Claremont Colleges Scholarship @ Claremont CMC Senior Theses CMC Student Scholarship 2017 An Analysis of Sports Markets: Franchise Relocation, League Expansion, and Fan Bases Evan Opperman Claremont McKenna College Recommended Citation Opperman, Evan, "An Analysis of Sports Markets: Franchise Relocation, League Expansion, and Fan Bases" (2017). CMC Senior Theses. 1512. http://scholarship.claremont.edu/cmc_theses/1512 This Open Access Senior Thesis is brought to you by Scholarship@Claremont. It has been accepted for inclusion in this collection by an authorized administrator. For more information, please contact
[email protected]. 1 Claremont McKenna College An Analysis of Sports Markets: Franchise Relocation, League Expansion, and Fan Bases Submitted to Professor Serkan Ozbeklik And Dean Peter Uvin By Evan Opperman For Senior Thesis Fall 2016 December 5, 2016 2 3 Table of Contents I. Abstract………………………………………………………………………………4 II. Introduction…………………………………………………………………………..5 III. Literature Review…………………………………………………………………….8 IV. Data……………………………………………………………………………….....11 V. Methodology………………………………………………………………………...12 VI. Results……………………………………………………………………………….19 a. Baseball………………………………………………………………………….19 b. Football………………………………………………………………………….29 c. Basketball………………………………………………………………………..42 VII. Shortcomings………………………………………………………………………...53 VIII. Relocation or Expansion Recommendation…………………………………………55 a. Baseball………………………………………………………………………….55 b. Football………………………………………………………………………….56 c. Basketball……………………………………………………………………….58 IX.