 1 Discovery Different platform Not shootem 200 152 0,85 relevant Not gungeon light gun 200 225 1,04 relevant snes shoot em ups 200 Discovery Different platform shumps 200 121 0,55 Discovery Not jonti-craft 200 197 0,95 relevant Not cuphead power ups 200 relevant shoot em up genre 200 167 0,8 Discovery bullet hell arcade games 200 Discovery schmups 200 67 0,32 Discovery </p><p>60 shooting games Not unblocked 66 200 relevant shmups games 200 Discovery bullet hells 200 84 0,42 Discovery stick shooter 200 243 1,12 Discovery bullet hell online 150 Discovery top down space Not shooter 150 151 0,97 relevant stick man shooting Not games 150 relevant Not star wars doujin 150 relevant stick man shooting Not game 150 relevant Not 2d gun games 150 relevant shoot em ups 150 83 0,55 Discovery enter the gungeon Not gilded bullets 150 relevant best bullet hell games on steam 150 Discovery shooters shoot Not meaning 150 relevant best shoot em up games 150 74 0,56 Discovery Not shark curtains 150 relevant Not ship shooter games 150 relevant hardest bullet hell game 150 154 0,94 Discovery Not jet shooter 150 relevant Not free bullet hell games 150 165 0,95 relevant Not gun mania 150 relevant Not bit heroes shrump 150 relevant how to make a bullet Not hell game 150 265 1,55 relevant shmup game 150 19 0,15 Discovery stickman battle Not simulator 150 relevant Not hyper fan stealth 150 relevant top down shooter game 150 Discovery Not typing space game 150 190 1,28 relevant spase shooter 150 Discovery Not ups shooting video 150 relevant Not cute em up 150 80 0,61 relevant Not cute space 150 76 0,44 relevant Not 3d bullet hell 150 188 1,28 relevant Not bullet hell flash games 150 relevant </p><p>61 asteroids game Not unblocked 100 140 1,22 relevant hardest bullet hell games 100 Discovery Not can shoot game 100 relevant shoot em game 100 Discovery Not 2d shooting game 100 relevant Not 2d shooter games 100 110 0,95 relevant Not cuphead touhou 100 relevant a lot of shooting Not games 100 relevant cuphead steam key Not free 100 relevant shoot em games 100 Discovery top-down shooter 100 Discovery gun shooter 3d 100 Discovery Not run & fly 100 relevant snes bullet hell 100 Discovery Different platform japanese shoot em Not ups 100 104 0,91 relevant Not vertical shooter 100 relevant stick shooting games 100 175 1,42 Discovery Not wolf em stick 100 relevant bullethell games 100 Discovery Not retro stand fan 100 relevant Not shooters roundup 100 relevant flying and shooting Not games 100 relevant Not gungeon robot past 100 relevant Not shmup speed 100 relevant Not stickman survival 100 relevant best arcade shmups 100 Discovery dual stick shooter 100 Discovery Not touhou cuphead 100 relevant Not 2d shooters 100 relevant Not train shooting game 100 relevant shootem game 100 Discovery shootem games 100 Discovery danmaku games 100 Discovery Not shooting plane games 100 relevant best snes shoot em ups 90 Discovery Different platform Not 2d space shooter 90 relevant </p><p>62 </p><p>Not shoot me games 90 relevant shooter space 90 Discovery Not indie twin 90 relevant Not double curtain track 90 relevant bullet hell games online 90 Discovery Not stick man shooting 90 relevant watch shoot em up Not online free 90 relevant bullet hell games Not unblocked 90 relevant gungeon science Not cannon 90 relevant Not retro forced tube 90 relevant Not shmup definition 90 relevant Not space stg 3 90 relevant Not raiden bullet hell 80 relevant Not cuphead shots 80 relevant side scrolling space Not shooter 80 relevant Not 2d gun game 80 relevant Not live shooting games 80 relevant stickman games Not shooting games 80 relevant nes shmups 80 Discovery Not sh games 80 relevant Not cuphead avatar 80 relevant space stg 80 Discovery Not stickman with guns 80 relevant Not target black curtains 80 relevant Not what is a shmup game 80 relevant Not 2d gun 80 relevant bullet shooter 80 Discovery Not cute em ups 80 relevant best shoot em ups 80 Discovery arcade shoot em ups 70 Discovery Not plane shooting games 70 relevant arcade shmups 70 Discovery Not shoot arcade 70 relevant free scroll saw puzzle Not patterns 70 relevant </p><p>63 </p><p>Not shoot m game 70 relevant Not space shooter 3d 70 relevant Not pheonix fire games 70 relevant Not 2d shoter 70 relevant spaceship shooting Not game 70 relevant Not danmaku meaning 70 relevant Not fight stick template 70 relevant Not killing stickman games 70 relevant Not cute shooting games 60 relevant Not touhou gun 60 relevant stick shooting 60 Discovery Not shoot me game 60 relevant Not shoot em up stickman 60 relevant Not cute up 60 relevant Not japanese game tube 60 relevant Not twin toys gun game 60 relevant Not early game hell 60 relevant Not spaceship shooter 60 relevant Not what is a shmup 60 relevant 3d gun shooting Not games free download 60 relevant best pc shmups 60 Discovery Not space blaster.io 60 relevant Not type shooter 60 relevant Not stick man shooter 60 relevant </p><p>64 </p><p>Appendix 7. Rovio Domain data sheet </p><p>DOMAIN Keywords Volume Rank Traffic CPC Funnel Stage Comments rovio 1 682 3 Discovery angry birds 2 94000 13 652 0,45 Conversion angry birds games 5400 5 361 0,2 Consideration angry birds pc 2000 4 290 0,5 Conversion angry birds game 1900 3 220 0,25 Consideration rovio entertainment 1600 1 220 1,5 Discovery <a href="/tags/Bad_Piggies/" rel="tag">bad piggies</a> 8600 9 199 0,15 Conversion battle bay 700 1 163 1,3 Conversion angry birds 80000 3 140 0,4 Conversion angry bird rovio game 300 1 116 0,8 Conversion rovio games 700 1 101 0,8 Discovery rovio entertainment ltd 300 1 92 0,25 Discovery <a href="/tags/Angry_Birds_Rio/" rel="tag">angry birds rio</a> 2100 5 90 0,7 Conversion angry birds transformers 2800 6 81 1 Conversion angry birds ravio 250 1 81 0,6 Discovery Customer angry birds 2 update 200 1 75 0,3 Relationship angry birds chrome 700 4 73 0,45 Conversion rovio entertainment games 200 1 72 0,25 Discovery rovio angry bird 200 1 69 0,8 Discovery angry bird rovio 200 1 67 0,6 Discovery rovio ipo 200 1 65 3,5 Discovery angry birds game downloads 150 1 62 0,4 Conversion angry bird games 600 3 60 0,25 Consideration Game not available the croods game 150 1 57 1,1 Not relevant anymore angry birds space 3400 9 57 0,7 Conversion angry birds rovio 150 1 56 0,2 Discovery angry birds download 600 2 53 0,4 Conversion Game not available <a href="/tags/Tiny_Thief/" rel="tag">tiny thief</a> 600 4 53 0,07 Not relevant anymore Game not available croods games 150 1 52 2 Not relevant anymore angry birds for pc 350 4 51 Conversion angry birds games downloads 150 1 51 0,25 Conversion Not active roviostars 150 1 48 Not relevant anymore rovio video games 150 1 48 2,5 Discovery playraven 150 1 48 Discovery angry birds transformers Customer updates 300 2 47 Relationship angry bird rovio game 300 2 47 0,8 Discovery angry bird 7100 11 46 0,5 Discovery </p><p>65 angrey birds the game 400 3 46 0,6 Conversion rovio mobiles 150 1 46 Discovery rovio games 150 2 45 0,8 Discovery Customer battle bay forums 150 3 44 Relationship angry birds space 700 10 44 0,7 Conversion angry birds games new 2016 500 4 41 Discovery Game not available tiny thief 2 500 3 39 Not relevant anymore angry bird 350 12 39 0,5 Discovery angry birds online game 3400 5 37 0,35 Conversion Game not available <a href="/tags/Angry_Birds_Stella/" rel="tag">angry birds stella</a> 450 10 36 0,4 Not relevant anymore angru birds pc 350 5 36 Conversion Customer angry bird themes 7100 3 36 0,45 Relationship angry birds online 100 8 35 0,45 Conversion Game not available <a href="/tags/Angry_Birds_Seasons/" rel="tag">angry birds seasons</a> 300 8 33 0,4 Not relevant anymore free download angry bird 350 1 33 0,7 Conversion angry bird new 5000 1 33 0,8 Discovery Customer angry birds theme 250 4 33 0,04 Relationship Game not angry birds seasons available update 100 1 32 1,9 Not relevant anymore stella games 500 4 32 0,7 Not relevant angry birds halloween 500 6 31 0,7 Not relevant angry birds seasons updates 300 1 31 Not relevant duolingo bird 2700 18 31 Not relevant original angry bird 2200 2 31 1,1 Discovery angry birds 2 pc 700 5 31 0,15 Conversion free download angry bird 90 1 33 0,7 Conversion angrybirds.com 90 2 30 0,8 Not relevant Customer rovio account 400 7 29 0,08 Relationship angry bird on line game 90 5 29 0,45 Conversion angery birds online game 350 5 29 0,45 Conversion angry birds online game 600 6 29 0,35 Conversion angri birds game online 80 6 29 0,3 Conversion angry birds 2 movie full download 11000 2 29 Conversion new angry birds game 200 2 28 0,4 Discovery Game not available <a href="/tags/Retry/" rel="tag">retry</a> rovio 400 2 28 Not relevant anymore </p><p>66 </p><p> rovio stars 250 1 28 Discovery angry bird play online 250 4 27 0,25 Conversion angry birds offline games 80 5 27 0,25 Conversion Customer angry birds update 90 3 27 4 Relationship rovio entertainment games 250 2 26 0,25 Discovery Game not available angry birds1 400 6 26 1,1 Not relevant anymore Game not angry birds movie available game 200 5 25 0,3 Not relevant anymore angry birds game download for pc 600 3 25 Conversion Game not available original angry birds 400 1 24 3,5 Not relevant anymore Customer angry birds themes 400 5 24 0,45 Relationship angrybirds.com 400 3 24 0,8 Not relevant angry birds finnish 350 1 23 Discovery angry bird on line game 90 6 23 0,45 Conversion angry bird the games 700 6 23 0,6 Discovery angery birds online game 500 6 23 0,45 Conversion nibblers rovio 500 1 23 Conversion rovio entertainment games 500 3 23 0,25 Discovery angry birds 2 game 200 8 23 0,45 Conversion angry birds in spase 200 7 23 0,35 Conversion angry bird games angry bird games 200 7 23 1 Conversion angry bird for free 80 7 23 0,9 Conversion Game not angry bird car available games 300 7 23 0,5 Not relevant anymore play angry birds online 350 7 23 0,15 Conversion angry birds pc download 250 4 23 0,7 Conversion battle bay game 200 2 22 Conversion angry bird play 450 5 22 0,15 Conversion angry birds update 450 4 21 4 Retention Customer new angry birds 150 3 21 1,4 Relationship sugar blast 350 4 21 0,5 Conversion download angry birds game 80 3 21 0,8 Conversion bad piggies bad piggies 200 5 21 0,03 Conversion angry birds games download 250 2 21 0,7 Conversion rovio mobile com 250 2 21 Discovery rovio mobiles 300 2 21 Discovery all angry birds games 70 3 21 0,15 Consideration </p><p>67 </p><p> angry brids 200 3 20 0,08 Discovery stella game 60 2 20 3 Not relevant angry bird online game 400 6 20 0,45 Conversion angry birds rovio 400 3 20 0,2 Discovery anger bird game download 400 3 20 0,9 Conversion retry games 400 3 20 1,6 Not relevant angry birds shops 60 3 20 0,5 Discovery angrybirds games 200 3 20 0,25 Discovery angry bird store 1100 4 20 0,7 Conversion gamesangry birds 500 4 20 0,3 Discovery angry birds shooter 500 5 20 0,8 Conversion roviostars 500 2 20 Discovery los angribers 500 5 20 0,9 Not relevant angry birds piggies games 150 6 19 0,35 Conversion rovio stocks 300 6 19 5 Discovery star war angry bird games 200 6 19 1,4 Conversion Game not available angry bird rio games 250 6 19 0,8 Not relevant anymore angry birds pla 200 6 19 0,15 Not relevant angry bird shop 200 3 19 0,5 Conversion angry birds juegos 200 5 19 0,4 Conversion angry birds theme Customer song 300 7 19 0,2 Relationship Game not available angry birds season 150 7 19 0,4 Not relevant anymore Customer you tube piggy 150 4 19 0,09 Relationship Game not angry birds fight available game 150 7 19 1,6 Not relevant anymore angry birds online gaming 150 7 19 0,45 Conversion download angry birds games 150 2 19 0,35 Conversion angry bird piggy games 150 5 19 0,3 Conversion Game not angry birds available basketball 150 6 19 0,06 Not relevant anymore bad piggies games 350 5 19 0,05 Conversion angry birds Customer transformers update 150 3 19 7 Relationship angry birds games to play 150 5 19 0,25 Consideration angry birds dream blast 150 7 18 Conversion angry birds makers 150 2 18 0,2 Discovery Game not available angry birds stilla 150 8 18 0,35 Not relevant anymore <a href="/tags/Angry_Birds_Evolution/" rel="tag">angry birds evolution</a> 250 10 18 0,2 Conversion <a href="/tags/Rovio_Animation/" rel="tag">rovio animation</a> 150 5 18 Discovery <a href="/tags/Angry_Birds_Friends/" rel="tag">angry birds friends</a> free 250 8 18 1,6 Conversion </p><p>68 </p><p>Game not available retry game 300 4 18 0,5 Not relevant anymore angry bird rio game 300 6 17 0,4 Conversion angry birds games free download 300 4 17 0,35 Conversion angry birds.com 150 2 17 0,25 Not relevant what happened to angry birds 250 4 17 Not relevant new angry birds 500 4 17 1,4 Consideration sugar blast 400 5 17 0,5 Conversion bad piggies pc 200 5 17 0,04 Conversion rovio mobile 400 2 17 Discovery the new angry birds game 400 3 17 0,7 Consideration badpiggies 150 5 17 0,09 Conversion downloadable angry birds games 250 3 16 0,35 Conversion angry bird new games 300 3 16 0,45 Consideration rovio mobile com 250 3 16 Discovery angry bird game downloads 150 3 16 0,25 Conversion rovio mobiles 250 3 16 Discovery angre bard game download 800 3 16 0,25 Conversion roviomobile 150 1 16 Discovery angry birds transformer 500 8 16 0,3 Conversion Customer angry birds websites 150 2 16 3 Relationship angry bird online games 150 7 16 0,45 Conversion angry bird online game 200 7 16 0,45 Conversion angry birds rovio 2100 4 16 0,2 Discovery angry birds free download 250 3 16 0,6 Conversion rovio animation 450 6 16 Discovery Game not available <a href="/tags/Amazing_Alex/" rel="tag">amazing alex</a> 350 3 16 0,04 Not relevant anymore angry birds games online 250 6 16 0,15 Conversion angry bird pc 200 8 16 Conversion angry birds stores 300 5 16 0,7 Conversion roviostars 150 3 16 Discovery angry birds on line free 300 6 16 1,4 Conversion angry bird pig games 300 6 16 0,3 Conversion angybirds starwars 250 6 16 1,2 Conversion angry birds piggies game 200 6 16 0,3 Conversion angry birds action games 200 6 16 1 Discovery piggies bad piggies 200 4 16 Conversion bad pigges 150 4 15 0,04 Conversion angry birds piggies games 150 7 15 0,35 Conversion </p><p>69 </p><p>Game not amazing alex the available game 150 3 15 Not relevant anymore download angry birds 200 4 15 0,9 Conversion angry birds rovio games 150 1 15 0,2 Discovery angry birds online gaming 150 8 15 0,45 Conversion free game angry bird 150 8 15 0,9 Conversion Game not angry birds fight available game 150 8 15 1,6 Not relevant anymore creator of angry bird 150 8 15 Discovery Game not angry bird fight available games 50 8 15 0,6 Not relevant anymore battlebay 400 2 15 Conversion angry birds maker 100 3 15 0,05 Discovery angry bird piggy games 350 6 15 0,3 Discovery Game not angry birds cars available games 350 9 15 0,5 Not relevant anymore creator of angry birds 150 6 15 Discovery angry birds space free 200 7 15 Conversion angry bird all game 250 1 15 Discovery </p><p>70 </p><p>Appendix 8. Battle Bay data sheet </p><p>BATTLE BAY Funnel Keywords Volume Clicks CPC Stage Comments battle of mobile bay 1600 1096 0,1 Not relevant battle.net forums 1200 1245 2,5 Not relevant battl 1200 560 1,8 Not relevant beyblade battle 1000 614 Not relevant battle bay 700 494 1,3 Conversion battle net forums 700 668 Conversion battle of the bay 600 263 0,8 Not relevant battle of blackwater bay 500 390 0 Not relevant happy bay game 500 8 Not relevant Customer battle bay forum 450 409 Relationship game battle 400 365 1,8 Not relevant baybgame 400 2 Not relevant bay net 400 599 3 Not relevant net.forum 400 3,5 Not relevant boat fighting games 350 2 Discovery boat battle games 350 2,5 Discovery Customer battle bay forums 350 Relationship battke 300 149 4 Not relevant team battle games 300 1,2 Discovery .net forum 300 3,5 Not relevant Customer battle bay tips 250 492 Relationship battle on the bay 250 209 0 Not relevant battle. 250 210 Not relevant Customer battle bay guide 250 274 Relationship battle on the bay 2015 250 Not relevant happy bay games 250 1,5 Not relevant battle forum 250 0 Not relevant happy bay games app 250 0 Not relevant battle by the bay 250 176 0 Not relevant angry birds 2 level 47 200 162 Not relevant big hero 6 battle in the bay 200 80 0,08 Not relevant battle of quiberon bay 200 142 0 Not relevant angry birds battle 200 0,35 Not relevant team battle game 200 5 Discovery battle of milne bay 200 159 0 Not relevant battle of chesapeake bay 200 169 0 Not relevant battle of mobile bay generals 200 Not relevant battle of empress augusta bay 200 158 0 Not relevant battle of put in bay 200 169 0 Not relevant bay games 200 0,7 Discovery happy bay app 200 0,4 Not relevant Customer battle bay wiki 150 Relationship </p><p>71 </p><p> battl. 150 Not relevant battle net forum 150 2 Not relevant battle boats.io 150 152 Not relevant forumlari net 150 Not relevant manila bay battle 150 124 0 Not relevant mobile bay battle 150 117 0 Not relevant battlw 150 3 Not relevant the battle of mobile bay 150 0 Not relevant battlr 150 6 Not relevant battlebay 150 112 Conversion the battle of manila bay 150 149 0 Not relevant battle of the bay 2017 150 1 Not relevant battle girl: the living dead in tokyo bay 150 Not relevant happy bay download 150 0,01 Not relevant battle bay game 150 0 Conversion battle.net forum 150 2,5 Not relevant battle of kips bay 150 128 0 Not relevant battle of guantánamo bay 100 Not relevant Content for this query could be Customer how to achieve the mod's benefits battle bay mod apk 100 Relationship without using the mod net forum 100 5 Not relevant battle of the bay baseball 100 Not relevant bttle 100 0 Not relevant battle of blackwater bay episode 100 Not relevant screenshot to select your weapon 100 Not relevant use net forum 100 Not relevant sea bay games 100 0 Discovery dattle 100 0,01 Not relevant battle of manilla bay 90 0 Not relevant bay net login 90 Not relevant Content for this query could be Customer how to achieve the cheat's battle bay cheats 90 Relationship benefits without using it Customer battle bay reddit 90 Relationship batttle 90 2,5 Not relevant battal ships 90 Not relevant battler shop 90 Not relevant Customer battle bay hack 80 Relationship npc battle on the bay 80 0 Not relevant alaska battle on the bay 80 Not relevant battle ray 80 2 Not relevant battle of the bays 80 Not relevant big hero 6 battle in the bay ds 80 Not relevant battle of the bay 2016 80 0 Not relevant net battles 80 Not relevant ios on the bay 80 0 Not relevant forum game ideas 80 0 Not relevant battle bay apk 80 Conversion </p><p>72 </p><p> battle at the bay 80 0 Not relevant battle of bailen 80 Not relevant battle of guantanamo bay 80 0 Not relevant battle bay pc 80 Conversion happy bay apk download 70 0 Not relevant battle of lyme bay 70 Not relevant play battle 70 3 Not relevant bay server 70 0 Not relevant mobile vehicle bay not working 70 0 Not relevant how to play battle 70 0 Not relevant battle boats games 70 3,5 Discovery playing bay 70 Not relevant www battler 70 Not relevant battle by the bay 2016 70 Not relevant battle of the bay world series 70 0 Not relevant battle of penobscot bay 70 0 Not relevant battle battle 70 2 Not relevant battleing games 60 0,9 Discovery battle boats game 60 3 Discovery battle of the bay trophy 60 Not relevant battle of aboukir bay 60 0 Not relevant happy bay android 60 1,5 Not relevant blackwater bay battle 60 0 Not relevant www battle 60 0 Not relevant battle house green bay 60 Not relevant battle of santiago bay 50 0 Not relevant game bay 50 3 Discovery battle of the bay lacrosse 50 Not relevant happy bay game app 50 Not relevant battle bay release date 50 Not relevant battle of ormoc bay 50 0,03 Not relevant real time battle 50 2,5 Not relevant bay wiki 50 0 Not relevant battle on the bay 2019 50 Not relevant bay net.net 40 Not relevant the battle of put in bay 40 0 Not relevant battle of salamis bay 40 0 Not relevant battle of the bay football 40 6 Not relevant shipslap 40 Not relevant bay play 40 Not relevant Customer battle bay best ship 40 Relationship battle of the bay 2019 40 Not relevant forums battle net 40 Not relevant battle of mobile bay civil war 40 0 Not relevant bay apps 40 1,3 Not relevant </p><p>73 battle bay best Customer weapon 40 Relationship battle of bayou fourche 40 0 Not relevant game of bay 40 0 Not relevant battle by the bay lacrosse 40 0 Not relevant who won the battle of mobile bay 40 0 Not relevant battle forums 40 Not relevant french and british battle in chesapeake bay 40 0 Not relevant battle mobile bay 40 Not relevant battle on the bay green bay 40 Not relevant multiplayer boat games 40 1 Discovery bay net login page 40 Not relevant Customer battle bay strategy 40 Relationship happy bay for iphone 40 10 Not relevant boat battles 40 Discovery battle and upgrade games 40 1,2 Not relevant battle of the bay hat 30 0,05 Not relevant boat battle game 30 Not relevant battle on the bay 2016 30 0 Not relevant battle of bay 30 0 Not relevant battle of manila bay 1898 30 0 Not relevant the battle of blackwater bay 30 Not relevant bay battle 30 Not relevant your battle download 30 Not relevant battle by the bay 2018 30 Not relevant happy bay app for iphone 30 1,5 Not relevant bay on top.com 30 Not relevant battle bay for pc 30 Conversion battle of the bay 1989 30 0 Not relevant battle of the bay tickets 30 0,7 Not relevant who won the battle of manila bay 30 0 Not relevant battle! 30 Not relevant battle of delaware bay 30 Not relevant injustice 2 guild points 30 Not relevant alaska: battle on the bay 30 Not relevant battle on the bay corpus christi 30 Not relevant battle of tokyo bay 30 0 Not relevant battle of the bay earthquake 30 Not relevant battle of the bay poster 30 0,01 Not relevant tampa bay buccaneers battle flag 30 0,45 Not relevant </p><p>74 battle game of the month 30 0 Not relevant battle girl the living dead in tokyo bay 30 0 Not relevant battle of put in bay war of 1812 20 0 Not relevant battle of mobile bay 5k 20 0 Not relevant battle of manila bay summary 20 0 Not relevant happy bay ios 20 0,02 Not relevant huge battle games 20 Discovery battle of the bay football 2016 20 0 Not relevant sunny bay disposal battle creek mi 20 Not relevant battle of mobile bay facts 20 0 Not relevant happy bay free download 20 0 Not relevant boat game download 20 5 Not relevant battle bay hacks 20 Not relevant day of infamy controller support 20 Not relevant battle of the bay 5 20 0 Not relevant bay area barber battle 20 Not relevant angry birds battle games 20 Not relevant battle of the bay dogpatch 20 Not relevant bad piggies 5 3 20 0 Not relevant happy bay free games 20 0 Not relevant barttle 20 0 Not relevant kips bay battle 20 Not relevant battle of put-in-bay 20 Not relevant happy bay for pc 20 0 Not relevant forums francais 20 Not relevant sunny bay disposal battle creek michigan 20 Not relevant sand bay resort battle lake mn 20 0 Not relevant </p><p>75 </p><p>Appendix 9. Boat Games and Boat Battle Games data sheet </p><p>BOAT GAMES AND BOAT BATTLE GAMES Keywords Volume Clicks CPC Funnel Stage Comments ship battles game 400 3 Discovery boat battle games 350 2,5 Discovery boat games boat games 350 1,3 Discovery boat game 350 155 0,9 Discovery battle boat 300 0,6 Discovery boat battle 200 0,7 Discovery ship game 200 79 1,2 Discovery download warship games 200 1,6 Discovery ship shooting games 200 0,35 Discovery army boat games 200 1,4 Discovery a boat game 200 0 Discovery boat games online 150 0,45 Discovery sea battle online 50 1,2 Not relevant seabattle online 50 1,1 Not relevant ship fighting games 150 2,5 Discovery ship shooter games 150 0,6 Discovery war boat game 150 12 Discovery boat sinking games 150 1,2 Discovery water boat games 150 0,15 Discovery boat games online 150 0,45 Discovery boat gams 20 0,4 Not relevant ship games online 150 1,5 Discovery boat boat games 100 1,3 Discovery ship game online 100 1,7 Discovery ships game online 100 1,7 Discovery boat games for free 90 0,45 Discovery power boat racing games 200 0,1 Not relevant free boat games 80 0,5 Discovery ship.io game 200 225 Not relevant war boat games 80 45 Discovery boat building games 200 1,7 Not relevant boat parking games 200 0,6 Not relevant speedboat racing games 150 1,5 Not relevant <a href="/tags/Minecraft/" rel="tag">minecraft</a> speed boats 150 Not relevant boat shooting games 70 0,7 Discovery how to make boat in little alchemy 150 0 Not relevant sinking simulator ships 150 128 0 Not relevant sink boat game 60 1,1 Discovery games boat games 50 Discovery boat war games 50 2 Discovery submarine simulator online 150 343 0 Not relevant car boat games 150 Not relevant ship driving game 150 1,8 Not relevant boat sinking simulator 150 0,15 Not relevant submarines games online 150 1,4 Not relevant submarine games on line 150 1,4 Not relevant sinking ships games 50 1,8 Discovery free submarine simulator 150 0 Not relevant boat io games 150 Not relevant </p><p>76 sinking ship simulator 2 download free 150 Not relevant jet ski free games 150 0 Not relevant games boat games 50 Discovery shooting boat games 50 2,5 Discovery games to play on a boat 100 1 Not relevant boat driving simulator 100 0,9 Not relevant truck and boat trailer games 100 0,08 Not relevant build a boat games 100 1,8 Not relevant speed boat games 100 1,1 Not relevant jet boats games 100 0,8 Not relevant kids play boat 100 0,4 Not relevant boat boat games 100 1,3 Not relevant free boat race games 100 1,4 Not relevant motor boats games 100 3 Not relevant jet boat games 100 0,6 Not relevant motor boating games 100 2 Not relevant motor boat game 100 3 Not relevant motor boat games 100 0,3 Not relevant bote game 100 1,9 Not relevant boat war games 50 2 Discovery all boat games 40 0,06 Discovery boat driving games 100 1,3 Not relevant ships games online 100 1,7 Not relevant jet boat game 90 Not relevant boat games for free 90 0,45 Not relevant games online poki 90 Not relevant jet ski games free 90 0,06 Not relevant rc boat battles 90 0,15 Not relevant fishing boat simulator 90 0,8 Not relevant multiplayer submarine game 90 Not relevant speed boat simulator 80 0 Not relevant ship driving games 80 1,8 Not relevant boat battles 40 Discovery ferry boat games 80 0 Not relevant free boat games 80 0,5 Not relevant the boat game 80 0,03 Not relevant waterboat games 70 Not relevant water boats games 70 Not relevant water boating games 70 Not relevant big boat games 70 0,3 Not relevant sinking simulator 2 game 70 Not relevant rc boat fishing games 70 Not relevant minecraft ships sinking 70 Not relevant boat gun games 40 0 Discovery flying boat game 70 Not relevant sink boat game 60 1,1 Not relevant minecraft medieval boat 60 0 Not relevant navy boat games 60 1,2 Not relevant boat trailer games 60 Not relevant online ship games 60 1,4 Not relevant boat <a href="/tags/Racing_game/" rel="tag">racing game</a> 60 Not relevant play boats 60 0,6 Not relevant submarine online free 60 0 Not relevant boat simulator online 60 1,1 Not relevant titanic games online free 60 1,8 Not relevant </p><p>77 </p><p> sinking boat games 50 0 Not relevant free ship games 50 1,6 Not relevant boat games 3d 50 0,5 Not relevant submarine games for kids 50 0,8 Not relevant ship driving games simulator 50 3,5 Not relevant multiplayer boat games 40 1 Discovery multiplayer ship games 40 2 Discovery free boat driving games 50 0 Not relevant cool boats games 50 0,9 Not relevant sink the ship game online 30 Discovery driving boat games 50 0,15 Not relevant sinking ship simulator online 50 0,08 Not relevant cool boat games 50 0,06 Not relevant online boating game 50 0,8 Not relevant ship girls game 50 Not relevant gaming boats 50 2,5 Not relevant sink ship games 50 1,9 Not relevant battle pirates ship builder simulator 50 Not relevant cat can do boat crash 50 Not relevant sinking simulator online 50 0 Not relevant boat battle game 30 Discovery powerboat games 40 3 Not relevant boat riding games 40 0 Not relevant free speedboat games 40 0,35 Not relevant best boat games 40 0 Not relevant free poki games 40 Not relevant ski boat games 40 0,04 Not relevant building boat games 40 2,5 Not relevant sinking ship simulator no download 40 Not relevant sink your own ship game 40 Not relevant cruise ship simulator online 40 1,3 Not relevant boat crashing games 40 0 Not relevant cruise ship driving games 40 0 Not relevant ship racing games 40 Not relevant free online boat games 30 0,7 Discovery ship io games 40 Not relevant ship games free online 40 Not relevant doblons.io best ship 40 Not relevant shark games for girls 40 0,2 Not relevant fun boat games 40 0,8 Not relevant boat.io game 40 Not relevant 3d submarine games free online 40 Not relevant ship girl game 40 0 Not relevant boat racing games for kids 40 Not relevant truck and boat games 40 0 Not relevant mini battleship game 30 0,25 Discovery pirate ship builder game 40 Not relevant all boat games 40 0,06 Not relevant speed boat games free 40 2,5 Not relevant boat.io games 40 Not relevant ship games for kids 40 0,25 Not relevant battleship game boats 30 0 Discovery boat and car games 40 0,01 Not relevant build boat games 40 0,03 Not relevant </p><p>78 </p><p> boat making games 40 2 Not relevant ship sinking simulator game online 40 1,4 Not relevant bote games 40 1,1 Not relevant boat docking game 40 0 Not relevant fast boat games 40 1,1 Not relevant sink the ship game online 30 Not relevant pirate ship war games 30 2,5 Not relevant drive a boat game 30 3 Not relevant submarine online games 30 1 Not relevant rc boat games free 30 0 Not relevant driving a boat games 30 3 Not relevant ship sink simulator 30 Not relevant sinking ship simulator ships 30 0 Not relevant ship sinking simulator play free 30 0,05 Not relevant pirate ship shooting games 30 0,9 Not relevant naval online game 30 3 Not relevant free roam medieval games 30 1,4 Not relevant sinking ship simulator 3d 30 2,5 Not relevant cargo boat games 30 0 Not relevant submarine shooting game 30 0,1 Not relevant ship sinking games 30 1,5 Not relevant boats across 3 game 30 Not relevant real boat games 30 0 Not relevant cruise ship games online 30 1,7 Not relevant ship sinking simulator games 30 3 Not relevant boat builder game 30 2,5 Not relevant rc boat games 30 0,9 Not relevant medieval fishing boats 30 Not relevant submarine multiplayer game 30 Not relevant free online boat games 30 0,7 Not relevant play race games for free 30 0,09 Not relevant sailboat game 30 0,03 Not relevant kids mini ski boat 30 Not relevant fire boat games 30 0,3 Not relevant pirates ship games online 30 1,3 Not relevant free online naval games 30 Not relevant pirate ship battle games free 30 1,4 Not relevant 3d boat games 30 2,5 Not relevant online boat games 20 2 Discovery ship and boat games 20 Discovery </p><p>79 </p><p>Appendix 10. Small Giant Games Domain data sheet </p><p>DOMAIN Keywords Volume Rank Traffic CPC Funnel Stage Comments small giant games 400 1 91 0,6 Discovery small games 500 7 18 1,5 Not relevant the small giant 150 8 7 Not relevant small giant games forum 50 3 6 Customer relationship giants developer network 350 12 6 Not relevant small giant forums 40 3 4,3 Customer relationship small giant 700 1 3,9 Not relevant small giant 700 1 3,9 Not relevant small giant 700 1 3,9 Not relevant sgggames 70 7 3,4 Not relevant small giant games 400 1 3,4 0,6 Discovery little giant games 50 6 2,8 1,9 Not relevant game giant 600 13 2,6 0,8 Not relevant little giants wiki 50 7 2,2 Not relevant small games info 30 5 2,1 Not relevant giant g 150 13 1,7 0,6 Not relevant big giant games 150 13 1,7 Not relevant small giant management 70 10 1,7 Discovery giant game online 30 7 1,4 Not relevant games with giants 30 7 1,3 Not relevant small giants 1200 27 1,1 0,1 Not relevant giant the game 10 5 1 Not relevant giant gaming 20 7 0,98 Not relevant little giant studio 20 7 0,76 Not relevant sgg gamez 10 7 0,72 Not relevant www small 50 13 0,6 Not relevant giant game company 10 8 0,5 Not relevant giant website 200 21 0,35 0,5 Not relevant oy games 30 14 0,34 0,45 Not relevant giant games online 30 14 0,29 1 Not relevant giant official website 70 18 0,29 0,6 Not relevant little giant world 80 19 0,26 2,5 Not relevant gigantic support 60 18 0,26 Not relevant giant corporate phone number 20 13 0,26 0,15 Not relevant giant corporate number 40 17 0,19 Not relevant gigantic esports 30 17 0,17 Not relevant you gaming 80 21 0,17 3 Not relevant giant games 700 27 0,16 0,8 Not relevant little big giants 60 20 0,16 Not relevant little giant application 20 17 0,13 0,5 Not relevant giants.com forum 150 26 0,11 Not relevant giant address 100 25 0,11 Not relevant little giant games 50 6 0,1 1,9 Not relevant little giant games 50 6 0,1 1,9 Not relevant little giant games 50 6 0,1 1,9 Not relevant </p><p>80 </p><p> little big games 40 20 0,1 Not relevant little giant usa 60 22 0,1 0,9 Not relevant game giant 600 13 0,1 0,8 Not relevant game giant 600 13 0,1 0,8 Not relevant game giant 600 13 0,1 0,8 Not relevant small game developers 40 22 0,08 Discovery small game companies 50 23 0,07 4,5 Discovery small game studios 40 22 0,07 Discovery website giant 20 18 0,06 Not relevant giants video games 40 22 0,06 Not relevant hames com 30 21 0,06 0,7 Not relevant giants london game 400 33 0,06 Not relevant small puzzle games 50 24 0,05 2 Discovery smart online game 20 20 0,05 Not relevant oddwings 40 24 0,05 Not relevant video game giant 100 28 0,05 2,5 Not relevant huge games 200 31 0,05 1,2 Discovery team little big 100 25 0,04 Not relevant small web address 10 19 0,04 Not relevant empire games wiki 50 25 0,04 Not relevant little giant website 20 23 0,03 1,1 Not relevant we you game 50 26 0,03 1,1 Not relevant giant email 30 24 0,03 0,25 Not relevant empire game studio 20 23 0,03 Not relevant big small game 20 22 0,03 Not relevant little giant studio 20 7 0,03 Not relevant little giant studio 20 7 0,03 Not relevant little giant studio 20 7 0,03 Not relevant small puzzles games 40 26 0,03 Discovery giant software games 30 25 0,03 Not relevant giant girl games 90 30 0,02 0,45 Not relevant small di 40 27 0,02 Not relevant all small games 20 24 0,02 Not relevant giant hr number 20 25 0,02 Not relevant small rpg games 40 28 0,02 0,2 Discovery mall empire games 20 25 0,02 Not relevant my giant app 350 38 0,02 0,5 Not relevant a small games 40 29 0,01 Not relevant giants homepage 20 26 0,01 Not relevant smallgamesonline 20 26 0,01 Not relevant giant co 60 31 0,01 0,8 Not relevant small on top game 150 35 0,01 Not relevant giants pc game 30 29 0,01 Not relevant little giant world games 20 27 0,01 Not relevant giants website 200 38 0,01 0,8 Not relevant giants software wiki 20 28 0,01 Not relevant giant team 60 33 0,01 Not relevant </p><p>81 </p><p> giants con 150 37 0,01 1,2 Not relevant jogos para phone 30 30 0,01 6 Not relevant giant website for employees 10 27 0,01 0,5 Not relevant giants mobile app 20 29 0,01 35 Not relevant small 47000 79 0,01 0,8 Not relevant small gaming companies 100 38 0,01 Discovery as small as a giant 40 33 0,01 Not relevant mall empire game 40 34 0 Not relevant giant big game 40 35 0 Not relevant empires oyunlari 20 32 0 Not relevant little big game 90 39 0 Not relevant giant app 600 44 0 0,8 Not relevant little gigant 30 34 0 0,09 Not relevant my hr giant 80 39 0 Not relevant jobs at giant 60 38 0 0,45 Not relevant giant video games 40 36 0 Not relevant small games to play 60 38 0 0,8 Not relevant finland game companies 10 31 0 Discovery beautiful graphic games 40 37 0 0,6 Not relevant rpg puzzle generator 100 42 0 Discovery giant official 20 34 0 Not relevant homepage games google 20 35 0 Not relevant giant mobile app 80 40 0 0,8 Not relevant finnish based tech giant 150 43 0 Not relevant old one puzzles warhammer 2 50 39 0 Not relevant giants gaming 200 43 0 0,6 Not relevant giant phone number 250 39 0 1,6 Not relevant small video games 80 42 0 Not relevant giant play 20 36 0 Not relevant g games.com 30 38 0 0,02 Not relevant гигант 30 38 0 Not relevant giant human resources phone number 40 40 0 0,03 Not relevant giant do 20 37 0 Not relevant giants game online 150 47 0 1,8 Not relevant giants game location 50 42 0 1,5 Not relevant giant jobs 1900 54 0 0,3 Not relevant rpg maker puzzles 40 42 0 Discovery play g helppay 50 44 0 Not relevant giants in video games 10 38 0 Not relevant google play contact support 80 46 0 0,35 Not relevant puzzles jobs 20 40 0 0,03 Not relevant finnish game companies 10 38 0 Discovery smallest pc game 90 47 0 Not relevant </p><p>82 </p><p> giant careers 2900 48 0 0,3 Not relevant game/game.com 150 50 0 Not relevant giant company 100 49 0 0,3 Not relevant giant job openings 40 45 0 0,5 Not relevant online small games 20 42 0 Not relevant hr giant 10 41 0 Not relevant top game website 300 55 0 7 Not relevant giants game london 60 48 0 Not relevant next games oy 80 49 0 Not relevant giantcareers 200 54 0 0,45 Not relevant best small games 100 51 0 Not relevant small jobs app 200 53 0 1,9 Not relevant ssmall 50 49 0 Not relevant small online games 100 52 0 1,2 Not relevant rpg game 2013 20 45 0 Not relevant little big pl 20 46 0 Not relevant website with games 150 55 0 0,9 Not relevant giant characters 150 54 0 Not relevant we are giant 80 52 0 Not relevant g store giant 100 54 0 Not relevant giants online application 40 49 0 0,5 Not relevant big game empire 20 47 0 0,25 Not relevant puzzle warhammer 2 20 47 0 Not relevant gaint jobs 40 50 0 Not relevant giant monster game 50 51 0 Not relevant team giant 200 57 0 Not relevant we are the giant 150 54 0 Not relevant samll 250 50 0 Not relevant web site with games 250 59 0 1,9 Not relevant smart little games 80 54 0 Not relevant giant monster games online 10 46 0 Not relevant giants software phone number 20 48 0 Not relevant smart puzzles games 20 48 0 Discovery google oyunlari 30 50 0 0,15 Not relevant multiplayer games google sites 10 46 0 Not relevant game company jobs 250 55 0 0,35 Discovery small video game companies 40 52 0 2,5 Discovery smaall 50 53 0 Not relevant games homepage com 150 59 0 Not relevant small: 30 52 0 Not relevant little giant logo 80 56 0 Not relevant small rpg 30 52 0 Discovery website of games 100 58 0 0,9 Not relevant </p><p>83 giant corporate office phone number 40 54 0 Not relevant gaming email 30 52 0 Not relevant game companies jobs 100 58 0 0,9 Discovery finnish tech giant 150 61 0 Not relevant small mobile games 10 49 0 Discovery small do 80 58 0 Not relevant gigantic studios 350 66 0 Not relevant little giants characters 100 61 0 Not relevant giant de 100 61 0 Not relevant giant google 60 59 0 Not relevant giants job application 20 54 0 Not relevant web site of games 30 56 0 3 Not relevant wepsite of games 30 56 0 1,1 Not relevant games games .com 400 64 0 Not relevant www gamesgames 150 64 0 2 Not relevant giant ceo 20 55 0 Not relevant little giant can can 50 60 0 0,6 Not relevant jobs playing games 40 59 0 0,35 Not relevant rpg quest game 90 63 0 1,7 Discovery giant escape 2013 30 59 0 Not relevant my little giant 100 65 0 0,7 Not relevant google games homepage 80 64 0 1,3 Not relevant giant apply online 70 64 0 0,25 Not relevant giants current game 10 56 0 Not relevant giants application online 100 66 0 0,4 Not relevant giant .com 40 62 0 Not relevant co small game 30 61 0 Not relevant empire engine game 20 59 0 Not relevant giants internship 20 59 0 Not relevant giant job positions 30 61 0 0,7 Not relevant giant corporate office 200 70 0 0,6 Not relevant smart online games 20 60 0 Discovery google *play g.co/helppay# ca 30 61 0 Not relevant website for games 150 68 0 2 Not relevant game coo 20 60 0 0,25 Not relevant rpg .io games 150 69 0 Not relevant top gaming websites 300 72 0 5 Not relevant best google play games 2013 20 61 0 Not relevant Not relevant 0 60 20 العاب g smart numbers game 20 61 0 Not relevant </p><p>84 giant monster video games 40 65 0 Not relevant giant animations 30 64 0 Not relevant giant career application 30 64 0 0,45 Not relevant small as a giant 30 64 0 Not relevant smart play games 10 60 0 Discovery small game apps 40 67 0 1,1 Not relevant mobile game jobs 40 67 0 1,9 Not relevant giants are small 20 64 0 Not relevant huge giants 20 64 0 Not relevant big little games 30 67 0 Not relevant google oyunları 30 68 0 Not relevant play oy 80 72 0 Not relevant official giants website 20 66 0 0,6 Not relevant gaming company jobs 100 74 0 Discovery giants employment opportunities 20 65 0 0,3 Not relevant tro choi be na 10 64 0 Not relevant giants official website 80 73 0 0,5 Not relevant small de 20 67 0 Not relevant games like social empires 50 72 0 Discovery little giant.com 100 75 0 Not relevant giant can 60 73 0 Not relevant www.giant.com 150 77 0 Not relevant best gigantic hero 20 68 0 Not relevant aim cmo 20 70 0 Not relevant giant career 150 78 0 0,35 Not relevant careers with giant 40 72 0 0,25 Not relevant bsmall 40 73 0 0,3 Not relevant giants software games 250 79 0 4 Not relevant smakl 100 77 0 Not relevant top games inc 100 77 0 Not relevant game giant fargo 200 80 0 Not relevant gianr 350 78 0 0,3 Not relevant small. 350 73 0 Not relevant g.co/helppay 600 80 0 Not relevant giants video game 100 79 0 Not relevant supergiant games jobs 200 81 0 Not relevant gaming companies jobs 40 75 0 Discovery giant corporate offices 200 83 0 0,02 Not relevant team game apps 30 75 0 Not relevant csmall 20 74 0 Not relevant giant g-store 20 73 0 Not relevant smsll 200 72 0 Not relevant how do you games 70 79 0 0,35 Not relevant smqll 30 76 0 Not relevant smalln 40 77 0 Not relevant giant al 10 73 0 Not relevant mini games.com 80 82 0 2,5 Not relevant </p><p>85 tiny puzzles games 50 80 0 0,3 Discovery smart games apps 40 79 0 3 Not relevant cpo game 60 82 0 Not relevant smart gaming 30 79 0 1,7 Not relevant giant jobs hiring 20 76 0 0,2 Not relevant dmsll 20 77 0 Not relevant founding game 40 80 0 Not relevant empire pc games 20 78 0 0,3 Discovery giant monster games 250 89 0 1,3 Not relevant finnish empire 200 87 0 Not relevant smart game apps 40 82 0 3 Not relevant gigantic logo 50 83 0 Not relevant empire for gamers 30 81 0 Discovery smalll 300 84 0 Not relevant contact rpg 60 85 0 Not relevant big and small game 100 88 0 0,4 Not relevant <small> 200 82 0 Not relevant tsmall 40 85 0 Not relevant do small 20 84 0 Not relevant little big giant 200 94 0 0,7 Not relevant giant positions 10 82 0 Not relevant games with beautiful graphics 30 86 0 Not relevant www games con 20 84 0 0,08 Not relevant games games please 40 88 0 2,5 Not relevant job giant 30 88 0 1 Not relevant giant inc 30 89 0 Not relevant engineering games and puzzles 30 88 0 Discovery goiant 30 89 0 Not relevant email game 250 98 0 1,1 Not relevant we are small 30 90 0 Not relevant giant careers application 30 90 0 0,3 Not relevant giant com 20 89 0 1,1 Not relevant big little giants 30 91 0 Not relevant web rpgs 100 96 0 2 Discovery gamers phone number 60 94 0 1,7 Not relevant giant link 60 94 0 Not relevant giant headquarters address 10 88 0 Not relevant gisny 150 100 0 Not relevant electronic floor games 10 90 0 0,7 Not relevant game developer websites 50 96 0 Not relevant team puzzle games 30 95 0 Not relevant giantr 60 98 0 Not relevant puzzle rpg games for pc 10 92 0 Discovery ggiant 30 96 0 Not relevant </p><p>86 supergiant games careers 30 96 0 Not relevant gian t 20 94 0 Not relevant big gigantic logo 60 99 0 Not relevant team rpg games 70 100 0 1,6 Not relevant little giants team 10 92 0 Not relevant apply for a job at giant 30 97 0 0,5 Not relevant game telephone number 20 95 0 Not relevant rpg website games 30 98 0 2 Discovery online empire games 40 99 0 1,4 Discovery rpg game companies 20 100 0 Discovery giant hq 10 99 0 Not relevant </p><p>87 </p><p>Appendix 11. Empires & Puzzles data sheet </p><p>EMPIRES & PUZZLES Keywords Volume Clicks CPC Funnel Stage Comments gameplay 10000 2805 0,7 Not relevant Too vague Customer empires and puzzles forum 6100 6088 relationship Customer empires and puzzles wiki 4600 1898 relationship empires 3500 1278 3,5 Not relevant empire and puzzles 2800 1299 Conversion cz forum 2700 2618 0 Not relevant empires and puzzles heroes 2500 1915 Retention game empire 2500 1577 1,5 Not relevant empires and puzzles cheats 1900 2052 Retention Offer tips Customer empires and puzzles guide 1800 1874 relationship empires and puzzles hero ranking 1700 1360 Retention empires and puzzles farming 1600 1128 Retention hero wars gameplay 1400 1001 0 Not relevant empires and puzzles best heroes 1300 1024 Retention empires and puzzles troops 1300 980 Retention empires and puzzles training camp 1300 464 Retention puzzles and empires 1200 587 Conversion wikipedia home page 1200 1186 0,2 Not relevant Customer empires and puzzles reddit 1200 1405 relationship empires and puzzles emblems 1100 1126 Retention empires and puzzles tips 1000 1122 Retention empires and puzzles holy chest 900 903 Retention empires and puzzles hack 900 840 Retention Offer tips giants forum 900 1078 5 Not relevant empires and puzzles barracks 800 313 Retention empires and puzzles hero guide 800 812 Retention empires & puzzles 800 403 Conversion giants message board 800 877 2,5 Not relevant community forum 700 269 3,5 Not relevant empires and puzzles atlantis summon 700 907 Retention small giant 700 354 Not relevant sota forums 700 0 Not relevant giant game 700 194 1,9 Not relevant empires and puzzles hero list 700 626 Retention giant games 700 488 0,8 Not relevant riddle joker 700 594 Not relevant wonderland tire 600 286 3 Not relevant </p><p>88 </p><p>Customer wiki empires 500 relationship game forum 500 469 Discovery empires and puzzles pc 500 513 Conversion empires and puzzles stronghold 500 247 Retention giants forums 500 671 0 Not relevant empires choice 500 1,6 Not relevant heroes forums 450 441 Not relevant how to play empires and puzzles 450 318 Retention mpq reddit 450 479 0 Not relevant the giant gameplay 400 0,6 Not relevant inara cz 400 384 0 Not relevant empires and puzzles season 2 400 376 Retention empires and puzzles events 400 427 Retention small giant games 400 305 0,6 Discovery community forums 350 107 Not relevant Customer empire and puzzles forum 350 326 relationship cz forums 350 468 Not relevant empires and puzzles talent grid 350 357 Retention empires and puzzles level up troops 350 138 Retention empires and puzzles trainer hero 350 339 Retention how to level up troops in empires and puzzles 350 167 Retention empires and puzzles mod apk 350 559 Retention Offer tips Customer empire and puzzles wiki 350 157 relationship empires and puzzles farming guide 350 301 Retention empires and puzzles alliance wars 300 317 Retention empires and puzzles hero rankings 300 Retention empires and puzzles characters 300 144 Retention playable puzzles 300 1,4 Discovery empires and puzzles titans 300 224 Retention empires and puzzles ascension items 300 332 Retention empires and puzzles update 300 224 Retention empires and puzzles alchemy lab 300 292 Retention puzzle fighting games 300 2,5 Discovery empires and puzzles fire chest 300 308 Retention empires and puzzles strategy 300 367 Retention empires and puzzles nature chest 300 332 Retention play empire 250 1,1 Discovery rpg puzzles and riddles 250 0 Discovery </p><p>89 </p><p>Customer empires and puzzles emoji 250 relationship empires and puzzles advanced buildings 250 267 Retention forge of empires quests 250 0 Not relevant puzzle rpg game 250 3 Discovery empires and puzzles heroes ranking 250 225 Retention minion backgrounds 250 0 Not relevant empires and puzzles best defense team 250 Retention rpg puzzles 250 364 4 Discovery empires and puzzles heroes list 250 232 Retention match 3 rpg games 250 3 Discovery empirez 250 1,9 Not relevant puzzle rpg 250 124 2 Discovery empires and puzzles best farming levels 250 300 Retention giants fan forum 250 0 Not relevant empires and puzzles dark chest 250 Retention empires and puzzles wanted missions 250 242 Retention Customer puzzles and empires wiki 250 relationship #empire 250 0,9 Not relevant giants message boards 250 Not relevant rpg mac 200 1,1 Discovery puzzle and dragons account recovery 200 237 0 Not relevant empires and puzzles upgrade troops 200 Retention giants game update 200 Not relevant empires and puzzles hidden blade 200 Retention official forum 200 0 Not relevant empires and puzzles holy enemies 200 Retention Not relevant 0 124 200 منتدى empires downloads 200 Not relevant download empires 200 1,7 Not relevant empires and puzzles leveling guide 200 120 Retention empires and puzzles hero academy 200 Retention gameplays 200 82 0,8 Not relevant empires and puzzles war 200 Retention empire and puzzles troops 200 166 Retention empires and puzzles cheat codes 200 Retention Offer tips empires and puzzles defense team 200 Retention emprires 200 0,45 Not relevant empire app 200 1,9 Not relevant wiki empire 200 0 Not relevant puzzle backgrounds 200 Not relevant empire puzzle 200 1,2 Conversion empires & puzzles: rpg quest 200 Conversion </p><p>90 </p><p> my empires 200 3 Not relevant <a href="/tags/Puzzle_Quest/" rel="tag">puzzle quest</a> forums 200 Discovery empires and puzzles how to level up troops 200 83 Retention emppires 200 0,45 Not relevant laptop empires 200 Not relevant gamegem android 200 6 Not relevant empires and puzzles healers 200 217 Retention small puzzles 200 83 0,5 Not relevant empire jocuri 200 0,1 Not relevant empires game 200 58 3 Discovery quest rpg 200 90 0,7 Discovery puzzle help 200 0,8 Not relevant hero wars puzzle game 200 142 Not relevant empires and puzzles best farming 200 Retention how to use emblems in empires and puzzles 200 Retention empire jocul 200 0,1 Not relevant empires and allies forums 200 Not relevant puzzel help 200 6 Not relevant empires and puzzles troop farming 200 Retention empires and puzzles cheats android 200 241 Retention Offer tips puzzle battle games 200 2,5 Discovery mascarade board game 200 90 0,2 Not relevant download impire 200 1,7 Not relevant puzzlehelp 200 6 Not relevant match 3 battle games 200 3 Discovery spg game 150 2,5 Not relevant empires and puzzles ice chest 150 Retention giant puzzles 150 0,5 Not relevant free empires 150 0,6 Not relevant officialforum 150 Not relevant rpg wiki 150 111 0 Not relevant empires itunes 150 Not relevant empires and puzzles best team 150 Retention little giant xtreme cost 150 0,35 Not relevant empires and puzzles compass 150 Not relevant ranvir empires and puzzles 150 Not relevant empires and puzzles best 4 star heroes 150 Retention puzzle and dragons team builder 150 0 Not relevant empire s 150 2,5 Not relevant empires and puzzles season 3 150 Conversion computer puzzle game 150 Discovery empires and puzzles tier list 150 Retention empires and puzzles hack no human verification 150 Not relevant rpg puzzle games 150 2 Discovery impires 150 0,45 Not relevant </p><p>91 empires and puzzles event Customer calendar 150 relationship aegir empires and puzzles 150 Retention empires and puzzles best troops 150 Retention puzzles games free download 150 1,4 Discovery computer puzzle 150 0,45 Not relevant empire and puzzles heroes list 150 Retention empires and puzzles hunters lodge 150 Retention giants com message board 150 0,6 Not relevant empires and puzzles harpoon 150 Retention empire pc game 150 97 1,3 Discovery empires update 150 Not relevant empires and puzzles best 3 star team 150 Retention empires and puzzles free gems 150 Retention Offer tips control hra puzzle 150 Not relevant empire updates 150 Not relevant how to get free gems in empires and puzzles 150 Retention Offer tips match3 puzzle 150 4,5 Discovery forum lowyat 150 0 Not relevant emprise 1 150 3,5 Not relevant puzzle rpg games 150 2,5 Discovery empires and puzzles download 150 Conversion match 3 rpg 150 174 2,5 Discovery small puzzle 150 0,8 Discovery match 3 quest games 150 3 Discovery puzzle of the month 150 0,4 Not relevant rpg quest 150 78 1,8 Discovery empires and puzzles recruits 150 Retention playing forum 150 Discovery puzzles game download 150 2,5 Discovery elena empires and puzzles 150 Retention empires and puzzles cheats no survey 150 Retention Offer tips empires and puzzles Customer calendar 150 relationship mpq character rankings 150 0 Not relevant kunchen empires and puzzles 150 Retention zeline empires and puzzles 100 Retention alchemy lab empires and puzzles 100 Retention 3 puzzle 100 0,1 Discovery rpg quest games 100 1,2 Discovery empires and puzzles training camp levels 100 Retention empires and puzzles titan tips 100 Retention </p><p>92 </p><p>Appendix 12. Puzzle Games and RPG Games data sheet </p><p>PUZZLE GAMES AND RPG GAMES Funnel Puzzle Keywords Volume Clicks CPC Stage Comments or RPG free games online 155000 162578 0,3 Not relevant Too vague Puzzle puzzles 141000 132426 1 Not relevant Too vague Puzzle puzzle 105000 72736 1,6 Not relevant Too vague Puzzle rpg 82000 27170 0,9 Not relevant Too vague RPG free online jigsaw puzzles 57000 63302 0,6 Not relevant Puzzle free puzzles 23000 23818 0,8 Not relevant Puzzle online puzzles 23000 26868 1,3 Not relevant Puzzle free online games no downloads 15000 17009 0,5 Not relevant Puzzle jigsaw puzzles online 15000 19789 0,9 Not relevant Puzzle puzzles for adults 12000 9451 0,6 Not relevant Puzzle play free games online without downloading 12000 13393 0,6 Not relevant Puzzle jigsaw puzzle online 12000 13900 0,5 Not relevant Puzzle role playing games 12000 4851 1 Discovery RPG best rpgs of all time 12000 17775 0 Discovery RPG 3d puzzles 11000 8345 0,35 Not relevant Puzzle best rpgs 11000 9843 2 Discovery RPG free puzzle games 10000 10760 1,2 Discovery Puzzle puzzles online 8500 8267 0,3 Discovery Puzzle free rpg games 8000 8352 1,1 Discovery RPG best rpg 7800 6553 1,7 Discovery RPG rpg games for pc 7400 4416 0,9 Discovery RPG rpgs 7300 2831 1,2 Discovery RPG ps4 rpg games 7100 3918 0,3 Not relevant RPG free online games no download 6700 8743 0,6 Not relevant Puzzle online puzzle games 6700 7522 1 Discovery Puzzle free online puzzles 6700 7791 0,6 Discovery Puzzle rpg games online 6600 7237 1,2 Discovery RPG crazy games.com 6200 6033 0,8 Not relevant Puzzle jigsaw puzzles online free 6100 7084 0,8 Not relevant Puzzle online rpg 6100 6176 1,6 Discovery RPG best pc rpgs 6000 6391 0,15 Discovery RPG online rpg games 6000 6089 1,4 Discovery RPG free online 5800 2082 1,8 Not relevant Puzzle puzzles games 5500 3483 3 Discovery Puzzle minecraft ice 5500 5541 1,1 Not relevant Puzzle puzzle games online 5300 6277 0,8 Discovery Puzzle rpg game 5300 1867 1,4 Discovery RPG best rpg games pc 5000 4465 1,4 Discovery RPG puzzle game 4900 2721 3 Discovery Puzzle ps4 rpgs 4900 2897 0,35 Not relevant RPG online puzzle 4500 4701 1,4 Discovery Puzzle best puzzle games 4300 2322 1,4 Discovery Puzzle ps4 rpg 4100 2397 0,35 Not relevant RPG jigsaw puzzles free download 4000 4131 0,45 Not relevant Puzzle best rpg ps4 4000 3319 0,15 Not relevant RPG </p><p>93 </p><p> pluzz 3900 4061 0,25 Not relevant Puzzle jigsaw puzzles free online 3900 4823 0,45 Not relevant Puzzle rpg watch 3900 3948 0 Not relevant RPG free rpg 3800 4387 1,4 Discovery RPG pc rpg games 3700 2797 0,9 Discovery RPG puzzle online 3600 3711 1,1 Discovery Puzzle rollplay 3600 3162 0,35 Not relevant RPG top rpg games 3500 2434 1,9 Discovery RPG best rpg games 2017 3500 3040 1,7 Not relevant RPG jigsaw puzzles to play online 3400 0,45 Not relevant Puzzle free games no download 3400 4648 0,45 Not relevant Puzzle magic puzzles 3300 2311 0,3 Discovery Puzzle good rpg games 3300 2244 1,1 Discovery RPG ni no kuni 2 citizens 3200 5215 Not relevant RPG xbox one rpg games 3200 2268 0,25 Not relevant RPG online puzzles for adults 3100 3250 0,7 Not relevant Puzzle role-playing game 3100 1183 Discovery RPG best ps4 rpgs 3000 2701 0,1 Not relevant RPG free puzzles online 2900 3726 0,7 Discovery Puzzle playing games 2900 776 0,6 Not relevant RPG new rpg games 2900 2035 0,7 Discovery RPG free online puzzle games 2700 3155 0,5 Discovery Puzzle best ps4 rpg 2700 2504 0,1 Not relevant RPG free c 2600 2090 4 Not relevant Puzzle best free games for pc 2600 2076 0,9 Not relevant Puzzle mahjong art 2500 0 Not relevant Puzzle best rpg 2017 2400 2016 1,1 Not relevant RPG jigsaw puzzle online for free 2300 0,1 Not relevant Puzzle best arpg 2300 2679 1,7 Not relevant RPG role playing games online 2300 2256 1,2 Discovery RPG best rpg games 2018 2200 1551 Not relevant RPG free games.com 2100 2225 0,7 Not relevant Puzzle puzzle games for adults 2100 1480 2,5 Discovery Puzzle online games for adults 2100 2136 0,7 Discovery Puzzle games like persona 5 2100 2798 Not relevant RPG role playing game 2100 1035 1,4 Discovery RPG rpg pc games 2100 1434 0,8 Discovery RPG pc rpg 2100 1866 1 Discovery RPG puzz 2000 1087 1,9 Not relevant Puzzle pc rpgs 2000 1837 Discovery RPG best ps4 rpg games 2000 1775 0,07 Not relevant RPG best rpg 2018 2000 1467 Not relevant RPG level 10 puzzles 1900 1957 Not relevant Puzzle persona 5 tropes 1900 1889 0 Not relevant RPG best pc rpg games 1900 1958 0,25 Discovery RPG role play games 1900 1116 Discovery RPG best rpg xbox one 1900 1717 0,1 Not relevant RPG action rpg games 1900 1138 1,1 Not relevant RPG free games online to play 1800 1978 0,35 Discovery Puzzle cool puzzles 1800 1481 0,7 Discovery Puzzle best pc rpg 1800 2097 Discovery RPG best role playing games 1800 1313 1,6 Discovery RPG best rpg of all time 1800 2510 Not relevant RPG </p><p>94 </p><p> best action rpgs 1800 1816 Not relevant RPG free rpgs 1800 1737 Discovery RPG nier automata pod 1800 1417 Not relevant RPG best free rpg 1800 2024 1 Discovery RPG jigsaw minecraft 1700 1938 Not relevant Puzzle puzzling adventures 1700 1688 2 Discovery Puzzle fantasy rpg 1700 806 1,2 Discovery RPG what is an rpg 1700 839 0 Not relevant RPG rpg video games 1700 443 0,45 Discovery RPG newest final fantasy 1600 615 1,2 Not relevant RPG best jrpg ps4 1600 1629 0,08 Not relevant RPG roleplaying games 1600 452 1,5 Discovery RPG rpg games for ps4 1600 690 0,3 Not relevant RPG games like persona 1600 2093 0,8 Not relevant RPG wooden puzzle solutions 1500 1328 0,25 Not relevant Puzzle what is rpg 1500 435 0 Not relevant RPG action rpgs 1500 901 1,3 Not relevant RPG best online rpg games 1500 1520 1 Not relevant RPG xbox one rpgs 1500 1269 0,35 Not relevant RPG rpg games for pc free 1500 1558 0,7 Not relevant RPG undertale ps4 release date 1500 1128 2 Not relevant RPG good rpgs 1500 994 1,2 Discovery RPG best rpg pc games 1500 1396 1,9 Not relevant RPG best action rpg 1500 1766 1,5 Not relevant RPG free online games for adults 1400 1567 0,7 Not relevant Puzzle rp games 1400 1003 1,1 Discovery RPG best rpgs 2018 1400 1018 Not relevant RPG turn based rpg ps4 1400 1113 0,3 Not relevant RPG new rpgs 1400 890 2 Not relevant RPG best rpg pc 1400 1558 1,4 Not relevant RPG best rpgs on pc 1400 1581 1,3 Not relevant RPG rpg games pc 1400 812 1,4 Not relevant RPG best fantasy games 1400 1140 1,6 Discovery RPG top rpgs 1400 969 3 Not relevant RPG best rpg games of all time 1400 1438 1,6 Not relevant RPG best rpgs for ps4 1400 1311 0,35 Not relevant RPG games for free online 1300 960 0,35 Not relevant Puzzle free games on line 1300 1200 0,4 Not relevant Puzzle games like night in the woods 1300 1593 Not relevant Puzzle rpg now 1300 1283 0 Not relevant RPG new rpg 1300 986 1,2 Discovery RPG best rpgs 2017 1300 1104 Not relevant RPG xbox one rpg 1300 879 0,35 Not relevant RPG games like final fantasy 1300 1455 2,5 Not relevant RPG fun rpg games 1300 776 1 Discovery RPG good games for ps4 1300 533 0,35 Not relevant RPG best rpg games ps4 1300 871 0,2 Not relevant RPG single player rpg 1300 1192 1,1 Not relevant RPG adventure games pc 1300 897 1,2 Not relevant RPG 3d puzzles for adults 1200 1233 0,4 Not relevant Puzzle pazzles 1200 855 0,9 Not relevant Puzzle rpg games free 1200 1356 1,3 Discovery RPG best rpgs on ps4 1200 1279 0,15 Not relevant RPG </p><p>95 </p><p> fantasy rpg games 1200 639 1,4 Discovery RPG picture puzzles free 1100 0,25 Not relevant Puzzle puzzles free online 1100 1511 0,7 Not relevant Puzzle google minesweeper 1100 250 0,25 Not relevant Puzzle frp games 1100 1249 3 Not relevant RPG underrated rpgs 1100 2649 0 Not relevant RPG best rpg 2019 1100 970 Not relevant RPG rpg games ps4 1100 632 0,25 Not relevant RPG rpg online games 1100 1140 1,2 Discovery RPG level up rn 1100 1142 Not relevant RPG first person rpg 1100 1047 0,8 Not relevant RPG best rpg games for pc 1100 864 0,9 Discovery RPG best free rpgs 1100 1175 Discovery RPG puzzledom 1000 336 Not relevant Puzzle puzz 3d 1000 965 0,35 Not relevant Puzzle best android puzzle games 1000 934 1 Not relevant Puzzle puzzles on line 1000 0,05 Not relevant Puzzle rpg 2017 1000 472 1,7 Not relevant RPG rpg ps4 1000 451 0,3 Not relevant RPG rpg 2018 1000 600 Not relevant RPG rpg games 2018 1000 550 Not relevant RPG rpg games 2017 1000 636 1,1 Not relevant RPG best free rpg games for pc 1000 1118 0,7 Not relevant RPG rpgs for ps4 1000 632 0,3 Not relevant RPG ps4 rpg 2017 1000 575 0,15 Not relevant RPG free online games no downloads or registration 900 1035 0,9 Not relevant Puzzle 3d jigsaw puzzles 900 702 0,4 Not relevant Puzzle best rpg 2017 pc 900 1202 Not relevant RPG best rpgs ps4 900 674 0,2 Not relevant RPG what is an rpg game 900 255 0,7 Not relevant RPG new rpg games 2019 900 490 Not relevant RPG new rpg games 2018 900 430 Not relevant RPG best rpgs 2019 900 779 Not relevant RPG jigsaw puzzles for adults online 800 1003 0,6 Not relevant Puzzle nabisco games 800 969 0,45 Not relevant Puzzle jigsaw puzzle online free 800 1085 0 Not relevant Puzzle ps4 rpg games 2018 800 429 Not relevant RPG best rpg games for android 2018 800 340 Discovery RPG persona 5 leveling 800 965 Not relevant RPG tv tropes nier 800 863 0 Not relevant RPG best pc rpgs 2017 800 913 Not relevant RPG pc jrpg 800 944 0 Not relevant RPG best rpg games 2019 800 717 Not relevant RPG best rpgs of 2017 800 732 Not relevant RPG best rpgs pc 800 733 Not relevant RPG puzzle video games 700 194 1,5 Not relevant Puzzle free online brain games 700 924 1,8 Not relevant Puzzle block puzzle jewel 700 248 0,7 Not relevant Puzzle puzzles online free 700 833 1,4 Not relevant Puzzle magic puzzle 700 278 0,45 Not relevant Puzzle jigsawpuzzles.com 700 790 Not relevant Puzzle fun puzzle games 700 634 1,3 Not relevant Puzzle </p><p>96 </p><p> free puzzle 700 741 Discovery Puzzle puzzles for adults online to play for free 700 Not relevant Puzzle puzzle video 700 440 1,1 Not relevant Puzzle greatest rpgs of all time 700 789 0 Not relevant RPG rpgs 2017 700 345 Not relevant RPG best android rpg 2018 700 655 Not relevant RPG new rpg games 2017 700 347 2 Not relevant RPG action rpg ps4 700 357 0,7 Not relevant RPG xbox rpg games 700 404 0,15 Not relevant RPG best arpg 2018 700 873 Not relevant RPG 2018 rpg games 700 347 Not relevant RPG rpgs 2018 700 476 Not relevant RPG rpg games 2019 700 299 Not relevant RPG upcoming rpg games 2018 700 485 Not relevant RPG best android rpg 2017 700 694 3,5 Discovery RPG arpg games 700 356 2 Not relevant RPG 2017 rpg games 700 337 0 Not relevant RPG simple online games 600 553 1,6 Not relevant Puzzle best puzzle games pc 600 370 1 Not relevant Puzzle free games no downloads 600 576 0,8 Not relevant Puzzle games for adults online 600 616 0,8 Not relevant Puzzle puzzles free 600 655 0,6 Not relevant Puzzle jigsaw puzzles on line 600 788 0,2 Not relevant Puzzle free online jigsaw puzzle games 600 796 0,25 Not relevant Puzzle free puzzles for adults 600 680 0,6 Not relevant Puzzle online christmas puzzles 600 0 Not relevant Puzzle minecraft jigsaw block 600 608 Not relevant Puzzle best pc rpg 2018 600 608 Not relevant RPG best arpg 2017 600 849 Not relevant RPG free online role playing games 600 653 1,7 Not relevant RPG best rpg for ps4 600 564 0,2 Not relevant RPG what is rpg games 600 78 0 Not relevant RPG action role-playing game 600 257 Not relevant RPG best rpg game 600 459 2 Not relevant RPG best rpgs of 2018 600 542 Not relevant RPG rpg news 600 628 0 Not relevant RPG role-playing video game 600 246 Not relevant RPG what is a rpg 600 167 0 Not relevant RPG </p><p>97 </p><p>Appendix 13. Puzzle RPG data sheet </p><p>PUZZLE RPG Funnel Keywords Volume Clicks CPC Stage Comments gems of war 9800 6851 4 Not relevant Similar game best android games 2019 9000 8055 Discovery puzzle and dragons 8600 7130 1,1 Not relevant Similar game puzzles and dragons 7100 6029 0,7 Not relevant anthem legendary gear 3800 3475 Not relevant puzzle quest 3600 1581 3 Not relevant Similar game reddit puzzle and dragons 2400 2227 45 Not relevant gridland 1700 1698 0 Not relevant summon monster 3.5 1700 2038 0 Not relevant gems of war forum 1400 1342 0 Not relevant best puzzle games android 1400 913 0 Discovery games like a dark room 1400 1587 0 Not relevant gems of war guide 1300 1545 0,7 Not relevant dragon quest games ranked 1200 1750 0 Not relevant top android games 2019 1000 967 Discovery warrior cats games on scratch 900 1243 0,5 Not relevant small giant 700 354 Not relevant best rpg games for android 2018 700 314 Discovery giant game 700 194 1,9 Not relevant gems of war forums 700 686 0 Not relevant giant games 700 488 0,8 Not relevant gem shop game 500 1,8 Not relevant facebook puzzle and dragon 450 0 Not relevant puzzle quest game 400 6 Discovery free gem game 400 1,2 Not relevant match3 rpg 400 1,7 Discovery jewels gratis 400 0,7 Not relevant deck heroes 400 227 1 Not relevant small giant games 400 305 0,6 Discovery hero rpg 350 263 1,4 Discovery battle of wits deck 350 459 0 Not relevant newest puzzle games 350 2,5 Discovery gems of war tips 350 382 0 Not relevant match 4 games 300 1,8 Discovery clash of heroes puzzles 300 Not relevant Similar game android rpgs 300 260 1,9 Discovery doublespeak games 300 313 0 Not relevant playable puzzles 300 1,4 Discovery gem wars 300 207 Not relevant divinity original sin 2 gems 300 399 Not relevant best monster in summoners war 300 0 Not relevant best rpg android 2018 300 149 Discovery fantasy war tactics facebook 300 0,9 Not relevant game of war free 300 1,7 Not relevant puzzle fighting games 300 2,5 Discovery best rpgs ios 300 4,5 Discovery match 3 games for android 300 2 Discovery best android rpg 2018 250 212 Discovery best match 3 games 2018 250 217 Discovery game of war mini game 250 Not relevant </p><p>98 </p><p> puzzle rpg game 250 3 Discovery summoners war raid 250 312 0 Not relevant rpg puzzles 250 364 4 Discovery match 3 rpg games 250 3 Discovery games like puzzles and dragons 250 149 3 Discovery anthem best ranger build 250 357 Not relevant puzzle rpg 250 124 2 Discovery best iphone rpg 250 267 6 Discovery anthem ranger combos 250 259 Not relevant gem of war 250 134 1,6 Not relevant Similar game best rpg apps 250 170 3,5 Discovery marvel mmorpg 2018 250 333 Not relevant gems of war weapons 250 360 0 Not relevant war of the gems 250 132 0 Not relevant top puzzle games 250 147 2 Discovery puzzlequest 250 93 1,8 Not relevant game of war download 200 1,7 Not relevant puzzles and dragons monster list 200 0 Not relevant gem matching games 200 2,5 Discovery free match 3 games for android 200 0,5 Not relevant battleapps 200 7 Not relevant emppires 200 0,45 Not relevant gamegem android 200 6 Not relevant best match 3 games android 200 224 2 Discovery anthem color puzzle 200 Not relevant <a href="/tags/Marvel_Puzzle_Quest/" rel="tag">marvel puzzle quest</a> character rankings 200 0 Not relevant game of war gems 200 1,4 Not relevant gems of war pc 200 216 Not relevant Similar game quest rpg 200 90 0,7 Discovery best ipad games 2018 200 282 Discovery marvel puzzle quest characters 200 284 4 Not relevant gems app 200 1 Not relevant puzzle battle games 200 2,5 Discovery gems of war troops 200 209 0 Not relevant download impire 200 1,7 Not relevant match 3 battle games 200 3 Discovery games like puzzle and dragons 150 2 Discovery spg game 150 2,5 Not relevant war play 150 1,2 Not relevant rpg hero 150 2,5 Discovery marvel puzzle quest best characters 150 0 Not relevant giant puzzles 150 0,5 Not relevant deck heroes guide 150 0 Not relevant play gems 150 1,1 Not relevant match 3 games for ipad 150 0,9 Discovery angry birds fight rpg puzzle 150 3 Not relevant Similar game puzzle quest 2 android 150 134 0 Not relevant Similar game puzzle and dragons monster list 150 161 14 Not relevant games gems 150 0,7 Not relevant divinity 2 gems 150 Not relevant top rpg ios 150 4 Discovery puzzle and dragons team builder 150 0 Not relevant game of war login 150 0,8 Not relevant epic seven elemental advantage 150 Not relevant </p><p>99 </p><p> jewels puzzles 150 4,5 Discovery top puzzel games 150 3 Discovery free game of war 150 1,2 Not relevant game of war help 150 2,5 Not relevant marvel puzzle quest team builder 150 0 Not relevant game gems app 150 1,3 Discovery summoners war raids 150 Not relevant rpg iphone games 150 7 Discovery rpg puzzle games 150 2 Discovery Different best ps4 puzzle games 150 110 0 Not relevant platform clash of heroes puzzle 150 0 Not relevant Similar game battle rpg 150 1,5 Discovery impires 150 0,45 Not relevant heroes and puzzles 150 1,9 Not relevant marvel strike force raid teams 150 Not relevant best puzzle game android 150 0,2 Discovery rpgs ios 150 8 Discovery best puzzle games for android 150 152 0,8 Discovery best rpg ipad 150 2 Discovery best match 3 games for android 150 2,5 Discovery hybrid rpg 150 166 0 Not relevant best ipad rpg 150 4,5 Discovery three match games 150 2,5 Discovery rpgs with base building 150 0 Discovery match 3 rpg android 150 2,5 Discovery best rpg on ios 150 2,5 Discovery popular wars game 150 Not relevant puzzle quest 3 150 138 3,5 Discovery game gems 150 9 Discovery emprise 1 150 3,5 Not relevant top match 3 games 150 3 Not relevant best rpgs on ios 150 2,5 Discovery marvel puzzle games 150 0,6 Not relevant Similar game puzzle rpg games 150 2,5 Discovery match 3 rpg 150 174 2,5 Discovery deck heroes 2 150 Not relevant match 3 quest games 150 3 Discovery rpg quest 150 78 1,8 Discovery three in a row matching games 150 0,7 Discovery games similar to 150 203 0,6 Not relevant best android jrpg 150 2 Not relevant best phone games iphone 150 Discovery puzzle match games 150 5 Discovery free online gem games 150 1 Discovery puzzle matching games 100 4 Discovery puzzlequest 3 100 Not relevant Similar game 3 puzzle 100 0,1 Discovery rpg quest games 100 1,2 Discovery battle rpgs 100 1,8 Discovery puzzle quest games 100 2 Discovery rpg battle games 100 1,5 Discovery puzzle and dragons best monsters 100 0 Not relevant android rpg 2018 100 Discovery puzzle quest android 100 1,6 Not relevant Similar game rpg for iphone 100 6 Discovery </p><p>100 </p><p> grid based rpg 100 1,6 Not relevant rpg 28 100 0 Not relevant new android rpg 100 0,5 Discovery games like puzzle quest 100 4 Discovery gems of war treasure hunt 100 0 Not relevant games like chain chronicle 100 0 Not relevant dentist roleplay 100 Not relevant gems of war kingdom guide 100 Not relevant gems journey free games 100 2 Not relevant Similar game game of war pc 100 1,1 Not relevant Similar game computer puzzles games 100 0,15 Discovery base building rpg 100 206 0,45 Discovery browser rpg 2017 100 Not relevant rpg upgrade games 100 0,7 Discovery role playing game puzzles 100 2,5 Discovery android games rpg 100 0 Discovery rpg puzzle 100 2,5 Discovery rpg quests 100 1,3 Discovery rpg building games 100 1,4 Not relevant games like gems of war 100 Discovery facebook puzzle and dragons 100 159 0 Not relevant Similar game match 3 fighting games 100 3 Discovery best match 3 games android 2017 100 Discovery rpg puzzle generator 100 Not relevant top ios rpg 100 Discovery it all starts with this a jewel containing the ultimate power 100 Not relevant puzzle and dragon team builder 100 0 Not relevant might and magic clash of heroes puzzles 90 Not relevant Similar game 10000000 games 90 Not relevant emper club 90 Not relevant gems games free download 90 1,2 Discovery puzzle and dragons team building 90 0 Not relevant puzzles match 90 7 Discovery gow gems 90 0 Not relevant portrait puzzles review 90 2,5 Not relevant valhalla server puzzle 90 Not relevant gem games online 90 0,2 Discovery best android game apps 90 101 4,5 Discovery game of war for pc 90 79 1 Not relevant Similar game Not relevant 90 امبراطورية www igg.com 90 Not relevant mini puzzle games 90 1,9 Not relevant anthem how to get legendary gear 90 Not relevant rpg quest game 90 1,7 Discovery match puzzle games 80 3,5 Discovery war puzzle 80 0,8 Discovery deck heroes facebook 80 0 Not relevant marvel heroes raid 80 0 Not relevant gems of war best weapons 80 Not relevant gem puzzle 80 3 Discovery puzzle matching 80 7 Discovery tap titans 2 book of shadows max level 80 Not relevant best android rpgs 2018 80 Discovery </p><p>101 </p><p> dungeons and puzzles 80 3 Not relevant Similar game rpg base building 80 Discovery gem puzzle games 80 2 Discovery best match 3 games for ipad 80 0,7 Discovery war match 80 3 Not relevant best rpg for iphone 80 9 Discovery puzzle rpg android 80 0 Discovery puzzles store 80 0,8 Not relevant doublespeakgames 80 0 Not relevant best match 3 games android 2018 80 Discovery gem match 80 3,5 Discovery guild wars 2 guilds recruiting 80 0 Not relevant quest rpgs 80 3 Discovery puzzle quest best class 80 Not relevant rpg battle game 80 1,5 Discovery hero rpg games 70 1,5 Discovery summoners war guild battles 70 0 Not relevant puzzle quest for android 70 Discovery facebook puzzles and dragons 70 0 Not relevant Similar game match gems 70 1,8 Discovery top puzzle games for android 70 0 Discovery star wars ccg classic decks 70 Not relevant super <a href="/tags/Mario/" rel="tag">mario</a> rpg tadpole puzzle 70 Not relevant rpgs iphone 70 4,5 Discovery wwe champions free puzzle rpg 70 0,15 Not relevant gems of war download 70 Not relevant </p><p>102 </p>
</div>
</article>
</div>
</div>
</div>
<script src="https://cdnjs.cloudflare.com/ajax/libs/jquery/3.6.1/jquery.min.js" crossorigin="anonymous" referrerpolicy="no-referrer"></script>
<script>
var docId = 'a4bc450c51bcc980e6538bc7174b492f';
var endPage = 1;
var totalPage = 106;
var pfLoading = false;
window.addEventListener('scroll', function () {
if (pfLoading) return;
var $now = $('.article-imgview .pf').eq(endPage - 1);
if (document.documentElement.scrollTop + $(window).height() > $now.offset().top) {
pfLoading = true;
endPage++;
if (endPage > totalPage) return;
var imgEle = new Image();
var imgsrc = "//data.docslib.org/img/a4bc450c51bcc980e6538bc7174b492f-" + endPage + (endPage > 3 ? ".jpg" : ".webp");
imgEle.src = imgsrc;
var $imgLoad = $('<div class="pf" id="pf' + endPage + '"><img src="/loading.gif"></div>');
$('.article-imgview').append($imgLoad);
imgEle.addEventListener('load', function () {
$imgLoad.find('img').attr('src', imgsrc);
pfLoading = false
});
if (endPage < 5) {
adcall('pf' + endPage);
}
}
}, { passive: true });
if (totalPage > 0)
adcall('pf1');
</script>
<script>
var sc_project = 11552861;
var sc_invisible = 1;
var sc_security = "b956b151";
</script>
<script src="https://www.statcounter.com/counter/counter.js" async></script>
</html> 