1 CONTENTS Media Information

CONTENTS Media Information .............................................................................................................2 General Information ........................................................................................................10 Daily Schedules.................................................................................................................26 Pre-Fair Events.......................................................................................................27 Friday, July 13 .......................................................................................................28 Saturday, July 14 ....................................................................................................29 Sunday, July 15 ......................................................................................................30 Monday, July 16.....................................................................................................31 Tuesday, July 17 ....................................................................................................32 Wednesday, July 18 ...............................................................................................33 Thursday, July 19 ...................................................................................................34 Friday, July 20 .......................................................................................................35 Saturday, July 21 ....................................................................................................36 Sunday, July 22 ......................................................................................................37 Arena Events ....................................................................................................................38 Stages .................................................................................................................................39 Daily Features...................................................................................................................46 1 CONTENTS MEDIA INFORMATION Media Policy………………………………………………………………………………3 Media Center and Publicity Staff/Contact Information…..…………….…………………5 Radio Station Host Guidelines FoodMaxx Arena .....................................................................................................6 Bud Light Variety Free Stage ..................................................................................8 2 MEDIA POLICY Credentials Media credentials are required for complimentary admission to the Fair. The Marketing and Communication Director will issue all media credentials. Credentials will be issued to and honored for working members of the media only and not family members and/or guests. Use of media credentials for non-media purposes and/or distribution of media credentials to non-working members of the media, family members and/or guests will result in immediate loss of media credential privileges throughout the 10-day run of the Fair, and credential privileges will be carefully evaluated for future Fairs. Credentials are subject to review and approval by the Marketing and Communication Director. The Marketing and Communication Director will distribute credentials to editors/station managers a minimum of two weeks in advance of the opening day of the Fair. Requests for additional credentials will be considered on an as-needed basis in advance of opening day, and are subject to review and approval by the Marketing and Communication Director. Freelance Reporters/Photographers will not be issued media credentials unless they can provide proof from the news organization for whom they are working; this includes a letter from a news director, editor or similar authority. No business cards or by-lined articles are accepted. Media Parking All media vehicles need to park in the FH-2 parking lot by providing the gate attendant your media credential. Access to the FH-2 parking lot is located west of the Turlock Rural Fire Station located at 690 W. Canal Drive, Turlock. You will find the media entrance/Fair office directly across the street from this parking lot. Each passenger must present a valid Fair-issued media credential. Media Entrance/Admission Credentialed media representatives will need to show media credentials to the attendant at Gate 1, located at the corner of Canal Drive and Broadway Avenue, who will contact the Media Center to grant you access and offer a motorized escort through the Fairgrounds to specific events you are assigned to cover. Note: Media credentials are valid only by entry through the Media Center office and are not accepted at any general admission gate. Media representatives must also sign in at the Media Center and sign out. Press Box – FoodMaxx Arena A reserved section for media representatives, with prime seating, is available in the FoodMaxx Arena. To access this section, you must obtain a Press Box ticket from the Media Center and present your credential and ticket to the attendant at the FoodMaxx Arena entrance. 3 Track Access – FoodMaxx Arena Access to the track for motorsport events and/or horse events is subject to the approval of the event promoter. In all cases, when permitted, media representatives must sign a “Release of Liability” prior to the event. In addition, in some cases, the event promoter may require that the Fair issue a special track access pass (i.e., wristband, “pit pass,” etc.). Media representatives interested in track access must contact the Media Center a minimum of 24 hours in advance of the event to determine if track access is permitted by the promoter, to sign the required “Release of Liability,” and to obtain any and all additional track passes. Interviews Most entertainers will agree to telephone interviews in advance of their appearance but are reluctant to give interviews on the evening of their performance. All requests for interviews should be directed to the Fair’s publicity staff at least one month in advance of the show date. Interviews are subject to approval by the act’s management and are not controlled by the Stanislaus County Fair. Meet & Greet/Promotions Radio stations shall contact the artist’s management directly to arrange for any and all meet-and- greet requests and/or any other listener promotion the station may desire. The Fair highly recommends that the station obtain written confirmation of such arrangements from the artist’s management. Further, the Fair recommends that station representatives bring the written confirmation to the concert in the event the act’s road manager has questions or needs confirmation of the prearranged promotion. Photo Policy Photographers may be allowed front-of-stage access for the first two numbers of a concert only. Photographers showing up after the second number may be denied access. This policy is subject to change depending upon the wishes of the entertainer(s) and/or directive of the act’s road manager. Exhibit Judging Results Upon request, the publicity staff will distribute judging results after formal auditing has been completed, an estimated four weeks after closing day. Please direct requests for results to the Marketing and Communication Director at 209-668-1333 x340. Please do not call the Exhibits Office directly, as you will be referred back to the communication staff. 4 MEDIA CENTER AND PUBLICITY STAFF A climate-controlled press office is located in the media center, behind the main Fair office. The media center offers computers, WiFi access for media representatives who prefer to write, post, download and/or file from the Fairgrounds. The media center also offers complimentary snacks and cold beverages. You are encouraged to use the media center as a resource center, workstation, and relaxation center. Our goal is to help you accomplish your tasks quickly and easily without having to return immediately to your newsroom. Pre-Fair Media Center Hours (July 8-11th): Media Center Monday – Thursday, 8 a.m.–5 p.m. 209-668-1333 x336 Fair-Time Media Center Hours: July 12-21, 10 a.m.–11 p.m. Adrenna B. Alkhas, Marketing and Communication Director, Fair Spokesperson Jamie Storzbach, Steven Lelham, Marketing and Online Marketing Communication Coordinator Coordinator Official comments on behalf of the Stanislaus County Fair will be provided by: Matt Cranford, Chief Executive Officer Adrenna B. Alkhas, Marketing and Communication Director 5 RADIO STATION HOST GUIDELINES Fair Admission • The Fair opens at 5 p.m. on weekdays and 12 p.m. on weekends. • Each station staff member, including multiple staff members within a station vehicle, will need a media credential to access the Fairgrounds. • Media credentials will be delivered to your station by early June. See the station manager or program director for credentials. • Requests for additional credentials must be made by the station manager or program director. • Media credentials are issued to official station personnel only. Friends or family members of station personnel must enter through the Fair’s main gates and pay the regular admission price. Vehicles on Grounds • You may bring one station-marked vehicle onto the Fairgrounds provided that the vehicle arrives no later than 4 p.m. Vehicles arriving after 4 p.m. will be denied access to the grounds! • Non-station-marked vehicles are not permitted on the Fairgrounds. • The driver of the vehicle must present a Special Access Parking Pass to gain entry onto the grounds for the FoodMaxx Arena. The parking pass will be issued by

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