Mobility Application Strategy Education Dwayne Stafford, AT&T Mobility Mobility Account Manager-Applications

© 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners. Evolving Trend in Education

• Education paradigms are shifting to include online learning, hybrid learning, challenge-based activity learning, and collaborative models – Budget cuts have forced schools to find alternatives to the exclusive face-to-face learning model – Abundance of free or low cost high quality education contents which Institutions must consider the unique value they add – The work is increasingly collaborative, driving changes in the way student projects are structured – Learning model that is more student-centered, allowing them to take control of how they engage with a subject and to brainstorm and implement solutions. • People expect to be able to work, learn, and study whenever and wherever they want • The technologies we use are increasingly cloud-based, and our notions of IT support are decentralized • As the cost of technology drops and school districts revise and open up their access policies, it is becoming increasingly common for students to bring their own mobile devices

2 © 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated Source: NMC Horizon Report http://www.nmc.org/pdf/2012-horizon-report-HE.pdf, companies. All other marks contained herein are the property of their respective owners. http://www.nmc.org/pdf/2012-horizon-report-K12.pdf Classroom Evolution From teacher-centric to student-centric

2020

B. C.

2011

1950

Student Centric Classroom • Teachers as mentor, problem solver, and support person • Personalized learning

3 © 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated • Blended learning companies. All other marks contained herein are the property of their respective owners. • Project based learning Evolving Technology Trend

− 27% implementing or maintaining cloud computing and 31% have developed a written strategic plan (K-12) • Cloud Computing − Cloud % of IT spend in 2-years is 17%, and growing to 37% in 5-years < 1 years • Mobile devices & Apps − Education App is ~2% of total Apps downloaded in 1q’12, up 24% from 4q’11 • Tablet Computing − Tablet ownership among college students tripled from 7% in ‘11 to 25% in ’12 − Ownership of standard tablets among college-bound high school seniors has quadrupled from 4% in ‘11 to 17% in ‘12

− Analytics is the interpretation of a wide range of data produced by and gathered • Game-Based Learning on behalf of students in order to assess academic progress, predict future 2 – 3 years • Learning Analytics performance, and spot potential issues • Personal Learning − PLE enables students to determine the style and pace at which they learn while exposing them to technologies that they may not otherwise encounter in Environment (PLE) traditional classroom settings

• Gesture-Based Computing − Gesture-based, such as iOS, Android, Microsoft Kinetics, and Nintendo Wii • Internet of Things − Connected (smart) devices − Virtual and real blended reality, 3D 4 – 5 years • Augmented Reality − User interface with touching, hand and arm motion, body movement, natural • Natural User Interfaces language

Source: (1) Tablet stat: http://www.pearsonfoundation.org/downloads/PF_Tablet_Survey_Summary_2012.pdf ; (2) 4 © 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T Tech trend : NMC Horizon Report http://www.nmc.org/pdf/2012-horizon-report-HE.pdf, marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated http://www.nmc.org/pdf/2012-horizon-report-K12.pdf (3) App : Strategy Analytics : companies. All other marks contained herein are the property of their respective owners. http://irc.att.com/consultants/StrategyAnalytics/2012/report07347.xls Seeking exponential change AT&T Foundry innovation center and $3.8m donation to Gamedesk

Aspire Mentoring Program Fast Pitch Learning Laboratory We will broaden our community The AT&T Foundation will use fast pitches to A learning laboratory will be created to engagement platform to educate, inspire identify new technology solutions needed by model the future of learning. New and support AT&T employees who are schools or non-profits in raising graduation technologies, digital tools and resources, passionate about helping high school rate of underserved students. that align with academic standards, will be students succeed in the classroom and in life developed by partners. through skills mentoring, e-mentoring and Hackathon an enhanced Job Shadow program. On June 8-9, we hosted a hackathon at the New Online Portal Foundry Innovation Center in Palo Alto, CA The online portal will provide free access to New Website bringing together students, educators, and digital learning content for teachers and Aspire is developing a new online presence. developers to develop innovative education students adopting innovative education Its new website will include blogs, technologies. Future hackathons will be technologies. collaboration tools, articles, and resources hosted in Dallas, NYC, Boston, Seattle, and for facilitating knowledge sharing. Raleigh.

5 © 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated Source: AT&T Foundation – Aspire Briefing Deck – June 2012 – 6t-12- companies. All other marks contained herein are the property of their respective owners. 12 and interview with Foundation and Aiko What we heard from stakeholders Design research interview led by Foundry

Motivation Needs Students Students are demanding content be • To be delivered an experience that is interoperable delivered based around its between any device or screen and that adapts and relevance to real world applications customizes to their individual learning style, needs and that they be engaged with high and excitement expectations Teachers Teachers are entrepreneurial and • To try out new teaching methods and tools without a want what’s best for their classroom lot of overhead with confidence in the technology and their students. They want to be and delivery recognized for their students’ • To deliver each student an individualized learning progress and achievement experience based on the students learning preferences and level of education Schools To bring the best tools to students • A flexible, individualized technology roadmap that and classrooms that support them supports them towards a goal with software, devices in achieving, assessing and reporting and infrastructure. They want to know they will stay progress and improvements relevant and free to get the best for their students now and as technology changes and develops • Real-time information about student and classrooms to know when intervention is needed or when to and 6 © 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T share best practices marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners. What we heard from stakeholders

Motivation Needs District To continue to improve their • Real-time data about school and teacher district’s ratings and drive to performance to support positive initiatives and deliver education that matches intervene when required state standards • Granular data that supports the rapid iterative models that help them identify good practices State To showcase the value of money • To support the adoption of technology to allow and initiatives that they are schools to more easily share the work they are doing supporting in different school and give their schools the easiest way to get systems assessment data to the state consistently Parents To keep their kids best interests at • To be informed and supported in being as involved as the center of the school and make they can be the most of the tools and time they • To be ensured that the actions they are taking around have supporting their kids are the right ones Ed-Tech To capitalize on the adoption of • Distribution, sales, and support of their products into companies technology for new methods of schools delivering education while using • To make their solutions readily available to schools knowledge from other industries to and easy to buy bring paradigm shifting • To have their products work collaboratively with a

7 © 2012 AT&T Intellectualtechnologies Property. All rights reserved. into AT&T, the classrooms AT&T logo and all other AT&T suite of other products that a school may want to use marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners. Today’s Higher Education Challenges Student Achievement, School Safety, Serving Digital Natives, State and Local Budget Deficits

Create 21st Century Deliver Safe and Secure Create Connected Classrooms for Digital Learning Environments Campuses Natives

8 © 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners. AT&T In Higher Education Help to Transform Campus Life, Teaching and Learning

Traditional Campus Connected Campus

Transformation

• Limited education technology • Campus-wide Wi-fi coverage in the classroom with public and private options • Limited technology amenities • Mobilized university applications in student housing • Technology rich learning • Spots of Wi-fi coverage on environments campus • Dorms with the latest technology amenities • Online options to brick and 9 © 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T mortar classes marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners. Education Ecosystem Interactions

School Students Administration Parents Community Faculty Citizens

Education Community Reform, Accountabilities Communities Mobilization, & Alumni Consumerization Teaching Research & Learning Responsibility Partners Government Food Service Supply Payments & Chain Governance, Funding Agencies Regulatory Compliance, Contractors & Accreditation Finance Supplier Communities Communities

Banks & Credit Regulatory & Student Loan Technology & Compliance Grant Programs Networking Transportation Communities Resources Federal Accreditation Dept of Ed Bodies Board of Regents State Dept / School Board of Ed

© 2011 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated 10 companies. All other marks contained herein are the property of their respective owners. What does your Mobility Technology Plan look like? “By the end of 2013, 80% of all educational institutions will have a mobility learning application implemented to enhance the student’s campus experience.” ~ Gartner

Key Initiative Focus

IT governance is the set of processes that ensure the effective and efficient IT Governance use of IT in enabling an organization to achieve its goals.

Strategic planning is the process of translating the enterprise's vision and IT Strategic Planning mission into how resources, including IT's capabilities, are deployed to generate maximum value for stakeholders.

Successful innovation must combine creativity with process to transform Innovation Management novel ideas into business value. Innovation management requires a clear strategy, a business focus and a defined process model.

Enterprise Application Suites Enterprise application suites and ERP improve business processes and information usage by integrating functions such as finance, order and ERP management and purchasing into a set of interconnected modules.

Cloud computing is a style of computing where scalable and elastic IT-related Cloud Computing Innovation capabilities are provided as a service to customers, using Internet technologies.

Vendor management is the discipline of managing, administering and guiding Vendor Management vendors in an organized way to drive the right behaviors (product or service elements) to IT or business outcomes.

Source : Gartner (January 2013)

11 © 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners. MTP (Mobile Technology Plan) issues to consider

BYOD Coverage SIS,LMS and ERP Systems Remote service requests/Work Orders Emergency Alerts Financial transactions ePTT (Push to Talk) Asset Tracking

12 © 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners. The Mobile Applications Challenge – What Now?

Target Organization Platforms Goals

Security Target Devices

Resources

13 © 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners. AT&T Toggle A Bring Your Own Device (BYOD) Solution

Organizational Considerations

Increased Mobilization Efficiency with mobile ~46% of organizations will be mobile only technology transformation (smartphone + tablet) by 2016

Device and Application Proliferation Enabling a dynamic By 2016 1.7B devices in the enterprise productive workforce (38% smartphones, 24% Tablets and 38% PC)

Growing BYOD Adoption Protect organization data and ~50% of businesses will mandate BYOD by control business liability 2017

Gartner; “Bring Your Own Device: The Facts and the Future” April , 2013

15 © 2014 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. Where’s the Difference? 80% of the US workforce does not have authorized access to company specific data1

Traditional Device Management Mobile Workspace Management Full control - limited flexibility Specific control - user choice

• Full corporate control • Management of • Limited employee privacy workspace • Restrictive device choice • Employee privacy • Device-level VPN • Personal preferred • Per device cost device • Container management • Application-level VPN • Per user cost

1160M US Workforce size, ~20% have corporate provided devices (Telesoft Study)

Work mode Provide highly secure access like a company-owned device to: - Corporate email - Business-approved applications - Business Contacts - Work Calendar Personal mode Use personal smartphone or tablet to: - Connect to social networks - Watch videos - Use personal applications

17 © 2014 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. Toggle Voice and Data Allotment Feature Control wireless expense with dual voice and data allotment options Toggle Voice

Empower users with a distinct business phone number with voicemail and Caller ID. • Integrated with business contacts • Available across carriers

Toggle Data

• Allows customers to activate and pay for an extra bucket of data for employees who are subscribers of eligible AT&T wireless service plans

• 300MB of data is included as part of AT&T Toggle premium package

• Track the data usage using the AT&T Toggle Manager platform

Toggle Data Plan, AT&T Toggle Voice, and the data allowance of Toggle Premium may not be downloaded and/or used outside the United States.

A custom app store that allows users fast, simple and highly secure access to the latest corporate- approved mobile apps, tools and content. • Provides employees on-demand access to custom and corporate- approved available commercial applications and content with Apple app store and Google Play integration. • Allow IT to maintain control over which tools are appropriate for the enterprise. • Move IT deployment towards a self-service model where users download what they need.

19 © 2014 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. AT&T Enhanced Push-to-Talk The next generation of push-to-talk mobile communications from AT&T The AT&T Enhanced PTT Value Proposition

AT&T provides the industry’s most comprehensive cellular push to talk offering, including:

Superior Push-to-Talk features Broad choice of devices and The power of the AT&T Exceptional enterprise support and user experience platforms network

• Sub-second latency • User-friendly Corporate • Enhanced PTT provides • Wide device choice Administrator Tool excellent performance • Fast call setup times including rugged/non- on both AT&T’s 3G and • Supports large contact lists • View real-time rugged Android™, Apple 4G networks – including and talk groups – at no extra presence/status of your iOS™, BlackBerry™ and LTE rugged feature phones cost talk group members • Make push-to-talk calls • Can leverage AT&T’s • Supervisory override over compatible Wi-Fi • Intrinsically Safe and non- enterprise deployment functionality networks on select camera devices available services (MSS), enterprise devices • Optional interoperability application solutions, direct- with LMR systems** bill for non-stocked devices • Network reach: HSPA+ and more on ~100% of the US mobile network coupled • integrated dispatch with >200K Wi-Fi functionality hotspots around the globe

…all from a trusted wireless solutions provider with a commitment to the future of Push To Talk services • 4G speeds not available everywhere • ** Interoperability requires equipment not available from AT&T

21© 2013 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.

AT&T Enhanced PTT – Key Features

• Performance: High performance with sub-second latency and capacity with fast setup times • Scalability: Large contact lists (up to 1000 contacts) and talk group sizes (up to 250 participants per corporate-defined talk group / up to 30 per ad hoc/on-device defined talk group) plus support for up to 100 talk groups in corporate admin tool

• Inter-enterprise (shared) talk group calls – hold calls between your company’s group and others when you need it, one-to-one or in groups • Ad hoc talk groups – create groups on the fly • Alerting features – lets users know if a push-to-talk call is coming in, even if the user is in a phone call, or the phone is on silent • Supervisory override – supervisors can take priority on the call when needed • Privacy mode – mute or lower push-to-talk volume when devices are on silent • Instant Personal Alerts – “ping” someone to let them know when you want to talk • Over the air downloadable client – add the service easily to new smartphone devices • Ease of management: Corporate Administrator Tool can centrally manage contacts and groups for employees in real time. • Interoperability: Optional integration with Land Mobile Radio (LMR) systems – additional equipment not available from AT&T required 22 Actual product may not contain all described features, and may contain features different from, or in addition to, described features. This document is not an offer, commitment, representation or warranty by AT&T and is subject to change. Key Competitive Advantages of Enhanced PTT*

• More coverage options • Supports 3G HSPA and 4G HSPA+ • Only major carrier push-to-talk solution to support 4G LTE** • Only major carrier push-to-talk solution to support Wi-Fi • Supports enterprise friendly features out of the box with no professional services requirement or additional monthly charges: • User-friendly Corporate Admin Tool • Up to 1000 contacts on each device • Up to 250 members per talk group • Supervisory Override capability • More device and platform choices • More smartphones supported than all other carrier push-to-talk services combined • Specialty non-stocked devices available as well • Optional Integrated Dispatch service to monitor and view your PTT users in real time

*Features may vary by device **Limited 4G LTE availability in select markets. LTE is a trademark of ETSI

23 AT&T Enhanced PTT Compatible Smartphones*

Samsung Samsung Samsung NEC Terrain Apple iPhone Apple iPhone Rugby Pro Galaxy S III Galaxy S4 4/4s 5/5s/5c Rugged Android Android Standard S4 and Rugged Android iOS 6/7 iOS 7 smartphones smartphone with smartphone Galaxy S4 Active smartphone with smartphones PTT key IP-67 versions QWERTY + PTT key 4G LTE & Wi-Fi 4G LTE & Wi-Fi 4G LTE & Wi-Fi 4G LTE & Wi-Fi 4G HSPA+ & Wi-Fi 4G LTE & Wi-Fi

Also compatible with: • Samsung Galaxy S II Skyrocket • Samsung Rugby Smart BlackBerry BlackBerry Motorola Intermec • BlackBerry Bold 9900 Bold 9900 Curve 9360 ES400** CS40** non-camera BlackBerry 7 BlackBerry 7 Rugged WM 6.5 Rugged WM 6.5 smartphone with smartphone with smartphone with smartphone with side PTT key side PTT key QWERTY + PTT key QWERTY 4G HSPA+ & Wi-Fi 3G HSPA & Wi-Fi 3G HSPA & Wi-Fi 3G HSPA & Wi-Fi

* Device24 availability and specifications are anticipated only and subject to change without notice. Not all features may be available on all devices. ** Non-stocked devices are not available via Premier or AT&T retail stores, but may be purchased direct from AT&T through ABS sales or from selected authorized third-party AT&T dealers. Enhanced PTT: Easy-To-Use Interface

Set your presence to “available” or “do not See the presence status of all disturb” for privacy your contacts in near-real time

Push the on-screen button Easily select talk groups or (or side key if available) to create group calls from talk individual contacts

User interface and features may appear different on some devices.

25 Q&A

Any Questions??

26 © 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners. Contact Information Dwayne Stafford Mobility Account Manager- Applications (786) 479-4113 [email protected]

Or contact your Local Account Manager

27 © 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners. 28 © 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.