股 票 研 [Table_Title] Company Report: Great Wall Motor (02333 HK) Toliver Ma 马守彰 究 (852) 2509 5317 Equity Research 公司报告: 长城汽车 (02333 HK)
[email protected] 14 July 2020 [Table_Summary] Pickup Trucks Outperformed; SUVs Expected to Rebound 皮卡跑赢大市,SUV将反弹 Upbeat pickup truck sales. Thanks to policy tailwinds, the pickup truck [Table_Rank] 公 market outperformed the overall auto market. Recently, Shanghai has Rating: Accumulate Maintained loosened up registration requirements for pickup trucks. We expect more 司 Report provinces and cities to partially or fully relax driving restrictions for pickup 评级: 收集 (维持) 报 trucks. Coupled with the launch of the new Great Wall Pao, GWM’s sales of 告 pickup trucks has thrived, representing nearly 50% market share in Jun. 2020. We expect that this will be the Company’s long-term growth driver as 6[Table_Price-18m TP目标价] : HK$7.40 Company pickup truck penetration in China is well below key international markets. Revised from 原目标价: HK$6.00 SUVs to catch up in 2H20. GWM’s SUV sales lagged behind the market in Share price 股价: HK$6.650 1H20 due to a lack of new models and fading growth momentum from the F7. However, we expect GWM to come back in 2H20 with two new SUVs expected to be launched. One has already been unveiled to the market, the Stock performance Da Gou. We are more confident on this model than previous launches due to 股价表现 its more distinctive outlook and marketing approach. We expect less [Table_QuotePic] cannibalization effect for this model. 30.0 % of return The Company’s stock has attracted capital, especially from southbound 20.0 inflow, in which holdings through the HK-Shanghai connect increased to 10.0 证 32.6%.