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Matt.Guilford@Brunswick.Com For additional information, contact: Matt Guilford VP of Marketing 865-385-4500 [email protected] FOR IMMEDIATE RELEASE SEA RAY® EXPANDS BOATERS’ OPTIONS WITH NEW 270 SUNDECK® AVAILABLE IN STERDRIVE AND OUTBOARD MODELS KNOXVILLE, Tenn. (Oct. 30, 2014) — At the 2014 Fort Lauderdale International Boat Show, Sea Ray will officially unveil the next evolution in its popular Sundeck series: the all-new 270 Sundeck. Available in both sterndrive and outboard configurations, with numerous options for further customization, the 270 Sundeck offers an upscale sport boating experience at a remarkable price. “The 270 Sundeck is a shining example of Sea Ray’s commitment to purposeful innovation,” said Sea Ray President Tim Schiek. “The voices of our customers have shaped the evolution of the Sundeck family and are clearly reflected here.” To begin with, the call for more usable space was clearly heard. Impressive capacity is a hallmark of the new 270 Sundeck, which boasts seating for 15 people underway. Large social zones throughout the boat encourage easy gatherings, while cleverly designed storage tucks away every last towel, toy and personal flotation device. An optional cockpit wet bar and a standard head make the 270 Sundeck a natural for entertaining, and well suited for long days on the water. Seating also reflects Sea Ray ingenuity. The transom’s uniquely articulating aft- facing lounger lifts and lowers to support relaxation in any position. The cockpit features converting port and starboard helm seats that invite conversation to flow freely. And the roomy bow includes lounge chairs with armrests, making it an irresistible spot to settle in with a magazine or enjoy the thrilling ride. Rich, diamond- patterned upholstery, available in two color schemes, Cognac or Ivory, lends an extra touch of luxury. Boarding and exiting the boat is easier than ever, thanks to well-placed grab rails, an unobstructed starboard walkthrough from the swim platform, ladders in both the bow and stern and a handy side access step. Choose the new submersible swim step option to gain an additional way to connect with the water. “Sea Ray’s dedication to craftsmanship really shows in the design of the 270 Sundeck’s hull,” said Schiek. “Boaters will notice the difference in terms of ride quality and performance: You get a remarkably soft, stable ride and a feeling of being very secure, and yet all the benefits of a sleek, nimble sport boat are also present.” Strong and efficient Mercury® power delivers a smooth, quiet ride, and the choice of sterndrive or outboard configurations gives boaters new options for shallow-water cruising and beach access. For watersports fans, an optional forward-facing and folding tower with integrated bimini top provides endless thrills. And a wide array of hull colors and graphics offerings are just one more way the 270 Sundeck can be decked out to suit your style. “Above all, the functionality here is tremendous,” said Schiek. “Every feature of the 270 Sundeck was designed to be as ergonomically friendly as possible—so the boat is as comfortable and usable as it is beautiful.” Click here to access high-resolution images of the 270 Sundeck Outboard and click here for images of the 270 Sundeck, and come see the 270 Sundeck Outboard in person at the Fort Lauderdale Boat Show, in the convention center, October 30 – November 3. # # # ABOUT SEA RAY Founded in 1959, Sea Ray is the world’s largest manufacturer of superior quality pleasure boats. Sea Ray is headquartered in Knoxville, Tenn., and operates as part of the Boat Group division of Brunswick Corporation. With more than 40 models ranging from 19 to 65 feet, Sea Ray makes a boat for every lifestyle—each built with a unique commitment to quality, craftsmanship and excellence throughout. Additional information about Sea Ray is available at www.searay.com. ABOUT BRUNSWICK Headquartered in Lake Forest, Ill., Brunswick Corporation endeavors to instill "Genuine Ingenuity"™ in all its leading consumer brands, including Mercury and Mariner outboard engines; Mercury MerCruiser sterndrives and inboard engines; MotorGuide trolling motors; Attwood and Whale marine parts and accessories; Land 'N' Sea, Kellogg Marine, and Diversified Marine parts and accessories distributors; Bayliner, Boston Whaler, Brunswick Commercial and Government Products, Crestliner, Cypress Cay, Harris FloteBote, Lowe, Lund, Meridian, Princecraft, Quicksilver, Rayglass, Sea Ray and Uttern boats; Life Fitness and Hammer Strength fitness equipment; Brunswick bowling centers, equipment and consumer products; Brunswick billiards tables and table tennis. For more information, visit http://www.brunswick.com. .
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