Rita Ora – I Will bitenewsingles Never Let You Down e have truly missed singing sensation Rita Ora! Now she’s back with a new single, ‘I Will Never Let You Down’ written by beau Calvin Harris,

and a sexy and stylish hairdo. The new single is the first release from RITA ORA her forthcoming sophomore album and if her certified platinum first Walbum, Ora, is anything to go by, which clocked up an incredible three consecutive No.1 singles, her second offering should also set the charts ablaze. ‘I Will Never Let You Down’ is said to be the perfect union of two huge powerhouses making the ultimate feel good song. Rita said: “This is the perfect song to launch my new album because I wanted to be as personal and honest as possible. I’m in a very good place and I really wanted people to see how I felt and how I want other people to feel when they listen to it – happy! I love the fact this is such an uplifting love song.” To bring her creative vision to life for the new single, Rita enlisted the help of Italian-born photographer and Emmy-Award-nominated director Francesco Carrozzini, who has worked with global A-list stars such as Natalie Portman, Scarlett Johanssen, Naomi Campbell and Beyoncé. As well as shooting the artwork for the campaign, the director worked closely with the singer to create the stunning video for ‘I Will Never Let You Down’. Despite being absent from our airwaves for a time, Rita has been working hard on home turf in the UK and stateside on her album. In addition to her recording commitments, the singer has miraculously found time to rock the fashion and film worlds. A style icon in her own right, Rita has worked with DKNY and Material Girl as well as forging new partnerships with Rimmel and Adidas. She also features in the current M&S ‘Leading Ladies’ campaign alongside Anne Lennox, Emma Thompson and Baroness Lawrence and had a cameo role in Fast & Furious 6. Fans will have another opportunity to see the starlet as Mia in the forthcoming 50 Shades of Grey film. Rita said, “I’m so excited for this year, the journey has just begun, let’s make it never stop!”

‘I Will Never Let You Down’ is released on Sunday 11th May. www.ritaora.com

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