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Welcome to the Webinar! If your sound is not functioning properly, or you cannot hear anything on your headset, then please dial into the conference line while watching this webinar: Number: (360) 347-7895 Code: 9595115788# 1 Neon Museum: A Mid-Century Case Study Moderator: Robert Chattel Chattel, Inc. Introduction Introduction Advocacy & Project Momentum Nancy Deaner Director Office of Cultural Affairs City of Las Vegas [email protected] 5 6 7 8 9 10 11 12 13 14 15 Feasibility & Technical Challenges Mel Green Structural Engineer Melvyn Green & Associates, Inc. [email protected] 16 La Concha – On Las Vegas Strip Great building of Las Vegas Tradition Important architectural gem How to move it to the Neon Museum site? Project restraints Project Review, Research and Documentation Shane Swerdlow Project Manager Chattel, Inc. [email protected] 43 Section 106 Review Research Research Design Development Design Development Design Development Design Development Design Development Design Development The Role of the SHPO Mara Thiessen Jones Architectural Historian State Historic Preservation Office [email protected] 53 Fourth Ward School (Virginia City NHL) 54 Pioneer Theater (Reno) 55 Past Commission for Cultural Affairs (CCA) Project Locations 56 57 58 59 60 61 62 63 Antonio Morelli House NRHP (Las Vegas) 64 65 La Concha Motel Photo courtesy of the Las Vegas Convention and Visitor Authority 66 La Concha Photo courtesy of the Nevada State Museum 67 La Concha Motel 68 Photographer J. Florian Mitchell 69 70 Ongoing Partnerships & Museum Management Danielle Kelly Executive Director & CEO The Neon Museum, Las Vegas [email protected] 71 Attendance FY12 20,927 total Photo Shoots [PERCENTA GE] Tours [PERCENTA GE] Tours 18,602 Photo Shoots 2,325 26 Staff Members 10 Full-Time 16 Part Time 30 Volunteers Attendance FY12 Attendance FY 13 20,927 total 38,561 total Photo Photo Shoots Events Education Shoots [PERCENTA [PERCENTA [PERCENTA [PERCENT GE] GE] GE] AGE] Tours Tours [PERCENT [PERCENTA AGE] GE] Tours 36,377 Photo Shoots 880 Tours 18,602 Photo Shoots 2,325 Events 1092 Education 212 Attendance FY14 70,954 total Events Education [PERCENTAGE] [PERCENTAGE] Photo Shoots [PERCENTAGE] Tours [PERCENTAGE] Tours 64736 Photo Shoots 1759 Events 3435 Education 1024 Social Media (as of July 2014) Facebook: 25,350 page likes 1,500 talking about the page 25,000 people reached last week 5,000 new likes in the last 2 months Twitter: 2,480 followers Percent of positive tweets- 99% 500 retweets Many local businesses are sharing or retweeting our stories. Instagram: 5,230 followers #neonmuseum - 6,370 photos #neonboneyard - 3,430 photos Neon museum location tags - 2,500 photos Average likes on photos - 280 likes Klout score is steady at 70 Visitor Profile (since October 2012) 109,515 total attendance Nevada [PERCENTAGE] United States [PERCENTAGE] International [PERCENTAGE] California [PERCENTAGE] Nevada International California Greater United States FY14 Revenue Diversification Breakdown $1,618,935.42 Total (excluding donations, memberships, etc.) Retail [PERCENTAGE] Events [PERCENTAGE] Photo Shoots [PERCENTAGE] Tours [PERCENTAGE] Tours $1,158,733.52 Photo Shoots $165,557 Events $91,649.50 Retail $202,995.40 FY14 Total Income $1,837,130.23 FY14 Net Income $118,748.20 Earned Income: 95% of Total Income Future Goals: Diversify income to expand Donor/Endowed/Membership revenues. SPECIAL THANKS FOR HELPING THE PROJECT SUCCEED Richard Avilla Mayor Oscar Goodman Senator Richard Bryan Steve Houchens Caesar’s Foundation Mayor Jan Jones Jorge Cervantes The Las Vegas Centennial Committee The City of Las Vegas The Las Vegas Convention and Visitors Authority Rusty Coleman Bill Marion Suzanne Couture Barbara Molasky Elizabeth Dickey Courtney Mooney Donna Engellenner The Nevada Commission for Cultural Affairs Betsy Fretwell The Nevada State Historic Preservation Office Brad Friedmutter The Nevada State Legislature Patrick Gaffey Scenic Byways Program Andy Glennie Richard Segerblom Mayor Carolyn Goodman The Southern Nevada Public Lands Management Act Richard Hooker Eric Strain Ron James Roger Thomas Yorgo Kagafas Sam Tolman Cathie Kelly Dorothy Wright Keyser Foundation Frank Wright Pat Klenk 91 .