PRESS KIT the BONCHON EXPERIENCE Bonchon’S Amazing Experiences Make for Unforgettable Moments

PRESS KIT THE BONCHON EXPERIENCE Bonchon’s amazing experiences make for unforgettable moments. Bonchon is world famous for its’ Korean fried chicken topped with a signature sauce. In addition to chicken, Bonchon offers a full Asian fusion menu. Bonchon has a wide selection of Korean dishes like Bibimbap, Japchae, and Bulgogi as well as an American-inspired line featuring Bonchon sliders, wrap, and seasoned fries. On an international level, the menu is customized to satisfy the unique cultural tastes and preferences of our global customers, while maintaining the Bonchon standard of flavor. Bonchon…. Handcrafted Taste & Flavor. BECAUSE IT’S NOT JUST CHICKEN, IT’S BONCHON

2 Founded in South Korea in 2002 and established ABOUT in the United States in 2006, Bonchon, Korean BONCHON for ‘my hometown’, currently has 93 United States restaurants in operation with franchise outposts in Arizona, California, Colorado, Connecticut, Washington D.C., Florida, Georgia, Illinois, Massachusetts, Maryland, Michigan, Minnesota, New Jersey, New Mexico, North Carolina, Nevada, New York, Ohio, Pennsylvania, Texas, Virginia, and Washington. Bonchon has a total of 347 locations worldwide including Thailand, Philippines, Singapore, Cambodia, Kuwait, Myanmar, and Vietnam.

Bonchon prides itself in the fact that all chicken BONCHON is made-to-order, using only the highest quality BRAND ingredients. In addition to chicken wings, drumsticks, and boneless wings, Bonchon also offers a delicious selection of Asian fusion cuisine. Our traditional sit-down restaurant provides a friendly, fine casual dining experience great for dining with family and friends. For the ultimate convenience, Bonchon fried chicken is just as enjoyable at home, and most restaurants also offer take-out and delivery services. The most memorable part of Bonchon is simply the taste. Every handcrafted piece of crispy Bonchon chicken awakens the senses in a way that’s wholly addicting. Our proprietary double- frying method ensures our fried chicken is the crispiest in the industry. It doesn’t take long for customers to return, as they bring in their friends and family to try a tasty sensation like no other. 3 USA LOCATIONS

STORES IN OPERATION STORES UNDER CONSTRUCTION LOOKING FOR LOCATIONS 94 12 30 4 ARIZONA FLORIDA NEVADA TEXAS TEMPE JACKSONVILLE TOWN CENTER SOUTH WEST LAS VEGAS KATY ORLANDO CITY PEARLAND CALIFORNIA WATERFORD LAKES NEW JERSEY ROUND ROCK ALMADEN FORT LEE SUGARLAND ARDEN GEORGIA JERSEY CITY THE COLONY BERKELEY LEONIA FAYETTEVILLE COSTA MESA MIDLAND PARK VIRGINIA CAMPUS POINTE NUTLEY ALEXANDRIA CONVOY ILLINOIS PARSIPPANY ANNANDALE ELK GROVE CHINATOWN CHICAGO UNION ARLINGTON MCKEE DIVISION ST CHICAGO CENTREVILLE MOUNTAIN VIEW GLENVIEW NEW MEXICO FAIRFAX NATOMAS SCHAUMBURG ALBUQUERQUE WESTSIDE FREDERICKSBURG NEWARK GAINESVILLE NORTH STOCKTON MARYLAND NEW YORK HENRICO PLEASANTON COLUMBIA 23RD ST / 8TH AVE HERNDON SAN GABRIEL CROFTON 38ND ST / 7TH AVE LEESBURG SAN LEANDRO ELLICOTT CITY 32ND ST / 5TH AVE MECHANICSVILLE SAN MATEO GERMANTOWN BAYSIDE MIDLOTHIAN SANTA TERESA HANOVER WILLOUGHBY ST NORFOLK SILVER CREEK HYATTSVILLE RICHMOND SOUTH SAN FRANCISCO ROCKVILLE NORTH CAROLINA SOUTH RIDING SUNNYVALE WALDORF CHAPEL HILL STERLING PASADENA PINEVILLE WOODBRIDGE COLORADO DOWNTOWN GREENSBORO STAPLETON MASSACHUSETTS WOODLAWN WASHINGTON ALLSTON FIRST HILL CONNECTICUT CAMBRIDGE OHIO MANCHESTER LOWELL SEVEN HILLS NEW HEAVEN SALEM STORRS WALTHAM PENNSYLVANIA WEST HARTFORD PHILADELPHIA MICHIGAN UNIVERSITY CITY DISTRICT OF COLUMBIA GRAND RAPIDS WEST CHESTER NAVY YARD

5 LOCATIONS IN 20 STATES IN 20 STATES LOCATIONS IN THE NEWS

BONCHON IS BRINGING ITS KOREAN FRIED CHICKEN TO THE O.C. Allyson Escoar, THEIR EXPANSION HAS BEEN RAPID AS January 6th, 2017 AN EVER-GROWING LEGION OF FANS L.A. Times GETS ADDICTED TO THEIR SHATTERINGLY CRISP WINGS AND DRUMSTICKS. MATT LYNCH and ANDY KRYZA Published On 12/13/2017 “CHICKEN THRILLIST WINGS IN NYC Listed under: KOREAN STYLE.” “BEST CHICKEN Jillian Jorgensen February 3rd, 2017 AMNY WINGS IN THE U.S.” The new KFC: Kate Krader, March 27th, 2017 FOOD&WINE Korean fried chicken Larry Olmsted, takes America. “BONCHON DOES Special for USA Today, July 16th, FAST-GROWING KOREAN FRIED CHICKEN 2015 KOREAN FRIED CHICKEN THAT’S AMAZING,...” CHAIN BONCHON IS - Anthony Bourdain GAINING ON KFC Jessica Festa, January 15th, 2015 GARY STERN West Jet Magazine “BONCHON” Published on January 8th, 2019 11 CHICKEN CHAINS FORBES THAT NEED TO BE IN EVERY STATE MATT LYNCH and ANDY KRYZA for THRILLIST, The Absolute Best January 24th, 2018 “ Chicken Wings in New York ” Hannah Goldfield, January 25, 2017 Grub Street 6 HOTTEST TRENDS FRIED CHICKEN FOOD TREND PREDICTED TO TAKE OVER 2019

Chicken Wings KIMCHI

2015 2016 2017 2018 2019

DAIKON RADISH The superfood SPICY A powerful immune booster MEANS and cancer fighter. Relieves FOODS “My Hometown” fatigue and cleanses the blood. Still hot in 2017 IN KOREAN -herbwisdom.com -Foodbest.com 7 SOCIAL MEDIA Loved this place! Never had wings that Their wings are addictive! Love them!! were as crunchy and spicy! 5 Stars!! I have to order half the amount otherwise I will eat them all!

Korean style fried chicken (arguably best kind Simply the best fried chicken out there. This was incredibly good and flavorful of fried chicken), seasoned fries, and bibimbap Spicy strips are my go to. Pork belly buns food. We got the combo wings/drums at Bonchon. YUMMY #eathappiness with half spicy and the other half soy and kimchi coleslaw are amazing as well. garlic... we also got the chicken fried rice and the potstickers... everything was wonderful and reasonably priced... would definitely come back

Best fried chicken ever! I recommend this place to friends all the time!

Great fried chicken wings. Food and Wine Loved their food. Would absolutely go magazine considers the Bonchon fried again and bring friends who hadn’t tried it. chicken winds as one of the top restaurants I’m pretty sure they’d become raving fans (In many locations) for chicken wings. as well! =) Korean Fried Chicken Wings “This cult Korean wings spot features If you like chicken, whether it be wings, exquisitely crispy fried chicken that comes drums or strips (boneless) this place is with a choice of glazes: soy garlic sauce, a must. It’s the best chicken wings you’ll Their garlic soy chicken wings are delicious. or spicy hot. This is one of the few places ever have! Good on tap list to help wash Mouth watering; best chicken I’ve ever where both choices are equally delicious, down the chicken. Great atmosphere eaten. so go for half and half.” and service.

42.7% 50MM+ 20,000+ MALE 25,000+ 3,100+ 6.5MM+ IMPRESSIONS TOTAL FANS FOLLOWERS FOLLOWERS CUSTOMER SEARCHES 8 57.3% & PAGE REVIEWS FEMALE BONCHON FRANCHISE LLC 575 8th Avenue, Room 502, New York, NY 10018 Tel: 1-212-273-1111 • [email protected]