Do not speed up the death faster OUR NEWS

Quarterly Magazine Published by Saaed Association APRIL 2013 - Issue No. 5

«IDEX 2013» establishes Abu Dhabi›s position Saif bin Zayed attends signing of a memorandum on the map of international exhibitions of understanding between the Abu Dhabi Police industry and «Motorsports Management» «Abu Dhabi»: a variety of events in the Gulf Traffic Week Economy: Call 3000 Honda car To install the pillows and pull Heating jackets Of sand enhances the stereo campaign slogan Gulf Traffic Week «Our Safety is our Aim»

On the occasion of the 250 anniversary of its construction Mohammed bin Rashid and Mohammed bin Zayed and Highnesses 1 APRILadvancing 2013 march Al Hosn Palace Traffic Safety is the responsibility of the Community OUR NEWS

2 APRIL 2013 Our ambition «zero» in accident Improved indicators of traffic safety in the Emirate of Abu Dhabi during the past year 2012 compared with 2011, puts us in the forefront of countries that have achieved positive indicators in reducing the incidence of accidents and fatalities and increases in our aspirations towards achieving the level of «zero» in accidents and fatalities, and the translation of the vision of leadership policing, which provided all aspects of The forms of support in addressing the incidents in order to preserve the safety of citizens and residents and visitors. And shape of the support and efforts of the various parties in collaboration with the Directorate of Traffic, and expand the circle of traffic awareness, in addition to road networks, modern combination of factors contributed to the improvement of indicators of traffic safety against the implementation of a number Chairman of the Board of Directors of initiatives to improve the roads and tighten controls on the Brigadier Engineer roads of internal and external and strengthening partnership with all stakeholders concerned with traffic safety, and the granting of Hussain Ahmad Al Harthi incentives for the most committed drivers safe driving, such as the Road Star and the devaluation of the traffic fines for drivers by 50% to encourage them to abide by traffic laws and traffic violations are not repeated in order to reduce accidents. We emphasize in this context that the issues of traffic safety received attention crucial to the government, which is what makes us in the Directorate of Traffic and Patrols are working to consolidate in maintaining the wealth of mankind, as human fundamental pillar in nation-building and maintaining the gains of national revival comprehensive across the board, and the longer those the outstanding efforts of traffic safety indicators and best improved in down the rate of accidents and mortality rates. Did not stop working on what the police and institutions concerned with traffic safety, but we have introduced the public to it through a partnership of Abu Dhabi Police with the community, through various initiatives and events involved in the field of awareness that reached all segments of society, and address them in several languages to introduce them to the concept of safe driving and road safety , and the correct use to cross the street from the pedestrian areas, and how to deal with the road when a fog, and commitment to specific speeds on the roads, and other various topics were addressed in lectures and a variety of outreach programs. We are confident our members efficiently, and the capacity of community institutions and the public in general, access to the community without incident, through the recruitment and exploitation of all that is available to our potential and means to help in the fight against traffic accidents INSIDE ISSUE 4 8

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«Abu Dhabi»: a variety of Cooperative partnership between events in the Gulf Traffic Week the passage of Abu Dhabi and Al- 10 17 Futtaim Motors

14 drivers receiving honors from Dispersion of the mind and weaken Abu Dhabi Traffic in the Road academic achievement. 20 Star 35 Electronic games danger to the health of children and their thinking

2 APRIL 2013 Your safety is our aim «Your safety is our aim» a beautiful logo for the campaign events Twenty-nineth traffic Week of the Gulf Cooperation Council (GCC), the celebrated finally over and our dear, amid the interaction of society and institutions and sectors concerned with traffic safety with these events that came out in a distinctive reflected evolution in that area. Observance of the Week Gulf Traffic crowned four initiatives «family better traffic, and the school better traffic, the driver youngster better traffic, and complex labor better traffic», which initiatives beautiful affected all segments of society and all for the dissemination of traffic culture to achieve the vision zero mortality by 2030, which is what we are trying to harness all available resources and supported by the senior leadership that are looking to achieve in order to preserve the integrity of the man who is our national wealth. We recognize the size of the great responsibility that rests with everyone in addressing traffic accidents but in proper planning and strong determination not have access to vision zero providing solutions and cooperation with all sectors, and the commitment of all its responsibilities and contribute to the support of initiatives and ideas that will enhance traffic safety among different segments of society. The four initiatives launched in Traffic Week step forward in police work and partnership with the community and the translation of the vision of leadership policing in highlighting the role of the public and participation in events dating usefulness of awareness and education in different subjects recognize the importance of know people need, such as: safe driving, and driving the vehicle within rate prescribed speeds, and leave a space between the vehicles, and the availability of public safety conditions in the vehicle, and the lack of overtaking and cutting red signal, in addition to how individuals deal with the road using the pedestrian walkways and many other topics fall under the traffic awareness. We noticed through events of the twenty-ninth traffic week the Cooperation Council for the Arab Gulf States, the public response and the desire to drink traffic culture, and contribute to the dissemination to protect themselves and present and future generations the risk of traffic accidents we are addressing everything that is available from a large potential comparable to what is in the developed countries. This response is the product of a collective effort has worked to promote a culture of traffic safety and access to all segments of the society over many years, through programs, lectures and events and diverse activities, compared to the case of community awareness and resurrection of his responsibilities towards the phenomenon of traffic accidents. Editor in Chief Lieutenant/ Jamal Salem Al Amrey

APRIL 2013 3 Do Not speed up the death faster OCCASION On the occasion of the 250 anniversary of its construction Mohammed bin Rashid and Mohammed bin Zayed and Highnesses advancing march Hosn Palace Festival

Their Highnesses at the forefront of the march

Progress of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister and Ruler of Dubai and His Highness Sheikh Mohammed bin Zayed Al Nahyan, Crown Prince of Abu Dhabi and Deputy Supreme Commander of the Armed Forces and His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai national march celebration, which was launched today›s era of Al Manhal Palace in the capital Abu Dhabi towards the fortress palace downtown where Hosn Palace Festival celebrations marking 250 years of its construction by the His Late Sheikh Dhiab bin Isa Al Nahyan.

And participated in the march, General Sheikh Mohammed bin the Armed Forces and His Highness which embodies the trip Al Nahyan Zayed Al Nahyan, dances People Sheikh Hamdan bin Mohammed of the city of Liwa in the Western heritage amid a wide audience. bin Rashid Al Maktoum, Dubai Region to Abu Dhabi, a number His Highness Sheikh Mohammed Crown Prince and Crown Princes of sheikhs and citizens and tribal bin Rashid Al Maktoum, UAE Vice and His Highness Sheikh Hamdan people to reach outer space for the President and Prime Minister and bin Zayed Al Nahyan, Ruler›s center of the celebrations Palace Ruler of Dubai His Highness Sheikh Representative in the Western fort where led by His Highness Mohammed bin Zayed Al Nahyan, Region and the Senate gallery Qasr Sheikh Mohammed bin Rashid Crown Prince of Abu Dhabi and Al Hosn primarily in the occasion Al Maktoum and His Highness Deputy Supreme Commander of where briefed His Highness Vice

4 APRIL 2013 Seat your child in his/her assigned seat and fix safety OCCASION

President and Prime Minister and ancient Emirati heritage and folk songs, paintings and popular Ruler of Dubai on the exhibition, prestige Al Hosn Palace historical fashion. which features a collection of past and present. The courtyard of the palace historical documents, photos His Highness Sheikh Mohammed fortress designed to allow visitors and old paintings to the elders of bin Rashid Al Maktoum expressed to pass through the pedestrian- Al Nahyan, in addition to some pride with what he saw from friendly trails permeate the festival collectibles Palace fort that embody the plates heritage embodied site that reflects the design patterns the ancient past era to the elders of the nobility of the past for of life in the sea environments Al Nahyan valued customers. grandparents especially elders Al and the island of Abu Dhabi He briefed his exhibition as well Nahyan customers who came to and the desert and oasis .. Each as in pictorial models to reflect Abu Dhabi from the Liwa to make region has different environments the pattern of ancient life in the a history in this emirate beloved, group events and performances Emirate of Abu Dhabi in the pre-oil which is now the capital of modern traditional handicraft workshops era. state was founded and built by the and introductory lectures. And was attended by His Highness His Late Sheikh Zayed bin Sultan Al And the presence in the land of Sheikh Mohammed bin Rashid Al Nahyan. the festival a group of traditional Maktoum, UAE Vice President and He said his establishment of handicraft makers where visitors Prime Minister and Ruler of Dubai this diverse heritage festival but can see them during the festival and the Senate Labor Review «story come to define the present and industry and handicrafts products fort and the glory of the homeland» young generations the heritage as well as the possibility to sit presented the paintings exhibition of their ancestors and their long with them and participation this historical heritage tells the story struggle to build a nation reap business. of the lives of grandparents and these generations now the fruits of The festival contained a number style of living and livelihood in the what planted by grandparents and of workshops that provide desert, camels and the sea where parents. entertainment for visitor’s the reflected paintings profession He congratulated his brother, His possibility learn engraving with diving Fishing and camel breeding Highness Sheikh Mohammed bin henna and method Sadu weaving used as a means of transportation Zayed Al Nahyan on the mats and industry as well as a to navigate. success of this festival organized number of industry products using The review included a sound splendor and diversity of its palm fronds. And is available in and visual effects and modern paragraphs heritage, which includes the festival are also a number of techniques which reflected the meals and popular dances and restaurants serving traditional

APRIL 2013 5 Remember: You are responsible for your companions OCCASION Emirati cuisine in addition to the 60 stores spread across the land of the festival to sell products and traditional heritage. The exhibition addresses palace fort of historical importance of the fort and social and political developments in the region and building the exhibition features architectural design heritage and is divided into four sections. First section highlights Daw on the beginnings and the second section «Palace fort from the past to today» The third section «novels of Qasr Al Hosn» The final section of interaction with visitors, offering in sections of various historical overview of the palace through a combination of acquisitions and artifacts, sculptures, photos and videos show the history of the fort, geometric shapes of the fort and the magnitude of the symbolic, and his career since its inception building materials used in it with historical and reduces the long pictures and explanations models. by the historical 250 years journey of historical development through the period that rolled on It seeks the exhibition to transfer the development and the most an image Qasr Al Hosn and more and political Emirate of Abu important events that have passed modern and interactive with the Dhabi began construction in the him and Al Nahyan history since audience, where is the fortress eighteenth century. that period to the present day. of the oldest buildings Urban Referred to as the Festival Palace The exhibition also included the prestigious in Abu Dhabi, including fort which was organized by the Abu Dhabi Authority for Tourism and Culture is a social and cultural event lasted 10 days ovation over more than 250 years to establish a fort palace. The festival revolves Al Hosn Palace Square to familiarize the public with a long history and rich capital of the United Arab Emirates. The festival highlights the cultural palace as a fruit of the state through the organization of interactive activities and interesting for all family members

6 APRIL 2013 Be an example for your family and others in safe driving OUR NEWS

APRIL 2013 7 Your respect of traffic systems indicates your awareness and noble character Your Safety is our aim

Saif bin Zayed during the signing of the agreement Aims to increase traffic awareness and support activities Saif bin Zayed attends signing of a memorandum of understanding between the Abu Dhabi Police and «Motorsports Management» HH Lt. General Sheikh Saif bin Zayed Al Nahyan, Deputy Prime Minister and Minister of the Interior, the signing of a Memorandum of Understanding between the General Command of Abu Dhabi Police, Abu Dhabi Motorsports Management, at the General Headquarters of Abu Dhabi Police. The memorandum aims to and lovers of motor racing in Al Hairi Salem Al Ketbi, Deputy increase the proportion of traffic particular, through the provision General Commander of Abu awareness and culture, and of appropriate and safe climate to Dhabi Police, and Khaldoon stimulate and support events practice the sport. Al Mubarak, member of the and competitions related to a car Attended the signing of the Executive Board; Chairman of the race between the general public, memorandum, Maj. Gen. Obaid Executive Affairs Authority of the

8 APRIL 2013 Traffic Safety is the responsibility of the Community Your Safety is our aim Executive Council of the Emirate include the establishment of a joint of Abu Dhabi; Chairman of Abu action plan to enable young drivers Dhabi Motorsports Management, to enjoy under the leadership of Major General Mohammed bin Al their vehicles safely, and develop Awadi Menhali, Director General Memorandum of their hobbies in a scientific manner of resources Human ADP, Rashid by motivating them to participate Lakhraibani Al Nuaimi, Secretary in competitions Yas racing, and General of the Federal Council of understanding provide outreach programs traffic the composition of the population, and virtual Brigadier Ali Khalfan, aimed at to them about safe driving, as Director General for the leadership well as to raise awareness of the of Abu Dhabi Police, Colonel Saoud keeping young components of the car, and educate al-Saadi, Director of the Secretariat the special procedures ratify the of the Office of HH the Minister. people who are amendments to adjust the car and Memorandum of the in accordance with the approved understanding fell was signed, considered a standards. Brigadier Engineer Hussein He said: note includes clauses Ahmed Al Harthy, Director of the pillar of human on harness all the possibilities Directorate of Traffic and Patrols available to the success of in the General Command of Abu wealth events and competitions to be Dhabi Police, Richard Kerrigan CEO established; such as provision of of Yas Marina Circuit; representative Abu Dhabi Police for events and race cars, ambulances and civil of Abu Dhabi Motorsports competitions for racing cars among Management. defense, and medical personnel the general public, especially lovers and equipment, clothing and Brigadier Al Harthy Said that of motor racing class youth, and services for the participants, and the memo includes customizable attract them to practice their information campaigns about the «Circuit Racing Youth» inside hobbies in circuit racing Yas;, where Circuit Yas, is to organize the races contest and conditions and prizes the ingredients are available all allocated to the winners, along with for fans of car racing of young safety, and the embodiment of a people, leading to satisfy their activation of the media campaign road safety strategy for ADP to desires; and unload their energies for competitions, from through make the roads safer. and to provide the appropriate the Abu Dhabi Traffic program to atmosphere and safe for exercising Al Harthy said that the reduce traffic accidents ‹together› those sports. Memorandum of Understanding on the internet «Twitter - Facebook with Abu Dhabi Motorsports He pointed out that the memo - YouTube, and coordination on all Management includes three represents a pioneering initiative of matters relating to awareness and main axes, Concerted where the the Abu Dhabi Police, through the education; to deliver its mission to parties› efforts to raise levels of creation of innovative solutions to support the desired goals. address the ‹race›, which is a one culture and traffic safety; through Harthy stressed the importance of of Traffic negative phenomena, coordination to prepare awareness because of the consequent serious campaigns traffic to educate young the initiative of the new Yas Racing traffic accidents resulting in deaths people, and work to increase traffic Circuit, which is an important and serious injuries. awareness among the participants initiative added to the community- He explained that the in the races risks exceeded based initiatives, launched by the memorandum of understanding speeds on highways, and organize Directorate Finally, one of the best aimed at keeping young people competitions on racing cars on the young driver initiative; aimed at who are the mainstay of our wealth track, and encourage and motivate raising the traffic culture for this of mankind; and Imad home in the drivers to practice the sport. category vital and important in our future, through the support of the He stated that the memorandum society.

APRIL 2013 9 Do not expose your life in danger for a phone call and you are driving Your Safety is our aim Under the slogan «Your safety is our aim» Carried out four community- based initiatives to promote traffic safety: «Abu Dhabi»: a variety of events in the Gulf Traffic Week Launched the Abu Dhabi Police, Events included traffic awareness establishes the unit objectives we four community-based initiatives films, and paragraphs highlights seek to find solutions to scientific to improve traffic safety, are: the strategic plans that will and radical issue of traffic. «Family better traffic, and a improve the scenes of traffic in the He pointed to the concern and complex workers better traffic, the Emirate of Abu Dhabi, including support of there H.H leadership to driver youngster better traffic, and support the positive results of the promote traffic safety, praising this the school better traffic» during program «together», to reduce support, and said that the theme of the events of the twenty-ninth traffic accidents, which contributed this year «Your safety is our aim», is traffic week of the Cooperation effectively to raise the proportion an expression of the reality of what Council for the Arab Gulf States, of traffic awareness;, which led to we aspire to, and we want access under the slogan «Your safety is lower mortality incidents by 19%. to it through all the legislation our aim» . During the year 2012 compared and regulations of traffic, pointing The event was held under the to 2011. out that traffic accidents have patronage of HH Lt. General Sheikh brigadier Ghaith Hassan Al Zaabi, become a major cause of human Saif bin Zayed Al Nahyan, Deputy Director General of the General and material losses in the world, Prime Minister and Minister of Administration of coordinating stressing the importance of traffic Interior, and the Gen. Saif Abdullah traffic Interior Ministry, theweeks to educate the public a lot Shaafar, Undersecretary of the Gulf Traffic Week unified the of concepts and values and traffic Ministry of the Interior; events in a cooperation and communication laws; that they may have beacon ceremony opened for this purpose, between the Member States of Through the use of roads. which launched four initiatives. the Gulf Cooperation Council, and He added that the Traffic Week

10 APRIL 2013 The seat belt loses its effectiveness if it relaxed or is not installed properly Your Safety is our aim is a renewed call for safety and of places for crossing, and that professionally high. save lives, and appeal we turn it schools assume a major role in this He added that the new initiatives to everyone in order to intensify area, and the media play a pivotal include an initiative «family better efforts to address the dangers of role and important role in reducing traffic»; The importance of this traffic accidents, and the resulting the negative effects of traffic initiative to address it to the nucleus human and material losses, as accidents, which have become a of society and the first cell where it represents the occasion to major concern for our society. a family, and aims to dedicate put the traffic problem with its Furthermore, Brigadier Engineer a culture of road safety among various dimensions in front of Hussein Ahmed Al Harthy, Director members of the same family, and society and its institutions, and to of the Directorate of Traffic and motivate families to spread the invite everyone to promote their Patrols at Abu Dhabi Police, culture of traffic and upgrading responsibilities to achieve traffic following his participation in the them to take space an important safety, and to avoid the resulting launch of new initiatives: We look role in their communities daily, loss of traffic accidents And through the Gulf Traffic Week this weekly, is also working on creating damage to human wealth, which year, which comes under the slogan a spirit of community interaction is the basic foundation of progress «Your safety is our aim», to deal and community responsibility for and prosperity with all segments of society; of traffic safety. Brigadier Zaabi explained that through plans and programs aimed at improving and developing levels He added: As programs include the Interior Ministry carried out a tariff initiative to organize a comprehensive strategy for traffic of Traffic Safety, through the launch of initiatives and develop plans number of lectures awareness and safety includes many initiatives; education to promote awareness cooperation with the concerned that meet with international best practices in this area, to support about the standards of traffic safety, authorities in the country to and the importance of application reduce traffic accidents and their and enhance communication with community groups all, employing on the ground to preserve the implications, and this strategy lives of human beings, as well as covers all aspects related to traffic various tools and communication safety. channels that suit and Attendance at the ceremony He said that we desperately need the needs of each slice Ceremony was attended by Major for more effective cooperation community separately, General Obaid Al Hairi Salem Al Ketbi, between all members of society In order to raise Deputy General Commander of Abu to reduce traffic accidents; which awareness about traffic Dhabi Police, Major General Mohammed must bear the responsibility as safety in the various bin Al Awadi Menhali, Director General well as the security and traffic sectors. of Police Operations at Abu Dhabi Police, departments, individuals and He stated that the Major General Abdul Aziz Maktoum institutions, the private sector and Directorate is working Sharifi, Director General of the Preventive transport stakeholders. to develop and update Security Service, Interior Ministry, and He stressed that to achieve a comprehensive plan a number of officers, and Mohammed traffic safety is the responsibility is in the «Integrated Salem Al Dhaheri, Executive Director of classes of society, which must Plan Abu Dhabi sector operations school ADEC, and seek to reduce traffic accidents, 5Es + I» for traffic representatives of the Higher Colleges of pointing out that parents them the control, education Technology, and the Emirates Association role of monitoring the children and and awareness, for Traffic Safety, and the Abu Dhabi Sports encourage them to comply with and engineering Council and a number of key partners, and the laws of traffic, and motorists improvements, and the heads and members of delegations comply with the laws and not rapid response, and of the Gulf Cooperation Council (GCC), make mistakes that lead to traffic evaluation. Next to which participated in the opening within accidents, and on the pedestrian›s the development of the exchange of visits by the Inter-GCC; role in protecting themselves from human resources to coincide with Gulf Traffic Week. run-over accidents, abide cross deal with traffic issues

APRIL 2013 11 Cross road at the places of pedestrian crossing Your Safety is our aim the launch of some activities and events on the social networks, and the distribution of manuals in public gatherings. He pointed out of focus during the second initiative «complex labor better traffic, a class of workers that are an integral part of the community. The initiative aims to devote traffic awareness in this segment of community and address all the problems of traffic they face, and through the implementation of many events and activities aimed at, most notably a meeting of workers in their homes to determine the extent of their awareness of the culture of traffic, holding lectures the UAE society, so it was awareness commensurate with this incumbent on any strategic understanding, and simulate points plan traffic to touch to focus Honoring the ideal weaknesses of this category on on safety issues traffic, and traffic safety standards, in addition driver and distinct to organizing field visits to evaluate the standards that young elements in traffic labor complexes, as well as a people should be followed number of other activities that are to avoid falling prey to Honored Directorate of Traffic and in favor of service traffic scene. recklessness and lack of Patrols at Abu Dhabi Police at the The initiative includes the third, launch event ideal driver Mohammed «school better traffic», which discipline to be a positive Nasser Eddin Qubaisi, and the driver aims to raise awareness of traffic element to their home ideal Reem Mohammed Khaled, and with slides student, and educate countries. ideal driver of special needs category them about the importance of Akram Mustafa Abdul Karim Hamdan, proper leadership, and include the Included the activities the driver idealism of the same category initiative application package of of the initiative package , Amal Jumaa Ahmed Salim Alclaibi. events and activities important activities focused on also honored as the elements in the to suit the needs of the student sections of the Directorate of Traffic enhancing communication community, including lessons in and Patrols at Abu Dhabi Police, they the safe passage of the road, and with young people and stand are: the officer ideal Lt. Ahmed Khalifa to identify the signals optical and on their understanding of the Al Nuaimi, from the Department of what they mean all of them, in rules of traffic safety, and try Investigation and accidents serious, addition to harness social media to and the policeman ideal Assistant reach different segments student. to remedy the gaps in this first Mohammed Hameed naieKetbi, The focus fourth initiative, «the understanding through the and Assistant first Nasser Ahmed driver youngster better traffic», the promotion of dialogue, and Ibrahim Ali, and the policeman Mohammed Abdullah Al-Maamari, and young people in order to spread a contain many of the stimuli culture of road safety among the administrative key Awad Salem Obaid that drive young people to various segments of the younger Al Kaabi, police ideal Dhebya Khamis Al age, which constitute the largest engage in a system of traffic Balushi proportion of the components of safety.

12 APRIL 2013 Be sure to use a special seat for your children inside the vehicle Your Safety is our aim Initiative «young driver best traffic safety» Initiative focuses on the category Cooperation Council for the Arab the promotion of dialogue, and of young people in order to spread States of the Gulf, under the slogan contain many of the catalysts that a culture of road safety among «Your safety is our aim». motivate young people to engage various segments of the younger Brigadier-General Hussein Al- in the traffic safety system. age, which constitute the largest Harthy Director of the Directorate He stressed that he must in every proportion of the components of of Traffic and Patrols at Abu Dhabi strategic plan to address traffic to the UAE society. Police said the initiative includes focus on traffic safety issues, and Lt. Saif Abdullah Shaafar, and activities, based in its entirety on Undersecretary of the Ministry of enhancing communication with the standards that young people Interior launched the initiative as young people and stand on their should be followed to avoid falling part of a series of initiatives other understanding of the rules of traffic prey to recklessness and lack of traffic events within the safety, and try to remedy the gaps discipline to be a positive element Twenty ninth week of the Gulf in this understanding through to their home countries.

APRIL 2013 13 Keep your vehicle always ready Your Safety is our aim Initiative of the best driver motivates young people to engage in traffic safety system

The initiative included the best launched the initiative; presence and the instructions of traffic will driver events focused on building of Brigadier Engineer Hussein Al be in the Traffic Week annually bridges of communication with Harthy, Director of the Directorate draw prizes valuable members young people, and stand on the of Traffic and Patrols at the General involved in the program. extent of their knowledge of the Headquarters of Abu Dhabi Police, Dr. Kamali and Brigadier-Harthy, rules of traffic safety through the to see the events within the Gulf accompanied by Colonel Khamis promotion of meaningful dialogue Traffic Week unified. Ishaq Mohammed; Deputy Director language, in what motivated to Visitors can access the passage of the Directorate of Traffic and engage in the traffic safety system, of the Abu Dhabi-mail to reduce Patrols at Abu Dhabi Police, and and dedication as a practice in their traffic accidents «together» via my Lieutenant Colonel Jamal Al Ameri, thought process and their lives. website «Facebook and Twitter» on head of public relations directorate, Dr. Tayeb Kamali, Director of the the World Wide Web for the events inspected the traffic awareness Higher Colleges of Technology of traffic emerging within the state, gallery organized by the college

14 APRIL 2013 Let your driving without traffic points Your Safety is our aim in collaboration with companies: segments of society; trafficImad home, present and future Emirates Driving and Omair bin systems, traffic and reduce traffic entrusted with the task of building Yousef Masood and Carmen. accidents, stressing that the college and construction, so I had to focus Emirates Driving company is a strategic partner with the Abu efforts, all of which are in the side provided a range of theoretical Dhabi Police in community service. to protect them, and deepen the and practical activities about the He said that the technical security and safety standards that importance of seat belt use, and colleges educate students walk and save lives by dedicating a culture evaluate leadership by Mohakah traffic systems to be an example of traffic balanced mimic all the device; addition to educating of leadership delegations also problems of traffic that they may students to abide by traffic laws welcomed the participation of the face, and arm them with the tools and regulations, especially the lack Week Cooperation Council traffic; to ensure that substantive deep of speed and use a mobile phone and invited them to get to know understanding of the dimensions while driving. the college›s programs and their of traffic safety. The delegations also GCC role in raising awareness of traffic. He added: pour tireless efforts participation in the Gulf Traffic Moreover Brigadier Al Harthy said Week activities in the UAE; attended that the Directorate of Traffic and made by the Directorate in the the launch of the initiative referred Patrols at Abu Dhabi Police used Department of crystallization to visit the exhibition and see the the latest technology in traffic equation of the first tip culture different activities. awareness, stressing the desire traffic safety and the second Dr. Tayeb Kamali, evaluated of the Directorate access to the party for all citizens, it will not the efforts of the Ministry of largest segment of young people, be achieved only through the Interior and the Directorate of who have committed 26% of employment of means and media Traffic and Patrols at the General traffic accidents in the past year. channels mimic the aspirations of Headquarters of Abu Dhabi Police On the initiative of the driver young people and in line with the in the awareness of the different better traffic, he said: Young style of thinking.

Directorate of Traffic and Patrols at Abu Dhabi Police Initiative «traffic during the Gulf Traffic Week Launched initiative school better traffic for the deployment of traffic school» is best culture in ways and unorthodox methods are based to employ the means of social communication, and promoting the consolidation of traffic culture in the minds of awareness emerging from the people of the UAE since a very young age to reach levels of education developed. among students Included key players in the initiative of the school better traffic create a balance between theoretical education and practice of the culture of traffic on the ground through a package of interactive activities include lessons in the safe passage of the road and to identify the signals and what they mean all of these signals, and field visits, whether to school or from Directorate of Traffic and Patrols at Abu Dhabi to raise their awareness of mental identify the tasks and the work carried out by the Directorate was simplified. And also «monitor the prizes to the winners in this category.

APRIL 2013 15 Speed is the main cause of most traffic accident Your Safety is our aim Best traffic family Initiative promote community awareness of traffic safety

Confirmed the Directorate of According to Colonel Hamad them to take an important place Traffic and Patrols at Abu Dhabi Mubarak bin atheith-Al Ameri we in the daily and weekly gatherings. Police that family initiative credited can provide safety and security, It also works to create a spirit traffic dedicated traffic safety traffic to the family of the most of community interaction and culture among family members important pillars attached by the community responsibility for traffic and encouraging them to spread Directorate greatest attention, this culture. pointing out that it can be found safety. Colonel Hamad Mubarak bin on the contest requirements He stressed the importance of atheith-Al Ameri, Director of the through the website of Abu Dhabi partnership between the Family passage of the capital and Colonel Traffic on Face book and on Twitter Development Foundation and Khalifa Mohammed Al Kheily, and YouTube so as to enhance the passage of Abu Dhabi for the the involvement of the public in director of traffic engineering and deployment of traffic culture in road safety in the Directorate of the largest cases of traffic safety, the society, pointing out that the Traffic and Patrols at Abu Dhabi and dedicate a state of societal Police was Inaugurated initiative awareness results reflectedprograms tariff own initiative with the participation of Maryam positively on the traffic behavior include organizing a number of Rumaithi, Director General of the and deepen understanding on lectures, awareness and education Family Development Foundation these issues to promote awareness about the and Said Ali Ghafli Services He pointed out that the initiative standards of road safety and the Department Director «best family traffic» importance importance of application on the The initiative «best family traffic lies in being addresses the nucleus ground to preserve the lives of is considered to be one of the new of society and the first cell where human beings, as well as the launch community initiatives launched by a family. The initiative aims to the Abu Dhabi Police to give the perpetuate a culture of road safety of some activities and events community the lead and assume among members of the same family on the social networks, and the its responsibilities towards the and motivate families to spread distribution of manuals in public issues of traffic safety the culture of traffic and upgrading gatherings.

16 APRIL 2013 Follow traffic men signals evidence of traffic awareness Your Safety is our aim Promote national corporate social responsibility Cooperative partnership between the passage of Abu Dhabi and Al-Futtaim Motors Concluded Directorate of Traffic and Patrols at Abu Dhabi Police community partnership of cooperation with the company long-Futtaim Motors granting platinum sponsorship of events and activities of the Abu Dhabi Traffic program to reduce traffic accidents (together) for the year 2013. The agreement was signed by Abu Dhabi Traffic Brigadier Engineer Hussein Ahmed Al Harthy, Director of Traffic and Patrols Directorate of Abu Dhabi Police and Mr. Lynn Hunt, head of Department of Motor Vehicles in Al-Futtaim Group. Via Brigadier Engineer Hussein Ahmed Al Harthy, Director of Traffic and Patrols Directorate of Abu Dhabi Police hoped that this step will be a motivation for national companies and their role in deepening its other companies to take the initiative to strengthen involvement in activities and events that the good the role of the community and work for the benefit citizen and devoted his favor. and the good of the homeland and the citizen. Topping the traffic community›s attention to the He said that the Directorate of Traffic and Patrols all efforts are being made to reduce traffic accidents and issue as an urgent task that requires urgent action to the resulting deaths and serious injuries, along with the save human wealth which constitutes the essential dissemination of traffic safety culture in the society foundation in this country. with al l its components and groups. He pointed out He stressed that the Al-Futtaim Motors will spare that the Directorate has been able to improve the no effort to do everything that would hurt in the indicators of traffic safety to reduce traffic accidents promotion of the outputs of the traffic scene in the in Abu Dhabi mortality rate of 19% last year, and I state. think that this figure is insufficient alone to reflect the It is noteworthy that community initiatives size of the effort in this regard. launched by the Directorate include: Family best Al Harthy «Any effort remains a minor unless blows traffic this initiative addresses the family as the first everyone, without exception, for the advancement parachute in stimulating various family members to of their duties and contribute to the role played by engage in efforts to perpetuate the culture of traffic the Directorate of Traffic and Patrols, and this is what safety. The second initiative is the best traffic school, I›ve realized. Al-Futtaim Motors, one of the companies because school is the best and most effective ways to leading national, rushed to exert all efforts in support disseminate the culture of traffic safety in the hearts of our efforts in the district and we highly value These of emerging and make it an integral part of everyday efforts and they are appreciated by all official bodies behavior. Al Harthy that the partnership with Al-Futtaim The initiative focuses the best young traffic on the Motors crowned by uniting all efforts for the success creation of a culture rooted in the hearts of young of the activities of Gulf Traffic twenty ninth Week in people and deepens security and safety standards that Abu Dhabi which is organized under the banner of (our save lives and through traffic devoted to the culture destination safety) so as to enhance efforts to support of balanced mimic all of the traffic problems that community-based initiatives that have been launched they may face. While highlighting fourth initiative as in order to find the best formats possible cooperation an inevitable necessity to complete the traffic safety by beneficial interest to achieve the desired goals. concepts and disseminate among the various social For his part, Mr. Lynn Hunt said: «This partnership circles, namely the complex initiative Worker best comes in the context of full and completes our traffic in an effort to create an integrated situation understanding of the responsibilities undertaken by awareness of traffic and the elements of traffic safety.

APRIL 2013 17 Dear vehicle driver, be careful white driving uncertain weather conditions is our aim بحوث Your Safetyودراسات Committed 46% of traffic accidents last year Abu Dhabi Traffic desensitize young people through social networks

Brigadier Engineer Hussein traffic accidents committed by based initiatives, including the best Ahmed Al Harthy Director of the young drivers in the age group of young driver initiative, which aimed Directorate of Traffic and Patrols 18 to 30 years old accounted for at raising traffic culture and slide at Abu Dhabi Police said the Abu about 46% of the number of traffic it as the most dangerous traffic Dhabi Traffic in traffic awareness accidents that have occurred over and Family Initiative best traffic.; through social networking sites the past year, and emphasizes the «Facebook and twitter and YouTube importance of raising awareness of The best traffic school initiative, pioneering initiative globally and this class of important community designed to enhance safety regionally to improve the behavior traffic safety through initiatives standards in schools and the level of of drivers in general, and especially effectively accommodate the era traffic awareness among students young people in order to achieve by communicating with them via and workers camp Initiative traffic the sustainable safety of traffic social networking sites better, to raise the level of traffic to maintain human life which is He explained that the incidents culture among workers considered the most important committed by young people varied wealth and development . between trampled accidents and He pointed to the efforts of He stressed that the provision shocked and deterioration, resulting «regular education» in the field of traffic safety and security for in 132 deaths among young of traffic awareness, among the family is the most important people, against the 168 injury, and the various members of the priorities of the Abu Dhabi Traffic attributed the occurrence of such community, and activate the through the implementation of incidents to speeding, negligence traffic awareness among families, a comprehensive strategy in the and exceeded the red traffic light by visiting homes and directing areas of awareness and control of and do not leave enough distance, your driver (the driver›s home) and traffic and engineering that led to neglect and lack of attention nannies in the homes, how to deal a significant reduction in mortality He said that in the framework of and the number of traffic accidents the methodology to communicate with the correct children inside the during the past two years at rates with the community in order to vehicle and on the road, directing greater than the target percentages achieve a sustainable traffic safety parents through their contribution He reported that the number of has launched four new community- to reduce traffic accidents. 18 APRIL 2013 Do not drive your vehicle at high speed during fluctuating weather conditions aim بحوث is our ودراساتYour Safety 4% of traffic accidents in AL Ain because the red signal exceeded during the past year Exceeding the red signal in the city of Al Ain formed 4% of the reasons that led to the occurrence of accidents in the city, in what grew Department Traffic and patrols eye Directorate of Traffic and Patrols at Abu Dhabi Police control traffic signals to reduce irregularities bypass signal, and within the framework of a traffic strategy Safety Directorate to reduce hazardous violations and the resulting serious accidents and deaths and serious injuries He said Major Salah Abdullah Humairi Head of Traffic and patrols eye in the Directorate of Traffic and Patrols at Abu Dhabi Police directives of the Directorate to raise the level of traffic safety on the roads through the intensification of traffic control and increase oversight bodies at intersections to reduce bypass optical signals pointing out that the number of irregularities bypass the traffic light red was released last year amounted to about 2114 eye violation and he called motorists in the context of traffic awareness programs to not increase the speed in order to catch up with the optical reference after its transformation from green to yellow and before turning to red so as to avoid and do not move until the change the fine of 800 dirham’s, and an collision with vehicles coming from to green eight-point traffic, in addition to the other direction. He stressed It is noteworthy that the traffic the impoundment of the vehicle the importance of adhering to the optical signals to stop completely law and traffic has text on the 15 days, and the emancipation of and wait in the case of the color red federal offense beyond red light on violating his presence and absence.

APRIL 2013 19 Traffic systems are developed for your own safety, so, be bound by them Your Safety is our aim 14 drivers receiving honors from Abu Dhabi Traffic in the Road Star

Two drivers receiving honoring gift 14 drivers receiving honors from is our aim», stressing that the speeds and commitment speeds the Directorate of Traffic and purpose of the celebration of the assessed on different ways and Patrols at Abu Dhabi Police in Week of traffic is a reminder of the buckle and lack of concern for cooperation with the Federation of community need to support efforts follow-up way back on the phone UAE motorsport, motorcycles and to achieve sustainable traffic safety or use it while driving, leaving Saaed Association for Prevention He added that the road star of Traffic Crashers during the enough distance and commitment motivate drivers to abide by contest way as the star of the to line the road and ensure the traffic laws and traffic, explaining most committed of traffic laws and validity of the tires to walk that drivers honorees selected regulations during the leadership of Al Ameri stressed the need for the different ways in Abu Dhabi, by the committee included all of the traffic assistant Abdul Rahim attention and reduced speeds near Lieutenant Colonel Jamal Salem Yousef Al Hammadi and Corporal intersections and not to increase Al Ameri, head of public relations Mohammad Al heraiz Al Ameri, the speed in order to catch up at the Directorate of Traffic and with the optical reference after Patrols at Abu Dhabi Police said this first policeman Abdul Samad Ali Al session of the contest road star in Hammadi its transformation from green to Abu Dhabi, which coincides with He called on motorists in the yellow and before turning to red so the Gulf Traffic Week Twenty-ninth framework programs of traffic as to avoid collision with vehicles under the slogan «Your safety awareness to the need to reduce coming from the other direction.

20 APRIL 2013 Dear Vehicle driver harness all efforts to reach the highest rates of rtraffic safety yourself OUR NEWS Saaed Association presented her experience in the dissemination of traffic culture in the international forum

Saaed Association for prevention of traffic presented its experience in raising the level of traffic culture in a society of the United Arab Emirates in the International Forum for Traffic Safety, hosted by Tunisia. The presented provided by lt. colonel jamal salem Ameri Executive Director of Saaed Association said the presentation included vision and mission of the association and what has been achieved by the efforts of awareness aimed at all segments of society and its institutions through different partnership with the Directorate of Traffic and Patrols at Abu Dhabi Police of the participants in the International Forum, which and plan for the development of voluntary traffic was held under the title «any role for civil society in work , so that it becomes an essential component to the implementation of the contract for road safety address the causes of traffic accidents, casualties and and discuss a variety of topics important to activate economic and social over the next decade the role of civil society in irrigated safety over the next The presentation addressed the role of the Assembly ten years. in the dissemination of culture of traffic through Participation Assembly as the first of its kind at the a magazine helped to reduce traffic accidents, and regional level and the Arab world in light of payment of released for counting the fourth of the magazine the Assembly in international partnerships and benefit according to the latest techniques in the field of from the international experience to be reversed in preparation, design and output journals, participate in the local Emirati community addition to the definition the preparation of the topics specialize in the field of of the role played by civil society in increasing traffic traffic safety, and is distributed in the UAE all culture in order to reach the best practices through the He added that the presentation had a good impression exchange of these experiences

APRIL 2013 21 Follow the traffic safety instructions OUR NEWS

One of the elements of traffic for drivers explains how to drive safely. To reduce serious accidents Awareness programs for drivers in traffic and transportation construction companies

22 APRIL 2013 Do not make you joy after sporting events sorrows of others because of reckless driving OUR NEWS raise awareness campaigns will group holds many international continue throughout the year, certifications in quality, including where the outreach teams of the 9001 in 2004 for quality and other Department of Public Relations 14001 and 18001 environmental and Media Directorate visited standards for health and safety several construction companies as well as waste treatment and and transportation. certification of the Health and And provided education to about Safety Department of Abu Dhabi 200 in the driver Western Bainuna Municipality. Group General Contracting Mussafah area in Abu Dhabi, and The Directorate of Traffic has urged them to take caution while implemented a number of driving heavy trucks and respect for measures that aimed to provide traffic laws and a commitment to traffic safety and to avoid the legal speeds. risks caused by truck accidents by The head of Baynunah Western selecting the speed on the roads group Contracting Mohammed of 80 kilometers per hour, also Khalfan Al Hamli, «The Group included preventive measures to focuses on developing the prevent truck accidents stop the performance of drivers where in movement of its progress on the order to maintain their safety and roads in case of low the level of the safety of other drivers on the visibility due to fog and the vagaries road as well as achieve economies of the weather, to identify ways of of economic terms have been functioning and the prohibition of reduced accident rates and thus entry into the city of Abu Dhabi discipline workflow company and projects based on them without during peak times and during the stopping because of an accident. « changing weather conditions. Hamli added that the number of The Directorate has called on drivers in the company of those companies operating in the field who have received training provided of trucking and drivers to abide by the Directorate of Traffic and by traffic law and legal speeds and Patrols at Abu Dhabi Police, there loads and lack of legal overtaking were 200 large trucks driver, and checking tires and do not use Began by construction companies pointing out that the company has counterfeit tires, which ended the and Transport, in collaboration about 1,000 light vehicles, medium period of validity and leave enough with the Directorate of Traffic and heavy. distance behind other vehicles. and Patrols at Abu Dhabi Police, Moreover, the Director General She stressed the need to make the Association has helped to of Bainuna Western group Zuhair sure you install loads properly reduce traffic accidents, providing Hmanda «The management outreach programs to drivers to company interested in serious rings so as to avoid the crash and know the requirements of safety of awareness and training for all road resulting in accidents and and security while driving on the drivers, especially truck drivers and dangerous obstruction to traffic roads, to prevent them from driving provide them with information in addition to overloading, which at times of thick fog in order to about how maintenance of vehicles may cause a burst tire as a result reduce accident rates that can be and dealing with defects on the road of high pressure upon law requires caused by trucks. as well as on the proper handling of all drivers to abide by the cargo Continues Directorate of Traffic the vehicle in an emergency.» identified as they carry Chemicals and Patrols Association helped to He pointed out that the and petroleum dangerous.

APRIL 2013 23 Traffic Safety is the responsibility of the Community OUR NEWS Saaed Association and Abu Dhabi: Traffic educating studenti in «spring without Accident » exhibition in Abu Dhabi Saaed Association for Prevention Zaabi and Ms. Mary Muslim Mazrui awareness in partnership with of Traffic Crashers in promoting director of the Center of Abu the Abu Dhabi Traffic comes a the concept of road safety among Dhabi in the Family Development translation of the orientations of the students in collaboration with Foundation and administrators and the Directorate of Traffic and teachers Schools and ventricular Government of Abu Dhabi to instill Patrols at Abu Dhabi Police in scientific and Future School and a commitment to raise awareness the exhibition «spring without Ajnadeen School. of traffic between the students and Accidents» organized by the He stressed submitted Al Ameri that as drivers of the future so as to Family Development Foundation, on the need to invite parents to enhance the standards of security Abu Dhabi with the participation watch creations distinctive inspired of schools «Al Dhebyaniah and Al by themes traffic, including studio and traffic safety to achieve the Bateen Scientific and future and traffic and models about traffic vision 2030 to become one of the Ajnadeen» as part of a systematic accidents, and line Arabic, songs community outreach so as to five governments traffic safety awareness of traffic and display enhance traffic safety in the check base gold to ride school buses in education sector. addition to providing tips expensive Hamdah AL Muhairi, Director Jamal Salem Al Ameri, head of in the field of traffic safety, and of Al Dhebyania School of the public relations at the Directorate make a presentation «game the Family Development Foundation of Traffic and Patrols at Abu Dhabi way to school is that the design in partnership actors between Police admiration slogan chosen requesting gift, which is about an by the students of the exhibition electronic game the school and the Directorate of »spring without traffic accidents» Traffic in organizing the exhibition and the pursuit of the Directorate Al Ameri attention given by the to make all the seasons of the year Abu Dhabi Traffic to activate the congestion, and emphasized without traffic accidents, stressing prospects for communication the attention given to the the efforts of the Abu Dhabi Police with the education sector through programs traffic culture which has optimal use of the means of through a strategy of traffic safety contributed to the development to reduce all accidents which education and training to raise the students are exposed. level of awareness among students, of traffic culture among students The exhibition included the teachers and parents urged bus and encourage them to develop activities of a variety awareness drivers, supervisors to abide by the and design programs and rules of traffic safety shows of the early students of electronic games in the field of the issue of traffic safety, and For its part, confirmed Mary traffic safety, which enabled it to attended the events leading Khalid Muslim Mazrui Director of Abu Mohammed Abdul Karim Al Ali Dhabi in the Family Development obtain numerous awards in the and Capt. Aisha Mohammed Al Foundation to care for the traffic competition of Emirates Transport.

24 APRIL 2013 Do not speed up the death faster OUR NEWS Saaed Association educates 1,200 workers to protect them from run-over accident

The side of the workers listens to the explanation of traffic awareness from Saaed Team

1,200 workers have benefited from awareness level of traffic culture motorists on internal and external the traffic awareness organized by among the workers a way that roads to reduce speeds and care Saaed Association for prevention contributes to the reduction of and attention near the places of of traffic crashers, in collaboration the reasons that lead to traffic pedestrian crossing and give them with the Directorate of Traffic and accidents and encourage drivers to adequate opportunity to cross the abide by traffic law and traffic. Patrols at Abu Dhabi Police in order road, pointing out that the failure to reduce mortality and ran over. He added that he has been the to give priority to pedestrians The association has organized 24 focus of lectures on agricultural consequent violation up fines AED awareness program for agricultural workers who are present depending workers in the city of Abu Dhabi. on the nature of their work on 500 In addition to recording 6 points traffic the right of the driver. Jamal Salem Al Ameri executive the islands of moderation in the director of Saaed Association middle of the roads, and those who He explained that the vehicle for prevention of traffic crashers require their transition from one parking on the pedestrian crossing of traffic awareness programs hand to another, passing through corridor is a financial offense AED for workers included lectures, the streets to encourage them to 500, as the violation of a pedestrian adhere to cross from designated exhibitions and traffic awareness crossing from non-designated points, field visits and community- areas and attention to vehicles based initiatives, including the moving in different directions, The areas, worth AED 200. initiative for workers› camp of the estimate velocities, before crossing The side of the workers listens to best traffic. the road the explanation of traffic awareness He said that aimed to raise the In the same vein called Ameri in the Saaed Team.

APRIL 2013 25 Traffic Safety is the responsibility of the Community Research and Studies Mortality reduction of traffic accidents in

Abu Dhabi last year’s 19% Al Harthy: the development of a traffic safety check system vision zero deaths by 2030

Confirmed the Directorate of Traffic and Patrols at Abu Dhabi Police, a significant improvement in indicators of traffic safety in the Emirate of Abu Dhabi during the 2012 compared to the year 2011, reduction in the number of traffic accidents by 10% which led to a decline in the number of deaths by 19% and reduced mortality run-over accidents by 14%, and so on Despite the increase in the number of vehicles increased by 6% and drivers registered by 8%.

Directorate said in a press of traffic accidents with injuries by phenomena that have been conference that what has been 33% and deaths by 34% and injuries monitored during the same period achieved as an improvement in eloquent by 25%, and deaths of and has been studied and began the levels of traffic safety in the citizens in traffic accidents by 17%, Directorate in the development Emirate of Abu Dhabi, compared and the low rate of deaths per one of appropriate solutions to avoid with global rates is a major traffic hundred thousand inhabitants of them during the coming period achievement in the field of traffic the population by 35% and the was the height of traffic accidents safety at the local and regional rate of deaths per ten thousand as a result of exceeding the traffic levels. registered vehicles in the Emirate light red by 22% and not leave the The Brigadier Engineer Hussein of Abu Dhabi by 46% and the rate distance by 11% and mortality among citizens by 4%, and high Ahmed Al Harthy Director of the of deaths per ten thousand license numbers of Causing accidents who Directorate of Traffic and Patrols holder by 50%, which confirms the have driving experience between at Abu Dhabi Police during a positive impact resulting from the «3 to 5 years by 25%, as confirmed press conference that the issues implementation of the ambitious plan to improve traffic safety on the preparation of plans and of traffic safety top priorities of programs that will contribute to governments in various countries prepared by the Directorate in early 2010 the erosion of that during the year around the world, saying that we 2013. have worked on some dedicated Al Harthy Turning to the leadership in maintaining the phenomena of positive and Al Harthy discussed through comprehensive presentation titled wealth of human because man is a negative during 2012 compared to traffic safety in the Emirate of Abu pillar of the nation, have reflected 2011 pointing out that of the most Dhabi, the current situation and this efforts positively on the levels prominent phenomena positive the vision of the future levels of of traffic safety and push forward reduction of deaths on the roads traffic safety in the Emirate of Abu towards the development of traffic by 33% and the low rate of the Dhabi, compared with some of the safety. severity of the accident by 13%, indicators the global, regional and Al Harthy reviewed during the reduced accidents as a result of local terms included presentation conference achievements during the speed increased by 23%, due to explain the magnitude of the the period (2010 - 2012), explaining to neglect and lack of attention by problem of road safety in the that the last three years have seen 12 % world, which resulted in about a an improvement in the levels of He pointed out that of the million and a half million deaths traffic safety, notably low number highlights of the negative annually almost ; and more than

26 APRIL 2013 Driving is art, taste and manners Research and Studies 50 million people and maimed On the other hand reported Al to reach the numbers of deaths annually next global economic Harthy that the most important resulting from traffic accidents to losses, which amounts to $ 520 initiatives and activities that will the vision zero by 2030, pointing billion annually. In addition to the be implemented by the Directorate out that the Directorate and thanks statistics of traffic accidents in the of Traffic and Patrols at Abu Dhabi to plans and programs and efforts Arab countries of the world, which Police to improve traffic safety were able to achieve lower rates amounted to about half a million during the year 2013 include the greater proportions of target ratios accident a year and about 400 adoption awareness supporter by reducing deaths by 34% in three thousand injured and more than key to achieving the safety of years. 36 thousand people. As has been traffic and sustainable through He pointed out that the the launch of several community- the study and comparison of traffic Directorate has started since based initiatives to raise awareness accidents at the state level in 2012 the beginning of this year in the of traffic, And intensify traffic Al Harthy reviewed during the implementation of 20 programs to control in his presence, complete conference plan Directorate of include awareness of all segments of installation of control automated Traffic and Patrols to improve society to improve the behavior of traffic safety, which is based on «radars, systems and cut red light with the ongoing review and road users, and increase awareness the application of a comprehensive and public education, using seat plan of action traffic is «Plan Abu evaluation speed control radars devices. belts and helmet and reduce Dhabi integrated 5ES + I» what it speed, and safe passage for the calls Directorate (5E + i) (traffic It also includes comparisons road and do not exceed the traffic standardized axes main support control, education and awareness, light, leaving enough distance and of the implementation strategy improvements in engineering, rapid deviation sudden attention while of the Directorate to improve response, evaluation), which are driving; and other risks that cause traffic safety, in addition to the managed through the framework traffic accidents, pointing out that operation of traffic systems and of the integrated and coordinated, the number of lectures and points where were identified mission of smart systems supporting it, for of traffic awareness and exhibitions the reality of careful analysis of example, the operating system that have been implemented in Abu the data of accidents and traffic management traffic safety and Dhabi last year amounted to about violations, all in the Department operation management system 766 program, benefiting about 63 of improving the behavior of road traffic diversions, while continuing 562 people with a daily average of users and the application of the to work with partners to audit the laws and standards of safety on the traffic safety all roads about two He reviewed the Director of the roads, as well as increase awareness ِAl Harthy said that the center of and education in general traffic systems Smart, who began in Directorate of Traffic and Patrols He explained that the future its implementation earlier this year, during the conference, what has plan of the Directorate based on which is expected to run through been achieved from the awareness a number of important pillars is this year is the best of its kind of traffic through the passage of Abu the ongoing review of global best globally, and will contribute mainly Dhabi to reduce traffic accidents practices and optimum use of to improve management systems, «together», the «Facebook and geographic information system working traffic and traffic safety, Twitter and YouTube among (GIS) and employment programs including turn will lead to the different segments of society, and artificial intelligence systems development of working practices with a total posts, comments and to support decision-making and the traffic, stressing that the center will observations on Facebook about development of human resources. be integrated with traffic control 6,000,234 thousand and 347 , And The Intelligent Traffic Systems centers with traffic control centers as the number of observers of Center management system and in the emirate and the field work the program on Facebook about the levels of road traffic safety is significantly different from the 1412 followers, as the number of first of their kind in the world., traffic control centers awareness messages via Twitter Stressing the commitment in all Al Harthy during the conference to 800 thousand users and the developmental programs upgrading explained about seeing the number of viewers of the video human resources citizenship to take Directorate to improve traffic safety clip on YouTube about 6500 which the lead in the future management to reduce mortality rate to less shows scenes on the success of the and sub-systems to deal with than 4% per annum starting from awareness program for the passage future challenges. the base year (2010) in an effort of Abu Dhabi.

APRIL 2013 27 Do not seat children below ten in front seats IDEX 2013 Attracted 1112 companies and 80 thousand visitors «IDEX 2013» establishes Abu Dhabi›s position on the map of international exhibitions industry

Exceeded the value of transactions concluded by the armed forces in the gallery ‹IDEX 2013› AED 14 billion across 55 transactions, according to the Loa General Obaid Al Ketbi, Chairman of the Higher Organizing Committee for «IDEX 2013»

28 APRIL 2013 Reckless driving causes grave accident IDEX 2013

Major General Obaid Al Ketbi mission in the world, and the state. revealed in a press conference at largest of its kind in the Middle East He said: The cycle of «IDEX and» the end of the show exhibitors and North Africa specialist at the Nafdex «in 2013 formed the booked 50% of the exhibition land and sea defense, disciplines session the largest in the history of space for the upcoming 2015 and various military technologies. this leading exhibition at all levels, session pointed out that the Ketbi said: contributed «IDEX» where he participated in the session 1112 exhibitors from 59 countries throughout the past twenty years, in 1112 exhibitors from 59 countries around the world showcase their establishing strategic partnerships from around the world, which products during the course of the distinctive, and paved the way stressed the importance of His year 2013, the number of visitors for the transfer of knowledge and Highness Sheikh Mohammed bin with 80 thousand people. expertise to a number of major Zayed Al Nahyan, who confirmed He said that the most important international companies in the that this broad participation factors that have enabled «IDEX» fields of manufacturing and defense reflects the importance of the to become one of the leading technology. threat «IDEX» for various industrial exhibitions in this field in the Support local businesses companies as an ideal platform to world, success and excellence that display the products of defense He added: contributed to the has been achieved in this area is and military hardware and civilian, exhibition, which was characterized to provide a clear vision, the Abu including meet the needs and by the Abu Dhabi-organized and Dhabi Vision 2030 and developed meet the requirements of various hosted over the previous sessions, infrastructure in the emirate and in support of local companies countries to meet the challenges good planning and the existence specialized to develop and enhance and the reduction of risks and of specialized committees that their competitiveness in the global threats. operate in advance planning and arena, and position the Emirate Major General Ketbi said: form processing. He added: We have of Abu Dhabi in the exhibition IDEX 2013 event the largest in its begun preparing for the day IDEX industry on a global level, especially history, has seen this session crowd 2015 cycle. in light of its success in establishing turnout thick completing the Major General Ketbi said: strategic investments in the fields effectiveness and live performances «concluded the activities of the of manufacturing defense and accompanying him, and achieved a eleventh session of the Conference the most advanced technology in record over the previous sessions, and Exhibition International line with its quest to diversify its where the number of visitors Defense» IDEX «2013 and the economy, according to the Abu more than 80 thousand visitors, second session of the exhibition Dhabi Vision 2030, and to highlight also reached the total value of maritime defense» Nafdex «, and the name of the country on the transactions concluded in favor the UAE today is proud to embrace map of leading defense industries, of the armed forces in the past and organize one of the most and add significant value to the few days to more than 14 billion prominent opposition defense various industrial sectors in the dirham’s through 55 deal, and

APRIL 2013 29 Speed lead to death IDEX 2013 made «IDEX» and the « Nafdex « in this session a new area dedicated to unmanned systems, and the helicopter to view witnessed an overwhelming response from the public.

Vast improvements He said: included development processes exhibit a vast improvements within the exhibition « Nafdex « enabled him to host 6 warships visiting several countries, global, and the establishment of special aquatic vivid impressive to strategic improvements required the world›s leading events. the public, in addition to 8 warships in the event site to consolidate its Maritime exhibition position globally, we will strengthen from different countries moored on For his part, Colonel Corner the capabilities of the exhibition the quay of Mina Zayed. nautical Nasser Al Yafei spokesman through further improvements to He explained that, at the level « Nafdex « he began preparations the exhibition «Nafdex» include of conferences and seminars for the next session in 2015, the expansion of the pier in that accompanied the exhibition which will be working through the «Marina ADNEC» and deepening «IDEX» 2013, has the form of expansion of the exhibition sea the canal to enable the exhibition Gulf Defense Conference this year, through the canal enable larger of hosting more warships visiting, which was held before the start of ships to participate in the next and we hope to continue to achieve the exhibition «IDEX», a top-notch session, pointing out that the distinct growth rates in the next global conferences in the defense largest ship in the current session session and followed by sessions in sector in terms of speakers hosted was 90 meters long and are working the future. a constellation of experts and to provide the resources necessary analysts, and decision makers the to post larger vessels during the presence of more than 6 and 12 The next session next session. defense ministers and 15 Chief of About the next session of IDEX, Furthermore, said Ali Saeed Bin Staff of the military leaders from said Major General Ketbi: The Harmal, Managing Director of the around the world, and to discuss exhibitors have booked more than Abu Dhabi National Exhibition the important military issues at the 50% of the area of the twelfth Centre, Abu Dhabi is to have a clear international level. session of exhibitions IDEX and plan and abide by all the institutions He said: During the conference Nafdex 2015, noting in his speech in the emirate, which stimulate held working sessions expanded to the media presence huge in this tourism and business exhibitions. discussed several issues related to session, through the participation He added: we in the Abu Dhabi maritime security and regulations of 188 media outlets and 850 National Exhibition Centre to put uninhabited and other topics a number of exhibitions held in media. He explained that the media and important issues, and that Abu Dhabi on the global agenda presence has had an important in light of the continued growth for exhibitions, stressing that the role in stabilizing the position and confidence of exhibiting company is constantly working to companies, the International «IDEX» on the level of the region provide quality services, as is the Defense Exhibition «IDEX» is and the world, and to highlight the case in all the institutions of Abu committed to continue to work capabilities and expertise of large Dhabi, and to serve achieve more hard to improve all elements of the state-owned by the UAE in general success and excellence and the infrastructure of the exhibition, and and Abu Dhabi in particular in the development of potential in this implementation of expansions and larger organization and embrace sector.

30 APRIL 2013 Do not make contact to cut relation away Our Society To support the efforts of sustainable jobs for citizens Traffic Systems helped participate in the exhibition of National Employment 2013

Participated Saaed company for employ cadres of citizenship to and within clear policy pursued traffic systems in the fifteenth keep up with trends in the state by the company at the level of edition of the National Gallery resettlement of the private sector empowerment resettlement in of employment to contribute to Al Harthy keenness of the order to achieve the desired goals the efforts to achieve sustainable company through its participation in creating a generation capable of recruitment process. in employment to highlight the taking the lead And visited the pavilion helped employment opportunities which in the exhibition of His Highness are full of the UAE market and Al-Harthy said that the company Sheikh Abdullah bin Salem Al how to invest in the best way that is making an extraordinary effort Qasimi, Deputy Ruler of Sharjah ensures access to resettlement to establish a well-established and was greeted by Brigadier vision adopted by the UAE process of resettlement contribute Engineer Hussein Ahmed Al Harthy, government to the creation of a generation Director of the Directorate of According to Al-Harthy to job mature professionally across the Traffic and Patrols at Abu Dhabi seekers from UAE nationals can by periodic organization of training Police, Chairman of assisted visiting the platform helped the courses that will hone the talents systems traffic, which confirmed show to identify trends and the of young energetic citizenship and his company›s eagerness to nature of the work of the company, provide initiatives to support reflecting its commitment to promote their involvement in the efforts in the establishment of a continue the efforts that have labor market. And so contribute to sustainable resettlement process evolved recently to ask for more the supplement efforts to achieve through the activation of programs than 100 jobs for the citizens sustainable recruitment process.

APRIL 2013 31 Follow traffic men signals evidence of traffic awareness Our Society cars safer for 7 passengers and pedestrians Even when the collision Revealed EURO NCAP agency The following is the order of the 4- Best car MVP No. 2: Fiat 500L specializing in collision tests for safest cars: Protection for the top 94% and cars from the list of more than 7 1- Best Super Mini Car: Renault Clio the small 78% and 65% infantry cars safer and less losses upon the Protection for adults: 88% and and 71% internally. occurrence of traffic accidents. 89% children and 66% infantry 5- Best Car Quad medium: Ford These results come after a series and its internal 99%. the Protection for the top 94% of tests for the past 12 months. 2- Best Small Family Car: Volvo V40 and the small 86% and 70%, Was divided from the mini cars Protection for adults 98% and while the pedestrian protection to large SUVs. Car Assessment 75% young infantry and 88% systems 100%. has also been marked out of 100, and 100% internally. 6- The best four-wheel-drive car in terms of containing adults and 3- Best small car MVP number one: to drive off the road: Hyundai children as well as the protection of Ford B-MAX Protection for the pedestrians and internal protection top 92% and the small 84% and Santa Fe. systems, according to a newspaper 67% infantry and its internal 7- Best Large Family Car BMW «Telegraph» the British. 71%. 3-Series. Aed 14.7 billion spending on information technology in U.A.E The volume of spending on agreement with defense training information technology information technology in the and simulation systems (Quebec and defense will help in the U.A.E, by up to 15% over the past for defense applications) which dissemination of training year, bringing the total value of is based in the United States, solutions developed by the spending to about 14.7 billion through the participation of company (Quebec), such as an dirham’s in 2012 account for Injazat in the events of «IDEX». archery (SES T-200), a training about 33% of total spending in The IT spending up to $ 12 billion the GCC, according to Ibrahim in the Gulf Arab states, including system default only authorized Mohamed Lari, Chief Executive about $ 4 billion (14.7 billion by the U.S. military, and is part of Officer of Injazat Data Systems” dirham’s) spent on this sector in the systems of internal training “Injazat” the UAE. program in many organizations He said in a press statement, He pointed out that Injaz concerned with defense affairs in after the company signed an experience in the areas of the UAE.

32 APRIL 2013 Dear driver restrict traffic signals Our Society Resolved complaints for consumers with some companies amicably Economy: Call 3000 Honda car To install the pillows and pull Heating jackets

Carried out and the Ministry received from consumers, during Hashem Saeed Al Nuaimi, who of Economy in cooperation with December 2012 and January said that the campaign with the the company «Honda» Motors, 2013, the right of companies that company (Honda) and outlets campaign call 3322 Car of the specialize in online shopping, while Agency local, which included calling categories «Odyssey», models dissolved complaint consumers the 3322 Car of the markets, the 2011 to 2013, and «Pilot» models relate to reject a local agency for state of the categories «Odyssey» 2009 to 2013, for the purposes of Japanese cars, repair his newly models 2011 to 2013, and «Pilot» inspection and maintenance to manufactured, only after pay high models 2009 until 2013. sums of money. cover holder airbag for the driver, He explained that the campaign which is installed improperly. classified as campaigns inspection And pulled the ministry jackets Call the «Honda» and maintenance, and aims to Heating subsidiary of a global And, consequently, details on the install and repair rivets installed to company from the local market tongue of the Director of Consumer cover holder airbag for the driver, and realized, from three complaints Protection at the Ministry Dr. which could have been installed

APRIL 2013 33 Your respect to the traffic signs is an evidence of your awareness Our Society improperly, in addition to that it websites. is possible that some of the nails He stressed that the company has do not exist in some cars, which Recouped «ministry the chosen replacement products and may cause not bulge airbag for the amount of 65 thousand services to consumers, a substitute driver, according to its designed dirham’s for consumer for the return price, pointing out purpose. furniture manufacturing that «shopping sites-mail obliged He added that it was agreed company in the state, to apply the standards of consumer with the company to instruct after failing health of his protection, and is similar to the consumers on how to complete the complaint, and he took sales operations in traditional maintenance process, and change outlets in the state, through the furniture contains defects, the affected pieces, according to commitment of policy clarity in the the existing structure in the car, in contravention of the display of goods, without defects, which determines being subject to contracted specifications and provide security for goods that the models covered by the recall between the two parties. require it, such as various types of campaign or not. electronic devices. Regarding the withdrawal of Naimi said that the ministry heating jackets has implemented with those standards will guide recovered the amount of 65 the ministry campaign pull heating consumers on how to separate the thousand dirhams for consumer jackets of the domestic market, a wiring for the batteries in jackets, furniture manufacturing company subsidiary of global sportswear, and how to communicate with the in the state, after failing health of according to a program called a company to re-jackets, redeemed his complaint, and he took furniture voluntary global implemented by or replaced with other products, contains defects, in contravention the company for those jackets, He pointed out that this campaign of the contracted specifications given the possibility of defects is classified as one of the security between the parties. manufacturing which cause a short campaigns, which are linked to save He pointed out that (the circuit may expose users to the risk the safety of consumers. of burns, In what the company said economy) dissolved complaint in the address it received by the consumers relate to reject a local ministry, finally it has not received Amicable solutions agency for Japanese cars, repair his any reports yet of casualties around According to Al-Naimi, said the newly manufactured, only after the the world linked to defects jackets. ministry realized, finally, of the payment of sums of money are The problem lies in the bond three complaints received from high, claiming that he bought from wrist internal exists in the jackets consumers, during December 2012 the U.S. market specifications of containing the connections small and January 2013, the right of electric powered electronic devices batteries for heating turned out companies that specialize in online are different, and not subject to to be defective, exposing users shopping and display products ensure that local, stressing that it to the outbreak of short circuit, and services for hotel, contrary was communicate with the agency and agreed the company with the to the unannounced and refused and agreed with the officials to ministry on the implementation departments sites replace or return accept car repair, car owner against of the calling process on seven the price to consumers. the payment of a sum of money models of jackets manufactured on He added that the ministry after less than requested by the agency last year, is advertised as detailed verification of the data complaints, previously. in the media, with consumers to which relate to electronic devices, Recouped «ministry the amount communicate with them. and offers to stay in chalets hotel, of 65 thousand dirham’s for He said al-Naimi that the company advertised specifications areconsumer furniture manufacturing made it clear to the Ministry that not clear enough for consumers, company in the state, after failing the calling campaign guided reached with the administrations health of his complaint, and he by the standards of the quality of those sites to apply the took furniture contains defects, in of performance applied to their standards of consumer protection contravention of the contracted products in world markets and the binding supplying goods conform specifications between the two state, and they are in accordance to the specifications advertised on parties.

34 APRIL 2013 Traffic panels and signs are for you follow them Our Society Dispersion of the mind weakens academic achievement. Electronic games danger to the health of children and their thinking

Free exercise of electronic games children accustomed to playing without interference from parents. leads children to addiction, amid electronic games continuously The child Khalid Al Mansouri weak interest in some families the increased in their applications for spends hours exercise electronic impact on growth, since the parents the new games. games, especially holidays so are not aware of the dangers and In contrast, doctors confirmed find the most beautiful types of disadvantages of the practice of that the practice of electronic entertainment, despite an attempt their children to such games for games children increase their focus parents prevented him from such hours beyond the normal range, and and their stress, indicating that the games but rejects any interference the cause of its health effects and concentration of the child plus the and to resort to cry in order to get behaviors, confirms global reports allowable limits leads to an increase his need, in what it says child Saad that the exercise of children›s of electricity in the front part of the Hamdan he practiced electronic electronic games affect the child›s brain, and at the moment the child games during the presence of his personality, blur his identity, and may become infected heart like parents He listens to their advice try to imitate the scenes footage not to continue playing as serious which is undesirable. with epilepsy. and have many cons. And formed like those games the Preferably children to be what The child said Haitham Mahmoud case of addiction among children guides them Gadgets occasions, so that he has more than 50 tablets who provides them with parents as to contain programs entertaining what they want from the new variety and easily used, he says, the of electronic games but contain games are trading in the market, child Sultan Ibrahim said his family topics useful and that when he and spread among children who provide him with a wide range of goes to the market to buy such practice on their own without the games that used easily for long drives will be accompanied by his help of others to be subject to a hours, made him a fan of electronic father, who urges him always to negative impact, some families games, but the child Ismail Abdul buy a useful and non-frequent use are unable to cope with the risk of Fattah says he prefers to be gifts so as not to move away from his those games for their inability to received new cylinders, adding studies, impact on the collected dissuade their children about them, that he has grown accustomed to scientific grades of him. according to initial E, the things playing electronic games every day varied perspectives of families on

APRIL 2013 35 Speed insane crime against you and the right of others Our Society the exercise of children›s electronic allow them to play for long hours children for games that are not games some of them see as very and to find other alternatives to commensurate with his age. serious, and others lean such risks, take advantage of their free time. Mubarak Suleiman «family in different levels of control families Saif Hussein «family man» man», he said that there are a lot for children and direct guidance to emphasizes that he does not allow of parents unaware of their children them and teach them the right his children to purchase games when purchasing tablets contain ways to use the games that are on their own, so do not choose unethical images and movements, commensurate with age groups. to contain the substance affects adding that some disks containing In the view of Mohammed their behavior, and pointed out such images and other forms Abdullah «family man» that that some children procurement of violence, and a direct impact the impact of those games on process alone is acted improperly on children›s behavior, which growth is limited and reach the increases in their determination significantly change and learning degree of severity envisaged by to choose what they want without violence and trying to apply what some individuals, because the the knowledge of parents, adding they see in their lives. manufactured and imported to address the phenomenon of For their part, the entire staff in subject to the instructions and practice for electronic games the stores that sell the games on a laws will protect the child, and children when parents begin to large turnout by all age groups of supported by Faisal Talal «family be completed with the role of the children to buy electronic games man», saying that the production school and community institutions on an ongoing basis, and vary their of such games is subject standards in the field of awareness growth. choices, adding that some of the and instructions organized by the Ahmed Mabkhout «family man» children are doing the procurement laws, especially with a focus on child says that he is with his children to process without control parents, protection and care to the fullest, choose and buy a CD, adding that and others take their families he adds, but does not depend on they from time to go to the market purchase, the legislation only there is a great to this end, pointing out that he so says Abdul Rahman Mustafa, responsibility for families caring explain to them the importance a worker that there are images for children and teach them good of choice in a proper way to avoid negatively affect practices in their lives, including the some of the scenes that affect the children in selection of quality games suitable, children and their behavior, the event of lack and not stressing understand his children of supervision to this issue and their response by parents, he with parental tips. said, adding that He pointed out a lot of children purchases children flocked to the market increasing so as to buy disks without parental to provide all that escort what makes them is new between more vulnerable to the the period and the risks and drawbacks posed other. by, due to the absence of But Sherif Abdel part of the families and Rahman one of the control that lead to the workers in the sale selection of of electronic games advised parents to monitor their children and not leave them alone to see what they contain game discs, and should

36 APRIL 2013 Dear driver reduced your speed to a minimun when you approach of places a pedestrian crossing Our Society be accompanied by at purchase to choose games that are age- appropriate and supported by his colleague Ahmed Omar confirming the presence of some of the children who frequent the shops on their own, but We cannot interfere in their choices of quality disks. For their part, assured doctors that addiction to gaming e increases in tension in the child, and explained the complications that result from an increase of electricity in the front part of the brain may cause a heart like epilepsy, adding that addiction to electronic games roots chemical associated with needs the care and attention and remedied needs to be long period raising the game, which cause control of the family, adding that of time so that the parents to the release of adrenaline in the it should be on families promote convince their children to refrain body with chemicals exhilarating the correct behaviors in children, from the practice games, but to like «landorvin», which may be compared to find other alternatives avoid entering into such problem, responsible for sense of euphoria to spend their children›s leisure player. time, such as gardens, parks, it must be on families to be more They also affect the spine from libraries, events and other activities vigilant and to work on the proper the long sitting and their impact that attracts young people, so as to guidance of children. on the vision and its impact on the avoid the risk of electronic games They can sit for long hours playing increase of obesity sit long without and practice, which may persist electronic games affect on a child›s movement, as well as social isolation for long hours per day in some thinking and move away from the and feeling miserable when you do children. practice of some positive hobbies not practice for these games, and They said that the addiction they feel uncomfortable. children to practice electronic such as sports, reading, all of which In the opinion of specialists that games negatively affects academic leads to the weakness in their the child is unable to know the achievement and undo this aspect, academic skills and educational risks of those games, he is stage age which is extremely dangerous and attainment. Protect your children before it’s too late Studies have confirmed that children addicted blood, almost unreal, and the method of murder to electronic gaming suffer convulsions indicate and slaughter tools, such as a knife or saw or a neurological incursion feature extreme violence variety of weapons. and tension in the limbs and blood, so maybe it comes to diseases, epilepsy, cerebral palsy, and the And children’s sitting for long hours during the child becomes addicted to these violent games, electronic gaming makes it taut minded, and being because of the games contain violence. obese, and radiation and vibrations produced by, in It also leads to the existence of conduct disorder addition to frightening dreams during the night for in terms of the child to exercise depends on the some children, especially those games, stories, and accuracy of the murder and the appearance of the horrific scenes available on CDs.

APRIL 2013 37 Pedestrian safety is everyone›s responsibility Our Society

U A E citizen Innovation in front of «Marina Mall» in Abu Dhabi of sand enhances the campaign slogan of Gulf Traffic Week «Our objective safety»

Excelled Shadi Matrooshi in a sand for many of the public, which driver navigates from one place to sculpture that expresses the slogan stands contemplating splendor of another, of the campaign to contribute to these sculptures sand, which was And explain the resurrection of traffic accidents in the Gulf Traffic designed and participates in a lot of bringing a car hit a traffic accident Week message «Your Safety is our national events, which are awarded and smashed the front part as aim», the sand sculpture erected through a lot of certificates of a result of lack of commitment in Marina Mall, using the golden appreciation, and participated in a by the driver rules irrigated and sands has attracted hundreds of lot of competitions external and regulations, to correspond to that people to take pictures. internal state, pointing out that car carved sand in the form of a car Rain and Shi, who studied public during the quest for making sand committed leader rules of traffic relations and mass communication sculpture was focused on the idea and traffic speed specified on the at the University of the UAE, more than innovation design or roads, as well as that the carved car and is currently working in the shape. was formed as a slogan for the Gulf government of Abu Dhabi, says Matrooshi said he found that Traffic Week Consolidated it, to the hobby on the sand sculpture the design of sand carved in the complete awareness message. began moving inside him 10 years form of a car is the closest on this He stated that the sandy message ago, where he tends to carve occasion as a result suffered a lot is clear and explicit for motorists to forms related to the local culture of motorists to traffic accidents, advise them of the importance of and heritage. And translated in addition to the car is the most the application of traffic rules, and through the designs eye-catching important means by which the promote a culture of respect for

38 APRIL 2013 Do not use the horn near hospitals, houses of worship Our Society

their systems and their importance in leadership, and to protect the community from various damages caused by vehicle accidents of all kinds, and to prevent accidents and minimize losses, activating the procedures of traffic safety, And the time it takes carved, and pushing me to stop him long upgraded on the roads. Matrooshi said: There is no specific for carving and painting it, Vhoaih Stereotactic who created it time, and this is due to the type sculpture in the sand is one of Matrooshi, consists of sand and of work I do, but it takes less time the hobbies Technical minute that water, which are among the main than it takes in the past. articles of carved work, where you need a lot of focus on the technical Matrooshi practiced this hobby start sculpting process from top material , and select the type of to bottom, and are used in that as an entertainment and that he shape you want to sculpture, they process simple tools such as forks is trying to entertain himself by or knife to determine the sandy carving some form on the shore of are non-traditional pastime of the carved features and show nicely. the sea, and says « view of the sand UAE society ».

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