An A-Z of Cruise Brands, their Fleets and Passengers Published March 2017 2017 Sponsored by For more information: contact Nina Marston, Marketing Manager, Cruise Portfolio Tel: +44 (0)1206 201522; Email:
[email protected] www.seatrade-cruise.com CRUISE BRAND REPORT 2017 Getting to know the cruise lines The art of persuading cruise lines to schedule more calls at So, to secure the calls you want, you need to know what will your port or destination is the same as that required to come make the passengers of an individual company, brand or ship out of an interview with a job offer: you need to learn as much want to come to your destination, enjoy it and book lots of tours. about their business as possible before you apply. So Seatrade has used its unparalleled experience and Some cruise companies have lots of brands; some only have expertise in the global cruise world to provide information in one. Some brands have lots of ships; some only have one. this Whitepaper that will help you do just that. Some have only mega-ships; some only have yacht-sized ones; some have a mix of both. Featuring 57 brands and 290 ships (plus 72 on order/new builds) under the industry’s own categories: Contemporary Their passengers also come in all different nationalities, age (mass-market/3 star-plus); Premium (Four star); Premium-plus and income groups. (Four star-plus); Luxury (Five Star) as well as those operating in Budget or other market niches. There is a lot to learn and, with new brands and ships being introduced on a regular basis, it is hard for anyone to keep up Read and keep this Whitepaper to ensure you don’t fail but it is vital for your own business that you do.