Technopoly: the Surrender of Culture to Technology
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2 From Tools to Technocracy Among the famous aphorisms from the troublesome pen of Karl Marx is his remark in The Poverty of Philosophy that the "hand-loom gives you society with the feudal lord; the steam-mill, society with the industrial capitalist." As far as I know, Marx did not say which technology gives us the technocrat, and I am certain his vision did not include the emergence of the Technopolist. Nonetheless, the remark is useful. Marx understood well that, apart from their economic implications, technologies create the ways in which people perceive reality, and that such ways are the key to understanding diverse forms of social and mental life. In The German Ideology, he says, "As individuals express their life, so they are," which sounds as much like Marshall McLuhan or, for that matter, Thamus as it is possible to sound. Indeed, toward the end of that book, Marx includes a remarkable paragraph that would be entirely at home in McLuhan's Understanding Media. "Is Achilles possible," he asks, "when powder and shot have been invented? And is the Iliad possible at all when the printing press and even printing machines exist? Is it not inevitable 22 Technopoly that with the emergence of the press, the singing and the telling and the muse cease; that is, the conditions for epic poetry disappear?"1 By connecting technological conditions to symbolic life and psychic habits, Marx was doing nothing unusual. Before him, scholars found it useful to invent taxonomies of culture based on the technological character of an age. And they do it still, for the practice is something of a persistent scholarly industry. We think at once of the best-known classification: the Stone Age, the Bronze Age, the Iron Age, the Steel Age. We speak easily of the Industrial Revolution, a term popularized by Arnold Toynbee, and, more recently, of the Post-Industrial Revolution, so named by Daniel Bell. Oswald Spengler wrote of the Age of Machine Technics, and C. S. Peirce called the nineteenth century the Railway Age. Lewis Mumford, looking at matters from a longer perspective, gave us the Eotechnic, the Paleotechnic, and the Neotechnic Ages. With eQually telescopic perspective, José Ortega y Gasset wrote of three stages in the development of technology: the age of technology of chance, the age of tech- nology of the artisan, the age of technology of the technician. Walter Ong has written about Oral cultures, Chirographic cultures, Typographic cultures, and Electronic cultures. Mc- Luhan himself introduced the phrase "the Age of Gutenberg" (which, he believed, is now replaced by the Age of Electronic Communication). I find it necessary, for the purpose of clarifying our present situation and indicating what dangers lie ahead, to create still another taxonomy. Cultures may be classified into three types: tool-using cultures, technocracies, and technopolies. At the present time, each type may be found somewhere on the planet, although the first is rapidly disappearing: we must travel to exotic places to find a tool-using culture.2 If we do, it is well to go armed with the knowledge that, until the seventeenth cen- From Tools to Technocracy 23 tury, all cultures were tool-users. There was, of course, consider- able variation from one culture to another in the tools that were available. Some had only spears and cooking utensils. Some had water mills and coal- and horsepower. But the main characteris- tic of all tool-using cultures is that their tools were largely invented to do two things: to solve specific and urgent prob- lems of physical life, such as in the use of waterpower, wind- mills, and the heavy-wheeled plow; or to serve the symbolic world of art, politics, myth, ritual, and religion, as in the con- struction of castles and cathedrals and the development of the mechanical clock. In either case, tools did not attack (or, more precisely, were not intended to attack) the dignity and integrity of the culture into which they were introduced. With some exceptions, tools did not prevent people from believing in their traditions, in their God, in their politics, in their methods of education, or in the legitimacy of their social organization. These beliefs, in fact, directed the invention of tools and limited the uses to which they were put. Even in the case of military technology, spiritual ideas and social customs acted as control- ling forces. It is well known, for example, that the uses of the sword by samurai warriors were meticulously governed by a set of ideals known as Bushido, or the Way of the Warrior. The rules and rituals specifying when, where, and how the warrior must use either of his two swords (the katana, or long sword, and the wakizashi, or short sword) were precise, tied closely to the concept of honor, and included the requirement that the warrior commit seppuku or hara-kiri should his honor be com- promised. This sort of governance of military technology was not unknown in the Western world. The use of the lethal crossbow was prohibited, under threat of anathema, by Pope Innocent II in the early twelfth century. The weapon was judged to be "hateful to God" and therefore could not be used against Christians. That it could be used against Muslims and other 24 Technopoly infidels does not invalidate the point that in a tool-using culture technology is not seen as autonomous, and is subject to the jurisdiction of some binding social or religious system. Having defined tool-using cultures in this manner, I must add two points so as to avoid excessive oversimplification. First, the quantity of technologies available to a tool-using culture is not its defining characteristic. Even a superficial study of the Roman Empire, for example, reveals the extent to which it relied on roads, bridges, aqueducts, tunnels, and sewers for both its eco- nomic vitality and its military conquests. Or, to take another example, we know that, between the tenth and thirteenth centu- ries, Europe underwent a technological boom: medieval man was surrounded by machines.3 One may even go as far as Lynn White, Jr., who said that the Middle Ages gave us for the first time in history "a complex civilization which rested not on the backs of sweating slaves or coolies but primarily on non-human power."4 Tool-using cultures, in other words, may be both ingenious and productive in solving problems of the physical environment. Windmills were invented in the late twelfth cen- tury. Eyeglasses for nearsightedness appeared in Italy in 1280. The invention in the eleventh century of rigid padded collars to rest on the shoulder blades of horses solved the problem of how to increase the pulling power of horses without decreasing their ability to breathe. In fact, as early as the ninth century in Europe, horseshoes were invented, and someone figured out that, when horses are hitched, one behind the other, their pulling power is enormously amplified. Corn mills, paper mills, and fulling mills were part of medieval culture, as were bridges, castles, and cathedrals. The famous spire of Strasbourg Cathedral, built in the thirteenth century, rose to a height of 466 feet, the equiva- lent of a forty-story skyscraper. And, to go further back in time, one must not fail to mention the remarkable engineering achievements of Stonehenge and the Pyramids (whose con- From Tools to Technocracy 25 struction, Lewis Mumford insisted, signifies the first example of a megamachine in action). Given the facts, we must conclude that tool-using cultures are not necessarily impoverished technologically, and may even be surprisingly sophisticated. Of course, some tool-using cultures were (and still are) technologically primitive, and some have even displayed a contempt for crafts and machinery. The Golden Age of Greece, for example, produced no important technical inventions and could not even devise ways of using horsepower efficiently. Both Plato and Aristotle scorned the "base mechanic arts," probably in the belief that nobility of mind was not enhanced by efforts to increase efficiency or productivity. Efficiency and productivity were problems for slaves, not philosophers. We find a somewhat similar view in the Bible, which is the longest and most detailed account of an ancient tool-using culture we have. In Deuteronomy, no less an authority than God Himself says, "Cursed be the man who makes a graven or molten image, an abomination to the Lord, a thing made by the hands of a craftsman, and sets it up in secret." Tool-using cultures, then, may have many tools or few, may be enthusiastic about tools or contemptuous. The name "tool- using culture" derives from the relationship in a given culture between tools and the belief system or ideology. The tools are not intruders. They are integrated into the culture in ways that do not pose significant contradictions to its world-view. If we take the European Middle Ages as an example of a tool-using culture, we find a very high degree of integration between its tools and its world-view. Medieval theologians developed an elaborate and systematic description of the relation of man to God, man to nature, man to man, and man to his tools. Their theology took as a first and last principle that all knowledge and goodness come from God, and that therefore all human enter- 26 Technopoly prise must be directed toward the service of God. Theology, not technology, provided people with authorization for what to do or think. Perhaps this is why Leonardo da Vinci kept his design of a submarine secret, believing that it was too harmful a tool to unleash, that it would not gain favor in God's eyes.