Readcastinge THEBUSINESSWEEI LYOF.TELEVISION ANB RADIO

January 12, 1970:Our 39th Year:50G ram

COLLEGE MORNINGSIDE LIBRARY SIOUX CITY, IOWA readcastinge THEBUSINESSWEEI LYOF.TELEVISION ANB RADIO

Good start for spot TV fails to cheer stations. p23 Committee splits over study of VHF -sharing. p32 A return to order in broadcast station renewals? p36 SPECIAL REPORT: The David Sarnoff era at RCA. p55

How do you know what motion pictures real people really want to watch on television? Simple. You go to Pittsburgh and ask them. We asked Mr. and Mrs. Elmer Ernst, one of the families in our Real People Test, what they thought about the movies we've got lined up for vocal TV. The Ernst family love westerns and raved about Winchester For Hire with guy Madison and Edd Byrnes, one of our many action -adventure films. The Ernsts have six children (with another expected soon) , drive a station wagon and have two TV's, one of which is always on from morning right until sign - off. Mr. Ernst really enjoys unwinding and watching a TV movie with his kids. Mrs. Ernst told us, "I get a kick out of seeing my husband and children enjoying themselves." Here's a list of films we showed the Ernsts that are ready to be released to local TV: Cat Ballou, Murderer's Row, Suddenly Last Summer, Luv, The Chase, Alvarez Kelly, The Big Mouth, The Trouble With Angels, Bunny Lake is Missing, Dead Heat on a Merry -Go- Round, Dr. Strangelove, The Happening, Rage, The Wrong Box, La Traviata, Theodora Goes Wild, East of Sudan, Winchester For Hire, Ari- zona Raiders, Corruption, Siege of the Saxons, The Love -ins, A Study in Terror, Anastasia, Bullet in the Flesh, Made in Italy, Crimson Blade, Brigand of Kanda- har, Destination Rome, The Fortress, The Phantom of Soho, $5000 on One Ace, Death Party. If you want people like the Ernsts to watch, you'd better know what they want to see. POST '60/ Plus Features from SCREEN GEMS éi How to make the women in your marke wake ui and take notice Strip Dr. Kildare in the A.M

ildare makes house calls on WHTN, an ABC Compared to last season during the same period . ... '1e in Huntington, West Virginia, 9 -10 AM. One when WCKT was programming Donald O'Connor, thing is obvious, the good doctor knows how to de- Dr. Kildare increased the total women by 120 %, liver the younger women. women 18 -49 by 260% and women 18 -34 a fantastic 666%! Women 18 -49 Women 18 -34 WHTN Dr. Kildare 13,000 8,500 Dr. Kildare also increases 18 -49 women, 22% and WCH£ captain Kangaroo 3,700 3,000 women 18 -34 by 113% over its lead -in, the Today AL like Douglas 11,500 7,600 Show. Source: October 1969 ARB -Tared to last season during the same period Your local MGM -TV representative can help you vnen WHTN was running Kartoon Karnival and awaken the ladies with Richard Chamberlain and '!ale's Navy, Dr. Kildare increased the total Raymond Massey (Dr. Kildare and Dr. Gillespie). n by 221%, women 18 -49 by 177% and wom- There are 132 hours to strip. '8 -34 by 150 %. Every hour a solid dramatic experience with the Miami, Dr. Kildare operates at an even more effi- finest list of guest stars of any series available. ant pace on WCKT, an NBC affiliate, again as a AM strip. Total Women Women Women 18 -49 18 -34 r. Kildare 32,100 23,400 16,200 W 01,1 Lavid Frost 27,000 11,000 5,800 MGM WLBW Fran Carlton /Movie 13,900 11,200 5,700 TELEVISION New York, Chicago, Culver City. Atlanta, Dallas, Toronto. DELIVERS M RE !

16.8% MORE TV HOUSEHOLDS than the 2nd station*

14.3% MORE WOMEN than the 2nd station`

18.0% MORE HOUSEWIVES than the 2nd station*

5.3% MORE MEN than the 2nd station"

11.0% MORE COMBINED TEENS and CHILDREN than the 2nd station*

*OCTOBER 1969 ARB TELEVISION Audience Estimates - Sunday through Saturday - 9:00 AM to Midnight average quarter hour.

represented nationally by firMi KRLU -TV The Dallas Times Herald Station CLYDE W. REMBERT, President

4 BROADCASTING, Jan. 12, 1970 Closet/CircuiL

Something to dismember forfeitures, maybe up to $500,000 (pres- budget nor next's is funded for it. Off - ent limit is $10,000), as measure less cuff estimate is that fully staffed CATV New draft of one -to- customer rule - stringent than temporary license or re- Bureau would entail added expense of making to be served up to FCC on vocation but sufficiently punitive to $750,000 for first year. call would (1) preclude any media force licensee to hew to line. This ap- ownership of CATV systems; (2) add proach has been talked up by veteran Baseball man newspapers to multiple- ownership taboos Commissioner Robert E. Lee, and may in same market (newspapers were not yet hit agenda matter to be recom- John H. (Jack) White, who resigned as in original proposal to prohibit acquisi- mended to Congress. Fine limitations senior vice president of H-R Television tion of more than one full -time broad- are set by law. last year following acquisition of Hol- cast station in any market); (3) invoke Sequel to increased monetary penal- lingbery Co. by H -R, is reported to proposal of Commissioner Robert E. ties is possible plan whereby licensee be joining New York Yankees division Lee to permit dual AM-FM ownership, on carpet for repeated or willful viola- of CBS as vice president, broadcast and (4) eliminate "grand- fathering" of tions would be given temporary renewal operations. Before joining H -R, Mr. existing multiple ownerships, but allow with requirement that he disposes of White served CBS and Katz Agency in time (perhaps 12 to 18 months) for facility at whatever market will bring. sales- executive capacities. divestments. Commissioners in past have realized Revisions proposed make it practical- inequities involved in deleting licensee Long gestation ly new ball game with sharp divisions and then throwing assignment up for of opinion among commissioners. As Latest word from White House on its grabs, with no return except possible long- awaited statement on domestic things stand there may be commis- salvage value of equipment. sioners who will vote for revisions if communications satellite policy is that only to get new rulemaking proposal it will be released this week or next. Bigs and littles 1, out for comment. With term of hard - Statement, originally due on Oct. It is Broadcasting's com- liner Commissioner Kenneth Cox expir- Westinghouse will remove barrier to what is expected plaints that have made news, but there ing June 30, chances are FCC would to be relatively swift FCC action on are other affiliate grumblings against have its fourth Republican member establishing domestic communications- plans NBC -TV and CBS-TV have long before highly inflammatory pro- satellite system; that project is new adopted to have stations pick up most posal could come up for vote. FCC Chairman Dean Burch's top of their AT &T rate increases (see page priority item. White House statement, 42). They reportedly come from small, reportedly, will set out broad prin- Trade deal relatively remote affiliates that have ciples covering such matters as eco- Young & Rublicam, which is enthusias- their own microwave linkages to net- nomic and institutional structure of tic about advertiser -involved syndicated works and hence cannot see why they communications industry, and relation- programs (Galloping Gourmet), is pre- should help pay for somebody else's ships between competition and regula- paring to offer TV stations another network lines. Worse yet, they figure tion, rather than specific proposals. series that would be sponsored by two that in their small communities they are Still in works at White House is of its clients, Beech -Nut and Arrow not likely to sell enough of extra time creation of machinery to implement Shirt. New program, produced by being given them to recoup more than ideas for reorganizing and strengthen- fraction of loss they'll take through Talent Associates, New York, is Telcor, ing government's telecommunications - featuring popular vocalists, which sta- 6.5% compensation -rate cut that NBC policy machinery that were contained tions would carry with one of their own and CBS have initiated across-board. in memorandum sent to government in general, is that personalities as host. Program could be Network position, agencies (BROADCASTING, Dec. 29, 15 minutes, half -hour or hour in length. programs do not travel free to these 1969). Memorandum reportedly re- Y &R hopes to clear 50 markets or stations' pickup points and stations ceived agencies' general endorsement. more, giving program to stations in ex- should help pay extra cost of getting them there. Even so, network authori- change for specified commercial posi- Beach tions and leaving some spots for sta- ties appear sympathetic to these smaller boy tions to sell. affiliates. Basic problem appears to be Importance of presenting views on that under affiliation contracts networks land- mobile radio use of some television cannot make rate cut stick unless it Change in wind channels will bring National Association applies equally to all affiliates, which of Broadcasters' chief counsel, John with Under consideration for high post seemingly rules out rate -cut relief for Summers, back to Washington from counsel FCC -probably general -is selected stations. Authorities hope to NAB board meeting in Hawaii day counsel Troy Conners, chief trial of find some solution but final decisions early. Along with dozens of other law- Commission. Mr. Con- Atomic Energy almost certainly will be made by con- yers Mr. Summers will present oral ners, 45, is understood to have been tract lawyers. There is some interest argument before FCC at hearing Fri- and presumably cleared at White House being shown by FCC staff. day Jan. 23 (see page 32). Geller, is in line to succeed Henry NAB had asked for day's delay to Demoncrat and career government at- Bit of wait permit appearance Monday Jan. 26 but torney. If FCC should adopt plan for creation was denied. Mr. Summers will press of new CATV Bureau, on equal footing NAB view tighter management of pres- Higher fines? with Broadcast and other bureaus (see ent land-mobile channels will solve Being discussed at FCC, with apparent page 46), chances are it can't become present problems and 890 to 893 me blessing of Chairman Dean Burch, is operative at least until July 1, 1971. sector returned to public use in 1967 sharply increased schedule of fines and That's because neither this fiscal year's can handle future needs.

BROADCASTING. January 12, 1970: Vol. 78. No. 2 Postmaster: Send Form 3579 to BROADCASTING, 1735 DeSales Street. N.W., Washington, D.C. 20036. AS SOON AS IT HAPPENS. WASHINGTON HEARS ABOUT IT.

arrop RRDIO NONSTOP NEWS Weekliißriel

Although survey of national spot -TV activity indicates Ballots go out for voting on 27 nominees for radio board January sales are running higher for most station respond- of National Association of Broadcasters with results to be ents, only half are optimistic about record 1970. Concern announced Feb. 6. One board member tenders resigna-

. over nation's economic future predominates. See .. . tion, says NAB is too TV- oriented. See .. Spot -TV sales fail to cheer stations ... 23 27 seek places on NAB board ... 48

FCC's government- industry committee studying feasibility Brigadier General David Sarnoff, RCA chairman and broad- of land- mobile sharing of VHF channels completes its casting pioneer, retires for health reasons and is elected work, but fails to reach consensus on what its findings first honorary chairman. He is succeeded by son Robert,

prove. See ... RCA president and chief executive officer. See .. . Committee splits on VHF -sharing ... 32 The David Sarnoff era ends at RCA ... 55

FCC may be considering policy statement this week that 'Tentative' discussion between CBS -TV and Broadcast would take sting out of WHDH decision and obviate need Music Inc. may lead to further talks to settle music -license for Pastore bill -but several citizens groups move to contract dispute in which net seeks per -use rate rather

block action until they've had their way. See ... than rate based on percent of total time sales. See .. . A return to order in renewals? ... 36 CBS -BMI start talking to each other ... 58

Competing applications by two groups are filed against Government -sponsored $1- million study of TV violence - Post -Newsweek Stations' newly acquired channel 10- launched last year at request of Senator John O. Pastore WLBW-TV Miami -and Cowles Communications' WESH- (D- R.I.) -gets fired up. Project expected to be fully under-

TV (ch. 2) Daytona Beach -Orlando, Fla. See .. . way by April. See .. . Two rival claims filed in Florida ... 38 TV probe picks up steam ... 62

Westinghouse Broadcasting Co. officials persevere in ef- Broadcasting and broadcasting -related stocks end 1969 in forts to get NBC -TV, CBS -TV to modify decision to in- slight loss condition with CATV issues only gainers with crease affiliates' commercial time but cut network com- over-all 3.6% increase. Ameco, Cox Cable and Sterling pensation. See ... Communications strong in December. See ... WBC holds fast on compensation ... 42 CATV strong in depressed market ... 66

Departmeds Broadcasting

AT DEADLINE 9 PROGRAMING 58 Published every Monday by Broad- Inc. Second -class ADVERTISING 23 SPECIAL REPORT 55 casting Publications BROADCAST postage paid at Washington, D.C., and CHANGING HANDS 40 WEEK'S HEADLINERS 10 additional offices. CLOSED CIRCUIT 5 WEEK'S PROFILE 85 Subscription prices: Annual subscrip- issues $10.00. Add DATEBOOK 12 tion for 52 weekly $2.00 per year for Canada and $4.00 EDITORIALS 86 for all other countries. Subscriber's oc- EQUIPMENT & ENGINEERING 32 cupation required. Regular issues 50 cents per copy. BROADCASTING YEAR- FATES & FORTUNES 69 BOOK, published every January, $11.50 FOCUS ON FINANCE 66 per copy. FOR THE RECORD 73 Subscription orders and address AMERICAN BUSINESS PAESg OtG changes: Send to BROADCASTING Circula- INTERNATIONAL 52 tion Department, 1735 DeSales Street, THE MEDIA 36 N.W., Washington, D.C., 20036. On include both old and MONDAY MEMO 21 changes, please new address plus address label from OPEN MIKE 16 front cover of the magazine.

BROADCASTING, Jan. 12, 1970 7 Now you can lease the extra manpower necessary to make your FM station really successful.

If your FM station is like most, there We carefully program the best of A lot of FM stations are short on are too few employees to make it truly progressive rock music with comments promotion -manpower. Which is why we successful. It's been impractical to add and conversation that get listeners really have a whole advertising, publicity and staff, and practically impossible to move involved. Before we play the latest on -air promotion campaign ready for ahead without extra help. Beatle album, our audience likes to hear you to carry out locally. The ABC Owned FM Stations have a bit of an exclusive interview with John And while a lot of public affairs found a way to break out of that bind. Lennon. Or Mick Jagger. Or Peter Fonda. programming is local, we provide you We took the know -how that made us the These are people with something to say with PSA's, programs and ideas that will most successful group of AM stations in to our audience. make your local efforts more effective the country and applied it to FM. The and valuable to your community. result was a new concept that's working What kind of audience is this? for us and can work for you too. It's young, aware, quality- conscious. The LOVE manpower -leasing concept. It's called manpower- leasing. It's teens, college students and young It's working now in small, medium and You do what you can do best locally, the adults. It's what we call LOVE Lifestyle: large markets. It works just as well in Peoria, and lease the rest of your needs from us. people who may be 18, 28 or 38 but Lubbock and Kalamazoo as it does in feel, in the same who think, react and buy New York, Los Angeles and Chicago. Start with programming. way. It's an audience that advertisers Not to mention Detroit, Cleveland, You know the headaches of an know can only be reached in its own Houston, Grand Rapids, Pittsburgh, all -live format: lack talent, high of good environment. And a lot of advertisers, San Francisco and Morgantown. costs, problems rapid supervisory and local and national, have found out LOVE If your FM station needs extra turnover. And those inexpensive music is the that it environment does best. manpower to make it really successful, library services can turn out to be mighty give Jim Smith a call now at (212) expensive when they don't generate Which brings us to sales. LT 1 -7777, extension 7406. Make it collect. audience or sales. With LOVE there are no program- Which is why we produce enough ming worries, so you'll have more fresh, creative programming to keep you time to concentrate on sales. on -the -air 24 hours a day. It's taped, We'll help you with sales aids, but it sounds more live than a lot of live presentations, research, stations. That's because we record creative commercial services programming one day and it's on your and suggested approaches station the next day. There's new that will put new life into programming every day and no tape is your sales staff. And we'll aired more than 7 days. work with your rep to We call the programming LOVE, boost national billings. after the new understanding and caring We don't stop with for humanity expressed by youth. The programming and sales. music is their music: progressive rock. It's the music that now accounts for half of all record sales, but less than 5% of all radio programming. How's that for odds in your favor?

JSPECIAL PROJECTS GROUP ABC OWNED STEREO FM STATIONS CD Late news breaks on this page and overleaf. Complete coverage of the week begins on page 23. AtlleatWe

Seven days to ask M. Nixon; network news departments; Damage suit now iffy David Sarnoff, Bob Hope and Ed FCC announced Friday (Jan. 9) it was Sullivan. Attorneys for Kentucky tobacco farm- proposing revision of "seven -day rule" ers suing networks over anti -cigarette affecting Section 315 (equal opportun- commercials wouldn't say "yes" and ity provision) of Communications Act. Ask 1965 policy for all wouldn't say "no" last Friday (Jan. 9) New rule would require eligible candi- when asked if their delay in filing Two citizens groups have asked FCC to date to request time within one week damage suit against networks could be adopt as rule governing all compara- from day first eligible candidate ap- result of decision to drop action. tive hearings standards set forth in 1965 pears on air. Harville blamed policy statement that applied to con- Attorney Gladney Proposed would continuing delay revision also require tests between new applicants only. "legal difficulties" for late condidates in Court, to ask for equal op- Black Efforts for Soul in Television in filing suit Fayette Circuit week from day they portunity one of- and Citizens Communications Center Lexington, Ky. ficially enter race. mean- filed petition for rulemaking late Friday ABC, CBS and NBC officials, of- Present rule requires candidate only (Jan. 9). Filing is second response to while, reported they have been first to submit request within seven days of reports that Commission is considering ficially served with papers from prior use of facility. policy statement that would reestablish suit, filed Dec. 19, 1969, in Lexington. Commission said changes were de- WBAL Baltimore case as precedent in Suit asks that networks be forced to signed to prevent such situations as dealing with cases in which new ap- tone down anti -smoking commercials, third candidate requesting equal op- plicants are competing with existing li- particularly claim that "cigarettes are portunity following appearance of censees at renewal time. Earlier in killers." second candidate even if third candi- week, two groups went to court to block ABC legal officials said they plan to date was eligible after appearance of Commission consideration of policy contest suit. CBS said only that officials first candidate. Rule should aid orderly (see page 36). were conferring with local counsel in planning of political programing by sta- Lexington to decide what course to tions, commission said. take. NBC spokesmen said they also Comments on revision are due Feb. Exile for newsmen were getting counsel in Kentucky to 20; replies March 3. Army newscasters who were suspended map action. for charging that U.S. Military As- sistance Command in Vietnam censors For under 30's Discounts for politicos news (see page 60) have been transferred to other duties. Specialist 5 Burla Industries, newly-formed Bever- New political -broadcasting policy at Robert Lawrence, who made charges of ly leisure time organization, WLBW -TV (ch. 10) Miami, will permit censorship during telecast from Saigon, Hills -based is planning 90- minute weekly, youth - qualified candidates for public office has been made chaplain's aide. Marine oriented, variety-talk series, "The Age to buy fixed -position announcement and Corporal Thomas Sinkowitz, who en- of Aquarius." Search is on for host or program time on station at 50% of cur- dorsed charges on air, got clerk- typist's co- hosts, who, as would be all guests on rent fixed base or one -time rate. job with Naval Air Gunfire Liaison show, under age of 30. Filming is Station also announced that Company. Army denied that reassign- it will planned for early spring with long-time provide Presidential and Vice- Presi- ments were punitive. TV syndication executive Barry Law- dential candidates with 30 of minutes rence as executive producer. free time, and Senate, House and guber- natorial candidates with 15 minutes of Two sales approved free time, spread over last four weeks Sales of two AM -FM combinations Politics don't count before election. have received FCC approval, subject to WLBW -TV, which is Post -Newsweek outcome of commission's one- to- a -cus- FCC says licensee's political affiliations station, is currently faced with a com- tomer rulemaking proceeding. are not commission's proper business, peting application for its facility, filed FCC announced Friday (Jan. 9) it but rather his character and manner in by group that includes several associates had approved sales of WRUN -AM -FM which he runs his station. of President Nixon (see page 38). Utica, N. Y., by Rome (N.Y.) Sentinel Commission made statement in order to Woods Communication Corp. for renewing license of WMBA(AM) Am- $535,000, and KCMS -AM -FM Manitou bridge, Pa., in face of numerous pro- Award to 'Laugh -In' Springs, Colo., by Charles M. and tests of local resident, John Larrick. Madelyn B. Edmonds to Black Forest Mr. Larrick had said Roy E. Angst, Stars and producers of NBC -TV's Development Co. for $205,000. station manager, had complete control Laugh -In will be 1970 recipients of Vote on both sales was 5 -to -0 with of news on station and that he could International Radio and Television So- Commissioners Nicholas Johnson and not be impartial because of "heavy in- ciety's annual gold medal at March 16 H. Rex Lee not participating. volvement" with Republican politics. banquet in New York. John Woods is president and 27.8% Commission also rejected charge that IRTS award to program, stars Dan owner of Woods Communication Corp., WMBA had "biased policy with an ulti- Rowan and Dick Martin, and pro- which owns wsse(AM) Durham, N. C. mate attempt to mold public opinion to ducers George Schlatter and Ed Friend- Frederick L. Ingham is president and a predetermined conclusion...." Com- ly is for "achievement in or contribu- 9.57% stockholder of Black Forest. mission said that it has encouraged station to" broadcasting. Previous winners which also is engaged in land develop- tions to editorialize and that editoriali- included John F. Kennedy and Richard ment in Colorado. zation by definition involves attempt to

More "At Deadline" on page 10 *caftan

Mr. Rubin Mr. Burns Mr. Krolik Mr. Mitchell Mr. Cooke Mr. Reel Brigadier General David Sarnoff, key he helped to organize Screen Gems and chief operating officer of company. figure in RCA for 50 years, resigns as (Canada) Ltd. He also was elected to board of direc- board chairman and director and is tors of MPC. No decision has been Richard Krolik, VP in charge of PR elected first honorary chairman in RCA made as yet as to whether Mr. Reel and Washington representative for history. Robert W. Sarnoff, president will be based in New York or in Los Time -Life Broadcast, New York, named and chief executive officer, elected to Angeles. Leaving MPC are M. J. (Bud) to newly created position of VP for additional post of page Rifkin, president since 1967, and chairman (story -radio 55). programing of Time -Life's TV Harvey Bernhard, executive VP in station group. In addition to working charge of business affairs. Mr. Reel, Aaron Rubin, financial executive VP, with Time- Life's stations on program- with MPC since 1968, previously was NBC, elected to NBC's board of direc- ing, Mr. Krolik will explore develop- executive VP in charge of business af- tors. Mr. Rubin, who joined NBC in ment of programing for syndication and fairs for United Artists Television, join - accounting in 1937 and subsequently for cable TV. John N. Catlett, who ing that company in 1954 when it was worked with ABC before rejoining joined Time -Life as general executive Ziv Television. NBC as chief accountant in .1954, was last September, becomes director of pro- elected VP and treasurer in 1960 and motion and PR of T -L Broadcast. Robert M. Rice, VP, director of finances ITT Europe, and as- serves also as chairman of NBC's pres- C. Stuart Mitchell, deputy chairman of and comptroller, ident's council which carries out special Compton Advertising, New York, since sistant comptroller, ITT, elected VP, assignments for NBC corporate man- 1968, elected board chairman and chief finance, of CBS Inc., effective Feb. 16. VP, agement and coordinates exchange of executive officer, succeeding Barton A. Ralph O. Briscoe, who was CBS plans and information among manage- Cummings, who was named to new post finance, was appointed president of ments of operating divisions at NBC. of chairman of executive committee. CBS /Comtec Group last fall (BROAD - Paul D. Cooke, executive VP since CASTING, Oct. 6, 1969). Before Mr. Lloyd Burns, president Rice, who is in 1967 of Screen Gems 1966, promoted to deputy chairman, 43, joined ITT International, named executive VP of succeeding Mr. Mitchell. Milton Gos- he was with Ford Motor Co. for 13 SG, succeeding John H. Mitchell, who years and was and man- sett remains as president of Compton, board chairman was recently named president of com- aging man- in charge of creative services. Mr. Mit- director of Ford Denmark, Mr. Burns will continue as presi- pany. chell has been with agency since 1946 aging director of Ford Norway and dent international division, will of but and Mr. Cooke since 1948. manager of Ford International division assume added broad administrative re- profit analysis department. Previously sponsibility involving all operations, A. Frank Reel, VP in charge of busi- Mr. Rice was financial analyst with both domestic and international. He has ness affairs for Metromedia Producers Sylvania Electric Co. and American been with Screen Gems since 1955 when Corp., New York, named executive VP Airlines.

For other personnel changes of the week see "Fates & Fortunes." mold public opinion. represented in proceeding. Commission Takes golf show Commission said station that attempts said it had invited SRI's participation to mold public opinion is obligated to because of considerable interest in Sponsor of Triangle Stations special, observe its fairness doctrine, and that report. "Golf Magazine's 1969 All- America WMBA has not been accused of violating Team," will be duPont. Special is being that doctrine. placed directly in over 200 markets for March presentation and will show top MBS gets fight professionals, selected by touring pros List parties to argue Mutual Broadcasting System an- themselves, on circuit and in interviews. More than 40 parties are scheduled nounced Friday (Jan. 9) that it had ac- to participate in two days of oral argu- quired exclusive radio rights to cover- ment FCC has scheduled for Jan. 22- age of world heavy- weight champion- Picks up Bancroft tab 23 on proposed rules that would permit ship bout between Jimmy Ellis and Monsanto Co., St. Louis, through land- mobile radio operators to share Joe Frazier scheduled Feb.. 16 at Madi- Doyle, Dane Bernbach, New York, will UHF spectrum space with TV. Stan- son Square Garden in New York. sponsor "Annie, the Woman in the Life ford Research Institute, which did year- Deal was with Sports Action Inc. at of a Man," starring Anne Bancroft, on long study on matters affecting land undisclosed price. No live TV coverage CBS-TV Feb. 18 from 9 -10 p.m. mobile's spectrum problems, will be is planned. (EST) .

10 BROADCASTING, Jan. 12, 1970 A UHF station has just sh en up the tab ment in Phi , el ' a!

Everybody said it was bound to happen...someday. 1 WPHL -TV (Channel 17) made it happen now -by selecting U -53, the most important feature film buy in UHF history! And in the samestroke, they scored what is probably the most significant programming coup in recent indie history!

WPHL -TV will now deal from a "deck" of 52 color feature films ( plus `Psycho" ) that have scored some of the hottest box office triumphs . .. earmarking them for its successful prime time and 11:30 pm movie slot. And Philadelphia becomesthefirst city to see a "U" make the sign of the "V"

With a winning smile.

available to local stations from mca tv

BROADCASTING, Jan. 12, 1970 11 Dlatetbook® `Ne A calendar of important meetings NEWEST and events in the field of communications. . Indicates first or revised listing. Washington. Jan. 22-Deadline for reply comments on January FCC's proposed rulemaking extending con- MEMBER struction period for UHF -VIIF permittees from eight to 18 months. Reply comments . Jan. 11 -16- Bishops' Workshop in Commu- also requested on possible extension for AM- nications sponsored by communications de- FM services. OF partment, United States Catholic Conference. Loyola University, New Orleans. Partici- Jan. 19-23.- Winter meeting of National As. pants will include Donald Durgin, president soriation of Broadcasters hoard of directors. of NBC Television Network, Frank Shake- Sheraton Maui hotel, Maui. Hawaii. speare, director of United States Informa- e lan. 23- Luncheon of Pacific Pioneer Broad- tion Agency, and Donald McGannon, presi- casters. Sportsmen's Lodge. dent of Westinghouse Broadcasting. Jan. 22 -23 -Oral argument on FCC's pro- Jan. 12 - Deadline for comments on FCC's posal to open UHF portion of spectrum to proposed rulemaking extending construction land -mobile radio users. FCC headquarters, ICCAI period for UHF -VHF permittees from eight Washington. to 18 months. Comments also requested on possible extension for AM-FM services. Jan. 25 -27- Winter meeting of Alabama Broadcasters Association. Parliament House, ELECTRONICS Jan. 12- 14- Convention of National Col- Birmingham. legiate Athletic Association. Stotler Hilton, Washington. Jan. 26- 30-Supervisory development workshop, sponsored by National Cable TV Cen- Jan. 12-17- Exhibition of American elec- ter. Pennsylvania State University, Univer- tronics equipment sponsored by the Bureau sity Park, Pa. of International Commerce of the U.B. De- partment of Commerce. U.S. Trade Center, Jan. 26- Annual winter meeting of Virginia Pans. Association of Broadcasters. Sheraton Motor Inn, Richmond. . Jan. 13- Hollywood Radio and Television Society luncheon meeting. Julian Goodman, Jan. 26-29- Annual convention of National president, NBC -TV, speaker. Beverly Wil- Religious Broadcasters. Statler Hilton hotel, shire hotel, Beverly Hills. Washington. Speakers include FCC Chair- man Dean Burch, Commissioners Robert Jan. 15 - Annual broadcasters luncheon Wells and Robert E. Lee and Dr. Marshall sponsored by American Red Cross. Univer- McLuhan of University of Toronto among sity Club, N.Y. others. Jan. 15- Deadline for comments on FCC- Jan. 27- 29- Radio-TV Institute sponsored sponsored Stanford Research Institute study by Georgia Association of Broadcasters. of land -mobile spectrum uses. Speakers will Include Bill Gavin, program- Marion na- . Jan. 15- Annual stockholders meeting, Lee ing consultant. and Corwell, Enterprises Inc. Blackhawk hotel, tional president of American Women in Daven- Radio and Television Inc. U. of Georgia, port, Iowa. Athens. Jan. 15- National foreign policy conference elan. 27- Special stockholders meeting, for editors and broadcasters sponsored Dy Chris -Craft Industries Inc. Wilmington, Del. Department of State. Participants will In- clude Secretary of State William P. Rogers Jan. 30- Comments due on FCC's primer and other high -ranking government officials. designed to clarify requirements of broad- Invitations may be obtained by writing to cast applicants in ascertaining community director, Office of Media Services, Depart- needs. ment of State, Washington. Conference will Jan, 28-Meeting of Idaho State Broadcast- be held in New Department of State build- ers Association. Downtowner motel, Boise. ing, Washington. Jan. 30-31 - Annual television conference, Jan. 15 -News clinic sponsored by New Society of Motion Picture and Television Jersey Broadcasters Association. Brunswick Engineers. Hugo A. Bondy, chief engineer, Inn, East Brunswick. W AGA -TV Atlanta, chairman. Marriott Jan. 15- Annual stockholders meeting. motor hotel, Atlanta. Metro -Goldwyn -Mayer Inc. New York. Jan. 31- Broadcast news seminar for South Carolina newsmen and station personnel Jan. 16 -Board of directors meeting of in- sponsored by South Carolina AP Broad- 0 stitute of Broadcasting Financial Manage- casters Association. Sheraton -Columbia Motor flE -HUi ment. Royal Orleans hotel, New Orleans. Inn. Columbia. Jan. 15- 16-Annual convention, Louisan Association of Cable TV Operators. Royal February Sonesta hotel, New Orleans. Feb, Jan. 16-17 -Meeting of Georgia Cable Tele- 1-4- Management seminar, sponsored vision Association. by National Cable TV Center, Pennsyl- Gordon hotel, Albany. vania State University, University Park, Pa. Jan. 16-17-Winter meeting of Colorado Feb. 2-4 - Government affairs conference, REK -O -KUT Broadcasters Association. Denver. Jan. 19 -Oral argument on exceptions to COMPANY, INC. initial decision by FCC Hearing Examiner F. L. McClenning recommending that ARB TV seminars and research clinics 1568 NORTH SIERRA VISTA, FRESNO, AT &T and Western Union eliminate prefer- Jan. 13- Marriot, Dallas. CALIFORNIA 93703 Phone: 209 2514213 ential press telegraphic and telephotographic Jan. 15- Regency Hyatt House, Atlanta. rates. FCC, A Subsidiary al CCA Washington. Jan. 20-Sheraton Plaza, Boston. Jan. 21- Prehearing conference on mutual- Jan. 22- Commodore hotel, N. Y. CCA ELECTRONICS CORP. ly 716 JERSEY AVENUE. GLOUCESTER exclusive applications of RICO General Jan. 27 -Brown Palace, Denver. CITY. Inc.. Community Broadcasting of Boston NEW JERSEY 08030 Phone: 609 456.1716 Inc., and Dudley Station Corp. for Boston Jan. 29- Wilshire Hyatt House. Los Angeles. channel 7, now occupied by WNAC-TV.

12 BROADCASTING, Jan. 12, 1970 If You Don't Have To Make Money, We Don't Want To Waste Your Time!

Our organization is named ours. The other half is invested for Media Products, Ltd. That doesn't you. And, investment is something mean a thing to you. We're not that we know about too; our parent surprised. We're new. We've been company totaled almost $30,000,000 quiet for the past few months. No in after -tax profits in 1968. advertising. No letters. No phone calls. If those numbers don't Just selected test marketing and impress you, ask your Treasurer or massive planning. Board of Directors. They're sure to Test marketing to eliminate get the point. any bugs we may have had. Planning We won't claim to make that to create the programs that are sure much money for you through this to make money for you. program. We do claim that we will We don't have a get -rich- make it worth your while. If you want quick scheme. But what we do have is us to. If you join us in a shared sound and profitable. partnership arrangement that can't Our name says it all. Media be equalled. Products. We supply products for Media Products. We make media to sell. We also supply you with money for you. everything necessary to sell them. For more details on Media Everything. You sell the products and Products please write or call keep all the proceeds until your initial Robin Leach, President. investment is met. Then we split, 50 0/o for your organization, 50 0/o flMedia Products, Ltd. for ours. I- I 460 Park Avenue Then things change. You New York, N.Y. 10022

keep your 50 ° /o. We only keep half of (212) PL 8 -3515

BROADCASTING, Jan. 12, 1970 13 sponsored by American Advertising Federa- tion. Washington Hilton hotel. Feb. 4-Congressional reception, National Cable Television Association, to Introduce Donald V. Taverner, new NCTA president. Mayflower hotel, Washington. Feb. 5- Meeting of Minnesota AP Broad- In Sioux City... casters Association. Minneapolis. Feb, 3- 5- Winter meeting of South Carolina Broadcasters Association. Pointsett, Green- ville. Feb. 4 -7 - Senior marketing management conference sponsored by American Market- ing Association. Carefree Inn, Carefree, Ariz, Feb. 6 -7- Convention of New Mexico Broad- casters Association. Clark B. George, president of CBS Radio Network, and FCC Com- missioner Robert Wells are to speak. Hilton hotel, Albuquerque. Feb. 6-7 - Annual Northwest Broadcast News Association seminar. Speakers include Bill Roberts, president of the Radio- Televi- sion News Directors Association, and Kamil Winter. former Czechoslovakian TV news chief. Minneapolis. Feb. 6-8 - Winter meeting of Oklahoma Broadcasters Association. Camelot Inn, Tulsa. Feb. 7-8 - Retail advertising conference. TV -radio retailing Is included. Ambassador hotel, Chicago. Feb. 9- Deadline for comments on amendments to FCC's proposed rulemaking specifying a standard method for calculating AM directional antenna radiation. Feb. 10-12 1970 Winter convention on aerospace and- electronics systems. Theme: "Electronics Strides into the Seventies." Blitmore hotel, Los Angeles. Feb. 12- 13- Mid-winter general membership meeting of California Broadcasters Associa- tion. Riviera hotel. Palm Springs, Calif. Key- note speaker on Feb. 13 will be FCC Chair- man Dean Burch. Feb. 17-Kinney National Service Inc. annual shareholder meeting, Summit hotel, New York. Feb. 20- 22- Meeting of board of trustees, educational foundation of American Women Ed Sullivan is KMEG TV in Radio and Television Inc. Royal Orleans hotel, New Orleans (housing), WDSU con- The Channel 14 efficiency experts deliver the Siouxland sales ference room (meeting). center at the right price. With a million -watt primary signal. No Feb. 24 -27- Annual National Association of inflated rate cards, no waste audience. Strong movies nightly Television Program Executives conference. - Mike Douglas, Truth or Consequences daily. And attractive Hotel Plaza, Miami. news buys, early and late. Feb. 25-Hearing on mutually exclusive applications of RKO General Inc., Com- munity Broadcasting of Boston Inc. and Dudley Station Corp. for Boston channel 7, now occupied by WNAC -TV, Boston. CRIS KALAMAZOO WAIF GRAND RAPIDS OMNI GRAND RAPIDS srae Feb. 26- Annual dinner of Radio -Television I.c OOKMEG-TV Correspondents Association. Washington. TELEVISION A CBS Affiliate MUSA,/ GRAND RAPIDS KALAMAZOO Feb. 27-March 2- Meeting of board of di- wwn/,,f4 CrMVEMSECCM1RE A megawatt of soles power for Sioux City rectors. American Women In Radio and Television x" nca Avery-Knodel, Inc., Exclusive Notional Representatives Inc., Grand Bahama hotel & CC. KRIEG IV SIOUX LID' IOWA grand Bahama Island. Feb. 27- Western States Advertising Agen- cies Association annual "Man of the Year" Books for Broadcasters award luncheon. David J. Mahoney, president and chief executive officer of Norton ORDER FROM - Simon Inc., Fullerton, Calif., award win- Audio Control ner, guest of honor. Embassy Ballroom. Broadcasting Book Division Ambassador hotel, Los Angeles. 1735 DeSales St., N.W. Handbook Washington, D. C. 20036 March Send me the books I've checked below. My payment 3rd Edition March 2- 3- National meeting of for the full amount is enclosed. Mutual Ad- vertising Agency Network. Hilton Inn, San 110. Audio Control Handbook, $7.95 by Robert S. Diego. 104. 1970 Broadcasting Yearbook. $11.50 March 9-12-Spring conference. Electronic Oringel Industries Association. Statler Hilton hotel. Name Washington, Now expanded and brought up to date, this March 13- Deadline for reply comments on standard text -handbook explains every phase amendments to FCC's proposed rulemaking Address of audio control in easy -to- understand, non- specifying a standard method for calculating technical language. AM directional antenna radiation. March 19-Annual stockholders meeting, City State Zip 171 pages, 145 photographs and diagrams, J glossary, index $7.95 Indicates new or revised listing.

14 (DATEBOOK) BROADCASTING, Jan. 12, 1970 THE MOST POWERFUL TV STATION IN MI D AMERICAI

21/2 Million Watts from atop John Hancock.

11111FLDITV CHICAGO Represented by Metro TV Sales 15 BROADCASTING, Jan. 12, 1970 Cox Broadcasting Corp, Atlanta. ers will include FCC Commissioner Robert March 15-21 -First world conference of Wells. M social communication for development spon- April 10 -20 -Japan Electronics Show, sponsored by Consejo Nacional de la Publicidad. sored by Electronic Industries Association of Meeting of representatives from advertising Japan. Features equipment exhibits from IT'S 11:00 PM - - - councils world -wide to consider application many nations. International Trade Center, of advertising to international problems. Haruml pavilions 1 -3, Tokyo. Mexico City. April 13- 17- Conference of Catholic Broad- Do You Know Where March 23-24- Annual Washington confer- casters Association. Jung hotel, New Orleans. ence on business- government relations spon- "'April 15- 17- Meeting, Texas and Mid -Amer- sored by The American University Center ica Cable Television Association, Marriott Your Audience Is? for Study of Private Enterprise. Shoreham hotel, Dallas. hotel, Washington. April 16-25- Twenty -first cine-meeting, In- ternational Film, TV -Film and Documentary ( MIFED). MIFED is international center McHugh and Hoffman's job is to Apri I where feature, TV and documentary flints find out for not are traded on worldwide scale. Address in- you; only where April 3-5--National convention and exhibi- formation and bookings queries to MIFED- they are, but why they are there. tion, Intercollegiate Broadcasting System Largo Domodessola 1. 20145 Milan, Italy. Inc, Theme will be freedom to speak. La April 23-26--Annual national convention of Through the use of in -home, in- Salle hotel, Chicago. American Women in Radio and Television person interviews combined with April 5-9- Annual convention of National Inc. Royal Garden hotel, London. Dr. Frank the skills of the social scientist, we Association of Broadcasters and Broadcast Stanton, president of CBS, will speak at Engineering Conference. Conrad Hilton ho- international banquet on April 25. examine the strengths and weak- tel, Chicago. April 23-25-Annual meeting of American nesses of every member of the April 12 -Alpha Epsilon Rho banquet at Association of Advertising Agencies, The news, weather and sports team. We Kansas State University, Manhattan. Speak- Greenbrier, White Sulphur Springs, W. Va. uncover the same information for you about your competitors' news teams. OpenMike ® We also examine in- depth, all the programming areas under your The RTNDA board did not offer or control and make specific recom- Editorial was on key accept any sort of a "deal" with the mendations for corrective action. EDITOR: In behalf of the Georgia Broad- Vice President and has no intention of More than that, we work directly caster's Music Committee, thank you doing so in the future. But the board with you for a full year to see for your timely editorial, "Pay as You does believe there is a serious and still that these recommendations Play ? ", in the Dec. 29 issue. are growing gap in understanding between implemented and fit the needs Your statement, "BMI is un- music now the news media and the public and be- covered in the study. on a par with ASCAP's in television tween the media and public officials... . and overwhelmingly dominant in radio," A real disservice to journalism may puts the entire matter in the right per- come from those who counsel newsmen If it's time for license renewal we spective. The only thing drastically out to remain aloof. W. Roberts, presi- can guide and help in the exami- of line is the ASCAP charge for - 1. per dent, Radio Television News Directors nation of community problems, as formance almost double the rights- Association, Washington. seen by both the thought leaders BMI cost. And, with the recent BMI and the public. (According to Mr. Roberts's own account of rate increase, BMI is being well com- the meeting, as reported in BROADCASTING, pensated. . .-Ed Mullinax, chairman, Dec. 22, 1969. the RTNDA board had hoped Georgia Broadcaster's Music Commit- to get from Mr. Agnew a statement that We've been the administration did not intend to dimin- doing this work tee, Atlanta ish coverage of controversial issues but was throughout the United States, interested In a fuller exploration of the is- Canada and the Caribbean for the sues." In response Mr. Agnew said "he'd RTNDA's Roberts disagrees be willing to issue some sort of a state- past 8 years. 75% of our current ment if he saw a sign that his criticism clients have been with us an aver- EDITOR: I must take strong exception was being listened to, but he hasn't seen age of 4 years. Perhaps they know to the editorial published in the Dec. any sign yet.") something you should know. 29 issue. To say that the Radio Tele- vision News Directors Association board Cites neighbors' success of directors was attempting to "nego- EDITOR: I read the "Old Radio in If you're interested in learning tiate away" pressures on newsmen Riverhead" letter in your Dec. 29 issue. more, we'll be happy to make a reveals a total misunderstanding of Evidently Jay Mitchell and his associ- presentation to you any time, with what the RTNDA board was attempt- ates at WBRF Riverhead prefer to absolutely no obligation on your ing to do, and of what actually hap- tunnel into their lair for a long winter's part. May we hear from you? pened in the meeting with the Vice sleep. President. The RTNDA board was not Contrary to his remarks, neighboring attempting to negotiate anything with radio stations in Bayshore and Freeport, the Vice President at any time. It was Long Island, have already run several trying to get him to consider some of of our radio dramas with much success the serious consequences that could and currently Miss Roberta Mitzelman Mar develop, not only for journalists but of wuss Stony Brook is broadcasting for our system of government, MCHUGH & HOFFMAN, INC. if he both The Shadow and The Lone Ranger. did nothing to dispel the impression Our radio drama series successes will Television & Advertising Consultants his speeches left on many persons - continue in 1970 as we are bringing that broadcast newsmen 430 N. Woodward Avenue are engaged in back at considerable expense the most some sort of conspiracy to promote popular radio drama series of all time, Birmingham, Mich. 48011 agitators, demonstrators, trouble makers the original Gangbusters. - Charles Area Code 819 and issues which make the country look Michelson, president, Charles Michelson 642 -9200 bad.... Inc., New York

16 BROADCASTING, Jan. 12, 1970 WMAL -TV disagreed when the Women Voters 50th Anniver- Washington seems to agree. League of Women Voters went sary, WMAL -TV said, "No Because people listen and re -act. on record in favor of admit- other organization has worked To the brickbats. And to the ting Red China to the United as diligently or effectively to bouquets. Nations. inform voters on candidates and Tf you want a reaction in But WMAL -TV urged care- issues. Washington, talk to WMAL-TV. ful consideration of the League's This kind of pro -and -con views anyway. Because the chinking is typical of WMAL- League has a long history of TV editorial policy. WMAL -TV and believes in any non -partisan objectivity viewpoint that The Evening Star Broadcasting Company WMAL -TV respects its integrity. wears blinders is worse than no Washington, D.C. Represented by In saluting the League of viewpoint at all. Harrington, Righter & Parsons, Inc.. BROADCASTING PUBLICATIONS INC. Sol Taishoff, president; Lawrence B. Taishoff, executive vice president and Isdaotes® secretary; Maury Long, vice president; Edwin H. James, vice president; B. T. Taishoff, treasurer; Irving C. Miller, comptroller; Joanne T. Cowan, assistant treasurer. The Technique of the Film Cutting Room: Ernest Walter. Hastings House, New York, N.Y. 282 pp. $11.50. A book for professionals by a profes- Broadcasting nIE IUSINEBSWEnarOFmiweweANO RADIO sional, Ernest Walter, whose film editing credits include MGM and 20th TELEVISION Century Fox, The Technique of the Film Cutting Room concerns itself with Executive and publication headquarters is BROADCASTINO-T6.ECAATINO building, the physical side of editing. It one 1735 DeSales Street, N. W., Washington. technical book of a series, published by D.C. 20036. Phone 202 -638-1022 Hastings House under the title of Com- Sol Taishoff, editor and publisher munications Arts Books. The book de- Lawrence B. Taishoff, executive VP scribes in detail the functions of the EDITORIAL Edwin H. James, vice president and film editor and his assistants in se- executive editor. quences relating to each stage in the pro- Rufus Crater, editorial director (New York). duction of a large scale film. Schematics Art King, managing editor. Frederick M. Fitzgerald, Earl B. and drawings are used to illustrate the Abrams, Leonard Zeldenberg, text and, in addition, a 138 -item glos- senior editors. Joseph A. Esser, William R. Loch, sary-from "academy leader" to "zero Robert A. Malone, associate editors. frame " included. Albert N. Abrams. Alan Steele Jarvis, -is Mehrl Martin, Timothy M. McLean, Steve Millard, Robert Sellers, staff writers; Donna Galiette, Deborah May Nordh, The Technique of Film and Television J. Daniel Rudy, editorial assistants. Black and Bernice Hase, secretary to the publisher. Make -Up for Color and Erwin Ephron (vice president, White. Vincent J -R Kehoe. Hastings director of media, programing and media research. Carl Ally), House, New York, N.Y. 280 pp. $16.50. research adviser. This is another in a series of "tech- SALES nique" books published by Hastings Maury Long, vice president - House under the title of Communica- general manager. George L. Dant, production manager; tions Arts Books. The author, Vincent Harry Stevens. traffic manager; Bob J -R Kehoe, is a make -up artist who Sandor, assistant production-traffic manager Dorothy Coll, advertising as- worked for more than 3,000 films, TV sistant; 'Doris Kelly, secretary to the vice shows and stage productions over a 25- president-general manager. year period, and is also a noted photog- CIRCULATION David N. Whitcombe, circulation rapher. In TV, he has been in charge director. Sometimes of make -up for CBS -TV in New York Bill Criger, subscription manager, Michael Carrig, Kwentln Keenan, we rock the boat a bit. as well as for the Hallmark Hall of Mary Ann Luck'. Jean Powers, Shirley Taylor. Arbenla Williams, Bertha On purpose. To get our point across. Fame specials (NBC -TV) and the for- Williams. Lucy Kim. A campaign for greater conservation mer Cameo Theater, also NBC -TV. The measures for Cobi Country's lakes, reader, presumably a professional, can BUSINESS Irving C. Miller, comptroller. streams and coastal waters is bound follow the multiple and complex steps Sheila Thacker. to dash spray on a few cheeks. and techniques in make -up. The book is Gobi Country is a land of rare a revised edition, brought up-to -date BUREAUS with the advent of color, new principles New York: 444 Madison Avenue, 10022. enchantment, And of great Phone : 21.2-755-0610. and new products and the move to Rufus Crater, editorial director; David responsibility for those entrusted Berlyn, Rocco Famlghetti, senior editors; with its channels of communications. make today's make -up look less so to Norman H. Oshrin, associate editor; the audience. Hazel Hardy, Helen Manaslan, Caroline Fulfilling this responsibility is a constant H. Meyer, staff writers; Warren W. Middleton, sales manager; Eleanor R. effort of the COBI TV stations. Manning, institutional sales manager; How to Get into Show Business: Mer- Greg Masedeld, Eastern sales manager; Laura D. Grupinski, Harriette Weinberg. rill E. Joels. Hastings House, New York. advertising assistants. 157 pp. $5.95. Chicago : 360 North Michigan Avenue, This "how to" book is designed to pro- 60601. Phone : 312-236-4115, Lawrence Christopher. senior editor. vide a compact guide for the person who T. Byrne O'Donnell, Midwest sales first ventures into the world of show manager. Rose Adragna. assistant. business. Emphasis is placed on the im- Hollywood : 1680 North Vine Street, portance of business sense as well as 90028. Phone: 213-463 -3148. KRER % I'0 15 talent in attaining success. The book at- Morris Gelman, senior editor. REDOING, CALIF. MEDFORD, Bill Merritt, Western sales manager. ORE. tempts to aid the reader with tips on Sandra Klausner, assistant. how to get his foot in the door, promote himself, deal with unions and BROADCASTINOe Magazine was founded in KIEM 1931 by Broadcasting Publications Inc., 3 I4E17I 2 increase his earning power in the en- using the title BROADCASTING.-The EUREKA, CALIF. KLAMATH FALLS, ORE. News Magazine of the Fifth Estate. tertainment world. The appendix of- Broadcasting Advertising' was acquired National Sales Office: 500 fers tidbits such as studio telephone in 1932. Broadcast Reporter in 1933. Sansome St. Telecast'. in 1953 and Television* in San Francisco, Calif. Phone (415) 781.6124 numbers and union addresses. This is 1961. Broadcasting- Telecasting was an expanded version of the book orig- introduced in 1946. Or call ADAM YOUNG -VTM 'Reg. U.S. Patent OMce. In the Pattie Northwest ART MOORE & ASSOCIATES inally titled Acting is a Business. © 1970 by BROADCASTING Publications Inc.

18 BROADCASTING, Jan. 12, 1970 the beauty, the ugliness, the joy, the sorrow, the hope, the despa r, of the past decade? They're all in The Fabulous Sixties.

CABBC F ILMS 1ML WAS when a young Senator from Massachusetts nearly turned Washington into Camelot ...when a peace -loving civil rights leader died by violence on a Memphis motel balcony...when a bloody and lengthy Asian war tore the conscience of the nation.

TIME WAS when three men journeyed to the moon and back... when a satellite transmitted man's first close -up view of Mars...when a young surgeon transferred a living heart from one human being to another.

TIME WAS when camp became the style in the arts...when four long- haired youths set the beat for a decade -and won a medal from a Queen ...when nudity made its first bow in popular movies and on the legitimate stage.

TIME WAS when America's sex goddess divorced a baseball immortal, and married a Pulitzer Prize -winning playwright...when a former movie star became governor of California...when the mini -skirt raised hemlines -and eyebrows.

TIME WAS... and it was only a yesterday ago... during The Fabulous Sixties.

UNFORGETTABLE -now the story of those 10 unforgettable years is available on film as an exciting new series of 10 one -hour color shows, each devoted to one year of the '60s.

e THE FABULOUS SIXTIES from ABC Films gives the full flavor of the funny, the trivial, the momentous, the appalling things that made the '60s fabulous. It's the thrilling record of an era -TV at its absorbing, entertaining best. A1111f(11

CALL your ABC Films representative now. NEW YORK 1330 Avenue of the Americas 10019

212 LT 1 -7777

CHICAGO 360 No. Michigan Avenue, Chicago, III. 60601 312 263 -0800 HOLLYWOOD 1313 No. Vine, Hollywood, Calif. 90028 213 NO 3 -3311 ATLANTA 5400 Roswell Rd., N.E., Atlanta, Georgia 30305 404 255 -0777 HOUSTON 3777 Norfolk, Houston, Texas 77027 713 623 -2429

ABC FILMS London /Madrid /Mexico City/Paris /Rio de Janeiro/Ronne /Sydney /Tokyo/Toronto MØIIIIaJMDIIJO from Jeff Kliman, Norman, Craig & Kummel, New York

Taping is a groovy way to produce a spot

Isn't it ironic that many television and their "suitcase," a wild new color able Videotape recorder and electronic production specialists -people responsi- Videotape recorder made by Ampex editing. I have been happy with both ble for creative innovations-are them- that actually fits in a small suitcase. productions. selves shy of innovation in other areas? We shot for 12 hours, including a Consider, for example, the critical Too many of us still regard modern difficult demo. This equipment worked problem of meeting tight schedules. electronic technology with suspicion, beautifully the whole time. So did the Tape is the fastest way to make a com- feeling that video -tape recorders and people. mercial in practically every phase of electronic cameras are too complicated It was fascinating to be able to play production. A producer can see what for use, or that electronics is robbing with the colors during the shooting. he has as he shoots, and the minute he us of human control, or that sensitivity We experimented with color contrast has what he wants he can strike his and the electron are somehow incom- and hue until we had the realistic look crew and go home. Yet many of us patible. we were after. Working with that giant working in film will linger on, reshoot- Electronic recording is nothing more color viewfinder they call a monitor has ing scenes just to ease that gnawing or less than a very effective production got to add years to the life of every feeling that we might be surprised when tool, and, from what I've seen lately, it commercial producer. The monitor the film returns from the lab. Some- will not go away. Granted it has certain shows exactly how the picture will look times even the alternate scenes we shoot limitations, but it also offers a degree of after completion. It was also a wonder- on film are wrong. Believe me, it is a flexibility and creative opportunity which ful feeling to leave the place knowing lot safer to be able to see footage be- actually surpasses film, in my opinion. that we had exactly what we wanted fore you wave good -by to your cast. I Like many of us, I had a less than in the can. don't think any film man will argue pleasant experience when first intro- The next day, the best footage was with that. duced to tape. But that was a few selected and duped onto a small Am- Editing generally is much faster elec- years ago when the earlier generations pex one -inch Videotape recorder for tronically, too. The director and /or of equipment were rather unmanage- electronic editing. Each frame of the editor runs the tape and assembles the able and temperamental, and the people picture carried its own number, and we spot. Changes can be made and viewed who operated them hadn't had sufficient were able to still -frame just by turning in minutes. Film editing is cumbersome experience in professional production a knob. This allowed us to select the by comparison. techniques. exact frame at the head and tail of each And, of course, there is no such thing Then, last February, I shot some scene. Those frame numbers were en- as processing tape -a rather gratifying spots with Teletronics International Inc., tered on an editing flow sheet which fact for those of us who become ap- New York, a young tape outfit, and in was used to automatically conform the prehensive as well as impatient when doing so was completely "turned on" master tape when our editing was com- several days' worth of shooting disap- to the potential of tape. Teletronics pleted and approved. pears into the dark, mysterious world International is one of several emerg- Within four days after the commer- of the optical house, not to emerge ing tape companies with both the latest cial was shot, we had a finished prod- again for weeks. portable video -tape recording equipment uct. By comparison, had the commercial Hardly anybody would seriously sug- and people with sensitivity who know been filmed, it would have taken at gest that tape will ever replace film. how to use it. They showed me how least seven weeks on normal schedules. There is no need for replacement. The really uncomplicated it was to shoot a Shooting "The Dishwasher" on tape idea today is to learn to forge new tools, commercial the electronic way. was an education for me in modern and apply them. For this is truly an After I overcame my initial uncer- tiping. Since then, I've done two other electronic age, and video tape is a vital tainties, I was surprised to learn that spots using the Ampex VR -3000 port- part of this age. you don't need an engineer's degree any longer to relate to a television camera. In fact, anyone with real production experience and enough guts not to be intimidated by an oscilloscope can make left Kliman has been a radio -TV video -tape the electronic hardware do precisely producer for Norman, Craig & Kummel, what he wants. New York, since February 1968. He grad- One of the first commercials we did uated from Boston University in 1964. For with Teletronics International was "The three years after college he worked at var- Dishwasher," for Ajax. It required both ious jobs in film production in New York tight location work and extensive edit- City and then spent two years as a freelance ing. We needed a realistic-looking set- film producer and photographer. At NC&K, ting, so we found a crowded and noisy Mr. Kliman has helped produce commercials kitchen in the basement of a busy New for such products as Ajax cleansers, Old York restaurant. The lighting setup was Spice and Burley men's toiletries, Vaseline similar to film except that we used less preparations and Silva Thins cigarettes. light, a blessing in that hot dungeon. We used a Teletronics hand -held camera

BROADCASTING, Jan. 12, 1970 21 in like a lion... out like a lion...

for nov. * 1960 WFIL-TV #1 prime time WFIL-TV nov. Philadelphia 1961 WFIL-TV #1 prime time nov. dec. * the 1962 WFIL-TV #1 prime time 1960's oct. nov. * meant a 1963 WFIL-TV #1 prime time decade nov. * of prime time 1964 WFIL-TV #1 prime time strength nov. # * 1965 WFIL -TV 2 prime time nov. * 1966 WFIL-TV #1 prime time nov. # * 1967 WFIL -TV 3 prime time (oops) nov. #Z 1968 WFIL-TV prime time

nov. 1969 WFIL-TV #1 prime time* #1 homes __delivered, sign -on to sign -off WFIL-TV

¡ARIL Nov. 1969. Philadelphia 'ARB. total homes, 7:30 -11:00 p.m, Sunday through Saturday. Subject to survey limitatlgns, details on rÇqu8St, a Triangle Station... of course January12,1970:Vo1.78No.2 Broadcastinqg

Good spot -TV sales fail to cheer stations Uncertainty about national economy depresses first -of -year forecasts by many TV executives

Television broadcasters are moving into At the Television Bureau of Adver- sales gains appeared to be running in 1970 with less enthusiasm about their tising, which estimates that 1969 spot a loose form of inverse proportion to national -spot sales prospects than the sales rose 13% over 1968's, Sales competition. Thus 92% of the respond- year- opening sales pace warrants. and Marketing Vice President Harvey ents reporting from one -station and Results Of BROADCASTING'S 10th an- Spiegel acknowledged that the eco- two-station markets said sales were up nual winter survey of spot -TV activity, nomic outlook is unclear and the fore- from last January. In markets with compiled last week, showed early -Janu- casts conflicting but thought it reason- three stations, the figure was 62.5 %; ary sales were running higher than a able, even so, to look for a 1970 gain in those with four or more, 53.3 %. year ago for two -thirds (67 %) of the of about 5% over last year's record. The same pattern did not occur in station respondents. "The industry has not been compla- full -year projections. The largest pro- Yet only half of the respondents cent about 1970," he said. "I think it portion of forecasts for full -year gains thought their national -spot sales for is mature enough to foresee problems (60 %) again was in one- and -two -sta- full -year 1970 would exceed those for and better equipped to sell than in tion markets, but 30% of the respond- 1969, a record year for many if not 1967, when everyone was taken by sur- ents from these markets also antici- most of them and unquestionably for prise." pated full -year declines-as compared spot -TV as a whole. That was the year when the sales with only 8% who reported January The other half were almost evenly curves of all major media flattened out business down. divided between those who expected and spot TV for the first time in its In markets with four or more sta- to match their 1969 totals in 1970 and history failed to make a gain, merely tions, 54.5% of the respondents antic- those who thought they would fall breaking even with 1966. ipated gains and only 9.1% foresaw short. Uncertainty about the future Mr. Spiegel has repeatedly called at- declines (although 13.3% were lagging course of the national economy ap- tention to similarities between general in January). In three-station markets peared to be the predominant depres- economic indicators leading up to 1967 36% predicted gains and the same sant in all the forecasts. and those leading to 1970, warning that number expected drop -offs (as against A year ago, when both confidence especially aggressive selling will be 31% who were down in January). and sales activity were more wide- needed this year. Like TVB's Mr. Spiegel, broadcast- spread, 81% of the survey's respond- In the station survey, early- January ers frequently underscored the need for ents reported January sales exceeding aggressive, imaginative selling in their year- before levels and 85% thought the responses to the survey. But the most full year would be better than 1968. marked characteristic of their replies Only 9% expected the full year to fall Network TV up 9.6% in '69 was the sharp differences they reflected in of both current activity and behind 1968. Preliminary figures on network TV bill- terms attitudes toward the future. This year, 19% of the respondents ings in 1969 released by Television Bu- "Soft, at least through the first said early- January sales were lagging, reau of Advertising today (Jan. 12) re- quarter," was one broadcaster's assess- and 14% reported them holding even port a 9.6% increase compared with ment. "Looks great," thought another. with the same period of 1969. A year 1968. TVB said this represents the big- While one station reported that "buying ago the comparable figures were 6% gest increase in network TV of the past for 1970 is starting earlier and the and 13 %. three years. mixed views evident in this flights are also starting early," another The The figures, based on Broadcast Ad- were also reflected in a said: "Renewals are slower, flights are winter's survey vertisers Reports' compilations, show canvass of leading sta- shorter." Even to the frequently report- BROADCASTING network TV advertisers spending a total tion- representation firms last week. ed "local up and national down" there of $1,697,420,500 last year, up from However, although some declined to was at least one minority report of $1.548,104,700 in the previous year. forecast 1970 full -year results and the "national up, local down." Also reported by TVB is a preliminary were uniformly cautious in their Several broadcasters took the posi- others estimate for the month of December projections, the reps as a whole show- tion, that, as one put it, "conflicting 1969 in which network TV advertisers long -range confidence than optimistic and pessimistic reports seem ed greater spent $171,059,800, a 6.5% gain over the stations and tended more often to to balance out to a Mexican stand -off." the corresponding month in 1968 for inde- see 1970 as an "up" year. They dis- At least one anticipated that which billings were $160,638,800. would not agreed as to whether cigarette adver- pendent buying services 1970 would tising would be lost during 1970. make life easier; he thought

BROADCASTING, Jan. 12, 1970 23 be "strong" but also expected to be with a cautionary note. a "good first quarter last year." He "pushed to make deals due to buying - "It's going to be a good year, but a estimated that business in 1969 had service pressure." very tough year," he said. Citing the exceeded 1968 by 13% but thought Optimism in various forms was evi- tenuous economic situation, he noted, "we probably will have to settle for dent, often even when sales were lag- "We'll have to work a little harder. I something less than that this year." ging. Many stations said local sales don't think it's going to be a snap. "Our own activity seems to be pro- gains would more than make up for We'll just have to go out and get ceeding at a very satisfactory level so any decline in national spot. One greater shares of budgets-larger or far," he observed, "but everything we broadcaster, who thought the outlook smaller." hear from the economists indicates that "dismal" and billings direction hard to A representative with around 50 sta- there will be soft periods throughout follow because advertisers are using tions, primarily in medium -sized mar- the year, particularly in the first half." shorter and shorter campaigns, sug- kets, reported business was "very busy, Without being able to quote figures, gested that "we'll just have to keep as it always is at the first of the year - an official of a rep firm with predomin- plugging and hope for the best." An- about the same as last year." antly large- market stations said the other reported simply: "It is difficult He declined to predict for the whole year has "started off slowly and is to predict but, ever hopeful, we look year, but said he was "cautiously opti- slightly below last year." The spokes- for a better year." mistic for the first quarter." man called 1969 an "extremely good Most of the reps venturing forecasts The vice president and sales director year," but said that "now money is in BROADCASTING'S canvass also looked of a group -owned operation reported tight and people are cautious." for a better year. Some typical corn - that business is "down substantially" The first quarter seems to be shap- ments follow: from the first quarter of 1969, which ing up "at about the same level" as last The vice president in charge of sales he characterized as "a strong period." year, according to the vice president at a medium -sized representative firm He attributed the softening to the un- and sales director of a leading rep. He described January as "on the flat side" certain general economy, adding that acknowledged that some purchases "are after "super" 1969 with an over -all in- "our audience levels are higher than not coming in as rapidly as we had crease of 15% for the year. He said ever." expected," but believes the quarter will he is approaching 1970 with caution, He estimated that spot TV as a be "as good as last year." and, as for the second half of 1970: whole showed an increase of more He reported that spot TV business at "I would hope that it recovers." than 10% in 1969 and he predicted a his stations had grown by about 15% A firm representing more than a rise in 1970 of about 5% over 1969. over 1968 and estimated that the in- dozen TV stations, most of them increase this year should be in the 10% dependents, is frankly concerned about range. He believed major depressants competition from the additional com- Media Corp. has new clients are the spotty economy and the large mercial time CBS -TV and NBC -TV are Media Corp. of America, New York, number of labor negotiations in basic giving industries their affiliates in 1970 in ex- independent media buying organization, this year that are likely to change prompt major to hold for compensation cuts to offset announced last week it has been ap- companies back the AT on advertising generally. &T rate increase. pointed to handle national spot -tele- A spokesman called 1970 "one of vision purchases for Montgomery Ward, "There's lots of activity right now," reported a rep with the tougher years we've had to face Chicago, and national radio and TV a short list of since maybe 1967," major- market stations, "but with the adding that "we spot buys for the Cities Service Oil Co., are tight economy and agencies' continu- hardly optimistic." Another indica- New York. The agencies are Edward tor is the "cigarette situation" ing pressure for maximum value, we and, he Weiss & Co., Chicago, for Montgomery said, don't know how that will look on the stations are steeling themselves Ward, and Grey Advertising, New for cash register when we're through." the loss of tobacco revenue in York, for Cities Their budgets 1970. Service. "January will probably be All in all, he said, "we have big were not disclosed. business question marks about the first quarter, about the same as last year," he pre- not to mention the second, third and dicted, "but it's such a short -term busi- fourth " He said he was predicating the gain ness now, we can't tell what the rest Despite the gloomy outlook, he re- on the assumption that the first half of the year might be like. Some of the ported January business slightly up of this year would grow sufficiently to people we've talked to say the first six from last year. He estimated that 1969 account for an overall increase. months look soft, and the second six as a whole showed a 10% sales in- Despite some scary economic indica- months very firm, balancing out to a crease over 1968. tors, one large- market rep firm is en- good year." Studying first- quarter sales to date, a couraged by healthy gains (5% to spokesman for one of the biggest reps 10 %) in January. A spokesman for the noted that most observers "anticipated firm assigned similar increases -5% to SFM buys radio -TV slow or poor business" but reported 10 % -to the entire 1969 business year. for Menley & James that the "last few weeks business has but called the first three quarters ex- picked up." cellent, the fourth quarter "disappoint- SFM Media Service Corp., New York, All this leads him to optimism for ing." With January sales running high has been named to do a portion of the the remainder of the year. he concluded that "perhaps we hit bot- spot radio and TV buying for Menley Recognizing the tight money market tom in the fourth." Stations are antic- & James Labs. and calling his prediction a conserva- ipating cigarette advertising through- The independent all -media buying tive estimate, the spokesman believed out 1970, he added, and he looked for service, formed last October, also an- "business will be slightly up from last increased revenue from the additional nounced that it has been for some time year." minutes CBS and NBC affiliates will one of three middleman firms buying The president of a rep firm with a enjoy in the coming year. spot for Lorillard Corp. short list of major- market stations said The vice president and general man- Another media-buying agency, The his firm is 15.9% ahead of last year ager of one of the leading rep firms Mediators Inc., indicated last week the at this time. He was optimistic about reported that overall volume is "slight- acquisition of a major new account, as business for the rest of the year, but ly better" for the first quarter, topping yet unnamed. The additional business,

24 (BROADCAST ADVERTISING) BROADCASTING, Jan. 12, 1970 concentrate. Norman Gladney, senior resistance from women's magazines, A case of the code vice president, said last week that the due to the unusual scents, raspberry and agency plans to ask the National Asso- champagne, in which it is available. vs. Cupid's Quiver ciation of Broadcasters Television Code Mr. Gladney said the agency had Board to reconsider its TV ban on in- canvassed a number of independent TV Kane, Light, Gladney hopes ternal feminine-hygiene products. and radio stations, and he emphasized NAB code will drop ban on Cupid's Quiver is a product of Tawn that the agency is equally interested in Limited, a division of McKesson Lab- radio. Ultimately, he said, the agency internal hygiene products oratories, and one of a number of Mc- would be interested in network adver- Kesson products handled by Kane, tising on behalf of the product. Cupid's Quiver, one of the newest ad- Light, Gladney. The agency is drafting Reached last week, Stockton Helf- ditions to an expanding product cate- a letter containing its proposal to the frich, director of the code authority, re- gory, may be the first internal feminine- code office and plans to assemble a affirmed that, under present code stand- hygiene product advertised in the storyboard presentation for the code ards, an intimate product such as broadcast media, if its marketers have board and interested stations. Cupid's Quiver would be unacceptable. their way. In addition to the ban imposed on In January of last year the television Kane, Light, Gladney Inc., New products of this nature by the code au- board amended the code to permit the York, is the agency newly assigned to thority, Cupid's Quiver may run into advertising of externally applied fem- handle the high -priced liquid douche other problems. The product met some inine- hygiene products for the first time.

it was announced, necessitates expan- system presently is originating 59 live commercials will continue their trend sion of the company's corporate head- programs monthly of various formats, to shorter and nonverbal formats. Ask- quarters at 39 West 55th Street, New some remote from the city council and ed about cigarette advertising, he said York. high schools. FC &B feels that as long as the product FC &B already is testing commercials can be marketed legally it should be on its cable facilities, Mr. Schultz said, legal to advertise. He felt cigarette ad- FC &B foresees and is developing methods and pro- vertising generally influences brand grams for this purpose and for new choice and for the most part does not CATV expansion product ideas. "The initial tests show influence people to smoke or not to great promise," he said. "Because you smoke. Cable seen as vehicle for can get into a thousand homes in- testing television spots, stantaneously; you know who those Business briefly: people are, income, family composi- DuPont Inc., Wilmington, Del., through introducing new products tion, and you can follow their purchas- N. W. Ayer & Son Inc., Philadelphia, ing habits a diary. If sup- through you will advertise its annual "Early Bird" ply with Foote, Cone & Belding's cable televi- them the proper incentive, re- Lucite paint promotion on ABC Radio sion holdings by 1978 in their own wards, they become as cooperative as from February through March; Ameri- right "will be as profitable as a $150 - the Nielsen homes do." He said the can Motors Corp., Detroit, through million agency" and will also make a technique promises "fast knowledge on Wells, Rich, Greene Inc., New York, significant facility for testing television a broad base demographically" and said has purchased time on ABC's American commercials and introducing new prod- FC &B considers itself a pioneer in this Information and American Contempo- ucts. field. rary networks from February through These expectations were voiced by The testing already has been con- March. key officials of the agency at a news ducted at both Newport Beach and conference Wednesday in Chicago, Poughkeepsie for both commercials and Mattel Inc., Hawthorne, Calif., through where they also disclosed that the new products, he explained, on a limit- Carson/Roberts /Inc., Los Angeles, has FC &B office in that city had passed ed basis. The testing is done on an odd started the strongest first quarter promotion of a single its the $100 -million mark in annual bill- channel where special programing is product in history ings and was the agency's biggest office, provided. on behalf of the Kiddle Riddle line of surpassing New York and the other toys. During the next six weeks, by way By 1978 the &B three major offices in the U.S. While FC cable systems of three different animated TV com- expect to include 120,000 homes, Mr. the Chicago office lost a couple of mercials-two 30- second spots and a said. up major accounts this past year, multiple Winston The tooling expense 60- second spot - children will be in- is he said, new assignments from the 15 existing tremendous, and the pending vited to go to their toy stores to get franchise are not clients more than made up for the bids expected to be "your free Kiddie Riddle Koloring fully until about 1973. loss, it was explained. cleared Cable Book." In addition, a major share of operation should be in the black by FC &B's diversification in cable tele- the substantial time Mattel has pur- then, he said. chased each week throughout vision was highlighted by Charles S. the year Winston Jr., president of the parent The FCC's ruling that cable systems on all three TV networks on Saturday mornings will be firm, FC &B Communications Inc., and must provide some local programing devoted to promoting the Kiddie toy Arthur W. Schultz, board chairman and makes the business especially "com- line. Chicago manager, FC&B Advertising patible" to FC &B, Mr. Winston noted. General Mills, Minneapolis, through Inc. They said the agency now has He predicted the housewife ultimately Dancer -Fitzgerald -Sample, New York, eight systems (six in Southern Califor- will be able to tune her CATV system, is launching a national ad campaign in nia, one at Pueblo, Colo., and one at dial for "refrigerators" for example mid -February for its Gold Medal Flour. Poughkeepsie, N.Y.) in operation or and shop the models available as dis- Plans are for network and spot TV as construction, and franchise applications played on an unused channel. well as print in selected women's maga- are pending in three other undisclosed John O'Toole, president, FC &B Ad- zines. This winter's promotion con- markets. The Newport Beach, Calif., vertising Inc., New York, predicted TV centrates on pie -baking recipes.

BROADCASTING, Jan. 12, 1970 25

hems She may have curlers on her head and sneak- And she's got something we want. Buy- ers on her feet but we've got a great mutual ing power. When she's not using soaps, de- attraction. tergents, powders and polishes, she watches We've got something she wants. Diver- TV to learn about the soaps, detergents, sion. 41 million women like her spend 10 powders and polishes she's going to buy. hours a week watching daytime TV. We And just in case you think our infafua- know because they spend more of this time tion is a fleeting one, the CBS Television watching CBS. (29% more than one net- Network has been Number 1 with daytime work, 53% more than the other.) audiences for 15 years. CBS

Audience estimates are for Monday.Friday 10:00 am -5:00 pm and are based on Nielsen Audience Composition reports. October-11 November 1969 and Nielsen's People Using Television, November 1966 (latest available, projected to 1969 women population base). Historical data are Nielsen Television Index AA home estimates for January.December 1955 -1968 and January -1I November 1969. Subject to qualifications available on request. brand with which it was making a Decision made comparison. No relaxation Meanwhile, the court fight instituted to switch and fight by American Brands slowed down last of astrology ban week. American Brands abandoned its Cigarette spots changed appeal from the federal court denial NAB radio code board to comply with code, of its request for a preliminary injunc- also advises subscribers tion against implementation of the new but court suit goes on National Association of Broadcasters to broadcast disclaimers code guidelines governing the use of Cigarette advertisers met the deadline tar- and -nicotine claims in cigarette ad- In face of the growing popularity of last week in compliance with new code vertising. celestial affairs, particularly those astro- guidelines set by the National Associa- However, its suit seeking a perma- logical, the radio code board of the Na- tion of Broadcasters governing the use nent injunction is going forward. tional Association of Broadcasters last of tar-and -nicotine statements in com- week decided to hold the line on its mercials. rules governing the broadcasting of re- The TV networks reported receipt ARB marketing line -up lated programs and commercials. of new or modified commercials to re- The board, at its meeting in Sara- place those considered misleading by revamped, enlarged sota, Fla., cautioned code subscribers the Federal Trade Commission. In- The American Research Bureau has re- to make certain that any astrology pro- itially the commercials were to be tak- organized and expanded its Broadcaster grams "inform listeners that the pro- en off the air on Jan. 1 (BROADCASTING, Marketing Services operations into geo- gram is for entertainment purposes on- Dec. 22, 1969). graphical divisions. The divisional set- ly and that the stars do not in any way The tobacco companies most imme- up was necessary, according to ARB control or influence man's actions." diately involved were American Brands, President Dr. Peter Langhoff, to keep The board said the code authority's R. J. Reynolds Tobacco and P. Loril- pace with the company's increased guidelines on such programs should be lard Corp. An NAB code cigarette sub- followed closely including disclaimers (BROADCASTING, Dec. committee granted a request for addi- market surveys 29, 1969). at the opening and closing of such tional time to comply with the new shows. Under the reorganization the Eastern guidelines, giving the advertisers a one - The board stood firm on its position area will be handled ARB's New week extension until midnight, Jan. 7 from against advertising that promotes the (Wednesday), to place substitute com- York office; the Southern area from practice of astrology, fortune telling, mercials in schedules. This occurred both Atlanta and Dallas with division occultism, phrenology, palm- reading after American Brands had sought tem- headquarters located in Atlanta; the and similar subjects. porary relief in the courts, but was re- Midwest area from Chicago, and the The NAB's television code board, buffed ( BROADCASTING, Jan. 5). Western area from Los Angeles and meeting Dec. 8 -9, 1969 in Los Angeles, American Brands was among the San Francisco with division headquart- reaffirmed a similar stand on astrologic- first of the tobacco companies to com- ers in Los Angeles. ally related commercials and program- ply on the air, inserting changed com- Heading the new divisions, as man- ing (BROADCASTING, Dec. 15, 1969). mercials for Silva Thins in the "sec- agers, are James E. Mocarski (Eastern), After some discussion the radio ond position" and for Pall Mall Golds Philip A. Mazur (Southern), James D. board also declined to relax its restric- in the "fourth position" in CBS -TV's Mulla (Midwest), and Clay Braun tions against the advertising of alco- Thursday Night Movie on Jan. 8. Re- (Western). Other staff additions to holic beverages other than wine and portedly American decided to drop ref- divisional offices are Arnold Deutsch beer. erences in its disputed commercial to and John Power, both regional man- Stockton Helffrich, NAB Code Au- tar and nicotine. P. Lorillard, a CBS agers, and Darryl Reade, account rep- thority director, gave a report to the spokesman said, made "interim" mod- resentative, for the Eastern division; board on his staff's activities in alerting ifications in its commercials, presum- Douglas Grimm, regional manager subscribers to feature -film advertising ably because of limitations on the ex- (Dallas), and Paul Kelly, account exec- and the code authority's policy re- tent to which it could effect a fuller utive (Atlanta), for the Southern divi- quiring that film ratings be carried and change by the deadline. sion. explained in commercials over 10 sec- Officials at ABC -TV said the net- Also, Neal Wein and Ron Laufer, onds in length and that the film rating work had accepted a new commercial both account executives, for the Mid- letter designation be carried in 10 -sec- from American Brands that "ignores west division, and Jack Fawcett (San ond spots. the tar -and- nicotine reference," and Francisco) and Warren Nelson (Los John Alexander, wFLA(AM) Tampa, that the network had under "analysis" Angeles), both regional managers, for Fla., chairman of the board, presided a new Reynolds Doral (R.J. Tobacco) the Western division. at the day -long session in Sarasota. commercial. ARB also moved its San Francisco In other actions the board: heard a Similarly, NBC -TV said it had re- office to 425 California Street 94104; staff report on the status of cigarette - advertising ceived new tapes on Thursday "for all phone (415) 391 -1702. legislation and litigation af- four brands," the two marketed by fecting the code. American, one by Reynolds and True Learned that three state associations, cigarettes by Lorillard. Oregon, North Dakota and Vermont, The guidelines at issue required addi- Rep appointments: qualified for $250 radio code scholar- grants by tional information concerning tar -and- WDAS -AM -FM Philadelphia, WNOE -AM- ship increasing the number of code nicotine claims for cigarettes. Advertis- FM New Orleans: Avco Radio Televi- subscribers. ers would have had to include in their sion Sales, New York. Was told that by December 1969 advertising the tar -and -nicotine content 2,491 radio stations subscribed to the WSLI -AM -FM Jackson, Miss.: Katz in milligrams of the cigarette promoted, code, compared with 2,453 the pre- Radio, New York. as well as of the lowest-and -highest- vious year. yield cigarettes tested by the FTC. And, KFSC(AM) Denver; WBCO - AM - FM The NAB code staff reported that as in the case of Pall Mall Golds, the Bucyrus, Ohio: AAA Representatives. 2,435 stations were monitored by tape advertiser would have had to name the or log review in 1969. Violations dis-

28 (BROADCAST ADVERTISING) BROADCASTING, Jan. 12, 1970 A LITTLE TIME WITH

THAT'S MUSIC 590AM/95.5FM

E SOUND OF SHOWMANSHIP... PRODUCED IN ALBANY, N.Y. BY CAPITAL CITIES BROADCASTING CORP. RATED"M" FOR MATURE AUDIENCE Represented Nationally By BLAIR RADIO How TV- network billings stand in BAR's ranking Broadcast Advertisers Reports' network -TV dollar revenue estimate -week ended Dee. 28, 1969 (net time and talent charges in thousands of dollars)

Total Total ABC CBS NBC minutes dollars Week Cume Week Cume Week Cume week week 1969 1969 ended Jan.1- ended Jan.1- ended Jan.1- ended ended total total Day parts Dec. 28 Dec. 28 Dec. 28 Dec. 28 Dec. 28 Dec. 28 Dec. 28 Dec. 28 minutes dollars Monday- Friday Sign -on -10 a.m. S - 5 122.4 S 128.1 5 7,620.6 5 235.2 S 17,751.3 69 S 363.3 4,913 $ 25,494.1 Monday -Friday 10 a.m. -6 p.m. 1,824.6 80,080.6 2.610.5 145.536.1 1.233.6 112.419.9 630 5,668.7 45,661 338,036.E Saturday -Sunday Sign -on -6 p.m. 824.7 53,865.8 4,712.1 75,214.8 2,641.9 47,002.6 242 6,178.7 15,274 176,083.; Monday -Saturday 5 p.m. -7:33 p.m. 528.9 17,176.3 895.7 37,710.3 621.1 34,088.3 81 2,045.7 4,829 88,974.5 Sunday 6 p.m.-7:30 p.m. 78.0 6,669.4 199.2 13,580.0 309.6 11,354.7 17 586.8 1,119 31,664.] Monday -Sunday 7:33.11 p.m. 5,437.1 262,652.5 7,636.8 351.465.3 6.944.3 348,836.3 421 20,018.2 22,801 962,954.1 Monday- Sunday 11 p.m.- Sign -off 294.2 21,632.7 431.2 13,942.1 347.0 25,895.1 94 1,072.4 5,183 51,451.'

Total $8,987.5 $442,199.7 816,613.6 5645,051.2 810,332.7 5597,348.2 1,554 535,933.8 99,780 $1,684,599.1 covered totaled 383 of which 360 were ings and demographics on any ABC - television while it is still enjoying a corrected. One station withdrew from owned station on call from an ABC Broadway run. the code and 22 stations have their sales executive. Nine sending and re- The play, about Chicago newspaper- cases pending. ceiving installations at the ABC sta- men in the 1920's, will be offered by The board praised two former mem- tions and spot sales offices around the the Plumstead Playhouse, a theater bers who resigned during 1969, Rob- nation will be connected by telephone group dedicated to American drama. ert Wells of Garden City, Kan. who lines to the computers in New York The TV cast is headed by Robert Ryan was appointed to the FCC, and E. J. and Los Angeles. There will be an in- and George Grizzard, with Estelle Par- Patrick of Rocky Ford, Colo. who sold stantaneous return of requested infor- sons and Vivian Vance. The special was his broadcasting interest. mation. taped by Metromedia Producers Corp. Richard N. Savage, president, ABC and the agency for Xerox is Needham, Television Spot Sales, noted that the Harper & Steers. Computers to speed up computers do not store availability in- Agency appointments: ABC -TV spot selling formation and that will still be part of the salesmen's job. But, he noted, the Patricia Stevens and Cinderella Ca- Starting today (Jan. 12), the ABC - computers "will enable them to spend reer and Finishing Schools divisions of owned television stations and ABC more time on the street, increasing Diversified Educational Systems Inc., Television Spot Sales offices are com- their frequency of client contact." Granada Hills, Calif., has named puterizing their spot-selling operations. Mr. Savage said "all salesmen have Rothenberg, Feldman & Moore, Chica- After about three months of testing been checked out" on use and opera- go, as its national agency succeeding the program and system, developed by tion of the computers. To make sure, Albert Nader & Associates, Chicago. Los Angeles, WABC- Marketron Inc. of a special demonstration and question- The budget has been tripled to $750,- ABC TV New York and the New York answer session was held at ABC, New 000 and will include radio -TV. spot sales office today begin computeri- York, last Wednesday (Jan. 7), with Cyclax of London, English cosmetic zation. Terry Cronin of Marketron answering Original testing began last summer firm, has appointed a U.S. agency, Cad - last- minute questions. well Davis New at KABC -TV Los Angeles with approval Co., York, to launch its of John E. Campbell, president of the first U.S. campaign. The high-priced cosmetic line has been marketed ABC Stations Division. Decision to Custom network here adopt it at other offices was made by for some years. A spokesman for the Theodore F. Shaker, group vice presi- set for Xerox agency said the broadcast buys will fol- dent. low the distribution and initial buys A "Xerox Television Network" will be Next Monday (Jan. 19) WLS -TV will be spot. Chicago and the Chicago spot sales of- set up to telecast nationwide a special television production of The Front fice and 1(00 -TV San Francisco and the Also in advertising: Page, this season's Broadway revival of San Francisco spot sales office will be- the Ben Hecht- Charles MacArthur clas- New acquisition Winius-Brandon Co., gin computerization. By the end of the St. sic. Louis based advertising agency, has month, all five stations and four na- announced the acquisition of Martin - tional spot sales offices will be serviced Time for the 90- minute special is Evans Inc., Fort Wayne, Ind. The new by two IBM 360 -50 computers in New being bought by Xerox on an individ- corporation will be named Winius- York and Los Angeles. ual market basis, with the broadcast to Brandon Inc. of Indiana. The other ABC -owned television sta- be sent through the facilities of the tion is wxvZ -TV Detroit. A fourth spot Hughes TV Network to between 100 Bruskin move R. H. Bruskin Asso- sales office is also located in Los An- and 150 stations the evening of Jan. 31. ciates, marketing research firm, will geles. This special represents one of the few move to larger facilities at 303 George The computers will deliver rates, rat- times a play has been announced for Street, New Brunswick, N.J. 08903.

30 (BROADCAST ADVERTISING) BROADCASTING, Jan. 12, 1970 The results are in... from all over the country and they're sensational! BEN CASEY, one of television's most successful dramatic series, continues to deliver the most saleable demographics in market after market.

ate afternoon time period. in rating ...in share in homes in women (all categories) in men (all categories) in children ...in teens ed iotal combined network opposition audience Mon. -Fri. 3:30-4:30 P.M.

WHIO -TV BEN CASEY 44% SH Station X One Life to Live /Dark Shadows 9% sha Station Y Edge of Night /Father Knows Best 2% sha Station Z General Hospital /Vivienne 32% sh

: ,, '__i Ben Casey a blockbuster. ...in rating JUL ... inshare 70[ .. in total men 711 .. in total women (all categories) ..in men (18 -49) ABC And proves tops with adults...74,009 adults or 30 °6 more than the nearest competitor. FILMS Mon.-Fri. 5:00 -6:00 P.M. WJAR -TV BEN CASEY 34% Station X in Space /Glligans. island 22% sh -Lost Station Y ÄUavid Frost S

It's a pattern! Ben Casey does it ag ... in rating ...in share ;/r L.. in homes ...in women (all categories) .. in teens ...in children And delivers more 18 -49 women than the combined competition. Mon.-Fri. 4:30 -5:30 P.M. WDBO -TV BEN CASEY 40% SHARE Station X Mike Douglas /Hazel 27% share Station Y The Big Valley 31% share CD CALL your ABC Films representative for additional rating information and availability in your market.

NEW YORK 1330 Avenue of the Americas, New York, N.Y. 1 212 LT 1 -7777 CHICAGO 360 No. Michigan Avenue, Chicago, III. 60601 312 263 -0800 HOLLYWOOD 1313 No. Vine, Hollywood, Calif. 90028 213 NO 3 -3311 ATLANTA 5400 Roswell Rd., N.E., Atlanta, Georgia 30305 404 255 -0777 HOUSTON 3777 Norfolk, Houston, Texas 77027 713 623 -2429

I.ondnn/Madrid/Mexico City/Paris/Rio de Janiero/Rome/Sydney/Tokyo/Torontc

Source' NSI Nnvemh?r 1969 fqu ipm e rt a f uqi n e e ring

Committee splits on VHF -sharing Broadcast members say it isn't needed; land mobile takes traditional stance, opposes more tests

Three- and -a -half years ago, long before Jan. 22 -23. tory and field tests need to be con- land- mobile radio's interest in sharing The report of the steering committee ducted, particularly on the masking ef- UHF channels had developed into a of the government- industry committee fect of man-made noise." The commit- hot issue, the FCC formed a govern- on VHF sharing, which was completed tee also said "field tests should be made ment- industry committee to study the in August, became available last week. in rural areas at a distance from major feasibility of land -mobile sharing of FCC Chief Engineer William H. Wat- highways." VHF channels. The committee's work kins has told the committee he would But the committee also said that be- is now completed, but its members dis- submit the report to the commission in fore any further testing is undertaken, agree on what their work proves. time for its consideration in conjunc- the commission would have to decide The report's summary and conclusions tion with its UHF -TV sharing propos- how much interference to existing tele- speak of the need for additional test- als. vision would be permitted. If the coming, and call for further directives by Channel 6 was the frequency on mission wanted to afford complete pro- the commission. But land -mobile user which sharing tests were conducted, in tection, the committee said, "sharing representatives on the steering commit- the general vicinity of Washington, would be impossible and no further tee say the three -year project demon- from Fredericksburg, Va., north to study would be needed." strates the feasibility of sharing of VHF Lancaster, Pa. The testing affected The committee also said the com- channels, while broadcast- industry three stations, WTVR -TV Richmond, Va., mission must determine the amount of spokesmen say the committee's report and WFIL -TV Philadelphia, both on interference that would occur under does not provide a conclusive answer channel 6, and wrro(rv) Washington, various conditions, and whether the to the feasibility question. on channel 5. additional land- mobile channels made Indeed, the Association of Maximum The steering committee concluded available within the limits of power and Service Telecasters, which is making that the tests indicate that interference antenna height deemed permissible broadcasting's major effort to block to co- channel TV service would be less "would be worth the effort necessary land- mobile entry into the television severe than previously assumed -but to utilize them." spectrum, says the uncertainty as to the that since "so many variables are in- The land- mobile section of the Elec- feasibility of sharing applies to land - volved, the results obtained cannot be tronic Industries Association's industri- mobile operation on UHF as well as on extrapolated directly to other areas." al electronics division, in a comment VHF channels. AMST also restates its A second conclusion indicated that associated with the committee report, position that there is no need to con- CATV would be adversely affected. said the experiments have strengthened sider the question of sharing -that Sharing of VHF-TV by land -mobile its belief that "sharing is technically there are sufficient channels allocated to base stations, the committee said, feasible." G. R. Petersen, representing land -mobile radio if the commission "would result in widespread interference the section, noted that co- channel in- will but manage them properly. to master antenna systems using these terference was less in the field tests This is the basic argument AMST is channels for distributing converted TV than had been predicted in laboratory making in opposing commission pro- channels." It added that "limited test- experiments, and said further test- posals to permit land -mobile radio to ing" indicates that shielding the distri- ing "would only refine the data, not share the lowest seven UHF channels bution system could reduce the amount materially alter it." (14 -20) in the top -25 major markets of interference. This view was substantially shared and to turn over to land mobile chan- "If sharing of VHF -TV channels is by the representative of the American nels 70 -83. The commission will hold to be considered further," the com- Petroleum Institute Central Committee an oral argument on these proposals mittee added, "some additional labora- on Communication Facilities and the Utilities Telecommunications Council. However, the representative, Waldo A. Shipman, said the report does not con- stitute "the final answer," and suggested that the commission issue experimental permits to industrial systems to carry out further testing. Oscar Reed Jr., representing the As- sociation of Federal Communications Consulting Engineers, on the other hand, said no such authorizations should be issued until what the steering committee refers to as an "unexplained difference" between the results of the field and laboratory tests "is resolved by appropriate engineering means." Mr. Lindow Representatives of engineering corn-

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BROADCASTING, Jan. 12, 1970 33 panies that have served broadcasters were operating on VHF or UHF chan- mittee would not deal with matters were critical of the report and skeptical nels. "From the technical standpoint," bearing on broadcasting interests. But of its results, in their comments. How- he said, "the mechanisms of interfer- Mr. Wasilewski noted, "it is a matter of ard T. Head, of A. D. Ring & Asso- ence to television reception from land - record" that the work of that commit- ciates, said the steering committee's mobile operation are essentially the tee "was a forerunner" of the commis- working groups have not fulfilled their same at UHF and VHF." sion proposals for land -mobile sharing mission of determining the feasibility And, as AMST has in filings in of UHF channels. of land -mobile sharing of VHF chan- previous commission proceedings, he If any additional sharing tests or nels -that the test results have little cited the Stanford Research Institute's studies are conducted, he said, broad- validity beyond the channel and locali- report on land -mobile radio's spectrum casters want to be represented in those ties where measurements were made. problems in challenging the assump- efforts. Neil M. Smith, of Kear & Kennedy, tion that sharing is required to ease The steering committee's report re- does not believe the results are appli- spectrum congestion facing land -mo- ceived the endorsement from one gov- cable even to that extent. He said the bile users in metropolitan areas. ernment agency-the Department of data is "of value only in the general He said the findings of SRI support Commerce, representatives of whose case." The tests were not designed to the contention that "existing instances Environmental Science Services Ad- provide specific data, he said. of communications congestion are ministration from Boulder, Colo., served Indeed, Mr. Smith said that "if the caused by allocation, coordination and on the steering committee. However, raw data shows anything, it shows the usage deficiencies that are within the the department said that the commit- impracticality of sharing." His basis for power of the commission to correct tee's recommendation for further tests that remark was the data obtained on using only presently allocated land - should emphasize developing estimates the adjacent -channel interference that mobile frequencies." of the extent of loss, if any, the televi- was caused by sharing. AMST's position was endorsed by sion service would suffer if sharing The most detailed criticism of the the National Association of Broadcast- were adopted as policy, and on an- government- industry committee's work, ers and the National Association of alyzing the additional service and eco- however, came from AMST, in a letter Educational Broadcasters, both of nomic value to the nation sharing from its executive director, Lester W. which had representatives on the steer- would produce. The department noted Lindow, to FCC Chairman Dean ing committee. Vincent T. Wasilewski, that the tests thus far conducted dealt Burch. Mr. Lindow said that "unless NAB president, in addition, raised a only with technical matters. further field testing is carried out with- new point -the life of the steering in the framework of a more compre- committee, which is due to expire hensive experimental design the com- June 19. He said the committee has a Thieves leave KOLA mission will not be able to answer the critical function to perform "if addi- with little -but a mike question of technical feasibility of land - tional testing is to be done, and should mobile sharing VHF channels." not be disbanded prematurely." KOLA(t-N4 ) Riverside, Calif., expected He said the present information is He recalled that the commission did to go back on the air last Thursday inadequate in determining the amount not provide for broadcaster representa- night with the use of donated and bor- of interference sharing will cause to tion when it formed the Advisory Com- rowed equipment after a three -day television reception -and said this was mittee for the Land Mobile Radio silence that began when its remote - true whether the land -mobile stations Services in 1964, stating that the com- control transmitting equipment was stolen -while the station was broadcasting. Technical topics: its products including wire, cords, Frederick R. Cote, owner and general coaxial cable and other manager, was operating the station AM monitor Gates Radio Co., Quin- hardware and supplies used in various industries, in- alone Monday (Jan. 5) when $15,000 cy, Ill., has introduced a solid- state, AM cluding cable TV. Brochure lists CATV worth of transmitting and remote -con- monitor for broadcast and short-wave construction accessories, trol equipment was cleaned out of the service in the frequency range 540 kc cable, equipment and supplies manufac- tower building located on Box Springs to 30 mc. monitor, type- accepted of leading The turers, along with prices. Mountain, some 15 miles from the stu- by the FCC, provides correct positive The company is at 178 -80 93d Avenue, dio. Riverside county sheriff's depart- or negative peak indications even on Jamaica, N.Y. 11433. ment reported little progress in the case program bursts as short as 40 to 90 last week. milliseconds. aural the Van rolls Eastern Video Production For monitoring, Mr. Cote said he was operating KOLA, a output. Services, New York, has placed in serv- instrument has 600 -ohm when it went off the air at about 11:05 Price: $795. ice a new 40 -foot, $1- million mobile color television van built and supplied n.m. He thought the control circuit had New mobile buy Transmedia Interna- by Phillips Broadcast Equipment. The been lost. Power was briefly restored, tional Corp., New York, announced mobile studio was displayed last month but lost again at 11:19 p.m. A check last week it has ordered a mobile color at the National Association of Educa- with the telephone company determined production unit from the Ampex Corp. tional Broadcasters convention in Wash- the lines were in order. at a cost of more than $1 million. The ington. Mr. Cote drove to the transmitter, new unit is scheduled for delivery dur- passing two cars, one of which Towering above Tampa Tower Co., parked ing January 1970 to Transmedia, which was later found to be stolen. At the Tampa, Fla., becomes the marketing supplies mobile broadcast facilities and -tower he found it stripped of agent its transmitter equipment and operating personnel to for parent company, E -Z Way Inc., vital transmitting equipment including TV networks and stations, independent Products manufacturers of communications towers. formed spare parts. producers and advertising agencies for The newly subsidiary will offer tower design and Missing were one Mosley 3CG -3T on- location production. installation of supporting structures to stereo generator; two CBS Volumax For cable Tele -Wire Supply Co., New 1,500 feet, allowing specialized engineer- limiters; one BTE-10B RCA main chan- York, subsidiary of Anixter Brothers ing committee. Vincent T. Wasilewski, nel exciter; one RCA BTF 250 FM Inc., Skokie, Ill., has announced the other communication markets. Address: amplifier, and miscellaneous compo- availability of a new brochure showing P.O. Box 17436. nents. KOLA is full time with 31 kw on 99.9 mc.

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The American Research Bureau has defined TELEVISION ten distinct "Areas of Dominant Television Influ- "ADI" MARKETS ence" in California. These areas consist of all TV Homes counties in which the home market stations re- 1. Los Angeles 3,315,300 2. San Francisco 1,440,000 ceive a larger combined share -of- audience than 3. Sacramento / Stockton 532,400 the combined share of adjacent market stations. 4. San Diego 394,600 For example the Sacramento / Stockton TV 5. Fresno 244,700 stations are the stations most watched in 19 6. Salinas- Monterey 145,700 counties. 7. Chico -Redding 91,100 When you plan your next budget ... budget 8. Bakersfield 86,500 California's 3rd largest TV Market! right for 9. Santa Barbara 81,500 10. Eureka 42,100 Source: American Research Bureau's TV Household Estimates 1969-1970

BROADCASTING, Jan. 12, 1970 35 TheMedia

A return to order in renewals?

In face of protests from familiar groups FCC works on policy to clean up WHDH mess

The FCC is expected to consider this commission would be acting illegally if the WBAL Baltimore case is its pole stat week a proposed policy statement that it adopted the proposed policy state- for deciding cases in which renewal would clearly eliminate WHDH -TV Boston ment without offering parties a chance applicants are opposed by new appli- as a precedent for judging renewal ap- to comment, say the proposed policy cants at renewal time. In that case, de- plicants being challenged by competing would "foreclose the possibility of suc- cided in 1951, the commission held that applicants at renewal time. But if a cessful challenges to renewal of broad- a good record may outweigh prefer- number of citizens' groups have their cast licenses and competition for those ences to a newcomer on such factors way, the commission won't act until licenses." The National Citizens Com- as integration of ownership and man- they have had their say in the matter. mittee and the United Church of Christ agement and local residence. Two of the groups -Black Efforts feel "any new policy may tend to In the WHDH -TV Boston case, decided for Soul in Television and Citizens freeze existing patterns of ownership a year ago, the commission, in a 3 -to -1 Communications Center-have gone to and media concentration." decision, denied that station a renewal court in an effort to block commission However, none of the groups has of its license and awarded the con- action until they and other interested seen the proposed policy statement. tested channel 5 to a competing group parties can express their opposition to CCC and BEST, in their court plead- of local residents, largely on the ba- the proposal. ings, state their information on the sis of concentration -of- control -of-media In addition, the National Citizens matter was obtained from a "Closed and integration issues. The station is Committee for Broadcasting and the Circuit" item in the Dec. 29 issue of owned by the Boston Herald Traveler. Office of Communication of the United BROADCASTING. They said commission The majority said that since the sta- Church of Christ, through a New York officials declined to discuss the matter tion's performance was merely "within law firm, wired each of the commis- with them on the ground that commis- the bounds of average." it would not sioners, asking that the proposed state- sion agenda items are confidential. be considered. ment be released for comment before The proposed policy statement, which CCC and BEST say the WHDH rule it is adopted. is being pressed by Chairman Dean should be retained. They argue that it BEST and CCC failed in their first Burch, reportedly would make clear that "facilitates competition for broadcast skirmish in court, when federal district court Judge Matthew McGuire, after hearing their plea in chambers on short More groundwork laid work quiz shows, contending that the notice on Tuesday (Jan. 6), denied independent producer of the first show their request for a restraining order. for KNBC(TV) hearing had given questions or answers to some Stuart Feldstein, representing the com- contestants Two issues were added last week to the prior to airtime, and that mission, had said the two groups were security was loose on the second show FCC hearing which is to determine simply "guessing" that the commission (now defunct). whether NBC should retain control of will take an action to which they will KNBC(TV) Los Angeles or whether the Regarding the Golden Globe show, object and that they have no complaint the channel 4 facility should be awarded commission asserted that NBC had until it does. If it does, he added, they "substantially" to competing applicant Voice of Los misled the public in can seek relief from the commission, several Angeles Inc. The commission's review presentations of the program, through a petition for reconsideration, which confers awards board rejected 14 other issues also for performances and in the U.S. Court of Appeals. raised by Voice. in television and motion pictures. However, CCC and Voice is a biracial group which has BEST are plan- The board granted issues involving ning to go back into court in quest charged that KNBC fails to meet corn - of the circumstances surrounding the pro- a preliminary injunction this week munity needs in its programing. In its - duction and presentation of NBC -TV's application for the station the group assuming the commission does not act Hollywood Squares, PDQ and Holly- said it would fill almost half of its before the issue is litigated. And there wood Golden Globe Awards programs, is a good chance that it will. broadcast day with news, public affairs and the effect, if any, upon the net- and other non- entertainment programs, The commission is scheduled to re- work's basic and /or comparative qualifi- some specifically geared to blacks. spond to the request for a preliminary cations to be a licensee. Last fall the commission's Broadcast injunction on Wednesday (Jan. 14), The board also provided that any Bureau recommended denial of all six- and a court hearing would be held soon grant to NBC would be conditioned to teen additional issues sought by Voice, thereafter. But commission officials said allow the commission to take any ap- maintaining that they had already been the policy statement would be the on propriate action upon completion of resolved in other commission proceed- agenda on Wednesday. It was not con- pending antitrust suits involving NBC. ings, were insufficiently supported or sidered last week only because of the The commission last year rebuked should be considered as part of the absence of Commissioners Nicholas NBC for alleged laxity in its supervision standard comparative issue. (BROAD- Johnson and H. Rex Lee. of Hollywood Squares and PDQ, net- CASTING, Oct. 6, 1969). CCC and BEST, which contend the

36 BROADCASTING, Jan. 12, 1970 r'-: ..Z.A

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37 BROADCASTING, Jan. 12, 1970 found on the leading edge of reform the commission's regulatory backbone Tangled politics and progressive movements. It is insist- have won The Washington Post's edi- ent in its support of civil -rights causes, torial approval. in Miami challenge opposition to pollution and the arms In speeches and articles, and as Invention of race, and in its defense of the right of guests on radio and television shows, liberals dissent. Messrs. Cox and Johnson have spelled now conservatives' tool And although some, such as Vice out what they regard as the public's in attack on 'Post' President Spiro T. Agnew, for instance, right to participate in renewal hearings accuse the Post Co. of using all of its and, if sufficiently disturbed, to file It was bound to happen. The stream media to grind out the same liberal competing applications. Commissioner of so- called strike applications that has line, the stations are operated with a Johnson in fact, has been so fervent in developed with the encouragement of sophisticated awareness of their obliga- his remarks on the subject as to lead the liberal element within the FCC has tions under the commission's fairness some, including some members of Con- engulfed a broadcaster whose own cre- doctrine. The commission had no diffi- gress, to conclude he was actively solic- dentials as a liberal are beyond question culty in brushing aside complaints simi- iting such applications. He denies that -the Washington Post Co. lar to those of the Vice President's that he is. Indeed the Post Co., whose license for were filed by two Washington area resi- A year ago, moreover, Commissioner WLBW -TV (ch. 10) Miami is coveted by dents, and renewing the licenses of Johnson did more than talk. With Com- a group of Miamians calling itself WTOP- AM-FM -TV Washington (BROAD- missioner Cox disqualified from partic- Greater Miami Telecasters Inc., oper- CASTING, Dec. 1, 1969). ipating in the case because of his pre- ates probably the country's largest com- Greater Miami Telecasters' applica- vious association with it as a member munications complex that can be attrib- tion may stem, as Larry Israel, board of the commission staff, Commissioner uted to liberal ownership -The Washing- chairman of Post -Newsweek Stations - Johnson formed part of the majority ton Post, Newsweek, and radio and tele- the Post Co.'s licensee corporation - in the commission's unprecedented 3- vision stations in Washington, Cincin- told the Associated Press, from "the to-1 decision to deny WHDH -TV Boston nati and Jacksonville, Fla., as well as contagion of our times" in which many a renewal of its license and to award Miami. The Post Co. acquired WLBW- licensees are being challenged at re- the contested frequency -channel 5- Tv only three months ago. newal time. But large contributors to to a competing applicant composed of The Washington Post, the only morn- that contagion are Commissioners Ken- area residents (BROADCASTING, Jan. 27, ing newspaper in the capital and fre- neth A. Cox and Nicholas Johnson, the 1969). quently described as one of the most commission's most outspoken liberals, The decision was based principally influential in the country, can usually be whose efforts in the past to strengthen on issues of concentration of control of

licenses and thereby encourages licen- moving away from the WHDH decision within the commission with mixed emo- sees to maintain and improve the quali- in several recent cases. In designating tions. While they would welcome the ty of their broadcast service." the renewal application of RKO Gen- policy statement reportedly under con- Broadcaster concern about the WHDH eral Inc.'s WNAC -TV Boston for consoli- sideration, they realize it could result decision led Senator John O. Pastore dated hearing with two competing ap- in an easing of pressure for legislation. (D -R. I.) to introduce legislation to plications, for instance, the commission And legislation -which would bind the afford licensees protection at renewal made a point of stating that the sta- commission to a course of action -is time. His bill (S -2004) would require tion's past broadcast record would be what they want. the commission to fmd a licensee dis- "relevant," and cited the want. case. Senator Pastore is said to remain qualified before accepting competing (BROADCASTING, Dec. 15, 1969). firm in the conviction that his bill is applications for his facility. It has also indicated it would not desirable as a means of assuring sta- Chairman Burch suggested an alter- attempt to resolve concentration-of-con- bility in the broadcasting industry. But native approach that would incorporate trol -of-media issues in individual cases. he would undoubtedly review the situ- the thrust of the WBAL decision: A re- In renewing the licenses of WTOP -AM- ation in the light of a new commission newal applicant in a comparative hear- FM-TV, owned by the Washington Post policy statement. ing would be favored if he could dem- Co., and Triangle Publications' WFIL -TV onstrate his service had been "sub- Philadelphia, in the face of protests, stantially, rather than minimally, at- the commission said such issues are bet- Two rival claims tuned to meeting the needs of and ter left to rulemaking. interests" of his area, and that "the It's understood that the proposed filed in Florida operation of the station has not other- policy statement reflects the views that wise been characterized by serious defi- Chairman Burch and Commissioner Some Nixon friends seek Bartley expressed on the Pastore bill, ciencies." `Post's' Miami V; others Commissioner Robert T. Bartley, who and refers to the recent decisions that presented the commission's position on indicate the commission's adherence to go for Cowles in Orlando the Pastore bill, opposed any legisla- the WBAL principle. tion. But he said that the WHDH deci- However, the statement would not, Several persons importantly involved sion was -as the commission said in reportedly, leave the door open to re- with a competing application for the denying reconsideration of that deci- consideration of the WHDH case. As a channel occupied by Post -Newsweek sion- "unique," and that the commis- result, at least one commissioner, Rob- Stations' WLBW -TV Miami (BROADCAST- sion considers WBAL as the precedent ert E. Lee, is said to be reluctant to ING, Jan. 5) are friends, supporters or to follow. He also said the objectives of support it. He cast the lone dissenting former business associates of President the Pastore bill could be achieved "by vote in that case. Nixon. administrative decision." Meanwhile, broadcast -industry ob- That was fueling interest last week Aotually, the commission has been servers were viewing these developments in the bid of newly organized Greater

38 (THE MEDIA) BROADCASTING, Jan. 12, 1970 media and integration of ownership Burch is proposing-as a possible alter- happens to be a former chairman of and management; WHDH -Tv is part of native to legislation -a policy state- the Republican National Committee. a communications complex dominated ment that would pledge the commission But when he was asked, at a confirma- by the Boston Herald Traveler. The to favor existing licensees who are being tion hearing before the Senate Com- majority excluded WHDH -TV's record as challenged at renewal time if they can merce Committee, whether his political a factor to be considered. And Com- demonstrate their service has been sub - ties would influence his judgment in missioner Johnson, in a concurring stantially attuned to meeting the needs such matters as the one that has statement, said: "The door is thus of their communities (see story begin- developed, he said, no -that he co,t- opened for local residents to challenge ning on page 36). sidered himself primarily a lawyer, not media giants in their local community But since the Pastore bill is not yet a politician. at renewal time with some hope of law, and since the Post Co. acquired And since assuming the FCC chair- success." WLBW -TV only three months ago, nei- manship, he has taken on the task of Since then, groups in nine communi- ther the bill nor the proposed policy curbing the influence of the agency's ties besides Miami have declared their statement promises much help in its liberal members, particularly Commis- interest in walking through that open contest with Greater Miami Telecasters. sioner Johnson, and of easing broad- door. (One of the applications was The Miami channel 10 case is truly caster fears that the Cox -Johnson pro- submitted on Jan. 2, about the same rich in irony. For Greater Miami Tele- nouncements, as well as the WHDH -TV time as the one by Greater Miami vision isn't just any group of local busi- decision, have aroused. Witness the Telecasters, by a group called Central nessmen and civic leaders who have policy he is urging on the commission Florida Enterprises Inc., which is seek- read well their Cox -Johnson manuals that would wipe out WHDH -TV as a ing channel 2, now occupied by WESH- and thrown down the gauntlet to a precedent. TV Daytona Beach -Orlando, Fla. [see "media giant " -albeit a liberal one - So there it is. A group of men with page 38].) in their home town. Some members of links to President Nixon taking their The WHDH decision sent shock waves the new group are friends and former cue from liberal members of the FCC through the broadcasting industry, business associates of President Nixon to challenge a liberally oriented licen- which is now seeking congressional re- (see page 38). All are wealthy business- see; the outcome of the contest in the lief in the form of the Pastore bill (S- men. It seems unlikely that a Greater hands, among others, of a former chair- 2004), which would prohibit the com- Miami Television station would be ac- man of the Republican party who ap- mission from accepting applications for cused of being a member of the liberal pears to be attempting to restore to an occupied channel until it determines eastern establishment. licensees a degree of the security they the incumbent licensee is not fit to Nor does the irony end there. The once knew at license -renewal time. The operate a station. FCC Chairman Dean new chairman of the FCC, Dean Burch, case should be interesting.

Miami Telecasters Inc. for the chan- Mackie, authoritative sources say. plans to provide the best possible serv- nel-10 facility, which Post -Newsweek In his second speech criticizing the ice to the greater Miami area." acquired only last September from news media last year, Vice President An FCC staff member said a corn - L. B. Wilson Inc. Spiro T. Agnew specifically pointed at peting application for a station follow- The application is one of two rival The Washington Post and its associated ing so closely the granting of a transfer filings tendered against Florida televi- broadcast stations as he levied charges was without precedent. sion stations. Cowles Communications of a liberal bias in news reporting. Some Mr. Cromwell said a prime objective Inc. is faced with a competing applica- saw the competing bid for wLBw -Tv of Greater Miami Telecasters was to tion for its WESH -TV Daytona Beach - as a move to restore a more conserva- restore channel 10 to local ownership. Orlando, Fla., filed Jan. 2 by Central tive tenor to the station. In addition the group's application Florida Enterprises Inc., a group of But Cromwell A. Anderson, Miami vowed to increase the number of pub- local citizens. There were indications, attorney and banker and secretary of lic- affairs programs broadcast in prime however, that the application may not Greater Miami Telecasters, denigrated time and proposed to devote 10.10% be accepted for filing by the FCC be- the theory. He told BROADCASTING: of its broadcast day to news and 8% cause of possible deficiences. "We're not interested in presenting a to public affairs. According to the ap- Among the figures in the group seek- liberal or a conservative viewpoint. plication, none of the group's officers ing control of wLBw -TV who have been We're interested in presenting the news or stockholders have other broadcasting associated with Mr. Nixon are its pres- in a straightforward manner." interests. The group claimed net avail- ident, W. Sloan McCrea, food broker Larry H. Israel, board chairman of able funds of $6,800,313 and projected and banker; treasurer Hoke T. Maroon, Post- Newsweek Stations, said he was first -year operating costs of $6,601,500. banker; director, William B. Pawley, confident the FCC would renew wLBw- Included with the application was a president of a sugar company, and di- Tv's license, which like WESH -TV'S ex- report of a survey of 191 community rector, Frank E. Mackie Jr., real estate pires Feb. 1. "The application for trans- leaders and the general public. In re- developer. fer was filed with the Federal Commu- sponse to the survey, the applicants pro- Mr. McCrea is a business partner of nications Commission April 18, 1969," posed to emphasize local and area news, Charles G. (Bebe) Rebozo, close friend said Mr. Israel. "Any interested person to augment wLBw-TV's "effective" ef- and Key Biscayne neighbor of Mr. had five months to object to the trans- forts in educational programing, and Nixon. Along with Mr. Maroon, he is fer. None did. The commission staff to air Spanish -language programs. involved with a company which owns and the commission itself thoroughly Besides WLBW-TV, Post -Newsweek most of Fisher Island, south of Miami reviewed our qualifications and the owns WTOP- AM -FM -TV Washington, Beach. Mr. Nixon bought and later dis- program and other proposals we sub- WJXT(Tv) Jacksonville, Fla., and WCKY- posed of $400,000 worth of the committed for channel 10. All of our sta- (AM) Cincinnati, the last acquired with pany's stock. Mr. Pawley is a former tions are operated by broadcasters of wLBw for a package price of $19.5 ambassador to Brazil and a personal long experience. We have every inten- million. friend of the President, as is Mr. tion of fulfilling our very ambitious Central Florida Enterprises' applica-

BROADCASTING, Jan. 12, 1970 39 tion for WESH -TV has a blank engineer- Move to bar hearing its newspaper connections to obtain ing -data section. Instead of proposing sportscasting rights. Pointing to the "in- its own site and facilties, the group on WCCO renewal fought escapable fact" that Midwest has never proposes to "negotiate with the present Hubbard Broadcasting Inc. and the lost an actively sought bid for rights, licensee and to make a reasonable offer FCC's Broadcast Bureau last week op- Hubbard added that the rights were to the latter for use of all of the physical posed efforts of Midwest Radio- Televi- often obtained even though Midwest's facilities associated with television sta- sion Inc. to forestall a license renewal bid was lower than competitive bids. tion WESH -TV." hearing for its WCCO -AM -TV Minneap- Additionally, Hubbard claimed that But licensee Cowles Communications olis. Midwest had not shown that it provided made clear it was not in a selling mood. The hearing was ordered last March teams with superior coverage, which Marvin Whatmore, president of Cowles, on the strength of allegations made the licensee cited as the secret of its told BROADCASTING a letter had been by Garfield Clark, manager of Hub- success in obtaining rights. sent to the FCC stating that WESH -TV's bard's competitive station KSTP(AM) Regarding the reciprocal advantages facilities were not for sale or lease. St. Paul. Mr. Clark charged that the issue, Hubbard said that Mr. Clark's The apparent deficiency in Central stations exercised an unfair competitive charges remained "unexplained and un- Florida's application, along with other advantage because of their corporate impeached" by Midwest's petition, add- possible shortcomings, may lead to its relationship with four Minneapolis -St. ing that Midwest's defense was limited being rejected for filing, either by the Paul newspapers and that they used to an attempt to prove that Hubbard FCC's staff or the commission itself. this advantage in bidding for broadcast has not suffered as a competitor and Central Florida cast no aspersions on rights to local professional sporting ignored other competing broadcasters. Cowles's stewardship of channel 2. It events. In addition to two issues based Hubbard said it had no available proposed to "provide exposure of all on those charges, the commission add- data on which to refute Midwest's as- significant viewpoints on topics of con- ed a third to the hearing: whether Mid- sertions in connection with the concen- troversy," and a programing format west exercises an undue degree of media tration-of- media -control issue, but it did featuring 11.86% news and 3.23% control in the Minneapolis -St. Paul raise questions involving "diversity of public affairs. control in the area. reporting." It alleged that "residents of None of the parties to the competing Both Hubbard and the Broadcast Bu- the Twin Cities are concerned and have application have other broadcasting in- reau said Midwest's voluminous petition expressed doubts as to the impartiality terests. Officers include: president and (BROADCASTING, Sept. 2, 1969) failed of the newspaper and radio -television director, E. William Crotty, attorney; to satisfactorily refute or explain the combine." executive vice president, Jeanne M. charges against it or to remove the need Hubbard at one point announced it Stoddard; vice president and director for a hearing. did not intend to participate further in J. B. Schanck, a physician and secre- As to the sports rights issue, Hubbard the wcco proceeding, but the commis- tary and director, Thomas Staed, a contended that Midwest "has not sion ordered it to "participate actively." motel operator and oil distributor. negated" the possibility that it has used The Broadcast Bureau said Midwest had offered no legal or factual argument warranting the comission's reconsideration of the concentration-of -media- control issue and that the other issues "are to a certain extent interrelated." Midwest contended last fall that since the commission has renewed the wcco "Sold by licenses regularly since 1954, it should be barred from inquiring into the media control question since the degree of concentration hasn't changed since that Blackburn" year. But the bureau said "nothing in the Communications Act precludes this You hear it said quite often. Until the Hubbard allegations (which the commission found to he Perhaps that's why so many people substantial) were made, the commission has never addressed itself specifically to are sold on Blackburn. this question regarding Midwest."

CbangIngNands

89.1 Announced: The following station sales were reported last week and will be subject to FCC BLACKBURN & Company, Inc. approval. RADIO TV CATV NEWSPAPER KPAT -AM -FM Berkeley, Calif.: Sold BROKERS by Dickens J. Wright and others to NEGOTIATIONS FINANCING APPRAISALS Edward W. Wood Jr., Jerome Feniger and William Mulvey for $1,427,350 WASHINGTON, D.C. CHICAGO ATLANTA BEVERLY HILLS (see page James W. Blackburn Hub Jackson Clifford B. Marshall Colin M. Selph 41). Jack V. Harvey William B. Ryan Robert A. Marshall Roy Rowan KRBE(FM) Joseph M. Sitrick Eugene Can Harold Walker Bank of America Bldg. Houston: Sold by David Frank Nowaczek Wendell W. Doss MONY Building 9465 Wilshire Blvd. Wagenvoord and others to Alexander 1725 K St. N.W. 333 N. Michigan Ave. 1655 Peachtree Rd. N.E. 274 -8151 333 -9270 346 -6460 8735828 M. Tanger for $450,000. Sellers own wwoM- AM -FM -TV New Orleans. Mr.

40 (THE MEDIA) BROADCASTING, Jan. 12, 1970 Tanger owns wt.KW -AM -FM Providence, KPAT -AM -FM sold of the radio stations is owned by NBC- R. I., and is buying wzFI(FM) Philadel- TV newscaster Chet Huntley. The phia, subject to FCC approval. KRBE for $1.4 million three principals of Horizons are also is on 104.1 me with 100 kw and an A group of broadcasters which includes buying, subject to FCC approval, three antenna height 285 feet above average Wisconsin TV's from the Bentson- two advertising- agency executives is terrain. Broker: Blackburn & Co. Floyd -Ruben broadcast interests for $3 buying KPAT-AM -FM Berkeley, Calif., WATS(AM) million -wAow -Tv (ch. 9) Wausau; Sayre, Pa.: Sold by Har- for $1,427,350, subject to approval by lan G. Murrelle to Robert and Virginia the FCC. wxow -Tv (ch. 27) Madison, and the wxow -Tv (ch. Klose for $224,000. Mr. Murrelle, The stations are being acquired from construction permit for 19) La ( "Closed Circuit," Nov. president of Murrelle Printing Co. of The Wright Broadcasting Co., of which Crosse 3, 1969). Sayre, has interest in WOND(AM) Dickens J. Wright is president and a Pleasantville, N.J., (Green station group). principal stockholder. Mr. Wright es- Broker handling the sale of the Mr. Klose is general manager of WNBF- tablished WPAT -AM -FM Paterson, N. J., Berkeley stations is G. Bennett Larson (AM) Binghamton, N. Y. WATS is a and sold the stations to group -owner Inc. KPAT(AM) is full time on 1400 1 1 w daytimer on 960 kc with kw. Broker: Capital Cities Broadcasting Corp. in kc with kw day and 250 night; Chapman Associates. October 1961 for $5,350,000. KPAT-FM operates on 102.9 me with 50 WuLA(AM) Eufaula, Ala.: Sold by Edward W. Wood Jr. is chairman of kw and an antenna 450 feet above av- C. A. McClure and Keith Brown to the buying group, Horizons Communi- erage terrain. William R. Vogel and others for $110,- cations Corp. of California. Mr. Wood 000. Buyers have interest in worts(Am) is also president of Island Broadcasting AM must pay presunrise fine Murfreesboro, Tenn., and WAMA(AM) (WALK -AM -FM Patchogue, N. Y.; Selma and WHOD -AM -FM Jackson, both wluv[AM] Riverhead, N. Y., and chan- The FCC last week denied an applica- Alabama. WULA is full time on 1240 nel 55 permittee WRIV -TV Riverhead). tion by Camden Broadcasting Corp., S.C., kc with 1 kw day and 250 w night. Other principals of Horizons are licensee of wACA(AM) Camden, Broker: Chapman Associates. Jerome Feniger (vice president of Grey for mitigation of its $10,000 fine as- WAJM-FM Montgomery, Ala.: Sold Advertising, New York), president, sessed for continued operation before by Boyd E. Quate to C. A. McClure and William W. Mulvey (executive sunrise after being twice informed of for $50,000. Mr. McClure has interest vice president of McCann -Erickson, the violation. Camden said the violation in WHYD(AM) Columbus and wcHK- New York), secretary. was a "mistake in judgment" and that (AM) Canton, both Georgia, and WULA- Messrs. Wood, Feniger and Mulvey the fine would place it in financial (AM) Eufaula and WMGY(AM) Mont- hold the Riverhead television construc- jeopardy. The commission said the li- gomery, both Alabama (see WULA tion permit and they each own 25% censee's financial condition had been above). WAJM -PM is on 103.3 me with of the Riverhead AM and the Pat- taken into account in determining the 29 kw and an antenna 210 feet above chogue stations. The remaining 25% amount of the fine. average terrain. Broker: Chapman As- sociates. Approved: The following transfers of station ownership were approved by the FCC last EXCLUSIVE LISTINGS! week (for other FCC activities see "For the Record." page 73). WILA(AM) Danville, Va.: Sold by MIDWEST -Single station daytimer in growing market near Ralph Baron and others to Neill and major metropolitan city. Beautifully equipped, very Frances McMillan for $325,000. Mr. profitable. Real estate included. Price $200,000, 29 Baron has interest in WENZ(AM) High- per down, 8 land Springs, Va., and WCUM -AM -FM cent balance per cent, ten years. Cumberland, Md. Mr. McMillan is Contact George W. Moore in our Dallas office. general manager of WILA. WILA is a daytimer on 1580 kc with 1 kw. WOMT(AM) Manitowoc, Wis.: Sold by the Wisconsin Fuel and Light Co. NEW Pulltime small market AM. Currently profitable to Donald Seehafer and Bob Johnson YORK- for $275,000. Harry K. Wrench Jr. STATE under absentee ownership. Considerable growth votes stock of Wisconsin Fuel. Buyers potential for experienced operator. Priced realistical- own KRBI -AM -FM St. Peter, Minn. ly at $200,000. Good terms to qualified buyer. WOMT is on 1240 kc with 1 kw day and 250 w night. Contact Cecil L. "Lud" Richards in our Washington office. WRGM(AM) Richmond, Va.: Sold by John Edward Grigg and others to Henry C. Wilson and others for $200,000. Buyers own wPDx(AM) Clarksburg, WASHINGTON, D.C. 1100 Connecticut Ave., N.W. W. Va., and WNBE -TV New Bern, N.C. 20036 202/3933456 WRGM is a on 1540 with daytimer kc CHICAGO 10 kw. AND ASSOCIATES, INC. 1507 Tribune Tower 60611 KVLH(AM) Pauls Valley, Okla.: Sold 312/337.2754 DALLAS by Edwin A. Anderson to Dale W. Brokers of Radio, TV & Newspaper Properties 1234 Fidelity Union Life Bldg. McCoy Jr. and others for $111,000. Appraisals and Financing 75201 Buyers own KTTR(AM) Rolla, Mo. Mr. 214/748 -0345 McCoy owns Kcxs(AM) Chanute, Kan. SAN FRANCISCO AMERICA'S MOST EXPERIENCED MEDIA BROKERS 111 Sutter St 94104 KVLH is a daytimer on 1470 kc with 415/392-5671 250 w.

BROADCASTING, Jan. 12, 1970 41 loss and still come out some $500,000 on breaks ahead if it sold all the new availabil- WBC holds fast more ities. But WBC officials argue that the extra commercialization is bad for au- Group owner in network talks says extra time diences, stations and advertisers, and that they will use the time only within to sell locally will be resented by viewers specified limits, one of which is that they will not carry more announcements in the expanded breaks than they with whom their differences Westinghouse Broadcasting Co. leaders officials, did, on average, when the breaks were met with NBC-TV and CBS-TV offi- are similar in principle but less in de- shorter. cials last week to their opposi- gree because CBS, unlike NBC, did not press They say they will try to schedule tion to the networks' decisions to in- create additional commercial time in one -minute announcements wherever crease their affiliates' commercial time its late -night show. They also learned possible in new 62- second positions, but cut their network compensation that a new station -break being created will never schedule three 20's in them (BROADCASTING, in the Thursday and Friday Jan. 5). CBS and, if time remains unsold under these However, WBC modified, at least movies did not, contrary to first im- restrictions, they will fill it with public- its plan to cover three new pression, represent an additional an- temporarily, service announcements. commercial minutes in NBC -TV's To- nouncement- rather, time that the net- night show with public- service messages work formerly used for a promo in They also protest that the expansion in commercial time, like the 6.5% cut and a two-minute news -and -weather that spot was turned over to affiliates in affiliate compensation, was instituted wrap -up. Its NBC affiliates, waz -TV for local sale. WBC's CBS affiliates are by the networks unilaterally and, since Boston and KYw -TV Philadelphia, cov- KDKA -TV Pittsburgh and KPtx(Tv) San it went into effect the first week of ered the new minute created for local Francisco. is sale, but the two new minutes created They continued to maintain, how- January, already an accomplished fact. for network sale were carried as de- ever, that both CBS-TV and NBC-TV livered after NBC warned that cover- were contributing to over- commercial- Even if they carry no more commer- ing them would be a breach of affil- ization by making more time available cials than before and fill the rest of the iation contract. for local sale -a move designed to help time with public service or promos, the Donald H. McGannon, president affiliates offset a 6.5% reduction in total number of announcements will be and chairman of WBC, and Marvin L. compensation ordained by the networks greater and they feel that the increase Shapiro, president of the WBC station to recoup approximately $6 million each will be noted -and probably resented- group, said wnz -TV and KYW -Tv were of AT &T rate increases totaling about by viewers who do not distinguish be- carrying Tonight on a "day -to -day $7 million each (BROADCASTING, Dec. tween commercial and noncommercial basis," including the full complement 24, 1969, et seq.). announcements. of NBC-TV commercials, but substitut- It has been freely estimated that if Mr. McGannon also disputed NBC's ing a public -service message for the new NBC and CBS affiliates are able to sell contention that covering two network station commercial minute, while their all of the additional time, they will minutes in Tonight would be a breach talks with NBC officials continued. Sev- more than recoup their losses under of contract. He argued that, instead, it eral talks were held last week. the cut in compensation rate. would be an exercise of licensee re- Messrs. McGannon and Shapiro also There have been reports that WBC sponsibility to operate in what it con- met on Monday (Jan. 5) with CBS-TV alone could recoup its compensation sidered to be the public interest, and

of so- called 'conglomerates.' Indeed, within the scope of the inquiry and the `Pilot' questionnaire this may be the case simply because categories they are said to represent. each of these companies is distinctive The companies are Avco Corp., Chris - itself questioned and unlike any other company in terms Craft Industries Inc. and Fuqua Indus- of basic origins, structures and modes tries Inc. (licensees with substantial, Broadcast groups suggest of operation." diversified nonbroadcast interests); Cox alternative ways for FCC The companies also noted that an Enterprises Inc. and E. W. Scripps Co. to conglomerates adequate response to the 10-page ques- (licensees with substantial interests in study tionnaire would be difficult and time - newspapers and CATV), and Travelers consuming. They questioned the ap- Insurance Co. (licensee whose non - Six major broadcast licensees have told propriateness of requiring a few desig- broadcast interests are primarily in a the FCC that the "pilot questionnaire" nated companies to "assume the burden single enterprise or group of related they received as part of the commis- in the initial stage of a 'pilot project..'" enterprises). sion's inquiry into conglomerate owner- The questionnaire was mailed to the As an alternative to the question- ship of broadcast stations are ill -con- six companies last month after the com- naire, the companies proposed that ceived and "present rather substantial mission approved it by a slim 4 -to -3 commission representatives meet with questions of propriety, if not legality." vote, with Chairman Burch and Com- them to work out mutually agreeable In a joint letter sent last week to missioners Robert Wells and Robert procedures -possibly a joint industry- FCC Chairman Dean Burch, the com- E. Lee dissenting (BROADCASTING, Dec. government advisory committee, they panies said the commission's conglom- 22). It is an early product of the in- said. erate task force erred in selecting them vestigation being conducted by the con- While none of the companies has as representative of broadcast owners glomerate task force, which was con- developed "a rigid or inflexible position with outside interests. "The commission ceived last February and launched last on the optimum procedure to be fol- may recognize, and we could in any summer. lowed," they said, all are agreed that event readily establish," the letter said, The companies were regarded by the something fairer and more effective "that none of these companies is 'rep- commission as representative of three than the pilot questionnaire should be resentative' of any other group or class major groups of broadcasters coming developed.

42 (THE MEDIA) BROADCASTING, Jan. 12, 1970 cited as precedent WBC's earlier re- mission. Chairman Dean Burch two he said. fusal of cigarette and feminine-hygiene weeks ago responded by accusing Corn - Commissioner Cox also figuratively commercials. He agreed, however, to missioner Johnson of issuing a "table - raised his eyebrows at a reference in continue carrying Tonight with all its pounding" dissent lacking in facts and Commissioner Johnson's statement to network commercials as long as the of making "broadside attacks" on the the Nixon administration's well -publi- discussions with NBC continue. intelligence and integrity of the commis- cized concern for "law and order." sion and its staff. He also made detailed Commissioner Johnson said such con- defense of the commission's position. cern should not be limited to crimes Sudden dissent Commissioner Johnson replied with it is easiest for the poor and disad- an addendum to his dissent in which he vantaged to commit but should include between dissenters attempted to pick apart the chairman's as well "the white collar corporate statement and renewed his attack on the criminal" who is capable of "robbing" Cox, usually an ally, commission for what he considers its more money through a "single price- raps Johnson's tactics failure to protect the public interest in fixing conspiracy" than will be lost dealing with the telephone company through robberies, burglaries and lar- in AT &T rate case (BROADCASTING, Jan. 5). cenies in a year. It was this second dissent that "What," Commissioner Cox asked, FCC Commissioner Kenneth A. Cox prompted Commissioner Cox to go over "is this supposed to mean? Does he has fought on the side of Commissioner to the attack. He had written a brief claim to have identified some 'corporate Nicholas Johnson in many battles with concurring statement in the case. But, criminal' or some 'price -fixing conspir- an FCC majority they have regarded as a member of the six- member com- acy' in the context of our negotiation as too conservative. But last week Corn- mission majority that denied reconsider- for the current reduction in interstate missioner Cox was on the other side of ation of the new tariffs, and as a mem- rates? the line, raking his ber of the frequent collab- commission's telephone com- "If not, I find orator with these references in biting criticism in a state- mittee, which played the major role in extremely bad taste." ment as strongly worded as any he has negotiating the $150- million reduction, written in almost seven years as a corn- he appeared to feel personally, and missioner. deeply, the Johnson barbs. And although the issue involved a He acknowledged his working rela- Another thrust common -carrier matter-the $150 -mil- tionship with Commissioner Johnson, ion reduction in long- distance telephone stating that he has often joined him in at blanket renewals rates that the commission has negotiated dissenting opinions, "primarily in the with AT&T -the feelings expressed by broadcast field," and that he agrees with Cox -Johnson say FCC Commissioner Cox appeared deep him "on many issues." But, he added, enough to bring into question the future "it has long seemed to me that his think- should take closer look of the two liberal Democrats' close ing as to common carrier regulation is at programing practices working relationship. fundamentally flawed." He then pro- Commissioner Cox accused Commis- ceeded to deal point by point with Corn - FCC Commissioners Kenneth A. Cox sioner Johnson of misstating facts and missioner Johnson's response to Chair- and Nicholas Johnson have filed another ignoring applicable law, of assuming man Burch's statement, supporting the lengthy dissent to what they say is the every position of AT &T is wrong and chairman's argument in every case. commission's "wholesale renewal" of contrary to the public interest, and of Commissioner Cox felt compelled to broadcast licenses without an analysis charging his colleagues and members of defend his own six -and -a- half-year of the performance of the broadcasters the staff who disagree with him with record as a member of the commis- involved. being "solicitous asserting demonstrate of AT &T ". He added sion, it does not Their statement, somewhat belated, that Commissioner "either that I am unknowledgeable Johnson portrays was in connection with renewals of himself "as the about telephone matters only defender of the or that I am stations in the District of Columbia, public interest and as knowing more inclined to favor the Bell System's Virginia, West Virginia and Maryland, about telephone regulation than all of interests unduly." He said he resents whose license-renewal date was Oct. 1. his colleagues and the staff put to- Commissioner Johnson's characteriza- gether." tion of his actions in the common -car- The commissioners, who filed similar in The comments had a familiar ring to rier field, "in this case and in a number statements connection with the re- broadcasters and their attorneys, as of other recent matters." newals of stations in Oklahoma and well as to some members of the com- He also, in effect, accused Commis- New York, incorporated in the latest mission itself, who have expressed sim- sioner Johnson of taking undue ad- one a statistical analysis that had been ilar complaints about statements Com- vantage of the freedom of position and prepared for the report that the In- missioner Johnson has made concerning expression enjoyed by writers of dis- stitute for Policy Studies published re- matters affecting broadcasting. sents who know their opinions "are not garding the Oct. 1 license -renewals Commissioner Cox's statement was operative acts" and do not shape com- (BROADCASTING, Oct. 6, 1969). The another in a series of lacerating state- mission policy. Commissioner Johnson's study's statistical tables were filed with ments that have been issued in connec- "colorful 'table pounding'," he said, is the commission in connection with a pe- tion with the commission order denying without substantial or legal foundation, tition by several black groups seeking petitions of the National Association though no doubt well designed to attract denial of the license renewal of WMAL- of Regulatory Utility Commissioners, popular support." TV Washington. among others, opposing the AT &T tar- Commissioner Cox expressed the hope The commissioners said IPS's analysis iffs providing for the $150- million rate that his statement will demonstrate that is similar to what they did in the New reduction on which the company and Commissioner Johnson's "facts do not York report and to what they proposed the commission reached agreement. add up to the broad generalizations he to do in connection with the Oct. 1 Commissioner Johnson, who says the seeks to draw from them -indeed they renewals, but more complete than commission should have pressed for are often garbled and incomplete. The either. They praised it as "the most sharper cuts, supported the petitions in total impact of what he has written is, thoughtful and thorough evaluation of a statement sharply critical of the corn- in my judgment, misleading and unfair," a group of license renewals ever filed

BROADCASTING, Jan. 12, 1970 43 by a citizens group." of the black community. There is a Commissioners Cox and Johnson Atlanta stations slanting of news," he added, "complete acknowledged that statisticians may find face bias charges neglect of the black community so far fault with the tables-as Research Man- as over -all coverage is concerned." Dr. Smith, in addition, complained agement Corp. did, in a report prepared Civil- rights group wires for WMAL -TV. But they said that if of what he felt was the inadequate their colleagues cannot join in their stations and asks FCC coverage given the black candidate in conclusions, they should "develop cri- to defer Atlanta renewals the recent mayoralty race, Horace E. teria of their own so that license re- Tate. "We backed Tate for mayor, and become more than an auto- called press conferences, and the sta- newals can Citizen interest in participating in matic every three years." tions didn't show up," he said. Mr. procedure broadcast -license -renewal proceedings, practice, they added, "bene- Tate finished third in the race, with Present which has been spreading throughout fits no but the Washington legal about 22,300 votes. The two leading one the country on station -by- station basis, profession and the licensee whose re- candidates received 30,000 and 26,000 erupted in shotgun -like fashion last newal might have been questioned as votes, respectively. week in Atlanta. the result of a more serious study." Depending on the quality of the There, an umbrella organization of "tentative" con- "documentation" of the conference's The commissioners' civil- rights groups has accused all of clusions, based on the IPS and charges, they could be a serious matter study the radio and television stations in the their findings, are that the corn - for the Atlanta stations. The commis- own city of discrimination against blacks in their sion last summer adopted rules aimed mission should ask justification of employment and programing practices. WHTN at barring discrimination in employ- performances by WMAL -TV; -TV And it has asked the FCC to defer Va.; wvEC- ment on the basis of race (BROADCAST- Charleston- Huntington, W. on renewal of the stations' li- action ING, June 6, 1969). TV Norfolk, Va.; and WSLS -TV Roanoke, censes until it investigates the charge. Va. A petition to deny is pending against The 24 stations are due for license re- The rules provide for the referral of WHIN -TV as well as WMAL -TV. The newal on April 1. complaints on discrimination to ap- was filed by Crabtree, complaint Paul The organization is the Metropolitan propriate equal -employment opportun- who was executive assistant to the for- Atlanta Summit Leadership Congress, ity agencies for investigation, although mer governor of West Virginia. which includes in its membership local the commission said it might make its The IPS report wound up its anal- chapters of the National Association own preliminary investigation of com- ysis with the conclusion that WMAL- for the Advancement of Colored Peo- plaints. The rules also require all li- Tv had "failed" to serve the public in- ple and the Southern Christian Leader- censees to adopt programs designed to terest and that "general complaints" ship Conference, as well as some 50 assure equal opportunity in employ- should be filed against four other sta- local groups. ment. other three in the tions, including the It says it has "documented evidence" The keystone of the commission's Cox -Johnson list. that the Atlanta stations, including policy is the statement that stations a The commissioners also issued those programed for blacks, "are guilty shall not discriminate in employment to the renewal of statement dissenting of gross discrimination." However, Dr. on the basis of race. Those that do 1 renewal group stations in the Oct. Otis W. Smith, president of the or- could find their licenses in jeopardy on meet standards they feel that failed to ganization, declined to discuss the docu- the ground that they are not operating set as minimums the commission should mentation. And the congress last week in the public interest. for broadcasters. Four proposed less wired each of the stations in Atlanta, less than In addition, a charge of discrimina- than 5% news programing; 14 saying it was surveying programing and 1% public affairs, and 19 less than 5% tion in programing was one of those employment practices "to determine the on which the United Church of Christ public affairs and "other" programing. extent of discrimination at your station" The commissioners' statement on the based its campaign to persuade the and asking for a meeting. At least one commission to deny the renewal of Oct. 1 renewals contains an analysis of -wsB -TV -has already agreed to meet wLBT(Tv) Jackson, Miss. That com- ownership data of broadcasters involved, with the congress. as well as an examination of citizens' paign succeeded after two appeals to The organization's telegram to the complaints against licensees. the U.S. Court of Appeals of commis- commission was addressed to Commis- The commissioners said their anal- sion decisions renewing the station's li- sioner Nicholas Johnson. The Rev. J. ysis of ownership data "shows how far cense. However, the church accom- E. Boone, executive director of the or- we are from the realization of" the panied its petition to the commission ganization, said the committee sending commission's expressed goals of pre- with voluminous documentation of its the wire "felt he might possibly be of venting concentation of control and charges. assistance in resolving the problem." encouragement of local ownership. Station officials in Atlanta have The analysis of complaints- against pointed black newsmen Lee heads new FCC group two market areas only (Wash- to employed stations in FCC Commissioner H. Rex Lee has ington and Clarksburg -Fairmont, W. by several stations in the area in at least rebuttal been named chairman of the FCC's indicated to the commissioners partial of the organiza- Va.)- tion's charges. However, Mr. Boone new Educational Communications Com- that if complaints are intended to be says those examples amount only to mittee. The committee will coordinate used to call the commission's attention "tokenism." educational communications activities to specific failures by licensees, they and will he responsible for develop- He said the organization is interested may be adequate. But they are not mental work in that area. Commis- in seeing blacks working as commenta- adequate if the purpose is to permit the sioner Lee will also be chairman of the tors on the air and filling important commission to assess over -all audience National Committee for the Full De- reaction to the licensee's performance, executive jobs in the stations. The sta- velopment of Instructional Television they added. They suggested that the tions, he said, could afford to train Fixed Service. ITFS is a system using commission consider the "use of sur- blacks for high -paying jobs, "but this frequencies in the 2500-2690 me band veys" as a means of getting viewers' is not being done." for nonbroadcast transmission of in- reaction to the performance of their He also said there is a "lack of structional television programs for licensees. proper programing to meet the needs school use.

44 (THE MEDIA) BROADCASTING, Jan. 12, 1970 This group really makes the scene with Mr.Shakespeare. To these kids and thousands of others in Greater Boston high schools, Shakespeare doesn t mean o lot of words that cover o lot of pages in o dry textbook. To them, he is live, thrilling drama becouse of the Repertory of Clossicol Dromo, just completing its fourth season under the non -profit sponsorship of the Boston Herold Traveler. This year, the renowned Notional Shakespeare Company gave 22 performances of "Othello':..18 performances of "As You Like It :..and 29 of "Macbeth` in two Greater Boston high school audi- toriums. And the kids really made the scene... more thon 60,000 of of them. In fact, over the post four seasons, nearly o quarter of a million of them have flocked to these performances. Doesn't sound like o generation of hippies and drop -outs, does it? At the Boston Herold Troveler, we've found they make the scene with our other projects, too...Student Government Doy, 'Classroom 5: Coreers Doy Exposition, the Greater Bostonions. Mr. Norman Matlock, of the They're really interested in preparing themselves for their big perform- Natìonol Shakespeare Company, ance coming up very soon. Shouldn't we give them their cue? who portrayed Othello... The Boston Herald Traveler Corporation is ¡ doing something. 1: 1 The Boston Herold Traveler Newspapers WHDH Rodeo /AMFMWHDH Televtson

...and Edward Grody Nancy Rodman. Lyn Templeton, James Powers. and Robert R., ier, all Shakespeare buffs and students of Natick High School, where the Repertory played doily for i:s first fve weeks.

BROADCASTING, Jan. 12, 1970 45 real estate; James R. Conway, presi- Big stakes in Chicago CATV contest dent, WON-TV personality; Daniel P. Lydon, secretary- treasurer, public rela- Teleprompter, Pacific and Southern, three tions; Robert E. McAuliffe, vice presi- local groups make offers for promising franchise dent, TV syndicator; Thomas A. Mass, attorney, and Rudolph M. Orisek, wMAQ(AM) program producer. Cable television in Chicago came a step founder of Pacific and Southern, asked Lerner Communications is a subsidi- closer to reality last week as five ap- for a 40 -year exclusive franchise and ary of Lerner Newspapers, Inc., a ma- plicants for CATV franchises in that promised a minimum of $2 million to market appeared before the the city for the initial four -year period. jor suburban publisher. major the applicants finance subcommittee of the Chicago Annual revenue to the city, he said, All of propose local programing, free service City and offered their varied could be at least $6 million after that public- service Council the proposals. and eventually possibly as much as to public buildings and latest of multiple- channel equipment. Further hearing is expected because 17% "off the top," according to a de- of the technical details and multiple tailed sliding formula. millions at stake, according to the meet- Locally owned Cor -Flex, represented ing's chairman, Alderman Paul T. Wi- by Fred Olsen, president, asked that CPB cites funds lack goda, who also indicated it probably the city hold special tariff -type hearings in asking free service will be some time before a choice is to determine equitable customer charges made among the five bidders: Cor- and city scales. Cor -Flex claimed it The Corp. for Public Broadcasting last Flex International Corp., Lerner Com- could get into operation quicker in view week asked the FCC to order common munications Co., Pacific and Southern of its extensive master -antenna system carriers cable lines to provide public Broadcasting, San Jose Cable TV Co. business in the city and its closed cir- broadcasters interconnection service and Teleprompter Corp. cuit channel 4 and channel 10 hotel free of charge. A group- station operator new to systems, which already are in operation CPB told the commission that free CATV, Pacific and Southern asked for there. service was justified by the public role exclusive cable rights and claimed such San Jose Cable and Lerner Commu- of noncommercial broadcasting and the a method would give the city its high- nications proposed sliding scales of present low level of funding. It said est potential revenue. The others, how - revenue to the city ranging from 3% funds now allocated for interconnection ever, asked for nonexclusive rights and to 7% depending on gross revenues. charges should more productively be were disposed to settle for specified Teleprompter and San Jose Cable used for programing development and areas of the market. propose to install their own cable sys- the strengthening of local stations. Irving Kahn, Teleprompter president, tems with Teleprompter making ex- In 1968, CPB said, the combined told the hearing his firm also would be tensive use of microwave links. The billings of the three major networks able to provide superior service as a other three applicants would use Illi- were $1.5 billion, whereas CPB's fed- result of its pending merger with H &B nois Bell facilities in the city. It was eral appropriation was $5 million and American Corp. (BROADCASTING, Dec. estimated the phone company's invest- the total funds available to it were only 1, 1969). He asked for a 20 -year fran- ment in CATV feeds eventually could $80 million. Congress will allot not chise and, during that time, promised total some $60 million there to pro- more than $15 million during the cur- the city a minimum return of $14 mil- vide carriage for the cable operators. rent fiscal year, CPB added. lion. San Jose Cable principals include Recognizing that free service would DeSales Harrison Jr., chairman- Arthur Rubloff, chairman, engaged in give it responsibilities for effective

lenges and to the commission's role reabsorbed by the Common Carrier and Burch would upgrade in its development." Broadcast Bureaus. However, it is understood that he And the likelihood that Mr. Schild- CATV task force has recommended that the bureau start hause would probably head the new bu- off relatively small, with some half - reau does not add to the idea's appeal Chairman would create dozen staffers from other bureaus and for Mr. Cox. He and Mr. Schildhause, small bureau for CATV, offices now working on CATV matters whom he regards a CATV advocate transferred to the task force, which within the commission, have differed then expand it later now has a complement of 25. The com- frequently, and hotly, on CATV mat- mission could not afford to do more ters in commission meetings. FCC Chairman Dean Burch has con - with its tight budget. But, ultimately, It is the concern that creation of a firmed reports that he has proposed that say, over a period of several years -a CATV bureau could result in a great the commission's CATV task force be bureau of 70 personnel is contemplated. surge in CATV development at the ex- elevated to the status of a full- fledged No decision has been made on who pense of broadcasting that might gener- bureau as a means of attacking more would head the new bureau, but Sol ate opposition to the plan within the effectively the myriad CATV problems Schildhause, who has led the task force commission. A bureau would have the now confronting the agency ( "Closed since its creation in 1966, is regarded means for influencing policy now lack- 'Circuit," Jan. 5). as the front runner. ing by the task force; the task force The chairman touched on his pro- Chairman Burch is expected to push deals mainly with pressing CATV ap- posal only briefly in a speech Friday his proposals through the commission, plications for service, and broadcaster (Jan. 9) before the Rocky Mountain although not without some difficulty. complaints about CATV activities in Cable Television Association, in Scotts - Commissioner Kenneth A. Cox, who their area. 'dale, Ariz. He said simply that the bu- takes a hard line on CATV regulatory For instance, among the functions reau should have the "resources and matters, is cool to the idea. He would that would be given the new unit would functions equal to this industry's chal- prefer to see the task force's functions CATV rulemaking drafting. This is now

46 (THE MEDIA) BROADCASTING, Jan. 12, 1970 management and insuring that costs are minimized and requirements not Harriscope completes $11 million deal overstated, CPB said the commission could either review CPB orders before System's CATV subscribers to top 110,000 placement or permit orders without with addition of United Utilities prior approval subject to review upon systems objections from the common carriers. The sale of 39 cable TV systems, serv- Flagstaff, Ariz., and in Billings, Mont. Last September CPB told the coming 40,000 subscribers in 11 states, by Its TV -radio holdings consist of KBAK -TV mission that it was "the sense" of the United Utilities Corp. to group (ch. 29) Bakersfield, Calif.; KULR CPB's board of directors that intercon- -TV broadcaster and multiple CATV owner (ch. 8) Billings, and KFBB -TV (ch. 5) nection service should be provided free. Harriscope Broadcasting Corp. (BROAD- Great Falls, both Montana; and wrwo - It asked for and received a declaratory CASTING, Dec. 22, 1969) was closed AM -TV (ch. 2) Casper, Wyo. Harriscope ruling from the commission that "it is the last day of last year. also has required in the public interest that free The purchase significant interests in KGGM -xv gives Harriscope (ch. 13) or reduced -rate interconnection com- more than 110,000 Albuquerque, and in KVSF- mon- carrier services be provided for CATV subscribers. (AM) in Santa Fe, both New Mexico,. public broadcasting .. The price was $11 million of which and owns 50% of WSNS -TV (ch. 44) $3 million was in cash with the as- Chicago which is under construction. AT&T, which is providing intercon- sumption of $8 million in obligations In addition to Mr. Harris, Harri- nection service to CPB under a trial of United Transmission Inc., the CATV scope's principal owners include Irving tariff, now set to expire Jan. 31, con- subsidiary of United Utilities. B. Harris and Donald F. Nathanson. tends that it is not required to pro- As part of the transaction, Harriscope Geoffrey M. Nathanson is executive vide free service by the Public Broad- will assume the responsibility man- vice president and casting Act of 1967 and that free in- of director of CATV. aging is terconnection would not serve the pub- Jefferson -Carolina Corp., owner It based in Los Angeles. of CATV systems P. lic interest because it could result in serving 27,000 cus- United Utilities' President H. "uneconomic or extravagant" use of tomers in the southeastern part of the Henson announced last May his com- communication facilities. country. Jefferson Carolina is half pany's decision to dispose of its CATV owned by Jefferson Standard Broadcast- holding due to "changing regulatory But CPB said that when the act was ing Co., a group broadcaster, and Caro- policies and practices." Earlier United passed, Congress recognized that inter- lina Telephone Co., owned by United sold its 50% interest in a CATV firm connection charges paid by public Utilities. United Transmission manages in Mansfield, Ohio, to the Mansfield broadcasting might "properly" be in- the lease -back systems for the owners. Journal. Negotiations for the sale of fluenced by its degree of funding, as No changes United's 50% interest in Jefferson - well as its public service contribution. substantial in personnel or administrative policies are contem- Carolina are continuing. "The Congress contemplated that plated, according to Burt I. Harris, free rates would be appropriate in some president of Harriscope. Ralph E. Coding demonstration foreseeable circumstances," CPB add- Hembree will continue to operate International Digisonics Corp. will if these ed. "Certainly circumstances United Transmission from offices in demonstrate its system of including ever exist, they exist now." Kansas City, Kan. coded information in TV visual trans- The commission has offered to help Before the latest acquisition Harri- missions for purposes of program iden- arbitrate the AT&T -CPB stalemate over scope owned nine CATV systems, prin- tification Jan. 20 in Room 752, FCC's terms of a permanent tariff. cipally in California, with one each in Washington headquarters.

generally handled by the general of an information base to tell us exactly imagination." counsel's office which, under Henry where the systems are, what they're do- Then, turning to the antagonism be- Geller, is not regarded by CATV rep- ing, who owns them and their impact tween cable and television, he said, resentatives as particularly friendly to on broadcast television." that both "are part of the same busi- them. The chairman's speech appeared de- ness and we have to figure out how to But Chairman Burch is known to signed to convince the CATV operators make it work together." He added that feel that CATV "is here to stay" and they have a friend in Washington - "all of the contenders can find some that if the commission is to handle its without at the same time frightening comfort in the lesson that history problems in that area sensibly, all of broadcasters unduly. teaches -that one form of communica- the functions dealing with it should be He cited CATV as "one of the more tions rarely supplants another. exercised in one place. promising options" in the search for di- At another point in his speech, he Chairman Burch, in his speech Fri- versity of program service. Television, virtually committed himself to making day, outlined some of the regulatory with its shortage of frequencies, high sure that lesson holds true for television. matters confronting the commission that costs of programing and interconnec- In rejecting criticism that the commis- would probably to referred to the new tion, he said, faces problems in provid- sion has moved CATV "to the back bureau. These include questions of who ing diversity. burner" and slowed down CATV's en- should be permitted to own the sys- But "if your industry can provide try into big cities, he said: tems and how to apportion federal -state even a fraction of what we're told it "What has been going on is the earn- responsibilities, multiple and cross - holds in store," he told his audience, est search for an accommodation that ownership limitations, the common car- "the prospect is exciting. And so far as will permit it [CATV] to develop with- rier implications of the availability of I can tell, virtually nobody is predict- out at the same time damaging unneces- excess -channel capacity, and appropri- ing that CATV will become less im- sarily the present structure of broadcast ate technical standards. portant and many believe that it will television. I certainly don't propose that "And an early order of business," he be employed even more widely in the a generation of broadcast pioneering added, "has got to be the development future, and in ways that stagger the and know-how be discarded."

BROADCASTING, Jan. 12, 1970 47 27 seek places on NAB board

Ballots for 12 seats to be mailed Jan. 15, results due Feb. 6, installation at convention

The nominations of 27 broadcasters for tana, New Mexico, Utah and Wyo- AM Stations (Class "C" Market): 12 seats on the National Association of ming): Harry W. Hoth, KRDO(AM) George Crouchet, Jr., KPEL Lafayette, Broadcasters' radio board of directors Colorado Springs; William A. Merrick, La.; Clint Formby, KPAN Hereford, were announced last week by Everett KRMN(AM) Bozeman, Mont. Tex. E. Revercomb, NAB's secretary- treas- District 16 (Arizona and Southern FM Stations: *Edward D. Allan, Jr., urer. California): Edmund C. Bunker, KFI- WDOR -FM Sturgeon Bay, Wis.; George Ballots will be mailed to all NAB (AM) Los Angeles; Dan McKinnon, R. Kravis, KRAV(FM) Tulsa, Okla. radio members on Jan. 15 and are to KsoN(AM) San Diego; *Harry Trenner, be returned by Feb. 5. Results will be KCKC(AM) San Bernardino, Calif. announced Feb. 6 at NAB headquarters AM Stations (Class "A" Market) : in Washington. Harold R. Krelstein, WMPS Memphis: Trenner resigns Six incumbent radio board members Perry S. Samuels, WLW Cincinnati. from NAB board are ineligible for re- election because AM Stations (Class "B" Market): they have served two consecutive terms Ben A. Laird, WDUZ Green Bay, Wis.; on the 29- member board (BROADCAST- Odin S. Ramsland, KDAL Duluth, Minn. He says new trade group ING, Dec. 29). For the other seats, the is needed to represent incumbent members are eligible for re- -station interests election and all were renominated. radio Harry Trenner, president of KCKC(AM) NAB board will review San Bernardino, Calif., resigned from $3 million Long simmering dissatisfaction among the NAB last week, however, and al- budget near some radio broadcasters with what they though renominated for the board tech- A budget of nearly $3 million will be feel is a television- oriented image at nically is ineligible (see this page). presented to the National Association the National Association of Broadcast- Thirteen other board members have an- of Broadcasters board of directors for ers broke the surface last week with a other year to serve. The remaining four consideration at its annual meeting next veteran broadcaster's resignation from members are named by the four radio week in Hawaii. the NAB board of directors. networks. The budget was approved last week Harry Trenner, president of KCKC- The winners of the election will take by the NAB executive committee and (AM) San Bernardino, Calif., with 31 office April 8, the final day of the finance committee, essentially as pre- years in broadcasting behind him, said NAB's 48th annual convention in Chi- sented by President Vincent T. Wasi- he's tired but has some things to say. cago. lewski. Some items were cut back to In a letter to NAB President Vincent to the 12 Nominated for election allow for the increased cost of hiring T. Wasilewski, Mr. Trenner resigned seats are ( *denotes incumbent): outside counsel for the CATV -copy- from the NAB radio board and with- District 2 (New and New Jer- York right and cigarette litigation issues. In- drew his station from the NAB. He sey): Howard L. Green, WENY(AM) cluded is the engagement of an outside called for a separate trade association Elmira, N.Y.; William F. O'Shaugh- specialist for advice in the minority to represent radio stations. nessy, wvox(AM) New Rochelle, N.Y.; more wcss(AM) Amsterdam, employment and community- relations "I find myself more and en- Philip Spencer, Dean, said. N.Y. issues and the hiring of Phil gulfed with TV's problems," he in cable District 4 (North Carolina, South New York publicist, for work He continued: "A single organization Carolina and Virginia): Robert R. TV issues (BROADCASTING, Jan. 5). with two branches will not do the Hilker, wccc(AM) Belmont, N.C.; Also included in the April 1 -March trick. That is really what we have now. J. R. Marlowe, wcwR(AM) Asheboro, 31, 1971, allocations will be several I don't want to have the same name N.C. grants for special studies important to as a TV organization ... because when District 6 (Arkansas, Louisiana. Mis- the industry. that happens, people just automatically grant of $35,000 is earmarked is too expensive for indigent sissippi and Tennessee) : Ken Marston, One say 'TV wDxl(AM) Jackson, Tenn.; Bob Mc- for a study of the impact of the im- political candidates, let's have free TV Raney Jr., WJDX(AM) Jackson. Miss.; portation of distant signals by CATV and radio time.'" Ted Snider, KARK(AM) Little Rock, systems on local stations. Mr. Trenner insisted he has no in- Ark.; *John L. Vath Sr., wsMB(AM) Another grant of $25,000 is pro- tention or desire to organize another New Orleans. posed as a share in a network participa- trade association for radio. He stressed District 8 (Indiana and Michigan): tion study of the effect violence on that he had great respect for the staff Dee O. Coe, wwcA(AM) Gary, Ind.; television has on children. The total of NAB and finds it difficult to dis- George A. Foulkes, WAAC(AM) Terre cost of this study is estimated at $100,- sociate himself from it. His quarrel, he Haute, Ind. 000. says, is entirely with the organization District 10 (Iowa, Missouri and Ne- A study of rating systems and pos- in which he says "the tail is generating braska): Dale Cowle, KASI(AM) Ames, sible new criteria is projected. John all of the problems for the dog." He Iowa; *Don C. Dailey, max(Am) Dimling, NAB vice president for re- set forth his arguments in a letter to Springfield, Mo. search, will supervise the distant -signal California radio broadcasters Sept. 16, District 12 (Kansas and Oklahoma): and ratings studies. 1969. *Allan Page, KOWA(AM) Enid, Okla.; Also planned is further study into Mr. Wasilewski, who had not re- Robert L. Pratt, KGGF(AM) Coffeyville. the problem of performers' rights un- ceived the letter but was shown Kan. der the proposed new copyright law. BROADCASTING'S copy, said District 14 (Colorado, Idaho, Mon- "I had not seen Mr. Trenner's letter

48 (THE MEDIAI BROADCASTING, Jan. 12, 1970 of Sept. 16 previously, nor was I aware of it. I am sorry that he feels as he does. I disagree entirely with his conclusions regarding the need for separate trade associations for radio and television and I regretfully accept his so you post a resignation." The complaints aired by Mr. Trenner are not new. During the recent fall conferences of the NAB and previously they have been expressed in greater or few thousand lesser degree by some radio station owners. Few however, at that time or now seem disposed to make a break with the NAB. The issues are certain to be discussed at the NAB board meeting in Hawaii next week. listeners... Mr. Trenner says the response to his Sept. 16 letter was good. "About 60% Goodbye advertisers and profits. Just to 65% of the district broadcasters because your [district 16, Arizona -Southern Californ- control equipment was a little inaccurate, your program ia] agreed with my position," he said. wasn't its level -best. Belar Broadcast equipment lets "The rest did not comment." you keep your program where it should be our In his letter to district 16 broadcast- - ers he said: peak limiter and mod minder give you a level "It is not that we are not adequately start ... our AM, FM, and TV XMTR represented when some threat to radio Monitors tell you exactly what's rears its head; it is the fact that the myriad of difficult television problems happening at the transmitter. With Belar, always draws us in, by inference. your engineers can spot and correct "Why do we belong in a CATV trouble before it's audible - before fight? you lose your audience and profit. "Why do we belong in a pay -TV fight? Belar precision instruments "What generated the cigarette prob- are complete - no additional lem? Other media dealing in both pic- calibrators are ever needed. tures and words did not suffer, but radio was dragged in by the heels in For information call an endeavor to compromise TV's prob- Arno Meyer at lem. (215) 789 -0550, "I am sure that in the near future, in line with the current permissiveness, or write: TV will be attacked for permitting certain degrees of dress and undress on the tube. Who will come to its aid . . the NAB? "Why are we concerned with program ownership by networks? "What are we doing in the sex and violence fight created by TV ?" And last week he added on the other side: "Why should TV be concerned in the issue of royalties paid to record performers." Mr. Trenner believes that there should be two separate trade associations that could cooperate when necessary on mutual problems. "I am not interested in leading a parade out of NAB or in forming another organization," but he indicated he might help someone form another organization. Mr. Trenner's action comes at a time NAB is beset with a number of vital issues affecting the industry. Mr. Wasilewski only the previous week is- B ELA sued a strong appeal for unity in the fight "to repel those who would sub- BELAR ELECTRONICS LABORATORY, INC., Dept. B -1 stitute a controlled broadcasting system Box 83, Upper Darby, Pennsylvania 19084 for our free one."

BROADCASTING, Jan. 12, 1970 49 A time tithe require obligatory amounts of space KUDO -TV gets no kudos for the nutrition education effort." for broadcasters? The report called for "appropriate from sportscaster Mays The White House Conference on Food, safeguards" to prevent infringement of KUDO -TV San Francisco, a UHF station Nutrition and Health has submitted to the rights of station owners, and for which when it went on the air a little President Nixon a final report that pro- some unspecified procedure "by which more than a year ago promotionally poses government- initiated actions to communications programs in the public hailed its exclusive association with increase the number of broadcast pub- interest can be approved and protected Willie Mays, last week was sued by the lic-service announcements dealing with from bias or political distortion or ex- celebrated baseball performer for a nutrition. propriation." total of $126,300. A suit on behalf of Chief among these, from the broad- A subpanel on deception and misin- Mr. Mays, filed by attorney Harold caster's point of view, is a suggestion formation said that the Federal Trade Silen in San Francisco superior court, that licensees be required to devote 10% Commission has done an inadequate charges the TV station with breach of of their air time to "obligatory public job of curbing misleading food adver- contract. service communications programs of tising, probably because of too little According to the suit, Mr. Mays the federal government," of which money and staff. It said that if the signed a two -year agreement with KUDO- nutrition announcements would be but FTC cannot be strengthened, its food TV that provided payment to him of one example. It was also proposed that advertising responsibilities should be $35,000 plus a $5,000 annual expense control over allocation of the an- transferred to the Food and Drug Ad- fee for program and production costs nouncements by time period be re- ministration. for one year beginning Dec. 30, 1968, moved from the hands of stations and An additional voice at the nutrition and ending Dec. 29, 1969. The agree- networks, and that this 10% of total conference was a consumer task force, ment allegedly also provided further air time be prorated over various time comprising a variety of citizens' groups, annual payments of $40,000 plus $5,- periods on the basis of 10% of each which issued an "action statement" that 000 in expenses for a period beginning period. was adopted by the conference only Dec. 30, 1969, and ending Dec. 29, "Nutrition education ... is a matter on a broad basis. 1970. For his part, Mr. Mays agreed of first priority," the report said. The specific proposals were not en- to conduct a 15- minute sportscast on a "Therefore, it cannot be cast in a dorsed but were printed in the final scheduled basis of five nights a week, beggar's role with radio and television confirmed report. These included a Monday through Friday, taped or live stations for air time which is the peo- suggestion that the food industry lower depending on his personal commitments. ple's property to begin with." its advertising and promotion expendi- A clause in the contract between the To a lesser extent, the report said, tures as a step toward cutting of food baseball player and the station reported- "the print media should be expected to prices. ly also promised that the 15-minute fulfill a similar obligation, even though Commenting on the advertising nightly sportcast would be offered in they are privately owned and are not panel's proposals, the task force sug- TV syndication with Mr. Mays receiv- licensed by the government. Neverthe- gested that food advertisers devote 15% ing 60% of the proceeds and the sta- less, privileges like the second -class of their advertising budgets to "public - tion 40 %. mailing permit are sufficient grounds to service" information on nutrition. Apparently the show was not syndicated. Also the station evidently dis- continued the sports series after about three months of presentation. Justice is not ready last year despite admitted instances of The suit fraudulent billing and falsely conducted charges that Mr. Mays received a total to enter WIFE case contests. They were already on proba- of $8,700 for his services to the station. The suit asks for $76,300 still due un- The Justice Department has told Rep- tion for similar offenses. When the In- vestigations into der the two -year agreement. In addition, resentative Robert O. Tiernan (D -R. I.) Subcommittee looked the case, it asked for all relevant docu- the suit claims $50,000 in general dam- that it will not proceed with an investi- ages. gation of former FCC Chairman Rosel ments, but Mr. Hyde -speaking for himself and commission KUDO -TV, channel 38, went on the H. Hyde and his role in the license the -denied that request because the case was still air in December 1968. The initial plan renewal of WIFE -AM -FM Indianapolis a restricted proceeding. The subcom- was for virtually all programing to be unless asked to do so by the House local and live with heavy emphasis on Investigations Subcommittee. mittee, and later the parent House Com- merce Committee, voted to cite Mr. sports. Representative Tiernan had asked Hyde for contempt of Congress Justice to look into Mr. Hyde's actions -the day before he retired -but the matter in connection with the WIFE case to Judge resolves has never been taken to the House floor contest determine whether there had been a by Commerce Committee Chairman violation of federal law. The depart- for ABC affiliation Harley O. Staggers (D -W. Va.). ment, which reportedly had almost no An Ohio district court has denied a knowledge of the case when the con- Since the stations got their renewals, request for a temporary injunction that gressman made his request last month, allegations involving owner Don Burden would have stymied ABC's plans to sized up the situation to determine what have surfaced. These involve WIFE and affiliate with WKRT -TV (ch. 16) Ket- action it might take (BROADCASTING, other Burden stations, and include tering- Dayton, Ohio. Dec. 15, 1969). It then replied, in a charges of attempted slanting of news The request had been made by telegram dated Dec. 30 and signed by and gifts to public officials. Springfield Television Broadcasting Co., Will R. Wilson, chief of the criminal Representative Tiernan has been in- licensee of the area's only other UHF, division -that since the Investigations volved in the case as a member of the wKEF(Tv) Dayton, Ohio, which has Subcommittee is taking a thorough look House Commerce Committee. He is had a per -program affiliation with ABC. at the case, Justice will step aside until also a member of the Communications The company claimed it would suffer the case is referred to it. Subcommittee, but not the Investiga- "irreparable damage" as a result of The WIFE stations won renewal late tions unit. ABC's plan to discontinue its affiliation with WKEF and with WLWD(TV) Day-

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BROADCASTING, Jan. 12, 1970 51 ton, a VHF owned by Avco Broadcast- Media notes: from present address. ing Co. It said the affiliation switch New TIO members Nine TV stations would place WIMP at a severe com- KROE(AM) to CBS KROE(AM) joined the Television Information Of- with petitive disadvantage relative to its on- Sheridan, Wyo., became affiliated fice last week: five Meredith Broad- 1. station is on ly UHF opposition. CBS Radio Jan. The casting stations (WNEM -TV Bay City- kc with 1 kw. It is owned by But U.S. District Judge Timothy 930 Saginaw- Flint, Mich.; KCMO -TV Kansas Sam Rosen- Morgan ruled that the most severe Sheridan Broadcasting Co. City, Mo.; wow -Tv Omaha; KPHO -TV and burden of an injunction would fall on thal is president of the company, Phoenix; and wtsEN -Tv Syracuse, N.Y., is manager of the the shoulders of Kittyhawk Broadcast- Ed Niehay general and KJEO -TV Fresno, Calif.; KSTP -TV ing Corp., licensee of WKRT -TV, which station. St. Paul- Minneapolis; WNBE -TV New the judge noted is in dire economic NBC adds KLIZ(AM) Brainerd, Bern, N.C.; and KTSB Topeka, Kan.). straits. The owners had done nothing Minn., became affiliated with NBC Ra- The five RKO General stations became a fight for survival," Judge but "put up dio Jan. 1. The station, owned by TIO members the week before (BRoAn- penal- Morgan said, and should not be Brainerd Broadcasting Co., with Thomas CASTING, Jan. 5). ized. O'Brien the president and general man- Just what they wanted Noncommer- Judge Morgan noted that Springfield with 5 kw full time, ager, operates on cial WHA -TV Madison, Wis., can now still has a "remedy at law." The com- 1380 kc. pany's request for an injunction was broadcast local programing in color, part of a antitrust suit it is filing, for NCTA move National Cable Televi- thanks to a donation by WTMJ -Tv an undetermined amount. His refusal sion Association has moved to new Milwaukee. The gift includes two color to grant an injunction "may render quarters: World Center Building, 918 cameras and color film equipment [Springfield's] contest for affiliation fu- Sixteenth St., N.W., Washington. New orginally valued at $250,000. WHA ex- tile," the judge said, but "will not leave telephone number will be (202) 466 - pects to begin limited local color broad- it without a remedy at law." 8I11. New office is two blocks away casting by March 15.

International

other clear channels during post- sunset Loss of press freedom Mañana again hours. It also provides for exceptions from cancels Lima assembly frustrates U.S. the general standards set forth for a The adoption by the military govern- number of so- called "special cases" sta- ment of Peru of restrictions on radio Mexican congress adjourns tions in both countries. and television has forced the cancella- without ratifying radio pact; And it permits some 20 U.S. and tion of the 10th general assembly of the Mexican Class IV stations along the Inter -American Association of Broad- delay seen as temporary 250 w but border to increase power from casters that was set for Jan. 12 in Lima. to 1 kw. Herbert Evans, president of the The U.S.- Mexican treaty governing use The new five -year agreement replaces IAAB, last week at his home in Colum- of the standard radio band, which was one that expired on June 9, 1966. That bus, Ohio, announced the suspension of and signed in December 1968 ratified agreement was extended for one year, the assembly and its board meeting. ef- by the U.S. in July, cannot become but the two countries, while abiding by The law instituted by the Peruvian next fall at the earliest. fective until its provisions, have actually been op- government Dec. 30, 1969, provides Its ratification by the Mexican senate erating without a binding pact since fines and jail terms for a variety of was left as unfinished business when the June 1967. offenses including stories "against in- Mexican congress adjourned Dec. 31 tegral state security." until its next session, beginning in Sep- tember. Mr. Evans said the IAAB long has Abroad in brief: fought for press freedom and that he State Department officials expressed -bound The the failure of the Greece Greek National suspended the Lima session in view of disappointment over Broadcasting Network has ordered ad- to act and thus the new press law because "we could Mexican government ditional broadcast equipment from The permit both countries to enjoy what the not meet under such conditions." Marconi Chelmsford, Essex, Eng- regard as the benefits of the Co., Mr. Evans said the IAAB board of officials land, bringing the total value of equip- new agreement. However, they said about 25 was to have met last Saturday ment for Greece to about 1.5 million there appeared to be no basis for worry £ (Jan. 10) and the assembly of some ($3.6 million). The equipment will be that opposition to the treaty had de- 400 would have gathered today (Mon- used for extensions to sound and veloped in Mexico. The senate "appar- major day, Jan. 12). Mr. Evans said he will facilities over ently just didn't get to it," said one TV broadcasting Greece confer with Dr. Roman Bonachea of and the Aegean Islands. State Department official. Lima, secretary general of the IAAB, The agreement will permit some 260 All in color RCA Commercial Elec- on new meeting dates. daytime -only U.S. stations to operate tronic Systems reports that two Manila Mr. Evans is the retired president of presunrise on Mexican clear channels, TV stations are installing $700,000 Nationwide Communications, Colum- provides for direct notification of the worth of RCA color broadcast equip- bus, and represents the NAB in the other country upon the start of new ment and will become the first Philip- 21- nation IAAB. He is the first Ameri- operations, authorizes Mexican day - pine stations to convert to 100% color can to serve as IAAB's president. Raul timer operation on U.S. clear channels programing. The stations are DZXL -TV Fontaina, owner of Radio Carve and between sunset and 6 p.m. local time, and DZAQ -TV, owned and operated by SAETA -TV ch. 10 Montevideo, Uru- and permits stations of both countries the ABS -CBN network. guay. is one of the founders of IAAB to operate with 500 w or less on the (see page 85).

52 BROADCASTING, Jan. 12, 1970 Make it easy on yourself. So you're going out to shoot another commercial? Where is it this time? California beaches, Swiss Alps, Amazon jungles, desert sands, or what? You'll be glad you decided on film for o lot of reasons, Take the stuff you'll need -a couple of cameras, some cans of raw stock, reflectors, some small camera power packs, etc. That's not hard to take. So film is mobile. Editing? Easy os pie because you can see what you're doing. And no expensive equipment is involved. So film is mobile and convenient. Syndication is a snap. Just print up the number of release prints you want, stick them in padded envelopes and mail them out. There probably isn't a television station in the country that doesn't hove() 16mm projector. And film syndication will save money, too. So film is mobile, convenient, and comparatively inexpensive. So aren't you glad you decided on film? EASTMAN KODAK COMPANY Atlanta: 404/351 -6510: Chicago 312/654 -0200; Dallas; 214/351 -3221; Holly- wood: 213/464-6131; New York: 212/262 -7100; Son Francisco: 415/776-6055. 1970 Broadcasting Yearbook Send me my own copy of Broadcasting 1970 Yearbook Soon Off Press Please send copies at $11.50 each to

Name: two initials and last name Order your own copy of the 1970 Yearbook. Just fill in the 1 2 3.16 coupon and return it to us. Your copy will be shipped just as 1.1111111111111 soon as the 1970 Yearbook is off press. Company Name The 1970 Yearbook brings you all the valuable 51 17.35 of Payment enclosed directories found in previous editions. But this year we've III II II Bill me added a new section of comprehensive market data, the Address exclusive "Broadcasting Guide to National Spot Planning." 38.53 Home? Yes No In this section can be found all the basic information

Illi Illl_ 11' I l l on markets, demographics and rates that media buyers City State Zip Code need to draw up spot campaigns. 5e -aa 67.71 For all the facts and figures on television ... AM and FM l I Illl radio ... broadcast equipment products ... FCC rules ... rue /Posiaon NAB codes ... and much more, simply fill in the coupon and return it to us. Your copy will be shipped promptly. Broe085tinp 1735 DeSales St., N.W., Washington, D.C. 20036 SpecíaIlleport

The David Sarnoff era ends at RCA

After half a century of innovation in electronics an aged and ailing leader leaves his last post to son

Brigadier General David Sarnoff, dom- Voice" and "Victrola" trademarks), and He took deep interest in NBC and inant figure in the growth of RCA General Sarnoff instructed his engineers was active in its leadership from its since its formation in 1919, was elected to design radio -phonograph combina- formation. In addition to heading RCA, the company's first honorary chairman tions. he was board chairman of NBC from last week after the board of directors In 1951, when the RCA Laboratories 1934 to 1949 and again in 1952 -55, accepted "with deep regret" his resigna- at Princeton, N.J., were renamed the and, on occasions, took over the acting tion as chairman and a director and his David Sarnoff Research Center to presidency as well. retirement as an employe, effective mark his 45th anniversary in radio, Throughout his career he displayed, Dec. 31, 1969. he responded by calling upon RCA along with his pioneering insights in General Sarnoff, 78, has been seri- scientists to deliver three gifts five years electronics, wide- ranging interests in ously ill since undergoing the first of a later (and they did): an electronic other fields as diverse as military ap- series of mastoid operations in Septem- amplifier of light, a magnetic tape re- plications of science, communications ber 1968. RCA said his physician had corder for both black- and -white and and national security, increasing the advised that he will be unable to pre- color television and an electronic air side at or participate in board or stock- conditioner. (Text continues on page 58) holders meetings. He is at Lenox Hill hospital, New York. His son, Robert W. Sarnoff, who has been RCA president since 1966 and chief executive officer since 1968, was elected to the additional post of chairman. General Sarnoff, president of RCA from 1930 to 1947 and chairman since then, had been credited with more pioneering achievements in broadcasting than any other man, starting with his now- famous memo in 1915 envision- ing home radio itself. While radio broadcasting was still in its infancy, he foresaw, in 1923, the eventual emergence of television as a parallel service. He created NBC in 1926 as the country's first radio network. He battled for the introduction of commercial black-and -white television, which he helped launch formally in 1939, and it was largely his insistence that color TV be compatible with black - and -white that overturned the FCC's 1950 approval of the incompatible CBS color system and established, in 1953, the one pioneered by RCA. Six years later he advanced a plan for satellite television. He also forecast, in the early 1920's, many other developments that are now commonplace, such as automobile ra- dios, trans -Atlantic broadcasting and personal radio sets, which he called "radiolettes." When many people were wondering whether the burgeoning young radio medium would put the Robert W. Sarnoff (1) last week became are shown at the 1965 annual dinner of phonograph out of business, he saw the chairman of RCA, a post until then The Advertising Council at which the two as compatible: RCA acquired the held by his father, David, as in 1966 senior Sarnoff was honored as recipient Victor Talking Machine Co. (including he became president and in 1968 chief of the council's annual Public Service the rights to its famous "His Master's executive officer. In picture above they Award.

BROADCASTING, Jan. 12, 1970 55 RCA was successor to the American transoceanic station at New Brunswick, Marconi Co. In 1921 Mr. Sarnoff, com- N.J., to visiting scientists including Al- mercial manager for RCA as he had bert Einstein and Charles Steinmetz been for Marconi, showed the new (fourth and fifth from left in front row).

One of David Sarnoff's biggest prizes At 20 David Sarnoff spent six weeks was Arturo Toscanini (I). To get him, aboard the Beothic, a sealing ship, as Mr. Sarnoff hired Samuel Chotzinoff, wireless operator. At the end of the music critic for the New York Post cruise he sold his equipment to the and close friend of the maestro. At ship's owners, thus sparing his em- Mr. Chotzinoff's inducement, Toscanini ployer, the Marconi Co., the expense agreed to conduct 10 concerts with a of dismantling and shipping used gear. 92 -piece NBC symphony orchestra It was his first business deal in radio. especially recruited for him. Year by year the agreement was extended. Toscanini's first broadcast with the symphony was on Christmas night 1937. He retired in 1954 at the age of 87.

By 1933 Mr. Sarnoff was president of RCA and in that capacity conducted an old boss, Guglielmo Marconi, on a tour of the RCA transmitting center at Riverhead, N.Y. Years before, as a Marconi office boy, he had run errands for the celebrated pioneer in radio.

56 (SPECIAL REPORT) BROADCASTING, Jan. 12, 1970 RCA demonstrated television in a remote pickup from the Robert Sarnoff, oldest son, was trained carefully to succeed New York World's Fair on April 20, 1939. Mr. Sarnoff his father. Now chief executive officer of RCA, he was spoke in the RCA exhibit. Above he appears on an RCA moved up through NBC, broadcasting subsidiary. Above he receiver at headquarters in Radio City, eight miles away. watches 1956 Democratic convention with his father.

"Colonel" Sarnoff was called to duty in March 1944 at Al- lied headquarters in England. His promotion to brigadier general, the title he used from then on, came in December 1944 after he had returned to private life.

Not everything that General Sarnoff decreed came off as he Testimonials to General Sarnoff arrived in a steady flow ordered. On Dec. 1, 1953, his engineers demonstrated a through his life as head of RCA. Nobody in or near his video -tape system which the general said in "a matter of field collected as many plaques, scrolls and trophies. In time, perhaps two years," would be perfected for commer- 1962 he was given a trustees award by the National Acad- cial use. Less than 15 months later a system was perfected emy of Television Arts and Sciences. and marketed -by Ampex in a dramatic introduction at a convention of the National Association of Broadcasters. For a while Ampex had the video recording field to itself.

BROADCASTING, Jan. 12, 1970 57 (Continued from page 55) "radio music box" for the home - gave him the Cross of Commander of world's purchasing power, opportunities commercial manager. the French Legion of Honor in 1947, in space, proposals for economic re- In 1919, when RCA was formed at the United Nations conferred a citation covery, the potential of the atom, a the request of the U. S. government, in 1949 and the Army gave him its world patent system, education and the it acquired the American Marconi Co. Decoration for Exceptional Civilian management of environmental forces. and Mr. Sarnoff became commercial Service in 1956. In the process he presided over the manager of the new company. He was General Sarnoff was married to Li- growth of RCA from a company with named general manager in 1921, vice zette Hermant on July 4, 1917. revenues down to $62 million in the president and general manager in 1922, The RCA board last week adopted depression year of 1933 to one whose executive vice president in 1929 and the following resolution, to be sent to gross annual sales volume today ex- president in 1930, at the age of 39. General Sarnoff's wife "as an expres- ceeds $3 billion. General Sarnoff -who attained his sion of our sincere regard and affection Its 64 manufacturing plants turn out military rank in 1944 as special con- for her and the part she played in more than 12,000 products, and in ad- sultant on communications to General David Sarnoff's years of outstanding dition to its manufacturing, broadcast- Dwight D. Eisenhower at SHAEF service to RCA ": ing and research operations it is en- headquarters in Europe after service "More than any other man, David gaged in servicing electronic equipment in the office of the chief signal of- Sarnoff was the architect of RCA's rise through the RCA Service Co.; in inter- ficer in Washington -was elected chair- to world leadership in electronics. He national communications through RCA man and chief executive officer of RCA gave RCA many of its enduring char- Communications Inc.; in publishing in 1947. He gave up the post of chief acteristics -its constant probing for new through Random House; in education executive officer in 1966 but continued ways to bring electronics to the public and training through RCA Institutes, as chairman of the board. service, its unique ability to turn the in the and leasing of and rental cars, Over the years he accumulated hun- concepts of science to the products of trucks and other equipment through dreds of awards, honorary degrees and commerce. He placed an imprimatur of the Hertz Astro-Electronics Corp. The other tributes. quality on everything RCA undertook Division develops and builds major In a unique display of respect, the whether the recording of a great units for space systems, including en- Electronic Industries Association, the - musical performance or the design of tire satellites, and is a major contribu- Institute of Electrical and Electronics tor to the current Apollo moon pro- Engineers and the National Association an orbiting space craft. 63 gram. of Broadcasters in 1966 united for the "David Sarnoff's career spanned vastly dif- David Sarnoff was born Feb. 27, first time in joint sponsorship of a years, and he left RCA a 1891, near Minsk, Russia. He was "Salute to David Sarnoff" for which ferent organization from the one he brought to the U. S. in 1900 and, with 1,500 leaders of industry, government, first served. To an important degree, the death of his father shortly after- science and religion assembled at a it was different because of his personal ward, became the main support of a dinner in New York. contributions to communications and family of seven when he was barely General Sarnoff also received, among radio, to black- and -white and color tele- 10, selling newspapers and working as other awards, the first Medal of Honor vision, to the nation's cultural life and a delivery boy and messenger. In 1906 of the Radio-Television Manufacturers its utilization of space. He served his he became an office boy for the Mar- Association (now the Electronic Indus- country with distinction as a soldier in coni Wireless Telegraph Co. of Amer- tries Association) in 1952; the first time of war, and as an advisor to Presi- ica, which led in time to his solo role Founders Award of the Institute of dents in time of peace. As a citizen, as as the wireless operator who relayed Radio Engineers in 1953 and the first an industrial leader, as a visionary, Da- news of the 1912 sinking of the S. S. annual keynoter award of the NAB, vid Sarnoff has left his mark upon the Titanic -a role that kept him at his also in 1953. nation and the world. key continuously for 72 hours. He received citations from two Pres- "As his friends and associates, we He became, successively, the Mar- idents for contributions to national de- are grateful for the many years he coni company's chief inspector, as- fense-The Legion of Merit from Pres- shared with us, and we pledge our- sistant chief engineer, assistant traffic ident Roosevelt in 1944 and the Medal selves to perpetuate the standards of manager and, in 1916 -a year after of Merit from President Truman in excellence that he set for RCA and for be submitted his memo proposing a 1946 -and the French government himself."

programing

Composers, Authors and Publishers -to CBS, BMI start talking to each other issue a new form of license to CBS-TV (BROADCASTING, Nov. 3, 1969, et seq.). 'Tentative' parley is first step in dispute Last week's session was said to have been between BMI President Edward over network's per -piece pay request M. Cramer and Donald Sipes, CBS-TV vice president for business affairs, and The seeming impasse between CBS -TV lead to further talks in the long dead- associates from their respective organi- and Broadcast Music Inc. over music locked situation, which according to zations. The subjects discussed were not licenses may-or may not -have moved BMI originated in CBS -TV's refusal, disclosed but presumably include a re- a couple of inches off dead center last over a period of months, to even discuss view of past differences. week as representatives of the network a new music- license contract. When CBS filed suit, it offered to and BMI held what was called a "tenta- BMI terminated CBS -TV's license to meet with BMI -and with ASCAP- tive" discussion. use its music as of Jan. 1 and then to work out a "stipulation" covering Although the meeting was said to have CBS filed suit to require BMI -and its payments for its use of BMI and resolved nothing, it presumably could major rival, the American Society of ASCAP music while the suit is pend-

58 BROADCASTING, Jan. 12, 1970 ing. It seemed unlikely, however, that so White House admits be given priority over government complex a subject could be dealt with camera teams in filming government in more than passing fashion, if that, fumble on camera crews officials on all future overseas trips. Added Mr. Snyder: "We apologized in an initial meeting no more than a "A bureaucratic goof," said Herbert G. week after the suit was filed. for it. It won't happen again." Klein, the Nixon administration's di- A USIA spokesman, while endorsing The discussion was said to have been rector of communications. "A snafu the networks' complaint as valid, said held at CBS -TV's initiative and to have by the Army ... a field mistake," said ended with network officials saying they that agency had only two camera crews Alvin D. Snyder, deputy to Mr. Klein covering the Vice President in Vietnam, would get in touch with BMI again. Ex- for broadcasting operations. one shooting 16 mm film for television, cept for that, the boiling music- license However it was described after the controversy was unchanged last week, the other 35 mm for a USIA film fact, for several hours last week the biography of the Vice President. at least outwardly. Administration and the networks once The spokesman said a Navy film The CBS suit -seeking a license to again were at loggerheads on news crew which was also covering Mr. pay at rates to be established for actual coverage. This time it started when use of music, rather than on a percent- Agnew's visit may have been confused news executives of ABC, CBS and NBC with USIA personnel. age of total time sales -had been filed told Mr. Klein they were disturbed by Dec. 31, 1969, but both BMI and what they felt was "an unfair division" Writer royalties off ASCAP sources said last week that they their of television news crews cover- Members of the Writers Guild of had not been officially served with the ing Vice President Agnew during his complaint (although they received America last year earned slightly less stopover in Saigon Jan. 2. from television residuals and royalties copies from CBS after it filed the suit). Arrangements made by the Army, it When they are officially served by a than they did in 1968. Overall, writers was reported, provided for only one earned $5,306,899 from television in U. S. marshal, they will have 20 days network pool camera to cover Mr. in which to file a reply. 1969. The year previous they earned Agnew. But four camera crews of the Domestic last year CBS -TV was still operating without $5,618,661. residuals U.S. Information Agency were said to amounted to $2,911,608. Foreign resid- a BMI license -and playing BMI have been allowed to tag along -with uals totaled Royalties added music. BMI had warned CBS -TV that $651,263. only the USIA film being used on up to $821,493. In addition, last year, it would be guilty of copyright infringe- Saigon newscasts. writers earned $922,535 from feature ments, and in a Jan. 2 letter to CBS-TV Apologizing for the mix -up, and as- films sold to television. from affiliates, Earnings it said that "willful and de- suring the networks that no conscious movies sold to TV in 1968 amounted liberate infringements" had already oc- attempt had been made to restrict cov- to $929,206. The overall decline in re- curred. erage, Mr. Klein last Tuesday (Jan. 6) siduals and royalties for writers in The purpose of that letter, as BMI said network TV camera crews would 1968 was 51 %. officials had indicated earlier, was to reassure the affiliates that EMI's quarrel was with CBS -TV, not them, and that infringements by CBS-TV would not be charged to them. BMI contends-and CBS officials Format have acknowledged -that its music is used in network television about equal- Sound ly with ASCAP's. Therefore BMI argues that its rates, now approximately half / as high as ASCAP's, should be brought closer into line with its competitor's. CUSTOMIZED TOTAL STATION SOUND: $300! The ASCAP licenses of not only CBS -TV but also ABC -TV and NBC- AM -FM Stereo -Automated stations. New talk TV expired Jan. 1 also, but the fact raised no prospect of infringement. The and news station idents and intros. Just de- consent decree that governs ASCAP's veloped: a Classical Music Format. operations provides for automatic ex- Complete sign on to sign off package. tensions, subject to retroactive adjust- ments whenever new terms are reached. Unique ID's, time, weather, news, signatures, A court session is scheduled today spot bridges, voice intros. (Jan. 12) for approval of an agreement whereby CBS-TV is to pay ASCAP Personalized creative slogans and logos. $4.8 million in addition to $23.7 million already paid for prior years through Feature material and beds from 15 to 60 sec- 1968, plus $5.68 million for 1969 onds. Special ideas created for you. (BROADCASTING, Dec. 22, 1969). NBC -TV, which has already agreed Write for our spot service information. to pay ASCAP $5.68 million for 1969 Write for 22 minute demonstration. and $3 million in addition to $22.9 million already paid for 1963 -68, and ABC -TV, which has been negotiating with ASCAP on a supposedly similar deal, are both "on notice" for the court LEVITT VENTURES 1033 GREEN ST session. They presumably will be rep- CALIFORNIA 94133 resented, but whether the talk may turn SAN FRANCISCO to the new CBS suit for pre -use licenses remained nuclear last week.

BROADCASTING, Jan. 12, 1970 59 charge to face-one that will appar- Moss probes censorship charge ently lead to a court- martial. The earlier dispute, according to military sources Hill inquiry develops after military newsman cited by AP, occurred when a sergeant is suspended from Vietnam network who was in charge of the newsroom ordered the specialist to serve as duty Representative John E. Moss (D- Calif.) for a copy of the Army investigation truck driver. He reportedly replied that last week directed a House subcom- when it is completed, a spokesman he was putting together a newscast and mittee to begin investigating an Army said. The investigation began inauspi- that the truck- driving chore could wait. newscaster's charge that broadcasts for ciously for the Army when Specialist The newscaster said last week that servicemen in Vietnam have been cen- 5 Lawrence told reporters that he had the court- martial may be a retaliation sored in apparent violation of stated been questioned for four hours and for his accusations of censorship. government policy. denied access to legal counsel. He said Late last week, a former Army The congressman, well known to the officers who interrogated him told broadcaster who was officer-in- charge broadcasters as a vocal member of the him there was no need for counsel of the AFVN network news branch House Commerce Committee, is also because no one had accused him of from June, 1968 to June 1969 was chairman of the Foreign Operations anything. One officer also said he had quoted as agreeing "100 %" with Spe- and Government Information Subcom- no right to counsel, Specialist 5 Law- cialist 5 Lawrence's charges. In a letter mittee, an arm of the Government Op- rence said. to the commanding officer, office of the erations Committee. That subcommit- After American newspapers published inspector general, Vietnam, former tee will reportedly hold a hearing on detailed accounts of the newscaster's Army newsman Randall J. Moody said: the charges if Representative Moss goes story, the Army ordered him not to "I can say with authority and from through with his present plans to visit discuss the case further until after the experience that the military assistance South Vietnam in February. investigation. Specialist 5 Lawrence has command office of information frequently interfered The newscaster, Specialist 5 Robert since been supplied with a miiltary with the broadcast- Lawrence, was suspended from his lawyer, who accompanied him during ing of news stories to the American Armed Forces Vietnam Network duties later questioning. servicemen in Vietnam." last week after he told his television The chief of the Armed Forces Ra- audience in an 11 p.m. broadcast from dio and Television Service, John C. Polls find TV news Saigon that he and other newscasters Broger, said last week that the only are "not free to tell the truth, and in restrictions on free flow of information to be people's choice essence, to tell it like it is." He charged normally occur in cases where infor- Two surveys conducted in mid -Decem- that the Military Assistance Command mation might offend a local govern- ber, 1969 indicate that most Americans in Vietnam (MACV) "has seen to it ment or aid an enemy. believe TV network news coverage is that all those newscasters who are The Moss subcommittee was respon- fairer and more objective than other dedicated to their work are sent away sible for the most recent declaration of media. to other areas, in some cases off the government policy on freedom of in- Newspapers, for example, according air completely." formation in military news. The sub- to a special Singlinger & Co. survey 5 Lawrence got specific in committee three years ago investigated Specialist of 1380 respondents, not only rank his charges. "Mike Mazwell charged charges that the armed forces news- second to television as the medium that there was censorship and now paper, Stars and Stripes, was suppressing most ... people depend on for news doing menial tasks in the record or managing the news, after which the (47.3% to he's 34.6 also library on FM radio. Hugh Morgan's then Defense Secretary Robert Mac- %), but ran second as the one considered gone, too, sent up- country and is off Namara issued an order forbidding most fair and objective the air. Rick Frederickson leaves Tues- "calculated withholding of unfavorable (40.4% to 24 %). Results of a Gallup Poll show day. Rick tried to tell it like it is... . news" from service publications or that, We have been suppressed and I'm broadcasts. although Americans are almost evenly probably in trouble for telling you to- Specialist 5 Lawrence has another divided on question of TV network night the truth. I hope you'll help fairness, a slightly greater proportion stop censorship at AFVN and any believes TV "favors one side" less than American situation under military rule." do newspapers. Of 1,531 adults inter- After the broadcast, Specialist 5 viewed by Gallup, 40% said the net- Lawrence told AP that he had been works "deal fairly" with all sides, 42% prohibited from selecting film for the said they "favor one side" and 18% war segments of his broadcasts because expressed no opinion. his choices were too controversial and were slanted against the South Vietna- News all night mese government of President Thieu. Most of the film was reportedly pro- Four CBS -owned radio stations which vided by CBS. have had basically news formats until The Army then suspended the 27- 11:30 p.m. are now broadcasting news year -old newsman and announced that throughout the night, starting last week. it would investigate his broadcasts "to Called "newsradio" stations, they are decide if there was any violation of a WCBS(AM) New York, WBBM(AM) military regulation." Also suspended Chicago, xr'4x(AM) Los Angeles and was Marine Corporal Thomas M. xcas(AM) San Francisco. The stations Sinkovitz, a sportscaster who followed have been carrying Music 'til Dawn pro- Specialist 5 Lawrence on the air after gram in 11:30 p.m. to 5:30 a.m. period, the latter made his charge of censor- sponsored for almost 17 years by ship. Corporal Sinkowitz's first words American Airlines. that night were: "Thank you, Bob - The only program on the stations not in more ways than one." oriented toward news is weekday Arthur The Moss subcommittee has asked Representative Mass Godfrey Time (1:30 -2 p.m.).

60 (PROGRAMING) BROADCASTING, Jan. 12, 1970 Can a Pittsburgh -based light- metals company find success and happiness with a series of specials produced by the editors of a magazine for airing on an independent network?

Alcoa thinks so. LIFE magazine thinks so. The Hughes network thinks so.

And we believe millions of viewers esting and absorbing. blending of print and television will think so. Because this will be Number 3, "The American techniques. television that is different. Un- Defenders," is the glamor -filled Hughes has come up with a power- usual. The kind that changes story of the dedicated sailors, house lineup that will reach over viewing habits and makes dial skippers and yacht designers who 90 percent of all U. S. television switchers out of otherwise faithful are committed to keeping the homes. Most stations have agreed audiences. America's Cup in the United to air our premiere, "Thirty Days to Produced by LIFE magazine, The States. The film will cover the Survival," on Tuesday, January 20, Alcoa Hour, Alcoa's new film building and selection trials of from 7:30 to 8:30 P.M. For the re- series, leads off with "Thirty Days the American defenders, and will mainder of the series, Alcoa and to Survival," a one -hour color be ready for airing at actual race Hughes will arrange suitable time special that tells the true story time, September, 1970. periods to conform with station of a group of American teenagers With a series like this (we're plan- management's ability to clear who learned to survive in the cold, ning more specials), it's not sur- time. vast wilderness of Wyoming. prising that Alcoa is happy to be Can a Pittsburgh -based light - The second special will be an back in television. First of all, we metals company find success and in -depth study of an almost -for- have special confidence in LIFE's happiness with a series of specials gotten American -the cowboy of ability to produce outstandingly produced by the editors of a mag- today -what he does, how he lives, different films. We feel that LIFE azine for airing on an independent how he differs from the glamorous magazine has come up with a network? ancestors in the Old West. Inter- fresh approach, an innovative Join us and see.

Change for the better with Alcoa Aluminum 4 ALCOA TV probe picks up steam Federal group studying violence maps research: networks, NAB prepare their own report

The government's $1- million study of these studies: committee last spring recommended TV violence, inaugurated last year at To ascertain whether TV violence, that the project be divided into two the request of Senator John O. Pastore in place of influencing a child to act parts -studies leading to better answers (D- R.I.), who is chairman of the Sen- out a scene, modifies the child's atti- (but not definitive ones) as a short term ate Subcommittee on Communications, tudes toward violence. objective to be completed in a year or is expected to be fully underway by the Use of cable TV to present to a two, and a long -term objective to de- end of the first quarter of this year. matched group of children separate pro- velop continuing, comprehensive exam- This is the estimate of Dr. Eli A. grams that would be offered for two or ination of the process of child develop- Rubinstein of the National Institute of more hours a day for a significant num- ment as it is influenced by TV. Mental Health, who is the director of ber of months. In the meantime, a monograph on the special study group. Dr. Rubinstein Several suggested studies deal with the literature of TV and violence is on figures that all of the presently available such basic information as TV viewing the verge of being published under the funds will have been committed for behavior, type of TV programs viewed aegis of the Joint Committee for Re- original research for the project by by adolescents as related to parent- search on Children and TV. This is the then. He commented last week follow- child communication, disciplinary prac- broadcaster- academic group, formed in ing the submission to Senator Pastore tices, attitudinal similarity and other 1963 following the investigation by earlier this month of an interim report demographic variables; viewing behav- Senator Thomas J. Dodd (D- Conn.) on the study by Surgeon General Jesse ior of young children in family settings; into juvenile delinquency, that is sup- L. Steinfeld. attitudes about TV as they relate to ported by the TV networks and the The report highlights the objectives program preferences; viewing patterns National Association of Broadcasters. of the project and discusses various re- as they relate to a wide range of va- The monograph, by Dr. Ruth Hart- search studies that have been approved riables, and the content of standard ley, now at the University of Wisconsin or are under consideration by the 12- TV fare, with emphasis on aggressive at Green Bay, is on the literature of member Scientific Advisory Committee material, and children's pattern of me- what children perceive when they view on Television and Social Behavior be- dia usage. violence on TV or on film. An earlier tween June and October 1969. Among The report noted that the advisory study on TV violence and children,

Networks may cut movie nights Program executives comment on movies, 50 -50 and new series at IRTS luncheon There will be fewer movie nights on makes no difference in the long run, Mr. Starger felt that if the other network television by 1972 or 1973, that there are both financial problems 50% came from the same sources used the three TV network program heads and lack of creative challenge in at- now, there would be no effect at all. agreed last week in a question -and- tracting top directors and producers, Mr. Werner added that he saw no rea- answer session at an International Ra- and that talent and not the race of an son to believe that clients would go dio and Television Society luncheon in actor will make him a star. back to program development. New York. Discussing possible effects of the Asked to select the new series they "Movie nights will probably be down FCC proposal to limit network -con- were most proud of, Mr. Starger picked to four per week," predicted Mike trolled prime -time programing to 50 %, Room 222, Mr. Dann Medical Center, Dann, CBS -TV senior vice president, Mr. Dann said program quality would and Mr. Werner My World and Wel- programs. "Present inventories will be be diminished because existing sup- come To ft. gone, and movies in theaters now are pliers would not be willing to finance IRTS President Richard A. R. Pink - catering to specialized audiences, and new and different projects. ham moderated the discussion. wouldn't be suitable for television in appeal as well as taste." Mort Werner, NBC -TV vice president for programs and talent, foresaw a less drastic decline than Mr. Dann, "I feel there will be a change in movie production toward more `G' rated movies," he said "and we are acceler- ating the trend toward movies produced for television." "There will be no problem for the next two years," reported Martin Starger, ABC -TV vice president, programing. "The obvious answer is the movie made for television." The programing chiefs also agreed that an early start on the new season Mr. Werner Mr. Starger

62 (PROGRAMING) BROADCASTING, Jan. 12, 1970 also sponsored by the Joint Committee, TV production subsidiary, "but we're was completed by Dr. Seymour Fesh- National General producing more for syndication." Mr. bach of the University of California. enters production Klein particularly hopes to satisfy the This, however, was never published; it needs of non- network affiliated stations was submitted by Dr. Feshbach to the and also of advertisers who are seeking National Commission on the Causes Production house unveils to reach a particular market. and Prevention of Violence. reworked 'Easy Aces' Already produced and in the process The Violence Commission last month and 'nudity' TV special of being sold is an hour entertainment- issued its final report, repeating a call flavored documentary on tape -The for less violence on TV as it had earlier Nudity Thing. Ralph who until National General Television Produc- Story, last year when it made public its chap- recently did a similar style narration tions Inc., a wholly owned subsidiary of ter on TV (BROADCASTING, Sept. 29, for CBS -owned tcr,r(Tv) Los Angeles, leisure -time giant National General 1969) . The task-force reports on which is featured as a tongue -in -cheek ob- Corp., Los Angeles, has acquired the the Violence Commission's TV chapter server who makes wry comments while scripts and rights to the classic Easy was based are expected to become pub- the camera peeks at society's current Aces radio series and has produced a lic soon. penchant for undress. This special, contemporary version of it as a syndi- The Joint Committee's latest grant being distributed by another National cated television series. The acquisition was to Dr. William Wells of the Uni- General Corp. subsidiary, National includes more than 1,500 radio scripts, versity of Chicago; he was given General Television Distributing Co., some of which have been updated to $140,000 to study the impact of TV New York, will serve as the pilot for a violence reflect contemporary situations and on children. series of perhaps six specials, all on adapted for use in television. The radio Chairman of the Joint Committee is contemporary themes, to be promoted series was created and written by Good- Dr. Gerhard D. Wiebe of Boston Uni- as "your special of the month." versity, who is also a member of the man Ace, but he is not involved in the A third product development surgeon general's advisory committee. rewriting for television. specifically for Each of the TV networks has also Under the title of The Married TV syndication out of Na- tional General is In Concert, made grants for studies on TV vio- Youngs, the reworked radio series is an unde- lence and children. NBC announced being offered in syndication to television termined number of hour programs based on classic last spring that it was prepared to spend stations as a daily, half -hour, first -run contemporary-music artists and groups a $500,000 on a five -year study, but as of situation comedy. CBS Enterprises Inc. performing in staged setting a last week it had not yet chosen the is handling distribution. before paying audience. These programs would attempt to depict director of the project. ABC reports Word of this product development as the full the imminent commitment of "substan- well as two other projects for syndica- personalities of the artists instead tial sums" within a couple of months. tion and two for network TV presenta- of focusing exclusively on their musical talents. CBS says that it has obligated $600,000 tion was revealed by National General in this field, but declined to elaborate. on the West Coast in a New Year's The first program in this projected announcement. A half -hour, video -tape series will be filmed in Oakland, Calif. Info -Radio's format is pilot of The Married Youngs, a co- on Jan. 31 at a special concert being half talk, half music production of NGTP and CBS Enter- staged for the Creedence Clearwater prises, was produced at the facilities of Revival group. Thinking ahead, Na- Info -Radio Corp., New York, is intro- CFTO -TV Toronto last December. The tional General has rights to the perform- ducing a 24 -hour, seven -day -a -week pilot was produced with Canadian ances at this concert for all media radio format equally divided between talent in the cast. except phonograph records but including video middle-of- the -the -road music and talk, CBS Enterprises is now showing the cassettes. The program -the with the emphasis on humor. pilot and six vignette expositional pilot for the series of specials -will be to a Info -Radio will formally present the sequences (altogether a demo reel of offered stations on one -shot basis new program service at the National about an hour) to station groups and through National General Television Association of Broadcasters convention stations in hopes of securing enough Distributing. April 4 in Chicago. The brief spoken commitments to justify a full year's pro- Filming also has started on the pilot segments will include monologues, dia- duction. The series is being offered for of Storefront Lawyers, an hour legal logues, interviews, opinions, informa- 40 weeks first -run, or 200 segments, and series developed by David Karp and tion, and according to the format's de- 12 weeks of reruns. Reportedly, pricing being produced by Leonard Freeman velopers, approximately 50% of the for the series is "a little higher" than for projected presentation on CBS -TV material will satisfy FCC public- service game shows, but comparable to or less during the 1970-71 season. The produc- requirements. than reruns of such off -network half - tion is a three -way deal, National Gen- The Info -Radio service is being of- hours as l Love Lucy. As strip pro- eral and Leonard Freeman in associa- fered in association with Sheridan -Elson graming, the series is being suggested as tion with CBS. National General would Communications, whose two partners, right for scheduling in the daytime or not have syndication rights but would Robert Elson and William Sheridan, are in fringe evening periods from 6 to have a major equity in the series if it the principals of Info -Radio, at 48 7:30 p.m. sells to the network. West 48th Street. Commitment to the unusual syndi- The only National General program cated project- described as a "limited project announced that is not in the 'Gangbusters' Is back investment" at this point -is based on immediate offering is a projected action- Art Carney and Mercedes McCam- National General's apparent conviction adventure series, Venture Bay. Con- bridge are coming back to radio -via that because fewer programs are com- ceived and developed by John D. Mac- re- release of Gangbusters series origi- ing off the networks suitable for syndi- Donald, this series would be based on nally broadcast on networks from 1947 cation, and because affiliates are willing above -the -water and underwater action. to 1950. to pre -empt network programing, the The pilot is to be filmed in the Carib- The series will be placed into syndica- need is growing for more fresh syndi- bean and it is projected for presentation tion later this month by Charles Michel- cated product. "We're not aiming to on CBS -TV in the 1971 -72 season, but son Inc., New York. Initially, 52 half- avoid the networks," says Malcolm C. maybe as early as January 1971. hour episodes will be offered. Klein, president of National General's National General Television Produc-

BROADCASTING, Jan. 12, 1970 63 tions, which became a National General agement Television Systems Inc., New the projected fleet of trucks are cutting Corp. subsidiary last May, is an out- York, last week after it failed to get trucks, projection trucks, looping trucks, growth of Banner Productions. The approval to use the Rivergate conven- 44- passenger bus, commissary van and parent company acquired Banner Pro- tion site it thought it had rented. a van that would carry a disassembled ductions, Banner Films and affiliated The refusal to approve a rental con- helicopter that could be quickly as- companies in August 1967 for $5 mil- tract for MTS came from the board sembled at location sites. lion. Banner produced the Tarzan TV of commissioners of the port of New The prototype vehicles are being as- series and theatrical feature films. Since Orleans, administrator of the site, at a sembled at the Hollywood Mobile Stu- last April, National General TV dis- meeting Dec. 30, 1969, and a rehear- dios garage in Lawndale, Calif. They are tribution reportedly has sold the 57 ing Jan. 2 at the request of MTS, whose expected to be completed and ready for Tarzan TV hours and 31 "Tarzan" fea- president is E. William Henry, former display by mid -February. It's further ture films for a gross of $2 million. chairman of the FCC. projected that by mid -summer, the com- The TV production subsidiary, how- Mr. Henry said last week that "we pany will have a total of four fleets of ever, up until now produced no sale- won't do the Super Bowl -they cut us trucks consisting of seven units of able product and has yet to make a off at the pass," but confirmed that he vehicles each. contribution to the company revenues. was considering filing a lawsuit over Mal Klein, who heads the production the incident. The Rivergate, he main- subsidiary, also is vice president in tained, is supposed to be available for Shift to Wednesday charge of creative services and market- rental by any legal business. soups up Campbell rating ing for the parent company. Previously, It was learned, meanwhile, that rep- he was a broadcaster for some 20 years, resentatives of professional football had CBS -TV's Glen Campbell moved up most recently vice president and general told MTS that the closed -circuit project about five rating points in its new the manager of KUJ -TV Los Angeles before -which was to have employed Sunday night slot, and its successor in joining National General in 1968. In company's Metavision big -screen color the Wednesday night time, Hee Haw, did addition to leisure -time interests, Na- TV projection process -would violate slightly better than Campbell had been tional General has widespread interests football's contract with CBS -TV and averaging. This was reported in Na- in book publishing, financial services open the company to suit for appro- tional Nielsen Ratings for the week of and fast -food franchises. priation of property, unfair competition Dec. 15 -21, the first week of the sched- and infringement of property rights. ule changes. Mr. Henry said he told the New Or- NBC -TV's programs gave that net- How Bill Henry hoped leans board that he was willing to meet work the highest average for the week to tap Super Bowl TV a challenge on legal grounds if pro -a 20.9 rating to CBS's 19.9 and football wanted to make one, but that ABC -TV's 15.7. Half of the top -10 Plans for showing yesterday's (Jan. 11) it should be made in court. He said the shows were Christmas specials-Bob Super Bowl game to 16,000 New Or- board gave him no reason for refusing Hope, Andy Williams, Bing Crosby/ leans fans by closed- circuit television the contract. Carol Burnett and The Little Drummer -at $7.50 per -were dropped by Man- A member of the board was quoted Boy on NBC and How the Grinch Stole in newspapers, however, as saying the Christmas on CBS. commissioners felt obligated to cooper- The non -prime -time wedding of Tiny ate with pro football, and that many Tim on NBC's Tonight Show was the people had worked hard to get the highest-rated show of the week with a Super Bowl for New Orleans this year 36.5 rating, 85 share. and hoped to get it for 1971 as well. CBS -TV's coverage of the Super Program notes: Bowl was to be blacked out in New Locker-room language Empire Sports Orleans although, MTS officials noted, Productions, Keeseville, N. Y., has the gate had been sold out for weeks. signed Dick Young, syndicated column- ist and sports writer of the New York New mobile studio fleet News, to do a daily five -minute radio program. The taped program, consist- World's Finest formed by 'Jeannie' genie ing of interviews mixed with editorial Tape Cartridge System Sidney Sheldon, who created and pro- comment, will be available to stations duces NBC-TV's I Dream of Jeannie in all markets in early March. CRITERION series, has formed Hollywood Mobile Meet the sportsmakers A Meet The Studios Inc., a firm that plans to furnish Press -type regular series involving World's Largest Selling mobile production units for the televi- sports newsmakers will be presented Tape Cartridge System sion and motion -picture industry. As- weekly, beginning this month, on KTLA- sociated with Mr. Sheldon in the new (TV) Los Angeles. Billed as "a no-holds- CRITERION venture are Richard Albain, an elec- barred TV sports press conference," World's Most Reliable trical engineer; and Larry Dorn and the half-hour series is entitled Press whom Box. Prominent sportscasters will be in- Tape Cartridge System Bill Martin, both of previously worked at various production jobs in vited to ask questions. Station sports- CRITERION the motion -picture industry. caster Dick Enberg is the host-mod- It's projected that the company will erator. The first guest is scheduled to be Available for prompt offer fleets of seven trucks each to TV former broadcaster and cable TV op- shipment. Order today. and movie production companies. The erator Jack Kent Cooke, now owner of the Los Angeles Lakers and Los Angeles Call (217) 222 -8200. trucks in each fleet will range from small units capable of handling a tele- Kings professional sports teams. HARR vision series production or a low- budget Catholic students The Brilliant Dream, NIE RTYP GATES motion picture to larger trucks capable a 25- minute color documentary film ex- ,A2 DIVISION OF HARRIS.INTERTYPE 7 Mampshf re St.. Quincy. 111.62301 of handling so- called "road show" fea- ploring the reality and hopes of Catholic ture-film production. Also included in University, Washington, is available for

64 (PROGRAMING) BROADCASTING, Jan. 12, 1970 show is now playing in eight out of the A way to survive top -10 markets and in about 40 markets across the country in all. in TV syndication The singing star is under option to W/R for five years and by the end of Winters /Rosen formula: March a decision should be made a mixture of strips whether or not to go into a second year of production of the series. The and hardy reliables basic deal to stations on the McNair show is for 26 hours, two runs, all to The television -syndication market is be presented within a 52 -week period. is tight, the going is soft, money rugged, W /R's best strip programing bet is U's don't have the money to buy, V's Buck Owens TV Ranch Show, 78 color, have the money but not enough time to video -taped half -hours. This series, rid- clear, and "everybody and his uncle" ing the crest of the current country - wants strip programing. This capsule music wave, has been sold in more analysis is the thinking of veteran syn- than 50 markets. "There isn't a week dication sales executive Jerry Weisfeldt. that goes by that I don't make a deal Yet despite this bleak outlook, and on Buck Owens," reports Mr. Weisfeldt. currently with limited strip packages to He thinks this syndication package will offer, Winters /Rosen Distribution Corp., peak at about 70 markets by spring the TV- syndication operation Mr. Weis- 1970. felt heads, is projecting a gross of $2.5 Among other items in the W/R sales million by next month, the conclusion catalogue are the Roger Ramjet series, of its first year in business. 156 five- minute shows in animation for Winters /Rosen and Jerry Weisfeldt children; Trails to Adventure, 13 first - Mr. Weisfeldt have done what seems to be impressive run true story- adventures in color half - business with some time -honored, most- hours with Jack Smith; "Masterpiece" recovery" next year. He says W/R will ly modest- budgeted product. The line is feature films, 25 vintage motion pic- add to its product line by "taking on selective, if not necessarily by choice, tures such as "Stagecoach" and "Long someone else's production, or getting certainly by the circumstance of the Voyage Home "; Pocket Billiards Tour- into our own productions or by co- company being new to the syndication nament of Champions, 13 hours in col- production deals." field. or of competition play with Chris Winters /Rosen Distribution Corp. is The hottest item is The Barbara Mc- Schenkel as host and Willie Mosconi as division of Winter /Rosen Productions Nair Show, 26 musical variety hours commentator; lai Lai from Tijuana, 39 formed in Hollywood in June 1968 by color video -taped and introduced in video -taped hours; Always Another television executive Burt Rosen and mid -September. Currently there are 18 Wave, one -hour color special about choreographer- producer David Winters. in the can with mid- January the target surfing with Eddie Albert as host. Last winter, TV Cinema Sales Corp., date for the completion of production. Mr. Weisfeldt predicts that TV syn- headed by Jerry Weisfeldt, merged in- According to Mr. Weisfeldt, the weekly dication is "going to make a resounding terests with W/R Distribution Corp.

local TV showing. The film, narrated R.I.A.A. Winners were The Friends of Black special "A Piece of the Ac- by Ed McMahon, among others as- Distinction with "Grazing in the Grass" tion," a one -hour documentary examin- sociated with the Catholic University, and "Going in Circles "; The Guess Who, ing black America's deprived role in the focuses on campus life and the energy "These Eyes" and "Laughing "; The affluent American economy will be of the students as they study in the Youngbloods with "Get Together "; presented during the week of Jan. 19 nation's capital and strive to work on Zager and Evans, "In the Year 2525 "; as part of Westinghouse Broadcasting the problems of society. The docu- The Archies, "Sugar, Sugar "; Elvis Co.'s Spectrum 52 group of specials. mentary will be available through the Presley, "In the Ghetto" and "Suspicious Godfrey Cambridge narrates the pro- National Catholic Office for Radio and Minds "; and Henry Mancini's "Love gram produced by Jack Jordan with Television, the Chrysler Building, New Theme From Romeo and Juliet." music composed by Eddie Powell. York 10017. School finances quiz KETC-TV St. Louis, a noncommercial station, has R. C. CRISLER & CO., INC. received a $3,000 grant from the Dan- forth foundation to produce a quiz BUSINESS BROKERS FOR C.A.T.V.. TV & RADIO PROPERTIES program aimed at viewers to LICENSED SECURITIES DEALERS educating UNDERWRITING FINANCING how public schools are financed. Based - on "The National Drivers' Test," the show hopes to promote full community CINCINNATI - participation by sending home answer Richard C. Crisler, James J. Espy, Ted Hepburn Sthl3rd phone -7775 forms and viewing guides via students. Bonk Building, (513) 381 The production will explain the work- TUCSON- ings of a modem school system and the Edwin G. Richter Jr., Frank Kalil new methods in education. H. Lee Druckman POB 5131, phone (602) 622 -3336 Gold records RCA Records set the pace in 1969 with 10 single records certified as Gold Records by the

BROADCASTING, Jan. 12, 1970 65 TOMORROW,

1.8 %. CATV strong in depressed market CATV issues scored the only gains with a 3.6% increase; the manufactur- Broadcast stocks make relatively good showing ing category dropped by 4.2 %. Else- where the broadcasting- with -other -main December; 93 companies down 1.2% over -all jor- interests stocks posted a 3.5% decrease; the service issues an 0.7% Broadcasting and broadcasting- related selected stocks was marginal, attribut- loss; the programing category an 0.5% stocks closed out 1969 in much the able in part to year -end unloading for decrease, and the broadcasting stocks same fashion as they spent it-in a loss tax purposes. Over -all the 93 companies an 0.2% loss. condition. But the loss in most categories slumped 1.2 %, while the Standard and Among the most active issues in De- of issues in the BROADCASTING index of Poor Industrial Average was down cember were Ameco, up a hefty 39.4 %;

The Broadcasting stock index A weekly summary of market activity in the shares of 95 companies associated with broadcasting. Approx. Total Market % change Shares Capitali- Stock Ex- Closing Closing Monthof 1969 -1970 Out zation symbol change Jan. 8 Dec. 30 Dec. High Low (000) (000) Broadcasting ABC ABC N 38 543 - 2.5 39% 36 4,888 267,618 Atlantic States Ind. O 7 534 -21.4 1531 534 1,789 9,840 Capital Cities CCB N 3534 34 + .4 37% 26 5,804 197,336 CBS CBS N 4835 47% + 1 5931 41% 26,129 1,247,660 Corinthian CRB N 33% 3234 +28 373¢ 20 3,384 108,694 Cox COX N 47 48 +12.6 59 37 2,893 138,864 Gross Telecasting GGG A 17% 15% + .9 2414 14% 805 12,276 Metromedia M ET N 19 183.4 - 5.5 53% 17% 5,603 105,056 Pacific & Southern O 23 22 + 7.3 2631 1334 1,635 35,970 Reeves Telecom RBT A 14 14 -13.2 35% 1239 2,253 31,542 Scripps- Howard O 24 22 -12 31%4 21 2,589 56,958 Sonderling SOB A 3434 3334 -22.2 47% 29% 985 32,998 Starr Broadcasting O 15 13 - 5.4 15 63 338 4,394 Taft TFB N 28% 2631 -11.7 4334 263§ 3.585 95,003 Total 62,680 5 2,344,209 Broadcasting with other major interests Avco N 23% 23,4 - 1.7 4934 2234 13,462 311,241 Bartell Media BMC A 11 10 -20.6 22% 8% 2,292 22,920 Boston Herald- Traveler O 29 29 - 3.4 71 27 574 16,646 Chris -Craft CCN N 10% 1034 - 9.5 24% 935 3,450 36,225 Combined Comm. O 1634 15 +13.2 1634 83.4 1,798 26,970 Cowles Communication CWI N 10% 103 -11 1734 934 3,969 40,166 Fuqua FQA N 3034 2814 - 6.2 47 2714 5,219 150,516 Gannett GCI N 2734 29% + 5.4 29% 2434 7,117 208,172 General Tire GY N 1834 18 - 6 3435 1734 17,914 322,452 Gray Communications 0 6% 7% - 8 12% 634 475 3,610 Lamb Communications 0 6 634 +18.2 10 334 2,650 17,225 Lee Enterprises O 233 2134 - 4.5 2334 1534 1,957 42,075 Liberty Corp. LC N 17 17 -12.8 2434 14 6,743 114,631 LI N O 1034 974 - 2.8 3231 7% 2,174 21,392 Meredith Corp. MDP N 42 43% + 1.7 59% 3234 2,781 121,669 The Outlet Co. OTU N 1734 15 -19 3034 15 1,336 20,040 Plough Inc. PLO N 7874 7734 + 3.7 79 5734 7,892 609,657 Post Corp. O 1734 18 + 2.9 40 1434 713 12,834 Rollins ROL N 39 38 - 1.5 42.4 3034 8,016 304,608 Rust Craft RUS A 32 30% -10 38% 2434 1,168 35,332 Storer SBK N 29% 29% - 7.5 62 2434 4,221 122,916 Time Inc. TL N 403 39% -20.5 100% 36% 7,241 287,840 Trans -National Commun. O 3 3% +22.2 1134 23 1,000 3,360 W om etco WOM N 1934 1834 - 5.9 2334 1634 5,583 104,340 Total 108,845 5 2,953,467 CATV Am eco ACO A 1434 15% +39.4 16% 734 1,200 19,008 American TV & Comm. 0 22 1931 +11.4 22 9% 1,775 34,613 Ca blecom- General CCG A 20% 2134 +20.5 2734 83 1,605 34,508 Cable Information Systems O 2 234 5 2 955 2,149 Citizens Finance Corp. CPN A 13 1234 NA. 273 1234 969 12,113 Columbia Cable O 12% 13 17% 93 900 11,700 Communications Properties O 7 fi -11.1 10 43 644 3,864 Cox Cable Communications O 24 2334 +38.2 24 11% 3,550 83,425 Cypress Communications O 1434 1434 +18.4 23 10%4 854 12,383 Entron O 234 2 -53 1034 2 607 1,214 General Instrument Corp. GRL N 29% 283 -18.7 433 26 6,028 170,291 H & B American HBA A 26 2534 -I- 8.4 28% 11% 5,016 129,613 Sterling Communications O 7 7% +28 10% 53 500 3,680 Teleprompter TP A 115% 108 +11.4 .19 46 1,007 108,756 Television Communications O 183 1834 +23.3 203 10 2,654 49,099 Vikoa VIK A 27 27 -12.5 3534 20 1,815 49,055 Total 29,435 s 725,471

66 BROADCASTING, Jan. 12, 1970 Cox Cable Communications, up 38.2 %, curred Dec. 31, 1969. Metromedia was (see page 68), and Wells, Rich, Green and Sterling Communications, a 28% off 5.5 %. -held even. Manufacturing stocks were increase, all in the CATV category. Stocks in the broadcasting-with -other- paced by Motorola, up 21.5 %, but Heavy losses were scored by Entron, a major-interests group were generally most of the group scored heavy losses. 53% plunge; Music Makers Group, a down. Among the increases were Trans - Among them were Reeves Industries 30% decrease; Four Star International, National Communications (22.2 %), (24.2 %), Visual Electronics (19.6 %) down 29.5 %, and Creative Manage- Lamb Communications (18.2 %), Com- and Admiral (18 %). ment, a 28% loss. bined Communications (13.2 %) and New additions to the BROADCASTING Issues in the broadcasting category Plough Inc. (3.7 %). Losses were posted index this month are Citizens Financial were mixed. Corinthian posted a 28% by Bartell Media (20.6 %) and Time Corp., a Cleveland -based diversified increase, a reflection of its announced Inc. (20.5%). company with major interests in CATV merger with Dun & Bradstreet (BROAD- Most programing stocks were off with through its subsidiary, Tower Commu- CASTING, Dec. 8, 1969), and Cox gained Disney (7.8 %) and Transamerica nications Inc. Citizens is traded on the 12.6 %. Atlantic States Industries was (3.8 %) registering the sole gains. Serv- American Stock Exchange. Harris -In- down 21.4% and Reeves Telecom loss ice issues were also down with Comsat tertype Corp., Cleveland, is the parent 13.2 %. ABC slumped 2.5 %, but that (3.4 %) the lone gainer. Some agencies company of Gates Radio Co., which percentage of monthly change does not in that group -J. Walter Thompson, manufactures broadcasting equipment reflect the 1 -for -2 stock split which oc- which moved to the big board last week and other communications gear.

Approx. Total Market % change Shares Capitali- Stock Ex Closing Closing Month of 1969 -1970 Out zation symbol change Jan. 8 Dec. 30 Dec. High Low (000) (000) Programing Columbia Pictures CPS N 2934 26% - 8.4 42 24% 5,882 156,461 Disney DIS N 133 13134 + 7.8 135% 6934 4,469 586,556 Fil mways FWY A 1734 1634 -21.7 3834 16% 1,492 24,245 Four Star International O 4 3 -29.5 10 3 666 1,998 Gulf and Western GW N 1994 19% - 3.2 503 173. 16,426 321,950 Kinney National KNS N 30 2834 - 4.2 3934 19 5,940 169,290 MCA MCA N 2034 1934 -11.9 44% 1831 8,297 161,792 MGM MGM N 2734 25% -14.6 4434 24 5,801 149,898 Music Makers Group O 9 891 -30 1591 8% 589 5,154 National General NGC N 19% 1834 -11.6 16% 4.539 82,247 Transamerica TA N 2434 2534 + 3.8 383% 23 61,869 1.593,127 Trans -Lux TLX A 23 1934 -10.8 58% 1754 1,020 20,237 20th Century -Fox TF N 1991 17%4 - 7.9 41%4 1434 8,169 140,915 Walter Reade Organization O 8 8 -12.3 15% 734 2,342 18,736 Wrather Corp. WCO A 1034 834 - 2.9 23 734 2,161 18,369 Total 120,473 f 3,450,975 Service John Blair BJ N 22 2234 - 2.1 283% 1791 2,667 58,994 Comsat CQ N 57% 57% + 3.4 60% 41% 10,000 573,600 Creative Management O 934 9 -28 20% 834 1,020 9,180 Doyle Dane Bernbach O 20 20 -11.1 33 1834 2,104 42,080 Foote, Cone & Belding FCB N 11% 11 - 7.1 1734 1034 2,149 23,639 Grey Advertising 0 1334 11% -14.7 1834 11% 1,163 13,490 Movielab MOV A 734 634 - 4 1434 6 1,407 9,624 MPO Videotronlce MPO A 8% 8% - 5.4 22% 7% 548 4,581 Nielsen O 3634 35% - 4.1 3834 28% 5,240 186,020 Ogilvy & Mather O 2134 20 - 9.1 35 1634 1.090 21,800 PKL Co. PKL A 934 1054 - 9 30% 9% 739 7,656 J. Walter Thompson O 33% 3234 - 41 2434 2,778 89,591 Wells. Rich, Greene 0 13 13 - 1834 834 1,601 20,813 Total 32,506 f 1,061,068 Manufacturing Admiral ADL N 14% 13 -18 2234 13 5,150 66,950 Ampex APX N 45% 4634 + 1.4 49% 3254 10,826 500,656 CCA Electronics O 4% 5 - 2.3 634 4% 800 4,000 General Electric GE N 75 77 - 5 9834 73% 91,025 7,008,925 Harris- intertype HI N 7434 7334 NA 80% 6434 6,343 466,210 Magnavox MAG N 37 35 -12 5674 32% 16,561 579,635 3M M M M N 11354 1103-4 - 2.5 11854 94 54,521 6,003,852 Motorola MOT N 130 135% +21.5 166 10234 6,649 900,940 RCA RCA N 3334 3454 - 8.6 48"4 33 62,773 2,187,011 Reeves Industries RSC A 43.4 334 -24.2 1034 354 3,443 12,395 Visual Electronics VIS A 10 734 -19.6 37 7% 1,357 10,639 Westinghouse WX N 59% 5734 - 2 71% 5394 39,304 2,273,343 Zenith Radio ZE N 3554 3334 -12 58 32% 19,020 629,942 Total 317,771 320,644,498

Grand total 671,710 $31,179,688

Standard & Poor Industrial Average 92.68 91.60 - 1.8

NNew York Exchange Shares outstanding and capitalization as of Dec. 30. A-American Stock Exchange New addition to the Broadcasting stock index. O.Overthe. Counter (bid price shown) Over -the -Counter bid prices supplied by Merrill Lynch, Pierce. Fenner & Smith Inc.. Washington.

BROADCASTING, Jan. 12, 1970 67 TV revenues to rise, 25% of the total advertising dollar. work Inc., New York, along with Expenditures for TV advertising and another media -buying company, Media income to dip in 1970 the industry's revenues and income be- Corp. of New York, have been sued aver- by RDR Associates Inc., New York, Federal government economic prog- fore federal taxes increased at an age annual rate 9 %, the report for $5 million in damages (BROADCAST- nosticators see television broadcasting of total advertising went up at a ING, Dec. 22, 1969). The defendants continuing to increase its revenues by noted; of 6 %. denied all of RDR's allegations. There in 1970, but income before fed- rate 6.6% CATV, which in 1969 served 4.6 are several motions pending before the eral taxes sinking by $1 million. million subscribers, and had revenues New York supreme court by both RDR Television's revenues this year will of $270 million, will reach more than and the defendants calling for pre -trial reach $2,950 million and income before 6 million customers this year, with examination. federal taxes $560 million, compared revenues reaching $380 million, the with 1969's estimated $2,769 million report estimates. revenues and $561 million income, ac- Radio broadcasting, on the other Teleprompter, Volt cording to the "U. S. Industrial Out- hand, is seen climbing by 6% in both put higher tag on merger look 1970," published by the Depart- total revenues and in income before ment of Commerce and available from federal taxes. Teleprompter Corp. and Volt Informa- the Superintendent of Documents at For this year, the report estimates tion Sciences Inc., both New York, $4.75. that total radio revenues will reach have revised terms of their proposed By 1975, the report says, TV's $1,177 million with income before fed- merger (BROADCASTING, Oct. 20, 1969). revenues should reach more than $4 eral taxes of $129 million. This com- Value of the transaction is now set at billion and profits before federal taxes, pares with the 1969 estimates of $1,110 $82.5 million instead of $51.6 million. $800 million. in revenues and $122 million in income. The new agreement calls for exchange During the last decade, the report By 1975, the report says, radio's of eight shares of Volt common for one states, television's share of the total ad- revenues should reach $1,650 million share of Teleprompter common. It vertising dollar has grown from 13.4% and income $180 million. would require about 750,000 shares of rising, it to 17.75 %. Even though gross advertis- FM's revenues continue Teleprompter common in exchange for $80 million ing expenditures over this period have notes, and could reach about six million shares of Volt. Under this year. increased by 78 %, television's share terms announced Oct. 13, 1969, one Ten years ago, the report indicates, has risen by 141 TV and share of Teleprompter common and %. Thus, radio the total ad- advertising together now account for radio received 5.8% of one of a new class of Teleprompter vertising dollar; this year it should ob- preferred would have been involved for tain 6.4 %. During the same decade, each 10 shares of Volt common. gross advertising expenditures climbed The new terms were announced by 78 %, while radio revenues virtually Irving B. Kahn, chairman and president doubled, reflecting an average annual of Teleprompter, a leading owner and growth rate of 7 %. During the last operator of cable -television systems and five years, it notes, radio revenues have William Shaw, president of Volt, a been climbing even more rapidly, at technical- services, educational and data - an annual rate of 8.5 %. processing company. The broadcasting report was written Teleprompter also has pending a by E. MacDonald Nyhen, of the com- merger with H &B American Corp., munications and electronics division of owner and operator of CATV systems the Department of Commerce's Busi- (BROADCASTING, Aug. 18, 1969). Tele- ness and Defense Services Administra- prompter officials hope for final ap- tion. proval of both mergers at stockholder meetings in March. U.S. Media acquisition J. Walter Thompson Co., last Tuesday is $8.5- million deal Actron to Scotco (Jan. 6) became the first new listing of Corp., New York, The business equipment firm of Scotco the 1970's on the New York Stock Ex- Sherwood Leasing a diversified equipment and machinery- Data Leasing Inc., Woodbridge, Conn., change (BROADCASTING, Dec. 8, 1969). company, has agreed to acquire has acquired the domestic television A tape of a message marking the leasing Corp., New and operation Actron event from IWT President Dan Sey- U. S. Media International equipment sales of -buying service, for an subsidiary of Reeves Telecom mour has been made available by the York, a media Corp., of $8.5 million in cash New York. The division, de- NYSE to radio stations throughout the estimated total Corp., stock. Scotco spokesman as nation. The agency's stock symbol is and Sherwood scribed by "the is headed by Norman JWT. U. S. Media only going part" of Actron operation, and employs approxi- was Mr. Seymour (r) purchased the first King, president, sold for just under $200,000 plus This privately held Merger with 100 IWT shares traded on NYSE and mately 60 people. other obligations. Scotco's is to have pre -tax communication systems division will gave them to the American National company expected $1 million on gross company Red Cross, for whom JWT has served income of about make the a major marketer of million as volunteer agency since 1957. Robert billings of $20 million to $25 TV equipment and programs. fiscal ending Feb. 28. Sher- Acquired through the sale are Actron Haack (I), president of the NYSE, wel- for the year is -the -counter. comed Mr. Seymour on the occasion. wood stock traded over facilities at 32 West 39th Street, New the agreement is sub- a 17 designers JWT, which expects 1969 billings to Completion of York, staff of engineers, ject to the preparation of final docu- and technicians, over 40 franchises or exceed $700 million, became only the ments and compliance with certain representation rights for equipment and second advertising agency to go on the legal requirements. installation contracts. Scotco plans to big board. Foote, Cone & Belding joined King another of his com- expand New York operation and con- in 1965. Mr. and panies, U.S. Transit Advertising Net- tinue video -tape production at its head-

68 (FOCUS ON FINANCE) BROADCASTING, Jan. 12, 1970 quarters in Woodbridge. white net income remained about the For the three months ended Nov. 30: The parent company, in addition to same for the nine months ended Nov. 19 1968 Earned per share $09631 $0.30 TV equipment and program production 30: Sales 25,692,715 23,684,986 operations, has three other divisions: 1969 1968 Pretax Income 3,439,842 3,351,976 Earned per share $1.32 $1.31 Net income 1,634,578 1,594,697 Scotco Data Processing, Academy of Net sales 36,346,000 34,550,000 Computer Education Net income 1,531,000 1,530,000 Chris Craft Industries Inc., New York and Equipment Note: 1969 net Income was Increased approxi- Leasing. mately $173,000 or 15 cents per share as a diversified company and group broad- result of a change In company practice with caster, reported record revenues and respect to customer xtures. Company reports: an increase in net income for the year A. C. Nielsen Co., Chicago, reported ended Aug. 31: Rust Craft Greeting Cards Inc., Ded- improved sales and earnings for its ham, Mass., greeting publisher, 1969 1968 card first fiscal quarter. The company also Earned per share $1.06 $0.93 group broadcaster and multiple CATV declared a quarterly dividend of 11 Revenues 102,324,000 89,030,000 Pretax Income 6,519,000 6,622,000 owner, reported an increase in net sales cents per share, payable Feb. 2. Net Income 4,436,000 3,988,000

Medians e

Broadcast advertising Ayer & Son, Philadelphia, named VP's. broader marketing function. Len Blumenschine Jr., creative group James R. Barker, Thomas D. Mur- broadcast media su- head, and Neil Fox, account supervisor, pervisor, General ray, senior VP Mills, Minneapolis, Masius, Wynne -Williams, Street & Fin- appointed to newly created position and creative di- of ney, New York, named VP's. manager of media operations and sys- rector, Campbell - Ken Ancell, associate tems. Ewald Co., De- copy director; Donald Kaminky, media director; Neil roit, named ex- Richard Eichner, former sales manager Langrill, account ecutive VP. supervisor: and Robert with WGRT(AM) Chicago, joins WJJn- Shonfeld, account executive and copy- AM-FM there as general sales manager. WIlliam J. Rog- writer, all with Clinton E. Frank Inc., ers, VP and act- Chicago, named VP's. Michael Truppa, with Waldie & Briggs, ing general man- Chicago, named VP and acting director Donald J. Hicks, assistant national sales of research. ager of San Fran- manager, wTVJ(TV) Miami, joins Mr. Murray cisco office of Samuel B. Crispin and Associates, ad- James B. Luck, with Avco Broadcast- Compton Advertising August since vertising agency there, as account suing's wt,w(AM) Cincinnati, appointed 1969, named senior VP and appointed pervisor. to newly created position of director general manager. of retail sales for radio division Avco Thomas A. Hight, VP and account di- of Broadcasting. His headquarters will be Leroy Block, senior VP, Grey Advertis- rector in Los Angeles office of Mc- in New York. ing, New York, retires. He has been Cann- Erickson, appointed director of member of board and has served on marketing and planning. Robert Barnes, with wsr.R(AM) Akron, Ohio, appointed local sales manager. agency's management and finance com- James F. Williams, VP and manager mittees. of advertising and sales promotion de- Bill Rice, formerly research and as- Herbert A. Granath, VP and director of partment, Coca -Cola USA, division of sociate sales development director, WLS- sales, ABC Radio, New York, elected The Coca -Cola Co., Atlanta, appointed AM-FM Chicago, appointed to newly to newly created position at ABC -TV special assistant to marketing director created position of assistant sales man- of VP for sports and sales there. Ted for urban development. Albert E. ager. Ed Doody, formerly sales -service Brew, regional sales manager, ABC Ra- Pickhardt, VP and brand manager for and associate sales- development direc- dio, with his office in Detroit, appointed allied products, appointed director of tor, appointed sales- development direc- to succeed Mr. Granath as director of marketing services in newly formed tor, also newly created position. sales. marketing- services department. New de- Harry Kalkines, with sales department partment incorporates advertising and of wJxr(TV) Jacksonville, Fla., ap- Henry M. Kennedy, VP and executive sales promotion department but has pointed local /retail sales manager. director of advertising and publications, Prudential Insurance Co., Newark, N.J., r retires after nearly 37 years of service. Please send Following his retirement, advertising SUBSCRIBER functions will become part of new PR and advertising department headed by SERVICE Henry E. Arnsdorf, VP, currently head 1 year $10 of PR department. THBröädarst!q 2 years $17 3 years Angelo C. Lavalle, account supervisor, Name Position $25 Canada Add $2 Per Year Frank B. Sawdon Inc., New York, Foreign Add $4 Per Year elected VP. Company 1970 Yearbook $11.50 R. Williams, media iD Business Address February Publication David supervisor, Nome Address Ted Bates & Co., New York, appointed Payment enclosed media director and named VP. Allan Ciry State Zip L. Chernoff, account supervisor, also Bill me named VP. BROADCASTING, 1735 DeSales Street, N.W., Washington, D. C. 20036 A. LeRoy Lightner and Howard M. J ADDRESS CHANGE: Print near eddress above and .trash address label from r.um issue. or print old eddr..e Stoner, account supervisors, N. W. taggsgieg alp eed.. Aw snow two woks for preeusind. mailing labels are addressed one to two issues In d,.n...

BROADCASTING, Jan. 12, 1970 69 Lewis I. Haber, associate media direc- Dr. Seymour Zucker, economist with Robert T. Dale, and John T. Gallus, tor, LaRoche, McCaffrey and McCall, New York Port Authority, joins NBC, with WMOU-AM -FM Berlin, N.H., ap- New York, joins Shaller -Rubin Co. New York, in newly created position pointed assistant general manager and there as media director. of manager, plans development. He business manager, respectively. involved with long-range corpo- Ronn Huff, with Domain Advertising will be Jack C. Clifford, rate planning through use of mathe- Agency, Wheaton, III., appointed pro- VP for sales, matical models. duction manager, effective Feb. 1. KTAR -TV Phoenix- Patrick R. Mazzarella, with WGNY(AM) Ted Jones, operations manager, WFBL- Mesa, named Newburgh, N.Y., appointed local sales (AM) Syracuse, N.Y., appointed station president and gen- manager. manager. eral manager. He Lupo, with WNBC(AM) New succeeds Ray C. George B. J. Adkisson, formerly with Tony WELA(AM) Elizabeth, Smucker, who re- H -R Representatives, New York, joins York, joins N.J., as general manager. signs. Mr. Smuck- KFRE(AM) Fresno, Calif., as general er's future plans A. Jolley sales manager. Robert have not been an- Duane M. Muir, former director of Sr., director and Mr. Clifford nounced. photography for Television, Radio and chairman of ex- Rod Louden, general manager, KASH- Film Commission, United Methodist ecutive committee (AM) Eugene, Ore., joins broadcast Church, Nashville, joins Noble -Dury & of Multimedia division of Sterling Recreation Organi- Associates there as broadcast produc- Broadcasting, Co., zation as operations manager for Sterl- tion manager. group owner with headquarters in ing's KBFW(AM) Bellingham- Ferndale, director of mar- Eugene V. Amoroso, Greenville, S. C., Wash., and KoDL(AM) The Dalles, Ore. Motors keting planning, American retires. Mr. Jolley appointed director of Philip D. Marel- Corp., Detroit, is one of principal His responsibilities in- la, former VP of merchandising. Mr. Jolley founders of Multi- He is succeeded Rollins Stations, clude sales promotion. media and one of its predecessors, by Henry P. McHale, marketing re- Atlanta - based Southeastern Broadcasting Corp. Multi- group owner, joins search manager. AM -FM -TV media's stations are WFBC- WAVY -TV Ports- Walter Tucker, local sales manager, Greenville, S.C., WBIR- AM -FM -TV Knox- appointed mouth - Norfolk - WFBL(AM) Syracuse, N.Y., ville, Tenn., WMAZ- AM -FM -TV Macon, Newport News, general sales manager. He is succeeded Ga., and wwNC(AM) Asheville, N.C. Va. as by Everett James, with WFBL(AM). president Multimedia also owns one -third interest and general man- Harvey L. Sassower, assistant to VP of in Columbus Communications Corp., ager. Pictures advertising and publicity, ABC CATV operator in Columbus, Ind. No Mr. Marella Corp. New York, appointed advertising successor for Mr. Jolley has been named. James W. Ben- manager. nett, VP and general manager, WING - Martin Connelly, VP and director of (AM) Dayton, Ohio, named president. Metromedia Television Sales, New York, Stephen G. Levine, accountant, Evening Media named station manager of Metro- media's Krrv(rv) Los Angeles while Star Broadcasting Co., group owner, Frank Ward, Charles D. Young, VP and general Washington, appointed manager of ac- former general manager of station, takes extended leave counting. Group includes WMAL -AM- manager of wvoN- for rest and recovery from surgery. FM-TV Washington, WLVA -AM -TV Lynch- (AM) Cicero, Ill., burg, Va., and wcrv(Tv) Charleston, Richard E. Jung- and general man- S.C. ager and execu- ers, VP - general manager, KWGN- tive VP WWRL- TV Denver, named (AM) New York, Programing joins Speidel executive VP of Broadcasters Inc., WGN of Colorado group owner with Inc., licensee cor- Mr. Ward headquarters in poration and division of WGN Con- Columbia, S.C., as president. Group includes wotc(AM) Columbia, WPAL(AM) tinental Broad- casting Co., group Charleston, WYNN(A).4) Florence, all Mr. Jungers owner. South Carolina, wsoK(AM) Savannah, Ga., wHIH(AM) Portsmouth, Va., and Sid Perry, general manager of WtAI- WTMP(AM) Tampa, Fla. (FM), station under construction in Frederick Breitenfeld Jr. and O. Leon- Danville, Ill., named VP. Station is to four -year scheduled to go on air early in 1970. ard Press have been elected Mr. Mitchell Mr. Unger terms on board of Educational Tele- Robert J. Huckabone, general manager vision Stations division of National As- of Triangle Stations' WFBG -FM Altoona, George Mitchell, VP and general sales sociation of Educational Broadcasters. Pa., appointed general manager of Tri- manager of domestic television, Warner Mr. Breitenfeld is executive director, angle's WNBF -FM Binghamton, N.Y. Brothers Television, New York, named Maryland Center for Public Broadcast- He is succeeded as general manager in VP, TV domestic sales. He will make ing, Baltimore. Mr. Press is executive Altoona by Dick K. Hogrefe, sales man- his headquarters in Warner Brothers' director, Kentucky Authority for Edu- ager Binghamton station. Moves are ef- Los Angeles office. He is succeeded cational Television, Lexington. Two fective approximately March 1, depend- in New York by Alvin E. Unger, who newly elected board members increases ing on departure date of Warren Koer- joins Warner Brothers Television from to eight number of ETS division di- bel, manager of WNBF -FM, who has ac- Independent Television Corp. there rectors, as voted by membership at quired WKSN -AM -FM Jamestown, N.Y., where he served as VP in charge of NAEB convention last September. pending FCC approval. syndication.

70 (FATES & FORTUNES) BROADCASTING, Jan. 12, 1970 John A. Steinwand, operations man- for 1970 of Association of Radio -Tele- oharge of communications for New ager, wspD -Tv Toledo, Ohio, joins vision News Analysts. York Urban Coalition and earlier di- WKBD -Tv Detroit as program manager, Jerome Wilson, former correspond- rector of community relations for won- replacing Barry H. Thurston, who be- state ent, WCBS -TV New York, appointed (Am) New York, appointed to newly comes director of programing at Kaiser created post Broadcasting to newly created position of political of director of public af- Corp. stations head- fairs for WOR-TV New York. quarters, Oakland, Calif. editor. Doug Sefton, investigative reporter, appointed legislative correspond Ina Lea Meibach and Nina L. Reid ent. Promotion appointed program attorneys in ABC - TV's contracts department, New York. Stephen G. Lorton, former assistant Lawrence H. Johnson, PR account su- Miss Meibach was member of New editor of broadcast desk for New York pervisor, J. Walter Thompson Co., New York law firm of Marshall and Morris; Times in New York and news pro- York, joins J. M. Mathes Inc. there as Miss Reid was associated with National ducer for Times' wQxi(AM) New VP and PR director. Educational Television and with Talent York, joins WKYC -TV Cleveland as on- David Segal, Associates Ltd. air editorial spokesman for station's promotion man- editorial unit. Frank Q. Dobbs, former director of ager, MGM - TV, special projects, KPRC -TV Houston, Lissa Charell, formerly women's editor New York, ap- joins MFC Film Production Inc. there for NBC-TV's Today show, joins news pointed advertis- as VP. staff of KOO-TV San Francisco. ing- promotion manager. Michael formerly ABC -TV and He will C. Harris, program manager, Roy Wallace, be noncommercial director and spe- responsible for WAMU -FM Washington, ABC Radio editorial creative content named editor, joins wmcA(AM) of manager of National Education- cial- projects national and trade al Radio Network there. He succeeds New York as newscaster -reporter. advertising Lucinda Landreth, for who resigns. NERN, Donald Mellema, with WGN(AM) Chi- Mr. Segal network and syn- sponsored by National Association of Trueisen, with Jun.- dicated programs, Educational cago, and Stewart and for all promo- Broadcasters, is national (Am) Davenport, Iowa, join WBBM- tional materials. Keith Culverhouse, tape network for noncommercial, ed- (AM) Chicago as newscaster -reporter director of creative services, MGM -TV, ucational radio stations. and writer -editor, respectively. New York, resigns to devote time to George Fischer, with WSB -AM Nut Kettle retail stores in -FM At- Richard Stone, reporter, KYW(AM) Pennsylvania lanta, appointed program and New Jersey. director. Philadelphia, joins news staff of wnw- Ronny McCoy, with KNAC(FM) Long (AM) Chicago. Both are Westinghouse Phillip W. Miller, with information/ Beach, Calif., appointed program di- Broadcasting Co. stations. orientation office, Fort Huachuca, rector. Ariz., joins KOMU -TV Columbia, Mo., Skip Painton, with wxac(AM) New as promotion manager. C. Norman Reeves, former producer- York, joins wELA(AM) Elizabeth, N.J., director, Tom Purney, with WSPD-AM -FM WFBM -TV Indianapolis, joins as news director /program director. To- WKYC -TV Cleveland in same capacity. David Baird, with The Danville (Ill.) Frank Gerace, formerly with Radio Commercial News, joins WIAT(FM), Norte, Santa Cruz, Bolivia, joins WLS- under construction in Danville, as news Tv Chicago as producer of new weekly director. Station is scheduled to go on half-hour Spanish program. air in early 1970. Ellie Vidal, in various production jobs Robert Schulman, staff member with in both Hollywood and New York, ap- The Louisville (Ky.) Courier- Journal, pointed executive assistant to president WHAS in newly joins -TV Louisville 9 of Burla Industries Inc., Los Angeles - created position of news commentator. based production company. Both paper and TV station are under Leon Capps, director -producer with common ownership. Kansas State Network's KARD-Tv Wich- Kirt Harriss, promotion manager, KPRC- ita, Kan., appointed World's Finest production man- TV Houston, appointed public- affairs di- ager for Tape Cartridge System Kansas State Network, group rector, KPRC- AM-TV. Gertrude Barn - owner. Group also includes KcitT(Tv) stone, member of Houston Council on Great CRITERION Bend, and KOLD(Tv) Garden Human Relations, appointed commu- City, both Kansas, and KoMC(TV) Mc- nity- service manager for KPRC stations. Cook, Neb.-Oberlin, Kan. World's Largest Selling Murray Roberts, newscaster for WRFM- Tape Cartridge System (FM) New York, appointed public -af- News fairs director. CRITERION Sidney Kaufman, CBS News producer, Dave E. Garth, news producer, ws.ry World's Most Reliable New York, named director of broad- (Tv) Elkhart-South Bend, Ind., joins Tape Cartridge System cast operations, CBS News election KSBY -TV San Luis Obispo, Calif., news unit there. staff. CRITERION Mary McAndrew, reporter for WNBC- Eddie L. Madison Jr., former deputy Tv New York, appointed to head NBC director, publications division of office Available for prompt News' Newark bureau covering New of publications and information for do- shipment. Order today. Jersey. Miss McAndrew is daughter of mestic and international business, U.S. Call (217) 222 -8200. late William R. McAndrew, former Department of Commerce, Washington, aAAs president of NBC News. joins WMAL- AM -FM-TV there as com- INT GA TES Malvin R. Goode, ABC News munity- service director. iA DIVISION OF HARRIS- INTERTYPE United 123 Hampshire Sl..Ouincy. III.62301 Nations correspondent, named president John W. Murray, formerly VP in

BROADCASTING, Jan. 12, 1970 71 ledo, Ohio, appointed promotion man- velopment, Montgomery county, Md. of newly expanded advertising and mar- ager. named director effective Feb. 16 of keting division at Dean Personnel New York, executive recruit- Richard J. PR and department of public affairs, newly es- Agency, Thiers, supervisor agency. associate director, PR department of tablished government -liaison unit of ing Electronic Industries Association. Lewis & Gilman, Philadelphia, appointed PR director as part of depart- Stanley F. Judell, controller for De- Deaths Lawrence J. Luxe General Inc., Hollywood, named mental reorganizaion. Jack Pegler, 77, retired president of Woodward Jr. Sudbury, VP, business affairs, responsible for and Graham Television Zoomar Co., died Tuesday with Lewis & Gilman, appointed asso- West Coast business management. Ray Jan. 6 at Columbia Presbyterian Medi- directors. with West Coast film processing ciate PR Gaul, Center, New York. In 1947 he laboratories of DeLuxe General, ap- cal Television Zoomar, first zoom - pointed superintendent of both West started lens company, and served as president Equipment & engineering Coast laboratories. until 1968. He is survived by his wife, Patrick McLaughlin, with engineering Don Davis, program manager, Altec Evelyn, and two sons. department of WFLA- AM -FM -TV Tampa - Anaheim, Calif., division of Lansing, James Baker, 74, who retired St. Petersburg, Fla., appointed chief LTV Ling Altec Inc., appointed direc- Milford He Joseph H. Mit- in 1961 as VP and manager of contact engineer. succeeds tor of commercial sound products for New chell, chief engineer there since 1933, department, Young & Rubicam, division. Conn. He who retires. York, died Jan. 5 in Darien, Jon Clayton, manager of professional is survived by his second wife, Helen, Albert W. Scheer and Bruce Waters, department of Brooks Cameras, San and two daughters. with WLEX -TV Lexington, Ky., ap- Francisco, appointed regional marketing Bauer, 61, VP and general man- pointed chief engineer and supervisor - manager for Berkey -Colortran Inc., Bur- A. J. AM -FM -TV Fort Myers, Fla., daytime TV engineering operations, re- with his headquarters in ager, WINK- bank, Calif., and general manager of spectively. Bob Goodrich, with WLEX- and president San Francisco. Fort Myers - FM there, appointed chief engineer. Southern Cablevision, Harry G. Seyfert, with Time-O -Matic based CATV system, died Dec. 31, I. A. Faye, director of commercial Inc., Danville, Ill., joins WIAI(FM), 1969, at Lee Memorial hospital there marketing, American Electronic Labo- under construction there as chief engi- of hepatitis. He is survived by his wife, ratories Inc., Colmar, Pa., also named neer. Station is scheduled to go on air Trulie, two sons, one stepson and one VP of AEL Communications Corp., in early 1970. daughter. wholly owned subsidiary of American Leroy Wright, with Sony Corp. of cor- Electronic Laboratories. AEL Com- Paul K. Niven Jr., 46, Washington America, Long Island City, N.Y., ap- respondent for National Educational munications Corp. will engage in de- pointed district manager, video prod- velopment, manufacture, sale and con- Television network and former cor- ucts, for Alabama, Mississippi and 8 during struction of CATV systems. respondent for CBS, died Jan. eastern Tennessee. fire in his Georgetown home in Wash- Allen W. Dawson, VP and general James T. Dowdell, recording engineer, ington. During 18 years at CBS he was manager of technical products division, CBS Records, New York, appointed assigned to number of world capitals Corning Glass Works Corning, N. Y., electronic video recording marketing including Washington, London and appointed general manager of electrical demonstration engineer at CBS, that Paris. He was chief of network's Mos- products group, newly created operat- city. cow news bureau in 1957, but was ex- television- ing group consisting of reportedly as result of Soviet dis- divi- pelled products and electronic -products pleasure with CBS special, The Plot to Henry F. Frailey, general man- Allied fields sions. He returned to Moscow to ager -products department, Kill Stalin. of optical Bernice Hase, former secretary of "Kitchen Debate" in- and Charles C. Harwood, VP of Corn- cover famous Clear Channel Broadcasting Service, M. then VP, ing Glass International and area man- volving Richard Nixon, Washington, joins BROADCASTING maga- then Soviet ager for Latin America, named com- and Nikita Khrushchev, zine as secretary to Sol Taishoff, editor pany VP's and appointed general man- premier. Mr. Niven, is survived by his and publisher. She succeeds Gladys L. ager of television and electronic divi- parents and one brother. Hall, who died Dec. 14 (BROADCASTING, sions, respectively. Selden, 50, president of own Dec. 22, 1969). Miss Hase has also Geoffrey company bearing his name Edwin J. Tajchman, research engineer done secretarial work at FCC and, most production 1962 and formerly programing at Denver Research Institute, Denver, recently, worked in law offices of since with William Esty Co., New named chief engineer of Computer Jeremiah Courtney, Washington. executive Jan. 1 there. He is survived Image Corp., animation firm in Denver. York, died Philip Filhaber, formerly with McCann - by his wife, Friedi, and one daughter. Jay N. Price, director of economic de- Erickson, New York, appointed head Robert B. Sinclair, 64, former TV, motion picture and stage director, was stabbed to death Jan. 3 in his Monte - cito. Calif., home. Mr. Sinclair directed several TV shows including Mr. District Attorney series. Harold Hughes, 70, retired Omaha broadcaster, died Dec. 25, 1969, in GIVE Omaha. Mr. Hughes was program director of KorL(AM) Omaha when sta- UNITED tion began operating in 1925 and subsequently held similar positions at DEREERAL several Omaha radio stations including Li Y K000(AM) and KBON(AM). He is sur- trA S vived by son, Bill, national sales manager of KMTv(Tv) Omaha.

12 (FATES & FORTUNES) BROADCASTING, Jan. 12, 1970 foiikilets71

As compiled by BROADCASTING, Dec. 29 tion: ant. height 1,610 It.; ERP 275 kw vis. time available for network commercials that and 39.8 kw aur. Action Dec. 31. Is filled with such announcements is applied through Jan. 6 and based on filings, against the equivalent hour value of the authorization, and other FCC actions. WJMR -TV New Orleans- Broadcast Bu- program period. Then, after payment on a reau granted mod. of CP to extend com- certain number of hours is waived, the pletion date to June 30, 1970. Action Dec. resulting figure is multiplied by the net- Abbreviations: Ann. -announced. ant -an- 31. tenna. aur.- aural. CATV -community an- work station rate. NBC pays station a tenna television. CH-critical hours. CP- stated percentage of that multiplication - construction permit. D -day. DA-direction- Aotion on motion minus. usually, 3.59% for ASCAP and BMI al antenna. ERP-effective radiated power. payments. Ice-kilocycles. kw- kilowatts. LS-local sun- Office of Opinions and Review in Los An- KIVA -TV Yuma. Ariz. (Bruce Merrill). set mc- megacycles. mod. -modification. N geles and Norwalk, both California (RICO -night. PSA-presunrise service authority. General Inc. [KHJ -TV] and Fidelity Tele- Amendment dated Nov. 26, 1969, amends- - SCA- subsidiary communications vision contract dated Dec. 15, 1967; effective Dec. authoriza- Inc.), TV proceeding, granted joint 15. 1967. to Oct 1, 1968, and self- renewable tion. SH- specified hours. SSA-special serv- motion by applicants and extended through for two -year periods thereafter. First call ice authorization. STA- special temporary Feb. 2, time to file respective briefs In authorization. trans. -transmitter. UHF -ul- reply to exceptions and briefs in support right. Programs delivered to KNBC(TV) tra high frequency. Los Angeles and picked up by KIVA-TV at U- unlimited hours. thereof (Does. 16679 -80). Action Dec. 24. its expense. Network rate, $150 for full -rate VHF-very high frequency . els.-visual. w- watts. educational. periods ($141 as of March 1, 1970); com- - Call letter applications pensation paid at 30% of all equivalent hours, multiplied by prime -time rate. New TV stations KXAB -TV, KSOO -TV Inc., Aberdeen, KMJ -TV Fresno, Calif. (MeClatchy News- S.D. Requests KDOO.TV. papers). Contract dated Dec. 1, 1967, Action on motion WITA -TV. WITB -TV and WITP -TV, El amended to change network rate for full - Imparcial Broadcasting Corp., San Juan, rate periods from $750 to $702, effective Hearing Examiner Charles J. Frederick In Mayaguez and Ponce. respectively, all March 1, 1970. Glendive, Mont. (Meyer Broadcasting Co. Puerto Rico. Request WUHT-TV, WUHM- and Harriscope Broadcasting Corp.). TV TV and WUHP-TV, respectively. KRCR-TV Redding, Calif. (Sacramento proceeding, ordered Valley Television Inc.). Amendment dated parties to hold In- 26. 1969, amends contract dated Dec. formal conferences between Dec. 23, 1969. Nov. and Jan. 21, 1970. and scheduled further Network affiliations 1. 1967; effective Dec. 1, 1967, to Sept. 1, prehearing conference 1969, and self -renewable for two-year periods for Jan. 21; ordered thereafter. First call right Programs de- new hearing date established at Jan. 21 pre-. CBS hearing conference (Does. 18737 -8). Action livered to station. Network rate, $425 for Dec. 24. full -rate periods ($398 as of March 1, 1970); Formula: In arriving at clearance pay- compensation paid at 33%46 of all equivalent ments CBS multiples network's station rate hours, multiplied by prime -time rate. Other aotions by a compensation percentage (which varies according to time of day), then by the WESH -TV Daytona Beach -Orlando, Fla. Review board in Anaheim, Calif.. TV pro- fraction of hour substantially occupied by (Cowles Florida Broadcasting Inc.). Amend- ceeding, Docs. 18295-18300, granted petition program for which compensation is paid, ment dated Nov. 26, 1969, amends contract for extension of time. filed Dec. 30 by then by fraction of aggregate length of all dated Dec. 1. 1967; effective Dec. 1, 1967, Golden Orange Broadcasting Inc. Action commercial availabilitles during program to Nov. 2, 1969, and self- renewable for two. Dec. 31. occupied by network commercials. CBS de- year periods thereafter. First call right. ducts 205% of delivered to station. Network Review board in Waterbury, Conn., station's network rate weekly Programs proceeding. TV to cover expenses, Including payments to rate. $775 for full -rate periods ($725 as of Doc. 18376. granted petition 1. 1970); paid 30% for extension of time, filed ASCAP and BMI and Interconnection March compensation at necticut Dec. 23 by Con- charges. of all equivalent hours over 24 hours Television Inc. Action Dec. 29. monthly, multiplied by prime -time rate. Review board in Miami, TV proceeding, KBLU -TV Yuma, Ariz. (Eller Telecasting Doc. 18325. granted request for extension Co. of Arizona). Contract dated Nov. 7, WFGA -TV Jacksonville, Fla. (Channel 12 of time to file exceptions to initial decision, 1966: effective Nov. 7, 1966, to Aug. 14, of Jacksonville. a joint venture). Amend- filed Dec. 24 by Broadcast Bureau. Action 1967, and self- renewable for two-year periods ment dated Nov. 26. 1969, amends contract Dec. 30. thereafter. First call right. Programs de- dated Feb. 15. 1968. to change network rate livered to station. Network rate. $100; com- for full -rate periods from $925 to $958 as Review board in Newark, N.J., TV pro; pensation paid at 32% prime time. of March 1, 1970. ceeding, Docs. 18403 -18448. granted Broad- cast Bureau's request for extension of time, WTVD(TV) Durham, N.C. (Capital Cities WICS -TV Springfield, Ill. (Plains Tele- filed Dec. 29. Action Dec. 31. Broadcasting Corp.). Contract dated Dec. vision Corp.). Contract dated Dec. 15, 1967, 13. 1967; effective Oct. 1, 1967, to Sept. 30, replaces one dated Oct. 9, 1957; effective Review board in Lynchburg, Va., TV pro- 1969, and self-renewable for two-year periods Dec. 15. 1967. to Sept. 1, 1969, and self- ceeding, Doc. 18405, granted motion for ex- thereafter. First call right. Programs de- renewable fur two-year periods thereafter. tension of time, filed Dec. 23 by WLVA livered to station. Network rate. $1.100: First call right. Programs delivered to sta- Inc. Action Dec. 29. compensation paid at 32% prime time. tion. Network rate, $400 for full -rate periods ($450 as of May 1, 1970); compensation paid at 30% of all equivalent hours over 24 NBC hours monthly, multiplied by prime -time Existing TV stations rate. Formula: NBC pays affiliates on the basis Final actions of "equivalent hours." Each hour broad- WFIE-TV Evansville, Ind. (WFIE Inc.). cast during full rate period Is equal to Amendment dated Nov. 26, 1969, amends KFPW -TV Fort Smith. Ark.- Broadcast one equivalent hour. The fraction of total contract dated Dec. 1, 1967, to change net- Bureau granted mod. of CP to change ERP to 787 kw vis., 157 kw aur.; change type trans. and ant.; change ant. height to 420 ft.; move trans. location back to site previously authorized; conditions. Action Dec. 22.

>r KMEX -TV Los Angeles-Broadcast Bureau granted CP to install auxiliary ant. system EDWIN TORNBERG at main trans. site; condition. Action Dec. 31. KCST(TV) San Diego -Broadcast Bureau & COMPANY, INC. granted CP to change ERP to 724 kw vis.. 144 kw aur.; change type trans. Action Dec. 31. KGO-TV San Francisco - Broadcast Bu- reau granted mod. of CP to extend com- Negotiators For The Purchase And Sale Of pletion date to June 30, 1970. Action Dec. 31. Radio And TV Stations CAN WBBM -TV Chicago - Broadcast Bureau Appraisers Financial Advisors granted mod. of CP to extend completion date to June 30, 1970. Action Dec. 31. New York -60 East 42nd St., New York, N.Y. 10017 212-687-4242 >, WCIU -TV Chicago - Broadcast Bureau granted license covering changes. Action West Coast -1357 Jewell Ave., Pacific Grove, Calif. 93950 Dec. 31. 408-375-3164 WJJY-TV Jacksonville, Ill. Broadcast Bureau granted license covering- new sta-

BROADCASTING, Jan. 12, 1970 73 tion by Creek County Broadcasting Co. and Tinker Area Broadcasting Co. and extended to Feb. 9 Urne to file amendments to any Summary of broadcasting of respective applications (Dots. 13341 -2, Compiled by FCC, Dec. 1, 1969 13344). Action Dec. 30. Not Hearing Examiner Chester F. Naumowicz On Air Total On Air Total in Lexington and China Grove, both North Licensed STA' CP's On Air CP's Authorized Carolina (Harry D. Stephenson and Robert E. Stephenson and China Grove Broadcast - Mg Co.), AM proceeding, granted pleadings Commercial AM 4,255 2 10 4,267 76 4,343, by Broadcast Bureau and China Grove Commercial FMF 2,025 0 45 2,010 134 2,204 Broadcasting Co. and ordered proposed CVHFCommercial TV-VHF 495 2 11 508 15 523 findings filed by each party accepted (Does. IV -UHF 124 0 57 508 1157 313 18385.6) Action Dec. 23. Total commercial TV 619 2 66 687 149 836 Educational FM 378 0 13 391 49 440 Other actions Educational TV -VHF 73 0 4 77 7 84 Review board in Mt. Pleasant. Iowa, AM Educational TV -UH 94 0 11 105 13 118 proceeding, Docs. 18594 -97, denied petition Total educational TV 167 0 15 182 20 202 to enlarge issues, filed Oct. 24 by Broad- casting Co. of Iowa Inc. Action Dec. 30. Special Temporary Authorization reserved channels, Review board in Shenandoah, Iowa, AM 'Includes 25 educational AM's on non proceeding, Does. 18746-49, granted motion Includes two licensed UHF's that are not on the air. for extension of time to file oppositions to petitions to enlarge issues, filed Dec. 24 by Sandern of Iowa Inc. Action Dec. 30. Review board in Graham, N.C., AM pro- work rate for full -rate periods from $425 KHAS -TV Hastings, Neb. (Nebraska Tele- ceeding, Does. 18441 -45, granted petition for to $398, as of March 1, 1970. vision Corp.). Amendment dated Nov. 26, Dec. 1, 1967; extension of time, filed Dec. 31 by Blue 1969, amends contract dated Ridge Broadcasting. 5. WKJG -TV Fort Wayne, Ind. (WKJG effective Jan. 1. 1968, for two years and Action Jan. Inc.). Amendment dated Nov. 26, 1969, self -renewable for two-year periods there- Review board in Graham, N.C.. AM pro- amends contract dated Dec. 1, 1967; effec- after. First call right. Programs delivered ceeding, Does. 18441 -45, granted petition tive Dec. 1, 1967, to April 15 1969, and self - to station. Network rate, $350 for full -rate for extension of time, filed Dec. 31 by renewable for two-year periods thereafter. periods ($327 as of March 1, 1970); com- Broadcasting Service of Carolina Inc. Ac- First call right. Programs delivered to sta- pensation paid at 30% of all equivalent tion Jan. 5. tion. Network rate, $550 for full-rate periods hours over 24 hours monthly, multiplied by ($515 as of March 1, 1970); compensation prime-Urne rate. Review board in Warren, Ohio. AM pro- paid at 337h% of all equivalent hours over ceeding, Doc. 18770, oral argument sched- 24 hours monthly, multiplied by prime -time WTVD(TV) Durham, N.C. (Capital Cities uled for Jan. 27, 1970 in Washington. Ac- rate. Broadcasting Corp.). Amendment dated Nov. tion Jan. 5. 26. 1969, amends contract dated Dec. 1, WNDU-TV South Bend, Ind. (Michiana 1967; effective Dec. 1, 1967, to Aug. 1, 1968, Cali letter applications Telecasting Corp). Amendment dated Nov. and self- renewable for two-year periods 26, 1969, amends contract dated Dec. 15, thereafter. First call right. Programs de- Regional Broadcasting Co., Berea, KY. 1967; effective Dec. 15, 1967, to July 15. livered to station. Network rate, $1,150 to Requests WDLS. 1969, and self-renewable for two -year periods $1,300. depending on number of equivalent Runnymede Inc., Heath, Ohlo. Requests thereafter. First call right. Programs de- hours; compensation paid at 337,4% of all WHTH. livered to station. Network rate, $525 for equivalent hours, multiplied by prime -time full -rate periods ($491 as of March 1, 1970); rate. compensation paid at 30% of all equivalent hours over 24 hours monthly, multiplied by WSPD -TV Toledo, Ohio (Storer Broad- Existing AM stations prime -time rate. casting Co.). Amendment dated Nov. 26, 1969, amends contract dated May 6, 1968: WHO -TV Des Moines, Iowa (Palmer effective Sept. 1, 1968, for two years. First Applications Broadcasting Co.). Amendment dated Nov. call right. Programs delivered to station. 26, 1969, amends contract dated Dec. 1, Network rate, $1800 for full-rate periods KFRA Franklin, La. -Seeks CP to change 1967; effective April 25, 1968 for two years ($1,683 as of March 1, 1970); compensation from DA to non -DA Ann. Dec. 29. and self -renewable for two-year periods paid at 3374% of all equivalent hours, WISS Berlin, Wis. -Seeks mod. of CP to thereafter. First call right. Programs de- multiplied by prime -time rate. kc, w, DA -D to 1090 livered to station. Network rate, $825 for change from 1090 500 Houston (The Houston Post kc, 250 w, non -DA -D; change ant.-trans. full -rate periods ($772 as of March 1, KPRC -TV location; change studio location and operate 1970); compensation paid at 3335% of all Co.). Amendment dated Nov. 26. 1969, change equivalent hours over 24 hours monthly. amends contract dated Dec. 1, 1967; ef- by remote control from main studio; multiplied by prime -time rate. fective Dec. 1, 1967, to July 1, 1968, and in ant. and ground system. Ann. Dec. 29. self- renewable for two-year periods there- WRCO Richland Center, Wis. -Seeks CP KVFD -TV Fort Dodge, Iowa (Northwest after. First call right. Programs delivered to to increase ant. height. Ann. Dec. 17. Television Co.). Amendment dated Nov. 26, station. Network rate, $1.650 for full -rate 1969, amends contract dated Dec. 15, 1967; ef- periods ($1,543 as of March 1, 1970); com- Final aotions fective Dec. 15, 1967, to Nov. 1, 1968, and pensation paid at 33715% of all equivalent self -renewable for two-year periods there- hours over 24 hours monthly, multiplied by WTBC Tuscaloosa, Ala.- Broadcast Bu- after. First call right. Programs delivered prime -time rate. reau granted CP to change ant. system to to station. Network rate, 5100 for full -rate series fed. Action Dec. 24. periods ($94 as of March 1, 1970); com- KRGV-TV Weslaco, Tex. (Mobile Video pensation paid at 20% of all equivalent Tapes Inc.). Amendment dated Nov. 26, KMAX Arcadia, Calif. - Broadcast Bu- hours, multiplied by prime -time rate. 1969. amends contract dated Dec. 1. 1967: reau granted remote control. Action Dec. 24. WAVE -TV Louisville, Ky. (Orlon Broad- effective Jan. 1, 1968, to July 15, 1968, and self-renewable for two-year periods there- Loveland, Broadcast Bureau casting Inc.). Amendment dated Nov. 26, call KLOV Colo.- 1969, amends contract dated Oct. 21, 1969, after. First right. Programs delivered granted CP to increase power to 1 kw and to change network rate for full-rate periods to station. Network rate, $500 for full -rate install new trans.; remote control permitted. periods ($468 as of March 1, 1970); com- Action Dec. 30. from $1,650 to $1,543 as of March 1, 1970. pensation paid at 337,4% of all equivalent WBAL -TV Baltimore (The Hearst Corp.). hours over 24 hours monthly, multiplied by WMMW Meriden, Conn. -Broadcast Bu- Contract dated Dec. 18, 1969, replaces one prime -time rate. reau granted CP to change ant. location and dated Dec. 1, 1967; effective Dec. 1, 1969. WFRV -TV Green Bay, Wis. (WFRV make changes in ant. and ground systems. for two years and self-renewable for two- Inc.). Amendment dated Nov. 26. 1969. Action Dec. 24. year periods thereafter. First call right. Pro- amends contract dated April 18, 1969; ef- WAVS Fort Lauderdale. Fla. -Broadcast grams delivered to station. Network rate, fective Feb. 1, 1969, for two years and self - Bureau granted mod. of CP to make changes $1,800 for full -rate periods ($1,683 as of renewable for two-year periods thereafter. in DA system. Action Dec. 30. March 1, 1970); compensation paid at 3315% call of all equivalent hours over 24 hours month- First right. Programs delivered to sta- KDWB St. Paul Minn.- Broadcast Bureau ly, multiplied by prime -time rate. tion. Network rate, $800 for full -rate periods granted mod. of CP to increase height of ($748 as of March 1, 1970); compensation pickup ant. WOOD -TV Grand Rapids, Mich. (Time - paid at 30% of all equivalent hours over 24 tower to accommodate remote Life Broadcast Inc.). Amendment dated hours monthly, multiplied by prime -time Action Dec. 31. Nov. 26, 1969, amends contract dated March rate. KDRG Deer Lodge, Mont. -Broadcast Bu- 28, 1969, to change network rate for full -rate reau granted renewal of license. Action periods from $1,400 to $1,309 as of March 1, Dec. 31. 1970. New AM stations WABC New York - Broadcast Bureau WDAM -TV Hattiesburg, Mass. (Chapman granted CP's to install auxiliary ant. at Television of Tuscaloosa, Inc.). Amendment Starts authorized main ant. site for use with main and dated Nov. 26, 1969, amends contract dated auxiliary trans.: condtions. Action Dec. 24. Dec. 1, 1967, to change network rate for WMLC Monticello, Miss. - Authorized York Broadcast Bureau full-rate periods from $350 to $351 as of program operation on 1270 kc, 1 kw-D. Ac- WNEW New - March 1. 1970. tion Dec. 29. granted mod. of CP to extend completion date to June 17, 1970. Action Dec. 19. KSD-TV St. Louis (The Pulitzer Publish- KPAR Albuquerque. N.M. Authorized ing Co.). Amendment dated Nov. 26, 1969, - WNEW New York Broadcast Bureau program operation on 1190 kc, 1 kw -D. Ac- - main amends contract dated Dec. 1, 1967; effec- tion Dec. 15. granted CP to install new alternate tive May 1, 1968, for two years and self - trans. Action Dec. 21. renewable for two-year periods thereafter. Actions on motions KATU Portland, Ore.- Broadcast Bureau First call right. Programs delivered to sta- granted CP to install new type diplexer and tion. Network rate, $2,100 for full -rate Acting Chief Hearing Examiner Jay A. redescribe trans. location as 225 Northwest periods ($2,057 as of March 1, 1970); com- Kyle in Sapulpa and Midwest City, both Blvd., Action Dec. 31. pensation paid at 337,5% of all equivalent Oklahoma (Creek County Broadcasting Co., Skyline Portland. hours over 24 hours monthly, multiplied by Tinker Area Broadcasting Co. and M. W. KYW Philadelphia Broadcast Bureau prime -time rate. Cooper), AM proceeding. granted joint peti- granted mod. of license- covering operation

74 (FOR THE RECORD) BROADCASTING, Jan. 12, 1970 PROFESSIONAL CARDS

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COMMERCIAL RADIO A. D. Ring & Associates GAUTNEY & JONES EQUIPMENT CO. Lohnes & Culver Everett L. Dillard, Gen. Mgr CONSULTING RADIO ENGINEERS CONSULTING RADIO ENGINEERS Munsey Edward F. Lorentz, Env Building District 7 -8215 Chief 1771 N St., N.W. 296 -2315 PRUDENTIAL BLDG 2922 Telestar Ct. 1703) 560 -6800 Washington, D. C. 20004 347 -1319 WASHINGTON, D. C. 20036 Falls Church. Va. 22042 WASHINGTON. D. C. 20005 Member AFOOE Member AFOOE Member AFCCE It ember AFOOF

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GEO. P. ADAIR ENG. CO. WALTER F. KEAN HAMMETT & EDISON CONSULTING ENGINEERS CONSULTING RADIO ENGINEERS CONSULTING ENGINEERS JOHN B. HEFFELFINGER Radio -Television 19 E. Quincy Street Radio G Television Communications-Electronics Riverside, Illinois Box 68, International Airport 9208 Wyoming PI. Hiland 4 -7010 N.W., 4th Floor 60546 2029 K St., San Francisco, California 94128 D. C. 20006 IA Chicago Suburb) Washington, (415) 342 -5208 Telephone: 12021 223 -4664 Phone 312 -447 -2401 KANSAS CITY. MISSOURI 64114 Member AFCCE Member AFCCE Member AFOOE

JULES COHEN CARL E. SMITH VIR N. JAMES A. E. Towne Assocs., Inc. CONSULTING RADIO ENGINEERS CONSULTING RADIO ENGINEERS TELEVISION and RADIO & ASSOCIATES Application and Field Engineering ENGINEERING CONSULTANTS Bldg. 8200 Road 345 Colorado Blvd. -80206 Suite 716, Associations Snowville 727 Phone: (Area Code 3031 333 -5552 Industrial Road St., N.W., 659 -3707 Cleveland, Ohio 44141 1145 19th TWX 910 -931 -0514 San Carlos, California 94070 Washington, D. C. 20036 Phone: 216-526 -4386 DENVER, COLORADO 14151 592 -1394 Member AFOOE Member AFOOE Member AFOOE Member AFOOE

RAYMOND E. ROHRER E. HAROLD MUNN, JR. JOHN H. MULLANEY MERL SAXON Consulting Radio Engineers BROADCAST ENGINEERING and ASSOCIATES ENGINEER CONSULTING RADIO 427 Wyatt Bldg. CONSULTANT Suite 71, 622 Hoskins Street 1150 Connecticut Ave., N.W Washington, D. C. 20005 Box 220 Washington, D. C. 20036 Lufkin. Texas 75901 Phone: 347-9061 Coldwater, Michigan -49036 Phone 202- 223 -1180 634 -9558 632 -2821 Member AFOOE Phone: 517- 278 -6733 Member AFOOE

Servine The SOUTHEAST TERRELL W. KIRKSEY ORRIN W. TOWNER ROSNER TELEVISION FREDERICK A. SMITH, P.E. SYSTEMS Consulting Engineer Consulting Engineer Consulting Engineer ENGINEERS -CONTRACTORS 5210 Avenue F 11008 Beech Road 29 South Mall S Exchange St. Austin, Texas 78751 Plainview, N.Y. 11803 Charleston, S. C. 29401 Anchorage, Kentucky 40223 1516) 694 -1903 A/C 803 723 -4775 1512) 454 -7014 (5021 245 -4673 SERVICE DIRECTORY

COMMERCIAL RADIO CAMBRIDGE CRYSTALS ALVIN H. ANDRUS CO. PRECISION FREQUENCY WALTER J. STILES MONITORING Broadcast Consulting Engineer PRECISION FREQUENCY MEASURING SERVICE Communications Consultant MEASUREMENTS 1926 Eye Street, N.W. -TV SPECIALISTS FOR AM -FM -TV Suite 1621 Tucson House AM -FM Washington, D. C. 20006 103 S. Market St. 445 Concord Ave. Tucson, Arizona 85705 Telephone 12021 338 -3213 Lees Summit, Mo. Cambridge, Mass. 02138 (602) 792 -2108 Phone Kansas City, Laclede 4 -3777 Phone 16171 876 -2810 Member AFOOE

RTV International, Inc. contact Telecommunication Consultants TELCOM, INC. RADIO PROGRAM CONSULTATION BROADCASTING MAGAZINE International, Inc. ITCI) Offering The Services Of Offers Consulting Services in Its Registered Structural Sheldon Singer 1735 DeSales St. N.W. Telecommunications 6. Electronics Engineers Vice President Washington, D. C. 20036 Data Handling Systems 8027 Leesburg Pike 405 Park Avenue for availabilities Gerald C. Gross, President New York, N. Y. 10022 1028 Conn. Ave., NW, Wash. 20036 McLean, Va. 22101 12021 12121 421 -0680 Phone: 638 -1022 Phone (2021 659 -1155 (703) 893.7700

BROADCASTING, Jan. 12, 1970 75 of trans. by remote control (main and for new FM both at Carrolton, Ala.: 58% &instruction cost $4,350 first -year operating auxiliary); conditions. Action Dec. 29. of WKIZ(AM) and WFYN(FM) both Key cost $1,500; revenue none. Principals: Mrs. West, Fla., and various interests in CATV J. B. Tenney, president school board, et al. WTRN Tyrone, Pa. - Broadcast Bureau operations In Louisiana and Mississippi. Action Dec. 31. granted CP to remove serles limiting resis- Ann. Dec. 19. tor from ant. circuit; conditions. Action Savannah, Ga. -South Atlantic Broadcast- Dec. 24. New Orleans Board of Supervisors of ing Corp. Broadcast Bureau granted 96.5 Louisiana State University- and Agricultural mc. 100 kw. Ant. height above average ter- WKYB Hemingway, S.C.- Broadcast Bu- and Mechanical College. Seeks 89.9 mc, TPO rain 1,311 ft. P.O. address 718 Realty Build- reau granted CP to increase power from 10 w. P.O. address Lakefront, New Orleans, ing, Savannah 31401. Estimated construction 5 kw to 10 kw; Install new trans.; remote 70122. Estimated construction cost $9,405; cost. $97,343.35: first-year operating cost $24,- control permitted. Action Dee. 19. first -year operating cost $7,010; revenue 000; revenue $32,000. Principals: John W. WEPG South Pittsburg, Tenn.-Broadcast none. Principals: John A. Hunter, president Sognier, president (25 %), and Clifford S. CP to change ant.- trans. of LSU system, et al. Ann. Dec. 30. Lesley Jr., vice president- secretary- treasurer Bureau granted is attorney. Mr. Lesley location to Ash Ave., near First St., South White Castle. La. Shedd-Agard Broad- (75 %). Mr. Sognier Pittsburg; redescribe studio location as - is CPA and owns 121/2% of real estate firm, casting Inc. Seeks 104.9 mc, 3 kw, Ant. Action Dec. 19. Railroad Ave., South Pittsburg; remote con- height above average terrain 146.45 ft. P.O. trol permitted from studio. Action Dec. 22. address Old River Road, White Castle Carson City, Nev.- Western Inspirational KNBO New Boston, Tex. -Broadcast Bu- 70788. Estimated construction cost $28,030; Broadcasters Inc. Broadcast Bureau granted reau granted mod. of CP to increase ant. first -year operating cost $43.030; revenue 94.7 mc, 29 kw. Ant. height above average height, side -mount FM ant. at top and In- $18.000. Principals: James H. Shedd, presi- terrain 2,160 ft. P.O. address: c/o G. A. stall loss resistor; conditions. Action Jan. 5. dent, et al. Mr. Shedd owns 50% of WWCC- Storrs, Box 1417, Carson City 89701. Esti- (AM) Bremen, Ga. Ann. Dec. 22. mated construction cost $16,250; first -year KIKK Pasadena, Tex. -FCC granted mo- operating cost $14,000: revenue $36,000. Prin- tion by Industrial Broadcasting Co. for stay Starts authorized cipals: G. A. Stoors, chairman of board of of commission's Dec. 30, 1969 action deny- trustees, et al. Action Dec. 30. ing rule waiver until Jan. 9, 1970. Industrial KPER(FM) Gilroy, Calif. - Authorized Broadcasting had sought waiver of rules to program operation on 94.3 mc, ERP 90 w, Sequin, Tex.-Sequin Broadcasting Inc. permit year- around sign -on at 6 a.m. local ant. height above average terrain 1,350 ft. Broadcast Bureau granted 105.3 mc, 37.15 time. Action Dec. 31. Action Dec. 29. kw. Ant. height above average terrain 135 ft. P. O. address: 609 East Court Street, Box WSPT Stevens Point. Wis.-Broadcast Bu- WTYD(FM) New London, Conn. - Au- 989. Sequin 78155. Estimated construction reau granted CP to change ant.-trans. main thorized program operation on 100.9 mc, cost $42,708: first -year operating cost $17; studio location to 500 Division St.. Stevens ERP 3 kw, ant. height above average ter- 580: revenue $20.000. Principals: Edith O. Point: increase ant. height 396.5 ft. Action rain 300 ft. Action Dec. 22. Kiel, president (51 %), Edward A. Sagebiel, Dec. 30. WLOV -FM Washington. Ga.- Authorized vice president (40%), et al. Principals have program operation on 100.1 mc, ERP 2.4 respective interests In KWED(AM) Sequin, Actions on motions kw. ant. height above average terrain 320 Tex. Action Dec. 31. Action Dec. 19. Hearing Examiner Basil P. Cooper in ft. Actions on motions Golden, Colo. (Voice of Reason Inc. KSNN -FM Pocatello. Idaho - Authorized [KICM]), AM proceeding, continued eviden- program operation on 93.7 mc, ERP 29 Hearing Examiner Frederick W. Denniston tiary hearing scheduled for Jan. 5. 1970, kw, ant. height above average terrain four In Birmingham, Ala. (Voice of Dixie Inc., to date to be specified at further prehearing ft. Action Dec. 29. Basic Communications Inc. and First Se- conference scheduled for March 10, 1970 Benton, Ill. -- Authorized curity and Exchange Co.), FM proceeding, (Doc. 18710). Action Dec. 19. WVFC(FM) postponed certain procedural dates and post- program operation on 98.3 mc, ERP 860 -6). Acting Chief Hearing Examiner Jay A. w, ant. height above average terrain 150 poned hearing to Jan. 27, 1970 (Dec. 18664 Xyle in Fort Smith and Hot Springs, both ft. Action Dec. 31. Action Dec. 19. Arkansas (KFPW Broadcasting Co., Christian WTPC(FM) Elsah. Ill. -Authorized pro- Hearing Examiner Frederick W. Denniston Broadcasting Co. and Tim Timothy Inc. operation on mc, TPO 10 w. Ac- in Culpeper, Va. (Culpeper Communications [KBHS]), AM -FM proceeding, granted re- gram 89.7 Inc. and Culpeper Broadcasting Corp.). FM quest by Broadcast Bureau and ordered tion Dec. 23. proceeding, ordered Norman B. Martin. proposed findings of fact and conclusions of WSITY (FM) Shelbyville. Ill. -Authorized Walter B. Potter, William K. Diehl. and law to be filed by Jan. 12, 1970, in lieu of program operation on 104.9 mc, ERP 3 Mark John Manucy, named in notice to take Dec. 31 and reply findings to be filed on or kw, ant. height above average terrain 120 depositions upon oral examination filed by before Jan. 26 (Does. 18241, 18388, and ft. Action Dec. 29. Culpeper Broadcasting Corp., shall give 18591). Action Dec. 30. Ind. -Authorized testimony in accordance with terms of no- WXUS(FM) Lafayette, tice with following exceptions: depositions Hearing Examiner Jay A. Kyle in program operation on 92.7 mc, ERP 3 kw, with to financial Charlottesville, Va. (Charles W. Hurt, Welk ant. height above average terrain 165 ft. shall not be taken respect Inc.. [WELK] and WUVA). AM proceeding, Action Dec. 4. resources and other commitments of persons received in evidence 25 named in notice and deposition of Mark Hurt exhibit (Does. KBJC(FM) Great Bend, Kan. -Authorized John Manucy proposed to be taken In Mel- 18585 -87). Action Dec. 30. program operation on 91.9 mc, TPO 10 w. bourne, Fla.. shall not be taken except upon Hearing Examiner Chester F. Naumowlcz Action Dec. 30. date fixed by presiding officer at prehearing Jr. In Alamogordo and Ruidoso, both New WMDC -FM Hazelhurst. Miss.- Authorized conference scheduled for Jan. 6. 1970 (Does. Mexico (Fred Kaysbier and Sierra Blanca program operation on 100.9 mc, ERP 3 kw, 18744-5). Action Dec. 23. Broadcasting Co. [KRRR]). AM proceeding, average terrain 275 ft. motion ant. height above Hearing Examiner Thomas H. Donahue in granted by Fred Kaysbier and Action Dec. 15. Rockmart. Ga. (Georgia Radio Inc.), FM ordered record reopened; received Kaysbier by Broadcast exhibit and again closed record (Does. 17624- KIVE -FM Glendive, Mont. - Authorized proceeding. granted petition 5). Action Dec 23. program operation on 96.5 mc. ERP 95 kw. Bureau and extended to Jan. 6. 1970, time ant. height above average terrain 30 ft. to file proposed findings of fact and con- Action Dec. 17. clusions and to Jan. 20. 1970, time to alt Call letter actions replies (Doc. 18314). Action Dec. 19. WRHO -FM Oneota, N.Y. - Authorized WCIK. Cyler D. Garner. Gordon, Ga. program operation on 89.5 mc. TPO 10 W. Hearing Examiner Jay A. Kyle in Cory- Granted WKOG. Action Dec. 30. don and New Albany. both Indiana, and WJBK. Storer Broadcasting Co., Detroit. WQFS(FM) Greensboro. N.C. -Authorized Louisville. Ky. (Harrison Radio Inc.. et al.) Granted WDEE. mc. 10 w. Ac- FM proceeding. granted petition by Radie program operation 90.7 TPO 900 Inc. requesting leave to amend applica. tion Dec. 22. tion relating to suburban Issue and accepted KPWN( FM) Parowan. Utah -Authorized amendment (Does. 18636 -9). Action Dec. 30 New FM w. stations program operation on 90.9 me, TPO 10 A. Kyle in Dec. 31. Hearing Examiner Jay Pittston Applications Action Pa. (P. A. L. Broadcasters Inc.). FM pro Initial decisions ceeding, rescheduled hearing for March 4 Heber Springs. Ark. - Newport Broad- 1970 (Doc. 17885). Action Dec. 23. casting Co. Seeks 96.7 mc, 3 kw. Ant. Pleasantville N. J. -WMID Inc. Hearing Hearing Examiner Herbert Sharfman it height above average terrain minus 146 ft. Examiner Thomas H. Donahue in initial Flora and Salem. both Illinois (Flora Broad- P.O. address Box 989, Blytheville, Ark. decision proposed grant of 99.3 mc. 3 kw. casting Co. and Salem Broadcasting Co.) 72315. Estimated construction cost $1,500; Ant. height above average terrain 290 ft. FM proceeding. granted motion by Broad- first -year operating cost $8,000; revenue $8,- P. O. address c/o 430 Park Avenue. N. Y. cast Bureau and extended to Jan. 14. 1970 000. Principals: Harold L. Sudbury, presi- 10022, Royal E. Blakeman, Esquire. Estimated tire^ to III Initial proposed findings of fac dent (70 %). Gladys B. Sudbury, secretary - construction cost $26.000: first -year operat- and conclusions and to Jan. 28. 1970. time treasurer (29.75 %), and Harold L. Sudbury ing cost $10.000: revenue $10.000. Principals: to file replies (Does. 18288 and 18290). Actior Jr., vice president (.25 %). Harold Sr., Herbert Bloomberg, vice president et al. Ap- Dec. 19. Gladys B. and Harold Jr., own 98%, 1.16% plicant is licensee of WMID(AM) Atlantic and .24 %, respectively, of KLCN-AM -FM City. Action Jan. 6. Other actions Blytheville: 70 %. 29.75% and .25 %, respec- Antonio. Tex. Hearing Examiner tively, of KNBY -AM -FM Newport, KSUD- San - Review board in San Clemente. Calif.. FI. (AM) West Memphis. KAWW(AM) Heber Forest L. McClenning in initial decision proposed denial of applications of Bexar proceeding. Doc. 17648, granted request filet Springs, and KTPA(AM) Prescott, all Dec. 30 by El Camino Broadcasting Corp. Arkansas. Ann. Dec. 30. Broadcasting Inc.. and Turner Broadcasting Corp. for CP's for FM's (Does. 18238. 18239). and extended to Jan. 14. 1970. time to flit Donaldsonville, La. - Soul Broadcasting Examiner concluded that neither of appli- exceptions to initial decision. Action Jan. 2 Co. Seeks 104.9 mc, 3 kw. Ant. height above cants had established that it was aware of Review board in Charlotte Amalie, V. I. average terrain 300 ft. P.O. address Box needs and Interests of areas It intended to FM proceeding, Doc. 18771. oral argument' 309, Aliceville, Ala. 35442. Estimated con- serve. Action Dec. 31. scheduled for Jan. 27, 1970, in Washington struction cost $700: first -year operating cost Action Jan. 5. $35,000; revenue not indicated. Principals: Final actions Roth E. Hook, sole owner. R. E. Hook owns Call letter applications WSLG(AM) Donaldsonville, 25% of KRUS- Buena Park, Calif. -Buena Park School AM-FM Ruston, both Louisiana: 55% of District. Broadcast Bureau granted 90.1 me, Residence Associations Broadcasting S=rv- WMAG(AM) and WQST(FM) both Forest. .00632 kw. Ant. height below average terrain ice Inc.. Ames, Iowa. Requests KPGY(FM). Miss., 55% of WRVS -AM-FM Russelville, minus 36.18 ft. P.O. address 6885 Orange - Ky., 44% of WRAG(AM) and 57% of CP thorpe Avenue. Buena Park 90620. Estimated (Continued on page 83)

76 (FOR THE RECORD) BROADCASTING, Jan. 12, 197( CLASSIFIED ADVERTISING

Payable in advance. Check or money order only. Help Wanted 30f per word-$2.00 minimum. Situations Wanted 25¢ per word -$2.00 minimum. Display ads $25.00 per inch. 5r, or over billed at run -of -book rate.- Stations for Applicants: If tapes or films are submitted, please send $1.00 for each package Sale, Wanted to Buy Stations, Employment Agencies, and Business Opportunity to cover handling charge. Forward remittance separately. All transcriptions, pho- advertising require display space. Agency commission only on display space. tos, etc., addressed to box numbers are sent at owner's risk. BROADCASTING All other classifications 35¢ per word -$4.00 minimum. expressly repudiates any liability or responsibility for their custody or return. Deadline for copy: Must be received by Monday for publication next Monday. No charge for blind box number. Please submit copy by letter or wire. No telephone calls accepted without Address replies: c/o BROADCASTING, 1735 DeSales St., N.W., Washington, D.G. confirming wire or letter prior to deadline. 20036.

RADIO Announcers continued A cers continued Adult MOR- bright morning man for "Beautiful Top offered for bright, experienced an- Help Wanted pay Music" station. Must be experienced in good music nouncer by established full -time Kilowatter in format, and be able to communicate. Tape and re- pleasant, prosperous Illinois city. Professional staff, sume to Kennedy, Program Director, WNCG- Management gracious living away from metropolitan pressure lack WKTM Stereo, Box 5758, North Charleston, S.C. Good size midwest station in rich agricultural area yet near big city. Best working conditions, sparkling MOR many needs aggressive radio station manager who can up -beat programing, fringe benefits. Format MOR station needs evening and week -end Brand new, modern well provide sales leadership, work equally hard at sales building, exceptionally announcer. 40 -hour, 5 -day week. Run own board. Box growth and expense control to build profits, his equipped. Send tape, resume and photo to No ticket needed. Full benefits. Rush tape and own income. Box A -7, BROADCASTING. A -30, BROADCASTING. resume to: Program Director, WROW, Albany, New York 12201. Small west Texas market Potential stock options New jersey. Easy listening station seeks hard working reliable announcer /newsman able to accept Top 50 Ohio market needs solid top 40 or up for a hard worker who is willing to Start with tempo MOR jock with Ist phone excellent small market. Ability and character more important responsibility. Tape. Resume. Box A -31, BROAD- CASTING. salary for right man. Contact: Jim Wight, WTOD, than experience. Box A -68, BROADCASTING. 3225 Arlington, Toledo, Ohio. Announcer -Morning man, 3rd phone, needed in New Sales manager needed immediately for successful Technical adult oriented station in major southern market. England small market. Send tape (71/21, photo, resume. A -41, All company benefits, excellent base salary, plus Box BROADCASTING. Immediate opening for full and art -time board percentage for right man. Box A -94, BROADCAST- operators. 3rd license required. Chicago station. ING. Florida has opening for modern country personality. Box M -261, BROADCASTING. Must swing and be happy. Opportunity for advancement recording studio engineer for tape Instructor -Administrator for colorful Colorado Springs, with chain, Send air check, photo, salary Experienced resume. editing, disc cutting, Upper Broadcast Academy. Minimum of three years full - desired and Box A -49, BROADCASTING. duplication, production. midwest city. Good salary and benefits. Write Box time broadcasting experience. Motivational and A -9, BROADCASTING. educational skills. Must live close enough to come Michigan religious -oriented AM directional looking for first class licensed announcer -engineer with at for conference. 323 South Nevada Avenue, 303- Chief engineer. Midwest AM /FM. Must be experi- 473 -2333. least two years experience. Send complete resume and photo to Box A -65, BROADCASTING. enced in maintenance and repair of transmitters and studio equipment. Box A -98, BROADCASTING. Three regional Sales Manager(sl Community Club Awards (CCA), one of the broadcast industry's Wanted for top 25 market -a tight format, con- Wanted Chief engineer for 5000 watt southeastern oldest, most respected, radio/television promotional temporary station -Wild Child or Jack Armstrong radio station. Engineer must be qualified with companies is replacing two men, adding another. type jock-Want "Bad Man" -Send tape and re- directional array. Box A -122, BROADCASTING. Full time, (Monday /Friday) travel sume. Box A -91, BROADCASTING. in restricted, pro- this adult music station tected territory. Salary/travel ninety-day training An opportunity exists at period. Permanence, salary, Are you a creative air personality, but your present for a good second in command, first class ticket bonus, incentives, there- know -how. after. Unlimited earning potential, ambitious, job doesn't permit you to utilize your real abilities? holder. If you have the experience and cre- We hire people, Box A -123, BROAD- ative, organized, experienced broadcast sales execu- Then, drop us a tape and resume. please contact C. Mills at always on the lookout tive with ability to sell stations on concept; not human machines. We're CASTING. address, for a witty guy who can do more than "Time and motivate and sell large audiences of club- phone engineer to assist chief in women. Personality, Temp ", and we're located in one of America's most Wanted -First good grooming a prerequisite. FM operation. New studios. No announc- Our staff attractive living areas, sunny Florida. Apply to Box AM and aware of this ad. Apply by written Better than average future. Send resume to resume, pix, references. A -126, BROADCASTING. ing. All references checked. Hahn. WCLO, I South Parker Drive, Janes- CCA station -sales considered Clifford but not necessary with All night ville, Wisconsin 53545. strong radio/TV sales- background. Territories: Mid- Excellent opportunity for advancement. west; southwest; west DJ with leading east coast rock station, tight Technical help combination engineer wanted for coast. State preferences, New employment immediate. John format. Resume, references and pix to Box A -127, top 40 operation in sunny Daytona Beach. C. Gilmore, CCA, Inc., offers excellent P.O. Box 151, Westport, Connecticut 06880. BROADCASTING. progressive broadcasting group opportunity for growth for the qualified combo Cr FM, the Two great opportunities: KOSI AM man. Work and enjoy living in sunny Daytona are expanding. Sales Beautiful Music Station in Denver, Beach. Send resume and tape. References will be We have two career opportunities for top men Radio. P.O. Box 5038, Daytona Successful checked. WDAT midwest station group seeks aggressive, who can start no later than February Ist. We're experienced Beach, Florida 32020. salesman to fill position held by a looking for deep, resonant voices; polished, mature top biller who went -FM immediate opening. Write to a major market after long style; real talent and the experience to back it up. Engineer -WHNC AM tenure. Send resume, P.O. Box 1240, Henderson, N.C. billing history and picture We offer good pay and working conditions in one Dr. Clave Frank, along with letter 438 outlining your goals to Box of the country's best equipped radio stations; a 27536 or call 19191 -7136. L -74, BROADCASTING. chance to work with a great staff in a company for fulltime local AM, Class B FM- of Chief engineer Opportunity with southeast that believes in quality programing; the pride with background music service. No announc- group for general sales station that stereo. manager. Strong on local and handle being associated with a top prestige ing. Must be capable of maintenance and construc- ability to If this is the opening national. Good base plus override. Insurance. profit is successful in every way. tion work. City of 25,000 near Atlanta. Excellent been waiting for and you can meet our good pay! WLAG, sharing and other fringe you've . fine schools. And, benefits. Write Box A -66, and climate BROADCASTING. qualifications, send me your resume, photo P.O. Drawer 1429. LaGrange, Georgia 30240. today: Dawson -KOSI Radio, P.O. Box tape John needed for 5kw AM, 3kw Salesman wanted for top rated station in major 98, Aurora, Colorado 80010. An equal opportunity Young chief engineer southeastern market. FM. top 40 operation. Board shift required. Starting Excellent opportunity for the employer. increase. Medium mar- right man. Company paid major medical- salary reasonable, guaranteed hospitaliza- Phone. Permanent Position. resume to: C. tion and profit sharing. Good Opportunity for First ket, low living costs. Type lames opportunity for ad- Send tape, Corbin, Kentucky vancement. Box A -93, BROADCASTING. Extra Benefits. Aggressive 5KW station. Vernon, WYCO Radio AM -FM, resume, KSEN, Shelby, Montana. 40701. Great opportunity for experienced go- getter, estab- Neil or anyone knowing his where- lished prime area now producing high commissions. Attention Wayne MF:W, Northern abouts! Contact Buddy Gillard in Salmon, Idaho, California location. Box A -110, BROAD- top CASTING. Area code 208 -756 -3920 collect. Or write or call Immediate opening for news director at -rated Radio Station KSRA, Salmon. midwest contemporary station. Send aircheck. re- Salesman (experienced) to Box L -192, BROADCASTING. some announcing . . . 3rd. sume and picture KHIL, Willcox, Arizona. Five thousand watt fulltimer needs experienced announcer with third endorsed. Top 100 format, This is a hard one to write. We're used to ad- we want Intelligent, willing to work salesman with good news. sports. Send tape and resume to KWEW, libbing. That's the kind of newsman spoken eng- character. This is an opportunity to sell entire Box 777. Hobbs, New Mexico. a broadcast newsman who knows that . . . a broadcast station properties on a straight commission basis. lish is the way to communicate CBS affiliate in important Florida market needs a he wants to put Training in brokerage furnished. Write Chapman newsman who really knows what creative, mature DJ for evening show. Send tape, newsman who knows Company, Inc., 2045 Peachtree Rd. NE, Atlanta. into a newscast. A broadcast resume and all details in first letter to: Bill Taylor, how to work with a tape recorder. A newsman who Ga. 30309. Florida 32802. Program Director, WDBO, Orlando, knows! This is a big one. Minimum $400 weekly. Six to Announcer -engineer. WHNC AM -FM, Henderson, You've got to have solid news experience. Announcers resume. Newscast tape. N.C. 27536 or call 19191 438 -7136. ten years anyway. Complete Tape or adlib or onscene reports. Then we'll see. We need an experienced jock who can handle pro- Top rated country format has opening for pleasant We're writing just like we want you to broadcast! duction too. Don't scream, just talk to the people. and fringe benefits. . informa- paced morning man. Top salary Simple . . authoritative direct ... Good salary and benefits. Box M -239, BROADCAST- Growth very probably in six station group. Send tive. Box M -272, BROADCASTING. ING. WITL, Lansing, tape and resume to Manager, for radio /TV air work. Mature Michigan. Newsman wanted Heavy station in Seattle looking for a giant -of -a appearance and attitude more important than age. morning man, If you have the pace, production Morning Man -MOR -Small market upstate New Expanding operations. Medium market. Also, com- and ability to entertain send tape and resume to Kork, $120.00 to start. Send air check G resume to bination sports /news man. Send letters only. Bbx Box A -6, BROADCASTING. Phil Kaplan, Box I, Seneca Falls, New York 13148. A -129, BROADCASTING.

BROADCASTING, Jan. 12, 1970 77 News continued Situations Wanted Announcers continued Full time newscaster /reporter, leading central Florida Sales One enzyme active college educated first phone station. Must have mature voice and delivery personality, speaks top 40 fluently with current top combined with experience, native intelligence, good Sell more: Outstanding sales and management back- 10 market accent, seeks polyunsaturated fathead- news judgment, and desire to dig out news stories. ground. 11 years radio, TV, general sales manager free diet of dee¡ay /PD duties, major- medium mar- Box 23, me. Box BROAD - Send tape, resume, photo, all into first letter. with troubleshooter ability, integrity and Judgment. ket. married. Tempt A -116, A -17, BROADCASTING. Employed but anxious to relocate. Box A -52, CASTI NG. BROADCASTING. Newsman . Join Illinois' top -rated news opera- Experienced rock, tight board, great production, can tion. Spend weekends on DJ board shift. News Salesmanager -group station -- college community-8 PD, available now, call 212 -896 -5159 or Box A -118, writing and presentation ability a must. Excellent years experience. Seeks challenging position -New BROADCASTING. benefits. Send news/dj aircheck, news writing sam- Hampshire -Vermont. Available March. Box A -100, ples and photo to Box A -102, BROADCASTING. BROADCASTING. One of Fort Wayne's favorite adult radio personalities available to best offer. First phone . . .39 Night news editor- announcer wanted for news Experienced, capable salesman -No boozer. 28 years will relocate. 14 years experience. Call 219- oriented adult station. Send tape and resume to old. Wants to work for station who offers con- 456- 2449 or write Box A -119, BROADCASTING. WALE, Fall River, Mass. 02722. sistent and professional sounding programing. Mini mum salary $12,000, presently employed. Write Let's gol 20 yrs. all except play -by -play. P.D., Newsman -suburban Washington, D. C. Must be Box A -117, BROADCASTING. Production, copy too if you need. Available now! experienced and good! Send latest tape, resume Box A -124, BROADCASTING. and picture to P.O. Box 589, Arlington, Virginia. Announcers Dan Ingram type mover, production, personality, Program, Production, Others Negro announcer, broadcasting school graduate, ready to groove. Can PD. Five figure salary. Call third phone, beginner, Box L -141, BROADCAST- 914- 478 -0878. Experienced programing, production pro interested in ING. outstanding opportunity with growing midwestern Pleasant afro cultured radio personality aspirant chain. Must be mature voice with love of uptempo Third endorsed, low modulated voice, single, age presently earning first class radiotelephone- broad- MOR . . production skills all -important here. 21, draft exempt, no experience but, has driving cast engineering has sincere interest in serious Send tape and resume complete with production ambition to succeed. Box M -103, BROADCASTING. challenging soul or top forty announcing format: samples to Box A -48, BROADCASTING. Lee Parker, Box 1821, Atlanta, Georgia 30301. Ambitious, enthusiastic girl, need NY area opening, Class A FM stereo in Calif. has opening for PD specialized training-any job to start -tape, re- First phone announcer, copywriter, 11/2 years experi- in Feb. -MOR format. Need energy, experience, sume, picture. Great voice. Let's negotiate! Box ence, small or medium market. Prefer announcing ideas; be responsible and well organized. Room for M -183, BROADCASTING. and production. Married, desire permanency in good advancement with this station and /or company. community. Write: Chuck Sonitz, 271 Del Mar, Box A -64, BROADCASTING. Experienced announcer -MOR, rock, classical. Good Chula Vista, California 92010. on news remotes, spot production. 3rd phone. Seek West coast local opening for man who can effec- medium/small market anywhere West. 415 -726- Let an experienced top 40 jock get it on for you. tively program and control tight- country -format- 2626 collect, or write Box M -229, BROADCASTING. Draft exempt, will relocate. 3rd phone. Contact understands local news reporting-can handle short Dan Marks, 505 Whippo St.. New Castle, Pa. 412- on -air shift either dj or news with programing Soul lock, NYSAS graduate, third phone, beginner, 654 -3737. responsibilities. First phone required. Send tape and "Good "!! Box M -247, BROADCASTING. full information in first response. Box A -77, BROAD- Computer programer desires play -by -play baseball, CASTING. Articulate -knowledgeable, some experience, sounds basketball job. P.O. Box 13282, Houston, Texas like more. Progressive rock to MOR. Tape and re- 77019. junior commercial copywriter needed for radio sume await. Box A -1, BROADCASTING. station in New York City. Send resume and work Dick LaDonna personality. Five years experi- samples. -Rock Salary open. Mrs. Sharon McCarthy, WWRL, First phone. Recent announcer school grad., broad- ence with ratings. Available permanently to any Box 1600, Woodside Station, New York 11377. cast music background, 2 yrs. college. Wants to be large market. 205- 845 -4158. 204 14th St., Nw.. announcer, DJ, newscaster. Available immediately. Fort Payne, Alabama. Copywriter -production man for woman) able to Resume, tape on request. Box A -5, BROADCAST- develop new ideas and pleasant sounds for eastern ING. North Carolina's most progressive pair, AM that's Have talent-want to relocate, family man, broad- MOR and regional FM that's COW. Brief First phone seeking bright format. Eight years. casting school graduate, 3rd phone. Strong on news, air shift. -6156. HGR Broadcasting Company, Box 609, Kinston, N. Married, 30. Box A -42, BROADCASTING. commercials. Call Jerry Barlow 1213) 767 Carolina. 919 -523 -4111. Young broadcasting school graduate. 3rd phone. Sportscaster wants more responsibility. Experience includes Any facet of radio. Chicago area. Robert Plank, Situations Wanted Management Olympic network coverage. Box A -43, (312) 247- BROADCASTING. 4616 South Fairfield, Chicago 60632, 0304. A Manager for all seasons-All news, telephone talk, MOR, FM-you name it, I've done it success- Top 40; 1st phone; worked 7 months medium market. Beginner-College and broadcasting school graduate. fully for IS years. I understand talent. I under- Available for northeast. Box A-44, BROAD- eager and ambitious. c/o Phil Hardin, stand salesmen. I can get people to work for me. CASTING. 3rd phone, Morristown, Indiana 46161. I will not lie and can not be bought. I am a Rt. #1, professional. I know it, I can prove it, and I'm Announcer. Negro. Light experience. Strong. Per- I should be broadcasting's "Rookie of the Year ", proud of it. (top numbers in two major markets) sonality. Tape available. Box A -56, BROADCAST- I 8 months experience COW, top 40, MOR, news, am relocating for family reasons to northeast. I ING. can contribute much to your organization. Avail sales, copywriting. I've done it all, and well. 215- 644 -3679. able for in- person interview. Write Box A -53, $10 pro. Smooth, warm, mid- thirtyish, major mar- BROADCASTING. ket voice for sale, by air mail, from New York City. Want to supplement current healthy First phone, college grad, one year experience, Want to buy a manager, radio or TV? income Not a by recording your commercials, pleasant voice, tight board, multi -lingual. They hotshot egotist but one who loves, knows and be- promos, I.D.'s, etc. on equipment. love it when I tell it like it is; They believe it lieves in broadcasting, and isn't afraid of work professional Twenty minutes of your material when I tell it like it isn't. Seek permanency in in exchange at 71/2 ips for $10. Free samples. Ten for salary plus stock/cash bonus. years medium market, MOR, not south or midwest, Experienced in all experience (MOR and top 40) in two top phases. Prefers small to medium ten markets. Box preferably California, preferably near San Francisco. market but will consider A -58, BROADCASTING. all reasonable offers. Box R. Canonica, 7200 Hollywood Blvd., Hollywood A -54, BROADCASTING. 90046, 213-874 -0850. 40 . Top screamer young voice . Drake or personality . . . Higher profits and ratings your goal? Mine too. 5 years experience -Armed Forces Young, experienced Northeast Broadcast School grad- Pro manage and commercial radio will small or medium market station. third anywhere uate. Looking for radio news /announcing/produc - 914 -947 -3652, Box A -75, BROADCASTING. ... or Box A -59, BROADCASTING. tion /sales position and or TV production experience. New England/New York region. Third en- Now in small New Station -promotion or sales manager. Thirty experi- England market and getting dorsed, draft exempt. Write, or call Brian Haskell, enced years in nowhere. Experience in MOR, radio. I'll make money for you if rock, classical, pro- 53 East Street, Fitchburg, Massachusetts 01420, you'll share it with me. Box A -83, BROADCASTING. duction, news. First phone. Want work anywhere 1 -617- 343 -4679. near Boston. Box A -71, BROADCASTING. Experienced small market general manager desires to relocate. Experience is based on proven 1st phone di top 40 or ? Bill Wade Broadcasting success- Experienced female announcer, middle market ful record. Aggressive, dependable, on sales. only. School graduate. 22, single, military complete. Tape. strong Commercials, production, third endorsed, some Apply Box A -95, BROADCASTING. news photo and resume on request. Rich Upton, 1841 and promotion. Box A -81, BROADCASTING. E. Westinghouse, San Diego, Calif. 92111, 714- General manager available -Seek small or medium 277 -1633. market station -Warm climate state. Box A -108, Humorous personality, 10 years, seeks challenge in major market. BROADCASTING. Wild tracks, voices, one liners. For Broadcasting school graduate, third phone, beginner, a thinking write broadcaster Box A ->:, BROAD- willing to learn all phases. Would like work /or General manager available immediately. 22 years in CASTING. around northwest Ohio. Resume and tape upon experience in all phases, radio sales manager, sales, request. Patrick Berlin, 4129 Bennett Rd., Toledo, announcer. Some TV experience. Last 14 years Three years experience, third, some college, DJ, Ohio 43612. General Manager radio. Seeking small to medium news. Box A -92, BROADCASTING. size market. Phone 602 -726 -6526, or Box A -109, BROADCASTING. D!d'ja hear about the experienced, mature, hard- Add a touch of "Tom Jones" to your air waves. working, phone announcer British jock first /dl /newsman, who Radio and /or Television. Seventeen plus fully experienced in all time slots, now was offered great opportunities out years ex- available. Call 716-488 west, down perience-A.S. and B.A. degree in general -6754 or write Box A -114, south and up north, but turned them all business BROADCASTING. down? administration. Box A -111, BROADCASTING. Seems he's awful stubborn, and only wants to work for a station in suburban New York Experienced in -New sales, programing, administration Ist phone, production and maintenance, 10 years jersey- Connecticut areas. No outside selling or and technical. Seeking to build someone a profes- experience, looking for operations manager's posi- maintenance. Board work, news or sional combination. operation. Presently assistant Operations Man- tion at daytimer. Tired of moving and running Will also consider substantial investment in growing ager at major station. Married, age 28, first phone. these darn ads! Want to settle down on livable station. Contact: Larry Kay, 58 Fairview Avenue, Sincere individuals make me an offer in confidence wage in N.E. Dependable. Box A -115, BROADCAST- Valley Stream, Long Island, New York 11581. 516- will call you. Box -I A -113, BROADCASTING. I NG. 791 -6557

78 BROADCASTING, Jan. 12, 1970 Situations Wanted Television Help Wanted Programing, Production, Others Technical Sales TV Producer/Director. Top station needs versatile man. Must have strong background in documentary Chief or transmitter engineer. Ohio, 22 years Experienced, professional, TV salesman to take films as well as studio directing and producing. broadcasting. 12 years chief, AM- FM -DA. Box over regional list. Must be strong on research, ex- Will produce and direct news, entertainment, chil- A -57, BROADCASTING. perienced in dealing with buying services, barter dren's programs, prime time specials. Send letter houses, and house agencies. This list will generate and resume to Box A -37, BROADCASTING. Virginia or North Carolina . . Presently employed $40,000 in income to the right man. A combina- engineer experienced in radio and TV desires tion of rep and local experience would be helpful. Producer /director with news and sports background Chiefs position in small to medium market. Family ONLY experienced TV salesmen will be considered. for group -owned eastern VHF. Salary range 9 -11 man and desire to make move permanent. Box Box A -28, BROADCASTING. thousand. Box A -82, BROADCASTING. A -121, BROADCASTING. San Francisco TV station needs graphic artist, ex- Engineer; experienced as chief on directionals; re- Announcers perienced in TV production. Send resume to Box mote control, and construction. Now in Virginia. A -105, BROADCASTING. Equal Opportunity employer Box A -128, BROADCASTING. Announcer for small market Texas network affiliate. M /F. Excellent opportunity for young man starting out NEWS or breaking into television. Send resume and salary Ambitious, creative, well organized Senior Producer/ requirements to Box A -67, BROADCASTING. director for challenging new EN operation with two color studios Uncommonly qualified newsman offers metro New and remote. No live broadcasting but closed- circuit and net production house. Excel- York seven ,,ears radio, four years TV experience. lent fringe Box A -50, BOADCASTING. Technical benefits and unlimited opportunity for professional growth. Salary commensurate with ex- Experienced newscaster /announcer; gathering, Microwave chief engineer for growing data net- perience. Send full resume to: Dr. Fred Haas, West- writ- ern Kentucky University, Bowling Green, ing. TV R work in the Eastern part of the United States. Top Kentucky & college degree. 3rd endorsed. Prefer 42101. south, Florida. Box A-61, BROADCASTING. salary for the right man. Full responsibility, salary commensurate with qualifications. Reply to Box Newsman. Eats, sleeps, breathes news. Happiest M -179, BROADCASTING. Situations Wanted when giving competition fits. looking for long term slot with eastern metro outlet where news First class staff engineer wanted for operations G Management comes first. Box A -74, BROADCASTING. light maintenance . excellent colorized station, great midwestern city, union scale, two weeks paid A mature, seasoned and fully experienced General vacation after one year . other benefits. Send Mid -west area seeking job as sports director and Manager will soon be available. He is a complete resume Box cost - newsman, -hree years experience in play -by -play to A -4, BROADCASTING. conscious, economy- oriented Administrator, eminent- and MOR DI. Mature, versatile, third endorsed ly qualified to manage your station from original engineer for major group owner's New studying fcr first phone, married, 24, service Chief Eng- application through construction, to on the air. TV Must complete, permanent position. Box A -85, BROAD- land area station. be aggressive with Fully knowledgeable at all Sales levels; capable CASTING. experience in all phases of N engineering, opera- film buyer; An "Up- through -the- ranks" professional tions and management. First class license required. broadcaster, equally at home with Agency, Network Resume must include experience, Extensively experienced radio /television newscaster, education, past or Client; on- camera or mircrophone, control room writer, reporter. editorialist, news director. Polit- salary and expected salary. An equal opportunity or broom closet. Excellent industry references. ically, governmentally knowledgeable. employer M /F. Box A -55, BROADCASTING. Desires staff Presently employed. Your inquiry receives a prompt nment cr directorship. Box A -87, BROADCAST- reply. Box A -29, BROADCASTING. ING Broadcast technician for position with profitable CATV in southeast. Should have knowledge of General Manager-Offers microwave. to station all the qualifi- Small market radio newsman, four years experience, Capable of supervision installation of cations for success. Past experience includes equipment for modest origination. putting desires advancement, radio or TV, Dependable, con- CATV knowl- profitable UHF on the air. In present situation edge not essential, Box scientious, accurate. Married. Will relocate. Box but preferred. A -89, BROAD- with independent station have reversed CASTING. previous A -10I, BROADCASTING. management's declining market position to highest gains of any station in very competitive market. New York- Binghamton . . . Dependable person Newscaster -announcer seeking experience. College If you need a highly respected professional keenly with first class license , . . to handle UHF trans- grad in speech, broadcast school grad, third en- motivated for running up profits please contact mitter and studio operation. Growth potential for Box A -35, BROADCASTING. dorsed, prior military service. William Lennox, 309 the right person. Salary commensurate with experi- Circle Drive. Lake Bluff, Illinois 60044. ence. Call chief engineer, WBJA-TV, Binghamton, New York, 772 -1122. General manager- national sales manager. Have Programing, Production, Others practiced television 16 years; radio 12. Thoroughly Engineering supervisor and engineering trainee experienced all phases: station -ownership, develop- needed for newly equipped full color operation. ment, administration, sales management -sales (na- Streamline your station. Group tional and local), programing. film- buying, produc- programer desires Supervisor applicant must have minimum 5 years' major market newscasting. station. Box A -45, BROADCASTING. experience; both positions require first phone. Apply tion, promotion; network announcing- degree. 45. recognized as to D. A. Doughty, Director of Engineering, WDCA- College Nationally suc- -troubleshooter. Leader in Doing talk, cj, news, production, copywriting, sales. TV, 5202 River Road, Washington, D.C. 20016. cessful administrator in- Prefer Christian or MOR. Midwest, northwest, dustry and local, community affairs. A professional, quality, aggressive competitor. Accustomed Canada, Alaska. Family man, no problems. Box Experienced TV studio and transmitter technicians to much A -51, BROADCASTING. wanted. Please send resume of experience to Direc- responsibility. Proved capable of producing sub- tor of Engineering, WNAC stantially increased profits, prestige and value. Box -TV, Government Center, A -62, BROADCASTING. College grad, married, draft exempt, with major Boston, Mass. 02114. market pacesetter, 6 yrs. experience in production/ Local television salesman major market ad news easy listening, prefer market in mid or Wanted engineers with FCC first class license. Only emplwed -all group. Superior track record and southwest but will also consider south. For experienced need apply. Fully colorized station experience. Mature, tape, young middle -aged. resume, address Box A -96, BROADCASTING. operation. Ampex, GE and Norelco color equip- Can build and lead your local ment. Excellent pay and benefits. Please send sales force. Box A -76, BROADCASTING. Copywriter- announcer. Excellent resume to C. lannucc!, C.E., WNHC, 135 College writing and pro- Operations manager, 10 years experience in all duction One year Street, New Haven, Connecticut 06510. skills. radio experience, seeking phases of Television. Employed in medium market move up with adult MOR station. Acquainted with area. Box A -90, BROADCASTING. TV continuity. Offer quantity plus quality. Third Immediate opening for young N- engineer with a phone. Age 27, married. Prefer midwest or Pacific first -class knowledge in Ampex quad., TK 41's opera- coast. $500 -$600. Phone 206 -682 -0384 or write tion and maintenance, Here's an opportunity to Technical Box A -104, BROADCASTING. grow with a young UHF station in a Chicago western suburb. Call 312 - 897 -0466 or write to Mr. Qualified chief engineer, a professional broadcaster, Martin Rutsay, 17 S. Stolp, Aurora, Ill. 60504. professional, stable operation. Sports man desires position with -radio -N, 33, dependable, good voice, Currently chief of medium market VHF. Experience 8 years experience sportscasts, interviews, play -by- includes; installation and maintenance play pro, ccllege, prep construction, basketball, baseball, foot- NEWS four tube studio cameras, film chain, and ball, hockey. Box A -106, of color BROADCASTING. high band VTR's, extensive maintenance experience Experienced investigative reporter for Florida TV with transmitters. In depth technical experience First phone veteran . .. 14 years adult radio looking station. Must have journalism background. Send along with experience in administration, personnel, for air plus programing duties. Married, dependable. complete resume and salary requirements 1st letter. budget, and FCC rules and regulations. Familiar with Call 219 -456 -2449, or write Box A -120, BROAD- An equal opportunity employer. Box A -125, BROAD- all aspects of station operation. Accustomed to CASTING. CASTING. much responsibility. Want station where 1 can use all of my potential and abilities. Will run your For fcur years engineering department with a maximum of over I've been growing with my Field reporter & I documentary writer /researcher effi- present company in a market of 200,000. I'm a with journalism degree or comparable background ciency. Responsible family man with modest salary polished professional production man with seven for news -documentary department. Contact: Gene requirements. Will consider VHF or UHF in any years experience in radio. run size market. Have no particular area in mind but I've out of growing Strut WCKT -TV, Miami, Fla. PLaza 1 -6692. An room with young pro and your company has room equal opportunity employer. prefer general area of southeast. Reply to: William to grow, write me now and I will send all includ- Christman, 3017 Madison Avenue, New Bern, North ing top recommendations. Frank Newell, 1025 No. Carolina 919 -638 -2748. Newsman . News woman . experienced in 63rd F -10, Nincoln, Nebr, 68505. gathering and writing local news, must have a good presentation on the air, write full particulars or News Program manager -announcer! First phone. Quality phone news director . Vernon Lundquist, WINK - Newsfilm Editor Currently supervise all music station. Radio 20 years. Married. 147) $175.00. TV, Channel II, Fort Myers, Florida, 813- 334 -1131. editing of 219 -436 -8781. news film at full -color news -oriented network VHF in Top Ten Market, where newsfilm constitutes Newsman with radio or TV experience, eight person seventy percent each newscast. 1st phone, of Desire to work 6 years experience, PD, college basket- combined department. Shenandoah Valley of Vir- in hard newsfilm editing, television documentary ball play -by -play, talented, works hard for good ginia. Good place to sharpen skills, all facets of editing, or a salary and position, combination of both. Experienced young, family, excellent refer- news, with progressive group. Resume audio tape young, college graduate, military veteran. Excellent ences, prefer southwest but will consider elsewhere; and pix or VTR and salary range first letter to references. Available immediately. Paul Lancaster, All replies an- 1- 915 -332 -5791. News Director, WSVA TV, Harrisonburg, Va. 22801. swered. Box A -26, BROADCASTING.

BROADCASTING, Jan. 12, 1970 79 Television continued MISCELLANEOUS INSTRUCTIONS continued Since 1946. Original course for FCC First Class Situation Wanted -News Deejays! 11,000 classified gag lines. $10.00. Un- Radio -telephone Operators License in six weeks. Ap- conditionally guaranteed. Comedy catalog free. proved for veterans. Low -cost dormitory facilities News Director -Young married man with degree, Edmund Orrin. Mariposa, Calif. 95338. at school. Reservations required. Several months six years experience in P. R., radio, and TV, two ahead advisable Enrolling now for April 15, July 8. national news awards, Desire move up to news Cames, gimmicks, intros, breaks, one liners, brain For information, references and reservations, write sample. director. Prefer midwest or mountain states. Tape storming, all in one package! Monthly. $2 William B. Ogden, Radio Operational Engineering and resume available on request. Box A -39, BROAD- News- features Associates, 1312 Beverly, St. Louis, School, 5075 Warner Avenue, Huntington Beach, CASTING. Mo. California 92647. (Formerly of Burbank, California) out of Navy. Ten years Cinematographer, getting Get your "ticket!" Memorize, study -Command's Licensed by New York State, veteran approved experience. Skilled all phases of motion picture and "1970 Tests -Answers" for FCC First Class License. for FCC Ist Class license and announcer -disc- Presently with the Armed Forces still photographs. Plus Command's "Self -Study Ability Test." Proven. Announcer Television Network in Vietnam. Twenty -seven years Box 26348, San West C43tStt N.Y.C. 121 1 OX 5 9245.8 for $5.00. Command Productions, Sttudioos,t25n old, aggressive, and knows what it takes top Francisco 94126. notch news. Experience writing, announcing, and all Radio Engineering Incorporated Schools have the phases of TV news production. If you're looking finest and fastest course available for the Ist Class "Get Job ". Comprehensive guide and report for a top notch, aggressive man, available April that Telephone License (famous 5 week course). for job $2.00. Box L -247, BROADCASTING. Radio 70. Box A -40, BROADCASTING. seekers. Total tuition $360. Classes begin at all R.E.I. Schools Feb. 9, March 16, April 20. Call or write Audition Proarantina, Production. Others Us/announcers--unemployed? Depressed? the R I. School nearest you for information. We tapes evaluated professionally. Enclose $5.00 M.O. guarantee you Electronics. not questions and Knowledgeable bottom rung TV artist seeks growth Box L -44, BROADCASTING. answers. opportunity. Box A -24, BROADCASTING. Voice Drop -ins. Comedy "Wild Tracks" from mov- R.E.I. in Beautiful Sarasota. the home office. 1336 Promotion manager in small market desires position ies, programs. Tape of 100 only $7.50. Running in Main Street, Sarasota, Florida 33577. Call 18131 in market. larger Experienced in all phases of pro- major markets. Command, Box 26348, San Francisco 955 -6922. Fully approved for Veterans training. duction and directing. Resume and references avail- 94126. able. Write Box A -25, BROADCASTING. R.E.I. in Fasçinating K. C. at 3123 Gillham Rd., Sample hilarious intros for top 40, soul. Write: TV film director desires relocation in New City, Mo. 64109. Call (8161 WE 1 -5444. central McRichard's Ha -Ha's, Box 717, Roanoke, Va. Kansas York or New England. Twenty years supervisory Fully approved for Veterans Training. experience major VHF station. References. Box A- 0,1. one liners! Write for "free" samples. Command, 47, BROADCASTING. St., Box 26348, San Francisco 94126. R.E.I. in Delightful Glendale at 625 E. Colorado 244 -6777. Young man, 27, college graduate, looking for TV Glendale, California 91205. Call (213) production experience. Armed Forces Television back - Fast customized bingo card service, etc. 515 -423- ground. DJ. Want career. Box A -60, BROADCAST- 1943. Bingo, Box 270, Mason City, Iowa 50401. R.E.I. in Historic Fredericksburg at 809 Caroline St., ING. Fredericksburg, Va. 22401. Call (7031 373 -1441.

A.D. net . , . California's top stations. 060 seeks major market, east coast. B.A. Aircheck tapes first phone exams Eng. -R -TV. 24. single. Resume on request. "Free" brochures, Command, Box 26348, San Fran- Broadcasters are passing their Box A- through tape recorded 72, BROADCASTING. cisco 94126. in six to twelve weeks lessons at home, plus one week personal instruc- TV children's personality/experienced radio Dl. Lots tion. During 1964 -69, one week sessions were held Prizes! Prizes! Prizes! National Brands for promo- of production, and I do many characters. Let's talk. in Washington, Minneapolis, Los Angeles, Portland No barter, or trade Box A -80, BROADCASTING. tions. contests, programing. and Seattle. An outstanding success rate has For fantastic deal, write or phone: better! brought expansion in 1970 to Chicago. Atlanta, With four years Features, Inc., 166 E. St., Chicago, production experience in two major Radio Superior Detroit and Boston. Our 17th year teaching FCC markets, and a ready college degree -I'm to be the Illinois 60611, 312- 944 -3700. license courses. Bob Johnson Radio License Train- most competent assistant director on your staff. ing, 1060 D Duncan, Manhattan Beach. Calif. 90266. Let me a send you resume. Box A -103, BROAD- 213- 379 -4461. CASTING. INSTRUCTIONS Telephone Feb. 27th Sportsman -radio -TV, 33, dependable, good voice, License Associate Degree in Electronics Chicago -one week first phone instruction, FCC and Bob 8 years experience sportscasts, interviews, play -by- earned mostly by home study. Free catalog. Gran - to March 5th for our audio -visual students. play pro, college, Beach, Calif. prep basketball, baseball, foot- tham Schools, 1505 N. Western. Hollywood, Cali- Johnson. 1060 D Duncan, Manhattan ball, hockey. Box A -107, BROADCASTING. fornia 90027. 90266.

WANTED TO BUY- Equipment phone instruction, Feb. First Class License in six weeks. Highest success rate Washington-one week first audio students. Bob John- We need used 250, 500, I kw & 10 kw AM and in the Great North Country. Theory and laboratory 19th -25th, for our -visual Beach, Calif. 90266. FM transmitters. No junk. Guarantee Radio Supply training. Approved for Veterans Training. Elkins son, 1060 Duncan, Manhattan Corp.. 1314 Iturbide St., Laredo, Texas 78040. Institute in Minneapolis, 4119 East Lake Street, course for FCC license in Mobile unit. ETV Minneapolis, Minnesota 55406. San Francisco's original station desires to buy remote our second year of suc- truck with or without six weeks. Now starting equipment_ Box A -78, to pass the FCC BROADCASTING. New Orleans now has Elkins famous I2 -week cessfully preparing our students March 16, May Broadcast course. Professional staff, top -notch examination. Enrolling for Ian. 26. Free placement. We need a set of adapters for PT -6 to use 101/2^ Elkins Institute, 333 St. Charles Avenue, 4. June 15. Sucess guaranteed. equipment. Powell St., reels (Magnecord model 93X41 also need NAB Hub New Orleans, Louisiana. School of Communication Electronics. 150 adapters. WCUM, P.O. Box 360, Cumberland, Mary- S.F., Calif. 94,102. 14151 392 -0194. land 21502. The nationally known six week Elkins Training for Putting an FCC first class license. Conveniently located on No: Tuition, rent! Memorize, study -Command's new UHF station on air. Need everything- license. No the Loop in Chicago. Fully GI approved. Elkins In- "1970 Tests-Answers" for FCC first class junk. Cash or terms. Jim Searer, Gen. Mgr., Ability Test." Proven. Channel 41, Grand Haven, Mich. 626- 842 -8974. stitute in Chicago, 14 East Jackson Street, Chicago, Plus Command's "Self -Study Illinois 60604. $5.00. Command Productions, Box 26348 -R, San Wanted: Cartridge machines 1 record /play, I play - Francisco 94126. good condition at low price, prefer Spotmaster or most respected Tapecaster, others considered. Also a low power Elkins is the nation's largest and course am transmitter 2 -20 watts. W. C. Simon, 152 -40 name in First Class FCC licensing. Complete RADIO -HELP WANTED NE 10th Ave., N. Miami Beach, Fla. 33162. 305- in six weeks. Fully approved for Veteran's Training. 945 -3959. Accredited by the National Association of Trade Technical Schools. Elkins Institute, 2603 and Write New station in major Northeast market FOR SALE Inwood Road, Dallas, Texas 75235. 4 -Equipment needs: 4 Coaxial -cable- Heliax, Styroflex, Spiroline, etc. and Radio License School of Atlanta fittings. Unused mat'I -large stock- surplus prices. The Masters. Elkins ANNOUNCERS- NEWSMEN 4 the highest success rate of all first Class Write for price list. S -W- Elect. Co.. Box 4668, otters Oak- Fully approved for Veteran's Train- land, Calif. 94623, phone 415- 832 -3527. License schools. SALESMEN -ENGINEERS ing. Elkins Institute in Atlanta, 1139 Spring Street, Tower Erectors Wanted throughout the United Atalnta, Georgia 30309. Contact Tony Lupo or Skip Pajnton at States. Swager Tower Corp., Fremont, Indiana. 201-352-3500 46737. Be prepared. First Class FCC License in six weeks. Top quality theory and laboratory instruction. Fully ....NN4.4r. Video recorder -Ampex, VR660 and 1500 operating for Veteran's Training. Elkins Radio License emo units. Half price. Also monitors and accessory approved Help Wanted-Sales New Orleans, 333 St. Charles Avenue, items Shrader Sound, 1815 Wisc. Ave., NM., School of New Orleans. Louisiana 70130. Wash., D.C. 20007. 202 -965 -1300. Many Towers to be erected in United States. Need Attention Houston and Gulf Coast area residents. SELL AUTOMATION EQUIPMENT Sub -contractors. Contact: Swager Tower Corp.. offers First Class FCC licensing in Fremont, Indiana 46737. Elkins Institute open only six weeks. Quality instruction. Elkins Institute Midwest and Southwest 'territories in Houston, 2120 Travis, Houston, Texas 77002. lead- Ampex audio recorders, new, other models avail- Be a full-time area sales manager for the able. new and used at discount prices. Shrader ing supplier of automated control equipment and Sound. 1815 Wisc. Ave., N.W., Wash., D.C. 20007. Announcing, programing, production, newscasting, taped music services for radio. Sales. related 202 -965 -1300. sportscasting, console operation, disc jockeying and engineering or broadcast management experience of radio and TV broadcasting. All taught Our men In other territories earning Tower fabrication, erection and maintenance; all phases essential. used highly qualified professional teachers. The na- Drue and all expenses paid. tower equipment. Coastal Tower & Welding, Inc., by $25.000 to $45,000. newest, finest and most complete facilities resume to: P.O. Box 984, Tallahassee, Florida. Phone 904- tion's Send including our own commercial broadcast station - 877 -7456. .. . 943, KEIR. Fully approved for veterans training. Accred- Iry Law, VP, Sales, IGM, P. O. Box 98225. Duplicator -Ampex 3201 w /one 3202 slave. Factory ited by the National Association of Trade and Bellingham, Wash. sealed carton $7800.00. Shrader Sound Inc., 1815 Technical Schools. Elkins Institute, 2603 Inwood Wisc. Ave., N.W., Wash., D.C. 20007. 202 -965-1300. Road, Dallas. Texas 75235.

Jan. 12, 1970 80 BROADCASTING, Help Wanted Situations Wanted Announcers continued Sales continued Maneáemerl *** * ** * ************** *ant* ** iiii iiiii BOB COLE * $SALES RESULTS$ AVAILABLE FEBRUARY 1 * Talk hest. A proreis track record both In local NBC, Cleveland 3 years. SALES TIGERS ONLY! ! Currently & national sales. Experienced 0.M.. Nat. Sales Formerly STORZ 6 years. KABC, Star. rte. Proven results in training men. Pro- le Programing An executive fireball under 35 with burning gram ing, ratings and profits go with an aggres- * KRLA, McLendon. DJ or * desire to move up to management and higher sive 1 degree, 10 yr. employed, $30M. exec. 4t rock or MOR. * earnings. Must have dynamic sales track Single station or You'll group. pay for it- 4( record in markets I -100 for bringing in but RESULTS guaranteed. East coast preferred. Coll 215- 942 -7344 >F new radio and TV business. If you are a well organized self- starter whose actions and Box A -97, Broadcasting. sales results speak for themselves you're our man. Programing, Production, Others

East coast organization expanding. Yours will be a bright future with a long established Vice Pres -dent & General Manager 20 year old organization soon to go public. Medium Market AM -FM -TV Where high earnings go hand in hand with PRODUCTION DIRECTOR sales results. We offer good base, plus Seeks greater responsibility. Forty - At top east coast major market etatton Incentives, and excellent company benefits two, college grad, married, family, seeks to permanently relocate to south- plan. ern California. Highly crea.ive- agency community leader. Have risen from credits. For sample tape and resume Rush authentic copy of recent sales figures bottom to top with present employ- write: complete with resume and photo. All replies er. Present position offers little Box A.84, Broadcasting. will be held in strict confidence. growth potential. Tweleve years In Our staff knows of this ad. This position broadcasting ... eight with present is open immediately. company. Know broadcasting in- side -out. Prefer upper midwest. TELEVISION Box A -46, Broadcasting Will consider others. Present earnings in mid -twenties. Help Wanted Box A -79, Broadcasting. SHOW BIZ? Management

Well, not exactly but you x111 be selling the very famous to local merchants in an assigned ASSISTANT NATIONAL SALES area. You'll sell television commercials and will Professional Available receire $1,000 and up for each package sold. Veteran radio station executive with demon- MANAGER t'ul lice veau with Men selected must be familiar with agney Sell- lege graduate 25 -30 limited sta- strated abilities in station development, tion or ad agency experience needed to contact ing. Positions available sow. Call (606) 252.8871 management and salesmanship available due ton -level agency management and company ad days or 254 -5000 frights. to sale of station. Let's discuss your prob- to develop new lainas, for major Fast lem. Write: I Copagersst network affiliated TV nattons. Salary up to $15,000 plus Incentive. Send resume to Box A -70, Broadcasting. Box M -197, Broadcasting. Announcers All inquiries confidential

A cers Sales ért.ori ; We May Have t73ZOrIEM102991.. øWners The Man SALES I or REPRESENTATIVES

Why not let our "head- huntìiar' -8nd . Woman qualified executives, salesman, and air talent for you! - Video Products We have helped hundreds of radio You Need! and television stations in all size Aggressive sales representatives with markets coast to coast improve their standard technical knowledge of TV ratings, sales and net profits by re- New England cruiting outstanding personnel. equipment are needed in & St. Paul areas. Our fee is less than you would spend to do the same "search" work your- A number of our fop executives self. And, it's not so frustrating! started from these positions. Cali today! Come and work with the finest in Contact the field. Ron Curtis, Pres. Announcers Disc Jockeys Ampex has an exceptional profit shar- 312 -337-5318 Newscasters Sportscasters ing plan plus a paid employee benefit ii 645 North Michigan Avenue program. Chicago, Illinois 60611 We've provided thousands of well - trained and motivated men and women pick up the phone for stations coast -to -coast and overseas. For an interview and call collect: `Nationwide `Broadcast Tell us your requirements. We'll put you in touch with Career graduates Personnel, 'The Ray Rutman (from your part of the country) who (415) 367 -2509 meet your needs. No Cost to you or NEWS the graduate. 2655 Bay Rd. + + Redwood City, California 94863 DEFT, CRISP CAREER ACADEMY'S h ! WRITER WANTED i Division of Famous Broadcasters National Placement Department for New York operation that supplies ! stock market and busbies news sum- 611 East Wells Street maries to radio and TV stations around Milwaukee, Wisconsin 53202 AMPEX the country. Senti letter summarizing your i Phone: (414) 272 -4822 1 background, no resumes, to: T W X: 910 262 1148 Box A -69, Broadcasting. An Equal Opportunity Employer 1

BROADCASTING, Jan. 12, 1970 81 Sales continued Situations Wanted Employment Service Announcers FILM SALES OPPORTUNITIES Two immediate openings for regional sales - THE AMPS AGENCY in- Southern California's Top manager positions with America's largest BY BROADCASTERS FOR BROADCASTERS dependent feature film company. $35,000 TV Personality potential annual earnings. Northeast Serving the broadcasting profession with unripe. average Rated and Midwest areas open. Send resume and Host and PrOdneer of #1 Morn. tent management personnel in these areas: availability dates for interview to Box A -99, ing Show for Over 9 Years Large Mar- Management. Sales, Engineering, Announcing, Broadcasting. ket Only- Brochure on Request. Bookkeeping, Traffic, Secretaries. Send us your r or us it in the area. Bob Mills, 5645 Dartford Way, San resume tape, visit 92120 Diego, Calif. phone 714 -582- e * THE AMPS AGENCY * 2330 All Media Placement Service 3924 Wilshire Blvd., Los Angeles, Calif. 90005 Telephone 213 -388 -3116 WE'LL INVEST IN NEWS A TV SALES EXECUTIVE SEATTLE -PORTLAND INSTRUCTIONS SAN FRANCISCO- L.A. -SAN DIEGO The man tie ant mac ; ne oued ", but ne 2 manan newstea m he's an aggressive self- starter who a will develop A fresh approach to the into tomorrow's sales esecutive, If he Isn't one currenty in medium market ) ready big one. already. He has had TV or radio sales expert. Will gather, produce and air early and late. 2 In- ence: la imaginative, Industrious, personable; and pros that really compliment euh other. yet winning. Nave ton is fully equipped to work effectively with agen- formal informative. Award meteorologist cies and local and regional accounts. too. R toe A -73, Broadcasting. This isn't ready made Job. Given the right I man, we'll invest in him-underwrite his activi- -and groom him fur an Important position with one of the fastest growing CBS affiliates. FOR SALE -Equipment F.C.C. 1ST PHONE IN

It you At the picture, you'll live in o pleasant, 5 WEEKS medium sized mldwestern community. You'll start at up to t7,S0O depending upon your background, TOTAL TUITION $360 and you'll move ahead rapidly with a major NEW AND USED RF EQUIPMENT group UHF station and the market's finest ROOMS and APTS. $15 -520 facility. It you want to build a solid future for One used Adler UST -10, 10 -watt UHF trans- PER WEEK r family and yourself, write us s complete lator. resume of your background and experience. An One RCA TTU -25 UHF transmitter tuned to ATTEND SCHOOL IN interview can be arranged. Channel 30. Glendale, Calif. Box A -63, Broadcasting. Seven Maloney power transformers used with CE TT -25 UHF television transmitter. Un- Fredericksburg, Va. used. In excellent condition. Kansas City, Mo. Five filter chokes used with CE TT -25 UHF television transmitter. Unused. In excellent OR Announcers condition. Two used CE filterplexers used with CE 77- 1336 Main St. 25 transmitter, one each on Channels 22 and _IIIIIIIIIIII1111111111111(1IIIIIIIIIIII(7111111111111t7111111111111Cn1111I1111111t111111-"-, 34. Sarasota, Fla. 33577 Call 813 -955 -6922 TV ANNOUNCER Box A -112, Broadcasting. Are you ready to make the right move? WLW -C, Avco Broadcasting Corporation in Columbus, Ohio is seeking an experienced well- rounded For Sale Stations announcer. capable of performing news, weather, and sports assignments CHAPMAN ASSOCIATES on a top -notch announcing staff. If you llave at least two years experience in media brokerage service television and enjoy a demanding position. send a video tape and resume Beverly Baker Dave .',latson Dick Kozacko THACA, N.y. to: CORVALLIS, ORE. MINNJST. PAUL Keith Horton Tons Roper, 3165 Olentangy River Bill Kepper ELMIRA, N.T. Road, Columbus, Ohio 43202. Charles F. O'Doañell Randolph Gretes CHICAGO Bob McKendrick MEDFORD, NJ. DETROIT PMI I II II I II IIOII I II II111110111111IliI II I II II C1111I IIIC1111111111111CIIIII11111111C111ir G. Paul Crowder NASHVILLE Bob Noel ATLANTA Technical Frank Flynn Bernie Whitaker SAN DIEGO Bill Chapman

Midwest TV Chief Engineer for well established LOCAL SERVICE NATIONWIDE COVERAGE VHF station. Prefer candidates with E.E. degree or equivalent. Starting salary up to $20,000.00 depending on experience. Confidential. Write: Box A -23, Broadcasting. Miss. small daytime 135M 29% Fla. small fulltime 100M Nego Texas small AM & FM 100M cash south small CATV 15M cash N.H. medium fulltime 90M 29% La. medium daytime 75M 15M Programing, Production, Others Ohio medium AM & FM 225M 29% Wash. metro daytime 70 M 29% Ore. metro daytime 115M 29% Ks. metro FM 65M 50% WANTED! Experienced profesional meteorologist, with CHAPMAN ASSOCIATES air skills, for Top Ten market weather reporting. Radio, plus opportunity for future media brokerage service° network and television. Send resume and voice tape to: 2045 Peacht ee Road Atlanta, Ga. 30309 Box A -86, Broadcasting.

82 BROADCASTING, Jan. 12, 1970 FOR SALE (Continued from page 76) KMMM -FM Muskogee, Okla. - Broadcast -Stations Bureau granted CP to replace expired per- continued Christensen Broadcasting Co., Humboldt, mit. Action Dec. 31. Iowa. Requests KHET(FM). WVCC(FM) Linesville, Pa.- Broadcast Bu- Prestonsburg Community College, Pres- reau granted mod. of CP to extend com- South Station tonsburg, Ky. Requests WUKP(FM). pletion date to July 9. Action Dec. 31. North Carolina Central Broadcasters Inc., WPRP -FM Ponce, P. R.-Broadcast Bu- Suburban, major market, radio sta- Dunn, N. C. Requests WQTI(FM). reau granted mod. of CP to extend compl- tion in South. Needs management. tion date to April 1, 1970. Action Dec. 23. 6250,000. Liberal financing possible WFLT(FM) Franklin, Tenn. - Broadcast to responsible Existing FM stations Bureau granted mod. of CP to change ant. - persons. trans. location to 1S mi. southwest of Frank- Box -263, Final aotions lin on Old Southall Cutoff, Franklin. Tenn.; M Broadcasting. change studio location to Carter's Creek WCNA -FM Scottsboro, Ala. - Broadcast Pike, Franklin; remote control location to Bureau granted CP to install new trans. 1.5 ml. southwest of Franklin. Action Dec. NORTHWEST and ant.: ant. height 400 ft.; remote control 19. permitted. Action Dec. 30. . . . fulltime . doing $250,000 yearly WFLT(FM) Franklin, Tenn. - Broadcast good cash flow . asking $275,000 KXFM(FM) Santa Maria, Calif.-Broad- Bureau granted license covering changes. cash or $325,000 terms. cast Bureau granted license to operate; Action Dec. 29. studio and remote control location 106 HAWAII South Lincoln St., Santa Marla, Calif. Ac- WHNR(FM) McMinnville, Tenn.-Broad- cast Bureau granted license covering excellent facility . tion Dec. 24. power station. changes. Action Dec. 31. Several large CATV systems available. KCBL -FM Greeley. Broadcast Bu- Colo.- Radio Station KINE Inc., Kingsville. Tex. TOP 20 reau granted CP to change trans. location to MARKET Turner Hall. Colorado State College -West -Broadcast Bureau granted mod. of CP to .. fulltime 5kw . . . $750,000 on terms. Campus, Greeley; change type trans. and change type trans. and ant. of FM: ant. ant.: make changes in ant. system; ant. height 130 ft.: ERP 3 kw; remote control permitted. Action Dec. 29. AtTebin height 175 ft.: ERP 3 kw; remote control la Rue iL3rolier5 31nc. permitted : change frequency to 91.5 mc. WFMQ(FM) Lebanon, Tenn. -Broadcast Action Dec. 29. Bureau granted mod. of CP to extend com- 116 CENTRAL PARK SOUTH pletion date to March 1, 1970. Action Dec. 30. KWBI(FM) Morrison, Colo. - Broadcast NEW YORK, N. Y. Bureau granted mod. of CP to extend com- KWAM -FM Memphis - Broadcast Bureau pletion date to June 24, 1970. Action Dec. 30. granted CP to make changes in transmis- 265 -3430 sion line. Action Dec. 30. WMOD(FM) Washington- Broadcast Bu- reau granted license covering changes: WHWB -FM Rutland, Vt.- Broadcast Bu- studio and remote control location 1680 reau granted mod. of CP to extend com- Wisconsin Ave., N.W., Washington. Action pletion date to July 25. Action Dec. 31. Dec. 31. WEZR(FM) Manassas, Va. - Broadcast WLBE -FM Leesburg, Broadcast Bu- Bureau granted mod. of license covering CATV Fla.- change In name of licensee to E Z Com- reau granted license covering changes. Ac- munications Inc. Several small S.E. markets tion Dec. 24. Action Dec. 31. WYFI(FM) Norfolk, Va. Broadcast WTWC(FM) -Broadcast Bu- - Bu- Tom Carr, Broker, P.O. Box 66, Urbana, Ill. reau granted CP to change trans. and studio. reau granted license covering changes. Ac- location to Broadway and Holly Ave., Nor- Atlanta, Ga. 30301 tion Dec. 31. folk: change type trans. and ant.: make- WTTV-FM Bloomington, Ind. -Broadcast changes in ant. system; ant. height 205 ft.; Bureau granted license covering changes: ERP 50 kw; condition. Action Dec. 30. remote control 0.6 mi. southeast of Trafal- KIRO-FM Seattle - Broadcast Bureau. LARSON /WALKER gar, near Trafalgar, Ind. Action Dec. 31. granted CP to change type trans. and ant.: & COMPANY make changes in ant. system: ant. height WXAX(FM) Elkhart, Ind. -Broadcast Bu- to 730 ERP 100 Dec. 19. Brokers-Consultants-Appraisers reau granted mod. of CP to change type ft.; kw. Action Los Angeles Washington ant.: ant. height 195 ft.: ERP 50 kw; con- KNDX(FM) Yakima, Wash. - Broadcast dition. Action Dec. 24. Bureau granted mod. of CP to extend com- Announcing the opening of an East pletion date to June 7 (Doc. 15937). Action Coast Office WECI(FM) Richmond, Ind. - Broadcast Dec. 31. Suite 714 1725 Eye Street, N.W. Bureau granted CP to change trans. location Washington, D.C. 20006 (202) 223.1563 to Runyan Canter Earlham College, Rich- WVLE(FM) Kaukauna, Wis. - Broadcast mond: studio location Box 1239, Earlham Bureau granted license covering new FM; College. Richmond: change type trans. ERP 3 kw; ant. height 200 ft. Action Dec. 31.. Action Dec. 30. WWLA(FM) La Crosse, Wis.- Broadcast STATIONS FOR SALE KRNT-FM Des Moines. Iowa Broadcast Bureau granted request for SCA on sub-car- - rier frequency of 67 kc. Action Dec. 24. TEXAS. Exclusive. $63,000. Terms. Bureau granted mod. of CP to extend com- 1. pletion date to July 1, 1970. Action Dec. 19. Daum -Cencky and Co., Ltd.. Neenah- WEST SOUTH CENTRAL. Exclusive. Full Menasha, Wis.- Broadcast Bureau granted KIFG -FM Iowa Falls. Iowa - Broadcast mod. of CP to extend date of 2. time. $40,000 down. Bureau granted license covering changes. completion SOUTHERN CALIFORNIA. Full time FM to June 2. 1970. Action Dec. 24. AM- Action Dec. 31. 3. FM. $200,000. Terms. CALIFORNIA COAST. Prestige market. WGGC(FM) Glasgow, Ky.- Broadcast Bu- Action on motion 4. $300,000. Terms. reau granted license covering changes. Ac- Hearing Examiner Arthur A. Gladstone In tion Dec. 31. Sacramento. Calif. (Town and Country WBZ-FM Boston- Broadcast Bureau grant- Broadcasters Inc.), renewal of license of' ed CP to install trans.: change type ant.: KJML(FM). designated Hearing Examiner make changes in ant. system: ant. height Jay A. Kyle as presiding officer: scheduled prehearing conference for Feb. 2. 1970. and Jac lc L. Stoll 760 ft.: ERP 18 kw. Action Dec. 23. hearing for March 2, 1970 (Doc. 18773).. WTBS(FM) Cambridge. Mass. -Broadcast Action Dec. 18. and ASSOCIATES Bureau granted CP to change trans. and 6381 Hollywood Blvd. studio location to 142 Memorial Drive. Cam- Call letter application Los Angeles, California 90023 bridge: change type ant.: make changes in Area Code 213 -464 -7279 ant. system; remote control permitted. Ac- WCLO -FM. Gazette Printing Co.. Janes- tion Dec. 19. ville, Wis. Requests WJVL(FM). WCHD(FM) Detroit - Broadcast Bureau Call letter aotions granted mod. of CP to extend completion Action Dec. 23. WLAE(FM). WLVH Inc., Hartford. Conn.. Work is something date to May 7, 1970. Granted WLVH(FM). WGGL-FM Houghton. Mich. - Broadcast WJBK -FM Storer Broadcasting Co., De- Bureau granted mod. to CP to extend com- troit. Granted WDEE -FM. pletion date to Feb. 16. Action bec. 31. the handicapped WSWM(FM), Panax Corp., East Lansing. KWLM -FM Willmar, Minn. - Broadcast Mich. Granted WFMK(FM). Bureau granted license covering changes. do. Action Dec. 31. Renewal of licenses, all stations can WNLA -FM Indianola, Miss. Broadcast Bureau granted license covering- changes. Broadcast Bureau granted renewal of li- Action Dec. 31. cense for WRGM Richmond. Va.. subject to Hire them. condition that assignment of license be con- WCTC-FM New Brunswick. N. J.-Broad- summated within 45 days and commission cast Bureau granted mod. of CP to extend be notified. Action Dec. 29. completion date to July 9. Action Dec. 31. Hearing Examiner Chester F. Naumowlcz WBNY -FM Buffalo, N. Y.- Broadcast Bu- Jr. in San Francisco (Chronicle Broadcasting The President's Committee reau granted request for SCA on sub-carrier Co.), renewal of licenses of KRON- FM -TV, frequency of 67 ke. Action Dec. 29. scheduled prehearing conference for Dec.. on Employment of the Handicapped Dec. 24. WVNO -FM Mansfield, Ohio Broadcast 29 (Doc. 18500). Action Washington, D.C. 20210 Bureau granted license covering- changes. Broadcast Bureau granted renewal of li- Action Dec. 31. censes for following: WABC-TV New York;

BROADCASTING, Jan. 12, 1970 (FOR THE RECORD) 83' WAVY -TV and WCVU both Portsmouth, Milian 4 (nne Frances Va.; WKWK Wheeling, W. Va.; WLPM Ownership changes McMillan before, 50% after Action Suffolk, Va. Actions Dec. 19. Dec. 31. Appl ications WRGM(AM) Richmond, Va. - Broadcast a Broadcast Bureau granted renewal of li- Bureau granted assignment of license from censes for following stations and their co- KPAT -AM -FM Berkeley. Calif.-Seeks as- 1540 Radio Inc. to Continental Communica- pending auxiliaries: KHVH Honolulu; signment of license from KPAT Inc. to tions Inc. for $200.000. Sellers: John Edward KNBA Vallejo, Calif.: KVWO -FM Cheyenne. Horizons Communications Corp. of Calif. Grigg. president, et al. Buyers: Henry C. Wyo.; WAIM Anderson, S. C.: WANC -TV for $1,427,350. Sellers: Dickens J. Wright. Wilson. president-treasurer (2623 %), Quanta Asheville. N. C.: WCAC(FM) Anderson, and president et al. Buyers: Edward W. Wood Systems Corp. (26.81%), et. al. Buyers own WDSC -AM -FM Milton, both South Carolina; Jr., chairman of board, Jerome Feniger, WPDX(AM) Clarksburg, W. Va., and WNBE- WFMX(FM) Statesville, N. C.: WJLS Beck- president, William Mulvey, secretary. Messrs. TV New Bern, N. C. Action Dec. 29. ley. W. Va.; WLMS Leominster, Mass.: Wood. Feniger and Mulvey own WRIV -TV N. Y., and each 25% of WALK - WOMT(AM) Manitowoc, Wis.- Broadcast WSIC Statesville. N. C.: WSTP -AM-FM Riverhead, Bureau granted assignment of license from Salisbury, N. C.: WSVS -AM -FM Crew, Va.; AM-FM Patchogue and WRIV(AM) River- John- N. WTRA Latrobe, Pa. head, both New York. Ann. Dec. 19. Manitowoc Radio Inc. to Seehafer and WTIK Durham, C.: son Broadcasting Corp. for $275,000. Sellers: Action's Dec. 24. WKOG(AM) Gordon, Ga. -Seeks assign- Wisconsin Fuel and Light Co., 100 %. Harry ment of license from Cyler D. Garner, debtor K. Wrench Jr., vice president. votes stock in possession, to Piedmont Broadcasting Co. for Wisconsin Fuel and Light. Buyers: Don- for the purpose of forming a new corpora- ald W. Seehafer and Robert C. Johnson CATV tion. Principals: Alfred Dienert, chairman (each 50%). Buyers own KRBI -AM-FM St. of board, Walter F. Bennett, vice president Peter, Minn. Action Dec. 29. (each 25.5 %). Crier D. Garner, president Application (29 %). and D. C. Hardie, secretary- treasurer (20 %). Messrs. Dienert and Bennett each Cable television activities Greeley Video Inc. -Requests distant sig- own 50% of advertising agency. Mr. Garner nals of KTLA(TV), KHF(TV). KTTV(TV) is physican and owns medical center. Mr. The following are activities in com- and KCOP(TV) all Los Angeles. and XEJ- Hardie owns general contracting firm. Ann. (TV). Juarez, Mex., to Greeley, Colo. (Den- Nov. munity- antenna television reported to ver, Colo. ARB -39). Ann. Jan. 2. 26. WBTA(AM) Batavia, N.Y.-Seeks transfer BROADCASTING, through Jan. 6. Re- Actions on motions of control of Batavia Broadcasting Corp. from Harriett S. Gamble, executrix of estate ports include applications for permis- Chief. Office of Opinions and Review in of Edmund R. Gamble (50% before, none sion to install and operate CATV's, Willlamnort, Pa. (Citizens Cable Inc. and after) deceased, to Harriett S. Gamble (none Williamsport TV Cable Co.). CATV pro- before, 50% after). No consideration In- grants of CATV franchises and sales of ceeding, granted motion by Taft Broadcast- volved. Ann. Dec. 29. existing installations. ing Co. and extended time for filing until KFLD(AM) Floydada, Tex. -Seeks trans- five business days following action on joint fer of control of West Texas Broadcasters Franchise grants are shown in italics. request for approval of agreement filed by Holmes, A. Taft Broadcasting Co. and Newhouse Broad- Inc. from Alma B. Robertson Hillsborough county, Fla. -Five firms have and Marshall Formby (as a group. 100% in the unincorporated casting Corp. on Dec. 11 (Doc. 18581). Ac- none to (none applied for a franchise tion Dec. 23. before, after) Vernon Eubank areas of the county: T M Communications before. 34% after), Cecil C. Park and James Co. (multiple CATV owner). a subsidiary Hearing Examiner Chester F. Naumowicz R. Auddell (each none before, 33% after). of the Loa Angeles Times; Golden Triangle Jr. In La Crosse, Wis. (American Cable - Consideration: $85.000. Principals: Mr. Aud- Corp., a subsidiary of Coaxial Communica- vision Corp.). CATV proceeding, ordered dell is former sales manager and assistant tions: Century CATV Inc.: Rahall Com- record reopened: scheduled a further con- station manager of KCTX(AM) Childress. munications Corp.. St. Petersburg, Fla.: and ference for Dec. 30 (Doc. 18629). Action Tex. Messrs. Park and Eubank each own New York (multi- Ann. Teleprompter Cable TV. Dec. 23. 50% of drug store and are pharmacists. ple CATV owner). TM proposed to pay the Dec. 3. county $54 for each mile of county-owned Hearing Examiner Herbert Sharfman In right -of -way used: Golden Triangle offered Paris, Ill. (Cardinal Telecable Corp.). CATV Actions offered of $25.000 after the third year: Century Proceeding. on request Cardinal resched- KZAZ(TV) Nogales. Ariz.-Broadcast Bu- 27 cents per month per customer. and a uled hearing for Jan. 30, 1970 (Doc. 18694). reau granted sale of stock of I. B. C. from minimum of $6,000 annually after the sec- Action Dec. 24. International Broadcasting Co. (3% before, ond year of operation: Rahall proposed 8% none after) to Mrs. Carlotta C. Kirkeby of its gross annual revenue, and an annual (14.75% before. 17.75% after). Consideration: minimum of $10,000: and Teleprompter's $20.000. Action Dec. 24. offer contained no specifics. Translator actions WCJU(AM) Columbia, Miss. Broadcast Ind. &H Video Cable Corp.. Ko- - Kokomo. -C non -exclusive Broadcast Bureau renewal of li- Bureau granted transfer of control of WCJU komo, has applied for a 25 -year, granted Inc. from Lester Williams (71.6% before. franchise. The firm will provide 12 channels censes for following VHF translators: maximum of $20 KO7. K1OCP and KI2CL all Quinault: 31.6% after) to Marion E. Bullock (10% and charge subscribers a KO9BH. K11BQ and K13BM all Mazama: before. 51% after). Consideration: $12.500. for Installation and $4.95 monthly. KO9BL. K11BM and K13BN all Methow: Action Dec. 24. Natick. Mass. -Charles River Cable Tele- KOSAY, K1OBD and K12BA all Winthrop - KVLH(AM) Pauls Valley, Okla.- Broad- vision Co. has applied for a franchise. The Twisp. all Washington. Actions Jan. 5. cast Bureau granted assignment of license firm would charge subscribers $14.95 for in- from Anderson Broadcasting Service to Gar- stallation and $5.95 monthly. Broadcast Bureau granted mod. of CP's vin County Broadcasting Inc. for $111.000. Detroit -A group of local black business- to extend completion dates for following Seller: Edwin A. Anderson, sole owner. men, including the owners of WCHB(AM) UHF translators to June 30. 1970: W42AA Buyers: Phelps County Broadcasting 100 %. Inkster. Michigan. have applied for a fran- Yauco. W46AA Guayama and W83AO Jayuya, Dale W. McCoy Jr., 60 %, et al. Phelps chise. Subscribers would be charged from all Puerto Rico. Action Dec. 30. County Broadcasting owns KTTR(AM) to for installation, and $5 monthly. Rolla. Mo. Mr. McCoy owns KCRB(AM) $10 $20 K74 San Ardo and Bradley, both Calif. - Chanute. Kan. Action Dec. 24. Forest, Miss -Vu -more CATV Inc., New Broadcast Bureau granted CP to make Orleans. has been granted a 25 -year fran- changes in ant. system of UHF translator WPAZ(AM) Pottstown, Pa. - Broadcast chise. Mrs. Jean Coppinger is president of station. Action Dec. 29. Bureau granted transfer of control of Potts- the firm. from Herbert Sin - town Broadcasting Co.. North Plainfield borough, N. J.- Plain- KO9BN Plains, Mont.- Broadcast Bureau berg. Ralph E. P. Mellon, Charles E. Mellon a fran- granted CP to change frequency of VHF and Margaret Livine (as a group. 55% be- field Cablevision Inc. has been granted chise. The firm will pay the township $1.000 translator ch. 9 to ch. 11: change type trans.: fore, none after) to Herbert Scott (45% be- in- make changes In ant. system: change call fore. 100% after). Consideration: $330,000. annually. plus 5% of the gross monthly sign to K11JP. Action Dec. 22. Action Dec. 30. come. N. Y. firms have now ap- N. Broadcast Bu- KJIM(AM) Fort Worth- Broadcast Bu- Rochester, -Five KO8DS Quemado. M.- license from plied reau granted CP to change frequency of reau granted assignment of Va. (multiple CATV VHF from ch. 8 to ch. 9: change K.IIM Br ".adcasting Co. to Broadcast Con- ationso Inc.IrNorfolk. translator : Television of Rochester Inc., trans. location to four miles west of Quemado sultants Corp. for $430.000. Sellers: Everett owner) Cable S. and C. D. Salley and Broadcast Consul- which is affiliated with Coaxial Systems and one mile north of present location: CATV owner): Monroe Cable - change type trans.: make changes in ant. tants Corp. (jointly 100 %). Buyers: Tracy- Inc. (multiple Locke Inc. (97.5 %). and Howard B. Fisher, vision Inc.. owned by WROC -TV, WHEC- sytem: change call sign to KO9JK. Action TV, WOKR -TV. all Rochester. and Strom - Dec. 19. president (2.5 %). Principals of Tracy -Locke: Morris L. Hite, president (40.82 %). et al. berg -Carlson Division of General Dynamics; KO2FT Gold Hill. Ore. -Broadcast Bureau Tracy- Locke. a Dallas based advertising Time -Life Cablemedia of Rochester Inc., granted mod. of CP to change principal agency. owns KCNW(AM) Tulsa, Okla. Mr. in which Time-Life Broadcast, New York community of VHF TV translator station to Fisher has interest in Tracy -Locke and is (multiple CATV owner). has an interest: add Tolo-Seven Oaks. Ore.: change type TV and radio director for that company. and People's Cable Corp. trans.: make changes In ant. system. Action Action Dec. 19. Gordonsville. Va. - American Telesystems Dec. 19. Bethesda. Md., has applied for a KWED(AM) Sequin, Tex. -Broadcast Bu- Corp. at reau granted transfer of control of Sequin 20 -year franchise. The firm will provide KBIAI Marfa and Valentine. both Texas - least 12 channels and pay the city 3% of Broadcast Bureau granted CP to change Broadcasting Cu. from Mrs. Edith O. Kiel income. type trans. of UHF translator. Action Dec. (51% before, none after) to Stanley W. the gross annual 29. McKenzie (4.5% before, 55.5% after). Con- Tacoma, Wash. -Four firms have applied sideration: $92.565. Principals: Mr. McKenzie for a franchise: Cable TV Puget Sound, a KO6EK Menard, Tex. -- Broadcast Bureau is general manager of KWED. Action Dec. division of Tribune Publishing Co.: Tacoma granted license covering new VHF trans- 29. Cable Co.: Telecable Communication Corp.. lator station: specify name as Menard T -V Broadcast Bu- Norfolk. Va. (multiple CATV owner) : and Co-Op. Action Dec. 22. WILA(AM) Danville, Va.- Nation Wide Cabievision Inc., San Carlos, reau granted assignment of license from Bar- owner). Hot Springs Booster TV Inc., Thermopolis. on Broadcasting Corp. to WILA Inc. for $325- Calif. (multiple CATV Wyo.-Broadcast Bureau granted CP for 000. Sellers: Ralph and Judith Baron (Joint- Lake Geneva, Wis.- Southern Wisconsin new VHF translator to serve Thermopolis, ly 83.2 %). George J. Lund (8.4 %). Mr. and Co. Inc. has been granted a 30 -year, nonex- Lucerne District and Owl Creek District on Mrs. Baron each own 40% of WENZ High- clusive franchise. The firm will pay the city eh. 5 by rebroadcasting KTWD -TV Casper. land Springs, Va.. and 25% of WCUM-AM- $1.000 the first year, with an additional Wyo. Action Dec. 30. FM Cumberland, Md. Buyers: Neill Mc-c- $1,000 each succeeding year." 84 (FOR THE RECORD) BROADCASTING, Jan. 12, 1970 On Dec. 17, 1939 -early in World War much of Argentina, was one of the H and after Hitler's panzers had crushed A broadcaster in most important factors in the downfall Poland-a beleaguered Britain's morale Uruguay who is not of the Peron regime. received an inspiring boost from a Señor Fontaina is a newsman's news- bloody, dramatic sea battle that ended easily intimidated man. He believes that every report must in the be credulous and accurate. harbor of Montevideo, Uruguay. Association of Broadcasters ad hoc in- Raul Fontaina, as many other news- The story was described for a listening ternational- relations study committee, Allied world men of past years, began his career by newsmen on Raul Fon- says: "How Raul Fontaina put his life taina's Radio in journalism as a sports writer then as Carve in Montevideo. The and property in jeopardy to help bring ignominious but violent end of the a radio sports reporter. He began his Ger- Peron's downfall is truly of the one sports writing as a sideline with El Pais man pocket battleship Graf Spee, blown great stories of broadcasting's power in and El Diario and then Imparcial, all up by her crew three days after a run- mankind's battle for freedom." ning battle with the in Montevideo. Imparcial sent him to British cruisers Frequently during his broadcast Ajax, Achilles Paris to cover the 1924 Olympic games. and Exeter, was within career, Seiior Fontaina faced diffi- has His first broadcasting was of sports sight of a shore lined with more than cult political pressures because 300,000 of his events. In 1930 he left Imparcial to persons. Radio Carve report- defense of liberty. His stations have ers not only described join a local station. He gave a humorous the final act, but been put off the air at times for brief were credited treatment to sports reporting. He was as first to report that there periods. "Misfortunes," he calls the had been a battle and later joined by his brother Roberto and that the German incidents, that only encouraged his firm quarry would be by his present business partner, Juan scuttled, despite strong belief in freedom. During World War denials E. De Feo. by German sources and Monte- II he consistently promoted the Allied video newspapers. In 1932 Messrs. Fontaina and De Feo cause. During these years his prestige rented Radio Carve, which Mr. Fon- One of the more sensational of increased and gave credence to his 12- Radio Carve's performances, the Graf taina now owns. year fight against dictator Peron. It has Mr. Fontaina has been programing Spee's death only added to a long string been said that Radio Carve, its 50 kw of news firsts for Raul Fontaina. news since 1931. His credo: power covering all of Uruguay and to assist the people at any Señor Fontaina is owner of Radio sacrifice, offering broadcasting as the Carve (cxl6, cxA13), La Voz del Aire mrdern communications medium." (cx24) and Sociedad Anomina de Radio Carve concentrated on news Emisoras de Television y Anexos ifeekittle and Mr. Fontaina founded another sta- (SAETA -TV) channel 10, all in Monte- video. tion to cover sports. The second station was La Voz del Aire. Raul Fontaina has an impressive The new station and Radio Carve history of news beats a in long career were incorporated in 1941 as Sadrep on the air. He has been and still is a with Raul Fontaina as president vigorous fighter Ltda. for freedom. Often the general director and Mr. De Feo struggle and has been at great personal director. risk. as technical It was the constant irritant of 1956, Mr. Fontaina Fontaina's On Dec. 7, Radio Carve criticizing television sta- Argentina's established Uruguay's first dictator Juan Peron that tion, SAETA-TV on channel 10. brought a threat the transmitter would Mr. Fontaina is well -known abroad be bombed. Only the hasty flight of the because his participation in inter- dictator of may have saved the transmit- national broadcasting conferences. He ter. The pilot of the plane simply the National Association of ignored founded the orders and skipped the Broadcasters and was its target. Uruguayan vice president and then president, and Tall. handsome, distinguished and is a leader in the Inter -American bounding with kinetic energy, Señor Broadcasting Association. Fontaina moves about his studios with The U.S. National Association of a sprightliness that belies his age. He is Broadcasters, in March 1969, presented part of the operation and plunges in its first international broadcasting award to do the things that he sees need doing Raul president and di- to Señor Fontaina in ceremonies at -whether pounding a nail in the wall Fontaina- rector general of Sadrep Ltda. its convention in Washington. to hang a picture or finishing a script At that ceremony NAB President at deadline. which owns Radio Carve (cx16, He is famous for a wit cxe13) and La Voz del Aire Vincent T. Wasilewski said the award that was honed in college days when (cx24) and president of Sociedad was "recognition to Raul Fontaina for with several fellow students he founded Anomina de Emisoras de Televi- his years of devoted service to the the comic theater group, Troupe Ateni- sion y Anexos (SAETA-TV, chan- preservation of free broadcasting in ense. The group became very popular nel 10), all in Montevideo, Uru- Latin America, for his contribution as in Montevideo. It gave annual shows guay; b. June 22, 1901, Monte- a pioneer in the development of radio satirizing political and social events of video; employed 31 years at Pen- and television in his country." the time. sion and Retirement National Mr. Fontaina has continued his in- Fund; writer Pais and But Raul Fontaina is best known sports El volvement in public affairs. His latest El Diario, later Imparcial; began among broadcasters knowledgeable is with bringing stability to broadcasting in 1930; rented Radio concern about Latin American broadcasting for Carve 1932; second station ac- Uruguay's inflation- ridden economy. his unrelenting fight in the interest of quired 1935, La Voz del Aire; Twenty of his proposals for placing the freedom. founded SAETA -TV, channel 10, economy on an even keel were adopted Arch Madsen, president of the Bon- in 1956; m. Maria Celia Minelli, last year by the present Colorado neville station group based in Salt Lake May 31, 1941; children -Raul, party government of his close friend, City, and chairman of the National Milton, Pablo, Maria Celia. President Jorge Pacheco Areco.

BROADCASTING, Jan.. 12, 1970 85 fdilmials

Prudent way out Tolls and lines Two more strike applications against existing television For the first time since the beginning of interconnected stations have been filed, these in Florida, in tribute to broadcasting nearly a half-century ago, there emerges the the near anarchy now prevailing in the FCC's license -re- prospect of competition in the common -carrier field. pewal procedures. More and more are certain to be filed Interlocking companies, including Microwave Communi- until the government restores order. cations Inc. in the Middle West and MCI Pacific Coast Inc., One attempt to straighten things out is being made by as well as data -processing entities, are venturing into the FCC Chairman Dean Burch who, as reported in a "Closed communications service field with projected ground-based Circuit" item in this publication Dec. 29, 1969, is urging microwave systems. They are oriented more toward data his colleagues to adopt a new policy statement. The state- transmission but they can develop the interconnection ment would commit the FCC to give preference to an exist- capability for TV and radio, to offer competition, albeit ing licensee who, in a comparative hearing with a rival ap- limited, to AT &T. plicant, proved he had substantially served the needs and The magnitude of the recent AT &T rate increases has al- interests of his audience. ready triggered vexing problems for networks and their affili- The principle advanced by Mr. Burch's draft is hardly ated stations. NBC -TV and CBS-TV have ordered cuts in revolutionary. It would do no more than to revive an FCC affiliate compensation to offset at least part of the hikes, but policy that had stood for 20 years until, in a freak vote by at the same time are adding commercial availabilities in their only four of the seven commissioners, it was scrapped in late -night programing to the chagrin of some broadcasters a decision that awarded the channel of the Boston Herald - who feel they are now overloaded. Traveler's WHDH-Tv to a rival applicant. It would do less The third network -ABC -TV -has decided to absorb all than the amendment to the Communications Act proposed by of its inconnection increase at least for the first year. Senator John O. Pastore (D- R.I.), chairman of the Senate In 1940 broadcasters were faced with a dilemma. The Communications Subcommittee. The Pastore bill (S -2004) American Society of Composers, Authors and Publishers would prohibit the FCC from accepting applications for had served notice it wanted sharply increased royalties. occupied facilities unless it had first found the occupants Since there was no other source of music supply except for disqualified to go on operating. the antiquities in the public domain, broadcasters were The Burch approach, being milder than the Pastore, forced to create their own, and Broadcast Music Inc. was may also be less vulnerable to political attack. Not in born. BMI gradually established a position as a competitor memory has any proposal involving broadcasting been sub- in what had been substantially a closed music market. There jected to more distortion than has the Pastore amendment. are still problems in music licensing, but where competition A chief argument used by opponents, after invention in exists, bargaining is possible. the offices of FCC Commissioner Nicholas Johnson, likens If reasonable interconnection traffic were asked by AT &T, the broadcaster at renewal time to the elected official at broadcasters would not be driven to search for alternatives. election time. This argument says that the Pastore bill, In its long history AT &T, until quite recently, has been re- applied to politics, would require an incumbent to be im- garded as expertly managed and unsurpassed in its relations peached before anyone else could run for his office. with government, public and industry. AT &T has been the A less twisted version of the same reasoning would make quintessence of corporate dignity -the biggest and most re- it obvious that as matters now stand, with the WHDH case spected American institution next to government itself. Late- as precedent, the incumbent broadcaster who stands for ly the image seems to have tarnished. "re- election" is prevented from running on his record. The three- member "majority" that gave wrmH's channel to an untested competitor expressly eliminated from consideration the history of WHDH's service to the public. The award was made because the winner had no other media ties and promised more integration of ownership and management. Upon issuance of that decision every licensee with multimedia holdings or numerous stockholders became a target. Which is it to be -the Burch statement adopted as FCC policy or the Pastore bill as legislation? Perhaps an accommodation can made. But the end product must be legislation or legislative direction that cannot be easily ignored. As the FCC itself proved in the wtmH case, FCC policy can be brushed aside at the whimsy of as few as three commissioners. If politics is the art of the possible, the politic solution here may be the adoption of the Burch statement as FCC policy, the official recognition of the statement by the Senate Communications Subcommittee and the deferral of action on the Pastore bill with the understanding that the FCC will not change the Burch policy without authorization from the Hill. That would give the broadcasters a reasonable measure of protection at the avoidance of the grinding "Bureau of missing persons? That long lost husband in job of getting legislation from both Senate and House. Secret Storm is doing a beer commercial right now!"

86 BROADCASTING, Jan. 12, 1970 COPS & ROBBERS IS NOT A GAME!

Houston and the fine men and women who serve in its Police Department were faced with a familiar big city problem ... an alarming increase in the crime rate, compounded by a critical shortage of manpower and a resultant sag in police morale. KPRC -TV thought its neighbors needed to know more about the problem, so we produced a documentary film underlining the situation. And since it seemed fairly clear to us that a pay raise was needed to

1) encourage young people to undertake a career in police work and 2) bolster morale, KPRC -TV undertook an editorial campaign to convince its neighbors this was the proper course. Our neighbors agreed, voted a major pay raise, and now are getting better police service from a larger, more

efficient police department. We think that's part of our job as .. .

ß00D NEIG ) rl J Jj

ward Petry & Go., National1 Representatives NBC in Houston on Channel 2 In Rochester, when issues get hot, WROC -TV NBC 8 airs the cold facts.'

The program's called CROSSFIRE! and it's carried thrice weekly, from 9 -9:30 am, to better acquaint the Rochester, N. Y. audience with all sides of important, current issues, whether they be social, political or philosophical. What's our aim? It's to inform and educate. As a cool medium, we recognize our responsibility to get the facts on hot issues to our citizens. It's a matter of community involvement ... a Rust Craft tradition in Augusta, Buffalo, Chattanooga, Jacksonville, Philadelphia, Pittsburgh, Rochester, Tampa and Wheeling- Steubenville. Rust Craft Broadcasting ... the company that takes time (on and off the air) to serve.

RUST -CRÄI i BROADCASTING