Porto Maravilha\\

URBAN OPERATION PORTO MARAVILHA\\

Urbanization Mobility Services

Porto Maravilha Cultural Porto Maravilha Citizen African Heritage PORTO

Additional MARAVILHA cepac potential What is it? $ $ $

Porto Maravilha works are not paid The biggest urban reform project of Brazil is carioca with the city’s money. Investors Original area building new enterprises in the Port Region disburse resources to Acting in a perimeter of 5 million m², the Operação Urbana Porto Maravilha (Wonderful Port Ur- infrastructure and public services ban Operation) is bold not only in its size, but also in terms of its positive impacts over the Port within the area of 5 million square Region, its residents and the heritage of the city. This initiative of the City Hall of Rio de Janeiro meters (m2). was created by the Municipal Complementary Law n˚ 101/2009 with the purpose to revitalize The law that created the Operação Urbana Porto one of the areas where the city began, bringing socioeconomic development and modernity to Maravilha (Wonderful Port Urban Operation) defined the it while, simultaneously, recovering and valorizing its historical and cultural heritage. increase of construction potential in some areas (in the number of m2 available for construction in a given land), which varies depending on the address. In order to build,

MANAGEMENT OF THE URBAN OPERATION the investor is obligated to buy Cepacs (Certificates MARAVILHA PORTO of Additional Construction Potential). Housing projects The City Hall of Rio created the Companhia de Desenvolvimento Urbano da Região do Porto demand less Cepacs to stimulate residential occupancy in do Rio de Janeiro (Company of Urban Development of the Port Region of Rio de Janeiro) - residential the region. CDURP to manage and supervise the revitalization. CDURP hired the Concessionária Porto Novo (New Port Concessionaire) through bidding to carry out the construction work and Preserved areas, on hills or next to provide public municipal services in the area until 2026. hills, may not be modified (i.e., do commercial not have additional construction potential), but also receive Porto Maravilha infrastructure works WHERE DOES PORTO MARAVILHA and tax incentives for restoration MONEY COME FROM? and dwelling. Maximum height: The City Hall increased the building potential of the Port Region, an area that attracts the 150 meters attention of real estate investors for business and residential projects. Those who are inte- 120 meters 18 meters rested in exploring this potential may buy Certificados de Potencial Adicional Construtivo 60 meters 11 meters 9 meters (Certificates of Additional Construction Potential) - Cepacs, securities used to finance urban 15 meters operations that recover degraded areas of the city.

It is mandatory to invest the entire amount collected with the selling of Cepacs in works and services within the region of 5 million m2, including preservation areas where real estate cannot have increase of potential. Praça Mauá 7,5 meters As a result, the city does not use treasury resources in works and also saves in public services. Moreover, at least 3% of Cepacs sale price is invested mandatorily in valorizing the material and immaterial patrimony of the area.

Avenida Presidente Vargas

90 meters • Facilitated accessanduseof bikes • Useof materials withenvironmental certification • Maximization of natural ventilation andlighting • Useof green and/orsolarheat reflective roofs • Solarheat use • Saving and/orlocalgeneration of cleanenergy • Water consumption saving andreusing of rainwater andwastewater • Appropriate setback of anddistance between new buildings conform to specificparameters: In order to promote ahealthy andsustainable urbanenvironment, new buildingsmust URBAN ANDENVIRONMENTAL RULES • Assistance to citizens • Maintenance of thedrainage system anduniversal galleries • Implementation of selective waste collection • Execution of urbancleaningandgarbagecollection services • Maintenance andrepair of publiclighting andsidewalks • Preservation andmaintenance of green areas andsquares • Installation andmaintenance of bike racks • Maintenance of traffic signs • Preservation andmaintenance of theroad system • Maintenance andpreservation of touristic andhistorical monuments MAIN SERVICES • Planting of 15,000trees • Apublicwalkof 3,500mlongandwithatotal area of 287,265m² • Creation of 17kmof bikeways sway andViaBinário(Binary Road) of thePort • Replacement of Rodrigues Alves Avenue and the Perimetral viaduct for the new Expres sewerage, drainage, energy, natural gas,public lighting and telecommunication systems. • Implementation andreconstruction of 700km of urbaninfrastructure networks: water, • Revitalization of 70kmof routes and650,000m²of sidewalks • Construction of 4,764mof tunnels MAIN IMPACTS • Transformation of theregion asareference to thecity • Increase andqualityimprovement of publicservicesprovision • Increase of soilpermeability Light RailVehicle (LRV) andbikeways, andrestricting heavy vehicles inthearea • Reduction of airand sound pollution through removing Perimetral, implementing the • Increase inthecapacityof traffic flow • Increase of green area from 2.46%to 10.96% • Population growth: from 32thousandto 100thousandinhabitants in10years MAIN WORKS

PORTO MARAVILHA CONDE SEAFRONT

The City Hall of Rio created the Mayor Luiz Paulo Conde Seafront, a 3.5 Km area that crosses the entire shore, from Warehouse 8 of Cais do Porto (The Docks) to Miseri- córdia Square, and connects at least 27 cultural centers of the city downtown region, giving special attention to the circulation of pedestrians and cyclists.

01 national historical museum 02 misericórdia ramp 03 museum of image and sound MARAVILHA PORTO 04 historical and cultural institute of aeronautics 05 cultural center of the ministry of health 06 naval and oceanographic museum 07 paço imperial | cultural center of iphan 08 navy cultural space 09 France-Brazil house 10 banco do brasil cultural center 11 post office cultural center 12 St. Benedict monastery 13 museum of tomorrow 14 the art museum of rio 15 conceição fortress 16 pedra do sal (salt stone) 17 valongo observatory 18 hanging garden of valongo 19 valongo pier 20 municipal theatre | show factory 21 utopia warehouse 22 aquarium • A 3,500 m long seafront, with a total area of 287,265 m² 23 national library 24 research institute and memorial of new blacks • A pathway for pedestrians, cyclists and the Light Rail Vehicle (LRV) will connect 25 josé bonifácio cultural center the South Zone, Downtown and the Port Region 26 English cemetery 27 gamboa sheds • Remodeling of Mauá and Barão de Ladário squares • Opening of a large square in front of Candelária and Banco do Brasil Cultural Center • Creation of Misericórdia square in the former bus terminal area • Seafront with decks and boardwalks will give a new configuration to pedestrian circulation • An agreement with the Navy opens part of the shore never before accessible to the population URBAN NEW LOGIC CONCEIVED FOR PEDESTRIANS MOBILITY. AND USERS OF PUBLIC TRANSPORTATION INTEGRATION The replacing of the Perimetral viaduct for the Expressway and the Via Binário (Binary Road) of the Port follows the concept of modern mobility. The viaduct demolition process concluded AT PORTO in 2014 opens perspectives to the city along with new circulation characteristics. There are 17 km of bikeways, a 3.5 km public walk that goes from Warehouse 8 to Square XV and a 28 Km MARAVILHA network for the Light Rail Vehicle (LRV) that integrates all modes of transportation in Downtown and the Port Region. URBAN MOBILITY URBAN

EXPRESS-WAY BIKEWAY LRV

CABLE CAR VIA BINÁRIO DO PORTO

* layout is subject to change EXPRESSWAY (conclusion in 2016)

Length: 6,847m BINARY ROAD Mayor Marcello Alencar Tunnel: 3,022m • Part inside the tunnel, part in the surface OF THE PORT • The largest urban tunnel of Brazil Length: 3,500 m • It will link Flamengo Land Fill to Brazil Avenue and RioNiterói Bridge with three lanes for each direction Tunnels: - Saúde (80 meters) • The section between Warehouse 8 and the bus station will be the Expressway on the surface - Rio450 (1.480 meters) • The section between Square XV and Warehouse 8 will be a tunnel, giving room for a green public walk • It links Primeiro de Março Street to the Bus Station that is 3,500m long and has a total area of 287,265 m² on the surface and the Gasômetro viaduct • Internal distribution of traffic in the Port Region •Three lanes for each direction URBAN MOBILITY URBAN

BIKEWAY

Soon, it will be possible to go from the South Zone to Downtown and the Port Region by bike while enjoying one of the most beautiful views of the city. Cariocas will have another choice of fast and ecological transportation to go to work with 17 km of bikeways, including bike lanes in Downtown and a bike track in the public walk. It is a good alternative to Rio and to health.

IMPLOSION OF PERIMETRAL - EXPRESSWAY TUNNEL EXIT Make good use of the city and of your time.

First implosion of The 6,847 meters Urbanization works and ex- View of the Leave your car for leisure rides and family trips. Perimetral on November Expressway replaces the cavation of the Expressway Expressway in 2016 24th, 2013 viaduct with three lanes on tunnel in 2014 Choose public transportation. Mobilize yourself. each direction The 32 trains of the LRV Carioca system will be bidirectional. The equi- Light Rail Vehicle pment does not have a network of overhead wires and is fed through two power sources: a third energized track and supercapacitors. They The Light Rail Vehicle (LRV) will create a 28 km link between Downtown arrive in Rio along with changes in the payment system. Users will va- and the Port Region. The system strengthens the concept of integrated lidate their own tickets, without turnstiles and collectors. Integration public transportation for connecting subways, trains, ferryboats, the Pro- through Bilhete Único (Single Ticket) is foreseen in the Municipal Decree vidência cable car, the Novo Rio Bus Station, BRTs, conventional bus ne- 37,181 from May 20th, 2013. tworks and the Santos Dumont airport. Other Carioca LRV numbers:

• Operating 24 hours a day, 7 days a week • The maximum waiting time between trains will vary from 3 to 10 minutes, according to the line. • Average speed of 15 km/h, including stops

• The project arranges the delivery and operation of 32 trains, 3.82 MOBILITY URBAN meters of height, 44 meters of length and 2.65 meters of width • The system will be apt to carry 300 thousand passengers per day • Each train is apt to carry 420 passengers at an occupancy rate of 6 standing passengers per square meter, plus 64 seated passengers and room for two passengers in wheelchairs • Each LRV is equipped with 8 lateral doors • The floor is 33 centimeters above the ground in entrances and 36 centimeters above the ground in the interior of the vehicle

build acitythat respects culture, history andtheenvironment. revitalization andshow how itispossibleto recover degraded urbanspacesinorder to Together, Porto Maravilha Citizen andPorto Maravilha Culturalprograms complement the out of thisarea. move having to them without life of quality improving population, their the benefits tion reintegrates the Port Region to Rio. Porto Maravilha wants to ensure that the requalifica- and requalifies Operation) Urban Port (WonderfulMaravilha Porto Urbana Operação The NEW DEVELOPMENT OPORTUNITIES between sexes andethnicities. pment. Actions contribute to valorize thecreative industry andto promote equalconditions the private sector, theprogram supports and promotes initiatives for socioeconomic develo - mations in course. In partnership with other government agencies,socialorganizations and Porto Maravilha Citizen prepares people for new opportunities that emerge with transfor- REQUALIFY WITH SOCIAL INCLUSION ANDPARTICIPATION QUALITY OFLIFE PORTO MARAVILHA CITIZEN. tion Tax), TCL, until 2019. de Coleta Domiciliar de Lixo (Residential Waste Collec- Residents of theregion donot pay IPTUandtheTaxa New buildingsare exempt from IPTUduring10years. exempt from IPTUdebts. cultural, ecological, orlandscaping importance may be Owners of well-preserved real estate ofhistorical, truction inthearea andadjacencies. New SocialHousing proprieties are already under cons employment andincome. of community equipment anddevelopment of capability, vements for current low-income residents, construction creation of asocialrental program , of tion. Amongother established goalsare theproduction Social Housing Plan) with extensive popular participa- de Interesse Social do Porto Maravilha (Wonderful Port The CityHallofRio approved thePlano deHabitação SOCIAL HOUSING [email protected] To talkto Porto Maravilha, sendanemailto projects andactions. bility and allows the improvement of Porto Maravilha organizations of theregion isalsoaway of accounta- Permanent dialoguewith resident associations and civil DIALOGUE WITHTHEPOPULATION of theprogram. sustainability workshops are partof thework routine against dengue,cleaningtaskforces, ecology and Educative andawareness campaigns,suchaswalks EDUCATION FOR CITIZENSHIP 10 thousand residential units in up to 10 years, the 10 to up in units residential thousand 10 habitational impro- -

CITIZEN PROVIDÊNCIA CABLE CAR PROFESSIONAL

QUALIFICATION OThe Providência Cable Car links the Américo Brum Square, at the top of the hill, to the Brazil Central station and to Gamboa. The ride is free, travels for 721 meters Promotion of training and qualification and assists the 5 thousand community residents. courses in areas, such as: Construction, Commerce, Information Technology, Servi- Stations and gondolas are adapted to people with special needs. There are 16 ces, Tourism and Gastronomy cabins that may carry eight seated passengers and two standing, with capacity Support to free workshops organized by re- to transport one thousand people per hour in each direction. The ride to Américo sident associations and social organizations Brum Square that used to take about 25 minutes on foot, now takes only 5. of Porto Maravilha neighborhoods. Building the cable car enabled the implementation in its facilities of community equipment, such as the Nélio de Oliveira Family Clinic and the Elderly Academy in front of the Américo Brum Station.

JOB CREATION CITIZEN

The Porto Maravilha Job Desk is an action integrated to the Municipal Secretary of Work and Employment that registers and develops workers.

Companies are stimulated to preferably employ the region’s residents. More Health to 10,350 residents Providência gained the 72nd Family Cli- nic in the city. Established in the Gam- boa cable car station, the clinic guaran- ACTIONS TO SUPPORT MICRO AND tees free assistance to residents of the SMALL ENTREPRENEURS community and adjacent areas, including physician appointments, exams, vacci- nes and free medication. In partnership with Sebrae-RJ, micro and small entrepreneurs gain support to accompany the new developing The Saúde da Família (Family Health) economy of the region. program at Morro da Providência rea- ches 100% coverage with the inaugura- Ongoing actions include consulting to improve manage- tion of this unit. ment, to classify products and services and to increase market insertion.

Besides providing constant consulting, once a year the partnership promotes the Porto Entrepreneur, the biggest entrepreneurship event of the Port Region. VALORIZING AND CULTURAL AND ARCHITECTURAL DIVERSITY RECOVERING OUR The Port Region preserves much of the history of Rio de Janeiro and of Brazil. A PORTO MARAVILHA HERITAGE stroll in its streets is sufficient to confirm the richness of material and immaterial patrimony. Works made by great architects, old rediscovered trapiches (mills), re- Transformation processes bring the chal- presentations of African-Brazilian culture, palaces, sobrados (a kind of mansion or CULTURAL lenge to promote changes that benefit re- townhouse) from early twentieth century and rail hangars are part of the diversity sidents, workers and visitors of the region that tells the history of the city and of the country. and, at the same time, preserve its cultural, historical and architectural identity. Preserved by the law that created the Area of Cultural Environment Protection of Saúde, Gamboa and Santo Cristo (Apac Sagas), the region where samba was born The Complementary Law 101/2009 that founded Porto Maravilha determines the invest- has a notorious cultural vocation, exhibiting artistic manifestations of every kind, a ment of at least 3% of resources obtained through Cepacs (Certificates of Additional Cons- characteristic of the identity of these neighborhoods. truction Potential) to recover and valorize this heritage and to foment cultural activity. CULTURE Projects of great THE ART MUSEUM OF RIO - MAR cultural impact PRIVATE DRAMA SOCIE- On March 1st, 2013, the City Hall of Rio inaugurated in Mauá Square the museum TY FILHOS DE TALMA that occupies two buildings, the Dom John VI palace and the Escola do Olhar (School renew the of Vision), and that combines historical and contemporary dimensions of the art of (SONS OF TALMA) Rio, becoming one of the cultural anchors of Porto Maravilha. Its mission is to inscribe region art in public education. Founded in 1879, the club was the third theatre of the city and opera- • 15 thousand m² of built area and eight large exhibition rooms ted regularly until mid-1980. Be- • The Escola do Olhar (School of Vision) is a space destined to educate and develop sides being one of the first drama continued training programs in arts and visual culture for teachers and educators. GAMBOA SHEDS schools of Rio, the space was also • The Vizinhos do MAR (Neighbors of MAR) program stimulates the involvement and the birthplace of Clube de Regatas the participation of the Port Region community in actions and activities of the Vasco da Gama (Yacht Club Vasco da Restored after being deactivated museum, besides offering free entrance to residents. Gama). The headquarters of the Pri- for four decades, this architectural vate Drama Society Filhos de Talma group is a new element that pre- (Sons of Talma) is once again offe- serves the memory and the history ring courses and cultural activities at CULTURE of Rio. An old maneuvering patio of 18 Propósito Street. the Federal Railway System, these sheds belonged to the former Rail- road of Brazil Central Station since JOSÉ BONIFÁCIO the second half of the nineteenth CULTURAL CENTER century. Inaugurated in 1877, it was the first public school of Latin America. OPEN Built under the orders of Dom Peter II of Brazil to educate the poor LABORATORY community of the Port Region, it MUSEUM OF TOMORROW OF URBAN was part of the group of “emperor’s schools”. Deactivated in 1977, it In front of the Guanabara Bay, the Museum of Tomorrow is a space to think about ARCHEOLOGY gave place to the Municipal Popular the future of the planet. The building’s shape and architectural project translate its Library of Gamboa. Today, the palace concern with sustainability. Restored by Porto Maravilha Cultu- is a reference center of African- ral program, the Gamboa Sheds will Brazilian culture. • The museum occupies 30 thousand square meters with gardens and bikeways. receive permanent exhibitions and The building has 15 thousand square meters in two floors connected by ramps. cataloguing of artifacts found in the SAINT FRANCIS OF • More than 6 thousand solar energy panels placed in the “wings” of the museum move Port Region. The initiative of the Ins- according to the position of the sun. tituto Rio Patrimônio da Humanidade PRAINHA CHURCH (Rio Heritage of Humanity Institu- • Using solar light inside museum facilities te), IRPH, will offer to cariocas the enables a more efficient use of electric energy. opportunity to learn a little about Motta and closed by the Civil Defen- • Water from the Guanabara Bay is pumped and the archeological efforts in the city se since 2004 due to maintenance used in the heat exchange to air condition the through findings of construction problems, the church was reopened building, then reused in its water mirror and works. Archeologists will analyze to the public in July 2015, after being returned to the sea after being filtered. restored by the Porto Maravilha Cul- and select the collection for display tural program. in this study space open to public vi- sitation. African Heritageto valorize important placesof African-Brazilian memory. of HumanityInstitute, created theHistorical andArchaeological Circuit for Celebrating The CityHallof Rio,through thePorto Maravilha Cultural program andtheRio Heritage FOR CELEBRATING AFRICANHERITAGE HISTORICAL ANDARCHAEOLOGICAL CIRCUIT Brazilian Movement. site, now apreserved andopenmonument inresponse to anolddemandof theAfrican- archaeological this recoveryof the enabled revitalizationMaravilhaworks Porto 2011, in centurylater, One 1911. in Pier twentieth the thatearly ended fill centurycreatedland a D. Peter II.Hence,itsnamechangedto theEmpress Pier. However, urbanreforms inthe remodeled to receive the Princess of the Two Sicilies, bride of the then future Emperor came the entrance door for more than 500 thousand Africans. In 1843, the Pier was finely MarçoStreet. slaveThe market that be- Pier intensified the the was construction after of remove thearrival andtrade of African slaves from Direita Street,to Lavradio, currently of Primeiro de Marquis the Viceroy, the of command previous a with comply to 1811 in The General Stewardship of Court Police of thecityof RiodeJaneiro builttheValongo Pier Cultural Heritage) –Inepac. Day, thesitewaslisted bytheInstituto Estadual doPatrimônio Cultural (State Institute of Consciousness Black Brazilian 1984, 20th November On Donga. and Pixinguinha Baiana, da groups started in theSalt Stone. Many samba important musicians were seen there, such asJoão and afoxés society), carnival of kind (a carnavalescos ranchos first The dance. and the second half of thenineteenth century, longshoremen beganto meet at thesiteto sing century. Itssteps were sculpted to facilitate thework of climbing onthesmooth stone. From to thesaltthat used to bedisembarked at the rock byAfrican slaves intheseventeenth miro BulcãoStreet, steel isthemeeting point of thecity’ssambamusicians.Itsnamerefers Considered thebirthplaceof carioca samba,thePedra doSal(SaltStone), at theendof Arge- 1. VALONGO PIER 2. PEDRADOSAL (SALT STONE) analysis oftheUnited Nations among thesites underthe Educational, Scientific and (Unesco) andmay be Cultural Organization and Empress pieris acknowledged asa Heritage of Humanity. Valongo The customs andthementalities of residents of Morro daConceição. related to the“domestic stuff” of thetime,whichreveals aspectsof theeveryday life, the chaeological excavation of Porto Maravilha restored thegarden andfound avast collection and was part of the Mayor Pereira Passos’ plan to remodel and embellish the city. The ar- widening of theroute. Thisparkwasprojected bythearchitect andlandscaperLuisRey of Valongo, theHouse of theGuard andthePublic Urinal were builtontheoccasion of the Garden Hanging the twentiethcentury,1906, the of beginning the In potentialbuyers. to their market price. Also,in this area there were markets where slave Africans were exposed sheds knows as“fattening houses”, where they literally gainedweight, in order to increase ces. Inthispathway, today Carmerino Street, newly arrived slaves were accommodated in (Deposit Square), housed stores that traded slaves andproducts related to slavery practi- The former Valongo Street, which connected the Valongo Pier to theLargo doDepósito a reference center of African-Brazilian culture. nicipal Popular Library of Gamboa. The palace found in 80 Pedro Ernesto Street, Gamboa, is was part of the group of “emperor’s schools”. Deactivated in 1977, it gave place to the Mu- the orders of DomPeter II of Brazil to educate the poor community of the Port Region, it Inaugurated in March 14th 1877, it was the first public school of Latin America. Built under of history African culture, offeringthe recover courses andworkshops, besidesalibrary aboutthetheme. to center cultural a as open is house Today,the 1830. and 1824 of the Americas. It is estimated that 20 to 30 thousand people were buried there between discoveredwas archaeologicalconsideredsite is it largestand the 1996 slave in cemetery Pedro Ernesto Street. New Blacks were the captives that had recently arrived in Brazil. The Santa Rita(Santa RitaSquare) to Caminho da Gamboa(Pathway of Gamboa),today called Street) to Valongo Street, theCemetery of theNew Blackshadto bemoved from Largo de With thetransferring of theslave Market from thePrimeiro deMarço Street (former Direita was officially extinct in1831. such as the setting upof mills, factories and warehouses. The market in Valongo Street that controlled thebusiness. This changeintroduced aseries of new activitiesinthearea, ça dosEstivadores (Longshoremen’s Square), gathered warehouses of “tough tradesmen” from Square XV to the Valongo region, the Largo do Depósito (Deposit Square), today Pra- marketslave the of transferring the determined Lavradio of Marquis the when 1779, In 3. HANGINGGARDENOFVALONGO 6. JOSÉBONIFÁCIO CULTURAL CENTER 5. CEMETERY OFNEWBLACKS 4. LARGO DODEPÓSITO (DEPOSITSQUARE) PortoMaravilha.com.br/Circuito

CULTURE Porto Maravilha Area: 5 million square meterss

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SANTO CRISTO GAMBOA

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