Philanthropy 2006 Honda Philanthropy 2006 Philanthropy Honda

Printed on 100% recycled paper with soy ink Printed in A Message from the President and CEO

Taking up new challenges. Creating things others did not imagine. Finding new ways to make people happy. That’s what people expect of Honda, and our determination to live up to these expectations drives us forward. Our competitive strength emerges from that which is uniquely Honda, and it is based on our ability to deliver satisfaction to customers around the world and help individuals pursue their dreams. In our philanthropic activities, as in everything we do, we seek to share joy with people everywhere as we build a future society full of hope and dreams.

This report is an overview of Honda’s philanthropic initiatives—a description of what we have done and intend to do. We invite your full and frank feedback.

Honda will continue to fulfill our responsibility as a company dedicated to the creation of new value, excitement and genuine customer satisfaction. We will also continue to put down ever-deeper roots in communities worldwide, sharing joy and working to provide greater hope to future generations. Welcoming the chance to contribute, we strive to anticipate future needs and social imperatives, and to foster well-being through all our activities.

Takeo Fukui President and CEO Honda Motor Co., Ltd.

Message from the President and CEO 02 A Message from the President and CEO

Taking up new challenges. Creating things others did not imagine. Finding new ways to make people happy. That’s what people expect of Honda, and our determination to live up to these expectations drives us forward. Our competitive strength emerges from that which is uniquely Honda, and it is based on our ability to deliver satisfaction to customers around the world and help individuals pursue their dreams. In our philanthropic activities, as in everything we do, we seek to share joy with people everywhere as we build a future society full of hope and dreams.

This report is an overview of Honda’s philanthropic initiatives—a description of what we have done and intend to do. We invite your full and frank feedback.

Honda will continue to fulfill our responsibility as a company dedicated to the creation of new value, excitement and genuine customer satisfaction. We will also continue to put down ever-deeper roots in communities worldwide, sharing joy and working to provide greater hope to future generations. Welcoming the chance to contribute, we strive to anticipate future needs and social imperatives, and to foster well-being through all our activities.

Takeo Fukui President and CEO Honda Motor Co., Ltd.

Message from the President and CEO 02 Sharing joy with people worldwide, striving to become a company society wants to exist The history of Honda philanthropy

Since the company’s foundation in 1948, Honda has sought to extended worldwide. In 1998, on the occasion of the 50th anniver- contribute to society by creating quality products and technologies. sary of the company’s founding, a new corporate vision was Honda has also been involved in corporate philanthropy since defined: “Sharing dreams with people around the world, Honda its earliest days, seeking prosperity as a company by striving to will strive to become a company society wants to exist.” In order engage with societies throughout the world and to coexist in mu- to respond to the expectations of people around the world, Honda tually beneficial harmony with them. As early as the 1960s, Honda Philanthropy Offices have been established and basic principles for was launching initiatives to nurture ties with the communities Honda philanthropic activities determined. Broad new initiatives hosting its operations. Seeking to make more profound social con- are in progress, and Honda is building on its history of contributing tributions, in the late 1970s Honda began establishing foundations to the development of individuals and societies, creating new and trusts to support research, education and cultural exchange value and sharing dreams with people around the world. in a broad range of fields. Beginning in Japan, these efforts soon

Contributing through products and technologies Creation of trusts and foundations expands internationally 1948 onward 1980s Honda has contributed to society by providing new value in the form of quality products and new technologies. Honda began to extend its creation of trusts and foundations to support research, education and cultural exchange through its affiliates in Europe, North America and elsewhere in the world. Nurturing community ties Policy and institutional development 1960s 1990s As the company expanded its operations in Japan and around the world, Honda sought to nurture ties with local host In order to contribute to society more proactively, Honda created internal institutions and policies for philanthropic communities and create open, accessible facilities. activity based on its basic principles, and began independent initiatives designed to support environmental preservation and education for future generations. Creating trusts and foundations to deepen social contributions Education becomes key focus 1970s Honda began to establish foundations and trusts to support research, education and cultural exchange in a broad range 2000–06 Striving to contribute to the development of individuals and societies worldwide, Honda is reinforcing its support of of fields, and to work on environmental preservation, starting with the immediate surroundings of company facilities. education, thereby helping to create solutions for future generations.

●1987 Motorcycle ABS technology ●1992 Honda Environmental ●2000 Humanoid robot ASIMO announced announced Declaration published ●2002 Driver-burden reducing Honda Intelligent Driver System introduced ●1949 Production of Honda’s first motorcycle, the Dream D, begins ●1972 Low-emissions CVCC engine ●1996 Autonomous bipedal humanoid announced, 1975 US Clean Air Act ●1987 Japan’s first airbag system introduced robot prototype announced ●2003 World’s first Collision Mitigation Brake System introduced ●1953 Honda’s first power product, the H-type engine, released standards met for first time ●1996 Electric Vehicle Honda EV developed echnologies ●2004 World’s first Intelligent Night Vision T ●1987 World’s first 4WS for passenger 1999 Fuel Cell Vehicle FCX System introduced ●1958 Super Cub C100 released cars introduced ● announced ●2005 Honda Advanced Safety Vehicle

oducts, ASV-3 completed 1963 Honda’s first automobiles, the S500 and T360, released 1999 Electric chair scooter Pr ● ●1988 Low-emissions, high-output VTEC ● engine announced MonPal announced ●2005 World’s first motorcycle airbag announced

1948–1959 1960s 1970s 1980s 1990s 2000–06

●1960s Gyms, grounds opened ●1970s Community Forests program begins ●1980 Honda Foundation Belgium established ●1993 Eagle Rock School established ●2000 Honda Philanthropy Coordination Factory tours, sporting events, Cleaning of local roads and rivers begins Council established community summer festivals, 1981 Honda Sun Co., Ltd. established ●1994 Policy of supporting volunteer ●2000 Korchin Desert Afforestation Project Societies ● ●1970 Driving Safety Promotion Center established Project in China, begins etc., begun activities announced ●2002 Children’s Idea Contests begin ●1974 International Association of Traffic and ●1981 Honda of America Manufacturing Foundation established Safety Sciences established 1999 Forest preservation activities begin in Japan ●1962 Suzuka Circuit completed ● ●1977 Honda Foundation established ●1984 American Honda Foundation established ●1999 Traffic Safety Caravan activities begin Communities,

03 History History 04 Sharing joy with people worldwide, striving to become a company society wants to exist The history of Honda philanthropy

Since the company’s foundation in 1948, Honda has sought to extended worldwide. In 1998, on the occasion of the 50th anniver- contribute to society by creating quality products and technologies. sary of the company’s founding, a new corporate vision was Honda has also been involved in corporate philanthropy since defined: “Sharing dreams with people around the world, Honda its earliest days, seeking prosperity as a company by striving to will strive to become a company society wants to exist.” In order engage with societies throughout the world and to coexist in mu- to respond to the expectations of people around the world, Honda tually beneficial harmony with them. As early as the 1960s, Honda Philanthropy Offices have been established and basic principles for was launching initiatives to nurture ties with the communities Honda philanthropic activities determined. Broad new initiatives hosting its operations. Seeking to make more profound social con- are in progress, and Honda is building on its history of contributing tributions, in the late 1970s Honda began establishing foundations to the development of individuals and societies, creating new and trusts to support research, education and cultural exchange value and sharing dreams with people around the world. in a broad range of fields. Beginning in Japan, these efforts soon

Contributing through products and technologies Creation of trusts and foundations expands internationally 1948 onward 1980s Honda has contributed to society by providing new value in the form of quality products and new technologies. Honda began to extend its creation of trusts and foundations to support research, education and cultural exchange through its affiliates in Europe, North America and elsewhere in the world. Nurturing community ties Policy and institutional development 1960s 1990s As the company expanded its operations in Japan and around the world, Honda sought to nurture ties with local host In order to contribute to society more proactively, Honda created internal institutions and policies for philanthropic communities and create open, accessible facilities. activity based on its basic principles, and began independent initiatives designed to support environmental preservation and education for future generations. Creating trusts and foundations to deepen social contributions Education becomes key focus 1970s Honda began to establish foundations and trusts to support research, education and cultural exchange in a broad range 2000–06 Striving to contribute to the development of individuals and societies worldwide, Honda is reinforcing its support of of fields, and to work on environmental preservation, starting with the immediate surroundings of company facilities. education, thereby helping to create solutions for future generations.

●1987 Motorcycle ABS technology ●1992 Honda Environmental ●2000 Humanoid robot ASIMO announced announced Declaration published ●2002 Driver-burden reducing Honda Intelligent Driver System introduced ●1949 Production of Honda’s first motorcycle, the Dream D, begins ●1972 Low-emissions CVCC engine ●1996 Autonomous bipedal humanoid announced, 1975 US Clean Air Act ●1987 Japan’s first airbag system introduced robot prototype announced ●2003 World’s first Collision Mitigation Brake System introduced ●1953 Honda’s first power product, the H-type engine, released standards met for first time ●1996 Electric Vehicle Honda EV developed echnologies ●2004 World’s first Intelligent Night Vision T ●1987 World’s first 4WS for passenger 1999 Fuel Cell Vehicle FCX System introduced ●1958 Super Cub C100 released cars introduced ● announced ●2005 Honda Advanced Safety Vehicle

oducts, ASV-3 completed 1963 Honda’s first automobiles, the S500 and T360, released 1999 Electric chair scooter Pr ● ●1988 Low-emissions, high-output VTEC ● engine announced MonPal announced ●2005 World’s first motorcycle airbag announced

1948–1959 1960s 1970s 1980s 1990s 2000–06

●1960s Gyms, grounds opened ●1970s Community Forests program begins ●1980 Honda Foundation Belgium established ●1993 Eagle Rock School established ●2000 Honda Philanthropy Coordination Factory tours, sporting events, Cleaning of local roads and rivers begins Council established community summer festivals, 1981 Honda Sun Co., Ltd. established ●1994 Policy of supporting volunteer ●2000 Korchin Desert Afforestation Project Societies ● ●1970 Driving Safety Promotion Center established Project in China, begins etc., begun activities announced ●2002 Children’s Idea Contests begin ●1974 International Association of Traffic and ●1981 Honda of America Manufacturing Foundation established Safety Sciences established 1999 Forest preservation activities begin in Japan ●1962 Suzuka Circuit completed ● ●1977 Honda Foundation established ●1984 American Honda Foundation established ●1999 Traffic Safety Caravan activities begin Communities,

03 History History 04 Striving to create a future society full of dreams, Honda technology and Honda people at work in 2006: Honda defines the global direction of its philanthropic activities another new initiative

Having worked proactively to contribute to communi- Honda is determined to mobilize advanced products Environmental preservation has always been a key helping, too. In the new Beach Clean-Up Project, ties in every region where the company is active, and technologies, people and a philosophy of respect focus of Honda philanthropy. Current and retired which began in May 2006, energetic individuals and Honda has now defined a global direction, identified for the individual in forward-looking initiatives to help associates are joining forces with concerned citizens innovative Honda technology are working to pass on by a new symbol and statement of global directions for the people of the world realize their dreams. worldwide and taking action. Honda technology is a cleaner world to future generations. the further advancement of its philanthropic activities.

Honda Philanthropy—Vision Honda Beach Clean-Up Honda enriches the joy of sharing with people around the world through socially responsible ac- tivities in accordance with the Honda Philosophy of “Respect for the Individual” and “The Three Project Joys.” Ultimately, it is our desire that society will want Honda to exist in every community .

Honda Philanthropy—Basic Principles

●As a company with a global viewpoint, we are dedicated to contributing to the well-being of local communities around the world through our products and technologies Honda’s new Beach Cleaner in action clearing garbage from A simple yet ingenious towable sand ●As a good corporate citizen, we will deepen our commitment to all local communities where beaches in Japan. The campaign may soon expand overseas. screen separates litter from sand we do business

●We will contribute to the nurturing of a society where caring and energetic individuals actively participate in socially responsible activities Barefoot beaches for future generations Today, one of many environmental problems confronting the entire globe Global Directions is seashore pollution. In Japan, heavy equipment and volunteers from local communities are pressed into service in various clean-up efforts, but year

Striving to create a future society ●Support educating our youth for the future after year beach litter problems get worse. Honda associates wanted to in which everyone can pursue their ●Work to preserve global environments help clean up the seashore in the hope that in future people could enjoy dreams, Honda shall: walking barefoot on the beach. They developed a compact, easy-to-use ●Promote traffic safety through education and training Towable Beach Cleaner. A group of current and retired associates assembled a volunteer caravan to work with municipal authorities to put the Beach Cleaner to work removing rubbish from sand. In this first year of the The key phrase: Together for Tomorrow project, they plan to visit 20 locations, and are taking great care to maintain The phrase “Together for Tomorrow” and the new symbol correct, safe operations. Honda hopes to extend the beach-cleaning project capture the spirit of Honda philanthropic activities through- overseas. out the Honda Group. Worldwide, Honda is working hand- in-hand with local communities to create a future full of Honda’s Honda Collaborating Preserving dreams. original Group with local beautiful beaches technology volunteers communities for the future

05 Vision New Initiatives 06 Striving to create a future society full of dreams, Honda technology and Honda people at work in 2006: Honda defines the global direction of its philanthropic activities another new initiative

Having worked proactively to contribute to communi- Honda is determined to mobilize advanced products Environmental preservation has always been a key helping, too. In the new Beach Clean-Up Project, ties in every region where the company is active, and technologies, people and a philosophy of respect focus of Honda philanthropy. Current and retired which began in May 2006, energetic individuals and Honda has now defined a global direction, identified for the individual in forward-looking initiatives to help associates are joining forces with concerned citizens innovative Honda technology are working to pass on by a new symbol and statement of global directions for the people of the world realize their dreams. worldwide and taking action. Honda technology is a cleaner world to future generations. the further advancement of its philanthropic activities.

Honda Philanthropy—Vision Honda Beach Clean-Up Honda enriches the joy of sharing with people around the world through socially responsible ac- tivities in accordance with the Honda Philosophy of “Respect for the Individual” and “The Three Project Joys.” Ultimately, it is our desire that society will want Honda to exist in every community .

Honda Philanthropy—Basic Principles

●As a company with a global viewpoint, we are dedicated to contributing to the well-being of local communities around the world through our products and technologies Honda’s new Beach Cleaner in action clearing garbage from A simple yet ingenious towable sand ●As a good corporate citizen, we will deepen our commitment to all local communities where beaches in Japan. The campaign may soon expand overseas. screen separates litter from sand we do business

●We will contribute to the nurturing of a society where caring and energetic individuals actively participate in socially responsible activities Barefoot beaches for future generations Today, one of many environmental problems confronting the entire globe Global Directions is seashore pollution. In Japan, heavy equipment and volunteers from local communities are pressed into service in various clean-up efforts, but year

Striving to create a future society ●Support educating our youth for the future after year beach litter problems get worse. Honda associates wanted to in which everyone can pursue their ●Work to preserve global environments help clean up the seashore in the hope that in future people could enjoy dreams, Honda shall: walking barefoot on the beach. They developed a compact, easy-to-use ●Promote traffic safety through education and training Towable Beach Cleaner. A group of current and retired associates assembled a volunteer caravan to work with municipal authorities to put the Beach Cleaner to work removing rubbish from sand. In this first year of the The key phrase: Together for Tomorrow project, they plan to visit 20 locations, and are taking great care to maintain The phrase “Together for Tomorrow” and the new symbol correct, safe operations. Honda hopes to extend the beach-cleaning project capture the spirit of Honda philanthropic activities through- overseas. out the Honda Group. Worldwide, Honda is working hand- in-hand with local communities to create a future full of Honda’s Honda Collaborating Preserving dreams. original Group with local beautiful beaches technology volunteers communities for the future

05 Vision New Initiatives 06 Contents Educational Initiatives

02 A Message from the President and CEO 03 History Children build the future, and we want to 05 Vision 06 New Initiatives foster their dreams and creativity. Honda is engaged in initiatives that convey to Educational Initiatives children the joy and wonder of daring to 09 Children’s Idea Contest / Honda ASIMO Super Idea Contest 11 Hello Woods dream and then turning their dreams into 13 Eagle Rock School reality. We are developing programs that 14 Honda Team-based Program / Student Formula Challenge 15 Nature Wagon / Dream Hands draw on what is special in each person, 16 Cup Honda Econopower Race / National Technical College Robot Contest / Dream Cup Solar Car Race Suzuka helping provide youth the opportunity to 17 Tokyo-Hakone Ekiden Relay Race / Hot Air Balloon Grand Prix / Oita International Wheelchair Marathon experience the joy of learning, creating

Environmental Initiatives and overcoming challenges. 19 Community Forests 21 Honda TreeFund 22 Korchin Desert Afforestation in China 23 Watershed Preservation in Japan

Traffic Safety Initiatives

25 Traffic Safety Caravan 27 HART ( Roadcraft Training) 28 International Association of Traffic and Safety Sciences 29 Traffic Safety Initiatives

Community Initiatives

31 H-Kids Project 33 Honda Group Activities in Japan 34 Multi-Facility Activities 41 Dealership Activities 42 Affiliate Activities 43 Donations and Support 44 Foundation Activities 45 Honda Group Activities Worldwide 49 Honda Motor Workers’ Union

Honda Group Activities

51 Dealerships 54 Affiliates 56 Global Affiliates Contents Educational Initiatives

02 A Message from the President and CEO 03 History Children build the future, and we want to 05 Vision 06 New Initiatives foster their dreams and creativity. Honda is engaged in initiatives that convey to Educational Initiatives children the joy and wonder of daring to 09 Children’s Idea Contest / Honda ASIMO Super Idea Contest 11 Hello Woods dream and then turning their dreams into 13 Eagle Rock School reality. We are developing programs that 14 Honda Team-based Program / Student Formula Challenge 15 Nature Wagon / Dream Hands draw on what is special in each person, 16 Soichiro Honda Cup Honda Econopower Race / National Technical College Robot Contest / Dream Cup Solar Car Race Suzuka helping provide youth the opportunity to 17 Tokyo-Hakone Ekiden Relay Race / Hot Air Balloon Grand Prix / Oita International Wheelchair Marathon experience the joy of learning, creating

Environmental Initiatives and overcoming challenges. 19 Community Forests 21 Honda TreeFund 22 Korchin Desert Afforestation in China 23 Watershed Preservation in Japan

Traffic Safety Initiatives

25 Traffic Safety Caravan 27 HART (Honda Australia Roadcraft Training) 28 International Association of Traffic and Safety Sciences 29 Traffic Safety Initiatives

Community Initiatives

31 H-Kids Project 33 Honda Group Activities in Japan 34 Multi-Facility Activities 41 Dealership Activities 42 Affiliate Activities 43 Donations and Support 44 Foundation Activities 45 Honda Group Activities Worldwide 49 Honda Motor Workers’ Union

Honda Group Activities

51 Dealerships 54 Affiliates 56 Global Affiliates Junior division grand prize winner: Senior division grand prize winner: “Super Bike” “Animal Rescue Team” Encouraging children to discover the joy They call me of dreaming and the delight of creating Dreamo The Children’s Idea Contest

Contest Outline Spreading the Circle of Joy In 2005, to convey the fun and importance of dreams, creativity and challenges 2005 Application June to as many children as possible, we introduced a new image character, Dreamo. We also established a new Idea Prize for children whose entries did not make it Initial screening past the initial screening to give them a chance to make and present models of Sep. Grading by 48 associates their ideas. In its 4th year, the contest attracted entries from 4,011 groups and

Selection Model-making Idea Prize a total of 4,500 contestants—almost double that of the previous year. Children

Dec. Final review who participated said they enjoyed thinking up new ideas and drawing them. Presentations and Web exhibition award ceremony Parents remarked that the contest had expanded their children’s horizons. Forty- Projects presented 2006 on the Web eight Honda associates served as judges for the initial screening. Mar. ASIMO visits schools

●“It was exciting to think about what to draw.” (4th grade boy) Participation Children’s ●“I was so happy when I finished my model.” (5th grade boy) comments ●“I was really amazed at some of the ideas that were presented!” (5th (FY) grade girl) 2004 595 groups (873 contestants) Participants’ ●“I was a judge this time, and some of the ideas really made me think. 2005 2,028 groups (2,340 contestants) comments Associates’ The ideas of children are limitless.” (50’s male) 2006 4,011 groups (4,500 contestants) comments ●“I was given a rare opportunity to learn how children think, and it really made an impression. I felt like I was reliving my own 1,000 2,000 3,000 4,000 childhood.” (40’s male) (Groups)

Translating Dreams into Reality

In the Children’s Idea Contest, elementary school children from all over Japan get Honda ASIMO Super Idea Contest to dream up their own visions of the future. The contest was started in 2002 to Asian Honda Motor Co., Ltd. help children experience the joy of dreaming and the delight of creating. Children work hard to build their projects Honda’s contest for turning dreams into reality arrived in Thailand The children and their ideas in 2005. The Honda ASIMO Super Idea Contest gathered ideas from In the first stage, entrants are asked to imagine something they think would Thailand’s elementary school children on the theme of ‘The Innovation be really cool, draw a picture of it and send it to us. Entries can be the work of of Mobility Object.’ There were 12,407 entries received during the period individuals or a group effort. Children are free to draw whatever they want, so from January to May 2005. As in Japan, the contest began with children they can let their imaginations run wild. The top entries are selected by a panel drawing pictures of their dreams. They of judges, and the children are invited to make actual models of their ideas. With then fashioned models using household the encouragement of the people around them, they work hard and overcome Toward a Global The grand prize winners items. Finally, they presented their ideas all sorts of obstacles on the way to finishing their projects. On the day of the Idea Contest Presenting a project for final review before a large audience. Winners were final review, they present the results of their hard work before a large audience. awarded a trip to Japan, home of ASIMO. With the aim of making the Whether they win or not, all the children gain valuable experience—and the Through their participation, the children Idea Contest a worldwide satisfaction of seeing their projects through to completion. were able to experience the fun of taking event, the Japanese and Thai on challenges and working to realize their Idea Contests will begin an The grand prize winner and the runners-up win a visit to their schools from dreams. Once again, the Honda experience exchange in 2006. We hope ASIMO, the humanoid robot—Honda’s vision of the future. ASIMO’s visit is a transcends oceans. to expand these activities into reminder that any dream can come true. Visiting Honda’s Aoyama Building in Japan other countries to make it a A large audience watches final presentations global event in the near future.

09 Educational Initiatives Educational Initiatives 10 Junior division grand prize winner: Senior division grand prize winner: “Super Bike” “Animal Rescue Team” Encouraging children to discover the joy They call me of dreaming and the delight of creating Dreamo The Children’s Idea Contest

Contest Outline Spreading the Circle of Joy In 2005, to convey the fun and importance of dreams, creativity and challenges 2005 Application June to as many children as possible, we introduced a new image character, Dreamo. We also established a new Idea Prize for children whose entries did not make it Initial screening past the initial screening to give them a chance to make and present models of Sep. Grading by 48 associates their ideas. In its 4th year, the contest attracted entries from 4,011 groups and

Selection Model-making Idea Prize a total of 4,500 contestants—almost double that of the previous year. Children

Dec. Final review who participated said they enjoyed thinking up new ideas and drawing them. Presentations and Web exhibition award ceremony Parents remarked that the contest had expanded their children’s horizons. Forty- Projects presented 2006 on the Web eight Honda associates served as judges for the initial screening. Mar. ASIMO visits schools

●“It was exciting to think about what to draw.” (4th grade boy) Participation Children’s ●“I was so happy when I finished my model.” (5th grade boy) comments ●“I was really amazed at some of the ideas that were presented!” (5th (FY) grade girl) 2004 595 groups (873 contestants) Participants’ ●“I was a judge this time, and some of the ideas really made me think. 2005 2,028 groups (2,340 contestants) comments Associates’ The ideas of children are limitless.” (50’s male) 2006 4,011 groups (4,500 contestants) comments ●“I was given a rare opportunity to learn how children think, and it really made an impression. I felt like I was reliving my own 1,000 2,000 3,000 4,000 childhood.” (40’s male) (Groups)

Translating Dreams into Reality

In the Children’s Idea Contest, elementary school children from all over Japan get Honda ASIMO Super Idea Contest to dream up their own visions of the future. The contest was started in 2002 to Asian Honda Motor Co., Ltd. help children experience the joy of dreaming and the delight of creating. Children work hard to build their projects Honda’s contest for turning dreams into reality arrived in Thailand The children and their ideas in 2005. The Honda ASIMO Super Idea Contest gathered ideas from In the first stage, entrants are asked to imagine something they think would Thailand’s elementary school children on the theme of ‘The Innovation be really cool, draw a picture of it and send it to us. Entries can be the work of of Mobility Object.’ There were 12,407 entries received during the period individuals or a group effort. Children are free to draw whatever they want, so from January to May 2005. As in Japan, the contest began with children they can let their imaginations run wild. The top entries are selected by a panel drawing pictures of their dreams. They of judges, and the children are invited to make actual models of their ideas. With then fashioned models using household the encouragement of the people around them, they work hard and overcome Toward a Global The grand prize winners items. Finally, they presented their ideas all sorts of obstacles on the way to finishing their projects. On the day of the Idea Contest Presenting a project for final review before a large audience. Winners were final review, they present the results of their hard work before a large audience. awarded a trip to Japan, home of ASIMO. With the aim of making the Whether they win or not, all the children gain valuable experience—and the Through their participation, the children Idea Contest a worldwide satisfaction of seeing their projects through to completion. were able to experience the fun of taking event, the Japanese and Thai on challenges and working to realize their Idea Contests will begin an The grand prize winner and the runners-up win a visit to their schools from dreams. Once again, the Honda experience exchange in 2006. We hope ASIMO, the humanoid robot—Honda’s vision of the future. ASIMO’s visit is a transcends oceans. to expand these activities into reminder that any dream can come true. Visiting Honda’s Aoyama Building in Japan other countries to make it a A large audience watches final presentations global event in the near future.

09 Educational Initiatives Educational Initiatives 10 An outdoor museum where children can discover and experience nature Hello Woods

The ‘Play and Learn’ approach Programs for All Seasons A variety of experiential programs have been established to provide an The Hello Woods experience begins by instill- opportunity for participants to take an interest in nature and think about the ing an interest in nature. This is the first step interrelatedness of humans and their natural environment. toward observation, which leads to experience, which in turn facilitates understanding. Walking in the forest and coming in contact with living Playing in things help kids become more interested in nature. the forest Such activities also encourage them to experience and discover for themselves. Interest Observing Kno w Children experience the fun of coming up with their led ge Creative own original ideas and making things using natural • M activities materials from the nearby forest. o t Learning Expressing DiscoverySharing iv a t i Expressing o n Interest Experience Children are taught to recognize the rich blessings of Learning Cooking their local forests while learning the craft and lore of Observing cooking with ingredients found in the wild. Getting Interested Observing Expressing Sharing

Experience Cooperation in an environment different from everyday Living living promotes self-discovery. outdoors

Observing Learning Expressing Sharing

Nurturing the forest helps kids ponder the possibilities The Cast is there to Affores- of nature. Participation Trends help participants tation Helping Kids Discover Nature discover and learn Observing Learning Expressing Sharing Hello Woods is a forest of discovery where children can connect with nature. Set (FY) in a lush woodland environment at in Motegi Town, Tochigi 2004 49,000 Environmental Communication Activities Prefecture, Japan, the facility was established in July 2000 to give children an 2005 65,000 In addition to the regular programs at Hello Woods, a variety of environmental opportunity to nurture a forest with their own hands, and to foster their powers 2006 77,000 communication activities are also featured, from events and lectures introducing of observation and their sensibility. Also on the 42-hectare grounds is a field local forest-related culture and traditions to outdoor photo shows , concerts in the where visitors can examine insects and plant life, a studio for the enjoyment of 20,000 40,000 60,000 80,000 (Participants) forest, plankton workshops and more. These events are intended to help promote handicrafts, and a motor vehicle-accessible campground. We built this facility to a more harmonious relationship between people and nature. give kids a fun opportunity to experience and discover the abundance of nature. It is our hope that it will be a first step in stimulating participants to think about We asked parents what they thought of Hello Woods: what they can do to help sustain our planet. “This is Honda, a company that turns dreams into technologies, at its best: the program gives children a chance to dream and to Participants’ ● develop their creativity in the midst of nature.” comments ‘Play and Study’ at Hello Woods ●“I am left with the feeling that Honda is really serious about contributing to society and fostering the development of our children.” At Hello Woods, the participants play the central role. The staff members, who ●“Technological development and environmental preservation do not often go hand in hand. I am interested to see what new are referred to as the ‘Cast,’ are storytellers who help support the children as ideas a world technology leader like Honda might discover through its work at Hello Woods.’” they play and learn in the forest in a variety of programs. As the kids have fun in ●“It’s terrific—the kids’ imaginations are stimulated in so many ways here.” the natural environment, their natural instincts and sensitivities are stimulated. ●“I can sense Honda’s determination to make good cars and help raise today’s children into upstanding adults for the future.” Positive impressions and valuable learning experiences are the result. The woods are teeming with life

11 Educational Initiatives Educational Initiatives 12 An outdoor museum where children can discover and experience nature Hello Woods

The ‘Play and Learn’ approach Programs for All Seasons A variety of experiential programs have been established to provide an The Hello Woods experience begins by instill- opportunity for participants to take an interest in nature and think about the ing an interest in nature. This is the first step interrelatedness of humans and their natural environment. toward observation, which leads to experience, which in turn facilitates understanding. Walking in the forest and coming in contact with living Playing in things help kids become more interested in nature. the forest Such activities also encourage them to experience and discover for themselves. Interest Observing Kno w Children experience the fun of coming up with their led ge Creative own original ideas and making things using natural • M activities materials from the nearby forest. o t Learning Expressing DiscoverySharing iv a t i Expressing o n Interest Experience Children are taught to recognize the rich blessings of Learning Cooking their local forests while learning the craft and lore of Observing cooking with ingredients found in the wild. Getting Interested Observing Expressing Sharing

Experience Cooperation in an environment different from everyday Living living promotes self-discovery. outdoors

Observing Learning Expressing Sharing

Nurturing the forest helps kids ponder the possibilities The Cast is there to Affores- of nature. Participation Trends help participants tation Helping Kids Discover Nature discover and learn Observing Learning Expressing Sharing Hello Woods is a forest of discovery where children can connect with nature. Set (FY) in a lush woodland environment at Twin Ring Motegi in Motegi Town, Tochigi 2004 49,000 Environmental Communication Activities Prefecture, Japan, the facility was established in July 2000 to give children an 2005 65,000 In addition to the regular programs at Hello Woods, a variety of environmental opportunity to nurture a forest with their own hands, and to foster their powers 2006 77,000 communication activities are also featured, from events and lectures introducing of observation and their sensibility. Also on the 42-hectare grounds is a field local forest-related culture and traditions to outdoor photo shows , concerts in the where visitors can examine insects and plant life, a studio for the enjoyment of 20,000 40,000 60,000 80,000 (Participants) forest, plankton workshops and more. These events are intended to help promote handicrafts, and a motor vehicle-accessible campground. We built this facility to a more harmonious relationship between people and nature. give kids a fun opportunity to experience and discover the abundance of nature. It is our hope that it will be a first step in stimulating participants to think about We asked parents what they thought of Hello Woods: what they can do to help sustain our planet. “This is Honda, a company that turns dreams into technologies, at its best: the program gives children a chance to dream and to Participants’ ● develop their creativity in the midst of nature.” comments ‘Play and Study’ at Hello Woods ●“I am left with the feeling that Honda is really serious about contributing to society and fostering the development of our children.” At Hello Woods, the participants play the central role. The staff members, who ●“Technological development and environmental preservation do not often go hand in hand. I am interested to see what new are referred to as the ‘Cast,’ are storytellers who help support the children as ideas a world technology leader like Honda might discover through its work at Hello Woods.’” they play and learn in the forest in a variety of programs. As the kids have fun in ●“It’s terrific—the kids’ imaginations are stimulated in so many ways here.” the natural environment, their natural instincts and sensitivities are stimulated. ●“I can sense Honda’s determination to make good cars and help raise today’s children into upstanding adults for the future.” Positive impressions and valuable learning experiences are the result. The woods are teeming with life

11 Educational Initiatives Educational Initiatives 12 Teaching that 8+5=10 A really big adventure in three short days Day 3 U.S.A. Eagle Rock School Honda Team-based Program American Honda Motor Co., Inc. 8+5=10 Day 1 Day 2 It's bad math, but good education.

The Eagle Rock slogan embodies a basic philosophy of 8 themes, 5 expectations and 10 commitments Experience and discussion Information-gathering and compilation Presentation of research results 8 Themes ●Program Outline

Individual Integrity Q&A The imagination to dream up an idea. The creativity to make that idea a reality. Presentation That is what we want to foster in our children. It was with this aim that the ●Intellectual Discipline Inquiry ●Spiritual Development Discussion Honda team-based, live-in research study program was born. The location of the Experience ●Physical Fitness three-day program is Twin Ring Motegi. Children are divided up into teams of ten, ●Aesthetic Expression Participating Schools and each team holds discussions based on Teacher’s “In three days of re- Citizenship No. of participants their experiences at the facility. Discussion FY comment in brackets search and lessons, ●Service to Others is facilitated by periodic input from Honda 2004 9 (702) the children were ex- ●Cross-cultural Understanding advisors in preparation for the presentations posed to things they could never 2005 14 (1,064) ●Democratic Governance on the final day. This process of experience, encounter in a regular school. ●Environmental Stewardship 2006 11 (970) And they came up with some discussion and understanding helps guide ideas that older minds might 5 10 15 (No. of schools) the children toward new insights. just never have originated.” 5 Expectations

●Developing an expanding knowledge base ●Communicating effectively Giving hands-on experience to budding engineers ●Creating and making healthy life Student Formula Challenge A school that provides a life-changing experience choices ●Participating as an engaged global American Honda Motor established the Eagle Rock School, located in the mountain citizen resort community of Estes Park, Colorado, the gateway to Rocky Mountain National ●Providing leadership for justice Park, to further its long-term commitment of contributing to society in areas beyond the imperatives of the company’s day-to-day operations. This boarding school accepts 10 Commitments students who have not experienced success in traditional academic programs or ●Live in respectful harmony with who do not expect to graduate from high school, but are passionate about changing others their lives. The school does not assign grades for courses (and therefore there are ●Develop mind, body and spirit no failures) and does not seek to impose restrictions of time or place. The program ●Learn to communicate in speech is individually structured with an emphasis on students discovering who they are as and writing The Student Formula SAE Competition of Japan is an educational program Course Participation Trends individuals, what their dreams are, and what they need to learn in order to realize ●Serve Eagle Rock and other organized by the Society of Automotive Engineers of Japan (JSAE) to give communities No. of times and days those dreams. What is important is for each of the students to record, express FY held shown in brackets budding engineers hands-on experience in designing and building their own ●Become a steward of the planet and verify for themselves what they have learned and how they have grown from 2004 332 (24 times, 66 days) formula race cars. Vehicle performance is not the sole criterion of excellence. ●Make healthy personal choices their experience. Through classes and communal living, students learn the value of Cost-benefit analysis and presentation skills are also taken into consideration. ●Find, nurture and develop the artist 2005 389 (25 times, 83 days) visualizing their own dreams and working to realize them. within 2006 879 (33 times, 91days) Honda’s involvement is not limited to sponsorship. The Honda Meister Klub, a Increase capacity to exercise volunteer group of retired Honda engineers, provides technical instruction and ● 500 1,000 With only 96 students, the school is annexed to an educational training facility and leadership for justice (No. of participants) support, teaching the student-participants the basics of the skills and processes receives numerous visits each year from those active in education and related fields. ●Practice citizenship and democratic involved in car-making and the set-up and tuning of engines and suspensions. living Eagle Rock School’s mission is to foster young people who have the desire and the ●Devise an enduring moral and determination to make a difference in the world. The school also hopes to exert a ethical code positive influence on other educators.

13 Educational Initiatives Educational Initiatives 14 Teaching that 8+5=10 A really big adventure in three short days Day 3 U.S.A. Eagle Rock School Honda Team-based Program American Honda Motor Co., Inc. 8+5=10 Day 1 Day 2 It's bad math, but good education.

The Eagle Rock slogan embodies a basic philosophy of 8 themes, 5 expectations and 10 commitments Experience and discussion Information-gathering and compilation Presentation of research results 8 Themes ●Program Outline

Individual Integrity Q&A The imagination to dream up an idea. The creativity to make that idea a reality. Presentation That is what we want to foster in our children. It was with this aim that the ●Intellectual Discipline Inquiry ●Spiritual Development Discussion Honda team-based, live-in research study program was born. The location of the Experience ●Physical Fitness three-day program is Twin Ring Motegi. Children are divided up into teams of ten, ●Aesthetic Expression Participating Schools and each team holds discussions based on Teacher’s “In three days of re- Citizenship No. of participants their experiences at the facility. Discussion FY comment in brackets search and lessons, ●Service to Others is facilitated by periodic input from Honda 2004 9 (702) the children were ex- ●Cross-cultural Understanding advisors in preparation for the presentations posed to things they could never 2005 14 (1,064) ●Democratic Governance on the final day. This process of experience, encounter in a regular school. ●Environmental Stewardship 2006 11 (970) And they came up with some discussion and understanding helps guide ideas that older minds might 5 10 15 (No. of schools) the children toward new insights. just never have originated.” 5 Expectations

●Developing an expanding knowledge base ●Communicating effectively Giving hands-on experience to budding engineers ●Creating and making healthy life Student Formula Challenge A school that provides a life-changing experience choices ●Participating as an engaged global American Honda Motor established the Eagle Rock School, located in the mountain citizen resort community of Estes Park, Colorado, the gateway to Rocky Mountain National ●Providing leadership for justice Park, to further its long-term commitment of contributing to society in areas beyond the imperatives of the company’s day-to-day operations. This boarding school accepts 10 Commitments students who have not experienced success in traditional academic programs or ●Live in respectful harmony with who do not expect to graduate from high school, but are passionate about changing others their lives. The school does not assign grades for courses (and therefore there are ●Develop mind, body and spirit no failures) and does not seek to impose restrictions of time or place. The program ●Learn to communicate in speech is individually structured with an emphasis on students discovering who they are as and writing The Student Formula SAE Competition of Japan is an educational program Course Participation Trends individuals, what their dreams are, and what they need to learn in order to realize ●Serve Eagle Rock and other organized by the Society of Automotive Engineers of Japan (JSAE) to give communities No. of times and days those dreams. What is important is for each of the students to record, express FY held shown in brackets budding engineers hands-on experience in designing and building their own ●Become a steward of the planet and verify for themselves what they have learned and how they have grown from 2004 332 (24 times, 66 days) formula race cars. Vehicle performance is not the sole criterion of excellence. ●Make healthy personal choices their experience. Through classes and communal living, students learn the value of Cost-benefit analysis and presentation skills are also taken into consideration. ●Find, nurture and develop the artist 2005 389 (25 times, 83 days) visualizing their own dreams and working to realize them. within 2006 879 (33 times, 91days) Honda’s involvement is not limited to sponsorship. The Honda Meister Klub, a Increase capacity to exercise volunteer group of retired Honda engineers, provides technical instruction and ● 500 1,000 With only 96 students, the school is annexed to an educational training facility and leadership for justice (No. of participants) support, teaching the student-participants the basics of the skills and processes receives numerous visits each year from those active in education and related fields. ●Practice citizenship and democratic involved in car-making and the set-up and tuning of engines and suspensions. living Eagle Rock School’s mission is to foster young people who have the desire and the ●Devise an enduring moral and determination to make a difference in the world. The school also hopes to exert a ethical code positive influence on other educators.

13 Educational Initiatives Educational Initiatives 14 Conveying the mystery Soichiro Honda Cup

ょう and importance of nature かんき Honda Econopower Race

Nature Wagon Dates: October 1 and 2, 2005 Venue: Twin Ring Motegi

The event’s theme: How far can you go on a liter of gasoline? At the Soichiro Honda Cup Honda Econopower Race, cars featuring some very special techno- logical innovations push fuel efficiency beyond normal limits. The competition showcases enterprise, teamwork and creativity, and attracts teams of students, office colleagues—even parents and children. The focus: how we use Earth’s limited resources. Including participants from Making natural salt from seawater Dying cloth using vegetable dyes Retired associates lecture on the environment overseas, some 477 teams and 2,400 individuals participated in 2005. Thailand’s A.T.E. School team How old is that tree? Why is this flower such a pretty color? Nature’s many Number of Events Held Each Year achieved 2,979.58 km/liter to win the competition mysteries are all around us. That’s why Honda started the Nature Wagon. It’s an No. of participants for the second year in a row. (FY) shown in brackets environmental learning program on wheels—a van filled with natural objects 2004 203 (17,016) from the ocean and the forest. The Nature Wagon travels to elementary schools 2005 239 (19,578) and community centers, bringing nature to the city. Volunteer retired Honda 2006 208 (12,827) associates teach about the workings of 100 200 FY2006 (Number of events) Volunteer’s “The children are Idea Competition—National Technical College nature and the importance of environmental comment Facility No. of events Participants very interested and preservation. Crafts using wood and rocks Saitama 56 3,430 Robot Contest 2005 (Special Sponsor) involved, and their Suzuka 66 4,017 Hamamatsu 52 4,213 are introduced, and children are encouraged eyes light up when they ask a Regional Competition: Every Sunday from October 16 to November 13, 2005 Kumamoto 7 223 to explore and discover nature and the question, so it’s a very reward- Tochigi 27 944 Venues: Locations in 8 competing regions nationwide ing experience for me.” National Competition: December 4, 2005 Venue: Ryogoku Kokugikan, Tokyo environment for themselves. Total 208 12,827 Contestants from 63 technical colleges designed robots capable of performing specified tasks. The robots then squared off against one another. This NHK- sponsored Robot Contest enables participants to experience the wonder of Spreading the joy of creativity—both in dreaming up ideas and making those ideas a reality. It’s making things an ideal forum for cultivating the talents of future engineers. In addition to Dream Hands providing administrative support and dispatching ASIMO to attend each competition since 2002, Honda presents a special award. Honda’s aim is to encourage students to take on the challenge of building things by hand.

The staff are as serious about their work Making a cardboard ASIMO Parents often participate along with their kids Number of Cars FIA Alternative Energies Cup as the kids (FY) Dream Cup Solar Car Race Suzuka 2005 (Special Sponsor) We want children to experience the fun and excitement of making things with Number of Events 2004 72 (70 participating) their own hands. That’s why Honda started the Dream Hands program in regions 2005 78 (76 participating) Date: August 5 to 7, 2005 Venue: Suzuka Circuit FY2006 2006 76 (74 participating) where our facilities are located. Dream Hands is an introductory handicraft Since 1998, Honda has been a special sponsor of the Dream Cup Solar Car Race, program combining original Honda cardboard crafts and nature crafts using Facility No. of events Participants 40 80 (No. of cars) which it sees as an excellent way to help pass on the urge to invent to the next Honda HQ 3 329 materials from the forest. The program gives kids firsthand experience of the Saitama 40 2,647 generation. Considered among the finest competitions of its kind in the world, fun of making things. Current and retired Suzuka 48 3,128 Volunteer’s “The kids are much the event is staged at Japan’s Suzuka Circuit. Seventy-four teams took part in the Honda associates volunteer their time to comment Hamamatsu 13 884 happier when they Kumamoto 14 547 race in 2005. In conjunction with the event, Honda assist and guide the children. Honda hopes have made some- Tochigi 15 999 offers workshops on how to build things such as thing all by themselves than that participation in this program will help when someone has helped them, Total 133 8,534 hand-made electric-powered go-carts and cardboard children discover the joy of making things. so I try to encourage them to do crafts. things on their own.”

15 Educational Initiatives Educational Initiatives 16 Conveying the mystery Soichiro Honda Cup

ょう and importance of nature かんき Honda Econopower Race

Nature Wagon Dates: October 1 and 2, 2005 Venue: Twin Ring Motegi

The event’s theme: How far can you go on a liter of gasoline? At the Soichiro Honda Cup Honda Econopower Race, cars featuring some very special techno- logical innovations push fuel efficiency beyond normal limits. The competition showcases enterprise, teamwork and creativity, and attracts teams of students, office colleagues—even parents and children. The focus: how we use Earth’s limited resources. Including participants from Making natural salt from seawater Dying cloth using vegetable dyes Retired associates lecture on the environment overseas, some 477 teams and 2,400 individuals participated in 2005. Thailand’s A.T.E. School team How old is that tree? Why is this flower such a pretty color? Nature’s many Number of Events Held Each Year achieved 2,979.58 km/liter to win the competition mysteries are all around us. That’s why Honda started the Nature Wagon. It’s an No. of participants for the second year in a row. (FY) shown in brackets environmental learning program on wheels—a van filled with natural objects 2004 203 (17,016) from the ocean and the forest. The Nature Wagon travels to elementary schools 2005 239 (19,578) and community centers, bringing nature to the city. Volunteer retired Honda 2006 208 (12,827) associates teach about the workings of 100 200 FY2006 (Number of events) Volunteer’s “The children are Idea Competition—National Technical College nature and the importance of environmental comment Facility No. of events Participants very interested and preservation. Crafts using wood and rocks Saitama 56 3,430 Robot Contest 2005 (Special Sponsor) involved, and their Suzuka 66 4,017 Hamamatsu 52 4,213 are introduced, and children are encouraged eyes light up when they ask a Regional Competition: Every Sunday from October 16 to November 13, 2005 Kumamoto 7 223 to explore and discover nature and the question, so it’s a very reward- Tochigi 27 944 Venues: Locations in 8 competing regions nationwide ing experience for me.” National Competition: December 4, 2005 Venue: Ryogoku Kokugikan, Tokyo environment for themselves. Total 208 12,827 Contestants from 63 technical colleges designed robots capable of performing specified tasks. The robots then squared off against one another. This NHK- sponsored Robot Contest enables participants to experience the wonder of Spreading the joy of creativity—both in dreaming up ideas and making those ideas a reality. It’s making things an ideal forum for cultivating the talents of future engineers. In addition to Dream Hands providing administrative support and dispatching ASIMO to attend each competition since 2002, Honda presents a special award. Honda’s aim is to encourage students to take on the challenge of building things by hand.

The staff are as serious about their work Making a cardboard ASIMO Parents often participate along with their kids Number of Cars FIA Alternative Energies Cup as the kids (FY) Dream Cup Solar Car Race Suzuka 2005 (Special Sponsor) We want children to experience the fun and excitement of making things with Number of Events 2004 72 (70 participating) their own hands. That’s why Honda started the Dream Hands program in regions 2005 78 (76 participating) Date: August 5 to 7, 2005 Venue: Suzuka Circuit FY2006 2006 76 (74 participating) where our facilities are located. Dream Hands is an introductory handicraft Since 1998, Honda has been a special sponsor of the Dream Cup Solar Car Race, program combining original Honda cardboard crafts and nature crafts using Facility No. of events Participants 40 80 (No. of cars) which it sees as an excellent way to help pass on the urge to invent to the next Honda HQ 3 329 materials from the forest. The program gives kids firsthand experience of the Saitama 40 2,647 generation. Considered among the finest competitions of its kind in the world, fun of making things. Current and retired Suzuka 48 3,128 Volunteer’s “The kids are much the event is staged at Japan’s Suzuka Circuit. Seventy-four teams took part in the Honda associates volunteer their time to comment Hamamatsu 13 884 happier when they Kumamoto 14 547 race in 2005. In conjunction with the event, Honda assist and guide the children. Honda hopes have made some- Tochigi 15 999 offers workshops on how to build things such as thing all by themselves than that participation in this program will help when someone has helped them, Total 133 8,534 hand-made electric-powered go-carts and cardboard children discover the joy of making things. so I try to encourage them to do crafts. things on their own.”

15 Educational Initiatives Educational Initiatives 16 The 82nd Tokyo-Hakone Ekiden Relay Race Contributions (Sponsor) Environmental Vehicles Number of FY January 2 to 3, 2006 provided associates 2004 26 Approx. 70 Initiatives Honda has supported the Hakone Ekiden long-distance relay race since 2003, 2005 26 Approx. 60 with the aim of fostering youth and contributing to student athletics. Honda 2006 27 Approx. 60 provided a total of 27 vehicles in 2005 for event administration and operation, including an FCX fuel cell vehicle. Around 60 associates from Honda Group In addition to prioritizing environmental companies also provided event support by driving officials’ vehicles and preservation in all our business activities providing vehicle maintenance. Honda set up a booth at the race’s outbound goal and distributed —from R&D to procurement, manufactur- bowls of soup. Honda dealers also contributed ing, distribution, sales, disposal and the to the event by providing restroom facilities and drinks, distributing race handbooks to spectators. operation of office facilities—Honda is working to preserve the global environ-

ment through philanthropic initiatives. In

1976 we began a program to afforest the 2005 Hot Air Balloon Japan HONDA Grand Prix & 2005 Hot Air Balloon World HONDA Grand Prix area around our factories. Today, efforts (Special Sponsor) to protect and achieve sustainable coex- The Hot Air Balloon Japan HONDA Grand Prix was launched in 1993 with the istence with the natural environment are aim of promoting public appreciation for hot air ballooning. In addition to five Hot Air Balloon Japan HONDA Grand Prix events, Honda also sponsors the integral to all our operations. Throughout Hot Air Balloon World HONDA Grand Prix, a series of international events that the world, current and retired Honda has astonished, thrilled and inspired balloonists and spectators since 1998. Sponsored by Honda and operated by hot air balloon associates are working with members of event management organization AirB, the Hot Air Balloon their local communities on environmental Grand Prix competitions bring together people and the environment, foster the dreams of children, provide preservation. excitement in local communities, and demonstrate Honda’s commitment to supporting truly special events.

The 25th Oita International Wheelchair Marathon Number of Participants

(Sponsor) October 30, 2005 (FY) 2004 348 participants, 20 countries The world’s first international wheelchair-only marathon, the Oita International 2005 319 participants, 18 countries Wheelchair Marathon, was inaugurated in 1981 to commemorate that year’s 2006 320 participants, 20 countries designation as the International Year of Disabled Persons. Held every year since, 100 200 300 (No. of participants) the Oita International Wheelchair Marathon has grown to become one of the largest wheelchair races in the world. Associates from affiliates Honda Sun Co., Ltd. and Honda R&D Sun Co., Ltd. also participate in the marathon. And as part of its ongoing support of sports for disabled persons, the Honda Motor Work- ers’ Union helps manage the event, with volunteer associates participating.

17 Educational Initiatives The 82nd Tokyo-Hakone Ekiden Relay Race Contributions (Sponsor) Environmental Vehicles Number of FY January 2 to 3, 2006 provided associates 2004 26 Approx. 70 Initiatives Honda has supported the Hakone Ekiden long-distance relay race since 2003, 2005 26 Approx. 60 with the aim of fostering youth and contributing to student athletics. Honda 2006 27 Approx. 60 provided a total of 27 vehicles in 2005 for event administration and operation, including an FCX fuel cell vehicle. Around 60 associates from Honda Group In addition to prioritizing environmental companies also provided event support by driving officials’ vehicles and preservation in all our business activities providing vehicle maintenance. Honda set up a booth at the race’s outbound goal and distributed —from R&D to procurement, manufactur- bowls of soup. Honda dealers also contributed ing, distribution, sales, disposal and the to the event by providing restroom facilities and drinks, distributing race handbooks to spectators. operation of office facilities—Honda is working to preserve the global environ-

ment through philanthropic initiatives. In

1976 we began a program to afforest the 2005 Hot Air Balloon Japan HONDA Grand Prix & 2005 Hot Air Balloon World HONDA Grand Prix area around our factories. Today, efforts (Special Sponsor) to protect and achieve sustainable coex- The Hot Air Balloon Japan HONDA Grand Prix was launched in 1993 with the istence with the natural environment are aim of promoting public appreciation for hot air ballooning. In addition to five Hot Air Balloon Japan HONDA Grand Prix events, Honda also sponsors the integral to all our operations. Throughout Hot Air Balloon World HONDA Grand Prix, a series of international events that the world, current and retired Honda has astonished, thrilled and inspired balloonists and spectators since 1998. Sponsored by Honda and operated by hot air balloon associates are working with members of event management organization AirB, the Hot Air Balloon their local communities on environmental Grand Prix competitions bring together people and the environment, foster the dreams of children, provide preservation. excitement in local communities, and demonstrate Honda’s commitment to supporting truly special events.

The 25th Oita International Wheelchair Marathon Number of Participants

(Sponsor) October 30, 2005 (FY) 2004 348 participants, 20 countries The world’s first international wheelchair-only marathon, the Oita International 2005 319 participants, 18 countries Wheelchair Marathon, was inaugurated in 1981 to commemorate that year’s 2006 320 participants, 20 countries designation as the International Year of Disabled Persons. Held every year since, 100 200 300 (No. of participants) the Oita International Wheelchair Marathon has grown to become one of the largest wheelchair races in the world. Associates from affiliates Honda Sun Co., Ltd. and Honda R&D Sun Co., Ltd. also participate in the marathon. And as part of its ongoing support of sports for disabled persons, the Honda Motor Work- ers’ Union helps manage the event, with volunteer associates participating.

17 Educational Initiatives Growing in harmony with our surroundings Community Forests

Growing New Forests New Community Forest Creation Initiatives Creating future forests in Suzuka ●Streams feeding the river Striving to ensure that Suzuka Factory does everything it can to preserve the local environment and continue to be welcomed by the local community, we launched a new Community Forest initiative in 2006 as a means of opening new channels of communication. The goal is to integrate the operations of the facility more fully with the existing 30-year-old Community Forests initiative, giving fresh impetus to Honda’s goal of realizing a recycling-based society.

Underwater plants and the action of the Specifically, we instituted a better way of processing the factory’s waste water. stream help further purify the water First it is purified in a treatment facility, then channeled through the forest’s naturally purifying streams before returning to the Suzuka River. Also, sludge Compost ● removed from factory waste water and waste from the cafeterias is now used in making compost, which in turn is used in nurturing the growth of saplings to fortify the forest. Fallen leaves from the forest are also mixed with compost, making soil that is full of the nutrients insects and birds need. We take full advantage of the work microorganisms do on the soil, passing the air from the waste water treatment facility through compost to reduce odors. We invite students from local elementary and junior high schools to tour the facility Sludge and organic garbage from the fac- and learn how we’re putting nature to work in purifying water and soil. We’re tory are turned into compost strengthening ties with the local community as we work together to keep our Tochigi Proving Ground forests strong for the future. ●Saplings Open to the Community, in Harmony with Nature Evidence of Getting in Sync with Nature’s Cycles Honda has always avoided building walls that would separate our facilities progress from the communities that host us. We have always followed the thinking of our founder, preferring trees and seeking to contribute to the greening of Factory Underwater Suzuka River 1978 plants purify our surroundings. Honda has embraced the community forests concept of 20 years later Yokohama National University Professor Akira Miyawaki, endeavoring to foster The compost is used to foster the growth Waste treament Purified Waste water Water release native woodlands and working to create a better environment we can all enjoy of zelkova and other indigenous saplings facility water in the coming centuries and millennia. Since 1976, we have been planting indigenous trees around our factories throughout Japan, contributing to the ●Tower of Life Compost use development of natural forests rather than designing manicured lawns. Our Sludge 1998 model was that of a natural forest, with towering trees sheltering the growth Soil Forests cultivated by Honda in Japan Organic of shrubs below, and many different trees prospering in balance with those garbage treatment Compost Saplings covered some 500,000 square meters facility growing naturally beside them. As compared to homogenous stands of trees, Aqueous paint debris it seems that such heterogeneous forests show greater resistance to damage Project Benefits For agriculture Forest from storms, drought and insect infestation, and form a stronger barrier against 1. Preservation of indigenous flora and fauna wind and noise while also helping purify the air. Honda is sowing the seeds of 2. Air purification 3. Ground stabilization long-term success, growing gradually in harmony with our surroundings and Acorns 4. Noise barrier with local communities. 5. Wind barrier Fallen leaves and compost are mixed to 6. Fire prevention form life-supporting soil Nutrient- The Tower Fallen leaves, 7. Absorption of sun’s heat rich soil of Life twigs, etc. 8. Refuge from earthquakes

19 Environmental Initiatives Environmental Initiatives 20 Growing in harmony with our surroundings Community Forests

Growing New Forests New Community Forest Creation Initiatives Creating future forests in Suzuka ●Streams feeding the river Striving to ensure that Suzuka Factory does everything it can to preserve the local environment and continue to be welcomed by the local community, we launched a new Community Forest initiative in 2006 as a means of opening new channels of communication. The goal is to integrate the operations of the facility more fully with the existing 30-year-old Community Forests initiative, giving fresh impetus to Honda’s goal of realizing a recycling-based society.

Underwater plants and the action of the Specifically, we instituted a better way of processing the factory’s waste water. stream help further purify the water First it is purified in a treatment facility, then channeled through the forest’s naturally purifying streams before returning to the Suzuka River. Also, sludge Compost ● removed from factory waste water and waste from the cafeterias is now used in making compost, which in turn is used in nurturing the growth of saplings to fortify the forest. Fallen leaves from the forest are also mixed with compost, making soil that is full of the nutrients insects and birds need. We take full advantage of the work microorganisms do on the soil, passing the air from the waste water treatment facility through compost to reduce odors. We invite students from local elementary and junior high schools to tour the facility Sludge and organic garbage from the fac- and learn how we’re putting nature to work in purifying water and soil. We’re tory are turned into compost strengthening ties with the local community as we work together to keep our Tochigi Proving Ground forests strong for the future. ●Saplings Open to the Community, in Harmony with Nature Evidence of Getting in Sync with Nature’s Cycles Honda has always avoided building walls that would separate our facilities progress from the communities that host us. We have always followed the thinking of our founder, preferring trees and seeking to contribute to the greening of Factory Underwater Suzuka River 1978 plants purify our surroundings. Honda has embraced the community forests concept of 20 years later Yokohama National University Professor Akira Miyawaki, endeavoring to foster The compost is used to foster the growth Waste treament Purified Waste water Water release native woodlands and working to create a better environment we can all enjoy of zelkova and other indigenous saplings facility water in the coming centuries and millennia. Since 1976, we have been planting indigenous trees around our factories throughout Japan, contributing to the ●Tower of Life Compost use development of natural forests rather than designing manicured lawns. Our Sludge 1998 model was that of a natural forest, with towering trees sheltering the growth Soil Forests cultivated by Honda in Japan Organic of shrubs below, and many different trees prospering in balance with those garbage treatment Compost Saplings covered some 500,000 square meters facility growing naturally beside them. As compared to homogenous stands of trees, Aqueous paint debris it seems that such heterogeneous forests show greater resistance to damage Project Benefits For agriculture Forest from storms, drought and insect infestation, and form a stronger barrier against 1. Preservation of indigenous flora and fauna wind and noise while also helping purify the air. Honda is sowing the seeds of 2. Air purification 3. Ground stabilization long-term success, growing gradually in harmony with our surroundings and Acorns 4. Noise barrier with local communities. 5. Wind barrier Fallen leaves and compost are mixed to 6. Fire prevention form life-supporting soil Nutrient- The Tower Fallen leaves, 7. Absorption of sun’s heat rich soil of Life twigs, etc. 8. Refuge from earthquakes

19 Environmental Initiatives Environmental Initiatives 20 Korchin Desert

Connecting people, cars and trees Turning brown desert into green,

Honda TreeFund New Zealand life-supporting earth People’s Republic of China Honda New Zealand Ltd. Korchin Desert Afforestation in China: The Joyful Forest Project

Transporting saplings, irrigating with local residents

To the right of a fence designed to keep out grazing animals is the Joyful Forest Project. Youthful people from different cul- Considerable progress has been made in six years tures planting trees together

For each new car, ten trees planted How the TreeFund Works Using Reclaimed Land Greenery replacing the desert, joy replacing despair Orchards Pastures Fruit trees planted, Grasslands are returned About 500 kilometers northeast of Beijing, in the Inner Mongolia Autonomous helping stabilize the top to their natural state and soil used for grazing Region of the People’s Republic of China, lies the Korchin Desert. This barren 1 new car sold land was until 100 years ago a lush, fertile area of forests and grasslands. Unfortunately, in just one century, over-cultivation and over-grazing have brought on rapid desertification. Honda has set out to help solve this problem. The Joyful Forest Project is a far-reaching, 30-year plan to establish cultivated forests in the Korchin Desert to help people and nature coexist harmoniously, with the Farmland Windbreak trees ultimate aim of re-establishing habitable areas complete with woodlands and Cars helping to promote greenification Funding for A variety of crops are Trees are planted to 10 new trees planted and cultivated protect against wind and cultivated fields. Honda is proactively engaged in operational planning and encroachment of sand In the two years since it was started, the Honda TreeFund has contributed financial support. Honda people are also directly involved: groups of current and enough funds to plant about 150,000 saplings. And it is not just Honda that retired associates and their families volunteer to work alongside members of the Achievements Achievements contributes to the fund. Honda customers are invited to donate to the Honda NGO Desert Planting Volunteer Association and members of the local community Volunteer planting trees. So far the project takes in only a very small part of the 5 million TreeFund at time of purchase, and are further invited to join in the planting of ‘tours of service’ Total Number of number of the trees in conjunction with the Honda Agent Staff and their local council. In FY trees funded FY Tours Participants trees planted hectares of the Korchin Desert, but it is helping to stimulate new interest in re- greening the desert. It is also providing crucial momentum to these principally this way, people can play a part in supporting the greening of their community. 2005 76,089 2004 7,403 2006 78,278 2005 2 62 7,255 local initiatives, which may spawn similar projects. In the six years since the Total 154,367 2006 2 69 2,820 project began, some 67,404 trees have been planted. The joy of bringing the land back to life is definitely spreading.

21 Environmental Initiatives Environmental Initiatives 22 Korchin Desert

Connecting people, cars and trees Turning brown desert into green,

Honda TreeFund New Zealand life-supporting earth People’s Republic of China Honda New Zealand Ltd. Korchin Desert Afforestation in China: The Joyful Forest Project

Transporting saplings, irrigating with local residents

To the right of a fence designed to keep out grazing animals is the Joyful Forest Project. Youthful people from different cul- Considerable progress has been made in six years tures planting trees together

For each new car, ten trees planted How the TreeFund Works Using Reclaimed Land Greenery replacing the desert,

The Honda TreeFund is one way that Honda New Zealand is working to preserve joy replacing despair Orchards Pastures the environment and contribute to society through activities related to its Fruit trees planted, Grasslands are returned About 500 kilometers northeast of Beijing, in the Inner Mongolia Autonomous helping stabilize the top to their natural state and principal operations, the purpose of which is improving our highly mobile society. soil used for grazing Region of the People’s Republic of China, lies the Korchin Desert. This barren 1 new car sold The Honda TreeFund ensures that, for every new Honda sold, ten native trees are land was until 100 years ago a lush, fertile area of forests and grasslands. planted. The program was created in 2004. Trees are planted in association with Unfortunately, in just one century, over-cultivation and over-grazing have brought regional councils all over the country, providing a measurable way to absorb on rapid desertification. Honda has set out to help solve this problem. The Joyful some of the carbon dioxide produced by motor vehicles. Forest Project is a far-reaching, 30-year plan to establish cultivated forests in the Korchin Desert to help people and nature coexist harmoniously, with the Farmland Windbreak trees ultimate aim of re-establishing habitable areas complete with woodlands and Cars helping to promote greenification Funding for A variety of crops are Trees are planted to 10 new trees planted and cultivated protect against wind and cultivated fields. Honda is proactively engaged in operational planning and encroachment of sand In the two years since it was started, the Honda TreeFund has contributed financial support. Honda people are also directly involved: groups of current and enough funds to plant about 150,000 saplings. And it is not just Honda that retired associates and their families volunteer to work alongside members of the Achievements Achievements contributes to the fund. Honda customers are invited to donate to the Honda NGO Desert Planting Volunteer Association and members of the local community Volunteer planting trees. So far the project takes in only a very small part of the 5 million TreeFund at time of purchase, and are further invited to join in the planting of ‘tours of service’ Total Number of number of the trees in conjunction with the Honda Agent Staff and their local council. In FY trees funded FY Tours Participants trees planted hectares of the Korchin Desert, but it is helping to stimulate new interest in re- greening the desert. It is also providing crucial momentum to these principally this way, people can play a part in supporting the greening of their community. 2005 76,089 2004 7,403 2006 78,278 2005 2 62 7,255 local initiatives, which may spawn similar projects. In the six years since the Total 154,367 2006 2 69 2,820 project began, some 67,404 trees have been planted. The joy of bringing the land back to life is definitely spreading.

21 Environmental Initiatives Environmental Initiatives 22 Minakami Town, Preserving the forests that provide our Gunma Pre. Ashio Town, Traffic Safety Tochigi Pre. water Otsu Town, Kumamoto Pre. (Program began April, 2006) Initiatives Watershed preservation in Japan Kosuge Village, Yamanashi Pre. The rivers that provide us fresh water find their sources in the alpine forests that collect and retain water over long periods of time before releasing it toward the Kameyama City, Mizukubo Town, sea. Striving to preserve these precious watersheds for future generations, Honda Mie Pre. Shizuoka Pre. volunteers from facilities throughout Japan are hard at work on forest conserva- To help people enjoy life safely in today’s ●Tree-planting in Kosuge Village tion projects. mobile societies, it is of course important

Honda HQ Headwaters to continue improving on the safety

The headwaters of the Tama River, which supplies water to the region around Tokyo, are features of motor vehicles. It is also vital threatened by deforestation in Kosuge Village, Yamanashi Prefecture. Striving to help preserve this vital watershed, Honda is collaborating with Kosuge Village and OISCA to raise awareness and the skill level of International in a reforestation project. The first group of 48 Honda volunteers started those who operate motor vehicles, and work in spring 2005, planting some 500 maple saplings. Planting saplings at intervals on a steep slope to teach children and others who do not Saitama Factory Headwaters drive how to navigate our roads more The headwaters of the Tone River in Gunma Prefecture have been recognized as one of the 100 most important forest watersheds in Japan. Since 1999, Honda has been provid- safely. While continuing to do everything ing financial support and the participation of its associates to support this volunteer re- forestation project conducted by the local volunteer group Creative Conservation Club. possible to design vehicles that provide As of the end of fiscal 2006, a total of 335 current and retired Honda associates had greater safety for everyone, including taken part. Wooden posts for each sapling to protect against deer pedestrians and cyclists, Honda is also Suzuka Factory Suzuka River Headwaters ●Felling trees in Kameyama City pursuing initiatives in traffic safety The Suzuka River supplies water needed in the cities of Suzuka and . To combat the degradation of its headwaters in Kameyama City, , Honda joined forces training and promotion to make our with the local NPO “Mori no Kaze” (Mountain Wind) and began preservation work in March 2006. In this case, the problem is an overly dense concentration of trees, and the mobile societies safer. solution involves removing some trees to preserve the health of those that remain, thereby improving the water-retention capacity of the forest.

Thinning out an over-populated forest Hamamatsu Factory Tenryu River Headwaters

As part of the effort to preserve the waters of the Tenryu River, since 2004 Honda has been collaborating with the “Forest of the Plenteers” organization, an NPO which spon- sors the Fostering 10,000 Acorns program. Children who live in the mountains collect acorns and give them to city children, who nurture the acorns before returning them to the mountains to grow. The children learn how to help in the revival of our damaged natural heritage. The team takes down an underdevel- Kumamoto Factory Reforestation of Mt. Aso oped tree

The devastation of natural woodlands in the Mt. Aso region has reduced the water- Volunteer Forest Preservation retention capacity of the land. Honda has been involved in a project to plant trees over an FY 2006 area of 1.5 hectares in the mountainous area surrounding Mt. Aso. Starting in 2006, Facility Events Participants we’re joining forces with a local forestry union and Ozu Town to begin planting trees in Honda HQ 2 68 the outer rim of the volcano’s crater. Saitama 2 87 Suzuka 1 28 Starting Hamamatsu 1 18 Tochigi Factory Watarase Headwaters April 2006 Kumamoto 2 55 Total 8 256 In April 2006, Honda began to contribute to a new project to preserve the Watarase River Headwaters in Ashio Town, Tochigi Prefecture.

23 Environmental Initiatives Minakami Town, Preserving the forests that provide our Gunma Pre. Ashio Town, Traffic Safety Tochigi Pre. water Otsu Town, Kumamoto Pre. (Program began April, 2006) Initiatives Watershed preservation in Japan Kosuge Village, Yamanashi Pre. The rivers that provide us fresh water find their sources in the alpine forests that collect and retain water over long periods of time before releasing it toward the Kameyama City, Mizukubo Town, sea. Striving to preserve these precious watersheds for future generations, Honda Mie Pre. Shizuoka Pre. volunteers from facilities throughout Japan are hard at work on forest conserva- To help people enjoy life safely in today’s ●Tree-planting in Kosuge Village tion projects. mobile societies, it is of course important

Honda HQ Tama River Headwaters to continue improving on the safety

The headwaters of the Tama River, which supplies water to the region around Tokyo, are features of motor vehicles. It is also vital threatened by deforestation in Kosuge Village, Yamanashi Prefecture. Striving to help preserve this vital watershed, Honda is collaborating with Kosuge Village and OISCA to raise awareness and the skill level of International in a reforestation project. The first group of 48 Honda volunteers started those who operate motor vehicles, and work in spring 2005, planting some 500 maple saplings. Planting saplings at intervals on a steep slope to teach children and others who do not Saitama Factory Tone River Headwaters drive how to navigate our roads more The headwaters of the Tone River in Gunma Prefecture have been recognized as one of the 100 most important forest watersheds in Japan. Since 1999, Honda has been provid- safely. While continuing to do everything ing financial support and the participation of its associates to support this volunteer re- forestation project conducted by the local volunteer group Creative Conservation Club. possible to design vehicles that provide As of the end of fiscal 2006, a total of 335 current and retired Honda associates had greater safety for everyone, including taken part. Wooden posts for each sapling to protect against deer pedestrians and cyclists, Honda is also Suzuka Factory Suzuka River Headwaters ●Felling trees in Kameyama City pursuing initiatives in traffic safety The Suzuka River supplies water needed in the cities of Suzuka and Yokkaichi. To combat the degradation of its headwaters in Kameyama City, Mie Prefecture, Honda joined forces training and promotion to make our with the local NPO “Mori no Kaze” (Mountain Wind) and began preservation work in March 2006. In this case, the problem is an overly dense concentration of trees, and the mobile societies safer. solution involves removing some trees to preserve the health of those that remain, thereby improving the water-retention capacity of the forest.

Thinning out an over-populated forest Hamamatsu Factory Tenryu River Headwaters

As part of the effort to preserve the waters of the Tenryu River, since 2004 Honda has been collaborating with the “Forest of the Plenteers” organization, an NPO which spon- sors the Fostering 10,000 Acorns program. Children who live in the mountains collect acorns and give them to city children, who nurture the acorns before returning them to the mountains to grow. The children learn how to help in the revival of our damaged natural heritage. The team takes down an underdevel- Kumamoto Factory Reforestation of Mt. Aso oped tree

The devastation of natural woodlands in the Mt. Aso region has reduced the water- Volunteer Forest Preservation retention capacity of the land. Honda has been involved in a project to plant trees over an FY 2006 area of 1.5 hectares in the mountainous area surrounding Mt. Aso. Starting in 2006, Facility Events Participants we’re joining forces with a local forestry union and Ozu Town to begin planting trees in Honda HQ 2 68 the outer rim of the volcano’s crater. Saitama 2 87 Suzuka 1 28 Starting Hamamatsu 1 18 Tochigi Factory Watarase Headwaters April 2006 Kumamoto 2 55 Total 8 256 In April 2006, Honda began to contribute to a new project to preserve the Watarase River Headwaters in Ashio Town, Tochigi Prefecture.

23 Environmental Initiatives Read it! Hear it! Learn it! Traffic Safety Caravan

Program Contents Watching, Listening, Talking— Learning by Doing

1. Capturing Kids’ Attention with Well-Known Stories The Traffic Safety Caravan approach begins with the young actors reading well-known stories aloud to the children. This has the effect of engaging and enhancing the children’s concentration. Displaying scenes from the stories After captivating the kids with fun stories, they talk about traffic on screens and accompanying them with interesting sounds, gags and other theatrical techniques help draw the children more and more into a storybook world.

2. Teaching Traffic Safety with Original Materials Once the actors have the children’s full attention, the traffic safety practice session begins, using an original book created by Honda. This time, the children go beyond listening and watching, participating in fun quizzes and other The kids learn by doing games, raising their hands, calling out and moving around—learning through participation.

3. Learning in a Miniature World After the children have learned some traffic safety rules by repeating them in their play, a pretend pedestrian crossing, complete with miniature traffic lights, is set up in the room, and the children practice crossing the ‘road.’ The kids A Traffic Safety Classroom for Little Kids The kids experience crossing the ‘road’ in face tough decisions when, just as in real life, the walk signal begins to blink safety Honda is working in many different ways to make sure we can all get around when they’re still crossing, or when it starts in comfort and safety. One of our top priorities is protecting children from the to blink before they start to cross. Through traffic accidents that are all too common in today’s motorized society. In order to these simulations the children get hands-on Reaching Out All Over reach children in their most formative years and give them a chance to master experience on how to be safe on the roads. the basics of road safety, Honda started the Traffic Safety Caravan program for Groups (children) pre-school children. One thing that makes the experience so powerful is the FY Actors lead the 2004 140 (20,957) participation by members of a professional drama troupe, who do a great job of children through making learning fun, and therefore effective. The children learn the rules of the instructive games 2005 260 (39,278) road as they play. 2006 340 (46,186)

100 200 300 Participants Honda Traffic Safety Education Program

FY 2006 The Traffic Safety Caravan curriculum is based Facility Groups Participants Over 1,000 Stops Along the Way on Honda’s original traffic safety education Honda HQ 240 31,391 program. Called “Ayatorii Hiyoko” in Japanese, Launched in the Kanto region in 1999, the Traffic Safety Caravan is reaching Suzuka 30 3,963 it consists of a series of fun illustrations and more and more kids all the time. The program expanded in 2003 to the Suzuka Hamamatsu 30 5,258 Kumamoto 20 2,552 participatory games designed to capture kids’ and Hamamatsu areas, and in 2004 to Kumamoto and Tochigi. It now reaches all Tochigi 20 3,022 attention and help them learn the rules of the

the communities that host Honda factories in Japan. In 2005 alone the caravan Total 340 46,186 road interactively as they play with their parents. visited over 340 kindergartens and nursery schools nationwide. The children have fun and learn fast

25 Traffic Safety Initiatives Traffic Safety Initiatives 26 Read it! Hear it! Learn it! Traffic Safety Caravan

Program Contents Watching, Listening, Talking— Learning by Doing

1. Capturing Kids’ Attention with Well-Known Stories The Traffic Safety Caravan approach begins with the young actors reading well-known stories aloud to the children. This has the effect of engaging and enhancing the children’s concentration. Displaying scenes from the stories After captivating the kids with fun stories, they talk about traffic on screens and accompanying them with interesting sounds, gags and other theatrical techniques help draw the children more and more into a storybook world.

2. Teaching Traffic Safety with Original Materials Once the actors have the children’s full attention, the traffic safety practice session begins, using an original book created by Honda. This time, the children go beyond listening and watching, participating in fun quizzes and other The kids learn by doing games, raising their hands, calling out and moving around—learning through participation.

3. Learning in a Miniature World After the children have learned some traffic safety rules by repeating them in their play, a pretend pedestrian crossing, complete with miniature traffic lights, is set up in the room, and the children practice crossing the ‘road.’ The kids A Traffic Safety Classroom for Little Kids The kids experience crossing the ‘road’ in face tough decisions when, just as in real life, the walk signal begins to blink safety Honda is working in many different ways to make sure we can all get around when they’re still crossing, or when it starts in comfort and safety. One of our top priorities is protecting children from the to blink before they start to cross. Through traffic accidents that are all too common in today’s motorized society. In order to these simulations the children get hands-on Reaching Out All Over reach children in their most formative years and give them a chance to master experience on how to be safe on the roads. the basics of road safety, Honda started the Traffic Safety Caravan program for Groups (children) pre-school children. One thing that makes the experience so powerful is the FY Actors lead the 2004 140 (20,957) participation by members of a professional drama troupe, who do a great job of children through making learning fun, and therefore effective. The children learn the rules of the instructive games 2005 260 (39,278) road as they play. 2006 340 (46,186)

100 200 300 Participants Honda Traffic Safety Education Program

FY 2006 The Traffic Safety Caravan curriculum is based Facility Groups Participants Over 1,000 Stops Along the Way on Honda’s original traffic safety education Honda HQ 240 31,391 program. Called “Ayatorii Hiyoko” in Japanese, Launched in the Kanto region in 1999, the Traffic Safety Caravan is reaching Suzuka 30 3,963 it consists of a series of fun illustrations and more and more kids all the time. The program expanded in 2003 to the Suzuka Hamamatsu 30 5,258 Kumamoto 20 2,552 participatory games designed to capture kids’ and Hamamatsu areas, and in 2004 to Kumamoto and Tochigi. It now reaches all Tochigi 20 3,022 attention and help them learn the rules of the the communities that host Honda factories in Japan. In 2005 alone the caravan Total 340 46,186 road interactively as they play with their parents. visited over 340 kindergartens and nursery schools nationwide. The children have fun and learn fast

25 Traffic Safety Initiatives Traffic Safety Initiatives 26 Raising awareness to improve skills Working to create the ideal mobile society

HART (Honda Australia Roadcraft Training) Australia International Association of Traffic and Safety Sciences (IATSS) Honda Australia Pty., Ltd.

Collisions are avoided by recognizing HART Programs Main Activities of Fiscal 2006 Gathering People & Knowledge Internationally danger at its source ●Educational youth programs ●Research Activities The International Association of Traffic and Safety Sciences was founded in Honda Australia established HART in 1999 as part of its global focus on Programs that foster greater traf- Conducted investigatory and 1974 as a forum for free discussion and research on the present and future fic safety awareness among 5th- research activities related to traf- increasing road user safety for drivers, passengers, motorcycle riders and state of transportation in mobile societies through endowments from founder and 6th-year elementary school fic and traffic safety, and held a motorcycle pillion passengers. Traffic safety education provided by HART is built Soichiro Honda and , as well as from Honda Motor itself. With a students and 2nd-year high school Research Report Conference membership that includes leading scholars and experts from various fields, the on a theme of ‘street smart’ techniques. A majority of crashes are the result of students. poor judgment: to combat this, HART programs concentrate on risk-lowering ●Publications association sponsors a broad range of studies and proposals related to traffic ●Driver training Published IATSS Review, IATSS techniques rather than teaching advanced driving skills. To improve safety, it safety, as well as scientific conferences, exchanges and publications. It also Programs to cultivate the appropri- Research and other publications is more important for drivers to acquire awareness and techniques that can be ate responses for safe driving in provides support for traffic safety-related programs that respond to pressing used to prevent loss of control than to attain race-level driving skills. The HART new drivers, drivers under 25 and ●Prizes and Subsidies concerns of the day. training facility, located on 40 acres of natural bushland on the outskirts of corporate drivers. Presented the 27th International Association of Traffic and Safety Sydney, features a 2-km, closed-road circuit track, along with dedicated training ●Motorcycle rider training IATSS Forum: Forming Tomorrow’s Leadership Sciences Awards areas. A variety of programs are in place to meet the needs of everyone from Programs to teach skills plus Founded in 1985, the IATSS Forum is a research program that focuses on the children to seniors, with the aim of contributing to the Road Traffic Agency’s danger avoidance and risk man- ●Symposia agement to riders of all skill levels. education of promising young Asian youth. Young professionals from ASEAN objective of halving the current road toll by 2010. As part of its ongoing effort Held symposia, including ISSOT 2005 countries are invited to Japan for a session of “Thinking and Learning Together.” to improve road safety, Honda currently has similar programs in place in 26 ●Recreational training Programs that teach off-road 4WD This consists of lectures, seminars, case studies, group research projects and Honda Group companies in 20 countries. ●International Activities and motorcycle operation. related activities, as well as cultural exchanges, covering many different fields Published “IATSS Activities,” an English-language newsletter sum- of study. Participants discuss issues facing Japan and ASEAN, thereby increasing marizing the year’s activities mutual understanding.

27 Traffic Safety Initiatives Traffic Safety Initiatives 28 Raising awareness to improve skills Working to create the ideal mobile society

HART (Honda Australia Roadcraft Training) Australia International Association of Traffic and Safety Sciences (IATSS) Honda Australia Pty., Ltd.

Collisions are avoided by recognizing HART Programs Main Activities of Fiscal 2006 Gathering People & Knowledge Internationally danger at its source ●Educational youth programs ●Research Activities The International Association of Traffic and Safety Sciences was founded in Honda Australia established HART in 1999 as part of its global focus on Programs that foster greater traf- Conducted investigatory and 1974 as a forum for free discussion and research on the present and future fic safety awareness among 5th- research activities related to traf- increasing road user safety for drivers, passengers, motorcycle riders and state of transportation in mobile societies through endowments from founder and 6th-year elementary school fic and traffic safety, and held a motorcycle pillion passengers. Traffic safety education provided by HART is built Soichiro Honda and Takeo Fujisawa, as well as from Honda Motor itself. With a students and 2nd-year high school Research Report Conference membership that includes leading scholars and experts from various fields, the on a theme of ‘street smart’ techniques. A majority of crashes are the result of students. poor judgment: to combat this, HART programs concentrate on risk-lowering ●Publications association sponsors a broad range of studies and proposals related to traffic ●Driver training Published IATSS Review, IATSS techniques rather than teaching advanced driving skills. To improve safety, it safety, as well as scientific conferences, exchanges and publications. It also Programs to cultivate the appropri- Research and other publications is more important for drivers to acquire awareness and techniques that can be ate responses for safe driving in provides support for traffic safety-related programs that respond to pressing used to prevent loss of control than to attain race-level driving skills. The HART new drivers, drivers under 25 and ●Prizes and Subsidies concerns of the day. training facility, located on 40 acres of natural bushland on the outskirts of corporate drivers. Presented the 27th International Association of Traffic and Safety Sydney, features a 2-km, closed-road circuit track, along with dedicated training ●Motorcycle rider training IATSS Forum: Forming Tomorrow’s Leadership Sciences Awards areas. A variety of programs are in place to meet the needs of everyone from Programs to teach skills plus Founded in 1985, the IATSS Forum is a research program that focuses on the children to seniors, with the aim of contributing to the Road Traffic Agency’s danger avoidance and risk man- ●Symposia agement to riders of all skill levels. education of promising young Asian youth. Young professionals from ASEAN objective of halving the current road toll by 2010. As part of its ongoing effort Held symposia, including ISSOT 2005 countries are invited to Japan for a session of “Thinking and Learning Together.” to improve road safety, Honda currently has similar programs in place in 26 ●Recreational training Programs that teach off-road 4WD This consists of lectures, seminars, case studies, group research projects and Honda Group companies in 20 countries. ●International Activities and motorcycle operation. related activities, as well as cultural exchanges, covering many different fields Published “IATSS Activities,” an English-language newsletter sum- of study. Participants discuss issues facing Japan and ASEAN, thereby increasing marizing the year’s activities mutual understanding.

27 Traffic Safety Initiatives Traffic Safety Initiatives 28 Working to ensure Safety for Everyone Community Traffic Safety Initiatives

Beyond developing ever-safer products, Honda is engaged in helping promote Initiatives better, more comfortable and safer driving and riding. It also promotes improved traffic safety worldwide. Since the 1970s, Honda has been active in driver and rider training, in the development of traffic safety simulation software and Since the company’s foundation, as the ex- equipment, and in many other traffic safety initiatives. pansion of Honda operations has brought

us into contact with more communities

and many countries, we have always

sought harmonious coexistence and acted

as a good corporate citizen. The drive ●Traffic Safety Training Centers At eight Traffic Safety Training Centers in Japan, Honda is providing training in to create close ties with the community safe driving and riding to those seeking a driver’s license and to everyone from emerges from one of the basic principles the smallest children to senior citizens. The centers help not only individuals, but also offer hands-on training for corporate and other groups. In recent years, of Honda philanthropy: “As a good corpo- Honda has begun to dispatch instructors from the centers overseas, particularly rate citizen, we will deepen our commit- to Asian countries, providing training and guidance for trainers and drivers. Training kids to ride bikes ment to all local communities where we

do business.” Our hope is to provide the ●Research and Development To help maximize the effect of traffic safety training, Honda is continuing to help people really need, and to be truly develop new programs. The basic approach is not so much to focus on teaching welcomed in each society. skills, but rather to create opportunities for drivers to improve. The driver goes through a test drive or simulation and, with the help of a program, objectively evaluates his or her own performance, identifying points for improvement and working toward improved driving behavior. Discovering weak points with a Driving Simulator

●A Wide Network Honda helps provide continuing education for drivers and riders of all ages throughout Japan. In collaboration with the city of Suzuka, Honda has expanded its traffic safety training programs by adding a new program for senior citizen pedestrians and cyclists. Also, for the last five years we’ve hosted a special competition for driving safety instructors. Traffic safety training for seniors

●International Activities Honda traffic safety training programs are offered through some 26 affiliates in 20 countries. In China, Guangzhou Honda has started a new program of traffic safety training for associates, designed to set a good example for customers. In Russia, there are plans to introduce a local version of Japan’s Rainbow Dealer system (see page 41). Throughout Asia, the scope of Honda motorcycle rider training is growing all the time. Traffic safety training is on the rise in Vietnam

29 Traffic Safety Initiatives Working to ensure Safety for Everyone Community Traffic Safety Initiatives

Beyond developing ever-safer products, Honda is engaged in helping promote Initiatives better, more comfortable and safer driving and riding. It also promotes improved traffic safety worldwide. Since the 1970s, Honda has been active in driver and rider training, in the development of traffic safety simulation software and Since the company’s foundation, as the ex- equipment, and in many other traffic safety initiatives. pansion of Honda operations has brought

us into contact with more communities

and many countries, we have always

sought harmonious coexistence and acted

as a good corporate citizen. The drive ●Traffic Safety Training Centers At eight Traffic Safety Training Centers in Japan, Honda is providing training in to create close ties with the community safe driving and riding to those seeking a driver’s license and to everyone from emerges from one of the basic principles the smallest children to senior citizens. The centers help not only individuals, but also offer hands-on training for corporate and other groups. In recent years, of Honda philanthropy: “As a good corpo- Honda has begun to dispatch instructors from the centers overseas, particularly rate citizen, we will deepen our commit- to Asian countries, providing training and guidance for trainers and drivers. Training kids to ride bikes ment to all local communities where we

do business.” Our hope is to provide the ●Research and Development To help maximize the effect of traffic safety training, Honda is continuing to help people really need, and to be truly develop new programs. The basic approach is not so much to focus on teaching welcomed in each society. skills, but rather to create opportunities for drivers to improve. The driver goes through a test drive or simulation and, with the help of a program, objectively evaluates his or her own performance, identifying points for improvement and working toward improved driving behavior. Discovering weak points with a Driving Simulator

●A Wide Network Honda helps provide continuing education for drivers and riders of all ages throughout Japan. In collaboration with the city of Suzuka, Honda has expanded its traffic safety training programs by adding a new program for senior citizen pedestrians and cyclists. Also, for the last five years we’ve hosted a special competition for driving safety instructors. Traffic safety training for seniors

●International Activities Honda traffic safety training programs are offered through some 26 affiliates in 20 countries. In China, Guangzhou Honda has started a new program of traffic safety training for associates, designed to set a good example for customers. In Russia, there are plans to introduce a local version of Japan’s Rainbow Dealer system (see page 41). Throughout Asia, the scope of Honda motorcycle rider training is growing all the time. Traffic safety training is on the rise in Vietnam

29 Traffic Safety Initiatives Cross-cultural exchange for kids H-Kids Project

TOUCH THE WORLD Touch the World: An International Adventure

Touch the World is an event that allows children to meet and experience other nations and cultures. Launched in 1999, the program takes advantage of the unique opportunities to be found in Tokyo’s Minato Ward, home to both Honda headquarters and many foreign embassies. This program has already provided hundreds of children with their first introduction to the people of some 29 na- tions—in 2005, the list included Angola, Panama, Poland and Turkey. The kids and their parents enjoy events like the “Mini World Tour,” where young visitors use special passports to travel to booths representing nations, and “World on Stage,” where performers from around the world give live performances. Presentations of Japanese culture and a lottery for charity were also included. Cultures on exhibit

Hello Embassies: Learning from Local Experts

Offering the kids an opportunity to learn a little more about their cultures, the countries represented at Touch the World invite 3rd- to 6th-grade elementary school participants to visit their embassies during the summer school holidays. Embassy representatives talk about life in their home countries and the embassy work they do, providing a fascinating view into other cultural worlds. In 2005, the visits were also written New Experiences, New Discoveries Growing Popularity up for the new official project publication, the H-Kids We want children to explore other cultures and run free in the great outdoors. Report. Children were assigned to prepare and ask ques- Touch Hello Enjoy FY We want to offer growing boys and girls with inquisitive minds new experiences the World Embassies the Sky! tions. They also learned about some of the interesting and the opportunity to make their own discoveries and encounter new values. 2004 900 38 83 differences between countries. The results of their inter- That’s what the H-Kids Project is all about. Home base is in Aoyama in Tokyo’s views are featured in the report. 2005 900 47 87 Young reporters visit embassies Minato ward, the location of Honda headquarters. The theme is exchange, and 2006 1,100 52 260* The final H-Kids Report a key goal is to let the children learn about other nations and cultures, make is released *includes special helicopter ride events friends and have fun. Our hope is to provide tomorrow’s grown-ups some happy experiences as part of their cultural education. Enjoy the Sky! Flying with Friends FY 2006 Participating Embassies In this exciting program, children enjoy the great outdoors while gaining valuable ●Republic of Angola ●Republic of Poland experience in teamwork. Kids meet new friends and form teams with program ●Republic of Panama ●Republic of Turkey staff members at Hello Woods at Twin Ring Motegi. They get to know each other Nations, Nature and the Sky are all on the Agenda! better really fast playing in the woods, and working together learning to get a hot-air balloon into the air This trio of programs includes an invitation to Welcome Plaza Aoyama at Honda and going for a ride! Enjoy the Sky!, a regular event, headquarters, usually in June, to “Touch the World," plus another cross-cultural was held twice in 2005. In addition, with affiliate Honda exploration in August called “Hello Embassies.” In October or November, there's Airways, Honda offered a special helicopter ride event. an exciting trip in an airship at Twin Ring Motegi called “Enjoy the Sky!” On the The kids spent a wonderful half-day learning from a pilot occasion of the 2005 Touch the World, a new project character was introduced about how helicopters work, taking tests and of course and the kids named him “Kuribo.” The H-Kids Project Character “Kuribo” What could be more fun than a helicopter ride? going for an exhilarating ride.

*Lottery proceeds and program fees contributed to UNICEF

31 Community Initiatives Community Initiatives 32 Cross-cultural exchange for kids H-Kids Project

TOUCH THE WORLD Touch the World: An International Adventure

Touch the World is an event that allows children to meet and experience other nations and cultures. Launched in 1999, the program takes advantage of the unique opportunities to be found in Tokyo’s Minato Ward, home to both Honda headquarters and many foreign embassies. This program has already provided hundreds of children with their first introduction to the people of some 29 na- tions—in 2005, the list included Angola, Panama, Poland and Turkey. The kids and their parents enjoy events like the “Mini World Tour,” where young visitors use special passports to travel to booths representing nations, and “World on Stage,” where performers from around the world give live performances. Presentations of Japanese culture and a lottery for charity were also included. Cultures on exhibit

Hello Embassies: Learning from Local Experts

Offering the kids an opportunity to learn a little more about their cultures, the countries represented at Touch the World invite 3rd- to 6th-grade elementary school participants to visit their embassies during the summer school holidays. Embassy representatives talk about life in their home countries and the embassy work they do, providing a fascinating view into other cultural worlds. In 2005, the visits were also written New Experiences, New Discoveries Growing Popularity up for the new official project publication, the H-Kids We want children to explore other cultures and run free in the great outdoors. Report. Children were assigned to prepare and ask ques- Touch Hello Enjoy FY We want to offer growing boys and girls with inquisitive minds new experiences the World Embassies the Sky! tions. They also learned about some of the interesting and the opportunity to make their own discoveries and encounter new values. 2004 900 38 83 differences between countries. The results of their inter- That’s what the H-Kids Project is all about. Home base is in Aoyama in Tokyo’s views are featured in the report. 2005 900 47 87 Young reporters visit embassies Minato ward, the location of Honda headquarters. The theme is exchange, and 2006 1,100 52 260* The final H-Kids Report a key goal is to let the children learn about other nations and cultures, make is released *includes special helicopter ride events friends and have fun. Our hope is to provide tomorrow’s grown-ups some happy experiences as part of their cultural education. Enjoy the Sky! Flying with Friends FY 2006 Participating Embassies In this exciting program, children enjoy the great outdoors while gaining valuable ●Republic of Angola ●Republic of Poland experience in teamwork. Kids meet new friends and form teams with program ●Republic of Panama ●Republic of Turkey staff members at Hello Woods at Twin Ring Motegi. They get to know each other Nations, Nature and the Sky are all on the Agenda! better really fast playing in the woods, and working together learning to get a hot-air balloon into the air This trio of programs includes an invitation to Welcome Plaza Aoyama at Honda and going for a ride! Enjoy the Sky!, a regular event, headquarters, usually in June, to “Touch the World," plus another cross-cultural was held twice in 2005. In addition, with affiliate Honda exploration in August called “Hello Embassies.” In October or November, there's Airways, Honda offered a special helicopter ride event. an exciting trip in an airship at Twin Ring Motegi called “Enjoy the Sky!” On the The kids spent a wonderful half-day learning from a pilot occasion of the 2005 Touch the World, a new project character was introduced about how helicopters work, taking tests and of course and the kids named him “Kuribo.” The H-Kids Project Character “Kuribo” What could be more fun than a helicopter ride? going for an exhilarating ride.

*Lottery proceeds and program fees contributed to UNICEF

31 Community Initiatives Community Initiatives 32 Shared programs and special projects: Multi-Facility Honda Group Activities in Japan Activities

At Honda’s facilities, dealerships and affiliates throughout ●Factory Tours Japan, we’re striving to be good corporate citizens Factory Tours In keeping with the policy of making facilities open and accessible, Honda has by working on initiatives alongside members of local FY2006 been holding factory tours since 1960 as a way of fostering greater appreciation communities. Facility Events Participants of its activities. Honda offers tours of

Saitama 288 13,166 its factories to local elementary school Suzuka 717 46,548 social studies classes, as well as to other Hamamatsu 167 3,950 members of the community. Facilities Kumamoto 199 6,556 Honda Philanthropy Office at Honda headquarters and Phi- Tochigi 26 601

lanthropy Offices in each of Honda's five factories constitute Total 1,397 70,821 the Honda Philanthropy Coordination Council. Each of them is in charge of creating programs that suit local communities. Suzuka Factory

They also share ideas and join forces to realize nationwide Hamamatsu Factory projects like the Nature Wagon, Dream Hands, afforestation Clean-up Campaigns ●Clean-up Campaigns campaigns and traffic safety promotion programs. Suzuka Factory In addition to keeping the surroundings of their own facilities clean, all of FY2006 Tochigi Factory Honda’s facilities engage in clean-up initiatives in their local communities. Facility Events Participants Honda associates get together with col- Honda HQ 52 320 leagues and families to have fun while Saitama 3 1,224 beautifying the environment. Suzuka 2 1,166 Saitama Factory Honda Motor Kumamoto Factory Hamamatsu 1 606 Headquarters Kumamoto 2 2,763 Tochigi 2 566

Total 62 6,645 Honda HQ: Coordination of global production, sales, service, marketing, logistics, management (accounting, administration) Honda Group associates clean up the Saitama Factory: Manufacture of automobiles and automobile engines shores of Lake Hamana Suzuka Factory: Manufacture of automobiles and automobile engines Hamamatsu Factory: Manufacture of mid-size and large motorcycles, power products (outboard engines), and automatic transmissions for automobiles Blood Donation Drives ●Blood Donation Drives Kumamoto Factory: Manufacture of small motorcycles, minicar engines, power products, and power product engines In cooperation with local blood banks, Honda factories hold associate blood FY2006 drives at their facilities throughout the year. Tochigi Factory: Manufacture of automobile components Facility Events Participants

Honda HQ 3 268 Saitama 3 207 Suzuka 6 412 ●Collecting and Redeeming New Year’s Cards Dealerships Affiliates Hamamatsu 4 704 Every year Honda receives traditional Japanese New Year’s cards. Associates Kumamoto 3 577 As retailers of Honda automobiles, motorcycles and other Handling a broad range of functions such as research and check to see if any of them contain winning lottery numbers. Winning cards Tochigi 2 91 products, Honda dealerships are particularly active in support development, sales, distribution, real estate, leisure, education are exchanged for their prizes, which are donated to welfare agencies in local Total 21 2,259 of environmental and traffic safety initiatives, as well as in and parts manufacturing, affiliates offer factory tours, support communities near Honda’s factories. In fiscal 2006, donations were based on providing special-needs vehicles. Their familiarity with local local events and participate in clean-up campaigns—applying 260 winning cards. needs also enables them to launch independent initiatives. the power of individuals and Honda technology to contribute

to the well-being of local communities. ● Educational Initiatives ● Environmental Initiatives ● Traffic Safety Initiatives ● Community Initiatives

This section highlights initiatives of dealerships and Group companies in Japan. A more comprehensive overview is presented on pages 51–56. Nature Wagon, Dream Hands, Forest Watershed Preservation Activities and Traffic Safety Caravan (presented on pages 15, 23 and 25–26) are also multi-facility initiatives.

33 Community Initiatives Community Initiatives 34 Shared programs and special projects: Multi-Facility Honda Group Activities in Japan Activities

At Honda’s facilities, dealerships and affiliates throughout ●Factory Tours Japan, we’re striving to be good corporate citizens Factory Tours In keeping with the policy of making facilities open and accessible, Honda has by working on initiatives alongside members of local FY2006 been holding factory tours since 1960 as a way of fostering greater appreciation communities. Facility Events Participants of its activities. Honda offers tours of

Saitama 288 13,166 its factories to local elementary school Suzuka 717 46,548 social studies classes, as well as to other Hamamatsu 167 3,950 members of the community. Facilities Kumamoto 199 6,556 Honda Philanthropy Office at Honda headquarters and Phi- Tochigi 26 601 lanthropy Offices in each of Honda's five factories constitute Total 1,397 70,821 the Honda Philanthropy Coordination Council. Each of them is in charge of creating programs that suit local communities. Suzuka Factory

They also share ideas and join forces to realize nationwide Hamamatsu Factory projects like the Nature Wagon, Dream Hands, afforestation Clean-up Campaigns ●Clean-up Campaigns campaigns and traffic safety promotion programs. Suzuka Factory In addition to keeping the surroundings of their own facilities clean, all of FY2006 Tochigi Factory Honda’s facilities engage in clean-up initiatives in their local communities. Facility Events Participants Honda associates get together with col- Honda HQ 52 320 leagues and families to have fun while Saitama 3 1,224 beautifying the environment. Suzuka 2 1,166 Saitama Factory Honda Motor Kumamoto Factory Hamamatsu 1 606 Headquarters Kumamoto 2 2,763 Tochigi 2 566

Total 62 6,645 Honda HQ: Coordination of global production, sales, service, marketing, logistics, management (accounting, administration) Honda Group associates clean up the Saitama Factory: Manufacture of automobiles and automobile engines shores of Lake Hamana Suzuka Factory: Manufacture of automobiles and automobile engines Hamamatsu Factory: Manufacture of mid-size and large motorcycles, power products (outboard engines), and automatic transmissions for automobiles Blood Donation Drives ●Blood Donation Drives Kumamoto Factory: Manufacture of small motorcycles, minicar engines, power products, and power product engines In cooperation with local blood banks, Honda factories hold associate blood FY2006 drives at their facilities throughout the year. Tochigi Factory: Manufacture of automobile components Facility Events Participants

Honda HQ 3 268 Saitama 3 207 Suzuka 6 412 ●Collecting and Redeeming New Year’s Cards Dealerships Affiliates Hamamatsu 4 704 Every year Honda receives traditional Japanese New Year’s cards. Associates Kumamoto 3 577 As retailers of Honda automobiles, motorcycles and other Handling a broad range of functions such as research and check to see if any of them contain winning lottery numbers. Winning cards Tochigi 2 91 products, Honda dealerships are particularly active in support development, sales, distribution, real estate, leisure, education are exchanged for their prizes, which are donated to welfare agencies in local Total 21 2,259 of environmental and traffic safety initiatives, as well as in and parts manufacturing, affiliates offer factory tours, support communities near Honda’s factories. In fiscal 2006, donations were based on providing special-needs vehicles. Their familiarity with local local events and participate in clean-up campaigns—applying 260 winning cards. needs also enables them to launch independent initiatives. the power of individuals and Honda technology to contribute to the well-being of local communities. ● Educational Initiatives ● Environmental Initiatives ● Traffic Safety Initiatives ● Community Initiatives

This section highlights initiatives of dealerships and Group companies in Japan. A more comprehensive overview is presented on pages 51–56. Nature Wagon, Dream Hands, Forest Watershed Preservation Activities and Traffic Safety Caravan (presented on pages 15, 23 and 25–26) are also multi-facility initiatives.

33 Community Initiatives Community Initiatives 34 Saitama Factory Suzuka Factory

●Public Access to Gymnasiums ●Public Access to Sports Facilities The Saitama Factory makes its gymnasium facilities available throughout the year The Suzuka factory makes its Active Land sports complex, which includes an to community members. The facilities were used by 2,900 people in 330 sessions indoor gymnasium, tennis courts, gateball courts and a field track, available to in FY2006. the public throughout the year. In FY2006, 19,335 people used the facilities.

●Support for Community Sports Activities ●Handball and Gateball Lessons To promote community sports, the Saitama Factory held two volleyball referee Mini-concert Handball clinic Suzuka Factory volunteers provided handball lessons for elementary school and training workshops, welcoming 400 people. It also lent its support to prefec- junior high school students on the second and fourth Saturday of every month. tural volleyball, civic kendo and prefectural tug-o-war events. Some 495 Honda Classes were held 19 times this year, attracting a total of 1,364 participants. In associates participated as volunteers in these workshops and sporting-event addition, Honda volunteers provided gateball lessons every Saturday for local support activities. enthusiasts, with 504 people participating in 48 sessions.

●Motorcycle Rider-Training Workshops ●Sign Language Employee Education Community motorcycle rider-training workshops were held in cooperation with Starting in fiscal 2004 the Suzuka Factory added sign language lessons to its local driving schools. Five workshops were held in FY2006, with a total of 244 Sports for the physically disabled Gateball lessons lineup of volunteer education programs. A retired Honda associate qualified people participating. Instruction was given by 44 Honda associates who provided to teach sign language offers 40 lessons, on Mondays and Wednesdays, over a technical guidance and administrative support. period of six months. In fiscal 2006, 20 Honda associates participated.

●School Traffic Safety Patrol Associates from the Saitama Factory stood guard at local intersections to ensure ●Crafts Workshops at Local Events children’s safety during Traffic Safety Week. This special assistance was offered in Children’s handicraft workshops are held in cooperation with a variety of the spring and fall, with 60 associates participating. events in Suzuka City and at Suzuka Circuit, including the Safety and Security Festival Suzuka, the pre-race festival for the Suzuka 8-Hour Endurance Race and the Solar Car Race. Transportation for the Disabled Community members enjoy the summer Safety and Security Festival Suzuka ● festival Fifty-four current and retired Honda associates provided transportation to and from a variety of charitable events, including a mini-concert and social gather- ●Honda Summer Festival at Suzuka Circuit ing sponsored by the Kawagoe City Social Welfare Committee, and a sporting Some 26,119 members of Honda associates’ families and members of the local event for physically disabled athletes held by the Saitama chapter of the Honda community attended the Suzuka Factory’s annual Summer Festival at Suzuka Motor Workers’ Union. Circuit.

●Holding Festivals ●Oin Suzuka Summer festivals are held for the enjoyment of associates and their families A special stall for everyone Solar Car Race workshop Thirty-two current and retired Honda associates took part in Oin Suzuka, an along with members of the local community. Some 80 associates volunteer, and event sponsored by the local chamber of commerce. The volunteers staffed a some 3,000 people attend. Honda products display and children’s crafts corner.

●Christmas Events Once a year, it’s time to deck the factory with colored lights, and share in the joy of the season. Some 3,000 current and retired associates and members of the local community enjoy the festivities thanks to the help of some 70 associate volunteers. Spreading Christmas joy Oin Suzuka: learning to make things

● Educational Initiatives ● Environmental Initiatives ● Traffic Safety Initiatives ● Community Initiatives ● Educational Initiatives ● Environmental Initiatives ● Traffic Safety Initiatives ● Community Initiatives

35 Community Initiatives Community Initiatives 36 Saitama Factory Suzuka Factory

●Public Access to Gymnasiums ●Public Access to Sports Facilities The Saitama Factory makes its gymnasium facilities available throughout the year The Suzuka factory makes its Active Land sports complex, which includes an to community members. The facilities were used by 2,900 people in 330 sessions indoor gymnasium, tennis courts, gateball courts and a field track, available to in FY2006. the public throughout the year. In FY2006, 19,335 people used the facilities.

●Support for Community Sports Activities ●Handball and Gateball Lessons To promote community sports, the Saitama Factory held two volleyball referee Mini-concert Handball clinic Suzuka Factory volunteers provided handball lessons for elementary school and training workshops, welcoming 400 people. It also lent its support to prefec- junior high school students on the second and fourth Saturday of every month. tural volleyball, civic kendo and prefectural tug-o-war events. Some 495 Honda Classes were held 19 times this year, attracting a total of 1,364 participants. In associates participated as volunteers in these workshops and sporting-event addition, Honda volunteers provided gateball lessons every Saturday for local support activities. enthusiasts, with 504 people participating in 48 sessions.

●Motorcycle Rider-Training Workshops ●Sign Language Employee Education Community motorcycle rider-training workshops were held in cooperation with Starting in fiscal 2004 the Suzuka Factory added sign language lessons to its local driving schools. Five workshops were held in FY2006, with a total of 244 Sports for the physically disabled Gateball lessons lineup of volunteer education programs. A retired Honda associate qualified people participating. Instruction was given by 44 Honda associates who provided to teach sign language offers 40 lessons, on Mondays and Wednesdays, over a technical guidance and administrative support. period of six months. In fiscal 2006, 20 Honda associates participated.

●School Traffic Safety Patrol Associates from the Saitama Factory stood guard at local intersections to ensure ●Crafts Workshops at Local Events children’s safety during Traffic Safety Week. This special assistance was offered in Children’s handicraft workshops are held in cooperation with a variety of the spring and fall, with 60 associates participating. events in Suzuka City and at Suzuka Circuit, including the Safety and Security Festival Suzuka, the pre-race festival for the Suzuka 8-Hour Endurance Race and the Solar Car Race. Transportation for the Disabled Community members enjoy the summer Safety and Security Festival Suzuka ● festival Fifty-four current and retired Honda associates provided transportation to and from a variety of charitable events, including a mini-concert and social gather- ●Honda Summer Festival at Suzuka Circuit ing sponsored by the Kawagoe City Social Welfare Committee, and a sporting Some 26,119 members of Honda associates’ families and members of the local event for physically disabled athletes held by the Saitama chapter of the Honda community attended the Suzuka Factory’s annual Summer Festival at Suzuka Motor Workers’ Union. Circuit.

●Holding Festivals ●Oin Suzuka Summer festivals are held for the enjoyment of associates and their families A special stall for everyone Solar Car Race workshop Thirty-two current and retired Honda associates took part in Oin Suzuka, an along with members of the local community. Some 80 associates volunteer, and event sponsored by the local chamber of commerce. The volunteers staffed a some 3,000 people attend. Honda products display and children’s crafts corner.

●Christmas Events Once a year, it’s time to deck the factory with colored lights, and share in the joy of the season. Some 3,000 current and retired associates and members of the local community enjoy the festivities thanks to the help of some 70 associate volunteers. Spreading Christmas joy Oin Suzuka: learning to make things

● Educational Initiatives ● Environmental Initiatives ● Traffic Safety Initiatives ● Community Initiatives ● Educational Initiatives ● Environmental Initiatives ● Traffic Safety Initiatives ● Community Initiatives

35 Community Initiatives Community Initiatives 36 Hamamatsu Factory Kumamoto Factory

●Yaramai Car Go-Carts Assembly Program ●Baseball Clinic and Tournament Together with local university students, Hamamatsu Factory associates created The factory’s baseball club sponsored a rubber ball baseball tournament among a build-it-yourself go-cart kit. The Yaramai Car program shows local children local area junior high schools, with 30 club volunteers acting as umpires and how to assemble the kits and lets them test-drive the go-carts. The program tournament officials. Also, associates from the club are coaching local was held four times in fiscal 2006, with 180 children participating. Thirty-one elementary school kids who want to become baseball stars. Honda associates administered the program.

Test-driving Yaramai Car Go-Carts Tomorrow’s stars of the diamond ●Kyushu Corporate Women’s Ekiden Relay Race ●Public Access to Swimming Pool Honda provided official race vehicles for the Kyushu Corporate Women’s Every August during school vacation, the Hamamatsu Factory opens its Ekiden, held on a course that runs around the factory’s campus. Twelve associ- swimming pool to the families of associates and the local community. This year ates volunteered to act as drivers and course officials. 1,300 people used the facility.

●Parenting Support Group Sukoyaka 2006 ●Donation of Mini-Patrol Car Honda participated in Parenting Support Group Sukoyaka 2006, held at Grand A mini-patrol car handcrafted by ten volunteer associates was donated to the Messe Kumamoto. Child-centered programs such as Traffic Safety Caravan and Hamamatsu Central Regional Traffic Safety Association. Donation of mini-patrol car Traffic Safety Caravan local event Dream Hands were offered. Children who participated had fun learning about traffic safety and were able to experience making things with their own hands.

●Ground Golf Event The Hamamatsu Factory held a ground golf event for residents of Hamamatsu ●Parent-Child Traffic Safety Workshop City who live in facilities for senior and disabled citizens. Twenty Honda At this workshop held in cooperation with the Ozu Police Department, 210 associates volunteered to help with the event, which attracted 69 participants. pre-school children and their parents listened to lectures on traffic safety and learned interactively about how accidents can occur.

●Welfare Facilities Drop-in Program Twelve associates visited welfare facilities for the disabled and offered their Ground golf event Traffic safety workshop ●Ozu’s Big Three Festivals services, cleaning wheelchairs, gardening, washing cars and holding cardboard Honda co-sponsored festivals with the town of Ozu: the Azalea Festival, the Jizo craft workshops. Festival and the Sweet Potato Festival, which are collectively known as the “Big Three” festivals. The associates provided a cardboard crafts workshop and Honda products display. ●Outreach Program for the Physically Disabled Thirty associates took part in an event reaching out to the residents of a facility for the physically disabled who rarely have the opportunity to go on ●Country Gold Country Music Festival Sponsorship excursions. The volunteers took 26 participants for a pleasant day of boating The factory proudly co-sponsors Country Gold, an annual country music festival and shell-gathering, and a luncheon. held at Aspecta in the village of Minamiaso each November. For the event, Cleaning wheelchairs Cardboard crafts associate volunteers contribute a Honda products display and cardboard crafts workshop.

Shell-gathering Country Gold

● Educational Initiatives ● Environmental Initiatives ● Traffic Safety Initiatives ● Community Initiatives ● Educational Initiatives ● Environmental Initiatives ● Traffic Safety Initiatives ● Community Initiatives

37 Community Initiatives Community Initiatives 38 Hamamatsu Factory Kumamoto Factory

●Yaramai Car Go-Carts Assembly Program ●Baseball Clinic and Tournament Together with local university students, Hamamatsu Factory associates created The factory’s baseball club sponsored a rubber ball baseball tournament among a build-it-yourself go-cart kit. The Yaramai Car program shows local children local area junior high schools, with 30 club volunteers acting as umpires and how to assemble the kits and lets them test-drive the go-carts. The program tournament officials. Also, associates from the club are coaching local was held four times in fiscal 2006, with 180 children participating. Thirty-one elementary school kids who want to become baseball stars. Honda associates administered the program.

Test-driving Yaramai Car Go-Carts Tomorrow’s stars of the diamond ●Kyushu Corporate Women’s Ekiden Relay Race ●Public Access to Swimming Pool Honda provided official race vehicles for the Kyushu Corporate Women’s Every August during school vacation, the Hamamatsu Factory opens its Ekiden, held on a course that runs around the factory’s campus. Twelve associ- swimming pool to the families of associates and the local community. This year ates volunteered to act as drivers and course officials. 1,300 people used the facility.

●Parenting Support Group Sukoyaka 2006 ●Donation of Mini-Patrol Car Honda participated in Parenting Support Group Sukoyaka 2006, held at Grand A mini-patrol car handcrafted by ten volunteer associates was donated to the Messe Kumamoto. Child-centered programs such as Traffic Safety Caravan and Hamamatsu Central Regional Traffic Safety Association. Donation of mini-patrol car Traffic Safety Caravan local event Dream Hands were offered. Children who participated had fun learning about traffic safety and were able to experience making things with their own hands.

●Ground Golf Event The Hamamatsu Factory held a ground golf event for residents of Hamamatsu ●Parent-Child Traffic Safety Workshop City who live in facilities for senior and disabled citizens. Twenty Honda At this workshop held in cooperation with the Ozu Police Department, 210 associates volunteered to help with the event, which attracted 69 participants. pre-school children and their parents listened to lectures on traffic safety and learned interactively about how accidents can occur.

●Welfare Facilities Drop-in Program Twelve associates visited welfare facilities for the disabled and offered their Ground golf event Traffic safety workshop ●Ozu’s Big Three Festivals services, cleaning wheelchairs, gardening, washing cars and holding cardboard Honda co-sponsored festivals with the town of Ozu: the Azalea Festival, the Jizo craft workshops. Festival and the Sweet Potato Festival, which are collectively known as the “Big Three” festivals. The associates provided a cardboard crafts workshop and Honda products display. ●Outreach Program for the Physically Disabled Thirty associates took part in an event reaching out to the residents of a facility for the physically disabled who rarely have the opportunity to go on ●Country Gold Country Music Festival Sponsorship excursions. The volunteers took 26 participants for a pleasant day of boating The factory proudly co-sponsors Country Gold, an annual country music festival and shell-gathering, and a luncheon. held at Aspecta in the village of Minamiaso each November. For the event, Cleaning wheelchairs Cardboard crafts associate volunteers contribute a Honda products display and cardboard crafts workshop.

Shell-gathering Country Gold

● Educational Initiatives ● Environmental Initiatives ● Traffic Safety Initiatives ● Community Initiatives ● Educational Initiatives ● Environmental Initiatives ● Traffic Safety Initiatives ● Community Initiatives

37 Community Initiatives Community Initiatives 38 Honda Motor Tochigi Factory Headquarters

●Softball Clinic ●Honda Welcome Plaza Aoyama The factory’s women’s softball team sponsored a two-day softball clinic for local Honda Welcome Plaza Aoyama, located on the first floor of Honda’s head office elementary and junior high school girls. Receiving instruction from Honda players in Aoyama, Tokyo, is not just for exhibiting Honda cars, motorcycles and power and coaches were 774 girls from 37 local teams. products. It’s a free communication space open to the local community and a venue for many different types of cultural activities.

●Public Access to Gymnasium Facilities The Tochigi Factory makes its gymnasium facilities available to the public Softball clinic ASIMO leads an event at Welcome Plaza ●Aoyama Elementary School Social Studies Class Visit throughout the year. In fiscal 2006, some 5,400 people made use of them. Honda has been helping out at a fifth-grade social studies class at a local Aoyama elementary school since 1999. Associates speak to the class about the history of the automobile and environmental issues, as well as offer advice on ●School Traffic Safety Patrol car pamphlets created by students. Associates from the Tochigi Factory stood guard at local intersections to help ensure children’s safety during Traffic Safety Week. This special assistance was ●Minato Ward Futsal Tournament offered in the spring and fall, with 12 associates participating. Honda helped sponsor the Tokyo Youth Council’s 8th Annual Minato Ward Inter- national Futsal Tournament, which helps foster international youth exchange. ●Moka City Industry Festival Moka City Industry Festival Lecture at a local social studies class Some 216 elementary school students took part, joined by 230 family members Honda provided three cars for the festival and volunteers held crafts workshops and volunteers. to teach youngsters how to build cardboard models and assemble a solar car. Twelve current and retired associates participated in the festival. ●Minato-Net Minato-Net is a philanthropic network set up by community outreach coordina- tors of various corporations in Minato Ward and the Minato Ward Social ●Special-Needs Vehicles On Display Welfare Council Volunteer Center. Minato-Net holds one or two volunteer events Honda special-needs vehicles were displayed at Tochigi citizens’ day events and each year, and fosters both information exchange designed to promote social the Human Festa Tochigi, where their functions and operation were explained to volunteerism as well as interaction between corporate employees and residents visitors. Making things Minato Ward Futsal Tournament of the community. In FY2006, lectures were given on earthquake preparedness.

●24-Hour Endurance Ekiden Festival The factory launched this event in 1994 as a way of promoting healthy exercise and community spirit. It has since become a regular rite of summer, attracting Honda’s Wako Building, the Automobile New Model Center in Tochigi and many participants to the factory’s campus this year, including local Honda Other Operations other regional management offices are also active in their local communities, partners. The festival is organized by volunteer associates. participating in community clean-up and various local events.

2005 Summer Festival Special-needs vehicles ● Honda Sun Honda Sun Co., Ltd. is a Honda affiliate. As a member of the Honda Philanthropy A summer festival was held for associates, their families and the people of the Coordination Council, Honda Sun operates a Philanthropy Office like those community. Some 8,000 people turned out to enjoy themselves, with many at Honda’s five factories. The center engages in information exchanges every associates volunteering. quarter, and proactively supports wheelchair marathons, wheelchair basketball and other ac- tivities that give physically disabled associates an opportunity to challenge themselves through sports.

Support for summer festivals

● Educational Initiatives ● Environmental Initiatives ● Traffic Safety Initiatives ● Community Initiatives ● Educational Initiatives ● Environmental Initiatives ● Traffic Safety Initiatives ● Community Initiatives

39 Community Initiatives Community Initiatives 40 Honda Motor Tochigi Factory Headquarters

●Softball Clinic ●Honda Welcome Plaza Aoyama The factory’s women’s softball team sponsored a two-day softball clinic for local Honda Welcome Plaza Aoyama, located on the first floor of Honda’s head office elementary and junior high school girls. Receiving instruction from Honda players in Aoyama, Tokyo, is not just for exhibiting Honda cars, motorcycles and power and coaches were 774 girls from 37 local teams. products. It’s a free communication space open to the local community and a venue for many different types of cultural activities.

●Public Access to Gymnasium Facilities The Tochigi Factory makes its gymnasium facilities available to the public Softball clinic ASIMO leads an event at Welcome Plaza ●Aoyama Elementary School Social Studies Class Visit throughout the year. In fiscal 2006, some 5,400 people made use of them. Honda has been helping out at a fifth-grade social studies class at a local Aoyama elementary school since 1999. Associates speak to the class about the history of the automobile and environmental issues, as well as offer advice on ●School Traffic Safety Patrol car pamphlets created by students. Associates from the Tochigi Factory stood guard at local intersections to help ensure children’s safety during Traffic Safety Week. This special assistance was ●Minato Ward Futsal Tournament offered in the spring and fall, with 12 associates participating. Honda helped sponsor the Tokyo Youth Council’s 8th Annual Minato Ward Inter- national Futsal Tournament, which helps foster international youth exchange. ●Moka City Industry Festival Moka City Industry Festival Lecture at a local social studies class Some 216 elementary school students took part, joined by 230 family members Honda provided three cars for the festival and volunteers held crafts workshops and volunteers. to teach youngsters how to build cardboard models and assemble a solar car. Twelve current and retired associates participated in the festival. ●Minato-Net Minato-Net is a philanthropic network set up by community outreach coordina- tors of various corporations in Minato Ward and the Minato Ward Social ●Special-Needs Vehicles On Display Welfare Council Volunteer Center. Minato-Net holds one or two volunteer events Honda special-needs vehicles were displayed at Tochigi citizens’ day events and each year, and fosters both information exchange designed to promote social the Human Festa Tochigi, where their functions and operation were explained to volunteerism as well as interaction between corporate employees and residents visitors. Making things Minato Ward Futsal Tournament of the community. In FY2006, lectures were given on earthquake preparedness.

●24-Hour Endurance Ekiden Festival The factory launched this event in 1994 as a way of promoting healthy exercise and community spirit. It has since become a regular rite of summer, attracting Honda’s Wako Building, the Automobile New Model Center in Tochigi and many participants to the factory’s campus this year, including local Honda Other Operations other regional management offices are also active in their local communities, partners. The festival is organized by volunteer associates. participating in community clean-up and various local events.

2005 Summer Festival Special-needs vehicles ● Honda Sun Honda Sun Co., Ltd. is a Honda affiliate. As a member of the Honda Philanthropy A summer festival was held for associates, their families and the people of the Coordination Council, Honda Sun operates a Philanthropy Office like those community. Some 8,000 people turned out to enjoy themselves, with many at Honda’s five factories. The center engages in information exchanges every associates volunteering. quarter, and proactively supports wheelchair marathons, wheelchair basketball and other ac- tivities that give physically disabled associates an opportunity to challenge themselves through sports.

Support for summer festivals

● Educational Initiatives ● Environmental Initiatives ● Traffic Safety Initiatives ● Community Initiatives ● Educational Initiatives ● Environmental Initiatives ● Traffic Safety Initiatives ● Community Initiatives

39 Community Initiatives Community Initiatives 40 Dealership Affiliate Activities Activities

●Environment, Safety and Public Welfare Certification Honda Body Service Okayama Co., Ltd. (Headquarters: Okayama Pre.) Honda has established its own standards governing the activities of its automo- ●Campaign to Eliminate Graffiti bile sales/service centers in regard to safety, public welfare and the environment. Honda Body Service Okayama, a Honda affiliate that provides automobile repair and servicing, participated along with other members of the Okayama Auto Body Repair Association in a campaign to eliminate graffiti from the Nakaicho area Green Dealers Rainbow Dealers Orange Dealers Dealers who show a Dealers who contribute Dealers who make their of Okayama in preparation for the 2005 Okayama National Sports Festival. The commitment to environ- to customer awareness facilities barrier-free and campaign saw five associates help remove graffiti from factory walls. ment-friendly practices of safe driving practices make special-needs ve- Removing graffiti hicles available Musashi Seimitsu Industry Co., Ltd. (Headquarters: Aichi Prefecture) ●Recycling and Environmental Tour for School Children ●Support for Guide Dog Training Musashi Seimitsu Industry, which manufactures suspensions, camshafts and Honda is asking its affiliated motorcycle and automobile dealers for their coopera- other precision parts, responded to a program by a nearby elementary school tion in setting up donation boxes throughout Japan to collect contributions for the that focused on investigating local companies. A plant tour was provided. Fifteen Japanese Guide Dog Training Association. In fiscal 2006, 1,136 dealers were par- children and teachers received explanations of the company’s environmental ticipating in the program and a total of 2,080,000 yen in donations was gathered. initiatives, waste separation and processing methods, the recycling process and other topics. Students were allowed to actually handle recycled products, Children learn about recycling Automobile Dealerships Honda Cars Minami Kawachi (Osaka Prefecture) promoting a deeper understanding of the issues. ●Osaka Child Watch Program Honda Cars Minami Kawachi is cooperating with the Osaka Prefectural Yanagawa Seiki Co., Ltd. (Headquarters: Tokyo) government’s Child Watch crime-prevention program. All dealers display a ●Traffic Safety Promotion sign indicating their cooperation with the program, and 18 company vehicles Yanagawa Seiki, which manufactures transmissions and other functional compo- display ‘Child Watch On Patrol’ stickers. nents, posts traffic guards at the two entrances to its Kameyama Factory each morning to help prevent traffic accidents involving associates or children on their Automobile Dealerships Honda Cars Fuji Chuo (Shizuoka Prefecture) way to school. They also hoist seasonal traffic safety flags alongside the public ●Clean-up Activities in the Mt. Fuji Foothills Company vehicle displaying ‘Child Watch roadways in the industrial park. Roadside traffic safety guidance is also provided On Patrol’ sticker Children are guided safely to school In order to maintain the beauty of nearby Mt. Fuji for future generations, by distributing leaflets to drivers at intersections inside the park. volunteer associates carry out monthly summer clean-up activities in the Mt. Fuji foothills in cooperation with Fujisan Club, an NPO. Honda R&D Co., Ltd. (Headquarters: Saitama Prefecture) ●Zero-Emissions Marathon Lead Vehicle

Automobile Dealerships Honda Cars Shizuoka-nishi (Shizuoka Prefecture) Improving the environment in which a marathon is run contributes to faster times. The Dream Queen electric marathon lead vehicle, created by 15 members ●Lectures at Local Elementary and Junior High Schools from the Motorcycle R&D Center at Honda R&D, is based on a large-displacement In response to requests from elementary and junior high schools, associates Silver Wing scooter. It made its debut at the 9th Tokyo Arakawa Marathon. gave lectures to children titled ‘Environmental Issues’ and ‘Dreams and Associates help with clean-up activities Strong winds prevented runners from turning in top times, but expectations are Aspirations for the Future.’ One dealership also made a section of its office First electric motorcycle to lead the in the Mount Fuji foothills high for future events. available at no charge for weekly children’s English conversation classes. marathon

Motorcycle Dealerships Honda Dream Sagamihara (Kanagawa Prefecture)

●Charity Auction and Appreciation Event Honda dealerships and affiliates throughout Japan contribute to community festivals and events, as well as clean-up Customers, interested parties, associates and their families get together with campaigns. Always supportive of the community, they also collaborate in the holding of sporting events, blood donation Honda Dream Sagamihara Group representatives every year for the U-Media drives, traffic safety campaigns, factory tours and more. A more comprehensive summary of Honda dealership and Charity Auction and Appreciation Event. All proceeds and contributions go to affiliate activities in FY2006 is presented on pages 51–56. help social welfare organizations and disaster-stricken areas. Charity event draws a large crowd

● Educational Initiatives ● Environmental Initiatives ● Traffic Safety Initiatives ● Community Initiatives ● Educational Initiatives ● Environmental Initiatives ● Traffic Safety Initiatives ● Community Initiatives

41 Community Initiatives Community Initiatives 42 Dealership Affiliate Activities Activities

●Environment, Safety and Public Welfare Certification Honda Body Service Okayama Co., Ltd. (Headquarters: Okayama Pre.) Honda has established its own standards governing the activities of its automo- ●Campaign to Eliminate Graffiti bile sales/service centers in regard to safety, public welfare and the environment. Honda Body Service Okayama, a Honda affiliate that provides automobile repair and servicing, participated along with other members of the Okayama Auto Body Repair Association in a campaign to eliminate graffiti from the Nakaicho area Green Dealers Rainbow Dealers Orange Dealers Dealers who show a Dealers who contribute Dealers who make their of Okayama in preparation for the 2005 Okayama National Sports Festival. The commitment to environ- to customer awareness facilities barrier-free and campaign saw five associates help remove graffiti from factory walls. ment-friendly practices of safe driving practices make special-needs ve- Removing graffiti hicles available Musashi Seimitsu Industry Co., Ltd. (Headquarters: Aichi Prefecture) ●Recycling and Environmental Tour for School Children ●Support for Guide Dog Training Musashi Seimitsu Industry, which manufactures suspensions, camshafts and Honda is asking its affiliated motorcycle and automobile dealers for their coopera- other precision parts, responded to a program by a nearby elementary school tion in setting up donation boxes throughout Japan to collect contributions for the that focused on investigating local companies. A plant tour was provided. Fifteen Japanese Guide Dog Training Association. In fiscal 2006, 1,136 dealers were par- children and teachers received explanations of the company’s environmental ticipating in the program and a total of 2,080,000 yen in donations was gathered. initiatives, waste separation and processing methods, the recycling process and other topics. Students were allowed to actually handle recycled products, Children learn about recycling Automobile Dealerships Honda Cars Minami Kawachi (Osaka Prefecture) promoting a deeper understanding of the issues. ●Osaka Child Watch Program Honda Cars Minami Kawachi is cooperating with the Osaka Prefectural Yanagawa Seiki Co., Ltd. (Headquarters: Tokyo) government’s Child Watch crime-prevention program. All dealers display a ●Traffic Safety Promotion sign indicating their cooperation with the program, and 18 company vehicles Yanagawa Seiki, which manufactures transmissions and other functional compo- display ‘Child Watch On Patrol’ stickers. nents, posts traffic guards at the two entrances to its Kameyama Factory each morning to help prevent traffic accidents involving associates or children on their Automobile Dealerships Honda Cars Fuji Chuo (Shizuoka Prefecture) way to school. They also hoist seasonal traffic safety flags alongside the public ●Clean-up Activities in the Mt. Fuji Foothills Company vehicle displaying ‘Child Watch roadways in the industrial park. Roadside traffic safety guidance is also provided On Patrol’ sticker Children are guided safely to school In order to maintain the beauty of nearby Mt. Fuji for future generations, by distributing leaflets to drivers at intersections inside the park. volunteer associates carry out monthly summer clean-up activities in the Mt. Fuji foothills in cooperation with Fujisan Club, an NPO. Honda R&D Co., Ltd. (Headquarters: Saitama Prefecture) ●Zero-Emissions Marathon Lead Vehicle

Automobile Dealerships Honda Cars Shizuoka-nishi (Shizuoka Prefecture) Improving the environment in which a marathon is run contributes to faster times. The Dream Queen electric marathon lead vehicle, created by 15 members ●Lectures at Local Elementary and Junior High Schools from the Motorcycle R&D Center at Honda R&D, is based on a large-displacement In response to requests from elementary and junior high schools, associates Silver Wing scooter. It made its debut at the 9th Tokyo Arakawa Marathon. gave lectures to children titled ‘Environmental Issues’ and ‘Dreams and Associates help with clean-up activities Strong winds prevented runners from turning in top times, but expectations are Aspirations for the Future.’ One dealership also made a section of its office First electric motorcycle to lead the in the Mount Fuji foothills high for future events. available at no charge for weekly children’s English conversation classes. marathon

Motorcycle Dealerships Honda Dream Sagamihara (Kanagawa Prefecture)

●Charity Auction and Appreciation Event Honda dealerships and affiliates throughout Japan contribute to community festivals and events, as well as clean-up Customers, interested parties, associates and their families get together with campaigns. Always supportive of the community, they also collaborate in the holding of sporting events, blood donation Honda Dream Sagamihara Group representatives every year for the U-Media drives, traffic safety campaigns, factory tours and more. A more comprehensive summary of Honda dealership and Charity Auction and Appreciation Event. All proceeds and contributions go to affiliate activities in FY2006 is presented on pages 51–56. help social welfare organizations and disaster-stricken areas. Charity event draws a large crowd

● Educational Initiatives ● Environmental Initiatives ● Traffic Safety Initiatives ● Community Initiatives ● Educational Initiatives ● Environmental Initiatives ● Traffic Safety Initiatives ● Community Initiatives

41 Community Initiatives Community Initiatives 42 Growing with society Support for promising youth and researchers Donations and Support Foundation Activities

To fulfill our responsibilities as a contributing member of society and to foster a Activities of the International Associa- In order to contribute to the making of a better society, Honda funds foundations cooperative, mutually supportive relationship with the communities where we tion of Traffic and Safety Sciences are that support research, education, cultural exchange and other activities in a work and live, Honda is proactively engaged in a variety of support and aid presented on page 28. number of fields. activities. Honda’s approach extends beyond financial aid to the provision of products and other support.

The Honda Foundation was established in 1977 through a private grant from Achievements Honda C Card Helps Charities Honda Foundation Honda founder Soichiro Honda and his brother Benjiro. Its goals: contributing

Honda’s C Card provides users the opportunity to participate in charitable FY Donations to the creation of a truly humane civilization and putting the finest inventions

giving. Honda donates 0.05% of the total amount of annual purchases made by 2004 55.89 million yen of modern society to work for the peace and well-being of mankind. The cardholders to the Japanese Red Cross and the Japan UNICEF Association. The 2005 61.14 million yen foundation advocates the development of eco-technology—technology that amount Honda contributed to these charities in FY2006 was 68,300,000 yen, 2006 68.30 million yen promotes harmony between human activity and the environment—and has and total contributions since the card’s inception now exceed 430 million yen. developed the three initiatives below.

Honda Disaster Relief Foundation Honda Prize International Award award The Honda Prize, valued at 10 million yen, is awarded to an individual or group ceremony Hurricane Katrina Support Activities that has made an outstanding contribution to advancing the notion of eco- Hurricane Katrina, which hit the southern United States in August 2005, was one technology. In FY2006, the prize was awarded to Raj Reddy, Ph.D., Professor of of history’s greatest natural disasters. To show its support, Honda implemented ●Hurricane Katrina Computer Science and Robotics at Carnegie Mellon University. a Matching Gift program in which the company matched the contributions of ・ Donations totaling US$5M ・ Outboard motors local associates to the American Red Cross Society’s disaster relief fund. In all, ・ Personal watercraft Honda donated some US$5 million. In addition, Honda also contributed outboard International Symposia and Seminars ・ Generators motors, generators and other Honda products to organizations engaged in ・ Off-road motorcycles The Honda Foundation provides opportunities for academics and specialists from disaster relief. ・ Payment deferments for leases around the world to gather and exchange knowledge and experience, and hosted and loans International symposia and seminars the Eco-Technology Workshop 2005 in Ho Chi Minh City, Vietnam. The South Asia Earthquake ●South Asia Earthquake On October 8, 2005, northeastern Pakistan was jolted by a powerful 7.6 magni- ・ Donations of approx. 72M yen ・ Generators tude earthquake. The quake caused major losses, as collapsed roofs and other YES Award for Young Engineers and Scientists ・ Pumps damage to residences resulted in massive casualties. To help provide relief The Honda YES Award (Young Engineer and Scientist Award) is granted annually ・ Off-road motorcycles from this major disaster, Honda contributed 30 million yen to the Japanese to outstanding students who will go on to support the development of science, Red Cross Society and 42 million yen to the Pakistani President’s Relief Fund technology and industry in Asia. The award, intended to foster and support for Earthquake Victims, with the latter earmarked for regional aid. Honda also future leaders, was inaugurated in Vietnam in April 2006. The program will be provided generators, motorcycles and other material support. expanded to include other countries, with awards totaling the equivalent of The YES Award US$700,000 to be distributed to some 50 recipients over a five-year period.

Demining Support Other Contributions The Brain Science Foundation was established in November 1986 for the purpose Seeking to lend support to international demining efforts, in 1998 Honda became Brain Science of supporting and promoting scientific research into the functions of the human Khao Phra Vihan regional a member of the NPO Japan Alliance for Humanitarian Demining Support. Since reconstruction support Foundation brain. The foundation concentrates its efforts on encouraging young pioneering then it has contributed financial aid, motorcycles and other support for demining scientists in the life sciences through the Tsukahara Nakaakira Memorial Award. activities in Cambodia and Thailand. Currently, Honda is actively involved in an Grants are awarded to applicants who wish to conduct scientific research or take administrative capacity as a member of the organization’s deliberative council. part in international conferences in Japan or overseas.

43 Community Initiatives Community Initiatives 44 Growing with society Support for promising youth and researchers Donations and Support Foundation Activities

To fulfill our responsibilities as a contributing member of society and to foster a Activities of the International Associa- In order to contribute to the making of a better society, Honda funds foundations cooperative, mutually supportive relationship with the communities where we tion of Traffic and Safety Sciences are that support research, education, cultural exchange and other activities in a work and live, Honda is proactively engaged in a variety of support and aid presented on page 28. number of fields. activities. Honda’s approach extends beyond financial aid to the provision of products and other support.

The Honda Foundation was established in 1977 through a private grant from Achievements Honda C Card Helps Charities Honda Foundation Honda founder Soichiro Honda and his brother Benjiro. Its goals: contributing

Honda’s C Card provides users the opportunity to participate in charitable FY Donations to the creation of a truly humane civilization and putting the finest inventions giving. Honda donates 0.05% of the total amount of annual purchases made by 2004 55.89 million yen of modern society to work for the peace and well-being of mankind. The cardholders to the Japanese Red Cross and the Japan UNICEF Association. The 2005 61.14 million yen foundation advocates the development of eco-technology—technology that amount Honda contributed to these charities in FY2006 was 68,300,000 yen, 2006 68.30 million yen promotes harmony between human activity and the environment—and has and total contributions since the card’s inception now exceed 430 million yen. developed the three initiatives below.

Honda Disaster Relief Foundation Honda Prize International Award award The Honda Prize, valued at 10 million yen, is awarded to an individual or group ceremony Hurricane Katrina Support Activities that has made an outstanding contribution to advancing the notion of eco- Hurricane Katrina, which hit the southern United States in August 2005, was one technology. In FY2006, the prize was awarded to Raj Reddy, Ph.D., Professor of of history’s greatest natural disasters. To show its support, Honda implemented ●Hurricane Katrina Computer Science and Robotics at Carnegie Mellon University. a Matching Gift program in which the company matched the contributions of ・ Donations totaling US$5M ・ Outboard motors local associates to the American Red Cross Society’s disaster relief fund. In all, ・ Personal watercraft Honda donated some US$5 million. In addition, Honda also contributed outboard International Symposia and Seminars ・ Generators motors, generators and other Honda products to organizations engaged in ・ Off-road motorcycles The Honda Foundation provides opportunities for academics and specialists from disaster relief. ・ Payment deferments for leases around the world to gather and exchange knowledge and experience, and hosted and loans International symposia and seminars the Eco-Technology Workshop 2005 in Ho Chi Minh City, Vietnam. The South Asia Earthquake ●South Asia Earthquake On October 8, 2005, northeastern Pakistan was jolted by a powerful 7.6 magni- ・ Donations of approx. 72M yen ・ Generators tude earthquake. The quake caused major losses, as collapsed roofs and other YES Award for Young Engineers and Scientists ・ Pumps damage to residences resulted in massive casualties. To help provide relief The Honda YES Award (Young Engineer and Scientist Award) is granted annually ・ Off-road motorcycles from this major disaster, Honda contributed 30 million yen to the Japanese to outstanding students who will go on to support the development of science, Red Cross Society and 42 million yen to the Pakistani President’s Relief Fund technology and industry in Asia. The award, intended to foster and support for Earthquake Victims, with the latter earmarked for regional aid. Honda also future leaders, was inaugurated in Vietnam in April 2006. The program will be provided generators, motorcycles and other material support. expanded to include other countries, with awards totaling the equivalent of The YES Award US$700,000 to be distributed to some 50 recipients over a five-year period.

Demining Support Other Contributions The Brain Science Foundation was established in November 1986 for the purpose Seeking to lend support to international demining efforts, in 1998 Honda became Brain Science of supporting and promoting scientific research into the functions of the human Khao Phra Vihan regional a member of the NPO Japan Alliance for Humanitarian Demining Support. Since reconstruction support Foundation brain. The foundation concentrates its efforts on encouraging young pioneering then it has contributed financial aid, motorcycles and other support for demining scientists in the life sciences through the Tsukahara Nakaakira Memorial Award. activities in Cambodia and Thailand. Currently, Honda is actively involved in an Grants are awarded to applicants who wish to conduct scientific research or take administrative capacity as a member of the organization’s deliberative council. part in international conferences in Japan or overseas.

43 Community Initiatives Community Initiatives 44 Seeking to become a company societies want to exist worldwide North/Central Honda Group Activities Worldwide America

Honda has always worked proactively to provide indepen- working to find new and better ways to share joy with mem- American Honda Motor Co., Inc. dence to its local operations throughout the world. All bers of their local communities, implementing philanthropic Honda affiliates strive to contribute appropriately to the so- initiatives that suit local conditions. The following is a brief ●National Youth Project Using Mini-Bikes (NYPUM) cieties with which they coexist. Around the world, Honda is overview of our global activities. Founded in 1969, the National Youth Project Using Mini-Bikes (NYPUM) is an in- tervention program for at-risk youth between the ages of 10 and 16. It rewards children for their educational and behavioral achievements with the opportunity to ride Honda mini-bikes. NYPUM: teaching mini-bike riding skills ●Community Action Teams Contributing their own personal time, associates form teams and work to help preserve the environments of local parks and seashores, provide food and cook for those needing assistance, support participants in Special Olympics, lead learn- ing programs, and lend a hand in their local communities in many other ways.

Honda of America Mfg., Inc.

Europe/Middle East/Africa North/Central America Christmas dinner for seniors ●Honda Hero Volunteer Program In a system that matches funds to volunteer work, for each 50 hours of work that China current and retired associates and their spouses contribute to the projects of an NPO, the company donates 200 dollars to that organization.

Asia/Oceania Honda Manufacturing of Alabama, LLC South America ●United Way Campaign Family Literacy The Company adds financial contributions to the donations made by individual Day associates to the United Way in support of the United Way’s efforts to assist agencies that provide health and human services to those in need.

Honda Canada Inc. ●Family Literacy Day In the following pages, some of our overseas philanthropic initiatives are presented. Joining hands with the ABC CANADA Literacy Foundation, Honda Canada is the founding sponsor of Family Literacy Day. Every year, on January 27, families and For more information on the programs listed below, please refer to the pages indicated. communities across Canada celebrate this special day, a key part of an initiative that promotes the importance of reading and learning together as a family. ●Honda ASIMO Super Idea Contest (Asian Honda Motor Co., Ltd.) (page 10) ●Eagle Rock School (American Honda Motor Co., Inc.) (page 13) ●The Toronto Marathon and Honda Relay ●Honda TreeFund (Honda New Zealand Ltd.) (page 21) In support of the Toronto Marathon, Honda sponsors the Honda Relay, an initia- ●HART (Honda Australia Pty., Ltd.) (page 27) tive designed to raise pledges in support of cancer research at the Princess Mar- Associates participate in Honda Relay garet Hospital Foundation. A more comprehensive overview of our global activities is presented on pages 56–57.

In support of Honda’s initiatives among its companies in North America, the Honda North America Philanthropy Committee provides guidelines and facilitates information exchange.

● Educational Initiatives ● Environmental Initiatives ● Traffic Safety Initiatives ● Community Initiatives ● Educational Initiatives ● Environmental Initiatives ● Traffic Safety Initiatives ● Community Initiatives

45 Community Initiatives Community Initiatives 46 Seeking to become a company societies want to exist worldwide North/Central Honda Group Activities Worldwide America

Honda has always worked proactively to provide indepen- working to find new and better ways to share joy with mem- American Honda Motor Co., Inc. dence to its local operations throughout the world. All bers of their local communities, implementing philanthropic Honda affiliates strive to contribute appropriately to the so- initiatives that suit local conditions. The following is a brief ●National Youth Project Using Mini-Bikes (NYPUM) cieties with which they coexist. Around the world, Honda is overview of our global activities. Founded in 1969, the National Youth Project Using Mini-Bikes (NYPUM) is an in- tervention program for at-risk youth between the ages of 10 and 16. It rewards children for their educational and behavioral achievements with the opportunity to ride Honda mini-bikes. NYPUM: teaching mini-bike riding skills ●Community Action Teams Contributing their own personal time, associates form teams and work to help preserve the environments of local parks and seashores, provide food and cook for those needing assistance, support participants in Special Olympics, lead learn- ing programs, and lend a hand in their local communities in many other ways.

Honda of America Mfg., Inc.

Europe/Middle East/Africa North/Central America Christmas dinner for seniors ●Honda Hero Volunteer Program In a system that matches funds to volunteer work, for each 50 hours of work that China current and retired associates and their spouses contribute to the projects of an NPO, the company donates 200 dollars to that organization.

Asia/Oceania Honda Manufacturing of Alabama, LLC South America ●United Way Campaign Family Literacy The Company adds financial contributions to the donations made by individual Day associates to the United Way in support of the United Way’s efforts to assist agencies that provide health and human services to those in need.

Honda Canada Inc. ●Family Literacy Day In the following pages, some of our overseas philanthropic initiatives are presented. Joining hands with the ABC CANADA Literacy Foundation, Honda Canada is the founding sponsor of Family Literacy Day. Every year, on January 27, families and For more information on the programs listed below, please refer to the pages indicated. communities across Canada celebrate this special day, a key part of an initiative that promotes the importance of reading and learning together as a family. ●Honda ASIMO Super Idea Contest (Asian Honda Motor Co., Ltd.) (page 10) ●Eagle Rock School (American Honda Motor Co., Inc.) (page 13) ●The Toronto Marathon and Honda Relay ●Honda TreeFund (Honda New Zealand Ltd.) (page 21) In support of the Toronto Marathon, Honda sponsors the Honda Relay, an initia- ●HART (Honda Australia Pty., Ltd.) (page 27) tive designed to raise pledges in support of cancer research at the Princess Mar- Associates participate in Honda Relay garet Hospital Foundation. A more comprehensive overview of our global activities is presented on pages 56–57.

In support of Honda’s initiatives among its companies in North America, the Honda North America Philanthropy Committee provides guidelines and facilitates information exchange.

● Educational Initiatives ● Environmental Initiatives ● Traffic Safety Initiatives ● Community Initiatives ● Educational Initiatives ● Environmental Initiatives ● Traffic Safety Initiatives ● Community Initiatives

45 Community Initiatives Community Initiatives 46 South America Asia/Oceania

Moto Honda da Amazonia LTDA. Honda Malaysia SDN BHD.

●Clean Consciousness Project ●Rhino Rescue Project Honda teamed up with local broadcasters to carry out environmental education Malaysia’s Sumatran rhinoceros is on the brink of extinction, and Honda is targeting people who live near small rivers and streams. Built around a theme working with the World Wildlife Fund (WWF) Malaysia to help save it by imple- of “One small seed for the future,” the project involved river clean-up along menting a five-year project called Rhino Rescue. This project not only protects with workshops on newspaper crafts, art, how to make mini-sofas from plastic the endangered Sumatran rhinoceros, but also works via a variety of activities drink bottles, and other activities designed to promote a direct appreciation of Picking trash from the river for recycling Rhino Rescue project by Honda Malaysia and WWF Malaysia to raise awareness among children in the value of recycling. particular and Malaysians in general about environmental conservation issues.

●Manaus Tree Planting Project In cooperation with the Manaus city government, Honda participated in a campaign under the banner, “Now is the time to make Manaus green! Let’s all plant more trees in Manaus.” Two hundred rosaceae seedlings were donated Automobile Co., Ltd. to the city of Manaus. Seedlings were distributed to area residents and people on the street to promote greater awareness of afforestation activities. China ●Afforestation and Other Volunteer Activities Distributing seedlings Associates contribute to their community by volunteering for afforestation ●Food for Citizens Project work in the Wuhan Economic and Technological Development Zone, and by In a project coordinated by the local government, Moto Honda da Amazonia, participating in blood donor drives. together with ten of its partner companies, supported a restaurant in Manaus that provides highly nutritious, affordable meals to low-income citizens. For 1 Guangzhou Co., Ltd. Brazilian real, customers can purchase a 1,400-kcal lunch. The restaurant serves 500 meals per day, Monday through Friday. ●Distribution of Driving Safety Manuals Around 300,000 driving safety manuals were distributed to users of Honda products to help promote awareness of safe driving practices. Providing tasty, affordable meals Afforestation activities

Europe/ Sundiro Honda Motorcycle Co., Ltd. Middle East/Africa ●Donating Books to Elementary Schools As part of Honda’s children’s education support activities, Sundiro Honda associates collected 5,047 books and 222 stationery sets, then donated them to Sundiro Honda Aspire Elementary Schools in Gansu Province. These educational European Office facilities for impoverished children were built through donations from Sundiro ●Motorcycles Donated to Riders for Health Honda. One of the reasons for the large number of deaths due to accidents and disease XL125s support medical activities Blood donor drive in Africa is that healthcare workers lack the means of transportation to get Wuyang-Honda Motors (Guangzhou) Co., Ltd. where they need to go in a timely fashion. Riders for Health is an NPO that provides medical support in the South African region by taking advantage of ●Factory Tour for Elementary School Students the outstanding mobility and cost-performance of motorcycles. To show Honda’s As part of Honda’s children’s education support activities, Wuyang Honda invited support for the idea, the Honda Racing Corporation European Office acts as 150 children from a local elementary school to tour its plant. Associates showed liaison for the donation of 25 bikes per year. Seventy-five have been donated the children how motorcycles are made and answered their questions. over the past three years.

Rider training is provided Factory tour

● Educational Initiatives ● Environmental Initiatives ● Traffic Safety Initiatives ● Community Initiatives ● Educational Initiatives ● Environmental Initiatives ● Traffic Safety Initiatives ● Community Initiatives

47 Community Initiatives Community Initiatives 48 South America Asia/Oceania

Moto Honda da Amazonia LTDA. Honda Malaysia SDN BHD.

●Clean Consciousness Project ●Rhino Rescue Project Honda teamed up with local broadcasters to carry out environmental education Malaysia’s Sumatran rhinoceros is on the brink of extinction, and Honda is targeting people who live near small rivers and streams. Built around a theme working with the World Wildlife Fund (WWF) Malaysia to help save it by imple- of “One small seed for the future,” the project involved river clean-up along menting a five-year project called Rhino Rescue. This project not only protects with workshops on newspaper crafts, art, how to make mini-sofas from plastic the endangered Sumatran rhinoceros, but also works via a variety of activities drink bottles, and other activities designed to promote a direct appreciation of Picking trash from the river for recycling Rhino Rescue project by Honda Malaysia and WWF Malaysia to raise awareness among children in the value of recycling. particular and Malaysians in general about environmental conservation issues.

●Manaus Tree Planting Project In cooperation with the Manaus city government, Honda participated in a campaign under the banner, “Now is the time to make Manaus green! Let’s all plant more trees in Manaus.” Two hundred rosaceae seedlings were donated Dongfeng Honda Automobile Co., Ltd. to the city of Manaus. Seedlings were distributed to area residents and people on the street to promote greater awareness of afforestation activities. China ●Afforestation and Other Volunteer Activities Distributing seedlings Associates contribute to their community by volunteering for afforestation ●Food for Citizens Project work in the Wuhan Economic and Technological Development Zone, and by In a project coordinated by the local government, Moto Honda da Amazonia, participating in blood donor drives. together with ten of its partner companies, supported a restaurant in Manaus that provides highly nutritious, affordable meals to low-income citizens. For 1 Guangzhou Honda Automobile Co., Ltd. Brazilian real, customers can purchase a 1,400-kcal lunch. The restaurant serves 500 meals per day, Monday through Friday. ●Distribution of Driving Safety Manuals Around 300,000 driving safety manuals were distributed to users of Honda products to help promote awareness of safe driving practices. Providing tasty, affordable meals Afforestation activities

Europe/ Sundiro Honda Motorcycle Co., Ltd. Middle East/Africa ●Donating Books to Elementary Schools As part of Honda’s children’s education support activities, Sundiro Honda associates collected 5,047 books and 222 stationery sets, then donated them to Sundiro Honda Aspire Elementary Schools in Gansu Province. These educational Honda Racing Corporation European Office facilities for impoverished children were built through donations from Sundiro ●Motorcycles Donated to Riders for Health Honda. One of the reasons for the large number of deaths due to accidents and disease XL125s support medical activities Blood donor drive in Africa is that healthcare workers lack the means of transportation to get Wuyang-Honda Motors (Guangzhou) Co., Ltd. where they need to go in a timely fashion. Riders for Health is an NPO that provides medical support in the South African region by taking advantage of ●Factory Tour for Elementary School Students the outstanding mobility and cost-performance of motorcycles. To show Honda’s As part of Honda’s children’s education support activities, Wuyang Honda invited support for the idea, the Honda Racing Corporation European Office acts as 150 children from a local elementary school to tour its plant. Associates showed liaison for the donation of 25 bikes per year. Seventy-five have been donated the children how motorcycles are made and answered their questions. over the past three years.

Rider training is provided Factory tour

● Educational Initiatives ● Environmental Initiatives ● Traffic Safety Initiatives ● Community Initiatives ● Educational Initiatives ● Environmental Initiatives ● Traffic Safety Initiatives ● Community Initiatives

47 Community Initiatives Community Initiatives 48 Working together with Honda Group people and communities Honda Motor Workers’ Union Activities

Over 40,000 members strong, the Honda Motor Workers’ Union marked its 40th anniversary in 1992 by establishing a social contribution fund to strengthen its Beyond the initiatives described in the community service efforts. preceding pages, the companies and indi-

viduals of the Honda Group are making

many kinds of contributions to societies Honda Repeat Hotline— Achievements Wheelchair Refitting Volunteers around the world. Here we present a brief Wheelchairs summary of some of the philanthropic With nine regional branches throughout Japan, the Honda Motor Workers’ FY refitted Volunteers Union is involved in volunteer activities rooted in its local communities. The 2005 115 1,698 activities of Honda dealers and affiliates Honda Repeat Hotline provides members from across the country an easy and 2006 128 1,607 convenient way to participate in an activity that is implemented by all of the around the world for fiscal year 2006. union’s branches. The impetus for the hotline was participation in a wheelchair marathon in 1993, where the idea arose of fitting the wheelchairs with a car

seat to make them more comfortable to ride. In FY2006, 1,607 union members Graph legend Type of activity volunteered their services, refitting 128 wheelchairs and bringing the total to

1,600 wheelchairs refitted since 1993. Educational Environmental Traffic Safety Community

1 2 3 4 5 6 7 8 9 10 11 12 13 14 volunteer suppor and facilities Providing teachers and experiences Internships sponsorships Leaders and forests, rivers Preserv Education, safety courses Community tr for school children Crossing guards promotion Tr Community festiv Clean-up Community Disaster relief blood drives Guide dogs Associat mental projects recognitio Philanthropy and event support affic safety ation of e n

Refitting wheelchairs Company name develop- , , etc. affic al t Wheelchair Marathon Volunteers Honda Cars Esashi Since 1993, members of the Honda Motor Workers’ Union have been quietly Honda Cars Iwate Minami working behind the scenes, volunteering to help organize and promote the Oita International Wheelchair Marathon. The event has been attracting ever- ● indicates the company is active in this area increasing numbers of participants each year, and has become a very popular Description of activity types form of community service among the members of the union. Starting in 1998, Educational Initiatives Community Initiatives efforts were expanded to include other wheelchair marathons. In FY2006, 20 1 Providing associates as teachers and coaches for educational institu- 9 Financial support, sponsorship of local festivals and union volunteers participated in the Tokyo City Road Race, ten in the Oita Inter- tions and sports programs; opening of grounds and other facilities events, invitations to local community members, etc. national Wheelchair Marathon, and nine in the Nagoya City Handi-Marathon. 2 Providing internships and other social experiences, etc. 10 Community clean-up activities, etc. To date, 388 members have volunteered their services. 3 Providing associates as leaders and sponsorships for sports programs, etc. 11 Disaster relief Wheelchair marathon Environmental Initiatives 12 Guide dog funding, blood drive organization, 4 Preservation of forests, lakes and rivers, etc. donations, etc. 5 Environmental education, awareness-raising projects, etc. Social Contribution Fund Emergency Relief Activities Tr21 affic Safety Initiatives 13 Support for associate volunteer activities 6 Provision of traffic safety courses for communities, etc. 14 Distinctions received for philanthropy-related activities Emergency Relief and Fundraising Drive ・ 1993 earthquake 7 Provision of intersection guards to protect school children, etc. (Headings on following pages are abbreviations of the ・ 1993 Kagoshima flood The Social Contribution Fund disburses funds for various large-scale disaster 8 Participation in traffic safety promotion, etc. above.) ・ 1995 Kobe earthquake relief efforts. During FY2006 it delivered emergency funds for the Indian Ocean ・ 1999 Western Turkey earthquake earthquake, the South Asia earthquake and Typhoon #14. ・ 2001 Western India earthquake ・ 2004 Niigata and Fukui floods ・ 2004 Niigata Chuetsu earthquake ・ 2005 Indian Ocean earthquake ・ 2005 Typhoon #14 ・ 2005 South Asia earthquake

49 Community Initiatives Working together with Honda Group people and communities Honda Motor Workers’ Union Activities

Over 40,000 members strong, the Honda Motor Workers’ Union marked its 40th anniversary in 1992 by establishing a social contribution fund to strengthen its Beyond the initiatives described in the community service efforts. preceding pages, the companies and indi-

viduals of the Honda Group are making

many kinds of contributions to societies Honda Repeat Hotline— Achievements Wheelchair Refitting Volunteers around the world. Here we present a brief Wheelchairs summary of some of the philanthropic With nine regional branches throughout Japan, the Honda Motor Workers’ FY refitted Volunteers Union is involved in volunteer activities rooted in its local communities. The 2005 115 1,698 activities of Honda dealers and affiliates Honda Repeat Hotline provides members from across the country an easy and 2006 128 1,607 convenient way to participate in an activity that is implemented by all of the around the world for fiscal year 2006. union’s branches. The impetus for the hotline was participation in a wheelchair marathon in 1993, where the idea arose of fitting the wheelchairs with a car seat to make them more comfortable to ride. In FY2006, 1,607 union members Graph legend Type of activity volunteered their services, refitting 128 wheelchairs and bringing the total to

1,600 wheelchairs refitted since 1993. Educational Environmental Traffic Safety Community

1 2 3 4 5 6 7 8 9 10 11 12 13 14 volunteer suppor and facilities Providing teachers and experiences Internships sponsorships Leaders and forests, rivers Preserv Education, safety courses Community tr for school children Crossing guards promotion Tr Community festiv Clean-up Community Disaster relief blood drives Guide dogs Associat mental projects recognitio Philanthropy and event support affic safety ation of e n

Refitting wheelchairs Company name develop- , , etc. affic al t Wheelchair Marathon Volunteers Honda Cars Esashi Since 1993, members of the Honda Motor Workers’ Union have been quietly Honda Cars Iwate Minami working behind the scenes, volunteering to help organize and promote the Oita International Wheelchair Marathon. The event has been attracting ever- ● indicates the company is active in this area increasing numbers of participants each year, and has become a very popular Description of activity types form of community service among the members of the union. Starting in 1998, Educational Initiatives Community Initiatives efforts were expanded to include other wheelchair marathons. In FY2006, 20 1 Providing associates as teachers and coaches for educational institu- 9 Financial support, sponsorship of local festivals and union volunteers participated in the Tokyo City Road Race, ten in the Oita Inter- tions and sports programs; opening of grounds and other facilities events, invitations to local community members, etc. national Wheelchair Marathon, and nine in the Nagoya City Handi-Marathon. 2 Providing internships and other social experiences, etc. 10 Community clean-up activities, etc. To date, 388 members have volunteered their services. 3 Providing associates as leaders and sponsorships for sports programs, etc. 11 Disaster relief Wheelchair marathon Environmental Initiatives 12 Guide dog funding, blood drive organization, 4 Preservation of forests, lakes and rivers, etc. donations, etc. 5 Environmental education, awareness-raising projects, etc. Social Contribution Fund Emergency Relief Activities Tr21 affic Safety Initiatives 13 Support for associate volunteer activities 6 Provision of traffic safety courses for communities, etc. 14 Distinctions received for philanthropy-related activities Emergency Relief and Fundraising Drive ・ 1993 Hokkaido earthquake 7 Provision of intersection guards to protect school children, etc. (Headings on following pages are abbreviations of the ・ 1993 Kagoshima flood The Social Contribution Fund disburses funds for various large-scale disaster 8 Participation in traffic safety promotion, etc. above.) ・ 1995 Kobe earthquake relief efforts. During FY2006 it delivered emergency funds for the Indian Ocean ・ 1999 Western Turkey earthquake earthquake, the South Asia earthquake and Typhoon #14. ・ 2001 Western India earthquake ・ 2004 Niigata and Fukui floods ・ 2004 Niigata Chuetsu earthquake ・ 2005 Indian Ocean earthquake ・ 2005 Typhoon #14 ・ 2005 South Asia earthquake

49 Community Initiatives Educational Environmental Traffic Safety Community Educational Environmental Traffic Safety Community recognitio Philanthropy recognitio Philanthropy Clean-up blood drive Guide dogs Clean-up blood drive Guide dogs and experiences Internships Leaders an and experiences Internships Leaders an and facilities forests Preserv safety courses Community tr Crossing guards Communit Disaster relief and facilities forests Preserv safety courses Community tr Crossing guards Communit Disaster relief Education, promotion Tr and event support Community festiv volunteer suppor Associate Education, promotion Tr and event support Community festiv volunteer suppor Associate Providing teachers for school children Providing teachers for school children mental projects mental projects sponsorships sponsorships affic safety affic safety , rivers, etc. , rivers, etc. ation of ation of n n develop develop y y d d s s , ,

Automobile Dealerships affic affic al al Company names as of July 2006 t t - -

Honda Cars Esashi Honda Cars Fukui Kita

Honda Cars Iwate Minami Honda Cars Yamanashi

Honda Cars Kuji Chuo Honda Cars Nagano Chuo

Honda Cars Iwate Kita Honda Cars Nagano Higashi

Honda Cars Ishinomaki Nishi Honda Cars Gifu

Honda Cars Hasama Honda Cars Gifu Kita

Honda Cars Hitachi Minami Honda Cars Shizuoka Chuo

Honda Cars Sakuragawa Honda Cars Susono

Honda Cars Minami Tochigi Honda Cars Fuji Chuo

Honda Cars Ryomo Honda Cars Ito Minami

Honda Cars Yokohama Higashi Honda Cars Hamanako

Honda Cars Yokosuka Nishi Honda Cars Shizuoka Nishi

Honda Cars Sagamihara Higashi Honda Cars Toyota

Honda Cars Isesaki Chuo Honda Cars Komaki

Honda Cars Maebashi Honda Cars Aichi Higashi

Honda Cars Sayama Honda Cars Nagoya

Honda Cars Hidaka Honda Cars Tsu

Honda Cars Misato Honda Cars Kumano

Honda Cars Wakaba Honda Cars Taki

Honda Cars Matsudo Honda Cars Iga Kita

Honda Cars Kashiwa Honda Cars Katata

Honda Cars Mobara Honda Cars Shiga Nishi

Honda Clio Shin Tokyo Honda Cars Nagahama Chuo

Honda Verno Shin Tokyo Honda Cars Maizuru

Honda Cars Murakami Honda Cars Kameoka

Honda Cars Tochio Honda Cars Kinki Chuo

51 Honda Group Activities Honda Group Activities 52 Educational Environmental Traffic Safety Community Educational Environmental Traffic Safety Community recognitio Philanthropy recognitio Philanthropy Clean-up blood drive Guide dogs Clean-up blood drive Guide dogs and experiences Internships Leaders an and experiences Internships Leaders an and facilities forests Preserv safety courses Community tr Crossing guards Communit Disaster relief and facilities forests Preserv safety courses Community tr Crossing guards Communit Disaster relief Education, promotion Tr and event support Community festiv volunteer suppor Associate Education, promotion Tr and event support Community festiv volunteer suppor Associate Providing teachers for school children Providing teachers for school children mental projects mental projects sponsorships sponsorships affic safety affic safety , rivers, etc. , rivers, etc. ation of ation of n n develop develop y y d d s s , ,

Automobile Dealerships affic affic al al Company names as of July 2006 t t - -

Honda Cars Esashi Honda Cars Fukui Kita

Honda Cars Iwate Minami Honda Cars Yamanashi

Honda Cars Kuji Chuo Honda Cars Nagano Chuo

Honda Cars Iwate Kita Honda Cars Nagano Higashi

Honda Cars Ishinomaki Nishi Honda Cars Gifu

Honda Cars Hasama Honda Cars Gifu Kita

Honda Cars Hitachi Minami Honda Cars Shizuoka Chuo

Honda Cars Sakuragawa Honda Cars Susono

Honda Cars Minami Tochigi Honda Cars Fuji Chuo

Honda Cars Ryomo Honda Cars Ito Minami

Honda Cars Yokohama Higashi Honda Cars Hamanako

Honda Cars Yokosuka Nishi Honda Cars Shizuoka Nishi

Honda Cars Sagamihara Higashi Honda Cars Toyota

Honda Cars Isesaki Chuo Honda Cars Komaki

Honda Cars Maebashi Honda Cars Aichi Higashi

Honda Cars Sayama Honda Cars Nagoya

Honda Cars Hidaka Honda Cars Tsu

Honda Cars Misato Honda Cars Kumano

Honda Cars Wakaba Honda Cars Taki

Honda Cars Matsudo Honda Cars Iga Kita

Honda Cars Kashiwa Honda Cars Katata

Honda Cars Mobara Honda Cars Shiga Nishi

Honda Clio Shin Tokyo Honda Cars Nagahama Chuo

Honda Verno Shin Tokyo Honda Cars Maizuru

Honda Cars Murakami Honda Cars Kameoka

Honda Cars Tochio Honda Cars Kinki Chuo

51 Honda Group Activities Honda Group Activities 52 Educational Environmental Traffic Safety Community Educational Environmental Traffic Safety Community recognitio Philanthropy recognitio Philanthropy Clean-up blood drive Guide dogs Clean-up blood drive Guide dogs and experiences Internships Leaders an and experiences Internships Leaders an and facilities forests Preserv safety courses Community tr Crossing guards Communit Disaster relief and facilities forests Preserv safety courses Community tr Crossing guards Communit Disaster relief Education, promotion Tr and event support Community festiv volunteer suppor Associate Education, promotion Tr and event support Community festiv volunteer suppor Associate Providing teachers for school children Providing teachers for school children mental projects mental projects sponsorships sponsorships affic safety affic safety , rivers, etc. , rivers, etc. ation of ation of n n develop develop y y d d s s , ,

affic affic al al t Affiliates t - -

Honda Cars Osaka Naka AIKITEC Co., Ltd.

Honda Cars Minami Kawachi ACT Maritime Co., Ltd.

Honda Cars Izumi Ohtsu Asama Giken Co., Ltd.

Honda Cars Kita Himeji Atsumitec Co., Ltd.

Honda Cars Gakuen Mae F.C.C. Co., Ltd.

Honda Cars Wakayama Chuo F-Tech Inc.

Honda Cars Iwami MSD. Co., Ltd.

Honda Cars Kurashiki Naka MBA Co., Ltd.

Honda Cars Miyoshi All Honda Sales Co., Ltd.

Honda Cars Ube Chuo Kikuchi Co., Ltd.

Honda Cars Itano Nishi Kibounosato Honda Co., Ltd.

Honda Cars Hanzan Kyushu TS Co., Ltd.

Honda Cars Nakatsu Kyushu Yanagawaseiki Co., Ltd.

Honda Cars Saiki Chuo Keihin Corporation

Honda Cars Miyakonojo Nishi Goshi Giken Co., Ltd.

Honda Cars Kagoshima Kita Komyo Co., Ltd.

Honda Cars Nozato

Motorcycle Dealerships Shinnichi Kogyo Co., Ltd.

Honda Dream Isogo Suzuka Circuitland Co., Ltd.

Honda Dream Kyoto Fushimi Sumirex Co., Ltd.

Honda Dream Sagamihara Takao Kinzoku Kogyo Co., Ltd.

Honda Dream Shimane Tanaka Seimitsu Kogyo Co., Ltd.

Honda Dream Nagoya Chuo Twin Ring Motegi Co., Ltd.

Honda Dream Fukushima Tsuzuki Manufacturing Co., Ltd.

Honda Dream Fujimino TS Tech Co., Ltd.

Depox Co., Ltd.

53 Honda Group Activities Honda Group Activities 54 Educational Environmental Traffic Safety Community Educational Environmental Traffic Safety Community recognitio Philanthropy recognitio Philanthropy Clean-up blood drive Guide dogs Clean-up blood drive Guide dogs and experiences Internships Leaders an and experiences Internships Leaders an and facilities forests Preserv safety courses Community tr Crossing guards Communit Disaster relief and facilities forests Preserv safety courses Community tr Crossing guards Communit Disaster relief Education, promotion Tr and event support Community festiv volunteer suppor Associate Education, promotion Tr and event support Community festiv volunteer suppor Associate Providing teachers for school children Providing teachers for school children mental projects mental projects sponsorships sponsorships affic safety affic safety , rivers, etc. , rivers, etc. ation of ation of n n develop develop y y d d s s , , affic affic al al t Affiliates t - -

Honda Cars Osaka Naka AIKITEC Co., Ltd.

Honda Cars Minami Kawachi ACT Maritime Co., Ltd.

Honda Cars Izumi Ohtsu Asama Giken Co., Ltd.

Honda Cars Kita Himeji Atsumitec Co., Ltd.

Honda Cars Gakuen Mae F.C.C. Co., Ltd.

Honda Cars Wakayama Chuo F-Tech Inc.

Honda Cars Iwami MSD. Co., Ltd.

Honda Cars Kurashiki Naka MBA Co., Ltd.

Honda Cars Miyoshi All Honda Sales Co., Ltd.

Honda Cars Ube Chuo Kikuchi Co., Ltd.

Honda Cars Itano Nishi Kibounosato Honda Co., Ltd.

Honda Cars Hanzan Kyushu TS Co., Ltd.

Honda Cars Nakatsu Kyushu Yanagawaseiki Co., Ltd.

Honda Cars Saiki Chuo Keihin Corporation

Honda Cars Miyakonojo Nishi Goshi Giken Co., Ltd.

Honda Cars Kagoshima Kita Komyo Co., Ltd.

Honda Cars Nozato Showa Corporation

Motorcycle Dealerships Shinnichi Kogyo Co., Ltd.

Honda Dream Isogo Suzuka Circuitland Co., Ltd.

Honda Dream Kyoto Fushimi Sumirex Co., Ltd.

Honda Dream Sagamihara Takao Kinzoku Kogyo Co., Ltd.

Honda Dream Shimane Tanaka Seimitsu Kogyo Co., Ltd.

Honda Dream Nagoya Chuo Twin Ring Motegi Co., Ltd.

Honda Dream Fukushima Tsuzuki Manufacturing Co., Ltd.

Honda Dream Fujimino TS Tech Co., Ltd.

Depox Co., Ltd.

53 Honda Group Activities Honda Group Activities 54 Educational Environmental Traffic Safety Community Educational Environmental Traffic Safety Community recognitio Philanthropy recognitio Philanthropy Clean-up blood drive Guide dogs Clean-up blood drive Guide dogs and experiences Internships Leaders an and experiences Internships Leaders an and facilities forests Preserv safety courses Community tr Crossing guards Communit Disaster relief and facilities forests Preserv safety courses Community tr Crossing guards Communit Disaster relief Education, promotion Tr and event support Community festiv volunteer suppor Associate Education, promotion Tr and event support Community festiv volunteer suppor Associate Providing teachers for school children Providing teachers for school children mental projects mental projects sponsorships sponsorships affic safety affic safety , rivers, etc. , rivers, etc. ation of ation of n n develop develop y y d d s s , ,

affic affic al al t t - - Musashi Seimitsu Industry Depox Express Co., Ltd. Co., Ltd.

Depox Kansai Co., Ltd. Yachiyo Industry Co., Ltd.

Nissin Kogyo Co., Ltd. Yanagawa Seiki Co., Ltd.

Hirata Technical Co., Ltd. Yamada Manufacturing Co., Ltd.

Hostec Co., Ltd. Yutaka Giken Co., Ltd.

Honda Hokkaido Co., Ltd. Rainbow Motor School Co., Ltd.

Honda Access Corporation Global Affiliates

American Honda Co., Ltd. Foundation American Honda Honda Elesys Co., Ltd. Motor Co., Inc.

Honda Engineering Co., Ltd. Honda Canada Inc.

Honda Manufacturing Honda Kaihatsu Co., Ltd. of Alabama, LLC Honda of America Honda Technical College Mfg., Inc. North/Central America

Honda R&D Co., Ltd. Honda of Canada Mfg.

Honda of South Honda Foundry Co., Ltd. Carolina Mfg., Inc. Honda Automoveis Honda Airways Co., Ltd. do Brasil LTDA. Moto Honda da Honda Sun Co., Ltd.

South America Amazonia LTDA.

Honda Tokuso Co., Ltd. C.I.A.P. S.p.A.

Honda Trading Corporation Honda Access Europe N.V.

Honda Automobiles Honda Finance Co., Ltd. �Suisse� S.A. Honda Body Service Honda Automobili Okayama Co., Ltd. Italia S.p.A. Honda Body Service Honda Europe N.V Kita-Kyushu Co., Ltd. Honda Motorcycle Honda Europe Power Japan Co., Ltd. E�uipment S .A. Honda Research Institute Honda Italia Japan Co., Ltd. Industriale S.p.A. Europe/Middle East/Africa Honda Motor de Honda Racing Corporation Portugal S.A.

Honda Lock Mfg. Co., Ltd. Honda Motor Europe Ltd.

Honda Motor Europe MAP Co., Ltd. �North� G.m.b.H.

Mizutani Seiki Industry Co., Ltd. Honda Nederland B.V.

55 Honda Group Activities Honda Group Activities 56 Educational Environmental Traffic Safety Community Educational Environmental Traffic Safety Community recognitio Philanthropy recognitio Philanthropy Clean-up blood drive Guide dogs Clean-up blood drive Guide dogs and experiences Internships Leaders an and experiences Internships Leaders an and facilities forests Preserv safety courses Community tr Crossing guards Communit Disaster relief and facilities forests Preserv safety courses Community tr Crossing guards Communit Disaster relief Education, promotion Tr and event support Community festiv volunteer suppor Associate Education, promotion Tr and event support Community festiv volunteer suppor Associate Providing teachers for school children Providing teachers for school children mental projects mental projects sponsorships sponsorships affic safety affic safety , rivers, etc. , rivers, etc. ation of ation of n n develop develop y y d d s s , , affic affic al al t t - - Musashi Seimitsu Industry Depox Express Co., Ltd. Co., Ltd.

Depox Kansai Co., Ltd. Yachiyo Industry Co., Ltd.

Nissin Kogyo Co., Ltd. Yanagawa Seiki Co., Ltd.

Hirata Technical Co., Ltd. Yamada Manufacturing Co., Ltd.

Hostec Co., Ltd. Yutaka Giken Co., Ltd.

Honda Hokkaido Co., Ltd. Rainbow Motor School Co., Ltd.

Honda Access Corporation Global Affiliates

American Honda Honda Express Co., Ltd. Foundation American Honda Honda Elesys Co., Ltd. Motor Co., Inc.

Honda Engineering Co., Ltd. Honda Canada Inc.

Honda Manufacturing Honda Kaihatsu Co., Ltd. of Alabama, LLC Honda of America Honda Technical College Mfg., Inc. North/Central America

Honda R&D Co., Ltd. Honda of Canada Mfg.

Honda of South Honda Foundry Co., Ltd. Carolina Mfg., Inc. Honda Automoveis Honda Airways Co., Ltd. do Brasil LTDA. Moto Honda da Honda Sun Co., Ltd.

South America Amazonia LTDA.

Honda Tokuso Co., Ltd. C.I.A.P. S.p.A.

Honda Trading Corporation Honda Access Europe N.V.

Honda Automobiles Honda Finance Co., Ltd. �Suisse� S.A. Honda Body Service Honda Automobili Okayama Co., Ltd. Italia S.p.A. Honda Body Service Honda Europe N.V Kita-Kyushu Co., Ltd. Honda Motorcycle Honda Europe Power Japan Co., Ltd. Equipment S.A. Honda Research Institute Honda Italia Japan Co., Ltd. Industriale S.p.A. Europe/Middle East/Africa Honda Motor de Honda Racing Corporation Portugal S.A.

Honda Lock Mfg. Co., Ltd. Honda Motor Europe Ltd.

Honda Motor Europe MAP Co., Ltd. (North) G.m.b.H.

Mizutani Seiki Industry Co., Ltd. Honda Nederland B.V.

55 Honda Group Activities Honda Group Activities 56 Educational Environmental Traffic Safety Community recognitio Philanthropy Clean-up blood drive Guide dogs and experiences Internships Leaders an and facilities forests Preserv safety courses Community tr Crossing guards Communit Disaster relief Education, promotion Tr and event support Community festiv volunteer suppor Associate Providing teachers for school children mental projects sponsorships

affic safety Honda Philanthropy 2006 , rivers, etc. ation of Publication date: September 2006 n develop y d s ,

Published by: Philanthropy Office, Honda Motor Co., Ltd. affic al t

- 2-1-1 Minami Aoyama, Minato-ku Tokyo 107-8556 Honda Racing Corporation TEL: +81-3-5412-1260 FAX: +81-3-5412-1587 European Office http://world.honda.com/community/ Honda R&D Europe Person responsible: Haruyasu Nishida (Deutschland) G.m.b.H. This report covers activities from the period April 2005 to March 2006. Honda (Suisse) S.A.

Honda Turkiye A.S.

Europe/Middle East/Africa Montesa Honda S.A.

The Honda-Belgium Foundation VZW Asian Honda Motor Co., Ltd. Honda Atlas Cars (Pakistan) Ltd.

Honda Australia Pty., Ltd.

Honda Cars Philippines Inc.

Honda New Zealand Ltd. Asia/Oceania Honda Philippines Inc. Related reports Honda Siel Cars India Ltd.

P.T. CSR

P.T. CSR Report 2006 An outline of the company’s fundamental approach to CSR and policies Dongfeng Honda as applied to all company activities, mainly covering fiscal 2006. http://world.honda.com/CSR/ Automobile Co., Ltd. Scheduled for release in October 2006 Dongfeng Honda Auto Parts Co., Ltd. Traffic Safety Honda Philanthropy Dongfeng Honda Engine Co., Ltd. Guangzhou Honda Auto Co., Ltd. Traffic Safety Report Honda Philanthropy 2006 An outline of Honda’s approach to the promotion of An outline of the company’s fundamental approach to philanthropy, Honda Automobile (China) traffic safety and an explanation of its activities in 2005. with a description of its activities, mainly covering fiscal 2006. Co., Ltd. (This report is available only in Japanese.) http://world.honda.com/community/ Honda-Mindong

China Generator Co., Ltd. CSR Honda Motor (China) Investment Co., Ltd. Honda Motorcycle R&D China Co., Ltd.

Jialing-Honda Motors Operations Environment Co., Ltd. Sundiro Honda Motorcycle Co., Ltd. Annual Report 2006 Honda Environmental Report 2006 Wuyang-Honda Motors An outline of achievements and results for each business An outline of the company’s fundamental approach to segment in fiscal 2006, plus a look at plans for future initiatives. environmental policy, mainly covering activities of fiscal 2006. (Guangzhou) Co., Ltd. http://world.honda.com/investors/annualreport/ http://world.honda.com/environmental-report/

57 Honda Group Activities Educational Environmental Traffic Safety Community recognitio Philanthropy Clean-up blood drive Guide dogs and experiences Internships Leaders an and facilities forests Preserv safety courses Community tr Crossing guards Communit Disaster relief Education, promotion Tr and event support Community festiv volunteer suppor Associate Providing teachers for school children mental projects sponsorships affic safety Honda Philanthropy 2006 , rivers, etc. ation of Publication date: September 2006 n develop y d s ,

Published by: Philanthropy Office, Honda Motor Co., Ltd. affic al t

- 2-1-1 Minami Aoyama, Minato-ku Tokyo 107-8556 Honda Racing Corporation TEL: +81-3-5412-1260 FAX: +81-3-5412-1587 European Office http://world.honda.com/community/ Honda R&D Europe Person responsible: Haruyasu Nishida (Deutschland) G.m.b.H. This report covers activities from the period April 2005 to March 2006. Honda (Suisse) S.A.

Honda Turkiye A.S.

Europe/Middle East/Africa Montesa Honda S.A.

The Honda-Belgium Foundation VZW Asian Honda Motor Co., Ltd. Honda Atlas Cars (Pakistan) Ltd.

Honda Australia Pty., Ltd.

Honda Cars Philippines Inc.

Honda New Zealand Ltd. Asia/Oceania Honda Philippines Inc. Related reports Honda Siel Cars India Ltd.

P.T. Astra Honda Motor CSR

P.T. Honda Prospect Motor CSR Report 2006 An outline of the company’s fundamental approach to CSR and policies Dongfeng Honda as applied to all company activities, mainly covering fiscal 2006. http://world.honda.com/CSR/ Automobile Co., Ltd. Scheduled for release in October 2006 Dongfeng Honda Auto Parts Co., Ltd. Traffic Safety Honda Philanthropy Dongfeng Honda Engine Co., Ltd. Guangzhou Honda Auto Co., Ltd. Traffic Safety Report Honda Philanthropy 2006 An outline of Honda’s approach to the promotion of An outline of the company’s fundamental approach to philanthropy, Honda Automobile (China) traffic safety and an explanation of its activities in 2005. with a description of its activities, mainly covering fiscal 2006. Co., Ltd. (This report is available only in Japanese.) http://world.honda.com/community/ Honda-Mindong

China Generator Co., Ltd. CSR Honda Motor (China) Investment Co., Ltd. Honda Motorcycle R&D China Co., Ltd.

Jialing-Honda Motors Operations Environment Co., Ltd. Sundiro Honda Motorcycle Co., Ltd. Annual Report 2006 Honda Environmental Report 2006 Wuyang-Honda Motors An outline of achievements and results for each business An outline of the company’s fundamental approach to segment in fiscal 2006, plus a look at plans for future initiatives. environmental policy, mainly covering activities of fiscal 2006. (Guangzhou) Co., Ltd. http://world.honda.com/investors/annualreport/ http://world.honda.com/environmental-report/

57 Honda Group Activities Honda Philanthropy 2006 Honda Philanthropy 2006 Philanthropy Honda

Printed on 100% recycled paper with soy ink Printed in Japan (1)