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Exploring Augmented Reality Hearing S. HRG. 114–638 EXPLORING AUGMENTED REALITY HEARING BEFORE THE COMMITTEE ON COMMERCE, SCIENCE, AND TRANSPORTATION UNITED STATES SENATE ONE HUNDRED FOURTEENTH CONGRESS SECOND SESSION NOVEMBER 16, 2016 Printed for the use of the Committee on Commerce, Science, and Transportation ( U.S. GOVERNMENT PUBLISHING OFFICE 25–407 PDF WASHINGTON : 2017 For sale by the Superintendent of Documents, U.S. Government Publishing Office Internet: bookstore.gpo.gov Phone: toll free (866) 512–1800; DC area (202) 512–1800 Fax: (202) 512–2104 Mail: Stop IDCC, Washington, DC 20402–0001 VerDate Nov 24 2008 12:19 May 16, 2017 Jkt 075679 PO 00000 Frm 00001 Fmt 5011 Sfmt 5011 S:\GPO\DOCS\25407.TXT JACKIE SENATE COMMITTEE ON COMMERCE, SCIENCE, AND TRANSPORTATION ONE HUNDRED FOURTEENTH CONGRESS SECOND SESSION JOHN THUNE, South Dakota, Chairman ROGER F. WICKER, Mississippi BILL NELSON, Florida, Ranking ROY BLUNT, Missouri MARIA CANTWELL, Washington MARCO RUBIO, Florida CLAIRE MCCASKILL, Missouri KELLY AYOTTE, New Hampshire AMY KLOBUCHAR, Minnesota TED CRUZ, Texas RICHARD BLUMENTHAL, Connecticut DEB FISCHER, Nebraska BRIAN SCHATZ, Hawaii JERRY MORAN, Kansas EDWARD MARKEY, Massachusetts DAN SULLIVAN, Alaska CORY BOOKER, New Jersey RON JOHNSON, Wisconsin TOM UDALL, New Mexico DEAN HELLER, Nevada JOE MANCHIN III, West Virginia CORY GARDNER, Colorado GARY PETERS, Michigan STEVE DAINES, Montana NICK ROSSI, Staff Director ADRIAN ARNAKIS, Deputy Staff Director JASON VAN BEEK, General Counsel KIM LIPSKY, Democratic Staff Director CHRIS DAY, Democratic Deputy Staff Director CLINT ODOM, Democratic General Counsel and Policy Director (II) VerDate Nov 24 2008 12:19 May 16, 2017 Jkt 075679 PO 00000 Frm 00002 Fmt 5904 Sfmt 5904 S:\GPO\DOCS\25407.TXT JACKIE C O N T E N T S Page Hearing held on November 16, 2016 ...................................................................... 1 Statement of Senator Thune ................................................................................... 1 Statement of Senator Nelson .................................................................................. 58 Prepared statement .......................................................................................... 58 Statement of Senator Wicker .................................................................................. 61 Statement of Senator Peters ................................................................................... 63 Statement of Senator Daines .................................................................................. 65 Statement of Senator Booker .................................................................................. 67 Statement of Senator Blumenthal .......................................................................... 72 WITNESSES Brian Blau, Research Vice President, Gartner ..................................................... 3 Prepared statement .......................................................................................... 4 Ryan Calo, Lane Powell and D. Wayne Gittinger Assistant Professor, Univer- sity of Washington School of Law, and Faculty Co-Director, University of Washington Tech Policy Lab ........................................................................... 26 Prepared statement .......................................................................................... 27 John Hanke, Founder and Chief Executive Officer, Niantic, Inc. ....................... 41 Prepared statement .......................................................................................... 43 Brian Mullins, Chief Executive Officer, DAQRI ................................................... 47 Prepared statement .......................................................................................... 49 Stanley Pierre-Louis, Senior Vice President and General Counsel, Entertain- ment Software Association .................................................................................. 52 Prepared statement .......................................................................................... 53 APPENDIX Response to written questions submitted to Brian Blau by: Hon. Marco Rubio ............................................................................................. 75 Hon. Joe Manchin ............................................................................................. 77 Response to written questions submitted to Ryan Calo by: Hon. Marco Rubio ............................................................................................. 78 Hon. Joe Manchin ............................................................................................. 79 Response to written questions submitted to John Hanke by: Hon. Marco Rubio ............................................................................................. 80 Hon. Joe Manchin ............................................................................................. 82 Response to written questions submitted to Brian Mullins by: Hon. John Thune .............................................................................................. 82 Hon. Marco Rubio ............................................................................................. 88 Hon. Joe Manchin ............................................................................................. 97 Response to written questions submitted to Stanley Pierre-Louis by: Hon. John Thune .............................................................................................. 100 Hon. Marco Rubio ............................................................................................. 101 Hon. Joe Manchin ............................................................................................. 106 (III) VerDate Nov 24 2008 12:19 May 16, 2017 Jkt 075679 PO 00000 Frm 00003 Fmt 5904 Sfmt 5904 S:\GPO\DOCS\25407.TXT JACKIE VerDate Nov 24 2008 12:19 May 16, 2017 Jkt 075679 PO 00000 Frm 00004 Fmt 5904 Sfmt 5904 S:\GPO\DOCS\25407.TXT JACKIE EXPLORING AUGMENTED REALITY WEDNESDAY, NOVEMBER 16, 2016 U.S. SENATE, COMMITTEE ON COMMERCE, SCIENCE, AND TRANSPORTATION, Washington, DC. The Committee met, pursuant to notice, at 3:06 p.m. in room SR–253, Russell Senate Office Building, Hon. John Thune, Chair- man of the Committee, presiding. Present: Senators Thune [presiding], Wicker, Fischer, Gardner, Daines, Nelson, Klobuchar, Blumenthal, Booker, Manchin, and Pe- ters. OPENING STATEMENT OF HON. JOHN THUNE, U.S. SENATOR FROM SOUTH DAKOTA The CHAIRMAN. Good afternoon. This hearing will come to order. I want to thank everyone for coming today to discuss the exciting potential of augmented reality technology. This past Fourth of July weekend, many Americans began to no- tice an unusual phenomenon: more and more people—far more than usual—were going outside. Suddenly, sidewalks, parks, and local landmarks were packed with people wandering the great out- doors while burying their heads in their smartphones. These people, of course, were playing the smash hit mobile game, Poke´mon GO. But by going out into the real world to find and cap- ture digital creatures, they weren’t just playing a game. They were getting their first exposure to the possibilities of augmented reality. Many of us have heard of, or experienced, virtual reality, which usually involves putting on a headset that covers users’ eyes, sur- rounding them in an artificial world. However, augmented reality, or AR, is different. AR takes digital information and superimposes it onto the real, physical environment. Rather than closing the user off from the real world, AR adds virtual content on top of the real world. Poke´mon GO accomplishes this by using a smartphone’s camera to record the real world while the game displays digital characters over the image on the phone’s screen. More advanced AR headsets, currently in development and in use by industry, have mixed re- ality capabilities that can map the user’s surroundings in real time and allow virtual content to convincingly interact with the physical world. These more advanced AR devices and techniques show that the potential of this technology goes far beyond smartphone games and could one day have a major impact on manufacturing, transpor- tation, medicine, and eventually the daily lives of average Ameri- (1) VerDate Nov 24 2008 12:19 May 16, 2017 Jkt 075679 PO 00000 Frm 00005 Fmt 6633 Sfmt 6633 S:\GPO\DOCS\25407.TXT JACKIE 2 cans. For example, imagine a worker in a factory whose job is to assemble an advanced jet engine for a new airliner. With an AR headset, that worker could see step-by-step instructions floating above his work station, with the exact spot he is supposed to weld being digitally highlighted. Or imagine a medical student who can train on a virtual 3D model created from scans of a real patient. Or an EMT in a rural area who can receive real-time instructions from a specialist in a hospital hundreds of miles away on how best to stabilize a patient while help is on the way. AR technology promises to take all of the information that has been confined to the Internet over the past few decades and integrate it into the physical world, where such content can be most useful and do the most good. Advanced manufacturing and other industries have already begun using AR for training new workers and have seen great im- provements in safety and efficiency. We often hear about tech- nology replacing workers, but AR provides an opportunity for tech- nology to enhance workers instead, by helping them with their training and making them more productive. In previous
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