Responses to informal booklet consultation ‐ & St James's

1 A Hickie 2 A Lenz 3A. Clayton‐Payne & Co. Ltd 4 Aanal Chandaria 5 Adrian Baynes 6 Adrian Bromley 7 Alan Cristea Gallery 8 Albemarle Gallery 9 Allen Alain Viguier 10 Alon Zakaim Fine Art 11 AM Newton 12 Amanda Jones 13 Amir Shariat 14 Ann Hindry 15 Anne Anderson 16 Anne Summers 17 Anne Thackray 18 Annely Juda Fine Art 19 Anthony Slayter‐Ralph 20 Anton Gill 21 Archivio Opera Dadamaino 22 Arie Oosterlee 23 Artiscope 24 Arturo Schwarz 25 Barry Neuman 26 Benjamin Proust Fine Art Limited 27 Berkeley Square Holdings Ltd 28 Bernard Jacobson Gallery 29 Beth Fletcher 30 Birgid Hanson 31 Blain Southern 32 Bowman Sculpture 33 Brandcast Media 34 Brian Paterson 35 British Antique Dealers' Association 36 British Art Market Federation 37 Bunker Ultra Secure Hosting 38 Bureau voor Kunstprojekten, The Netherlands 39 Carla and Pieter Schulting 40 Carla Esposito Hayter 41 Carole Dewavrin 42 Caroline Coon 43 Catherine Morris 44 Charles Beddington Ltd 45 Christine Hutchinson 46 Christopher Mason‐Watts 47 Christos Larsinos 48 Colnaghi 49 Crown Estate 50 DAKS Simpson Group PLC 51 Damian Walsh 52 Dan Tindall 53 Daniel Crouch Rare Books LLP 54 Daniel Katz Limited 55 David Berks 56 David Buckman 57 David Crafter 58 David Ellis‐Jones 59 David Lévy & Associés SPRL 60 David Payne 61 David Zwirner Ltd 62 Day & Faber 63 Desiree Hayter 64 Edmondo Di Robilant 65 Edward Mayhew and Jennifer Aston 66 Eric Franck Fine Art 1 67 Eric Franck Fine Art 2 68 Eskenazi Ltd 69 Espen Raakil 70 Fabian Stein 71 Faggionato 72 Fondation Carmignac 73 Gail and Eddie Hurst 74 Galleries Magazine 75 Geoffrey Key 76 Georgina Adam 77 Geraldine Apponyi 78 Gill Townend 79 Giovanni Marchitelli 80 Greater Authority 81 Gregg Baker Asian Art 82 Grosvenor 83 Gruesse Jan Henderikse 84 Harriet and Martin Cullen 85 Harris Lindsay Ltd 86 Hauser & Wirth London 87 Hazlitt Holland‐Hibbert 88 Heart of London Business Alliance 89 Heather Becker 90 Helen de Borchgrave 91 Helly Nahmad Gallery Limited 92 Henk Pijnenburg 93 Henri Beck 94 Historic (formerly English Heritage) 95 Ian Harris 96 Inge de Bruin‐Heijn 97 Ivor & Evelyne Abrahams 98 J Bacquart 99 J Harrison 100 Jacques Hennessy 101 James and Linda Landau 102 James Colman 103 James Cox 104 Jamie 105 Jane Dundas 106 Jane McAusland 107 Janet and Geoffrey Vine 108 Janet Häberli 109 Jean and John Botts 110 Jenny Newall 111 Jeremy Howarth 112 Jill Moore 113 Jim Frost 114 Joan Genser 115 Joanna Webb 116 Joe Yeno 117 John Austin 118 John Berwald 119 John Hemingway 120 John Hyatt 121 John Martin Gallery 122 John Mockett 123 John Spearman 124 John Sykes 125 Jonathan Cook 126 Jonathan Milton 127 Josephine Mees 128 Judith Ernsting 129 Julie Zeldin 130 Karen Quigley 131 Keir McGuinness 132 Keith and Mary Weller 133 Keith Battye 134 Kirk Georgiou 135 Lamb Arts 136 LAPADA ‐ Association of Art and Antiques Dealers 137 Lazarus Partnership 138 Lee Miller Archives and The Penrose Collection 139 Lefevre Fine Art 140 Leicester Galleries 141 Leigh William Gregson 142 Lindy Hampton Esher 143 Lisa Corinne Davis 144 Lord Razzall 145 Louis and Linda Tanner 146 Louise Spence 147 LTG 148 Margaret Ellwood 149 Martha Claire Tompkins 150 Martin Burrough 151 Martyn Gregory Gallery 152 Maureen Jordan 153 Maureen Paley Ltd 154 Mayor Gallery 155 Meryl Rose 156 Messum's Fine Art 157 Michael Short 158 Michael Tollemache Fine Art 159 Mike Kerr 160 Monika Sprueth and Philomene Magers 161 Native Land 162 Neville Shulman CBE 163 New West End Company 164 Nicholas Dunbar 165 Nicholas Maclean 166 Nigel Brown 167 Nigel King 168 Northern Trust 169 O&H Properties Ltd 170 Olivia Dawson 171 Ordovas 172 Paisnel Gallery 173 Pangolin London Sculpture Gallery 174 Pascal Sernet 175 Patricia Engelhart 176 Peggy Guggenheim Collection, Venice 177 Penny Burrougj 178 Pernille Ahlström 179 Peter Dockley 180 Peter English 181 Petredec Limited 182 Philip Hicks 183 Philip O'Reilly 184 PK Fine Art Appraisals Inc 185 Pollen Estate 186 Pratt Contemporary 187 Primal Art 188 R Heaton 189 Redfern Gallery Ltd 190 Richard Fowler 191 Richard Jacomb 192 Richard Nagy Ltd 193 Richard Simmonds 194 Richard Watson 195 Rob Wallace 196 Robert and Clodagh Beale 197 Robert Bagley 198 Robert McClain 199 Robin Stoker 200 Rosemarie Portner 201 Rossi & Rossi 202 Royal Automobile Club 203 Sahlman Fine Art 204 Savile Row 205 Serpentine Gallery 206 Sharon Flockhart 207 Sheila Hancock CBE 208 Sigrid Bruijel 209 Simon C Dickenson Ltd 210 Simon Clements 211 Simon Sherrard 212 Sladmore Contemporary 213 Sladmore Gallery 214 Slavka Sverakova 215 Society of London Art Dealers 216 Sotheby’s 217 Stella Tooth 218 Stephan Hauser 219 Stéphane Jaffrain 220 Stephen Bartley 221 Stephen Mazoh 222 Stern Pissarro Gallery 223 Steven Schwartz 224 Stoppenbach & Delestre Ltd 225 Strachan Fine Art Limited 226 Sue Tate 227 Susan Howard 228 Sylvia and Tony Marland 229 Terry Priestman 230 Texas Gallery 231 Thomas Dane Limited 232 Thomas Hirsch 233 Tim Forrest 234 Tim Mason 235 Timothy Malton 236 Timothy Taylor Gallery 237 Tom Hewlett 238 Tomasso Brothers Fine Art 239 Tony Dell 240 Tony Norris 241 Trinity Fine Art Ltd 1 242 Trinity Fine Art Ltd 2 243 Trinity House Paintings 244 Ursula Starkie 245 Verity Hunter 246 Victoria Jinivizian 247 Viscount Windsor 248 Vivian Landau 249 Waddington Custot Galleries Ltd 250 Wendy Baron OBE 251 William Thuillier 252 William Weston Gallery 253 Wills Lane Gallery 254 Wilson Stephens Fine Art 255 Winfried Reckermann 256 Yannick Fedele 257 Yves Paternot 258 Zane Bennett Contemporary Art From: AG Hickie To: LDF Subject: Mayfair & St James"s - Developing Westminster"s Local Plan Date: 05 February 2014 15:43:03

Hello.

Please register my support to the recommendations set out in Booklet No. 4 dated November 2013 in relation to the above.

Yours,

A.G. Hickie From: Anna Lenz To: LDF Subject: CORK-STREET SHOULD BE A SPECIAL AREA FOR ART Date: 04 February 2014 17:12:22

WE LOVE ART IN LONDON,SPECIAL IN THE CORK AREA A.LENZ SÖLL3.2.14 From: Andrew Clayton-Payne To: LDF Subject: Re: Protection of Art Dealers and Galleires in Mayfair Date: 08 January 2014 12:59:05

Dear Sirs

I am an art dealer working from a gallery on the 2nd floor of 14 Old Bond Street.

The building is occupied by seven art dealers most of whom deal internationally and most of whom have been here for over 15 years. We have now been told that the house that bought the building a few years ago is going to re- develop it in September when our leases come to an end (the leases are co- terminus). This means that we will all have to leave and some of us will no longer work in Mayfair. The art business attracts much revenue to the area as visiting collectors, curators, museum directors etc see Bond Street as a mecca for the art business. For many years my building has been synonymous with art dealing and it will be a great loss to the area if it becomes yet another fashion house.

I am therefore writing to implore you to protect existing art dealers and galleries so that we can continue to make a contribution to the diverse nature of businesses in the area and its economy.

Yours faithfully

Andrew Clayton-Payne

A. Clayton-Payne & Co. Ltd 14 Old Bond Street London W1S 4PP www.clayton-payne.com From: Aanal Chandaria To: LDF Subject: Special Policy Area Date: 04 February 2014 18:41:24

Dear LDF,

Art is one of our important bastions, and should not succumb to the force of fashion. Independent galleries bring a unique and essential force to an ever commercialised world and provide a vibrant window into something special.

I believe it is important to make and its environs a Special Policy Area and hope you will take wise consideration over this.

It would be a shame not to allow Cork Street to retain its character.

Kind regards,

Aanal Chandaria

From: Adrian Baynes To: LDF Subject: Cork Street Gallleries Date: 04 February 2014 10:50:01

Dear Sir / Madam, I would like to support the idea of a Special Policy Area for Cork Street. Having seen how Charing Cross Road bookshops were driven out, it would be a tragedy if yet another specialised area is destroyed. How different from Paris where specialised areas are encouraged & marketed.

Regards,

Adrian Baynes

The Assembly Rooms 17 Church street - Long Buckby - Northants NN6 7QH From: Adrian To: LDF Subject: LDF Consultation; Cork Street Date: 03 February 2014 22:14:09

Dear Sir

I have read your LDF Consultation Booklet; thank you.

I wish to add my voice to those calling for continued support for the preservation of the current activity of Cork Street as a centre for the arts. This is a rare asset for London as a centre of the art world and to allow it to wither would not just be a shame, but a cultural and financial loss.

Thank you for all the help you can bring to bear in supporting the future of the art gallery in Cork Street.

Yours faithfully

Adrian Bromley From: Alan Cristea To: LDF Cc: Subject: SPA Date: 30 January 2014 11:57:01

Dear Sirs,

Cork street is synonymous with modern and contemporary art just as Savile Row is synonymous with tailoring. In today’s parlance it is a brand. Situated as it is between the main auction houses, and adjacent to the Royal Academy, it is an automatic destination for the international art world. With all the main contemporary art galleries from around the world either having or opening branches to the West, East, North and South of Cork street, it remains firmly fixed at the epicentre of the London and international art world. Seven Cork street art galleries have recently disappeared to make way for a major property development. I welcome Westminster council’s intervention which ensures that the ground floor spaces will be offered to galleries once the development has been completed. Clearly the remaining concern is that, by that time, the rentals will be of an order that very few art galleries will be able to afford, the most likely takers being art gallery adjuncts of international fashion houses using contemporary art as part of their global branding. The same comments apply to the Pollen Estate development due to begin on the West side of Cork street in early 2015. I myself have been working in Cork street since 1972, for the first 23 years as a director of Waddington Galleries and for the past 20 years as owner and managing director of Alan Cristea Gallery, which represents some 30 of the most important living artists and which is now physically the largest gallery on the street. Cork street and the surrounding streets must be preserved as an art gallery destination both for financial, historical and cultural reasons. It defines the character of an area which remains pivotal in its pulling power. It is an essential part of Mayfair’s heritage and economic success. I wholeheartedly support the concept of an SPA for this area.

Yours faithfully,

Alan Cristea

Alan Cristea Gallery 31 Cork Street London W1S 3NU T 020 7439 1866 F 020 7439 1874

NEW EDITIONS & ACQUISITIONS 6 January – 8 February 2014

Monday - Friday 10am - 5.30pm Saturday 11am - 2pm

For more information go to http://www.alancristea.com/www.alancristea.com Our online bookshop is now open

The information contained in this e-mail is confidential, may be privileged and is intended solely for the use of the named addressee. Access to this e-mail by any other person is not authorised. If you are not the intended recipient, you should not disclose, copy, distribute, take any action or rely on it and you should please notify the sender by reply. Any opinions expressed are not necessarily those of the company. From: Alessandro Lorenzetti To: LDF Subject: Cork Street - S.P.A. Date: 11 February 2014 16:21:01

To Whom it May Concern

Dear Sir / Madam,

I am writing to support the petition to make Cork Street a Special Policy Area (S.P.A) in order to make it a street for Art Galleries!

Yours faithfully,

Alessandro Lorenzetti

Alessandro Lorenzetti

Albemarle Gallery 49 Albemarle Street London W1S 4JR

Tel. +44 (0) 20 7499 1616 Fax. +44 (0) 20 7499 1717 www.albemarlegallery.com From: To: LDF Subject: To the Westminster Council Date: 06 February 2014 06:51:06

I wish to express my support for the the Art Galleries in Cork Street, Mayfair and St James's. The roles of these galleries in the cultural scene of London and their roles as part of the fabric of the international art scene should not be underestimated. The vitality of these galleries is important not only for the art world but also for collective cultural pride. Such places are not managed like the Fashion shops replacing them, they are run by highly committed and knowledgeable professionals. They are not retailers for Brands but mediators in a rich international network of actors in the knowledge economy. What is lost with the dislocation of these galleries can not be easily reconstructed. This is why I would like to join my voice to those who are demanding to make Cork Street a Special Policy Area.

Allen Alain Viguier From: Alon Zakaim Fine Art To: LDF Subject: Mayfair Special Policy Area Date: 11 February 2014 12:44:34 Attachments: Signature.jpg

I am writing to support the proposal in your consultation paper to create a Special Policy Area in Mayfair to protect the future of art dealers there. I am very concerned about the current pressures which are forcing many art dealers out of the area and believe that this will be to the detriment of not only the art trade and the dealers concerned but to the long term economic health and special character of this part of London. I therefore strongly support your proposals to work with landlords to try to create some form of balance and enable art dealers to remain in this area.

Yours Sincerely,

Inline images 1

Mr Alon Zakaim

Director of Alon Zakaim Fine Art

Alon Zakaim Fine Art 5-7 Dover St. London W1S 4LD T +44 (0)20 7287 7750 F +44 (0)20 7287 7751 www.alonzakaim.com

Follow us:

From: Amanda Jones To: LDF Subject: Special Policy Areas for Mayfair, St James"s and Savile Row. Date: 03 February 2014 21:48:44 Importance: High

I am writing in support of the above proposed Special Policy Areas because these are unique areas within our capital and they provide an important range of services to the area. They are a part of our heritage, representing a link to the past and simultaneously a connection to the creative and fashion industries of the present. The historic connection is important and each area has a distinctive character and value and our heritage be irreversibly damaged if we fail to protect these areas, as they cannot be replicated elsewhere.

I hope that, as a former resident of London, my views can be included.

Yours faithfully

Amanda Jones (Mrs). From: shariat_a To: LDF Subject: Support the idea of SPA Date: 06 February 2014 08:57:50

Dear Westminster Council

I herewith confirm that I support the idea of the SPA.

Regards

Amir Shariat

Sent from Samsung Mobile From: HINDRY-ROYER Ann To: LDF Subject: cork strret Date: 05 February 2014 11:58:01

Dear Sirs, I very much support the idea for a S.P.A. for Cork Street. The great quality galleries existing, near Picaddily, next door to the Royal Academy is a jewel for us foreign art professionals. Don't let it become another fashion shop area, thre are plenty of those!!! Thank you very much for taking this letter into consideration Ann Hindry Ann Hindry Conservateur de la Collection d'Art moderne A.P.I FR QLG R15 113

-- Disclaimer ------Ce message ainsi que les eventuelles pieces jointes constituent une correspondance privee et confidentielle a l'attention exclusive du destinataire designe ci-dessus. Si vous n'etes pas le destinataire du present message ou une personne susceptible de pouvoir le lui delivrer, il vous est signifie que toute divulgation, distribution ou copie de cette transmission est strictement interdite. Si vous avez recu ce message par erreur, nous vous remercions d'en informer l'expediteur par telephone ou de lui retourner le present message, puis d'effacer immediatement ce message de votre systeme. *** This e-mail and any attachments is a confidential correspondence intended only for use of the individual or entity named above. If you are not the intended recipient or the agent responsible for delivering the message to the intended recipient, you are hereby notified that any disclosure, distribution or copying of this communication is strictly prohibited. If you have received this communication in error, please notify the sender by phone or by replying this message, and then delete this message from your system. From: Anne Anderson To: LDF Subject: preservation of the Art Market Date: 04 February 2014 00:14:50

Cork Street is a special part of this area of London. For the public to be able to see such a variety of art, and available for them to buy should they wish. It is wonderful to have a street where art can be seen, appreciated and become a prized posession.. The street is an asset especailly as it is located walking destance from the Royal Academy, and easy reach of the Naitonal Gallery, Portrait Gallery, the Mall Gallery. I am now rather disabled so do not go to London very much, but until the legs became troublesome reg8larly visited Cork Street, and have purchased paintings in more than one of the Art Shops. Anne Anderson - Cambridge. From: Anne Summers To: LDF Subject: S.P.A. Date: 08 February 2014 22:13:13

I support the S.P.?A.

Regards,

Anne Summers

Sent from my iPad From: Anne Thackray To: LDF Subject: comment on Westminster"s local plan "Review" booklet Date: 04 February 2014 23:42:21

Dear Sir,

I have just read the Westminster review of planning ideas for the St. James's/Bond Street/Saville Row area. Much as I enjoy fashion, the prospect of losing more of the unique English art galleries and antique dealerships historically present in this part of London - particularly along Bond Street in recent years - is dismaying. There's little point in visiting the area if what's primarily on display are the same luxury in the same international fashion chains that I can see here in Toronto. On the other hand, visiting a concentration of London art galleries and dealerships, along with Sotheby's, Christie's etc., is one of the chief pleasures of visiting London. I never visit London without walking these streets...but must confess that in recent years the transformation of Bond Street, a unique street, into a street like any other luxury enclave in the world, has been dismaying. One international fashion chain after another: the very same shops one finds in a hundred other cities. Why bother coming to Bond Street, if it becomes Toronto's Bloor Street ? As a graduate of the Courtauld Institute of Art, I know from personal experience how important this concentration of art and antiques in galleries, dealerships and auction houses is to the education of young people. It constitutes a constantly-changing 'museum' of art history, one with free admission for penurious students, and dealers and gallery staff generally happy to educate members of the public. The presence of this 'museum' of the art trade was a major reason why I chose to study in London. I hope that the historically unique character of this area of London will remain a top priority in the formation of any planning policies.

Yours faithfully,

Anne Thackray (Ph.D., Courtauld Institute of Art) email: From: David Juda To: LDF Subject: Mayfair and St James"s Developing Westminster Local Plan Date: 07 February 2014 10:11:51

Dear Sir,

I was very pleased to read your booklet on Mayfair and St James’s Developing Westminster’s Local Plan (booklet no. 4). As an art gallery at the junction of Bond Street and Oxford Street – 23 Dering Street, I would like to congratulate you on your proposed policy and let you know that you have our full support here at Annely Juda Fine Art.

Yours Sincerely,

David Juda

David Juda, Director

Annely Juda Fine Art 23 Dering Street London W1S 1AW Tel: + 44 (0) 20 7629 7578 Fax: + 44 (0) 20 7491 2139 email: http://www.annelyjudafineart.co.uk

Incorporated as Annely Juda Fine Art Ltd. Registered in England and Wales No. 2261663. Registered office as above. From: Anthony Slayter-Ralph To: LDF Subject: Support for S.P.A. Date: 04 February 2014 18:47:29

Dear Sirs:

I am very much in support of the idea to make Cork Street a S.P.A.

To loose a very valuable community both in financial and cultural terms would be a tragedy.

Yours sincerely,

Anthony Slayter-Ralph From: Anton Gill To: LDF Subject: Special Policy Area for Cork Street Date: 04 February 2014 15:49:50

TO WHOM IT MAY CONCERN

I write to urge you to make Cork Street and its art galleries, and galleries in Mayfair and St James's in general, the focus of a Special Policy Area. This isn't just because Cork Street is a traditional world centre for the art trade, it's because it makes sound economic sense to retain it as such, especially with the new upsurge of Russian and Chinese money into the art market. Cork Street and the galleries in the nearby area are known and recognised internationally, so it is for economic reasons, not sentimental ones, that they should not be sacrificed to random developers in search of short-term profit. If you want a sentimental reason, then you have one in the fact that London is already risking getting ravaged by unrestrained development.

Both heart and head should indicate sound reasons for retaining the character and essential business nature of Cork Street. Please do not allow the damage already done to spread.

Yours faithfully

Anton Gill MA (Cantab.)

Anton Gill www.antongill.com From: archivio To: LDF Cc: Subject: The Battle of Cork Street Date: 06 February 2014 18:34:29

Dear Sirs,

We support the idea for the S.P.A. to retain Art Galleries in Mayfair and St James's- and in particular Cork Street.

Best regards Archivio Opera Dadamaino Somma Lombardo, Italy From: Arie Oosterlee To: LDF Subject: Fwd: Retaining Art Galleries in Mayfair and Cork street; request for Special Policy Area (S.P.A.) Date: 13 February 2014 21:20:40 Attachments: PastedGraphic-6.tiff

Dear members of the Westminster Council,

As an art lover, I feel that London represents a city of world class stature with regard to its climate for exceptional, publicly attractive and accessible subculture of galleries. As a Dutchmen I have seen to my dismay, that the most beautiful streets of Amsterdam, the Kalverstraat and the Leidsestraat (they are theequivalent of Mayfair and Park lane in Dutch monopoly) have completely lost their distinct cultural character. In approx 15 years the have become entirely populated by cheap fashion shops and fast food chains, whereas they represent some of the finest Golden Age architecture of the Netherlands. I feel that Cork Street and Mayfair are at risk of following the same course. I understand that currently a debate is taking place in which the future of this purpose of Cork Street is being questioned. I would kindly like to ask you to take into consideration to make Cork Street a Special Policy Area (S.P.A) in order to make it a street for Art Galleries and stem the ever rising tide of fashion shops.

Kind regards,

Arie Oosterlee

From: Artiscope To: LDF Subject: We support the idea of S.P.A. to keep galleries in Cork street Date: 05 February 2014 17:30:11

We support the idea of S.P.A. to keep galleries in Cork street Zaira Mis

Artiscope Bd. Saint Michel 35 BE-1040 Bruxelles T. +32 2 735 52 12 F. +32 2 735 95 15 [email protected] www.artiscope.be From: arturo schwarz To: LDF Subject: Cork street Date: 04 February 2014 15:16:16

Dear Sirs,

I, as well all the people who REALLY love London as much as I do, urge you to make of Cork Street an SPA. Cork Street is a historical street dedicated to art galleries, changing its natural vocation for the everywhere-present fashion shops is an aesthetic as well as a civic crime. I do hope and urge you not to commit such a terrible mistake.

Sincerely,

Arturo Schwarz, Ph. D. Art Historian and philosopher ______Arturo Schwarz, Ph. D. From: Barry Neuman To: LDF Subject: Protect the art galleries on Cork Street Date: 04 February 2014 13:53:20

Esteemed Ladies and Gentlemen:

I urge you to preserve the fine arts character of Cork Street by protecting the art galleries there and allowing them to remain and operate there.

The galleries are vital to city life, socially and economically.

Cordially,

Barry N. Neuman From: Benjamin Proust To: LDF Subject: Mayfair Special Policy Area Date: 11 February 2014 12:08:56

I am writing to support the proposal in your consultation paper to create a Special Policy Area in Mayfair to protect the future of art dealers there. I am very concerned about the current pressures which are forcing many art dealers out of the area and believe that this will be to the detriment of not only the art trade and the dealers concerned but to the long term economic health and special character of this part of London. I therefore strongly support your proposals to work with landlords to try to create some form of balance and enable art dealers to remain in this area.

Yours sincerely Benjamin Proust Sole Director

Benjamin Proust Fine Art Limited 43-44 New Bond Street W1S 2SA - London

From: Beth Fletcher To: LDF Subject: Westminster Council SPA for Galleries in Mayfair Date: 01 February 2014 08:24:00

Please please do nothing that will force art galleries out of Mayfair. It would be impossible to create another such world-renowned art 'area'.

Sent from my mobile device From: B Hanson To: LDF Subject: Cork street Galleries/S.P.A. Date: 05 February 2014 15:31:19

Dear Sirs, i would like to give my support for the Special Policy Area, S.P.A. to Cork Street, Mayfair and St James'.

Yours sincerely,

Birgid Hanson From: Graham Southern To: LDF Cc: Harry Blain; Rebecca Davies Subject: Special Policy Area for Mayfair Date: 05 February 2014 12:56:40

The Director City Planning Delivery Unit Westminster City Council 11th Floor East, Westminster City Hall 64 Victoria Street London, SW1E 6QP

Dear Sir/Madam

Blain|Southern is a firm of contemporary art dealers which has been operating in Mayfair for the last 10 years. Although we ourselves are slightly outside the area proposed we strongly support the proposal in your consultation paper for the creation of a Special Policy Area in Mayfair to protect the future of art dealers there. The strong concentration of art dealers in this area has, we believe, contributed enormously to the special character and economic success of the area and it would be a major loss for all concerned to see this go. Your proposal to work with landlords to try to prevent this happening seems to us the right approach and we strongly applaud what you are trying to do.

Yours sincerely Graham Southern

Director BLAIN|SOUTHERN 4 Hanover Square London W1S 1BP

BLAIN|SOUTHERN LONDON Sislej Xhafa asymmetric désir 13 December 2013 – 25 January 2014 ------BLAIN|SOUTHERN BERLIN Cyril de Commarque, Jannis Kounellis, Bruce Nauman, Max Neuhaus, Carsten Nicolai, Ignacio Uriarte, Lawrence Weiner, Gilberto Zorio ANALOG 30 November 2013 – 1 February 2014 ------www.blainsouthern.com

From: Abby Hignell To: LDF Cc: Subject: Mayfair Special Policy Area Date: 11 February 2014 14:35:55

Dear Sirs,

I am writing to support the proposal in your consultation paper to create a Special Policy Area in Mayfair to protect the future of art dealers there.

I am very concerned about the current pressures which are forcing many art dealers out of the area and believe that this will be to the detriment of not only the art trade and the dealers concerned but to the long term economic health and special character of this part of London. I therefore strongly support your proposals to work with landlords to try to create some form of balance and enable art dealers to remain in this area.

Yours sincerely,

Robert Bowman & Abby Hignell

Bowman Sculpture www.bowmansculpture.com 6 Duke Street St James's London SW1Y 6BN Tel 020 7930 0277 From: Victoria Crump-Haill To: LDF Subject: Petition Date: 04 February 2014 11:05:27 Importance: High

Please make Cork Street a Special Policy Area (S.P.A) in order to make it a street for Art Galleries and stem the ever rising tide of fashion shops.

Victoria Crump-Haill

Brandcast Media 16-17 Little Portland Street London W1W 8BP

t: +44 (0)20 7291 5070 visit www.brandcastmedia.com

Please think before you print. From: FoxwoodFine Art To: LDF Subject: Cork Street Date: 04 February 2014 11:58:01

I am writing to you today to express my worry and concern over the thought of new developments and foreign investors driving up rents and rates to the extent that art establishments and others of suchlike who form a major and interesting part of the character of the West end of London will be forced out leaving nothing but a desert of residential houses and flats of no interest to anyone but their respective owners. Please act with all haste to establish the proposed new SPA to protect and preserve the history and heritage of this special area for all. We need to keep what we have which makes us special in the eyes of the world and laws need to be established to keep at arms length the greedy the unscrupulous and the speculators who will not care a jot about depriving us of our culture just as long as they can make a fast buck. Yours sincerely BRIAN A. PATERSON City Planning Westminster City Council 11th floor Westminster City Hall 64 Victoria Street London SW1E 6QP

10 February 2014

Dear Sir/Madam

MAYFAIR & ST JAMES’S – LDF CONSULTATION – CMP REVISION

On behalf of the British Antique Dealers’ Association (BADA) I write in support of the proposed Mayfair Special Policy Area (SPA), as described in the Council’s LDF Consultation – CMP Revision Booklet No. 4.

Some 80 dealers, representing a quarter of BADA’s membership, are based within Mayfair and St James’s and these locations contain the largest concentration of our members anywhere. Whilst art and antiques dealers in St James’s are already recognised by an SPA, this is not at present the case for those in Mayfair.

The concentration of so many top class dealers with their high quality stock and unique expertise in a relatively small area of central London creates an extraordinary impact, which is, we believe, unequalled in any other city in the world. Together with Sotheby’s and Christie’s, and institutions such as the Royal Academy, the area attracts wealthy visitors from around the world and it is therefore a huge asset for Westminster. But, as previously explained to the Council, this asset has been under threat for some time, with retail space rents now increasing exponentially and some landlords declining to renew leases for dealers who have been doing business for thirty years or more.

It is in the long term interests of London as a destination city that it should retain a distinctive character and we believe that our members’ galleries add significantly to that character. Many of the high end international brands now found in Bond Street may already be seen in other capital cities, but the same cannot be said of the large concentration of art galleries and antique dealers still to be found in Mayfair and St James’s.

Continued/…

Westminster City Council 10 February 2014 Page 2

In view of the limitations of the planning system we welcome the Council’s efforts, as proposed in the booklet, to work collaboratively with land owners to maintain and enhance the presence of art galleries and antique dealers in Mayfair. We also welcome, in the case of redevelopment planning applications, the use by the Council of legal agreements which will encourage landlords to let to galleries and dealers.

Chairman

From: abrowne To: LDF Subject: Special Policy Area for Mayfair Date: 09 January 2014 11:53:16

Dear Sirs,

I am writing in my capacity as Chairman of the British Art Market Federation to offer my strongest support for your proposal to create a Special Policy Area in Mayfair to protect art dealers and galleries. The British art market is one of the most successful in the world, and part of this success derives from the presence of a large number of top class art dealers in this small area of Central London. Mayfair and St James’s are, I would guess, unique in the world in this regard, and I believe that this exceptional concentration of art businesses is not only crucial to London’s leading position in the international art market, but it also represents a huge asset to the economy, and adds to the special character of the area. It would be most regrettable if we were to lose it.

Unfortunately, as we have seen recently in Cork Street, and are seeing elsewhere in Mayfair, the future of art dealers and galleries in the area is now under threat from new developments and rapidly rising rents. Development is a sign of London’s success and we have no wish to stand in its way. But it is vital that some kind of balance should be maintained so that we do not lose the very elements that have contributed so much to the area’s appeal. This is why the British Art Market Federation strongly supports the idea of a Special Policy Area in Mayfair and we hope very much that the proposal will be approved.

Yours faithfully,

Anthony Browne Chairman

British Art Market Federation 10 Bury Street, London SW1Y 6AA Tel: 020 7389 2077 Email:

Antiquarian Booksellers' Association Antiquities Dealers' Association Bonhams The British Antique Dealers' Association Christie's LAPADA, The Association of Art and Antique Dealers The Royal Institution of Chartered Surveyors Society of Fine Art Auctioneers and Valuers The Society of London Art Dealers Sotheby's

From: Peregrine Newton To: LDF Subject: Art galleries in Mayfair Date: 26 January 2014 12:40:25

To whom it may concern

I am writing to register my support for the recommendations as laid out in Booklet No. 4 LDF Consultation - CMP Revision November 2013.

Albemarle street and the surrounding area is home to many high quality galleries so important to the West End as part of London life. This is a unique area that in my mind must be given some protection from the multinational chains that now dominate every luxury high street from Hong Kong to Vancouver. Galleries cannot compete with the rents these loss making flag ship stores are paying.

Without the support of the council this most important area will almost certainly be lost and with it will go a unique part of our London and its history.

Yours faithfully

Peregrine Newton

---

Peregrine Newton Chief Executive

“If you want your company to grow make sure its roots are underground”

The Bunker Ultra Secure Hosting Ash Radar Station, Marshborough Road, Sandwich, Kent, CT13 0PL t: 01304 814800 | w: www.thebunker.net

The Bunker Logo

This email and any attachments it may contain is confidential and solely intended for the use of the named addressee(s) only. Any views or opinions presented are solely those of the author and do not necessarily represent those of The Bunker. If you are not the intended recipient, be advised that you have received this email in error and that you should not rely on it or take any action based on it. You should not publish, use, disseminate, print, forward or copy this email as it is strictly prohibited. Please contact the sender if you have received this email in error and destroy it. From: Bureau voor kunstprojekten To: LDF Subject: Support Date: 04 February 2014 10:43:15 Attachments: image001.jpg

Support for S.P.A. Corck Street

Vriendelijke groeten, Christine van Stralen Bureau voor Kunstprojekten Almere, The Netherlands 036-5227919/06.10.305.605 Charl.Ar

From: carla schulting To: LDF Subject: make Cork Street a Special Policy Area (S.P.A) Date: 10 February 2014 15:47:08

To: City Planning Delivery Westminster City Council 11th Floor East, Westminster City Hall 64 Victoria Street London, SW1E 6QP

L.S.,

We hereby wish to lend our support to making Cork street a Special Policy Area.

Yours sincerely,

Carla and Pieter Schulting

From: Carla Esposito To: LDF; Subject: Cork Street Date: 04 February 2014 10:40:26

In consideration of the historical role of the Art galleries in Cork Street, I strongly support the idea for the S.P.S. SIncerely Carla Esposito Hayter From: Carole Dewavrin To: LDF Subject: support Date: 05 February 2014 14:38:58 i , totally , support the S.P.A. project .

Carole Dewavrin – mitterrand From: Caroline Coon To: LDF Subject: Make Cork Street a Special Policy Area (S.P.A) Date: 07 February 2014 06:09:01

Dear Westminster Council,

One of my favourite parts of London is the superb and unique area of art galleries and culture that can be viewed around Mayfair and St James's, especially on Cork Street. Please make Cork Street a Special Policy Area (S.P.A).

Without this special area preserved London will be more bland and less special for locals and tourists alike.

With best regards from, Caroline Coon

Caroline Coon

http://www.carolinecoon.com From: CATHERINE MORRIS To: LDF Subject: Mayfair and St James SPA Date: 12 February 2014 16:13:21

I do not live in London but frequently visits and whenever I do I usually call into one or more of the art galleries in Cork St. I am a huge fan of modern art and Cork St always showcases the best. To lose this unique street to developments of yet more retail outlets, the like of which can be found in plenty of other sites around London would be a crime. I am therefore writing to give my support to your SPA for this area and very much hope that this will be the way forward to preserve its existence. Regards Catherine Morris www.catherinemorris.co.uk From: Leopold Deliss To: LDF Subject: Cork Street S P A Date: 04 February 2014 11:43:07

Dear Sir/Madam,

I write to urge Westminster Council to make Cork Street a Special Policy Area (S.P.A) in order to make it a street for Art Galleries and stem the ever rising tide of fashion shops. I fully support the idea for the S.P.A., and deplore the homogenisation of the West End as a whole and Bond Street and environs in particular.

Please do all you can as the Council to encourage diversity and healthy variety.

Yours faithfully,

LEOPOLD DELISS

CHARLES BEDDINGTON LTD 16 Savile Row London W1S 3PL

T: + 44 (0)20 7439 4959 F: +44 (0)20 7439 4969 E: www.charlesbeddington.com

P Please consider the environment before printing this email. From: christine hutchinson To: LDF Subject: planning Date: 03 February 2014 23:52:41

Chairman of Westminster City Council I would like to support The Council in your efforts to protect the unique establishments that make up The area of St James .The prestigious areas of Saville Row and the Art galleries are of world wide renown and deserve to be protected .It would be a tragedy for the businesses to be broken up and replaced by wealthy / greedy people who add nothing to an area . St James is characterful because of the high class services that it offers ;the restaurants , hotels and clubs and first class shops as well as art establishments . All contribute to make the area of St James a prestigious area that people want to visit .I do not want it to become a ghetto for rich foreigners . , Christine Hutchinson Sent from my iPad From: Emma Allchurch To: LDF Subject: SPA Mayfair Date: 05 February 2014 14:31:39

What a sensible and necessary planning policy tjis is. Totally supportive. Christopher Mason-Watts Resident of London and West Wales. From: ΧΡΗΣΤΟΣ ΛΑΡΣΙΝΟΣ To: LDF Subject: Cork Street SPA Date: 11 February 2014 16:32:19

I wish to support the Special Policy Area for Cork Street, London. I am a regular visitor every time I come to London and wish to keep the street an area for Art Galleries, I strongly believe that it is one of the great pleasures of London.

Yours sincerely,

Christos Larsinos

CBRE Limited Henrietta House Henrietta Place London W1G 0NB

City Planning Delivery Unit Westminster City Council 11th Floor East Direct Line

Westminster City Hall 64 Victoria Street Our Ref 290402 London SW1E 6QP 14 February 2014

Dear Sir/ Madam

THE CROWN ESTATE: RESPONSE TO CMP REVISION BOOKLET NO. 4 - MAYFAIR & ST JAMES’S

These representations are submitted by CBRE on behalf of The Crown Estate in response to the current consultation on CMP Revision Booklet No. 4 - Mayfair & St James’s. The Crown Estate is committed to the long term sustainable development of Westminster and is pleased to take part in this draft consultation exercise.

The Crown Estate has a nationwide property portfolio with a combined value of over £6 billion. The largest concentration of these assets is in the West End in St James’s and Regent Street.

Alongside the ongoing comprehensive renewal and redevelopment of Regent Street, The Crown Estate has embarked on a strategy to enhance the role of St James’s, acknowledging the area’s distinctive character and mix of uses.

The Crown Estate welcomes the opportunity of commenting on the Mayfair and St James’s document.

Mayfair Special Policy Area

In general terms The Crown Estate supports the principle of a Mayfair Special Policy Area and acknowledges the overarching aim of consolidating and enhancing Mayfair’s bespoke and established retail offer to the benefit of the wider West End.

Savile Row Special Policy Area

In general terms The Crown Estate supports the principle of the Savile Row Special Policy Area and acknowledges the importance of protecting and enhancing the bespoke tailoring offer on the street which complements the wider retail offer within the West End.

St James’s Special Policy Area

In general terms The Crown Estate supports the objectives of CMP Policy 2.5: St James’s Special Policy Area in particular the encouragement of new and niche specialist retail development in the area. As a major - 2 - landowner in St James’s The Crown Estate seeks to preserve its architectural heritage, improve public areas and respond to the needs of modern retailers, with its retail strategy endorsing and solidifying the heritage and tradition of St James’s. However, and as stated in our representations to draft City Management Plan, we believe that any policy for this area should offer greater flexibility and encouragement for a number of other uses (e.g. high quality offices, restaurants and residential) which are appropriate for this part of the CAZ and are also part of the character of St James’s. We would also welcome an acknowledgement that qualitative improvements to retail floorspace should be considered against loss of floor space overall, rather than a presumption that retail floorspace can never be lost.

In terms of the specific wording of the draft policy we would encourage a greater level of flexibility as follows:

“Existing private members’ clubs (sui generis uses) and art galleries (D1 Uses and A1 Gallery Uses) will be protected where appropriate, practical and commercially viable” “Proposals should maintain and enhance the character and function of the area. The Council may seek the re-provision of existing gallery space as part of development proposals. Where appropriate, practical and commercially viable these could be secured by legal agreement. In addition to the above we would question the appropriateness of the proposed retail classification in the draft policy (bespoke/unique/antique/limited edition) which we believe is too restrictive for an area as diverse as St James’s. As an alternative, The Crown Estate would welcome reference to their own brand values for the area, namely: Personal - Bespoke and individual Distinctive - Characteristic and unmistakable Stimulating - Vibrant and dynamic/engaging the senses Eclectic - Diverse and influential

We hope that the comments outlined in this letter are constructive and can be used by the Council in their continued preparation of the emerging City Plan. The Crown Estate is committed to continue to engage with Westminster Council and therefore should you wish to discuss any aspect of the representations in greater detail, please do not hesitate to contact me.

Yours faithfully

IAN RENNIE DIRECTOR

From: Damian Walsh To: LDF Subject: Westminster Council SPA for Galleries in Mayfair Date: 01 February 2014 11:03:36

The art galleries of Mayfair are a key part of the West End culture and every effort should be made to ensure this is not lost.

Damian J. Walsh

Sent from my iPhone From: Tindall, Dan To: LDF Subject: Mayfair Local Plan Date: 04 February 2014 11:37:39 Attachments: image001.png

Dear Sirs,

I write in a personal capacity to comment on your consultation booklet No4 of November 2013.

I have for forty years lived in London, first as a student, and then as a professional, and throughout that time Cork Street and St James have been favourite and regular places to visit, not only to buy, but to see and be educated by the wonderful variety of shows put on by the galleries there. Indeed they are a large part of what make London the best place to live in the UK, and possibly anywhere.

During that time I have witnessed the replacement of small galleries and enterprises by larger shops, often related to fashion, that seem to be able to justify and occupy larger and more expensive premises. While there are notable exceptions such as the White Cube and Hauser and Wirth, this has led to an undoubted change in the character of the neighbourhood and a diminution in the variety that made and makes it so special. I would very much hope that the local plan would find a way of limiting the amalgamation of small gallery premises into larger units that seem more appropriate for large fashion retailers, and thus try to preserve the current mix of small, medium and some large gallery spaces. Indeed if the Council were able to create a zone designated not just A1 Retail, but A! Gallery Use, that would be a major step forward.

As I said at the beginning, this is a personal view, but very strongly felt.

Yours sincerely

Dan Tindall

Dan Tindall Consultant | Clyde & Co LLP

The St Botolph Building | 138 Houndsditch | London EC3A 7AR | UK Main +44 20 7876 5000 | Fax +44 20 7876 5111 | www.clydeco.com

______

ALERT: Do international trade sanctions affect your business? http://sanctions.clydeco.com

November 2013: Clyde & Co follows Shanghai and Beijing offices with Chongqing joint law venture

This email is sent for and on behalf of Clyde & Co LLP, a limited liability partnership registered in England and Wales under number OC326539 and with its registered office at The St Botolph Building, 138 Houndsditch, London, EC3A 7AR, (Tel: +44 20 7876 5000. Fax: +44 20 7876 5111). Clyde & Co LLP is authorised and regulated by the Solicitors Regulation Authority and uses the word "partner" to refer to a member of the LLP, or an employee or consultant with equivalent standing and qualifications. A list of members is available at: www.clydeco.com. This email and any attachments are confidential and may also be privileged. If you have received this message in error, please notify the sender immediately, destroy this email and any attachments, and do not use, copy, store and/or disclose to any person this email and any attachments. ______From: Napoleone Elena To: LDF Subject: Mayfair Special Policy Area Date: 12 February 2014 14:33:22 Attachments: Mayfair special policy area.jpeg

Dear Sirs,

Please find attached our signed support to you proposal for a Special Policy Area in Mayfair.

Kindest regards, Elena Napoleone

Daniel Crouch Rare Books LLP 4 Bury Street, St James's, London SW1Y 6AB crouchrarebooks.com w From: Stuart Lochhead To: LDF Subject: SPA Mayfair & St James"s Date: 05 February 2014 15:08:00

Dear Sirs,

We would like to register our strong support for making St James’s and Mayfair a special policy area for art galleries. We feel the character of these areas rely on the art trade and the strength of the not insubstantial art trade in the UK comes from the concentration of dealers in these areas. Notwithstanding the presence of Sotheby’s and Christie’s the art galleries add a much needed dimension to the art trade. These galleries are finding it increasingly hard to find and afford spaces in these areas. It is imperative we protect these areas and the strength of character they offer and the strength of the art trade in London and the UK.

Yours faithfully,

Stuart Lochhead

Stuart Lochhead Director Daniel Katz Limited 13 Old Bond Street London W1S 4SX

www.katz.co.uk

From: David Berks To: LDF Subject: Cork Street SPA Date: 03 February 2014 22:11:59

Dear Sir or Madam,

I am a UK citizen, resident overseas. My attention has been drawn to the Council’s consultative paper on the future of Cork Street and the wider relevance of efforts to preserve traditional centres of excellence, involving culture and the arts, which have historically defined the character of this part of Mayfair and St James’s.

I do hope that substantial weight will be given to the magnificence of our inheritance and the importance of nurturing and sustaining that which is good, especially when it might not be optimized from a short term economic perspective. The distinct character of the area, as it has evolved and adapted, is self-evidently hard or impossible to replicate: incumbent businesses have an exceptional reputation for excellence, integrity and personal service. Careful, sensitive support is bound to involve the erection of barriers that protect a viable, established activity from an ostensibly more viable, possibly transient, predator. The threat might be irrepressible on a narrowly-defined financial analysis but the Council should have the confidence to invoke a wider interest which is bound to involve overwhelming intangible benefits.

Joni Mitchell [Big Yellow Taxi] had it right: “You don’t know what you’ve got till it’s gone”.

I am happy to preserve a degree of anonymity but should like to be kept in touch with policy, as it evolves.

Yours faithfully,

David Berks

Ottawa, Canada From: David Buckman To: LDF Subject: Special Policy Area for Cork Street Date: 04 February 2014 20:50:33

I would just like to say that I support this wholeheartedly. Cork Street is known as one of the premier art streets in the United Kingdom, one with a unique character. Do not let it become just another run-of-the-mill street dominated by fashion. David Buckman, author "The Dictionary of Artists in Britain since 1945"; many other art books; obituary writer for The Independent newspaper; advisor, The Public Catalogue Foundation; council member, The Critics' Circle. From: David Crafter To: LDF Subject: Cork Street Date: 10 February 2014 17:35:57

Are there not enough shops around the Bond Street area? I support the idea of retaining Cork Street(just East of Bond Street)for art galleries,not MORE fashion outlets! Mr.D.Crafter, . From: David Ellis-Jones To: LDF Subject: Special Policy Area for Cork Street Art Galleries Date: 11 February 2014 12:04:44

Dear Sir/Madam

As a member of the art world for the last 50 years, I've been asked to support the application to make Cork Street an S.P.A. I can think of no reason why one should not do this. Other areas in London have been given specific recognition ; St. Christopher's Place, Marylebone High Street, St. James's etc. etc. Not to mention Savile Row.

Cork Street is the only concentration of galleries in London. Certainly there are other galleries outside Cork Street but most cities in Europe have an area where art galleries can be found. Visitors have very little time to go far and wide, hence the return to Central London of many of the galleries that went to the East End, and of course Cork Street would have been an ideal location for all these people.

The perfect solution would be to have the whole street filled with galleries, forget the restaurants or clothes shops etc. etc. And, at one time, this was very much so. I therefore support their application to become an S.P.A. and probably will be joining my signature to many others who have the same view.

Yours faithfully

David Ellis-Jones From: David levy on behalf of [email protected] To: LDF Subject: Cork Street Date: 05 February 2014 07:50:26

Dear sir, It is very important for London tradition that Cork Street remains an art gallery area and not one more fashion district with fashion shop. Cordially David Levy

David Lévy & Associés SPRL From: Payne David To: LDF Subject: Mayfair SPA Date: 04 February 2014 07:20:35

Dear Sirs

I have read your excellent booklet. I think the proposal to designate the Cork St/Mayfair an SPA is correct and I am therefore in favour of the scheme.

Yours etc David Payne

From: James Faber To: LDF Subject: Mayfair Special Policy Area Date: 11 February 2014 13:39:45

I am writing to support the proposal in your consultation paper to create a Special Policy Area in Mayfair to protect the future of art dealers there. I am very concerned about the current pressures which are forcing many art dealers out of the area and believe that this will be to the detriment of not only the art trade and the dealers concerned but to the long term economic health and special character of this part of London. I therefore strongly support your proposals to work with landlords to try to create some form of balance and enable art dealers to remain in this area.

James Faber

www.dayfaber.com

Day & Faber 14 Old Bond Street London w1s 4pp +44 20 7629 2991 From: Désiréee Lévy-Hayter To: LDF Subject: S.P.A. Cork Street Date: 05 February 2014 10:27:50

I feel very strongly about the imminent menace to change the raison d'etre of Cork Street and surrounding areas. Leave the art galleries where they are. They attract a wide range of visitors from all backgrounds. Turning the area into an oasis of luxury shops and appartments (which will be mostly empty) would be a disaster both cultural and demographic.

Desiree Hayter From: Edmondo di Robilant To: LDF Cc: Mr Christopher Battiscombe Date: 28 January 2014 12:22:01

Dear sir,

I write as an interested party to express my support for Westminster Council's proposal to turn the area of Mayfair between Bond Street Albermarle Street Davis Street, Old Burlington Vigo and Cork Streets etc etc into a protected area for the profession of art D-Link.

As you know, there are hundreds of art businesses that rely on being in this area for the success of their trade.

We are finding it increasingly difficult to secure proper accommodation as the fashion business and the business seem to have completely taken over all ground floor retail spaces.

Even non-street level spacers have become prohibitively expensive, and we feel that without protection the identity of the area will change forever.

London and New York other two pre-eminent cities in the world for art dealing and I think it is important that the council should protect this huge source of wealth.

Many thanks for your attention in this matter,

Yours sincerely

EDMONDO DI ROBILANT

ROBILANT+VOENA

1st & 2nd Floor, 38 Dover Street

London, W1S 4NL

T: +44 (0)207 409 1540

F: +44 (0)207 409 1565

W: www.robilantvoena.com

@RobilantVoena

From: Edward A Mayhew To: LDF Cc: Subject: Local plans for Mayfair/St James"s Date: 04 February 2014 10:44:55

MAYFAIR & ST JAMES’S DEVELOPING WESTMINSTER’S LOCAL PLAN document

I want to register my complete support for the plan as set out in your on-line plan for these areas. Absolutely the right approach to be applauded.

Thanks

Edward Mayhew and Jennifer Aston From: Eric Franck To: LDF Subject: Save Cork Street Date: 12 February 2014 20:26:59

SAVE CORK STREET ART NOT ONLY FASHION Thank you Eric Franck ------Eric Franck Fine Art 61 Willow Walk London SE1 5SF From: Eric Franck To: LDF Subject: support for Cork Street as a S.P.A. Date: 12 February 2014 13:23:12

Dear Sir

I strongly believe in the importance of retaining art galleries in Mayfair and St James's, and therefore I would like to urge Westminster Council to make Cork Street a Special Policy Area. This is an idea that I strongly support.

Yours faithfully

Eric Franck

Eric Franck Eric Franck Fine Art Norman Parkinson Archive 61 Willow Walk London SE1 5SF From: Gallery To: LDF Subject: Mayfair and St. James"s Policy Booklet Date: 13 February 2014 15:19:39

Dear Sir/Madam

To whom it may concern

I am writing with regard to Westminster City Council's consultation on a new Mayfair 'Special Policy Area' or 'SPA'.

We are located at 10 Clifford Street, W1S 2LJ, a six-storey freehold building from which we operate as an art gallery. One of the reasons that brought us to the area some 20 years ago was the building's proximity to all the art galleries in Cork Street as well as to established galleries and antique shops located on Bond Street at that time. Regrettably many of these leading Bond Street galleries have either given up or relocated in recent years, due to massive rent increases. More often than not they have been replaced by fashion retailers, so that Bond Street has lost much of its attractive variety. It seems probable that many of the Cork Street galleries, some very long- established, will now be forced to leave due to the imminent redevelopment in that street and the ensuing hike in rents. Only luxury fashion businesses, that apparently require a presence around Bond Street, seem to be able to afford the rents that will be demanded. It would be ultimately deleterious to the area as a whole were it to become simply a showcase for labels with very expensive clothes and accessories attached.

In the years we have been at Clifford Street, we have noticed several other art dealers moving into the street. They complement the fashion shops in the area much as the investment companies do that have taken over some of the office accommodation in recent years. We understand that at least one art gallery in Clifford Street will now leave because they cannot afford the rent increase. The tailors on Savile Row are, I believe, offered some protection in that regard. They are magnets for returning customers, many from abroad, who are not interested in purchasing the latest . In much the same way, an art dealer builds up a loyal following of clients over many years who frequently come from a considerable distance to spend money with him or her - and elsewhere too, fashion shops included.

The combination of art, fashion, tailoring, finance etc draws many high-spending visitors here. Yet another fashion shop is unlikely to attract the extra visitors who make use of the hotels and restaurants that service the area. And it is concentrations of highly specialised and individual businesses that are vital to the mix. So if the Council is in the position to influence, in whatever way, the type of retailers that may take space in the redeveloped premises, I hope it will be acknowledged that to lose the art galleries from Cork Street would be a retrograde step and not in the long-term interest of the area.

Giuseppe Eskenazi

Eskenazi Ltd. 10 Clifford Street London W1S 2LJ Tel: +44 20 7493 5464 Fax: +44 20 7499 3136

For exhibitions and publications please visit our website: www.eskenazi.co.uk ...... This email and any attachments to it may be confidential and are intended solely for the use of the individual to whom it is addressed. Any views or opinions expressed are solely those of the author and do not necessarily represent those of Eskenazi Ltd. If you are not the intended recipient of this email, you must neither take any action based upon its contents, nor copy or show it to anyone. Please contact the sender if you believe you have received this email in error. From: Raakil, Espen To: LDF Subject: Cork Street as Special Policy Area Date: 06 February 2014 15:11:11

Dear Sirs,

As a regular visitor to London, and in particularily enjoying the cultural scene, it has been sad to observe that more and more areas become full of High Street brands in areas earlier reserved for more quirky shops and galleries.

I do therefore believe that it is a wise decision to conserve certain areas, as this will ensure that London keep its attractiveness as the unique city it is.

Look forward to my next London visit,

Sincerely,

Espen Raakil From: Fabian Stein To: LDF Subject: Cork Street Date: 08 February 2014 16:58:22

Dear Sir or Madam,

I used to go to Cork Street frequently to visit the many different art galleries there. I am very sorry to hear that they may be priced out and pushed aside by new developments with yet more international fashion shops. The particular London feel of the area may be lost, and Cork Street is in danger of becoming just another anonymous mall of fashion chain stores.

I would therefore urge Westminster Council to make Cork Street a Special Policy Area to protect the art galleries.

Yours faithfully, Fabian Stein

Dr. Fabian Stein & Co. Ltd. • PO Box 17897 • London SW1V 4ZR • Tel & Fax +44 (0)20 7233 7415 • Mob +44 (0)7963 23 22 33

From: Anna Pryer To: LDF Subject: Mayfair Special Policy Area Date: 12 February 2014 18:20:11

Dear Sir or Madam

I am writing to support the proposal in your consultation paper to create a Special Policy Area in Mayfair to protect the future of art dealers there. I am very concerned about the current pressures which are forcing many art dealers out of the area and believe that this will be to the detriment of not only the art trade and the dealers concerned but to the long term economic health and special character of this part of London. I therefore strongly support your proposals to work with landlords to try to create some form of balance and enable art dealers to remain in this area.

Yours faithfully

Anna Pryer Director FAGGIONATO 49 Albemarle St London W1S 4JR Tel. www.faggionato.com From: DONZET Gaïa To: LDF Subject: Save Cork Street and its galleries Date: 04 February 2014 10:42:46 Attachments: image001.png

Sir,

I believe the fact to have galleries in St James and in Mayfair help the area to be nice and lively, that is why I wanted to say that I do support the idea for the S.P.A. and specially for Cork street where historical galleries are, transforming the area, taking out the galleries will kill the atmosphere and even rich people will not want any longer to buy property in this area, we can be in places surrounding only by clothes shops we all need art to open our eyes an mind.

Sincerely,

Gaïa Donzet

Description : Description : Signature_Gaia

From: gail hurst To: LDF Subject: Cork Street and surrounding area Date: 03 February 2014 20:48:16

Dear Sir,

Cork Street and the surrounding area mean as much to us as our many big London Galleries. Cork Street is a unique area where visitors can stroll in and out of many small galleries enjoying the works of many emerging as well as established artists.

Although weI live in the North East we consider this a very special area which we visit often on our regular visits to London.

We do hope you will protect this and other unique areas in and a round this part of London and safe guard our heritage from over development.

Mrs Gail Hurst & MR Eddie Hurst, From: Kirsty Dixon - Galleries magazine To: LDF Subject: Cork Street - Special Policy Area (S.P.A) Date: 04 February 2014 11:59:28

Dear Westminster Council,

I am very much in support of making Cork Street a SPA in order to continue to maintain its focus as a world famous hub for art galleries. London is such a sprawling mass of culture, retail and business that having areas like Cork Street, Saville Row and Soho focused on certain businesses/specialisations is a great way to highlight and promote the high quality products and services London has to offer to both local and international visitors. Without maintaining Soho as a film industry hub would international companies still see London as a top go-to area for all their specialist post production needs? The same goes for gallery goers and art investors - travelling to London becomes much more worthwhile and appealing if they can focus their visit on certain globally acclaimed areas where they know the best variety of top quality art is available (also a point for favouring the sustainability of small business specialisation and variety).

Thanks,

Kirsty --

Kirsty Dixon

Listings Editor Galleriesmagazine E: T: www.galleries.co.uk

For Art updates/news join Galleries on Facebook

Barrington Publications | Riverside Studios Crisp Road | London | W6 9RL From: Geoffrey To: LDF Subject: Special Policy Area proposal for Mayfair Date: 05 February 2014 09:04:20

This is to add my voice and wholehearted support for the proposal to introduce an SPA initiative, designed to protect the character and function of the Mayfair area as a vital centre for art. Cork Street has been synonymous with art galleries for many years, to the extent that it is of national and international importance to artists, galleries and collectors, indeed anyone with a serious interest in the visual arts.

I wish the council every success in its proposal.

Geoffrey Key

Sent from my iPad From: Georgina Adam To: LDF Subject: new art galleries plan Date: 11 December 2013 20:19:19

I strongly support the Westminster Council’s plan to encourage and protect art galleries within Mayfair and St James’s

Georgina Adam

Art market editor-at-large, The Art Newspaper Art market columnist, The Financial Times Art market columnist, BBC.com (non UK only)

The information in this email is confidential and may be legally privileged. It is intended solely for the addressee and access to this email by anyone else is unauthorised. If this email has come to you in error you must not read or forward the email to anyone, please reply to this email and highlight the error. Although this message and any attachments are believed to be free of any virus or other defect that might affect any computer system into which it is received and opened, it is the responsibility of the recipient to ensure that it is virus free and no responsibility is accepted by Georgina Adam for any loss or damage in any way arising from its use.

From: Geraldine Apponyi To: LDF Date: 04 February 2014 15:19:44 Attachments: image001.jpg image002.jpg image003.jpg

I would like to add my name to the petition that I support wholeheartedly the idea of making Cork Street an SPA

We don’t need more fashion retailers! We do need to preserve and support art galleries.

Sincerely,

Geraldine Apponyi (Britten-Long)

From: Gill Townend To: LDF Subject: Mayfair Special Policy Area Date: 05 February 2014 12:10:14

I support the recommendations in your report for the Mayfair Special Policy Area to protect and enhance this area, in particular Cork Street and it's renowned art galleries. In the shadow of the Royal Academy this is a very special area for art lovers and any measures to preserve its character must be encouraged. Gill Townend

Sent from my iPad From: Giovanni Marchitelli To: LDF Subject: Cork street Date: 04 February 2014 11:46:43

I do support the idea of SPA.

Inviato da iPad

From: Gregg Baker To: LDF Subject: Business protection Date: 07 February 2014 09:50:26

Dear Sir,

Please note I would like to register my support for the proposed scheme to protect specialist businesses such as the arts and tailoring in within Mayfair and St James's.

Kind regards

Gregg Baker

-- gregg baker asian art 142 kensington church street london W8 4BN t:+ 44 (0) 20 7221 3533 f:+ 44 (0) 20 7221 4410 e: [email protected] w: www.japanesescreens.com

Exhibiting at

TEFAF Maastricht 2014, The Netherlands

Stand no. 261

14th – 23rd March 2014, daily 11am – 7pm

Sunday 23rd March 2014, 11am – 6pm Private view Thursday 13th March 2014 From: Nigel Hughes To: LDF Subject: MAYFAIR & ST JAMES"S - DEVELOPING WESTMINSTER"S LOCAL PLAN Date: 14 February 2014 16:59:14

City Planning 11th Floor Westminster City Hall 64 Victoria Street London SW1 6QP

Dear Sirs

MAYFAIR & ST JAMES’S - DEVELOPING WESTMINSTER’S LOCAL PLAN

We are writing in response to the consultation on the proposed Special Policy Area for Mayfair. Although the policy does not affect Grosvenor’s properties directly, there are a number of important principles raised by the draft document which we feel need to be addressed.

The policy is described as a Mayfair Special Policy Area and yet while it makes reference to wider Mayfair, it only covers a very small part of Mayfair. The description of the document is therefore misleading and as the foreword to the consultation infers and the document itself later confirms, its introduction has been prompted by the recent controversy over the potential loss of art galleries in Cork Street. If there is to be a special policy area in this part of Mayfair, and for the reasons given below we don’t think that this should be the case, then it must have a title that reflects a restricted geographical focus, such as Cork Street, rather than implying that the whole of Mayfair is affected.

We would however question the need for having a Special Policy Area at all. Following the decision last month by the City Council to approve the creation of the Mayfair Neighbourhood Forum whose principal remit is to prepare a Neighbourhood Plan, it seems somewhat perverse and premature for the Council to seek to introduce a policy that seeks to pre-empt that plan. In the spirit of localism, we would suggest that it is for the Neighbourhood Forum, rather than for the City Council, to create policies that are of local geographical interest and importance. Any proposals put forward by the Neighbourhood Plan will then be subject to independent examination and a referendum of both businesses and residents which will result in a more rigourously researched and debated outcome than the present document.

As a more general point, the history of Special Policy Areas is somewhat chequered and there is a tendency for them to become outdated and not reviewed with sufficient frequency to keep them current. Examples of this, from a Grosvenor perspective, are the Belgrave Square Special Policy Area, which stayed extant long after circumstances dictated that it should have been repealed, and the Temporary Office Permissions policy for Mayfair which was partly made redundant by the market’s move from offices to residential. This part of London is a centre of global excellence and the luxury capital of London and there is little economic incentive on the part of the owners to destroy that value which as an unintended consequence, this policy could inadvertently cause. The policy could, for instance, severely impact a retailer who will find, having bought a property that has a full A1 use, that under the policy the market for re-letting or assignment will be restricted only to art and antiques which may by then be a market in decline. This restriction of the free market could then in turn lead to vacant shops and the subsequent decline of an area as a result of the difficulty of finding ‘the right tenant’.

So far as the Mayfair Special Policy Area is concerned therefore, while we support the principle that ‘The City Council will work with landowners to protect and promote clusters of specialist retailers in Mayfair (sic)’, we would suggest that this should have been done before drafting this policy because as it is currently drafted, we don’t believe that it is the right mechanism to promote this unique part of London as one of the world’s most important luxury shopping areas.

Yours faithfully

Nigel Hughes BSc FRICS The Estate Surveyor Grosvenor Britain & Ireland 70 Grosvenor Street, London W1K 3JP ------

------www.grosvenor.com

DISCLAIMER: This message is confidential and may be legally privileged. It is intended solely for the addressee and access to this message by anyone else is unauthorised. If you have received the message in error, please notify us immediately and delete it, as any disclosure, copying, distribution or any other use is prohibited and may be unlawful. If you are not the addressee, you must not disclose its contents to anyone, retain, copy, distribute or take action in reliance upon it.

E-Mails are not secure and may contain software viruses which could damage your own computer systems. While Grosvenor has taken every reasonable precaution to minimise this risk, we cannot accept liability for any damage which you sustain as a result of software viruses.

Grosvenor Group Limited - Registered in England No. 3219943 Wheatsheaf Investments Limited - Registered in England No. 3221116. Registered office: 70 Grosvenor Street, London W1K 3JP, United Kingdom Tel: +44 (0) 20 7408 0988 and Fax: +44 (0) 20 7629 9115

The above comprise all subsidiaries including Grosvenor Limited (Registered in England and Wales No 2874626, Registered office as above) and Grosvenor Investment Management Limited (GIML) (Registered in England and Wales No 2774291, Registered office as above). GIML is authorised and regulated by the Financial Conduct Authority to conduct investment business. From: jan henderikse To: LDF Date: 04 February 2014 11:30:23

Hi I will support the idea of making Cork Street a SpecialPolicy Aerea (S.P.A.). Gruesse Jan Henderikse/119 Hall Street/ Brooklyn NY 11205. I suppose that there are already enough fashion shops in London and it will be very sad that the special character of the Street will disappear. From: Harriet Cullen To: LDF Subject: Cork Street Date: 05 February 2014 23:05:29

Dear Sirs, I understand that there is a meeting on February 14th to discuss the policy of art galleries in Mayfair and St James. My husband and I believe very strongly that the strong artistic character of this neighbourhood should be retained, in particular Cork Street which is rightly famous for its modern art galleries. I support 100% the idea of making it a Special Policy Area, to support the retention of these historic galleries, a unique and international attraction for tourists, and not to allow them to be gradually pushed out by exorbitant rents in favour of fashion boutiques, which abound in Bond Street, and the chains of which are more or less the same all over Europe and the US. Harriet and Martin Cullen From: Natasha de Wiart To: LDF Subject: Mayfair & St James"s Policy Booklet Date: 10 February 2014 13:45:01 Attachments: image001.png

Dear Sir/Madam,

I am writing to express my support for a Mayfair Special Policy Area. It seems such a shame to destroy the area which has always been known for its galleries and antique dealers to make room for yet more fashion houses, thereby completely changing the character of the area. The London art market attracts art buyers from all over the world and, due to the main London auction houses being located in the area, their first port of call is generally Mayfair and St James’s.

Yours faithfully,

Natasha de Wiart Harris Lindsay Ltd 67 Jermyn Street London SW1Y 6NY

Tel.: 020 7839 5767 cid:[email protected]

From: Sara Le Turcq To: LDF Subject: Mayfair Special Policy Area Date: 11 February 2014 17:41:36

To Whom it may concern

I am writing to support the proposal in your consultation paper to create a Special Policy Area in Mayfair to protect the future of art dealers there. I am very concerned about the current pressures which are forcing many art dealers out of the area and believe that this will be to the detriment of not only the art trade and the dealers concerned but to the long term economic health and special character of this part of London. I therefore strongly support your proposals to work with landlords to try to create some form of balance and enable art dealers to remain in this area.

Sara -- Sara Le Turcq Director Hauser & Wirth London 23 Savile Row London W1S 2ET

www.hauserwirth.info From: James Holland Hibbert To: LDF Subject: Mayfair Special Policy Area Date: 11 February 2014 13:31:37 Attachments: CCI11022014_0003.jpg

Please see attached.

JAMES HOLLAND-HIBBERT Hazlitt Holland-Hibbert 38 Bury Street St James's London SW1Y 6BB

Mr Andrew Barrypurssell City Planning Delivery Unit Westminster City Council 11th Floor East, Westminster City Hall 64 Victoria Street London, SW1E 6QP

14th February 2014

Dear Andrew

Re: Consultation on Mayfair and St James’s Policy Booklet

Thank you for the opportunity to provide comment on the proposed planning policy approach to the Special Policy Areas (SPAs) of Savile Row, St James’s, and Mayfair.

Our business area covers key parts of the West End including Circus, Leicester Square, Piccadilly and St James’s. We operate an alliance of two Business Improvement Districts, representing over 500 businesses and property owners in the districts.

By way of this letter, we are pleased to provide feedback on the approach specifically for St James’s and Mayfair. We have not commented on Savile Row, as this is outside of the remit of our Business Improvement Districts.

We are supportive of the proposed objective of protecting and enhancing the presence of art galleries and antique traders in Mayfair. Likewise, in St James’s we support maintaining the presence on galleries, private members clubs, and speciality retail. We do, however, recommend that the planning policy acknowledges economic and site‐specific dynamics that can make such aspirations difficult to achieve at a practical level. This points to the need to provide greater flexibility.

As such, our feedback is to articulate desired uses in the planning policy while acknowledging that two‐ way communications and working relationships are required to enable property representatives and Westminster City Council to achieve these outcomes as best as possible. Further, where not possible, that there be a process for parties to agree on complementary uses that contributes to the character of the district.

We appreciate the opportunity to provide views on the proposed policy booklet. If it is helpful, we are prepared to bring our business and property stakeholders to the table in furthering the aspirations of the policy and thinking through its implementation.

Yours sincerely

Heart of London Business Alliance Sackville House 40 Piccadilly Sarah Porter London, W1J 0DR Tel 020 7734 4507 Chief Executive Fax 020 7734 4498 Email [email protected] Registered in England No. 04293930 VAT No. 782804116 www.heartoflondonbid.co.uk www.westendlondon.com A British BIDs Accredited Organisation From: Heather Becker To: LDF Subject: In support of the SPA Date: 14 February 2014 00:42:14

Dear Sirs,

I urge the Westminster Council make Cork Street a Special Policy Area (S.P.A.) for Art Galleries.

Best, Heather Becker

Heather Becker CEO, The Conservation Center Author, Art for the People "Conserving Art Coast to Coast" www.theconservationcenter.com

From: Helen de Borchgrave To: LDF Cc: Johnathan Messum Subject: Planning in Westminster Date: 03 February 2014 20:42:07

Please don't let foreign money destroy our tailors and art market which has made that part of London special for centuries. There are enough world fashion chain stores and empty property there already. Don't destroy the goose that lays the golden egg for short term profit.

Yours sincerely, Helen de Borchgrave

Sent from my iPad From: Dany Ardouin To: LDF Subject: Mayfair Special Policy Area Date: 11 February 2014 17:52:16

Mayfair Special Policy Area

I am writing to support the proposal in your consultation paper to create a Special Policy Area in Mayfair to protect the future of art dealers there. I am very concerned about the current pressures which are forcing many art dealers out of the area and believe that this will be to the detriment of not only the art trade and the dealers concerned but to the long term economic health and special character of this part of London. I therefore strongly support your proposals to work with landlords to try to create some form of balance and enable art dealers to remain in this area.

Dany Ardouin

Helly Nahmad Gallery Limited 2 Cork Street London W1S 3LB

Tel: + 44 20 7494 3200 Fax:+ 44 20 7494 3355 Web: www.hellynahmad.com

From: Henk Pijnenburg To: LDF Subject: Cork Street Date: 04 February 2014 10:44:43

Dear Sir,

I’m a collector from Holland and what I’ll say is KEEP CORK STREET FREE FOR ART GALLERIES. CULTURE IS IMPORTANT FOR LONDON AND ALL VISITORS.

best regards

Henk Pijnenburg From: Henri BECK To: LDF Subject: Cork Street Date: 04 February 2014 13:03:51

I support the idea to make Cork Street a Special Policy Area (S.P.A) in order to make it a street for Art Galleries.

Henri BECK

By email: [email protected] Our ref: Your ref: City Planning Delivery Unit Westminster City Council Telephone 11th Floor East, Westminster City Hall Fax 64 Victoria Street London Sw1E 6QP

14 January 2014 Dear Sir/Madam

WESTMINSTER’S CITY PLAN: MAYFAIR AND ST JAMES’S POLICY BOOKLET

Thank you for consulting English Heritage in respect of the above policy document which sets out Westminster City Council’s proposals for three new Special Policy Areas for Mayfair.

English Heritage is keen to ensure that the historic environment is taken into consideration in all relevant proposals. Accordingly, we have reviewed this consultation in light of the National Planning Policy Framework (NPPF) which requires, as one of its core principles, that heritage assets be conserved in a manner appropriate to their significance, so that they can be enjoyed for their contribution to the quality of life of this and future generations.

English Heritage strongly supports the aim of introducing Special Policy Areas to preserve and enhance the unique mix of galleries, clubs, luxury and specialist retail, fashion and bespoke tailoring which help define the historic character and appearance of specific quarters of St James’s, Mayfair and Savile Row. In addition, these specialist concentrations of use are of immense importance to London’s reputation as an international destination for fashion, culture and specialist shopping. Support to sustain and enhance these activities is therefore essential for the wider cultural, economic and environmental benefits that they bring. In our view, the proposed policies are consistent with the policies set out in the National Planning Policy Framework and set out a clear economic vision which will supporting existing business sectors and sustain and enhance heritage assets, putting them to viable uses consistent with their conservation.

1 WATERHOUSE SQUARE, 138-142 HOLBORN, LONDON EC1N 2ST Telephone 020 7973 3000 Facsimile 020 7973 3001 www.english-heritage.org.uk Please note that English Heritage operates an access to information policy. Correspondence or information which you send us may therefore become publicly available

We note that the further guidance will be developed to support the application of the proposed policies. In our view, it would be beneficial to relate the guidance to Westminster City Council’s extensive conservation area guidance and to identify the purpose built nature of many of the historic buildings, such as historic club buildings and shops and the importance of this continued use to the character of the buildings, amenity, and the wider historic environment. We would be happy to provide further specific guidance in respect of the supporting guidance and the opportunities to enhance historic character as required.

Yours faithfully

Richard Parish Historic Places Adviser E-mail:

1 WATERHOUSE SQUARE, 138-142 HOLBORN, LONDON EC1N 2ST Telephone 020 7973 3000 Facsimile 020 7973 3001 www.english-heritage.org.uk Please note that English Heritage operates an access to information policy. Correspondence or information which you send us may therefore become publicly available

From: Ian Harris To: LDF Subject: Mayfair/St.James Special Policy Areas Date: 04 February 2014 11:54:33

I am very much in support of the policies set out in the consultation document. Although no longer resident in London, I spent most of my adult life in and around Mayfair, having had a succession of shops selling antique jewellery in Albemarle Street, Bond Street, Conduit Street and finally the Piccadilly Arcade. When I first started, over fifty years ago, there were many individually owned specialist shops in and around these areas, but gradually they have been thrust out by the relentless march of ‘brands’ whose businesses are subsidized by profits made elsewhere, and so can afford the increasingly high rents, and rent-based business rates, and see a presence in the area as essential, regardless of cost or profitability, to enhance the brand, plus the ever-increasing number of new brands who all want and have the financial backing to afford these costs. When we first had our shop in Conduit Street in the mid ‘70s, it was a street of travel agencies, and other individual businesses, at fairly low rents; so was Bruton Street. Look at them now. I remember thinking many years ago, when the hatters Herbert Johnson moved out of Bond Street, that it was the beginning of the end of individual businesses in Bond Street. Prescient, or what? I visited Paris at the beginning of last year, and I was impressed by the number of individual shops and businesses even in the smartest shopping streets around the Rue de Rivoli and Palais Royal. Also impressed by the number of book-sellers and antiques shops on the left bank; clearly, they do something differently there, valuing and retaining individuality. As Bond Street, Conduit Street, Bruton Street, become fuller and more expensive, brands will increasingly move into the smaller streets in the area; so unless these special areas are protected, the art galleries, antiques dealers, tailors, and small specialist businesses, which bring so much tourism and wealth into the area will be forced out. Cork Street is already threatened by a major redevelopment, which, even if the developers keep their word, will mean the temporary, or perhaps permanent relocation of a number of galleries, something which the Council has hitherto been powerless to prevent. It is therefore essential that these proposals are adopted to preserve the character and quality of the areas concerned. Sincerely Ian Harris www.nbloom.com From: Inge C. de Bruin To: LDF Subject: S.P.A Date: 04 February 2014 13:50:16

I believe in the importance of keeping the artgalleries in Mayfair and in particular in St James's en Corkstreet. I underline S.P.A. Kind regards Inge de Bruin-Heijn, collector in the Netherlands.

I.C. de Bruin - Heijn

Disclaimer: This email (including any attachments to it) is confidential, legally privileged, subject to copyright and is sent for the personal attention of the intended recipient only. If you have received this email in error, please advise us immediately and delete it. You are notified that disclosing, copying, distributing or taking any action in reliance on the contents of this information is strictly prohibited. Although we have taken reasonable precautions to ensure no viruses are present in this email, we cannot accept responsibility for any loss or damage arising from the viruses in this email or attachments. We exclude any liability for the content of this email, or for the consequences of any actions taken on the basis of the information provided in this email or its attachments, unless that information is subsequently confirmed in writing. From: Ivor abrahams To: LDF Subject: cork st Date: 04 February 2014 15:05:44 dear sir orMadam, We fully support the campaig to retain Cork St for Galleries Ivor & Evelyne Abrahams From: To: LDF Subject: Westminster Council SPA for Galleries in Mayfair Date: 01 February 2014 08:39:11

Dear Sir I live between France and the Uk. The large array of galleries in the Mayfair area is a HUGE attraction for me and friends to come to London and spend some money , not only with the galleries, but also with restaurants, hotel,...

Please keep the galleries as they are..

Regards

Jb bacquart

Sent from my keyboardless iPad (So excuse the mis-typing)! From: Harrison, John To: LDF Subject: Special Policy Areas in Mayfair and St James"s Date: 04 February 2014 10:50:05

I am delighted that Westminster City Council is considering establishing Special Policy Areas in Mayfair and St James's. I frequently visit this area for tailoring in Savile Row, for buying from and visiting art galleries including those in Cork Street, and for general shopping. These activities are dependant upon the unique, special character of the area. I give my wholehearted support to the Council's proposed plan to establish the Mayfair, St James's and Savile Row Special Policy Areas. -- Dr J. D. Harrison, From: jacques Hennessy To: LDF Subject: Cork street Date: 04 February 2014 12:31:26

Dear Sir

this note is just to add one voice to the discussion about the rezoning of Cork street. As a frequent visitor to London over the last thirty years, I can not say how depressing it is to see whole areas that formerly had a diversity of shops, being reduced to rows of clothes shops, which on the whole mimic what can be found in any self respecting international airport. Sloane street, for instance thirty years ago, had a butcher, an Aston martin dealership, at least two grocers, a silversmith, several antique dealers and the odd interior designer. Today, if you wish to buy anything but clothes, you might have a problem. Cork street has been a mecca for contemporary art for a long time. It would be a pity to see that too be converted to yet another bazaar for underfed and over financed women, so I would like to support the conversion of the street into an S.P.A., and hope there remains at least one area of interest in Mayfair. yours sincerely Jacques Hennessy From: To: LDF Subject: Mayfair and St. James"s Special Policy Areas Date: 03 February 2014 22:04:53

Dear Sirs,

IN RE: Establishment of a Special Policy Area in Mayfair and St. James's

We live in San Francisco and we visit London every year, often twice in each year, primarily to visit Frieze in October and to visit COLLECT at Saatchi in May.

We are active collectors of both contemporary and modern art and of contemporary British studio ceramics. During our visits we frequent many shops in Mayfair and the St. James's area as well as Christie's and Sotheby's, each of which will hold auctions at the time of our visit.

We enjoy dining at the Wolseley, one of our favorite London spots, often following lunch with a stroll of the art galleries of St. James's and then to Cork Street where we are known to several dealers. My wife particularly enjoys the boutiques uniquely available in London such as Brown's.

In the past we have stayed at both Claridge's and the Connaught, although generally when we could write those visits off as business expenses. Today we are more likely to take a flat in Knightsbridge (Rutland Gate for the last few years) or South Ken for the weeks we are there.

We find the Mayfair district an absolute magnet during our visits, first because of the art available and secondarily because of the very high end shops uniquely available in that part of London, such as Hermes and the jewelry stores.

You should be doing everything you can to protect the unique aspects of the area and certainly not let it fill with shops also to be found on King's Road or anywhere else in London. The area is unique, and you must protect it as such.

James E. Landau and Linda L. T. Landau From: Willis, Collette To: Brooker, Laurence Subject: FW: CORK STREET Date: 11 February 2014 09:09:08

From: James Colman [mailto ] Sent: 10 February 2014 10:44 To: LDF Subject: CORK STREET

To whom it may concern, I would like to express my disdain at the prospect of the closure of Galleries in Cork Street in favour of the ubiquitous fashion shops that are in proliferation throughout the West End. Cork Street is a world re-known street for the Visual Arts and it is that identity that once lost in the West End, will be gone forever. I would have thought that for tourists visiting London, having diversity in high end goods and services in the West End was one of its greatest attractions. Having a commercial gallery hub so close to the Royal Academy makes infinite sense for overseas tourists and indeed anyone wishing to visit exhibitions from within London. I therefore advocate keeping Cork Streetas an SPA. Yours sincerely James Colman

From: james cox To: LDF Subject: re Mayfair and St James"s Date: 04 February 2014 21:49:14

Hello

I write to agree with the proposed plan of special policy areas to retain and protect the unique feel of Cork St, Savile Row and St James's

Yours faithfully

Dr James Cox From: Jamie Coats To: LDF Subject: Cork Street Date: 05 February 2014 17:55:23

Dear Sir/Madam

Knowing the area very well I think it is a wonderful idea to make Cork Street an S.P.A. There are so many shops in London and given the character of this neighbourhood it development around art galleries and such like. It will bring balance and ensure a great ambiance to the neighbourhood.

Your thinking behind this is similar to what I recently saw in Montreal, they have areas that are similar and this really works, even in -25c...

I wish you luck on this plan and fully support this proactive step in the community, both business and residential.

Regards

Jamie

Jamie D Coats From: Jane Dundas To: LDF Subject: Mayfair Date: 11 February 2014 22:20:32

I am a Londoner born and bred and relish the wonderful combination of arts, shops, galleries tailors etc In The Mayfair area. I beg of you not to turn this into another wilderness- like the city of London for example, and to leave it alone and allow it to remain something Londoners ( and tourists) can enjoy and benefit from and not some sterile area only inhabited by super rich foreigners who merely invest in properties ( and usually don't live there, or even rent out) thus turning it into an Oligarch dessert. Please keep it safe. Sent from my iPad

From: Willis, Collette To: Brooker, Laurence Subject: FW: Planning policy for Mayfair /Cork st Date: 24 February 2014 10:17:58 Importance: High

From: Geoff Vine ] Sent: 08 February 2014 14:47 To: LDF Subject: Planning policy for Mayfair /Cork st Importance: High

Dear Sirs

As keen art buyers and collectors, with an avid interest in the Arts, we fully support your planning policy. It is crucial that London, especially around Cork Street , remains a prime location to promote and display the wonderful selection of international art available in London and the UK.

Please do all you can to protect this area for the Arts.

Thank you

Janet and Geoffrey Vine From: Janet Häberli To: LDF Subject: Support S.P.A. for Art Galleries in Cork Street Date: 04 February 2014 21:57:55

Dear Sirs, I support the S.P.A. and hope Cork Street will remain an area for Art Galleries which is a reason I often visit this area. Regards Janet & Theo Haeberli

-- Janet M. Häberli From: To: LDF Subject: Cork Street London W1 Date: 12 February 2014 18:52:08

I would like to a my name and John Botts to the objection of the development of Cork Street. From: Jenny Newall To: LDF Subject: SPA Date: 04 February 2014 14:12:01

City Planning in St James's and Mayfair

I am writing in regard to the situation in Cork Street. I am very much in favour of making this street a special policy area for art galleries rather than clothes shops. London must keep its individual identity and Cork Street has always been very much part of this.

Kind regards,

Jenny Newall From: J Howarth To: LDF Subject: Cork Street Date: 04 February 2014 11:10:49

I am aware of the possible threat to the traditional nature of certain Mayfair streets. I am a relatively frequent visitor to London and the continued presence of respected art galleries in central London are an important element in attracting me and no doubt other visitors to London. I have an academic interest in the fine arts and am also a collector. I very much hope that the nature of Cork St and other comparable streets can be maintained. Yours sincerely, Jeremy Howarth

Dr. Jeremy J. A. Howarth

Please consider the environment before printing this email. This e-mail message is intended solely for the person to whom it is addressed and may contain confidential or privileged information. If you have received it in error, please notify us immediately and destroy this e-mail and any attachments. In addition, you must not disclose, copy, distribute or take any action in reliance on this e-mail or any attachments. Any views or opinions presented in this e-mail are solely those of the author and do not necessarily represent those of any company. E-mail may be susceptible to data corruption, interception, unauthorised amendment, viruses and unforeseen delays, and we do not accept liability for any such data corruption, interception, unauthorised amendment, viruses and delays or the consequences thereof. Accordingly, this e-mail and any attachments are opened at your own risk. From: Jill Moore To: LDF Subject: Cork Street Art Galleries Date: 04 February 2014 19:52:10

Dear Westminster Council I am one of the many people who love visiting the Art Galleries in Cork Street. Many of my friends love visiting the area. Hundreds of visitors from abroad love going there. So why are you allowing property developers to take over the area and thus destroy something quite unique and special? There is some hope that the galleries in Cork Street and the surrounding areas may be protected somewhat by becoming part of an S.P.A. I truly support this idea and hope you will bring this about. Let the fashion shops go off to Carnaby Street, and please lets keep our 'village' of wonderful, wonderful Art Galleries.

Yours Sincerely

Jill Moore From: JT FROST To: LDF Subject: Cork St. SPA Date: 06 February 2014 19:00:25 council members, i am a former london resident and frequent return visitor to the UK. one of the highlights while living in london as well as on my return trips is a visit to the cork street galleries. if this valuable cultural resource is lost and replaced by high fashion handbag shops it will be a loss for all. fashion occupies only a fleeting point in time but art can last forever. please designate cork street as a SPA. when you do, it will be a critical testament to a forward looking future for all who live and visit london. regards, jim frost

From: Joan Genser To: LDF Subject: Spa Date: 04 February 2014 16:03:23

I do support the SPA THE GALLERIES MUST REMAIN ON CORK STREET!!!

Joan Genser From: Joanna Webb To: LDF Subject: Making Cork St. a SPA Date: 04 February 2014 16:37:33

To whom it may concern

As an abstract artist and supporter of Cork St. I am emailing you to request that the council listens to all our voices in this important matter. It is vital to the Arts that as many galleries as possible remain open in Cork St..

Any support you can offer this cause, for example granting it SPA status, would be greatly appreciated.

With best wishes Joanna Webb

Ladyjojo abstractartanddesign

Sent from my iPhone From: Joe Yeno To: LDF Subject: in support of art galleries Date: 01 February 2014 15:45:46

i travel to london every year to see these art galleries in mayfair etc…don't make the mistake we made over here [usa] of quick money and instant appeasement for condos followed by a depleted neighborhood and no history, no art ,no human joy of life just quick money…it will only have to be fixed later when the cycle turns round and you see your mistake and in the end YOU LOSE MONEY and we all lose a magnificent place to be and love the arts and be human. NYC is experiencing this right now and they are sorry…a few made money and the vast majority suffered and are now having to re-do everything and yes there are plenty of EMPTY condos…want one? sincerely joe a yeno joeayeno.com From: austin46g To: LDF Subject: Cork St development Date: 11 February 2014 22:48:53

To City Planning Delivery Unit

I understand that with new development in Cork there is a danger that the street may not remain the preserve of art galleries. I grew up in Mayfair and regularly visited the art galleries as a teenager. I moved to a house near Sloane Square and have watched the transition of Sloane Street from a mixed use street with a gallery, bookshop and other useful stores into a high fashion street with empty shops which is of no interest to the majority of local residents. It has become a ghost town high street. It is vital that central London does not become a mono-culture of restaurants and fashion shops. The idea of a special policy area to preserve a centre for the arts would help maintain diversity and a great tradition.

John Austin From: Willis, Collette To: Brooker, Laurence Subject: FW: Mayfair & St James policy booklet Date: 13 February 2014 09:42:21

-----Original Message----- From: John Berwald Sent: 13 February 2014 06:57 To: LDF Subject: Mayfair & St James policy booklet

Dear Sirs

I write regarding the importance of maintaining art galleries in Mayfair. London is famed world wide for having the finest galleries with the finest expertise. People come from all to visit Cork Street, Clifford Street and St James etc

These galleries are what set London apart, it is unique in having this aspect. Surely we can do without even more boring multiples that will make our city look like any other.

It is surely enough that we will soon have areas akin to a ghost town with rich people using their flats one or two weeks a year.

Please preserve the great history of London being the centre of the art world

Yours sincerely

John Berwald Clifford Street

From: John Martin To: LDF Subject: Mayfair SPA Consultation Paper Date: 28 January 2014 14:30:29

I am writing to support Westminster Council's SPA Consultation Paper. I have a contemporary art gallery which I have run from Albemarle Street for the past 22 years and like numerous colleagues am facing the difficult decision about whether to stay or leave ahead of our rent review in 2016. I have just opened a second gallery in Chelsea as a first step in leaving Mayfair should rents continue to rise at their current level.

We represent the work of about 25 contemporary artists most of whom live in Britain and Ireland. Nearly a third of our customers are overseas, most of whom have visited the gallery on visits to London, and regularly return. No other location can provide this level of international sales. A Mayfair shop window is therefore vital for the income of our artists as well as the international reputation of UK artists generally. Since opening we have sold over 11,000 paintings and sculptures and provided over £30m in sales for emerging British and Irish artists; this small (1200 sq ft) gallery provides the main income for over 30 people. On a square foot basis, the positive economic impact of contemporary galleries is far greater than any comparable fashion retailer and should be a factor in assessing the proposed zoning criteria and supporting Westminster's innovative policy paper.

Yours Sincerely

John Martin

John Martin ......

John Martin Gallery UK: 38 Albemarle Street, London W1S 4JF

Opening 31st January: John Martin Gallery Chelsea, 80 Fulham Road, London SW3

Next Exhibition Mayfair: John Caple, In the Midnight Wood 12 February - 15 March 2014 From: John Mockett To: LDF Subject: Cork Street Date: 04 February 2014 15:42:07

Cork Street does a pretty good job at present, there is a mix of galleries and it's architecture is fairly appropriate. Some glazed over standard piece of commercial architecture will reduce any galleries within to the low level commercialism of the shopping mall. Please cherish what we have. Yours sincerely, John

John Mockett From: John Spearman To: LDF Cc: Subject: SPA in Cork St Date: 04 February 2014 14:05:55

Dear -

I wholly support the idea of a S.P.A in Cork St to stem the rising tide of fashion shops. Cork St has always been famous for art galleries. Long may that continue - and I am sure there a re many visitors and buyers from abroad who would agree,

Regards,

John Spearman From: John Sykes To: LDF Subject: City Management Plan Review Date: 09 February 2014 16:43:07

Dear Sirs I read with interest your proposals for the protection of the Mayfair, St James’s and Cork Street Art Centres – as a regular visitor to and the various art dealers in Cork Street over the last couple of decades (as well as the auction houses in Bond Street) it is vitally important that these areas are correctly protected within the scope of good Planning practice to maintain the vibrancy and vitality of the hub of the major art and antiques market in the UK. The London art and antiques market not only serves the major players with the world class pieces, often commanding stratospheric prices, but also the more mundane and ‘run of the mill’ items that tempt ordinary citizens to invest and take pleasure in a visit to London to make a special purchase. The continued ability for this to be concentrated in a series of niches in the capital will underpin this for a very long time. Any dilution or diminution of this resource would be most detrimental and, once lost, almost impossible to recover. That would be a very high price to pay for an ill-advised decision in 2014. I look forward to these areas being properly protected from inappropriate re-development or loss of compatible trades and uses. Yours faithfully John Sykes

From: jamilton To: LDF Cc: Subject: Save Cork Street Art Galleries Date: 04 February 2014 11:54:47

Dear Sir/Madam the unique status of Cork Street is under threat. Have you ever been there? Do you understand the importance of art in our culture? Cork Street is a UNIQUE there is no where like it; it is an ICON representing the diversity of our arts both national and international. You have a duty to safe guard our valuable INSTITUTIONS not trade them in for another TOP SHOP. Be aware of the action you may decide and the effect it may have on our ARTS COMMUNITY. I remain yours sincerely.

Jonathan A Milton From: Josephine Mees To: LDF Subject: Cork Street S.P.A Date: 04 February 2014 10:56:43

Dear Sir/Madam,

I hereby would like to urge the Westminster Council to make Cork Street a Special Policy Area (S.P.A.) in order to make it a street for Art Galleries and stem the ever rising tide of fashion shops.

Yours sincerely,

Josephine

Josephine Mees From: Hotmail To: LDF Subject: The cork Street Galleries Date: 04 February 2014 02:12:41

Dear Sir, I was very concerned to learn about the possible eroding of the concentration of art galleries in Cork St . Generations of artists, art students, collectors and tourists have loved the street and the chance to find vibrant exhibitions that contribute so much to the character of that part of London all together. Please do all you can to preserve such a special place.

Yours faithfully.

Judith Ernsting. Sent from my iPad From: Julie Zeldin To: LDF Subject: Planning policy in Mayfair Date: 04 February 2014 10:24:09

Dear Westminster Council. I would fully support proposals to ensure that the diversity of this area of London is not lost to developers and investors who would seek to change it's unique mixture. I have been visiting the Galleries for the last 30 years to see works of art, both as an art student and as a designer. The galleries, auction houses and saville row tailoring shops provide an opportunity which bridges education and commerce in a special way. It allows a view on the world of art and design which must be seen as an invaluable resource. This area is known internationally as an area of supreme craftsmanship in both art and design. This area generates tourism, and adds immeasurably to the experience of visiting London, not only as a heritage site but as a vibrant and forward looking group of individuals in both fashion and art. Protection of these unique businesses must be paramount in any planning issues for the future, yours sincerely julie Zeldin

...... Julie Zeldin Landscape and Garden Design

www.juliezeldin.com ......

Julie Zeldin Landscape and Garden Design t/a Nizac Two Associates

Limited UK Company no. 4610627 Registered offices: Golder Baqa, Ground Floor, 1 Bakers Row, London EC1R 3DB The information contained in this e-mail message is confidential and may be legally privileged. It is intended solely for the addressee. Access to this e-mail message by anyone else is unauthorised. If you have received this e-mail message in error, please notify us immediately by telephone on +44 (0)207 226 0135 Please also destroy and delete the message from your computer. From: Quigley Karen To: LDF Subject: Westminster Council SPA for Galleries in Mayfair Date: 03 February 2014 15:38:32

I support keeping galleries in Mayfair as a cultural area in central London

Karen Quigley

______

This e-mail has been scanned for all known viruses by European Medicines Agency. ______From: Keir McGuinness To: LDF Cc: Subject: Cork Street_SPA Date: 10 February 2014 16:52:30

Dear Sir/Madam, This is a brief note to say that I strongly support that maintenance of Cork Street as a Special Policy Area for art and galleries. The entire thrust of local planning to designate large areas of central London’s retail space to the sale of garments and accessories by both international and national fashion houses is rendering the area dull, monotonous and ultimately sterile for the future enjoyment of what is fast becoming “flagship” retail. A brief examination of the over the counter takings will indicate that the profitability of such enterprises is much lower than many believe to be the case. Rental payments by mainstream fashion houses now form part of the marketing budget of these companies which very often means that the actual profitability of each enterprise is calculated not to occur for years into the trading of these sites. It should also be a duty on the part of your council to obtain statistical information on the actual breakdown of street such as Old and New Bond Street and Sloane Street so as to determine what proportion of the retail premises in those streets is dedicated to clothes and fashion accessories as opposed to other users. It must surely be within your remit and statutory responsibility to ensure that there is a balanced and appropriate delivery of services and goods which goes to provide the same to local residents ....that is those who actually live in the area as opposed to asset investors from elsewhere. Yours faithfully Keir McGuinness From: [email protected] To: LDF Subject: LDF Consultation - CMP Revision: Attention of Cllr Robert Davis Date: 11 February 2014 19:00:40

Dear Councillor Davis

We have seen and read your November consultation document and support the broad planning objective of retaining the historic character and functions of the area of Mayfair, St James's and Savile Row. We see the attractiveness of many of these features to local people, the wider London population and tourists.

In particular, we support the proposal to create a new SPA for Mayfair focused on and around Cork Street. The mix of public and private art galleries in the area is attractive, distinctive and a valuable source of cultural stimulation, employment and income. It would indeed be a loss were it to be diluted significantly by the pervasive creep of more recent retail outlets that increasingly dull our streets and extend anonymity.

We would have to say that we are less convinced by the case for protecting private members' clubs in the area. In general, these contribute little (bar, perhaps, an attractive facade) to the quality of life of Londoners or visitors. Their very point is exclusivity and, to a degree, exclusion. Not a rationale that we find nearly as persuasive as the protection of an area with art experiences that are accessible (physically, if not econmomically) to all.

Regards

Keith and Mary Weller From: keith battye To: LDF Subject: support for the proposed Mayfair SPA Date: 13 February 2014 17:52:36

Dear madame or sir,

I am writing to express my support for the proposed Mayfair SPA. I am particularly concerned about the case of commercial art galleries in and around Cork Street.

As your paper says, this is an unrivalled concentration of world quality galleries in a small area. I believe that this concentration is an important factor in the galleries' global competitiveness. Furthermore, its presence, and that of the other specialist commercial activities that you cite, has been a major cause of Mayfair's attractiveness in the retail premises sector. In my opinion, it would be an irredeemable mistake to allow it to become a victim of that very success.

The Mayfair area is one of the most sought after commercial districts in the world and on a pure market basis, art galleries cannot compete with Big Schmutter, if you will allow.

Once scattered, the galleries would be more at risk. The global draw would in any case be much diminished. I'm sure dealers in the rue du Faubourg Saint Honoré, Fifth Avenue, Spiegelstraat, Frankfurter Allee, not to mention Quatar, Singapore & Hong Kong, would be rubbing their hands.

It must be one of the duties of a municipality is to defend it's key interests, in a perspective beyond decades, against shorter term mercantile interests. I submit that the preservation of commercial art activity in Mayfair is just such a key interest.

As a one time London resident and frequent visitor, I wish your proposal all good luck.

With thanks for your patience and most sincerely, I am

Keith Battye From: Georgiou, Kirk (RUST CONSTRUCTION) To: LDF Subject: Cork St Date: 08 February 2014 12:34:54

Ladies / Gentlemen,

I am just writing to record my support for the proposal to keep Cork St as a special area as it has so much to offer to many people, including my family, that appreciate wonderful art.

Regs, Kirk Georgiou From: Lucinda Bellm To: LDF Subject: SAVE CORK STREET Date: 05 February 2014 20:30:11

Please consider saving some of the spaces on Cork Street, otherwise it is history down the drainpipe.

Regards

-- Lucinda Bellm

City Planning 11th Floor Westminster City Hall 64 Victoria Street London SE1 6QP

5th February 2016

Dear Sir or Madam,

Re: Special Policy Areas and Policies Map Revision to the Westminster’s City Plan: Publication Draft

In response to the proposed Consultation stated above, I would like to register LAPADA’s support of the proposal to create Special Policy Areas in Mayfair and St James’s. The art and antiques trade is keen to press for the creation of these SPAs by Westminster Council so that the vibrant commercial and cultural character of this art-dealing district is not lost.

LAPADA, The Association of Art & Antiques Dealers, is the largest trade association of its kind in the UK. We represent some 550 art and antiques dealers, 500 in the UK, with a large concentration in London. Many of these dealers are based in Mayfair and St. James’s and it is our belief that this extraordinary concentration of top class dealers in a relatively small area is one of the reasons why the British art trade has been so successful. It is therefore of considerable concern to us that this concentration is now being put at risk by developers and we welcome the Council’s efforts to maintain the balance which defines these areas of London.

We have seen many long-standing businesses pushed out of ground-floor retail premises in this area and we strongly believe that the SPAs will go some way to preventing future losses in the art and antiques landscape.

LAPADA The Association of Art & Antiques Dealers 535 Kings Road, London, SW10 0SZ T: +44 (0)20 7823 3511 F: +44 (0)20 7823 3522 LAPADA Limited registered in England No.1168440. Registered Office: 29 Martin Lane, London EC4R 0AU

Since 2004 LAPADA has staged an annual art and antiques fair in Mayfair – first in Claridges, then , and finally Berkeley Square. We are pleased that we are able to offer our members the opportunity to engage with their clients in this prestigious area and the LAPADA Fair welcomes over 20,000 visitors, further enforcing the status of the area as an essential destination for international collectors of art and antiques.

I have attached an up-to-date map showing the clusters of our dealers with premises in and around the proposed areas of the SPA. Dealers not only within the boundaries, but also those in close proximity will all benefit from the creation of the SPAs, and all contribute to the special character of this area of London.

Yours sincerely,

Rebecca Davies Chief Executive

LAPADA The Association of Art & Antiques Dealers 535 Kings Road, London, SW10 0SZ T: +44 (0)20 7823 3511 F: +44 (0)20 7823 3522 LAPADA Limited registered in England No.1168440. Registered Office: 29 Martin Lane, London EC4R 0AU From: Hubert van den Bergh To: LDF Date: 04 February 2014 11:24:18 Attachments: image001.jpg

I support the idea for Cork Street as a SPA Hubert van den Bergh The Lazarus Partnership

From: Antony Penrose To: LDF Subject: Proposed development in Cork Street Date: 04 February 2014 19:33:00 Attachments: image001.png image002.jpg image003.gif image004.jpg

City Planning Delivery Unit Westminster City Council 11th Floor East, Westminster City Hall 64 Victoria Street London, SW1E 6QP 04 Feb. 14 Dear Sirs,

I understand there is a possibility of making Cork Street into a Special Policy Area in order to protect its unique and world famous heritage of art galleries.

In the 1930’s my father owned The London Gallery in Cork Street, and his lifelong friend Freddy Mayor was a few doors away with the Mayor Gallery. Between the two of them they were practically responsible for bringing Surrealism to Britain and for raising the profile of British modern art. This tradition continues today with many world famous galleries on Cork Street.

Please – the last thing we need is MORE fashion retail in this area. Please respect one of the factors that made London great in the 1930’s and has not stopped since.

Your sincerely

Antony Penrose Director, The Lee Miller Archives and The Penrose Collection

'Me. Myself. Naked’ - Museen Böttcherstrasse, Bremen, Germany. 19th October 2013 'Holbein to Hockney: 500 years of British Art' - Fundacion Juan March, Spain 5th October 2012 to 20th January 2014 'Artists make Faces' - Plymouth City Museum & Art Gallery, England 21st September to 7th December 2013 'WAR/PHOTOGRAPHY: Images of Armed Conflict and Its Aftermath - The Museum of Fine Arts, Houston Texas. 11 November 2012 to 3 February 2013 - The Annenberg Space for Photography, Los Angeles. 3 March 2013 to 27 May 2013 - Corcoran Gallery of Art 29 June 2013 to 29 Septmber 2013 - Brooklyn Museum of Art 8 November 2013 to 2 February 2014 MAN RAY - Mjellby Konstmuseum, Sweden. 15 June 29th September 2013 - Oregaard, Copenhagen, Denmark. 10th October to 9th February 2014 - Millesgarden, Stockholm, Sweden. 22th February to 8th June 2014 BRITISH ARTISTS AND THE SPANISH CIVIL WAR: CONFLICT AND CONSCIENCE -Pallant House, Chichester October 2014 to February 2015 LEE MILLER: WOMEN AT WAR - Imperial War Museum, London. 7th October 2015 to 31 Jan 2016

All Lee Miller material, works and photographs are © Lee Miller Archives, England 2013. All rights reserved. All Roland Penrose material, works and photographs are © Roland Penrose Estate, England 2013. All rights reserved

From: Alex Corcoran To: LDF Subject: Special Policy Area (SPA) for Art Dealers in Mayfair Date: 30 January 2014 15:57:18

To whom it may concern:

I’m writing to express my support for the campaign to create a Special Policy Area for Art Dealers in Mayfair. Having had our gallery, in its different manifestations, in the area for over a century and watching, with trepidation, the decline in the number of similar businesses in recent years; I think it is now extremely important that something be done to protect this unique industry in its spiritual home before all is lost. I am wholeheartedly behind this policy and can only see it's creation as being beneficial to the area and to London as a whole.

Yours faithfully,

ALEXANDER M. D. CORCORAN

LEFEVRE FINE ART LIMITED. 31 BRUTON STREET, LONDON W1J 6QS, UNITED KINGDOM

Www.lefevrefineart.com

Important: This message is intended for the use of the person(s) ("the Intended Recipient") to whom it is addressed. It may contain information which is privileged and confidential within the meaning of applicable law. Accordingly dissemination, distribution, copying or other use of this message or any of its contents by any person other than the Intended Recipient may constitute a breach of civil or criminal law and is strictly prohibited. If you are not the Intended Recipient please contact the sender as soon as possible. All reasonable precautions have been taken to ensure no viruses are present in this E-mail. As no responsibility can be accepted for loss or damage arising from the use of this E-mail or attachments we recommend that you subject these to your virus checking procedures prior to use.

______This email has been scanned by the Symantec Email Security.cloud service. For more information please visit http://www.symanteccloud.com ______From: Renate Nahum To: LDF Subject: Destruction of Cork Street Date: 04 February 2014 10:46:33

City Planning Delivery Unit Westminster City Council 11th Floor East, Westminster City Hall 64 Victoria Street London, SW1E 6QP

Dear Sirs – please consider making Cork Street (and other streets in the Mayfair Area) a Special Policy Area (S.P.A) for Art Galleries. Sadly this traditional area has been, and still is, turned into nothing but a clothes shopping area for people with no cultural interests or sensitivities and London is losing an important historic area that attracts many international visitors interested in the arts. This, generally well healed, i.e. business producing, group will be lost to cities like Paris in New York where the relevant infrastructure is retained, or even created specially. Yours sincerely

Renate & Peter Nahum Peter Nahum . Renate Nahum . Agency (The Leicester Galleries) 5 Bloomsbury Square (On Bloomsbury Way) London WC1A 2TA

www.leicestergalleries.com

LEGAL NOTICE Unless expressly stated otherwise, this message is confidential and may be privileged or otherwise protected from disclosure. It is intended for the addressee(s) only. Access to this E-mail by anyone else is unauthorized. If you are not an addressee, any disclosure, dissemination, distribution or copying of the contents of this E-mail or the information herein or any action taken (or not taken) in reliance on it is unauthorized and may be unlawful. If you are not an addressee or have received this E-mail in error, please immediately inform the sender, delete this message from all mailboxes and empty from your trash, and destroy all copies.

This communication is for informational purposes only. It is not intended as an offer or commitment for any financial transaction, except as otherwise expressly stated therein. All business terms and conditions, data and other financial information are not warranted as to completeness or accuracy and are subject to change without notice. Any comments or statements made herein do not necessarily reflect those of The Leicester Galleries or its affiliates.

From: Leigh Gregson To: LDF Subject: SPA for Mayfair / Cork St Date: 04 February 2014 10:32:31

Dear Sir / Madam,

It has come to my attention that you are in the process of placing an SPA upon Mayfair focussed on and around on Cork St.

As an ex-resident of London I would wholeheartedly agree with this.

This area with it's established reputation made possible by the nature of the businesses and how they are owned and run forms an integral part of the heart of London. This, in turn, leads to London maintaining and enhancing its international reputation.

It is said that 'like attracts like' and this is certainly true of businesses which cluster together for mutual benefit.

Then, by reputation, customers arrive and seek out the best of the best.

London thrives on business, but more than that it also has heritage which gives it a far grander place on the world stage than it would otherwise have.

Cork St is an important part of that heritage and the SPA will help to protect it and to ensure London continues to thrive.

Therefore, I urge you and your colleagues to place the SPA upon the area specified.

Regards,

Leigh

From: Lindy & David To: LDF Subject: Cork street Date: 04 February 2014 15:31:24

Please keep Cork Street a Special Policy Area (S.P.A) in order to make it a street for Art Galleries and stem the ever rising tide of fashion shops.

Sent from lindy From: on behalf of Lisa Corinne Davis To: LDF Subject: Save Cork Street Date: 10 February 2014 01:05:20

Dear Council members:

I am an American artist who had the opportunity of showing my work this past June on Cork Street in London. What an incredible street brimming with wonderful art galleries. I have been alerted to the fact that not unlike other lively art neighborhoods in the world, that Cork Street is at threat to be taken over by banal shops and condos. Surely London is big enough that such places have plenty of real estate opportunities elsewhere? Why spoil an important and unique street of art culture?

I am urging the Westminster Council to make Cork Street a Special Policy Area (S.P.A) in order to maintain it as a street full of Art Galleries and international culture. Prove that London is more forward thinking than many large cities where are art and culture are being driven out by another Gap. Please make the right choice!

Best,

Lisa Corinne Davis

-- From: Tim Razzall To: LDF Subject: Comments Date: 30 January 2014 15:51:47

Dear Sirs, I have read with interest your LDF Consultation Booklet No.4 concerning the City of Westminster’s planning policy for SPA’s in the borough. I am writing to support the approach outlined in this booklet and your efforts to maintain the character of this unique part of London, and in particular to protect Art Galleries which are particularly vulnerable to the commercial forces of multinational organisations. Yours faithfully, Lord Razzall From: Louis Tanner To: LDF Subject: Preseve Cork Street as an S.P.A. Date: 05 February 2014 18:20:02

London needs an area of high quality art galleries. This has traditionally been Cork St. Please preserve the area for that special purpose. Once scattered all over the cityart galleries and those that visit them loose out in terms of interest and sales.

Yours truly,

Louis & Linda Tanner From: To: LDF Subject: S.P.A Date: 04 February 2014 10:57:28

I support the idea of an SPA for galleries in Cork Street and in the West End. Best wishes, Louise Spence Sent from my BlackBerry® smartphone on O2 From: LTG (UK) To: LDF Subject: Cork Street Date: 04 February 2014 10:57:35

Hi,

Support the idea for the S.P.A.

From: To: LDF Subject: Proposed Special Policy Area for Mayfair Date: 11 February 2014 12:50:13

I am writing to express my support for Westminster Council's proposed detailed planning policy approach to the three interrelated Special Policy Areas (SPAs) of Savile Row, St. James and Mayfair and in particular the proposals for a new SPA for Mayfair, focussed on and around Cork Street.

Margaret Ellwood From: Martha Claire Tompkins To: LDF Subject: Support for the SPA Date: 04 February 2014 18:56:18

Dear Sir or Madame.

Please keep Mayfair and St James safe for Art Galleries, especially Cork Street. There are already far too many clothing boutiques in this world. London needs this area to stay as a bastion of creativity and higher minded endeavors.

I support the S.P.A.

Thank you , Martha Claire Tompkins From: Burrough Martin To: LDF Subject: Make Cork Street a Special Policy Area Date: 05 February 2014 15:28:22

Dear Sirs,

I write to urge the Westminster Council to make Cork Street a Special Policy Area (S.P.A) in order to make it a street for Art Galleries.

Yours,

Martin Burrough

------

------From: Martyn Gregory To: LDF Subject: Fwd: Mayfair Special Policy Area Date: 13 February 2014 15:59:57

Begin forwarded message:

From: Martyn Gregory < > Date: 11 February 2014 20:26:05 GMT+00:00 To: [email protected] Subject: Mayfair Special Policy Area

Dear Sirs/Madam,

As an art gallery of approximately 38 years in the St. James's district (SW1) I very much support the proposal in your consultation paper about creating a "Special Policy Area" in Mayfair to safeguard the world of Fine Arts and other small businesses which make up the character of this famous area. In my world, art dealing taking place in galleries and offices has been going on here for many generations and has attracted visitors from all around the world.

My worry is that brand name companies with a large number of retail outlets are obviously keen to get into popular and characterful areas and are prepared to pay unrealistically high rents for 'flagship' premises. Unfortunately estate agents and surveyors / valuers use these rents as a yardstick for rent reviews etc, that we in the art world fear will force us to leave. Most capital cities have 'an old quarter' which is popular with visiters and these special areas need preserving.

I am strongly in favour of your proposals for a Special Policy Area.

Yours sincerely,

Martyn Gregory

Martyn Gregory Gallery, 34 Bury Street, St. james's, London, SW1Y 6AU From: Maureen Jordan To: LDF Subject: Cork Street Date: 03 February 2014 22:02:34

Dear sirs,

I wish to keep Cork Street and the surrounding area for the Art Trade as it is today.

Yours sincerely Maureen Jordan

Email to [email protected]

Mayfair Special Policy Area

I am writing to support the proposal in your consultation paper to create a Special Policy Area in Mayfair to protect the future of art dealers there. I am very concerned about the current pressures which are forcing many art dealers out of the area and believe that this will be to the detriment of not only the art trade and the dealers concerned but to the long term economic health and special character of this part of London. I therefore strongly support your proposals to work with landlords to try to create some form of balance and enable art dealers to remain in this area.

Maureen Paley on behalf of Maureen Paley Ltd.

From: Meryl Rose To: LDF Subject: S.P.A. Cork Street Date: 06 February 2014 02:26:27

Dear Sirs,

I would like to express my support of the idea of assigning Cork Street the distinction of a designated area for art galleries. I travel to cities in many countries, and the fact is that many of those cities are losing the very things that make them worthy of a visit. I believe that it is shortsighted and wrong to allow the art galleries that have made Cork Street legendary to be forced out by retail operations that can be found in any minor city anywhere. These stores will come and go, as they always do, because in the end they are interchangeable. The art galleries are jewels that must be protected and cherished, and promoted with pride. If they are not, what is to differentiate Cork Street from any shopping mall ?

Sincerely,

Meryl Rose Massachusetts , USA

Sent from my iPad From: Carol Tee To: LDF Cc: Johnny Messum; David Messum; Andrea Gates; The Society of London Art Dealers Subject: Special Policy Area for Mayfair: Attn City Planny Delivery Unit Date: 31 January 2014 12:57:14

Dear Sirs,

I am writing on behalf of our company to confirm our complete support for Westminster Council's initiative for an SPA in Mayfair.

Messum's have had galleries in Mayfair and St. James's since 1974 and have been in Cork Street, where we currently occupy three galleries, since 1993.

Cork Street is about to have two new significant re-developments and along with our fellow dealers in Cork Street, we are relieved that the planning consent on these developments restricts ground floor retail space to Art and Antiquities.

Cork Street in particular has enjoyed a reputation for Art since the 1930s and the special character of the street has contributed to the rich tapestry of Mayfair and is similar in character to other areas such as St. James's and Savile Row, which I understand now benefit from SPA status.

We believe that SPA status benefits the general community (and ulitmately the general economic success of the whole district) by encouraging specialist uses which enhance the interest and attraction of a locality.

Yours faithfully, Carol Tee Managing Director Messum's Fine Art 8 Cork Street London W1S 3LJ T: +44 (0) 207 437 5545 F: +44 (0) 207 734 7018 www.messums.com

------This email and any attachments to it are confidential and intended solely for the individual or organisation to whom they are addressed. You must not copy or retransmit this e-mail or its attachments in whole or in part to anyone else without our permission. The views expressed in them are those of the individual author and do not necessarily represent the views of this Company.

Whilst we would never knowingly transmit anything containing a virus we cannot guarantee that this e-mail is virus-free and you should take all steps that you can to protect your systems against viruses. ------From: Michael Short To: LDF Subject: I support the S.P.A. for Mayfair and St.James Date: 04 February 2014 11:49:16

Dear Westminster Council,

I believe very strongly in retaining art galleries in Mayfair and St James - and in particular on Cork Street; I urge the Westminster Council to make Cork Street a Special Policy Area (S.P.A) in order to make it a street for art galleries and stem the ever-rising tide of fashion shops.

Thank you and kind regards,

Michael Short From: MTFA Office To: LDF Cc: Subject: Mayfair Special Policy Area Date: 11 February 2014 12:13:03

Mayfair Special Policy Area.

I am writing to support the proposal in your consultation paper to create a Special Policy Area in Mayfair to protect the future of art dealers there. I am very concerned about the current pressures which are forcing many art dealers out of the area and believe that this will be to the detriment of not only the art trade and the dealers concerned but to the long term economic health and special character of this part of London. I therefore strongly support your proposals to work with landlords to try to create some form of balance and enable art dealers to remain in this area.

Yours faithfully,

Michael Tollemache www.tollemache.co.uk

Michael Tollemache Fine Art 43 Duke Street, St. James's LONDON SW1Y 6DD

This e-mail and any attachments are confidential and may contain information that is privileged. If you are not the named recipient, or responsible for delivering the message to the named recipient, you must not disclose, distribute, forward, copy, store or use this e-mail or its attachments in any form. If you have received this communication in error, please accept our apologies and alert the sender by clicking REPLY. Please then immediately delete this message and any attachments from your systems. From: Mike Kerr To: LDF Subject: Mayfair and St James"s Local Plan and SPAs Date: 04 February 2014 09:59:58

Dear Sir

As a frequent visitor to the three SPA areas of Mayfair, St James's and Savile Row, designated in your local plan, I am fully in favour of all attempts to preserve their unique character and prevent their degradation by the incursion of dissimilar businesses.

I therefore support Westminster Council's detailed planning policy approach to strengthen the protection of these three areas of outstanding heritage.

I would be pleased to be kept up to date with progress made by the council on this issue.

Yours faithfully

M A Kerr From: Graca Rodriguez To: LDF Subject: SPA Date: 28 January 2014 13:37:22

Dear Sir

As an Art Gallery in London we are wring to voice our concern about the invasion into Mayfair non Art dealers. Abroad when we think of Art Galleries we think of Mayfair. Investors and Fashion designers can go to Picadilly or Knightsbridge where we think FASHION not ART. We would apreciate your taking up this idea and keep Mayfair for the Art World.

Yours faithfully

Monika Sprueth and Philomene Magers

M G Rodrigues

City Planning 11th Floor Westminster City Council 64 Victoria Street London SE1 6QP

Friday, 14 February 2014

Dear Sir/Madam,

REF: NEW WEST END COMPANY RESPONSE TO BOOKLET NO. 4 – MAYFAIR AND ST JAMES’S – DEVELOPING WESTMINSTER’S LOCAL PLAN AND THE COUNCIL’S PROPOSAL FOR A NEW SPA FOR MAYFAIR.

We support the Council’s commitment to protecting and enhancing the specialist uses and attractions contained in the SPAs in order to maintain and enhance London’s world leading status as the home to luxury retailing and luxury services.

We understand that the proposed SPA will focus on protecting existing art galleries and antiques traders, encouraging new art galleries to the area and encouraging new specialist retailers which offer products and services which are bespoke, unique, antique or limited edition.

We have a particular interest in the Mayfair area affected by the proposal, which includes Bond Street from Piccadilly to Grosvenor Street, Cork Street and a number of other streets which fall within the London Luxury Quarter.

The need to protect the art and specialist retail market in Mayfair is recognised by the retailers in the area, who understand the importance of a rich and diverse tenant mix which reflects a cultural and commercial heritage, and helps to distinguish it from other international luxury retail destinations.

There is also an awareness that with 98 property owners on Bond Street alone, and no one dominant landlord, it is currently difficult to influence the tenant mix, and some retailers have

1 become established on the street which might not be considered to be contributing to the commercial or cultural assets of the street.

The proposal should take into account the historical performance, success and longevity of other SPAs in Westminster.

As might be expected, there is some divergence of opinion between tenants and property owners. Property owners tend to support an open market with no policy intervention. They argue that SPAs can stifle innovation, artificially reduce rents, and drive future investment away from the area. There is also concern over the detailed wording in the document, and in particular around the definition of niche luxury and specialist retailers. Would, for example, a British fashion retailer which has one or two shops in London, but an extensive international franchise be considered to be a specialist retailers or an international brand? It has also been observed that the main ‘cluster’ for art galleries in Mayfair is on Cork Street. Bond Street itself has very few art galleries, and it is therefore difficult to protect that which no longer exists. Some argue that a commercial street such as Bond Street should be allowed to evolve and develop freely in response to market forces. Furthermore, that with the huge success of the art market in Mayfair and St James’s (estimated to be worth £8bn annually), there is no real need for protection.

With divergent views amongst our members it is not possible to give a definitive response to the SPA proposal. Whilst we agree with the principle of an SPA, in practical terms implementation will be difficult. We would suggest that the SPA should be restricted to the ‘cluster’ area around Cork Street, and should not extend into New Bond Street.

Some retailers would welcome a policy which restricted ‘inappropriate’ retailers from entering the market, but this would not be covered by the current SPA proposal for Mayfair.

With the development of a Masterplan for Bond Street, any restrictions on property usage may act as a deterrent to private investment, and therefore to the deliverability of the project.

Any significant changes of this type will take time and careful thought, and we would, therefore welcome further opportunities for consultation and comment prior to any new proposed SPA for Mayfair being included in the City Management Plan.

Yours faithfully,

RICHARD DICKINSON Chief Executive

2

From: Nicholas Dunbar To: LDF Subject: Cork Street Date: 04 February 2014 11:34:10

Dear Sir/Madam,

I would like to register my support for the idea of making Cork Street a Special Policy Area, in order to preserve the area's character.

Yours sincerely

Nicholas Dunbar From: Nicholas Maclean To: LDF Subject: Special Policy Area Date: 12 February 2014 10:54:05

Dear Councillor Davis,

Having previously worked for many years at Christie’s Auction House in London and New York, I set up a private Gallery and art dealership in St. George Street, London W1 in 2011. There is no doubt that our business relies heavily on the relatively higher concentration of other art dealers in this area together with the auction houses which attract collectors and their business to us over the calendar year.

I firmly advocate designating this area as a ‘Special Policy Area’ within London-to protect the very special attractions of the art world it exhibits over and above other London boroughs, all of which considerably enhance the economy of this City. Should the area become like every other city centre with luxury chains, the West End will lose its character, one of the main reasons visitors come to this part of London.

I know that I write the views of many other dealers and collectors, and I hope that you will be able to ensure that London remains the Capital of the Art World in Europe.

Many thanks,

Yours sincerely,

Nicholas

Nicholas Maclean From: Nigel To: LDF Subject: DRAFT Special Policy Area in Mayfair Date: 04 February 2014 09:03:12

Dear Sirs: I write about Westminster Councils DRAFT proposals for a Special Policy Area (SPA) in Mayfair and St James. As an enthusiastic art collector and Westminster resident and write to fully support the draft proposal to establish a SPA in Mayfair and St James. In the face of London property becoming “bag-able” assets we are in danger of losing (or at the very least diluting or displacing) trades that make London (and in particular Westminster) special. Without these special trades the City of Westminster will slowly towards being like any other major city – unremarkable and undifferentiated, save for iconic buildings. That cannot be good for promoting business or enhancing the richness of society. Best regards, Dr Nigel P Brown. Dr Nigel P Brown – From: Nigel King To: LDF Subject: Mayfair and St James, developing Westminster"s Local Plan Date: 04 February 2014 18:54:55

Dear Sirs,

Your ref: Mayfair and St James, Developing Westminster's Local Plan

I should like you to know that I am in wholehearted agreement that Mayfair in general and Cork Street, in particular, offer both Westminster and the City of London an extremely valuable asset within the international art community. I know from personal, first hand experience that many foreign collectors and enthusiasts alike deem it to be an integral part of this small, vibrant community of galleries. Every effort should be made to protect its identity and to maintain it thus for the future.

Yours faithfully,

Nigel King

Nigel King From: Douglas Gee To: LDF Subject: MAYFAIR & ST JAMES?S DEVELOPING WESTMINSTER?S LOCAL PLAN Date: 04 February 2014 08:55:21 Attachments: ATT00001.gif ATT00002.jpg Mayfair & StJamess FINAL for publication.pdf

Douglas Gee Green Farm Barn Chalvington Road Chalvington East Sussex BN27 3TB

4th February 2014

Dear Councillor Robert Davis DL,

I am delighted to read of the The City Council's commitment to protecting and enhancing the specialist uses and attractions contained in the Special Policy Areas (SPAs), in particular Savile Row, St James's and Mayfair. It is wholly appropriate that such a unique economic and social environment be formally acknowledged and that steps be taken to safeguard its future. Nowhere is the rich history and tapestry of our City more evident than in these SPA areas. Once lost, such an environment would be impossible to recreate.

The concentration of niche outlets and their contribution to our economy (and global market leadership in many sectors) is unparalleled. Their value extends way beyond the employment provided, revenue generated and contribution in taxes to the Treasury. Many tourists both from within England and overseas journey to this part of London specifically to witness the unique character and function of the different streets and the retail outlets contained in the SPA areas,

I would like to add my full support to the Council’s proposed detailed planning policy approach, with the objective of protecting the integrity and history of these SPAs for future generations.

Yours sincerely,

______Douglas Gee | Senior Vice President | Corporate and Institutional Services 50 Bank Street, Canary Wharf, London, E14 5NT | phone

Please visit northerntrust.com

CONFIDENTIALITY NOTICE: This communication is confidential, may be privileged and is meant only for the intended recipient. If you are not the intended recipient, please notify the sender ASAP and delete this message from your system.

IRS CIRCULAR 230 NOTICE: To the extent that this message or any attachment concerns tax matters, it is not intended to be used and cannot be used by a taxpayer for the purpose of avoiding penalties that may be imposed by law. For more information about this notice, see http://www.northerntrust.com/circular230

The Northern Trust Company. Incorporated with limited liability in the U.S. as an Illinois banking corporation under number 2016. Registered office: 50 South LaSalle Street, Chicago, Illinois 60603, USA. UK establishment number BR001960 and UK office at 50 Bank Street, Canary Wharf, London E14 5NT.

Northern Trust Global Services Limited. Registered in England & Wales under number 4795756. Registered office: 50 Bank Street, Canary Wharf, London E14 5NT. Authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority.

Northern Trust Global Investments Limited. Registered in England & Wales under number 3929218. Registered office: 50 Bank Street, Canary Wharf, London, E14 5NT. Authorised and regulated by the Financial Conduct Authority.

Northern Trust Management Services Limited, registered in England & Wales under number 4794949, and The Northern Trust Company UK Pension Plan Limited, registered in England & Wales under number 2902686, both with a registered office at 50 Bank Street, Canary Wharf, London, E14 5NT.

P Please consider the environment before printing this e-mail.

From: Olivia Dawson To: LDF Subject: S.P.A Cork Street Date: 04 February 2014 10:58:21

I support the idea of an S.P.A. for Cork street and surrounding area. Please save this important art district of London.

Olivia Dawson From: Georgina Rumbellow To: LDF Subject: Support to make Cork Street a Special Policy Area Date: 04 February 2014 14:10:31 Importance: High

To Whom it May Concern:

I am writing to you to support the idea for the S.P.A in the Cork Street and St James area.

Many thanks,

Georgina Rumbellow

ORDOVAS

25 SAVILE ROW LONDON W1S 2ER T +44 (0)20 7287 5013 F +44 (0)20 7734 2286 WWW.ORDOVASART.COM From: Info To: LDF Subject: Special Policy Area Date: 11 February 2014 12:44:00

Sirs,

I write to thank Westminster Council for their interest in the SPA initiative and to endorse the idea that businesses that are historically and culturally important to the Mayfair and St. James’s district should be afforded some protection from predatory encroachment by international luxury brands and overseas investment in property development.

Any community needs a balance of business, both office and retail, that reflects social aspirations. By way of example the changes that have occurred in the Fulham Road and Westborne Grove over the last ten years have forced out small independent businesses leaving a community wasteland where nothing can be purchased for miles around apart from clothing.

I look forward to keeping abreast of any developments and once again thank you for considering these issues.

Yours faithfully,

Stephen Paisnel Director

Paisnel Gallery 9 Bury Street St James's London SW1Y 6AB

Tel: 020 7930 9293 Fax: 020 7930 7282 Website: www.paisnelgallery.co.uk

This email and any attachments to it may be confidential and are intended solely for the use of the individual to whom it is addressed. Any views or opinions expressed are solely those of the author and do not necessarily represent those of Paisnel Gallery. You must neither take any action based upon its contents, nor copy or show it to anyone. Please contact the sender if you believe you have received this email in error.

From: Polly Bielecka To: LDF Subject: Mayfair Special Policy Area Date: 11 February 2014 12:18:32

Mayfair Special Policy Area

I am writing to support the proposal in your consultation paper to create a Special Policy Area in Mayfair to protect the future of art dealers there. I am very concerned about the current pressures which are forcing many art dealers out of the area and believe that this will be to the detriment of not only the art trade and the dealers concerned but to the long term economic health and special character of this part of London. I therefore strongly support your proposals to work with landlords to try to create some form of balance and enable art dealers to remain in this area.

Yours faithfully,

Polly Bielecka

Polly Bielecka Gallery Director Pangolin London Sculpture Gallery

CURRENT EXHIBITION: Pangolin London Sculpture Showcase Until 22nd February

A fully illustrated catalogue is available on request.

PANGOLIN LONDON Kings Place 90 York Way London N1 9AG Tel: 020 7520 1480 www.pangolinlondon.com

Please save paper and think before you print Disclaimer: This e-mail is confidential to the ordinary user of the e-mail address to which it was addressed. If you are not the intended recipient, please notify the sender immediately on (44) 20 75201480 and delete the message from all locations in your computer. You should not copy this e-mail or use it for any purpose, or disclose its contents to any person: to do so may be unlawful. E-mail is an informal method of communication and is subject to possible data corruption, either accidentally or on purpose. Pangolin London is unable to exercise control over the content of information contained in transmissions made via the internet. For these reasons it will normally be inappropriate to rely on information contained on e-mail without obtaining written From: To: LDF Subject: Cork Street Date: 04 February 2014 11:57:37

Dear Sirs I fully and wholeheartedly support the idea of the S.P.A. for CORK Street. The street is an iconic part of London and should be protected. Yours Sincerely

Pascal Sernet From: Patricia Engelhart To: LDF Date: 04 February 2014 19:43:04

City Planning Delivery Unit Westminster City Council 11th Floor East, Westminster City Hall 64 Victoria Street London, SW1E 6QP

Dear Sir, Madam

We would like to retain Art Galleries in Mayfair and St James's- and in particular Cork Street.

We would urge you to please make Cork Street a Special Policy Area (S.P.A) in order to make it a street for Art Galleries and stem the ever rising tide of fashion shops.

Thank you for your consideration

Patricia Engelhart

Local Resident

From: Philip Rylands To: LDF Cc: "Info" Subject: Cork Street Date: 04 February 2014 10:57:45

Dear Sirs/Madams—I write to remark that Peggy Guggenheim’s career in contemporary art historically had its origins when she operated a gallery at 30 Cork Street from 1938-39, known as Guggenheim Jeune—a gallery that did much to further the cause of modern art in Britain together with the Mayor Gallery and Roland Penrose’s neighboring London Gallery. Peggy Guggenheim gave Vasily Kandinsky his first exhibition in England for instance— Michael Sadleir wrote an introduction to the catalogue and out of this show came the gift of an early Kandinsky to the Tate Gallery—now one of the treasures (and the only painting of its kind) of Tate Modern. The show traveled in the provinces. Peggy Guggenheim also gave John Tunnard his first exhibition in Guggenheim Jeune (thanks to which this great British artist without an international reputation is on display in one of the Guggenheim museums). And one could go on with many other instances. Guggenheim Jeune forms part of the cultural history of London between the wars and a part of one of the great stories of collecting and patronage in the 20th century.

Philip Rylands ______Philip Rylands Director, Peggy Guggenheim Collection Foundation Director for Italy 701 Dorsoduro 30123 Venezia Italy

======

Le informazioni contenute in questo documento sono riservate e confidenziali.Il loro utilizzo e' consentito esclusivamente al destinatario del messaggio, per le finalita' indicate nel messaggio stesso. Qualora Lei non fosse la persona a cui il presente messaggio e' destinato, La invitiamo ad eliminarlo dal Suo Sistema ed a distruggere le varie copie, dandocene gentilmente comunicazione all'indirizzo [email protected]. Ogni utilizzo improprio e' contrario ai principi del D.lgs 196/03 ed alla legislazione europea (Direttiva 2002/58/CE).

This e-mail may contain information that is confidential, privileged or otherwise protected from disclosure. Use of such information is exclusively reserved to the recipient of this e-mail and for purposes thereof. If you are not an intended recipient of this e-mail and any attachments contained therein, do not duplicate or redistribute it by any means. Please promptly delete it from your system and notify the sender at the following address: [email protected] that you have received it in error. Unintended recipients are prohibited from taking action on the basis of the information contained in this e-mail for purposes of Italian and European Union laws respectively (D.lgs 196/03 and Directive 2002/58/CE).

======From: Penny To: LDF Subject: Cork Sr SPA Date: 06 February 2014 09:13:52

Please make Cork Street a Special Policy Area (S.P.A) in order to make it a street for Art Galleries and stem the ever rising tide of fashion shops. This is such a valuable area for all visitors and Londoners alike. Otherwise it becomes just another dull, characterless area indistinguishable from other capitals.

Penny Burrougj

Sent from my iPhone From: Pernille Ahlstrom To: LDF Subject: Mayfair SPA Date: 11 February 2014 12:53:53

Dear Sirs,

Having perused your consultation booklet, I fully support your objective of confirming and further developing this unique and important area of the West End as an SPA.

Yours,

Pernille Ahlström City of Westminster Guide Parliamentary Guide

From: peter dockley To: LDF; Subject: Cork St Date: 04 February 2014 11:17:05

Westminster Council

I am writing to urge you to keep Cork St as a centre for the arts represented by the wonderful diversity of Art Galleries that have their premises there. I understand that the area can be designated as an SPA, a Special Policy Area, which would protect it's current status and identity as a hub of artistic activity. This has taken many years to build up and I feel it would be an incalculable loss for it to be turned over to yet more fashion shops, offices and flats for wealthy foreigners who would seldom stay there.

Let's please maintain the colourful character of the area.

Yours sincerely.

Peter Dockley From: Peter English To: LDF Subject: Your plans for Mayfair and contiguous areas. Date: 04 February 2014 10:48:40

I wholeheartedly support your plans for these most important areas of Central London. Peter English,

Sent from my iPad From: Harry Chilton To: LDF Subject: Mayfair and St James"s SPA Date: 04 February 2014 08:44:31

Dear Sirs,

I am writing to show my support for the proposed SPA plan in Mayfair. Whilst I am currently a foreign resident, I am British and thoroughly enjoy spending time in Mayfair where I see my art dealer, wine dealer and tailor. I think it is very important to maintain Mayfair as a balanced but rich source of the “best of British” and not just the domain of flagship shops of expensive fashion retailers.

Yours, Harry Chilton

Petredec Limited c/o Petredec SAM Ermanno Palace 27, Boulevard Albert 1er 98000 Monaco

www.petredec.com

This email and email communication are subject to the terms and conditions available at http://www.petredec.com/disclaimer.shtml.

From: To: LDF Subject: Special Policy Area (S.P.A) Date: 06 February 2014 15:30:57

Hello, I wish to register my support for the Cork Street as a Special Policy Area (S.P.A) suggestion made by the galleries of Cork Street.

It has been a world class venue/street for art in the UK for decades.

I have been a customer and exhibitor since my time as a student in the 1960's. Cork Street Galleries have served a major role in making London the art capital of the world.

PHILIP O'REILLY NDD DFA

Philip O'Reilly

COLOUR GROUP[GB] & AIC & OMNIBUS Celebrate International Colour Day 21 MARCH 2014 at Omnibus, 1 Northside, Clapham Common, London SW4 0QW

No 'docx' files please! From: Paulina Kolczynska To: LDF Subject: In support of the retaining Art Galleries at Cork Street Date: 12 February 2014 11:59:47

Dear Sir/Madam:

The Galleries at Cork Street has been not only an important destiny, landmark but also source of professional contacts assembled in a notable place in London.

It is crucial to retain such important assembly of the galleries in this historic place and also notable place for business and business meetings.

We hope that you will make the right decision.

Paulina Kolczynska PK Fine Art Appraisals Inc. 1570 First Avenue, Apt. 5A New York, NY 10028

Representations to the City of Westminster’s Local Plan Booklet No.4 “Mayfair & St James’s”

On behalf of the Pollen Estate

Representations to the City of Westminster’s Local Plan Booklet No. 4 “Mayfair & St James’s”

On behalf of The Pollen Estate

HJWB/SRO /J7089 13 February 2014 72 Welbeck Street London W1G 0AY Tel. +44 (0)20 7493 3338 © copyright reserved 201 3 Gerald Eve LLP www.geraldeve.com

Contents Page Appendices

1 Introduction 3 A. Proposed Cork Street SPA Area 2 Planning Policy within the B. Art Galleries in Westminster and St Context of Market Change 6 James’s/Mayfair 3 Review of Special Policy Areas 8 4 The Evolving Art and Antiques C. Deloitte letter to Westminster City Council, 23 March 2012 (and associated Markets 13 appendices) 5 The Role of the Pollen Estate in Supporting the Art Market in Mayfair 21 6 Draft Policy 2.4: Mayfair SPA 23 7 Suggested Policy Text – Mayfair SPA 29 8 Savile Row – Past, Present and Future within the Context of Change 30 9 The Role of the Pollen Estate in Supporting Tailoring Uses in Savile Row 34 10 Draft Policy 2.6: Savile Row SPA 36 11 Suggested Policy Text – Savile Row SPA 46 12 Summary and Conclusions 48

© copyright reserved 2013 Gerald Eve LLP Page 2

1 Introduction

1.1 This submission responds to the public consultation on Booklet No. 4 – Mayfair and St James’s, part of the City of Westminster’s development of its Local Plan. As a significant landowner in Mayfair, the Pollen Estate has a particular interest in the development of these policies which will guide development in the area. This response makes representations to the following draft policies:-

a) Policy 2.4 – Mayfair Special Policy Area; and

b) Policy 2.6 – Savile Row Special Policy Area.

1.2 The ‘Mayfair’ area, including Cork Street and New Bond Street, is proposed to be designated as a new Special Policy Area (SPA). This response concerns the designation of the SPA and the proposed Policy wording.

1.3 Savile Row is designated as a SPA in Westminster’s City Plan: Strategic Policies (2013). The SPA seeks to protect and promote the tailoring industry. This response makes comments on the draft Policy wording guiding development within the SPA.

London’s ‘Luxury Quarter’

1.4 The majority of Pollen Estate’s properties fall within the London Luxury Quarter, a network of 42 streets identified by the New West End Company and the Heart of London Business Alliance. The area of streets and arcades stretches from St James’s in the south to Bond Street tube station in the north, to Mount Street to the west and Savile Row to the east 1.

1.5 This Quarter is estimated to attract expenditure of circa £3bn retail spend per annum on luxury branded products 2. Within the Luxury Quarter there is a wide range of choice for consumers, branching out from the traditional retail offering. This includes leading office accommodation, high end residential, world renowned cultural and

1 Jones Lang La Salle IP, Inc (2012), The Rise and Rise of London’s Luxury Quarter 2 Heart of London Business Alliance, London Luxury Quarter (viewed online at http://www.heartoflondonbid.co.uk/positioning-and-promoting/london-luxury/, 17 January, 2014)

© copyright reserved 2013 Gerald Eve LLP Page 3

arts facilities, excellent hotels, fine restaurants and exclusive private member clubs and casinos 3.

1.6 The number of High Net Worth Individuals (HNWIs) across the globe rose by 60% between 2000 and 2011 to 11 million. This increase in HWNIs has led to a much greater spend on luxury goods, including art 4. It is from these HNWIs that those businesses within the London Luxury Quarter are seeking business. The number of consumers coming to the area looks set to increase further with the completion of Crossrail in 2018 5.

1.7 Jones Lang La Salle’s report on the London Luxury Quarter explains that the city is a top destination for many foreign visitors due to its “diverse DNA” 6. The Pollen Estate firmly believes that its properties across Mayfair, in Cork Street and Savile Row in particular, contribute greatly to this diverse DNA of the Quarter. Both Savile Row and the Mayfair area have unique characteristics which the Estate recognises are valuable assets as they attract custom from all over the world.

1.8 It is (and has always been) in the Estate’s best interests to ensure that these areas are enhanced and promoted internationally for their respective trades. This will not only benefit the surrounding properties, but also the wider Luxury Quarter, as well as the rest of London itself.

The Pollen Estate

1.9 It is within this context of the Luxury Quarter that the Pollen Estate wishes to engage constructively with the City Council and relevant stakeholders to ensure the best route forward for its activities in and around Cork Street and Savile Row. The Estate is seeking to promote these activities to enhance the London Luxury Quarter.

1.10 The Pollen Estate dates back to 1812 and was originally the property of Reverend George Pollen. The Estate today comprises 43 prime freehold properties, totalling 60,108 sqm in Mayfair, primarily in New Bond Street, Clifford Street, Cork Street,

3 Jones Lang La Salle, The Rise and Rise of London’s Luxury Quarter 4 McAndrew, C., TEFAF (2013), The Global Art Market, with a focus on China and Brazil , p 65 5 Adler, C. London Luxury Quarter, Heart of London Business Alliance (2013), Mayfair & St James: Art and Jewellery in a Global Powerhouse , p 8 6 Jones Lang La Salle, The Rise and Rise of London’s Luxury Quarter , p 4

© copyright reserved 2013 Gerald Eve LLP Page 4

Savile Row, Old & New Burlington Streets and Maddox Street.

1.11 As a significant landowner on Savile Row, the Estate is actively involved with the Savile Row Strategic Group which is a forum between Westminster City Council (the

City Council) and representatives of the bespoke tailoring industry that seeks to promote and enhance this specialist industry.

1.12 The Pollen Estate is also fully committed to enhancing the specialist activities that are located in the proposed Mayfair SPA. As with Savile Row, the Estate wishes to cooperatively engage with the City Council and relevant stakeholders to enhance and promote Mayfair as part of the London Luxury Quarter.

1.13 The Estate is fully committed to ensuring that these areas continue to act, and are enhanced, as individual beacons of global excellence in their respective trades and economies.

© copyright reserved 2013 Gerald Eve LLP Page 5

2 Planning Policy within the Context of Market Change

2.1 Global trends are constantly imposing change on to markets and industries. Planning policy needs to be able to respond to these changes and create an environment where industry and businesses can thrive.

National Planning Policy

2.2 The National Planning Policy Framework (NPPF) came into force in March 2012 and sets out the guiding principles for planning and development in England.

2.3 The NPPF primarily aims for development to be sustainable, and states that the presumption in favour of sustainable development should be seen as a “golden thread running through both plan-making and decision-taking” 7. ‘Sustainable development’ comprises 3 threads: economic, social and environmental. So that planning does “not act as an impediment to sustainable growth…significant weight should be placed on the need to support economic growth through the planning system” 8.

2.4 This focus on supporting economic growth is a key theme throughout the NPPF and indeed in recent Government planning reforms. In September 2012, the Secretary of State for the Department for Communities and Local Government declared that the Government’s “number one priority is to get the economy growing” by supporting local economic growth 9.

2.5 The NPPF follows this theme and states that local planning authorities should “plan proactively to meet the development needs of business and support an economy fit for the 21 st century” 10 . This involves not over-burdening business with over-regulated planning policies and addressing the potential barriers to investment 11 . Plans should be flexible and allow a “rapid response to changes in economic circumstances ”12 .

7 Department for Communities and Local Government (2012), National Planning Policy Framework , paragraph 14 8 Department for Communities and Local Government, National Planning Policy Framework , paragraph 19 9 Pickles, E (6 September 2012), Housing and Growth 10 Department for Communities and Local Government, National Planning Policy Framework , paragraph 20 11 Department for Communities and Local Government, National Planning Policy Framework , paragraph 21 12 Department for Communities and Local Government, National Planning Policy Framework , paragraph 21

© copyright reserved 2013 Gerald Eve LLP Page 6

London Planning Policy

2.6 The London Plan (2011), subsequent Revised Early Minor Alterations (2013) and emerging draft Further Alterations (2014) set out the Mayor’s planning policies for the capital. The Mayor’s vision for London is to “excel among global cities” . One of the strategic objectives for achieving this aim is that London must be “an internationally competitive and successful city with a strong and diverse economy” 13 .

2.7 The 2020 Vision, published by the Mayor in 2013, sets out the Mayor’s ambition for London. He summarises the aim as being: “to lengthen the current (and necessarily precarious) lead of London as the financial, commercial, cultural, artistic, media, educational, scientific and innovation capital of the world.” 14 The Mayor is clearly stating that London must remain open to the world and open to investment.

Local Planning Policy

Westminster’s City Plan: Strategic Policies

2.8 Westminster’s City Plan: Strategic Policies (the City Plan) was adopted in November 2013 and sets out overarching planning policies for Westminster.

2.9 One of the City Plan’s Strategic Objectives is for Westminster to “accommodate sustainable growth and change that will contribute to enhancing London’s role as a sustainable world class city, including its international business, retail, cultural and entertainment functions within the Central Activities Zone” 15 .

2.10 Policy S6 encourages commercial growth within the Core Central Activities Zone (CAZ) and recognises the contribution which Westminster makes to London’s world city status. The Core CAZ is described as being “the centre of commercial life and heart of business in London.” 16

13 The Greater London Authority (2011), The London Plan , p 32 14 The Mayor of London (2013), 2020 Vision , p 7 15 Westminster City Council (2013), City Plan: Strategic Policies , Strategic Objective 1, p 20 16 Westminster City Council, City Plan , p 45

© copyright reserved 2013 Gerald Eve LLP Page 7

3 Review of Special Policy Areas

3.1 In creating new, or retaining existing, SPAs, it is important to consider what the long- term implications of such a designation are likely to be, in practice, particularly bearing in mind the actual behaviours of businesses, organisations and markets over time.

3.2 The City of Westminster has been associated with a wide range of SPAs over many years and it is instructive to assess the experience which can be drawn from these.

Whitehall and St James’s

3.3 This SPA was designated in the City of Westminster District Plan, adopted in April 1982, to protect Government and allied uses in the Whitehall/St James’s area and also national and cultural institutions, including the headquarters of charitable and voluntary organisations serving a national or international role. This SPA was abandoned, and not brought forward into the Unitary Development Plan (UDP), adopted in July 1997.

3.4 Yet it is clear that Government and allied uses have continued to flourish in the area. Equally, as Government has necessarily sought retrenchment and adaptation of the public estate, there has been substantial change in the nature and use of buildings by Government and allied uses.

3.5 This has been in the long term public interest.

3.6 In the 2013 City Plan, the St James’s SPA seeks to protect private members’ clubs, art galleries and ‘niche’ retail. Protection is no longer offered to Government and allied uses, and for national and cultural institutions, through a SPA.

Belgrave Square

3.7 The Belgrave Square SPA was designated in 1982 to protect headquarters of charitable and voluntary organisations serving a national or international role. The City Council promoted the continuation of this SPA into the deposit draft of the UDP in 1991.

© copyright reserved 2013 Gerald Eve LLP Page 8

3.8 Grosvenor undertook detailed analysis of the occupational trends of these organisations, the suitability of buildings for such occupiers and the character of their needs, leading to evidence to the public inquiry that the SPA should not be taken forward. The Inspector accepted that evidence and recommended that the Belgrave Square SPA be deleted. As a result, it was not carried forward into the UDP adopted in 1997.

Queen Anne Street

3.9 The Queen Anne Street SPA was designated in 1982 to protect professional offices and cultural and learned institutions.

3.10 The UDP adopted in July 1997 abandoned the protection of professional offices and continued a permissive policy for cultural and learned institutions and seeking to prevent the displacement of such uses.

3.11 The designation was not carried forward into the UDP adopted in January 2007.

Portland Place

3.12 In 1982, diplomatic and allied uses, headquarters and professional institutions and cultural and learned institutions and professional offices were protected.

3.13 This approach was continued in 1997.

3.14 By 2007, the revised UDP prevented the loss of institutional uses in the Portland Place SPA. Diplomatic and allied uses were no longer protected per se. The reference to professional offices was deleted.

3.15 The 2013 City Plan continues to protect institutional uses around Portland Place (Policy S2).

© copyright reserved 2013 Gerald Eve LLP Page 9

Temporary Office Areas

3.16 These areas were designated over a number years in the post war period, culminating in the final group of temporary office permissions being due to expire, principally, in 1990. Whilst a significant proportion of floor space reverted to residential use, a substantial proportion continued, by agreement, in office use.

3.17 In fact, since 1990, many of these buildings have subsequently reverted to residential use in any event.

East Marylebone

3.18 The 1982 Plan, preceding the 1987 Use Classes Order, protected industrial floor space, including specific industrial activities.

3.19 Following the introduction of the 1987 Order, a Light Industrial SPA was designated, preventing the displacement of industrial activities which contribute to the character and function of the area.

3.20 This covered a wide area, from East Marylebone to Soho and Covent Garden and areas between Regent Street and Bond Street.

3.21 In the 2007 Plan, this was refined to distinguish between a reduced East Marylebone SPA and a Creative Industries SPA.

3.22 Within the Creative Industries SPA, proposals would not be supported where this would result in the loss of industrial activities which contribute to the character and function of the area.

3.23 The Strategic Policies of the City Plan, adopted in November 2013, maintained the East Marylebone SPA but reduced the boundary.

3.24 The 2013 City Plan also created the Savile Row SPA (tailoring) (Policy S2), which was created from a small part of the former Creative Industries SPA.

© copyright reserved 2013 Gerald Eve LLP Page 10

Arts, Culture and Education

3.25 An Arts, Culture and Education SPA was created in the 2007 Plan, around the Albert Hall and Imperial College, where the loss of arts, culture and educational uses was resisted.

3.26 This SPA has not been brought forward into the 2013 City Plan.

3.27 This protection for these buildings was transferred from a SPA to Policy S27 in the 2013 City Plan, which seeks to protect buildings and uses of international and national importance, including centres of excellence for higher education and world- famous arts and cultural institutions.

Harley Street

3.28 The protection and support for medical facilities in Harley Street have been continuous since 1982 and is carried forward into the 2013 City Plan.

Analysis

3.29 This analysis demonstrates a number of factors:-

a) The character and function of an SPA can change very substantially over time, notwithstanding the SPA designation;

b) The changes within SPAs ultimately tend to be driven by markets and/or regulation;

c) Those SPAs which have stood the test of time are those where there is an effective long-term alignment with the needs of occupiers, suitability of property and the global markets within which businesses operate;

d) Many uses that were actually protected in the past have sustained themselves entirely effectively irrespective of designation. For example, there are similar uses within and outside the SPAs or, indeed, previously protected uses without any SPA in place at all.

© copyright reserved 2013 Gerald Eve LLP Page 11

3.30 Thus, in designating an area for an SPA, and in formulating land use policy within it, it is important to make sure that there is a clear and realistic long-term rationale underlying such designations. There also needs to be an appropriate framework of development management policies.

© copyright reserved 2013 Gerald Eve LLP Page 12

4 The Evolving Art and Antiques Markets

4.1 The art and antiques market has evolved in recent years, due to a number of global forces changing where art is bought, what art is bought, how art is bought and why art is bought.

4.2 The size of the art and antiques market has more than doubled over the last 25 years and since the 1990s has seen rapid change and expansion. Figure 1 shows the change in sales in the Global Art Market between 1990 and 2011.

Figure 1: Sales in the Global Art Market 1990-2011 (Source: Arts Economics (2012) with data from Artnet and ASI, TEFAF cited in McAndrew (2012) p65)

4.3 This graph demonstrates how the art and antiques market has responded to global economic changes. It shows 1990 as being a peak of several years of growth at the end of the 1980s, followed by a crash in 1991 which was caused by economic recession 17 . Between 1991 and 2007, the market grew by 575% 18 . The market dipped again in 2008/2009, with sales in the US and UK dropping 41% and 55% respectively 19 . In 2010 the market recovered, driven mainly by a strong recovery of sales in the US as well as continued growth in China, whilst European growth has been slower 20 . In 2012, the market contracted due to slowing economic growth and continuing uncertainty in the global economy 21 . The change of the market in line with

17 McAndrew, C., TEFAF (2012), The International Art Market in 2011: Observations on the Art Trade Over 25 Years , p 64 18 McAndrew, The International Art Market in 2011 , p64 19 McAndrew, The International Art Market in 2011 , p68 20 McAndrew, The International Art Market in 2011 , p68 21 McAndrew, The Global Art Market , p13

© copyright reserved 2013 Gerald Eve LLP Page 13

global economic trends clearly demonstrates how linked the art market is to global economic forces.

Trends – Where Art is Bought

4.4 This period has also seen a major change in where art and antiques are being sold and bought. Increasing globalisation has brought new players to the market and changed which country leads the art market trade.

4.5 In 2007, China became the third largest art market overtaking France. Then in 2010, with a 23% share, China overtook the UK which has long been in second place next to the US 22 . In 2011, China overtook the US for the first time23 , partly because the economic crisis in Europe and the US had not yet filtered down to the Chinese market 24 .

4.6 In 2012, the US regained its position at the top of the market with a 33% share. A slowing of the market in China saw the market contract to 25%. The UK came in third with a market share of 23% 25 . Figure 2 demonstrates the global art and antiques market share by value in 2012 26 .

Figure 2: Global Art Market Share by Value in 2012 (Source: Arts Economics (2013), cited in McAndrew (2013), p24)

22 McAndrew, The International Art Market in 2011 , p23 23 McAndrew, The International Art Market in 2011 , p23 24 ArtTactic (2012), Art Market Outlook 2012 , p4 25 McAndrew, The Global Art Market , p23 26 McAndrew, The Global Art Market , p24

© copyright reserved 2013 Gerald Eve LLP Page 14

4.7 Whilst in 2011 the UK dominated the EU market with a share of 58% of exports and 73% of imports 27 , Europe’s (including the UK’s) art market is under threat 28 from the new art markets across the world 29 . Whilst art market growth slowed slightly in China in 2012, it is likely that demand in the wider market will remain robust 30 . Latin America has also been identified as a growth region that is set to expand in the art market 31 .

4.8 The antiques market, like the art market, has evolved significantly. This has been due to a number of factors including changing market forces and tastes. In 2010, it was reported that the Antiques Collectors’ Club Annual Furniture Index (AFI) saw the prices of antique furniture fall by 7% during 2009, which was the largest 12-month drop in the index up to this point 32 . It then fell by 8% during 2010. By 2011, the AFI was still falling but at a less severe rate (2%). The Antiques Trade Gazette noted that “while, for reasons of fashion and function, the English antique market remains in a parlous state” , the decline was in line with other markets and less severe than in previous years 33 .

London as a Key Hub in the Art World

4.9 So where does this leave London? London and New York are clearly emerging as global centres of the art trade, providing locations where consumers from all over the world come to buy art 34 . Part of the reason why these cities attract art buyers in particular is due to the infrastructure of skills and expertise present, set amongst a backdrop of a relatively “trade-enhancing fiscal environment” 35 .

4.10 As previously explained, London’s Luxury Quarter has experienced significant success in recent years. All this economic success in the Luxury Quarter has resulted in a very high demand for space, from retailers and art galleries alike 36 . London’s art scene has been described as becoming a ‘battleground’, with major US galleries seeking new and bigger spaces in the city to attract the growing number of wealthy

27 McAndrew, The Global Art Market , p86 28 Artprice (2011), Art Market Trends 2010 , p12 29 Deloitte Luxembourg and ArtTactic (2013), Art & Finance Report 2013. , p19 30 McAndrew, The Global Art Market , p 192 31 Deloitte Luxembourg and ArtTactic, Art & Finance, p12 32 ATG Reporter (2010) ‘Furniture index falls another 7%’. Antiques Trade Gazette , 25 January (viewed online at: http://www.antiquestradegazette.com/news/2010/jan/25/furniture-index-falls-another-7/, 6 February 2014) 33 Arkell, R (2012) ‘Are furniture prices levelling out after years of decline?’, Antiques Trade Gazette , 23 January (viewed online at: http://www.antiquestradegazette.com/news/2012/jan/23/are-furniture-prices-levelling-out-after-years-of-decline/, 6 February 2014) 34 McAndrew, The Global Art Market , p93 35 McAndrew, The Global Art Market , p93 36 Adler, Mayfair & St James , p10

© copyright reserved 2013 Gerald Eve LLP Page 15

art consumers 37 . These galleries are in competition with each other, and need to establish a presence in London to attract custom and to retain their artists 38 .

4.11 Attracting these world-class galleries will help London to maintain its art hub status. Consumers want to be able to buy the highest quality pieces of art work and London needs to attract the influential galleries that are able to supply this high level of quality to their customers.

4.12 Harry Blain (co-owner of Blain Southern, an international gallery), described as being “one of Britain’s most powerful art dealers” has said that the expansion of the US galleries into London “would enhance the city’s reputation as a global art destination” 39 .

4.13 This trend looks set to cement London’s status as a key hub of the art market, as several major New York galleries establish their presence in the capital. These galleries include Werner Gallery (in Upper Brook Street), David Zwirner (Grafton Street), PACE (Burlington Gardens/Lexington Street) and Gagosian (Britannia Street/Davies Street). Establishing a presence in London will provide the galleries with access to Russian, Middle Eastern and Asian art buyers 40 .

4.14 Within London, Cork Street is viewed as being one of the prime locations for art dealers in the West End. Art galleries want to be near the established areas within Mayfair to have good access to consumers. Angela Choon, the director of the David Zwirner gallery on Grafton Street explains that it is important for the galleries to set up in the West End so that they can be close to other major galleries and be part of the established area. She says: “It’s quite important that you can walk from gallery to gallery…so that the clients and the visitors and the museum people can make a day of it, like they do in New York.” 41

4.15 This trend in where art is being sold is important for London maintaining its position in the art world and also its position as global city. The Mayor said that “For London, the challenge will be maintaining its status as a leading player in global culture

37 Batty, D. (2012) ‘US art dealers make London scene a battleground’, The Observer , 7 October 38 Batty, ‘US art dealers make London scene a battleground’ 39 Batty, ‘US art dealers make London scene a battleground’ 40 Deloitte Luxembourg and ArtTactic, Art & Finance, p23 41 Luke, B. (2012) ‘London’s moving up in the art world as three major galleries open in the West End’, The Evening Standard , 11 September

© copyright reserved 2013 Gerald Eve LLP Page 16

at a time when Britain must compete economically with emerging nations” 42 . If the European art market now has to compete with newer, emerging art markets, London should capitalise on its ‘hub’ status and attract these influential galleries who are vying for space in the capital.

4.16 Securing London’s importance in the global art market through the attraction of international galleries will surely have a positive effect on other dealers within the market due to increased levels of trade. This will also ensure that London continues to deliver the highest quality art market.

Trends – What Art is Bought

4.17 The type of art which is in fashion and demand has been constantly changing over the last 25 years 43 . The market for gallery space has changed in line with changing tastes, meaning that leading galleries are now requiring significantly larger premises. This is in part due to the actual size of the art itself.

4.18 The style and size of many art pieces and installations requires a size and a volume of space not which is not easily available in Mayfair and St James’s. Often, buildings in these locations are of traditional construction with small floor plates and low floor to ceiling heights.

4.19 Some of the world’s most influential galleries have recently occupied more voluminous spaces. The Marian Goodman Gallery has taken a 2,100 sqm building at 20 Golden Square. Gagosian’s space at 20 Grosvenor Hill is just over 2,000 sqm. Blain Southern’s gallery at 5 Hanover Square is 1,400 sqm and David Zwiner’s premises at 24 Grafton Street are 900 sqm 44 .

4.20 Clearly, the current trend is for galleries to occupy large spaces and London needs to be able to offer the market what it wants if it is to attract high quality, influential galleries. This may change over time to a situation where smaller art gallery spaces are in demand. There needs to be flexibility to allow premises to respond to these

42 The Mayor of London (2013), World Cities Culture Report 2013 , p97 43 McAndrew, The International Art Market in 2011 44 All figures referenced in this paragraph (4.19) are NIA

© copyright reserved 2013 Gerald Eve LLP Page 17

demands.

4.21 In order to stay relevant and continue to attract all businesses in the global art and antiques markets, premises in Mayfair and St James’s need to be able to adapt and respond to changing tastes and user requirements. Prescribing exact trades, uses and sizes for premises will not enable premises to respond to the evolution of the offer to consumers.

Trends – How Art is Bought

4.22 The way in which art is sold and bought is also changing with the rise of art fairs and online sales.

4.23 Art fairs are becoming increasingly important to art dealers, with 36% of dealers’ sales in 2012 being from regional or international art fairs, up by 5% since 2011 45 . Figure 3 shows the channels within which dealers make their sales.

Figure 3: Dealer Sales by Sales Channel in 2012 (Source: Arts Economics (2013), cited in McAndrew (2013) p59)

4.24 There has also been a rapid development in the global online art industry, with more

45 McAndrew, The Global Art Market , p 58

© copyright reserved 2013 Gerald Eve LLP Page 18

than 300 online art ventures launched in recent years 46 .

4.25 Whilst galleries accounted for 44% of dealer sales in 2012 47 , the importance of these new emerging channels is clear. Galleries are under threat from event-driven activities and online channels 48 , and will need to stay relevant in order to remain at the forefront of the dealer trade.

Trends – Why Art is Bought

4.26 Another emerging change in the art market is the reasons behind consumers purchasing art.

4.27 Recent years have seen art being bought as an asset, rather than purely out of passion and interest 49 . Economic uncertainty and wavering confidence over the more traditional asset classes has resulted in investors seeking to invest in art. In a survey undertaken by Deloitte Luxembourg and ArtTactic, 53% of wealth managers (up from 28% in 2011) felt that the economic climate is the main reason why their clients are seeking to include art in their overall wealth portfolio. In 2013, the value of ‘treasure assets’ (including fine art, stamps and coins, wine, classic cars, precious metals and jewellery) made up 9.6% of wealthy individuals net worth and equated to just over US$4 trillion 50 .

4.28 The rise of art as an asset class shows that this is a sector which is changing, expanding and attracting new consumers. It is likely that increasingly the market will be driven by investors and value-orientated buyers 51 . London needs to remain at the forefront in attracting custom in this area.

46 Deloitte Luxembourg and ArtTactic, Art & Finance, p54 47 McAndrew, The Global Art Market , p59 48 McAndrew, The International Art Market in 2011 , p101 49 McAndrew, The International Art Market in 2011 , p121 50 Deloitte Luxembourg and ArtTactic, Art & Finance, p30 51 ArtTactic (2012), Art Market Outlook 2012 , p1

© copyright reserved 2013 Gerald Eve LLP Page 19

Conclusions

4.29 As summarised in the latest TEFAF Art Market Report, “the fate of the art market as a whole appears to be increasingly inextricably tied to the wider economic context, and in particular the expansion and distribution of global wealth.” 52

4.30 What our analysis has shown is that the art market is tied up with global market trends, and these trends have a direct impact on how the market is displayed spatially. The market and art galleries need to be able to respond to these constantly changing trends so that London can remain an important trading location on the art scene. London needs to attract the best art and collections and so provide consumers with the choice they seek.

4.31 Bury Street, Duke Street and Cork Street are the main focus for art in London and have an international reputation.

4.32 Flexibility will be key – established art areas need to be able to house new art galleries and they have to be able to house the type of art desired by the market. London needs to keep its competitive edge and stay tuned in to what the market is demanding.

52 McAndrew, The Global Art Market , p191

© copyright reserved 2013 Gerald Eve LLP Page 20

5 The Role of the Pollen Estate in Supporting the Art Market in Mayfair

5.1 The proposed SPA seeks to maintain the existing character and function of the area, which it recognises is “world renowned in the art world” .

5.2 It appears as if the City Council’s and the Estate’s aims are one of the same: to ensure that the area remains at the forefront of the art market, supporting Westminster’s role in London’s global city status. The Estate celebrates the area’s rich heritage and would like the street’s international reputation to remain strong. This will, in turn, benefit the rest of the Estate’s properties and contribute to the rich diversity and deep sense of place of the area.

5.3 The Estate considers that this aim is better achieved through on-going engagement between the Estate, the Council and businesses as opposed to the introduction of an SPA. A SPA will not provide the flexible structure in which this kind of positive engagement can take place.

5.4 The Estate wants to continue to foster art gallery uses in Cork Street in its stewardship role and is fully committed to ensuring that the area’s character and international reputation remain.

5.5 A recent planning application submitted by the Pollen Estate 53 sought to do this. The application was to redevelop the street and some of the existing A1 retail units (in gallery use) in order to provide new and improved gallery retail space, which would be attractive to many gallery owners. The application proposals sought to provide gallery space which would be appropriate for international, influential galleries which could deliver high-quality art pieces, ensuring that Cork Street would maintain its reputation.

5.6 As the units on Cork Street are in open A1 retail use, the Pollen Estate could have chosen to refurbish the units and let them to high-end luxury fashion retailers. However, given the Estate’s long term interests in the area, the Estate decided to

53 Planning application references 12/10803/FULL, 12/10804/CAC and 12/10805/FULL

© copyright reserved 2013 Gerald Eve LLP Page 21

design the retail units specifically for modern gallery uses. The Estate felt that the encouragement of art galleries in this street would be beneficial to not only the street

but also the Estate’s wider property portfolio.

5.7 Section 106 agreements for both the Pollen Estate 54 and Native Land’s 55 schemes at Cork Street and Old Burlington Street sought to secure gallery use.

5.8 The Estate needs to have flexibility and control over its estate in order to effectively

manage the area and respond to market changes.

5.9 Careful and sensitive estate management will provide for a more fluid, cooperative environment which can support the ever-changing needs of the art market. As

previously demonstrated, the art world is constantly evolving and changing, and London needs to keep up to remain important on the global stage. The Estate needs to be able to respond to the changing demands of the market and provide the right kind of infrastructure and spaces for art in the 21st century. This will be done in a sensitive manner, which responds to and relates to Cork Street’s unique history,

whilst helping the street to evolve.

54 Planning application references 12/10803/FULL, 12/10804/CAC and 12/10805/FULL 55 Planning application references 13/01715/FULL and 13/01716/CAC

© copyright reserved 2013 Gerald Eve LLP Page 22

6 Draft Policy 2.4: Mayfair SPA

6.1 The Pollen Estate objects to the proposed introduction of a Mayfair SPA for the following reasons:-

a) The Pollen Estate is a committed landowner whose ambition is for the area to remain a world renowned destination for the art world – a SPA policy is not required;

b) The proposed SPA policy is restrictive to the development of the art world in the area and will not encourage it to evolve to meet the needs of consumers; and

c) The SPA will limit the Pollen Estate’s ability to manage and control its properties in order to ensure that the area is successful and complementary to the rest of the London Luxury Quarter.

Draft Policy Wording

6.2 We do not consider a SPA to be an appropriate and necessary policy tool to use to encourage clustering and effective business development for certain uses, particularly given the history of many SPAs in Westminster.

6.3 We also do not consider a SPA necessary given the high level of involvement that the Estate has in managing the area, and their aim to ensure that the Mayfair area retains its individual characteristics and charm.

6.4 A SPA will restrict the Estate’s ability to manage its property portfolio and to ensure that complementary uses are brought together in a manner which creates vibrant and interesting retail areas. The introduction of this SPA will take control away from the Pollen Estate, who has managed to create and sustain a high-end luxury area in Mayfair since 1812. Taking control away from the Estate, who has the knowledge and resources available to help support this area, could ultimately be detrimental. This, in turn, would affect London’s Luxury Quarter which would affect London’s global city status.

© copyright reserved 2013 Gerald Eve LLP Page 23

6.5 By way of comparison, it is widely acknowledged that Marylebone High Street has been rejuvenated by estate management strategy, as have Regent Street and Mount Street.

6.6 Whilst we consider a SPA to be unnecessary and potentially damaging to Mayfair, the City Council may nonetheless continue to progress with the designation of a SPA. If this is the case, we consider the draft Policy wording to be restrictive and we suggest that this be amended.

Size and Location of the Proposed Mayfair SPA

6.7 If the designation of a SPA is taken forward, we consider the proposed area to be too large and suggest that the SPA relate only to Cork Street. A map showing the proposed area to be covered by the SPA is included at Appendix A.

6.8 Appendix B shows the location of art gallery uses in Westminster and Mayfair 56 . This mapping clearly shows three clusters of art gallery uses: in Duke Street, Bury Street and Cork Street. The study states that outside of St James’s there is a “concentration of galleries in certain streets within Mayfair, particularly Cork Street” 57 .

6.9 Indeed, on the Estate, Pollen has 11 ground floor art galleries in properties they own on Cork Street, as opposed to 7 over 3 other streets in Mayfair.

6.10 Duke Street and Bury Street are covered by the St James’s SPA, where private members’ clubs, art galleries and niche retail are protected and promoted under Policy S2 of the City Plan. The emerging draft City Management Policy 2.5 seeks to provide further detail as to the level of this protection and promotion.

6.11 The Crown Estate has accepted this policy and seeks to promote art gallery uses in both Duke Street and Bury Street. This is similar in approach to the Pollen Estate in respect of promoting Cork Street. Pollen’s recent planning application for Cork Street

56 City Planning Delivery Unit, Built Environment, Westminster City Council (2012) Study of Art Galleries in St James’s , appendix 1 57 City Planning Delivery Unit, Study of Art Galleries in St James’s , p13

© copyright reserved 2013 Gerald Eve LLP Page 24

demonstrated its intention to encourage these uses on Cork Street 58 .

6.12 The City Council should recognise these three distinct art gallery clusters and seek to only impose policy restriction in these areas. Whilst we do not consider that a SPA is necessary for Cork Street, if the City Council were to progress this, we consider that this SPA protection should not be extended beyond Cork Street.

6.13 Duke Street and Bury Street are already being promoted by the Crown as art gallery streets and the SPA also seeks to ensure this. The Pollen Estate wants to be able to foster art gallery uses in Cork Street.

6.14 The City Council should be seeking to promote Duke Street, Bury Street and Cork Street as the epicentres of the art world in London. Protection should not be offered to those streets where there are no substantial art gallery clusters. On these streets, complementary retail uses should be able to come forward. This will help to enhance the offering of London’s Luxury Quarter and will assist in promoting Cork Street, Duke Street and Bury Street as the centres of the art market.

Protecting Existing Art Galleries and Antiques Traders

6.15 The draft Policy states that existing art galleries and antiques traders rather than uses (as is the case in the draft Savile Row SPA Policy) will be protected. The Estate does not consider this protection to be appropriate within the context of a changing market.

6.16 As we demonstrate, the art market is constantly evolving and galleries are demanding more space. Unlike the Savile Row tailors who are attracted to the Row because of good basements with good light and the exceptional history of the Row, art galleries can go anywhere and do so.

6.17 World-class art galleries today are requiring larger, more voluminous and important spaces. If Cork Street does not provide the appropriate accommodation for these galleries, then the influential, world-class galleries will move elsewhere.

58 Planning application references 12/10803/FULL, 12/10804/CAC and 12/10805/FULL

© copyright reserved 2013 Gerald Eve LLP Page 25

6.18 Preserving existing art gallery numbers as well as amount of space could therefore be viewed as counter evolutionary. If only second tier galleries will take the spaces created, how can this be good for London’s art market? London needs to attract the finest, highest quality pieces of art and the galleries that display them to secure its position within the global art market. Such galleries are likely to be more sustainable and successful businesses, which is in the interest of London’s market as a whole.

6.19 The SPA seeks to conserve the existing galleries, rather than allow the market to determine what it may need in terms of unit sizes. Protecting uses as opposed to specific art galleries will provide more flexibility to allow the continuing enhancement of the area, so that the street can continue to maintain its reputation as an art hub.

6.20 There are other areas in Westminster and across London where art gallery uses cluster. If the space is not available within this area then the demand will shift elsewhere in the City and the high quality galleries will go elsewhere. In order to safeguard Cork Street’s international reputation, planning policy needs to make provision for change.

6.21 If the draft Policy is amended to make reference to uses and not the existing art galleries themselves, the draft Policy should also be amended so that the existing art gallery uses will be protected “except where the council considers that the unit is not viable, as demonstrated by long-term vacancy despite reasonable attempts to let.” This is the Policy wording from Policy S21 Retail in the City Plan. We consider that the principle applies to art gallery uses in Cork Street.

6.22 Introducing this Policy text will not reduce the protection to art gallery uses. It will, however, offer the Estate flexibility should there no longer be demand for art gallery uses on the street. In this case, the Estate would want to be able to let to other A1 retail uses which would enhance the street.

Restricting Unit Sizes

6.23 Whilst there is no explicit restriction on unit sizes within the proposed Mayfair SPA (as is the case in the draft Savile Row SPA Policy), we consider the draft Policy to be ambiguous and inviting of a limit on the size of units.

© copyright reserved 2013 Gerald Eve LLP Page 26

6.24 In the s106 agreement for Pollen’s recent application 59 for Cork Street, the City Council sought to control the floorspace of the units.

6.25 Whilst the draft Policy does not impose a restriction on unit sizes, language such as “all development proposals should maintain and enhance the character and function of the area” could invite interpretation that the draft Policy has the power to restrict unit sizes.

6.26 In line with what we have previously demonstrated, units on Cork Street need to be able to respond to changes in the global art market and provide the spaces required. The draft Policy needs to make clear that it will not restrict the floorspaces of new or existing units.

New Retail Uses

6.27 The draft Policy imposes strict regulation on any new retail uses within the SPA: they must be in fitting with the “character and function of the street or area” and where appropriate should only sell items or services that are bespoke, unique/one of a kind, antique or limited edition.

6.28 This draft Policy is restrictive and imprecise in practice. How are pre-letting agreements or prospective tenants to know whether or not their particular business does or does not comply with the definitions or its intentions? It is not clear how one defines which items are ‘bespoke’, ‘unique’, ‘one of a kind’, ‘antique’ or ‘limited edition’.

6.29 The word ‘bespoke’ is not clearly defined and one which could be debated 60 . The same applies to ‘unique’, ‘one of a kind’ ‘antique’ or ‘limited edition’. A retailer may argue that its designs are ‘unique’ and ‘one of a kind’, even though multiple products are created. How old does an object have to be to be classed as ‘antique’? For how long is an object to be sold before it is no longer ‘limited edition’?

6.30 Such uncertainties should be omitted from planning policy. These terms give no

59 Planning application references 12/10803/FULL, 12/10804/CAC and 12/10805/FULL 60 Paragraphs 10.4 to 10.12 of this report

© copyright reserved 2013 Gerald Eve LLP Page 27

clarity to current and future occupiers, landowners or the City Council and should be removed from the policy wording in order to create sound policy.

6.31 In terms of the character and function of the area, it is not necessary for the draft

Policy to define the character and function of the street (“e.g. Art Galleries on Cork Street, Jewellery or International fashion on Bond Street”) . These streets are located within London’s Luxury Quarter and are subject to constant change. Their character and function should not be so rigidly defined, so as to stop other complementary uses coming forward on the streets which are beneficial to Central London and this part of the City.

6.32 The final sentence of the draft Policy provides sufficient protection for the character and function of the area – this also allows for a greater degree of flexibility if the character and function of the area is to evolve and change in line with the needs of occupiers and consumers.

© copyright reserved 2013 Gerald Eve LLP Page 28

7 Suggested Policy Text – Mayfair SPA

7.1 The Estate does not consider a SPA in Mayfair to be an effective way to promote the area for art and antiques. This could be done much better through effective engagement which will help to enhance the offer of the area.

7.2 Should the City Council continue with the progress of an SPA, we suggest that City Management Policy 2.4 for the Mayfair SPA read (changes shown in tracked changes):

City Management Policy 2.4: Mayfair Cork Street Special Policy Area

Existing art galler yies uses (class A1 Retail and D1 Non-residential Institutions) and antiques trader s uses (class A1 retail) will be protected except where the council considers that the unit is not viable, as demonstrated by long-term vacancy despite reasonable attempts to let.

New art galleries are to be encouraged and maywill be secured by legal agreement. New retail uses should be in fitting with the character and function of the street or area in which they are located (e.g. Art Galleries on Cork Street, Jewellery or International fashion on Bond Street), and where appropriate should sell items or offer services falling in the following categories:

• Bespoke • Unique or one of a kind • Antique • Limited edition

The City Council will work with landowners to protect and promote clusters of specialist retailers in MayfairCork Street .

All development proposals should maintain and enhance the character and function of the areaCork Street . There will be no restriction on the size of retail units.

7.3 We also suggest that the SPA boundary be redrawn to cover only Cork Street, as shown at Appendix A.

© copyright reserved 2013 Gerald Eve LLP Page 29

8 Savile Row – Past, Present and Future within the Context of Change

Past

8.1 The Savile Row area developed in the eighteenth century when it was part of the Burlington Estate. Originally, the buildings were intended to be dwellings but were then used by physicians. The physicians moved to Harley Street after tailors started to arrive in the area 61 .

8.2 The first tailoring firm to come to the Savile Row area was Henry Poole & Co. in 1806, starting, as many other upper-end tailors did, with military tailoring 62 .

Present

8.3 Since then, the area has developed a world-class reputation for fine -making. The area has a rich history and heritage and this attracts custom to the area.

8.4 In her analysis of changing trends in men’s tailoring in London, Ross (2007) identifies five distinct tailoring districts in London, defined by their cultural and stylistic descriptors 63 . These are:-

a) New Bond Street (Italian tailoring taste);

b) Savile Row Golden mile excluding New Bond Street (English heritage with a new twist);

c) Soho from Kingly Street, off north Oxford Street through to Leicester square (show-business meets city gent);

d) City – Liverpool Street East End district (famous faces and captains of industry); and

61 City Planning Group, Department of Planning and City Development, Westminster City Council (2006) , Bespoke Tailoring in London’s West End , p7 62 Howarth, 2003 as cited in Ross, F. (2007) ‘Refashioning London's bespoke and demi-bespoke tailors: new textiles, technology and design in contemporary menswear’, The Journal of The Textile Institute , vol. 98, No 3., pp281-288, p282 63 Ross, F. (2007) ‘Refashioning London's bespoke and demi-bespoke tailors: new textiles, technology and design in contemporary menswear’, The Journal of The Textile Institute , vol. 98, No 3., pp281-288, p282

© copyright reserved 2013 Gerald Eve LLP Page 30

e) East London – Hoxton Square district through to Islington (21 st century style dandy).

8.5 Clearly London as a whole has a wide variety of tailoring styles to suit all types of customer. All of these districts are important to London’s tailoring industry and all “have their share of film stars, dignitaries, royalty, sportsmen and entertainment personalities” 64 .

8.6 The location of the tailors’ shops is important to developing business 65 , and these businesses should be supported in order to sustain London’s global importance in the tailoring industry.

Future

Innovation and change

8.7 There are a number of opportunities for the tailoring industry to embrace change and innovation, as well as a number of threats. Fashion is an ever-changing industry 66 and it is within this context that Savile Row sits.

8.8 Ross (2007) notes that changes and are changing, and that there is a “new generation of male consumers with a large disposable income” who “demand not just quality but advancement in all aspects of tailoring” . She argues that it is this group who “may be pushing the boundaries between established suit- making values and innovation” 67 . This group is demanding more innovative tailoring, to allow individuals to display their individuality and style when wearing a suit 68 . This innovation and change involves how the suit is made, in what style and in what fabrics.

64 Ross, ‘Refashioning London's bespoke and demi-bespoke tailors’, p287 65 Ross, ‘Refashioning London's bespoke and demi-bespoke tailors’, p287 66 Almond, K. (2011) ‘Bespoke Tailoring: The Luxury and Heritage we can afford’, The International Journal of Technology, Knowledge and Society , vol. 7, issue 2, pp77-88 67 Ross, ‘Refashioning London's bespoke and demi-bespoke tailors’, p281 68 Ross, ‘Refashioning London's bespoke and demi-bespoke tailors’, p285

© copyright reserved 2013 Gerald Eve LLP Page 31

Modern technology

8.9 One of the main areas of change facing the tailoring industry is that of modern- technology. This looks set to change the way in which tailoring is undertaken across the world.

8.10 ‘Demi-bespoke’ suits are coming forward, which could generally be classified as being where a suit is 80% hand-made, and 20% using a computer 69 . Whilst totally hand-made suits are something that should still be “nurtured and sustained for future generations” 70 , Ross concludes that “new technology must enable new forms of design and construction to evolve” and that the demi-bespoke suit is something to be noted for the future “even if the traditional Row tailors are not convinced of the need for change” 71 .

8.11 The other technology coming forward is that of ‘body scanning’ where the customer’s body is scanned, the exact sizes measured and then a custom suit can be created, “just as a Savile Row tailor would do” . This method has obvious benefits, including allowing for the benefits of globalisation. A person can be scanned in Italy, Los Angeles or Asia and the suit made in London 72 .

8.12 An article on changes in tailoring notes that some Savile Row tailors completely denounced computerisation 73 . However, in Leeds, it is noted that tailoring manufactures are using computers as “the only way to remain competitive is to continue updating with more advanced technology” 74 .

8.13 Whilst it is likely that demand will continue for hand-made suits on Savile Row, these technological advances continue to evolve.

69 Ross, ‘Refashioning London's bespoke and demi-bespoke tailors’, p286 70 Ross, ‘Refashioning London's bespoke and demi-bespoke tailors’, p288 71 Ross, ‘Refashioning London's bespoke and demi-bespoke tailors’, p286 72 Wee, E. (2008), ‘Pushing Bespoke: New Frontiers in Bespoke Tailoring’, Luxury Insider (viewed online at: http://www.luxury- insider.com/features/2008/new-frontiers-in-bespoke-tailoring-bodymetrics-pod/, 10 January, 2014) 73 Harris (1998) as cited in Almond, ‘Bespoke Tailoring’ 74 Spink (2010) as cited in Almond, ‘Bespoke Tailoring’

© copyright reserved 2013 Gerald Eve LLP Page 32

Lack of young new tailors

8.14 Whilst embracing technology could be seen as an opportunity, a threat facing Savile Row is the lack of young new tailors entering the traditional profession 75 .

8.15 It has been noted that it is expensive and time consuming to train new apprentices, and that many young people prefer waged, design based work elsewhere 76 .

8.16 This ‘lack of new blood’ in the industry is an area which needs to be focused on. Whilst a small number of educational establishments in the UK are responding to this need 77 , it is still a threat facing the traditional tailoring industry.

Conclusions

8.17 As with the art market, the tailoring industry is constantly evolving and responding to global and local changing forces.

8.18 To stay relevant and important to London, the tailoring industry needs to stay flexible and embrace change. There are a number of tailoring districts in London and Savile Row needs to find a way to use its rich heritage and history in a way that embraces modernity in order to continue to attract custom.

75 Westminster City Council , Bespoke Tailoring in London’s West End , p29 76 Westminster City Council , Bespoke Tailoring in London’s West End , p29 77 Almond, ‘Bespoke Tailoring’

© copyright reserved 2013 Gerald Eve LLP Page 33

9 The Role of the Pollen Estate in Supporting Tailoring Uses in Savile Row

9.1 The Pollen Estate fully recognises, respects and aims to enhance the valued contribution which Savile Row makes to London’s global city status. As noted by Jones Lang La Salle in its report on London’s Luxury Quarter, part of the reason that London is so successful as a high end shopping destination is because of its rich heritage 78 .

9.2 The Estate is aware of the benefits which the Savile Row brand brings – it is a beacon of international excellence and attracts many high-end consumers and retailers. The Estate wishes to protect and enhance this brand.

9.3 As with Mayfair, the City Council’s and the Estate’s aims for Savile Row are the same: to sustain Savile Row’s international reputation which in turn supports London’s global city status. However, the Estate considers that in order to achieve this aim, suitable flexibility needs to be built into planning policy. This will allow the Row to change in line with the changing needs and times of the industry.

9.4 The Estate already has a Retail Strategy in place for Savile Row. The Strategy emphasises the importance of maintaining Savile Row’s brand and ‘heritage’. The Estate wants to carefully manage development on the street so that any uses or occupiers add a valued contribution to the Row and do not threaten the exclusive character of the area.

9.5 This Retail Strategy already outlines the types of uses which the Estate encourages on the street. These uses are bespoke tailoring uses and operators which are consistent with and complementary to the values of Savile Row and sell other clothing, and accessories and grooming and other services. The Estate recognises that other uses besides tailoring can enhance the offering of the Row for high-end customers. However, careful management procedures are already in place which will enhance the character of the area.

78 Jones Lang La Salle, The Rise and Rise of London’s Luxury Quarter , p4

© copyright reserved 2013 Gerald Eve LLP Page 34

9.6 The Estate is fully committed to protecting the brand and international reputation of Savile Row and looks forward to engaging in a positive cooperative process with the City Council and the Savile Row tailors. Effective engagement and careful management is a better approach to managing this area than a rigid land use policy basis which could stifle innovation and growth.

© copyright reserved 2013 Gerald Eve LLP Page 35

10 Draft Policy 2.6: Savile Row SPA

10.1 The Pollen Estate welcomes the City Council’s aim to protect Savile Row.

10.2 Through on-going discussions with the City Council since 2006, the Estate understood the aims of the Savile Row SPA to be the following:-

a) To protect and consolidate tailoring businesses in Savile Row and enhance the quality of such accommodation;

b) To treat Savile Row as a whole; and

c) To ensure that other retailers would enhance the street offer, and not be limited.

Draft Policy Wording

10.3 The Estate welcomes continuing discussion with the City Council over the draft Policy wording. The Estate objects to the draft Policy wording for the following reasons:-

a) The draft Policy does not allow for flexibility to allow the Row to evolve and change in line with a changing industry;

b) The wording and definitions used are vague and impractical;

c) Restrictions on unit size/range of goods sole/retail function will hinder the development of Savile Row; and

d) The exemption from the mixed use policy does not go far enough to support the development of Savile Row.

© copyright reserved 2013 Gerald Eve LLP Page 36

Protecting ‘bespoke’ uses

Definition of ‘bespoke’

10.4 The draft policy states that:-

a) “Existing bespoke tailoring uses will be protected”

b) “New bespoke tailoring will be allowed”

c) A1 retail will only be permitted where “no bespoke tailoring uses” are lost ;

d) “Land use swaps will only be acceptable within the SPA where…there is no net loss of bespoke tailoring floorspace” ; and

e) “Proposals to increase the amount of bespoke tailoring floor space will be exempt from the mixed use policy and associated mixed use cascade.”

10.5 No definition is provided in the draft Booklet, however a brief explanation is given at section 1.3 which sets out that:-

“The unique feature of tailoring on Savile Row is that garments are measured, cut and manufactured by hand on the premises in workshops, as part of the planning unit.”

10.6 The draft City Management Plan (November 2011) provides a definition in the glossary which sets out that the word ‘bespoke’ means:-

“The creation of a garment from an individually hand drawn and cut pattern prepared specifically for the customer by a master cutter, made under his personal supervision predominantly by hand by tailors trained to the exacting standards of Savile Row and subject to a series of fittings.

Bespoke tailoring premises comprise of a range of uses including workshop space, retail and office use. Under the terms of the Use Classes Order, these uses form a mixed use class/sui generis class in accordance with the Town and Country Planning (Use Classes) Order 1987 and its subsequent

© copyright reserved 2013 Gerald Eve LLP Page 37

amendments .” 79

10.7 Whilst the first section of this definition is helpful in understanding what a bespoke tailor is, we do not consider this term robust enough to be included in policy wording. We do not consider the glossary definition correct in its assumption of uses, and will expand on this point at sections 10.13 to 10.17 of this report.

10.8 The definition of ‘bespoke’ has been challenged. To Savile Row tailors, a bespoke suit is “cut by an individual and made by highly skilled individual craftsmen” 80 . However, the term has different meanings depending on where one looks – in 2008 a group of Savile Row tailors tried to stop a less well-established suit maker from using the word ‘bespoke’ to describe their suits as they were not made by hand, but by computerised machines (following measurements being taken in the usual way). The Advertising Standards Agency did not agree with the Savile Row tailors and ruled that bespoke just meant ‘made to order’.

10.9 Whilst the Advertising Standards Agency’s ruling can be debated, it shows that the term ‘bespoke’ is not clearly defined. Whilst it may be logical to use the term ‘bespoke’ to describe the type of tailoring that occurs in this area, it is not logical to transfer this to policy-wording. The intricacies and argument over this definition would be carried through to the determination of applications, leaving both the City Council and applicants in a state of confusion over what uses are permitted in the Savile Row SPA.

10.10 The emergence of ‘demi-bespoke’, where a suit is made 80% by hand and 20% by computer 81 adds another layer of confusion to the term ‘bespoke’. With new technologies developing, it is possible that the term ‘bespoke’ will mould and change.

10.11 The draft Policy should be amended to remove the word ‘bespoke’, giving greater clarity to all those involved in the continuing enhancement of Savile Row.

10.12 We are aware of the desire to ensure that the character and historic form of the Row

79 Westminster City Council (2011) draft City Management Plan , p328 80 Savile Row Bespoke, ‘Bespoke Specification’, Tailoring Terms (viewed online at: http://www.savilerowbespoke.com/about-us/bespoke- specification/tailoring-terms/, 16 January 2014) 81 Ross, ‘Refashioning London's bespoke and demi-bespoke tailors’, p286

© copyright reserved 2013 Gerald Eve LLP Page 38

remain. We consider that the suggested revised policy text is sufficient for this task. However, text could be included within the reasoned justification which would provide further clarity on the uses which the City Council are seeking on the Row.

The use of ‘bespoke’ tailoring

10.13 Para 1.3 in the Booklet states that “many of the bespoke tailors in Savile Row, particularly those on the eastern side of the street contain a genuine mix of uses in the single planning unit, and are therefore Sui Generis (SG) uses.” Whilst provision is made for some of the units being B1(c) or A1, this suggests a wide ranging and presumed definition of “many” of the tailors in Savile Row being sui generis uses.

10.14 We are aware that the City Council has received legal advice regarding this issue. A legal opinion from 2005 does make the case that in some instances, tailoring units in Savile Row could be classed as being in sui generis use. However, this opinion clearly states that it is “subject to the caveat that each case will turn on its own particular facts and circumstances” .

10.15 We append an extract from a letter (and associated appendices) from Deloitte (formerly Drivers Jonas Deloitte) on this matter (Appendix C), which was sent to the City Council in response to the draft City Management Plan (dated 23 March 2012).

10.16 In summary, Deloitte’s argument makes the following points:-

a) That it has long been the City Council’s position in dealings with the Estate that ‘bespoke tailoring’ falls within either B1(c) with ancillary retail use or A1 use;

b) The City Council’s UDP and Core Strategy evidence base 82 supports the definition of bespoke tailoring as B1 light industry;

c) The Use Classes Order (1987) and the Land Use Gazetteer supports the use

82 Westminster City Council , Bespoke Tailoring in London’s West End

© copyright reserved 2013 Gerald Eve LLP Page 39

of a tailor as being within the B1 use class; and

d) There is no principle in UK planning law to support the proposition that any combination of identified Use Class Order (1987) uses can become a sui generis use.

10.17 We consider that there is weight in Deloitte’s arguments in this case and reference to many of the tailors being within sui generis use on Savile Row should be removed. Each case would need to be assessed on its individual facts in the usual way, as explained in the legal opinion provided to the City Council in 2005.

Loss of tailoring uses

10.18 The Estate accepts that tailoring uses on Savile Row will be protected by the SPA Policy. Currently, there is demand from the tailoring industry for space on Savile Row, especially on the eastern side due to the basements which provide good lighting conditions for the tailors. However, flexibility should be built in in policy to enable other A1 retail uses to come forward should there be no demand for tailoring uses on site.

10.19 As our research demonstrates, tailoring is an evolving industry and in future years it may experience change. This could result in there being less demand for tailoring units.

10.20 In this case, the Estate would want to be able to let the units to other A1 retail uses which would be complementary to the nature of Savile Row. The Estate does not want vacant units present on Savile Row as a result of policy restriction.

10.21 The draft Policy should be amended so that existing tailoring uses are protected “except where the council considers that the unit is not viable, as demonstrated by long-term vacancy despite reasonable attempts to let.” This is the Policy wording from Policy S21 Retail in the City Plan. We consider that the principle applies to tailoring uses in Savile Row.

10.22 Introducing this measure will not limit the protection offered to tailoring uses on

© copyright reserved 2013 Gerald Eve LLP Page 40

Savile Row, but will allow for flexibility should the market change.

Restriction on Unit Size

10.23 The draft Policy also seeks to impose an arbitrary size restriction on new A1 retail, where it will only be permitted where each unit is no larger than 300 sqm gross. This is “deemed appropriate to maintain the retail and architectural character of the street and conservation area” in the Policy’s supporting text.

10.24 We do not consider this restriction provides enough flexibility for current and future occupiers to run their businesses. No basis is given to the 300 sqm restriction and we doubt whether this would, in itself, help to maintain the retail and architectural character of the Row and the conservation area.

10.25 Indeed, in the City Council’s report on tailoring in the West End 83 , whilst the average floorspace per businesses is 188 sqm, it notes that there “are large variations from one business to another” 84 .

10.26 The City Council’s report on bespoke tailoring states that “Savile Row is home to not only the most prestigious and longest established tailoring companies, but also the largest. ”85 With this in mind, a 300 sqm unit restriction would not be in- keeping with the current retail and architectural character of the Row.

10.27 Indeed, 11 of the 18 units managed by the Pollen Estate on Savile Row are over 300 sqm (gross). Of these 11 units, 8 house tailoring operations. The Estate’s units on Savile Row range from 104 sqm (gross) to 1,181 sqm (gross), with the average unit size being 458 sqm (gross).

10.28 The City Council’s report on bespoke tailoring notes that the variation in floorspaces is due to the business size, types of activities and the number of employees. As tailoring is a constantly evolving and changing industry, it is reasonable to assume that the occupier’s needs may evolve and change also. Flexibility and the ability to change should be built into planning policy. This restriction may stop future desired

83 Westminster City Council , Bespoke Tailoring in London’s West End 84 Westminster City Council , Bespoke Tailoring in London’s West End , p22 85 Westminster City Council , Bespoke Tailoring in London’s West End , p23

© copyright reserved 2013 Gerald Eve LLP Page 41

uses existing in Savile Row.

Restriction on the Range of Goods to be Sold and Retail Function

10.29 The draft Policy seeks to impose a restriction on the range of goods that can be sold and the retail function of the unit, stating that A1 retail will only be permitted where the shop sells “bespoke, unique, limited edition or one of a kind products” . The draft Policy states that “the retail function should be complementary to the character and function of the SPA” .

10.30 The supporting text to the draft Policy states that the City Council will negotiate with developers and work with landowners to develop retail strategies and to ensure A1 occupiers are complementary to bespoke tailoring and the policy specifications, to be secured through condition or legal agreement.

10.31 The Estate is keen to work with the City Council to support tailoring uses on Savile Row and to see the continued success of the street. The Estate does not consider this policy restriction necessary, given the Estate’s controlled management of the Row.

10.32 This policy wording is unduly restrictive. ‘Bespoke’ has been shown to be an imprecise word. This is the same with “unique, limited edition or one of a kind” . This policy wording is vague and leaves the policy open to challenge. It is not a practical policy, and will be difficult to explain, implement and enforce.

10.33 The Pollen Estate already seeks to control the uses on Savile Row. The Estate has a Retail Strategy in place for Savile Row which seeks to enhance Savile Row as a niche destination for tailoring and complementary retail fashion. Accordingly, the Estate will only support applications to occupy premises from users who will complement the street and enhance Savile Row’s offering. These include tailoring uses which are consistent with Savile Row’s heritage and values as well as those uses which are complementary such as stores selling other clothing, shoes and accessories, grooming and other services. The Estate could oppose applications to those operators whose values are inconsistent with the values of Savile Row.

10.34 Some of the retailers on Savile Row sell a number of items which are

© copyright reserved 2013 Gerald Eve LLP Page 42

complementary to the Savile Row brand, such as , , ties and shoes. These items are not bespoke, unique or one of a kind, but add to the existing retail offer. These other A1 retail uses should be encouraged in line with the Estate’s Retail Strategy for Savile Row. They bring diversity to the street, whilst still maintaining its name for excellence in menswear.

10.35 The principle for complementary types of A1 retail on Savile Row was set out in the draft City Management Plan (November 2011). Whilst this document is no longer being taken forward, it argues that other A1 retail uses are compatible with the Row and states that “bespoke tailoring, bespoke, individual and/or luxury goods and services (consistent with Savile Row’s heritage and values) and other men’s clothing, shoes and grooming” 86 would be encouraged within the SPA.

10.36 The Estate wishes Savile Row to maintain its international reputation for excellent British suits. Savile Row’s name and heritage is an asset to the Estate and one which the Estate wishes to enhance. However, some flexibility needs to be built in to allow complementary Class A1 uses to operate on the Row as well.

Exemption from Mixed Use Policy

10.37 The Estate welcomes in part proposals in the draft Policy regarding the City Council’s mixed use policy in line with Policy S1 in the City Plan. However, the Estate considers that there should be some amendments to make the policy stronger and to assist Savile Row’s development.

10.38 Reference to “bespoke tailoring” should be reworded to make reference to tailoring, given the controversy of defining ‘bespoke’.

10.39 Whilst the exemption for commercial floorspace over 200 sqm from the mixed use policy is welcomed, the Policy should state that this “will” be applied more flexibly. This will give more certainty to developers and the City Council when dealing with applications.

86 Westminster City Council, draft City Management Plan , p49

© copyright reserved 2013 Gerald Eve LLP Page 43

10.40 In line with Policy S1 in the City Plan, reference should be made to an exemption from the mixed use policy for retail development over 400 sqm (following changes to be made restricting A1 retail units). High end retail development will help Savile Row to sustain its luxury feel, and the City Council should be seeking to encourage these uses into the Row.

10.41 As previously argued by Deloitte (formerly Drivers Jonas Deloitte) in its response to the draft City Management Plan (dated 23 March 2012) (Appendix C), the priority use of this area is not residential. A residential component is not a characteristic of the SPA, whereas tailoring, office and retail uses are. Public realm improvements will assist in maintaining the Row’s attraction to consumers.

10.42 The Estate has already committed to a number of physical improvements which will help to enhance Savile Row and its luxury offering. The Estate plans on constantly improving the Row. As outlined in the Estate’s Retail Strategy, these measures could include:-

a) Traffic calming;

b) Pavement widening;

c) Creation of seating;

d) Hard/soft landscaping;

e) Introduction of artwork;

f) Control of shop frontages;

g) The introduction of street signage in a common theme/form in the locality; and

h) Encouraging new development sites to contribute to such physical improvements.

10.43 In order to enable the Estate to carry out works such as this, the requirement for

© copyright reserved 2013 Gerald Eve LLP Page 44

residential floor space as part of proposals to increase retail floorspace over 400 sqm should be treated flexibly so that public realm works can be delivered.

10.44 The section on the mixed use policy in the draft SPA Policy should be revised so that it provides more certainty to all parties. Given the Row’s current uses, retail uses should be accepted and as such the exemption from the mixed use policy should apply.

© copyright reserved 2013 Gerald Eve LLP Page 45

11 Suggested Policy Text – Savile Row SPA

11.1 Accordingly, we suggest that City Management Policy 2.6 for the Savile Row SPA read (changes shown in tracked changes):

City Management Policy 2.6: Savile Row Special Policy Area

Existing bespoke tailoring uses will be protected.

New bespoke tailoring uses will be allowed, particularly at basement and ground floor levels, and will be secured by legal agreements.

A1 Retail will only be permitted at ground, lower ground floor and first floor levels, subject to the following criteria, to be secured by legal agreement where appropriate:

• no bespoke tailoring uses being lost except where the Council considers that the unit is not viable, as demonstrated by long-term vacancy despite reasonable attempts to let ; • each retail unit being no larger than 300 sqm gross; • the retail use should sell bespoke, unique, limited edition or one of a kind products. • the retail function should be complementary to the character and function of the SPA.

Land use swaps will only be acceptable within the Special Policy Area where the other criteria within this policy are met, and where:

1. there is no net loss of bespoke tailoring floorspace except where the Council considers that the unit is not viable, as demonstrated by long-term vacancy despite reasonable attempts to let , outside of necessary minor alterations to facilitate the land use swap; 2. the accommodation offered provides higher quality or larger bespoke tailoring space;

All development proposals will need to demonstrate that they do not have a negative impact on the character and function of the Special Policy Area.

Proposals to increase the amount of bespoke tailoring floor space will be exempt from the mixed use policy and associated mixed use cascade. The requirements for

© copyright reserved 2013 Gerald Eve LLP Page 46

residential floor space as part of proposals increasing the amount of other commercial floor space by 200 sqm or more or retail floorspace by 400 sqm or more will may be applied more flexibly where the council considers this to be necessary to deliver public realm improvements in Savile Row.

11.2 We suggest that the concept of traditional bespoke tailoring be addressed in the reasoned justification to the City Plan by adapting the draft terminology of the draft City Management Plan (November 2011) as follows:

“The Council supports applications in the following categories: traditional British bespoke tailoring and/or luxury goods and services (consistent with Savile Row’s heritage and values) and other men’s clothing, shoes and grooming.”

11.3 This would ensure that the aim of the policy and the objectives of the policy are explained in the reasoned justification in the usual way. There is also then no necessity for a glossary term in the Local Plan.

© copyright reserved 2013 Gerald Eve LLP Page 47

12 Summary and Conclusions

12.1 This submission responds to the public consultation on Booklet No. 4 – Mayfair and St James’s, as part of the City of Westminster’s development of its Local Plan. The report makes representations to the following draft policies:-

a) Policy 2.4 – Mayfair Special Policy Area; and

b) Policy 2.6 – Savile Row Special Policy Area.

12.2 The Estate is keen to continue to engage with the City Council in regard to these policies. The Estate is a committed landowner who is aiming to enhance and support both Mayfair and Savile Row.

Mayfair SPA

12.3 The Estate does not consider the Mayfair SPA necessary, given the Estate’s level of control and involvement in the area. Should the City Council progress with the designation of the Mayfair SPA, the report makes the following comments on the draft Policy:-

a) The area should be redrawn to only cover Cork Street;

b) The policy wording should be amended to refer to art gallery and antique trader ‘uses’;

c) The policy should allow for the loss of gallery uses where there is no demand for the unit;

d) The policy should specifically note that unit sizes will not be restricted; and

e) The policy wording should not unduly restrict the types of goods which A1 retail stores could sell.

© copyright reserved 2013 Gerald Eve LLP Page 48

Savile Row SPA

12.4 The Estate welcomes continued discussions with the City Council with regards to the Savile Row SPA. The report makes the following comments on the draft SPA Policy:

a) Reference to ‘bespoke’ tailoring should be removed and clarification provided in the reasoned justification instead;

b) The policy should allow for the loss of tailoring uses where there is no demand for the unit;

c) There should be no restriction on the size of A1 retail units;

d) The policy wording should not unduly restrict the types of goods which A1 retail stores could sell; and

e) Reference should be made to an increase in retail of over 400 sqm being exempt from the mixed use policy and associated mixed use cascade.

© copyright reserved 2013 Gerald Eve LLP Page 49 Appendix A

Proposed Cork Street SPA Area – January 2014 Appendix A

January 2014 Appendix B

Art Galleries in Westminster and St James’s / Mayfair Appendix B Appendix C

Deloitte letter to Westminster City Council dated 23 March 2012

Including Appendices 1-3 Appendix C

Drivers Jonas Deloitte 66 Lane London EC4A 3BQ Tel: +44 (0) 20 7007 9000 Fax: +44 (0) 20 7583 1198 City Planning Delivery Unit www.djdeloitte.co.uk

Westminster The council th 11 Floor east Westminster City Hall 64 Victoria Street London SW1E 6QP

23 March 2012 Our Ref: C-0153463

Dear Sir / Madam

Representations to the City of Westminster City Management Plan (Consultation Draft) November 2011

We write on behalf of our client, The Pollen Estate, in relation to the Local Development Framework (LDF), City Management Plan (CMP) Consultation Draft, which was published in November 2011. The CMP is one of the principal LDF documents and will form part of the statutory development plan, which will influence future development within Westminster.

The Pollen Estate

The Estate dates back to 1812 and was originally the property of Reverend George Pollen. The Estate comprises 43 prime freehold properties, totalling 647,000 sq ft in Mayfair, primarily in New Bond Street, Clifford Street, Cork Street, Savile Row, Old & New Burlington Streets and Maddox Street.

As a significant landowner on Savile Row, the Estate is actively involved with the Savile Row Strategic Group (SRSG) which is a forum between Westminster City Council (WCC) and representatives of the bespoke tailoring industry that seeks to promote and enhance this specialist industry. Savile Row was designated as a Special Policy Area (SPA) with the adoption of the Core Strategy in January 2011. The SPA seeks to protect and promote the bespoke tailoring industry. The Core Strategy explains that the detailed policies to protect and encourage these uses will be in the CMP. Therefore, The Pollen Estate has a particular interest in the CMP policy for the SPA.

The Estate takes an active interest in the future development of the West End and provides comments on the draft document as follows.

Deloitte LLP is a limited liability partnership registered in England and Wales with registered number OC303675 and its registered office at 2 New Street Square, London EC4A 3BZ, United Kingdom.

Drivers Jonas Deloitte is a trading name of Deloitte LLP, which is the United Kingdom member firm of Deloitte Touche Tohmatsu (‘DTT’), a Swiss Verein, whose member firms are legally separate and independent entities. Please see www.deloitte.co.uk/about for a detailed description of the legal structure of DTT and its member firms. Drivers Jonas Deloitte is regulated by RICS.

Member of Deloitte Touche Tohmatsu Representations

Policy CMP 1.1: Mixed Use Cascade

Draft Policy CMP 1.1 details the approach the Council will take towards the provision of residential floorspace at off-site locations where there are increases in commercial floorspace. Paragraph 1.1.8 forms part of the supporting text to this policy. It states:

“Floorspace calculations will be based on Gross External Floor Areas. Existing commercial floorspace in the proposed off-site residential provision property, will not be included in the calculation to determine the amount of residential floorspace required”.

We note that this approach is contrary to UDP policy COM 3, where the existing commercial floorspace at the off-site solution is included within the overall land use calculations. We consider that this approach should be maintained, especially where the off-site residential solution is provided within the vicinity of the commercial site and therefore maintains the ‘mixed-use’ nature of the local area.

If unaltered, this approach will provide an additional burden upon the delivery of new commercial developments as the need to provide more residential floorspace could make future commercial schemes unviable. Therefore, paragraph 1.1.8 should be amended to state that the existing commercial floorspace at the proposed off-site location will be included within the overall floorspace calculations.

Policy CMP 1.2: Residential Mixed Use Credits

Our client supports the principle of providing a formal system of residential mixed use credits in Westminster and considers that this approach will facilitate the delivery of additional commercial delivery within the Core CAZ.

Policy CMP 1.22: Savile Row Special Policy Area

The Pollen Estate supports the designation of Savile Row as a SPA within the Core Strategy and supports the provision of a detailed policy for Savile Row within the CMP. However, the Pollen Estate objects to Policy CMP 1.22 as currently drafted.

At the earlier stage of consultation the Pollen Estate strongly supported option 46.2. Option 46.3 was also supported. This stated that in the Savile Row SPA the requirement for residential floorspace as part of new commercial development in accordance with Policy CS1 of the Core Strategy “may be applied more flexibly” where the council considers this to be necessary in order to contribute to the future aspirations of the SPA.

We note that the content of option 46.2 has been largely included in draft Policy CMP 1.22. However, the content of option 46.3 has not. We object to this approach as we consider that it is appropriate to have exceptions to Policy CS1 in areas, such as Savile Row, where the priority use is not residential. There should be some flexibility on the application of Policy CS1 built in to draft Policy CMP 1.22.

In our discussions with you at our meeting on 20 January it was agreed that an exception could be made within the SPA where increases in bespoke tailoring floorspace are proposed. In addition, we would like

2 to like to highlight that the implementation of a public realm improvement scheme for Savile Row is a key objective and we consider that achieving this should be prioritised over any residential requirement. Below is our proposed amendment to draft Policy CMP 1.22.

Policy CMP 1.22: Savile Row Special Policy Area

Suggested Amendments are highlighted in red.

“A) In the Savile Row Special Policy Area:

1. There will be no loss of existing bespoke tailoring uses;

2. New bespoke tailoring will be allowed across the Special Policy Area, especially at basement and ground floor levels and, these will be secured by legal agreements;

3. Land use swaps will only be acceptable within the Special Policy Area if:

(i) there is no net loss of bespoke tailoring floorspace; (ii) the accommodation offered provides higher quality bespoke tailoring space; (iii) bespoke tailoring uses are encouraged at the basement and ground floor level; (iv) the character and function of Savile Row is maintained and there is no harm to bespoke tailoring uses; and (v) the uses are secured by legal agreement.

4. The Council will work with landowners to encourage retail units to be occupied by bespoke, niche and luxury retail shops, which are complementary to the Savile Row Special Policy Area.

5. All development proposals will need to demonstrate that they do not have a negative impact on the character and function of the Savile Row Special Policy Area and should contribute to public realm improvements where the Council’s specified thresholds are met.

B). In the Savile Row Special Policy Area the requirement for residential floorspace as part of new commercial development in accordance with Policy CS1 of the Core Strategy may be applied more flexibly where the Council considers this to be necessary in order to contribute to the future aspirations of the Special Policy Area.

C) In particular, where proposals increase the amount of bespoke tailoring floorspace by 200 sqm or more, the provision under Policy CS1 of the Core Strategy to provide an equivalent amount of residential floorspace will not apply.

D). The implementation of a public realm improvement scheme is a key objective for the Special Policy Area. Securing the delivery of this may take priority over the provision of residential floorspace where this is required under Policy CS1 of the Core Strategy.”

The Savile Row SPA covers a relatively small and distinctive area, with an international reputation for bespoke tailoring. The area does not have many residential units in it at present. We are only aware of the 12 units currently in Queensberry House. Therefore, a residential component is not a characteristic of the SPA whereas bespoke tailoring, office and retail uses are. The ambition of the council to achieve a well balanced mix of commercial and residential uses through the Core CAZ is appreciated and generally supported. However, it is felt that a blanket policy requiring uplifts in commercial floorspace above certain

3 thresholds in all cases and in all areas within the Core CAZ, to be matched with an equivalent provision of residential floorspace, is not appropriate. There should be some flexibility provided in certain areas where achieving residential floorspace is not a priority, or not the main priority. We consider that one of the purposes of a SPA is to allow the development of an alternative policy approach that is tailored to the objectives and characteristics of that particular area.

Within Savile Row enhancing the public realm is a key objective and it is considered that securing larger contributions towards this objective is more important than delivering new residential floorspace. Once the public realm is secured there may be other priorities that would also take preference. We consider that the policy approach should include the flexibility to consider the situation at the time of each planning application. It may be that it is determined that Policy CS1 should apply in a particular case and this would also be covered by the proposed policy wording above.

Paragraphs 14.3.46 (sic) & 1.3.49 which form part of the supporting text to draft Policy CMP 1.22 will also need to be updated to reflect the proposed amendments above.

Policy CMP 2.1: Design Principles and Standards

The Estate acknowledges the need for future development to be sustainable. However, these potential requirements need to be balanced against the need to provide places for people to work and live. Specifically, we note that Part B (ii) of the policy requires ‘development involving new or additional gross external floorspace of 100 sqm or more’, to meet the minimum sustainable design standards set out in Table 2.1. We consider that the 100 sqm threshold is very low and that the achievement of Code Level 4 for residential use and ‘Very Good’ for commercial use is unnecessarily onerous and may make relatively small scale development unviable. We consider that these requirements should relate to major developments only (above 1,000 sqm and 10 residential units) and should be applied with a degree of flexibility on a case by case basis.

Policy CMP 2.2: Zero Carbon

As with draft Policy CMP 2.1 the Estate supports the need for future development to be sustainable. However, we consider that the requirements within Policy CMP 2.2 should relate to major developments only (above 1,000 sqm and 10 residential units). Furthermore, we note that the glossary of the CMP defines ‘Zero Carbon’. The last sentence of the definition states:

“This is in line with the Government’s 2011 budget announcement on the definition of zero carbon, and is broadly equivalent to the energy requirements to meet Code for Sustainable Homes level 5”.

This draft policy conflicts with Policy CMP 2.1 and the London Plan which currently requires new residential development to achieve Code Level 4.

Policy CMP 2.4: Requirement for Renewable Energy Generation

As with policies CMP 2.1 & CMP 2.2, the Estate considers that requiring “all minor new developments” to integrate renewable technologies in to the design of the scheme is too onerous as many minor schemes are likely to be unduly burdened by on-site renewable energy requirements. We consider that a tariff for

4 small scale development could be a reasonable alternative to this approach and these financial contributions could be ‘pooled’ by the Council and used on other sustainable measures on a larger scale, such as district heating networks.

Policy CMP 2.15: Demolition

The Estate recognises the importance of retaining the very best heritage assets within Westminster. However, given the number of listed buildings and conservation areas, heritage issues are ever present and must be balanced against the need for new development. The Estate supports the ‘exceptions’ to the general rule to protect heritage assets which are set out in part B of draft Policy CMP 2.15. However, we suggest that Part B of the Policy should be amended as follows to include criteria d) within PPS 5 ‘Planning for the Historic Environment’:

“B) Exceptions may be made to the above criteria where it can be demonstrated that:

1. the proposed development would result in substantial public development that outweighs the loss of the building; or

2. all of the following apply:

i. the nature of the heritage asset prevents all reasonable uses of the site;

ii. no viable use of the heritage asset itself can be found in the medium term that will enable its conservation; and

iii. conservation by grant-funding or some form of charitable or public ownership is not possible; and

iv. the harm to or loss of the heritage asset is outweighed by the benefits of bringing the site back into use.

We also consider that part D of the Policy should be amended as follows to reflect the text at paragraph 2.3.34. It may be that the scale of all of the original rooms cannot be strictly replicated in a new build scheme but that an appropriate architectural relationship with the retained facade can nevertheless be created. The amendment reflects the text at paragraph 2.3.34 and we consider retains the intention of the policy, while providing slightly more flexibility for architectural solutions to the “stage set” issue:

“D) Demolition behind retained facades may be allowed where this involves the retention of façades which make a significant contribution to local townscape, the new build and the retained facade will maintain an architectural relationship (text deleted) and the demolition is considered otherwise acceptable having regard to the above policy considerations.”

CMP 2.23: Public Art

The Estate supports the removal of the requirement to provide 1% of the total value of the development value towards public art from draft policy CMP 2.23. However, we note that paragraph 2.4.36, which forms the supporting text to draft policy CMP 2.23 states:

5 “The scale and ambition of public art provided in relation to new development should be proportionate to the value of that development. Development that has a significant impact on its environment should incorporate proportionately significant public art contribution. The level of contribution will vary depending on the nature of the development proposal, the characteristics of the site and its surroundings. However, a nationally acceptable guideline is that it will be around one per cent of the construction costs”.

The requirement to provide 1% of the total value of development costs from all major developments towards public art is potentially disproportionate and unnecessary and must be balanced against other priorities, such as a requirement to fund public realm improvements.

The concept of ‘percentage for art’ contributions is derived from an initiative promoted by the Arts Council. It is a very generic concept and was developed at a time when development costs were quite different (e.g. CIL did not exist). It requires careful consideration in each case to ensure that attendant development costs are not so great as to produce a disproportionate contribution, which far exceeds that which can be reasonably required to support the development scheme. There is, in this context, a clear onus upon the Council to demonstrate that any such contribution is reasonably necessary and that this policy requirement can readily satisfy the tests contained at Regulation 122 of the Community Infrastructure Levy Regulations 2010.

On this basis, the Estate considers that the final sentence of paragraph 2.4.36 should be deleted.

Policy CMP 2.25: Advertisements

Table 2.2 ‘Standards for Specific Advertisement Types’, highlights that proposals for flagpoles and flag or banner advertisements will be unacceptable ‘except where they are displayed on buildings in New Bond Street, Old Bond Street, and Regent Street, and consist of no more than one flagpole per building’. We previously sought to include Savile Row on the list of named streets as Savile Row has a history of flag display. Photographic evidence demonstrating this is included at ‘Savile Row – Historic Flags Evidence’, which shows several examples of flag display on Savile Row dating from 1942. In addition, Savile Row Bespoke have confirmed that Huntsman have had their flag in place since the 1950’s and that Hardy Amies and Gieves and Hawkes have had their flags in place since 1945.

As Savile Row has a history of flag display, we suggest that the text within Table 2.2 under ‘Flags’ should be amended as follows:

“proposals for flagpoles and flag or banner advertisements will be unacceptable ‘except where they are displayed on buildings in New Bond Street, Old Bond Street, Savile Row and Regent Street, and consist of no more than one flagpole per building”.

Overall the Estate supports this policy and trusts that the inclusion of Savile Row is acceptable. We also trust that the information provided by the Estate demonstrates that Savile Row has a long history of flag display.

6 Policy CMP 3.8: Protecting Amenity

The Estate recognises the need to protect the amenity of adjoining residential occupiers and is generally supportive of Policy CMP 3.8. However, we consider that the supporting text at paragraphs 3.3.3 to 3.3.7 should note that Policy CMP 3.8 will be applied with a greater degree of flexibility where new commercial developments affect other commercial buildings, which are artificially lit and do not require the same privacy and amenity standards afforded to residential use.

Policy CMP 4.5: Housing Quality Standards

The Estate supports the aim of providing high quality housing as detailed within draft Policy CMP 4.5. However, we consider that the policy should note that these standards cannot always be met where existing properties are converted as opposed to new build schemes. We note that this point is included at paragraph 4.2.8, which forms the supporting text to the policy. However, given its importance and the number of conversions that take place in Westminster, we consider that the phrase “and housing resulting from conversion” should be removed from the first sentence of the policy. The following sentence should then be added to the end of Policy CMP 4.5 for clarity.

“The City Council will encourage all proposed new dwellings to meet these standards, but recognises that in some instances, particularly those involving conversions and/or listed buildings, this may not be feasible”.

Policy CMP 4.6: Homes of Different Sizes

The Estate supports the provision of a range of dwelling types in new residential development. However, we consider that these requirements should be applied flexibly to take account of constrained urban sites and conversions, where it may not be physically possible or viable to meet these standards. Therefore, we suggest that Part A of the policy should be amended as follows:

“In developments of less than 20 units / 2,000 sqm the council will seek to achieve the following size mix of market housing”.

Policy CMP 5.18: Residential Car Parking

The Estate recognises the need to encourage car-free development in areas that are highly accessible by public transport. Therefore, we consider that Part A of draft policy CMP 5.18 should be amended as follows:

“(A) In areas of parking stress, all new residential developments will be required to meet the parking standards in the table below or provide justification to demonstrate why these standards cannot be met. Outside parking stress areas, the minimum standards will not apply. All residential parking spaces will be reserved for the sole permanent use of residents of the development”.

7 Policy CMP 3.2 New Social and Community Facilities

The Estate notes that the council has increased the threshold for new social and community facilities from 10 residential units and 1,000 sqm to 50 residential units and 5,000 sqm of commercial floorspace. The Estate welcomes these changes but considers that Part A of the draft policy should clarify that these requirements will only apply to net increases in floorspace above these thresholds, otherwise medium to larger scale development sites, which may already have a significant amount of existing floorspace on site, would have to provide community facilities on site. Therefore, we consider that Part A should be amended as follows:

“The council will require large scale development (all development over 50 residential units or net increases of 5,000 sqm of residential or commercial floorspace) to provide social or community facilities. If it is not practical or viable to provide the floorspace on-site, the floorspace should be provided off-site in the vicinity. If these options are not possible, a financial contribution will be required in lieu of on-site or off-site development”.

Section 7.4 'Rights to Light'

The Estate strongly supports the inclusion of paragraphs 7.4.1 to 7.4.4 which relate to Rights to Light and highlights that the council ‘will therefore consider, under Section 226 and Section 227 of the Town and Country Planning Act, acquiring interests in land or appropriating land for planning purposes on a case by case basis to allow developments to proceed’.

Definition of Bespoke Tailoring Use

We note that the ‘Glossary’ of the CMP continues to define ‘bespoke tailoring’ uses as:

“the creation of a garment from an individually hand drawn and cut pattern prepared specifically for the customer by a master cutter, made under his personal supervision predominantly by hand by tailors trained to the exacting standards of Savile Row and subject to a series of fittings.

Bespoke tailoring premises comprise of a range of uses including workshop space, retail and office use. Under the terms of the Use Classes Order, these uses form a mixed use class/sui generis class in accordance with the Town and Country Planning (Use Classes) Order 1987 at its subsequent amendments”.

In the five years that the Estate has worked with WCC and SRB on policy guidance relating to the Row, it has consistently been the Estate’s position that ‘bespoke tailoring’ falls to be considered either as B1(c) ‘light industrial’ use with ancillary retail or a ‘retail use’ (Use Class A1) with ancillary B1(c) ‘light industrial’ use.

These identified land use activities are specific ‘classes of use’ identified in the Use Classes Order (UCO) 1987. These uses will either occur as primary uses; as ancillary activities to a primary use; or, will be sufficiently functionally (and possibly physically) separate to determine that there is a ‘mixed use’ of activities. There is, however, no principle in UK planning law to support the proposition that any combination of identified UCO uses can become a sui generis class.

8 At our meeting on 20 January we were informed that the Council would be revisiting the definition contained in the Glossary and redrafting it to reflect legal advice. We understand that the thrust of the review will be to make it clear that each case must be considered on its merits to determine whether there is a primary and ancillary use, or a truly mixed use. Our view is that in most cases there will be a primary and an ancillary use as described above.

As we have not seen the revised Glossary definition at this stage, we repeat below the case we have previously made in relation to the definition of bespoke tailoring. We hope to discuss this matter with you further once the revised Glossary definition has been prepared.

In summary, in support of the Estate’s submissions, we provide below evidence that bespoke tailoring should normally be defined as B1 light industry, and several of the documents demonstrate that WCC has agreed with this approach since the early 1990s:

1. WCC’s Unitary Development Plan and Core Strategy Evidence Base;

2. Use Classes Order and Land Use Gazetteer; and

3. Recent planning permissions issued by WCC.

1. WCC Unitary Development Plan and Core Strategy Evidence Base

(a) Westminster UDP

The key policies within the UDP, which relate to bespoke tailoring uses are:

 COM 8: “Retention of light industrial floorspace in the creative industries special policy area”;  COM 9: “Provision of new light industrial floorspace”; and  COM 10: “Retention of Small Scale Industrial Development”.

Paragraphs 2.71 – 2.84 form the supporting text to policies COM 8 – 10 and explain WCC’s approach to the application of these policies as well as the definition of light industrial and bespoke tailoring uses. With reference to ‘bespoke tailoring’, paragraph 2.78 is of particular relevance. It states:

“Reasons: Some 260,000 sq m of floorspace in the city is in industrial use. The City Council has long recognised the important contribution that certain industrial activities make to the strength and diversity of the economic and employment base of Westminster and has sought to protect these activities. Westminster contains a number of industrial activities that form an important part of the creative industries business sector in London. These are primarily located in the Soho, East Marylebone and Regent Street areas, but also in Covent Garden. They are important to the character of the City and its economic life well in excess of their actual size. These activities fall into two basic categories: (a) those that are long established, that offer unique or specialist goods or services to national and international markets and which are dependent on their location in central London such as bespoke tailoring, and other , jewellery manufacture and repair.

(b) those that provide essential supportive or ancillary services to other important economic and cultural activities, such as film/image processing laboratories associated

9 with the media industry in Soho and clothing workshops associated with the in East Marylebone”.

We consider that the supporting text to Policies COM 8 – COM 10 demonstrate that WCC has consistently used the standardised definition of ‘light industrial use’, when referring to Class B1(c) bespoke tailoring uses.

We consider that this approach is consistent with paragraph 3.6 of WCC’s publication ‘Bespoke Tailoring in London’s West End’, which forms part of the evidence base to the Core Strategy.

Therefore, the Estate considers that this provides clear evidence that WCC’s consistent approach is that bespoke tailoring premises are B1 light industry.

(b) Westminster Core Strategy Evidence Base

In March 2006, WCC published a report titled ‘Bespoke Tailoring in London’s West End’. This document formed part of the ‘evidence base’ for the Core Strategy, which was adopted in January 2011.

This document is written by WCC. The ‘Introduction’ within the Executive Summary states:

“Bespoke tailoring is the process by which a suit is cut and built for an individual person by a skilled tailor. It has traditionally been a manufacturing enterprise with an element of retailing activity, and thus categorised as a form of light industrial land use”.

Paragraph 3.1 ‘Planning Policy Context’ is also relevant. It states:

“Bespoke tailoring forms a primarily creative manufacturing enterprise with a variable element of retailing. For this reason, bespoke tailoring has been regarded as a form of light industry, within class B1(c) of the Town and Country Planning (Use Classes Order)”.

Furthermore, paragraph 3.6 states:

“As well as being defined as a Central London Activity, bespoke tailoring is normally regarded as a creative industry and a light industrial use. Policies COM 8 and 9 of the Westminster RUDP provide further protection and promotion within the limitations imposed by current planning legislation. Policy COM 8 in particular states that proposals for the redevelopment, rehabilitation or for other development affecting premises containing light industrial floorspace will not be granted planning permission where 1) the site is located within the Creative Industries Special Policy Area (see Map 1); and 2) this would result in the loss of industrial activities which contribute to the character and function of the area”.

At paragraph 3.3 WCC does raise for the first time the possibility that there may be scope for some bespoke tailoring uses to fall outside of the normal approach. It states:

“Recent trends in the types of bespoke tailoring business models have led to, in certain businesses, a greater proportion of the businesses, both in terms of floorspace occupied and turnover, being devoted to retail activity of goods made off the premises. In such cases it is likely,

10 depending on the definition of the planning unit, that such premises would, under the terms of the UCO, form a ‘sui generis’ or mixed-use class”.

However, this single sentence does not amount to evidence of all bespoke tailoring uses falling outside of the consistently applied definition of B1 light industry.

This definition of ‘sui generis’ or ‘mixed-use class’ could only be applied after a rigorous assessment of the exact circumstances of each business on a case-by-case basis. There is no evidence to support the City Council’s sweeping conclusion that all bespoke tailoring uses might now be ‘sui generis’ or ‘mixed- use class’, indeed reference is made only to this applying to “certain” businesses (WCC’s description).

WCC’s own evidence base continues to support the definition of bespoke tailoring as B1 light industry.

2. The Use Classes Order and Land Use Gazetteer

The 1987 Use Classes Order (UCO) as amended, includes bespoke tailoring uses within the general definition of ‘light industrial’ floorspace, which is defined as:

“any industrial process being a use which can be carried out in any residential area without detriment to the amenity of that area by reason of noise, vibration, smell, fumes, smoke, soot, ash, dust or grit”.

The Land Use Gazetteer (3rd Edition) is widely accepted as the definitive guide to land uses and their use classes, as detailed in the ‘1987 Use Classes Order’. It is particularly useful where it is not clear which Use Class a specific land use or business would fall within.

It states that a ‘Tailored Clothing Manufacturing Place’, falls within class B1, ‘business use’, of the ‘1987 Use Classes Order’. It also identifies that a ‘Tailor’s workshop other than shop’ would be included within the B1 Use Class as well. We consider that this provides yet further evidence to support the definition of bespoke tailoring activities as a B1(c) light industrial use.

This is wholly correct. It cross references with WCC’s UDP and the Core Strategy.

3. Recent Planning Permissions issued by WCC

In 2008 the Pollen Estate obtained planning permission for the use of the basement of 9 Savile Row for bespoke tailoring uses and the use of the upper floors of 12a Savile Row for office use. The S.106 which related to the development (Ref: LS/PP/KB/83766) defined ‘Tailor/Tailor’s Academy Development’ within the ‘interpretation’ section of the S.106 as:

“Tailor/Tailor’s Academy Development - means the use of the Second Property as a tailors’ workshop (class B1(c)) or tailors’ academy (class D1);

See Appendix 1 for an extract from the S.106 Agreement.

A second example on the Row is the S.106 legal agreement (Ref:LS/P/ANSP/68271) for the redevelopment at 30-32 Savile Row, which is now complete, which defines ‘Bespoke Tailor’s Use’ as:

11

“Means a light industrial use comprising the display of cloth, measurement cutting and sewing of garments, customer fitting, the sale of made-to-order items of clothing, alterations and associated ancillary articles within Class B1(c) of the Town and Country Planning (Use Classes) Order 1987”.

See Appendix 2 for an extract from the S.106 Agreement.

In addition, in 2002 Anderson and Sheppard, a well known bespoke tailors’, applied for a Certificate of Lawful Use (Ref: PT/02/02944/CLUED & TP/23764) in relation to the bespoke tailoring activities taking place at 30 Savile Row. The decision notice was issued on 18 November 2002 and states:

“First Schedule

Use of basement, ground and part third floor for bespoke tailoring purposes (Class B1(C)) with ancillary retail, showrooms, storage and offices”.

See Appendix 3 for an extract from the Decision Notice.

Summary

In the past 5 years that the Estate has worked with WCC and SRB, on developing a strategy and policy for the Row, the consistently applied approach is that bespoke tailoring is light industry.

This definition has its origins from the 1990s and can first be found in the Westminster UDP. This reflects the Use Classes Order (1987) and the Land Use Gazetteer.

This definition has been applied consistently by WCC in relation to various applications on the Row (for example 9 & 12a Savile Row, 30-32 Savile Row and 30 Savile Row).

In the evidence base to the Core Strategy, this definition is again applied. There is reference to “certain” bespoke tailoring businesses possibly being ‘sui generis’ or ‘mixed-use class’, but it is wholly wrong to apply this to all bespoke tailoring businesses which is what has been attempted.

There is no evidence to support this change in definition to this use class as a whole.

Conclusion

The Pollen Estate is pleased to have the opportunity to comment on the emerging CMP policies, and would request that we continue to be updated on the programme for the various LDF Documents.

12 Should you have any queries regarding the above comments, please do not hesitate to contact me or my colleague Matt Humphreys on .

Yours faithfully,

Leonie Oliva for Deloitte LLP (trading as Drivers Jonas Deloitte)

13 DJD - Appendix 1 DJD - Appendix 2 DJD - Appendix 3

From: Susan Pratt To: LDF Subject: Save Cork Street Date: 13 February 2014 19:10:22

WESTMINSTER COUNCIL

SAVE CORK STREET

We are writing to urge Westminster Council to make Cork Street and surrounding areas a Special Policy Area.

It is financially and historically vital to protect the Art Galleries in these areas and we give our total support to the petition.

Yours, Bernard and Susan Pratt Pratt Contemporary The Gallery, Ightham Sevenoaks TN15 9HH, UK 01732 882326

www.prattcontemporaryart.co.uk From: Clive Loveless To: LDF Cc: Subject: Supporting SPA proposal: Mayfair & St James"s! Date: 06 February 2014 09:44:07

Dear Sir/ Madam,

As a long time tribal art dealer and visitor to this general area and the art galleries and auction houses within it, I strongly support the importance of maintaining the character and long tradition of retail outlets, whether art galleries or museums like the Royal Academy, in this area.

Yours faithfully,

Clive Loveless Primal Art By Appointment Only T 00 44 20 8969 5831 F 00 44 20 8969 5292

http://tribalperspectives.com/?page_id=1069 http://www.olympia-art-antiques.com/art-antiques-dealers/exhibitor/clive-loveless-primal-art

From: Ray Heaton To: LDF Subject: SPA for Cork Street Date: 04 February 2014 14:27:26

I very strongly the suggestion that Cork Street should become a Special Policy Area to enable the Art Galleries to survive in that special location.

I have visited there for many decades and hope to do so for many more.

I urge Westminster City Council to create the SPA at the earliest opportunity.

R Heaton From: Richard Fowler To: LDF Subject: Mayfair plans Date: 04 February 2014 10:09:31

I wholly endorse the plans for preserving parts of Mayfair, particularly the area of Cork Street and St James. I am a keen collector, but also like to wander around the galleries in Mayfair. It is so convenient to have them so close to each other and it makes that area of Mayfair very special - as does Savile Row for the tailoring industry. It would be a terrible shame to lose what those famous streets stand for and erect or convert them to residential flats for the few.

With kind regards, Richard Fowler From: Jacomb, Richard To: LDF Subject: Cork Street Date: 12 February 2014 09:10:01

Dear Sirs

I would like to express my strong support for a Special Policy Area for Cork Street. London’s attraction is at least partly based on the concentration of businesses of global excellence in particular areas, and the art galleries of St James and Mayfair are a prime example of this. Allowing fashion houses to dominate Cork Street would be a step towards the long term decline of the art business in London. Let’s preserve the unique character of the Street as best as possible.

Yours faithfully

Richard Jacomb

Tel: www.brewin.co.uk

This e-mail message, and any attachment, are intended only for and are confidential to the addressee. Any views expressed in this e-mail message or in any attachment are solely those of the individual sender, except where the sender specifically states them to be the views of Brewin Dolphin Holdings Plc or Brewin Dolphin Limited. If you are neither the addressee, nor an authorised recipient from the addressee, please notify us of receipt, delete this message from your computer system, and do not use, copy or disseminate the information in or attached to it in any way.

We do not accept liability to any person other than the intended addressee who acts or refrains from acting on any information in this e-mail message or any attachment.

Though our e-mail messages are checked for viruses, we do not accept liability for any viruses which may be transmitted by, through, with or in this e-mail message. Recipients are expected to take their own steps to ensure that e-mail messages are checked for, and free from, viruses.

Brewin Dolphin Holdings Plc, registered office at 12 Smithfield Street, London, EC1A 9BD, registered in England and Wales Company No. 2685806, is the parent company of Brewin Dolphin Limited.

Brewin Dolphin Limited is a member of the London Stock Exchange, authorised and regulated by The Financial Conduct Authority No. 124444, regulated under the Financial Service () Law 1998 by the Jersey Financial Services Commission for the conduct of business in Jersey, and regulated in by the Guernsey Financial Services Commission for the provision of investment business, registered office at 12 Smithfield Street, London, EC1A 9BD, registered in England and Wales Company No. 2135876. VAT No. GB-690 8994 69. From: Richard Nagy To: LDF Subject: Special Policy Area for Mayfair Date: 29 January 2014 11:55:01

T whom it may concern:

I'm an art dealer with gallery and office space on Old Bond Street and support the idea for an SPA as per letter from The Society of London Art Dealers (SLAD) dated 7 January 2014.

Yours sincerely, pp Nina Hartl

Richard Nagy From: Mary Simmonds To: LDF Subject: Cork Street Date: 05 February 2014 07:48:40

Dear Westminster Council,

I wish to register my strong support for the retention of Cork Street as a home for the art trade.

Yours faithfully, Richard Simmonds

Sent from my iPad

From: Rob Wallace BT To: LDF Subject: MAYFAIR & ST JAMES’S Propsed Development Plans Date: 04 February 2014 09:12:12

Sirs,

I write to strongly support your proposals set out in Booklet No.4 dated November 2013 to retain the current character of St James', Mayfair & Saville Row.

These are integral parts of the life and business of Central London and Saville Row and Cork Street are world class locations and are synonymous with their current businesses users

They are a magnet for tourism and visitors and generate substantial benefits for the local area, London and the rest of the UK.

Your proposals are reasonable and well thought out and will retain the essential character of the areas without being ridiculously over prescriptive

I strongly support them

Regards

Rob. Wallace From: Robert Beale To: LDF Subject: Special Policy Area for Cork Street and surrounding areas Date: 05 February 2014 12:34:25

5th February 2014

Dear Sirs,

We are writing to say that we support the proposal to establish a Special Policy Area in Cork, Albemarle/Bond/Dover Streets in order to avoid the nature of this area being substantially altered from its current commercial use and history, with particular emphasis on art-dealing/galleries. In our view, present proposals to enlarge the residential nature of the area are unsuitable, and will be detrimental to the current amenities which attract a huge number of visitors from other districts of London, all parts of the U.K., as well as enormous crowds of tourists and businesspeople from other countries. Please ensure that the unique features of this area will be retained in order to continue its’ many attractions.

Yours sincerely,

Robert Beale and Mrs. Clodagh D. Beale From: Morag Bagley To: LDF Subject: Mayfair Special Policy Area, including Cork Street Date: 03 February 2014 20:53:48

Dear Sir, I write to express my unqualified support for the creation of the proposed SPA. I live in East Kent but used to live in London and worked in a law firm in Clifford Street back in the 1970s. I visit the area often. It is a joy to look at or visit the galleries which give the area it's special and traditional character. It does much to enhance Britain's reputation in the art and antiques world. It would be a national loss if development was allowed to drive out the art/antiques community. Please implement the proposed SPA. Yours faithfully, Robert Bagley

Sent from my iPad From: Robert McClain To: LDF Subject: Cork Street Galleries Date: 04 February 2014 15:49:35

Dear Sir or Madame,

I support the continued presence of art galleries on Cork Street. As an American art dealer, Cork Street and its galleries is the epicenter of the international gallery scene in London. Please preserve it.

Sincerely,

Robert McClain From: R Stoker To: LDF Subject: Proposed SPA Mayfair for Art Date: 03 February 2014 21:02:34

Dear Sir/ Madam,

I am writing to record my support for the proposed SPA for Cork Street and surrounding area. I am aware do the threat to current art galleries from new development and fully support the proposed SPA as a way of controlling development.

Yours faithfully,

Robin Stoker From: Dr. Rosemarie Portner To: LDF Subject: Cork Street - S.P.A Date: 04 February 2014 21:03:07

Dear Sir or Madam, last year I travelled again to London, that time to visit The Mayor Gallery in Cork Street. I was much impressed by Cork Street as a center of galleries. It’s just great to stroll along and visit galleries. It should be kept as a S.P.A. and would be a shame to lose it to a flat faceless area as it can be found anywhere.

Sincerely yours

Rosemarie Portner From: Fabio Rossi To: LDF Subject: Art Galleries in Mayfair Date: 04 February 2014 22:32:30

I strongly support the idea of making Cork Street a Special Policy Area (S.P.A) in order to make it a street for Art Galleries and stem the ever rising tide of fashion shops. This part of London has been traditionally a destination for art lovers from all over the world; changing its nature will kill the area and transform a street with tremendous character in another anonymous, shallow display of the same fashion you find everywhere else

Sincerely,

Fabio Rossi

---

Fabio Rossi Rossi & Rossi

16 Clifford Street London W1S 3RG United Kingdom tel: + 44 (0)20 7734 6487 fax: + 44 (0) 20 7734 8051 www.rossirossi.com From: David Newnham To: LDF Subject: Cork Street Area Date: 04 February 2014 16:13:00

Dear Sirs,

Westminster City Council’s approach with regard to St James and Saville Row is to be applauded. It is essential that the Cork Street area (Draft Mayfair} is protected in the same way as it would be a tragedy to lose these superb specialist art galleries to ambitious developers. They cannot be replaced within London.

Please ensure that the area is protected.

Yours Faithfully,

David Newnham c/o The Royal Automobile Club, Pall Mall. . From: Peter Sahlman To: LDF Subject: SUPPORT SPA Date: 04 February 2014 13:29:07

SAHLMAN FINE ART, LLC Peter Sahlman 917.686.1066 917.359.6400 Post & Ship Address: 954 Lexington #312 New York, NY 10021

This email is free from viruses and malware because avast! Antivirus protection is active. ASHBURN PLANNING LTD

Westminster City Council City Management Policy 2.6 Savile Row Special Policy Area

POLICY CONSULTATION

RESPONSE BY SAVILE ROW BESPOKE

ASHBURN PLANNING LTD 10 Ashburn Place Didcot Oxfordshire OX11 7FN www.ashburnplanning.co.uk T:

February 2014

Savile Row SPA ! February 2014 ASHBURN PLANNING LTD Introduction The Savile Row Bespoke Association, set up in 2004 is a group of profitable companies employing in excess of 2000 people. The companies date from 1771 and the association is set up to protect and develop the art of handcrafted tailoring on Savile Row. It therefore welcomes the Westminster City Council’s identification of Savile Row as a “Special Policy Area” and the proposed “Special Policy” as set out in the City Management Plan, which seeks to protect the area from inappropriate development, which would reduce the number of bespoke tailoring firms on ‘The Row’, or even see them being forced away from the world famous centre for the manufacture of hand-made bespoke suits and other garments.

Savile Row Bespoke has 16 member companies including winners for the Queens Award for Enterprise in International Trade as recently as 2012, with more than 100 tailors working on or very close to Savile Row. These companies include the following: • Anderson & Sheppard • Chittleborough & Morgan • Dege & Skinner • Gieves & Hawkes • Hardy Amies • Huntsman • Henry Poole • Meyer & Mortimer • Norton & Sons • Richard James • Kilgour • Alexander McQueen Associate Members also include • Dormeuil • Fox Brothers • Dugdale Brothers • Lutwyche

SRB owns and protects the trademark “Savile Row Bespoke” in the UK and internationally. The term “Savile Row” is internationally associated with the finest English tailoring.

! 2 !February 2014 ASHBURN PLANNING LTD

Background The first tailors moved onto Savile Row in the late 18th century and from early beginnings it had earned an unassailable position as the epicenter of male elegance. Patrons have included every crowned member of the British Royal Families since George III – and this continues to be the case with HRH The Queen, The Duke of Edinburgh and The Prince of Wales – as well as an extraordinary array of leading industrialists, actors, musicians, professionals and politicians.

Today it remains the beating heart of the world’s finest bespoke tailoring – with over 100 working tailors in its workshops and 30 apprentices in training, producing some £20m worth of bespoke garments.

The Savile Row Bespoke Association (SRB), formed in 2004 represents the majority of the tailoring businesses on the Row. It lobbied Westminster Council to produce its 2006 report “Bespoke Tailoring in London’s West End” which drew attention to the cultural, historical and creative value of this area and recommended that action be taken to:

• Create a Savile Row Strategic Group (SRSG) Chaired by Westminster Council to bring together landowners and bespoke tailoring companies, the group now meets 3 to 4 times per annum.

• Develop greater co-ordination and promotion of Savile Row as the destination and home of bespoke tailoring. SRB was formed in 2004, and it has to date created exhibitions and shows in Florence, Paris, and Tokyo, and in London at the V&A and on the Row itself (The Savile Row Field Day). In addition SRB has shown at London Collection: Men since its inception in 2012. There have been two BBC documentaries made featuring Savile Row, as well as much international publicity and two books published – the most important of which has been Thames & Hudson’s internationally acclaimed ‘Savile Row – the Master Tailors of British Bespoke’. The Row put on a widely acclaimed show as a centrepiece of The London Collections: Men, in January this year arranged by the British Fashion Council. It remains one of the most important destinations in the world for men's fashion and style.

! 3 !February 2014 ASHBURN PLANNING LTD

• Support skills and training initiatives This has also been done. SRB formed a partnership with Newham College in East London, establishing a pre-apprenticeship course in 2007 which has been attended by over 200 young people and which now forms the principal source of apprentices on the Row. This programme is co- coordinated by Ms S. Thomas of Savile Row Bespoke. A full apprenticeship course has also been established and, to date, 50 apprentices have graduated through it – receiving their awards at the Merchant Taylors’ Hall. The Row maintains strong links with the Merchant Taylors’ Livery Company – jointly sponsoring a bi-annually run national competition for students of tailoring, the “Golden Shears” Award.

• Identify the medium-term future floor-space needs of the industry. This has allowed Henry Poole to extend its basement workshops, and Dege & Skinner move theirs to below their cutting rooms and shop at 10 Savile Row.

Character and nature of the Businesses Proximity of workshop to the cutting rooms and shop is an essential part of maintaining the quality of as it: a) enables fine adjustments to be made to garments with the maker and customer present and; b) it ensures that the benefits of clustering businesses continues – this is essential for training and promotes the strong spirit of co-operation between these businesses. This is one of the unique facets of Savile Row. It is almost certainly the world’s leading concentration of bespoke tailors, and a core asset to London and the UK’s economy; not only delivering direct value but also indirect value through training, and design inspiration. It is widely recognised that the best design, and making, go hand-in-hand, and London is home to Europe’s biggest and best design school – the University of the Arts / Central St Martins – with which SRB maintains a strong working relationship.

! 4 !February 2014 ASHBURN PLANNING LTD The Draft Policy Within the policy booklet,, the Policy which relates to the Savile Row Special Policy Area SPA is set out as follows:

Policy 2.6 - Savile Row SPA City Management Policy 2.6: Savile Row Special Policy Area

Existing bespoke tailoring uses will be protected.

New bespoke tailoring will be allowed, particularly at basement and ground floor levels, and will be secured by legal agreements.

A1 Retail will only be permitted at ground, lower ground floor and first floor levels, subject to the following criteria, to be secured by legal agreement where appropriate: • no bespoke tailoring uses being lost; • each retail unit being no larger than 300 sqm gross; • the retail use should sell bespoke, unique, limited edition or one of a kind products. • the retail function should be complementary to the character and function of the SPA.

Land use swaps will only be acceptable within the Special Policy Area where the other criteria within this policy are met, and where:

1. There is no net loss of bespoke tailoring floorspace, outside of necessary minor alterations to facilitate the land use swap;

2. The accommodation offered provides higher quality or larger bespoke tailoring space;

All development proposals will need to demonstrate that they do not have a negative impact on the character and function of the Special Policy Area.

Proposals to increase the amount of bespoke tailoring floor space will be exempt from the mixed use policy and associated mixed use cascade. The requirements for residential floor space as part of proposals increasing the amount of other commercial floor space by 200 sqm or more may be applied more flexibly where the council considers this to be necessary to deliver public realm improvements in Savile Row.

! 5 !February 2014 ASHBURN PLANNING LTD Response to the Proposed Draft Policy

Turning now to the components of the draw policy in turn, Savile Row Bespoke reiterates its support for the policy in general, although it would seek some degree of amendment which is detailed later. From the background above it is clear to see the importance of the ‘Row’ and the bespoke tailoring industry, which has established itself there over the last two hundred years or so. It is a thriving industry with new apprentice tailors coming through the dedicated training program run by SRB itself. Since its first students graduated, some 50 + trainees have been employed within the member houses of the bespoke tailoring community in and around Savile Row.

It is also clear that the industry and Savile Row, its centre, is important to London and International business, and that it must be protected by a special planning policy rather than just market forces alone, and the potential for the tailoring houses being forced out of what is one of London’s prestige addresses.

Bespoke Tailoring and Sui Generis Classification Turning to the wording of the policy, - “Existing bespoke tailoring uses will be protected.” SRB supports WCC use of the term ‘ Bespoke Tailoring.’ In using the term, the policy recognises the nature of the tailoring businesses and the processes which take place within the tailoring houses.

In regard to the Town and Country Planning (Use Class Order) 1995 (“UCO”), the bespoke tailoring operations include the following, which makes them very different form other non-bespoke tailoring firms. They fall into composite use within the planning unit in which they operate, which include a mixture of A1 retail and B1c light Industrial uses as well as other ancillary uses such as B1a.

The operations, which SRB members are expected to perform, and which are stipulated as part of the society membership include: • Individually cut a paper pattern produced by a Master Cutter • Have personal supervision of production by the Master Cutter • Employ at least one salaried apprentice cutter or tailor at any given time • Typically create a two-piece suit almost completely by hand – with at least 50 hours of hand work • Provide an expert cloth consultant on the premises • Offer a choice of a least 2000 fabrics to the customer, which may include a range of exclusive cloths • Retain full customer records and order details • Provide first-class after care for garments including sponging, pressing, repairs and button matching

! 6 !February 2014 ASHBURN PLANNING LTD

In 2006 WCC sought a legal opinion from the Hon Mr Justice Lindblom (Keith Lindblom Q.C. as he was then) as to the classification of bespoke tailoring under the UCO 1995. In his conclusion he decided that the use could not be classified within one single use class and that the nature of the bespoke industry was a complex one, which needed to be assessed on a case by case basis, but that as long as the retail element was between 15 - 20% of the floorspace of the planning unit with the rest being made up of measuring, cutting, fitting tailored cloths.

Such premises could theoretically be regarded as falling within a mixed use as opposed to primarily light industrial use with ancillary retail activity, and that these mixed use should be properly regarded as Sui Generis. However, he also concluded that the amount of floorspace with the premises would need to be assessed on a case by case basis, a fact that can’t be disregarded, either by the occupier and business, and the City Council.

SRB agrees with this conclusion and monitors the level of floorspace of their members’ premises on a regular basis.

This obviously has some impact, in terms of land use, changes of land use and the necessity for planning permission to change from one land use to another.

As a reminder, a unit that is recognised as a mixed use as set out in Mr Lindblom’s opinion of 2006 (sui generis) requires under current planning law, a planning consent to allow an alternative land use to take place in said premises as development will be deemed to have taken place. Currently there are no permitted development rights to move to or from a sui generis use (for instance to UCO class A1retail) without the requirement for legitimisation via a planning consent.

Now, this doesn’t mean that planning consent will not be granted, it only means that the LPA needs to assess each application on its own merits, as part of which it will assess such applications against the SPA policy and the criteria set out within it and the supporting text of the policy, as to the suitability and acceptability of such proposals for alternative uses. The policy criteria are discussed below.

New A1 uses A1 Retail will only be permitted at ground, lower ground floor and first floor levels, subject to the following criteria, to be secured by legal agreement where appropriate: • no bespoke tailoring uses being lost; • each retail unit being no larger than 300 sqm gross; • the retail use should sell bespoke, unique, limited edition or one of a kind products. • the retail function should be complementary to the character and function of the SPA.

In regard to this element of the policy, SRB supports the approach the City Council has taken except for the third bullet point which it believes should be amended to read

! 7 !February 2014 ASHBURN PLANNING LTD

“ the retail uses should sell hand-crafted, unique and limited edition products that are complementary to the tailoring industry”

This is proposed so as to restrict the type of retailers allowed to operate on the ‘Row’ and to maintain the rich and vibrant character of the SPA, by restricting the types of products sold in the Row and not distract from the specialness of other SPA areas (such as Bond Street) by allowing inappropriate operators to move into the Row.

Furthermore SRB would also like to propose an additional criteria to be added for consideration. SRB proposes the following:

“Before any recognised bespoke tailoring use is lost and its premises fall into an alternative use by way of a planning application, the premises must be marketed for a set period of the open market (suggest 6 months) so as to demonstrate that the premises are no longer required for bespoke tailoring use.”

This would allow bespoke tailoring firms currently operating away from the Row the opportunity to move in or back to the ‘Row.’

Land Use Swaps Land use swaps will only be acceptable within the Special Policy Area where the other criteria within this policy are met, and where: 1. There is no net loss of bespoke tailoring floorspace, outside of necessary minor alterations to facilitate the land use swap;

2. The accommodation offered provides higher quality or larger bespoke tailoring space;

SRB supports the City Council’s approach and does not believe this element of the policy needs any amendment, except to say that the swaps must be between properties on Savile Row, either between floors of the same planning unit or between planning units and must not result in the loss of UCO B1c space to UCO A1 retail space.

General Development All development proposals will need to demonstrate that they do not have a negative impact on the character and function of the Special Policy Area.

SRB supports the City Council’s approach and does not believe this element of the policy needs any further amendment.

Proposals to increase the amount of bespoke tailoring floor space will be exempt from the mixed use policy and associated mixed use cascade. The requirements for residential floor space as part of proposals increasing the amount of other commercial floor space by 200 sqm or more may be applied more flexibly where the council considers this to be necessary to deliver public realm improvements in Savile Row.

! 8 !February 2014 ASHBURN PLANNING LTD

SRB supports the City Council’s approach and does not believe this element of the policy needs any further amendment.

SRB has set out its response to this initial consultation on the Savile Row Special Policy Area with strong support for its current wording except where set out above. It reserves the right to add to these comments at a later consultation stage and if need be make representations to and appear at any further Examination in Public (EiP) when the Special Policy within the Westminster City Management Plan or any future versions of it under an alternative name is being scrutinised.

SRB thanks Westminster City Council for giving SRB the opportunity to formally comment on the SPA Policy, and wishes to be kept informed on its progress.

! 9 !February 2014 From: Julia Peyton-Jones To: LDF Subject: Support for Cork Street SPA application Date: 12 February 2014 13:05:34

To Whom It May Concern

My name is Julia Peyton-Jones, Director of the Serpentine Galleries, and I write in support of the campaign led by James Mayor to make Cork Street a Special Policy Area in order to safeguard the street and surrounding area as a centre for art galleries in Mayfair and St James’s.

I would like to put on record my full support for this application prior to the meeting of the City Planning Delivery Unit on Friday 14 February.

Best wishes

JULIA PEYTON-JONES Director, Serpentine Galleries and Co-Director, Exhibitions & Programmes

Serpentine Gallery Kensington Gardens London W2 3XA

Serpentine Sackler Gallery West Carriage Drive Kensington Gardens London W2 2AR

SERPENTINE GALLERIES WINTER SEASON 29 November 2013 - 9 February 2014

WAEL SHAWKY Serpentine Gallery

JAKE AND DINOS CHAPMAN: Come and See Serpentine Sackler Gallery

______

This email has been scanned by the Symantec Email Security.cloud service. For more information please visit http://www.symanteccloud.com From: sharon flockhart To: LDF Subject: Attn of City Planning: RE. Developing Westminster Proposals and SPA Mayfair Date: 07 February 2014 13:08:03

Dear Sirs,

I write in support of the proposal to create a new Special Policy Area (SPA) in Mayfair, London to protect the future of art dealers, and in particular Cork Street, as a centre for the arts.

I am concerned that if such measures are not taken to protect this area from other retail uses and in particular from overseas investors, who purchase property largely for investment purposes and often do not even occupy such premises, the unique and special character of this area will dissipate and ultimately be lost.

Although I am not fortunate enough to be a regular and typical purchaser of the high end art works sold by the many high quality galleries in this area, I nevertheless visit them regularly: they afford a free and invaluable point of access for students and art lovers to view major pieces regardless of their ability to purchase. I wish to therefore draw your attention to this further important aspect of their function in the area, which is quasi-educational and easily overlooked. Many who visit the Royal Academy take advantage of visiting these retail/commercial galleries given their fortunate and well-known geographical proximity and I urge you to take measures to preserve their long term future in Mayfair.

Yours faithfully,

Sharon Flockhart From: Sheila Hancock To: LDF Subject: sheila Hancock Date: 07 February 2014 12:53:21

Dear Councillor Robin Davies DL, I write about Westminster Councils draft proposals for a Special Policy Area (SPA) in Mayfair and St James. As an enthusiastic art collector myself, I fully support the draft proposal to establish a SPA in Mayfair and St James. We are in danger of losing (or at the very least diluting or displacing) too many unique trades that make London and in particular Westminster a jewel in an increasingly bland world. Cork Street in particular is a haven for the visual arts, and has been a synonymous with British painting for nearly a century. I thoroughly endorse any move that sees this history safeguarded for the use of future generations of artists, collectors and enthusiasts. Yours Sincerely Sheila Hancock CBE

From: Sigrid Bruijel To: LDF Subject: Retaining Art Galleries in Mayfair and Cork street; request for Special Policy Area (S.P.A.) Date: 12 February 2014 20:13:59

Dear members of the Westminster Council,

As an artist and manager of a famous artists London represents a city of exceptional stature with regard to its climate for exceptional along with the publicly attractive and accessible subculture of galleries in Mayfair and particularly Cork Street. I understand that currently a debate is taking place in which the future of this purpose of Cork Street is being questioned. I would kindly like to ask you to take into consideration to make Cork Street a Special Policy Area (S.P.A) in order to make it a street for Art Galleries and stem the ever rising tide of fashion shops.

Kind regards,

Sigrid Bruijel, artmanager

From: Simon Clements To: LDF Subject: The Special Policy Area in Mayfair Date: 13 February 2014 17:55:29

I sent this email yesterday. Will I be receiving recognition of receipt? simon Clements

With particular reference to Cork St.

Dear Sirs,

I write to lend my name in support of The Westminster City Council's Plans for Mayfair and in particularly the streets famous for their association with the world of art.

I am an artist. Over seven decades I have regularly visited the many galleries in the area, to educate myself about developments in contemporary art and to appreciate historical work. I have also bought and sold books, prints and drawings on a personal basis. The pleasure and delight of visiting and walking around the area is incomparable, and one feels part of the history of the area and the history of England.

These galleries have a long enduring historical association with artists. An artist such as Josef Herman is linked with the old Rowland Browse Delbanco gallery, now Browse, whose patronage and support was a significant encouragement to his life's work. Marlborough is associated with Piper and Auerbach among so very many others of great importance to art.

The collection of so many small galleries in close proximity is so convenient and has often allowed us to drop into a number of galleries on one visit. That relationship of the galleries to each other over many years means that there is a concentration of extraordinary and valuable knowledge which so many people draw upon. To visit is an education.

The staff of the galleries are always generous with their time, not driven by unreasonable overheads and rents. There is a tradition about their character and atmosphere which could be lost in any major redevelopment, whose interest would be unlikely to appreciate the special contribution and relationship of these galleries to the artistically interested public. I realise that preserving the character of the galleries would not necessarily be in the primary interests of large commercial development, so they are seriously at risk.

Such development with its ulterior interests would be a threat to the historical atmosphere. Walking around the streets is a visual delight, a mix of old friends and fine architecture. This area is not in any way the same as the much larger scale of commercial development in the City of London. The two areas are not comparable, and the city of Westminster has a responsibility to ensure that a delicate, perhaps fragile, part of history is preserved, not in aspic but in its major place within the life of the greater London. Westminster's own reputation is at stake.i

I write to lend my name to the petition to urge the council to think carefully and listen to the fraternity of gallery owners, customers and visitors. We do not live by bread alone.

Simon Clements

Sent from my iPad From: Simon Sherrard To: LDF Subject: Mayfair SPA Date: 07 February 2014 16:06:18

I am writing in support of the proposed Mayfair SPA to enable art galleries to remain in Cork Street and the surrounding area. I am an art collector, having purchased many works from galleries in the proposed area, and I believe it would be to the detriment of Mayfair, not to say the art gallery business in London, if these establishments were to have to move from the area.

I hope therefore that the SPA will be established.

Simon Sherrard

Sent from my SiPad From: Gerry Farrell - Sladmore Contemporary To: LDF Subject: SPA Date: 28 January 2014 11:45:50

Dear Sirs

I am writing to support the establishment of a Special Policy Area in Mayfair to help us Art dealers. Even though my own little gallery lies just outside the line, I feel it is incredibly important to the area to keep a vibrant "Art" presence to continue to make the area the world beating destination it now is. thank you kindest regards Gerry Farrell

Gerry Farrell INSTAGRAM : GERALDFARRELL Director Sladmore Contemporary 32 Bruton Place London W1J 6NW Tel : 0207 499 0365 www.sladmorecontemporary.com Facebook follow Sladmore

This email is free from viruses and malware because avast! Antivirus protection is active.

From: Slavka Sverakova To: LDF Subject: Mayfair Special Policy Date: 03 February 2014 20:39:54

I would like to add my full support for your plans for the area. (I am a retired academic - now a writer on art)

-- Dr Slavka Sverakova SPA in Mayfair

The Society of London Art Dealers (SLAD) strongly supports Westminster Council’s proposal to create a Special Policy Area in Mayfair to protect the future of art dealers.

SLAD represents over 130 of the UK’s top fine art dealers, the great majority of whom are based in London. 97 of our members are located in Mayfair and St James’s, 31 within the area of the St James’s SPA, 42 within the proposed new Mayfair SPA and 24 elsewhere in Mayfair.

The British art trade is one of the most successful in the world, with approximately one quarter of total world trade. We have three times as much trade as France, ten times that of Germany and twice that of the rest of the EU put together. The trade is divided roughly fifty fifty between auction houses and dealers.

Many factors have contributed to the success of the British art trade but we believe that an important one has been the extraordinary concentration of top class art dealers in this small area of central London, to a degree that is almost certainly unique in any major city in the world. Moreover this concentration has not only benefited the art trade. It has also contributed enormously to the economic success and attractiveness of the area, drawing in wealthy visitors from around the world.

But success has brought with it its own problems, with investors from around the world moving in, major new development and spiralling rents, that risk forcing dealers out of the area. The two new developments now about to start in Cork Street will force 12 of the 22 dealers in the street to move (5 of whom are SLAD members). The last few years have also seen many other dealers forced to move, to upper floors, other streets or out of the area altogether. We much appreciate the efforts that Westminster Council has made to ensure that the grant of planning permission for the two new developments in Cork Street has been made conditional on at least as much ground floor space in these developments being reserved for art dealers and that these conditions have been accepted by the two developers. This was a very important and valuable step. But none of the twelve dealers forced to move are likely to return and at best therefore, Cork Street, which has so long been at the very centre of the art dealing world, will look very different after all the work has been finished.

SLAD is in no way opposed to new development. On the contrary we believe that development is the mark of a vibrant modern city. But we also believe that there needs to be a balance and that if a substantial number of art dealers are forced to move out of the area, not only will our art trade suffer, but the area itself will lose much of its charm and character and, perhaps more importantly, that this will be to the detriment of its overall economy.

We therefore greatly welcome the initiative that Westminster Council has taken in proposing to make this area of Mayfair a Special Policy Area to protect the future of art dealers and antique traders and their resolve to work with land owners in the area to try to bring this about. For our part we are ready to work with Westminster Council to help advance their proposals in any way we can.

James Roundell Christopher Battiscombe Chairman Director General

From: Stella To: LDF Subject: Cork Street - SPA Date: 04 February 2014 23:48:41

Dear Sir/Madam

I am writing to express my support for making Cork Street a Special Policy Area (S.P.A.) in order to make it a street for Art Galleries. As a portrait artist, it is an area I return to time and time again for inspiration.

Yours faithfully

Stella Tooth

From: Stephan Hauser To: LDF Cc: Stephan Hauser Subject: Cork Street S.P.A. Date: 04 February 2014 11:04:08

Dear Ladies and Gentlemen,

Being fond of the Cork Street area and its well known merits, and Mayfair’s bespoke tailoring industry, I would much appreciate your giving preference to the option of declaring Cork Street a Special Policy Area.

Yours sincerely

Dr Stephan E. Hauser Basel / Switzerland From: Stephane Jaffrain To: LDF Subject: Cork Street - S.P.A. Date: 04 February 2014 15:55:16 Attachments: image001.png

Dear Sirs,

I am writing this e-mail to you to ask you to make Cork Street a Special Policy Area (S.P.A) for Art Galleries. Thank you in advance.

Best regards,

Stéphane Jaffrain Avocat à la Cour - Of Counsel

Bio | Website Assistante: Céline Ryba +33 1 42 68 92 11

Salans FMC SNR Denton Europe, AARPI 5 boulevard Malesherbes, 75008 Paris, France

SALANS is proud to join FMC and SNR Denton as a founding member of Dentons.

Salans FMC SNR Denton Europe, Association d' Avocats à Responsabilité Professionnelle Individuelle. Member of the Dentons’ legal practice. Dentons is a global legal practice providing client services worldwide through its member firms and affiliates. The information transmitted is intended only for the person to whom or entity to which it is addressed and may contain confidential and/or privileged material. Any review, retransmission, dissemination or other use of, or taking of any action in reliance upon, this information by persons or entities other than the intended recipient is prohibited. If you received this in error, please contact the sender by e-mail reply or by phone +33 (0)1 42 68 48 00 and delete all copies of the material. Please see dentons.com for Legal Notices.

SALANS, FMC et SNR Denton sont fiers d'être les membres fondateurs de

Dentons.

Salans FMC SNR Denton Europe, Association d' Avocats à Responsabilité Professionnelle Individuelle. Membre du réseau d’avocats Dentons. Dentons est un réseau international d’avocats proposant des services juridiques à travers ses cabinets membres et affiliés. Ce message et toutes les pièces jointes (ci-après le "Message") sont confidentiels ou même couverts par le secret professionnel et transmis a l'intention exclusive de ses destinataires. Toute modification, édition, utilisation ou diffusion non autorisée est interdite. Si vous avez reçu ce Message par erreur, merci de nous en avertir immédiatement soit en répondant à ce courrier, soit par téléphone +33 (0)1 42 68 48 00. Salans FMC SNR Denton Europe AARPI décline toute responsabilité au titre de ce Message s'il a été altéré, déformé, falsifié ou encore édité ou diffusé sans autorisation. Visitez dentons.com pour les mentions légales.

From: Stephen Bartley To: LDF Subject: Mayfair SDA Plan Date: 04 February 2014 08:38:28

Dear Sir

This will be a good start for preserving the unique character of this part of London. The conglomeration of important art galleries in Mayfair is important for the London Art Trade. Over the years, they have promoted the careers of our most distinguished British artists, and have helped to provide a free education for generations of young artists and collectors. The developments in Cork Street are already threatening this, following the recent loss Agnew’s in Bond Street. Without the Council’s protection, there will hardly be a gallery left in neighbourhood in 10 years’ time.

Faithfully yours

Stephen Bartley

From: Stephen Mazoh To: LDF Subject: Make Cork Street a Special Policy Area (S.P.A.) Date: 04 February 2014 19:50:17

Dear Sirs –

I very much hope the Westminster City Council will make Cork Street a Special Policy Area (S.P.A.) and not threaten to uproot the few remaining art galleries on the street. I come to London several times a year and the Cork Street art galleries are a destination for me with every visit. I would hate to see the galleries uprooted.

Sincerely,

Stephen Mazoh From: Stern Pissarro Gallery To: LDF Subject: Mayfair Special Policy Area Date: 11 February 2014 17:09:48

Dear Sirs

I am writing to support the proposal in your consultation paper to create a Special Policy Area in Mayfair to protect the future of art dealers there. I am very concerned about the current pressures which are forcing many art dealers out of the area and believe that this will be to the detriment of not only the art trade and the dealers concerned but to the long term economic health and special character of this part of London.

I therefore strongly support your proposals to work with landlords to try to create some form of balance and enable art dealers to remain in this area.

David Stern

Stern Pissarro Gallery 66 St. James's Street London SW1A 1NE United Kingdom Tel: +44 (0)20 7629 6662 Fax: +44 (0)20 7409 0077 www.pissarro.com

From: To: LDF Subject: Cork Street Date: 09 February 2014 10:30:08

Gentlemen: I am an American, but a frequent visitor to, and lover of, London. In particular London's concentration of art galleries in Mayfair and St. James is a wonderful and fruitful way to see art, and perhaps acquire some. It is disturbing that one of the art world's treasured venues, Cork Street, is threatened. The quantity and quality of street level galleries is an essential part of the maintenance of that attraction. Please designate the area as an S.P.A. and do so as soon as possible. Uncertainty about the future sometimes can destroy the continued viability of an area dependent upon a minimum core of galleries and related businesses. Thank you. Sincerely, Steven P. Schwartz From: Contact To: LDF Subject: S.P.A., Mayfair and St James"s Date: 04 February 2014 12:51:07

We support the idea for the S.P.A. in Mayfair and St James's.

Stoppenbach & Delestre Ltd. www.artfrancais.com From: Russell Strachan To: LDF Subject: Mayfair Special Policy Area Date: 13 February 2014 18:56:19

I am writing to support the proposal in your consultation paper to create a Special Policy Area in Mayfair to protect the future of art dealers there.

Current pressures are forcing many art dealers out of the area and I believe that this will be to the detriment of not only the art trade and the dealers concerned but to the long term economic health and special character of this part of London. I therefore strongly support your proposals to work with landlords to try to create some form of balance and enable art dealers to remain in this area.

Yours sincerely,

Russell Strachan

Strachan Fine Art Limited 14 Vicarage Court, London W8 4HE

Member of The Society of London Art Dealers The British Antique Dealers' Association From: sue Tate To: LDF Subject: Cork street Date: 04 February 2014 21:01:52

It is desperately sad that Cork Street might loose its distinctive art galleries that enhance the cultural life of the city. Please please make it an S.P.A. to prevent that loss. Many thanks Best wishes Dr Sue Tate Research Fellow in Visual Culture, University of the West of England.

Sent from my iPad From: Willis, Collette To: Brooker, Laurence Subject: FW: SPA in Mayfair Date: 14 February 2014 10:47:07

From: Susan Howard [mailto:[email protected]] Sent: 13 February 2014 12:10 To: LDF Subject: Fwd: SPA in Mayfair

Sue

Begin forwarded message:

From: Susan Howard < ca> Date: February 12, 2014 at 11:05:54 AM EST To: "[email protected]" Subject: Re: SPA in Mayfair

Hello,

I am Canadian, so as a non resident I am appealing to your politicians to consider the long term consequences to destroying your city's heritage, including historical areas of your city and beyond. These areas are priceless as there are limited historical buildings, streets and neighborhoods left standing. If they are transformed from their original construct or worse destroyed they can never be recovered which would be a loss to both locals and foreigners who enjoy your city's long and well preserved history. It's what makes your city unique from all the newly built generic cities popping up around the world.

Toronto politicians have whored themselves to speculators (many are foreign) and as a result we are overrun by cheaply built condos that are not designed for human occupancy. In essence our city has been used as the gaming center for speculators at the expense of locals and future residents of our city. These unsightly corridors of condos will eventually become our urban ghettos while the developers are legally off the hook, with their money out and their profits secured, two years after the completion of their projects.

Certainly high end retail has become so generic in first class cities around the world that its become so predictable, so 'formula while causing the rents to rise in the surrounding areas. It's impossible for most small and independent businesses that truly offer a unique alternative/experience to compete against these powerful and well financed international players - the bully factor gaining the upper-hand. It's happening in 1st class cities around the world, luxury brand stores being parachuted into the historical city cores to make room for the same high end strips that have become all too common a site and fashionable for great cities alike. It's a slippery slope when greed reigns over integrity. Humans can be igneous when it comes to solving problems. I'm sure there are other ways/approaches to creating more modern and luxurious spaces to compete with other first class cities if that's what is truly needed, then hollowing out the historical essence of a city that makes it unique from other great cities.

Don't destroy the treasures of your city enjoyed by many for the sake of few developers, speculators, financiers that are simply motivated by short term personal financial gains, appealing to the wealthy international jet set looking for one more playground to conquer as if it were an extreme sport.

Submitted by someone who admits to enjoying first class travel and shopping,

SH From: Sylvia Marland To: LDF Subject: SPA for Mayfair, St James and Savile Row Date: 04 February 2014 17:20:57

We are delighted that Westminster Council is proposing to look again at the SPA concerning Mayfair, St James and Savile Row. We are writing to you to ask you to ensure that the new SPA protects the art galleries in Mayfair, particularly those in Cork Street. The concentration of so many small galleries gives the area a unique character of the sort that makes London so very special and attractive to visitors.

Sylvia and Tony Marland From: TERRY PRIESTMAN To: LDF Subject: Mayfair & St James"s developing Westminster local plan Date: 05 February 2014 08:37:16

Dear Sirs

I would like to write in support of your proposal to give SPA status to the art galleries in the Cork Street area. These provide not only a source of great pleasure for London residents but generate significant income from a national and international clientelle and their loss would be not only a cultural tragedy but an economic blow as well. I do hope your proposal gets formal approval in due course.

Yours faithfully

Dr Terry Priestman From: Fredericka Hunter To: LDF Subject: Cork Street Date: 08 February 2014 18:28:52

Honorable Members of the City Planning Delivery Unit of Westminster City Council

As an art dealer since the 70s in the U.S.A., I have done business with and enjoyed mightily the galleries of Cork Street. And, indeed, the very character of this important art center is still vital and essential to the cultural life and the architectural style of London itself.

Please consider the implications of riches versus richness. respectfully submitted

Fredericka Hunter Texas Gallery 2012 Peden Houston,TX 77019 USA

www.texgal.com From: Richard Gault To: LDF Subject: SPA for the art dealers of Mayfair Date: 29 January 2014 11:02:56 Attachments: image.jpg

City Planning Delivery Unit Westminster City Council 11th Floor East, Westminster City Hall 64 Victoria Street London, SW1E 6QP

Dear Sir/Madam

I am writing to express our full support for your proposal of establishing a Special Policy Area to protect the art dealers of Mayfair.

The Redfern Gallery has been promoting and exhibiting contemporary and modern art from its premises in Mayfair for over 90 years. Cork Street is synonymous with art galleries - an iconic street known throughout the world for showing a range of the highest quality British and international art.

With the recent influx of property developers and the fashion world there is now a serious threat that the galleries of Cork Street and the Mayfair area will be forced out by landlords charging extortionate rents.

Yours faithfully

Richard Gault and Richard Selby Joint Managing Directors

The Redfern Gallery Ltd 20 Cork Street London W1S 3HL

This email and any attachment ("email") is confidential and contains preferred information, which may also be legally privileged or otherwise protected from disclosure and intended only for the addressee. Access to this email by anyone else is unauthorised. If you are not the intended recipient, please notify the sender by return and delete this email from your system. Any disclosure, copying, distribution or any action taken in reliance on this email is strictly prohibited and may be unlawful. The Redfern Gallery Ltd do not warrant that any email is free from viruses and defects, do not guarantee the completeness or accuracy of the information contained in it and further disclaim and do not accept any liability for any loss, damage or expense whatsoever and howsoever caused, arising from the sending, receipt, use or reliance placed upon the information contained in the email. Any views expressed in this email may be those of the writer and do not necessarily reflect those of The Redfern Gallery Ltd.

From: Thomas Hirsch To: LDF Subject: SPA Cork Street Date: 04 February 2014 12:01:00

Dear Ladies and Gentlemen, as an arthistorian and curator of a German art foundation, who is travelling very often to the big cities in Europe I am looking very interested to the tendencies in the Cork Street with their great galleries – which are very important in Europe! I support the idea for the S.P.A.

Best regards, Thomas Hirsch

Dr. Thomas Hirsch From: Tim Forrest To: LDF Subject: MAYFAIR SPA Date: 08 February 2014 09:49:49

I totally support the idea of making Mayfair an SPA for art galleries,etc.

It is important both commercially and historically for Westminster and London.

With best wishes,

With best wishes,

Tim

Tim Forrest

From: Tim Mason To: LDF Subject: Planning proposals Date: 03 February 2014 20:42:19

I work in Mayfair and live in Regents Park. I would like to register my support for your proposals. The art shops,tailors and clubs create a unique environment that makes Mayfair, setting it apart from the other parts of London.

Best Wishes Tim Mason

Sun European Partners LLP 2 Park Street London W1K 2 HX

***The preceding e-mail message (including any attachments) contains information that may be confidential, may be protected by the attorney-client or other applicable privileges, or may constitute non-public information. It is intended to be conveyed only to the designated recipient(s). If you are not an intended recipient of this message, please notify the sender by replying to this message and then delete it (including any attachments) from your system. Use, dissemination, distribution, or reproduction of this message by unintended recipients is not authorized and may be unlawful. E-mail transmission cannot be guaranteed to be secure or error-free because information could be intercepted, corrupted, lost, destroyed, arrive late or incomplete, or contain viruses. Disclaimer regarding identity of transmitting organization: The person sending this e-mail may be an officer, director and/or employee of more than one company. Although the entity indicated on the signature block is Sun European Partners, LLP, this e-mail is not necessarily being sent on behalf of Sun European Partners, LLP. Please do not hesitate to contact the person sending this email if you require any clarification regarding the foregoing. Sun European Partners, LLP is registered in England and Wales with registration number 0C307206. Its registered office is 34 Ely Place, London EC1N 6TD. Sun European Partners LLP is authorised and regulated by the Financial Conduct Authority.*** From: Timothy Malton To: LDF Subject: Special Policy Area / Cork Street, Mayfair. Date: 07 February 2014 09:59:14

I just wanted to write a brief note to support the idea of a Special Policy Area especially for the art galleries and dealers in Cork Street and the surrounding area.

I am not employed by any of the industries relevant to the subject under discussion but have, for many years, taken considerable pleasure from browsing, admiring and occasionally buying art from galleries in Cork Street. It is absolutely wonderful to have an area in London where all that rich knowledgeable and expertise is concentrated. As a buyer I can tell you that it does create a real market and encourage trade. I was extremely disappointed to here that this may be lost.

One cannot regulate away change, but if there is no long term strategic policy in place to provide safeguards to ensure that these wonderful 'markets' are allowed to thrive then Mayfair will be the poorer for it. Once lost these things are very hard to get back. How sad we would be if nobody had the vision all those years ago to protect our areas of outstanding natural beauty.

Yours faithfully

Timothy Malton. From: Tim Taylor To: LDF Subject: SPA Date: 04 February 2014 10:41:48

To whom it may concern,

I am writing because I support the idea for the Special Policy Area in order to make Cork street a street for Art Galleries.

With best wishes,

Tim

Timothy Taylor Timothy Taylor Gallery 15 Carlos Place London W1K 2EX www.timothytaylorgallery.com Facebook - Twitter

JESSICA JACKSON HUTCHINS 31 JANUARY - 8 MARCH 2014

Timothy Taylor Gallery Limited is registered in England under company number 2946842 From: Tom at Portland Gallery To: LDF Subject: Mayfair Special Policy Area Date: 28 January 2014 11:33:17

I would like to lend my strong support for the idea of making Mayfair/St James' a special policy area for The Art Trade. Part of the heritage of our great city are these areas of special interest, allied to trades/professions. These areas are locations of great expertise and scholarship and encourage visitors and tourists alike to come to them to see, in a relatively small and concentrated area, the best that there is to offer. These areas also make the urban landscape so much more interesting and characterful - not just another street with similar looking fashion shops. So please recognise the asset which we, as Londoners, all have on our doorstep. It's an asset which adds to the reputation of Westminster, employs hundreds of people, attracts thousands of visitors and is part of our heritage,

Regards, Tom Hewlett.

Sent from my iPad

From: Dell, Tony (LDN-DLK) To: LDF Subject: Cork Street Date: 04 February 2014 12:51:08

May I add my voice to those to whom the art world means a great deal. Not only personally would I miss the art galleries but the town’s reputation will also suffer by the loss of art galleries. Cork Street is the very symbol of the art world and the proximity of the galleries encourages visits and the display of diverse talents. I can understand the temptation to capitalise on property but these art galleries are part of the reason for London being the most attractive capital city in the world. I urge the Council then to give consideration to the maintenance of these galleries in a concentrated area and retaining Cork’s Street and St James’s reputation as one of the world’s most attractive streets to the tourist, art lover, artist and dealer alike.

I can imagine the pressures put upon the council by the various interested parties and I would have thought a compromise might be achieved to satisfy the aims of all concerned. Your sincerely Tony Dell

DLKW Lowe Limited | Registered Office: 60 Sloane Avenue, London SW3 3XB, England | Registered Number: 680779

This message contains information which may be confidential and privileged. Unless you are the intended recipient (or authorised to receive this message for the intended recipient) you may not use, copy, disseminate or disclose to anyone the message or any information contained within the message. If you have received the message in error please advise the sender by reply e-mail and delete the message. From: To: LDF Subject: Cork Street development plan Date: 03 February 2014 21:58:14

Dear All in planning,

I am not in any way associated with the art dealers in Cork Street other than viewing with the intention to purchase. Messums represents an artist (Jane Corsellis) in whom I have a particular interest - I have three of her paintings.

By having all the more modern art dealers/galleries close to one another it is easier for the clients to view, to bring guests from overseas to view with an intention to purchase, and add colour to this part of the City Of Westminster.

So, protect Cork Street from the office and flat developers in order to keep London high in the world of more recent art.

Yours sincerely

Tony Norris FRSA From: Alexandra Toscano To: LDF Subject: Mayfair & St James"s Planning Policy Booklet Date: 07 January 2014 15:12:43

Dear Sirs We are members of the London Society of Art Dealers and are grateful for all your efforts on our behalf. We would just like to point out that perhaps you have defined Mayfair, Bond Street and St. James’s too rigidly into categories. We have been in Bruton Street for 25 years and although we have seen many fashion houses open in Bruton Street, Bond Street and Mount Street there are still a number of “Old Master” dealers in these streets, and we are alive and kicking. St. James’s is not the sole preserve of the Old Master dealers. It would be a shame to place too strict definitions in your policy booklet. Once again, however, we are extremely grateful for your co-operation and support. It is vital. Kindest regards Alexandra Toscano Director Trinity Fine Art Ltd

Alexandra Toscano

Trinity Fine Art Ltd - 29 Bruton Street - London W1J 6QP Tel: 0207 493 4916 - Fax: 0207 355 3454 www.trinityfineart.com

This message has been scanned for malware by Websense. www.websense.com From: Alexandra Toscano To: LDF Subject: SPA - Cork Street Date: 04 February 2014 10:51:03

Dear Sirs We support wholeheartedly the proposal to make Cork Street a Special Policy Area. Tamper with the current mix of galleries and art dealers at your peril. Without these stimulating original shops and businesses you run the risk of the area becoming sterile, dead and owned by absentee investors. The quality of connoisseurship and expertise that you risk losing by not protecting the area is too important to London as a whole. This precious city must not continue to create areas that then become like the Marie Celeste – eerily empty and static. There are good intelligent people on Westminster Council. Please exercise your discretion and ability to make correct judgements which do not always pay homage to short term investment. Play the long game. Thank you. Alexandra Toscano Director

Alexandra Toscano

Trinity Fine Art Ltd - 29 Bruton Street - London W1J 6QP Tel: 0207 493 4916 - Fax: 0207 355 3454 www.trinityfineart.com

This message has been scanned for malware by Websense. www.websense.com From: Simon Mills To: LDF Subject: Mayfair Special Policy Area Date: 11 February 2014 14:18:46 Attachments: image001.jpg

Mayfair Special Policy Area

I am writing to support the proposal in your consultation paper to create a Special Policy Area in Mayfair to protect the future of art dealers there. I am very concerned about the current pressures which are forcing many art dealers out of the area and believe that this will be to the detriment of not only the art trade and the dealers concerned but to the long term economic health and special character of this part of London. I therefore strongly support your proposals to work with landlords to try to create some form of balance and enable art dealers to remain in this area.

Regards,

Simon Mills

Trinity House Paintings

Head Office 20 High Street Broadway WR12 7DT

London 50 Maddox Street London W1S 1AY

New York 24 East 64th Street New York NY 10065

+44 (0)207 499 8958 www.trinityhousepaintings.com

Davie-signature5

This Trinity House e-mail may contain confidential information and is intended only for the addressee. You may not disclose such confidential information. If you have received this e-mail by mistake, please notify the sender and delete this mail.

From: Ursula Starkie To: LDF Subject: SPA (Mayfair) Date: 07 February 2014 12:22:14

Dear Sirs

I am writing to support your proposal for a Special Policy Area in London, specifically to ensure the continuation of Cork Street and surrounding area of Mayfair as a centre of excellence for the Arts.

Yours faithfully

Ursula Starkie From: Verity Hunter To: LDF Subject: Mayfair SPA Consultation Date: 06 February 2014 10:29:18

Dear Sirs,

I have been forwarded information on your proposed Mayfair SPA by Messum's Art Gallery.

I would like to add my wholehearted support to the proposal, not as anyone who has a financial interest in the area but as someone with a lifelong interest in art and antiques in a private capacity. The rapid loss of clustered areas of expertise in London is of huge concern. Specialist areas are part of what used to make the city so magical and intriguing; now so many areas are just another retail desert with no character - you could be anywhere. Members of my family have been associated for generations with different specialist areas of London - leather working and embroidery in Soho, solicitors and insurance in Holborn, finance in the City, publishing in Bloomsbury; and I'm old enough to remember 'Fleet Street' and Smithfield. Walking around London means more than visiting just another shop or restaurant.

Knowledge concentrated in one place, being discussed, passed on to future generations, disseminated worldwide, inspiring visitors and customers, is a treasure being squandered before our eyes. Once lost, it can never be regained in quite the same way. I am particularly supportive of mixed use of an area - shops, workshops and living space intermingled - to avoid 'dead' areas at certain times. No one wants Mayfair to be closed to newcomers with innovative and probably different ideas but I believe, as outlined in the document, that they should have some relationship to what is already there. Planning regulations which allow blanket change of use for premises are just plain wrong. Your heart should be lifted by visiting somewhere like Cork Street but the streets are in danger of becoming just more blank-walled windy canyons with no personality. There should be connections.

Emotion can and should have a place in the planning process but I fear that the Philistines are getting the upper hand. Please take this letter as firm support for your proposed Mayfair SPA.

Yours faithfully, Verity Hunter From: Victoria Jinivizian To: LDF Subject: Special Policy Area inMa Mayfair Date: 06 February 2014 10:14:05

Dear Sirs,

I am writing to add my support for the initiation of a Special Policy Area in Mayfair. I am particularly concerned about protecting the future of Cork Street as a channel for long established and high quality art galleries. It is a street of particular character and purpose shaped by its galleries and close proximity to The Royal Academy and is an essential part of Mayfair.

Recently part of Cork Street came under extreme threat from developers wanting to replace galleries with luxury housing. There was a huge campaign agains this. I believe the same and more people would wholeheartedly endorse Westminster's proposal to give Mayfair Special Policy status and I would urge you to carry this out to keep Westminster the vital borough it is.

Yours faithfully,

Victoria Jinivizian. To: LDF Date: 04 February 2014 10:48:52

Please register my support for Cork Street becoming a Special Policy Area (SPA); it is most distressing to witness the disappearance of a major part of London’s heritage.

Thank you.

Viscount Windsor From: Multiplespacings To: LDF Subject: Cork st. for art Date: 04 February 2014 22:29:59

Dear Sirs

I support the idea for the S.P.A.

Best Regards

Vivian Landau

From: Wendy Baron To: LDF Subject: Cork Street Redevelopment Date: 04 February 2014 14:33:30

I write to protest the proposed redevelopment of Cork Street. The character of the street is unique and cannot be replaced. London has already lost so many of its commercial art galleries, galleries which are renowned world-wide and bring many visitors to the capital, that the wanton destruction of a prime location dedicated to the sale and exhibition of the fine arts seems ludicrously short-sighted. London already has a huge volume of residential properties for billionaires. Do you want to give added advantage to Paris and New York in the competition for billions of pounds worth of international business which passes through the London art market?

Wendy Baron, OBE PhD, FSA From: William Thuillier To: LDF Subject: Mayfair planning Date: 28 January 2014 17:02:43

Dear Sirs, This letter is to confirm my support for your proposal for an SPA in the Mayfair- St.James's area. Although not a member of SLAD, I have been a dealer on Bond Street for twenty-two years and have witnessed the gradual erosion of the fine- art business and galleries in favour of high-end retail fashion stores, probably not showing a profit but merely placed in strategic sites as high-profile advertising and PR. Although a quorum of these is essential to the up-market quality of the area, there is also a need for the elegant art-galleries for which the area has always been famous. These attract as many wealthy customers as the fashion stores, employ numerous people and have many indirect economic benefits - tourism and its attendant spending being among the most important. Your embracing of the SPA proposal is therefore especially welcome. Yours faithfully, William Thuillier William Thuillier From: William Weston To: LDF Cc: [email protected] Subject: Proposalk for Westminster Special Policy Area Date: 28 January 2014 12:00:36

Proposal for a Westminster Special Policy Area.

Dear Sir,

We are a small art gallery located in Albemarle Street. We have been established here for more than 45 years. During this period we have absorbed numerous rent increases at reasonable levels. Like many other galleries (and small independent shops) in the Mayfair area we are now facing proposals which would increase the rental on our premises by well over 100%. The special appeal of Mayfair as an area is very much due to the wide variation of the types and specialities of the shops, from famous names to individual top-class small businesses whose owners have years of experience. It is this variation and range which brings to Mayfair so many thousands of visitors, both UK residents and in particular the huge numbers of tourists from overseas. The enormous increases in rent which are now being demanded will force almost all the small specialist businesses to move away. Such levels of rental can only be afforded by branches of the great international names in the fashion and allied trades. The area will quickly become just a street-based version of an expensive ‘shopping mall’. In particular, the unique grouping of art galleries of all different types and specialities which has been one of the most important elements in creating the special nature of Mayfair as an area will be lost forever. The proposal by Westminster Council to create a Special Policy Area to protect businesses from impossible increases in rent is one which I would most strongly encourage and support, as would all owners of individual businesses in whatever field in the Mayfair area.

William Weston William Weston Gallery, 7 Royal Arcade, Albemarle Street, London W1S 4SG Tel: 020 7493 0722 Email: From: The Wills Lane Gallery To: LDF Subject: Cork Street, London Special Policy Area Date: 05 February 2014 10:57:46

To: City Planning Delivery Unit Westminster City Council 11th Floor East, Westminster City Hall 64 Victoria Street London, SW1E 6QP

5th February, 2014

I am firmly of the opinion that Cork Street, London W.1. should be made a Special Policy Area as a street for commercial galleries. From Petronilla Silver Director of The Wills Lane Gallery former Director of The Contemporary Art Society, London

-- Petronilla Silver The Wills Lane Gallery

The Wills Lane Gallery Wills Lane St. Ives Cornwall TR26 1AF T: + 44 (0)1736 795723 E: [email protected] W: www.willslanegallery.co.uk From: Rosanna Wilson Stephens To: LDF Subject: Re: Cork Street Date: 04 February 2014 10:50:20 Attachments: Logo.jpg

Re: Trying to keep Cork Street an area for art galleries.

I have worked in the London art world for 30 years, both as a private dealer and now as a gallery owner in Notting Hill. My work centres around Sotheby's in Bond Street, Christies in St James and many of the galleries around Cork Street. The fact that Cork Street is part of the axis between Albemarle Street, the Royal Academy, St James's, means that this part of London retains a serious and cultured atmosphere which oozes quality and not just the bling of the most fashionable shops. This helps to make it an area with great character and a history to it, one of the centres of the art world that is famous world-wide. It would be a very short- termed practice to allow all the shops to be taken over by fashion at the expense of the galleries who play such an important role in maintaining this character. I do hope that the council realises this and makes sure it doesn't loose such a valuable London asset.

Yours faithfully,

Rosanna Wilson Stephens

WILSON STEPHENS FINE ART 71 Westbourne Park Road LONDON W2 5QH

T: +44 (0)20 7221 5265 www.wilsonstephens.com

Rosanna Wilson Stephens

Wilson Stephens & Jones 71 Westbourne Park Road LONDON W2 5QH

T: +44 (0)20 7221 5265 From: Winfried Reckermann To: LDF Subject: Cork Street Date: 07 February 2014 13:43:16

As a German Gallery owner, who very often has to do with Galleries in that aerea, I supprt S. P. A.

Winfried Reckermann From: To: LDF Subject: SPA Cork street Date: 04 February 2014 15:26:12 Attachments: ATT00001.gif

Dear Sear

I support the idea for the SPA

LEGAL DISCLAIMER. The contents of this electronic communication and any attached documents are strictly confidential and they may not be used or disclosed by someone who is not a named recipient. If you have received this electronic communication in error please notify the sender by replying to this electronic communication inserting the word "misdirected" as the subject and delete this communication from your system. From: Yves J. Paternot To: LDF Subject: Creation of Mayfair SPA Date: 10 February 2014 14:59:54

Dear Madam, Dear Sir,

I am writing to strongly support the creation of a new Special Policy Area in Mayfair, focussed on and around Cork Street.

I am interested in art and value the diversity of art galleries found in Mayfair. It is a remarkable historic cluster that should be preserved.

Thank you for your efforts in keeping the unique character of this special area.

Best regards.

Yves Paternot

Yves J, Paternot

From: Christian Cheneau To: LDF Subject: About Cork Street Date: 04 February 2014 18:09:17

To whom it may concern

The invasion of the fashion shops in most of the world capitals is an aggression to the specific character of a street and I agree with Mr. James Mayor to make Cork Street a Special Policy Area (S.P.A) in order to keep it a street for Art Galleries. Sincerely,

Christian Cheneau Artistic Director Zane Bennett Contemporary Art 435 South Guadalupe Street Santa Fe, NM 87501 Tel.505 982 8111 Fax.505 982 8160 www.zanebennettgallery.com