I M P R O V I N G T H E P R A C T I C E O F M A N A G E M E NT Walking the talk (really!): Why visions fail By Mark Lipton Reprint # 9B04TA06 IVEY MANAGEMENT SERVICES • January/February 2004 COPYRIGHT © 2004 To order copies or request permission to reproduce materials,please Ivey Business Journal Online contact: is published by Ivey Management Services Ivey Publishing,Ivey Management Services a division of c/o Richard Ivey School of Business the Richard Ivey School of Business. The University of Western Ontario For subscription information,please contact: London,Ontario N6A 3K7 Tel: (519) 661- 4215 Tel: (519)661-3208 Email:
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[email protected] www.iveybusinessjournal.com Ivey Management Services prohibits any form of reproduction,storage or transmittal of this material without its written permission.This material is not covered under authorization form CanCopy or any other reproduction rights organization. Walking the talk (really!): Why visions fail Leaders may be able to articulate a vision, but a Dilbert comic strip. Nor is success how John Rock, very few actually live the vision each day. However, once the general manager of General Motors' as this author writes, a leader who lives, breathes Oldsmobile division so eloquently put it, "a bunch of and weaves the vision into the fabric of an guys taking off their ties and coats, going into a motel organization inspires everyone to a higher room for three days, and putting a bunch of friggen' performance every day.