www.SHOOTonline.com October/November 2017 Chat Room 4 Cinematographers DIRECTORS & Cameras 22 Fall 2017 Series Top row (l-r) Sean Baker; Jonathan Dayton & Valerie Faris; Stephen Frears; Craig Gillespie Middle Dee Rees Bottom row (l-r) Todd Haynes; Reginald Hudlin; Miles Jay; Damian Kulash Page 10 James Bray, Arnold Worldwide Top 10 Tracks Chart 24 Photo courtesy of Fox Searchlight Pictures Searchlight courtesyPhoto of Fox Top 10 VFX & Animation Chart 26 The Road To OscarSeries Prequel 6 Photo courtesyPhoto of Netflix Photo courtesy of Twentieth Century Fox Twentieth courtesyPhoto of INTRODUCING The Professional Commercial, Movie My & TV Production and Post Talent db MySHOOT is for professional motion picture artisans, and MYSHOOTONLINE.COM the companies who represent them, to promote their work and profi les to brand, agency, network, movie studio, and other producers. MySHOOT is a symbiotic addition to SHOOTonline®, the “Industry Database of Record” for motion picture production industry decision-makers. All MySHOOT Profiles Company or Individual Profi le included with low-cost SHOOT Membership Continually Promoted Across All SHOOT Digital Platforms Learn more at Members.SHOOTonline.com or call 203-227-1699 ext. 13 Perspectives The Leading Publication For Commercial, Branded Content & Entertainment Production October/November 2017 By Robert Goldrich Volume 58 • Number 5 spot.com.mentary www.SHOOTonline.com EDITORIAL Publisher & Editorial Director Progress Report Roberta Griefer 203.227.1699 ext. 13 [email protected] Editor While the sample size expansion of its Commercial Direc- the case of SHOOT up-and-comer Sohn, Robert Goldrich 323.445.6818 [email protected] in some cases is lim- tors Diversity Program which seeks known for her role as Detective Kima ited, there are signs to increase directing opportunities for Greggs on the HBO series The Wire. ADVERTISING Digital & Print Rates & Information of advancement for women and other historically underrep- Sohn has made her directorial debut with [email protected] female directors that have emerged in resented groups of people. Baltimore Rising, a documentary set to 203.227.1699 ext. 13 www.shootonline.com/go/advertise recent months. For one, 9 of the 11 films And according to a DGA study pub- debut on HBO next month. The film fol- Advertising Production slated for the upcoming AFI Fest’s New lished last month, the pipeline of new lows activists, police officers, community Gerald Giannone [email protected] Auteurs program are directed by women. episodic television directors grew larger leaders and gang affiliates who struggle 203.227.1699 ext. 12 And in SHOOT’s Up-and-Coming Direc- than ever before and became markedly to hold Baltimore together in the wake OFFICES tors fall season col- Main Office 256 Post Road East #206 lection covered in The quality of the female director voices that are getting the Westport, CT 06880 USA this issue, three of 203.227.1699 Fax: 203.227.2787 opportunity to be heard is inspiring. the five filmmak- West 323.445.6818 ers are women—Mary-Sue Masson, Sonja more inclusive in the 2016-’17 television of the death of Freddie Gray, a 25 year- Circulation Sohn and Leonn Ward. season – with the percentage of ethnic old African-American who was arrested 203.227.1699 ext 12 [email protected] It’s also been a year since the launch of minority first-time TV directors more by the police in April 2015. While being Editorial Production Manager/Custom Reprints Michael Morgera the Free The Bid initiative which recently than doubling since 2009-’10 and the transported in a police van, Gray fell into 203.227.1699 ext. 11 [email protected] issued a progress report showing that, for percentage of women nearly tripling. a coma and was taken to a trauma center. SHOOT Publicity Wire 203.227.1699 ext12 [email protected] example, the number of female directors While there’s still much to be done, en- He died a week later due to spinal cord invited by BBDO to participate in its bid- couraging signs go beyond recent steps injuries. Sohn felt a compelling need to © 2017 DCA Business Media LLC. All rights reserved. ding process has increased 400%, and the forward towards the goal of leveling the tell Baltimore’s story. Baltimore Rising SHOOT and SHOOTonline are registered U.S. trademarks. No part of this publication may be reproduced, stored in any actual number of women directors hired gender playing field. Also inspiring is sheds light on the incident, its impact retrieval system, or transmitted, in any form or by any means, by the agency has doubled. the quality of the voices that are getting on an already damaged community, and electronic, mechanical, photocopying, recording, or otherwise, without the prior written permission of the publisher. Last week the AICP announced an the opportunity to be heard. Consider the long simmering issues involved. Print Issues Subscription Service [email protected] POV By Robert Goldrich SHOOT (ISSN# 1055-9825) printed edition is published bimonthly for members by DCA Business Media LLC, 256 Post Road East, #206, Westport, CT 06880. Printed periodicals postage paid at Westport, CT and at additional mailing offices. POSTMASTER: Send address changes to SHOOT, P.O. Box 184, Lowell, MA 01853 Coming To Terms With VR, AR, MR USPS (06-234) SHOOT ePubs The brave new world for the digital supply chain that were with a microphone located at the base of The SHOOT >e.dition weekly ePub is published on of Virtual Reality, Aug- quickly adopted by the entertainment each ear canal. Friday. The SHOOT Dailies are published daily Mon.-Fri. Brand New[s] weekly ePub is published Wednesdays. mented Reality and community. Continuing in that tradition Empathy - The intellectual and/or SHOOT Screenwork published Mondays. www.shootonline.com/subscribe Mixed Reality has a is this work done by Peterson, Bretón and emotional connection with the subject(s) Jason lexicon all its own. This Lelyveld. Below is a sampling of defini- of a piece, which tends to be stronger in SHOOTmobile Peterson prompted Jason Peter- tions in that VR, AR and MR dictionary. VR compared to traditional media, due to Get the SHOOTonline Mobile app App Store: iPhone.SHOOTonline.com son, chairman of Go Digital Media Group Augmented Reality (AR) - Computer the immersive nature of VR technology. Google Play: Android.SHOOTonline.com and CEO of ContentBridge Systems, and rendered image or data that is overlaid Eye Tracking - A technology that Mobile Web Version: m.SHOOTonline.com Ramón Bretón, CTO, 3rd i QC, to literally over the real world where your brain is monitors eye movements as a means of SHOOT is printed in the U.S.A. come to terms with this world. Peterson, actually located. It is the addition of sen- triggering changes in the content being an Entertainment Merchants Association sory input to your brain while your brain consumed. For example, software interac- (EMA) board member, and Bretón, an is getting its normal sensory input from tions based on where the user is looking, EMA member, in turn sought input from its surroundings. or increasing the bit rate to the portion of SHOOT is a member of: Philip Lelyveld of the USC Entertainment Binaural Audio - Reproductions of a streaming 360° video that is currently Technology Center, to fashion a dictionary sound the way human ears hear it. In being viewed by the user. to better enable content producers and fact, the word “binaural” literally just Yaw – In regards to VR, moving the agency creatives to communicate when means “using both ears.” When you head side to side, rotating along the verti- working in this arena. listen to a binaural recording through cal axis down from the center of the top of The EMA has long maintained a digital headphones, you perceive distinct and the head through the throat. Follow SHOOT at: steering committee that sets standards for genuine 360°sound. Binaural recordings The full list of core definitions appears the entertainment industry. In the past, frequently use a “binaural dummy head,” in the Friday (10/27) SHOOT>e.dition ver- #SHOOTONLINE EMA has set standards for mezzanine a model of a human head complete with sion of this column as well as on SHOOT- files, metadata files and core definitions anatomically correct ears and ear canals, online.com. October/November 2017 SHOOT 3 CHAT ROOM Niklas Lindström Partner in just launched W+K-backed indie agency CALLEN discusses his priorities, Swedish influence By Robert Goldrich now. We’re lucky to have a simple and focused business model that Niklas Lindström, known for his production acumen yielding break- actually works.”” through work, is a partner in the just launched CALLEN, an independent W+K witnessed Allen’s creative prowess and resulting body of work creative agency in Austin, Texas. Founded by former Wieden+Kennedy first-hand. He had been with W+K since 2008 and put his imprint on (W+K) group creative director Craig Allen with partners Lindström and brands including Old Spice, Nike, Coca-Cola, CareerBuilder.com, Elec- business entrepreneur Holly Petitjean, CALLEN is being backed by W+K tronic Arts, Oreo and Samsung. as a minority investor. CALLEN enjoys complete autonomy. The only Meanwhile Lindström is known for culture-defining work at several condition W+K placed on its investment is that CALLEN can never be notable industry roosts, most recently as director of interactive produc- sold and must remain independent. tion at Droga5 New York, where he created immersive experiences The investment in CALLEN is a first for W+K. Colleen DeCourcy, co- for clients including Under Armour, MailChimp and Hennessy. Prior chief creative officer for W+K, said, “Craig is a unique voice. He’s willing to Droga5, Lindström headed up digital at Forsman & Bodenfors in to pull himself up on the work and do it for the long term.