COOL EARTH ANNUAL REPORT 2014 / 2015 COOL EARTH IS THE CHARITY THAT WORKS ALONGSIDE INDIGENOUS VILLAGES TO HALT DESTRUCTION

Introduction 03 Highlights 04 Project Achievments 07 Our Vision 21 Finanical Summary 26 COOL EARTH GOES GLOBAL

We’ve come a long way in seven years. From a single village partner in the Peruvian Amazon, Cool Earth is now a global movement spanning three continents.

The idea behind Cool Earth has always been to help villages take control of the rainforest they’ve depended upon for generations. It’s an approach that runs counter to the traditional reserve model of the big conservation groups yet is proven to be the most effective way to keep rainforest standing.

This effectiveness is largely down to its simplicity. By ensuring people on the ground make the decisions, Cool Earth can operate anywhere, from the Amazon to the Congo and, as of 2014, Oceania.

This approach has achieved more than any of us could have imagined with half a million acres now saved and more added each day.

It is a terrific testament to what can be done with a light-touch approach that works with, rather than against, local people. Tiny grants, small investments and a helping hand has safeguarded community forest that will stand the test of time and loggers.

It’s a simple model, it’s a sustainable model, and thanks to over 40,000 total supporters, it puts the right people back in control of the forest.

MATTHEW OWEN

Cool Earth Annual Report 2014/15 Introduction 03 HALF A THREE MILLION COMPLETED ACRES SAVED PROJECTS HIGHLIGHTS

120 MILLION WE’VE SAVED HALF A MILLION ACRES TREES KEPT With 500,000 acres protected by our partners, over five million acres of STANDING 386,000 forest is inaccessible to loggers. ACRES SAVED

118 WE’VE REPLICATED OUR MODEL PARTNER 36,473 Cool Earth’s community-led approach is now saving forest across three VILLAGES LOCAL PEOPLE continents, spanning the world’s major biomes. HALTING UNITED35,410 TO DEFEND RAINFOREST THEIR HOMES DESTRUCTION LOCAL PEOPLE SUPPORTED WE’VE PROVEN IT WORKS Our Asháninka partners have lost 0.53% of their forest, compared to a regional rate of 28%. It’s no surprise that Peru’s based its National Forest 80 SPECIES Programme on the Cool Earth model. ON THE IUCN RED LIST PROTECTED BY SAFEGUARDING THEIR HABITATS

130,000,000

TONNES OF CO2 LOCKED IN 29,000,000,000 LITRES OF WATER PRODUCED38 BILLION ANNUALLY LITRES OF WATER THREE CONTINENTS PRODUCED WE’VE PROVEN OUR MODEL ANNUALLY BY COOL EARTH WORKS ACROSS THE GLOBE PROJECTS

Cool Earth Annual Report 2014/15 Highlights 05 PARTNERSHIP ACHIEVEMENTS

Cool Earth is the only charity that focuses solely where the threat to the forest is greatest, with partnerships located on the frontline of forest destruction. Each partnership forms a shield to make the neighbouring forest inaccessible to loggers, saving millions of acres of further forest.

Our partnerships are built to achieve three outcomes:

COMMUNITY EMPOWERMENT INCOME GENERATION FOREST PROTECTION

Cool Earth Annual Report 2014/15 Partnership Achievements 07 COMMUNITY EMPOWERMENT

Cool Earth Annual Report 2014/15 Community Empowerment 09 “I AM SO PROUD OF OUR NEW SCHOOL. WE’VE NEVER HAD A PROPER BUILDING BEFORE. THE Cool Earth places funds directly in the hands of indigenous communities STRUCTURE WOULD ALWAYS COLLAPSE AND THE for them to decide what they need most. CHILDREN WOULD LOSE OUT ON SCHOOLING. This year our local partners built four medical outposts, three new THIS BUILDING WILL LAST AND BE GOOD FOR classrooms and funded midwife training. THE WHOLE COMMUNITY. THANK YOU.” Better health, better education and better livelihoods all lead to forest kept standing. Vanessa Quirigua, Saboroshiari School Teacher OTHER LOCAL INVESTMENTS IN 2014 INCLUDED:

HELPING YAKOLIMA CHILDREN 1 GET BACK TO SCHOOL All 67 households in our Yakolima Partnership were provided with a ‘back- to-school bursary’ to cover costs of a new school year - simple items such as uniforms and school books.

FUNDED AN EMERGENCY MEDICAL PROGRAMME 2 FOR OUR ASHÁNINKA PARTNERS Our Asháninka partners designated a project wide emergency evacuation fund to evacuate the seriously ill to hospital saving 15 lives.

INVESTED IN 37 COMMUNITY AND FAMILY 3 FISH FARMS The waterways around the Awajún Partnership are contaminated from illegal gold mining upstream. Our partners invested in 37 fish farms to ensure families have pollution free protein.

Cool Earth Annual Report 2014/15 Community Empowerment 11 INCOME GENERATION

Cool Earth Annual Report 2014/15 Income Generation 13 “WHAT I LOVE MOST ABOUT MY ROLE IS BEING ABLE TO SUPPORT MY ASHÁNINKA Boosting local livelihoods helps to relieve the pressure on the standing BROTHERS. CACAO IS VITAL FOR US. IT forest and create strong self-determining communities. GIVES A HOUSEHOLD SUSTAINABILITY - MONEY FOR HEALTH, EDUCATION, FOOD From training 59 people in agroforestry in Lubutu to marketing workshops FOR OUR CHILDREN.” for the 60 artisans in our Awajún Partnership, we’re ensuring our partners Sergio Capeshi, can out-price forest destruction. Ayompari President

KEY ACHIEVEMENTS IN 2014:

DOUBLING THE NUMBER OF CACAO 1 PRODUCERS IN THE AYOMPARI GROWERS ASSOCIATION Membership grew from 69 to 174 families. Cacao is the key income stream for this area, providing an alternative to logging.

2 WE PRODUCED THE FIRST COOL EARTH CHOCOLATE BAR It is made with beans grown, harvested and fermented by our Asháninka partners. This is the first time the beans have made it into a single origin, handmade bar - traceable back to the village.

HITTING THE CATWALK 3 Vivienne Westwood adorned every model in her Paris Show with jewellery made by the artisans in our Awajún Partnership.

4 WORKING WITH COFFEE PRODUCERS IN FIVE NEW VILLAGES We started working with the coffee producers in the five higher altitude villages in the Asháninka Partnership and employed a coffee technician to improve crop quality.

Cool Earth Annual Report 2014/15 Income Generation 15 FOREST PROTECTION

Cool Earth Annual Report 2014/15 Forest Protection 17 2014 has been an unforgettable year for Cool Earth with a brand new “OUR TREES ARE SAFE, I CAN SLEEP WELL AT NIGHT partnership in a brand new continent. We’re now operating in all three AGAIN. WE’RE TELLING OUR NEIGHBOURS ABOUT of the world’s major rainforest basins – saving more than half a million COOL EARTH. WORKING WITH COOL EARTH TO acres of at-risk rainforest. This community-protected forest is forming a PROTECT OUR TREES MEANS ALL OUR FAMILIES shield to protect five million acres of neighbouring forest from destruction. BENEFIT. IT’S BETTER THAN SELLING WOOD TO BENEFIT A FEW.” MILESTONES THIS YEAR INCLUDE:

Leopoldo Chimanga Chumpate Oviri Village, Peru A NEW CONTINENT 1 The developemnt of our Yakolima Partnership in , working with three villages to block the advance of the palm oil frontier.

2 GROWING THE SHIELD The village of Oviri joining our Asháninka Partnership – putting 16,000 more acres into community protection.

KICKING OUT THE LOGGERS 3 The critically important village of Kayants kicking out the illegal loggers and joining their neighbours to become part of our Awajún Partnership.

MAPPING FOR THE FUTURE 4 20 people trained in GPS and a further 76 trained to continue mapping our largest project in Africa.

Cool Earth Annual Report 2014/15 Forest Protection 19 OUR VISION

Cool Earth Annual Report 2014/15 Our Vision for 2015 21 A VILLAGE CALLS FOR HELP

We only work where the rainforest is most at-risk. And to protect the rights of indigenous people, we only partner with villages that approach us. THE COOL EARTH MODEL IS SAVING RAINFOREST VILLAGE BY VILLAGE.

The biggest threat to the world’s rainforest no longer comes from soya, cattle or palm. It comes from persistent, small-scale degradation. A VILLAGE SIGNS A FOREST PROTECTION AGREEMENT Whether driven by illegal logging, slash and burn farming, cocaine

The village forms an association and signs an agreement with production or the search for fuel wood, rainforest loss is a local problem Cool Earth that ensures: on a global scale. • NO FOREST IS CLEARED • FOREST REMAINS OWNED BY THE VILLAGE • FUNDING IS SPENT TO BENEFIT THE COMMUNITY AS A WHOLE Cool Earth’s model meets these threats head-on. By empowering local people to keep their forest safe, together we can meet any challenge.

This means we have the chance to protect more rainforest through community partnerships than any other charity or any government – EVERYONE HAS A SAY ON HOW extending the forest shield across the major arcs of . FUNDS ARE SPENT We strongly believe that the rainforest can be saved, and that we’ve The village decides what it needs most: everything from clean water and a new classroom to midwife training and mosquito nets. got the model to do it.

WE HELP BUILD LIVELIHOODS TO OUTPRICE DESTRUCTION

Cool Earth enables the village to earn more from keeping the forest standing than selling to loggers, by investing in income streams like cacao, coffee and coconut oil.

WORD OF MOUTH SPREADS OUR WORK

Neighbouring villages see Cool Earth as a partner they can trust and ask to work with us too. As villages link up, a shield is formed to protect the forest behind. Cool Earth Annual Report 2014/15 Our Vision for 2015 23 “ I AM AWAJÚN BY MY BLOOD AND BY MY HOME IN THE RAINFOREST. I WANT PEOPLE TO KNOW THAT OUR HOME NEEDS PROTECTING.”

Marcelina Ashas Tsawan “ THE PARTNERSHIP BETWEEN COOL EARTH AND YAKOLIMA IS TO LOOK LOCATION LOCATION AFTER THE RAINFOREST. WE DON’T WEST NORTH PERU WANT OIL PALM TO COME INTO OUR AREAS.” SAVED THREAT Wicky Isaac 64,000 ACRES LOGGING, EXTRACTION “ WE CANNOT HAVE A GOOD LIFE LOCATION PARTNER VILLAGES PARTNER VILLAGES WITHOUT OUR FOREST. EAST PAPUA NEW GUINEA 5 6 WE DEPEND UPON IT FOR ALL THREAT OF OUR RESOURCES.” PALM OIL Defending forest in one of Peru’s worst MADEIRA Mbake Silva COMPLETE deforestation hotspots PARTNER VILLAGES 3 LOCATION EAST DR CONGO Blocking the advance of the palm oil frontier THREAT MINING

PARTNER VILLAGES 5 LOCATION NORTHWEST ECUADOR AWAJÚN Ensuring local people benefit from keeping their rainforest standing ACTIVE SAVED 55,000 ACRES ACTIVE YAKOLIMA ASHÁNINKA PARTNER VILLAGES ACTIVE 4 ACTIVE AWACACHI COMPLETE

LUBUTU ACTIVE

Shielding millions of acres of forest in the Western Amazon

LOCATION CENTRAL PERU EL SIRA COMPLETE THREAT LOGGING, COCAINE LOCATION CENTRAL PERU PARTNER VILLAGES 16 PARTNER VILLAGES 69 “ OUR FOREST IS NOT FOR SALE, WE WILL NOT BE DESTROYED BY LOGGING” Julián Quispe Carbólico FINANCIAL SUMMARY

Cool Earth Annual Report 2014/15 Financial Summary 27 4% FUTURE PROJECTS 672 MOSQUITO NETS PROVIDED

EXPENDITURE RESERVE £1,162,789 £158,550

16% OCEANIA 46 FAMILIES SUPPLIED 8 COMMUNITIES WITH SAFE WATER EMPOWERED WITH INCOME 69% TRANSPORT WESTERN 11% AMAZON CONGO £1,321,339 BASIN

EXPENDITURE: DISTRIBUTION

41 HOMES BUILT FOR THE MOST VULNERABLE 3 ANTI-VENOM KITS INCOME + EXPENDITURE

17% 24 SCHOLARSHIPS 4 MEDICAL 64 COFFEE FINANCIAL FUNDED OUTPOSTS BUILT PRODUCERS SUPPORTED SUMMARY 15% Cool Earth’s income increased 43% 6% by 12% and expenditure by 25% in 2014-15.

This reflects the new partnership 19% in Papua New Guinea and expansion of our work in Peru and the Democratic Republic of 64 Congo. EXPENDITURE: PROJECTS

12 TONNES OF CACAO VS COFFEE PRODUCED A YEAR 19

43% 19% 17% 15% 6% COMMUNITY PARTNERSHIP CONSERVATION HEALTH AND FOREST INVESTMENTS DEVELOPMENT TRAINING EDUCATION ADVOCACY

This includes items Partnership Our partners make a Investing in maternal We help secure the like water pumps, development enables pledge to track their health programs, rights of the people solar driers, food and us to set up the basic progress, ensuring mosquito nets, we’re working with, so transport. The villages infrastructure essential the of the medication, schools, they can prove they own 19 RAINFOREST SCHOOLS SUPPORTED vote on what they for starting work with a region is protected. and more. their forest. need most. partner village.