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Sales Manual 2020 SALES MANUAL 2020 Lucerne-Lake Lucerne Region 1 THE SWISS HOUSE OF WATCHES AND FINE JEWELLERY Brand selection may vary. Basel Bern Crans-Montana Geneva Interlaken Lausanne Locarno Lugano Lucerne St. Gallen St. Moritz Zermatt Zurich Berlin Dusseldorf Frankfurt Hamburg Munich Nuremberg | Vienna | Copenhagen | London | Paris | bucherer.com THE SWISS HOUSE OF WATCHES AND FINE JEWELLERY Lucerne City CONTENTS Lucerne in the heart of Europe 4 Journey times / travel 5 Sights and museums / city map 6 – 7 Hotels 8 Lake Lucerne Luxury Hideaways 9 The city 10 Festivals and events 11 Shopping 12 City tours 13 Gastronomy 14 Summer bars 15 Tradition 16 Christmas 17 Weggis-Vitznau-Rigi: the wellbeing region on Lake Lucerne 18 – 19 Lucerne – Lake Lucerne Region 20 – 21 Pilatus, Titlis 22 Engelberg-Titlis, Rigi 23 Melchsee-Frutt, Lake Lucerne Navigation Company 24 Nidwalden, Obwalden 25 Schwyz, Uri 26 Seetal, Lake Sempach Region 27 Willisau Region, UNESCO Biosphere Entlebuch 28 Stoos-Fronalpstock, Andermatt 29 Prices subject to change. Status: November 2019 Winter resorts 30 Photos/image rights: Winter activities 31 Robert Kittel / Ivo Scholz / Gaudenz Danuser / Marvin Koschizke / Elge Kenneweg / Beat Brechbühl / Oskar Enander / Renato Bagattini / Scenic rail journeys 32 Swiss Travel System / Outside is free / Luzern Tourismus AG Group activities 33 Brand selection may vary. Activities 34 – 35 Material printed using climate-neutral process with eco inks and FSC-certified paper Guided excursions 36 Meetings & congresses 38 The Switzerland Tourism quality-assurance programme Travel trade 39 promotes the development and maintenance of quality standards in businesses in the tourist industry ISO 14001 Environmental Management System Basel Bern Crans-Montana Geneva Interlaken Lausanne Locarno Lugano Lucerne St. Gallen St. Moritz Zermatt Zurich 3 Berlin Dusseldorf Frankfurt Hamburg Munich Nuremberg | Vienna | Copenhagen | London | Paris | bucherer.com Banks of the Reuss and Chapel Bridge, Lucerne LUCERNE IN THE HEART OF EUROPE GERMANY Munich Frankfurt ENGLAND Paris GERMANY Basel Zurich LUCERNE FRANCE AUSTRIA AUSTRIA Lucerne FRANCE Berne ITALY Interlaken SPAIN Geneva Lugano Transport links Excellent connections by rail (half-hourly services from e.g. Zurich), air (around one hour by road/rail from Zurich or Basel Airports), boat and road (A2 / A4 motorways). Switzerland km Road Rail Direct fl ights Europe Road km Rail Zurich 55 45 min 50 min to Zurich Interlaken 70 1 h 2 h Milan 235 3 h 15 min 55 min Basel 95 1 h 1 h Frankfurt 423 4 h 1 h 5 min Bern 110 1 h 10 min 1 h Paris 608 4 h 30 min 1 h 20 min Lugano 170 1 h 45 min 2 h Prague 740 11 h 1 h 15 min Geneva 265 2 h 30 min 2 h 50 min Vienna 780 9 h 1 h 20 min Rome 830 7 h 30 min 1 h 30 min Amsterdam 835 8 h 45 min 1 h 30 min Travelling to Switzerland by rail Berlin 911 8 h 30 min 1 h 25 min SBB | www.sbb.ch Madrid 1647 14 h 2 h 10 min ÖBB | www.oebb.at Moscow 2830 32 h 3 h 15 min TGV | www.tgv-lyria.com DB | www.bahn.de Flights SWISS and partner airlines Tel. +41 (0)848 700 700 | www.swiss.com Airport information: Basel | www.euroairport.com, Geneva | www.gva.ch, Zurich | www.fl ughafen-zuerich.ch 4 Bruch quarter, Lucerne JOURNEY TIMES / TRAVEL Public transport in Lucerne Tell-Pass Lucerne benefits from a dense bus network. www.vbl.ch The Tell-Pass is the easiest way to discover the Lucerne – Visitors staying at a hotel in Lucerne City receive a free rail/ Lake Lucerne Region. This travelcard offers unlimited rail, bus bus travelcard (Zone 10, 2nd class, not valid for waterways). and waterway travel at any time of the year and is valid on Offer does not apply to holiday apartments, Airbnb or hotels in many mountain cableways/railways, too. What’s more, various the Lucerne conurbation. bonus partners offer discounts of between 20% and 50% on spa and museum admissions and cultural, outdoor and Rail – Swiss Travel System sporting activities. Swiss Travel System – the best way to discover Switzerland. Fascinating panoramic routes such as the Glacier Express, The days must be used consecutively. No further discounts for GoldenPass Line and Gotthard Panorama Express; public Swiss Travel Pass, Half-Fare or GA travelcards, etc. Prices transport in 90 Swiss towns and cities; free admission to over apply to 2nd class. Upgrades to 1st class (rail and waterway) 500 museums throughout the country; the loveliest mountain available from ticket counter on day of travel. peaks – visitors can experience all of this at half price with a www.tell-pass.ch | Tel. +41 (0)41 227 17 17 single travelcard: the Swiss Travel Pass. Moreover, the free Swiss Family Card enables children aged 6 to 15 inclusive to April to October November to March travel free of charge when in the company of at least one 2 days’ unrestricted travel CHF 180 CHF 110 parent holding a valid STS travelcard. 3 days’ unrestricted travel CHF 210 CHF 140 4 days’ unrestricted travel CHF 230 CHF 160 Purchase a travelcard: MySwitzerland.com/rail 5 days’ unrestricted travel CHF 240 CHF 170 10 days’ unrestricted travel CHF 300 CHF 220 Children (6 – 16) CHF 30 (one-off) 2 – 10 days (flat-rate) FACTS & FIGURES Rent-a-Bike cycle hire Lucerne railway station, SBB counter on upper floor Inhabitants Tel. +41 (0)900 300 300 | www.rentabike.ch Lucerne City 80,378 Canton Lucerne 390,151 Lucerne Youth Hostel Language German Tel. +41 (0)41 420 88 00 | www.youthhostel.ch/luzern Currency Swiss franc (CHF) € and credit cards accepted nextbike Tel. +41 (0)41 508 08 00 | www.nextbike.ch/de/luzern 5 SIGHTS AND MUSEUMS www.luzern.com/sights www.luzern.com/museums 1 KKL Luzern culture and convention centre 9 Swiss Museum of Transport The KKL Luzern with its 1840-seater concert hall is the work of Displayed at the Swiss Museum of Transport are more than the Parisian architect Jean Nouvel. The Lucerne Hall, the 3000 items illustrating the development of transport and auditorium in the convention centre and the Museum of Art mobility on road, rail and water, not forgetting air and space Lucerne are part of this sensational architectural masterpiece. travel. The cinema features the country’s biggest screen, while the Planetarium, Swiss Chocolate Adventure visitor experience 2 Chapel Bridge and Hans Erni Museum are further excellent reasons for The Chapel Bridge was constructed in the first half of the 14th making time to come here. century as part of the city’s fortifications. The painted panels that www.verkehrshaus.ch | Tel. +41 (0)41 375 75 75 were added in the 17th century illustrate scenes of Swiss and local history including the biographies of the town’s patron saints, 10 Bourbaki Panorama Leodegar and Mauritius. The giant painting in the round by Edouard Castres portrays the French Army of the East under General Bourbaki crossing 3 Water Tower over into Switzerland during the Franco-Prussian War. Visitors The octagonal tower, over 34 metres in height, was built around to the new permanent exhibition come away with a strong 1300 as part of the city’s fortifications. It has been used as an sense of the precarious conditions experienced by the 87,000 archive, treasury, prison and torture chamber. It’s now one of French soldiers during their internment in Switzerland. Lucerne’s trademark attractions. www.bourbakipanorama.ch | Tel. +41 (0)41 412 30 30 4 Jesuit Church 11 Glacier Garden The Jesuit Church was constructed around 1666 as the first With its park, observation tower and historic Swiss House, the sacred baroque building in Switzerland. The vault was redeco- Garden takes visitors on a trip through time from the palm rated in the middle of the 18th century. Inside is a chapel devoted beach by the lake to the glaciers of the last ice age. Other to Brother Klaus, patron saint of Switzerland, which contains the attractions include a unique portrayal of the Alps in relief, the habit he wore. Million Year Show, temporary exhibitions and the Alhambra Mirror Maze. 5 Needle Dam www.gletschergarten.ch | Tel. +41 (0)41 410 43 40 The Needle Dam was built in 1859 / 60. It was renovated and extended in 2009 – 2011. The water level of Lake Lucerne is still 12 Natural History Museum regulated manually by the removal and insertion of wooden This hands-on museum explains the natural environment of “needles”. Central Switzerland on three floors. Engaging exhibitions focus on the regional flora and fauna and the development of the 6 Spreuer Bridge Central Swiss landscape. The Spreuer Bridge was completed in 1408 as part of the city’s www.naturmuseum.ch | Tel. +41 (0)41 228 54 11 fortifications. It features 67 paintings depicting the Dance Macabre added by Kaspar Meglinger between 1626 and 1635. 13 History Museum This was the only place that chaff from cereals (Spreu) and The History Museum displays, collects, documents and foliage could be dumped into the river – hence the name. mediates artefacts of historical and folkloristic interest culled from Canton Lucerne and the Central Swiss region. Theatrical 7 Musegg Wall and its towers interventions, exhibitions and events all conspire to bring the The Musegg Wall is part of the fortification ring built after 1386. cultural history of the region to life. Three of its nine towers are open to the public. The Zyt Tower is www.historischesmuseum.lu.ch | Tel. +41 (0)41 228 54 24 adorned by the oldest clock in the city, dating from 1535. 8 Lion Monument The “Dying Lion of Lucerne” is one of the world’s most famous monuments.
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