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Vision for the Alum Rock Corridor

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Vision for the Alum Rock Corridor Vision for the Alum Rock Corridor San José State University Urban and Regional Planning Department 295: Community Engagement Fall 2019 Class Instructors: Rick Kos, AICP and Jason Su Table of Contents Acknowledgements Chapter 1: Introduction and Project Goals Thank you to the the people, businesses, and spirit of the Eastside - Executive Summary 3 - Introduction 4 - Boundaries of Study Area 7 - Land Use Patterns 9 - Existing Conditions in the Neighborhood 17 Instructors Rick Kos, AICP and Jason Su Mayor’s Gang Prevention Task Force Chapter 2: Study Area Background AARP School of Arts and Culture at the Mexican Heritage Plaza Affirmed Housing On Lok Senior Health - Demographics 21 Alum Rock Business Association Our Lady of Guadalupe Church - History of the Neighborhood 25 Alum Rock Unified School District Our Lady of Guadalupe Parish - Stakeholders in the Neighborhood 27 Alum Rock Youth Center People Assisting the Homeless (PATH) - Guest Speaker Summaries 29 Alum Rock Urban Village Advocates Regional Medical Center of San José - Current Policies, Plans and Planning Documents 34 Amigos de Guadalupe Resources for Community Development Catalyze SV San José Unified School District Chapter 3: Community Outreach and Engagement Catholic Charities Santa Clara Creeks Coalition City of San José Santa Clara County Housing Authority - Past Community Outreach Efforts 47 CommUniverCity School of Arts and Culture - Open House Overview 52 Councilmember Magdalena Carrasco SOMOS Mayfair - Synthesized Results and Findings 57 City of San José Dept. of Parks. Recreation & Neighborhood Services Sunset Charities Chapter 4: Conclusion and Discussion of Results City of San José Department of Transportation SV@Home City of San José Housing Department TransForm - Summary of Results 69 District 5 United Veggielution - Amenity List 69 Grail Family Services VTA (Valley Transportation Authority) - Next Steps 71 Mayfair Community Center Endnotes and Citations - Endnotes 73 - Class Roster 74 1 2 Chapter 1: Introduction URBP 295: Fall 2019 Executive Summary Alum Rock Avenue is a commercial corridor surrounded desires of local community members, compiling the information Estudiantes de posgrado del Departamento de Planeación neighborhood pride and a strong need to address the equity by residential neighborhoods in East Side San José. In relation to create a community assets list. This list, it is hoped, will guide Urbana y Regional de la Universidad de San José, trabajando of development along the corridor with a continued desire for to other areas of San José, this area is a true study in contrasts: community leaders, city staff, and elected officials in further dentro de la sociedad de multi-sectores de CommUniverCity han community development. Current development policies of the City at once culturally rich and resilient, yet shaped by a long history discussions about future development in the Alum Rock Corridor. preparado esta evaluación de las condiciones actuales del paseo of San José, coupled with anticipated local and regional growth, of neglect, underrepresentation, and discrimination that has More specifically, these discussions can assist the City with de Alum Rock. El objetivo principal es proveer una plataforma put the Alum Rock Corridor community at risk of displacement. characterized its development. A recent surge of interest from assessing, funding, and directing policy and financial investments. objetiva de hechos sobre los cuales se puedan estructurar futuras This report seeks to assess the existing community conditions developers, combined with substantial changes to city land conversaciones de la comunidad. Los veinte estudiantes trabajaron and engage the community to collect concerns, input, and overall development policies, allow plans for development of the Alum Resumen Ejecutivo juntos para involucrar a la comunidad usando un planteamiento feedback, using this information to better inform city policy. Rock Corridor to be approved by city officials without adequate de desarrollo comunitario basado en patrimonios (ABCD en input from the existing community. Such conditions threaten La Avenida Alum Rock es un paseo commercial rodeado ingles) el cual mantiene un enfoque en lo que ahora funciona As of Deember 2019, the City of San José’s General Plan, the cultural identity of the community and increase the risk of por vecindarios residenciales en el este de San José. En relación en la comunidad: gente confiable, instituciones venerables, y Envision San José 2040 General Plan, has defined major areas displacement for both residents and businesses. Well-meaning a otras áreas de San José, esta área es un verdadero caso de redes de contactos de residents y empresarios. El reporte busca of future growth in the form of 61 Urban Villages, two of which efforts by government agencies and developers to engage the contrastes: culturalmente rica y resiliente y a la vez moldeada documentar verazmente las necesidades y los deseos de los are within the Alum Rock Corridor study area. These targeted community to address local issues have been insufficient or por una larga historia de descuido, escasa representación, y miembros de la comunidad local, compilando la información para growth areas each have a unique Urban Village Plan. The current incomplete, creating a disconnect between the desires of the discriminación que ha caracterizado su desarrollo. Un reciente crear una lista de patrimonios comunitarios. Esta lista, se espera, Alum Rock Urban Village Plan was modeled on an existing residents and the plans of the City. auge de interés por parte de constructores, combinado con guiara lideres comunitarios, personal municipal, y funcionarios plan designed to promote development along the corridor at a cambios substanciales a las políticas de desarrollo inmobiliario, electos en discusiones posteriores sobre el futuro desarrollo en time when the city was struggling to grow. As the City’s 2040 Graduate students in San José State University’s permiten que planes para el desarrollo de el paseo de Alum Rock el paseo de Alum Rock. Más especificamente, estas discusiones General Plan was being written, the greatest planning concern Department of Urban and Regional Planning, working within the sean aprobados por funcionarios municipales sin el adecuado pueden asistir al gobierno de la ciudad en evaluar, financiar, y was the imbalance of jobs versus housing faced by San José and multi-sector partnership of CommUniverCity have prepared this aporte de la comunidad actual. Tales condiciones amenazan dirigir políticas e inversiones financieras. the inherent fiscal instability resulting therefrom. In effect, far assessment of current corridor conditions. The primary objective la identidad cultural de la comunidad e incrementan el riesgo more people live in San Jose than worked here, leading to a lack is to provide an objective platform of facts upon which future de desplazamiento para ambos residents y comerciantes. Introduction of employer based tax revenue to cover the cost of residential community conversations can be structured. The 20 students Esfuerzos bien intencionados por parte de agencias del gobierno services. To this end, the city sought to streamline commercial worked together to engage the community using an asset based y constructores para involucrar a la comunidad en identificar Alum Rock Avenue forms a business corridor beginning at development. The plan is now outdated, however, as commercial community development (ABCD) approach which maintains cuestiones locales han sido insuficientes o incompletas, creando Highway 101, two miles east of Downtown San José. Surrounded development has greatly expanded in recent years, while the City a focus on what is already working in the community: trusted una desconexión entre los deseos de los residents y los planes de la by vibrant and diverse neighborhoods comprised of culturally- now faces a housing crunch. people, venerable institutions, and webs of resident and business ciudad. rich communities, Alum Rock embraces its history of resilient contacts. The report seeks to accurately document the needs and activism through ongoing civic engagement. Residents balance 3 4 Chapter 1: Introduction URBP 295: Fall 2019 Introduction Project Timeline This heldover emphasis on stimulating commercial growth final community event, the second Futuro de Alum Rock Open has left the community at risk of drastic change, which could House, on November 16, 2019. The event, held at the Mexican result in undesirable impacts. New development has already Heritage Plaza on Alum Rock Avenue, was hosted and coordinated begun to affect the community. While some projects have by the SJSU graduate students with the guidance and support of incorporated equitable elements, others have triggered residential CommUniverCity. and business displacement. This raises concern for the stability of the Alum Rock neighborhood and its many locally-owned, family The event provided an opportunity for the community to businesses and long-time residents. The community feels that past share their perspectives on issues facing the Alum Rock Corridor, engagement efforts made false promises, exacerbating distrust of such as: local business, open space, safety, transportation, the City. These development impacts, coupled with a plan written development, displacement, and housing. The community input to support development rather than the extant community had led gathered has been analyzed and the findings are presented in this the Alum Rock community to feel that
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