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Volume 6, Issue 2 (I), April – June 2018 UGC University Grants Commission Journal No.: 48996 Volume 6, Issue 2 (I) April - June 2018 International Journal of Research in Management & Social Science Volume 6, Issue 2 (I) : April – June 2018 Chief Patron Mr. Zahirul Alam Ahmed Director, Empyreal Institute of Higher Education. President , Bhramaputra Welfare Organization Editor- In-Chief Dr. Tazyn Rahman Members of Editorial Advisory Board Mr. Nakibur Rahman Dr. Mukesh Saxena Ex. General Manager ( Project ) Pro Vice Chancellor, Bongaigoan Refinery, IOC Ltd, Assam University of Technology and Management, Shillong Dr. Alka Agarwal Dr. Archana A. Ghatule Director, Director, Mewar Institute of Management, Ghaziabad SKN Sinhgad Business School, Pandharpur Prof. (Dr.) Sudhansu Ranjan Mohapatra Prof.(Dr.) Sharad Kumar Goel Dean, Faculty of Law, Director, Sambalpur University, Sambalpur Indirapuram Institute of Higher Studies, Ghaziabad Dr. P. Malyadri Prof. (Dr.) Monoj Kumar Chowdhury Principal, Professor, Department of Business Administration, Government Degree College, Hyderabad Guahati University, Guwahati Prof.(Dr.) Shareef Hoque Prof. (Dr.) Baljeet Singh Hothi Professor, Professor, North South University, Bangladesh Gitarattan International Business School, Delhi Prof.(Dr.) Michael J. Riordan Prof. (Dr.) Badiuddin Ahmed Professor, Professor & Head, Department of Commerce, Sanda University, Jiashan, China Maulana Azad Nationl Urdu University, Hyderabad Prof.(Dr.) James Steve Dr. Anindita Sharma Professor, Dean & Associate Professor, Fresno Pacific University, California, USA Jaipuria School of Business, Indirapuram, Ghaziabad Prof.(Dr.) Chris Wilson Prof. (Dr.) Jose Vargas Hernandez Professor, Research Professor, Curtin University, Singapore University of Guadalajara,Jalisco, México Prof. (Dr.) Amer A. Taqa Prof. (Dr.) Himanshu Pandey Professor, DBS Department, Professor, Department of Mathematics and Statistics University of Mosul, Iraq Gorakhpur University, Gorakhpur Dr. Nurul Fadly Habidin Prof. (Dr.) Agbo Johnson Madaki Faculty of Management and Economics, Faculty, Faculty of Law, Universiti Pendidikan Sultan Idris, Malaysia Catholic University of Eastern Africa, Nairobi, Kenya Dr. Neetu Singh Prof. (Dr.) D. Durga Bhavani HOD, Department of Biotechnology, Professor, Mewar Institute, Vasundhara, Ghaziabad CVR College of Engineering, Hyderabad, Telangana Prof. (Dr.) Shashi Singhal Prof. (Dr.) Aradhna Yadav Professor, Professor, Amity University, Jaipur Krupanidhi School of Management, Bengaluru Prof. (Dr.) Alireza Heidari Prof.(Dr.) Robert Allen Professor, Faculty of Chemistry, Professor California South University, California, USA Carnegie Mellon University, Australia Prof. (Dr.) Badar Alam Iqbal Prof. (Dr.) S. Nallusamy Adjunct Professor, Professor & Dean, Monarch University, Switzerland Dr. M.G.R. Educational & Research Institute, Chennai Dr. Dhananjay Prabhakar Awasarikar Dr. Sarmistha Sarma Associate Professor, Associate Professor, Suryadutta Institute, Pune Institute of Innovation in Technology and Management Dr. Mohammad Younis Dr. Pranjal Sharma Associate Professor, Associate Professor, Department of Management King Abdullah University, Saudi Arabia Mile Stone Institute of Higher Management, Ghaziabad Dr. Kavita Gidwani Dr. Lalata K Pani Associate Professor, Reader, Chanakya Technical Campus, Jaipur Bhadrak Autonomous College, Bhadrak, Odisha Dr. Vijit Chaturvedi Dr. Sunita Dwivedi Associate Professor, Associate Professor, Amity University, Noida Symbosis Center for Management Studies, Noida Dr. Marwan Mustafa Shammot Dr. R. Navaneeth Krishnan Associate Professor, Associate Professor, King Saud University, Saudi Arabia Bharathiyan College of Engg & Tech, Puducherry Dr. Juhab Hussain Dr. Namita Dixit Assistant Professor, Assistant Professor, King Abdulaziz University, Saudi Arabia ITS Institute of Management, Ghaziabad Dr. V. Tulasi Das Mr. Sukhvinder Singh Assistant Professor, Assistant Professor, Acharya Nagarjuna University, Guntur, A.P. Institute of Innovation in Technology & Management Dr. Urmila Yadav Dr. Nidhi Agrawal Assistant Professor, Assistant Professor, Sharda University, Greater Noida Institute of Technology & Science, Ghaziabad Copyright @ 2017 Empyreal Institute of Higher Education, Guwahati All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means, or stored in any retrieval system of any nature without prior written permission. Application for permission for other use of copyright material including permission to reproduce extracts in other published works shall be made to the publishers. Full acknowledgment of author, publishers and source must be given. The views expressed in the articles are those of the contributors and not necessarily of the Editorial Board or the Institute. Although every care has been taken to avoid errors or omissions, this publication is being published on the condition and understanding that information given in this journal is merely for reference and must not be taken as having authority of or binding in any way on the authors, editors and publishers, who do not owe any responsibility for any damage or loss to any person, for the result of any action taken on the basis of this work. All disputes are subject to Guwahati jurisdiction only. International Journal of Research in Management & Social Science Volume 6, Issue 2 (I): April - June 2018 CONTENTS Research Papers A STUDY ON PSYCHOMETRIC ANALYSIS OF SOCIAL ENTERPRISE ECO-SYSTEM WITH 1 – 4 SPECIAL REFERENCE TO BANGALORE Subbulakshmi S. AN IMPACT OF CUSTOMER RELATIONSHIP MANAGEMENT (CRM) VARIABLES ON 5 – 14 CUSTOMER SATISFACTION IN THE MID-MARKET SEGMENT OF HOTEL SECTOR IN THE STATE OF JHARKHAND Sanjiv Kr. Srivastava, Dr. Praveen Srivastava and Dr. Bibhas Chandra DEVELOPING TEACHER’S SOCIAL-EMOTIONAL COMPETENCY FOR OPTIMUM 15 – 19 CLASSROOM PARTICIPATION Dr. Euodia B. Myrthong and Welbirthstone L. Nonglait ETHNO-ECOLOGICAL DIMENSION OF MATERIAL CULTURE: AN ANTHROPOLOGICAL 20 – 31 OBSERVATION ON THE KARBIS OF KARBI ANGLONG, ASSAM Dr. Somenath Bhattacharjee, Bamonkiri Rongpi and Jushna Beypi LIC PREMIUM PAYMENT METHODS- ONLINE AND OFFLINE - AN EMPIRICAL STUDY ON 32 – 38 LIC WARANGAL Dr. P. Surender and Dr. V. Nivedita Reddy ROYALTY PAYMENT AND ITS TAX IMPLICATION 39 – 46 Dr. Tilak Ch. Das and Prof. Sujit Sikidar IMPACT OF FEDERAL FISCAL TRANSFERS ON REGIONAL CONVERGENCE AND 47 – 54 GROWTH IN INDIA Kshamanidhi Adabar ANALYSING CITIZEN PERCEPTION TOWARDS ROLE OF CSR ACTIVITIES IN RURAL 55 – 61 DEVELOPMENT Alka Nagar and Prof. (Dr.) C. M. Jain AWARENESS AND PERCEPTION OF CUSTOMERS TOWARDS INTERNET BANKING: A 62 – 68 STUDY OF AMRITSAR CITY Komalpreet Kaur and Dr. Vikram Sandhu MEASURING IMPORTANCE OF FACTORS OF SUSTAINABLE MEDICAL TOURISM 69 – 76 INDUSTRY IN INDIA Prof. Kailash Sodani and Navneet Kaur DIGITAL EMPOWERMENT AND INCLUSIVE GROWTH IN INDIA: WITH SPECIAL 77 – 83 REFERENCE TO ESHAKTI Dr. S. R. Keshava and Richa Gupta IMPACT OF DEMOGRAPHIC VARIABLES ON ROLE EFFICACY AND EXECUTIVE 84 – 91 LEADERSHIP OF EXECUTIVES SERVING IN A PRIVATE SECTOR ORGANIZATION: AN EMPIRICAL STUDY Dr. Tulika Saxena BAMBOO RAFT AND HARMONIZING BUSINESS ECO-SYSTEM IN TRIPURA INDIA 92 – 96 Dr. Ratan Lal Banik and Dr. Selim Reza THE ROLE OF CHURCHES IN SOCIO-POLITICAL REFORMS IN MIZORAM 97 – 102 Dr. Ayangbam Shyamkishor International Journal of Research in Management & Social Science ISSN 2322 - 0899 Volume 6, Issue 2 (I): April - June, 2018 A STUDY ON PSYCHOMETRIC ANALYSIS OF SOCIAL ENTERPRISE ECO-SYSTEM WITH SPECIAL REFERENCE TO BANGALORE Subbulakshmi S. Assistant Professor, Xavier Institute of Management & Entrepreneurship (XIME), Hosur Road, Bangalore ABSTRACT Background of study: Silicon valley of India, multicultural, fast-phased and now Bangalore is adding one more feather in its cap as the start-up capital of India accounting for 28% of start-ups many of them having social conscientiousness and expands its wings in social arena. Social enterprises are business where maximization of profits is done for the benefits of the society rather than individual benefits. Eco-system is the study of the association of a unit with its environment. The study of psychometric analysis of eco-system of social enterprises in Bangalore is to understand the psychological factors in the ecosystem which makes it possible for social enterprises to start grow and nourish in this city. Need for the study: This study is needed to identify to the favourable psychometric Eco-system of social enterprises in Bangalore. Research Methodology: The researcher would like to explore the various psychometric components of eco- system through the descriptive qualitative study method. Keywords: Culture, Eco-system, Human capital, psychometric analysis, Social Entrepreneurship 1. INTRODUCTION Bangalore start-ups didn’t miss a chance to be at the top list of businesses at Tata Social Enterprise Challenge in association with Indian Institute of Management Calcutta (IIM-C) for last five years thrice being the winner and twice as the runner-up. Bangalore didn’t failed to mark its presence in South Asia fellowship by Ashoka South Asia foundations for the year 2017 by acquiring 50%, 6 social enterprises out of 12 chosen from all over India (Smarter Dharma, Centre for Teacher Accreditation – CENTA, Diksha, Logistimo, Citizen Matters, Ondede). Indications of the above data reveal the presence of a positive eco-system in this region. The essence of this paper is to study the psychological components of the eco-system which helps the social enterprises to which helps in the development
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