5 2019 • Issue 57 THE WORLD OF ALPHA BANK The new, innovative way of payments with smartwatch! CE ΤΕ ΑΝ ccelerting growth resenttion by the CE of lph Bn ssilios sltis to representties of the business industry in Crete p 3 i3 innotion nd new ides competition p 6 lph Bn prticipted in the groEpo erpetr 2 ir p 7 rticiption of the Bn in the icrosoft ummit 2 p 8 nformtie Eent for Customers of the rite Bning Diision in hesslonii p 9 nformtie Eents titled inncil ools for modern enterprise p 10 rticiption of the Bn in the orshop titled Energy, rnsport nd rde Chllenges nd prospects for ree hipping p 12 nnul Elution of the nternl udit Diision in ccordnce with the 2 tndrd p 13 nestment ortfolio Diision Bonds or hres p 14 umn esources Diision olunteer Blood Dontion Dys p 15 rining Diision ey trining progrmmes in pril 2 p 16 5 2019 • Issue 57 CE uided tour of the ehibition he lph Bn Collection ree rt from until tody for students from the niersity of onnin p 18 tudents from the tionl nd podistrin niersity of thens isited the lph Bn umismtic Collection p 19 he lph Bn umismtic Collection prticiptes in the ehibition he rder nd the lce of int ichel nd int eorge in Corfu p 20 rchitecturl onuments of ntiuity on ree Bnnotes Eductionl ctiity t the Bnnote useum of the onin Bn in Corfu p 21 ight of useums 2 lph Bn Culturl Centre fplio p 22 ltforms roect ls l gien by the Curtor of the lph Bn rt Collection rene rti t the ios essnlis Ehibition ll of the thens chool of ine rts p 23 umn esources Diision Completion of the econd Cycle of the lph Culture Course Cycles p 24 umn esources Diision ogether t the tros irchos oundtion Culturl Center, to isit the ehibition eorge ongolopoulos he ision of ublic culpture p 26 Editor CORPORATE COMMUNICATIONS DIVISION umn esources Diision ogether t n Eductionl ction for Children , tdiou tr t the hesslonii Cinem useum p 26 2 2 E, EECE Τel 3 2 32 23, 3 2 32 23 he Bn sponsored the oper dy cbeth of tsens produced by the ree tionl per p 27 3 2 32 23 he publiction ith isdom nd ision lph Bn th 2st Century Emil communictionlphgr will be sold by lph Bn t discount of throughout une 2 p 28 communictionlphgr he lph Bn ibrry ri olydouri p 29 Design roduction D E he Costopoulos oundtion p 30 Contents CONTENTS IN FOCUS p. 33 PRODUCTS AND SERVICES More Bonus at super markets with the Diners Club cards! p. 37 Big “Contactless Missions” Competition by Visa!! p. 38 Affinity Mastercard®: The card that renews your spring wardrobe! p. 39 The everyday transactions of businesses are now simpler! p. 40 Alpha Tourism Entrepreneurship p. 41 CORPORATE SOCIAL RESPONSIBILITY p. 42 5 2019 • Issue 57 “Together, for better health” “Helping Hand” p. 43 The Bank supports the work of the Faculty of Geology and Geoenvironment of the National and Kapodistrian University of Athens p. 44 Alpha Bank sponsors the National Hellenic Research Foundation p. 44 Alpha Bank supports the system of shared bikes of the Municipality of Nafplio p. 45 The Bank assists the work of the Association of Therapeutic Riding Association of Greece p. 46 The Bank supports the work of the Panhellenic Association against Juvenile Diabetes p. 46 CULTURE SPECIAL ART NETWORK Frosso Michalea p. 47 ΝC CEC Prefecture of Preveza The Koinon of Epirots (Epirot League) p. 50 Editor: CORPORATE COMMUNICATIONS DIVISION 40, Stadiou Str. PORTRAITS FROM THE BANK’S HISTORY 102 52 ATHENS, GREECE Leonidas A. Canellopoulos p. 51 Τel 3 2 32 23, 3 2 32 23 3 2 32 23 E-mail: [email protected] [email protected] GROUP COMPANIES Design - Production: GOD A.E. Alpha Bank Cyprus Ltd p. 53 Alpha Bank Romania p. 56 < Contents > THE BANK “Accelerating growth” Presentation by the CEO of Alpha Bank Vassilios Psaltis to representatives of the business industry in Crete Vassilios Psaltis. he Alpha Bank Chief Executive Officer Vassilios Psaltis highlighted Greek economy’s important potential, with tourism as T the main engine, as well as Alpha Bank’s active participation in economic growth, while addressing representatives of the business community at an event organised by the Bank on Tuesday, May 14, 2019, at Heraklion in Crete. Greek economy is finally growing, after a 25% contraction, Mr. Psaltis pointed out, while confidence is gradually restored and private deposits are steadily returning back to the system. He estimated, nonetheless, that the return of growth to pre-crisis levels requires, among other things, consistent yearly growth rates of 3%-4% over the next few years, with a significant increase of incremental investments, which should rise by additional Euro 20 billion per annum, of which Euro 4 billion should go to the tourism industry. < 3 / 56 > THE BANK The growth of tourism has been mostly based on the increase in arrivals, while greater attention is expected to be paid to the average spend per visit as well as the greater length of stay, according to Mr. Psaltis. Crete, which is known for providing quality services, can set an example for the country’s overall tourism growth, and has significantly upgraded its tourism infrastructure and achieving a steadily high occupancy rate. Alpha Bank actively supports growth, invests in modernisation and digital innovation and consistently improves its products and services, in order to meet its Customers’ evolving needs in the best possible way, the CEO said. International Relations expert and Director of Research at the Institute of International Relations Dr. Constantinos Filis analysed, in a presentation titled “Greece in a changing world”, the geopolitical and energy challenges associated with the region and further stressed the importance of ensuring stability for the island’s economic prospects. Executives from the Alpha Bank Financial Products Division presented the latest specialised financial tools available to the Bank’s Business Customers, designed to reinforce healthy businesses’ development plans. It should be noted that Alpha Bank frequently organises events that are designed to provide direct information and to exchange views with businesspersons and institutions around Greece, regarding the prospects of the economy and businesses at national and local level. < 4 / 56 > THE BANK Snapshots from the event. < 5 / 56 > THE BANK i3 innovation and new ideas competition 3, the first innovation and new ideas competition of Alpha Bank, which is addressed to all its Employees, with the key message: I “inspire, innovate, implement”, is now under way. Launched on May 6, 2019, the new competition forms part of the Bank’s overall Digital Transformation Programme and invites us all to take part in building the new digital era for Alpha Bank, by drawing on our professional experience, academic backgrounds, expertise and creativity, while also taking advantage of the new capabilities offered by the digital technology. The input and contribution of all of us, in the form of new ideas and proposals, is of particular significance. New ideas represent a valuable tool for improving the products and services that we offer to our Customers, as well as our overall operation. To support the submission of ideas, a dedicated microsite on the Alpha Bank Intranet was developed. The competition’s subject areas are the following: 1. Improvements to existing services / products or development of new ones 2. Enhancing Customer experience 3. Reducing operating costs 4. Improvements to internal procedures. Participation was very high as applications exceeded initial expectations rising above 220 submissions, indicating a strong interest by Employees to contribute to the Digital Transformation journey of Alpha Bank. The ideas to be submitted will be evaluated using criteria such as the completeness of the idea’s description and its originality / innovation, applicability and impact in practice. The best ideas will qualify to the next stage of the competition, in order to be further developed with appropriate guidance. The ideas to qualify will be presented at an open event, which will be attended by the Management of Alpha Bank. During the final evaluation stage, the winners will receive unique gifts. Participation in the i competition is a significant contribution to the efforts to further improve Alpha Bank, through the prospect of applying and implementing one or more of the ideas that will gain a distinction. < 6 / 56 > THE BANK Alpha Bank participated in the AgroExpo Ierapetra 2019 Fair lpha Bank was a gold sponsor of the 3rd AgroExpo Ierapetra Fair, a joint initiative of the Lasithi Chamber of Commerce A and Industry and the Municipality of Ierapetra, held from May 9 to 12, 2019, at the Misedakeio Stadium of Ierapetra, Crete. The aim of the Fair was to showcase the agricultural products of Crete and promote the enterprises active in the agricultural sector, while also presenting the latest developments in agricultural technologies and products. The Bank, which was present in the Fair with its own stand, promoted the Flexible Contractual Entrepreneurship Programmes and distributed promotional material to inform the Fair’s visitors about the Alpha Agricultural Entrepreneurship, Alpha Tourism Entrepreneurship and Alpha In Business programmes. < 7 / 56 > THE BANK Participation of the Bank in the Microsoft Summit 2019 n the context of its cooperation with Microsoft, Alpha Bank participated, for the third consecutive year, as Gold Sponsor, I in the Microsoft Summit 2019 Conference, which was held on May 14, 2019, at the Stavros Niarchos Foundation Cultural Center, with Artificial Intelligence as its main theme. During the Conference, in which internationally recognised experts participated as speakers, the Bank had the opportunity to present to distinguished market actors, as well as to the general public, the digital solutions which it offers via myAlpha and which further reinforce its focus on innovation and its interest in new technologies.