FIELD GUIDE About Us
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BROOKFIELD PROPERTIES FIELD GUIDE About us Brookfield Properties ranks among the strategic and operational guidance largest retail real estate companies in to retail start-ups, emerging brands, the United States. Our retail group’s and Fortune 500 companies in need extensive portfolio of mall properties of curated direction while leasing spans the nation, encompassing retail space. We understand the 162 locations across 42 states and key challenges that brands face in representing over 146 million square shopping centers and can help craft feet of retail space. We’re focused a clear roadmap for growth. As exclusively on managing, leasing, vested and long-term partners, we and redeveloping high-quality offer unparalleled insight along retail properties. the path toward accelerated and sustained value creation in our Our retail group’s Retail Development shopping centers. team is responsible for providing HEADQUARTERS CHICAGO Retail Properties 162 States 42 Inline & Freestanding GLA 56 million Total Retail GLA 120 million Properties in the Top 20 DMA’s 47 Our Specialties • Mobile Boutiques • Flagship Locations • Microstores • Pop-Up Shops • Experiential Events • Concept Stores / Retail Labs • Shoppable Walls Why brick and mortar? Curation is key Brookfield Properties owns over 98 Our Retail Development team The marketplace of the future will feature the right tenants to foster face-to-face million square feet of high-quality is capable of assisting all kinds of interactions via compelling shopping, dining, and entertainment experiences. retail real estate in the United States. retailers—from emerging brands We’ve carefully curated our portfolio to established companies—build FOOD & BEVERAGE PERSONAL CARE HOME FURNISHINGS of properties, exclusively owning A or renew their brick and mortar and B malls. Traffic at our malls presence. We’re here to help you is up, retail space is leased, and enhance brand awareness, launch redevelopment projects continue to flagship locations, generate drive new and existing customers to greater consumer engagement, our shopping centers. and much more. ENTERTAINMENT HEALTH & WELLNESS ONE CHANNEL BIG BOX ELECTRONICS GROCERY PHYSICAL RETAIL WINS Don’t take it from us... Discover brands that have succesfully moved into brick and mortar stores. 91% WARBY PARKER Warby Parker leverages stores 91% of retail sales still take place to attract new customers who in brick and mortar locations. may not have been comfortable buying glasses online, growing its physical store footprint like the one found at Oakbrook Center. ICSC Analysis | Share of Web Traffic Growth 804 store openings / closures BONOBOS 13 weeks pre- vs. 13 weeks post-opening Bonobos realized the need for its consumers to touch and feel their clothing, and expanded into a storefront concept, opening at Oakbrook Center and Tysons ESTABLISHED BRAND +27% Galleria (pictured). STORE OPENINGS NEW RETAILER +32% STORE OPENINGS COTOPAXI Cotopaxi is taking their e-commerce business to brick and mortar in order to connect their “do good” Source: Hitwise, BPR Salesforce, “The Halo Effect – How Bricks Impact Clicks” ICSC, 2018. brand mission to communities in real-time, opening their first permanent location, outside of their office showroom, at Fashion Place. Brookfield Properties grows brands Case studies You’ve grown your brand this far. Ready for the next step? ADORE ME Lingerie e-tailer, Adore Me, partnered exclusively with PARTNER WITH US Brookfield Properties to launch Partner with us to discuss opportunities, explore our their first five brick and mortar retail real estate knowledge, and discover the right stores in the U.S. space for your brand. UNTUCKIT POP-UP In 2011, Untuckit launched their Venture into brick and mortar. Test concepts, first line of 15 shirts. In 2016, merchandising, and strategy through a pop-up. Brookfield Properties partnered with them to open 11 stores in IN-HOUSE DESIGN: Use the exclusive design services at Brookfield Properties’ retail group to see your vision come to life. our portfolio. IN-HOUSE MARKETING: Partner with Brookfield Properties’ marketing and PR department for dedicated marketing support on our channels to make your pop-up pop. M.GEMI M.Gemi’s #MGemiAndiamo truck began with Brookfield Properties GROW CONCEPT as a pop up at Tysons Galleria, then We have a variety of options to grow your brand’s soon after grew to more locations concept. These include opportunities from routing a by unveiling their concept at Water pop-up tour of multiple locations, signing a short-term Tower Place and Oakbrook Center. 1-year lease space, to building your first in-line store. DIGITAL NATIVE & EMERGING BRAND CLIENTS Adore Me, Amazon, Amerisleep, Bonobos, Burrow, Casper, Charles Tyrwhitt, STOREFRONT GROWTH Cotopaxi, Daniel Wellington, Eyebobs, Fabletics, Facebook, Fashion Nova, Flying Open multiple locations at our properties. Tiger, Google, Hello Kitty Café, Indochino, Innisfree, Invisalign, Lululemon, Lyft, M.Gemi, Microsoft, Ministry of Supply, ModCloth, Monica + Andy, Morphe, IN-HOUSE INTELLIGENCE: Let our Business Intelligence and Analytics team assess target consumers, trade area, market details, Nespresso, Peloton, Samsung, Savage x Fenty, Scout & Molly, Stance, Sugarfina, and more so you can make the best decisions for new locations. TAYLRD, The Grommet, Trivago, Uber, Untuckit, Warby Parker, Wayfair, and more. Property Map 2 7 1 4 3 5 3 6 2 1 2 1 1 2 1 3 3 3 1 1 2 4 1 2 1 3 2 1 1 7 4 2 5 1 4 10 2 3 3 4 9 1 6 5 6 2 7 6 4 5 8 7 4 1 1 1 2 2 2 5 7 1 2 1 2 1 1 1 1 6 1 3 5 3 4 12 16 2 11 8 1 3 2 1 2 1 1 3 4 2 1 3 4 15 2 14 3 1 2 1 3 2 2 5 3 6 6 2 1 9 5 1 4 1 2 1 2 13 3 1 3 10 3 2 6 1 7 8 1 9 5 4 2 1 4 6 10 5 3 6 2 1 2 4 3 3 1 8 4 12 11 2 3 1 1 7 2 5 5 7 9 3 10 6 2 3 The Mall in Columbia • Columbia (Baltimore) 6 Valley Hills Mall • Hickory 4 Mondawmin Mall • Baltimore 5 Towson Town Center • Towson (Baltimore) OHIO 6 White Marsh Mall • Baltimore 1 Beachwood Place • Beachwood (Cleveland) 2 Kenwood Towne Centre • Cincinnati MASSACHUSETTS 1 Natick Mall • Natick (Boston) OKLAHOMA 1 Quail Springs Mall • Oklahoma City MICHIGAN 2 Sooner Mall • Norman (Oklahoma City) Property Listings 1 Birchwood Mall • Fort Gratiot (Port Huron) 3 Washington Park Mall • Bartlesville 2 The Crossroads • Portage (Kalamazoo) 3 Grand Traverse Mall • Grand Traverse (Traverse City) OREGON 4 Lansing Mall• Lansing 1 Clackamas Town Center • Happy Valley (Portland) ALABAMA GEORGIA 5 RiverTown Crossings • Grandville (Grand Rapids) 2 Pioneer Place • Portland 6 Southland Center • Taylor (Detroit) 1 Riverchase Galleria • Hoover (Birmingham) 1 Augusta Mall • Augusta 7 Westwood Mall • Jackson 2 The Shoppes at Bel Air • Mobile 2 Cumberland Mall • Atlanta PENNSYLVANIA 3 North Point Mall • Alpharetta (Atlanta) MINNESOTA 1 Neshaminy Mall • Bensalem (Philadelphia) ARIZONA 4 Oglethorpe Mall • Savannah 2 Park City Center • Lancaster 1 Apache Mall • Rochester 1 Park Place • Tucson 5 Peachtree Mall • Columbus 2 Crossroads Center • St. Cloud 2 Tucson Mall • Tucson 6 Perimeter Mall • Atlanta RHODE ISLAND 3 Ridgedale Center • Minnetonka (Minneapolis) 3 The Mall at Sierra Vista • Sierra Vista (Tucson) 7 The Shoppes at River Crossing • Macon 4 River Hills Mall • Mankato 1 Providence Place • Providence ARKANSAS HAWAII MISSISSIPPI SOUTH CAROLINA 1 The Mall at Turtle Creek • Jonesboro 1 Ala Moana Center • Honolulu (Oahu) 1 The Mall at Barnes Crossing • Tupelo 1 Columbiana Centre • Columbia 2 Pinnacle Hills Promenade • Rogers 2 Prince Kuhio Plaza • Hilo (Big Island) 3 Whalers Village • Lahaina (Maui) MISSOURI TEXAS CALIFORNIA IDAHO 1 Columbia Mall • Columbia 1 Baybrook Mall • Friendswood (Houston) 1 1 Union Square • San Francisco (non-managed) 2 Deerbrook Mall • Humble (Houston) 1 Boise Towne Square • Boise 2 Plaza Frontenac • St. Louis 2 Bayshore Mall • Eureka 3 First Colony Mall • Sugar Land (Houston) 2 Grand Teton Mall • Idaho Falls 3 Saint Louis Galleria • St. Louis 3 Chula Vista Center • Chula Vista (San Diego) 4 Hulen Mall • Fort Worth 4 Fig Garden Village • Fresno 3 Silver Lake Mall • Coeur de Alene (Spokane, WA) NEBRASKA 5 North Star Mall • San Antonio 5 Galleria at Tyler • Riverside 6 The Parks Mall at Arlington • Arlington (DFW) ILLINOIS 6 Glendale Galleria • Glendale (Los Angeles) 1 Westroads Mall • Omaha 7 The Shops at La Cantera • San Antonio 7 Mt. Shasta Mall • Redding 1 605 N. Michigan Avenue • Chicago 8 Sikes Senter • Wichita Falls 8 NewPark • Newark (San Jose) 2 830 N. Michigan Avenue • Chicago NEVADA 9 Stonebriar Centre • Frisco (DFW) 9 Northridge Fashion Center • Northridge (Los Angeles) 3 Market Place Shopping Center • Champaign 1 Fashion Show • Las Vegas 10 Town East Mall • Mesquite (DFW) 10 Otay Ranch Town Center • Chula Vista (San Diego) 4 Northbrook Court • Northbrook (Chicago) 2 The Grand Canal Shoppes • Las Vegas 11 Willowbrook Mall • Houston 11 Southland Mall • Hayward (San Jose) 5 Oakbrook Center • Oak Brook (Chicago) 3 Meadows Mall • Las Vegas 12 The Woodlands Mall • The Woodlands (Houston) 12 Stonestown Galleria • San Francisco 6 Spring Hill Mall • West Dundee 13 The Shoppes at Carlsbad • Carlsbad 7 Water Tower Place • Chicago NEW JERSEY UTAH 14 Valley Plaza • Bakersfield 1 Bridgewater Commons • Bridgewater 1 Fashion Place • Murray (Salt Lake City) 15 Visalia Mall • Visalia INDIANA 2 Monmouth Mall • Eatontown 16 West Valley Mall • Tracy 1 Glenbrook Square • Fort Wayne 3 Paramus Park • Paramus VERMONT 4 Willowbrook • Wayne 1 Maple Tree Place • Williston COLORADO IOWA 5 Woodbridge Center • Woodbridge 2 CityPlace • Burlington 1 Park Meadows • Lone Tree (Denver) 1 Coral Ridge Mall • Coralville (Iowa City) 2 Southwest Plaza • Littleton (Denver) 2 Jordan Creek Town Center • West Des Moines NEW MEXICO VIRGINIA 1 Animas Valley Mall • Farmington 1 Chesterfield Towne Center • Chesterfield (Richmond) CONNECTICUT KENTUCKY 2 Coronado Center • Albuquerque 2 Lynnhaven Mall • Virginia Beach 1 Brass Mill Center • Waterbury 1 Florence Mall • Florence (Cincinnati, OH) 3 North Plains Mall • Clovis 3 Tysons Galleria • McLean (Washington D.C.) 2 The Shoppes at Buckland Hills • Manchester (Hartford) 2 Greenwood Mall • Bowling Green 3 The Shops at Somerset Square • Glastonbury (Hartford) 3 Mall St.