University of Denver Digital Commons @ DU Electronic Theses and Dissertations Graduate Studies 1-1-2011 Porting Transmedia Storytelling to Journalism Kevin Timothy Moloney University of Denver Follow this and additional works at: https://digitalcommons.du.edu/etd Part of the Digital Humanities Commons, and the Journalism Studies Commons Recommended Citation Moloney, Kevin Timothy, "Porting Transmedia Storytelling to Journalism" (2011). Electronic Theses and Dissertations. 440. https://digitalcommons.du.edu/etd/440 This Thesis is brought to you for free and open access by the Graduate Studies at Digital Commons @ DU. It has been accepted for inclusion in Electronic Theses and Dissertations by an authorized administrator of Digital Commons @ DU. For more information, please contact
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[email protected]. PORTING TRANSMEDIA STORYTELLING TO JOURNALISM __________ A Thesis Presented to the Faculty of Social Sciences University of Denver __________ In Partial Fulfillment of the Requirements for the Degree Master of Arts __________ by Kevin T. Moloney August 2011 Advisor: Dr. Adrienne Russell © Copyright Kevin T. Moloney, 2011 All Rights Reserved Author: Kevin T. Moloney Title: PORTING TRANSMEDIA STORYTELLING TO JOURNALISM Advisor: Dr. Adrienne Russell Degree Date: August 2011 ABSTRACT This thesis examines how the methods of transmedia storytelling emerging in the entertainment industry might be used in a journalism context. Journalism is facing many crises, not the least of which is a loss of readership and perceived relevance to its public. Presented with an ever-expanding array of media with which to interact, the public is more difficult to attract to a socially relevant issue or a politically important story.