2008-2009 YEAR in REVIEW Contents JUST the FACTS PRESENTATIONS LETTER from the DEAN MEMBERS
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2008-2009 YEAR IN REVIEW Contents JUST THE FACTS PRESENTATIONS LETTER FROM THE DEAN MEMBERS LETTER FROM THE DIRECTOR THANK YOU AX, PERLMAN, AND MA SERVICE AWARD AN EVENING TO REMEMBER STAFF MEMBERS BROWN AND SIDEHAMER COMMUNITY ADVISORY COUNCIL ENDOWMENT VOLUNTEER BOARD HALL-LEKANDER ENDOWMENT NEW MEMBERS INCOME AND EXPENSES JAZZ MASTERS AUDIENCE DEVELOPMENT PATIO PARTY DISTINGUISHED SERVICE AWARD CENTER FOR THE PERFORMING ARTS at PENN STATE Education Programs Informances for Schools Presentations – 5 events and 6 performances Total Informances for Schools Attendance – 6,686 Center for the Performing Arts 24 percent increase from previous season Presentations and Participation Informances for Schools Partners – 61 schools and 87 Public Presentations – 28 events and 33 performances homeschool groups from 13 central Pennsylvania counties Total Events Attendance – 42,878 Education Events – 54 Average per performance of 1,299 Total Education Events Participation – 8,915 Penn State Student Attendance – 30 percent of total 10 percent increase from previous season Increase by 5 percent from previous season Program Partners Total Events Supported – 437 Penn State Includes 297 academic presentations, 65 University Department of Dance events, 33 Center for the Performing Arts performances, Nommo Performing Arts Company 24 student-sponsored presentations, 17 community Penn State Altoona events, and 1 promoter rental School of Music School of Visual Arts Discount-Eligible Groups – 152 WPSU Total Attendance by Groups – 5,050 Community Centre County Office of Aging Total Attendance for Eisenhower and Schwab Centre Crest Nursing Home Auditorium Events – 129,721 State College Area High School Tir Na Gog Irish Dance School Support Memberships – 371 JUST THE FACTS 6 percent increase from previous season Sponsorships – 25 Photo by Andy Colwell by Photo Includes individuals, organizations, and endowments Total Membership and Sponsorship Income – $286,166 13 percent increase from previous season Employees – 27 full-time and 62 part-time Students Employed – 165 Includes 142 in Events Department and 23 in Arts Ticket Center Volunteers – 150 Penn State Program Support Partners Institute for the Arts and Humanities Penn State Altoona School of Music DEAR SUPPORTERS OF THE ARTS, Welcome to this new electronic annual report. I applaud the Center for the Performing Arts for taking this step in providing a new and environmentally friendly format. The highlight of the 2008–2009 season, of course, was the debut performance of the extraordinary trio of Emanuel Ax, Itzhak Perlman, and Yo-Yo Ma. This was a real coup for the Center for the Performing Arts. These international artists could have gone anywhere for this performance. The fact they choose Penn State is a testament to the reputation of Center for the Performing Arts employees and audiences. As you read this report it will become even clearer, I believe, what a jewel we have in the Center for the Performing Arts. Its one-of-a-kind enriching artistic experiences reach out and touch people from across central Pennsylvania. A great example is the Informances for Schools series. These school-time performances attracted nearly 7,000 students — an increase of nearly 2,000 from the previous season — from sixty-one schools and eighty- seven home-school groups in a thirteen-county region. You will also discover that, despite the economic challenges we all faced, the Center for the Performing Arts had strong participation across its programs. Membership and spon- sorship support grew, campus and community residencies expanded, and two endow- ments were created. Thank you to all who supported the Center for the Performing Arts through partnership, membership, sponsorship, and participation in programs. Barbara O. Korner, dean College of Arts and Architecture I really love the energy students add to our audiences. Our partner- ship with Penn State’s Integrative Arts Department brought 450 students — enrolled each semester in an online course introducing them to the performing arts — to Center for the Performing Arts presentations. Some 30 percent of our audience — an all-time high — was made up of Penn State students. We also connected students with artists through our growing on- campus residency program of master classes, clinics, workshops, symposia, pre-concert talks, and post-performance talkbacks. The Center for the Performing Arts gives real-world experience to the 165 students we employ each semester. We also support student intern- DEAR FRIENDS, ships and have student representatives on our Community Advisory Council. Beyond our own programs, we are pleased to support the Welcome to our new electronic edition of the Center for the Perform- work of student organizations and events such as Penn State Thespi- ing Arts 2008–2009 Annual Report. We’re pleased to provide this ans and Greek Sing. report in keeping with our goal of becoming as “green” an organiza- tion as possible. We continued to fulfill our broader mission by managing Eisenhower and Schwab auditoriums, operating three ticket centers, and provid- I’m pleased to report that the Center for the Performing Arts had a ing production and audience services for our University and com- successful season. This result is thanks to the hard work and dedica- munity partners. tion of our employees and volunteers — and the continued support of our patrons, members, sponsors, and underwriters. Our accomplishments came during an economic recession. I think this proves the resiliency of the arts and the need for people to have The season was filled with inspiring experiences. We were thrilled the arts to turn to in troubling times. Great artists bring us hope and to present Emanuel Ax, Itzhak Perlman, and Yo-Yo Ma in their debut inspiration through performances so uplifting we are drawn back performance as a piano trio, along with twenty-six other outstanding time and again. presentations covering a range of genres. We supported the work of talented composers, hosting performances of two chamber music A successful season doesn’t just happen by itself. I have the privilege works we co-commissioned. We presented a pair of well-received of working with a great team of employees. And, above and beyond jazz performances in the intimate environment of Schwab our full and part-time staff members, I recognize that a volunteer Auditorium. corps of more than 150 wonderful people supports us. The move to an all-your-choice ticketing format for Center for the We are energized to bring great artists and connect them to our Uni- Performing Arts presentations was a major development. Patrons re- versity and community. The support we receive from individuals and sponded favorably to the opportunity to create discounted packages organizations is crucial in helping us fulfill our mission. On behalf of of four or more presentations at any time during the season. We were all of us at the Center for the Performing Arts, let me offer a heartfelt able to improve customer service by assigning seats immediately thank you! and providing patrons with their tickets at the time of purchase. We introduced a new Penn State outreach initiative — a patio party/ ticket sale for University Park students — in September 2008. About 1,400 students enjoyed free food, games, prizes, and dancing. They George Trudeau, director also purchased more than 1,000 tickets discounted at 20 percent off Center for the Performing Arts the already-reduced student prices. Photo by Cody Goddard Cody by Photo AX, PERLMAN, AND MA DEBUT AS TRIO AT EISENHOWER AUDITORIUM On March 30, 2009, three of the world’s greatest musicians — and Marica Tacconi, director of the University’s Institute for the Arts Emanuel Ax, Itzhak Perlman, and Yo-Yo Ma — performed one of the and Humanities, presented Ax, Perlman, and Ma with the Institute most anticipated concerts in Center for the Performing Arts history. for the Arts and Humanities 2009 Medals for Distinguished Contribu- The artists came together at Penn State for their world premiere as tions to the Arts and Humanities. a piano trio. The following night the trio performed its only other TIAA-CREF joined with the Center for the Performing Arts as exclu- scheduled concert at New York City’s Carnegie Hall. sive corporate partner for the presentation. TIAA-CREF’s unique con- The performance was sold-out months in advance. The audience, nection to higher education professionals made it ideally suited to which greeted the artists’ stage entrance with sustained applause, partner with one of America’s most respected university-based fine sat in rapt attention throughout the program of works by Felix Men- arts presenters. TIAA-CREF and the Center for the Performing Arts are delssohn (who was born two centuries earlier in 1809). The program both in business for the greater good. The Center for the Performing featured Mendelssohn’s Piano Trios No. 1 and 2 and selections from Arts’ vision is enriching lives through inspiring experiences, and surely Songs Without Words. The artists, who are friends, clearly enjoyed everyone in attendance at the concert was enriched and inspired by themselves. They even kidded with one another during their exits the incredible presentation. from the stage. The sustained standing ovation at program’s end Following the medals ceremony, the artists attended an onstage elicited an encore of a movement from Brahms’ Piano Trio No. 2. reception with patrons who had provided special individual support A lengthy second standing ovation segued into a special presenta- for the world-premiere concert. tion to each of the musicians. Penn State President Graham Spanier AN EVENING TO REMEMBER Photos by Cody Goddard, except bottom left Andy Colwell bottom by except Goddard, Cody by Photos The world premiere of Emanuel Ax, Itzhak Perlman, and Yo-Yo Ma performing as a trio made for an extraordinary evening March 30, 2009, at Eisenhower Auditorium. Patrons (top left) arrive for the sold-out concert. Ax, Perlman, and Ma (next-to- bottom left) perform one of the pieces on the all-Mendelssohn program and show their appreciation (bottom left) for the audience reaction.