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THE The ESSENTIAL GUIDE to PUBLISHING for CHILDREN 2019 WELCOME TO THE BOOK: THE ESSENTIAL GUIDE TO PUBLISHING FOR CHILDREN. This book is the crown gem of the Society of Children’s Book Writers and Illustrators publications. It contains virtually all the information you will need about writing and illustrating for the children’s book market. It will help you chart your creative work from inception all the way through the process of publishing and marketing. THE BOOK includes the latest market reports, articles on social media, discussions of emerging publishing options, and up-to-the-minute directories of everything from agents to book reviewers to relevant blog sites. Time-sensitive material contained in THE BOOK is updated regularly on our website, scbwi.org. The SCBWI staff takes great pride in presenting you with this invaluable tool that will optimize your career, whether you are already well published or a newcomer to the field. Use it as your primary reference and workbook. Don’t hesitate to contact us if you have any remaining questions. We wish you great success in the children’s book field and hope that THE BOOK will guide you along your creative path. With all best wishes, Lin Oliver | Executive Director EXECUTIVE EDITOR: Kim Turrisi ASSISTANT EDITOR: Sarah Diamond & Jessica Costello ART DIRECTOR: Sarah Baker INTERIOR DESIGN: Meagan Bennett FOLLOW US ON TWITTER @SCBWI LIKE US ON FACEBOOK WWW.SCBWI.ORG 2019, SCBWI THE BOOK: ESSENTIAL GUIDE TO PUBLISHING FOR CHILDREN. © 2019 SOCIETY OF CHILDREN’S BOOK WRITERS & ILLUSTRATORS. Published by Society of Children’s Book Writers and Illustrators, 6363 Wilshire Blvd. Suite 425, Los Angeles, California 90048. Printed and bound in the United States of America. All rights reserved. No part of this book may be reproduced in any form or by any electronic or mechancial means including information storage and retrieval systems without written permission from the publisher. This publication is intended for the personal use of SCBWI members only. It may not be used, sold or lent for any purpose, commercial or otherwise. CONTENTS PREPARING & SUBMITTING Book Producers Directory ............................... 177 YOUR WORK Book Reviewers Directory ............................... 181 International School Directory ........................ 195 Benefits of SCBWI Membership ........................ 5 Writing & Illustration Courses Directory ............ 197 From Keyboard to Printed Page ........................ 9 From Idea to Execution .................................. 205 The Query Letter ........................................... 13 Writing & Illustrating for Children & Teens ....... 227 The Synopsis ................................................ 15 Grants, Fellowships, Residencies, & Retreats ..... 233 SCBWI Illustrators Guide ................................ 17 Residencies & Retreats for Writers & Artists ...... 237 Jumpstart Your Creative Career ........................ 23 Prize-Winning Portfolio .................................. 25 Creating Picture Book Dummies ....................... 27 PUBLICIZING YOUR Demystifying Digital Dummies ......................... 29 PUBLISHED WORK You’re Hired to Illustrate Your First Children’s Book Release Checklist .................................. 241 Book: What Comes Next? ................................ 31 100 Ways to Promote Your Children’s Book ....... 243 From the Editor’s Desk: Editorial Facts .............. 33 Grassroots Book Publicity ............................... 245 Starting a Critique Group ................................ 37 Keeping Your Book Alive ................................ 247 The Give & Take of Critique ............................. 39 Resources for Published Authors & Mentoring Matters ......................................... 43 Illustrators .................................................. 251 What You Need to Know Before You Self-Publish 45 Principles for Using Social Media Effectively ..... 255 Self-Publishing: Best Practices ........................ 47 7 Steps to Blogging Success ........................... 259 Hiring an Illustrator for Your Self-Published International Bloggers: What They Can Do For Book ........................................................... 51 Your Book .................................................... 263 What the Heck is an Informational Book? ........ 53 RIP for the Press Release? Not So Fast! ............ 265 Nonfiction for Children: Growing and Changing .. 55 Fifty-Two Kidlit Blogs to Visit Before You Die ... 267 All About Book Trailers .................................. 271 SCBWI MARKET SURVEYS Crafting Your Book Marketing Plan ................... 275 PAL Speaking Opportunities ............................ 277 2019 SCBWI Market Survey of Publishers of Books for Young Readers ................................ 59 International Market Survey ............................ 93 SCBWI SCHOOL VISITS Edited By..................................................... 95 Doing School Visits in the United States ........... 281 Small Press Market Survey .............................. 107 Guide to International School Visits ................. 285 Magazine Market Guide .................................. 117 Sample Lecture Contract ................................. 287 Religious Press Market Survey ......................... 131 Public Speaking Primer .................................. 289 Educational Press Market Survey ...................... 135 SCBWI LEGAL QUESTIONS SCBWI DIRECTORIES & Copyright for Writers and Illustrators ............... 293 RESOURCES SCBWI Sample Children’s Book Contract ............ 297 Archiving Your Work: What You Should Know .... 313 Agents Directory ........................................... 145 Agented By .................................................. 161 Finding an Agent: Best Practices ..................... 167 MY WORK Freelance Editors Directory ............................. 169 My Projects .................................................. 316 A-Z Guide to Publishing in the Digital World ..... 175 Submission Record ........................................ 320 BENEFITS OF SCBWI MEMBERSHIP by Lee Wind he Society of Children’s Book Writers and Illustrators is here to help you with your craft, aid you in the business of having a successful career T in children’s literature, keep you inspired, give you opportunities to advance on your journey as a writer and/or illustrator, and embrace you in the community of people just like you—those of us who love creating works for children and teens! CRAFT Keynotes That Rock Your World! Feedback & Accountability! » It happens at every international conference. That moment » Your local chapter can help you find writer and/or illustrator peers so (sometimes more than one!) that resonates so powerfully, it inspires you can join (or form) a critique group. you for the journey ahead. Voice, Plot, Character, Setting, Book Dummies, and More! » Local and international events offer sessions on the nuts and bolts of OPPORTUNITY writing and illustrating for children and teens. Speakers Bureau! Learn From Experts! » We help you find out what you need to know to do school visits and » DVD Master Classes, exclusive podcast interviews, and conference help schools find you. intensives take you further towards mastering your craft. Get Discovered! » With over twenty different categories of annual Awards and Grants, BUSINESS plus critiques, contests, and illustrator showcases at local and Sell Your Books! international events, membership is loaded with merit-based chances » Our online bookstore links readers to where you want them to buy for your work to be noticed. your books. Be Mentored! Agents, Editors & Art Directors! » Mentoring programs and professional critiques are all about helping » Meet and get your work in front of industry decision makers and you get your writing and/or illustrating, and your career, to the next gatekeepers at local and international events. level. BookStop! » Celebrate your book being published across all social media with an COMMUNITY SCBWI BookStop page. Your Tribe! » With over eighty regions around the world—wherever you go, SCBWI INSPIRATION is there, too. Author & Illustrator Stars! Your Tribe Online! » Newbery, Caldecott, and National Book Award Winners, New York » Newly merged with Verla Kay’s famous Blueboards, our discussion Times best sellers, lifetime achievement honorees . Faculty at our boards can keep you connected and talking about kid lit around the conferences are astonishingly accomplished. clock and around the world! Profiles, Ideas, Craft Book Reviews, Art Tips & More! Volunteer Opportunities! » All SCBWI Bulletin and Insight articles and features are searchable » With over 25,000 members, SCBWI runs on volunteer power. Pitching online and at your fingertips. in is a great way to give back, make new friends, and feel like you belong to our tribe. Because you do. SCBWI PREPARING & SUBMITTING YOUR WORK 2019 publicationsPUBLICATIONS guide: GUIDE: the THE book BOOK | www.scbwi.org | www.scbwi.org FROM KEYBOARD TO PRINTED PAGE edited by Kim Turrisi o you’ve written a book or an article for young readers? Whether you’re submitting to agents or have decided to submit directly to editors on your S own, here are the basics on formatting your writing and the process of sending it out. QUERY FIRST Here are some basic suggestions: A query letter is always recommended before submitting a full manuscript. This letter is an introduction of you and your story for » Your manuscript should be addressed to the
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