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4 DOCUMENT RESUME ED 063 761 EM 009 940 TITLE Hearings Before the Subcommittee on Communications of the Committee on Commerce, United States Senate, Ninety-Second Congress, Sec;ond Session on the Surgeon General's Report by the Scientific Advisory Committee on Television and Social Behavior. INSTITUTION Congress of the U.S., Washington, D.C. Senate Committ on Commerce. SPONS AGENCY Surgeon General's Scientific Advisory Committee on Television and Social Behavior, Washington, D.C. PUB DATE Apr 7? NOTE 309p.; See also ED 057 595, ED 059 623 through 059 627; EM 009 729 through EM 009 737 AVAILABLE FROMSuperintendent of Documents* U. S. Government Printing Office, Washington, D. C. 20402 EDRS PRICE MF-$0.65 HC-$13.16 DESCRIPTORS *Aggression; *Children; Federal Legislation; Government Publications; Programing (Broadcast); *Social Behavior; *lelevision; Television Research; Television Viewing; *Violence IDENTIFIERS Federal Communications Commissicn; *Surgeon Generals Report Television Social Behav' ABSTRACT Dnring March 1972 the Subcomn!,-ree on Communications of the Committee on Commerce of the U.S. Senate held hearings on the Surgeon General's Report by the Scientific Advitif:,-y Committee .711 Television and Social sehavior. The complete tele. LI those hearingr is presented here. Included in those who testifid before the committee were the Surgeon General, Dr. Jesse steixfi,r4d, some of the members of the Advisory Committee* r.apresentatives t:elevision networks and protessional associations, and members if citizens' groups. Numerous additional articles, letters, slug statements which were submitted to the Committee by educators and rese4rchers throughout the country are also preskInted.(JY) (Itiu SURGEON GENERAL'S REPORT BY THE SCIENTIFIC°I I ADVISORY COMMITTEE ON TELEVISION AND SOCIAL BEHAVIOR HEARINGS MOSE THB SUBCOMMITTEE ON COMMUNICATIONS OW TUB COMMITTEE ON COMMERCt UNITED STATES SENATE NINETY-SECOND CONGRESS SECOND SESSION ON THE SURGEON GENERAL'S REPORT Bir THE sawn= ADVISORY COMMITTEE ON TELEVISION AND SOCIAL BEHAVIOR MARCH2., 22, 28, AND 24, 19T2 ow mammal simmisr a Serial No. 92-52 Printed for the use of the Committee onCommerce U.S. DEPARTMENTOP HEALTH. EDUCATION & WELFARE OFFICE OF EDUCATION THIS DOCUMENT HASSEEN REPRO- DUCED EXACTLY ASRECEIVED FROM THE PERSON OR ORGANIZATIONORIG INATING IT. POINTS OF VIEW OR OPIN- f IONS STATED DO NOTNECESSARILY REPRESENT OFFICIALOFFICE OF eou. CATION POSITION ORPOLICY. U.S1 GOVERNMENT PRINTING OFFICE 704114 WASHINGTON : 40711 CA ih. COMMITTEEON COMMERCE WARREN G.MAGNUSON, Washington,Chairman JOHN 0. PASTORE, Rhode Island NORRISCOTTON,New Hampshire VANCE HAWKE, Indiana JAMES a PEARSON, Kansas PHILIP A. HART, Michigan ROBERT P. GRIFFIN, Michigan ROWML0 W.CANNON, Nevada HOWARD H. BAKER, Ia., Tennessee RUSSELL B. LONG, Louisiana MARLOW W. COOK, Kentucky PRANK E. MOSS, Utah TED STEVENS,Alaska ERNEST F. HOLLINGS, South Carolina J. GLENN BEALL, In., Maryland DANIEL K. INOUYE, Hawaii LOWELL P. WEICKER, Ja., Conneeticut WILLIAM B.SPONG,Ja., Virginia WanDSSICS 3. LOSDAN,Staff Direotor MicitAntePanTSCHCS, owCoined NICHOLAS &SPUD, Communicetinne Counsel ham D. HAIM, SW Counsel ARNIM PANKOW?, Jr., Minority Staff Director WASS H. Wass, 41,Minoriiy Staff Counsel COMMUNICATIONS Suncoantrpron JOHN 0. PASTORE, Rhode Island, Chairman VANCE HARTHE, Indiana HOWARD H. BAKER, Jo., Tennessee PHILIP A. HART, Michigan ROBERT P. GRIFFIN, Michigan RUSSELL B. LONG, Louisiana MARLOW W. COOK, Kentucky WRANIC E. MOSS, Utah JAMES B. PEARSON, Kansas HOWARD W. CANNON, Kart TED STEVENS, Alaska (In CONTENTS 11011110111M11111101011111111 Pa Re Opening statement by Senator Pastore 1, 101, 248 Opening statement by Senator Baker 8, 102 CHRONOLOGICAL LIST Or WITNESSES MARCH 21, 1072 Itubinstein, Dr. Eli, vice chairman, Scientific Advisory uommittee on vision & Social Behavior ;aceompanied by Dr. Harold Mendelsohn, professor and chairman, Department of Mass Communications, Uni- versity of Denver ; Dr. Charles A. Pinderhughes, Ka, professor, psy- chiatry, Boston University School of Medicine; Dr. Joseph T. Klepper, director of social research, Columbia Broadcasting. System, Inc.; Dr. Thomas E. Coffin, vice president in charge of research, NBC; Dr. Alberta E. Siegel, professor of psychology, Stanford University ; Dr. Ithiel De Sole Pool, professor of political soience, Massachusetts Institute of Technology ; and Dr. Ira H. Coin, the George Washington University, Washington, D.0 44 Prepared statement of Dr. Siegel 82 Steintield, Hon. Jesse L., Surgeon General, Lepartment of Health, Edu- cation, hnd Welfare 25 MARCH 22, 19721 Berkowitz, Dr. Leonard: Department of Psychology, University of Wis- consin . 187 Burch, Hon. Dean, Chairman, Federal Communications Commission ; ac- companied by Commissioners Nichelas Johnson, H. Rex Lee, and Rich- ard E. Wiley 108 Lefkowitz, Monroe M., Ph. D., New York State Department of Mental Hygiene; accompanied by Leonard D. Eron, Ph. D., University of Illinois at Chicago Circle ; Leopold 0. Welder, Ph. D., Behavior Research Consultants, Greenbelt, Md. ; and L. Rowell Huesmann, Ph. A, Yale University 142 Prepared statement.. 158 Liebert, Robert M., Ph. D., Department of Psychology, State University of New York 128 MARCH 28, 1072 Goodman, Julian, president, National Broadcasting Co.; accompanied by Hermino Traviesas, vice president, Department of Broadcast Standards... 177 Rule, Elton H., president, American Broadcasting Co., Inc. ; accompanied by James Duffy, president, ABC Television Network, and Alfred Schneider, vice president 217 Prepared statement 225 Schneider, John A., president, CBS/Broadeast Group, Columbia Broad- casting System 190 Wasilewski, Vincent, president, National Association of Broadcasters 227 4 IV Man est 24, 1072 the Foundation To Imps* yeTelevision,Paso Abbott William S., president, KM Boston, Mass Bogart, Leo, executive vicepresident, Bureau of Advertisingof the Ameri- Publishers Association, New York,N.Y..... 244 can Newspaper 247 Letter of April 8, 1972 Game Council of the UnitedStates of Burg, Julian P., president, Outdoor 271 America, New York, N. Bennett, James V., president,!Lanai Association for Better Broad- casting .. 278 Prepared statement 278 Cater, Douglass, visiting professor,Stanford University ; director, Aspen Program on Communications in Society 255 Marren, Peggy, president, Action forChildren's Television, Newtonville, Mass. ; accompanied by Judith Ohalfeeand Evelyn Sarson 260 Welder, Leopold, Greenbelt, Md 278 ADDITIONAL ARTICLES, LETTERS,AND STATEMENTS Atkin, Dr. Charles K, assistant professor,Department of Communication, Michigan State University, statement 284 Bs idwin, Thomas F.. associate professor,Department of Television and Radio, Michigan State University, letterV. 89 University, letter of February 17, Bandura, Albert, professor, Stanford 19 1972 Berkowitz, Leonard, Vilas Researchprofessor in psychology, Department of Psychology, the University ofWisconsin, letter of March 18, 1972 23 Burch, Hon. Dean, Chairman, FederalCommunications Commission, letter of April 8, 1972 Cater, Douglas, director, program oncommunications and society, Aspen Institute for Humanistic Studies, letterof March 18, 1972 163 DeFranco, Joseph, general attorney,Columbia BroAdrasting System, Inc., letter of April 5, 1972 199 DuVal, Dr. Merlin K., Assistant Secretaryfol. Health and Scientific Affairs, Department of Health, Education, andWelfare, statement 98 Eisenberg, Leon, M.D., MassachusettsGeneral Hospital, Harvard Medical School, letter of February 14, 1972 24 Friedrich, Lynette, Ph. D assistantprofessor of child development, Col- lege of Human Development, thePennsylvania State University, letter 69 February 28, 1972 20 Garr", Ralph, professor and chairman,Dcpartmer,*. IR Curriculum, the Ontario Institute for Studies in Education,letters ot . February 14. 1972 12 March 7, 1972 81 Goldren, Rose K., associateprofessor, Department of Sociology, Cornell University, letters of : March 10, 1972 . 81 March 22, 1972 81 Heckler, Dr. Melvin S., andSamuel Polsky, Ph. D., article 234 Huesmann, L. Rowell,assistant professor of psychology, Department of Psychology, Yale University, letter ofMarch 0, 1972 22 Janis, Irving L., professorof psychology, Department ofPsychology, Yale University, letter of March 27,1972 95 Jenkins, James J., chairman,Board of Scientific Affairs, American Psycho- logical Association, Centerfor Research in Human Learning, University of Minnesota, letter ofMay 7, 1970 2 Kirkpatrick, Hon. MilesW., Chairman, Federal Trade Commission, letter of March 20, 1972 162 Lefkowitz, Monroe M.,Ph. D., principal research scientist, Office of Re- search, Department ofMental Hygiene, State of New York, letters of : January 27, 1972 90 April 0, 1072 98 Liebert, Robert M.,and John M. Neale, State University of New York, lirticle 95 1 4 Magnuson, Hon. Warren 0., U.& Seater from Washingtonand Hon. John 0, Pastore, U.S. Senator from Rhode Island) letters of March2911042; 1972 Monied!" Lloyd N., the Johnawn/Lary R. Marlde Foundation, letter of February 24, 1972 ... 859 Murphy, Hon. John Mg U.S. Representative from New York. 7 Omwake, Eveline, memberi Surgeon General's V Advisory Committee, telegram of March 20, 1972 182 Parker, Edwin B., associate professor,Departmeta of Communications, Stanford University, letter of April 0, 1970 8 Pool, Ithiel de Sole, Department of Political Sciences, Massachusetts In stitute of Technology, letter of March 1, 1972. 91 Richardson, Hon, Elliot L., Secretary, Department of Health, Educaa On, and Welfare, letter of MO 12, 1972 803 Roberts, Elisabeth,