ABC Friends Survey

! APPENDIX 2 SURVEY COMMENTS RAW DATA Question 1 Question 1: What are the positive suggestions you would like to make to the ABC about new ways of communicating with Australian listeners and viewers? Responses • New ways of communicating should be introduced, but it's also of vital importance to maintain the old ways -- shortwave transmissions should be maintained, for instance • Randomly sample viewers and listeners on particular programs and episodes • Unless there is more funding I don't see how ABC could do a better job. Would like to see better programming on ABC TV • Email contact for story ideas • Via ABC friends more often if possible, we're the fans • Please continue developing substantive input from audiences not so much in tweets and social media (useful but limited) but recorded feedback and program ideas and production input such as would happen in Unearthed, Pool and ABC Open • Maintain and develop communication systems • ABC is doing very well now with its communicating to me • Really like ABC newsmail that turns up in my inbox morning and afternoon • More ABC staff reporting from the regions - less top-heavy head office staff • As in the 80+ age range, can't think of any new ways of communication • Content with RN Newsletter; advertising communication on radio and TV excessive; content to receive established excellent programs through available timetables/ Green pages • Re-establish shopfront space in Geelong with ABC products, contact point for Friends to meet etc. • More advance detail of our favourite TV and radio e.g. highlights of the coming week • The on-line survey on various programs/presenters • Consult with Australians re the ABC • Emails and surveys are very good • I am of an older vintage so I am in awe of all the ways that the broadcaster attempts to reach out to its audience 1 Appendix 2 ABC Friends Survey Raw Data Page: • Increase the possibility for ordinary Australians to respond, either on radio or TV to the current issues of the day • Alerts on topics nominated • Group email • Create more programs that relate to a multicultural audience. If this means bringing back a fee licence, do this. I am supporting it. It’s our ABC – not English 2nd hand programs. We can and should create Australian dramas – ABC has done that before • Radio and TV remain the medium of choice. I would suggest social media polls would provide good feedback • I communicate with the ABC through watching and listening to their program content. I have been distressed by the number of repeat programs which have meant I have switched off • Happy with the way they communicate now • Regular email newsletters like the BBC • Nothing, stick with the radio and TV for communication • Make sure that you communicate on a regular basis with Friends of the ABC and they will pass it on to members. Make sure that TV and radio goes to the whole of Australia • I would like the website to have a clear process about giving feedback in regards to programs • Consult 18-30-year-olds for suggestions re their age cohort • Start a daily newspaper summarising news and opinion from TV current affairs • Work with younger viewers to find what they would like. e.g. I know that The Project attracts viewers who have not previously been interested in real news • Crinkling News is a private newspaper for children. ABC could do an email version in conjunction with ABC2 • Find out what interests them • Improve ABC newsmail by not repeating items the next day • Information and advertising in other mediums • Regular surveys of listeners and viewers who wish to express their views of ABC programs • More detailed instructions on how to use existing services • Feedback on all programs from listeners • Make email feedback possible - many older viewers do not have twitter or FB accounts so are unable to remain in communication • I know there is a mobile number to text in to RN Breakfast. Could there be numbers for feedback to various programs? Could the use of voice memos be explained again please on air? • Open days at studios, radio and TV particularly in the regions enabling people to meet the ABC staff in person • Try telling us what the goals of the organisation are, and how they are hoping to appeal to all demographics • Ask the views of people’s organisations • Understand the audience and communicate to them in their terms – I particularly would like to know what shows are about (e.g. Cleverman - what is it about? 2 Appendix 2 ABC Friends Survey Raw Data Page: Violence by what is on the promotions - so I don't watch it). Please be clearer on who is the audience! • I would like the ABC to ask listeners and viewers what they would like to hear and see, at least once a year • Talk to us without condescension, without a desperate need to be popular • Continue to stay on top of current issues and technology • Keep up to date in coverage • Staying current and relevant is wise, but things do not always 'have to be new' – the baby and the bathwater... • The ABC Charter should reflect the shifting character key media by being open to cultural change via giving contemporary life and its issues an equally contemporary mode of expression, complete with opportunities for exploring the diverse nature of Australian culture and ambitions • Continue your diversity in provision of types of communication: including traditional radio, free to air television, social media and digital interactive. • Remember, many of your dedicated watchers/listeners are "older" and this needs to be balanced with attracting the younger audience • Cutting edge, online, shareable content from 'known faces' will do so much more to engage young people – think, Lee Lin Chin and how she did her most recent show. The other networks could not compete with a national, public broadcaster – with a history and culture of incisive and investigative journalism, Australian drama, and a feel for modern Australian culture, making itself the pinnacle of new media. Also, shouldn't have got rid of The Drum • Participation of older Australian citizens • Listen to the audience, across all ages • I think the ABC should restore and strengthen its profile in the region with more in- depth analysis of policies from all sides of politics by having a keen eye to those policies that are or are not in the long-term interests of Australia as a country and global citizen • Acknowledge older Australians and hard of hearing by not playing music when people are speaking • Greater diversity • I would like to see the ABC attend more directly than at present to an audience of older viewer who are intelligent and eager to be stimulated • I would like to remind the ABC that they have a loyal audience whom it would be a mistake to neglect. We may be getting older but many of us are ‘rusted on’ and deeply committed to the ABC. Of course, it is important to celebrate and utilise the new media and I for one much appreciate iView and podcasting. Initiatives to diversify staff and content are very important as are attempts to teach a younger demographic • Be careful not to lose loyal long-term listeners, not tech savvy • Increase Asian based sources and content in news and analysis programs • I am satisfied with current programming on Radio Classic FM and Television ABC2; these are the only programs I watch or listen to, and I should regard their continuance as more important than any new forms of communication; it should also 3 Appendix 2 ABC Friends Survey Raw Data Page: be noted that communication is not the only goal of radio and television programming. • Continue to support the classical music community on ABC Classic FM • Increased attention to science and arts programs at a reasonable viewing time, not late in the evening. Fewer banal slapstick comedies whilst preserving leading edge sophisticated comedy • ABC radio is the one station which actually delivers the opinions of everyday members of the community and provides access for community to reach decision makers. In Western Australia, it is so important for this station to be local as much as possible, to discuss the state issues and on television local news, national and global affairs are critical to the viewer. Aside from the quality television documentary and drama series which keep me locked on, I Iove that there are no commercials even though info commercials are pretty common. Love the ABC • Very happy with current initiatives. Very early adopter of iView and love podcasts • Stay the same reliable and trustworthy service • It’s fine the way it is • I like almost everything that I see/hear on ABC. Apart from mourning the axing of certain longstanding programs over the years, I can't offer improvements! • Keep doing what you're doing • I believe there is no real need for new ways • Keep doing what you are doing.... fair unbiased reporting, and authentic investigative journalism • I trust the ABC to tell us the truth in an unbiased way • I do like iView • Can't think of any • Staying strong with what they do now without being bullied. Do not do lightweight fluff like commercial stations • As is • Doing a fabulous job already - I'd be delighted with more of the same • Keep on just the way ABC is going • Program content speaks for itself • I am happy with present initiatives • I think it's ok as it is • Keep on with what you are doing - its great • IView and podcasts are excellent • None, the TV and radio are the best • I am grateful for all the pleasure I get from the ABC, just as it is, thank you • keep doing what you're doing...it's great.

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