Applied ethnolinguistics is cultural linguistics, but is it cultural linguistics? Author Peeters, Bert Published 2016 Journal Title International Journal of Language and Culture Version Accepted Manuscript (AM) DOI https://doi.org/10.1075/ijolc.3.2.01pee Copyright Statement © 2016 John Benjamins Publishing Co. This is the author-manuscript version of this paper. Reproduced in accordance with the copyright policy of the publisher. Please refer to the journal website for access to the definitive, published version. Downloaded from http://hdl.handle.net/10072/348408 Griffith Research Online https://research-repository.griffith.edu.au Final pre-publication version Accepted for publication in: International Journal of Language and Culture APPLIED ETHNOLINGUISTICS is cultural linguistics, but is it CULTURAL LINGUISTICS? Bert Peeters Australian National University, Griffith University
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[email protected] Abstract Recent years have witnessed a steady increase in occurrences of the label cultural linguistics, used to refer either to a broad field of scientific endeavor--which I suggest to call cultural linguistics (in lowercase)--or to a more narrowly defined framework within that field--which I suggest to call CULTURAL LINGUISTICS (in small capitals). The latter saw the light of day in 1996 but has become better known since Farzad Sharifian provided it with its current interdisciplinary base, replacing Gary Palmer’s term imagery with a more fitting alternative. Cultural conceptualizations are the tools CULTURAL LINGUISTICS uses to study aspects of cultural cognition and its instantiation in language; they include cultural categories, cultural metaphors, cultural schemas, and cultural models. Instances of these exist in all the languages of the world.