2019 Annual Report – Grande Prairie Regional Sport Connection
Contents 2 Organization Description ...... 3 Board of Directors ...... 4 Non-Voting Members ...... 4
2020 Strategic Plan ...... 5 A Year in Review ...... 6 Events...... 7 Alberta North Sport Conference ...... 7 Northwest Alberta Sport Excellence Awards ...... 8 Try-It Day ...... 9 Men’s & Master Men’s Fast Pitch Championships ...... 10 World Junior A Challenge ...... 11 Organization Re-Brand ...... 12 Analytics ...... 13 Website ...... 13 Social Media ...... 14 Facebook ...... 14 Twitter ...... 14 E-Newsletter ...... 15 Tradeshow & Presentations ...... 16 2019 Connections ...... 17 Sport Organizations ...... 17 Regional Municipalities ...... 18 STEAM 2.0 ...... 19 Community Supporters ...... 20 Thank You! ...... 21
2019 Annual Report – Grande Prairie Regional Sport Connection
3 Organization Description
The Grande Prairie Regional Sport Connection (GPRSC) is a volunteer driven, not-for-profit organization representing and serving the sport community.
We serve as a collective voice for sport in our region, striving for quality sport experiences for all.
VISION
To have a participant centered sport delivery system that provides a quality sport experience to all.
MISSION
Our goal is to influence and support the growth and enhancement of sport in the Grande Prairie Region. We do this by:
• Promoting sport in Grande Prairie and Area • Facilitating increased access to education and training for athletes, coaches, officials, and volunteers • Increasing communication lines between sport organizations enabling them to collaborate and reduce redundancies • Supporting individuals or organizations in hosting or bidding for sport events • Recognizing coaches, athletes, volunteers, and corporate contributors to sport in our region • Providing a vehicle for discussion and information sharing • Supporting the Grande Prairie Regional Recreation Committee in implementing the Joint Recreation Master Plan
2019 Annual Report – Grande Prairie Regional Sport Connection
4 2019 Board of Directors 2019 Board of Directors
Leigh Goldie Jodi Minton Lindsey McNeil Melanie Bell-Fournier Chair Vice Chair Secretary Treasurer
Eunice Friesen Linda Waddy Holt Humphrey Garett Richardson Melissa Renfree City of Grande Prairie County of Grande Prairie Director Director Director Councillor Councillor
Christine Rawlins Katie Biberdorf Krista Schuett Kenneth Hilderbrand County of Grande Prairie: City of Grande Prairie: GPRRC Coordinator: Town of Sexsmith Councillor: Director Non-Voting Director Non-Voting Director Non-Voting Director Non-Voting
Staff New Position, Events & Partnership Assistant
We added a new member to the team in 2019. Our search for a person that was passionate about event management, partnership development and community sport took us to Paige Grasby.
Paige has been a strong addition to the team Karna Germsheid Jolaina Hahn Paige Grasby and has helped us significantly increase our Executive Director Administrative Assistant Events & Partnership capacity for event hosting & supporting, Assistant sponsorship procurement and stewardship and sport promotion!
2019 Annual Report – Grande Prairie Regional Sport Connection
5 2020 Strategic Direction
COMMUNITY SERVICE • Build and maintain an extensive • Foster strong connections with database of sport organizations, municipalities, school districts and facilities, stakeholders, and other vested
stake holders parties • Add full time partnership and events • Support sport orgs to attract and host more events position • Redesign and maintain engaging
• Host Sport Excellence Awards website that acts as an all in one access • Host 2 annual Try it Days for sport groups & resources • Assist LSOs with grants and • Develop, maintain, and market funding sponsorships resources for athletes, coaches, and
teams
EDUCATION ADVOCACY
• Increase awareness of sport and • Regularly update regional councils recreation opportunities in the on sport related community region interests • Lead organization in hosting Sport • Share sport trends and data with the community Leadership Conference • Advocate benefits of multi-sport • Develop & host information session and workshops • Collect STEAM info for regional
• Continue to provide education events
and resources on sport safety • Support GPRRC in implementing the Join Recreation Master Plan
2019 Annual Report – Grande Prairie Regional Sport Connection
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10
2019 Annual Report – Grande Prairie Regional Sport Connection
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The Grande Prairie Regional Sport Connection hosted the first Alberta North Sport Conference. The conference brought together a team of professionals offering sessions addressing anxiety and sport performance, LGBTQI2S in sport, grassroots sport sponsorship, sport nutrition and more to help sport volunteers, coaches, parents, and teachers to better support their athletes and create a safe, healthy and fun sporting environment.
11 Sponsors 65+ Attendees
9 Educational Representing 40 Different
Sessions Organizations
• Jennifer Sygo • Hamish Black
• Wayne McNeil • Ron Thomson
• Brent Barootes • Matt Bain
• LJ Bartle • James Philips • Kristopher Wells • Jodi Minton
Including:
10 Speakers 10
2019 Annual Report – Grande Prairie Regional Sport Connection
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The Northwest Alberta Sport Excellence Awards is an annual celebration that recognizes and celebrate volunteers, athletes, coaches, and officials in Northwestern Alberta.
Attendee Breakdown Sports Represented: 1% • Hockey • Bouldering • Volleyball • Rock Climbing 12% • Beach Volleyball • Track & Field • Soccer • Swimming • Football • MMA • Gymnastics • Jiu-Jitsu • Trampoline & • Basketball Tumbling • Judo • Cheerleading • Rugby
• Pistol Shooting • Racquetball 87% • Kayaking • Snowboarding
Total: 21 Total Attendees: 300
Sport Groups Community Sponsor/Media
Award Categories:
• Outstanding Official • JR. Male Athlete of the Year • Unsung Hero • JR. Female Athlete of the Year
• Sport Builder • Female Athlete of the Year • Community Sportsmanship • Male Athlete of the Year • Coach of the Year
• Developmental Coach of the Year • Team of the Year • Event of the Year
Total Nominees: 53 2019 Annual Report – Grande Prairie Regional Sport Connection
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Stringam Try-It Day is a FREE day of sport exploration for youth ages 6-12. More than 500 kids participate in this event each year to explore new sports and have fun. This is a regional event that showcases sport organizations and introduces youth to exciting new activities!
Activities
25 29
Sport Organizations Sport
Facilities Across Registered 18 the Region
504 Activities
60 Sessions
2019 Annual Report – Grande Prairie Regional Sport Connection
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Services Provided
by GPRSC: • Signage & wayfinding • Facebook Page Digital Asset Creation • Sponsor Recognition Signage
• Coordination of Sponsor Deliverables • Communication with Sponsors • Karna & Paige sat on the Event Committee • Contribution/Recruitment of key positions Event Details: on the event committee (Merchandise/Programs/Sponsorship) • Recruitment of event day volunteers from • 6,000 Attendees from
GP Storm & GPRC Volleyball Team across Canada • Organized charity event between GP Storm & Men’s GP Pirates: $354 raised and • 38 Sponsors donated to KidSport • Provided GP Pirates with Economic Impact • 50+ Volunteers Report
• Assembly of Teams & Officials Welcome • 16 Teams from across Bags • Organization of Dino Bus Shuttle Canada
2019 Annual Report – Grande Prairie Regional Sport Connection
WORLD JUNIOR A CHALLENGE 11
Services Provided
by GPRSC:
• Digital asset creation • Social media promotions • Coordination of: - Team Buses Transportation (in GP) - Bus Schedule (in GP) - Team Meals (in GP) - Team’s Hotel (in GP) - Puck Drop in the Exhibition Game
• Communication with GP Storm & City of Dawson Creek’s Sport & Recreation department
• Hosting a social media contest for Ticket giveaways • Coordination of tickets to the winner
• Posting of events on all community and radio event calendars • Coordination and recruit of volunteers to help switched Edmonton Bus to a Dawson Creek bus by loading and unloading equipment & team
2019 Annual Report – Grande Prairie Regional Sport Connection
Organization Re-Brand 12
In 2019, the Grande Prairie Sport Council was re-branded to the Grande Prairie Regional Sport Connection.
With the rebrand we launched a new and improved website that acts as a one stop shop for the sport community to access for resources and information.
Community
Meet & Greet
In celebration of our re-brand/ re- launch we hosted a meet & greet to introduce the community to our new employees, our new office location at Centre 2000 and to share the launch of our new website!
2019 Annual Report – Grande Prairie Regional Sport Connection
13 Analytics
Website
The Grande Prairie Regional Sport Connection website is set up to serve as the hub for all things related to sport in our region. It has information and resources for participants, parents, coaches, volunteers, and organizers.
Year-to-Year Website Analytic Comparison Page Views: Definitions: 60,000 Users: Page Views 50,000 47,695 Total number of pages viewed. Repeated Sessions: 40,388 views of a single page are counted. 40,000 Users 30,000 26054 23,889 21,786 Users who have initiated at least one session. 18,270 20,000 Sessions 10,000 A session is the period of time a user is actively engaged with your website. 0
Page Views Users Sessions
2018 2019
Online Regional Sport Directory
The Sport Directory is a list of sport clubs and organizations in the Region. Currently, there are 180+ sport associations, leagues and clubs listed in the directory. The directory serves as a link to organization’s website pages and facebook pages. • With a well promoted directory our clubs and organizations can experience higher profiles which will turn into higher participant levels and better access to volunteers and coaches • It is also a resource for people that are new to the Region to find their sport, it is a way for organizations to promote themselves and it keeps sport organizations connected.
180+ Sport organizations in the region
89 Different sports offered in the region
Online Directory was accessed 5,526 different times
2019 Annual Report – Grande Prairie Regional Sport Connection
Social Media 14
Chart Title Definitions:
1,400,000 Engaged Users 1276795 The number of people who engaged with your page. Engagement includes any click or story created.
1,200,000 Total Reach
1,000,000 The number of people who had any content from your Page or about your Page enters their screen. This includes posts, check-ins, ads, social information from people who interact with 800,000 your Page and more. 723859 Total Impressions
600,000 The number of times any content from your Page or about your Page entered a person's screen. This includes posts, check-ins, ads, 400,000 social information from people who interact with your Page and more. 258,824
200,000 154,654 FOLLOWERS
2018: 31,323 7,534 Gained 104 followers 0 Engaged Users Reach Impression 2019: Gained 481 followers 2018 2019
Engagements Definitions: URL Clicks 251 1,322 Engaged Users The number of people who engaged with your 67 page. Engagement includes any share, like,
retweet or comment on a post.
URL Clicks Impressions The number of people who click on the link 93,850 shared in our post.
Media Total Impressions
Engagement The number of times any content from your 365 Page or about your Page entered a person's screen.
2019 Annual Report – Grande Prairie Regional Sport Connection
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GPRSC E-Newsletter Definitions: 3000
Total Opens 2500 2405
The number of times a person, who is 2000 1858 subscribed to your newsletter, opened the
emailed from their inbox in one year. 1500
Clicks 1000
The number of times a person, who has 446 500 received your newsletter, clicked on a 288
linked within the contents of your email. 0 Total Opens Total Clicks
2018 2019
Industry vs. Us Definitions: 40.00% Industry Average 35.00% 33.51% This number is based on current 30.00% Mailchimp users and averaged out the 25.00% 21.33% rates of opened and clicked campaigns in 20.00% your industry.
15.00% GPRSC Average 10.00% 6.53% This is the average number of subscribers 5.00% 2.62% in our database accessing our newsletter 0.00% via email and the links provided within the Open Rate Click Rate content sent out, in comparison to industry average. Industry Average GPRSC Average
Current Number of Subscribers: 184
As of May 27, 2020 2019 Annual Report – Grande Prairie Regional Sport Connection
Tradeshows, Presentations & Workshops 16
Municipal Chamber Government Showcase 3 Rotary Day
April 25 June 27 Presentations
GPRC Sexsmith Beaverlodge Tradeshow Community Community (Thriving in the Group Showcase Vendor Show City) aug 17 September 11 August 17 September 4
Peace Wapiti Health & Physical Minister
Academy Education Council Leela Aheer Community Presentation Presentation Spotlight November 20 December 18 November 7 11
2019 Annual Report – Grande Prairie Regional Sport Connection
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2019 Connections
Organizations We Connected, Supported, & Promoted
• Grande Prairie Storm • Grande Prairie Fast Pitch Association • GPSA • GP Tennis Club
• GP Martial Arts Club House • GP Football Official Association • Gladiators • CNG Ball Hockey • Champion Gym • GP Nordic Pole Walking
• Grande Prairie Disc Golf Club • Challenger Baseball • Grande Prairie Pickleball • Northern Energy Basketball • GP Squash Club • Celtics Academy
• ASDC • Wapiti Speed Skating • GP Piranhas Swim Club • National Basketball • Grande Prairie Gymnastics • GP Hockey Legends • Wolverines Adapted Sports • Pipestone Golf Course • Mavericks Basketball • Shantara Scuba Diving • GPRC Cross Country • GPRC Athletics • CNG Rebels Hockey • Swan City Basketball
• GP Lacrosse • APE Parkour • Nitehawk Mountain Bike Club • GPRC Climbing Wall • Nitehawk Snowboard Club • Forbes Dance Academy
• Adrenaline Athletics • Bullets & Broadheads • Wapiti Nordic • Four Seasons Indoor Golf • GP Synquatics • Heiho Dojo
• Northern Twistmasters • GP Ringette • DansConnection • Komodo Academy • GP Cowboys Football • Across the Floor Dance Studio • GP Curling Club • South Peace Volleyball Club • South Bear Paw • Grande Prairie Skating Club • Grande Prairie Rugby Club • Wapiti Shooters Club • West County Lighting Football • Sexsmith Basketball
• GP Darts • GP Broncos • Wapiti Biathlon • GP Beach Volleyball
2019 Annual Report – Grande Prairie Regional Sport Connection
Regional Municipalities & Orgs. 18
• Be Fit For Life • Grande Prairie Regional College • Alberta Health Services • Grande Prairie Regional Tourism • Alberta Sport Connection Association
• AB Sport Development Centre • Evergreen Park • GP Volunteer Services Bureau • GP Get Active Network • Jumpstart • Grande Prairie District School Board
• Kid Sport • Grande Prairie Catholic School Board • Eastlink Centre • Peace Wapiti Public School Board • Dawson Creek Tourism • GP Regional Recreation Committee • City of GP Sport & Recreation • County of GP Sport & Recreation
Professional Development
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The Grande Prairie Regional Sport Connection helped develop and submit STEAM 2.0 reports for 5 different sport events in our community. Below is the chart representing the Gross Domestic Product (GDP) for the country, province, and region.
Definition: This figure represents the total value of production of goods and services in the economy resulting from the initial expenditure under analysis (valued at basic prices). GDP is the net measure of changes in economic activity and is the most representative figure of the economic activity that took place in the larger economy as a result of hosting the event or festival under analysis.
CANADA ALBERTA GRANDE PRAIRIE CCAA X-Country Nationals $112,964 $98,043 $73,441 GP Gymnastics Alberta Cup $114,208 $101,115 $80,836 CanWest Short Track Speed Skating Championships $140,393 $121,464 $92,922 GP Gymnastics Western Canada Cup $211,792 $180,049 $134,783 Men’s & Master Men’s Canadian Fast Pitch Championships $613,688 $552,554 $441,253 TOTAL: $1,193,045 $1,053,225 $823,235
2019 Annual Report – Grande Prairie Regional Sport Connection
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Sport Community
Supporters
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The Grande Prairie Regional Sport Connection thanks the City of Grande Prairie and the County of Grande Prairie for their funding support, and their continued efforts to support sport and recreation within the Region.