The Opportunity About BLAZE Audience Insight Scheduling

BLAZE 2020 Sponsorship Opportunities Channel Investment Start Platforms Available Now Sponsorship The Opportunity Scheduling & Accreditation Sky Media and A+E Networks UK are pleased to offer a 3 Month Daypart Opportunities brand the opportunity to build an association with Daytime – 06:00 – 18:00 BLAZE™, a free-to-air entertainment channel which • Approx. 1,104 hours of sponsored content over 3 celebrates people who achieve the extraordinary months through determination and courage. We celebrate real people and their stories. People who defy convention • Approx. 8,832 Sponsorship Credits over 3 months and follow their inner fire to live life their own way. • 2 x 15” & 6 x 5” idents per hour Prime Time - 18:00-24:00 About BLAZE • Approx. 552 hours of sponsored content over 3 BLAZE, the home of mystery sensation The Curse of months Oak Island, is a free to air channel celebrating real • Approx. 4,416 Sponsorship Credits over 3 months people who achieve the extraordinary through • 2 x 15” & 6 x 5” idents per hour determination, courage and defying convention. American by nature, but distinctly British by Late Night – 21:00-28:00 nurture, BLAZE is the home of US hit show Pawn • Approx. 644 hours of sponsored content over 3 Stars and popular UK commissions such as Flipping months Bangers and Ronnie O’Sullivan American Hustle. BLAZE • Approx. 5,152 sponsorship credits over 3 months targets a broad strong male 45+ C1C2D audience The • 2 x 15” & 6 x 5” idents per hour channel broadcasts on Freeview channel 63, Freesat 162 and Sky channel 164. Example Programming Audience Insight New Premiers • Al Murray: Why Does Everyone Hate The English • Captain Cook’s Pacific with Sam Neil • BLAZE reached 8.3m Adults in Q1 of 2020 • Ray Winstone’s Sicily • 67% of these were Men • Curse of Civil War Gold • 5.6m of them are C1C2D • Flipping Bangers • The audience loves cars (i.141), DIY (i.111) and watching sports (i.107) Returning Favourites • They expect to change car every 1-3 years (i.127) • Pawn Stars • They like to holiday inside the UK at least twice a • The Curse of Oak Island (Season 7) year (i.108) • Ronnie O’Sullivan American Hustle • The audience prefers large SUV’s Cars (i.230) • Mountain Men (Season 8) • Alone (Season 2) skymedia.co.uk @skymediaupdates skymedia Scheduling & Accreditation 6 Month Daypart Opportunities The Great Outdoors Package Scheduling The Great Outdoors sponsorship package combines • 6-Month Late Night sponsorship of The Great a number of BLAZE’s biggest titles and highest rating Outdoors content on BLAZE content such as; Alone, Curse of Oak Island & Ice • Approx.. 300 hours of sponsored content Road Truckers, to bring your brand the ultimate • Approx.. 2,400 sponsorship credits outdoors experience. • 2 x 15” & 6 x 5” per hour Petrolheads Package Scheduling The Petrolheads sponsorship package is a high • 6-Month Late Night sponsorship of Petrolheads octane package combining a number of BLAZE’s top content on BLAZE performing motoring content such as UK • Approx.. 120 hours of sponsored content commission; Flipping Bangers and popular US • Approx.. 960 sponsorship credits franchises such as; Counting Cars & Outback Truckers. • 2 x 15” & 6 x 5” per hour Contact Details James Cullen | MP Partnership Manager 0207 032 8545 | [email protected] skymedia.co.uk @skymediaupdates skymedia.

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