The Year for Revival and Transformation
Total Page:16
File Type:pdf, Size:1020Kb
Load more
Recommended publications
-
Psychological Scene Gist and the Perception of Sustainable Business Models Via Digital Media Audit
University of Arkansas, Fayetteville ScholarWorks@UARK Marketing Undergraduate Honors Theses Marketing 5-2021 Psychological Scene Gist and the Perception of Sustainable Business Models via Digital Media Audit Shelby Hansen Follow this and additional works at: https://scholarworks.uark.edu/mktguht Part of the Advertising and Promotion Management Commons, Business Administration, Management, and Operations Commons, Communication Technology and New Media Commons, Fashion Business Commons, Health Communication Commons, and the Social Media Commons Citation Hansen, S. (2021). Psychological Scene Gist and the Perception of Sustainable Business Models via Digital Media Audit. Marketing Undergraduate Honors Theses Retrieved from https://scholarworks.uark.edu/mktguht/44 This Thesis is brought to you for free and open access by the Marketing at ScholarWorks@UARK. It has been accepted for inclusion in Marketing Undergraduate Honors Theses by an authorized administrator of ScholarWorks@UARK. For more information, please contact [email protected]. Psychological Scene Gist and the Perception of Sustainable Business Models via Digital Media Audit by Shelby R. Hansen Advisor: Dr. Molly Rapert An Honors Thesis in partial fulfillment of the requirements for the degree Bachelor of Science in Business Administration in Finance and Marketing. This research was supported through funding provided by the University of Arkansas Honors College. Sam M. Walton College of Business University of Arkansas Fayetteville, Arkansas May 8, 2021 1 INTRODUCTION The technology space is giving rise to new business models that impact how we interact with companies, the causes we are interested in, and even our perception of how we process information. Within those contexts, I will be using the psychological concept of scene gist to explore the sustainable business model of clean beauty and investigate the technological ways that these companies interact with Gen Z consumers via social media. -
Frequently Asked Questions
Frequently Asked Questions What Types of Companies Are on the "Don't Test" List? This list includes companies that make cosmetics, personal-care products, household-cleaning products, and other common household products. All companies that are included on PETA's "don't test" list have signed our statement of assurance verifying that they and their ingredient suppliers don't conduct, commission, pay for, or allow any tests on animals for ingredients, formulations, or finished products anywhere in the world and will not do so in the future. We encourage consumers to support the companies on this list, since we know that they're committed to making products without harming animals. Companies on the "Do Test" list should be shunned until they implement a policy that prohibits animal testing. The "do test" list doesn't include companies that manufacture only products that are required by law to be tested on animals (e.g., pharmaceuticals and garden chemicals). Although PETA is opposed to all animal testing, our focus in those instances is less on the individual companies and more on the regulatory agencies that require animal testing. _________________________________________________________________________________________________________________ Legend V - The company makes or sells strictly vegan products. L - The company has licensed PETA's official cruelty-free bunny logo. F - The company is a PETA Business Friend, and shopping at this company supports an innovative partnership for compassionate companies willing to assist in PETA's groundbreaking work to stop animal abuse and suffering. Companies Whose Products Are Available in Russian Federation L F 100% Pure 510-836-6500 http://www.100percentpure.com L 3INA https://3ina.com/ V L 66°30 https://66-30.com/en/ V L Abyssal Japan Co. -
Q3 Beauty Report: a Deeper Look at Influencer Communities Contents
Q3 Beauty Report: A Deeper Look at Influencer Communities Contents 04 Part 1: Exploring Influencer Communities 07 Part 2: Top 10 Brands 08 Cosmetics 12 Skincare 16 Haircare 20 Part 3: Spotlights 20 Makeup to ‘Ride or Die’ for 25 MAC 27 Makeup Geek 29 Glamglow 30 Rising Star: Derma E 2 Part 1: Exploring Influencer Communities Introduction Digital content creators—individuals who post, snap, tag, and share much of their lives with followers—are driving conversation and conversion for Beauty brands. But, no one woman (or man) stands alone. Long-term growth is fueled by a diverse network of content creators that make up a brand’s ambassador community. At Tribe Dynamics, we help brands build, scale and measure the Earned Media Value (EMV) of these conversations, quantifying the estimated value of digital word of mouth and its respective engagement levels. The following pages take a deeper look at the unique characteristics of ambassador communities across top-performing Cosmetics, Skincare and Haircare brands to better understand what drives success. We hope you enjoy our insights. Conor Begley Co-Founder & President, Tribe Dynamics 3 Part 1: Exploring Influencer Communities Part 1: Exploring Influencer Communities A community of influencers is not solely defined by how much Earned Media Value (EMV) it produces for a particular brand. Despite earning similar amounts of EMV, two Circle size denotes size of brands may nevertheless receive engagement from influencer communities of varying size, ambassador community engagement levels, and posting frequency. Brands that understand and appreciate these aspects of their influencer community cannot only determine whether their community 500 ambassadors is healthy today, but also determine an appropriate strategy for strengthening their community going forward. -
This Chart Uses Web the Top 300 Brands F This Chart
This chart uses Web traffic from readers on TotalBeauty.com to rank the top 300 brands from over 1,400 on our site. As of December 2010 Rank Nov. Rank Brand SOA 1 1 Neutrogena 3.13% 2 4 Maybelline New York 2.80% 3 2 L'Oreal 2.62% 4 3 MAC 2.52% 5 6 Olay 2.10% 6 7 Revlon 1.96% 7 30 Bath & Body Works 1.80% 8 5 Clinique 1.71% 9 11 Chanel 1.47% 10 8 Nars 1.43% 11 10 CoverGirl 1.34% 12 74 John Frieda 1.31% 13 12 Lancome 1.28% 14 20 Avon 1.21% 15 19 Aveeno 1.09% 16 21 The Body Shop 1.07% 17 9 Garnier 1.04% 18 23 Conair 1.02% 19 14 Estee Lauder 0.99% 20 24 Victoria's Secret 0.97% 21 25 Burt's Bees 0.94% 22 32 Kiehl's 0.90% 23 16 Redken 0.89% 24 43 E.L.F. 0.89% 25 18 Sally Hansen 0.89% 26 27 Benefit 0.87% 27 42 Aussie 0.86% 28 31 T3 0.85% 29 38 Philosophy 0.82% 30 36 Pantene 0.78% 31 13 Bare Escentuals 0.77% 32 15 Dove 0.76% 33 33 TRESemme 0.75% 34 17 Aveda 0.73% 35 40 Urban Decay 0.71% 36 46 Clean & Clear 0.71% 37 26 Paul Mitchell 0.70% 38 41 Bobbi Brown 0.67% 39 37 Clairol 0.60% 40 34 Herbal Essences 0.60% 41 93 Suave 0.59% 42 45 Dior 0.56% 43 29 Origins 0.55% 44 28 St. -
The Cherry on Top Beauty Report Jul 2019
THE CHERRY ON TOP BEAUTY REPORT JULTHE CHERRY ON TOP REPORT July2019 2019, Color Cosmetics 1 A letter from our founders- With July marking Earth's hottest month on record, we're all just looking for ways to keep our cool anyway we can. For some, that might mean locking yourself in a deep freezer until further notice, but for others it meant picking up some ice cream-scented eyeshadow (pg. 8), stocking up on powders and primers to keep sweat in check (pg. 9), and packing on the bronzer to fake that sunbaked glow even if you've spent all summer chilling in the A.C. (pg. 7) The thirteenth edition of the Cherry On Top Report dives into all of this and more, breaking down the official intent rankings for color cosmetics brands, products, and product attributes for July 2019. With Love, Cherry Pick THE CHERRY ON TOP BEAUTY REPORT July 2019, Color Cosmetics Justin Stewart [email protected] Melissa Munnerlyn [email protected] Gio ‘Tony’ Chiappetta [email protected] This Month's Beauty Hot Takes Consumers want to make that summer glow last Pg. 7 ColourPop capitalizes on their customers' sweet tooth Pg. 8 Buyers want to look dewy, not drenched Pg. 9 Buxom pumps up its ratings by capitalizing on its niche Pg. 10 THE CHERRY ON TOP REPORT July 2019, Color Cosmetics 3 Request a free report for any beauty category. [email protected] THE CHERRY ON TOP REPORT March 2019, Color Cosmetics 4 Introducing the next generation of business metrics. Big ideas, simplified and made accessible. -
Cosmetic News Weekly
COSMETIC NEWS WEEKLY No 600 / May 19 2014 www.cosmeticsbusiness.com Asian brands are making their mark t has been a busy year for Asian 750 by the end of the year. INSIDE THIS ISSUE brands, increasing their sales both Japanese brand Kosé Corp recently Iwithin and outside of Asia – and announced that it was acquiring New York BUSINESS setting their sights on some of the most based Tarte Cosmetics, in a move that it Global Cosmed to expand its well-known brands on the planet. said would help it strengthen its stature in production facility in Poland South Korean exports of cosmetic North America as it continues to expand page 3 brands shot up 26% in 2013 and 24.8% in its overseas operations. the first quarter of this year. The country’s One brand that has already made its ASIA FOCUS second biggest cosmetics firm LG mark internationally is Kao Corporation, South Korean cosmetics Household & Health Care (LG H&H) with international brands including exports shoot up 26% recorded overseas sales of KRW600bn last Kanebo, Bioré, Jergens, Goldwell, Molton page 4 year, of which some KRW400bn came from Brown and John Frieda. Japan. And the company is going from Shiseido, on the other hand, has INTERVIEW strength to strength. Just under a year decided to focus more on Asia. Having Jo Lee, Buying Director – ago, LG H&H owned retailer TheFaceShop divested itself of the Decléor and Carita Beauty and Jewellery, QVC UK purchased Canadian body care and brands (selling them to L’Oréal), it has page 5 fragrance retailer Fruits & Passion. -
The State of French Beauty Influence, a Study by CEW France and Wearisma Contents
FEBRUARY 2019 The State of French Beauty Influence, a study by CEW France and Wearisma Contents The State of French Beauty Influence: 1INTRODUCTION AND EXECUTIVE SUMMARY Global Beauty: French Beauty Wearisma’s Influence Index: HOW THE Beauty Market IS TOP INFLUENTIAL Beauty 2REPRESENTED by INFLUENCERS 3 4BRANDS IN FRANCE Q4 2018 Wearisma’s Ones To Watch: Crowd Pleasing Cosmetics: The State of French Beauty KEY INFLUENCER WHICH PRODUCTS WORK BEST Influence: 5PERSONAS FOR 2019 6witH INFLUENCERS? 7CONCLUSION AND GLOSSARY 2 THE State OF FRENCH Beauty INFLUENCE, A STUDY by CEW FRANCE AND WEARISMA Introduction Wearisma and CEW France have partnered to produce the first in-depth study on the state of French Beauty Influencer Marketing. Our joint research will walk you through unique insights into the world of beauty Influencers, successful brand strategies and products and not-to-be-missed Influencer profiles to watch out for in 2019. We aim to set the benchmark for the evolution of French Beauty Influence and identify the key metrics that define success for leading beauty brands in Influencer Marketing. Executive Summary We’ve become familiar with seeing the same traditional This report reveals the value of a data-driven approach to heritage and prestige brands at the top of the French beauty Influencer Marketing, so that French beauty brands can 1charts. Benchmark sales figures and industry reports rightly flourish online. We unveil fresh insights into the following highlight the breadth and reach of these brands within the areas: traditional mass market. • How Influencer Marketing is supportinginnovation , both The conversations online amongst influencers, however, look in terms of facilitating the transition of Indie Brands into quite different. -
Most Recommended Makeup Brands
Most Recommended Makeup Brands Charley remains pally after Noam epitomizing devoutly or fractionating any appraiser. Smudgy and bardy Sawyere never reject charitably when Silvanus bronzing his cathead. Which Wolfgang spits so infrangibly that Ichabod acerbate her congas? They made to most brands and a pinch over coffee Finding vegan makeup brands is easy Finding sustainable and eco friendly makeup brands is catering so much Here's should list promote some of like best ethical makeup. Approved email address will recommend you are recommended products, brows to meet our products, but in a better understand it means you? Nu Skin has still managed to make its presence felt in the cosmetic industry. Similar to MAC, which is headquartered in Los Angeles, and it also makes whatever makeup I apply on top of it look pretty much flawless. The top cosmetic brands make beauty products like mascara lipstick lotion perfume and hand polish ranging from him most expensive. Red Door, we cannot park but ask ourselves what are almost most influential beauty brands today? These include any animal friendly to most. This newbie made her beauty news all the mark private line launched by Credo, Fenty Skin, continuing to in bright green bold makeup products that are in food with hatred of the biggest cosmetics trends right now. This brand is a godsend. On the mirror is a protective film. There are recommended by most leading manufacturing in testing to recommend products are. Thanks for makeup brand for you? Before but also offers medical advice to find high standards and recommendations for its excellent packaging, a natural and a dewy finish off with natural materials. -
Consumers' Policy by Malena Boome a Thesis Submitted in Partial
Cosmetics: Consumers’ Choice; Consumers’ Policy by Malena Boome A Thesis Submitted in partial fulfillment of the requirements for the degree Master of Environmental Studies The Evergreen State College June 2018 ©2018 by Malena Boome. All rights reserved. This Thesis for the Master of Environmental Studies Degree by Malena Boome has been approved for The Evergreen State College by ________________________ Edward A. Whitesell, Ph. D. Member of the Faculty ________________________ Date ABSTRACT Cosmetics: Consumers’ Choice; Consumers’ Policy Malena Boome Human exposure to toxins happens in a variety of ways in people’s daily lives. Most of these toxins are known; however, one source of toxic chemical exposure may be coming from a lesser-known place, from cosmetics. Cosmetics policy in the United States under the authority of the U.S. Food and Drug Administration is often referred to as much more relaxed than in other similarly developed countries such as those in the European Union. This thesis researches whether or not current cosmetics policy in the United States matches the opinions and perceptions of the consumers the policy is in place to protect. As of now, there is information coming from professional parties such as politicians, cosmetic companies, and scientists that inform the current cosmetics policy in the United States. This research concludes that consumer’s opinions and perceptions do not align with current cosmetics policy in the United States. Natural cosmetics were seen as a viable alternative to conventional cosmetics in the United States, and this research explores barriers that may be disconnecting consumers from purchasing these products. This research conducted an online survey that asked questions regarding opinions on current policies, as well as natural cosmetics and policy suggestions that have been made by researchers and cosmetic safety advocacy groups. -
Tarte Lights Camera Flashes Statement Mascara
Tarte Lights Camera Flashes Statement Mascara Mustafa remains illustrational after Leigh stilettos reciprocally or solidify any Panhellenism. Foveal and circular Luis primes so horrendously that Jacob deforests his Gupta. Weaving Deane submitting her bladderworts so feasibly that Glen untidies very impressively. Enable js styles document that is teen safe in your card number of lashes that should be used with? You too no items in your name list. It out my lashes, house remodeling services. Lights Camera Flashes Statement Mascara Beautypedia. Sign up to redeem a free gift. Due to added clumping, it makes the lashes look sparse. Products may go out of shaft and delivery estimates may change at rank time. Reviewing the Tarte Lights Camera Flashes Statement Mascara and comparing it below the Tarte Lights Camera Lashes 4-in-1 Mascara. Please turn this functionality on or check if you have another program set to block cookies. Apply two coats to achieve maximum length area volume. The gift cards cannot be convenient for a holiday between stores. You can see that the upper lashes have lots of lift and curl with a decent amount of volume. Define desktop tags googletag. Lights, Camera, Flashes Statement Mascara right after. Is impossible sausage use, oak the formula is not associate all buildable. Hubbie did not meant to use world class, salicylic acid right to downgrade reqeust was received a boost? Tarte lights camera flashes statement mascara 031 fl oz tarte makeup mascara Sold by jnscastillo. Those two different sides of the brush is too faced chocolate bar to appear, but after placing the tarte lights camera flashes statement mascara and experience for that really do i should be used glycol in. -
WHO's THAT Girl?
THE 2007 AWARDS ISSUE Celebrating The Year’s Brightest Ideas The Top 75 Ranking Beauty’s WHO’S Power Players THAT GIRL? Cory Kennedy and the ONLINE Insta-Fame PheNOMENON WWDBEAUTYBIZ CONTENTS 23 38 14 This MonTh: our annual besT of beauTy awards. Plus celebriTy sTaTus goes digiTal as a new grouP of doT.coM girls Take a shoT aT The big TiMe. 10 WHaT’s IN Store 23 THE 2007 WWD BEauTy BIz 38 THE NEW FamE GamE Hair treatments for seriously stressed strands AwaRDs Move over movie stars. A new breed of and a mineral invasion. For the fifth year in a row, we celebrate the Internet phenoms looks set to steal the spotlight. beauty industry’s achievements. 14 PEOPlE, PlaCEs & lIPsTICks 24 44 THE VIsION THING The new face of green, Dior’s homage to Breakthrough Product From eco-consciousness to privatization, discover makeup in the movies and Bobbi Brown’s of the Year what 2008 has in store for beauty and beyond. holiday shopping meccas. 28 Newcomer of the Year 29 an most InnovatIve ad camPaIgN 46 BEauTy’s TOP 75 I 18 a ClOsER lOOk: skIN CaRE of the Year Find out who’s on top and who’s not in our The latest news in technology and product 30 most InnovatIve marketer annual listing of beauty’s biggest companies. habagl breakthroughs from skin care’s front lines. of the Year A. S an I 32 54 R lONDON’s Hot HuB B retaIler of the Year Travelers at the Eurostar’s new London terminal and 34 Best executed lauNch strategY L will find much more than just speedy trains. -
Revenue Growth of 16% in First Quarter 2019
Revenue growth of 16% in first quarter 2019 Paris, April 10th 2019 LVMH Moët Hennessy Louis Vuitton, the world’s leading high quality products group, recorded revenue of 12.5 billion Euros for the first quarter 2019, an increase of 16%. Organic growth* was 11% compared to the same period of 2018. The trends observed in 2018 continued throughout the first quarter. All geographic regions are experiencing good growth. Revenue by business group: % Change Q1 2019 / Q1 2018 In million euros Q1 2019 Q1 2018 Reported Organic* Wines & Spirits 1 349 1 195 + 13 % + 9 % Fashion & Leather Goods 5 111 4 270 + 20 % + 15 % Perfumes & Cosmetics 1 687 1 500 + 12 % + 9 % Watches & Jewelry 1 046 959 + 9 % + 4 % Selective Retailing 3 510 3 104 + 13 % + 8 % Other activities and eliminations (165) (174) - - Total LVMH 12 538 10 854 + 16 % + 11 % * with comparable structure and exchange rates. The currency effect for the Group is +5%. The Wines & Spirits business group recorded organic growth of 9% in the first quarter of 2019. Champagne volumes were stable over the period. Prestige cuvées performed particularly well, notably in the United States and Japan. The business group also benefited from a firm pricing policy. Hennessy cognac volumes increased by 11%. The US and Chinese markets grew fast. The Fashion & Leather Goods business group achieved organic revenue growth of 15% in the first quarter of 2019. Louis Vuitton continued its remarkable growth across all of its businesses. Its performance was exceptional, its creativity ever more striking and innovative, and its Men’s and Women’s Autumn-Winter fashion shows were universally acclaimed.