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Single Technology Platform to Manage Revenue

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Single Technology Platform to Manage Revenue RateGain About the Customer Dusit Thani Group of companies, is a Thai multinational hospitality company based out of Bangkok, Thailand, founded in 1948 by Thanpuying Chanut Piyaoui. It is one of the best and most popular hotel group in Asia. This group is a leader in hotel management and embraces a unique international portfolio of distinguishing hotels and resorts operating under four brands, namely Dusit Thani, dusitD2, Dusit Princess and Dusit Devarana. Their Journey The company currently operates 29 properties worldwide across 18 countries. Not only this, the company has over 50 confirmed projects in the pipeline in key destinations such as Australia, Bhutan, China, Indonesia, Kenya, Myanmar, Oman, Philippines, Qatar, Saudi Arabia, Singapore, Thailand, Turkey, and UAE. With more than 70 years into this business, Dusit International has been synonymous with world-class hospitality. A strong sales network and brand awareness across the region are key drivers of its growth and its secret to success. We cannot ignore the fact that it is because of the organization’s culture of continually improving its business practices, with a focus on empowering and motivating staff, they have become a leading hotel and resort within its competitive set. With continuous hard work and world-class customer service, Dusit Thani Group has strengthened its brand image in the hospitality industry. Their cordial staff and superb hospitality make them the preferred brand by customers and they have increased their loyal customer base. Dusit Thani Maldives 02 RateGain Their Challenges Prior to adoption of RateShopper++ (RateGain’s Rate shopping tool/Optima), the revenue management team at Dusit Thani was monitoring competition rates manually on a daily basis. However, their requirement was to have an advanced and accurate rate-shopping tool with the ability to generate a real time rate shopping report to keep up with the fast pace business movement. Apart from this, they were also monitoring rate parity manually, before they started using Parity+ from RateGain for managing parity. Their team at their corporate office was working and supporting the group on rate parity issues. According to Mr. Chatchai Pongprapat, AVP, Revenue Management and Distribution We wanted to be at the top of the game, hence we need to make sure that our “ property rates are competitive in the market. While at the same time, we wanted to protect ourselves from the third party distribution channel who were not playing by the rules of the industry. Thus Rate parity was also a major concern for us He also added that channel mix optimization is quite difficult to achieve as the border“ between online and offline rate is now almost eliminated. DusitD2 Khao Yai Adopting Technology The management of Dusit Thani Hotels & Resorts strongly believes in and embraces revenue management culture. Moreover, they want to take it to the next level and hence the adoption of technology tools was their priority. They believe that automation and technology tools are important for any hotel group to progress as they reduce manual processes and enhance overall revenue. The team at Dusit Thani is very welcoming towards adoption of new technology. It was easy for their staff to learn this tool, especially because the tool is extremely user friendly and has intuitive user interface. The entire team was much focused to get the most benefits out of this tool. 03 RateGain The Solution The customer was looking for a user friendly tool that provides accurate data. RateGain’s provided solution that offers deep diving rate shopping data from third parties, including Meta search sites, Mobile app, Geo location and other long tailed OTA sites that are important to track these days with the ever-evolving traveler demographics. Competition rate monitoring is what they found very useful in their daily operations and business. Khun Chatchai said “We are happy we chose to go with RateGain, as their rate shopping tool is a world class online competition intelligence solution that covers it all. It is trusted by more than 12000+ customers. They track more than 500 OTAs Metasearch sites, GDS, Brand sites and Mobile Apps. And map 900000+ room type combination data for accurate mapping”. The Benefit Khun Chatchai said that “We are very delighted to use this product as our daily operations have become better with this new solution in use. This user-friendly tool gives the detailed information about prices on different platforms. The insight provided by the tool is easy to consume and comprehend by our hotel staff. This helps the revenue management team to identify the area of problem quickly and help take immediate action to the market changes”. RateGain’s rate shopper is well known tool in the market known for its data accuracy, real-time push alerts, data and reports in multiple formats, custom reports and easy to use, interactive and graphically rich interface. We will surely applaud and recommend this product. It helps the hotelier react quickly to the price change. RateGain’s Parity+ also helps hotel company control online distribution landscape and some other insight on ranking and supply will be a support data for the hotel to make a decision on particular distribution strategy. Dusit Thani Pattaya 04 RateGain The Happy Customer Dusit Thani Hotels & Resorts is a very progressive hotel group. In their continuous quest for success, they keep evolving and improving themselves and catch up with the latest in trend and technology. However, they are very cautious when adopting any technology. They use their diligence and make sure that they have a clear direction and understanding of what they want to achieve from it, and not just follow everything blindly. We are very delighted and satisfied with the “ way RateGain team took us on board with their product. It was a smooth transition and the team was extremely patient and helpful with all the queries our staff members had. “ Dusit Thani Hua Hin 05 RateGain 1 Competitor Rate Shopper Single Technology Platform to Manage 2 Online Reputation Revenue, Reputation Manager & Distribution 3 6 Guest Integrated Feedback Analytics Survey 5 4 Distribution Revenue Channel Optimizer Manager Manage Your Revenue Management Needs From One Single Dashboard Learn More www.rategain.com | [email protected] US: +1 470 422 8578 | UK: +44 2035141419 | India: +91 120 5057000 Thailand: +66 (0)2 6979119 – 21 | South Africa: + 27 (0)21 974 6314 Share: RateGain is a leading provider of cloud-based innovative solutions for the Travel and Hospitality Industry. RateGain provides latest technology in rate intelligence, price optimization, seamless electronic distribution and brand engagement. Founded RateGain in 2004, RateGain has 12,000 clients around the globe including hotels, online travel agents, airlines, car rental companies, cruise liners as well as tour operators and wholesalers like IHG, Melia Hotels Intenational, Lufthansa, Expedia, Hertz Corpo- ration, Priceline.com, Carnival Cruise, etc. Through our unwavering commitment to excellence and our guiding principles, we help hospitality and travel companies make more revenue every day. For more information please visit https://rategain.com/. 06 RateGain.
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