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A Report on Mumbai’s Ten Leading Ad Firms

With globalization penetrating every realm of our lives today, it is not surprising that in India too undergone tremendous growth over the past decade. The 30-second slot between TV shows is a largely coveted space for most advertising companies today. Indian television viewers are very much influenced by visual ads and print ads, thus expanding the product consumer base. Mumbai continues to be the major advertising hub of this country.

Here is a quick sneak peek at the top ten advertising firms of Mumbai as of today.

1. & Mather is an international advertising, public relations and agency established in 1948. This New-York based firm operates in 125 countries across the world, with its Indian operation centre— Ogilvy Advertising—in Mumbai. Ogilvy & Mather is the creative team behind India’s most successful and renowned brands such as Hutch (Vodafone), Cadbury, Asian Paints and Fevicol. The O&M network offers services to countless Fortune Global 500 companies across the world. Ogilvy Advertising continues to remain India’s number one . Add: 11-14 Floor, Commerz International Business Park, Oberoi Garden City, Off Western Express Highway, Goregaon (East)

2. Mumbai-based Mudra Communication was set up in 1980 with the aim of using the art of communication to express ideas that shape its brands. The Mudra team focuses on its consumers and their needs and experiences. Its four agency networks ensure a customized and collaborative approach to create a brand experience for its clients. Mudra Communication has promoted famous brands like Neutrogena, HBO, Philips, Reliance Net Connect, Big Bazaar and Mary Kay in such a way that it creates a lasting impression in the hearts of the its consumers. Add: "Mudra House", Opp. Grand Hyatt, Santacruz (E), Mumbai 400 055

3. Rediffusion DY & R is a Mumbai-based advertising agency that was set up in 1973. It focuses primarily on integrated PR services and media relations. This firm stands proud at number 3. Rediffusion Y&R Ltd., along with its subsidiaries, provides marketing communication solutions for customers in India and internationally. It offers integrated marketing solutions, including strategic, media, and creative solutions. Rediffusion Y&R Ltd. has a strategic alliance with Edelman India. The company was founded in 1973 and is based in Mumbai, India with additional offices in Mumbai, Delhi, Kolkata, Hyderabad, Bengaluru, and Chennai, India. Add: 5th flr, Terminal-9, Nehru Road, Vile Parle(E), Mumbai-400 099

4. Grey Worldwide (I) Pvt. Ltd. is a Mumbai-based advertising agency specializing is providing effective advertising and marketing solutions. With offices in Delhi, Kolkata, Bangalore and Ahmedabad, Grey Worldwide India Pvt. Ltd. is part of the larger family called the . Following are some of the brands that feature on Grey India’s noteworthy list of clients: Hero Honda, Maruti Suzuki, Nestle, Indian Oil, Ambuja Cement, UTV, P&G and Godrej. Add: Grey House 28 Dr. E. Borges Road Opposite Dr. Shirodkar High School Parel Mumbai : 400012

5. FCB Ulka Advertising Ltd., since its inception in 1961, has continued to be among the top 5 advertising agencies in India. This company’s aim has always been to create advertising that is noticeable and that is most relevant to the buyer, not the seller. Some of FCB Ulka’s successful ads include Tata Indicom, Whirlpool, Zee Cinema, Santoor, Sunfeast and Amul, among others. FCB Ulka is considered as a turnaround specialist that indulges in more than just brand building. Add: DRAFTFCB+Ulka Advertising Pvt. Ltd. Nirmal, 4th Floor, Nariman Point, Mumbai – 400 021

6. RK Swamy BBDO Advertising Ltd. is one of India’s leading integrated communication services providers, which is committed to developing marketing solutions for its clients. Its focus—to offer intelligent, cost -effective and creative solutions—has led it to achieve a remarkable double-digit growth in the past recession-hit period. R K Swamy BBDO is a subsidiary of the R K Swamy Hansa Group, which boasts of over 1000 employees and operations across India and the USA. Add: Esplanade House, Ground Floor29, Hazarimul Somani Marg, Mumbai -400 001.

6. The creative team of Leo Burnett India Pvt. Ltd. has, over the years, successfully offered consumers with powerful brand experiences using ads like McDonald’s, Heinz, Complan, Bajaj and HDFC, to name a few. A regular award winner at the Cannes festival, India’s Leo Burnett has been proclaimed as one of the most creative agencies of the country. Add:  Big Apple 'A', 36 Dr. Shirodkar Road, Mumbai,

7. Since its inception in 1986, Contract Advertising India Ltd. has skillfully delivered successful results to its high-profile clientele including Tata Indicom, Religare, Asian Paints, Domino’s Pizza, SpiceJet, Samonsite and American Tourister. Contract Advertising India Ltd. is known for its one-of-a-kind specialty divisions that provide complete advertising solutions. These divisions include DesignSutra, contract and Core Consulting. Add: 6th Floor, Meadows Sahar Plaza, Mathuradas Vasanji Road, Andheri E Mumbai-400059

8. Xebec- Xebec is an 'Integrated Communications Group' offering a suite of communication services such as Advertising, Brand Building, Print Production, Public Relations and Market Research under one roof. The agency has over 17 years of experience in handling International and National accounts. Qualified and Experienced professionals are Xebec's value added assets. Xebec's award-winning creatives - garnering a CEAD & RAPA amongst others have set benchmarks in the industry Xebec follows Strategic Media Buying and has an Independent Event Management Cell with experience in handling multi-locational events. Add: Silver Sunshine, Flat No.101, 1st Floor, Building No. 18, R.K. Nagar, 9th Road, Behind Sacred Heart School Ground, Khar[W], Mumbai-400052.

8. Madison Advt.- Madison World is a 24 - year - old diversified communication group, with 24 units across 10 specialized functions of Advertising, Media, Business Analytics, Out-Of-Home, PR, Rural, Retail, Entertainment, Mobile and Sports; employing over 1,000 communication professional across cities in India, Sri Lanka and Thailand. The gross billing of Madison World is Rs. 30 billion. Add: 349, Business Point, Western Express Highway, Andheri East, MUMBAI - 400 069

9. Lowe Lintas- Lowe Lintas & Partners is one of India’s largest and most storied communication groups. Having started operations in India way back in 1939, Over the years, Lowe Lintas & Partners through its offerings in Advertising, Rural communications, Design, PR, Healthcare, Film Production and Digital has helped build some of India’s largest and most successful brands. Most of whom, who have been with the agency since their launch. Lowe Lintas & Partners is today, The agency has a brilliant talent pool of over 650 people across seven divisions and nine cities all over India to manage its 250+ clients.

Add: The Phoenix Complex, ‘B’ wing, 4th floor, S.B Marg, Lower Parel, Mumbai 400013

10. In 1997 McCann Erickson had grown to be the world's largest agency network. But we recognized that evolving market trends required new ways of doing business and decided to meet those changes head on. Thus, McCann Worldgroup was born. To better serve our clients, McCann Worldgroup was established as seven different companies — now eight — all delivering skills strategically essential to our clients' growth. Today these eight best-in-class companies form the world's leading marketing solutions network. The combined talents and global reach of our WorldGroup companies allows us to offer our clients tailored solutions that aim to transform their brands and grow their businesses.

Add: MC Cann House, 5TH Floor, DR S S Rao Road, Parel, Mumbai – 400012