DOCSLIB.ORG

War on Terror’ for Muslim Women in Britain; Narratives of Resistance and Resilience

Total Page：16

File Type：pdf, Size：1020Kb

Download full-text PDF Read full-text
War on Terror’ for Muslim Women in Britain; Narratives of Resistance and Resilience View metadata, citation and similar papers at core.ac.uk brought to you by CORE provided by White Rose E-theses Online Implications of the ‘War on Terror’ for Muslim women in Britain; Narratives of resistance and resilience Andrea Tara-Chand Submitted in accordance with the requirements for the degree of Doctor of Philosophy The University of Leeds School of Law December 2015 The candidate confirms that the work submitted is his/her own and that appropriate credit has been given where reference has been made to the work of others. This copy has been supplied on the understanding that it is copyright material and that no quotation from the thesis may be published without proper acknowledgement. The right of Andrea Tara-Chand to be identified as Author of this work has been asserted by her in accordance with the Copyright, Designs and Patents Act 1988. © 2015The University of Leeds and Andrea Tara-Chand i Acknowledgements This research is indebted to the women in Fieldway who put their faith in this study, and opened up their ‘off stage’ spaces to this research unreservedly; for that I am eternally grateful. I would like to particularly acknowledge my key contact, called the ‘known informant’ in this research to ensure his confidentiality, because without this support it would have been difficult to conduct the study that lies at the heart of this thesis. I would also like to acknowledge the academic institutions and professionals that have made this thesis possible. In particular, I would like to thank Professor Adam Crawford, for staying the course through the journey of this thesis. I would like to thank Adam for his guidance and feedback and Professor Paul Knepper for his insightful comments. I am also indebted to the White Rose Doctoral College for providing the funding for this study. Finally, but certainly not least, I am truly indebted to my partner, Louise, for keeping me fed and watered and going the extra mile on more than one occasion. Without this support, and the support of the other people mentioned, this thesis journey would have been more complex and difficult. ii Abstract This thesis troubles the deafening silence, surrounding South Asian Muslim women’s (SAMW) experience, of the collateral damage from the ‘War on Terror’ as prolonged adversity and harm. It identifies forms of adversity to which SAMW are exposed and their resilience responses in the ‘War on Terror’. This thesis offers a radical critique, of adversity, resistance, and resilience through the frames of temporality and hegemony. It exposes interrelated tensions inherent in resilience as survival/ coping, or as transformation/ adaptation. Hegemony brings power and resistance, to the centre of the concept in new ways; problematizing accepted notions of resilience as the capacity to ‘bounce back’ to a former state of equilibrium. It identifies the past in the present; in this frame the ‘War on Terror’, is a present day manifestation of past patterns of ideological struggle with roots in empire. Ethnographic research was undertaken with SAMW, in a neighbourhood in the north of England, to gather information on SAMW’s experience of adversity, resistance, and resilience to the effects of the ‘War on Terror’. The research identified mechanisms in community, neighbourhood, and through state institutions, that support SAMW’s resilience. The findings, unequivocally identified links between SAMW’s fear of assault/adversity and the ‘War on Terror’; as signified in 9/11. SAMW had little, if any, recourse to material resources as insulators from adversity, and, civil and civic institutions failed to offer SAMW adequate support. Social capital, generated in relationships and social networks, insulated SAMW, and enabled them to build hybrid ‘resistant identities’. This thesis identifies new ways of thinking about the ‘War on Terror’, adversity and resilience; it presents new knowledge to highlight the urgency for further investigation into adversity and resilience in conditions of prolonged trauma. The imperative is to address dislocations between SAMW and local and national state institution iii Table of Contents Part I Through the lens of power – South Asian Muslim women’s continuing struggle with adversity; resistance and resilience ....... 1 Chapter One: Introduction ......................................................................................... 2 1.1 Introduction ................................................................................... 2 1.2 The aims of this thesis .................................................................... 7 1.3 Focus on South Asian Muslim women in Britain ........................... 10 1.4. Conceptual frames....................................................................... 12 1.4.1 Adversity, resilience and adaptation................................... 12 1.4.2 Hegemony as ideological struggle ..................................... 13 1.4.3 Islamophobia...................................................................... 16 1.4.4 Feminist and anti-imperialist frames................................... 19 1.5. The structure of this thesis........................................................... 21 1.5.1 Thesis Part I – Through the lens of power – South Asian Muslim women’s continuing struggle with adversity; their resistance and resilience .................................................... 21 1.5.2 Thesis Part II – research methods, tensions and positioning........................................................................... 24 1.5.3. Thesis Part III – Research findings and analysis. Women’s narratives: adversity and resilience..................... 27 1.5.4 Thesis Part IV – Conclusion - extending knowledge.......... 31 Chapter Two: The problem of resilience................................................................. 35 2.1 Introduction ................................................................................... 35 2.2 Developments in resilience thinking.............................................. 37 2.2.1 The genealogy of resilience: from static structures to dynamic systems ................................................................ 37 2.2.2 The problem of risk and protective factors ......................... 42 2.3 Social structure, place and governance ........................................ 45 2.3.1 Social interaction................................................................ 46 2.3.2 Social capital...................................................................... 49 2.4 The problem and possibility of neighbourhood.............................. 56 2.5 Resistance and resilience ............................................................. 60 2.6 Conclusion; do we better understand resilience?.......................... 64 iv Chapter Three: British/South Asian Muslim relations: Hegemony, power, and resistance .................................................. 66 3.1 Introduction ................................................................................... 66 3.2 Coercion and consent ................................................................... 67 Early contact ....................................................................... 68 Transformation in Indian ..................................................... 71 The struggle for Indian independence................................. 74 3.2.1The ‘India question’............................................................. 77 3.2.2 Gender and empire ............................................................ 79 3.2.3 The end of empire.............................................................. 84 3.2.4 Religious implications of global change ............................. 86 3.3 The Present .................................................................................. 89 3.3.1 The ‘War on Terror’............................................................ 89 3.3.2 The UK government response to ‘new terrorism’............... 94 3.4 CONTEST – the UK’s counter terrorism strategy.......................... 96 3.4.1 Prevent............................................................................... 99 3.4.2 The notion of ‘shared values’ ........................................... 103 3.5 Gender and counter-terrorism..................................................... 105 3.5.1 Muslim women – pawns in the struggle for ideological supremacy? ...................................................................... 107 3.5.2 Constraints on Muslim women of political visibility........... 107 3.5.3 Opportunities for women in political visibility.................... 111 3.5.4 Women’s invisibility in counter-terrorism.......................... 114 3.6 Conclusion .................................................................................. 117 Part II Research methodology Research involving South Asian Muslim women......................... 120 Chapter Four: Research involving South Asian Muslim women......................... 121 4.1 Introduction ................................................................................. 121 4.2 Epistemologies of South Asian Muslim women........................... 123 4.3 Methodology and research design .............................................. 125 4.3.1 A narrative approach........................................................ 130 4.4 Research design ......................................................................... 131 4.4.1 Neighbourhood selection ................................................. 131 4.4.2 Sampling; research participants......................................
Load more

Recommended publications
  • Conversations with Web Site Users: Using Focus Groups to Open Discussion and Improve User
    Conversations with Web Site Users: Using Focus Groups to Open Discussion and Improve User Experience Suzanna Conrad, California State Polytechnic University, Pomona, skconrad@cpp.edu Nathasha Alvarez, East Los Angeles College, alvarenm@elac.edu 1 Abstract: User feedback on Web site design can be vital to understanding what issues library users may encounter when visiting a Web site. But obtaining this feedback can be time consuming, difficult to structure, and expensive. In past years, staff working on the Cal Poly Pomona University Library Web site collected user feedback from surveys and usability testing. This team was interested in acquiring a more basic understanding of how users interact with the web in general, whether for research or other purposes, and how such experiences could inform design decisions. This article will discuss what focus groups are, why libraries should consider conducting focus groups for Web site testing and development, how focus groups can complement usability testing, and if focus groups are worth the time and effort. Results from focus group sessions will also be shared and discussed including information that fueled design decisions and benefits that participants gained from the experience. Keywords: focus groups, user-centric Web site design, academic libraries Acknowledgments: Thank you to the Cal Poly Pomona Teacher-Scholar Support program for providing assigned time to support this project. Thank you to the Library Web Team Alfredo Lafarga, Cecilia Huang, James Koga, Julie Shen, and Paul Hottinger, for support before, during, and after focus group sessions. Thank you to student assistants Sabrina Bommarito for assisting with a mock test session and to Natasha Tambaoan for sitting in on focus group sessions.
    [Show full text]
  • Netnography: the Marketer's Secret Weapon
    Netnography: The Marketer’s Secret Weapon How Social Media Understanding Drives Innovation By Robert V. Kozinets, BBA, MBA. Ph.D. MARCH 201 0 Executive Summary Marketers in today’s competitive world need an edge. This paper offers two of them. First, it tells marketers to consider social media not just as a marketing tool, but as a way to continuously build high-level consumer insight. Second, it offers a rigorous method based in anthropology for building social media data into applied cultural insights. That method is called netnography. In netnography, online interactions are valued as a cultural reflection that yields deep human understanding. Like in person ethnography, netnography is naturalistic, immersive, descriptive, multi-method, adaptable, and focused on context. Used to inform consumer insight, netnography is less intrusive than ethnography or focus groups, and more naturalistic than surveys, quantitative models, and focus groups. Netnography fits well in the front-end stages of innovation, and in the discovery phases of marketing and brand management. Netnography follows six overlapping steps: 1. Research planning 2. Entrée 3. Data collection 4. Interpretation 5. Ensuring ethical standards 6. Research representation A short illustration of a computationally assisted netnographic approach to a brand study of Listerine is provided. It demonstrates how insights can be used to inform marketing activities including brand perceptions, brand positioning and repositioning, segmentation studies, new product development and innovation, trend identification, new service models for co-creation of value, social media usage and opportunities for marketing campaign activation. By leveraging the power of netnography, marketers can make better business decisions, giving companies a unique competitive advantage.
    [Show full text]
  • Focus Groups in HCI: Wealth of Information Or Waste of Resources?
    Focus Groups in HCI: Wealth of Information or Waste of Resources? Stephanie Rosenbaum (Organizer) Gilbert Cockton Kara Coyne Tec-Ed, Inc. University of Sunderland Nielsen Norman Group +1 734 995 1010 +44 191 515 3394 +1 646 613 1122 stephanie@teced.com gilbert.cockton@sunderland.ac.uk kara@nngroup.com Michael Muller Thyra Rauch Lotus Research IBM +1 617 693 4235 +1 919 224 1861 mullerm@acm.org trauch@us.ibm.com ABSTRACT SUMMARY OF EACH PANELIST’S POSITION Many HCI professionals frown on focus groups, while Stephanie Rosenbaum some believe focus group methodology can be successfully Focus groups can be an effective tool for collecting applied to collect usability data. This panel features usability data, if we apply a methodology and guidelines interaction among HCI professionals with very different designed for usability focus groups rather than marketing experiences and opinions. ones. Our primary distinction is that usability focus groups are task-based, so that we can observe the participants’ Keywords actual behavior with products. After an initial group Focus groups, methodology, participatory design, discussion, we typically “break out” into smaller clusters of ethnography, market research, usability two or three people who explore a product in a co- OVERVIEW OF PANEL TOPIC AND FORMAT discovery manner (each cluster with a facilitator), then we Focus groups, with their roots in market research, are also reconvene the full focus group for discussion of the being used in human factors and HCI programs. But this participants’ experiences. Usability focus groups are use is highly controversial; some HCI professionals especially valuable when an organization needs to increase discourage dependence on focus group data for design limited knowledge of its target audiences.
    [Show full text]
  • Precincts and Prospects in the Use of Focus Groups in Social and Behavioral Science Research
    The Qualitative Report 2012 Volume 17, Article 29, 1-16 http://www.nova.edu/ssss/QR/QR17/sagoe.pdf Precincts and Prospects in the Use of Focus Groups in Social and Behavioral Science Research Dominic Sagoe Norwegian University of Science and Technology, Trondheim, Norway Over the past few years, the focus group method has assumed a very important role as a method for collecting qualitative data in social and behavioural science research. This article elucidates theoretical and practical problems and prospects associated with the use of focus groups as a qualitative research method in social and behavioural science research. The core uses of focus groups in social and behavioural science research are discussed. In addition, the strengths and limitations of employing focus groups in social and behavioural science research are elucidated. Furthermore, the article discusses practical recommendations for strengthening the focus group method in social and behavioural science research. Key Words: Focus Groups, Qualitative Research, Social Science, Behavioural Science. In recent years, the importance of qualitative approaches in understanding social realities has been increasingly recognized by social and behavioural scientists. Many researchers have begun questioning the adequacy of an exclusively quantitative approach in social and behavioural research. Among the various qualitative methods, focus group methodology has become very popular and is being extensively used. Powell and Single (1996) define a focus group as a group of individuals selected and assembled by researchers to discuss and comment on, from personal experience, the topic that is the subject of the research. Fern (1982) also defines focus groups as small group discussions, addressing a specific topic, which usually involves six to 12 participants, either matched or varied on specific characteristics of interest to the researcher.
    [Show full text]
  • Importance of Focus Groups in Qualitative Research Manju Gundumogula
    Importance of Focus Groups in Qualitative Research Manju Gundumogula To cite this version: Manju Gundumogula. Importance of Focus Groups in Qualitative Research. International Journal of Humanities and Social Science (IJHSS), Center for Promoting Ideas (CPI), USA, 2020, 8 (11), pp.299-302. 10.24940/theijhss/2020/v8/i11/HS2011-082. hal-03126126 HAL Id: hal-03126126 https://hal.univ-lorraine.fr/hal-03126126 Submitted on 30 Jan 2021 HAL is a multi-disciplinary open access L’archive ouverte pluridisciplinaire HAL, est archive for the deposit and dissemination of sci- destinée au dépôt et à la diffusion de documents entific research documents, whether they are pub- scientifiques de niveau recherche, publiés ou non, lished or not. The documents may come from émanant des établissements d’enseignement et de teaching and research institutions in France or recherche français ou étrangers, des laboratoires abroad, or from public or private research centers. publics ou privés. Copyright THE INTERNATIONAL JOURNAL OF HUMANITIES & SOCIAL STUDIES ISSN 2321 - 9203 www.theijhss.com THE INTERNATIONAL JOURNAL OF HUMANITIES & SOCIAL STUDIES Importance of Focus Groups in Qualitative Research Manju Gundumogula Ph.D. Scholar, Department of Sociology, SLTC Doctoral School, Lorraine University, Nancy, France Abstract: The use of focus group discussions in qualitative research has been increasing for the last decades, both in academics and applied research areas, mostly in social sciences, health, management and education. The focus group approach is a qualitative method to collect the data on the selected topic with a structured and focused discussion in a small group of people. Focus groups are especially useful as a complement to other methods of data collection for providing in-depth information in a relatively short period of time.
    [Show full text]
  • Qualitative Research and Consumer Policy: Focus Group Discussions As a Form of Consumer Participation
    The Qualitative Report Volume 13 Number 2 June 2008 152-172 http://www.nova.edu/ssss/QR/QR13-2/heiskanen.pdf Qualitative Research and Consumer Policy: Focus Group Discussions as a Form of Consumer Participation Eva Heiskanen, Katja Järvelä, Annukka Pulliainen, Mika Saastamoinen, and Päivi Timonen National Consumer Research Centre, Helsinki, Finland This paper describes our ongoing attempts to involve consumers in innovation and technology policy by means of a national Consumer Panel, using focus group discussions as the primary method of consumer participation. We evaluate our experiences of the usefulness of focus group discussions in this context by considering two examples of studies focused on product safety. We evaluate the usefulness of this method in promoting consumer empowerment, deliberation, and multivocality in the assessment of new technologies and innovations. We also raised some critical questions that require further analysis and discussion. Key Words: Focus Group Discussions, Consumer Participation, Empowerment, and Multivocality Modern Western societies are increasingly defined by consumption. Over the past decade, growth in the EU and North America has been driven largely by consumer demand. The consumer is at the heart of political thinking in the EU, and policy makers assert that consumer participation enhances the economy. This argument is supported by marketing and business gurus, who argue that modern demanding consumers force markets to become more competitive (Inglehart, 1997; Pine & Gilmore, 1999; Porter, 1990). Moreover, consumers have been recognized as a source of many economically and socially significant innovations (Leadbeater & Miller, 2004). Within consumer research, as well, interest has grown in the role of consumers as initiators, drivers, and shapers of innovation (Firat & Dholakia, 1998; Wikström, 1996).
    [Show full text]
  • A Study of Sharing in Consumer Communities
    A Study of Sharing in Consumer Communities Abstract: In this paper we study sharing behavior in consumer communities. Using Netnographic approach, deep interviews and focus group we propose a causal model of sharing behavior and we suggest it is constituted of three types of sharing: (1) motivated sharing, (2) spurious sharing, and (3) inadvertent sharing. In addition, motivated sharing is impacted negatively by perceptions of costs, and positively by: identification with members, user’s sense of personal responsibility, user’s overall engagement in the community, consumer’s sense of reciprocity, consumer’s belief in the organizational principles, and beliefs that one is going to gain personally from sharing. Keywords: Consumer Networks, Sharing Behavior, Consumer Communities, Consumer Behavior Track indication: New Technologies and e-Marketing 1 A Study of Sharing in Consumer Communities Introduction Over the last decade or so, consumer communities have been in ascendance (e.g., Kozinets, 2002; Muniz & O’Guinn, 2001). These communities take many forms. Some consumer communities, such as those found on the eBay web site, have primarily commercial purposes of buying and selling gainfully. Others, such as Gnutella and BitTorrent, are peer-to- peer (P2P) networks of consumers who share digital information like music or video files, software programs, videogames, images, documents etc., with one another. Still other consumer communities are found in the chat rooms and user groups that congregate to discuss experiences, and share knowledge regarding a particular product or service. For example, in the MUSE chat- room devoted to the Apache server software (http://ws.apache.org/muse/contact_info), experienced developers help novices with specific software installation and usage issues.
    [Show full text]
  • Introduction to Conducting Focus Groups SOCIAL PROGRAMS SCIENCE TOOLS for COASTAL Social Science Tools for Coastal Programs Introduction to Conducting Focus Groups
    Introduction to Conducting Focus Groups SOCIAL PROGRAMS SCIENCE TOOLS FOR COASTAL Social Science Tools for Coastal Programs Introduction to Conducting Focus Groups About This Publication Some of the most challenging decisions in coastal management stem from the relationship between people and the environment. NOAA provides technical assistance to coastal management professionals addressing complex human- based problems. This publication, “Introduction to Conducting Focus Groups,” is the fifth in a series of guides developed to bring information to this audience about the use of social science tools in their field of work. For more information, or to obtain additional copies, contact our office atcoastal.info@noaa.gov. NOAA’s Office for Coastal Management “Coastal management” is the term used by communities and organizations striving to keep the nation’s coasts safe from storms, rich in natural resources, and economically strong. The national lead for these efforts is NOAA’s Office for Coastal Management, an organization devoted to partnerships, science, and good policy. This agency, housed within the National Ocean Service, oversees major initiatives that include the National Coastal Zone Management Program, Coral Reef Conservation Program, Digital Coast, and National Estuarine Research Reserve System. Table of Contents Focus Groups: An Introduction ......................................................................................1 Focus Groups and Surveys: A Mixed Methods Approach ...........................................2 Focus
    [Show full text]
  • Using Focus Groups and Correspondence Analysis to Explore the Relationship Between Millennials’ Online Behavior and Their Opinions of Online Reviews
    Using Focus Groups and Correspondence Analysis to Explore the Relationship Between Millennials’ Online Behavior and Their Opinions of Online Reviews James E. Stoddard, stoddardje@appstate.edu Michael J. Dotson, dotsonmj@appstate.edu Neel Das, dasn@appstate.edu Introduction Consumer decision-making regarding a purchase is usually influenced by feedback received from other people in addition to prior experiences/beliefs/attitudes and marketer dominated information. Such diverse sources of influence are collectively referred to as the influence mix (Simonson and Rosen 2014). Of the different sources in the influence mix, word-of-mouth (i.e., feedback received from other people) is one of the most impactful sources of information (Duan, Gu, and Whinston 2008). With the advent of e-tailers on the Internet, the influence of word- of-mouth communication has grown significantly in the form of online consumer reviews (Schindler ad Bickart 2012). Research has shown that online reviews significantly influence consumer purchase decisions (see, for example, Chevalier and Mayzlin 2006; Senecal and Nantel 2004). Further, according to Zhu and Zhan (2010), 24% of Internet consumers avail themselves of online reviews before buying an offering offline; additionally, the authors note that an increasing number of firms persuade consumers to spread word of their offerings online. At the same time however, companies have also been noted to harass consumers when negative reviews have been posted online. Kleargear.com, for instance, charged an individual $3,500 for writing a negative review (http://disinfo.com/2013/11/kleargear-com-bills-woman-3500-writing-negative- review/). In another case, when a Virginia resident gave a negative review for a dog obedience school, the resident had a defamation lawsuit filed against her to the tune of $65,000 for providing the negative review (http://www.dailyfinance.com/2015/03/27/dog-trainer-says-bad-customer-sues-for- 65k-over-reviews/).
    [Show full text]
  • A Feasibility Study of an Innovative Focus Group Methodology
    The Qualitative Report Volume 23 Number 1 How To Article 7 1-6-2018 Friends or Strangers? A Feasibility Study of an Innovative Focus Group Methodology Chandria D. Jones Westat, chandriajones@westat.com Jocelyn Newsome Westat, jocelynnewsome@westat.com Kerry Levin Westat, kerrylevin@westat.com Amanda Wilmot Westat, amandawilmot@westat.com Jennifer Anderson McNulty Westat, jennifermcnulty@westat.com See next page for additional authors Follow this and additional works at: https://nsuworks.nova.edu/tqr Part of the Quantitative, Qualitative, Comparative, and Historical Methodologies Commons This How To Article has supplementary content. View the full record on NSUWorks here: https://nsuworks.nova.edu/tqr/vol23/iss1/7 Recommended APA Citation Jones, C. D., Newsome, J., Levin, K., Wilmot, A., McNulty, J. A., & Kline, T. (2018). Friends or Strangers? A Feasibility Study of an Innovative Focus Group Methodology. The Qualitative Report, 23(1), 98-112. https://doi.org/10.46743/2160-3715/2018.2940 This How To Article is brought to you for free and open access by the The Qualitative Report at NSUWorks. It has been accepted for inclusion in The Qualitative Report by an authorized administrator of NSUWorks. For more information, please contact nsuworks@nova.edu. Friends or Strangers? A Feasibility Study of an Innovative Focus Group Methodology Abstract Focus groups are useful tools for examining perceptions, feelings, and suggestions about topics, products, or issues. Typically, focus groups are held in formal facilities with “strangers” or participants who do not know each other. Recent work suggests that “friendship groups” may provide an innovative alternative for collecting group-level qualitative data.
    [Show full text]
  • “Planning and Conducting Focus Group Discussions in Marketing Research”
    “Planning and conducting focus group discussions in marketing research” AUTHORS Linas Turauskas Živile Vaitkūnienė Linas Turauskas and Živile Vaitkūnienė (2004). Planning and conducting focus ARTICLE INFO group discussions in marketing research. Problems and Perspectives in Management, 2(2) RELEASED ON Thursday, 02 September 2004 JOURNAL "Problems and Perspectives in Management" FOUNDER LLC “Consulting Publishing Company “Business Perspectives” NUMBER OF REFERENCES NUMBER OF FIGURES NUMBER OF TABLES 0 0 0 © The author(s) 2021. This publication is an open access article. businessperspectives.org 304 Problems and Perspectives in Management, 2/2004 Planning and conducting focus group discussions in marketing research Linas Turauskas1, Živile Vaitknjnienơ2 Abstract This paper presents the investigation of focus group method, its advantages and applica- tion in various kinds of marketing research enabling to collect rich empirical data covering verbal and nonverbal information. The moderator conducts focus group discussions in a relaxed and in- formal manner with a small group of 6 to 12 respondents. The moderator leads and develops the discussion. The respondents in the focus groups can portray their feelings and behavior – using their language and logic. The value of the technique lies in the unexpected findings that emerge when respondents are allowed to say what they really feel. The theoretical investigation is backed up with an empirical example of marketing research, conducted by means of focus group method. Key words: qualitative research, focus groups, cyclic model, moderator, moderation. 1. Introduction Lithuania is currently involved in the process of completing transformation of its econ- omy into a competitive market economy, just like a few other Central and Eastern European coun- tries are.
    [Show full text]
  • The Birth of the Focus Group Radio Research and the ‘Focused Interview’
    For marketing research and insights professionals THE BIRTH OF THE FOCUS GROUP RADIO RESEARCH AND THE ‘FOCUSED INTERVIEW’ PLUS Using improv to spice up your qual How to win with creative research design Fix that troublesome segmentation 2018 Focus Group Moderator Directory ADVERTISING SECTION Quirk’s Marketing Research Review May 2018 13 Top Full-Service Research Volume XXXII Number 5 Companies www.quirks.com WHAT SETS US APART? An unparalleled understanding of quality drivers World-class experts in panel, sample, and recruitment A collaborative and consultative approach Global and hybrid solutions at our fingertips Discover the full value of our quantitative advantage at SchlesingerGroup.com. Quirk’s Marketing Research Review CONTENTS May 2018 • Vol. XXXIII No. 5 DEPARTMENTS 6 Click With Quirk's 8 In Case You Missed It... page 11 Ask the Expert For marketing research and insights professionals 24 12 Survey Monitor 16 Product and Service Update page 28 42 13 Top Full-Service THE BIRTH OF Research Companies THE FOCUS GROUP 48 Names of Note RADIO RESEARCH AND THE ‘FOCUSED INTERVIEW’ page 50 Research Industry News PLUS Using improv to spice up your qual 34 How to win with creative research design 54 Calendar of Events Fix that troublesome segmentation page 55 2018 Focus Group 2018 Focus Group Moderator Directory 18 Moderator Directory 73 Index of Advertisers page 74 Before You Go… 55 Quirk's Marketing Research Review 4662 Slater Road | Eagan, MN 55122 page 651-379-6200 | www.quirks.com Quirk’s Marketing Research Review ADVERTISING SECTION
    [Show full text]