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Combining Wine Production and Tourism. the Aeolian Islands

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Combining Wine Production and Tourism. the Aeolian Islands Available online at www.sciencedirect.com ScienceDirect Procedia - Social and Behavioral Sciences 223 ( 2016 ) 662 – 667 QG,QWHUQDWLRQDO6\PSRVLXP1(:0(75232/,7$13(563(&7,9(66WUDWHJLFSODQQLQJ VSDWLDOSODQQLQJHFRQRPLFSURJUDPVDQGGHFLVLRQVXSSRUWWRROVWKURXJKWKHLPSOHPHQWDWLRQRI +RUL]RQ(XURSH,67+5HJJLR&DODEULD ,WDO\ 0D\ &RPELQLQJ:LQHSURGXFWLRQDQG7RXULVP7KH$HROLDQ,VODQGV $JDWD1LFRORVLD/RUHQ]R&RUWHVHD)UDQFHVFR6DYHULR1HVFLD'RQDWHOOD3ULYLWHUDE aMediterranea University of Reggio Calabria, Department of Agricultural Science, Feo De Vito, Reggio Calabria 89124, Italy bUniversity of Catania, Department of Educational Sciences, Via Biblioteca 4, Catania 95124, Italy $EVWUDFW :LQH LV D NH\ HOHPHQW LQ WKH GHYHORSPHQW DQG SURPRWLRQ RI WRXULVP 7KH SXUSRVH RI WKLV SDSHU LV WR LQYHVWLJDWH IURP WKH SHUVSHFWLYH RI WKH JURZHUV KRZ D VSHFLILF DUHD $HROLDQ ,VODQGV LV RUJDQL]HGLQ RUGHU WR GHYHORS ZLQH WRXULVP 7KH PHWKRGRORJ\HPSOR\HGIRUWKLVVWXG\FRQVLVWHGRIDFRPELQDWLRQRIVXUYH\VLQWHUYLHZVDQGILHOGREVHUYDWLRQVZLWKWKHVXSSOLHUV 5HVXOWV LQGLFDWH WKDW WKH LPSOHPHQWDWLRQ RI ZLQH WRXULVP ZLOO EH D VLJQLILFDQW FKDOOHQJH DV WKH UHVSRQGHQWV UHSRUW D ODFN RI PDUNHWLQJ DQG WRXULVP PDQDJHPHQW VNLOO DQG NQRZOHGJH 0RVW DUH VPDOO VL]HG HQWHUSULVHV ZKLFK PHDQVWKH\KDYHOLWWOH PDQ SRZHUDYDLODEOHWRGHYRWHWRGHYHORSLQJZLQHWRXULVPDQGWKHUHLVDORZOHYHORIUHSRUWHGFRRSHUDWLRQDPRQJVWVWDNHKROGHUV ©7KH$XWKRUV3XEOLVKHGE\(OVHYLHU/WG 2016 The Authors. 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