March 2019 Inward investment newspaper published in conjunction with Develop

ENTERPRISE ZONE CHANGING SKYLINE ON TRACK Creative Enterprise Zone ensures culture will be at the Our stunning shots show the pace of change across Overwhelming support for Network Rail’s plans to heart of the town’s regeneration Croydon town centre unplug the Croydon bottleneck SEE PAGES 2-3 SEE PAGES 6-7 SEE PAGES 11

Croydon secures first partner in vision to become global centre of learning

LONDON South Bank University and community centres, creating an (LSBU) has become the first partner to opportunity for learning to follow support Croydon Council’s aspiration people around the city, providing to become a global centre of learning. unique opportunities to investors This is the next step in Croydon’s eager to be at the cutting edge of the rapid progress, using housing, learning economy. cultural, placemaking and retail Embracing the learning economy is development to transform the city part of Croydon’s £5.25bn regeneration into one of ’s most desirable plan, which includes London’s first places to live, work, learn and play. LONDON’S Creative Enterprise Zone and the By integrating new opportunities , soon-to-be opened after for learning, Croydon will not only a multi-million-pound refurbishment. increase its growing appeal, but also Croydon’s creative assets are well its capacity to respond with greater illustrated by being the launchpad of resilience and creativity to the many UK Music – winning 23 Grammy and challenges modern cities face. 13 Brit Awards. Creative sector jobs LSBU, which has already positioned have also seen a 93% increase in the itself as a strong link between last five years. entrepreneurship and tertiary All going to plan, by 2030, Croydon education, is an ideal partner to CREATIVE will become known as the place for navigate these challenges. The lifelong learning globally, where University’s business incubation learning touches all aspects of life. facility houses 90 businesses and is This aspiration is not only about ranked among the top 15 university- tapping into the increasingly run incubators in the world, while important knowledge economy, but its employer-supported learning ensuring Croydon remains a city able framework has made it a leading UK to sustainability deliver growth as university for graduate employment, needs change. with nearly 89 per cent of graduates Councillor Newman said: “Croydon in professional graduate-level jobs CAMPUS is a 21st century sustainable city and or further study six months after University Professor Dave Phoenix. developing Croydon’s Creative significantly boosting their skills and the creative campus vision enables graduation. Current challenges include changing Campus. This is fantastic news for economic prospects,” says leader of us to not only adapt and develop “LSBU is excited about the work and retail patterns, and a Croydon’s future – as our borough Croydon Council Tony Newman. over time, but to establish Croydon opportunity to work in partnership skills crunch with the number of job grows and regenerates, we want our Investing heavily in improving as London’s centre of knowledge, with Croydon Council to provide vacancies in the UK at a record high. centres to develop as a rich mix of public spaces, pedestrian creativity and innovation by 2030. We the high quality higher education Croydon’s Creative Campus, as an business, learning, creativity and tech. permeability, transportation and hope this is the first in a number of new the people and employers of the urban model that integrates culture, Croydon’s regeneration is already championing some of London’s announcements as we seek partners area deserve. We believe that a new learning, digital, leisure, retail, delivering a wealth of opportunities most innovative new architecture, from the UK and further afield in Croydon university centre offer would residential and commercial spaces for our residents, with new jobs, including the world’s tallest modular developing our creative campus.” make a vibrant and vital contribution able to flex as urban living styles and homes and facilities. This partnership towers currently under construction, As Croydon develops spaces for ideas to local learners and employers, needs change, offers opportunity to is another, incredibly important step, creates a culture of creativity and and investments to thrive, more new and provide an exciting model for grow new solutions. as it will improve access to further innovation. Croydon’s integrated partners will take advantage of being education in the UK,” says Vice “I’m very proud we are partnering education for residents of all ages, but digital learning network will also link co-located in one of the UK’s best- Chancellor of London South Bank with LSBU as the first step in especially our 93,000 young people, schools, colleges, businesses, libraries connected urban areas. 2 3

Merger will turn two ‘Good’ Legacy Youth Zone edges Colleges into two ‘Great’ ones Culture at the heart of regeneration closer to completion and Coulsdon The financial stability that the CROYDON’S successful creative entrepreneurs and organisations of London’s CEZs will have its providing tailored business WITH building work kitchen and much more, all Sixth Form College have merged merger provides, will allow both enterprise zone bid will ensure moving in to central Croydon, own distinctive character, and support. progressing well on site, available to members for completion edges closer just £5 per year and 50p per into one new organisation, Colleges to continue to invest culture remains at the heart of the attracted by the borough’s Croydon won the funding for its Councillor Oliver Lewis, cabinet for Croydon’s £6.5million visit. Barnabas Shelbourne, with the aim to provide even in providing industry-standard town’s regeneration, according to package of support, and its ambitious programme to further member for culture, leisure and Legacy Youth Zone. Chief Executive of Legacy better educational services to learning environments and support, council officials. investment in the arts and more the creative sector, including: sport, said: “Croydon already said: “It is fantastic to sees communities within the borough enabling their students to succeed. The town centre has already affordable space. 1) Developing Croydon as a has a rich cultural heritage and Set to open in Selhurst this the Youth Zone taking and beyond. Gordon Smith, Chair of seen a boom in creative activity, Combined with the borough’s music city – encouraging and strong identity – its renowned summer, Legacy Youth Zone While the legal name for the new Governors, Croydon College, said: with both individual creative cultural heritage and its major nurturing emerging talent, for its urban architecture; its will be a safe and inspiring shape, what an amazing college will be Croydon College, “We are committed to working hard regeneration, this influx of artists breaking down barriers to fantastic collection of street art; place for young people aged addition to Croydon, Legacy both will continue to operate under with our partners and stakeholders and cultural organisations has success in the music industry. and as the birthplace of music 8-19 and up to 25 for those Youth Zone will make. their own separate identities. to ensure that both Coulsdon Sixth created the perfect conditions for 2) Launching a pioneering new genres including dubstep and with additional needs to “In just a few months we However, by working together, Form College and Croydon College creative industries to flourish. grime. We are now gaining a spend their leisure time. will welcome thousands of cultural internship programme, Moving forward: Work progresses on-site (above) sharing ideas and facilities, contribute fully to the economic and A recent cabinet report outlined offering young people paid work reputation as a borough that The pioneering charity aims new members to the Youth the ambition is to improve social prospects of the borough and how the council will build on placements with leading national invests in and supports the and what the finished article will look like (below) to support young people Zone, providing them with performances and results across the community we serve. these foundations to develop as and local arts organisations. arts, through initiatives like to lead healthier, happier, a safe and inspiring place both Colleges. “Our newly merged College, with a CEZ after successfully bidding our cultural partnership fund more aspirational lives. where they are able to 3) Creating a subsidy scheme and our investment in venues Coulsdon and Croydon are both its Sixth Form campus in Coulsdon, to become one of just six across Offering over 20 activities, access the support they need for under 25s looking for studio like the Fairfield Halls, and rated as ‘Good’ under their 2018 and its FE and University Centre the capital. On the strength of the the Youth Zone will to realise their dreams and Exciting new spaces: In the space, which will cover up to 40% this is attracting more creative Ofsted inspections. The aim of the campus in central Croydon, will borough’s proposal, the Mayor of of the cost. provide young people with achieve their full potential. merger is to transform two ‘Good’ provide an unmatched range of last six months, several London awarded Croydon a grant individuals and organisations to 4) Encouraging creative somewhere to go, something “We can’t do this without Colleges into two ‘Great’ ones. academic, vocational, degree level, new studios, creative of £500,000 to enable the growth of our borough. businesses to move to Croydon, to do and someone to talk to. support from the local Coulsdon will continue as a Sixth training and apprenticeships in workspaces and venues arts through provision of space, “Our CEZ plans will ensure that through the introduction of Once completed the Youth community, so please get in Form College, providing A Level Croydon to meet the needs of the have opened up in skills and support, policy and culture continues to be at the business rate relief for creative Zone will host an indoor touch about supporting this and vocational qualifications for 16- community and employers. Croydon including community. heart of Croydon’s regeneration, start-ups and those relocating. climbing wall, 3G kick life-changing charity.” 19 year olds, while Croydon College “This move will accelerate our In addition, the borough putting Croydon on the map as NEXUS, The Front Room, pitch, dance and drama will continue to provide a broader journey from Good to Great, will benefit from training and 5) Collating an online list of a hub for creative enterprise, The Art House, Grafton studio, fully equipped gym, To find out more, visit Further and Higher Education enhancing the quality of our development for new creative available properties for creative which is good news for our Quarter, and Conditions – businesses, and launching a sports hall, music room www.legacyyouthzone. offer, aimed at those aged 16 and students’ experience by learning businesses, bringing the total economy and good news for our all of which were partners start-up incubator programme community.” with recording studio, org or contact enquiries@ above. from and with each other” investment to over £1m. Each in Croydon’s CEZ bid martial arts gym, training legacyyouthzone.org Fair Field tender draws huge range of applicants CROYDON A HUGE range of tenders MEANS BUSINESS to shape one of the most Cultural hub: The space important public spaces in Croydon’s town centre have will form an important now been received. part of the town centre Croydon’s £5.25 billion regeneration Earlier this year, Croydon Council announced it was is underway. looking for the best in local, national, and international To join one of London’s and the UK’s fastestgrowing economies, access architects and landscape our free range of specialist support services: architects to express their interest in wanting to help shape the Fair Field public space in the town centre. Find the right property Over 220 expressions of interest have been received Need help finding the perfect premises? Our team can provide from organisations wanting comprehensive support to aid your search for office, retail and to create a world-class public industrial accommodation, including flagship office space, to space on the site formerly help make this process as seamless as possible. known as College Green or Fairfield Gardens. Situated in Croydon’s new complement Croydon’s new for all ages. Fair Field will cultural quarter, Fair Field outstanding performance be important not only for Obtain up to a £50,000 business will be important for the town arts centre, as well as the Croydon’s town centre, but centre as a cultural, civic and new housing development the borough as a whole. The loan It’s behind you! Members of the pantomine production team get a behind the scenes community hub, providing by Brick by Brick, the area surrounding Fairfield Croydon provides access to finance through an up to £50,000 We are a privately owned development company set up Halls needs to be of the tour from Fairfield Halls General Manager Neil Chandler (second right) the setting for the Fairfield loan from the Croydon Enterprise Loan Fund to start or grow by Croydon Council. highest quality to match contracting and fit out company, Halls, which is reopening your business and up to a 100% discount on your business building the social infrastructure in September of this year Councillor Paul Scott, the calibre the venue’s following a multi-million pound cabinet lead for planning and programme will be providing. Oh yes it is! Panto returns to Croydon rates if this is your first time starting or moving your business to that people depend on in their investment by the council. It regeneration, said: “We’re “It also needs to be fun, Croydon. daily lives. In recent years, is anticipated Fair Field will delighted we’ve had so much welcoming and safe, for partnered with Croydon Council, incorporate the use of water, interest in Fair Field. It tells future generations to enjoy. with Halls set for grand reopening me architects and landscape “I hope a good percentage we have completed over £150m of lighting and other innovative FAIRFIELD Halls are teaming up with “We are absolutely thrilled to have been asked technologies, providing a architects understand the of those who have expressed Hire the right people improvements and expansions for production company Imagine Theatre to bring to produce the pantomime at the Fairfield Halls. platform for cultural and importance of this space. an interest in the project now the most magical pantomime of them all, “We have secured a brilliant and highly Over half a million local people have a degree qualification or education provision in the borough. community activity linked to “For centuries, fairs were come forward with proposals Cinderella, to Croydon in December 2019. experienced creative team coupled with the higher. Find your next employee through the freetouse the Fairfield Halls. held annually on Fair Field, for an inspiring, sustainable The eagerly awaited refurbished Fairfield casting of Tim and Cat, this show is already Croydon Works job brokerage service with support While the site will surround its name before it was College and resilient public space.” To learn more about us, visit: Halls opens in September and the pantomime shaping up to be absolutely spectacular.” throughout the entire recruitment process. Fairfield Halls, the council is Green or Fairfield Gardens, A shortlisting process will will be at the heart of the Autumn/Winter Neil Chandler, General Manager of the www.willmottdixon.co.uk looking for the public space including the Walnut Fair now take place, after which season. The family pantomime will star Fairfield Halls, said: “Our partnership to be of importance in its and Croydon’s Great Fair a small number of teams will comedian Tim Vine as Buttons and CBeebies with Imagine Theatre allows us to create a @WillmottDixon own right. The ambitious which took place on the site, be invited to the second stage star Cat Sandion as the Fairy Godmother. pantomime that is exclusive to and reflective of WWW.CROYDONURBANEDGE.COM public realm design will providing entertainment of the tender process. Producer for Imagine Theatre, Steve Boden said: our diverse borough.” 4 5

AWARD-WINNING developers manufactured in the Vision “Building with our Vision IN BRIEF Tide Construction has Modular Systems’ Bedford Modular System has also led reached a new milestone in factory, and then transported to a higher quality finish, Tide’s record-breaking delivering the world’s tallest onsite. Following the rapid with 80 per cent less waste Works starts on modular towers in Croydon, completion of the concrete and construction traffic, fewer Leon Quarter proposals are by completing their core cores by Tide Construction, onsite workers and greater Old Town project structures. Their offsite Vision Modular will install certainty on costs and time. towers reach a major company Vision Modular will the precision-manufactured It is clear to see that modular SKILLCROWN have begun install the fully-fitted modules modules and securely position is the future as this a method work on a £25 million around the concrete cores, them into place. of construction that can development to deliver 113 milestone using one of the most modern Designed by HTA Design, quickly install units of high- new homes to Croydon’s put forward for approval and robust off-site construction the building will also benefit quality architectural design, historic Old Town. systems. residents and the local in a safe and controlled The development on Cairo PLANS to complete a new Development coversion, the nearby terraced housing. The two towers at 101 George community, who will enjoy environment.” New Road will provide a residential community in the three new build properties, A spokesman for FI Real Street will be the tallest amenities ranging from Councillor Paul Scott, mix of one, two and three- heart of Croydon are a step and substantial public realm Estate Management said: “We structures to be built off-site winter gardens, an art gallery, cabinet lead for regeneration bedroom apartments for closer to reality as developer, and green space. The latest had positive feedback from using modular construction an incubator hub for local and planning at Croydon shared ownership and FI Real Estate Management planning application is for the community consultation methods, and will reach businesses and an on-site café. Council, said: “We are excited affordable rent on behalf of has submitted a planning a 359 apartment scheme and events regarding our plans. heights of 44 and 38 storeys. Each tower will also contain to see the delivery of the Housing Association, Optivo. application to Croydon three commercial units. There “Now that Leon House is The development, which gyms, club rooms and garden world’s tallest modular towers Council. is also the provision for 686 complete, with over 100 new has been forward-funded terraces. progressing so fast, getting The proposal for the Leon secure cycle spots and 20 residents and 60% reserved, by Greystar and Henderson Christy Hayes, CEO Tide closer to offering much needed Buxton busy across Quarter development will accessible parking spaces. people can see for themselves Park, will be operated by Construction said: “We are quality homes, including five Croydon sites build on the successful The 31 storey ‘Block A’ will the commitment we have to Greystar and will offer 546 very pleased with the progress affordable properties, to rent regeneration of the completed front onto the High Street with deliver fantastic developments. high-quality homes for rent we are making in building in our borough. within the Build-to-Rent the world’s tallest modular “The two towers delivered BUXTON Building Contractors Leon House 263 unit the creation of a new public “The mix of providing not market, providing residents towers. We are delivering the will make a great contribution has begun work on a scheme to residential building, creating square and neighbourhood only private and affordable with shared amenities, a development according to the to our local economy and build 66 mixed-tenure homes, a wider residential quarter garden. Its ground floor housing but the creation of a professional management set time scales, offering much community, while enhancing designed by Coffey Architects, boasting high-quality public commercial spaces will carefully designed area that team and a 24/7 onsite service. needed project certainty to our Croydon town centre’s on five sites in Croydon. realm, shops, restaurants and provide a continuation of the includes amenities such as significantly boosting the offer Croydon restaurant quarter. retail, restaurants, a public The short construction clients. urban landscape with great The projects are all for the to those who live in, work in or ‘Block B’ will provide a mix of square and a garden for process, of just over two years, “Completing the concrete architecture and design. smaller sites programme run visit Croydon. residential apartments over residents and local people to is made possible through cores means that we are ready “We are looking forward to by Brick by Brick, Croydon Tide Construction’s efficient for the next stage of the project, seeing the next steps and the Leon Quarter, the 622 unit its 20 storeys and the propesed enjoy, is what makes Leon a brewery with associated Mitchell, was discovered council’s wholly owned delivery. This is compounded by bringing the first module first modules to arrive onsite residential led mixed-use six storey ‘Block C’ building Quarter a standout scheme agriculture land. Nalder & during construction. The development company. with the modules being onsite in Croydon. in Croydon.” scheme comprises a Permitted is sympathetic in its design to that we hope the people of Collyer closed the brewery unlisted artwork was Croydon will be proud of.” in 1936 and the site went on uncovered when work began FIREM’s professional team to become used for industrial on refurbishing the former working on the project include businesses. office block. Ellis William Architects, By 1960, the site had been The extensive relief design planning consultant Deloitte, cleared to make way for Leon in concrete takes its form structural engineers WYG and House, the iconic modernist on the building’s principal public realm designers BCA office building designed by structural column and now Landscape. architects Tribich, Liefer & takes pride of place in the PHASE ONE: The commercial use of the Starkin. An extensive piece of reception lobby, on each of site can be dated back to an artwork by renowned post-war the 20 floors and the entire Fit-out | Refurbishment Specialist LEON HOUSE COMPLETE 1870 OS map showing it was sculptor and artist, William stairwell. ITC are a fit-out and refurbishment specialist, with over 25 years of experience working in London and the South East of England.

We work for major brands delivering projects from £250k to £10m across the PHASE TWO: following sectors: LEON QUARTER Education, Healthcare, Leisure, Commercial, PLANNING TERMINATION Transport, Heritage, Public and Residential. SUMMER 2019 World-leading project: Members of Tide Construction and HTA teams join Croydon Council Our goal is to deliver Leon lights: An artists impression of the new Leon Quarter (aboove and top) officials at the foot of the towers to mark the completion of the concrete cores hassle-free projects, on time and within budget. Landmark scheme poised for delivery To get in touch about an LEON QUARTER - 560 HOMES upcoming project, email THE 35 storey tower scheme currently known This allows a 100% market scheme of 199 Build costs are nevertheless limited [email protected] 1,2 & 3 BEDROOM 24-HOUR CONCIERGE PANORAMIC ROOF TOP simply as ‘Four and Twenty’ Edridge Road, units to occupy the entire tower building. Its due to there being no need for basement LUXURY HOMES SERVICE SKY GARDEN which will provide the landmark centrepiece to accommodation is currently designed for the excavation and, with the site having been a Croydon’s southern cluster of tall buildings, is ‘for sale’ sector. surface car park, there are no demolition or CONTEMPORARY GARDENS COWORKING TRANSFORMATIONAL poised for delivery. The separate lower element provides the decontamination issues. builtbyitc.com AND SPACES SPACE PUBLIC REALM The 242 unit, wholly-residential, proposal is necessary 43 units of London affordable rent The small consortium of investors expected to secure planning approval in the accommodation with strong interest already who currently own the opportunity are Spring before being offered to the market in expressed from Registered Providers. represented by MRPP. Their Managing the Summer. With work commencing early A spacious, colonnaded ground floor space Director, Martin Robeson, commented: 0845 500 6161 next year, completion by the end of 2022 is sits below high quality external elevational “We’ve challenged conventional thinking and envisaged. treatment utilising Peterson brick with bronze, found solutions to successfully maximise the FI-REM.COM/DEVELOPMENTS The careful optimisation of the site’s grey and gold coloured panelling raising the output from this restricted site. Of its kind, it Building great together potential has created two co-joined buildings. tone of the new ‘Croydon vernacular’. will be a quick and easy scheme to deliver”. 6 7

11 2019

13 5 6 7 1 8 12 2 4 9 10 3

Skyline shots show pace of change across town centre THESE stunning shots of Croydon to its new South London HQ on the been still under construction in the Innova development has transformed including the delivery of a long- can see the top of the work around dominate the skyline for many a town centre offices illustrate show the huge scale of development 7th floor of the building. first picture. Impact House into 235 apartments, awaited new Town Square, was , including mile. The 44-storey and 38-storey clearly Croydon’s ongoing transforming the town centre. The skyline looked very different But the real dramatic change complete with doctor’s surgery, gym recently completed. CROYDON BY NUMBERS Schroders on-going development towers will be open early next transformation. The main image was taken only back then. can be seen in the most recent and other building-as-community The scale of the work at the iconic at . year, providing 546 high-quality “Nearly 2,000 flats and a last month from the roof of 69 Park A second photo (bottom right) was image – indicating the huge pace of facilities. Fairfield Halls is clearly visible in 1) Leon House 7) Carolyn House On the other side of the tracks rental apartments. fabulous new entertainment Lane. It gives a panoramic view of taken ten years later, in October development over the past two years HUB’s huge project on the site of the the most recent shot as well. Fairfield 2) Innova 8) Fairfield Halls Menta and Redrow are pushing Another modular development, complex at Fairfield Halls are the new buildings that have changed 2017, with the Council’s impressive alone. former is moving will be back open for business ahead with phase two of Morello, Pocket Living’s scheme at being delivered. Never before in Croydon’s skyline over the past new home at Bernard Weatherill Starting from the left, Leon House along, and expected to be completed in September, following a £30 3) Bernard Weatherill 9) Ruskin Square having already delivered over 330 Addiscombe Grove, can be seen the last 25 years has so much been decade and the ongoing construction House replacing Taberner House, is now fully converted from an by 2021. refurbishment, providing Croydon new homes with the completed just to the right. The apartments done at once and there is still so of new, exciting projects that will see still standing in the first photo, and old office block into a luxurious R&F Properties work at Queen’s with a world-class cultural facility. House 10) Morello phase one. will launch in Spring 2020, much more work to be done. the town continue to evolve and grow – currently Croydon’s residential development, with plans Square – comprising St George’s The scaffolding and tarpaulin 4) Taberner House 11) 101 George Street One of the more striking providing more affordable “The view from our office over the forthcoming years. tallest building – now for the rest of Leon Quarter - bringing Walk and the former Nestle Tower – can be seen on Carolyn House, the changes in the most recent image housing to Croydon town centre. window continues to change, but The picture is even more striking visible just to the right of the iconic a further 350 plus apartments and is progressing. 16-storey tower is being converted 5) Queen’s Square 12) Addiscombe Grove are the huge concrete cores Richard Plant, Develop our perspective remains the same when compared to the image below. Nestle Tower. three commercial units to South End - Construction is already underway into 183 apartments and further of Tide Construction’s world- Croydon chairman and Partner – an ethos of developing Croydon That one was taken in 2007, when Altitude 25, to the very far right of submitted to Croydon Council. on phase one of the project and the retail space. 6) Saffron Square 13) Altitude 25 leading modular development at SHW, said: “These fantastic to the very best of its placemaking Stiles Harold Williams (SHW) moved the image, is also complete having Inspired Asset Management’s public consultation for phase two, Just peering over the horizon, you For more information visit: developcroydon.com at 101 George Street that now shots from the rooftop of our potential.” 8 9

COMMENT COMMENT The retail revolution has already begun Physical retail is a great want to feel a connection to of being able to see the item It’s coming to an end, but place to showcase products, the area in which they live: in action before you parted create powerful brands and somewhere they can go to with your hard-earned cash, offer users an experience, spend time with their family, wouldn’t you? rather than a transactional eat, purchase local goods and With time in such short exchange. services and enjoy cultural supply for many of us, Recently, I was fortunate pursuits. This is where the the High Street could also PDR has helped Croydon enough to take part in a High Street of the future can serve-up retail as a side- ‘bricks and clicks’ panel fulfil a need that ecommerce dish to family outings to discussion at the Develop can never hope to satisfy. the cinema, coffee shop or By Mark Adam 60s modernist office block, create one and two bedroom Croydon is attracting Head of Development, Croydon Conference. As you Old retail is making way leisure pursuits. Rather than located just off the High apartments, all based around buyers from across London, Shining bright: Leon House has been transformed FI Real Estate Management can guess, from the title of for new retail and traditional department stores think Street. We recognised the the London Design Standard due to it being one of the most from a vacant office building into a new, By Oliver Bycroft the session, conversations town centres like those in compartment stores where THERE is no doubt that unique opportunity to sizes and benefiting from the vibrant, affordable boroughs Prologis, Director, Market Officer luxurious residential development centred around the challenges Croydon could lead the way you can access food, gaming, Permitted Development convert the former offices maximum amount of original and its close proximity to and opportunities facing both to showcasing the future of local boutiques, cinema and Rights (PDR) have helped into desirable homes, but full height facade glazing. the city (16 minutes from CHRISTMAS trading figures traditional bricks and mortar physical retail. art galleries – all with access breathe life into many wanted to do this in a manner The creation of innovative Victoria). One of our first- were a mixed bag for UK retailers and their online Pop-up stores for start-up to free wi-fi and perhaps of Croydon’s unused that was befitting of its communal space such as time buyers said Croydon was Times they are a changing: Croydon High Street could retailers, with winners and counterparts. businesses could provide pick-up and drop off points commercial spaces – some heritage and sympathetic in the double height entrance ‘one of London’s best kept look very differenet in a few years’ time losers on the High Street. However, there was a springboard for local for goods ordered online or more iconic than others. its design. reception, private dining secrets’ but we don’t think it One trend that continues particular focus on how the businesses and retail stores which need to be returned. Being able to transform a Whilst PDR schemes have room, rooftop sky garden, will be this way for long! though is the rise of online regeneration of Croydon are not sure what the future are going to be ordering goods could provide opportunities With some of the biggest redundant office building perhaps been synonymous meeting room and coworking This coming year is going sales and the decline of can create a template for the is going to be but it’s clear online, you can appreciate the to really showcase products online brands in the world into a high-quality with micro apartments in space at Leon have been to be an exciting one for us in physical retail sales. No future, providing a thriving that bricks and mortar need need to provide warehousing by allowing the consumer turning their attention to residential development via Croydon, we were focussed important deciding factors Croydon, we are continuing surprise there then. experience-based bricks and to adapt, with technology facilities close to the local to look, feel and even taste physical retail, I’d like to a fast-track planning process, on creating an affordable with our buyers. to sell the remaining upper However, look closely mortar retail and leisure changing consumer population, enabling the difference. After all, think we can look forward has certainly attracted a development that sold a However, rather than floors of Leon House and hope between the tabloid pages experience, whilst providing behaviour. Ultimately, the goods to be delivered more if you’re looking to spend to a reinvented, more significant amount of new lifestyle with a sense of marketing gimmicks, it is the to start work on phase two of doom and gloom and it’s the space and infrastructure consumer will drive where quickly and sustainably. a considerable amount of vibrant High Street in the investment into Croydon. community and useful responsibility of developers – the exciting Leon Quarter possible to see a glimmer of required to house the that equilibrium lands. Of course, we also need to money purchasing a high-end future: one where online and We were able to utilise amenities beyond resident’s to devise sustainable schemes – a new build residential led hope for our High Streets. necessary distribution Today, more than ever, appreciate that many of coffee machine, for example, physical retailing both have this planning benefit with private living space. By that have the end user at the development with a public Look even closer and you’ll centres. There’s no doubt that the retail landscape is all these homeowners will also you’d want the reassurance complementary roles to play. the redevelopment of Leon working with the original heart of its design and not square and commercial see that the revolution has we are experiencing a seismic about time and, regardless House, the well known structure, we were able to just the bottom line. space to extend the popular already started. shift in the way people select restaurant quarter. of the size of their business, Whilst there’s no doubt that and purchase their goods. Although PDR is coming retailers ignore this fact our love affair with online In its 2018 ‘Delivery Matters’ to an end in May, it has at their peril. Time, in our shopping has impacted High report, Royal Mail revealed helped kickstart the Croydon modern society is more Street sales over the past that Online shopping in the residential market and scarce than ever. With most decade and shows no signs UK has risen by 9% year on Strong local expertise and given developers confidence households out at work of waning, I’m optimistic year, and that UK shoppers to continue investing in during the week, ordering that our High Streets will now make 87% of their retail the town, with ongoing goods online is an obvious a Central London base rise to the challenge and purchases (that’s non-grocery construction of more way to claw back precious reinvent themselves to items) online, up from 80% in than five major high-rise minutes that could be used provide a different kind of 2017. Perhaps unsurprisingly, residential schemes. doing something else. And retail experience – with the the report also found that just This, supported by major it’s that ‘something else’ that emphasis on experience. over half of UK consumers investment from development could really stand to benefit Mention Amazon and Apple, cited convenience as the main such as BoxPark and the the physical retail experience. for example, and most people reason for purchasing online. forthcoming £1.4 billion With Croydon Council will think of their online These retail trends are Westfield development, has embarking on an ambitious offering; however, both these not unique to the UK, they put Croydon firmly back programme of house building, online giants are moving are global, but the UK is at on the map as an exciting, the borough’s population into physical retailing in the forefront. Our spending creative and stylish place to is rising. And, when you a big way – and there’s a online per capita is larger live, work and visit. consider that over three very good reason for that. than the US and Europe, we quarters of these homeowners SALES ADVISORY The Croydon Partnership are committed to Whitgift plans THE Croydon Partnership, a joint venture between Hammerson and Unibail Rodamco Westfield, has confirmed it will be going ahead with the redevelopment. A spokesperson from Croydon Partnership said: “During 2018, there has been good progress on the Croydon project with a ACQUISITIONS LETTINGS number of key milestones being achieved which underpin the development opportunity going forward. “John Lewis & Partners confirmed its • Proven track record on all aspects of High Street pedestrian scheme to commitment to taking a full range department office development and lettings/sales store with a Waitrose food store, to anchor the scheme alongside Marks & Spencer. retail have put some UK retailers under • Strong local knowledge be made permanent later this year “The process to conclude site assembly is pressure. Given this environment, we are • Longstanding client base now underway following Croydon Council’s currently reviewing the scheme to ensure it A TEMPORARY scheme making Croydon performances, as well as a play street and decision to implement the Compulsory responds to changing retailer requirements • Large scale as well as small projects High Street a pedestrianised zone is set to be screenings of Wimbledon. Purchase Order. and it is appropriate for the future. • Lettings, Lease Renewals and Acquisitions Contact Vanessa Clark “The joint venture partners remain made permanent. Councillor Stuart King, cabinet lead for “In addition, Croydon Council approved t +44 (0) 20 7494 9399 committed to the project and the town centre • Landlord and Tenant advice A temporary experimental traffic order environment and transport, said: “It has been the next phase of the Council’s Growth Zone m +44 (0) 7889 164772 and believe that Croydon has strong potential restricting vehicles from driving along the a pleasure to see this public space grow and funding for critical infrastructure projects • Founder member Develop Croydon e [email protected] with flagship destinations outperforming over road between the junction with Park Street evolve and I’m looking forward to seeing the including significant transport upgrades to the long term. We will continue to review the • MIPIM sponsor w sinclairclark.co.uk and Katharine Street was made a year ago. future events it will host.” the town.There currently remain challenges surrounding the UK economic and political development timetable and work closely with The site has already hosted Street Live, a The permanent closure is due to begin at the outlook and the structural changes facing all stakeholders.” free programme of music, dance and theatre end of April.

SC-MIPIM-v3.indd 1 15/01/2015 09:17 10 11

L&Q signs £62m deal Ruskin Square residential for Taberner scheme development is on track L&Q has signed a £62million Overwhelming support deal to forward-fund two PROGRESS is continuing residential blocks at the at Ruskin Square with Taberner House scheme. further detailed plans now The blocks will comprise being finalised for the 172 apartments and are second phase of residential part of HUB and Bridges for Network Rail plans on the major mixed-use Fund Management’s development adjacent to wider Taberner House East Croydon station. development on the site of PASSENGERS, businesses and A reserved matters the former Croydon Council residents from across Sussex, planning application has headquarters. South London and further been made to Croydon L&Q will provide afield have overwhelmingly Council to deliver up to a mixture of shared come out in support for 326 new homes, alongside ownership and London Network Rail’s proposals to community and retail uses, Living Rent apartments, unblock the railway bottleneck across two new buildings on landscaping and balconies increasing the overall level at Croydon. the northern end of the nine to offer a calm, comfortable of affordable housing across Every weekday, over 1,700 acre mixed-use site. base for residents. the development from 40% trains and 300,000 passengers The new buildings would to 50%. pass through Croydon, making The apartments will be situated adjacent to Vita “We combine our social it one of the busiest and most include a mixture of studios (above), the completed purpose with commercial congested parts of the UK’s and one, two and three residential building, on the drive to create homes and 2021, Taberner House will railway network. bedroom homes. corner of Lansdowne Road neighbourhoods everyone comprise 513 homes across The Croydon Area Each will provide a modern and Caithness Walk. can be proud of,” said Vicky four blocks, new retail space Remodelling Scheme (CARS) living environment that is Savage, regional managing and new public realm within would provide a step-change in just steps from the station Vita itself is now a happy director at L&Q. “L&Q’s the adjacent public park, timetable reliability through and the buzz of Boxpark home to hundreds of vision is that everyone has Queen’s Gardens. this critical bottleneck and Croydon – at the southern Croydon residents, following a quality home they can Savills advised HUB on the on the Brighton Main Line end of Ruskin Square completion of its 161 new afford.” forward-funding deal with railway as a whole. homes in late 2016. BUSY: Network Rail aim to ease the congestion at East Croydon station - but with surrounding When it is completed in L&Q. The plans, which also support the ongoing regeneration of Croydon, to the consultation was for are eager for us get on with it would see additional tracks Network Rail to move forward and make the improvements built north of East Croydon with the project and improve needed. station, as well as the services on the Brighton Main “But, we are still at a very Menta Redrow construction of flyovers so Line. The most common early stage in developing these trains can move more freely, concern raised was around plans and will be undertaking plus a rebuilt station with two the impact construction further detailed consultation additional platforms, a larger work would have on train with the people of Croydon concourse with improved services and the local area; and passengers and businesses facilities for passengers. this is useful feedback which from across the region in the ready to start More than 90 per cent of is now helping to shape the year ahead to ensure any respondents to Network Rail’s proposals. concerns are understood and first phase of consultation, John Halsall, managing responded to.” which ran from 5 November director for Network Rail The first phase of to 17 December 2018, either south east, said: “Regular consultation closed in agreed or strongly agreed with travellers on the Brighton December. Network Rail is Morello phase II proposals to reconfigure the Main Line are aware of how now analysing the feedback railway through Croydon. busy and congested this and using it to inform MENTA and housebuilder Croydon bridge links that businesses, and shaping a Only two per cent of section of railway is, so while proposals, before a second Redrow are ready to start will provide a much-desired safer and more attractive respondents opposed the we are extremely pleased with round of consultation on more development of Morello connection between central neighbourhood. We expect scheme, while seven per cent the overwhelmingly positive detailed proposals for specific Phase II in 2019, and are Croydon and the Addiscombe the second phase with over were undecided. response to our proposals, elements of the scheme in the working with Croydon community. 100 new affordable homes, a The most common response I’m not surprised that people summer 2019. Council and Network Rail Menta has been a long-time welcoming new community to deliver a new entrance to promoter of the whole East hub, and delivering much East Croydon Station, and a Croydon Masterplan, where better connectivity across Pocket Living creates 112 homes key piece of infrastructure there are now over 4 million the town will be equally as for the town. square feet of permissioned transformational”. WELCOME TO RUSKIN SQUARE. ONE OF LONDON’S Morello II will deliver 445 development being delivered Ricardo Rossetti, Planning for first-time buyers in Croydon new homes including 107 new in separate funding vehicles. Director for Redrow said: MOST SPECTACULAR DEVELOPMENTS, BALANCING POCKET Living is building its first affordable homes. Menta are also considering “The feedback we have LIFE, WORK AND LEISURE. TRAIN STATION INCLUDED… development in Croydon. The Morello masterplan pressing the button on their received locally in relation has already delivered over consented 80,000 sq ft of to Morello Phase I has been The 112 Pocket homes in Addiscombe Grove 330 new homes and includes boutique offices designed by fantastic in terms of the look CR0, are available exclusively to local first- time buyers at a 20% discount against the a landscaped ‘café culture’ MAKE with work planned to and feel of the scheme as well PHASE 1 — COMPLETED public piazza, flexible start in late 2019. as the positive contributions open market and are 100% owned by their community and small Craig Marks, Director of the new residents have first-time buyers from day one – in contrast to — HM REVENUE & CUSTOMS NOW OCCUPIES THE FIRST ABOUT THE FORUM MEMBERSHIP ENQUIRIES business space on a gateway Menta, said: “The first phase made within the existing more complicated shared ownership schemes. OFFICE BUILDING (APPROACHING 200,000 SQ FT) Pocket homes are created for Londoners site next to East Croydon was incredibly successful in Addiscome community. — 161 HIGH QUALITY HOMES DELIVERED The Develop Croydon Forum is a group of To learn more about Croydon’s train station. changing the architectural “We feel confident Morello who dream of owning their own home, but businesses, partners, agencies and individuals regeneration, see our interactive The development will also feel of the area, boosting Phase II will do the same and are struggling to reach that first rung on the — HOME TO BOXPARK CROYDON whose main aim is to promote Croydon as a development map and hear the latest complete the public East economic prosperity for local much more.” property ladder. Each apartment is carefully location to invest, work and live. updates visit www.developcroydon.com designed to maximise space with an open- SUBSEQUENT PHASES plan kitchen-living room, a separate generous floor and sliding glass doors leading into the The Forum represents those in the private, public T: 020 8726 7968 and third sectors wishing to contribute to the double bedroom and wet room. Floor-to- largest of the three communal gardens. — FURTHER ONE MILLION SQ FT COMMERCIAL, E: [email protected] Discounted office rates for start-ups regeneration and economic renewal of the ceiling windows flood the property with light. There will also be a tranquil 248sqm roof RESIDENTIAL AND RETAIL SPACE IS ANTICIPATED  borough. An independent committee oversees developcroydon STARTUP Croydon currently have availability centre is open to tenants from 8am to 8pm The communal living spaces around the terrace and a Nordic Garden on the 20th floor. TO CREATE A DYNAMIC HUB IN CROYDON the direction, activities and finances of the Forum.  developcroydon on a small selection of surprisingly affordable Monday to Friday and 9am to 4pm on Saturday. building give residents the chance to get Pocket Living’s Addiscombe Grove offices at Weatherill House. All offices have individual air-conditioning to know their like-minded neighbours. On development has been built to live in, not let The building is situated close to Wandle Park and alarm systems, with facilities on each floor the ground floor, there’s a lounge and free- out. Purchasers must be first-time buyers, live COLLECTIVELY PROMOTING CROYDON Tram Stop, offering excellent public transport including kitchens and showers. exchange library, as well as games and co- or work in the borough of Croydon and earn links, and operate a rolling licence system that There is ample free parking in the area and working areas – chill out and creative spaces under £90,000. INVEST I WORK I LIVE allows tenants to stay for a year or longer, but five bays at the side of the building. For more for residents to socialise, work or network. Set to launch in Summer 2019, prospective with the flexibility of opting out by giving one information visit: www.startupcroydon.co.uk For mind and body wellbeing, the 9th floor buyers can register their interest at www.developcroydon.com month’s notice at any time. The enterprise or call to book a viewing on 0203 7474747. features a yoga room with a sprung plywood pocketliving.com.

RS_DEVCRYDN2018_AD—3.indd 1 03/10/2018 17:27 12

ELEGATES at the Develop Croydon Conference heard how the town is now a “national exemplar” for good growth and on its Dway to becoming one of the best places in London. Entitled Generation Croydon, and chaired by the BBC’s Mark Easton, the Conference looked at how the borough will cater for the young and old as it continues on its transformative path of ongoing regeneration. Hundreds of delegates packed into PLENTY TO DEBATE: Deputy Mayor Jules Pipe is quizzed by conference the Croydon Park Hotel, on November chair Mark Easton (left), the lively cultural panel session (above) and Jo 20, to hear from an impressive array of speakers. Negrini closes the event with an uplifting message for the future (below) Throughout the day, experts predicted the ways technology, new occupiers and an influx of thousands of residents will affect the borough over the coming years. Cllr Tony Newman, Leader, London Borough of Croydon opened the event telling developers and investors they had a significant role to play in the continued regeneration of the borough. “Investment in Croydon is real now and more is coming in. This is the chance to see the transformation of Croydon from a sleepy outer borough to a modern, sustainable city on the edge of London,” he said. The positive messages continued during panel sessions on subjects including – culture, retail, housing, infrastructure and commercial Croydon has a ‘golden workspace. In the afternoon, a Youth Summit was held with over 40 young people, aged between 15-18, asked to look at what they want for the future of their thread for placemaking’ home town. The group were then invited to join the main conference to play in the future of London. Pipe also benefit , Kent and the Negrini closed the Conference by needs Croydon now, it needs it for for the closing speeches from Deputy pointed to Croydon’s transformation whole of the South East, its excellent telling the delegates the borough’s growth, but we have to ensure it is Mayor of Planning, Regeneration & over the past few years, the exciting connectivity with the region makes aim must now be to build on its the right growth for us and not just Skills Jules Pipe and Croydon Council developments in the pipeline it a real driver for this part of the successes over the past few years for London,” she said. “I welcome Chief Executive Jo Negrini. and the proposed infrastructure UK’s economy,” he said. and make Croydon “the best place” all of you to join us for this next Pipe hailed Croydon as a shining improvements planned for the “In many ways you have a golden in the capital. “Where else in London stage. Harnessing all of the energy of example of good growth, highlighting Brighton Mainline and East thread for placemaking in Croydon. can you talk about culture, housing, our current partners and with new Croydon’s all-round package and Croydon Station as huge reasons for Croydon can be a national exemplar infrastructure, workplace and retail? partners coming in we can make this insisting the borough has a huge part optimism. “Croydon’s growth will of what can be achieved.” It’s a very special place. London the best place in London.”

STRON G GROUP