Why Invest in Serbia?
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Why Invest in Serbia? Copyright © 2019 Development Agency of Serbia. All rights reserved. Welcome to Serbia! * * Data does not include Kosovo and Metohija Copyright © 2019 Development Agency of Serbia. All rights reserved. 2 About Serbia „ „ The business environment is stable, and it offers transparent I have been nothing but impressed by Serbia - a hidden market conditions, which creates a good starting point for gem to the business world. our business growth in a long run. Jeff McCroskey, VP Services, Europe, NCR Marco Aspesi, VP Corporate Transformation at SR Technics Serbia has continued its path towards EU membership: negotiation process has officially started On WB Doing Business List, Serbia moved up by 43 places over the past 4 years and is now ranked 48th globally City of Belgrade has been named a City of the Future in Southern Europe by the Financial Times Copyright © 2019 Development Agency of Serbia. All rights reserved. 3 Industrial Sectors in Focus Automotive • Top technical education at all levels - wide availability of highly-qualified staff • The perfect geographic location for efficiently serving EU, SEE and Middle East • Sufficient capacity for large volumes of production IT • ICT is most prosperous industry in Serbia with a record 900 M euros of export in 2017 • Positive growth trend in this industry, more than 20 percent annually in the previous three years • Serbia is home to 2,000 innovative IT companies employing more than 20,000 people • Microsoft’s 4th development center in the world opened in Serbia • Expertise in custom, high-end IT development, including software, hardware, and solutions Metalwork and Machine Building • One of Serbia’s core industries with the longest manufacturing tradition • Most of the companies are export-oriented because of internationally acknowledged quality and competitive prices • Highly-skilled workers and competitive labor costs Aerospace and Defense • Century-long tradition and reputation • World class workforce • Close relations with countries anticipated to have the highest growth in aerospace and defense spending Copyright © 2019 Development Agency of Serbia. All rights reserved. 4 Industrial Sectors in Focus Agriculture, Food and Beverages • Serbia is a global leader in the export of frozen raspberries with $207 million exported in 2017 and world No.1 producer of frozen raspberries in 2017 • Over 6.12 million Ha of agricultural land, of which 60% is arable • Sector accounts for 13.1% of FDI since 2001 • One of the few industry sectors recording a trade surplus Textile • Long tradition in providing services to global industry leaders • Developed educational system that includes both secondary schools and university levels • Highly export-oriented sector, with more than 1 billion euros of total export in 2014, out of which 70% was absorbed by EU market Forest Based Industry • Tradition and experience in producing hard wood furniture • Large opportunities in sawn wood, engineered wood products, furniture, and paper production • Top-quality raw base materials Copyright © 2019 Development Agency of Serbia. All rights reserved. 5 Economic Indicators GDP Growth Rate (%) Inflation (%) 6 14 5 4,4%* 4 12 3 10 2 1 8 0 6 -1 -2 4 2.0% -3 2 -4 -5 0 2011 2012 2013 2014 2015 2016 2017 2018* 2011 2012 2013 2014 2015 2016 2017 2018 *Estimated, Source: NBS Unemployment Rate (%) Import and Export (billion EUR) 26 22 20 24 21.9 22 18 Import 20 16 16.3 18 14 16 12 14 12,8% 10 12 8 Export 10 6 2011 2012 2013 2014 2015 2016 2017 2018 2011 2012 2013 2014 2015 2016 2017 2018 Copyright © 2019 Development Agency of Serbia. All rights reserved. 6 Success in Attracting FDI 2012 2013 2014 2015 2016 2017 2018 1,009 1,548 1,500 2,114 2,127 2,548 3,496 Inflow of FDI in Serbia (million EUR) Source: National Bank of Serbia Join the Pool of the Successful Copyright © 2019 Development Agency of Serbia. All rights reserved. 7 Success in Attracting FDI FDI Ranking by Number of Projects Italy 16.0% 13.1% Italy 17.2% Automotive Germany 13.5% 11.6% Austria 10.8% Agriculture,Food/Beverage Austria 8.9% 11.3% US 9.4% Textile & Clothing Slovenia 7.1% 8.3% Czech Republic 6.4% Electrical & Electronics France 5.5% 8.3% Germany 5.9% Construction US 5.5% 7.9% France 4.8% Machinery & Equipment Greece 3.2% 5.3% Greece 3.6% Metallurgy & Metalworking FDI Ranking by Value FDI Ranking by Sector by Number of Projects Source: RAS, March 2019 Copyright © 2019 Development Agency of Serbia. All rights reserved. 8 Success in Attracting FDI FT Greenfield FDI Performance Index 2017 IBM Global Locations Trends 2018 . Financial Times has ranked Serbia #1 in . Serbia is ranked #1 in the world by the Europe, and #2 in the world in greenfield FDI performance estimated jobs created from FDI per million inhabitants . Index is based on the number and size of th greenfield investment projects relative to • In addition, Serbia is ranked 15 in the the country’s GDP World by total estimated jobs created from FDI . According to FT, Serbia is “punching almost at 12 times above its weight” Country Ranking Score Country Ranking Serbia 1 11.60 Serbia 1 Lithuania 2 7.66 Lithuania 2 Bosnia and Herzegovina 3 6.91 Bosnia and Herzegovina 3 Bulgaria 4 5.11 Slovenia 4 Malta 5 4.73 Costa Rica 5 Copyright © 2019 Development Agency of Serbia. All rights reserved. 9 Why Invest in Serbia? Copyright © 2019 Development Agency of Serbia. All rights reserved. 10 Why Invest in Serbia? „ „ The attractiveness of the location, logistics advantages, availability We saw Serbia as a country with good strategic position, of skilled workforce, and a very good support of the Government of adequate infrastructure and great human resource potential. the Republic of Serbia and the local community are the main Being at a unique position in the European market, Serbia reasons why the Bosch Group decided to invest in the municipality offers diverse possibilities and, above all, high quality of Pecinci and the Republic of Serbia. workmanship. Mrs. Jovanka Jovanovic, General Manager of Robert Bosch Serbia Mrs. Silvia Vernetti - Blina, Director FCA Serbia 1 2 3 4 5 6 Availability of Competitive Customs-Free Political Financial Optimal High Quality Operating Access to 1.1B And Economic Benefits and Geographic Labor Costs Consumers Stability Incentives Location Copyright © 2019 Development Agency of Serbia. All rights reserved. 11 Availability of High Quality Labor High School Education There are 510 high schools in Serbia, with approximately 59,948 graduates each year: Economics, Law Trade and Tourism and Administration 8,969 5,159 58,948 Mechanics and 10,234 3,180 Transport Electronics Graduates Gymnasium 15,168 16,238 Other Copyright © 2019 Development Agency of Serbia. All rights reserved. 12 Availability of High Quality Labor University Education 98,337 • There are 8 public universities in Serbia (85 faculties) and 9 Other private universities (51 faculties) • The number of enrolled students is increasing each year • University of Belgrade is ranked in top 400 universities in the world according to the Shanghai Ranking (top 200 in Physics 256,172 and Mathematics) Active • Universities have advanced programs in sciences: engineering, students IT, physics and mathematics Serbia is ranked as 29th in respect to Quality of Math and Science Education 38,316 - Global Competitiveness Index 2017-2018- Mathematics, IT and and Computing 26th in respect to Graduates in Science and Engineering 73,562 45,957 (The share of all tertiary graduates in science, manufacturing, engineering, and construction Social Sciences, Engineering and over all tertiary graduates) Business and Law Manufacturing - Global Innovation Index 2018 - Copyright © 2019 Development Agency of Serbia. All rights reserved. 13 Availability of High Quality Labor U21 Ranking of National Higher Education Systems 2018 Serbia’s universities are 3rd highest performing in the ranking adjusted for gross domestic product Country Ranking (2018) Finland 1 In 2015, Times Higher Education selected Serbia as one of the eight UK 2 countries that could be the world’s new Serbia 3 education superstars! Denmark 4 Sweden 5 Ranking was based on a range of Portugal 6 academic and economic metrics like Switzerland 7 research publication rates, higher South Afrika 8 education participation rates and GDP Israel 9 per head. New Zeland 10 Copyright © 2019 Development Agency of Serbia. All rights reserved. 14 Availability of High Quality Labor Foreign Language Proficiency 12% GERMAN RUSSIAN 86% 6% ENGLISH FRENCH SPANISH 4% Number of Students Studying Foreign Languages ITALIAN Language Elementary School High School English 551,173 324,561 German 128,201 58,620 French 86,423 43,483 Russian 61,262 27,433 Italian 13,669 5,006 Percentage of job applicants that speak a foreign language Spanish 5,940 1,451 Copyright © 2019 Development Agency of Serbia. All rights reserved. 15 Availability of High Quality Labor „ This initiative demonstrates our confidence and trust in Serbia, its industry, management competence and the skill of its workers. Mr. Sergio Marchionne,„ former CEO, FCA Schneider Electric recognized knowledge, innovation and experience of young engineers in Serbia and invested resources in the DMS from Novi Sad, which is now a global center of Schneider Electric research, development and production of software for optimal management of electricity distribution. Mr. Dragoljub Damljanovic, Power Systems & Field Services Cluster VP„ for South East Europe at Schneider Electric BPE Belgrade employs local workforce in all segments of operation, not only in the production process. We have created one of the world’s best teams in the industry; our employees now take on central functions, provide support to the head office, as well as to other factories in the group worldwide. Mr. David Banjai, Former Ball Packaging Europe Belgrade General Manager Copyright © 2019 Development Agency of Serbia.