Universidad De Salamanca Facultad De Filología

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Universidad De Salamanca Facultad De Filología UNIVERSIDAD DE SALAMANCA FACULTAD DE FILOLOGÍA DEPARTAMENTO DE FILOLOGÍA INGLESA ! Language of Supermen: Context, Metaphor, and Translatability of Marvel Comics’ Main Superhero Titles, 1961-1969 TESIS DOCTORAL REALIZADA POR GABRIEL RODRÍGUEZ MARTÍNEZ BAJO LA DIRECCIÓN DE DR. MANUEL GONZÁLEZ DE LA ALEJA SALAMANCA UNIVERSIDAD DE SALAMANCA FACULTAD DE FILOLOGÍA DEPARTAMENTO DE FILOLOGÍA INGLESA ! TESIS DOCTORAL Trabajo para optar al grado de doctor presentado por Gabriel Rodríguez Martínez bajo la dirección del Dr. Manuel González de la Aleja 2016 V° B° Director Autor Dr. Manuel González de la Aleja Gabriel Rodríguez Martínez To my super family: mom, dad, Giovanni, and abuela Irma. Though nothing will drive them away We can be heroes Just for one day. -D. Bowie Table of Contents Page ACKNOWLEDGEMENTS ………………………………………………….…….………… i INTRODUCTION ………………………………………….……………..…………….…… 1 CHAPTER ONE: CONTEXT ……………………………………………………………… 18 1.1. Approaching Comics Analysis from High …………………………………………..… 19 1.2. Context …………………………………….…………….…………………………….. 25 The Superhero: As American as Apple Pie …………..…………………………….. 32 Fall from Glory …………………………………………………………………….. 38 The Silver Age: A Shot at Redemption ……………….……………………………. 43 1.3. Mediating the Marvel Age of Comics………………………………………………….. 49 1.4. Phase One: 1961-1963…………………………………………………………………. 54 Domestic and International Politics ………………………………….…………..… 55 Social Issues ……………………………………………………….……………….. 65 Female Representation ……………………………………….…………………….. 70 1.5. A Couple of Late Entries………………………………………………..……………… 76 1.6. Phase Two: 1964-1966……………………..…………….………………..…………… 79 Domestic and International Politics …………………………………….………….. 82 Social Issues ……………………………………………………….……………….. 87 Female Representation …………………………………………….……………….. 97 1.7. Phase Three: 1967-1969……………………………….…………………..………….. 104 Domestic and International Politics ………………………………………………. 105 Social Issues ………………………………………………………………………. 109 Female Representation ……………………………………………………………. 119 1.8. Closing……………….….…………………………..………….…………………….. 124 CHAPTER TWO: METAPHOR ……………………………………………………….…. 127 2.1. Truth be Told ………………………….……………………………..…………….…. 128 2.2. A Brief History of Metaphorical Storytelling ………………..…………………..…… 132 2.3. Marvel Authors as Bricoleurs ………………….………….…….……………….…… 138 2.4.Writing and Metaphoricity of the Marvel Age …….……..…………………………… 148 2.5. A Higher Power ……………..……….………………….………..…….…………..… 157 2.6. Metaphors in the Marvel Age of Comics………………………….………………..… 166 2.7. Captain America: An Ideal Out of Context .……..……………….…….…………..… 168 2.8. Inhumans and the X-Men: Misunderstood Otherness ….……………….………….… 180 2.9. J.J. Jameson and the Establishment: Web of Lies ……………..………….………..… 191 2.10. Closing …………….…………………………………………….……………..…… 196 CHAPTER THREE: TRANSLATABILITY ……………………………………………… 197 3.1. A Regenerative Language………….….………………………………………….…… 200 3.2. Consumer-Driven Mythologies …..…………………………..…………………..…... 206 3.3. Saussurrean Linguistics in the Multiverse ……………………….……………..….… 212 3.4. The Multiverse as Second-Order Semiotic Systems…..……………………………… 219 3.5. The Marvel Cinematic Universe: Translations for New Generations………………… 224 3.6. MCU Phase One (2008-2012) …………………………….………………………..… 232 Iron Man (2008) ………………………………………….…………………….…. 232 The Incredible Hulk (2008) ……………………………………………………..… 237 Iron Man 2 (2010) ……………………..………….…………………………….… 240 Thor (2011) ……………………………………………………………………..… 242 Captain America: The First Avenger (2011) ….………………………………...… 246 The Avengers (2012) ……..……………………………………………………..… 248 3.7. MCU Phase Two (2013-2015) ……..…..….…..…………………………………..… 253 Iron Man 3 (2013) ……………………………………………………….……..… 254 Thor: The Dark World (2013) …………………………………………….…….… 257 Captain America: The Winter Soldier (2014) …………………………….…….… 260 Guardians of the Galaxy (2014) ………………………………………….……..… 263 Avengers: Age of Ultron (2015) ……………………………………….………..… 266 3.8. Closing…………………………………………..………………………………….… 272 CONCLUSION….……….………………..………………….……………..…………..… 272 WORKS CITED …….….………………………..………………….……………..……… 277 ACKNOWLEDGEMENTS Though I began this dissertation believing that I would not succumb to this part of the ritual (and instead opt for a blank page), here I am thinking of a few words to leave. It suddenly crossed my mind that it would seem a little disrespectful to myself and everyone who has helped me along the way to not say anything about anyone. Therefore, here it goes. First and foremost I would like to thank my mother and my father for their unending support throughout my ventures. I have always joked that if my life had gone awry and I had decided to become some sort of criminal early on, they would have bought me my first gun. That is the sort of love and support that they have given me since day one. Regardless of my rebellious attitude and other disagreements that I might hold against them, my path in life has held one consistent mantra: to honor their trust and support. That, I believe, had influenced me to strive to become a better student, a better professional, and overall better human being. Here is to your honor, sir and madam. Thanks to my brother for being the greatest sidekick life could ever grant me. Even though time and interests have finally built a space between our frequent encounters, we still have thirty years of adventures from which we can reminisce. I wish you the best in your new ventures in life. To my comic book and podcast team back home: Verónica Muñiz, Jeancarlo Pérez, and especially Ricardo Serrano. You were the one who gifted me my first “serious” comic book back when we were drifting through our undergraduate studies. Little did we know back then that the gift would plant a seed that would keep giving. Thank you for being an eternal source of inspiration and a beacon of improvement as I look up to you for ways to improve myself every day. Thanks to William “Jojo” Román for becoming such a creative force in these past few years that I have known you. It is highly unusual to meet a person so late in life and have that person become so important so fast. You understand me in my most creative aspect and not every musician has the pleasure of finding someone like you in their life. If my life were a metaphor, it would be a ladder and, within its steps, there would be people from both my professional and academic trajectories. Thank you Pedro Rosado whom, even though we have not spoken in years, I constantly think of as he was an important figure in my formation. Thanks to everyone at the PGT for placing trust in me even when I did not know who I was as a person. Little did I know that this is how life molds you into the shape you will later take. Thanks to Michelle and Enid for equally molding me in my professional capacity and trusting me with even more that I could ever handle. As a comic book reader and avid pop culture follower, there are certain “musts” that one must have in order to have a healthy and productive hobby. One of these things is a comic book store where one goes not to only buy comics, but to talk about comics as well. During my time in Salamanca, I found such place in Tienda Dtbos and its owner Juan Manuel Conde. I spent countless hours talking about comics and learning about the European perspective comics history—something that the American experience is completely ignorant of. A few months after I returned to my country, Juan suddenly fell ill and passed away. I did not have the chance to say goodbye and, honestly, I do not think I will get over that fact anytime soon. Wherever you are, Juan, you are a part of this. Thanks to my professor, Manuel González de la Aleja for accepting to mentor me as I realized my thesis. When dealing with themes like these, one always wonders if the other side will accept or comprehend its nature, but all of these worries dissipated the first moment we sat down to talk about the project. The professor’s insight into pop culture and pop culture- adjacent literary genres were key in the direction of my thesis, even going as far as pointing me in the direction of what would become my third and final chapter. I know that the end result was far from what he had in mind, but at least I got to tell what he said in my own way. Lastly but not least important I wish to thank a very important person in my life who has endured years by my side through this process and countless others. Andrea Soto is proof that a person can become better just by the person they have by their side. Every day is a new opportunity to learn and grow in other areas that are not just academic or professional. Thank you. To everyone who I may seem to have left out, do not believe so. You are in here as much as every aforementioned name. Trust me. Thank you. Introduction Rodríguez Martínez !3 The “germ” for this dissertation was cultivated during an encounter with Terrence Hawkes’ Structuralism and Semiotics in 2013. At the moment, our attention was directed towards the study of opinions in a language and how embellished truths (“myths”) regarding any subject could enter a culture or society through its lexicon. During a reading of Hawkes’ text, a couple of paragraphs stood out from the rest as thought-provoking. Unbeknown to us at the moment, these lines would set the course for a future research venture: In the past, he points out, myths have been subjected to methods of interpretation which seriously conflict, not only with each other, but with the essential nature of the myths themselves. They have been seen as collective ‘dreams’, as the basis of ritual, as the result of ‘a kind of esthetic
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