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PRESORTED STANDARD U.S.

Thursday, June 9, 2011 POSTAGE 9:00 a.m. - 4:30 p.m. (Registration Opens 8:15 a.m.) 23rd LIBOR Education Crest Hollow Country Club 8325 Jericho Turnpike, Woodbury, NY 11797 PAID

FEATURING KEYNOTE SPEAKER CONNIE PODESTA - LIVE “Take Control of Your Future Now” ITHACA NY 14850 Connie Podesta is a top-rated professional keynote speaker, executive career/life coach and ONE OF THE INDUSTRY’S LEADING EXPERTS in sales strategies, leadership development, relationships, and change. Conference & Trade Show PERMIT NO. 187 Featured at this Year’s Conference LIBOR MEMBERS Jackie Leavenworth R It’s a Price War to the Door EGISTER BY Moving Sellers from Denial to Reality! APRIL 22nd Negotiations: Games People Play AND PAY The “Must Know” Strategies to Close More Sales ONLY $ G. William James 59 The Google Universe for Realtors® Guide To Making Google’s Cloud Apps Work For You Smartphones, Mobile Gadgets and Great Your Business, Your Future Tech Tools for Realtors® Steve Harney Leadership in the Current Real Estate Environment Establishing Home Values in Today’s Turbulent Market REALTOR NETWORKING FUNDRAISER LUNCHEON Jared James 7 Proven Ways to Grow Your Business Now Special appearance and performance by How to Recruit and Retain the Next Generation of Superstars top 10 finalist and native Long Islander, supporter and patient of Winthrop FEATURING CLOSING SPEAKER Steve Harney See page 10 for details. Juvenile Diabetes Center ... Our Business, Our Future……On a Turn for the Better! KEVIN COVAIS

$1000 cash giveaway TRIPLE the prizes and giveaways SAVE TIME AND MONEY, REGISTER ONLINE NOW AT All proceeds to benefit the www.LIBORedconference.com Winthrop Juvenile Diabetes Foundation

APRIL 2011 THE ®

The Voice REALTORFor Real Estate™ • OFFICIAL PUBLICATION OF THE BOARD OF REALTORS®, INC. • www.LIRealtor.com ® LIBOR to NAR Proposes $40.00 REALTOR Host Green Party Political Survival Initiative Symposium at NAR recently released a new fundraising dollars will be dedicated solely to advocacy ships with state and local lawmakers/policy- Farmingdale plan that they say will foster the well being purposes as outlined by the Political Survival makers. It will shape the future political and survival of our legislative programs on a Initiative. If this dues increase is approved by make-up of state or local governing bodies. State College local, state and federal level. the NAR Board of Directors, over 50% of NAR In order for “The Voice for Real Estate” to The impetus for this plan was the January budget would be devoted to political advocacy, have the impact it has had for the past 100 By Philip Weiden 2010 Supreme Court ruling in the case of which consistently ranks among members as years in terms of political advocacy, the Legislative Liaison Citizens United vs. the Federal Election the #1 benefit they receive from NAR. REALTOR® organization has to step up its Commission that stated corporate dollars — The most powerful benefit is it will keep game. LIBOR is proud to announce that our so-called soft dollars — can be used to fund the REALTOR® organization as one of the No one has spoken with more power or as Green Symposium will be held on April independent expenditure campaigns. most influential advocacy groups in passionately about protecting private proper- 27th at Farmingdale State College. The proposal is for a dedicated dues America. There are monumental issues com- ty rights and fighting for opening the door to The Event, increase of $40.00 which would take effect in ing down the pike that will affect members the American Dream of Home Ownership which is titled, the 2012 budget year. Because it is “dedicat- in their daily businesses, such as the future than the REALTOR® Family. The Time has ed” to this initiative, it would be used exclu- of mortgage finance and keeping housing The REALTOR® Party Political Survival Come... Make sively to fund political advocacy efforts. affordable in America. We must have the Initiative did not just happen overnight. It Green Work This means political fundraising as we power to shape this pivotal moment for the was the result of nearly a year of careful For You,‰ fea- have known it for the past 100 years just American Dream of Home Ownership. Most study and consideration. tures U.S. shifted dramatically. Corporate funds/dues importantly, these dollars will be available to For those who would say, “It’s a terrible Congressman can now be used to shape opinions about state associations and local boards. time to raise dues,” the reality is no time is a Steve Israel as candidates in ALL 50 states. It is a game Two-thirds of the dollars raised may be good time. However, sometimes the imme- our keynote changer of gigantic proportions. It is as if the returned back to states to be used in support diate needs of the industry to protect REAL- speaker. goal posts on a 100 yard football field were of local candidates and issue campaigns, and TOR®-interests outweigh the temporary Kristin Bacorn, a leader in Energy and expanded to now cover 140 yards. for other political advocacy needs -- to help problems of the marketplace in what has Environmental Design, an AP educator In the past, NAR has already contributed shape the opinions of candidates on real always been a cyclical business. and licensed real estate broker will be funds to this initiative out of its operating bud- estate-related issues as they work their way “Survival” is a strong word and one not our opening speaker. get. But to undertake the initiative at this level up as elected leaders. It will combine NAR often used lightly. Truly, the issues and chal- The symposium will feature break- and give it a best chance for success, greater funds with state/local funds to increase our lenges which we are about to confront are out sessions featuring Lisanne additional funding is needed. The increased political power. It will create early relation- REALTOR® survival issues. Altmann of LIPA and Louis Rizzo of National Grid in a session titled “Put a Little Green in Your Pocket.” The Can It Be?...The Mortgage Interest Deduction Is Under Attack Again... other breakout session, “What is a Home Energy Audit and How Can it Did you know that House and Senate one of those times. Congress needs to hear (RPAC) is a non-profit political action com- Save You Money,”‰ will feature Chuck committees are already holding hearings to from you. Warning signs have appeared on mittee that promotes sound policies and Schwartz of LI Green and Richard gather the perspective they need to craft a Capitol Hill about mortgage interest opposes detrimental proposals to ensure Manning who is a licensed building new tax system for the coming years. deductibility. Homeowners have taken big your business success. RPAC works tireless- performance contractor. The wrap up These hearings will take most of this year. hits the past few years. We cannot have ly to protect the real estate industry, private session features Gordian Raacke, Congressional leaders from both parties, Congress adding to the injury. property rights and provide REALTORS® Executive Director of Renewable as well as the Administration, continue to Send a letter asking your Representative with a platform to be involved and influen- Energy Long Island, who will show insist that “Everything is on the table,” to cosponsor H.Res 25, a bipartisan House tial in legislative and regulatory issues. you how to make your home more which means for REALTORS® — the resolution that affirms the value and impor- RPAC works to elect lawmakers who energy efficient and how to save Mortgage Interest Deduction (MID). tance of the Mortgage Interest Deduction. support REALTOR® business interests in money on your home utility bills. Changes to the MID in any form would Realtors® need to direct Congress to your local communities, Albany and The symposium will feature 25 have an adverse effect on the entire housing Preserve, Protect and Defend the MID. No Washington, D.C. exhibitors in which fellow REAL- market, potentially lowering home values and economic recovery is possible without a There’s no other organization that repre- TORS can network and become slowing sales. Each change to the mortgage vibrant housing market. Please Take sents your interests and your livelihood as a “educated on what green products interest deduction opens the door for full Action today. REALTOR®. Now more than ever, REAL- and services are out there and avail- elimination later on, and could have an even TORS® must keep RPAC working to pro- able to you and your clients. We will broader effect on local economies and jobs. Make an Investment to the REAL- tect your interests by investing in RPAC! also feature some great door prizes TORS® Political Action Committee Your RPAC investment will keep RPAC including an Apple iPAD2. What Can You Do? Actions by local, state and federal law- fighting to preserve the Mortgage Interest You can register online and see the Preserve, Protect and Defend MID makers and regulators can greatly affect your Deduction. entire agenda by going to www.libor- You can shape legislation by being heard ability to be a successful REALTOR®. The It is more crucial now than ever for every greensymposium.com early and with strong conviction. This is REALTORS® Political Action Committee REALTOR® to invest in RPAC! THE REALTOR® ● April 2011 ● 2 THE JUNE 4-5 HOUSE WEEKEND– NATIONWIDE OPEN 2011 REALTOR & TRADESHOW EDUCATION CONFERENCE LIBOR’S 23RDANNUAL Y “Y Directory. . Directory. Professional Services . Education Opportunities...... Legal . FAQ’s. . RPAC. Service withInstanet. Step-UpYourCustomer MLS Tech Tip– ...... Info Line MLS . Coverage Chapter &DivisionEvent . From WhereISit. . President’s Message . sional keynotespeaker.. Connie Podesta,top-ratedprofes- . Steve Israel keynote speakerU.S.Congressman Farmingdale StateCollegewith LIBOR HostsGreenSymposiumat . grams well beingofourlegislativepro- fundraising planthatwillfosterthe NAR recentlyreleasedanew SURVIVAL INITIATIVE REALTOR PARTY POLITICAL NAR INTRODUCES THE IN THENEWS W C “THE TIMEHAS www.LIBORedconference.com 8325 JerichoTurnpike, Woodbury, NY11797 SAVE TIMEANDMONEY, REGISTERONLINENOWAT F eatured atthisYear’s Conference OUR FUTURE” OME…MAKE GREEN (Registration Opens8:15a.m.) Crest Hollow Country Club Crest HollowCountry How toRecruitandRetaintheNextGenerationofSuperstars 7 ProvenWays toGrowYour BusinessNow Jared James Establishing HomeValues inToday’s Turbulent Market Leadership intheCurrentRealEstateEnvironment Steve Harney T Smartphones, MobileGadgetsandGreat Guide To MakingGoogle’s CloudAppsWork ForYou The GoogleUniverseforRealtors G. William James The “MustKnow”StrategiestoCloseMoreSales Negotiations: GamesPeoplePlay Moving SellersfromDenialtoReality! It’s aPriceWar totheDoor Jackie Leavenworth Thursday, June9, 2011 Our Business,Future……OnaTurn fortheBetter! FEATURING CLOSINGSPEAKER ech Tools forRealtors 9:00 a.m. -4:30p.m. ORK FORYOU” INU SAFAN A AS UP SIGN LIBOR isNowonFacebook “Take ControlofYour FutureNow” FEATURING KEYNOTE SPEAKER OUR BUSINESS, to-the-moment industry news! to-the-moment industry speaker, executivecareer/lifecoachand INDUSTRY’S LEADINGEXPERTS leadership development,relationships,andchange. Connie Podestaisatop-ratedprofessionalkeynote Visit LIRealtor.com forallup- CONNIE PODESTA ® REALTOR

Steve Harney ® www.LIRealtor.com insalesstrategies,

ONE OFTHE -LIVE

Long Islander, supporterand KEVIN COVAIS Winthrop JuvenileDiabetesFoundation Juvenile DiabetesCenter FUNDRAISER LUNCHEON REALTOR NETWORKING TRIPLE theprizesandgiveaways American Idoltop10 and performanceby Special appearance patient ofWinthrop All proceedstobenefitthe

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Y Y S . 9th. Keynoteby T Conference and Education open forLIBOR’s Registration now rade ShowonJune . ! P17&18 P1 &8 P10 P18 P16 P15 P13 P13 P1 P6 P4 P3 P2 ® There’s PowerinNumbers! Plan toParticipate. June 4-5 House Weekend— Nationwide Open 2011 REALTOR® ed inJanuaryofthisyear. February, downfrom7.9percentreport- average, witharateof7.8percentin slightly betterthanthenational Island unemploymentpictureis above historicnorms. The Long still morethan9percent,well ployment ratenationallyis past fewmonths,theunem- have improvedoverthe ery. achieve agenuinerecov- can helpthenation unemployment, housing sion andstaggering the effects ofahistoricreces- Economic Recovery Housing ProvesKeyto hoods wheretheymightwanttolive.For homes forsaleindifferentneighbor- offers buyersastress-freewaytovisit Inc. willbeparticipatingonceagain. The LongIslandBoardofREALTORS, ciations onSaturdayandSunday, June4-5. ticipating stateandlocalREALTOR asso- be apartofthecampaign,hostedbypar- Nationwide OpenHouseWeekend. Planto That’s thepromiseof2011 REALTOR about thebenefitsofhomeownership. ing peopletotourhomesandlearnmore a weekendfullofopenhouses,encourag- opportunities! Sowhatcouldbebetterthan Although jobnumbers While America continuestofeel The NationwideOpenHouseWeekend Open housesopendoorstobuying New MLSLIBrandReflectedin2011 Advertising Campaign available onlirealtor.com underthe of thestyleguideand thenewlogosis copy and MLSProductsServices. A was producedforMLSLI,MLSLI.com, in Novemberandanofficial StyleGuide Long Island. The projectwascompleted branding theMultipleListingServiceof etc., whichwouldserveasablueprintfor that includedspecificcolors,fonts,logos, produce aformalcorporatestyleguide Affiniscape. staff, and anoutsidedesigncompany, volunteers, between severalRealtor® was asuccessfulcollaborativeeffort process, whichspannedmostof2010, and createdanew, updatedlook. The Inc. rebrandedtheircompanyidentity Multiple ListingServiceofLongIsland, corporate brandstrategy. Lastyear, the design strategy. This isacomponentof involves creatingacompanylogoand Marketing &CommunicationDirector By Tricia Chirco Home ownershipcreatesjobsandhas The primarygoalofthisprojectwasto Developing acorporateidentity jobs, housingalsohasasignificantimpacton expand thecampaign,withevengreater house event.2011 willdramatically by holdingthefirstnationwideopen and localassociationsrespondedin2010 nationwide. About60percentofstate T Impressed byitseffectiveness,REAL- W open househeldtwoyearsagobythe promote trafficanddrivehomesales. ty effortto high-visibili- provides a weekend sellers, the MLSLI.com poster, please email would liketoreceive copiesofthenew sizes, 11" x17"and24"28".Ifyou them. The posterisavailableintwo display themwherethepubliccansee arrive inyouroffice, weaskthatyou in thecomingweeksandwhenthey Posters distributedtoMLSparticipants constant throughoutallofthem. but thenewcorporateidentityremainsa are severalvariationsofthemessage, posters canbeseentotheright. There sampleofonethe now available. A designed toreflectthesameaswell. MLSLI.com, theconsumersite,willbe the newcolorsandlogo,eventually MLSLI.com andprintadsnowinclude ple, allonlinebanneradvertisingfor their advertisingcomponents.Forexam- also incorporatedthenewbrandintoall 2011 MLSLI Advertising campaignhas reflect thenewbrand. Additionally, the business cardshaveallbeenupdatedto About Ussection. ORS expressedinterestintakingit ashington AssociationofREALTORS. The eventwasinspiredbyastate-wide Posters thatcontainthenewbrandare To America. Inadditiontohelpingcreate that onejobisgeneratedforevery

soito fRatr®estimates Association ofRealtors® nomic recovery. The National housing recoverymeansrobusteco- two homesales. That meansfor led thiscountryoutofsixthelast uleooi eoey Asolid full economicrecovery. A date, theMLSLIstationaryand eight recessions.Itisessentialtoa every 5millionhomessold,2.5 Home ownershipbuildsastronger million private-sectorjobsare my overtime. created. NARalsoesti- $60,000 intotheecono- mates thateachhome pumps atotalof sale atthemedianprice 15th. There is no costfortheposters. Realtor ServiceCenters beginning April Posters willalsobeavailableatour US. LIRealtor.com under ABOUT are alsoavailableonlineat gladly mailthemtoyou. The posters each sizeyouwouldlikeandwewill [email protected] andstatehowmanyof it willplayacriticalrole.” thing torestoreourcountry’s economy, but jobs arecreated.Housingisn’t theonly “Every timeahomeisbuilt,boughtorsold, [last nameofyourlocalspokesperson]. American dreamofhomeownership,”said ty muchthesameastheyhavealwaysbeen. ing toownahomeoverrentingremainpret- even afterthedownturn,reasonsforopt- still seehomeownershipasagoodthing,and improvement andmore. window treatments,landscaping,home including carpeting,furniture,appliances, the demandforrelatedgoodsandservices Meanwhile, othersectorsthatbenefitfrom fees areadirectresultofsaleorpurchase. chase. Expensessuchascommissionsand be directlyorindirectlytiedtoahomepur- Product, makingitakeyeconomicdriver. more than15percentoftheGrossDomestic national spending.Housingaccountsfor 4800 formoreinformation. contact thePRdeptatLIBOR631-661- materials onLIRealtor.com inearlyMay, or Look formoreinformationandmarketing high-profile marketingeventmakessense. around, yourofficeparticipationinthis marketing extravaganza.Alltheway indeed drivetraffictoyourlistingsasitisa Nationwide OpenHouseWeekend does numbers expectedtoparticipate. “Jobs enablepeopletoachievethe The goodnewsisthatmost Americans Spending asaresultofhomesalecan The PromotionWorks! TheREALTOR 3 ● April 2011 ● THE REALTOR® ou will be glad you attended the inthrop Hospital Juvenile Diabetes Connie Podesta, author of Life Would Connie Podesta, author of Life In between Connie and Steve and the In the 2010 post-Education What a full, educational, enjoyable day Next time you hear a member wonder Y Be well, friends. another outstanding day. for Other People Weren’t be Easy if it you just love the title?) and a lead- (don’t strategies, ing expert in real estate sales leadership development, relationships speaker. and change, will be the keynote Ann Mary of Education, V.P. (LIBOR’s to book Monteleone, has been trying Our Connie for us for nearly 10 years!!) locally grown very own Steve Harney, often quoted but nationally respected and web from his “Keeping Current Matters” will present 2 sessions and newsletter, close our day with “Our Business, Our for the Better”. Turn Future...On a awesome quality and variety of exhibitors always present, we will have the opportunity to train with Jared James, who, before age 28, was voted Realtor® Winner Award Choice Web Magazine’s favorite “30 under 30”, and was first WCR introduced to Long Island at a to the War a Price meeting. Jackie “It’s Door” Leavenworth led standing room Tri-State only programs at December’s Convention; those of us who saw her there knew we had to get her back to And in this very rapidly chang- LIBOR. ing technological world, the ed commit- James had to William tee decided G. return to help us maintain a mobile office com- system that promotes productivity, munication and marketing. YOU requested Conference survey, at the networking something “different” luncheon so...how about a real “American ldol” finalist? Long Island’s very own Kevin Covais will perform for us!! Kevin is a patient and supporter of W which will Foundation, the organization benefit from the ticket sales for our prizes, and is looking always super raffle forward to helping us raise thousands of dollars for the foundation. for the super early bird registration fee of April 22, excellent value after just $59 or, only $79!! For registration and addition- al info, please see page 10 or go to http://www.liboredconference.com/ what he/she “gets” from dues paid, please remind that Realtor® to take advantage of the wonderful programs and of staff LIBOR, through the efforts To member volunteers, has to offer. paraphrase an adage, LIBOR can take you to water but we cannot force you to drink. Annual Green Symposium and the 23rd Education Conference. I look forward to meeting you when LIBOR “Makes April 27. on for Us” Work Green ESSAGE M S ’ are very excited that our keynote

RESIDENT And what can I say about our Ed Spring has sprung!! The crocuses Spring has sprung!! The seeds for the Green Symposium The program will be at Farmingdale We By Liz English, LIBOR President By Liz English, 10, approximately 2 miles north of the P speaker will be Congressman Steve Israel, a Realtor® friend and national leader in the movement for alternative will address “Changing the who energy, The Push to Reenergize Game: will be The opening speaker America”. Kristen Associate Professor, Farmingdale Bacorn, LEED (Leadership in Energy and Environmental Design), who has been an environmental consultant for The over 30 years and is a Realtor®. wrap-up session will be led by Gordian Raacke, the founder and executive direc- Long Island tor of Renewable Energy pro- organization (reLI), a not-for-profit WOW. moting sustainable energy. there will be 20+ exhibitors Additionally, representing solar companies, landscap- ers and other environmentally conscious ALLservices and companies. this — and continental breakfast — for just $20?? For registration and addi- WOW. Double tional info, please see page 8 or go to liborgreensymposium.com Conference that has not been said That it is an awesome value — before? and includes lunch and snacks all day? That you always learn something new?? YES, That it is sold out every year??? YES!!! Many members know YES and to watch for news of the day long event which is always held in early June at Crest Hollow Country Club and this committee, chaired by Linda year’s Dianne Petralia and her vice chair, Scalza, are up to the challenge of yet peeked through the end-of-March-snow, along the the forsythias are in full bloom is a bright, parkways and the grass What a great time Boston Celtics green. to show — and SELLYou — houses!! Open can plan ahead for our board-wide 5. But PLAN June 4 & Weekend House NOW Green to attend both LIBOR’s Annual and 23rd April 27, Symposium, 9. Educational Conference, June Green were planted by last year’s Urso, Committee, chaired by Marilyn and watered by a $5000 NAR grant of awarded LIBOR through the efforts Randy our top-notch Legislative Staff, Affairs, Kaplan, Director of Government Legislative Liaison, and Weiden, Phil Affairs Maryann Horan, Government cultivating has The 2011 Coordinator. Jolie been led by committee chair, Powell and vice chair Joe Sinnona; they have been ably assisted by a handful of committee members — all Realtor® vol- unteers — and, of course, staff. State College, centrally located on Rt 1 Southern Parkway and 3 miles south of are working closely with We the LIE. Farmingdale, a leader in environmental studies and green education, to bring you a fabulous, informative day because Work “The time has come...Make Green for You”. Expand YourExpand Horizons and Opportunities

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The Long Island Board of The Long Island Board REALTORS® is a non-profit for organization formed REALTORS® for the betterment their of their communities, profession, and their livelihood. The REALTOR® is published by the Long located at 300 Island Board of REALTORS®, Babylon, NY West Sunrise Highway, 11704, January/February, and is published bi-monthly, March/April, May/June, July/August, September/October and November/December. rate Application to mail at periodicals postage York. is pending at Babylon, New POSTMASTER: Please send address changes to: The REALTOR® Babylon, NY300 Sunrise Highway • West 11704 The REALTOR®The Long and its publisher, in accepting Island Board of REALTORS®, no advertisement in this publication, make ser- independent investigation concerning the neither vices or products advertised, and they endorse nor recommend the same nor do they assume any liability thereof. and subscribes to its strict code of ethics. INC. LONG ISLAND BOARD OF REALTORS®, Babylon, NY300 Sunrise Highway • West 11704 (631) 661-4800 • (718) 739-8700 W Email: [email protected]™ governing documents, conflict of interest LIBOR’s policy and financial statements (including IRS Form 990) are available for inspection during reg- ular business hours upon request by appointment. the F ȱ O

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HE H T Moses Seuram Mary Alice Ruppert Joseph E. Mottola Liz English Insurance ELECT [email protected] • www.insuranceplusny.com [email protected] - maximum ASSISTANT se Gagliardi is an insurance broker with over 23 years experience, servicing 23 years experience, the over with se Gagliardi is an insurance broker se and her staff are

Patricia Chirco S ’ REALTOR Ro Ro and tri-state area. Rose specializes in Health, Dental, Life, Long Term Care, Medicare Care, Long Term Dental, Life, specializes in Health, tri-state area. Rose Supplements & Disability Insurance. THE CONTRIBUTORS Liz English, President, LIBOR P.C. Cathy Nolan, Esq., Goldson, Nolan, Connolly, President, MLSLI Aschkar, Dorothy Affairs Randy L. Kaplan, Director Government Co-Chairperson Pat Levitt, RPAC Dana Nowick, Product & Services ADVERTISING SALES • 631-661-4800 Ext. 348 Wimmers Donna Lee Circulation 21,500 PRODUCTION DSI Design Group NY Sea Cliff, Avenue, 252 Sea Cliff 11579 516-676-6089 • Fax 516-676-4769 Christopher Meadows, President CHIEF EXECUTIVE OFFICER PUBLISHER EDITOR EDITOR VICE PRESIDENT VICE PRESIDENT TREASURER SECRETARY PRESIDENT PRESIDENT VICE PRESIDENT LONG ISLAND BOARD OF LONG ISLAND INC. REALTORS®, OFFICERS 2011 THE REALTOR® ● April 2011 ● 4 LIBOR N and theFTC. The FBIisinvestigatingpar- sures havedrawntheattentionofFBI ployment, defaults,shortsalesandforeclo- devaluation ofproperty, increasedunem- down andresultingrecessionwithits date. Result? Agent andBroker exposure. kers whomaynotthemselvesbeupto should bedirectedtotheirmanagingbro- answers toquestionsaboutissuesthat from agentswiththesefirmsseeking number ofcallstotheLegalHelpLine tion plans. We’re seeinganinordinate varying transactionfeesandcompensa- agement andoperatingsystemsbasedon work infirmswithlimitedbrokerman- Shops” wherealarge numberofagents these areoftenreferredtoas“Freedom capability toworkremotely. Someof which theagentmightnotbeaware. with newlegalrealitiesandresponsibilities unwise actsbytheagentalreadyburdened Increased brokerliabilityforillegalor opportunities forcommunication?Result? parties havesignificantlylesscontactand or herresponsibilitytosupervisewhenthe office. Howcanthebrokerownerfulfillhis tively remotelywithmuchlesstimeinthe tion haveenabledagentstoworkproduc- commitmenttoeducation. Realtor® with civilexposure. The need?More Result DOSandEthicsviolationstogether of fiduciaryresponsibilitytoone’s client. not uptopar. What’s theexposure?Breach their skillsinhandlingthesetransactionsare fortable orconfidentwithagencylaw abrokerbasethatisnot fullycom- oft’times where youhaveanagentand acceptance ofbuyerbrokerage agents toaneverbeforelevel. whether broker- ownersor exposure ofRealtors® increasing thepotentiallegal events areoccurringwhichtogether “Perfect LegalStorm”inwhichmany produced animmensestormsystem. an unusualnumberofweatherfactorsthat out called“ThePerfectStorm”basedupon F By JosephE.Mottola,ChiefExecutiveOfficer will besenthomewith thosescoutsinthecomingweeks. Boy Scouts,SuffolkCountyGirl andSuffolkCountyBoyScouts ered totheheadquartersofNassau CountyGirlScouts,Nassau thousands ofseedpacketshavebeendeliv- the seedsduringthoseevents.Additionally, Saturday, April16th andwillbedistributing will behostingEarthDayinitiatives on The NYC BoyScoutsandNYC GirlScouts Boy ScoutsacrossLongIslandandQueens. distributed tothousandsofGirlScoutsand the LIBORlogoandBoardinformation,willbe vegetable seedpacketsthatproudlydisplay In honorofEarthDay, over40,000assorted W The economicmortgagebasedmelt- New businessmodelsflowfromthe The Internetandelectroniccommunica- It beginswiththeincreasing In 2011, Ibelievewearefacinga A ROM few yearsago,amajormoviecame e’re MoreThanREALTORS® W HERE EWS I S “The perfectlegal IT storm.” ensure thatyouwon’t beacasualty. sense obligationtotakethestepsneeded comes firstandthenyouhavethecommon you. The recognitionofthesituation tunities toprotectyourselfaretherefor precautions duringthisstorm. The oppor- with threateningweather, youhavetotake this federallawareverysteep. stood inthemarketplaceandpenaltiesunder Paint disclosurecontinuestobemisunder- unintentionally orotherwise.Similarly, Lead laws andtheirexposurewhenviolatingthem understandthe offered tohelpRealtors® confusing. Again, coursesandprogramsare ulations andsofindtherevisionsevenmore were notfullyawareofthethenexistingreg- remark thatalarge numberofRealtors® on Jan1st,2011. Instructorscontinually Disclosure regulationsthatwentintoeffect well for“failuretosupervise.” above, ownerbrokerswillgetburnedas their legalexposure. And asyousaw learning opportunities,theyjustincrease failtoavailthemselvesof but ifRealtors® evolving legalissuesonLIRealtor.com, constantly updatingthefieldonthese sure fornon-compliance. The Boardis ly unawareofthechangesandtheirexpo- aremain- is relativelynewandRealtors® er isfullyawareofwhat’s goingon. This sive disclosureofalltermssothatthesell- work out. The FTCisdemandingexten- dling ashortsaleifandwhenitdoesn’t gage modificationactivitiesandthenhan- kerages arecollectingfeesaspartofmort- of thefederalgovernment. existing offers eitheratthedirectionofa The failuretomakethebankawareofother recoup asmuchoftheirloanspossible. undermine theopportunityforbanksto ers andrelatedpartieswhoknowingly their attentionfocusedonRealtors®,own- ties tomortgagefraudinshortsaleswith Just asyoutakeprecautionswhenfaced Lastly, youhavetherevised Agency The FTCisinvolvednowbecausebro- The LongIslandBoard ofREALTORS® Inc.ProudlyCelebratesOver100Years ofRealEstate ers apartytofraudintheeyes makes theparticipatingplay- expects to“flip”thehouse tion wherethepurchaserfully or beingapartytotransac- instruction ofthehomeowner listing brokerortheunlawful E NOTE: Go to: ON-LINE REGISTER&PREPAY MAY LIBOR MEMBERSONLY — clickonMLS/LIBOREVENTS CALENDAR ontheINFOCENTERPAGE. to http://www.lirealtor.com/chaptersanddivisions/default.aspx. Chapter/DivisionmeetingsavailableonSTRATUS LIAISON @631-661-4800 ext. 361. AllChapterMeetings &Eventsarepostedonlineoneachchapterwebsite.Go MEETINGS &EVENTS: SHORE JOINTCHAPTER SUFFOLK NORTH &SUFFOLKSOUTH 4/14 —Thursday son: [email protected]. W 9:30am –REALTOR SERVICECENTER, MLSLI BOARD OFDIRECTORS 4/13 —Wednesday http://centralnassau.lirealtor.com. 51 50%discount). RSVP:BarbaraGunn@ (breakfast normally$65-weregetting ator HelenaVeloso. Cost:$33perperson Laura Copersino,DianneScalza&moder- P Y City. FREEValet Parking. Maximizing Hotel,457thStreet,Garden Star Luxury Breakfast. GardenCityHotel~LIsOnly5- 9:30am –NetworkingGourmetBuffet CENTRAL NASSAU CHAPTER 4/12 —Tuesday son: [email protected]. W 1 CREDIT UNIONBOARD OFDIRECTORS 4/12 —Tuesday APRIL 2011 www.licommercialnetwork.org. K Non-members. For moreinfo,callGabor Sponsors, $20Affiliates,$30Guests& your network!Cost:$15 LICNMembers& ‘haves &wantsanassociatetoexpand cards, yourpropertydatasheets, announced...Bring plentyofbusiness T Session. OnParade Diner, 7980Jericho 8:00am NetworkingBreakfast&Marketing COMMERCIALLONG ISLAND NETWORK 4/26 —Tuesday son: ChristinaDeFalco @LIBORext.358. W 9:00am –REALTOR SERVICECENTER, PUBLIC RELATIONS MEETING 4/25 —Monday son: [email protected]. W 9:30am –REALTOR SERVICECENTER, MEMBER SERVICESCOMMITTEE 4/20 —Wednesday queens.lirealtor.com. Visit ourwebsite:www.western Sponsors willbeacknowledgedatmeeting. door. RSVP:Kelly Lagoudis@718-274-7777. Island Realtors!”Cost:$10 prepaid,$15 atthe Media &More!SpecificallyCreatedforLong Y Cost EffectiveTools For You toMarket&Grow Marketing Specialist..“An ofMLSLI’s Overview DanaNowick-MLSLI Product Guest speaker: American Hotel,79-00QueensBlvd.,Elmhurst. 9:00am —NetworkingBreakfastSeminar. Pan WESTERN QUEENSCHAPTER 4/15 —Friday http://suffolksouthshore.lirealtor.com/. sites: http://suffolknorthshore.lirealtor.com & Charron @631-661-5100 x150. Visitourweb- Genua @631-331-3600 x113. SSS-Angela amust!RSVP:SNS-Carol Reservations Hauppauge. Cost:$11.00 perperson. Hotel, 110 Vanderbilt MotorPkwy., renowned motivationalspeaker. SheratonLI PROFIT! Featuring TERRIMURPHY, W 8:30am –StopSelling,StartConnecting!...5 0:00am –REALTOR SERVICECENTER, our BusinessOnlinewithWebsites, Social our IncomeFor 2011!! pke., Woodbury. Guest speakertobe anel featuringTinaCanaris,ScottComer, arsai @516-359-8028. Visitourwebsite: ays toConnect&Turn Prospectsinto est Babylon—ClassroomB.Staffliai- est Babylon—ClassroomA.Staffliai- est Babylon—ClassroomB.Staffliai- est Babylon—ClassroomA.Staffliai- 6-353-5677. Visitourwebsite: XECUTIVE http://www.mlsli.com/chapterreg/meetings.asp. On-line registrationCLOSED at4:00PMonthepreviousbusinessdaybeforeevent. F or allSpecialEvents&Chapterinformation,callCONNIE AIELLO,LIBOR CHAPTER ‰ P

T op Producer L ANNER VISA, MASTERCARD, AMEX&DISCOVER accepted. LONG ISLAND COMMERCIALLONG ISLAND NETWORK 5/5 –Thursday ship.lirealtor.com/. Visit ourwebsite:http://huntingtontown- [email protected] Cheryl Details tofollow... For moreinformation, 9:00am –NetworkingBreakfastProgram. HUNTINGTON TOWNSHIP CHAPTER 5/4 —Wednesday MAY 2011 tralqueens.lirealtor.com/. Visit ourwebsite:http://jamaicacen- call ElizabethGittens@718-454-9000. Details tofollow... For moreinformation, 9:00am –NetworkingBreakfastProgram. JAMAICA CENTRALQUEENSCHAPTER 4/28 —Thursday tion, callRandyKaplan @LIBORext.380. Continental Breakfast.For moreinforma- Exhibit Hall,GreatDoorPrizes!! US CongressmanSteveIsrael(NY-2). D 8:30am-1:00pm –SUNYatFARMING- LIBOR GREENSYMPOSIUM 4/27 —Wednesday See page10 fordetails. C LIBOR 23RDANNUAL EDUCATION 6/9 —Thursday JUNE 2011 son: [email protected]. W 9:30am –REALTOR SERVICECENTER, LIBOR BOARD OFDIRECTORS 5/18 —Wednesday http://nassausouthshore.lirealtor.com. 51 $12.00 perperson.RSVP:Isa Stykes@ Klein, Esq./DiamondLawGroup.Cost: Richard Commissions!” Guestspeaker: The KnowledgeTo MaximizeYour Hwy., Baldwin.“ShortSales=$$$$..Get Mediterranean Restaurant,550Sunrise 8:30am –Ayhans Shish Kebab Judy [email protected]. 2nd floorConferenceroom.Staffliaison: 9:00am RealtorBuilding,West Babylon– GRIEVANCE COMMITTEE 5/9 –Monday LICN @631.629.4800 x203. Questions? CallAlanHendrickson/President- include: name,company&contactphone#. email to:[email protected] Attendees mustpre-registeronline-sendyour 1 Center, 100 CrosswaysPark Dr. West, Suite Excellent Topics &Speakers!RealtorService Orientation” FREEtoLICN&LIBORmembers! 9:00am –11:00am –“CommercialRealEstate NASSAU SOUTHSHORECHAPTER 5/17 —Tuesday 06, Woodbury. Registrationbegins8:30am. ONFERENCE &TRADESHOW ALE-Roosevelt Hall.Keynote speaker: est Babylon—ClassroomB.Staffliai- 6-764-6200. Visitourwebsite: NAR LEGISLATIVE MEETINGS— NAR MIDYEAR TRADEEXPO— MEMORIAL DAY OBSERVED— ALL LIBOROFFICESCLOSED MAY 30—Monday for chapter/divisionmeetings &events! W W ASHINGTON, DC ASHINGTON, DC MAY 11-13 MAY 9-14 5 ● April 2011 ● H REALTOR THE The Brokers of the

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Diallo Stevens 2011 Century 21 Real Estate LLC. All rights reserved. CENTURY 21® is a registered trademark licensed to Century 21 Real Estate LLC. Kathy Voyiatzoglou An Equal Opportunity Company. Equal Housing Opportunity. Jackson Wen Each office is independently owned and operated. Marianne Widmann George Yakobic Vincent Zaloom Jr THE REALTOR® ● April 2011 ● 6 LIBOR N to BarbaraGunnat516-353-5677. count). Freevaletparking.PleaseRSVP normally $65,we’regetting50%dis- The costis$33perperson(breakfast “Maximizing Your Incomefor2011!!” and moderatorHelena Veloso. Topic: Comer, LauraCopersino,DianneScalza Panel featuring: Tina Canaris,Scott Hotel inGardenCity. Top Producer April 12that9:30amtheGardenCity gourmet buffet breakfaston Tuesday, C C Salesperson. The costis$20perperson. "Ozzy" Mejil,SFR,CBR-Lic.RE Asset: YOU!" Guestspeaker:Osbardo How To Protect Your MostImportant Should ComeFirst-&Learn Club inEastNorwich. Topic: "Safety 13 at8:30amMuttontownCountry breakfast programon Wednesday, April J to provide the guidanceorexpertise Ineed. meet withclients. When Ineedhelp, thestaffandanetwork ofenergetic colleagues isthere house. By9:00a.m., Iamfinishedwithmy paperwork andcomputerwork andI’mready to helped metodevelop anentrepreneurial spirit. Ihave theflexibility towork outofmy own Charles Rutenberg Realtyistheofficeoffuture. Ihave alotofindependence, which has in theindustry. back upthisphilosophy withregular training sessions onusingnew technology andtraining programs featuringsomeofthelead disposal, Ifeelsomuch more empowered thanIhave ever been. Their philosophy isthebesttraining helpsmakethebest Agent But CharlesRutenberg Realtygoesmuch furtherthan100%commissions. Between thetraining they provide andthetechnology tool Estate market, I’mearningmore thanever andfeelthatmuch more financially secure. I coulddobetterthrough networking andby usingtechnology tomy advantage. Today, even inatougheconomy andaneven tough I was competingwiththemforlistingsandsalesterritoriesfeltthatbeinginthe officewas becoming awaste ofmy time, it was trueandithaschanged my lifestyle. Icouldn’t understandwhy Iwas splittingmy commissionswithmy Broker, when, in Like many ofmy colleagues, Iwas intriguedby the100%commissions. Iasked, “What was thecatch? It’s too goodtobetrue.” oining CharlesRutenberg isthebestdecisionImadeduringmy30years intheRealEstateindustry. HAPTER HAPTER The The NASSAU NORTH SHORE CENTRAL NASSAU is havinganetworking is havinganetworking FOR COMPLETE INFORMATION ONPAGE ONALLMEETINGS,VISITTHEEXECUTIVEPLANNER 4ORVISITLIREALTOR.COM. EWS Public Relations&CommunicationsSpecialist By ChristinaDeFalco E C VENT HAPTER Plainview, NY 11803 NY Plainview, 255 Execut Corporate Office Call C Suite Suite O & D Make Marian’s Story Your Story. VERAGE there andthatiswhy Iwas firstattracted tojoiningCharlesRutenberg Realty. the board” forcallscomingin. Unfortunately, someoftheold-school ways ofsellingRealEstateare stillout Under theoldmodelofsellingRealEstate, itwas importanttobeintheofficeforwalk-ins andtobe “on Gone are thephotolistingbooks. They have beenreplaced by theInternetandadvanced technology tools. In thepast30years, theRealEstateindustry andtheway we work with buyers andsellershaschanged. that sameBroker. than my Broker was. From thatexperience, Iknew RealEstatewas my passionandbegan working for on LongIsland. Iwent toseesomany homesthatIstartedtobelieve thatIwas goingintomore homes At thetime, my family was living inNew York CityandIstartedworking withaBroker tolookathomes It wasover 30years ago thatIfirst becameaRealtor. ive Drive ive 104

516. 575. 516. C 631-661-5100 ext.150. 3600 ext.113 orSSS, Angela Charronat toSNS,CarolGenuaat631-331- RSVP person, reservationsareamust!Please vational speaker. The costis$11.00 per Featuring Terri Murphy, renownedmoti- Connect and Turn ProspectsintoProfit!” Selling, StartConnecting-5 Ways to Hotel inHauppauge. Topic: “Stop April 14that8:30amtheSheratonLI having ajointChaptereventon Thursday, 516-625-6666 ext.360 toMelodyRichmanat Please RSVP Market andGrow Your BusinessOnline MLSLI’s CostEffective Tools for You to Elmhurst. Topic: “AnOverviewof 9:00am atPan American Hotelin breakfast programonFriday, April 15that SUFFOLK SOUTHSHORE HAPTER The The The LongIslandBoard ofREALTORS® Inc.ProudlyCelebratesOver100Years ofRealEstate IVISION SUFFOLK NORTH AND WESTERN QUEENS

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are jmoshe@c Wester Valley St Valley Gittens at718-454-9000. For moreinformationcallElizabeth April 28that9:00am.Detailstofollow. working breakfastprogramon Thursday, QUEENS CHAPTER C C at 516-359-8028. more informationcontactGaborKarsai ates, $30guestsandnon-members.For LICN membersandsponsors,$20affili- expand yournetwork. The costis$15 andanassociateto ‘haves &wants’ cards, yourpropertydatasheets, announced. Bringplentyofbusiness W 8:00am atOnParadeDinerin keting sessionon Tuesday, April 26that having anetworkingbreakfastandmar- Lagoudis at718-274-7777. toKelly $15.00 atthedoor. PleaseRSVP prepaid Specialist. The costis$10.00 Nowick, MLSLIProductMarketing REALTORS.” Guestspeaker:Dana Specifically CreatedforLongIsland with Websites, SocialMediaandMore! 4th at9:00am.Detailstofollow. For breakfast programon Wednesday, May 515 Rockaway Ave. Rockaway 515 HAPTER OMMERCIAL NETWORK oodbury. Guestspeakertobe The The The n Nassau Branch n Nassau HUNTINGTON TOWNSHIP ream, NY JAMAICA CENTRAL rrli.com LONG ISLAND is havinganetworking

11581 is havinganet- or visi or 217-04 Northern Blvd. Northern 217-04 Keep 100% of 100% Keep Transaction Fe Bayside, NY 11361 NY Bayside, Queens Pay Only Pay OUR PROGRAM: OUR is t usat Branch C to IsaStykesat516-764-6200. cost is$12.00perperson.PleaseRSVP Klein, Esq.,DiamondLawGroup. The Commissions!” Guestspeaker:Richard Knowledge toMaximize Your T Mediterranean RestaurantinBaldwin. at 8:30am Ayhan’s ShishKebab breakfast programon Tuesday, May17th 629-4800 ext.203. Hendrickson, LICNPresident,at631- For moreinformationcontact Alan class willfillquickly, soregisternow! ing successoftheJanuaryoffering, this Duetotheoverwhelm- phone number. include: name,companyandcontact —besureto [email protected] online-send youremailto: 8:30am. Attendees mustpre-register Registrationbegins topics andspeakers! to LICNandLIBORmembers!Excellent Thiseventisfree Suite 106, Woodbury. Center, 100CrosswaysParkDr. West, 9:00am atthe Woodbury RealtorService on Thursday, May5that Orientation” ing a“CommercialRealEstate CO at 631-499-4040. more informationcallCherylGrossman $39 Monthly Fee and $330 Monthly Fee and$330 $39 opic: “ShortSales=$$$$...Get The HAPTER The The MMERCIAL NETWORK e After Each Closing Sidee After NASSAU SOUTHSHORE

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Team Nigro Awarded Diamond Linda Casinover Linda Casinover Kudlak & Richard Awarded Gold

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you LIBOR’s to Brought by Green Committee. 11: 10:15 am: Exhibitor Time Keynote Speaker—The Honorable Steve Israel 9:30am: (Leadership in Energy and Environmental Design), AP Opening SpeakerKristen Bacorn, - LEED 9:00am: WELCOME :0a: Exhibitor Time 8:30 am: FA By 00 am: Breakout Michelle M.DiPaolo,REALTOR $ The Time MakeGreen HasCome… Work For You $ onlyGp Ferrucci Venture Donnelly GrpA RMINGDALE STATE COLLEGE–Roosevelt Hall SAVE TIME&Registeronline phone ------Nicole SHoward,REALTOR YMetroRealtyGroupInc NY Long IslandFlatFeeRealty Maria Teresa G.Gonzalez

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Sessions I&II ~Registra $20.00-LIBOR Members /$49.00-Non-members

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liborgreensymposium.com 5 100296000NorthwindRealty – 2350 Broadhollow Road,Farmingdale Andrew GParker, REALTOR Kings HomesGroupLLC Kaled ManagementCorp Mount ZionRealtyCorp Evans Jones,REALTOR

Next LevelRealEstate Queens 168RealtyInc Edward M.Kalikow Hampton Properties Andrew GParker Michael Stachnik Demetrius Tsunis Vi T Angela N.Jones

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® QUEENS BRANCH QUEENS 13 ● April 2011 ● THE REALTOR® ive away T-shirts with QR codes on T-shirts ive away ell them what it is: Since QR codes Put a QR code decal on your car that Put a QR code develop a QR code on If it is winter, the QR Sponsor a local team and put put year, If you send out calendars each “scav- Conduct a QR code open-house Web Put a QR code pointing to your Point to something worthwhile: Make Make sure your QR codes are read- Implementing QR codes is not about Please edit any of your listings which Source: adapted from article on realtor- article adapted from Source: • • • •G • • • Now before you go all-out with QR •T • • At this point, you might be thinking, “Is est them on your own to ensure they work contain rooms or appliances on each Section/Area is for the neighbor- floor, hood where the property is located, Handicap Description shall only describe features which make the prop- erty handicap accessible, etc. are in violation of this rule to avoid any future fines. magazine.com points to your Web site, or better yet, an site, Web points to your (Again, site. Web on your irresistible offer at least 10" x 10" so it can be make sure it is scanned easily by other drivers.) or a video the sign rider and link it to photos is in full of the house when the landscaping bloom during spring or summer. site on their uni- Web code pointing to your forms. them that point to your site. site on Web a QR code pointing to your every page. ad Web or enger hunt.” Put a code in print the code for a series of open houses where on each home maps you to the next one. Participants have to read them all to get to the prize at the final house ˜ a great idea for a broker open tour. site on the back of your business card. QR Code Best Practices codes and start plastering them on every available surface (digital or otherwise), here are some best practices that will help you get the most out of these little boxes: it are still very leading-edge in this country, may be a good idea to provide additional info that explains to less technology-capa- ble consumers just what they are. sure that whatever your QR code points to Ideally, provides real value to the consumer. the landing page has a specific call to action and lead-capture mechanism. able: Make them big enough for the context about 175 This means they will be used. pages and e- Web pixels x 175 pixels for mail, 10" x 10" for outdoor use (sign riders and car decals), and huge for billboards. T correctly. this thing really necessary for my busi- ness?” If you want to be a leader in your market and really catch the attention and business of up-and-coming buyers, then yes, it is. about staying up on things being a geek. It’s that matter to your customers and serving more That’s them in the way they expect. than a good technology or marketing strat- good business. egy — it’s in the United States.) In fact, you will find QR codes plastered on billboards, signs, store- fronts, and just about any place you Q&A I wanted to enter more info about the property in the No. MLS Rule 602.3 states: Data fields may only contain Put them on your sign riders pointing Publish a print ad with a QR code MLS our ‘Code’ to Mobile Marketing Success to Mobile our ‘Code’ Sec/Area or Green Features field such as Granite Kitchen. Is this allowed? information which pertains to that partic- ular data field. Floor Plans may only A. Q. In addition to placing a page-specific QR • • In case you haven’t noticed, there’s a crop noticed, there’s In case you haven’t were invent- QR (Quick Response) codes Think of the QR code as a two-dimen- Y Where to Use QR Codes for Maximum Impact site, you Web code on every page of your can incorporate them into your marketing in many innovative ways. Here are just some ideas that came out of a recent brain- storming exercise for QR code use: site with the details for that Web to your listing. (Note: Make sure the QR code on the sign rider is at least 10" x 10" so it can be scanned from the comfort of a prospect’s car.) video of you walk- YouTube pointing to a ing through your latest listing. Many younger buyers today practically live Many younger one way QR Codes are on their smartphones. attention, and their business. you can get their By Michael Russer future buyers of young, willing, and able buried in their who seem to have their heads Their phone is their world, but smartphones. How can you they prefer texting to talking. business? get their interest — and their QR Codes to the Rescue Motor Toyota ed in Japan by a subsidiary of Once peo- Corp. to help identify car parts. of encoding ple recognized their flexibility in Japan and off they took Web, links to the is perhaps Asian countries. (This other East access is much Web unsurprising, as mobile more common in that part of the world than look in all the major Japanese cities. sional barcode that can contain many dif- ferent kinds of information and present that ways. QR information in many different codes can be read instantly from any num- The opportu- ber of free smartphone apps. nities for real estate marketing are nearly endless since one of the main uses of QR Codes is to embed URLs that when scanned will take the phone user to wherever the URL site, list- Web was pointing (i.e. your effective- They ing detail information, etc.) ly turn anything they are printed on into an active and track-able hyperlink. 25,000 Long Island — The Long Island Board of REALTORS® Inc. Proudly Celebrates Over 100 Years of Real Estate of Real 100 Years Over Celebrates Inc. Proudly REALTORS® of Board Island The Long The other point is that many are new to The other point is that many In 2010, 88 percent of Long Island more refreshing is that I find that when more refreshing is that I find buyers have already submitting offers, will not figured out what number they they can exceed, because that is what they are even if afford, approved for more. to commit the market and not quite ready later dou- until they have seen enough and before. In ble back to a property seen weeks of Home the LIBOR/MLSLI Profile Buyers and Sellers that was prepared by NAR for us in 2010, it reported that Long Island buyers looked on average 15 weeks before making their purchase, so be patient. home buyers used the Internet to search for a home. Many used MLSLI.com as their source for real estate listings and Advertising information. The MLS Committee continues to work diligently to cam- produce the best and most efficient support their efforts, To paign possible. the agents/brokers now need to capitalize on the leads generated by MLSLI.com and truly be the source by fully being pre- pared in all aspects of their real estate are there and continue The leads specialty. Why not make this to be driven to you. spring best yet since the season the change in the market with interest rates at its lowest and prices stabilized. ADVERTISE HERE! ADVERTISE 631-661-4800 Ext. 348 INE L for pricing and information! EWS

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Spring is Here — The — Spring is Here lly, a writer for Fortune Magazine lly, ake advantage of our affordable internet marketing programs. internet marketing ake advantage of our affordable Advertise on MLSLI.com Buyers are being lured back into the NAR predicts that real estate will The Spring Selling Season has begun The Spring Selling Season By Dorothy Aschkar, MLS President Aschkar, By Dorothy

T GET MORE LEADS! GENERATE MORE BUSINESS! GET MORE LEADS! GENERATE

Season of New Beginnings Season of New MLS I market because of affordable home prices, market because of affordable I see it in my own busi- slowly but surely. ness. Interestingly enough most buyers contacting us are already with a approved bank of their choice and pretty much have narrowed down their specifications and preferences with regard to the type of Those buyers home they are looking for. even What’s have done their homework. released an article recently entitled, “Real time to buy again.” He writes, Estate. It’s and I quote “the most attractive asset class America is housing.” He supports this in statement by citing excellent housing that conditions for buyers affordability are a result of the declining home prices experienced by most of the country over the past four years. Home prices have finally settled into a range where it makes more sense to own than rent. rebound this year and I agree. Shawn Tu and buyers have plenty of choices. and buyers have plenty over 31,000 Inventory is good. MLSLI has you to show residential properties ready for the one of the worst and sell. Coming off I believe winters we have had in decades, buyers, who there is a pent up demand of out of their are finally digging themselves and are beginning to search for a driveway, them something. sell new home. Let’s Mobile Marketing in 2011 Ad Campaign Mobile Marketing in 2011 MLS N MLS Home Buyers and Sellers visit the site each day. Home Buyers and Sellers visit the site each day. THE REALTOR® ● April 2011 ● 14 T T 631-661-4800 ext.367•[email protected] MLS ProductMarketingSpecialist By DanaNowick oterdocuments. to their service: significantlyimprovecustomer you signatures. e-faxthemtoyourclientsfor email and andprintthem. You canalso them, formsonline,save MLS &LIBOR Filloutall through MLSLI...Instanet. document managementtool,offered lyayPC. ally any atanytimefromvirtu- forms anywhere accessingyourrealestate service by the-go. Provideevenbettercustomer stayproductiveon- and helpsRealtors® ECHNOLOGY Email, fillout,ande-faxMLS&LIBORformsonline. Service withInstanet Customer Step-Up Your ECH x367 foracomplimentary consultation. Or, callDanaNowick at631.661.4800 and we’lltakecare oftherest! choose howyouwantyoursitetolook presence inlessthan24hours.Pick and Now youcangetawebsiteandanonline consuming andexpensiveprocess. website doesn’t havetobea time- W MLSLI’sfor real estateinformation.With isthemost popularsource The Internet • • Here areafewwaysInstanethelps T New technologymakeslifeeasier, k datg fti FREEonline ake advantageofthis www.mlstechs.com/templates.asp. Eliminating duplicatedataentry. Providing yourclientsonlineaccess ebsite Template Builder For more informationvisit: Agent Site:Only$29/month Office Site:Only$39/month T IP , gettinga oeif,wbnr,adonlinetutorials. more info,webinars,and and clickthe"GoGreen"icon. forms wheretheyneedtogoinseconds. Ithelpsthemgettheir do business. how ithasrevolutionizedthewaythey whousethisFREEtoolstate Realtors® your documentonline. DoxBox tostore,archive,andmanage at anytimewithDocBox.Useyour PC. from your right and forms.Faxoremailthem to Stratus. form onlineandautomaticallyuploadit Fill outanewListingPropertyData V To Tr •A • The LongIslandBoard ofREALTORS® Inc.ProudlyCelebratesOver100Years ofRealEstate isit www.mlstechs.com/instanet.asp Create, modify, andsavecontacts y outInstanettoday. Most getstartedvisitStratusInfoCenter W Get a to the time is NOW cs ordocumentsanywhere ccess your Low MonthlyFee! ebsite! No SetupFees! No Contracts! 1. before choosingyourpath. important tofirststudythelayofland audience. Inthisbravenewworld,it’s reach andyou’llrapidlyalienateyour strategy. Launchintoindiscriminateout- effective salesprogram,doesrequirea geted toyourspecifictopic. reach toawide-reachingaudience,tar- advantage offeredbysocialmediaisout- sometimes frustratinglyslowmarket.The social mediatomarketpropertiesina ers andbuyers,areincreasinglyusing your neighbor. cations thatgofarbeyondjustfriending others forcommercialandfinancialappli- ing onFacebook, Twitter, LinkedInand business peopleandconsumersarerely- more. Asthemediumevolves,savvy Through SocialMedia T been posted. prompts yourcontactsthatalistinghas F as ty there.Marketplaceserves Marketplace, it’sworthlistingtheproper- 3. ListtheHomeonFacebook exposure. to anothergeneratesagreatdealof that ispassedfromoneFacebook page the listingtofriendswhoare.A market forahome,they’lloftenforward fans andfriendsarenotcurrentlyinthe on Facebook, knowingthatwhilemany real estate.Post photosandinformation ny’s listingsisastrongwaytoshowcase an individualhouseorallyourcompa- 2. MaketheHomeStar To channels willbemosteffectiveforyou. campaign, identifywhichsocialmedia acebook’s classifiedads,which

To Importantly, socialmedia,likeany Astute Realtors,alongwithhomesell- Social media’snotjustforkidsany- If yourFacebook friendsareusing Creating aFacebook pagetomarket •U • •

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lay afoundationforsocialmedia ouTube pdating yourFacebook pagetolet they couldhave. attract attentionbyshowingpeoplewhat always greenerontheotherside” and Remember thatoldsaying“the grassis P on abeautifullotwithgrassandtrees? provide alinktothelisting.Ishome is 70degreesandsunnyinMiami F arebrutallycold,post around thecountry whentemperatures In earlyJanuary other areas.DoyouliveinsunnyMiami? more rightaway. Realtor’s listingsopeoplecouldlearn right downthestreet.” Samantha filmed‘SexandTheCity2’ rant isrightaroundthecorner.” two blocksaway.” haunts. AfewsampleTweets: residence wasnearmanycelebrity interest byfocusingonthefactthat recent Twitter campaigndrummedup a luretocreatebuzz.For example,a about thehome?Usethatinformationas 5. WhatMakesitSpecial? 4. CastaLure fruits ofyourlabors. them toworkeffectivelyandenjoythe selling andmarketingtechniques.Put ly, isabooninthearsenalofrealestate social media. tive toestablishingrelationshipsvia distribution lists,whichiscounterproduc- incite peopletoremoveyoufromtheir thwart yourowneffort.Repeatedposts same postsisalmostguaranteedto Above all,tweetingandre-tweetingthe tures, alargeproperty, orotherdetail. relevant towriteabout,likespecificfea- Don’t postunlessthere’ssomethingtruly repetitively canquicklyturnintospam. home. However, postingtoooftenor tremendously valuabletoolsforsellinga Strategy, Strategy” 6. Remember“Strategy, acebook andLinkedInremindersthatit ost informationinlargeurbanareas. Source: RISMedia Appeal towhateverishappeningin Each tweetincludedalinktothe “Carrie, Miranda,Charlotteand “Justin Timberlake’sSouthernrestau- “Madonna justboughtatownhouse Is theresomethinguniqueandexciting Ultimately, socialmedia,usedshrewd- F acebook, Twitter andotherscanbe 15 ● April 2011 ● THE REALTOR® Thursday, June 16th – Annual Day at June 16th – Thursday, Also, hold the date for our "Realtors The cost to attend any of these events For those of you who are reading this Thanks for your continued support to 75 attendees. The cost is $175 per person 75 attendees. popcorn, which covers a Ballpark Menu, cookies and top shelf open bar. Turf This event is held in the the Races – Park.& Field Club at Belmont The includes cost is $100 per person which private Clubhouse admission, program, Gourmet betting window and a full There will also be a Hat luncheon. Buffet Contest and great auction items. August 17th at to be held Talent" Got Governors Comedy Club. contribu- will be credited to your RPAC tions. Pre-registration is required.tickets can be sold at the door. No There are only a limited number of tickets for each event so make your reservations early. article I ask that you help spread the word. The Committee has chosen to go back to be making phone We'll basics this year. It requests and personal visits to offices. would be greatly appreciated if each MLS of $200 could make an investment office whether from the Broker or collectively from the agents. challenged all We've LIBOR committees and Directors to reach 100% participation. Please make your investment today for any amount that you are comfortable with. Remember our motto...SBS...slowly but surely! me andAction Political the Realtors Committee. olitical P ommittee OMMITTEE ® C C PDATE CTION A ealtors ction ednesday, May 4th – An evening at May 4th – ednesday, Okay!!!! Who's ready to help?Who's Okay!!!! Do ALL Realtors® can make in their The REALTORS®Action Political In order to encourage our members to W R A By Pat Levitt, By Pat Chairperson RPAC you have any suggestions on how we can you have any suggestions on get more to invest in LIBOR members their business? By contributing to the REALTORS® step in Committee you are taking a strong Action Political that direction. So much is changing but the rapidly in the Real Estate Industry is the one thing that has not changed importance of RPAC. This Committee' s purpose is to encourage voluntary contri- butions and to educate all Realtors® as to how important it is for each to give their fair share since it is the best investment careers. con- It is imperative that RPAC tinues to support those legislators that have and will continue to support the our industry. issues that affect Committee was created to bring Realtors® for the one thing we together all have in common.....how we make our living. Legislators have helped in the past to pass certain legislation that was important to our way of doing business and have also helped defeat some onerous legislation that would have been extreme- ly negative to the Realty industry. We need Realtors® so we to support RPAC can continue to support our Legislators. make an investment our Committee has planned some FUNdraising events. Please mark these dates down and join us for some fun! Mets vs. San York CitiField – New Francisco Giants. This event is held in the Modell's Clubhouse and is limited to RPAC U RPAC OLITICAL ialokostas adhwa anamaker ang W W W Siddiqui Simonetti Thomas Thompson Ts alerie Van Cleef alerie Van ina Marie Stamm anmayata oni Sicignano Barbara J. Fa Fanny Wen Rose Ward Christine Wei Philip Weiden Alan L. Weissberg Laurie E. Williams Jill Wishney Robert Zaher Isabel Zenocratti Maryanna R. Zero Louise Tudisco Lina A. Tziamihas Marilyn Urso Martin E. Vail V Marilyn Vargas Paul Vario Sophia Jai Varisco LeeAnn Vecchione Pedro Velez T Maryann Senia Amy C. Shaffer Shlomo D. Sharbat Pasang Sherpa Paul Sherrock T Muhammad S. Ania Sikorski Dov Silberman Anita Simon Catherine E. Marie Skarren George I. Skouros Cherry Smith Ellen L. Snodgrass Susan Sorid Joshua Soufeh Paul J. St Clair T Robert M. Stark Isa D. Stykes John Suh Tarasko Andrei P. Geralde R. Ryan Thomas Linda D. Townsend Li Tiene Joann Toye Lillian Tramantano Roberto Travieso Helen Tsialokostas Hristoforos GOAL GOAL REALTORS P REALTORS $288,705 ! $288,705 TO DATE...$18,200 TO DATE...$18,200 kio Sakurai Malakzadeh McGinley Connolly Oghaego Persaud Giles Psomopoulos Rappaport Reardon Rosenthal Schneider ictoria L. Pflug vram M. Pinto ivian Prato racey Remondino erry Robinson Kevin M. Lyons Farokh Janay D. Malloy Theresa R. Marino Christopher Matio Lisa McElroy Catherine Osbardo Mejil Bernard Miglio Miller Andrea F. Sattie Mohan Hwi Sup Moon Patricia A. Moran Marissa Morley William J. Moseley Thomas S. Moser William C. Mouzon Anne Mulholland Elida Nellis Lisa Nesbitt Lauren Nixon Pat O’Donoghue O’Kane James F. John O’Kane Emeka C. Linda Olivieri Pagan Charles T. Charles Panellino Anthony Parisi Kyung Ok Park Caroline J. Parker Russell Pellicano Diane M. Penrod Hector S. Perez Harnarine C. Zoreena Persaud V Richard I. Pigott A Seth I. Pitlake Donna M. Pitrelli Plunkett William P. Ellen Potere V Kathleen J. Pratz Mark Prechtel Janella Pridgen Angela Prince Ioannis Christina A. Pymm James J. Quail Gloria E. Rabson Linda D. Anthony J. Donna Reardon T JoHanna Ripalda Donna M. Rivello Gayle Roberts T John A. Rodriguez Jorge A. Rodriguez Regina Rogers Elena Roman Giovanna Romeo Candace Joan E. Royals Randolph Russ Andrea J. Ryan Simin Sabzehroo Yu Annette Samant Dianne C. Scalza Lois Schlossberger Thomas W. Barbara J. Schultis Ed R. 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Lipke Michael D. Liss T V Christopher R. Loria Louis P. David G. Lucas Nancy Luft Weiss Nelly Lunz Colleen A. Lynch Karen M. Drath Camille Dussich Floyd G. Earl Eletto Elisa T. Janet A. Elliott Ellis Dwayne P. Elizabeth M. Farrell Alejandra J. Gigi Fernandez Debra A. Fisher W Anne Marie Sanford Friedman Anthony J. Frisone Y Clifford Desir Clifford Joseph M. Diele Carol DiLaurenzio Susan A. Dittrich Mary Beth Donnelly Ryan P. W anderwaag Debnath DellaSperanzo DAngelo Abreu Coward Cotton Colocassides Cohen Chesterton Chakmakian Cavalcante Carpenzano Canjura Roman Slavens Borenstein Banschick Hecht Bacchus Atkinson Athanasopoulos Andelsman Ambrosecchia V Achstatter incent C. ichai Charalaivan ictoria Brady uen Wah Cheung uen Wah anessa I. essenia Cardona ricia K. Cadicamo ydia Bueso V Gloria Datlow Debashish Melissa L. Joseph V. Crifasi Joseph V. Sal J. Crifasi Salvatore Crifasi Querino M. D Roberta D. Helene C. Conti Raymond L. Joyce T. Coletti Joyce T. Demetrios J. Henry Cheung Y Chi Hung Tang Josephine Chiu Lana M. Citarelli Letitia E. Clark Raymond J. V Minwu Chen Gregory R. Chero James D. Chester Gerard A. Lorenzo Cesare Anne D. Peter Caruso Gloria Catsimalis Steven J. John Cannella Y Anna Carlino John P. Leonard E. Burger T Bart J. Cafarella Kevin Cameron Campo Frank P. Luz De Maria V Nabila Brahimi Maureen Brennan Eva Browne L Tzila Bar Kevin C. Bednar Ganesh Bheir Gabrielle Binler Grace Blank Devera M. Boddie Aaron M. Barbara M. Bach Anita Bachrach Beatrice Banks Barbara A. Eunice A. Austin Deborah A. Anthony D. Diane Anderson Connie Lawrence Carolyn M. Whalen Mohsen Zandieh Carol A. Sparaco Charlotte Kenneth P. Alveari Kenneth P. V LESS THAN $99 $98) TO ($18 Nordeen Accardi Nancy A. OUR BEST

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ernersbach* urschmann* or more information, please contact Randy L. Kaplan, or more information, please contact

INVESTMENT IN BUSINESS 2011 RPAC HONOR ROLL HONOR ROLL RPAC 2011 IT Canfora* Livingstone* Armstrong Grossman Hendrickson Robinson Gutin* Shaffer* Mangra McDonough* W Helsinger* Aschkar* Lugo* Frechter* T Hoosein* Masone* McLaughlin* Mendicino* Scanlon* esley Ford alauddin alter D. Messina* ncent Dell’Accio CRYSTAL R CRYSTAL F Ext. 380. Director of Governmental Affairs, LIBOR’S 2011 RPAC GOAL IS $288,705 BASED ON GOAL RPAC LIBOR’S 2011 PER MEMBER. SHARE OF $15 FAIR RPAC’S TERLING R *THESE LIBOR CONTRIBUTIONS. PLEDGED RPAC MEMBERS HAVE Joseph L. Dorothy Herman* Pat Levitt* Audrey C ($2,500 TO $4,999) ($2,500 TO S $2,499) TO ($1,000 $99 CLUB $249) ($99 TO Allim Bridget D. Angelos William J. Christopher Arnold Matthew B. Vi Kenneth J. Dunn Evelyn J. Fasulo W Camellia Giardina Elizabeth Gittens Cheryl J. Alan B. Morton Kaplan Kelly Lagoudis Sandi Lefkowitz Jean Mansueto Don J. Miller Mary J. Rice Seibert L. Nigel A. Rose Barbara Ford Marian Fraker Kevin N. Loiacono Patricia Lopez Jack Gajraj Barbara Sinnona* Joseph T. Neil E. Sterrer Paul K. DOLLAR-A-DAY ($365) Randy L. Kaplan CLUB CAPITOL $499) ($250 TO Gabriele Bishop* Laura Copersino* David K. Guzzetta Susan G. Carol Jemison* Patricia L. Stein PRESIDENT’S CLUB $999) ($500 TO Dorothy A. Linda Bonarelli Lisbeth N. English* Melvyn S. Farkas* Barbara F. Carol Gallo Nicholas Gigante* W Mac S. Levitt* Patricia M. Mary F. Bettie M. Meinel* Michael W Joseph E. Mottola* Donald C.

GOLDEN R ($5,000 AND UP) RPAC 16 ● LEGAL/INDUSTRY NEWS

April 2011 OUNSELOR S OMMENTS News Briefs

● C ’ C ® By Cathy Nolan Lobby Day is Tuesday, May 24, FREE member benefit. It’s an Internet- Goldson, Nolan & Connolly, P.C. 2011 based, live call-in show. The show airs General Counsel Join REALTORS from across the weekly on Tuesday’s at 2 p.m. state in educating your legislators Realtors can listen live on your com- about key industry issues during puter at NYSAR's annual Lobby Day on http://wms10.iviplanet.com/nysar.

THE REALTOR Topics That Have Tuesday, May 24, 2011. This year Members can call 518-436-9727 with LIBOR will have two buses; one leav- legal questions they would like Realtors® Buzzing ing from our Jackson Heights facility answered. and one from West Babylon. Please The show gives you the opportunity Q. Please help me understand the way the FBI begins its investigation. contact Randy Kaplan at ext 380 in our to ask your real estate-related legal in which we are supposed to deal with Government Affairs Department if you questions and have them answered Short Sales. There are so many con- Q. A seller wants me to negotiate with wish to attend. The buses leave at live on the air by Anthony Gatto, Esq. flicting views that I am unclear as to the bank for a Short Sale. He wants to 5:00am and return at approximately Even if you don’t have a question, what the law is. I am involved in a Short sell the house to his brother-in law, who you’ll benefit from listening to the show Sale right now which has been submit- has a different name than the seller. I 8:00pm. Everybody attending will be ted to the bank and the attorney says told him it needs to be an arms length briefed in advance on the legislative and hearing Anthony’s answers to your we are close to getting bank approval. transaction and he said the bank will talking points. There is no fee and food colleagues’ questions. In the meantime, just this week, anoth- never know because their names are is included. If you can’t listen during the live er offer came in that is significantly not the same. What do I do? show, tune in at http://wms10.iviplan- higher. I spoke to the attorney and he A. Give the seller a release. It’s an NYSAR Launches New Radio et.com/nysar at 10 a.m. on told me we were not going to inform the unlawful instruction in which the seller Show Wednesday’s, to hear the rebroadcast bank of the offer since that would con- wants you to be a party to federal fraud. Beginning in March, NYSAR Director of Tuesday’s show. stitute "tortious interference with a con- See above regarding FBI Investigations! of Legal Services Anthony Gatto, Esq. Visit NYSAR.com for more informa- tract." What is that and doesn't it con- began hosting a new NYSAR Radio tion about NYSAR Radio and future tradict what your article (December 2010) stated? I am so confused! Q. A seller said he will only agree to the show. NYSAR Radio is the newest show topics. A. To begin with, you cannot "tortious- Short Sale if he gets $10,000.00 under the table from the buyer. What do I do? ly interfere" with something that is not A. See above. It’s an unlawful agree- even a contract! The usual Short Sale ment with the aim to defrauding the bank. contract is expressly contingent upon the REALTORS¨ Discuss Key Issues with approval of the seller's lender. Until such Q. Can I help a seller get a loan modifi- New York Congressional Delegation time as that approval is obtained, there is cation and can I charge a fee to do so? NYSAR President Nick Gigante, no contract, since lender approval is a A. The FTC has published the President-elect Susan Goldy, Secretary/ condition precedent to contract forma- Mortgage Assistance Relief Services Treasurer Margaret Hartman and Legislative tion! But, in addition, the listing agent is (MARS) Rule. The MARS rule is Steering Committee Chair Linda Bonarelli under a legal obligation, pursuant to the directed at companies that offer loan Lugo (pictured from right to left) met sever- Law of Agency, to inform the seller of all modification services to consumers. The al members of New York's Congressional offers up until the date of closing, and it MARS rule requires that the MARS delegation including Tom Reed, Michael is well established that it is not interfer- provider make certain disclosures to con- Grimm, Nan Hayworth, Chris Gibson, ence to merely inform a client of a new sumers. If a real estate professional takes Richard Hanna, Brian Haggen, Anne offer. In a Short Sale, however, the duty any fees for his loan modification ser- Buerkle and also Sen. Chuck Schumer dur- owed to the seller extends to the bank, vices,he needs to be aware of the MARS ing their visit last month to our nation's cap- since the bank is the entity making the rule and the disclosure requirements. ital. NYSAR's leaders spoke with our feder- decision as to acceptance of the transac- When MARS (loan modification ser- al representatives on a variety of key issues tion or not, based on the bank's belief that vices) are marketed to consumers, the including: preserving the mortgage interest the offer it is reviewing is the best offer broker must make the MARS disclo- deduction; reform of the Government that can be obtained on the property. As sures in all advertisements promoting the Sponsored Enterprises; the need for federal the listing agent, you must make every MARS services. These disclosures flood insurance and improved flood maps; effort to get all information to the bank. include language that the broker does not and the need to maintain current FHA loan If the seller or his attorney tells you to work for the government, can be dis- limits and down payment rate. withhold that information from the bank, charged at any time, can only collect a fee that should be regarded as an unlawful if the loan modification has been instruction. If you have no direct access obtained through his efforts and has been Hundreds of REALTORS¨ Attend the to the bank, you must forward the infor- accepted by the homeowner, that the mation, in a writing that can be verified, bank may not agree to modify the loan Northeast Queens Chapter Event to whichever party is negotiating with the and that the homeowner's failure to pay bank, urging that party to forward this his mortgage could result in a foreclosure new offer to the lender and reminding the and/or bad credit rating. Real Estate party that the Federal Bureau of Brokerages that currently take up-front Investigation is looking closely at Short fees for their services need to be aware of Sale transactions and holding all parties the MARS rules which ban the receipt of who failed to pass information onto the up-front fees for loan modification ser- bank as conspirators in an attempt to vices. defraud the bank. Document everything For more detailed information, these you have done so that you will not be topics are dealt with in greater detail on swept up in the net of conspirators when the LIRealtor.com website.

LIBOR Legal Help Line — The LIBOR Legal Help Line is Available From The Northeast Queens Chapter had an unbelievable turn out at their March 11th net- 9:00 a.m. – 1:00 p.m. working brunch, held at East Manor Restaurant in Flushing. It was an entertaining and educational program with special guest speakers Assemblywoman Grace Meng, Monday through Friday LIBOR President Elect Don Scanlon and many more! Pictured with Assemblywoman Call the LIBOR Legal Helpline Meng (third from left) are (l-r) LIBOR Past President Buddy Hoosein, NEQC President Michael H. Lam, LIBOR President Liz English, LIBOR Queens Vice President Laura at 631-236-4105. Copersino and LIBOR Treasurer Moses Seuram. 17 ● April 2011 ● THE REALTOR® ✔ ❋ ❋ ✔ ❋ ✔ ✔ ❋ ❋ ✔ ✔ ✔ ✔ ❋ ❋ ✔ ❋ ❋ ✔ ✔ ❋ ❋ EDUCATION / ✔ ❋ ❋ COM . ✔ ❋ ❋ ✔ ❋ ❋ ❋ ✔ ✔ ❋ rty Management: Managing 1-4 Family Homes rty Management: Managing 1-4 Family LIREALTOR.COM/EDUCATION uth; Legal Checklist to Ensure a Smoother uth; Legal Checklist to Ensure oreclosure ransaction ou Need To Know ou Need To erms Should Know Representing Buyers, Sellers and/or Both Agents Client & Customer Y Representing Buyers, Sellers and/or Both & Precautions Wheels Wheel Estate or RE...Stop Spinning Your Residential Real Estate What They Want Safeguards Tr T T Homes lieu of the Sellers Losing Their Properties in F Spend Less Time with Buyers & Make How To More Money 2/31/12. HR CONTINUING EDUCATION KVILLE CENTRE, 8:30AM-5:00PM C APPROVED FOR 3 HOURS OF FAIR HOUSING TRAINING AS OF FAIR FOR 3 HOURS APPROVED FOR THOSE RENEWING THEIR OF STATE DEPT. REQUIRED BY LICENSE AFTER 7/1/08. FOR AND SATISFIES ALSO APPROVED ETHICS COURSE NAR MANDATED NEEDED REQUIREMENT FOR REALTORS BY 1 7.5 ✔ ❋ SPRING/SUMMER 2011 SPRING/SUMMER 4/26 — Hadn't Done That? You Wish Don’t You 5/10 — RE Market Short Sales In Todays 5/20 — Risk Management Solutions! What Every Realtor 5/31 — New Market New Skills Retool.. Right Now! 5/6 —5/9 Real Estate Consulting —5/25 Desk On The Road Your Take — the Mystery Out of Agency Properly: Taking 5/26 — Deal Save Your How To Mortgage Knowledge: RSC, RIVERHEAD, 9:00AM-5:30PM 4/14 — Buying Listing & Selling Foreclosures 4/28 — RE Market Short Sales In Todays 4/29 — Best & Latest Features 5/5 —5/10 Get Organized with Stratus — to Move Buyers Stratus Tools 5/16 — Sellers to Motivate Stratus Tools 5/17 — For Up Tune from the Neck Up...A Check Up 5/20 — Advanced Stratus 5/24 — Prope 5/25 — for Premium Customer Service Listingbook Tools 5/26 — RE on Unsuspecting The Impact of the Law 9:00AM-5:30PM RSC, WOODBURY, 4/18 — Agency and the New Disclosure Option: What 4/21 — the Mystery Agency Properly: Out of Taking 4/27 — Buying Listing & Selling Foreclosures 5/2 —5/4 Professional Conduct Has Its Rewards —5/6 Bridging the Gap: Generational Selling —5/9 Blogs & Websites... Facebook —5/12 Get Organized with Stratus — to Move Buyers Stratus Tools 5/19 — for Premium Customer Service Listingbook Tools 5/23 — to Motivate Sellers Stratus Tools 5/25 — Disclosure Insulation from Litigation- Safeguards 5/26 — 5/26 — Advanced Stratus MILL RIVER MANOR, WESTERN BEST RO RSC, WEST BABYLON, 9:00AM-5:30PM BABYLON, RSC, WEST 4/13 — Buyers to Move Stratus Tools 4/15 — Environmental Construction Concerns in 4/15 — Give Consumers Blogs Websites: Facebook 4/20 — Pitfalls & Residential Rental Opportunities, 4/20 — Desk On The Road Your Take 4/26 — Sellers to Motivate Stratus Tools 4/28 — Advanced Stratus 5/9 — But The & Nothing Whole Truth The The Truth 5/10 — Concepts & Intro to Commercial & Investment: 5/11 — 1-4 Family Property Management: Managing 5/13 — Best & Latest Features 5/23 — Desk On The Road Your Take 5/25 — Can Protect You.. Technology 5/26 — & Ethics: The Right Choices Buyer Brokerage 9:00AM-5:30PM HEIGHTS, RSC, JACKSON 4/14 — Best & Latest Features 4/18 — Short Sales in Assisting Sellers in Transacting 4/26 — Buyer Client and/or Customer... Counseling Your as with CE FREE . . . .$65 00PM – 4:30PM 00PM – 4:30PM 00PM – 4:30PM 00AM – 5:00PM 00AM – 5:00PM w/o CE 1:30PM – 4:30PM 9:30AM – 12:30PM 9:00AM – 12:00PM 9:00AM – 12:00PM 9:00AM – 12:00PM 0:00AM – 1:00PM 1 !! TIME: TIME: VISIT US ONLINE AT LIREALTOR Philip Tesoriero Philip Tesoriero Cathy Nolan Esq. & Philip Tesoriero : Sal D’Agate, REALTOR NOTARY PUBLIC $25 LIBOR Members, $40 Non-members $20 LIBOR Members, $45 Non-members $175 LIBOR Members, $225 Non-members $175 $35 LIBOR Members, $65 Non-members $35 LIBOR Members, $65 Non-members $155 $155 : $35 LIBOR Members • $55 Non-members ONTINUING EDUCATION 9:30AM – 12:30PM * 9:30AM – 12:30PM C RAINING OKIE NEW AGENT TRAINING COURSE AGENT OKIE NEW IR HOUSING AWARENESS IN SALES IR HOUSING AWARENESS T LIBOR Licensing Students/Members Licensing LIBOR . . . Non-members ...... $150 . . . .$215 . NOTARY PUBLIC TRAINING SEMINAR NOTARY May 23. Babylon . . . West May 5 ...... Jackson Heights ...... 1: Jun 27 ...... Woodbury ...... 1: . Apr 20 . . . . Woodbury ...... Instructor: . Don Scanlon May 4 . . . Jackson Heights . . . . . Instructor: Nick Gigante May 23 . . . Riverhead . . Instructor: ...... Don Scanlon TIME: TUITION: GAME THE RULES OF THE REAL ESTATE & RULES: — MLS PROCEDURES AND SOLUTIONS SITUATIONS CE credit. Approved for 3 hours NYS Babylon...... May 23...... West TUITION: Approved for 3.5 hours NYS CE credit. Approved for 3.5 hours NYS Apr 14 Babylon...... 1: ...... West TUITION: YOUR EXPANDING REO PROPERTIES: W/FORECLOSURES BUSINESS WORKING CE credit. Approved for 3 hours NYS Apr 14 Babylon...... West May 5 ...... Jackson Heights ...... Jun 27 ...... Woodbury ...... TUITION: FA & RENTALS Housing Training Approved for 3 hours of Fair required by Dept. of State for those re’newing their license 2008. after July 1, May 31-Jun 3, 6*May 31-Jun . Woodbury ...... 9: . *Exam date till 5:00PM TUITION: COMING LICENSING COURSE FLORIDA SOON ONLINE!! Visit our website: www.lirealtor.com/education SALE SHORT REALTOR PROGRAM CERTIFICATE CE credit. hours NYS Approved for 15 Apr 18+19 Babylon . . . . . West ...... 9:00AM – 5:30PM May 4+6 ...... Riverhead ...... 9:00AM – 5:30PM May 23+24 . . . . . WoodburyJun 20+21 ...... 9:00AM – 5:30PM ...... Jackson Heights ...... 9:00AM – 5:30PM TUITION: INSTRUCTOR Housing training as required by Dept. of Satisfies 3 hours of Fair State (on second day of class). Satisfies 2.5 hours of Mandatory Ethics training as required by NAR (on second day of class) SALES: THE BIG FORECLOSURE SHORT SECRET INSTRUCTOR: INSTRUCTOR: RO credit. CE hours NYS 7.5 Approved for 28, 29Jun 27, Babylon . . . West – 1:00PM ...... 9:00AM TUITION COURSE 30-HOUR REMEDIAL GAP CE credit. Approved for 22.5 hours NYS Qualifying Course prior If you completed the 45-Hour Salesperson RE license on or before apply for your 2008 and did NOT to July 1, take this course. If you currently June 30, 2008, you will need to a broker license, you will need hold a RE license and want to obtain Broker Qualifying Course. this course in addition to the 45-Hour is available online by going to: The 30-Hour Remedial Course http://www.lirealtor.com/30HourRemedialCourse May 9-13* Babylon. . 9: ...... West INSTRUCTOR: TUITION: REGISTER ON-LINE OR FOR DIRECTIONS, VISIT OUR WEBSITE AT REGISTER

ECH TO & T FOR MORE EDUCATION CLASSES Use the power of MLS’s 18 . Apr 20 . Apr . . May 9 . . May MOBILE RI 404 ...... Oct 28 RI 408 ...... Apr 12 RI 409 ...... Sept 8-9 GREEN CORE . . Nov 1+2 GREEN Res. E. . Nov 3 & PROF DEVELOPMENT 5:30PM . . . DUCATION & LICENSING course; $325 – thereafter. SEE PAGE (All NYSAR Classes) (All NYSAR 9AM – 5:30PM . . ONLINE $75 LIBOR Members, $115 Non-members $75 LIBOR Members, $115 *Register 10 days early: SAVE*Register 10 $25!

$320 LIBOR Members, $345 Non-members : 9:00am – 5:30pm GRI, SRES & ABR & GREEN Designation

register for GRI courses, call NYSAR @ 518-463-0300. NYSAR register for GRI courses, call OURSES OODBURY• 8:30AM-5:30PM OODBURY• est Babylon . . . 9AM – est Babylon . . . 9AM – 5:00PM 2-3* . . . . April 25-19, est Babylon . . . 9AM – 5:30PM 20-24* . . . . June 13-17, AKE YOUR DESK ON THE ROAD: WORK DESK ON THE ROAD: AKE YOUR

OUR MOBILE device! Track each transaction’s key contacts OUR MOBILE device! Track REGISTER BY TELEPHONE: 631-661-4800 x TELEPHONE: 631-661-4800 BY REGISTER • 21 DESIGNATION W WEST BABYLON • 8:30AM-5:30PM BABYLON WEST Sept 22+23...... Woodbury . . 9:00am-5:30pm . ABR-R Babylon . . . . Oct 17-18 . . . . West . . 9:00am-4:30pm PROP- INTERNATIONAL CIPS— CERTIFIED COURSE DESIGNATION SPECIALIST ERTY Presented by LIBOR Assocation of in conjunction with NYS register for CE credit. To Realtos. Approved for 7 hours NYS @ 518-463-0300. CIPS courses, call NYSAR TUITION: Before:After: $345 LIBOR Members • $375 Non-Members BUYER ABR — ACCREDITED $375 LIBOR Members • $405 Non Members COURSE DESIGNATION REPRESENTATIVE Continuing Education Credit. Approved for 22.5 hours NYS INSTRUCTOR: ITI, SRES Pugliese, ABR, CRB, GRI, CBR, CSP, *James V. TIME: CBR — CERTIFIED BUYER CBR — CERTIFIED COURSE DESIGNATION REPRESENTATIVE Continuing Education Credit. Approved for 22.5 hours NYS 19. . . . Woodbury 18, May 17, 5/10* ...... Before/After . 20, 21Jul 19, . . . . Riverhead ...... Before/After 7/5* 2011 NEW YORK STATE REALTOR REALTOR STATE NEW YORK INSTITUTE LIBOR E Jackson Heights . TUITION: NOTE: Agents must be able to log in to MLS Stratus to use NOTE: this product and a smartphone is recommended but not required for this class – Hands on Computer Class W T ONLINE & MOBILE 24/7 Hours CE Credit Approved for 7.5 45-HOUR BROKER QUALIFYING COURSES QUALIFYING 45-HOUR BROKER W *Exam date till 7:00PM free online real estate transaction/forms program “Instanet” to from your lap- break away from your desk and paperwork. Work top, home pc and smartphone on all your transactions and get your forms free. Create online folders for each transaction that forms, notes, documents, photos, emails include MLS & NYS or (anything!) and can be accessed while out and about. Fax email (free and unlimited) important client forms RIGHT FROM Y This hands-on and share all with your team or broker/manager. class will show you how to find your Instanet account, change settings, upload documents, complete/upload/save/fax/e-mail forms and set up your mobile account. MLS and NYS TUITION 75-HOUR SALESPERSON QUALIFYING C Jackson Heights . 9AM – 5:30PM 16-20* . . . . May 9-13, Riverhead . . . . . 9AM – 5:30PM 13-17* . . . . June 6-10, W *Exam date till 6:30PM SALESPERSON: $295 – register 5 business days before BROKER: – Non-members. $195 – LIBOR Members; $175 SRES...... Apr 28-29 RI 403 ...... Oct 27 SFR...... Oct 21 . . RI 402 ...... Jun 6-7 RI 405 ...... May 23 RI 406 ...... May 24 Course Offerings TUITION: Each module approved for NYS CE credit. Each module approved for NYS To THE REALTOR® ● April 2011 ● 18 Y BROOKLYN QUEENS TIME WARNER CABLE 631.363.3000 •www.trhomesli.com TIMBER RIDGEHOMES 51 C 51 RE/MAX OFNEWYORK, INC. 631.425.5719 •PrudentialElliman.com ELLIMAN PRUDENTIAL DOUGLAS 800.390.8083 •www.joinkeystone.com KEYSTONE REALTY www.danielgale.com 51 D www.coachrealtors.com 631.360.1900 x201 • CO 631.246.5417 •www.Century21.com LI BROKER COUNCIL CENTURY 21 METRO NY/ [email protected] P advertise yourcompanyin“TheREALTOR” paper [email protected] HARLES RUTENBERG REALTY ANIEL GALESOTHEBY’S THE SERVICESDIRECTORY ISPROVIDED ASANADDITIONAL www.lirfcu.com 371 631.661.4800 Ext. 300 SunriseHighway • NY11704 West Babylon, LONG ISLANDREALTORS® FEDERAL CREDITUNION 6.575.7500 •www.crrli.com 6.832.6601 •www.remax.com 6.627.4440 x222• “Financial servicesasitshouldbe… ACH RO Call Donnaleeat631-661-4800 Ext.348to SERVICE. THEPUBLISHERDOESNOT ASSUMEANY BUSINESS CAREER PROFESSIONAL SERVICESDIRECTORY. • • • • •D • •S LONG ISLANDREALTORS® OPPORTUNITIES

REALTORS 347.828.0917 Share SecuredLoans Auto Loans Credit Cards AccountAccess Internet Checking LIABILITY FORERRORS OROMISSIONS. LIABILITY FEDERAL CREDITUNION a irect Deposit vings FESSIONAL 71 8-390-7024 the personalway” S ERVICES • • • •V •P Dana Nowick•631.661.4800 ext367 PRODUCTS &SERVICES MLS Email: [email protected] Cell: Thomas516 5086980 Office: 631 4540100 Ext.319 No ClosingCostMortgages THE MONEYSOURCE, INC. 51 NYSAR 631.661.4800 ext348 Donna LeeWimmers THE REALTOR ADVERTISING 631.661.4800 ext348 Donna LeeWimmers MLSSTRATUS.COM MLS/LIBOR WEBSITEMLSLI.COM www.insuranceplusny.com 51 INSURANCE PLUS 631.661.4800 ext371 FEDERAL CREDITUNION REALTORSLONG ISLAND Tr Checks & ExpressGift American Mortgage Lending Mortgage Holiday Club ersonal Loans ersonal acation Club 8.463.0300 x229•www.nysar.com 6.922.1200 • av FINANCIAL SERVICES MORTAGE SERVICES elers Checks elers MEMBER BENEFITS INSURANCE/LEGAL Serving Our Members Since1972 OurMembers Serving TECHNOLOGY D MEDIA IRECTORY • www.LIRFCU.com Call or Visit Us Today! being abletoevaluatemarket&sellhomesbasedontheirenergy-efficientandenvironmentfeatures. theconsumerby ognize theimpactof“Green” inordertobetterserve ontheRealEstateIndustry essentials youneedtojumpstartyourcareer& start earningcommissions. ket share,network&generatefuturereferralsto keepyourbusinessthriving&profitable,getthe effective listingpresentation,generatereliableleads; maximizepropertyexposure&secureyourmar- skills youneedtojumpstart&rebootyourReal Estatecareer!!Understand asuccessfulclosing, LIBOR E tives fortoday'sinformedconsumers. Professional todistinguishtheimportanceofSmartGrowthPrinciples&otherGreeninitia- To alsohelptheRE thediversityoftheirconsumers. Housing lawsinordertobetterserve the RealEstateProfessionalrecognizetheirrightsandresponsibilitiesregardingFair Approved for4hoursNYS CEcredit. W INSTRUCTOR TUITION: . .9:0 .Woodbury June 21 information ontheenergyefficiency&environmentalimpactoftheirhomes. healthier, moreenergyefficienthomes.Theywillbeabletoprovideconsumerswith distinguish thegreenfeaturesofrealestatepropertiesinordertohelpbuyers&sellerslive Approved for7.5 hoursNYS CEcredit. BASIC GREEN:HOW TO GREENYOUR REALESTATE PRACTICE INSTRUCTOR TUITION: . . .Woodbury June 23 will beabletoidentifyhowSmartGrowthcommunitiesprovemoresustainablelifestyles. evaluate market&sellhomesbasedontheiradherencetoSmartGrowthPrinciples.Theagent theconsumerbybeingableto recognize theconceptofSmartGrowthnordertobetterserve Approved for3.5hoursNYS CEcredit. SMART GROWTH FORGREENERCOMMUNITIES INSTRUCTOR TUITION: . . .Woodbury May 16. Approved for3.5hoursNYS CEcredit. WHAT MAKESAHOMEGREEN? TUITION: W Approved for15 hoursNYS CEcredit 5-DAY SYSTEMS &STRATEGIES FORSUCCESS TRAININGPROGRAM TIME: tions thatthisnewformoffersyou. howtoexplainthisoptioncustomersandclientsthebenefits protec- to DualAgency”, duties,thenewformandoptionof“Advanced ofagencyrepresentation,fiduciary overview Consent tions forconsumersaswellrealestatebrokersandagents.Inthiscourse,youwillreceive an sented byarealestatebroker, willincreasetransparencyoftherealestateprocessandofferprotec- Thisamendmentwillalleviateanyconfusionaboutwhichpartyisrepre- Agency” representation. required inallresidentialtransactions,willpermitconsumerstogivetheir“Advance ConsenttoDual The NYS 1st.Thenewform,whichis agencylawandformwasamendedtakeseffectJanuary **APPROVED for4HOURSNYS CECREDIT** EFFECT 1/1/11 !! NEW AMENDEDNYS AGENCY DISCLOSUREFORM–TAKES $49 LIBORMembers•$69Non FORREALTORSSOCIAL NETWORKING hours ofFair Housingoverthisthreedayclass. Satisfy ALLofyourNewYork Staterequirementfor22.5hoursofCEincluding3 S INSTRUCTOR TUITION: . . .Woodbury May 16. REGISTER ONLINEAT MLSLI.COM ORCALLTO REGISTER 631-661-4800 EXT. 21 •SEATS ARELIMITED! W W . .Apr11, 12 &13 Riverhead W 3 DAYS •9:00A.M.–5:30P.M. •EVENINGHOURSARE5DAYS FROM 5:00PM–9:30PM obr u 2 4 8 9&3 . . .Jun22,24,28,29&30 oodbury TRATUS CERTIFICATION PLUSFAIR HOUSINGCOMBO CLASS obr . .Apr18 oodbury s ayo .Apr25,27&30 est Babylon est Babylon. . est Babylon. ORKING WITHCONSUMERS BEINGFAIR ANDBEINGGREEN 9:00AM –1:00PM $75 LIBORMembers,$115 Non-members $35 LIBORMembers,$65Non-members $35 LIBORMembers,$65Non-members $175 LIBORMembers *Note: Payment Plan Available. $35 LIBORMembers,$65Non-members May 16.May . . : : : : aiy ro -R,GEN ETFE ECOBROKER Marilyn Urso, e-PRO, GREEN,CERTIFIED ECOBROKER Marilyn Urso, e-PRO, GREEN,CERTIFIED ECOBROKER Marilyn Urso, e-PRO, GREEN,CERTIFIED aiy ro -R,GEN ETFE ECOBROKER Marilyn Urso, e-PRO, GREEN,CERTIFIED DUCATION EHOOYTRAINING TECHNOLOGY TUITION: 9:03am –1:30pm UCS TRAINING SUCCESS ICOUEFORM DISCLOSURE ON GREEN GOING $40 LIBORMembers,$70Non-members Whether newlylicensedorexperiencedagentget the Includes 3hoursFair Housing.Thiscoursewillhelp This coursewillhelptheRealEstateProfessionalrec- . 9:00AM –12:30PM 9:00AM –12:30PM 1:00PM –5:)0PM This coursewillhelptheRealEstateProfessional This coursewillhelptheRealEstateProfessional (Continued frompage17) 0AM –5:30PM ako egt .May10, 17 &24 Jackson Heights 9:00AM –4:00PM r.Hands-onTraining –NoCECreditAvailable 3 Hrs. 19 ● April 2011 ● THE REALTOR® 2985-23057-0111 SMmduREAL_(lib) 2985-23057-0111 2 ime Warner Cable. T ersey service areas excluding Manhattan. Realtors may contact may Manhattan. Realtors excluding serviceersey areas our ation offer applies to standard installation only. All rights reserved. reserved. All rights installation only. to standard applies ation offer y clients. [email protected] our [email protected] y email email 718.390.7024 718.390.7024 347.828.0917 347.828.0917 find out more about Time Warner Cable’s Realtor Program, Program, Realtor Warner Cable’s about Time find out more To Now when you close a deal, you can make another kind of commission – and give your your another kind of commission – and give can make close a deal, you when you Now gift at the same time. clients a housewarming clients who a commission on all your and earn Program Realtor Cable’s Warner Join Time Digital Cable, High Speed Online and Digital Home Phone servicesign up for in their new a significant amount of additional earn the opportunity to have home. Not only will you installation. month of cable and free a free clients will enjoy income, but your satisfied clients today. money and more extra hello to and say So get with the program In Queens call In Brooklyn call to win-win. Join Time Warner Cable’s Realtor Program. Program. Realtor Cable’s Warner Join Time hello say ime Warner Cable and Time Warner Cable logo are trademarks of Time Warner, Inc. © 2010 All rights reserved. Warner, of Time trademarks Cable logo are Warner Cable and Time ime Warner ime Warner Cable’s Market Development/Special Markets Department to discuss eligibility and program requirements. Free install Free requirements. discuss eligibility and program Department to Markets Development/Special Market Cable’s ime Warner T T *Realtor Program is available to New York and New Jersey state licensed realtors within Time Warner Cable of New York and New J Cable of New York Warner within Time licensed realtors state and New Jersey New York to is available Program *Realtor .VV Q]]`QR%H1J$G`Q@V`.:0VH.QVJ QV1

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