2012 LGBT Community Survey®
U.S. Overview Report 6th Annual Edi on July 2012
En re contents © Community Marke ng, Inc. CMI’s 6th Annual LGBT Community Survey
U.S. Overview Report
6th Annual Edition
LGBT is a market segment that simply shouldn’t be ignored. The social and poli cal landscape is evolving rapidly, and developing a clear, ac onable understanding of this dynamic and influen al demographic has never been more important for your brand.
U lizing quan ta ve and qualita ve market research methodologies, Community Marke ng helps companies be er understand and more effec vely reach the LGBT community. Our consumer panel provides insights through online surveys, focus groups, intercepts and more.
CMI has been a leader in LGBT marke ng and insights since 1992, and my team looks forward to being your strategic partners.
Thomas Roth, President Community Marke ng, Inc. www.CommunityMarke ngInc.com CMI’s 6th Annual LGBT Community Survey
Thanks to our 2012 Sponsors & Partners
En re contents © Community Marke ng, Inc. Use or distribu on by permission only. 2012 LGBT Community Survey US Overview Report | 6th Edi on
In partnership with Rivendell Media, CMI’s 2012 LGBT Community Survey respondents were referred from 150+ global LGBT media partners, events and organiza ons