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Naughty but Nice: Commercial Illustrator Gillette Elvgren

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Naughty but Nice: Commercial Illustrator Gillette Elvgren GAZETTE Spring/Summer 2020 Volume 27 No. 1 http://www.winnetkahistory.org Naughty but Nice: Commercial Illustrator Gillette Elvgren Upcoming Events by Helen Weaver Due to the coronavirus dates are subject to For 15 years from the early 1940s until change. Please check our the late 1950s, Winnetka was the home base of Gillette (Gil) Elvgren, a highly website for updates. successful commercial artist, best known www.winnetkahistory.org for his paintings of scantily clad women published in advertising calendars for the WHS Annual Meeting Brown & Bigelow Company. Elvgren, his Tuesday, May 19, 6:30 PM wife Janet and their children Karen, Gil @ Community House Jr., and Drake, lived in a rented house on Foxdale from 1941-1951. The Elvgrens Winnetka then bought a French Provincial house at Featuring the presentation, 1153 Pine Street, designed by Russell S. “Smart and Gutsy Winnetka Walcott in 1920. Elvgren converted the Women in History” by attic into a studio and painted more than speaker Holly Marihugh. 20 paintings a year there until 1956 when continues on page 3 Gillette Elvgren and Chicago model Myrna Hansen pose for a publicity photo c. 1950. Deep Family Roots in Winnetka Inspire by Holly Marihugh Piloting a Thunderbird Huey Service to Country and Community helicopter over the Mekong Delta in Vietnam took Phil Hoza a long way from the North Shore. But WHS Annual Gala, through a twist of fate, sudden fire “History Pops!” from Viet Cong forces changed the outcome of Hoza’s life and even- Saturday, June 13, 6:30 PM tually returned him safely to his Celebrating “History Pops!” family here. See Gala house photo and The year was 1967 and Hoza, event details on page 5. who’d joined the Army after gradu- ating from the University of North Dakota, had trained as a helicopter pilot. “I was flying as a gunship pilot and was protecting the transport of troops,” Hoza says. “I was shot in the leg while flying over a Viet Long-serving WHS Board Member Philip J. Hoza III in 1967 when he piloted Army Cong unit with my platoon leader. helicopters in Vietnam. I was medevacked to Saigon and Non-profit then to Japan. From there, I ended Organization up at Fitzsimons Army Hospital in U.S. Postage PAID Colorado.” Permit No. 27 Back in Vietnam only ten days Palatine, Illinois The museum is currently later, Hoza’s entire crew was killed closed to the public due to the when the helicopter they were flying coronavirus. Please check our in was shot down by the Viet Cong. website for updates. www.winnetkahistory.org continues on page 7 Spring/Summer 2020 Vol. 27 No. 1 Winnetka Historical Society Gazette page 2 Winnetka Story Film Release In December, local residents gathered to watch the HD remastered, “Winnetka Story: The History of Winnetka and the North Shore.” Created by Winnetka native and filmmaker John Newcombe, the film now includes new aerial footage. North Shore Country Day School graciously hosted the showing. Visit winnetkahistory.com for your download of the film. Photographs by Christine Murdoch Spring/Summer 2020 Vol. 27 No. 1 Winnetka Historical Society Gazette page 3 We also are looking forward to Peter Butler, WHS Board President this year’s Gala at Kip and Sara Naughty but Nice, Kirkpatrick’s wonderful home on the evening of June 13th. It is the cont. from page 1 Using History to Make Connections social highlight of the year for us and one of the biggest sources of Spring is Look back where the vision is the support for what we do. Please in the air. clearest and then bounce forward come for one of the most relaxing Maybe. If with anticipation and uncertainty of and enjoyable evenings in town this you live in what tomorrow may bring. summer. Winnetka To help share stories this year, At the Historical Society, we near the lake, we are thrilled to bring Mike try to capture the past and share spring is here Leonard to the Community House history about the people who one day, gone stage. Due to coronavirus precau- have brought pride to what we the next, tions about large meetings, we had do locally and more broadly. We maybe not to postpone this event, but will also try to use our history to make to return until June. But regardless announce a new date soon. Mike connections among us who live of the weather, spring breaks are is an Emmy Award winning tele- here and who we might otherwise upon us as is a new baseball season vision journalist, New York Times not get to know. This is one of the where all the teams are currently best-selling author, filmmaker, reasons the Mike Leonard event undefeated. We also know that and former 32-year NBC national and gala are so much fun—a time Some WWII bomber pilots used this 1940s spring will be a time when new network correspondent and regular to mingle with old and new friends, era Elvgren pin-up as inspiration for air- memories are made, history will be contributor to the “Today Show.” something our busy calendars just plane nose art. written, and stories will be told in He is a master storyteller, a pas- don’t seem to let us do very often. the years ahead. That’s what we do sionate resident of Winnetka, and is Looking forward to seeing you at the family moved to Florida. at the Winnetka Historical Society. more than ready to share his reflec- the Gala. — Peter Butler ■ Born and raised in St. Paul, Try to tell the stories of the past. tions on a town he loves dearly. Minnesota, Elvgren came to Chicago in 1933 after eloping with his childhood sweetheart, Janet Cummins. He attended the Curator’s Corner: American Academy of Art, graduat- ing early after just two years. The Early Days of the North Shore Health Resort (1900s-1930s) In 1937, Elvgren got his first big break when the Louis F. Dow Company hired him to paint a collection of “pin-ups.” His subject was the girl-next-door caught in a compromising position and thus naughty, but still nice. Her skirt was accidently blown up by the wind, tugged by a dog, or caught on a fence to reveal a little extra leg and a garter. These Dow pin-ups became popular collectibles when they were reprinted and marketed to soldiers overseas during World War II. Many amateur artists reproduced Elvgren’s images on aircraft noses and flight jackets. As the advertising industry in Chicago was beginning to boom, the Stevens-Gross Studio offered Elvgren a staff position in 1940. A postcard depicting the elegant grounds of the North Shore Health Resort on Sheridan Road. He produced work for numerous commercial clients including Coca- by Rachel North Shore Health Resort from founded by a German émigré by the Cola, Ovaltine, Ford, Sylvania Ramirez the Chicago Daily Tribune. The name of Dr. I.H. Hirschfeld. The Electric, Serta Mattress, and others. ad, under the “Health Resorts” resort, originally more of a sanitari- Elvgren’s advertisements appeared “Come section of the classifieds, lauds the um than a hospital, was a place “for in the Saturday Evening Post, and Get facility’s “Scientific care combined rest and convalescence,” a beautiful Cosmopolitan, McCall’s, Redbook, Well,” calls with ideal surroundings,” “beautiful retreat on the lake to recover from and Woman’s Home Companion. a 1918 grounds,” and a “bathing beach.” both physical ailments: “rheuma- He painted many of the iconic advertise- Established in 1901, the North tism, digestive disorders, heart “Coke Girls” seen on billboards ment for the Shore Health Resort (NSHR) was continues on page 4 continues on page 5 Spring/Summer 2020 Vol. 27 No. 1 Winnetka Historical Society Gazette page 4 didn’t make the news. One such New Curator Joins the Winnetka Historical Society patient was a young man named Theron Kline. by Ann Thompson that require proper care, storage, Native?” exhibit at the Mitchell Recently, one of his descendants documentation, and exhibition. Museum, which Meagan curated came to me asking if I could find Meagan McChesney comes well prepared from start to finish. She has taught anything about this man she knew McChesney for the challenge. Impressively, extensively at the university level so little about. All she knew was is the newest she recently completed her PhD in and has been a researcher for the that he had checked into the NSHR Winnetka History and Public History from U.S. Life-Saving Service Heritage in June of 1929, and didn’t stay for Historical Loyola University. Her dissertation Association with an emphasis on long. Society topic was tribally-run museums, shipwrecks across the Great Lakes. I was unable to find out more (WHS) staff which highlight the significant New exhibit and outreach about Theron’s stay. This got me member role historical organizations like ideas are underway at WHS, and thinking – where are the records who recently ours play in their communities and McChesney will be an integral part of these early patients? In 1968, began her role as Curator. The beyond. of these programs. The Curator the facility, by that time renamed Curator’s job is an important one In addition to her academic also provides reference services to the North Shore Hospital, closed. for the organization because the training, McChesney has wide patrons who come to 411 Linden What happened to any paper trail main focus of WHS is the care of experience in public history, having Street to research buildings and remains a mystery.
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